Every week host Todd Wheatland, Global Head of Strategy for King Content and author or "The Marketer's Guide To Slideshare", sits down with some of the world’s great marketers to get behind their public profiles and learn their real marketing backstories.
In this episode of The Pivot, host Todd Wheatland talks with David Brudenell, Universum's head of digital, about how his dreams of an Olympic medal crashed, an MBA classmate changed the trajectory of his career and much more about his journey.
Davor Miskulin, Enterprise Business Development, Burning Glass Technologies, thinks of himself as the descendent of fellow Croatian Marco Polo. "I have this drive for exploring and I had to rationalize it somehow," he tells The Pivot host Todd Wheatland and explains his unplanned life journey.
Never one for planning, Save The Children Australia's Nicole Brasz tells host Todd Wheatland about how her professional and personal path led her back to her hometown and a stint in an industry to which she never wanted to return.
Carla Johnson, Type A Communications, came from a science family so she studied electrical engineering. After two years, she opted to become a history major and learned the value of storytelling, a skill that has taken her far in her career. In this episode of The Pivot, host Todd Wheatland sits down with Carla to learn more about her journey and why she co-authored the book Experiences: The 7th Era of Marketing with Robert Rose.
In this episode of The Pivot, host Todd Wheatland talks with the Head of Content Marketing at the famed maker of AutoCAD. Dusty DiMercurio shares how a music making philosophy major was able to play his own cool story in marketing.
How does a small town boy from rural Minnesota become one of the most influential thought leaders in digital marketing? This episode of The Pivot, host Todd Wheatland talks with Lee Odden, CEO and Founder of TopRank Online Marketing. Learn how Lee's small town roots still direct how he runs his company today while traveling the globe teaching about attracting, engaging and converting clients and customers.
You may know Jon Loomer as the "Facebook Ads Guy" but in this episode of The Pivot, host Todd Wheatland dives a bit deeper behind the man who is a Power Editor pro. Learn how this Philosophy Major from the Midwest found his way to entrepreneurship by way of the NBA and The American Cancer Society. Jon also discusses how choosing a tight niche in marketing has allowed him to grow his brand and his business.
This week's episode of The Pivot has host Todd Wheatland talking with Emeric Ernoult, CEO and Founder of Agorapulse. Hear how Emeric was destined to become an entreprepreneur at the age of seven and his journey to achieving his dream of business ownership. From Africa to France and Washington DC, Emeric's journey is a global one that will remind you that achieving a dream requires persistence, patience and perfect timing.
How does a young boy from Dayton, OH go from starting his own acupuncture practice to becoming an international consultant, speaker and best-selling author in digital marketing? This episode of The Pivot, Todd Wheatland talks with Brian Carter, The Carter Group, to find out the answer to that question and so much more. Hear how stand-up comedy helped Brian become a better communicator and how the art of improv can help you become a better marketer.
Zen Buddhism, online education and serial entrepreneurship are all discussed in this episode of The Pivot with Todd Wheatland. Aaron Kahlow, CEO and Founder of Online Marketing Institute and CEO of popexpert shares his journey from DC to California and how his passion for others helped him build one company and now take on the growth of another.
In this episode of The Pivot, host Todd Wheatland sits down with Jesse Desjardins to find out how the Canadian became the Head of Social Media for Tourism Australia and how SlideShare has led to his firing, hiring and even a trip to SXSW.
Todd Wheatland sits down with Robert Rose, Chief Content Strategist, Content Marketing Institute.
From Madison Avenue to a content marketing rant that went viral, Doug Kessler, Velocity Partners, shares his marketing backstory with Todd Wheatland on this episode of The Pivot. Find out what gets Doug excited when it comes to B2B content marketing, why ethics is as critical now as ever before in the industry and the ripple effect of receiving over 900,000 views on SlideShare.
This week's episode of The Pivot, host Todd Wheatland sits down with Damon Klotz, Global Digital Strategy Manager for Ramsey Health Care. Damon shares how taking control of his onine personal brand at a very early age has allowed him to become a sought after marketing professional. He shares how his HR Rockstar brand, the importance of networking and his passion for what he does has been the perfect combination for success. Damon also talks about his side projects that are making an impact on men's healthcare in Australia.
Carlos Abler, Leader-Content Marketing Strategy, 3M, takes an unconventional and fascinating route to head up the content marketing department at one of the world's largest companies. Host Todd Wheatland talks with Carlos about growing up in Minnesota, learning from one of the top mimes in France and receiving international recognition from one of his first major digital marketing efforts.
