Learn what is working in Christian missions, and with Church outreach in the area of social media marketing around the world. With clients from over 25 different countries, learn from Jon Ralls (owner of Kavanah Media) the best online marketing tips, tactics and strategies, so you will be able to fi…
In this episode, Jon will be sharing about a great piece of software that allows you to download and run different AI models locally on your own computer with no internet access needed. To watch this episode, please go here: https://youtu.be/EsnB3XI08rE
Having good backups of your data is important, and this is especially true of your most sensitive data. In this episode, Jon will be sharing about a device that he uses with his most sensitive data. With the ability to remote or local wipe the data, brute force protection, weather protection, and more, it is a USB drive that you can use and trust in your digital engagement efforts. To watch this training, go here: https://youtu.be/L0Xe6s2y78A
WhatsApp is used by so many people around the world, but using it for digital engagement brings unique challenges. In this episode, Jon will be sharing about the phone requirement and registration process challenges and how you can overcome them with different software options. To watch this training, go here: https://youtu.be/GJFqLmucqD8
In this episode, Jon will be sharing a method to get a phone number and utility bill that works for Meta Business account verification. This is all part of the process of being verified for your business ad accounts. To watch this training, go here: https://youtu.be/3UN-PwCXKBs
In this fourth part of a series on Risk Management, Jon will share the hope of a shared risk management group ("Protector Network"), and how the practice of risk management is a spiritual act and discipline for the Lord. To watch this training, go here: https://youtu.be/lAg0uTs5gUI Protector Network Email: protectornetwork@protonmail.com
In this episode, Jon will be sharing several risk management and decision making tools and techniques that can help you make the right decision at the right time. To watch this training, go here: https://youtu.be/H78NoIW4jds
In this 2nd part of a 3 part series, Jon will be looking at how to create risk registers, heatmaps, and then use these tools to build strategies and plans to handle both bad and good risk. To download the software that is mentioned, you can also go to: Risk Register Software To watch this training, go here: https://youtu.be/qoMGNvY-f0I
In this multi-part series, Jon will be sharing best practices from GRC (Governance, Risk Management, and Compliance) for how to handle risk in the work of Christian Missions. Ministry and life is filled with risks and rewards, and this training will give you specifics on how to think and serve through it all. To watch this training, go here: https://youtu.be/TKsJUTJP1r8
In this episode, Jon will be sharing about Meta's new Peer Approval. He will share the options, the ones that Kavanah is using, and why. To watch this training, go here: https://youtu.be/BV5q5rkE0F4
In this episode, Jon will be comparing and contrasting Apple vs Google Maps in regards to privacy and security for mission teams serving overseas. He will also share another option that has robust privacy and security included. To watch this training, go here: https://youtu.be/P11fhOqyGL4
In this third part of the series on AI and Christian Missions, Jon will be sharing about potential future uses of AI, ways we need to balance the power and the risks, as well how we can steward AI for the Kingdom. To watch this training, go here: https://youtu.be/yA-1t66j5LY
In part one, Jon explored AI’s rapid rise and its impact on missions. In this episode, he will focus on how AI is reshaping human perception, cognition, and interaction—and how we must be prepared to help shepherd AI and resources for solid Biblical truth and sharing. To watch this training, go here: https://youtu.be/yXCMGT7YNqo
In this episode, Jon will start a 3 part series about the role of AI in missions work. From the opportunities, challenges, ethical and theological issues, and more, he will explore how we can walk the line of proper use and containment for greatest Kingdom impact. To watch this training, go here: Video Training
In this episode, Jon will be sharing about the need (still) for SEO (Search Engine Optimization), and how you can leverage your content for multiple ways and strategies. To watch this content, go here: https://youtu.be/HZ7qN-1BTVE
In this episode, Jon will be sharing about word choice and different phrases and concepts that Meta is sharing that can get your ads denied. He will walk through several examples straight from Meta's help page including the use of the word "You". To watch this training, go here: https://youtu.be/EHaIdN8sB-I
