The Party in the Back Podcast on Gameops.com

We are talking Ghostbusters on the April 2024 Party in the Back Podcast. President of Business Operations from the Fort Wayne Komets Scott Sproat and Jon Long Manager the Event Presentation & Creative Content for the Edmonton Oil Kings join the podcast to talk about their success with this Movie theme night.Scott and Jon drop insights on all aspects of their promotion, including:Approvals and support from movie studio and rights holdersLeading their team's creative effortPopular fan elements for their Ghostbusters NightSocial Media elementsScoreboard additionsJersey Auctions, like the Komets $13,000 charity jersey auctionMusic and bumpers, including a one night change in the Oil Kings Goal songSponsor integrations and more...

In this episode, we sit down with Dan Meers as he reflects on his incredible 35-year journey as KC Wolf, the beloved mascot of the Kansas City Chiefs. From humble beginnings as Truman the Tiger at the University of Missouri and a season as Fredbird with the St. Louis Cardinals, Dan shares how he transformed KC Wolf from a game-day entertainer into a symbol of character, faith, and community impact. Now stepping back from the full-time role, Dan talks about what's next—including staying on as a backup mascot and shifting focus to speaking engagements. Dan offers a fascinating behind-the-mask look at the evolution of mascot work—from the wild west of the 90s to today's tech-integrated, family-friendly performances. He discusses the physical demands of the role, sharing his dedication to fitness, creativity, and continual reinvention. With appearances skyrocketing after the Chiefs' Super Bowl success, Dan kept KC Wolf fresh with a rotating cast of costumes, heart-pumping cardio, and a commitment to fun. More than just laughs, Dan reveals how the KC Wolf platform became a tool for lasting impact. His out-of-costume school programs grew from elementary assemblies to corporate keynotes, all built around themes like character education, health, and leadership. Whether in fur or a suit, Dan's mission remains the same: to make a difference in people's lives—with heart, humor, and purpose.

Don Costante has spent more than 30 years shaping the way fans experience live sports, and in this episode he shares insights from his groundbreaking book, Beyond the Scoreboard: The Ultimate Guide to Sports Event Presentation. From NBA Finals to World Series moments, Don's career has been about more than games—it's been about creating unforgettable memories for fans, teams, and sponsors. We dig into why game presentation matters far beyond the scoreboard. Don explains how smart event planning can transform casual attendees and first-time visitors into lifelong fans, and how a strong presentation elevates the value of a team's brand and partnerships. He breaks down the strategies and tactics that go into crafting the entire fan journey, making sure the moments in the stands match the energy on the field or court. Listeners will hear about Don's practical tools, including his 14-point checklist for promotions and contests, where timing, communication, and contestant experience all play vital roles. He stresses the importance of rehearsals, attention to detail, and the little things, like making sure even the “losers” in a contest leave feeling like winners. We also talk about building great event teams, from empowering ushers to energizing executives, and how service rallies and simple appreciation can change the culture of a venue. And for those interested in mascots, Don offers his perspective on the top five skills every performer should master, and how directors can develop a mascot program that thrives. Whether you're a sports executive, a student of sports management, or just a fan curious about what makes game day magic happen, this conversation offers a behind-the-scenes look at the art and science of sports entertainment. Join hosts Jon Cudo and Rob Wicall for a powerful hour with author Don Costante.

Marketing expert Ondar Tarlow joins Jon Cudo to share real-world strategies, smart brand activations, and how AI is reshaping the creative process. It's 30 minutes packed with insights every team marketer should hear.

How do you keep a stadium laughing without crossing the line? In this episode, we explore the fine line between humor and risk in live sports entertainment with veteran performers Jon Cudo, Rob Wicall and Cameron Hughes.

David Ratz from the iconic Jacksonville Jumbo Shrimp joins the Party in the Back to talk about keeping things weird, why a 'laugh track" might not be a great idea and the best ways to get arrested at the ballpark.

A young 13 year old singer forgets the lyrics to the National Anthem in 2002, creating two of the most amazing sports anthem moments you will ever see....22 years apart. This month we party with the man in the middle of both moments, Blazers Game Director Todd Bosma.

We party with with San Diego Gulls Host Kaz Egan discussing the details of the Gulls' Bill Walton Legacy Night. Plus Rob Wicall probes in on Cudo's recent article and the new MascotLink.

