POPULARITY
Danielle Lambert is the founded of the Snout School of Marketing and Strategy which empowers veterinary professionals to create ethical and authentic veterinary branding. You could say that Veterinary medicine is in her DNA. This is her origin story.
On this episode on Your Pet Matters, Dr. T talks about 3 branding strategy tips with Danielle Lambert of Snout School along with her origin story and one of the most common diseases in senior felines, hyperthyroidism. Also our Pet Producer, Wade, talks about how animals are related in mythology.
Danielle Lambert is a Brand and Market Strategist, and founder of Snout School, a business that empowers veterinary professionals to build ethical and authentic veterinary branding. In this short segment, she gives 3 fantastic strategies to build your brand.
WhiskerCloud CEO Adam Greenbaum chats with marketing guru Danielle Lambert about the current state of veterinary marketing, and where the industry is falling short.
Topics Discussed:Reactions from politicians & government officialsHollywood's ReactionPro-Choice violenceThe growing list of companies vowing to pay for abortion and/or reimburse for travelThe spiritual component to the battle over abortion Links Mentioned: PeopleOfChoice.com (Warning: this website contains content many people will find offensive.)Denton City Council votes to approve resolution protecting women's reproductive rights - Denton Record ChronicleNancy Pelosi Calls to Eliminate Filibuster to Codify Roe, Kamala Harris Disagrees - National Review56 Companies Announce Abortion Perks. Hundreds More Stay Silent. - The Washington StandJapan records its largest natural population decline as births fall - The Washington PostAnarchist Collective Shares Instructions to Make DIY Abortion Pills - ViceHalsey says good riddance to concertgoers leaving show during abortion rights speech - LA TimesPro-Life America Podcast Episode 46: The Alarming Decline of Birth Rates WorldwideRate & Review Our Podcast Have a topic you want to see discussed on the show? [Submit it here.]To learn more about what Life Dynamics does, visit: https://lifedynamics.com/about-us/Support Our Work Be Sure To Follow Life Dynamics:Our WebsiteFacebookTwitterInstagramYouTube
In this episode, Danielle Lambert the founder of Snout School, Co-Founder of 7S Society, and business development VP for WhiskerCloud joins me to discuss an array of topics. We cover the following: You think about brand building and contributing to vet med as not being mutually exclusive. Can you talk about that and share your thoughts? https://www.linkedin.com/posts/danielleklambert_veterinary-personalbrand-vetmed-activity-6726966855090753536-Oz6k (LinkedIn Post Discussed ) What constitutes a good brand in your mind? For someone wanting to build a brand where/what do you start thinking about? You've created quite the squad over at Snout School, how has the business grown over the years and what's on the horizon? Online marketing and veterinary medicine where is it and where does it need to go? What social media channels do you think are most under utilized today in veterinary medicine? You've been a loud and vocal person when it comes to racial equality and pushing for change within vet med, has that always been a passionate area for you or how have you shaped and evolved in that regard over time? Share a little about 7S and the work you are doing there? What is a soapbox topic we haven't discussed yet that is near and dear to you? https://snoutschool.com/ (Snout School) https://7ssociety.com/ (7S Society ) https://whiskercloud.com/ (WhiskerCloud) https://www.linkedin.com/in/danielleklambert/ (Danielle's LinkedIn)
In the first episode of the WhiskerCloud Podcast, CEO Adam Greenbaum and Danielle Lambert talk about how they met and how they view the future of veterinary medicine and technology.
A discussion with social worker, Lauren Menkes, and Danielle Lambert, Behavioral Health ManagerAs COVID-19 regulations are easing to allow businesses and schools to reopen, many people are experiencing anxiety. It's what's being called “reentry anxiety.” In this Second Opinion, Englewood Health social worker, Lauren Menkes, talks with Behavioral Health Manager Danielle Lambert about this stressful time and what measures you can take to ease anxiety. Their first message, fear and anxiety are normal during this unprecedented pandemic. Ms. Lambert has advice on how to assess your comfort level going to reopened places and why it's so important to keep open channels of communication with family and friends. And don't forget to take care of yourself -- eating nutritious food and getting good exercise! Remember, we are going to get through this together!
