Podcasts about American Cancer Society

Some leaders inherit success. Others have to reinvent it. Today's guest has done both. As CEO of City Home, formerly City Furniture, Andrew Koenig is leading one of the biggest transformations in the company's history while also leading business executives across Florida in the fight against cancer. Today we're talking about what it really takes to lead people through change. But why change the name of a company approaching $1 billion in annual revenue? What does it take to bring employees, customers, and partners along when the business is already thriving? And how do you know when it's time to redefine not only your brand, but your vision for the future?  We discuss the strategy behind the transformation from City Furniture to City Home, reflecting the company's evolution from a furniture retailer to a complete home destination.  And, As Chairman of the Florida Chapter of CEOs Against Cancer, Andrew also shares why the fight against cancer has become one of his greatest leadership priorities. Key takeaway:  How do you inspire people to embrace change—not because they have to, but because they believe in where you're going?   Chapter 1: Introducing the Success Triangle 00:00:02 – 00:00:40 Dave Mattson introduces the How to Succeed podcast, which explores how accomplished individuals reach and maintain peak performance. The discussion centers on the success triangle of attitudes, behaviors, and techniques. Chapter 2: City Furniture's Transformation into City Home 00:00:40 – 00:02:02 Jim Marshall introduces Andrew Koenig, CEO of City Home, and frames the episode around brand reinvention, leadership, and community impact. City Furniture's decision to become City Home represents a broader effort to transform the customer experience and expand beyond traditional furniture retail. Chapter 3: Why the Company Changed Its Name 00:02:02 – 00:04:01 Koenig explains that the rebrand reflects a long-term vision of becoming a comprehensive provider for customers furnishing and improving their homes. City Home aims to offer more categories, services, speed, affordability, and convenience while addressing the frustrations of coordinating multiple home-related vendors. Chapter 4: The Company's History and Earlier Reinvention 00:04:01 – 00:06:56 Koenig recounts how his father and uncle started with waterbed shops in 1971 before transitioning to City Furniture in the early 1990s as the waterbed market declined. He joined the business in 2005 and describes how the company's current leadership team, systems, and operational discipline made the latest transformation more manageable than the first. Chapter 5: What the City Home Brand Represents 00:06:56 – 00:10:16 City Home's positioning is summarized by its tagline, "your first stop for all things home." The company is expanding into categories such as appliances, home entertainment, security, flooring, kitchens, closets, and other home solutions, with a curated selection and a single point of contact designed to simplify the customer journey. Chapter 6: Leading a Customer-Centered Rebrand 00:10:16 – 00:13:36 Koenig says the main challenge was not internal fear, but the time required for customers to recognize and understand the new brand. The company is emphasizing trust, word-of-mouth referrals, customer satisfaction, and a commitment to correcting mistakes as it works toward becoming the "Chick-fil-A of home furnishings." Chapter 7: Building Alignment Among Employees and Vendors 00:13:36 – 00:15:23 City Home helped employees understand the new strategy by exposing them to competitors and broader home-industry categories. Although some furniture vendors initially had concerns about losing showroom space, confidence in the leadership team and the expanded stores helped build support for the transformation. Chapter 8: From Business Leadership to Cancer Advocacy 00:15:23 – 00:20:03 Koenig discusses his role as chairman of Florida's CEOs Against Cancer chapter and the personal loss of his mother to cancer. Her legacy inspired City Home's Pink Pumpkins campaign, while the CEO network has expanded its reach, fundraising capacity, and influence in supporting the American Cancer Society. Chapter 9: The Responsibility to Give Back 00:20:03 – 00:22:09 Koenig describes giving back as a core City Home value and argues that successful business leaders should contribute time and energy to causes that matter to them. He believes philanthropy strengthens communities, expands professional networks, improves employee engagement, and creates a deeper sense of personal fulfillment. Chapter 10: How Advocacy Has Shaped Koenig's Leadership 00:22:09 – 00:24:37 Serving with CEOs Against Cancer has increased Koenig's credibility with employees and helped attract and motivate talented people. His priorities have shifted slightly, with more time devoted to cancer advocacy and community service while maintaining clear business goals and performance metrics. Chapter 11: Continuous Improvement as a Leadership Principle 00:24:37 – 00:27:13 Koenig recommends that business leaders study Toyota's production system and apply its continuous-improvement philosophy to their organizations. He credits this approach with helping City Home build strong operations and execute its rebrand effectively, emphasizing that sustainable success depends on collective discipline rather than one individual. Chapter 12: Connecting Better Homes with Healthier Lives 00:27:13 – 00:29:32 Koenig reflects on the connection between City Home's mission to improve living spaces and the American Cancer Society's mission to help families spend more healthy time together. He closes by inviting listeners to support cancer advocacy through cancer.org and to explore City Home's services across its Florida showrooms and delivery network.  

Existe um momento muito doloroso da vida adulta em que percebemos que nossos pais e avós estão envelhecendo — e que as pessoas que sempre pareceram tão fortes também são frágeis.Neste episódio profundamente pessoal do Afrodite Podcast, converso sobre minha experiência durante o câncer do meu pai e sobre algo que muitas famílias conhecem: quando uma pessoa adoece, de certa maneira, toda a família é atravessada pela doença.Falamos sobre luto antecipatório, medo, culpa, exaustão, mudanças familiares, os diferentes mecanismos que encontramos para suportar a dor e a importância de continuar cuidando de nós mesmas enquanto cuidamos de alguém que amamos.Se você está vivendo isso agora, este episódio não pretende ensinar como sofrer.Quero apenas fazer companhia a você.

Author Susan Hall, Real Estate Star Ryan Serhant, Author Daniel Fazzina, and a Testimony from Owen WilsonThis edition of The Neil Haley Show opens with a lively cross-continental simulcast, joining Fernando and Sergio Bravo of InfoRadio in Madrid, live from Callao Square during their marathon World Radio Challenge, before turning to author Susan Hall, sister of the late Los Angeles Lakers owner Dr. Jerry Buss. Calling in from Phoenix, Hall discussed her book, I Laugh in the Face of Cancer, a title Neil and the Spanish hosts loved. She explained that she wrote it because there is so much fear around cancer, much of it understandable, and she wanted to hand people a more hopeful, resilient way to face a diagnosis, drawing on her own family's experience. Warm and upbeat across the language barrier, she made the case that courage, faith, and even humor can be powerful medicine, and thanked the Spanish hosts for staying up through their overnight marathon to include her. She framed the book as encouragement for anyone walking that frightening road, or loving someone who is.Neil then joined a Caregiver Dave celebrity segment, co-hosted by caregiver advocate Dave Nassaney, welcoming Ryan Serhant of Bravo's Million Dollar Listing New York. Serhant discussed the honor of being named the American Cancer Society's 2021 National Ambassador for the Real Men Wear Pink program, part of his family's and his company's commitment to giving back. He said he was moved to act after reading that a large share of Americans, some forty-one percent, delayed medical care in 2020 amid the pandemic out of fear of doctors and hospitals, and used his platform to urge people, especially men, not to put off screenings and checkups. His message, offered as encouragement rather than medical advice, was simple: showing up matters, and early detection saves lives, so book the appointment you have been avoiding. Neil praised the philanthropic streak behind a career better known for luxury listings.The hour continued with a Mike Vilardi Show simulcast featuring award-winning author, broadcaster, and media professional Daniel Fazzina, host of Divine Intervention Radio. A native New Yorker now living in Virginia, Fazzina traced a Long Island Lutheran upbringing and a media career spanning radio, music videos, and film before sharing the testimony that changed his path: healings he attributes to God, from a chronic back condition in 2001 and a massive cancerous tumor in 2002. Those experiences, he said, inspired him to launch Divine Intervention Radio in 2007 and a book series collecting firsthand accounts of people who believe they have witnessed the hand of God, from healings to transformed lives, all offered, in his telling, as encouragement for believers and skeptics alike. He is gathering many of those voices for the Power of Testimony event at Shelter Rock Church in Syosset, New York, on September 12th.The program closes with a return testimony from Owen Wilson, a New Zealand aircraft mechanic and pilot, not the actor, also featured in Fazzina's work. Wilson recounted a birthday flight over the rugged Marlborough coast in a small plane he had flown for years when the engine fell silent with nowhere to land; as he and his passenger prayed, it sputtered back to life just long enough to clear a ridge and reveal a hidden airfield he had never known existed, where he landed safely, a rescue he credits to divine intervention. Tickets for the September 12th event are at events.artofheaven.com. Find Susan Hall's I Laugh in the Face of Cancer and Daniel Fazzina's Divine Intervention wherever books are sold.

Credits: 0.75 AMA PRA Category 1 Credit™   CME/CE Information and Claim Credit: https://www.pri-med.com/online-education/podcast/frankly-speaking-cme-500 Overview: To celebrate our 500th episode, each member of our team revisits a popular topic from the podcast's earlier installments—GLP-1s, cervical and breast cancer screening, diet and exercise, contraception, hypertension, and lipid management—to trace how the evidence and guidelines have changed since it was first covered. Whether you're catching up or reinforcing what you know, this milestone episode helps you bring the latest evidence into everyday patient care. Guest: Robert Baldor, MD, Alan Ehrlich, MD, Susan Feeney, DNP, FNP-BC; FAANP, Jillian Joseph, PA, Mariyan L. Montaque, DNP, FNP-BC, Jill Terrien PhD, ANP-BC, FAAN   Music Credit: Matthew Bugos Thoughts? Suggestions? Email us at FranklySpeaking@pri-med.com  Episode resource links:  Zhou H et al.  Evaluation and Comparison of the PREVENT and Pooled Cohort Equations for 10‐Year Atherosclerotic Cardiovascular Risk Prediction. Journal of the American Heart Association Volume 14, Number 4 Goff DC et al. 2013 ACC/AHA guideline on the assessment of cardiovascular risk: a report of the American College of Cardiology/American Heart Association task force on practice guidelines. Circulation. 2014;129:S49–S73. Circulation. 2018 Jul 24;138(4):345-355.  eClinicalMedicine 2025: 103741. Curry, J. (2018). Screening for cervical cancer: US Preventive Services Task Force Recommendation Statement. JAMA.320(7):674-686. doi:10.1001/jama.2018.10897 https://www.ncbi.nlm.nih.gov/pubmed/30140884  Perkins RB, Wolf AMD, Church TR, et al. Self-collected vaginal specimens for human papillomavirus testing and guidance on screening exit: An update to the American Cancer Society cervical cancer screening guideline. CA Cancer J Clin. 2026;e70041. doi:10.3322/caac.70041   Screening for Cervical Cancer (2026). Obstetrics & Gynecology, 148(1), e63-e67. https://doi.org/10.1097/AOG.0000000000006257  Jad Zeitouni, Nosayaba Osazuwa-Peters, Yusuf Dundar, Gregory Zimet, Mark A. Varvares. (2025). Two decades of the HPV vaccine: its promise, progress, prospects, projections, and posterity, The Lancet Regional Health - Americas, (51), https://doi.org/10.1016/j.lana.2025.101243 Diabetes, Obesity and Metabolism 28, no. 6 (2026): 5043–5057, https://doi.org/10.1111/dom.70698.  Relationship of early rapid weight loss to efficacy and safety of tirzepatide and semaglutide for obesity: SURMOUNT-5 post hoc analysis. Am J Med. 2026 Jul;139(7):913-921. doi: 10.1016/j.amjmed.2026.03.010 US Preventive Services Task Force; Nicholson WK, Silverstein M, Wong JB, et al. Screening for breast cancer: US Preventive Services Task Force recommendation statement. JAMA. 2024;331(22):1918–1930.  Trentham-Dietz A, Chapman CH, Jayasekera J, et al. Collaborative modeling to compare different breast cancer screening strategies: a decision analysis for the US Preventive Services Task Force. JAMA. 2024;331(22):1931–1946. Giaquinto AN, Sung H, Miller KD, et al. Breast cancer statistics, 2022. CA Cancer J Clin. 2022;72(6):524–541.  Qaseem A, Harrod CS, Balk EM, et al. Screening for breast cancer in asymptomatic, average-risk adult females: a guidance statement from the American College of Physicians (Version 2). Ann Intern Med. 2026.:  American Cancer Society. Breast Cancer Facts & Figures 2022–2024. Atlanta, GA: American Cancer Society, 2022.  Hu X, Chehal PK, Kaplan C, et al. Racial differences in patient-reported symptoms and adherence to adjuvant endocrine therapy among women with early-stage, hormone receptor-positive breast cancer. JAMA Netw Open. 2022;5(8):e2225485.  Torres JM, Sodipo MO, Hopkins MF, Chandler PD, Warner ET. Racial differences in breast cancer survival between Black and White women according to tumor subtype: a systematic review and meta-analysis. J Clin Oncol. 2024;42(35):4225–4234.  Bailey ZD, Krieger N, Agénor M, Graves J, Linos N, Bassett MT. Structural racism and health inequities in the USA: evidence and interventions. Lancet. 2017;389(10077):1453–1463. Hypertension. 2026;83:00–00. DOI: 10.1161/HYPERTENSIONAHA.125.25787 Allen RH, Bartz D. Opill: The Over-the-Counter Contraceptive Pill. Obstet Gynecol. 2024;143(2):184-188. doi:10.1097/AOG.0000000000005455  Cahill EP, Kaur S. Advances in contraception research and development. Curr Opin Obstet Gynecol. 2020;32(6):393-398. doi:10.1097/GCO.0000000000000666  Charles DN, Nagarsheth M, Oshman L. Pain Management for IUD Insertion in Primary Care. Am Fam Physician. 2025;111(4):299-301.  Chen, C., Strasser, J., Banawa, R., Luo, Q., Bodas, M., Castruccio-Prince, C., Das, K., & Pittman, P. (2022). Who is providing contraception care in the United States? An observational study of the contraception workforce. American journal of obstetrics and gynecology, 226(2), 232.e1–232.e11. https://doi.org/10.1016/j.ajog.2021.08.015  Diedrich,J., Klein, D. Peipert, J.(2017). Long-acting reversible contraception in adolescents: a systematic review and meta-analysis, Am J Ob Gyn, April 2017. http://dx.doi.org/10.1016/j.ajog.2016.12.024  Li RHW, Lo SST, Gemzell-Danielsson K, Fong CHY, Ho PC, Ng EHY. Oral emergency contraception with levonorgestrel plus piroxicam: a randomised double-blind placebo-controlled trial. Lancet. 2023;402(10405):851-858. doi:10.1016/S0140-6736(23)01240-0  Mørch LS, Meaidi A, Corn G, Hargreave M, Wessel Skovlund C. Breast Cancer in Users of Levonorgestrel-Releasing Intrauterine Systems. JAMA. 2024;332(18):1578–1580. doi:10.1001/jama.2024.18575  Nguyen AT, Curtis KM, Tepper NK, et al. U.S. Medical Eligibility Criteria for Contraceptive Use, 2024. MMWR Recomm Rep. 2024;73(4):1-126. Published 2024 Aug 8. doi:10.15585/mmwr.rr7304a1  Paradise SL, Landis CA, Klein DA. Evidence Based Contraception: Common Questions and Answers. American Family Physician. 2022. https://www.aafp.org/afp/2022/0900/contraception The views expressed in this podcast are those of Dr. Domino and his guests and do not necessarily reflect the views of Pri-Med.

