Podcasts about syncsumo

Justin has an amazing story, from how he took advantage of manipulating algorithms to build his business, to finding abundance when everything external was taken from him in 2008.This interview was fascinating and to hear Justin speak about the universal energy and how everything in our life is a reflection of us was so refreshing.Make sure to not miss this one! About JustinFor over 25 years Justin has has been mastering his online marketing and advertising skills. He currently owns several multi-million dollar e-commerce businesses. He owns the software as a service company SyncSumo and his Facebook Ads agency Zenfusion.Lastly, he’s super passionate about his business acceleration coaching business 80/20 Business where he teaches entrepreneurs and business owners how to leverage his business acceleration lifecycle formula that he created and has fine-tuned over the last 13 years.He’s notorious for doubling and tripling the revenues of businesses within 6-12 months. From 6 to 7 figures and 7 to 8 figures. 

For over 25 years, Justin has been mastering his online marketing and advertising skills. He currently owns several multi-million dollar eCommerce businesses. He also owns the software as a service company, SyncSumo and the Facebook ads agency, Zenfusion. Lastly, he’s super passionate about his business acceleration coaching business, 80/20 Business, and his Business Transformation Experience in Costa Rica where he teaches business owners how to unlock their full potential and leverage his Business Acceleration Lifecycle formula that he created and has fine-tuned over the last 13 years. He’s notorious for doubling and tripling the revenues of businesses within 12-24 months. From 6 to 7 figures and 7 to 8 figures. Contact Justin Lofton: 80/20business.com Free Facebook Group: Business Acceleration Secrets https://www.facebook.com/groups/223912282253708 Do you want to live an incredible life? Get started now by reading my book: "Visualizing Happiness in Every Area of Your Life" https://amzn.to/2kvAuXU What is your biggest obstacle to creating an incredible life? You can book a free 15-minute mentoring session with Dr. Kimberley Linert. Click on this booking link: https://calendly.com/drkimberley/15min Please subscribe to the podcast and take a few minute to review on iTunes, Thank you If you have an amazing story to tell about your life and how you are sharing your gifts and talents with the world, then I would love to have you as a guest on my podcast. Contact me via email: incrediblelifepodcast@gmail.com or private message me on Facebook: www.facebook.com/incrediblelifecreator Contact Dr. Kimberley Linert: DrKimberleyLinert.com

About Haris Reis   Haris is a 2-time national award-winning entrepreneur, 2-time national best-selling author, keynote speaker, and a digital marketer. He previously co-founded a media company that helped authors, speakers, and coaches build their brands online. He took the company to a 6-figure business in 10 months. Haris was also previously a growth hacker at Vaynermedia, building Gary Vaynerchuk’s personal brand. He’s built SYNCSUMO, a SAAS Solution with customers in 30+ countries and now runs a consultancy that has generated millions of dollars for clients.   Why does health matter in business? “You think clear, you have more energy. The people with the most energy throughout the day win.”                                                What was the biggest change in the food side of things that that you made in your life? “Everybody's different, but you just have to test different things.”   How has travel helped with business in general? “Travel is huge because it lets you unplug because if you're always working, working, working and you're always doing the same thing…”   How do you eliminate scarcity mindset? “A lot of business owners, including myself, before I used to think, let's say you make 10 bucks…and then most business owners want to keep 10 bucks in their own pockets, want to use it for their own experiences or whatever, because they're scared because they don't know where the next $10 is going to come from…”   Can you share with me your most successful or favorite networking story/experience that you’ve had? “To your point of networking in today's world, a lot and networking parties or after parties or whatever you want to call them, come with an open bar, which a little bit of liquid courage helps…”   How do you stay in front of or best nurture your network community? “Typically, I just give a lot. Gary’s (Vaynerchuk) book, Jab, Jab, Right Hook should be retitled to Jab, Jab, Jab, Jab, Jab, Jab, Jab, Jab, Right Hook. Because typically, I just give as much as I can and then when I give something to someone, they typically stay in front of me asking, how can I help you?”   What advice do you have for the professional on growing their network? “You’ve got to get out there. There's no easy way about it. You’ve got to go to networking events. You’ve got to go to speaking seminars. You’ve got to get out there somehow, someway.”   Digital networking or traditional networking? “You're complete stranger online. In-person, people feel you. I don't know how to describe it. They feel your vibrations and they feel how good of a person you are and your energy levels. I mean, there's definitely a different sting to that because you can't get that online.”   If you could go back 20 years, what would you tell yourself to do more or less of regarding your career? “Definitely be more patient. Before I had always used to, you know, if something didn’t go my way, I would get sad or depressed or ‘oh my goodness, the world is against me.’ Uh, now I just rely on myself. Whatever happens, it's my fault.”   We’ve all heard of the 6 degrees of separation… Now, who would be the one person you’d love to connect with and do you think you could do it within the 6th degree? “I mean, I'm connected to everyone I really want to be. There's no one I really can't get to or haven't gotten to that I want to talk to.”   What book are you reading right now? “The Fourth Agreement is one of my favorite books ever. It's changed the way I think, the way I approach life.”   Any final words of advice for our listeners? “Never settle. And especially, momentum is huge in business. That's probably the biggest thing. Once you have momentum, you don't want to stop.”   You can get in contact with Haris at: Instagram: Click Here LinkedIn: Click Here