Andrew Johnson from the Houston Texans is our guest, he tell us why he was MADE TO BE A MASCOT...and how that story has now inspired a children's book. Plus school show and social media insights from this NFL leader.

We party with Erik the Peanut Guy and Rob Wicall. Erik the Peanut Guy shares his interesting journey from peanut vendor to having a lifesize Bobblehead in front of the Stadium. Then Rob Wicall is back to talk about mascot batteries and breakfast meats.

The Best of 2024 Awards Audio Roundtable on Gameops.com. Industry insiders Ben Hill and Amanda Greco join Host Jon Cudo with the winners and most influential teams and promotions of the year.

A solo party to talk about nomination for the Best of 2024. Includes a look at some of the current industry, best practices and inspirational work from across sports. Plus a blast of energy from an unexpected guest.

A familiar voice joins the pod. Voice of the Brooklyn Nets Olivier Sedra is our guest to talk about the craft of PA Announcing and Hosting.

Two is a get-together, but THREE is a Party. This month we gather three Game Operations insiders with deep mascot backgrounds to talk about pre-game traditions. Zoltan Berencsi, Rob Wicall and Jon Cudo keep the Party going on the September Edition of the Pod.

We spend the August 2024 Party in the Back Podcast talking about a gentleman, believer, visionary, waymaker, dreamer, game changer, optimist, mentor, father figure and cheerleader. Scott Hesington joins the Party to talk about the legacy of Pat Williams.

July 2024 Party in the Back Podcast includes a lively discussion with Shine Entertainment's Amanda Greco on taking risks, connecting music to your promotions, pushing performers and the value of a building a big bullpen entrance.

For the June 2024 Party in the Back Podcast we were sent to HR! Human Resources guru Dawn Ellery joins the Party to discuss ways to engage and retain your valued game night staff. Plus Dawn shares some dirty little HR secrets.

MILB.com's Ben Hill and Author Rob Wicall join host Jon Cudo for the May 2024 Podcast. Public Domain Night, World Mascot Hugging Records and Cleveland's Balloon Fest highlight Ben's look at the most anticipated promotions of 2024. Then Wicall helps break down a new mascot trend and why it can be so impactful.

Long-time Mascot Performer, Speaker, Entrepreneur and now notable Author Rob Wicall joins the Podcast to talk about his new book Furlosphy. The book looks at how his time in costume has shaped his current success in life and business.

30-year veteran of Standing Up and Taking Chances Cameron Hughes joins the podcast to talk about his anniversary performance in Ottawa, why the Prime Minister of Canada joined him on stage last month and how everyone needs a cheer.

Author Rafi Kohan joins the Party in the Back to discuss his new book Trash Talk, its effect on sports and sports marketing and your mother.

The Best of 2023 Awards Audio Roundtable on Gameops.com. Host Jon Cudo is joined by three industry insiders who look at the winners and most influential teams and promotions of the year. Featuring Amanda Greco, Ben Hill and Tyler Cofer.

The undisputed emperor of MILB wackiness Ben Hill joins host Jon Cudo for the November 2023 Party in the Back. 

Red Wings GM Dan Mason talks about the team's outstanding Deaf Culture Night, plus Simon Sez Impresario Steve Max quickly eliminates Host Jon Cudo on the October edition of the podcast.

Jon Cudo and Rob Wicall talk about Secret Handshake promotions and their role in building exclusivity and unity with your fans. Hear how these promotions can turn customers into family, plus the amazing draft story of Japanese Hockey Legend Taro Tsujimoto.

Kaz Egan, Justin Jett and Cameron Hughes shine on the August 2023 Party in the Back with host Jon Cudo. We talk about a big promotion with the Lake Elsinore Storm, discuss who is inspiring teams creativity, authenticity, social media and more.

Rob Wicall joins Host Jon Cudo to discuss the audition process, with insights for building a successful process for teams and tips for those auditioning. Plus the value of the Secret Handshake promotion and more.

Cue Audio's Kyle Campbell lights up your show with a Smartphone interactive spectacle and Hudson Valley Renegades' Rick Zolzer explains the best way to escape the Press Box when angry Umpires are trying to eject you.

We talk about the industry-changing Calhoun Shot on its 30th anniversary with Todd Overton, then feel the love, energy and fun of Cameron Hughes.