Credits: 0.75 AMA PRA Category 1 Credit™   CME/CE Information and Claim Credit: https://www.pri-med.com/online-education/podcast/frankly-speaking-cme-500 Overview: To celebrate our 500th episode, each member of our team revisits a popular topic from the podcast's earlier installments—GLP-1s, cervical and breast cancer screening, diet and exercise, contraception, hypertension, and lipid management—to trace how the evidence and guidelines have changed since it was first covered. Whether you're catching up or reinforcing what you know, this milestone episode helps you bring the latest evidence into everyday patient care. Guest: Robert Baldor, MD, Alan Ehrlich, MD, Susan Feeney, DNP, FNP-BC; FAANP, Jillian Joseph, PA, Mariyan L. Montaque, DNP, FNP-BC, Jill Terrien PhD, ANP-BC, FAAN   Music Credit: Matthew Bugos Thoughts? Suggestions? Email us at FranklySpeaking@pri-med.com  Episode resource links:  Zhou H et al.  Evaluation and Comparison of the PREVENT and Pooled Cohort Equations for 10‐Year Atherosclerotic Cardiovascular Risk Prediction. Journal of the American Heart Association Volume 14, Number 4 Goff DC et al. 2013 ACC/AHA guideline on the assessment of cardiovascular risk: a report of the American College of Cardiology/American Heart Association task force on practice guidelines. Circulation. 2014;129:S49–S73. Circulation. 2018 Jul 24;138(4):345-355.  eClinicalMedicine 2025: 103741. Curry, J. (2018). Screening for cervical cancer: US Preventive Services Task Force Recommendation Statement. JAMA.320(7):674-686. doi:10.1001/jama.2018.10897 https://www.ncbi.nlm.nih.gov/pubmed/30140884  Perkins RB, Wolf AMD, Church TR, et al. Self-collected vaginal specimens for human papillomavirus testing and guidance on screening exit: An update to the American Cancer Society cervical cancer screening guideline. CA Cancer J Clin. 2026;e70041. doi:10.3322/caac.70041   Screening for Cervical Cancer (2026). Obstetrics & Gynecology, 148(1), e63-e67. https://doi.org/10.1097/AOG.0000000000006257  Jad Zeitouni, Nosayaba Osazuwa-Peters, Yusuf Dundar, Gregory Zimet, Mark A. Varvares. (2025). Two decades of the HPV vaccine: its promise, progress, prospects, projections, and posterity, The Lancet Regional Health - Americas, (51), https://doi.org/10.1016/j.lana.2025.101243 Diabetes, Obesity and Metabolism 28, no. 6 (2026): 5043–5057, https://doi.org/10.1111/dom.70698.  Relationship of early rapid weight loss to efficacy and safety of tirzepatide and semaglutide for obesity: SURMOUNT-5 post hoc analysis. Am J Med. 2026 Jul;139(7):913-921. doi: 10.1016/j.amjmed.2026.03.010 US Preventive Services Task Force; Nicholson WK, Silverstein M, Wong JB, et al. Screening for breast cancer: US Preventive Services Task Force recommendation statement. JAMA. 2024;331(22):1918–1930.  Trentham-Dietz A, Chapman CH, Jayasekera J, et al. Collaborative modeling to compare different breast cancer screening strategies: a decision analysis for the US Preventive Services Task Force. JAMA. 2024;331(22):1931–1946. Giaquinto AN, Sung H, Miller KD, et al. Breast cancer statistics, 2022. CA Cancer J Clin. 2022;72(6):524–541.  Qaseem A, Harrod CS, Balk EM, et al. Screening for breast cancer in asymptomatic, average-risk adult females: a guidance statement from the American College of Physicians (Version 2). Ann Intern Med. 2026.:  American Cancer Society. Breast Cancer Facts & Figures 2022–2024. Atlanta, GA: American Cancer Society, 2022.  Hu X, Chehal PK, Kaplan C, et al. Racial differences in patient-reported symptoms and adherence to adjuvant endocrine therapy among women with early-stage, hormone receptor-positive breast cancer. JAMA Netw Open. 2022;5(8):e2225485.  Torres JM, Sodipo MO, Hopkins MF, Chandler PD, Warner ET. Racial differences in breast cancer survival between Black and White women according to tumor subtype: a systematic review and meta-analysis. J Clin Oncol. 2024;42(35):4225–4234.  Bailey ZD, Krieger N, Agénor M, Graves J, Linos N, Bassett MT. Structural racism and health inequities in the USA: evidence and interventions. Lancet. 2017;389(10077):1453–1463. Hypertension. 2026;83:00–00. DOI: 10.1161/HYPERTENSIONAHA.125.25787 Allen RH, Bartz D. Opill: The Over-the-Counter Contraceptive Pill. Obstet Gynecol. 2024;143(2):184-188. doi:10.1097/AOG.0000000000005455  Cahill EP, Kaur S. Advances in contraception research and development. Curr Opin Obstet Gynecol. 2020;32(6):393-398. doi:10.1097/GCO.0000000000000666  Charles DN, Nagarsheth M, Oshman L. Pain Management for IUD Insertion in Primary Care. Am Fam Physician. 2025;111(4):299-301.  Chen, C., Strasser, J., Banawa, R., Luo, Q., Bodas, M., Castruccio-Prince, C., Das, K., & Pittman, P. (2022). Who is providing contraception care in the United States? An observational study of the contraception workforce. American journal of obstetrics and gynecology, 226(2), 232.e1–232.e11. https://doi.org/10.1016/j.ajog.2021.08.015  Diedrich,J., Klein, D. Peipert, J.(2017). Long-acting reversible contraception in adolescents: a systematic review and meta-analysis, Am J Ob Gyn, April 2017. http://dx.doi.org/10.1016/j.ajog.2016.12.024  Li RHW, Lo SST, Gemzell-Danielsson K, Fong CHY, Ho PC, Ng EHY. Oral emergency contraception with levonorgestrel plus piroxicam: a randomised double-blind placebo-controlled trial. Lancet. 2023;402(10405):851-858. doi:10.1016/S0140-6736(23)01240-0  Mørch LS, Meaidi A, Corn G, Hargreave M, Wessel Skovlund C. Breast Cancer in Users of Levonorgestrel-Releasing Intrauterine Systems. JAMA. 2024;332(18):1578–1580. doi:10.1001/jama.2024.18575  Nguyen AT, Curtis KM, Tepper NK, et al. U.S. Medical Eligibility Criteria for Contraceptive Use, 2024. MMWR Recomm Rep. 2024;73(4):1-126. Published 2024 Aug 8. doi:10.15585/mmwr.rr7304a1  Paradise SL, Landis CA, Klein DA. Evidence Based Contraception: Common Questions and Answers. American Family Physician. 2022. https://www.aafp.org/afp/2022/0900/contraception The views expressed in this podcast are those of Dr. Domino and his guests and do not necessarily reflect the views of Pri-Med.

Credits: 0.75 AMA PRA Category 1 Credit™   CME/CE Information and Claim Credit: https://www.pri-med.com/online-education/podcast/frankly-speaking-cme-500 Overview: To celebrate our 500th episode, each member of our team revisits a popular topic from the podcast's earlier installments—GLP-1s, cervical and breast cancer screening, diet and exercise, contraception, hypertension, and lipid management—to trace how the evidence and guidelines have changed since it was first covered. Whether you're catching up or reinforcing what you know, this milestone episode helps you bring the latest evidence into everyday patient care. Guest: Robert Baldor, MD, Alan Ehrlich, MD, Susan Feeney, DNP, FNP-BC; FAANP, Jillian Joseph, PA, Mariyan L. Montaque, DNP, FNP-BC, Jill Terrien PhD, ANP-BC, FAAN   Music Credit: Matthew Bugos Thoughts? Suggestions? Email us at FranklySpeaking@pri-med.com  Episode resource links:  Zhou H et al.  Evaluation and Comparison of the PREVENT and Pooled Cohort Equations for 10‐Year Atherosclerotic Cardiovascular Risk Prediction. Journal of the American Heart Association Volume 14, Number 4 Goff DC et al. 2013 ACC/AHA guideline on the assessment of cardiovascular risk: a report of the American College of Cardiology/American Heart Association task force on practice guidelines. Circulation. 2014;129:S49–S73. Circulation. 2018 Jul 24;138(4):345-355.  eClinicalMedicine 2025: 103741. Curry, J. (2018). Screening for cervical cancer: US Preventive Services Task Force Recommendation Statement. JAMA.320(7):674-686. doi:10.1001/jama.2018.10897 https://www.ncbi.nlm.nih.gov/pubmed/30140884  Perkins RB, Wolf AMD, Church TR, et al. Self-collected vaginal specimens for human papillomavirus testing and guidance on screening exit: An update to the American Cancer Society cervical cancer screening guideline. CA Cancer J Clin. 2026;e70041. doi:10.3322/caac.70041   Screening for Cervical Cancer (2026). Obstetrics & Gynecology, 148(1), e63-e67. https://doi.org/10.1097/AOG.0000000000006257  Jad Zeitouni, Nosayaba Osazuwa-Peters, Yusuf Dundar, Gregory Zimet, Mark A. Varvares. (2025). Two decades of the HPV vaccine: its promise, progress, prospects, projections, and posterity, The Lancet Regional Health - Americas, (51), https://doi.org/10.1016/j.lana.2025.101243 Diabetes, Obesity and Metabolism 28, no. 6 (2026): 5043–5057, https://doi.org/10.1111/dom.70698.  Relationship of early rapid weight loss to efficacy and safety of tirzepatide and semaglutide for obesity: SURMOUNT-5 post hoc analysis. Am J Med. 2026 Jul;139(7):913-921. doi: 10.1016/j.amjmed.2026.03.010 US Preventive Services Task Force; Nicholson WK, Silverstein M, Wong JB, et al. Screening for breast cancer: US Preventive Services Task Force recommendation statement. JAMA. 2024;331(22):1918–1930.  Trentham-Dietz A, Chapman CH, Jayasekera J, et al. Collaborative modeling to compare different breast cancer screening strategies: a decision analysis for the US Preventive Services Task Force. JAMA. 2024;331(22):1931–1946. Giaquinto AN, Sung H, Miller KD, et al. Breast cancer statistics, 2022. CA Cancer J Clin. 2022;72(6):524–541.  Qaseem A, Harrod CS, Balk EM, et al. Screening for breast cancer in asymptomatic, average-risk adult females: a guidance statement from the American College of Physicians (Version 2). Ann Intern Med. 2026.:  American Cancer Society. Breast Cancer Facts & Figures 2022–2024. Atlanta, GA: American Cancer Society, 2022.  Hu X, Chehal PK, Kaplan C, et al. Racial differences in patient-reported symptoms and adherence to adjuvant endocrine therapy among women with early-stage, hormone receptor-positive breast cancer. JAMA Netw Open. 2022;5(8):e2225485.  Torres JM, Sodipo MO, Hopkins MF, Chandler PD, Warner ET. Racial differences in breast cancer survival between Black and White women according to tumor subtype: a systematic review and meta-analysis. J Clin Oncol. 2024;42(35):4225–4234.  Bailey ZD, Krieger N, Agénor M, Graves J, Linos N, Bassett MT. Structural racism and health inequities in the USA: evidence and interventions. Lancet. 2017;389(10077):1453–1463. Hypertension. 2026;83:00–00. DOI: 10.1161/HYPERTENSIONAHA.125.25787 Allen RH, Bartz D. Opill: The Over-the-Counter Contraceptive Pill. Obstet Gynecol. 2024;143(2):184-188. doi:10.1097/AOG.0000000000005455  Cahill EP, Kaur S. Advances in contraception research and development. Curr Opin Obstet Gynecol. 2020;32(6):393-398. doi:10.1097/GCO.0000000000000666  Charles DN, Nagarsheth M, Oshman L. Pain Management for IUD Insertion in Primary Care. Am Fam Physician. 2025;111(4):299-301.  Chen, C., Strasser, J., Banawa, R., Luo, Q., Bodas, M., Castruccio-Prince, C., Das, K., & Pittman, P. (2022). Who is providing contraception care in the United States? An observational study of the contraception workforce. American journal of obstetrics and gynecology, 226(2), 232.e1–232.e11. https://doi.org/10.1016/j.ajog.2021.08.015  Diedrich,J., Klein, D. Peipert, J.(2017). Long-acting reversible contraception in adolescents: a systematic review and meta-analysis, Am J Ob Gyn, April 2017. http://dx.doi.org/10.1016/j.ajog.2016.12.024  Li RHW, Lo SST, Gemzell-Danielsson K, Fong CHY, Ho PC, Ng EHY. Oral emergency contraception with levonorgestrel plus piroxicam: a randomised double-blind placebo-controlled trial. Lancet. 2023;402(10405):851-858. doi:10.1016/S0140-6736(23)01240-0  Mørch LS, Meaidi A, Corn G, Hargreave M, Wessel Skovlund C. Breast Cancer in Users of Levonorgestrel-Releasing Intrauterine Systems. JAMA. 2024;332(18):1578–1580. doi:10.1001/jama.2024.18575  Nguyen AT, Curtis KM, Tepper NK, et al. U.S. Medical Eligibility Criteria for Contraceptive Use, 2024. MMWR Recomm Rep. 2024;73(4):1-126. Published 2024 Aug 8. doi:10.15585/mmwr.rr7304a1  Paradise SL, Landis CA, Klein DA. Evidence Based Contraception: Common Questions and Answers. American Family Physician. 2022. https://www.aafp.org/afp/2022/0900/contraception The views expressed in this podcast are those of Dr. Domino and his guests and do not necessarily reflect the views of Pri-Med.