A discussion with Dr. Stephen Brunnquell and Danielle Lambert, LCSW, Manager of Behavioral Health, Englewood Health.In times of crisis, feeling anxious and stressed is normal. Englewood Health's Dr. Stephen Brunnquell and Danielle Lambert, LCSW, manager of behavioral health, discuss signs of anxiety to look for — in yourself and your loved ones. They also explore coping skills that can significantly reduce stress.
Danielle Lambert is the co-founder of Snout School, a marketing consulting firm dedicated to empowering veterinarians and helping them succeed in careers and life. Growing up in her family's vet practice Danielle saw first hand the importance of developing and growing relationships and brought this experience and knowledge of marketing in Snout School. *A special note: we recorded this episode at the start of quarantine. Though much has changed in the last few months the core value of this episode remains the same. Stories are how we build relationships and right now this is of the upmost importance. So while we are talking about vet practices and vet students in this episode, the how and why remains the same. Tell your story.* In this episode I talk with Danielle about digital storytelling and it's role in developing relationships. We answer the questions of: -what is digital storytelling -how do you get started? -how to define your "why?" . Did you enjoy today's episode with Danielle Lambert? Do you have any thoughts or questions? Leave us a voice message through the anchor app, or through the link and let us hear your thoughts! . Check out Snout School's website: Snoutschool.com Check out Snout School: on Instagram @snoutschool on Facebook @SnoutSchool --- Send in a voice message: https://anchor.fm/thatvet-life/message
In the modern world of never ending adjustment to lockdown life, your host Danielle Lambert is joined by two amazing mommas from the Snout Squad Mastermind. Dr. Ashley Bourgeois, mother of two and best known as The Derm Vet on Instagram, and Dr. Grace Kim, mother of three and founder of Richer Life DVM, share what it's like to balance entrepreneurship with self-care, focus and family. Follow our guests on Instagram @thedermvet and @richerlifedvm Support the #SnoutSquad mastermind by visiting www.snoutschool.com
In the premiere of What If She Helped Her?, host Danielle Lambert puts her best paw forward to discuss the importance and future of telehealth. We talk using technology to increase the standard of care for people and pets in a world reeling from COVID-19 with guest, best-selling author telemedicine expert, Dr. Jessica Vogelsang (www.drjessicavogelsang.com). Stay up-to-date on Snout School Podcast Network shows, like this one: www.snoutschool.com/start Our Instagram: @Snout.School Our host: @daniellesnout Contact: Hello@SnoutSchool.com
In a world of self-isolation and social distancing, self care means the difference between singular success and detained defeats. So join host, Danielle Lambert, to discuss what to do to conquer quarantine cabin fever with two amazing veterinarians, Cherie Buisson, DVM (www.ahappyvet.com) and Katie Berlin, DVM (www.veterinarysuperfriends.com). Stay up-to-date on Snout School Podcast Network shows, like this one: www.snoutschool.com/start Our Instagram: @Snout.School Our host: @daniellesnout Contact: Hello@SnoutSchool.com
Welcome to the DVM Divas Podcast Episode #19 On this week’s very special episode, Ann and Maria stage an intervention with Melissa to address a very serious issue…her blatant LACK of Instagram skills! Listen as they coach Melissa into developing her social presence and assure her that she is NOT old! Did it work? Find out by searching @MelissaLynnDVM on IG! And don’t forget to check out Maria’s win about her veterinary license and we share yet another amazing hack from one of our awesome listeners (just how can you hide the unmistakable Parvo smell? The answer is probably NOT what you expect!) Also mentioned in the show: Snout School by Danielle Lambert. Do you need help developing your personal brand? Danielle and the Snout Squad can help! Also consider using Canva to help you build all kinds of digital templates! And Planoly for scheduling all of those posts! As always, here are the links for all of our DVM Diva accounts: The Podcast Page on DVMDivas.com The DVM Divas Facebook Page DVM Divas on Instagram DVM Divas on Twitter DVM Divas YouTube Channel We’re go glad to have you join us as we go beyond the stethoscope! Be sure to rate, review, subscribe and share on all your podcast listening platforms! Listen at: Apple Podcasts, Google Play and Spotify *music credit to: https://www.purple-planet.com/vital-signs
Many veterinary clinics know that they should be on social media, but they often don't have a strategy. This week on the podcast, Shawn & Ivan speak with Danielle Lambert of Snout School about how clinics can grow their business through social media. Danielle recommends The Passion Economy by Adam Davidson (amzn.to/2tAqzop).Learn more about Snout School at snoutschool.com.
