The online program will give MGP members the opportunity to connect with real time guest hosts who will provide helpful information on industry topics and trends as well as offer any helpful advice to those who tune in. Availability on iTunes and marcusgrahamproject.org coming soon.
Rashad Drakeford has made a career of merging culture and marketing. In this week’s episode, we sat down with him to talk about his journey out of Queens, through the Obama campaign, and all the way to Beats by Dre, where he heads global digital editorial operations. Tune in find how his story unfolded.
Welcome the 10 newest advertising titans, under the agency The Kinxion as we make our Drum Radio debut. Joining us on today's introductory episode is Meron Medhaine from the Bay Area and Junior Planner at Wieden + Kennedy's Portland office. We'll be discussing our adventures over the last 4 weeks as we've been traveling along the West Coast to the South West on a mission to deliver results for our clients. Follow our Instagram @TheKinxion and stay tuned for our future shows in Summer '17!
EVOLV | Talks New York Life & Trip Recap
EVOLV | Talks the Evolution of Art with The Richards Group We got a chance to sit down with Jayr & Ken from The Richards Group to talk about the Evolution of Art through Photography and and Graphic Design. Make sure to follow these two brilliant individuals on instagram and ther other connections as well. Jayr | @jayrsotelo | www.banditbird.com | jayrsotelo.tumblr.com Ken | @kennymeowcat | hello@ken-cao.com
EVOLV | Talks Fashion & Branding with Dr. Alex Ellis This week we talekd with Dr. Alex Ellis about the power of your image. Follow his brand at www.dralexellis.com and be sure to reach out on instagram and twitter @DrAlexEllis
EVOLV talks about "The Golden Age of Hip Hop" In this weeks episode, the team takes a moment to reflect on where hip hop has come from and how the music world directly ties back to the Advertising & Marketing Industry. Jas talks about the levels of growth from sub culture, to pop culture, all the way to main stream. Then T.Moore finds a way to bring Kanye West to the forefront of the conversation about artists and other influencers breaking the barriers of the box that they've been put in. But we can't give you the whole show, tune in and vibe to some great music and good convo.
Meet EVOLV, the agency created by the 2016 Class of the Marcus Graham Project's iCR8 Summer Boot Camp. In this weeks episode, take a moment to get to know the entire team. MGP has brought together 10 amazing people to create their own agency and excel in what we're coming to recognize as AD LIFE! This is going to be an amaing summer, stay tuned! Follow the team on Twitter and Instagram @LETSEVOLV and on Snapchat @WEEVOLV
Throughout our young adult lives we are continuously searching to find ourselves internally. We all want to know who we are and have a clear understanding of the purpose we serve. Join us as we talk with Simone about knowing yourself and how that is the guiding force to a fulfilled career.
Sometimes you have an idea, and sometimes you just don’t. Finding sources of inspiration in the advertising industry can, more often than not, prove to be a difficult task. Brittany Wright speaks about her ways of staying inspired and how to overcome the inevitable struggle of being between a creative rock and a hard place.
For college students, getting into the competitive field of advertising and marketing is an intimidating task. The Drum interviews Bill Hickman about his personal career path, learning, growing, and how to relax and enjoy the journey. Aspiring college graduates and those who have recently entered the field would do well to pay attention, but there is wisdom here for everyone who wants to keep moving forward. STIR is a creative agency put in motion by two parties: The Marcus Graham Project iCR8 Chicago Boot Camp and Leo Burnett Chicago. We create movement and stir things up, activating positive change for brands and people.
15 Hz Interviews Chaucer Barnes, ED of Context Strategy at Translation LLC. Chaucer Barnes is a communications planner and creative who specializes in setting the proper conditions for mass adoption. He leads the Context Strategy group at Translations which enhances creative impact through the oft-overlooked vectors of brand behavior: sequencing, targeting, posture, and payloads.
Fifteen Hertz talks to Jake Katz, the VP of Audience Insights and Strategy at Revolt TV. Jake Katz is an expert in youth culture, with a focus on how the millennial generation is transforming industries. We will be discussing the power of understanding generations as they move through culture and certain landscapes.
On this episode will explore the life and accomplishments of Becca Weigman, CEO of TM Advertising in Dallas, Texas. Weigman was announced as the president of the agency in 2010.