Though a Scottish lad at heart, the past 17 years in Singapore have truly defined the marketing career of Rod Strother, Director, Digital and Social Center of Excellence for Lenovo. This episode of The Pivot has host Todd Whatland talking with Rod Strother about growing up in a small Scottish village, his path to direct marketing by way of Malaysia and how his current role at Lenovo is changing how the company socializes content.
This week's episode of The Pivot takes you on a journey of a young boy from England who lost his father at a very young age, began working in his teens and went on to help grow a recruiting agency to over 127 offices. Host Todd Wheatland sits down with Bill Boorman as he shares his marketing backstory in the world of recruiting and his passion for making information free and available to the masses.
This episode of The Pivot, host Todd Wheatland is joined by the savvy, smart Digital Analyst at Altimeter Group, Rebecca Lieb. This marketing backstory plays out like a Hollywood movie with a storyline that includes a stint as a film journalist, a romantic life in Paris and working in Germany when the Berlin Wall came down. Find out why Rebecca left an executive level position in traditional media to work in the new, exciting world of digital advertising and why she has never looked back.
What do being a Presbyterian minister's kid, comedy writer for SNL and video content creator all have in common? They are all titles held by Tim Washer, Sr. Marketing Manager for Cisco. This week's episode of The Pivot has Todd Wheatland sitting down with Tim at 30,000 feet to talk college, comedy and Cisco. A unique interview location for a unique content marketing professional.
What do selling flowers in Ecuador and a marketing technology start-up have in common? This episode of The Pivot, host Todd Wheatland talks with Toby Murdock, CEO and co-founder of Kapost. Toby shares his entrepreneurial journey that starts in South America and ends (for now) in Boulder, CO. His passion, drive and need to push his own personal limits make for a wonderful marketing backstory.
If you need a reminder that anyone, anywhere and at any time can take control of his or her destiny to become a publisher, this episode of The Pivot is perfect for you. This week, Todd Wheatland talks with Jeff Bullas about his success as a social media blogger and how this one platform has provided him additional opportunities as an author, speaker, trainer and consultant. Be prepared to be inspired: Australian style.
This episode of The Pivot, host Todd Wheatland shares his conversation with Mark Schaefer, Schaefer Marketing Solutions. Learn how a 25-year career with an international corporation was the perfect foundation for Mark's current success consultant, prolific blogger, author and speaker. Find out the one thing that he believes is critical in business today and how he embraces it with humility and a sense of awe.
Do journalists really make great content marketers? Tune into this week's episode of The Pivot to find out as Brian Crisp, Editor-In-Chief at Flight Centre, joins host Todd Wheatland. Brian shares his journey from traditional journalist covering the sports and travel beats to content creator for the world's largest travel agency.
The Civil War, driving tractors to school and MySpace are all discussed in this week's episode of The Pivot with host Todd Wheatland. Kyle Lacy, Global Content Director for Salesforce Marketing Cloud recently sat down with Todd to share a bit more of the man behind the marketer, speaker and author.
Social Media Examiner has become a powerhouse resource for marketing professionals and business owners. This week on The Pivot, Michael Stelzner sits down with Todd Wheatland to discuss the growth of SME and how it all started in 2010. Find out why he started MyKidsAdventures.com and what dream Michael still wants to pursue as a writer.
This week The Pivot has our Australian host, Todd Wheatland, talking with Ireland's own Ian Cleary, Razor Social. Ian shares how he became known as "the tools guy" for social media and his somewhat unexpected journey that got him here. Great accents, contagious laughter and an interesting story make for an entertaining podcast episode.
Andrew Davis, Author of Brandscaping: Unleasing The Power of Partnerships, joins host Todd Wheatland this week on The Pivot. Andrew talks about being an entertainer from a very young age, the project at the Jim Henson Company that made him realize compelling content is great marketing and how he is ready to help Warren Buffet save the publishing industry.
Jason Miller, Senior Content Marketing Manager, LinkedIn joins host Todd Wheatland on this week's episode of The Pivot. Jason shares his somewhat unexpected journey to content marketing and how his passion for rock 'n roll is incorporated into much of the content he creates.
Host Todd Wheatland uses his personable interview style to talk blogging, business and BBQ with Jay Baer, President, Convince and Convert and best selling author of Youtility: Why Smart Marketing Is About Help Not Hype.
Todd Wheatland sits down with Barry Poltermann, President, About Face Media to discuss how documentary style filimmaking is changing how brands tell stories as part of their content marketing strategy.
Todd Wheatland sits down with Ann Handley, Chief Content Officer for MarketingProfs and best-selling author of "Content Rules" and "Everybody Writes".
In this episode, Todd Wheatland sits down with VP of Content Marketing for Hubspot, Joe Chernov.
Todd Wheatland sits down with Founder of the Content Marketing Institute and best-selling author, Joe Pulizzi.