There was a cow head mask, and there was dancing in a cow head mask. An epic group of motivated veterinary professionals met in Chicago under circumstances that were shrouded in mystery until now. What happened at this meeting, and what does it mean for the future of veterinary business? 7S Society co-founders Dr. Adam Conroy, Dr. Cody Creelman, Danielle Lambert, and Dr. Dan Markwalder recap it all on this inaugural podcast. You’ll get to know a little more about each founder and their experience in everything business, from multi-practice ownership to social media marketing. From there, you’ll be right there as our founders reveal inspiring insight on the future of veterinary practice ownership. What do the ownership numbers we see from the AVMA mean, and how can you use them to your benefit? Our founders are here to show you a new view of practice ownership, and you’re here because you’ve got what it takes to make it all happen. Lucky you - you’ll even find out how you can get more guidance on reaching your practice ownership goals by joining us at a live 7S Society gathering. Visit 7SSociety.com to get updates on live 7S Society gatherings Follow @7SSociety on Instagram Like 7S Society on Facebook
On the podcast today I have Danielle Lambert. I met Danielle about a year ago and we have become great friends since then. Danielle has taken a niche market and has turned it into a great business, Snout School.Today Danielle talks us through her business and how it can be used within other industries.On the Episode:I ask Danielle about her business and how she works in such a niche market.Danielle talks about her career history and how she used this in order to create a business around what she already knew.Danielle talks about how the business started as a blog for business owners.I ask Danielle about posting to social media and how you go about posting the right content.Danielle talks about story telling in your social media posts and how important it is.We talk about transparency in your posts and how it helps people relate to your posts.Danielle talks about the veterinary industry being very female orientated and that there is a lot of competition within the industry.I ask Danielle if she struggled with comparison when she started her business and how she worked through it.We talk about the mindset behind working and the importance of mindset.I ask Danielle if she has any advice or tricks that helped her with her mindset when she came into business.We talk about community and networking and how it can help you in business.I ask Danielle about the progression of her business and bringing her style to the industry.I ask Danielle what lessons she is working on this year and will bring her the most value.I ask Danielle what one opinion she holds about herself and has helped her within her business.