He is a 2x national award-winning entrepreneur, 2x national best-selling author, keynote speaker and a digital marketer. He previously was the co-founder of changing lanes international, which helped authors, speakers and coaches build their brands online. He took the company to a 6-figure business in 10 months! He was also previously a growth hacker at VaynerMedia building Gary Vaynerchuk's personal brand. He's built Syncsumo, a saas solution with customers in 30+ countries and now runs a consultancy which has generated millions of dollars for clients, a social media agency and has a handful of personal clients. Website: http://www.harisreis.com/   Instagram: https://www.instagram.com/haris_reis/  

SHOW NOTES Haris is a 2x national award winning entrepreneur, 2x national best-selling author, keynote speaker and a digital marketer. He previously was the co-founder of changing lanes international, which helped authors, speakers, and coaches build their brands online. He took the company to a 6-figure business in 10 months! He was also previously a growth hacker at Vaynermedia building Gary Vaynerchuk's personal brand. He's built SyncSumo, a SAAS solution with customers in 30+ countries and now runs a consultancy which has generated millions of dollars for clients, a social media agency and has a handful of personal clients Some of the questions that Jeff asks Haris: How did you get started? Who inspired you to take this path? While you were with Changing Lanes Internation, you help others become authorities in their field… 1. What subjects or industries do you consider yourself an authority on, and 2. what are some of the steps that you recommend that others take to become authorities? You’re involved in a number of different things, how do you decide which of the various things is the top priority? What does your day-to-day marketing look like? Who are some of the inspirations that shape how you operate? Have you ever found a mentor or inspiration who later disappointed you? Why? What technology trends do you see impacting your career over the next decade and what are your plans to deal with that? SHOW DETAILS Running time: 29:11 Subscribe on iTunes and leave us a review! CONNECT WITH HARIS Email Haris @haris_reis on Instagram Haris’ Website CONNECT WITH JEFF Email Jeff @JGibbard on Twitter Jeff on Linkedin (make sure to introduce yourself) Jeff’s Website SHAREABLE LINKS Hire Jeff: Book Jeff as a Speaker Hire Jeff’s Agency Be Part of the Show: Call us: (551) 257-4273 Support The Show: Sponsor an episode, Buy Books From Our List, Donate/Add to the Tip Jar, Buy From Our Affiliates, Learn how to give us money for free (really!) Learn from our guests: See the Shareables Subscribe on: iTunes Overcast Spotify Google Play

SHOW NOTES Haris is a 2x national award winning entrepreneur, 2x national best-selling author, keynote speaker and a digital marketer. He previously was the co-founder of changing lanes international, which helped authors, speakers, and coaches build their brands online. He took the company to a 6-figure business in 10 months! He was also previously a growth hacker at Vaynermedia building Gary Vaynerchuk’s personal brand. He’s built SyncSumo, a SAAS solution with customers in 30+ countries and now runs a consultancy which has generated millions of dollars for clients, a social media agency and has a handful of personal clients Some of the questions that Jeff asks Haris: How did you get started? Who inspired you to take this path? While you were with Changing Lanes Internation, you help others become authorities in their field... 1. What subjects or industries do you consider yourself an authority on, and 2. what are some of the steps that you recommend that others take to become authorities? You're involved in a number of different things, how do you decide which of the various things is the top priority? What does your day-to-day marketing look like? Who are some of the inspirations that shape how you operate? Have you ever found a mentor or inspiration who later disappointed you? Why? What technology trends do you see impacting your career over the next decade and what are your plans to deal with that? SHOW DETAILS Running time: 29:11 Subscribe on iTunes and leave us a review! CONNECT WITH HARIS Email Haris @haris_reis on Instagram Haris' Website CONNECT WITH JEFF Email Jeff @JGibbard on Twitter Jeff on Linkedin (make sure to introduce yourself) Jeff's Website SHAREABLE LINKS Hire Jeff: Book Jeff as a Speaker Hire Jeff's Agency Be Part of the Show: Call us: (551) 257-4273 Support The Show: Sponsor an episode, Buy Books From Our List, Donate/Add to the Tip Jar, Buy From Our Affiliates, Learn how to give us money for free (really!) Learn from our guests: See the Shareables Subscribe on: iTunes Overcast Spotify Google Play