Guests Amanda Greco, Ben Hill and Rob Wicall join the Party to discuss everything from figure skating, OREO cookies, off-beat promotions and the value of blowing your own horn.

Every mascot wears a mask cloaking their identity. Colts' mascot Blue removes his mask to help kids in a powerful way. Trey Mock joins the Party in the Back to explain.

Portland Pickles VP Ross Campbell shares the value of FUN, the joy of exploding a whale and how to find your lost luggage. Plus Jonny Greco gives "Good Show" on the value of Evaluating your presentation.

The January edition of the podcast features returning guests Jeff Munneke (MN Timberwolves) and Jon Long (Newfoundland Growlers) to update us on big team initiatives. Plus crowd ignitor and motivational wiz Cameron Hughes splashes down to kick off 2023 with a bang.

A Roundtable Discussion regarding the Best of 2022 Awards on Gameops.com. Host Jon Cudo is joined by three industry insiders who take the party to the next level. Featuring Amanda Greco, Ben Hill and Rich Meyers.

A special edition of the podcast with guest Jon Long from the Newfoundland Growlers. Jon talks about the tragic loss of mascot performer Chris Abbott who passed away after over 27 years performing at Buddy the Puffin. We discuss how the team and community is moving forward in the wake of the loss. Plus Ben Hill on the year in Minor League Baseball.

The October Party in the Back rages with guest Rob Wicall and Jonny Greco. We look at being accountable for your own position in Live Events, evaluation techniques and a creating culture to grown and improve.

This month we Party with Timberwolves VP of Fan Experience Jeff Munneke. Munn shares the Wolves plans for random acts of kindness, the importance of listening to your fan base and the value of a good swim cap. Plus a dose of crowd igniter Cameron Hughes.

In August we Party with Matthew Kaminski, who Sports Illustrated called "an expert troll" on social media. Matthew shares his experience as the Atlanta Braves Organist. Plus Rob Wicall talks about the first installment of his new series Impact Moments.

This month we party with the Grecos, Jonny and Amanda, who shine in the debut joint appearance on the Podcast. We talk crowd-sourcing, promotional stacking, experience and the value of a good scream.

Saint Paul Saints VP Sierra Bailey and Rob Wicall join the podcast. Sierra shares the secret to putting the FU into your FUN promotions and how to run a marathon in-game while singing Karaoke (really).

This month on Party in the Back we party with Cyclones In-Game Host Jay Kruz and one-time co-host of the Gameops.com Podcast Pat Walker from 3 Point Productions.

Ben Hill and Cameron Hughes join host Jon Cudo to talk about sparking a crowd, building a database of every teams' promo calendar and what podcast jokes never get old.

Sean Culkin, Adam Goldberg and Kristin Thompson talk about Sensory Nights. Sean shares the work Kulture City is doing to create understanding and develop tools like Sensory Bags and Sensory Rooms. Maine Mariners' Adam Goldberg and Roadrunners' Kristin Thompson discuss their in-game accommodations.

Serial Podcast Guest Rob Wicall and Touring Act Kevin Shiflett drop into the Party in the Back to talk game presentation, winning promotions and balancing surf boards on your chin.

Crowd Igniter Cameron Hughes considers if he can FEEL a promotion and Paintjam's Dan Dunn talks about the origins of his show....and make-up sex.

A Roundtable Discussion regarding the Best of 2021 Awards on Gameops.com.  Host Jon Cudo is joined by three industry giants who take the party to the next level. 

Wreaths Across America's Sean Sullivan helps us find the right tone for Military Appreciation night and Rob Wicall join the Party to look discuss Kraken, Tacos and Wicked Big things.

Sky Element Drone Pilot Preston Ward and Charlotte Sports Organist Greazy Keyz join the Party in the Back to talk about their entertaining additions to sports.

Executives Chris Cameron and Geoff Iacuessa from the Portland Sea Dogs and Peterborough Petes' Burton Lee join the Party in the Back to talk cornfields, whoopie pies and more.

Ben Hill and Cameron Hughes join the Party in the Back to talk about ballpark haircuts, Scout Nights, Barbershop Quartets, Ballpark Characters, Mullets and much more.

Charlotte Knights Nick Farmer is our guest to talk about a mascot stunt that turned heads and Amanda Greco returns to look at promos from the NFL, MLB and MILB.