In this episode, Jon will be sharing recent developments and challenges that we are seeing with Meta's Advantage + audiences. From ads not going to the right people, to much more, Jon will share the best way to regain control (currently) to show your ads to the right people and at the right time. To watch this training, go here: https://youtu.be/2fmGuHZt8Uw
In this episode, Jon will be sharing about a new AI platform called DeepSeek. He will share what it is, and some of the censorship, privacy, and security concerns that he has with ministry usage. To watch this training, go here: https://youtu.be/t8Hj1whTTDk
In this episode, Jon will be sharing several strategies and the challenges being faced by the use of AI for Ad reviews and Ad accounts being disabled. To watch this training, go here: https://youtu.be/6FpzM8xynoc
In this episode, Jon will be sharing examples of new, current phishing attacks happening in SMS and even within Google search results. He will share some tactics and practices to help keep yourself safe. To watch this training, go here: https://youtu.be/-K3zYP_kki4
In this episode, Jon will be sharing 7 steps that you can take, plus one iPhone specific step, to keep your privacy and security in control when using your cellphone camera. To watch this training, go here: https://youtu.be/6Pdv0_8jrMo
In this episode, Jon will be sharing some amazing metrics of how has blessed our digital engagement through Kavanah Media in 2024. May you be encouraged and inspired to continuing pressing forward in 2025. To watch this training, go here: https://youtu.be/vIK5GEKq5X8
In this episode, Jon will be challenging us to think through new areas, opportunities, challenges, partnerships, and more in your digital engagement efforts. Instead of just "doing what we have always done", think through some new ways can we learn and grow in this new year of ministry efforts. To watch this episode, go here: https://youtu.be/BYrzh2l5zbQ
In this episode, Jon will be sharing his observations and thoughts around the concept of "speed" in ministry. Is it rabbits or elephants? Can we have urgency and not bow down to the cult of speed? Hear his thoughts and applications to digital engagement. To watch this training, go here: https://youtu.be/Ihsyf7XLQ8E
In this episode, Jon will be sharing how being "current" and "proficient" with your social media marketing can lead to excellence and why being both is important for your outreach efforts. To watch this training, go here: https://youtu.be/BPrZvT6Sbd8
In this episode, Jon will be sharing about some major changes that Meta is starting in January of 2025 that "may" have a major impact on your digital engagement efforts. He shares about the changes and what he thinks you can do to prepare. To watch this training, go here: https://youtu.be/5nqH7sBF_aw
In this episode, Jon will be sharing about a few different options on how to leverage AI in your online responding within Digital Engagement. From ChatGPT, Gemini, Chatbase.co, FaithCoPilot, etc. there are many options and ways we can leverage these tools to increase the quality and quantity of our online responding. To watch this training, go here: https://youtu.be/7pDMx7ajba0
In this episode, Jon will be sharing his thanks for different people, organizations, blessings, and more in this Thanksgiving season. To watch this episode, go here: https://youtu.be/9zOGTLa2uU0
In this episode Jon will be sharing about how Meta's Advantage Plus Audience option is becoming the standard and correct way to target your ads. If you do all sorts of retargeting, you might consider making this change. Jon will share the reasons and data as to why this might make sense for your efforts. To watch this training, go here: https://youtu.be/ngzFqbyNz5M
In this episode, Jon will be covering a new feature within Meta Business suite that allows for ads and budgets to be changed by AI. This feature has some current drawbacks and has been found to be "on" by some when checking. How to use it, and how to turn it off will be covered. To watch this training, go here: https://youtu.be/1T1wjGcnC_I
In this episode, Jon will be sharing several key takeaways from Meta's Summit. Areas covered will include AI, Reels, and more. To watch this training, go here: https://youtu.be/kknVdlC92dc
In this episode, Jon will be sharing and talking through ways that technology can help once a seeker has become a believer and follower of Jesus. To watch this training, go here: https://youtu.be/mILYM4x8fXQ
In this episode, Jon will be sharing several ways to increase engagement without paying for ads. To watch this training, go here: https://youtu.be/GtKPrdVrcac