Entrepreneur, speaker, and author, Haris Reis shares his story about getting an internship with marketing guru Gary Vaynerchuk.How to Land an Internship with Gary Vaynerchuk?Getting an internship may seem like a daunting task. Where do you start? How do you get noticed, especially by someone as big as Gary Vaynerchuk? Yes, we’re talking about that guy, Gary Vee.Haris tells the story of how he took responsibility for his own success. Rather than settle for being a small fish in a big sea, he set out to make himself the big whale in a small puddle. We’ll tell you it involved a t-shirt and a whole lot of effort.Getting an Internship Story is More About Getting NoticedThis is not a “how to ask for an internship in person” kind of message. This is not a “how to find an internship for college students” kind of message either.We are sharing a story about tenacity, perseverance, and getting out of the rut of a comfort zone intentionally.The truth is that you create your own opportunity. You need to be responsible for how your life turns out. Your career, your marriage, and the raising of your children are in your hands.We hope this story from Haris inspires you and gets you fired up to get out of the rut you may be facing right now.Haris Reis BioWhile the title suggests our focus was all about Haris getting an internship with Gary Vee, here are some of his accomplishments since that experience.Since his internship at Vaynermedia as a growth hacker, Haris has become a two-time national award-winning entrepreneur, two-time national best-selling author, keynote speaker, and digital marketer. He co-founded Changing Lanes International, helping authors and speakers build their brands online, and built Syncsumo. Haris now runs a consultancy for high-income earners.Resources and LinksLearn more about Haris at HarisReis.com.Read a copy of Life in the Fast Lane by Haris ReisDigital Marketer was a company mentioned by Haris in this episode. https://www.digitalmarketer.com/Listen to these past episodes on career boosts: Creating Career Magic with Lee Cockerell – BtR 072 Level Up Your Career or Business – BtR 070 Take Your Career to the Nth Degree and Build Employee Loyalty - BtR 182 Find Career Clarity with Career Catalyst Tracy Timm - BtR 181Connect with UsSubscribe on iTunes (Apple Podcasts), Spotify, Stitcher, or iHeartRadio and never miss an episode.Twitter @beyondtherutFacebook Beyond the RutEmail info@beyondtherut.comMusic Attribution“Oceans Apart” is our theme song composed and performed by Scott Ian Holmes.

Interview with Haris Reis, President of SyncSumo

In part two of the interview with Justin, he reveals key elements of his $15 Million Facebook and Instagram Marketing Success Formula.  And if you’re like me and if you’re like the most successful Members in the FunnelTribes online community – getting access to information of this quality (100% free) is a no-brainer. So, if you want better, faster and more profitable results from your FB and Instagram marketing efforts, you’re absolutely gonna love this show.  FREE Download – www.zenfusion.com/template

Justin Lofton has invested nearly 20 years mastering the art of selling online across every industry channel & vertical imaginable.  Over the past seven years alone he’s invested over $15 Million Dollars in his Facebook Ad Success Formula. He’s been featured on Entrepreneur.com and his clients include The Huffington Post, Digital Marketer, Smart Marketer & GKIC just to name a few.  Today, he’s going to reveal several keys every business owner needs to enjoy massive success online.