Credits: 0.75 AMA PRA Category 1 Credit™   CME/CE Information and Claim Credit: https://www.pri-med.com/online-education/podcast/frankly-speaking-cme-500 Overview: To celebrate our 500th episode, each member of our team revisits a popular topic from the podcast's earlier installments—GLP-1s, cervical and breast cancer screening, diet and exercise, contraception, hypertension, and lipid management—to trace how the evidence and guidelines have changed since it was first covered. Whether you're catching up or reinforcing what you know, this milestone episode helps you bring the latest evidence into everyday patient care. Guest: Robert Baldor, MD, Alan Ehrlich, MD, Susan Feeney, DNP, FNP-BC; FAANP, Jillian Joseph, PA, Mariyan L. Montaque, DNP, FNP-BC, Jill Terrien PhD, ANP-BC, FAAN   Music Credit: Matthew Bugos Thoughts? Suggestions? Email us at FranklySpeaking@pri-med.com  Episode resource links:  Zhou H et al.  Evaluation and Comparison of the PREVENT and Pooled Cohort Equations for 10‐Year Atherosclerotic Cardiovascular Risk Prediction. Journal of the American Heart Association Volume 14, Number 4 Goff DC et al. 2013 ACC/AHA guideline on the assessment of cardiovascular risk: a report of the American College of Cardiology/American Heart Association task force on practice guidelines. Circulation. 2014;129:S49–S73. Circulation. 2018 Jul 24;138(4):345-355.  eClinicalMedicine 2025: 103741. Curry, J. (2018). Screening for cervical cancer: US Preventive Services Task Force Recommendation Statement. JAMA.320(7):674-686. doi:10.1001/jama.2018.10897 https://www.ncbi.nlm.nih.gov/pubmed/30140884  Perkins RB, Wolf AMD, Church TR, et al. Self-collected vaginal specimens for human papillomavirus testing and guidance on screening exit: An update to the American Cancer Society cervical cancer screening guideline. CA Cancer J Clin. 2026;e70041. doi:10.3322/caac.70041   Screening for Cervical Cancer (2026). Obstetrics & Gynecology, 148(1), e63-e67. https://doi.org/10.1097/AOG.0000000000006257  Jad Zeitouni, Nosayaba Osazuwa-Peters, Yusuf Dundar, Gregory Zimet, Mark A. Varvares. (2025). Two decades of the HPV vaccine: its promise, progress, prospects, projections, and posterity, The Lancet Regional Health - Americas, (51), https://doi.org/10.1016/j.lana.2025.101243 Diabetes, Obesity and Metabolism 28, no. 6 (2026): 5043–5057, https://doi.org/10.1111/dom.70698.  Relationship of early rapid weight loss to efficacy and safety of tirzepatide and semaglutide for obesity: SURMOUNT-5 post hoc analysis. Am J Med. 2026 Jul;139(7):913-921. doi: 10.1016/j.amjmed.2026.03.010 US Preventive Services Task Force; Nicholson WK, Silverstein M, Wong JB, et al. Screening for breast cancer: US Preventive Services Task Force recommendation statement. JAMA. 2024;331(22):1918–1930.  Trentham-Dietz A, Chapman CH, Jayasekera J, et al. Collaborative modeling to compare different breast cancer screening strategies: a decision analysis for the US Preventive Services Task Force. JAMA. 2024;331(22):1931–1946. Giaquinto AN, Sung H, Miller KD, et al. Breast cancer statistics, 2022. CA Cancer J Clin. 2022;72(6):524–541.  Qaseem A, Harrod CS, Balk EM, et al. Screening for breast cancer in asymptomatic, average-risk adult females: a guidance statement from the American College of Physicians (Version 2). Ann Intern Med. 2026.:  American Cancer Society. Breast Cancer Facts & Figures 2022–2024. Atlanta, GA: American Cancer Society, 2022.  Hu X, Chehal PK, Kaplan C, et al. Racial differences in patient-reported symptoms and adherence to adjuvant endocrine therapy among women with early-stage, hormone receptor-positive breast cancer. JAMA Netw Open. 2022;5(8):e2225485.  Torres JM, Sodipo MO, Hopkins MF, Chandler PD, Warner ET. Racial differences in breast cancer survival between Black and White women according to tumor subtype: a systematic review and meta-analysis. J Clin Oncol. 2024;42(35):4225–4234.  Bailey ZD, Krieger N, Agénor M, Graves J, Linos N, Bassett MT. Structural racism and health inequities in the USA: evidence and interventions. Lancet. 2017;389(10077):1453–1463. Hypertension. 2026;83:00–00. DOI: 10.1161/HYPERTENSIONAHA.125.25787 Allen RH, Bartz D. Opill: The Over-the-Counter Contraceptive Pill. Obstet Gynecol. 2024;143(2):184-188. doi:10.1097/AOG.0000000000005455  Cahill EP, Kaur S. Advances in contraception research and development. Curr Opin Obstet Gynecol. 2020;32(6):393-398. doi:10.1097/GCO.0000000000000666  Charles DN, Nagarsheth M, Oshman L. Pain Management for IUD Insertion in Primary Care. Am Fam Physician. 2025;111(4):299-301.  Chen, C., Strasser, J., Banawa, R., Luo, Q., Bodas, M., Castruccio-Prince, C., Das, K., & Pittman, P. (2022). Who is providing contraception care in the United States? An observational study of the contraception workforce. American journal of obstetrics and gynecology, 226(2), 232.e1–232.e11. https://doi.org/10.1016/j.ajog.2021.08.015  Diedrich,J., Klein, D. Peipert, J.(2017). Long-acting reversible contraception in adolescents: a systematic review and meta-analysis, Am J Ob Gyn, April 2017. http://dx.doi.org/10.1016/j.ajog.2016.12.024  Li RHW, Lo SST, Gemzell-Danielsson K, Fong CHY, Ho PC, Ng EHY. Oral emergency contraception with levonorgestrel plus piroxicam: a randomised double-blind placebo-controlled trial. Lancet. 2023;402(10405):851-858. doi:10.1016/S0140-6736(23)01240-0  Mørch LS, Meaidi A, Corn G, Hargreave M, Wessel Skovlund C. Breast Cancer in Users of Levonorgestrel-Releasing Intrauterine Systems. JAMA. 2024;332(18):1578–1580. doi:10.1001/jama.2024.18575  Nguyen AT, Curtis KM, Tepper NK, et al. U.S. Medical Eligibility Criteria for Contraceptive Use, 2024. MMWR Recomm Rep. 2024;73(4):1-126. Published 2024 Aug 8. doi:10.15585/mmwr.rr7304a1  Paradise SL, Landis CA, Klein DA. Evidence Based Contraception: Common Questions and Answers. American Family Physician. 2022. https://www.aafp.org/afp/2022/0900/contraception The views expressed in this podcast are those of Dr. Domino and his guests and do not necessarily reflect the views of Pri-Med.

After 25 years of biopsies, scans, and being told to just "keep monitoring it," Robin Reed-Hicks finally asked the question most women are too afraid to ask their doctors: why am I waiting for cancer to show up before I'm allowed to do something about it? In this episode, Robin shares the decision that turned her into a previvor: someone who takes proactive action before a diagnosis ever arrives, not after. Robin walks through the entire arc of her 25 year medical journey, from her first surgical breast biopsy in her early twenties to the moment a doctor told her that a benign diagnosis still carried a 43 percent chance of developing into breast cancer within a decade. She unpacks what it actually took to push past a system that kept telling her to wait and watch, how she advocated for the surgery she wanted instead of the one she was offered, and what nobody tells you about drains, tissue expanders, and rebuilding your body from the inside out. Her story is a masterclass in self-advocacy inside a medical system that isn't always built to move as fast as your instincts. This episode is for anyone who has ever been told to "just keep an eye on it," anyone managing a health scare that keeps circling back, and anyone who has ever doubted their own read on their own body. If you have ever felt dismissed by a doctor or unsure whether your concern was "enough" to push for answers, Robin's story is proof that trusting yourself is not overreacting. It's survival. 5 Powerful Takeaways Why "benign" doesn't always mean safe, and how a specific diagnosis can still carry a double-digit cancer risk How to push back when a provider offers you a smaller solution than the one your situation actually calls for What a preventative double mastectomy really involves, from tissue expanders to nerve-sparing reconstruction How to turn 25 years of medical anxiety into an advocacy platform instead of letting it stay private Why becoming a "previvor" is its own category of courage, separate from a cancer diagnosis or survivorship 00:00 Courage Is Contagious 01:25 Badassery Bestowment 02:21 Five Confidence Moves 05:20 Meet Robin Reed Hicks 07:39 Friends And Flashbacks 09:58 Robin Life And Career 13:23 Gluten Free And Hashimotos 15:31 Lets Talk Boobies 16:53 25 Years Of Surveillance 22:01 The Turning Point Biopsy 26:15 Oncologist And Previvor 28:36 Fighting For Approval 30:03 Surgeon Options Decision 30:48 Mastectomy Types Explained 32:08 Nipple Sparing Risks 34:00 MRI Changes Surgery Plan 35:00 Stage One Lumpectomy Lift 36:51 Double Mastectomy Expanders 37:31 Drains Sensation Recovery 39:32 Exchange Surgery Complications 40:42 Relief Life After Surgery 41:38 Portraits Of Hope Advocacy 45:13 Advice Self Advocacy 47:42 Badass Rapid Fire 55:07 Success Contentment Closing About the Guest Robin Reed-Hicks is a communicator, executive and life coach, real estate professional, voice actor, actress, spokesperson, MC, and content creator who has spent more than 25 years helping people move forward with confidence, clarity, and purpose. She is an ICF associate certified coach who works with executives and individuals through her coaching practice, and she is coming up on 25 years as a working real estate professional. She also hosts the YouTube channel Cook With Me Gluten Free, built around accessible, joyful gluten-free living. After more than two decades of breast biopsies, surgeries, and scans, Robin chose a preventative double mastectomy and reconstruction, becoming a previvor, and was selected as one of only 12 Portraits of Hope ambassadors through the American Cancer Society. Resources & Websites Mentioned https://bookcoachrobin.com YouTube channel: Cook With Me Gluten Free https://knowyourlemons.com Connect With Jen Josey To learn more about Jen Josey, visit https://www.therealjenjosey.com/ If you enjoy Jen's Witty Shirts, shop the whole collection at https://www.shopwittygoods.com/ New episodes drop every Monday Morning at 6am EST. See you next time.