In this episode, Jon will be sharing about an Omni-Channel Inbox and communication tool (ChatWoot) that he has been testing in both the self-hosted and cloud version. To watch this training, go here: https://youtu.be/3UC1zQMjCGo
In this episode, Jon will give a review of a social media management software, called Metricool. He will share the advantages and disadvantages so that you can decide if it fits your digital engagement strategy. To watch this training, go here: https://youtu.be/T_maLPtulN8
In this episode, Jon will be sharing about software called "Comment Guard" that Kavanah is using to help moderate and curate the comments in their social media feeds and ads. To watch this training, go here: https://youtu.be/wipMtka0Cos
In this episode, Jon will be joined by Amanda (Director of Marketing at Kavanah Media), who will be sharing her insights from researching and looking in to the many changes that Meta has done recently to audiences, targeting, and more. To watch this training, go here: https://youtu.be/wVVrEfk4Jg4
In this episode, Jon will be sharing an encouraging word about how to view your work and ministry for the Lord. If you struggle with feeling like you don't compare or don't want to compete, then this teaching is meant for you. To watch this training, go here: https://youtu.be/zLo0LjTTr5g
In this episode, Jon will be sharing about a great app that can help you in your Discovery Bible Studies AND even with training other leaders. To watch this training, go here: https://youtu.be/fa1_eVfKpMI
After installing and testing multiple password programs, Jon will be sharing about two different ones that he recommends due to open-source, cost, security, and more. To watch this training, go here: https://youtu.be/ahvHXVeFEtc
In this week's episode, Jon will be sharing how to lift others, we must first grow ourselves.
In this episode, Jon will be sharing 8 different communication theories that different cultures use when presented with new information. Using these methods can help you communicate more effectively in your digital engagement efforts both online and offline. To watch this training, go here: https://youtu.be/SN68_as4SqY
In this episode, Jon will be sharing 6 different ways that culture can impact the way we make decisions and the confirmation bias that can be present in our digital engagement efforts. To watch this training, go here: https://youtu.be/FZV_IVTWRUI
In this episode, Jon will be sharing 7 different ways that people view the Good News (think Guilt, Shame, Power, etc.) and how that can impact your ads and digital engagement responding. To watch this training, go here: https://youtu.be/Qffc3N32UyM
In this episode, Jon will be sharing several insights from a leaked internal document from Google that shows how the algorithm chooses what to show. From nearly 14,000 variables, a few are very important for your Digital Engagement efforts. To watch this episode, go here: https://youtu.be/uv7cpR-ciJw
In this episode, Jon will show how to create Meta Reels and then use those Reels in your paid marketing. A 7 page walkthrough is also available on the kavanahmedia.com/podcast page. To watch this content, go here: https://youtu.be/kNoEIF9r66w
In this episode, Jon will be sharing about how hackers can use what you share online to find your identity, where you serve, and more. Being secure online and in your social media is possible, and this episode will give you immediate actionable things to do. To watch this training, go here: https://youtu.be/h5a9YbyQm2k
In this episode, Jon will be sharing about different OSINT (Open Source Intelligence) tools that can be used to see what ports and parts of your WordPress website are vulnerable. He will also share ways that people attack websites, and what you can do to safeguard your valuable information. To watch this training, go here: https://youtu.be/eodMsBBLPb8
In this episode, Jon will be sharing several known ways to help protect yourself and your organization from social engineering types of phishing attack. To watch this training, go here: https://youtu.be/N4ovEqbSF5U
In this episode, Jon will be sharing about a brand new, free Bible plugin for your Wordpress websites. It is a great tool made and dreamed up by one of the Kavanah Media team members, and Discover Jesus Initiative directors. To watch this training, go here: https://youtu.be/xyceCGuZq0U To go to the software page, go to thebibleplugin.com
In this episode, Jon will be sharing why celebration is so important in the digital engagement journey, and some ways that you can bring glory to God as we celebrate what the Lord is doing. To watch this training, go here: https://youtu.be/e60BAxNZf8o
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