Podcast A Vet: Stories, Support & Community From Leaders In The Veterinary Field
If you have been living under a rock these past few years and haven’t hopped on the social media bandwagon yet, you could be missing out on huge business and monetary gains. Danielle Lambert has a passion for helping veterinary hospitals market themselves and has created a successful business teaching others how to convert business from the internet into income for your practice. Founder of the Snout School and VP of Business Development at Whisker Cloud, Danielle knows what she is talking about when it comes to monetizing social media and putting your best virtual foot forward. Today Danielle explains just exactly how social media marketing works, why your website could be one of your biggest assets, and reasons why the online marketing game is not going anywhere. She is providing specific tips on how you could be supplementing your veterinary income with an internet related business, why you need to start with a goal when getting into the social media game, and reasons she is a big believer in paying for online advertisements to increase your ROI. By putting content out onto the internet, and encouraging your team members to do the same, you could be creating a valuable aspect of your business that you didn't even know existed. The opportunity to retain more clients and increase your average transaction through online marketing tools is possible if you know what to do. Danielle is a wealth of knowledge on an increasingly important aspect of all businesses and is highlighting the necessity to bring this new wave of thinking into the veterinary field. Does Danielle’s perspective make you rethink the amount of effort you spend on your social media strategy? Let us know your thoughts in the comments on the episode page! In This Episode Finding balance in your veterinary practice through social media monetization How to measure social media campaigns to track your advertising success What constitutes a successful post and how to increase your online popularity Creating compelling content with a business strategy for client retention Removing the competitive nature from online communities and increasing diversity Quotes “I want to develop Snout School into something that not only teaches veterinary hospitals how to market themselves but also helps empower women in veterinary medicine to find their unique career paths and use social media to achieve their goals.” (5:08) “If you put a little bit of hard work and dedication into something, you can create whatever the heck kind of job you want now.” (7:28) “I think that the more we get proactive about our business skills there are plenty of opportunities to do things that are going to help you out financially.” (18:33) “Using social media as a tool and in a positive way, to have a positive impact on this industry and on the lives of pets, it’s there, and it can be used to your advantage, you just have to jump on in.” (33:35) “I really wanted to see more, I wanted to showcase these women with these skill sets because I think it is more representative of the industry.” (40:04) Links Veterinary Social Media: The Snout School Community Snout School #SnoutSquad Danielle’s Whisker Cloud Website Snout School Website Follow Snout School on Facebook | Instagram Follow Danielle on Instagram | Twitter Find the full show notes here Keep up with everything Podcast A Vet Follow Podcast A Vet on Facebook | Twitter | Instagram Join our free community of dedicated vet professionals looking to improve their practices and lives in our free Facebook community! We'd love it (and you) if you would take 1 minute and leave us a review on iTunes!
In today's episode, we have an awesome guest, Danielle Lambert. We dive into how to build a personal and business brand in the veterinary industry and this episode is full of gold! If you have been hiding under a rock and don't know Danielle yet, she is the Snout School founder, an international speaker, and social media addict working to empower veterinary businesses and brands to succeed online. Danielle has built social media campaigns for accounts ranging from DrAndyRoark.com to the Companion Animal Parasite Council, but she is most well-known for being a dog mom to Archer, the Brussels Griffon. This episode is full of awesome info, we talk about practical tips on how to build a brand, including defining your audience and coming out to choose and communicate with your ideal audience. I think that the work that she is doing to help educate veterinary professionals on how to build personal brands will have a huge impact on helping the veterinary industry find its voice and reach more pet owners. This is incredibly important if the industry wants to drive the conversation inside of non-veterinary voices producing sensationalist content (who needs a vet when you have coconut oil). Not only do we cover branding, but we talk about websites, and how that relates to building a brand presence too. I think you'll love the interview and find it very helpful in your marketing. Be sure to check out http://www.snoutschool.com
Vet School Unleashed: Dissecting the DVM - Talking About All Things Veterinary School
Join Seth and social media guru, Danielle Lambert of Snout School and WhiskerCloud, as they chat about ways to make… The post 32: How to Rock Your Social Media featuring Danielle Lambert appeared first on Vet School Unleashed Podcast: Dissecting the DVM.
In may I had the opportunity to go speak at Dr. Andy Roark's conference called Uncharted in Greenville South Carolina on April 7-9. This conference was amazing and it was also my first experience in speaking. Not only did I have a great time meeting a bunch of people who have been listeners to the podcast I finally got to meet many of the people who I've had on as guests. I haven't been to too many conferences or in person events, but Uncharted really seems like it is something special. The community that Dr. Roark and his team have created around the event was amazing, and he has also created online trainings and resources to help attendees continue to grow and implement new ideas into their practices. Since I had all of these amazing marketing minds here at the event, I figured it would be a great time to interview everyone and get their best take-aways or pieces of advice they had given at the conference. In today's episode, I have Dr. Andy Roark, Danielle Lambert, Dr Cody Creelman and Dr Caitlin DeWilde go over what they thought was worth sharing on the podcast. The schedule was jam packed full of great events, speakers and break out sessions so unfortunately I wasn't able to get Dr. Jessica Vogelsang, Maurice Allin, Summer Holmstrand-Irtimer or Heather Prendergast for an interview, but I did hear them speak and they were sharing some really great info. In today's episode though, I'm able to get some good insights into marketing and how to market your veterinary practice better and I dive into the points that each one makes. The biggest take away I think that I got from the practice is that the most important element for your success in marketing your practice is that you take action. Since the attendees of the conference are set up as a community I've been able to see so many of the attendees progress especially related to their practice's content and story telling. It is amazing to see the difference adding content creation, or an advertising strategy to their practice makes in helping to connect with clients and grow their practice. If you have the time and ability to go to Uncharted next year, I can't recommend it enough, it will have a huge positive impact.