This week Dana and Dan review S4E6, "Off-Hour." The Enterprise finds itself sucked into some type of wormhole, and crew desperately works to find a way out. The guys discuss Chapel's efforts to safe M'Benga, as well as Scotty's plan to save the ship from almost certain destruction. And, of course, there is rambling about elbow grease, cartoons from the late 1960s, and frozen meals from the Gorton's Fisherman!  On a serious note, Dan is cycling to raise funds for the American Cancer Society. Please donate if you are able by clicking this link: https://gofund.me/7412e849b We'd love to hear from you. Please leave a message on the Damnit Jim Hotline, 509-676-6298, or send us an email at damnitjimpodcast@gmail.com Music courtesy of https://ende.app/en

Guest: Dr. Hans Elzinga, Director of Special Procedures Clinic for Salud Family Health and volunteer medical expert for the American Cancer Society The American Cancer Society has updated its colorectal cancer screening guidelines to include a blood-based screening test as an option for people who prefer not to use stool-based tests or undergo a colonoscopy. Screening is now recommended starting at age 45 due to rising rates of colorectal cancer in younger adults. Early detection is critical, as colorectal cancer is often highly treatable when caught early. It remains the second leading cause of cancer-related deaths in the United States, with more than 55,000 deaths expected this year. Symptoms may include rectal bleeding, changes in bowel habits, narrowed stools, unexplained weight loss, abdominal pain, or persistent abdominal fullness. https://www.cancer.org/about-us/local/colorado.html

WELCOME BACK!SO excited to have such a powerhouse of a guest join me this week!I welcome, Winn Claybaugh. Winn is the author of Be Nice (Or Else!) and has been called “one of the best motivational speakers in the country” by CNN's Larry King, who wrote the book's foreword. A business owner for more than 40 years, Winn is the founder, co-owner, and dean of Paul Mitchell Advanced Education, a franchisor of more than 100 cosmetology and barbering schools across the United States. The organization has earned national recognition for both franchise growth and franchisee satisfaction.Since 1995, Winn has interviewed more than 325 leading beauty and business professionals, artists, educators, and mentors through his acclaimed MASTERS series. Today, MASTERS by Winn Claybaugh is available on all major podcast platforms and has surpassed 1 million downloads.Winn's leadership and philanthropy have earned him numerous honors, including the prestigious Ellis Island Medal of Honor, Friendly House's Humanitarian of the Year, Thirst Project's Vision Award, the Coalition to Abolish Slavery and Trafficking's Visionary Leadership Award, and No Limits' Ambassador and Champion of Children awards. He serves on the boards of Bright Pink, Beauty Changes Lives, and the Andrew Gomez Dream Foundation, which he cofounded.Recognized as an influential leader in the beauty industry, American Salon named Winn one of five “Industry Leaders Who Helped Revolutionize Education,” and the North American Hairstyling Awards (NAHA) made him the youngest person ever inducted into its Hall of Leaders.From 2004 to 2025, Winn led the Paul Mitchell School network in raising more than $27 million for charitable causes. Through the network and the Andrew Gomez Dream Foundation, his philanthropic efforts have supported organizations focused on children, health care, cancer research, veterans, disaster relief, education, hunger, housing, and other critical causes, including Children's Miracle Network Hospitals, Dolly Parton's Imagination Library, Gary Sinise Foundation, Habitat for Humanity, Boys & Girls Clubs, City of Hope, and the American Cancer Society.Tune in for his story, leadership, entrepreneurship, family and overall life in general!Contact & Follow Cindy!Follow on Instagram at cindy_novotny, Facebook and LinkedIn for every day inspirational posts.Email at cindynovotny@masterconnection.com

This week Dana and Dan review S4E5, "Level Five Transporter Accident." Yes, the much anticipated muppet episode is here! A transporter accident causes the crew to morph into muppets, and all hell breaks loose! There is a lot of rambling about muppets, puppets, and potential Star Trek crossovers with other shows. Swedish meatballs (and other ball jokes) come up a lot as well. On a serious note, Dan is cycling to raise funds for the American Cancer Society. Please donate if you are able by clicking this link: https://gofund.me/7412e849b We'd love to hear from you. Please leave a message on the Damnit Jim Hotline, 509-676-6298, or send us an email at damnitjimpodcast@gmail.com Music courtesy of https://ende.app/en

What does it take to build a fitness brand that people don't just join—but genuinely feel connected to? In this episode of The Franchise Woman Podcast, Rebecca Monet and Tracy Kawa sit down with Lynsay Flynt, Director of Marketing for Workout Anytime, to discuss leadership, branding, community, and the psychology behind authentic marketing. After competing as a Division I softball athlete at the University of Georgia, Lynsay transformed her passion for teamwork into a career helping one of the nation's fastest-growing fitness franchises build lasting relationships with members and franchisees alike. In this episode you'll discover: ✔️ How sports shaped Lynsay's leadership philosophy ✔️ Why authentic marketing outperforms artificial content ✔️ The strategy behind Workout Anytime's successful influencer campaigns ✔️ How community creates stronger brands and loyal members ✔️ Why attitude matters more than talent when building great teams ✔️ The future of marketing in the age of AI ✔️ How Workout Anytime partners with the American Cancer Society to make a greater impact Whether you're a franchisor, marketer, entrepreneur, or business leader, Lynsay shares practical insights on creating brands people genuinely trust and connect with. Subscribe for more conversations with the women shaping the future of franchising. #Franchising #Marketing #WorkoutAnytime #Leadership #Branding #FitnessBusiness #WomenInBusiness #Entrepreneurship #TheFranchiseWomanPodcast

In 2009, while battling breast cancer, Kim Sorrelle's love, Steve, received a pancreatic cancer diagnosis. After six great weeks together, Kim held Steve as he took his last breath. Her first book, Cry Until You Laugh, chronicles that journey through laughter and tears and laughter again.The back-to-back cancer diagnosis led her youngest son, Noah, to change his trajectory and earn a Ph.D. as a cancer researcher. With a focus on breast cancer, Noah has made significant discoveries that have already helped with other research and continue to move the needle on the survivor rate.Kim's second book, Love Is, came from a desire to know the true meaning of love. Love Is, chronicles her year-long quest to discover the true meaning of love, a sometimes funny, sometimes scary, always enlightening journey that led to life-changing discoveries found mostly on the streets of Haiti.Today, Kim lives in her hometown of Grand Rapids, Michigan, USA, a regular radio, television, and podcast guest, Kim speaks to audiences all over the world. Inspirational and educational, Kim entertains CEOs, industry leaders, company staff members, educators, parents, women's groups, and more.With first-hand experience, Kim also speaks for The American Cancer Society and Susan G. Koman.A coach is always a coach and Kim is no different. Working with individuals and teams, Kim helps people succeed not only in business and family life but in every aspect of life, leading to greater fulfillment and happiness while teaching the secrets to working less and playing more.When she is not writing, broadcasting, coaching, speaking, or serving, Kim enjoys her life-long and newer friendships, hanging out with the grandkids, reading, playing tennis and pickleball, painting (she's no Bob Ross!), traveling, meeting new people, and an occasional stick of black licorice.HOST'S DETAILS:___________________________________________►Debra Chantry-Taylor is a Professional EOS Implementer | Entrepreneurial Leadership & Business Coach | Business Owner►See how she can help you: https://www.businessaction.com.au/____________________________________________GUESTS DETAILS:____________________________________________►Book: https://www.amazon.com/Love-Yearlong-Experiment-Living-Corinthians/dp/0825446740/ref=sr_1_1?dchild=1&keywords=love+is+kim+sorrelle&qid=1629861751&sr=8-1►Website: https://www.kimsorrelle.com/

In this episode, host Josh interviews Eric Kooymans, an online marketing expert with 18 years of experience. Eric shares actionable strategies for e-commerce growth, including in-depth keyword research, competitor and paid ad analysis, and cost per acquisition estimation. He emphasizes the importance of product bundling, expanding sales channels, and leveraging tools like SEMrush and Facebook Ad Library. Eric offers practical tips on using Google and Facebook Shopping integrations and provides advice for building sustainable, scalable e-commerce brands that attract long-term investment.Chapters:Introduction to Eric Kooymans and His Expertise (00:00:00)Eric's background, experience, and notable clients in e-commerce and online marketing.Starting a Growth Strategy: Self-Audit & Audience Analysis (00:01:34)Initial steps for developing a growth plan: self-audit, understanding target audience, and identifying customer problems.Keyword Research and Demand Analysis (00:02:05)Using tools like Keyword Keg, SEMrush, and Google Keyword Planner to analyze search volume, demand, and seasonal trends.Building a Demand Growth Strategy (00:02:56)Translating keyword research into a demand-driven business strategy, considering seasonality and cost per acquisition.Evaluating Cost per Acquisition and Product Bundling (00:03:52)Assessing average order value, cost per acquisition, and the importance of bundling products for profitability.Keyword Research Tools and Competitor Analysis (00:04:41)Comparing keyword research tools and introducing competitor analysis using SEMrush for deeper market insights.Deep Dive into Competitor Analysis (00:05:36)How to audit competitors, analyze their strengths, weaknesses, and identify cost-effective keyword opportunities.Paid Advertising and Ad Analysis (00:06:52)Conducting paid ad research using SEMrush, SpyFu, and Facebook Ad Library to understand competitors' ad strategies.Estimating Cost per Acquisition with Industry Data (00:08:50)Using WordStream and industry benchmarks to estimate cost per acquisition and conversion rates before launching campaigns.Optimizing Product Assortment and Bundling (00:11:24)Developing product bundles and assortments that increase average order value and align with customer passion.Actionable Takeaway 1: Activate Shopping Channels (00:12:37)Quick win: Turn on Google Shopping, Facebook Shopping, and use plugins to expand product reach.Actionable Takeaway 2: Focus on Product Bundles (00:13:49)Group winning products into bundles or seasonal packages to improve ad ROI and scale growth.Actionable Takeaway 3: Expand to New Marketplaces (00:14:44)Leverage platforms like Faire and other marketplaces to increase exposure and test new channels with bestsellers.Closing Remarks and Resources (00:15:58)Eric thanks the host, offers to answer questions, and mentions show notes with additional resources.Links and Mentions:Keyword Keg: "00:02:05"  SEMrush: "00:02:05"  Google Keyword Planner: "00:02:05"  SpyFu: "00:07:14"  Facebook Ads Library: "00:07:14"  WordStream: "00:09:48"  Sales and Orders: "00:13:19"  Transcript:Josh 00:00:00  Today I am super excited to introduce you to Eric Kooymans. Eric is an online marketing expert with over 18 years of experience in e-commerce development, search engine optimization, Facebook ads, influencer marketing and much more. With a portfolio boasting over 180 different companies including the American Cancer Society, passion, passion, City Church and Chris Tomlin. Eric's specialties include WordPress, Shopify and Magento e-commerce, as well as various marketing automation tools like Activecampaign and HubSpot. Get ready to learn from the best of in this business on today's podcast. So with that introduction, welcome to the show, Eric.Eric 00:00:42  Thank you for having me. I appreciate your time.Josh 00:00:44  Every single listener is going to want to hear, like, what are those growth strategies that you implement? Right? What are those the tactical things that you do that help diversify, provide comfort. But I think it's not even just the aspect of diversification. I think it is building a comprehensive brand that private equity truly would be hungry to acquire, right? Because they don't just see you as a fly by night Amazon seller.Josh 00:01:14  You had success on that, but you can't repeat that success anywhere else. so Eric, let's let's dive into those strategies. Somebody comes to you, you know, how do you work them or how do you start to develop that 6 to 24 month, you know, growth strategy? I guess ramp up for them.Eric 00:01:34  Sounds good. Yeah. So the first off, before we do it, we basically have we want to ask the basic questions and we kind of we normally have a little questionnaire that we have that we'll provide in the show notes. But the big question that you always want to kind of do a kind of little self audit. And we need to be able to understand, you know, who you are, who is the target audience? You know, what specifically is their problem or what are they looking for? Like what's their big, you know, when they're looking for your products? Kind of. What is that? What are we think of that is kind of what's the keywords, what's the what's the the symptom or the problem that they're having.Eric 00:02:05  And then with that, also, when it comes to the types of gifts or ways that this product could be used in, if it were to be a, a type of a gift or a, you know, holiday type thing. We put together all the different audiences and we do what we call the keyword research around that. And that's basically using cool tools like, keyword keg. there's also, SEMrush. There's also Google, Keyword Planner, but these are tools that we put it in there. And that basically tells us over the last 12 months what is the search volume and not just what we think we want to offer, but what are all the other things that we never thought of. And from there, we're then able to kind of have a lay of the land of what's the demand? Then we put together what we call the demand growth strategy, which basically is a how do we build our business around where the opportunity is. We don't want to just go buy a whole bunch of products and hope it works.Eric 00:02:56  We actually have to plan for it. And so the way that we do that is, is we understand what's the demand and what how many people are searching for what. And then and that's not just only at what times of the year as well, because you want to know what our seasonal business is. And if you have something that's big and and at Christmas time, well, how do you get busy in the summertime? You know, how do you not have the slow months? And how do you build products in a company around a sustainable growth strategy with that? And so we really kind of look at the seasonal trends. and then lastly, when you look at the keyword research, we're then able to understand what's the average cost per click and, and what the key thing to note is that is that if we were to go say, let's go do this, let's go and put together, a strategy, what is the average cost per acquisition? And those are the things that really allow us to say, hey,...