15 Hz interviews Marcus Collins, a social engagment expert about his career and accomplishments.
15 Hz speaks to Wendell Haskins from Orginal Tee Golf Classic tournament. We will also explore the P&G's Always' Unstoppable commerical and provide our listeners to advice on how to rethink your social media playbook.
Join us as we share our holiday weekend and dive into the discussion of creativity and logo types. We also will share our morning with the Tom Joyner Morning Show and special guest Tyrese.
15 Hertz recaps about their experience with Amber Lavender from Wieden + Kennedy, their time in LA, the BET Awards social media strategy and the release of Apple Music and Beats1 Radio. #weare15hz
15 Hz talks about their business trip to Los Angeles to visit agencies and clients.
15 Hz talks about their business trip to Los Angeles to visit agencies and clients. This episode features special guests from Beats by Dre.
Today 15Hz discusses advertising and news with special guests from Leo Burnett.
From the Winter ICR8CHI team, some will discuss their thoughts going into the last two days of the bootcamp. In addition, the question of being the minority in the workplace will be addressed, along with tips on how to combat that as well.
An introduction to the Wind + Water; the Millennial advertising agency thats brings a clear and refreshing perspective on product awareness, how to market to millennials and who's doing it well.
Join the Marcus Graham Project Staff & Alumni for an information session and Q&A for our 7th summer boot camp program. The session will provide applicants and volunteers with more information regarding . If you have any questions, please email us at info@marcusgrahamproject.org or Tweet Us at @MGProject The Marcus Graham Project, a network of advertising, media, marketing & entertainment professionals is looking for a dynamic group for its flagship initiative, the iCR8 Summer Boot Camp program. The boot camp’s primary purpose is to provide diverse aspirants in the field of advertising & marketing with the exposure and experience necessary to solidify careers within the advertising, media & marketing industry. The boot camp team will form themselves into a pop-up agency that they will run for the summer, as they manage the clients that they will partner with. Each year, the selected team provides consultancy for a select non-profit organization, as well as a large corporation and a small to midsize business. To learn more or apply: http://marcusgrahamproject.org/programs/bootcamp/bootcamp-applying/
Meet P R I S M A T I C, the agency created by the 2014 Class of the Marcus Graham Project's iCR8 Summer Boot Camp. About PRISMATIC: The mission of PRISMATIC is to provide crystallized advertising, marketing, and media services to emerging and existing businesses. The vision of PRISMATIC is to be a fresh perspective and multifaceted filter, refracting the complexity of human nature, spirit, and culture into a unified message that abolishes obscurity.
Meet P R I S M A T I C, the agency created by the 2014 Class of the Marcus Graham Project's iCR8 Summer Boot Camp. About PRISMATIC: The mission of PRISMATIC is to provide crystallized advertising, marketing, and media services to emerging and existing businesses. The vision of PRISMATIC is to be a fresh perspective and multifaceted filter, refracting the complexity of human nature, spirit, and culture into a unified message that abolishes obscurity.
Meet P R I S M A T I C, the agency created by the 2014 Class of the Marcus Graham Project's iCR8 Summer Boot Camp. About PRISMATIC: The mission of PRISMATIC is to provide crystallized advertising, marketing, and media services to emerging and existing businesses. The vision of PRISMATIC is to be a fresh perspective and multifaceted filter, refracting the complexity of human nature, spirit, and culture into a unified message that abolishes obscurity.
Meet P R I S M A T I C, the agency created by the 2014 Class of the Marcus Graham Project's iCR8 Summer Boot Camp. About PRISMATIC: The mission of PRISMATIC is to provide crystallized advertising, marketing, and media services to emerging and existing businesses. The vision of PRISMATIC is to be a fresh perspective and multifaceted filter, refracting the complexity of human nature, spirit, and culture into a unified message that abolishes obscurity.
Meet P R I S M A T I C, the agency created by the 2014 Class of the Marcus Graham Project's iCR8 Summer Boot Camp. About PRISMATIC: The mission of PRISMATIC is to provide crystallized advertising, marketing, and media services to emerging and existing businesses. The vision of PRISMATIC is to be a fresh perspective and multifaceted filter, refracting the complexity of human nature, spirit, and culture into a unified message that abolishes obscurity.