Facebook advertising is a hot topic right now in the marketing world. There are so many theories and strategies out there, how on earth are you supposed to know what’s going to work for you? Every business is different so it’s best to get as much info and advice as you can from different experts. That’s why this week we sat down with Justin Lofton, to find out his very own Facebook ad strategies and why they work so well. If you know anything about Justin and his company SyncSumo, then you know this is an episode you won’t want to miss…

Justin started his first business at the age of 8. From then on, Justin knew he would always be an entrepreneur. In the years following, he has owned and operated businesses in all kinds of industries, many producing 8-figures of revenue. With so much experience in so many different businesses, Justin has learned what it takes to build a great 7-figure company and how to leverage marketing to bring great companies to market. He is now the founder and CEO of SyncSumo, Zenfusion, Fresh Agency, and many other eCommerce brands dedicated to helping entrepreneurs, business owners, and marketers grow their business through coaching, automation, and done-for-you services. LINKS https://zenfusion.com https://freshagency.com https://syncsumo.com https://justinlofton.com https://www.allgravy.io Email your top take-aways and learnings to Casey@CaseyGraham.com   In this episode of The 7-Figure CEO Podcast, Casey sits down with Justin Lofton, CEO and founder of SyncSumo and Zen Fusion. Justin has created two companies that help businesses automate and organize their social media ads. Justin's insight into managing your business and your employees will help you, as a leader, create growth and success in your company. Social Media Strategic social media advertising can help get your companies in potential customers faces. Use it as a place to communicate with potential customers, employees, and users. Managing Business Find balance in yourself and in your business. Focus on your companies one big objective and the today things will follow. Create value in your company's products and customers. Do not push against the flow of mother nature. Go with the flow. Plan on a quarterly or 90 day basis in terms of looking towards the future based on your current projections. Managing Employees Focusing your employees on the companies one big objective creates a common focus and mindset. Employees should not feel guilty for leaving work. Create balance in your workplace so employees feel balance. Who to Hire Avoid hiring friends of employees. Be Selective Hire people who you can train and do not have a skill set they are bound to. Hire people who have a driven mindset that you can train and develop for your company. People set in their ways are hard to change for your companies goals and values. Community Create community with your customers by having subscriptions. Continually be placing out more content or products to help your customers. Business survive by creating community. Email your top take-aways and learnings to Casey@CaseyGraham.com  