This week Dana and Dan review "A Case of Chiaroscuro." In this episode Una and a landing party must pretend to be people they are not to avoid detection by the Klingons. Of course the guys ramble about probes and dwarf stars. And we actually learn something about an art technique from the Baroque period. On a serious note, Dan is cycling to raise funds for the American Cancer Society. Please donate if you are able by clicking this link: https://gofund.me/7412e849b We'd love to hear from you. Please leave a message on the Damnit Jim Hotline, 509-676-6298, or send us an email at damnitjimpodcast@gmail.com Music courtesy of https://ende.app/en

This week Dana and Dan review "Human Best Friend," the third episode of season four. Scotty and Ortegas work through their differences, the crew takes a trip to a pleasure planet, and craziness happens! Also, Dan talks about a recent bout of food poisoning and Dana talks about a squirrel and bird conflict in his backyard. On a serious note, Dan is cycling to raise funds for the American Cancer Society. Please donate if you are able by clicking this link: https://gofund.me/7412e849b We'd love to hear from you. Please leave a message on the Damnit Jim Hotline, 509-676-6298, or send us an email at damnitjimpodcast@gmail.com Music courtesy of https://ende.app/en

This week Dana and Dan review "The Griffin Incident," the second episode of season four. The crew of the Enterprise find themselves in a horror movie, complete with ghosts and lots of blood. Dan relates a recent traumatic squirrel incident, and the guys discuss how characters from the Andy Griffith show might fare in this episode. On a serious note, Dan is cycling to raise funds for the American Cancer Society. Please donate if you are able by clicking this link: https://gofund.me/7412e849b We'd love to hear from you. Please leave a message on the Damnit Jim Hotline, 509-676-6298, or send us an email at damnitjimpodcast@gmail.com Music courtesy of https://ende.app/en

The Tim Conway Jr Show Hour 3 (7.31) We're hiding the vape today — and asking the question nobody wants to answer: do you actually know what's in it? Nobody does. Then we get into the rise of the cig-influencer, and whether cigarettes are somehow making a comeback in 2026. We revisit Yul Brynner's haunting anti-smoking PSA for the American Cancer Society, recorded from interview footage, where he delivered the line people still can't shake: "Now that I'm gone, I tell you: don't smoke." Plus the Debbie Austin commercials and your smoking stories. Then, a new term for a very real feeling: doom-jobbing. Part doomscrolling, part job search — compulsively refreshing job boards and panic-applying to random roles because the market has everybody rattled. We also get into Foosh's interview with iHeart, and why Tim Conway comedy is truly a generational thing. Heading to the water this weekend? Pay attention. We break down coastline conditions with high tide and a rip current warning in play. And finally — California minimum wage is going up next year. Which begs the obvious question we're throwing to you: when YOU started working, how much were you making? The answers are going to hurt. Apple is offering to lease an Apple device.

For seventy years, cervical cancer screening has meant a table, stirrups, and a speculum. Now it can mean a padded envelope on your kitchen counter. MamaDoc goes solo to unpack what's actually in those at-home cervical cancer screening kits, how self-collection works, why the FDA cleared it, and what the American Cancer Society said when it folded self-collected samples into its screening guidelines. After thirty years of doing this exam the old-fashioned way, I'll tell you honestly what I think we gain and what I worry we lose. We'll cover: why an HPV test isn't a Pap test (and why that distinction matters more than the marketing suggests); who's a good candidate and who isn't; what happens if your result comes back positive; and the piece nobody's putting on the box — a mail-in swab doesn't check your ovaries, your blood pressure, or the thing you were finally going to bring up at that appointment. For the sixty percent of cervical cancers that show up in people who were never screened or under-screened, this is genuinely good news. Let's talk about how to use it well.

The BOB & TOM Show – July 31, 20266:00 Hour 6:00 – Paul Thorn – "Great Day to Whip Somebody's Ass"6:06 – Jeff discussed Zima attracting bees.6:08 – Bee discussion.6:10 – Chick and Kristi discussed driveway drinking.6:11 – Chick shared that a neighbor may have passed away.6:22 – Listener letter about college mascots, including Otto the Orange.6:24 – Kristi talked about loving saltine crackers.6:25 – Jeff shared growing up eating saltines before trying Ritz crackers.6:26 – Listener letter about having a keg as a mascot.6:28 – Listener letter about the Crossy Walk game.6:29 – Listener letter about Oregon's last record store.6:31 – Kristi received a signed photo from Bobby Sherman.6:32 – Josh talked about performing in a production of Grease.6:36 – Chick noted the passing of Olivia Newton-John.6:51 – Listener letter calling The Villain the best comedy.6:51 – Listener letter about a first school fight with a friend.6:52 – Listener letter praising the "Corn Song (Twist)."6:53 – "Easy Come, Easy Go" by Bobby Sherman.6:55 – Listener letter recommending frozen sour cream and onion chips. 7:06 – Discussion about Here Come the Brides.7:09 – "Easy Come, Easy Go" by Bobby Sherman.7:11 – Sports update.7:13 – "I'm Dry" featuring Josh and Kristi.7:13 – World record discussion: most fish sticks eaten in one minute.7:22 – Listener letter to Josh about a dog wearing a Bruins jersey.7:28 – Jess joined the show in studio.7:29 – Discussion about Donna Mills joining OnlyFans at age 85.7:31 – Jeff joked that Jess could start a cookware line.7:33 – Chick discussed his favorite hot dogs.7:36 – Jeff talked about growing up in a home heated with wood.7:37 – Kristi said she is not allowed to have a chainsaw.7:46 – Discussion about robot taxis.7:48 – Survey: Families would rather inherit nothing than unwanted possessions.7:50 – Kristi talked about inheriting her mother's apartment. 8:02 – Josh celebrated 10 years on the show.8:04 – Discussion about a 50th anniversary pizza promotion with 50 toppings.8:06 – Chick said pizza needs extra cheese.8:10 – Discussion about drone food delivery.8:12 – Jeff wondered whether you should tip a drone.8:14 – Jeff joked about hijacking a delivery drone.8:23 – Story about a teen fined for licking a straw and putting it back in a vending machine.8:25 – Discussion about a swingers club for sale in England.8:28 – Jeff shared a past visit to a swingers club, saying he remained fully clothed.8:45 – Today in History. 9:03 – Jess shared a two-ingredient nugget recipe.9:22 – Jeff said he forgot to mention a news story.9:27 – Survey: Families prefer inheriting a few meaningful items instead of everything.9:37 – Jess said Tom does not like being touched.9:46 – "Easy Come, Easy Go" by Bobby Sherman.9:48 – Discussion about an American Cancer Society short film featuring Cindy Crawford.9:52 – "Pink Panther Theme." 7:00 Hour8:00 Hour9:00 Hour Learn more about your ad choices. Visit podcastchoices.com/adchoices

What if fundraising was never about money? In this episode of The Quiet Warrior Show, host and producer Dr. Tom Dutta sits down with Jeff Schreifels, Principal and Owner of Veritus Group, internationally renowned fundraising expert, keynote speaker, bestselling author, and pioneer of relationship-centred major gifts strategy. With over 30 years in nonprofit leadership, Jeff has helped organisations like St. Jude's, United Way, Seton Hall University, March of Dimes, American Cancer Society, GLAAD, and New York City Ballet increase revenue while strengthening donor relationships through what he calls the Veritus Way. But beneath the strategy lies something deeper. Jeff shares how listening to his inner voice at four to five pivotal life moments altered the trajectory of his life, shaped his leadership philosophy, and redefined what legacy truly means. This is a conversation about risk, intuition, leadership, and why the future of nonprofits depends on relationships over transactions. Learn more about Jeff and the Veritus Way at veritusgroup.com.

Basketball legends. An unforgettable night. One fight much bigger than the game.Former Old Dominion men's basketball coach Jeff Jones and Coaches vs. Cancer Legends Gala Executive Committee member Russell Turner join Mike and Aaron to preview the 2026 Hampton Roads Coaches vs. Cancer Legends Gala.After raising more than $414,000 during its record-setting inaugural event, the gala returns to Chartway Arena on Friday, September 18 with an even bigger goal.This year's featured guests include:• Geno Auriemma• Ryan Odom• Dave Odom• Seth Greenberg• Phil Martelli• Ralph Sampson• Debbie Ryan• Dave Twardzik• Tony Brothers• Michael Cuddyer• And more to be announcedJeff discusses how his own cancer diagnosis transformed this mission into something deeply personal. Russell shares the heartbreaking story behind his “why” and explains how the American Cancer Society assists patients and families through research, transportation, lodging, treatment support, and other critical services.They also take us behind the scenes of last year's gala, including an emotional paddle raise that generated approximately $195,000 in only 10 minutes.The 2026 event will feature basketball legends, a VIP reception, outstanding food, open bars, auctions, powerful stories, and an opportunity for Hampton Roads to come together for a cause that touches nearly every family.Tables seat eight guests and are $5,000. Sponsorships, monetary donations, auction contributions, vacation properties, experiences, services, and other in-kind donations are also welcomed.LEARN MORE:https://hamptonroads.acsgala.org/PURCHASE A TABLE OR DONATE:https://hamptonroads.acsgala.org/tables-donations/INTERESTED IN BEING A SPONSOR:Please contact Laura Fien, American Cancer Society Staff Partner, at laura.fien@cancer.orgEven when you cannot purchase a table or make a donation, you can help by sharing this episode and spreading the word.This is not Jeff's event.This is not Russell's event.This is not ODU's event.This is our event. One team. One fight.Subscribe to The Monarchists for independent coverage of Old Dominion athletics.#ODU #OldDominion #CoachesVsCancer #CancerResearch #MonarchNationYOUTUBE CHAPTERS00:00 – Welcome to The Monarchists01:15 – Last year's record-setting $414,000 gala01:45 – Jeff Jones gives his elevator pitch04:00 – Geno Auriemma, Ryan Odom and this year's legends07:00 – Russell Turner asks Hampton Roads to find its “why”09:00 – How to purchase a table or support the event10:30 – Why Jeff Jones made his cancer journey public12:00 – Building the Legends Gala after retirement15:15 – Russell Turner shares his deeply personal “why”17:00 – How the American Cancer Society helps patients19:00 – Lessons learned from the inaugural gala22:00 – The search for a presenting sponsor23:00 – What guests will experience at the gala25:00 – Making year two even better27:00 – The $195,000 paddle raise30:00 – Tables, sponsorships and ways to donate31:15 – Jeff Jones' recruiting pitch to Hampton Roads32:00 – One team. One fight.33:00 – Final message to Monarch Nation

THE TIM JONES AND CHRIS ARPS SHOW 0:00 SEG 1: GUEST CO-HOST: Billy Crow, JeffCo Councilman and co-host of JeffCo Patriot Radio facebook.com/JeffCoPatriotRadio newstalkstl.com/jeffco/ Jefferson Review Newsletterthejeffersonreview.com 16:21 SEGMENT 2: Mitch Baden, CEO of Royal Banks of Missouri || TOPIC: Update on the American Cancer Society’s Men Wear Pink campaign || Current state of the economy || The Trump administration announced new tariffs on about 60 trading partners on Thursday || Trump’s name and image on money || Royal Banks of Missouri is a full-service, independent community bank, locally owned and operated in St. Louis, Missouri royalbanksofmo.com 31:14 SEGMENT 3: Joey V’s Movies: “The Dink”, a comedy about pickleball. How many toasted ravs out of 5 will Joey V. give it? Brought to you by Harry J's Steakhouse in Moscow Millshttps://www.facebook.com/HarryJsSteakhouse/ Freddie's Market in Webster Groveshttps://freddiesmarket.com/ AAA Motor Speedway in Owensvillehttps://www.facebook.com/p/AAA-Motor-Speedway-61563329890127/ Best Buy Flooringhttps://www.bestbuyflooringstl.com/ https://newstalkstl.com/movies/ https://newstalkstl.com/ FOLLOW TIM - https://twitter.com/SpeakerTimJones FOLLOW CHRIS - https://twitter.com/chris_arps 24/7 LIVESTREAM - http://bit.ly/NEWSTALKSTLSTREAMS RUMBLE - https://rumble.com/NewsTalkSTL See omnystudio.com/listener for privacy information.