Meet P R I S M A T I C, the agency created by the 2014 Class of the Marcus Graham Project's iCR8 Summer Boot Camp. About PRISMATIC: The mission of PRISMATIC is to provide crystallized advertising, marketing, and media services to emerging and existing businesses. The vision of PRISMATIC is to be a fresh perspective and multifaceted filter, refracting the complexity of human nature, spirit, and culture into a unified message that abolishes obscurity.
Join us for a question & answer session with our alumni and founders, regarding the ICR8 Summer Boot Camp. If you are a potential recruit, interested in volunteering, or becoming a sponsor, this is the session for you. Please register as an individual or register your group, classroom, or team for one of our info sessions. http://icr8qa.eventbrite.com/
Join us for a question & answer session with our alumni and founders, regarding the ICR8 Summer Boot Camp. If you are a potential recruit, interested in volunteering, or becoming a sponsor, this is the session for you. We will host the Q&A at 11am CST on the 11th of each month. Please register as an individual or register your group, classroom, or team for one of our info sessions. http://icr8qa.eventbrite.com/
This week we will be talking about the creative process and concept ideation and how important is to find that one BIG idea. We will research on the subject and comment our findings. As always we will recap on this week's events and the evolution of our projects as well as adding some dosis of Y5 humour. MGP's online radio show "The Drum" returns and Y5, the agency created by our boot camp participants have taken it over. Tune in as members of Y5 share industry intellegence and what they have learned through the iCR8 Summer Boot Camp. Tweet in questions or comments to @Y5Agency or @MGProject and join us in the chatroom as well.
On this week's episode of The Drum, we discuss Generation Y's propensity for activism and how it has affected the way people communicate with us. We'll provide unique insight on our own work for our client, Falling Whistles, and how we think cause marketing will continue to evolve. Also your weekly update on: the very interesting people we've talked to, our takeaways from job-swapping, and the songs that have provided a soundtrack to the week. Join the conversation! Tweet @y5agency and we'll make you famous. MGP's online radio show "The Drum" returns and Y5, the agency created by o
MGP's online radio show "The Drum" returns and Y5, the agency created by our boot camp participants have taken it over. Tune in as members of Y5 share industry intellegence and what they have learned through the iCR8 Summer Boot Camp. Tweet in questions or comments to @Y5Agency or @MGProject and join us in the chatroom as well.
Throughout this week we noticed that most everyone we spoke to described their work as not being advertising. Instead, they create experiences and let the product speak for itself, and then communicate stories made around the product. For this episode of The Drum we are going to debate what traditional and non-traditional advertising mean and whether traditional advertising even exists anymore. We will also explore the terminology that should be used to describe this new genre of so called advertising. MGP's online radio show "The Drum" returns and Y5, the agency created by our boot camp participants have taken it over. Tune in as members of Y5 share industry intellegence and what they have learned through the iCR8 Summer Boot Camp. Tweet in questions or comments to @Y5Agency or @MGProject and join us in the chatroom as well.
MGP's online radio show "The Drum" returns and Y5, the agency created by our boot camp participants have taken it over. Tune in as members of Y5 share industry intellegence and what they have learned through the iCR8 Summer Boot Camp. Tweet in questions or comments to @Y5Agency or @MGProject and join us in the chatroom as well.
MGP's online radio show "The Drum" returns tomorrow, and Y5, the agency created by our boot camp participants have taken it over. Tune in as members of Y5 share their experiences in Dallas thus far and what they have learned through the iCR8 Summer Boot Camp. Tweet in questions or comments to @Y5Agency or @MGProject and join us in the chatroom as well.
The Drum Radio has been on hiatus for the fall, however we will return for one final beat for the 2012 year. In this episode will will highlight some of our favorite moments of 2012 and our plans for 2013. We will also host a live Q&A for those that have been inquiring about our 2013 Summer Boot Camp applications. We also look forward to hearing from some of our recent graduates that have recently gotten job opportunities, as well as clients for the 2013 year.
Think Fruition's last episode :(. A recap of some of the things we've learned and the people we've met.
This week on the drum, Think Fruition will be talking Social Media, its influence on our society, and the history of how digital media came to be what it is today. We will also be discussing the future of social media and how it will impact traditional media in the years to come. Lastly, we will be talking with Writer, Filmmaker, and Social Strategist Daniel Maree about social media and how his Million Hoodies Campaign reinforced the strength in next generation of communication.
This week on the drum, Think Fruition will be talking about women in advertising and the differences that are still apparent in today’s workforce. We will also be discussing women who have been leaders in the advertising community and their experiences throughout their advertising journeys. Lastly, we will be discussing how women in advertising promote diversity in an industry where diversity isn’t common.
TOPIC OF DISCUSSION: LONDON 2012! The Olympics and its effect on the world.
Today we will be talking about VOTING RIGHTS!
This week we will be talking about MINORITIES IN ADVERTISING.
This week we will be talking about The Power of Social Media! Special guest caller Daniel Maree, Digital Media Strategist at McCann Worldgroup and creator of the Million Hoodies Movement, will be joining us and telling his story!
This Sunday, The Drum returns with an introduction of the Marcus Graham Project’s Summer Boot Camp Team and the agency that they have created, Think Fruition. During this episode the team will be discussing their early experiences with the iCR8 Summer Boot Camp program, and what they expect the rest of the summer to be like. Also, they will be talking about the agencies that they have visited; including TPN, RAPP, and Tracy Locke, along with discussions about what it’s like to be using TM Advertising as our primary work location. Additionally, Think Fruition will be speaking about the guests who stopped by to deliver insight on advertising and strategies to create dynamic ideas. During the rest of the summer, the Think Fruition team will be producing The Drum Radio weekly. The next voice you will hear will be that of THINK FRUITION.
This week, we will be speaking with Jeff Lopez, the 21-year old CEO of Gloob Marketing, who is making waves in the marketing industry and has been for the last 5 years. (You do the math). Jeff Lopez founded Gloob Marketing in 2007, and currently serves as Chief Executive Officer. As CEO, Mr. Lopez has led major digital marketing campaigns for several music, film and television clients such as; Lucasfilms, Sony Music, Nickelodeon, Universal Music Group, and others. Most recently, he assisted in marketing George Lucas film, Red Tails starring Terrence Howard and Cuba Gooding Jr. Our efforts helped guide the movie to the #2 spot opening weekend, with over $19.1 million in box office sales. Prior to launching Gloob Marketing, Mr. Lopez held marketing positions at several companies and was a staff writer for South Jersey's leading newspaper, Courierpost-Gannett Co. About Gloob Marketing Gloob is a strategic digital marketing firm that specializes in creating brand awareness, optimizing fan engagement, and enhancing digital and social media presence. Our goal is to lead digital integrations of strategies within existing marketing plans, working alongside PR, to assist in the execution of launching branded content that brings value, provokes action, and builds a community of avid consumers that are influenced to foster digital word of mouth across social platforms.
Ignacio never believed he needed anyone’s permission to change the industry he loves so much. That fearlessness inspired him to found IHAVEANIDEA in 2001, with the intention of creating a community-based publication that shared quality know-how by creatives for creatives. Soon thereafter, Ignacio launched Portfolio Night, the world’s first-ever international portfolio review. The speed with which IHAVEANIDEA and Portfolio Night grew forced Ignacio to leave his full-time job as an Art Director at Ogilvy Toronto to lead his two companies full time. Just three years later in 2004, Ignacio was named one of Marketing Magazine’s “Ones to Watch Under 30.” But he wasn’t done innovating. Ignacio went on to launch two new initiatives: the Tomorrow Awards, the world’s first category-less international award show, focused on teaching and learning, and Giant Hydra, a first-of-its-kind mass collaboration creative tool for agencies. Having lived in nine countries throughout his life, across Latin America, Europe and North America, Ignacio is no stranger to travel and new cultures. He is known for living his life in an airplane, for his taste for fine foods and wine, and for never stopping in his tireless quest to improve the advertising industry.
On this Sunday's episode we will be announcing our selected summer boot camp team members and talking to them about the interview process and what they hope to get out of the boot camp this summer. We will also be discussing a couple of the "purpose filled" projects that the team will be working on this summer including Rock The Vote, as well as our annual Boomerang Effect event with partner organization Serve60. Lastly we will provide an update on some of the upcoming events and activities that MGP has planned in the coming months.
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