On today’s episode, we’re talking all about Facebook ad “Objectives”. Specifically… What’s the difference between each ad Objective Which one to choose How to use them What they mean in your Facebook ad campaign And, some exceptions you might want to make when it comes to choosing your ad Objective. I covered Facebook ad Objectives back on episode 110, but I still get a ton of questions every week about this topic AND the Objectives have changed and consolidated since then. So we’re gonna dive head first into it all today… New Facebook Ads Feature! Facebook is gradually rolling out brand new feature and it’s very relevant to what we’re talking about on today’s episode, with better understanding Objectives. You know how when you launch a Facebook ad campaign with the ‘Conversions’ Objective and you’ve selected the conversion you want to optimize for at the Ad Set level? Well, if your Ad Set isn’t getting many conversions right after it starts running, delivery of that ad might be limited.   The reason for that is because your pixel isn’t getting enough data to learn who is converting on your ads.  Remember, when you’re Objective is conversions, the pixel needs 15-25 conversions per week -- enough data to begin “learning” who is converting. Now, with this new feature, you’re going to have the option to improve delivery. You’ll be able to allow an Ad Set to temporarily “fall back” to optimizing for clicks (remember our Objective here is ‘Conversions’ and thus we’re optimizing for a specific conversion like opt-ins or registrations), IF Facebook doesn't have enough conversion data to optimize for the conversion on the Facebook pixel that the Ad Set is being optimized for. Delivery will then be boosted by optimizing for link clicks in the initial stages of the Ad Set IF the Ad Set is under-delivering. With this new feature, you’ll have two options to choose from: Standard: This option sets a strict end point for when Facebook will stop optimizing for link clicks -- after 15-25 conversions, 1,000 link clicks or 7 days (whichever comes first). From then on, the Facebook will only optimize for conversions - even if that means Facebook can't find enough conversions for you and the Ad Set stops delivering before the budget is spent. OR Extended: This option optimizes for link clicks and conversions until the Ad Set captures 15-25 conversions or the budget is spent. If the Ad Set doesn’t capture 15-25 conversions, the full budget may be spent on many link clicks and few conversions. Soooo, be on the lookout in your Power Editor and Ads Manager.   This is pretty cool stuff and I’m excited about this new feature! Facebook Ad Objectives As you can see from the above image, the Objectives are broken into 3 sections: Awareness: Objectives that generate interest in your product or service. Consideration: Objectives that get people to start thinking about your business and look for more information about it. Conversions: Objectives that encourage people interested in your business to purchase or use your product or service. These are the 3 phases of a sales funnel. So what is each one do?  Let’s have a look... Brand awareness: Increase awareness for your brand by reaching people who are more likely to be interested in it.  Facebook has this data from all the tons of brand campaigns that have been run, and they’ve analyzed that the longer someone spends with an ad, the more likely they are to remember it. Reach: Show your ad to the maximum number of people in your audience. Traffic: When your goal is to get people to click on your ad and go to your landing page, website, app, etc… Engagement: Get more post engagements, Page likes, event responses or offer claims. App installs: Send people to an app store where they can download your app. Video views:Get more people to view your video content.  This is like awareness but using video. Lead Generation: This is Facebook’s Lead Ad -- when you want to get leads from people interested in your brand or business.  NOTE: I highly recommend using a 3rd party tool like Zapier or SyncSumo to automatically bring the leads from Facebook into your email CRM. Conversions: When your goal is to get people to convert on your landing page (opt-in, sale, etc…)  NOTE: I wouldn’t use this for high-priced products/services. Product Catalog Sales: Create ads that automatically show products from your product catalog based on your target audience. Store Visits:Promote multiple brick-and-mortar business locations to people who are nearby. When to Use Each Facebook Ad Objective First and foremost, use the Objective that most aligns with your goal.   This is exactly why you need to do the upfront work of being crystal clear on WHY you’re running your Facebook ads -- what’s your goal? And unfortunately, as critical as this step is, this is the work that most people don’t want to do.  Back in episode 109, The Critical Work Needed for Successful Facebook Ads, I talk all about this. When you’re clear on what the goal of your campaign is, you can select the Objective that aligns with it. Here are some examples: If your goal is to get people to opt-in for a free download or register for a webinar or event, I’d go with Conversions. You could also test Lead Ads, but again, make sure you’re using a 3rd party tool to ensure those leads are automatically getting sent from FB into your email CRM. If your goal is to send people to a piece of content so you can build an audience that you can then retarget to, your Objective in the initial campaign would be Traffic and then in the retargeting campaign, it would be Conversions. If you’re running a video ad with the intention of building engagement audiences so you can retarget viewers of your video with an offer, I’d still recommend going with the Objective that aligns with wherever you’re sending traffic, like to an opt-in/registration (Conversions) or a piece of content (Traffic). But you also might want to test Video Views as your Objective since your real intention is to build those engagement audiences so you can retarget. Exceptions When Choosing Your Facebook Ad Objective There are always exceptions and different things to test when it comes to choosing your Objective. For example, if you’re a local business and you’re simply trying to reach as many people as possible in your small market, even though you might be trying to get people to download a coupon or special offer, you might want to try the “Reach” Objective because that sets you up to reach as many people as possible. Or, if you’re retargeting a small yet targeted audience, you also might want to use Reach as your Objective for the same reason -- you want to get your ad in front of as many of those people as possible. Another exception might be where you’re sending traffic to a sales page and you’re selling a higher priced product or service.   Even though your goal IS to have people buy/convert, I’d recommend using traffic as your Objective.   This is because when you’re using the Conversions Objective, you need to tell Facebook what conversion you want to optimize for.   Remember that when we use the Conversions Objective, the Facebook pixel is used to track conversions. The pixel is optimizing (meaning, it’s learning and getting smarter) the more conversions you get so that it can find you more of those people who are converting. If you’re sending people from your ad directly to a higher priced product or service, you’re likely not going to have a high percentage of those people converting.   Thus, go with Traffic as your Objective to simply drive people to your page. How Your Facebook Ad Objective Affects Optimization & Delivery At the Ad Set level you have the Optimization & Delivery section. The default settings here are affected by the Objective that you choose. For example, if your Objective is Conversions, you’ll notice that the Optimization for Ad Delivery field defaults to Conversions. Likewise, when you’ve chosen Traffic as your Objective, the default will be link clicks (see the image above). I recommend going with the default which is what we normally do in my business, like optimize for conversions.   When you go with the default settings, you’re letting Facebook’s algorithm, which has gotten very advanced and much smarter, do the work for you.   It’s actually this optimization option, in conjunction with your Objective, that tells Facebook what to value when showing your ad to your target audience. The bottom line is Facebook’s algorithm is set up to help you get the results you want for the lowest cost.  After all, when you have success, what are you going to do?  You’ll spend more money!    The key here is to always be testing to see where you get the best results.   Brand New 12-Month Coaching Program! I’m super pumped to announce a brand new coaching program that I’ve put together, called ADvantage Plus. ADvantage Plus is an application-only 12 month coaching program which begins this July (2017) and it includes the following: 1 Group Video coaching call with me each month (we’ll do this face-to-face on Zoom) A bonus Group coaching call each month with a subject matter expert 2 two-day group Live Events in San Diego with me A Ticket to attend both of my FBA Live workshops which are multi-day teaching and hands-on implementation And a Private Facebook Group community ADvantage Plus is for you if you’re looking for an accelerated path in growing your business and you think accountability, community and support will be helpful to you. Like I mentioned, this is an application-only coaching program so if you’d like to learn more and apply, just visit: rickmulready.com/plus