THE TIM JONES AND CHRIS ARPS SHOW 0:00 SEG 1: GUEST CO-HOST: Billy Crow, JeffCo Councilman and co-host of JeffCo Patriot Radio facebook.com/JeffCoPatriotRadio newstalkstl.com/jeffco/ Jefferson Review Newsletterthejeffersonreview.com 16:21 SEGMENT 2: Mitch Baden, CEO of Royal Banks of Missouri || TOPIC: Update on the American Cancer Society’s Men Wear Pink campaign || Current state of the economy || The Trump administration announced new tariffs on about 60 trading partners on Thursday || Trump’s name and image on money || Royal Banks of Missouri is a full-service, independent community bank, locally owned and operated in St. Louis, Missouri royalbanksofmo.com 31:14 SEGMENT 3: Joey V’s Movies: “The Dink”, a comedy about pickleball. How many toasted ravs out of 5 will Joey V. give it? Brought to you by Harry J's Steakhouse in Moscow Millshttps://www.facebook.com/HarryJsSteakhouse/ Freddie's Market in Webster Groveshttps://freddiesmarket.com/ AAA Motor Speedway in Owensvillehttps://www.facebook.com/p/AAA-Motor-Speedway-61563329890127/ Best Buy Flooringhttps://www.bestbuyflooringstl.com/ https://newstalkstl.com/movies/ https://newstalkstl.com/ FOLLOW TIM - https://twitter.com/SpeakerTimJones FOLLOW CHRIS - https://twitter.com/chris_arps 24/7 LIVESTREAM - http://bit.ly/NEWSTALKSTLSTREAMS RUMBLE - https://rumble.com/NewsTalkSTL See omnystudio.com/listener for privacy information.

Whether you're going on a beach holiday, city break or camping trip, the chances are you'll be soaking up the sun's rays. Sunshine activates vitamin D production in the body, which has numerous benefits like protecting us from disease and improving mental health. But on the other hand, being exposed for too long can accelerate skin ageing. Excessive UV can even lead to skin cancer. According to the American Cancer Society, nearly 100,000 new melanoma cases will be diagnosed in the United States alone in 2022. How should I compare all the different products? Do sunscreens only protect us from UVBs? How often should we be topping up on sunscreen? In under 3 minutes, we answer your questions! To listen to the last episodes, you can click here: ⁠⁠How long do I have to wait to swim after eating?⁠⁠ ⁠⁠What are the world's least safe travel destinations?⁠⁠ ⁠⁠Why do we get travel sick?⁠⁠ A Bababam Originals podcast written and realised by Amber Minogue. Date of first release : 29/6/2022 Learn more about your ad choices. Visit megaphone.fm/adchoices

Dr. Loan Lam is the founder of Aetherus Wound and Lymphatics, a specialty edema and wound center dedicated to treatment, research, and education of nonhealing wound and complex edema disorders with associated skin complications. She graduated from Rice University, received her medical degree from Barry University, and completed her podiatric surgical residency at Yale New Haven Health System in New Haven, CT. She is certified in wound, hyperbaric medicine, and lymphedema therapy. She has authored several articles in peer-reviewed journals, presented numerous wound conference research posters, is a principal investigator for multiple clinical research trials, and is a national and international speaker on behalf of several organizations. Dr. Lam is a member of the American Vein and Lymphatic Society, National Lymphedema Network, Wound Healing Society, Wound Care Collaborative Community, American Professional Wound Care Association, and Academy of Physicians in Wound Healing. She is a long-time volunteer and board member of the American Cancer Society. She also serves on the board of the Save a Leg, Save a Life Foundation.   Besides medicine, her wonderful family, multiple pets, and family farm, her other loves include running races and playing amateur hockey. Editing and post-production work for this episode was provided by The Podcast Consultant.

A seasoned grant writer pulls back the curtain on what it really takes to fund an Indiana‑sized breast care service area with five pink mobile coaches and thousands of uninsured women. In this episode, Anna Caballero explains how she matches The Rose’s mission with state programs, foundations, and local donors, why rural counties and maintenance funds matter as much as screening dollars, and how her own mother’s late‑stage breast cancer diagnosis shaped her passion for access and self‑advocacy. She shares how today’s funders expect data, outcomes, and systems change, and why she still believes every mammogram sits inside a much bigger story of community health, navigation, and follow‑up. Support The Rose HERE. Subscribe to Let’s Talk About Your Breasts on Apple Podcasts, Spotify, iHeart, and wherever you get your podcasts. Key Questions Answered 1. What does Anna’s role on The Rose’s development team involve, and how does she use writing to bring in funding? 2. How does the grant application process actually work, from simple email forms to complex portals and site visits? 3. What kinds of entities fund The Rose, and how do state, local, and foundation dollars fit together? 4. How does the Breast and Cervical Cancer Services Program combine state and CDC funds, and who does it serve? 5. Why is it so important that screening and diagnostic grants also connect women to treatment through a Medicaid‑like program? 6. How large is The Rose’s 45‑county service area, and why does Anna compare it to the state of Indiana? 7. How did Anna’s years at the American Cancer Society and her mother’s late breast cancer diagnosis shape her commitment to this work? 8. What did Anna learn about self‑advocacy from watching her mother answer “I’m fine” to questions about pain and sleep? 9. How do grants like Empower Her Sponsorship and Keep Mobile support uninsured women, rural communities, and the mobile coach fleet? 10. What do modern funders expect in terms of impact, data, and systems change, and how does Anna show that their money is doing more than “just a mammogram”? Timestamped Overview 00:07 Roxann welcomes Anna and asks about her role at The Rose; Anna explains she is a development team member who writes grants to bring in funding.00:43 Anna outlines how grant applications range from simple emailed forms to complex portals, site visits, and detailed reviews of The Rose’s finances and impact.01:54 She highlights key funding, including the Breast and Cervical Cancer Services Program, which helps cover screening and diagnostics for uninsured, low‑income women and connects some to treatment.03:06 Anna explains how geography matters: The Rose’s 45‑county service area must align with foundations’ local priorities, while larger funders support broader regions.03:55 She describes partners like the Episcopal Health Foundation and frames mammography as one crucial piece of comprehensive community care, especially in areas without local imaging.05:02 Anna compares The Rose’s 45‑county footprint to the landmass of Indiana and notes it serves more than nine million people across rural and metropolitan areas with high uninsured rates.05:57 She shares that her first job was with the American Cancer Society, where she spent twenty years and discovered a passion for making even small differences in public health.07:00 Anna recalls taking her mother for a free voucher mammogram, later finding out her mother did not return and was eventually diagnosed with aggressive, late‑stage breast cancer.08:44 Watching her mother’s treatment taught Anna how vital self‑advocacy is and how often women minimize pain or symptoms to “be polite,” reinforcing her belief that someone must speak up in the exam room.11:05 She says those habits still show up today, especially for young or uninsured women, and underscores why The Rose’s mission is to offer equal access regardless of insurance status.12:44 Anna explains how she first encountered The Rose through a breast health collaborative years ago and later joined the staff after a former American Cancer Society colleague called about a job.13:53 She describes the Empower Her Sponsorship Program, which uses grant dollars to cover the full continuum of breast care for uninsured women, from screening through diagnostic resolution.14:35 Anna talks about the importance of “Keep Mobile”–type funds that maintain the five pink coaches, noting that a broken coach can mean losing twenty to twenty‑five screenings a day in communities with no other options.16:25 She notes that the funding climate has shifted, with partners affected by federal changes and funders increasingly focused on measurable impact and systems change.17:22 Anna explains that foundations want to see how The Rose improves access to care, not just provides mammograms, and that she must back the story with data and outcomes.18:37 To grant officers, she stresses that funding mammograms means supporting comprehensive care for women who anchor families and economies, and helping The Rose plug gaps in local health systems.19:35 Anna emphasizes that the relationship with patients does not end with a normal or abnormal mammogram; navigators connect women to treatment, primary care, and reminders for future screening.21:08 Roxann closes by thanking Anna for explaining how every dollar is stewarded; Anna credits clinic and community staff for doing the on‑the‑ground work that makes her grant writing possible.See omnystudio.com/listener for privacy information.

What if our obsession with “dangerous” sun is killing us?If you (recklessly) leave your urban office for lunch, you are told to yank your hat down low. If you (again, recklessly) let your kids dash into the backyard, you are told to slather them in sunscreen—or learn to live with the guilt.And yes, sun avoidance undoubtedly prevents some skin cancers, including the deadliest type, melanomaBut a recent study suggests sunlight contributes to hundreds of thousands of deaths every year in the United States alone—orders of magnitude more than the estimated 8400 annual US melanoma deaths.In this episode, we discuss evidence linking sun avoidance toalmost a million annual deaths in the US and Europe alone, exceeding the number caused by global military conflictsbreast, pancreatic, colon, and lung cancers, as well as heart disease, high blood pressure, and stroketo INCREASED risk of death in those diagnosed with sun-induced melanoma.Yes, you read that right; some melanoma deaths may be related to too little sunlight.  (But do understand that this is complex--sunlight DOES cause melanoma. Well, some melanomas....)We also discuss why supplementing with vitamin D pills fails to remedy these terrible conditions, and what a thoughtful person can do instead, while staying safe.We hope you enjoy this episode, and that it helps you enjoy the sun again--thoughtfully, of course. References and further reading:  Sunlight: Time for a Rethink?Benefits of oral Polypodium leucotomas extract in MM high risk patients (This is an ingredient in Life Extension's Shade Factor, mentioned in this episode by Dr. Gordon). Uses of Polypodium leucotomos Extract in Oncodermatology  Calzari et alInsufficient Sun Exposure Has Become a Real Public Health Problem. Alfredsson L, Armstrong BK, Butterfield DA, et al. International Journal of Environmental Research and Public Health. 2020;17(14):E5014. doi:10.3390/ijerph17145014.Prospective Study of Ultraviolet Radiation Exposure and Risk of Cancer in the United States. Lin SW, Wheeler DC, Park Y, et al. International Journal of Cancer. 2012;131(6):E1015-23. doi:10.1002/ijc.27619.An Estimate of Premature Cancer Mortality in the U.S. Due to Inadequate Doses of Solar Ultraviolet-B Radiation. Grant WB. Cancer. 2002;94(6):1867-75. doi:10.1002/cncr.10427.Solar Ultraviolet-B Exposure and Cancer Incidence and Mortality in the United States, 1993-2002. Boscoe FP, Schymura MJ. BMC Cancer. 2006;6:264. doi:10.1186/1471-2407-6-264.Ecological Studies of the UVB-vitamin D-Cancer Hypothesis. Grant WB. Anticancer Research. 2012;32(1):223-36.Sunlight Exposure in Association With Risk of Lymphoid Malignancy: A Meta-Analysis of Observational Studies. Kim HB, Kim JH. Cancer Causes & Control : CCC. 2021;32(5):441-457. doi:10.1007/s10552-021-01404-6.Adulthood Residential Ultraviolet Radiation, Sun Sensitivity, Dietary Vitamin D, and Risk of Lymphoid Malignancies in the California Teachers Study. Chang ET, Canchola AJ, Cockburn M, et al. Blood. 2011;118(6):1591-9. doi:10.1182/blood-2011-02-336065.Is Prevention of Cancer by Sun Exposure More Than Just the Effect of Vitamin D? A Systematic Review of Epidemiological Studies. van der Rhee H, Coebergh JW, de Vries E. European Journal of Cancer (Oxford, England : 1990). 2013;49(6):1422-36. doi:10.1016/j.ejca.2012.11.001.An Ecologic Study of Cancer Mortality Rates in Spain With Respect to Indices of Solar UVB Irradiance and Smoking. Grant WB. International Journal of Cancer. 2007;120(5):1123-8. doi:10.1002/ijc.22386.Does Sunlight Prevent Cancer? A Systematic Review. van der Rhee HJ, de Vries E, Coebergh JW. European Journal of Cancer (Oxford, England : 1990). 2006;42(14):2222-32. doi:10.1016/j.ejca.2006.02.024.Heliovaccination: Solar mediated immunity against cancer. Uzoigwe CE. Experimental Dermatology. 2020;29(5):477-480. doi:10.1111/exd.14087.Beneficial Health Effects of Ultraviolet Radiation: Expert Review and Conference Report. Riedmann U, Dibben C, de Gruijl FR, et al. Photochemical & Photobiological Sciences : Official Journal of the European Photochemistry Association and the European Society for Photobiology. 2025;24(6):867-893. doi:10.1007/s43630-025-00743-6.A Blueprint for the Primary Prevention of Cancer: Targeting Established, Modifiable Risk Factors. Gapstur SM, Drope JM, Jacobs EJ, et al. CA: A Cancer Journal for Clinicians. 2018;68(6):446-470. doi:10.3322/caac.21496.Proportion and Number of Cancer Cases and Deaths Attributable to Potentially Modifiable Risk Factors in the United States, 2019. Islami F, Marlow EC, Thomson B, et al. CA: A Cancer Journal for Clinicians. 2024 Sep-Oct;74(5):405-432. doi:10.3322/caac.21858.Cutaneous Melanoma. Joshi UM, Kashani-Sabet M, Kirkwood JM. JAMA. 2025;334(23):2113-2125. doi:10.1001/jama.2025.13074.Sunlight, Vitamin D and the Prevention of Cancer: A Systematic Review of Epidemiological Studies. van der Rhee H, Coebergh JW, de Vries E. European Journal of Cancer Prevention : The Official Journal of the European Cancer Prevention Organisation (ECP). 2009;18(6):458-75. doi:10.1097/CEJ.0b013e32832f9bb1.Lessons Learned From Paleolithic Models and Evolution for Human Health: A Snap Shot on Beneficial Effects and Risks of Solar Radiation. Reichrath J. Advances in Experimental Medicine and Biology. 2020;1268:3-15. doi:10.1007/978-3-030-46227-7_1.PS-Vitamin D. American Academy of Dermatology (2022).American Cancer Society Guidelines on Nutrition and Physical Activity for Cancer Prevention: Reducing the Risk of Cancer With Healthy Food Choices and Physical Activity. Kushi LH, Byers T, Doyle C, et al. CA: A Cancer Journal for Clinicians. 2006;56(5):254-81; quiz 313-4. doi:10.3322/canjclin.56.5.254.Vitamin D, Sunlight and Cancer Connection. Holick MF. Anti-Cancer Agents in Medicinal Chemistry. 2013;13(1):70-82.Survivorship. National Comprehensive Cancer Network. Updated 2026-04-08.Keratinocyte Carcinoma. Wehner MR. JAMA. 2025;:2840731. doi:10.1001/jama.2025.18749.Public Awareness and Behaviour in Great Britain in the Context of Sunlight Exposure and Vitamin D: Results From the First Large-Scale and Representative Survey. Burchell K, Rhodes LE, Webb AR. International Journal of Environmental Research and Public Health. 2020;17(18):E6924. doi:10.3390/ijerph17186924.Behavioral Counseling to Prevent Skin Cancer: US Preventive Services Task Force Recommendation Statement. US Preventive Services Task Force, Grossman DC, Curry SJ, et al. JAMA. 2018;319(11):1134-1142. doi:10.1001/jama.2018.1623.Lifetime Sunburn Trajectories and Associated Risks of Cutaneous Melanoma and Squamous Cell Carcinoma Among a Cohort of Norwegian Women. Lergenmuller S, Rueegg CS, Perrier F, et al. JAMA Dermatology. 2022;158(12):1367-1377. doi:10.1001/jamadermatol.2022.4053.Cancer Prevention and Early Detection Facts & Figures. Rick Alteri, Deana Baptiste, Emily Butler Bell, et al. American Cancer Society (2025). Skin Cancer, Irradiation, and Sunspots: The Solar Cycle Effect. Valachovic E, Zurbenko I. BioMed Research International. 2014;2014:538574. doi:10.1155/2014/538574.Intense Solar Activity Reduces UrinarDawn Lemanne, MD Oregon Integrative OncologyLeave no stone unturned.Deborah Gordon, MDNorthwest Wellness and Memory CenterBuilding Healthy Brains

Episode 1400: Chris Reeves joins Kyle to break down NADA's $3M donation to the American Cancer Society, why it matters, and how the auto industry continues to make an impact beyond the showroom. NADA is putting the industry's commitment to community ( ...

Slacker got a little out of hand at last night's Fork Cancer event for the American Cancer Society...

Jeff Hoover talks with Joyce Holt and Mike Berry about the 7th Annual Relay for Life Benefit Ride benefiting the American Cancer Society, including this year's new Biker Bingo fundraiser and ride details. He is also joined by Scott Jones and Daniel Buster from the City of Russell Springs to discuss an upcoming wood bat baseball tournament and the city's first-ever free Back to School Bash at Russell Springs City Park.

In this episode of Talk of Fame, Kylie Montigney chats with Leia Hunt! Leia Hunt is a two-time childhood cancer survivor, Leia's journey began when she was diagnosed with Retinoblastoma, a rare and aggressive form of eye cancer, at just two years old. Her fight against the disease involved 26 surgical procedures, numerous rounds of chemotherapy, and the insertion of a radioactive isotope in her left eye. Although the radiation successfully eradicated the cancer, it also left Leia blind in that eye. Despite these challenges, Leia's experiences fueled her passion to make a difference. At the age of 18, while still a senior in high school, she founded Leia's Kids, a 501(c)(3) non-profit organization dedicated to supporting families facing childhood cancer. Through Leia's Kids, Leia has been able to provide financial assistance, advocacy, warrior parties, and mental health retreats for children, teens, and young adults across the nation. In addition to her work with Leia's Kids, Leia is an inspirational speaker, podcast host, mental health advocate, educator, and author of several books, including What Is Cancer, My Battle Plan Journal, Princess Marygold and the Royal Tea Party, and Princess Marygold Coloring In the Castle. Her advocacy extends beyond her non-profit work, as she collaborates with organizations such as the Eye Tumor Research Foundation, the American Cancer Society, and the We C Hope Foundation. Leia works closely with Pharmaceutical companies and actively speaks at The Society for Clinical Research Sites (SCRS) global conference. Furthermore, she plays an active role in advocating for pediatric cancer research and awareness at both the state and federal levels, including speaking annually at the White House for the Cancer Moonshot initiative. Leia's dedication and resilience have not only impacted countless lives but have also contributed to significant advancements in pediatric cancer legislation, ensuring that childhood cancer remains a priority in state cancer plans across the country. Leia holds a Bachelor's degree in Elementary Education from Texas A&M University-Commerce. Her academic background in education complements her work as an advocate, educator, and author, allowing her to connect with children and young adults on a deeper level. Through her non-profit, Leia's Kids, and her various educational initiatives, she leverages her expertise to empower young minds and provide crucial support to those facing the challenges of childhood cancer.Follow Me:Instagram:@Officialkyliemontigney@TalkoffamepodFacebook:OfficialkyliemontigneyTalkoffameTwitter:@Kyliemontigney4About Me:Hi, I'm Kylie! I'm passionate about sports, spending time with family, traveling, and connecting with people who inspire me. I love listening to people's stories and sharing their journeys with the world

We've got a new deep dive into another Health and Wellness MLM that's breaking the rules as if they don't apply to them! This time it's LifeVantage and of course their story would be filled with a lot of wacky connections that seem unrelated and out of place. From their early start as a mineral mining company, to their trouble with dangerous health claims and FDA letters, LifeVantage's MLM journey has been nothing short of textbook.Show NotesDonate to the American Cancer Society and Help me Swim 5+ Miles!Yaak River Resources SEC FilingLifeVantage SEC FilingLFVN on NASDAQHow a supplement company became a haven for health misinformationFDA Warning LetterFDA Targets LifeVantage, 13 Other Companies Selling Illegal Cancer TreatmentsLifeVantage Class Action Lawsuitr/antiMLM : LifeVantage is a Cult!The Influence ContinuumOut of MLM⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠The BITE Model⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LAMLM Book Club⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠MLM Dupes⁠⁠⁠⁠⁠⁠⁠How can you help?⁠⁠⁠⁠⁠⁠⁠MLM Change⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Report Fraud⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Truth in Advertising⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Report to your state Attorney General's office!⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Not in the U.S.? No Problem!⁠⁠⁠⁠⁠⁠⁠Support the Podcast!⁠⁠⁠⁠⁠⁠⁠Website⁠⁠⁠⁠⁠⁠⁠ |⁠⁠⁠⁠⁠⁠⁠ Patreon⁠⁠⁠⁠⁠⁠⁠ |⁠⁠⁠⁠⁠⁠⁠ Buy Me a Taco⁠⁠⁠⁠⁠⁠⁠ |⁠⁠⁠⁠⁠⁠⁠ TikTok⁠⁠⁠⁠⁠⁠⁠ |⁠⁠⁠⁠⁠⁠⁠ Instagram⁠⁠⁠⁠⁠⁠⁠ |⁠⁠⁠⁠⁠⁠⁠ Facebook⁠⁠⁠⁠⁠⁠⁠ |⁠⁠⁠⁠⁠⁠⁠ YouTube⁠⁠⁠⁠⁠⁠⁠ |⁠⁠⁠⁠⁠⁠⁠ Discord⁠⁠⁠⁠⁠⁠⁠ |⁠⁠⁠⁠⁠⁠⁠ Merch!⁠⁠⁠⁠⁠⁠⁠Life After MLM is produced by Roberta Blevins. Audio editing is done by the lovely⁠⁠⁠⁠⁠⁠⁠ Kayla Craven⁠⁠⁠⁠⁠⁠⁠, video editing by the indescribable⁠⁠⁠⁠⁠⁠⁠ RK Gold⁠⁠⁠⁠⁠⁠⁠, and⁠⁠⁠⁠⁠⁠⁠ Michelle Carpenter⁠⁠⁠⁠⁠⁠⁠ is our Triple Emerald Princess of Robots. Life After MLM is owned by Roberta Blevins 2026.Music : Abstract World by ⁠⁠⁠⁠⁠⁠⁠Alexi Action⁠⁠⁠⁠⁠⁠⁠*Some links may be affiliate links. When you purchase things from these links, I get a small commission that I use to buy us tacos.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

One of the most recognizable Cubs fans has passed away. Jim Anixter, also known as "The Pink Hat Guy" died Tuesday, June 30, at Lake Forest Hospital surrounded by his family and loved ones. His cause of death has not been released, but his family tells WBBM he died from complications following a surgery. WBBM's Mai Martinez was a longtime friend of Anixter's and talk to him a few years ago about his love of the Cubs and the meaning behind his pink hat. "I've been at every opening day since 1967 through 2019 however with the pandemic, that was messed up in 2020," recalled Anixter during a 2023 interview. Anixter was a fixture at Cubs games for nearly six decades--spending much of that time sitting right behind home plate in his signature pink hat. It's a tradition that started more than 30 years ago. "1990 the All-Star game was at Wrigley Field so I wore a pink hat and then my cousin said why don't you make a hat called 'The Pink Hat Guy,'" he explained. Anixter, who was also a successful businessman did just that--even getting a trademark for the name and the hats which he would give away with a simple request--a donation to the American Cancer Society. "The best thing about The Pink Hat Guy" though is that I'm trying to make people aware of how bad cancer is. I'm trying in my own way to make a cure for cancer," he explained. Because as Jim's family and friends will tell you he loved helping others just as much as he loved the Cubs. Anixter's funeral service will be livestreamed on the Shalom Memorial Funeral Home website at 1pm on Friday, July 3, 2026. In lieu of flowers, and in keeping with the tradition of Jim's Pink Hat, his family is asking that memorial donations be made to the American Cancer Society

One of the most recognizable Cubs fans has passed away. Jim Anixter, also known as "The Pink Hat Guy" died Tuesday, June 30, at Lake Forest Hospital surrounded by his family and loved ones. His cause of death has not been released, but his family tells WBBM he died from complications following a surgery. WBBM's Mai Martinez was a longtime friend of Anixter's and talk to him a few years ago about his love of the Cubs and the meaning behind his pink hat. "I've been at every opening day since 1967 through 2019 however with the pandemic, that was messed up in 2020," recalled Anixter during a 2023 interview. Anixter was a fixture at Cubs games for nearly six decades--spending much of that time sitting right behind home plate in his signature pink hat. It's a tradition that started more than 30 years ago. "1990 the All-Star game was at Wrigley Field so I wore a pink hat and then my cousin said why don't you make a hat called 'The Pink Hat Guy,'" he explained. Anixter, who was also a successful businessman did just that--even getting a trademark for the name and the hats which he would give away with a simple request--a donation to the American Cancer Society. "The best thing about The Pink Hat Guy" though is that I'm trying to make people aware of how bad cancer is. I'm trying in my own way to make a cure for cancer," he explained. Because as Jim's family and friends will tell you he loved helping others just as much as he loved the Cubs. Anixter's funeral service will be livestreamed on the Shalom Memorial Funeral Home website at 1pm on Friday, July 3, 2026. In lieu of flowers, and in keeping with the tradition of Jim's Pink Hat, his family is asking that memorial donations be made to the American Cancer Society

One of the most recognizable Cubs fans has passed away. Jim Anixter, also known as "The Pink Hat Guy" died Tuesday, June 30, at Lake Forest Hospital surrounded by his family and loved ones. His cause of death has not been released, but his family tells WBBM he died from complications following a surgery. WBBM's Mai Martinez was a longtime friend of Anixter's and talk to him a few years ago about his love of the Cubs and the meaning behind his pink hat. "I've been at every opening day since 1967 through 2019 however with the pandemic, that was messed up in 2020," recalled Anixter during a 2023 interview. Anixter was a fixture at Cubs games for nearly six decades--spending much of that time sitting right behind home plate in his signature pink hat. It's a tradition that started more than 30 years ago. "1990 the All-Star game was at Wrigley Field so I wore a pink hat and then my cousin said why don't you make a hat called 'The Pink Hat Guy,'" he explained. Anixter, who was also a successful businessman did just that--even getting a trademark for the name and the hats which he would give away with a simple request--a donation to the American Cancer Society. "The best thing about The Pink Hat Guy" though is that I'm trying to make people aware of how bad cancer is. I'm trying in my own way to make a cure for cancer," he explained. Because as Jim's family and friends will tell you he loved helping others just as much as he loved the Cubs. Anixter's funeral service will be livestreamed on the Shalom Memorial Funeral Home website at 1pm on Friday, July 3, 2026. In lieu of flowers, and in keeping with the tradition of Jim's Pink Hat, his family is asking that memorial donations be made to the American Cancer Society

Send us Fan MailIn this episode of the Hodge Pack podcast Hodge, Josh and Misti, hit the road supproting the American Cancer Society' golf tournament. The San Antonio Spurs make history in not a good way. The Spurs blow a 29 point lead against the New York Knicks. Everyone shares their thoughts on what happens next .Kyle King and Hodge share why they volunteer and are chairing this year's charity golf tournament.Larson Upfold is this week's Hodge Pack Sport Clips Youth Player of the week. Larson shares his love for baseball and why he wears #73.Texas Tech quarterback Brendan Sorsby is back in the news and hits jackpot by getting only a two game suspension.Josh Greer leaves to tee off and Josh Thweatt joins the show. Josh shares his and his wife's story about their amazing son Miller. How God is still working in all of their lives and beating the odds everyday. Plus much more Support the show

Service has been a constant thread throughout Tish Seidler's life, shaping every community she's been part of. In this episode, George Halford sits down with Tish, President of the Cookeville Jr. Women's Club, to talk about her journey from Texas to New York and ultimately finding her forever home in Cookeville. From leading PTAs and volunteering with organizations like the American Cancer Society and Dress for Success, to serving alongside her family in ministry and local nonprofits, Tish shares how each chapter led her to a deeper purpose in community involvement. She gives an inside look at the Cookeville Jr. Women's Club, highlighting their projects, social events, and beloved initiatives like Santa's Workshop, all while explaining the impact of their 41-member organization. This conversation is a testament to the power of service, connection, and finding meaningful ways to give back—right where you are. Listen To The Local Matters Podcast Today! News Talk 94.1

In this special National Cancer Survivor Month episode of Navigating Cancer TOGETHER, host and 15-year cancer thriver Talaya Dendy brings together seven survivors at different stages of their journey to explore what survivorship truly means. From newly diagnosed to 20 years out, Vanessa, Shoni, Savio, Jerry, Ebonie, Christopher, and Heather share their challenges, unexpected blessings, and the raw, unfiltered truth about life after a cancer diagnosis. Together, they redefine what it means to truly live. Whether you are a survivor, a caregiver, or someone who loves a person carrying this story, this episode is for you.✨ Episode Highlights:00:00:37 What Does It Mean to Be a Cancer Survivor?00:02:26 The Growing Number of Survivors and Why It Matters00:04:09 The Physical, Emotional, and Financial Challenges of Survivorship00:09:00 Vanessa Berrueta | Breast Cancer Survivor | Adapting Like a Butterfly00:13:55 Shoni Brown | 10-Year Breast Cancer Survivor | Going Through It, Not Around It00:31:22 Savio Clemente | Non-Hodgkin's Lymphoma Survivor | Permission to Heal00:37:58 Jerry McCormick | Prostate Cancer Survivor | It's a Bump, Not a Pothole00:51:47 Ebonie Michelle | Bilateral Breast Cancer Survivor | Thrivership Over Survivorship01:03:04 Christopher Shaddock | Stage 4 Prostate Cancer Survivor | Big Boy Pants On01:14:01 Heather Von St. James | 20-Year Mesothelioma Survivor | Speaking for Those Who No Longer Can01:18:34 Closing | What If You Were Always Becoming This?Transcript: https://bit.ly/podscript182

Chris Wark was just 26 years old when he was diagnosed with stage 3 colon cancer. What happened next changed his life forever. In this deeply personal conversation, Chris joins Chuck Carroll on The Exam Room Podcast to share the story behind Chris Beat Cancer, the decisions he made after surgery, and why he believes food, faith, mindset, purpose, and self-advocacy all became part of his healing journey. You'll hear the emotional story of how Chris went from fear and uncertainty to feeling empowered again and why he says healing happens at home.

In this segment of "Cancer Registry World", Leticia Nogueira, PhD, MPH discusses the important role of registry  information in the work of the American Cancer Society.  As the Scientific Director of Health Services Research in the Surveillance and Health Equity Sciences Department at the American Cancer Society (ACS) and Adjunct Professor at the Rollins School of Public Health at Emory University, Dr. Nogueira has a unique perspective on the use of registry data for research and as important repositories for cancer reporting. Please enjoy listening and learning.

The American Cancer Society (ACS) recently updated its colorectal cancer screening recommendations, adding new stool-based and blood-based screening options. What's changed in the new American Cancer Society screening recommendations • New stool DNA and stool RNA screening tests • The role of blood-based cancer screening tests • Why colonoscopy remains the gold standard • Why a follow-up colonoscopy is still needed after a positive screening test • Screening recommendations for adults ages 45–75 • The rise in colorectal cancer among younger adults and what patients should know The most important takeaway? Colorectal cancer is highly preventable, and the best screening test is the one that gets completed. This episode is intended for educational purposes only and should not replace medical advice from your healthcare provider.  

8:05PM: Gas prices have fallen for 7 days straight. The national average has dropped 13 cents since its peak of the Iran conflict, with six states now averaging below $4. Guest: Rey "R.T." Trevino - Runs Pecos Country Energy, a privately owned oil and gas exploration and production company headquartered in Fort Worth. 8:15PM: Worst Red Sox Offense in Decades? Guest: Chad Finn – Boston Globe Sports Reporter 8:30PM: New colon/rectal cancer screening recommendations from the American Cancer Society. Guest: Dr. Lilian Chen – Chief of Colon and Rectal Surgery at Tufts Medical Center 8:45PM: Weekend Weather will be a stark contrast compared to hot summerlike temps earlier this week…! Weekend washout: Heavy rain and cold air headed for New England Guest: Ken Mahan – Boston Globe MeteorologistSee omnystudio.com/listener for privacy information.

New details are emerging about the negotiations to end the US-Iran war. The race for an open Senate seat in Texas is heating up just hours after a GOP primary run-off. Rescuers say they've found five of seven people trapped in a cave in Laos. We tell you why the Minneapolis police chief, a central figure in several major shootings in the city, has resigned.  Plus, the American Cancer Society is expanding its colorectal cancer screening guidelines. Learn more about your ad choices. Visit podcastchoices.com/adchoices

Matthew Perry's assistant, Kenneth Iwamasa, will be the fifth and final person sentenced for playing a role in the actor's 2023 ketamine death. Carter Evans reports. An infrared camera on Brian and Lynette Hooker's sailboat may contain key evidence in the Michigan woman's disappearance in the Bahamas. Cristian Benavides reports. Dr. Céline Gounder joins "CBS Mornings" to break down the American Cancer Society's updated guidelines for colorectal cancer screenings. Doctors have recently been warned not to prescribe research-grade peptides, which are unregulated and sold online. Dr. Céline Gounder has more. Harvard economics professor Roland Fryer joins "CBS Mornings" to discuss what might be behind the world feeling lonelier. Roger Bennett, the founder and CEO of the Men in Blazers Media Network, sits down with "CBS Mornings" to break down the U.S. men's national team World Cup roster, which was announced on Tuesday. Contemporary artist and activist Ai Weiwei sits down with "CBS Mornings" to discuss his new book, "Ai Weiwei on Censorship," and the dangers of authoritarianism.

Send us Fan MailIn this episode of the Hodge Pack Podcast, Hodge, Josh and Misti, have a lot of fun in this touching episode. Texas Tech quarterback, Brendan Sorsby case verses the NCAA is still a topic. Hodge, Josh and Misti give their thoughts on what they think should happen. James Trietley with the Abilene Flying Bison, brings the Pack up to speed on the upcoming roster, plus promonotional nights. James also confrims, Hodge will not be getting a Gumbo Gator hat. Kyle King with Mulligan's and Maxwell Golf Course, joins the show to promote the upcoming American Cancer Society golf tournament. Kyle also joins Hodge and Josh in Misti's bag. This week, "If I am ________________ then I am being held hostage and send HELP.Unified Wylie Bulldogs Bryson Baker, Ashtyn Kershner and Swade Sipe share their story. The Bulldogs share what Unified Bulldogs is and how it has impacted their lives.Hodge Pack Sport Clips Youth Player of the Week are Rayleigh Rasberry and Sadie Smith, our first girl athletes. They share their love of softball and gave us a cheer too.Support the show

Advisors spend years earning credentials and almost no time showing people who they actually are. Wade Shields thinks that is the whole problem. Wade came to Elite Consulting Partners after ten years in New York City making documentary and branded content for Google, Ernst and Young and the American Cancer Society. The process he used there and the one he uses now starts the same way: figure out what the real story is before you make anything. He calls it brand forensics and it is the foundation every advisor skips. The first half of the episode is about what average advisor marketing actually looks like and why it is not working. Market updates getting two likes. Broker-dealer content no one asked for. A wall of certifications that tells someone where your niche is but nothing about who you are. Wade lays out why 96% of prospects are doing their own research before making contact and what happens to referrals when what they find looks exactly like what everyone else is putting out. The question Brian puts on the table is worth sitting with: it is not just how many referrals you are getting, it is how many referrals quietly walked away. The second half gets practical. Video outperforms every other content format seven to one and the barrier has nothing to do with equipment. When advisors sit down to record alone they focus on themselves and the result is stiff, flat content that misses the mark. Wade uses an interview approach on every production day to replicate the natural conversation an advisor already has with clients. The story of the teleprompter client is the best illustration: scripted and polished, no emotion, went nowhere. Unscripted and honest, clients are still quoting it back. The episode closes on the definition that ties everything together. Your brand is not about you. It is about how people feel when they work with you. Marketing is the assets built from that and where they go. And none of it works unless an advisor is willing to stand for something and put it out into the world. That is what Wade means when he says marketing is being brave.   Questions answered in this episode include: Why are advisors who post credentials and market updates getting two likes and no calls? What is brand forensics and why does it have to happen before anything else gets made? Why do 96% of prospects research an advisor online before they ever reach out? How does video outperform every other content format seven to one? Why do advisors freeze up in front of a camera when they are perfectly comfortable in a client meeting? What happened when a client showed up to a production day with a teleprompter and what changed when the script went away? What is the real difference between branding and marketing and which one has to come first?   Chapters: 00:00:52 — Introduction: Wade Shields and What Brand Forensics Actually Means 00:03:53 — What the Average Advisor Gets Wrong About Marketing 00:08:08 — The Referrals You Never Knew You Were Losing 00:08:57 — Why Video Outperforms Every Other Format 7 to 1 00:13:50 — Getting Advisors Out of Their Heads: The Interview Approach 00:17:56 — When Perfect Kills Good: The Unscripted Content Story 00:28:44 — Branding vs Marketing and the Final Takeaway   Learn more about Elite and our resources: Elite Consulting Partners | Financial Advisor Transitions https://eliteconsultingpartners.com Elite Marketing Concepts | Marketing Services for Financial Advisors https://elitemarketingconcepts.com Elite Advisor Successions | Advisor Mergers and Acquisitions https://eliteadvisorsuccessions.com JEDI Database Solutions | Technology Solutions for Advisors https://jedidatabasesolutions.com Elite Wealth Management Insights Report https://eliteconsultingpartners.com/insight-report Listen to more Advisor Talk episodes https://eliteconsultingpartners.com/podcasts/

Chris of The Morning Mix chats with Jody Phillips the Executive Director of American Cancer Society Illinois about Walk 'n Roll Chicago happening on May 30th and Skin Cancer Awareness Month.For more information about Walk 'n Roll, click HERE.For more information about American Cancer Society Illinois, click HERE.Listen to The Morning Mix weekdays from 5:30am - 10:00am on 101.9fm The Mix in Chicago or with the free Mix App available in the Apple App Store and Google Play.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Cases of colorectal cancer in young people have risen nearly 60 percent since the early 2000s. That's according to data from the Centers for Disease Control and the National Cancer Institute. And a new study out this month by the American Cancer Society found that colorectal cancer is now the deadliest kind for those younger than 50.But this rise isn't being felt across all generations in the same way. People born around 1990 are four times more likely to develop rectal cancer than those born around 1950. And for those 65 and older, colorectal cancer rates have actually decreased.So, what's going on? And what can you do to protect yourself and your gut health? For those answers and more, we turn to a panel of experts.Find more of our programs online. Listen to 1A sponsor-free by signing up for 1A+ at plus.npr.org/the1a.To manage podcast ad preferences, review the links below:See pcm.adswizz.com for information about our collection and use of personal data for sponsorship and to manage your podcast sponsorship preferences.Learn more about sponsor message choices: podcastchoices.com/adchoicesNPR Privacy Policy