Today's interview is a great one! Whether you own a practice or run the marketing for your veterinary hospital there is a lot of very practical info for you. This week we are luck enough to have DVM and Practice owner Dr. Rachel Kuhn-Siegel on to talk about her experience with Google Adwords. Here is a little background on our guest, Dr. Rachael is the owner and practicing veterinarian at Prairie Animal Hospital. She graduated with her bachelors in Science from Iowa State University, and earned a Doctorate of Veterinary Medicine at Iowa State University's Veterinary College in 2005. After graduation Dr. Rachael practiced veterinary medicine throughout the United States as a Navy wife. In 2011, Dr. Rachael and her family returned home to just outside Peoria, IL to be closer to family. I was able to connect with Rachel through Danielle Lambert's Snout School Social Media group(which you should totally join if you haven't already!). Rachel had been using Google Adwords for her practice and as often happens, Google changed things up. The change came when Adwords stopped serving ads in the right hand column in May of 2016. If you were running ads at all, you likely saw a big drop in traffic unless you were always bidding for the number 1 position. We discuss what Rachel was able to do to turn her campaigns around and start driving traffic in to her practice. One of the best things about this interview I think is that Rachel is a practice owner of a relatively new practice, that is surrounded by tons of competition, so the advice that she shares with us is really valuable. We also cover what her bidding strategy was, how she came up with the specific keyword targets she did and how she managed to track her ROI when it came to her campaigns. This interview is really great and filled with tons of useful, actionable info, so I hope you enjoy! Be sure to say thanks to Rachel for sharing her insights!
If you're ever considering building your own website or having a developer create a website for you I think that Wordpress is a great option for you and your veterinary hospital. Wordpress, for those of you who don't know, is an online, open source website creation tool written in PHP. In plain terms, it is likely the easiest and most powerful blogging and website content management system that is available. Since it is open source, wordpress is free to download and install on your servers, which is really cool. What we're talking about today are plugins for your Wordpress site. Plugins are pre-built pieces of functionality that do specific things on your website, so that you don't have to go out and code a piece of software to make your website custom made. For example, maybe you want a live chat or appointment setting feature, so you'd go out and find the right plugins to do that, which there are already pre-built ones. Plugins can be both free and also cost money, but the ones I'm going to talk to you about are going to be free. Plugins mentioned in this episode: Wordpress SEO by Yoast- This plugin helps with SEO, and really helps you approach your content and site from a SEO standpoint without having to get a really in-depth knowledge of how to do SEO on your website. This has feeature that do everything from give you previews of how your content will look in search results to create XML sitemaps that you can then submit to Webmaster's Tools. Shareaholic- This is a really good social plugin that lets people engage with your content across social media. It also has a google analytics integration so you can measure your social efforts. Easy Content Templates- This is a great tool when combined with my 31 Veterinary Blog Posts Ideas Guide, don't worry about what to write, just be able to sit down and grind out some really good content. Editorial Calendar- This is great for creating content with a group of people. So if you want to get the whole team engaged, or just plan your content around the calendar, this has great features for getting your content published. Google Webmaster Verification Tools- This can help your hospital integrate with google analytics, google adwords and google webmaster tools. It makes pasting your user ID very simple. Measure your marketing or you're just guessing! New stuff to check out this week: Dr. Braden Collins at Bunbury Eaton Veterinary Hospital doing some really awesome holiday photo competitions. This is great! Take a look Click Here Dr. Cody Creelman's new VLOG on Youtube, check it out, it is epic content, click here Danielle Lambert's new SnoutSchool.com Scoop, stay up to date on all kinds of pet related events and holidays, click here
I've had Danielle on the podcast now 4 times, and I always enjoy our interviews because Danielle is a great practitioner of what she preaches. She has the unique perspective of being a practice manager as well as an amazing marketer so she is able to share some great insight. In this week's episode we go into what she is doing with social media marketing in her veterinary practice as well as what she is doing to help her clients with their social media efforts. Danielle K. Lambert is a social media coach and veterinary practice manager. She's the founder of SnoutSchool.com, the only social media tutorial site created by a veterinary professional, for veterinary professionals. Danielle bases her coaching on experience gathered as a veterinary practice manager at Quinebaug Valley Veterinary Hospital in Danielson, CT. In her spare time, she enjoys taking too many iPhone photos of her Brussels Griffon, Archer, and screaming at Tom Brady every Sunday during football season. In this episode I catch up with Danielle to see what she thinks about Facebook, and if it is still where she thinks there is a huge opportunity. We cover also cover what kind of ads she is running these days on Facebook as well as some of the major changes Facebook has made to profiles. Along with a few other topics on Facebook, we cover Instagram as well as Snapchat too. Be sure to check out this full episode and be sure to subscribe get Danielle's FREE guide, the 5 MUST-HAVE social media tools for your veterinary hospital. Click Here For The Guide. Also Be Sure to Check Out Danielle's Facebook Marketing Group, it is epic! Click Here for the Snout School Facebook Group
Almost all large sized companies have apps, but if you don't have a huge marketing budget or don't know how to code a mobile app creating a mobile app for your veterinary practice has probably been out of your reach. Several listeners suggested that I interview Mary Shields at In Touch Mobile CEO and Founder of The Vet App. In this episode I go over many of the features that The Vet App offers and talk about cool ways to market your practice by creating a mobile app for your veterinary practice. The Vet App does tons of cool things, from interacting with your clients on social media to allowing you to do push notifications to drive clients who have downloaded your app. To find out more about the vet app visit www.PetVetApp.com This week's episode is sponsored by Danielle Lambert at SnoutSchool.com visit www.SnoutSchool.com/Brandon to get a free social media training course.
Facebook is probably the single best way to grow your practice right now. That is a bold statement but I really believe it is true. You can get in depth demographics to choose from and can start with as little as $1. Danielle Lambert from Snoutschool.com shares her secrets to Facebook ads and marketing. We talk about the 3 different types of ads that you can run and when you should run each type. We talk about everything from boosting posts to creating dark posts.
On this episode we have Danielle Lambert, social media coach and expert who was on Episode 3 and talked about pinterest. Twitter is a huge force and chances are that a large portion of your clients are spending time on Twitter. Are you doing a good job engaging, and attracting clients through your Twitter account? In this episode we talk about whether or not you should even be worried about twitter, what the best way to use twitter is and tons of other great twitter info.
Pinterest can help you grow your practice and Danielle Lambert shows us how on this episode of the veterinary marketing podcast. Pinterest is a great tool and it is a great way to reach new clients, and engage with the ones you currently have. In this episode I interview Danielle Lambert who is a practice manager and a social media expert who teaches veterinary professionals how to leverage social media in their practice to get success. It is very likely that a high percentage of your clients are on Pinterest frequently, so check out this episod and find out how to tap into this awesome resource, because Pinterest in one Social Media outlet that has a very long lifespan to the work you put in .
Bridging the gap between online social media account and the real life connection business have with with their customers and clients can be quite a challenge for business owners. In this week's episode of the podcast I chat with social media pro Danielle Lambert about ways that she has found to bridge that gap. The post Using Pinterest to Keep the Client Bond OSP Episode: 049 appeared first on .