Justin Lofton - SyncSumo 8 was fixing bikes At 11 had a landscaping business At 14 worked at McDonald's - saw systems Blue collar and white collar Was a plumber and became a Cisco Engineer In 1998 started selling supplements online Had success early on when the internet was new. Building HTML sites Buying traffic on Overture before Google Moved into presales and sales at Cisco Fell in love with marketing Lead a team of engineers Got into consulting Was learning the Google algorithm Was helping offline businesses get online Was like a CMO for some small businesses and helped them 2x and 3x their business Started Fresh Agency in 2011. Provided SEO services Was able to massage it and had great success Started using Infusionsoft in 2007. Clients were looking for traffic and he was able to deliver it. Saw the role of Social Media Marketing coming up and branched into that. In 2013 when Infusionsoft got their $54 million from Goldman Sachs he saw things changing and wanted to move upstream but since he loves working with smaller businesses he was excited to see Goldman put so much confidence in Infusionsoft Launched ZenFusion in May of 2014 helping Infusionsoft users generate traffic. Got his hands into Facebook advertising and it's a switch from SEO to Facebook for leads and retargeting and people hanging out. His revenue went from 90% SEO to Facebook. Guys like Kiosaki and Tony Robbins teach you to always be open to opportunities and say “no” to most of them but let the seeds germinate so you know when to make a decision. The technician in him wants to do it all himself. You need to know where your time is best spent. Find people that can help you get to your goals faster but that's not always easy or affordable. Try to barter when you can. Do joint ventures. ZenFusion will become the UpWork for high value consultants. That's a big switch from his original structure of the company. He has had great success with workers in The Philippines. The language barrier has been tough with workers in India. He still has to go through 5-10 to get the right person. Having US-based workers has worked out best overall. He keeps his teams separate so he has a SyncSumo and a ZenFusion team. 2016 will be a great year for businesses to put business automation in place. All businesses can benefit. Relationship Marketing and Relationship Advertising is where the market is heading. Facebook and their newsfeed is a way for businesses to hang out with their clients and the friends and family of their clients. You're not really interrupting them like a TV ad. That's not as easy to do in SEO but Google is working on that with Customer Match and YouTube. Social Signals can get you big SEO results from the sharing. BlogMutt??? Google owns Chrome and it's the most widely used browser. He partnered with Digital Marketer to educate the clients. Join DM Labs for $37/mo. 10,000 members and a private FB group. Do you understand your audience? Are you providing value to your market? What assumptions are you making that may not be right? Are you doing a good job of looking at your market as an outsider? People want to consume content that improves their lives. When you know what that is you'll know the medium to use to educate them. All of his services were offered month-to-month. He would do an hour-long pre-sales call and give great value up front before he took on a client. He'd give free resources to them so everyone won, even if they didn't hire him. Funnel. Offer. Offline to Online. Lots of prep work needed before you go into paid advertising. Maybe 1 in 30 were ready for his services when he started ZenFusion. He narrowed his search to prospects that at least had a funnel in place. Don't make assumptions. It's why Justin took a lot of calls in the beginning to see what the market wanted and needed. That lead to his 3-step process you now follow to speak with him. The power of simply responding to leads with automation is powerful. The 80/20 rule still applies and helps you be more efficient. Multi-media, Multi-touch is so powerful. Leverage Text, Postcards, etc. Think about relationships https://syncsumo.com - request access to the new platform as soon as it's available https://zenfusion.com/our-team/ Support this podcast at — https://redcircle.com/the-sales-podcast/exclusive-content Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy