Podcasts about razorsocial

In this episode of Govcomms ‘From the Vault', we revisit our conversation with Ian Cleary, Founder of the acclaimed social media training business and blog, RazorSocial. He joins host David Pembroke remotely from Dublin, Ireland.With over 15 years in the software industry, Ian shares his technical expertise in utilising various applications to boost your content marketing efforts. Ian's RazorSocial, a global leader in providing expert advice on social media tools, has been a game-changer in the digital marketing industry. Tune in as Ian unveils the essence of selecting the right tools to enhance your social media marketing and blogging, encapsulating insights from his venture, the RazorSocial Training Academy. Hosted on Acast. See acast.com/privacy for more information.

Today, I’m happy to have Ian Cleary on the show. Ian runs RazorSocial where he helps companies with their digital marketing efforts, and today we’re going to talk about website design, content marketing, and how to do a full audit of your site for SEO and conversions. If you own a website of any kind, then this episode will improve your online sales! What You’ll Learn Why Ian started RazorSocial Ian’s ultimate website audit checklist Common mistakes that most webmasters make Other Resources And Books RazorSocial.com Sponsors Postscript.io – Postscript.io is the SMS marketing platform that I personally use for […] The post 358: The Ultimate Website Audit Checklist With Ian Cleary appeared first on MyWifeQuitHerJob.com.

Why is “content king”? Ian Cleary, creator of the award-winning blog Razor Social, says “Everybody’s online searching… as a business how could you not be involved?” In this episode from the vault, Ian Cleary sits down with Lisa Buyer to discuss content optimization and secrets for successful blogging on the Social PR Secrets Podcast. In addition to his work with Razor Social, the Ireland-based blogger is a recognized conference speaker and has been named in a variety of lists devoted to experts in global content marketing. This episode tracks Cleary’s tips for finding the right platform for your message, using digital tools to stay competitive in a saturated market, advice on connecting with journalists and others in the field, as well as using social media to bring visibility to branding. Want to know why Cleary suggests a minimum of 1000 words per blog post? Here’s a hint: It's all in the details. “Everybody’s online searching… as a business, for example, how could you not be involved?”.” -Ian Cleary Some topics discussed in this episode include: Blogging Using the right platform for your message Testing shareability across systems The blog as the nucleus of social media content Blogging tools Group posts Tips on making blog sharing user friendly Social media management tools Twitter chat Denis Yu Contact Ian Cleary: Razor Social Cleary’s Facebook Cleary’s Twitter Cleary’s LinkedIn More from Cleary: https://socialprchat.com/ian-cleary-social-media-management-tips/ References and links mentioned: SEMrush

Why is “content king”? Ian Cleary, creator of the award-winning blog Razor Social, says “Everybody’s online searching… as a business how could you not be involved?” In this episode from the vault, Ian Cleary sits down with Lisa Buyer to discuss content optimization and secrets for successful blogging on the Social PR Secrets Podcast. In addition to his work with Razor Social, the Ireland-based blogger is a recognized conference speaker and has been named in a variety of lists devoted to experts in global content marketing. This episode tracks Cleary’s tips for finding the right platform for your message, using digital tools to stay competitive in a saturated market, advice on connecting with journalists and others in the field, as well as using social media to bring visibility to branding. Want to know why Cleary suggests a minimum of 1000 words per blog post? Here’s a hint: It's all in the details. “Everybody’s online searching… as a business, for example, how could you not be involved?”.” -Ian Cleary Some topics discussed in this episode include: Blogging Using the right platform for your message Testing shareability across systems The blog as the nucleus of social media content Blogging tools Group posts Tips on making blog sharing user friendly Social media management tools Twitter chat Denis Yu Contact Ian Cleary: Razor Social Cleary’s Facebook Cleary’s Twitter Cleary’s LinkedIn More from Cleary: https://socialprchat.com/ian-cleary-social-media-management-tips/ References and links mentioned: SEMrush

#79: Today, I am interviewing Ian Cleary - How to connect with influencers in the right way! We chatted about how he applied his strong technological background into the marketing world, allowing him to rise up as an influencer and how you can use his method to get a foothold into the social media world.   Key Lessons From This Episode: How to identify your niche Why most people fail when starting their entrepreneurial journey How to utilize social media to make connections How to connect with influencers in the right way Why keyword research is so important How to get your website/blog/podcast appear on page 1 of the Google search engine  About Ian: Ian Cleary is the founder of RazorSocial, an award-winning marketing-technology blog specializing in social media and content marketing. Prior to RazorSocial, Ian had over 15 years’ experience in the technology industry, delivering leading-edge technology products in a broad range of industries. Ian speaks at the top marketing conferences globally and his work has been featured on Entrepreneur.com (http://entrepreneur.com/) , VentureBeat, Huffington Post, Fox News, New York Times and many other leading online publications. Important Links & Mentions in this episode: (https://KellyBaader.com/learn) (https://kellybaader.com/CCU) (https://www.razorsocial.com/) (https://www.razorsocial.com/google-keyword-planner/) (https://kellybaader.com/review) (https://kellybaader.com/Spotify)     Remember, YOU Matter! See you in the next episode.   

Do you run a blog that covers the topic of marketing? Have you struggled to gain traction and drive hundreds or thousands of regular readers? If so, you need to listen to this episode of Marketing Scoop! Joining us for the final episode of season 2 is Ian Cleary, Founder of marketing services firm RazorSocial, and the popular RazorSocial blog. Ian is a marketer with a very strong technology background and an ability to apply his technical skills to marketing projects to ensure there is improved ROI in terms of more effective delivery of projects, more leads and more sales. Some of Ian’s recent achievements include: Listed as the17th most influential person in content marketing globally by Onalytica in 2018 Listed as one of the top 100 online marketers globally by Brand24 in 2018 Listed as one of the top internet marketing blogs globally by INC Q1 2016 Here’s what we discussed: 1:00 We introduce today’s guest – Ian Cleary 2:00 Ian explains why he does hand stands! 3:00 Did Ian always have goals to have his RazorSocial blog recognised as one of the best in the industry? 4:20 How did Ian start off making his blog popular? 7:30 How did Ian select his content to begin with? 8:30 Why did influencers want Ian to write for them – is it because of the length of his posts? 10:00 Why does longer form content work better for Ian? 11:00 How does Ian go about researching content for his new posts? 13:10 What tens to be Ian’s biggest source of traffic to his blog at the moment? 14:00 Would Ian ever pull back from blogging completely and just focus on client work? 13:50 Why doesn’t Ian have blog comments anymore? 17:50 What would Ian’s advice be for someone starting a marketing blog at the moment? 20:00 Is it still possible to launch a blog with many other blogs in the same industry and still manage to make your blog different? 22:00 Do you have to be publishing for a certain period of time before you can expect success? 24:10 Ian’s actionable tip 24:55 Is there any specific email marketing software that Ian recommends? Find out more about the Marketing Scoop podcast here: https://www.semrush.com/podcast/

Ian Cleary is the founder of the content marketing/ digital agency, Razor Social, which is one of the most popular marketing blogs globally. He is also the founder of the email outreach software, Outreach Plus, which helps companies drive more traffic & sales for their products and services through personalized email outreach. He is a regular keynote speaker and is a writer for Forbes. Show  Notes: In this week's episode of the Entrepreneurial You Podcast, Ian Cleary details digital and content marketing. According to Ian, content marketing is a very crucial part of digital marketing. You must have valuable, useful content to share, to make a connection with your audience for better results. Click To Tweet Tune in to hear how to leverage your business growth via content and digital marketing.  Ian also shares insight on the Return on Investment possible when using these platforms as business growth strategies. RESOURCES TO PEAK YOUR PERFORMANCE Get 20% Lifetime Discount to Send Personalized Emails  Connect with Ian Cleary Website Facebook Twitter Instagram LinkedIn Attend Leadercast Women Visit our Sponsor:Jamaica Stock Exchange Email Heneka Watkis-Porter at henekawatkisporter@gmail.com

This week Andy is joined by Ian Cleary, founder of RazorSocial and OutreachPlus.Discussing Inbound Vs. Outbound marketing, you'll learn:How and why Ian developed Razor Social and Outreach PlusIan's recommended formula for content marketing successHow to scale your outreach with Outreach PlusWhy the days of driving to your website from Facebook are goneWhy you should value community engagement over broadcastingPlus Ian shares his #1 tip for marketing success!For more on Ian, you can find OutreachPlus @ outreachplus.com, RazorSocial @ razorsocial.com and you'll find Ian on Twitter @IanCleary.  See acast.com/privacy for privacy and opt-out information.

Do you open your Inbox only to see several emails asking for the same thing? To link to someone else’s content? Instantly, you move them to the Trash folder. Email outreach can actually work and complement your inbound marketing efforts. But your emails need to not be anything like the random ones that you throw away. Today, we’re talking to Ian Cleary of RazorSocial and OutreachPlus. He is an amazing inbound marketer, who has discovered that complementing inbound tactics with outbound email outreach can help you build relationships, increase brand authority, and boost your backlink profile. To do it well, you need to think about personalized connections, providing value to them, and starting small. Everything you will learn about email outreach from Ian is pure gold. It works, and it can help you reach your goals.  Some of the highlights of the show include:  Definition of Email Outreach: An email outreach tool helps you reach out to subscribers, a new audience, a smaller audience, or a group of influencers Send highly personalized emails to promote content or generate leads Benefits of email outreach include building your brand, driving relevant traffic to your site, promoting your content, and growing your authority Cold email outreach works by with highly personalized, relevant, and very targeted emails Provide something of value; deliver brief, quality content Conduct research to make sure you are reaching out to the right target audience Don’t think about selling, but about starting a conversation Ways to find influencers and build relationships, develop relevancy Following Up: Send two emails and then stop; don’t be annoying or damage relationships Outreach Criteria: Look for opportunities to engage and interact with Websites with a higher authority to get valuable links Tactics that work to complement outreach efforts include getting onto social media, sharing content, and looking for opportunities to interact; when reaching out, reference a conversation, interaction, or piece of content Highest converting outreach for Ian is guest posting; invite people to be a part of the blogs you’re writing When getting started with email outreach - start small, build the skill, and get better at it over time to be successful Links:  RazorSocial OutreachPlus How to Find Influencers with a Framework for Measuring Influence Twitonomy GroupHigh Write and send a review to receive a CoSchedule care package  

How to manage your time as an entrepreneur? How can you send customers to your site by providing value? What kind of content should you be sharing? Ian Cleary from RazorSocial shares his tips with the host Shira Abel on getting the most out of your day, your content, and your business. About Ian Cleary • Ian Cleary is the founder of RazorSocial which was listed as one of the top 10 marketing blogs globally by INC in 2016. He has a deep knowledge of social media, content marketing and technology and is considered one of the top marketing influencers in his field. • Besides his work on RazorSocial, he regularly contributes articles to Entrepreneur.com and Forbes. He’s also been featured in major industry publications including VentureBeat, New York Times, Fox News, Huffington Post, and many more. • Ian is a highly sought after conference speaker and consultant, ranking consistently among the top 50 content marketing and social media influencers in the world. He consults brands on how to develop and execute smart influencer and content marketing programs. Ian recently spoke at Social Media Marketing World, Content Marketing World, and Martech. Key Takeaways: • Manage your energy, not just your time. • A great way to drive traffic to your site is creating good content or even different software pieces useful to your audience. • Create a blog based on the right keywords and write about something that nobody else is to help your customers and drive them to your site. Please rate this podcast. About Shira Abel Shira Abel is the CEO and Lead Strategist at Hunter & Bard (http://www.hunterandbard.com), a PR, marketing and design agency. Clients include: Folloze, Totango, Cyara, Sarine Technologies, Pushbullet, AXA Tech, CloudEndure, Pitango VC, Allianz, and more. Creator and host of the SaaS Insider podcast. Mentor at 500 Startups. Former professor of Marketing for Startups at Tel Aviv-Jaffa Academic College. MBA from Kellogg School of Management. Loves family time, cooking, and traveling. Hates writing about herself in the third person. She lives with her husband, teen and tween sons and a very large Great Pyrenees. If you would like to be interviewed on SaaS Insider - please contact Shira at the URL above. The SaaS Insider podcast is brought to you by Hunter & Bard, an agency specializing in PR, design, branding, and marketing strategy – helping SaaS companies develop mindshare. It’s also a member of the C-Suite Radio Network. Check out Hunter & Bard today at http://hunterandbard.com Tags and Keywords: social media, saas, content Facebook Status: Social Media Expert Ian Cleary shares his tips with the host @shiraabel on getting the most out of your day, your content, and your business. Listen to this week’s episode of #SaaSInsider to learn more. Twitter Status: Learn how you should be managing your time and your content from our guest @iancleary in this week’s #SaaSInsider.

Um erro muito frequente que cometemos é escolher ferramentas para só depois pensarmos na finalidade delas. Foi o que disse o irlandês Ian Cleary, fundador da empresa Razor Social, especialista em content marketing. Perguntei ao Ian como ele enxerga a importância da estratégia de conteúdo.Eis o que disse o empresário irlandês:"Não é porque não cobrimos estratégia que ela não é importante. Se você não tiver a estratégia, as ferramentas não vão ajudar. A estratégia é permanente e as ferramentas mudam. Você tem de ter a estratégia primeiro. Por exemplo, se você for investir em automação de marketing, vai ver que é uma ferramenta complicada, pois há uma curva de aprendizagem. Você primeiro aprende sobre a ferramenta e depois ajusta os processos da sua empresa. Isso exige um investimento mensal em treinamentos. Isso significa que é muito caro escolher a ferramenta errada. O que acontece é que ou as pessoas não têm a estratégia certa ou não investem o tempo necessário para validar a ferramenta. Porque só assim elas podem ter certeza de que aquela é a ferramenta certa para a empresa."A resposta de Ian conduz ao seguinte takeaway: nós, profissionais de marketing, somos bombardeados por ofertas de ferramentas online o tempo todo. Acontece que nem sempre elas são o que a gente deveria usar. Consequentemente, o custo acaba sendo alto tanto para desistirmos delas quanto para continuarmos com elas.Conclusão: cautela é a melhor saída. Como gestor, é importante desenvolver primeiro na estratégia de content marketing para só depois escolher ferramentas que ajudem a alcançar os objetivos traçados.Links:https://www.linkedin.com/in/iancleary/http://www.razorsocial.com/

Um erro muito frequente que cometemos é escolher ferramentas para só depois pensarmos na finalidade delas. Foi o que disse o irlandês Ian Cleary, fundador da empresa Razor Social, especialista em content marketing. Perguntei ao Ian como ele enxerga a importância da estratégia de conteúdo.Eis o que disse o empresário irlandês:"Não é porque não cobrimos estratégia que ela não é importante. Se você não tiver a estratégia, as ferramentas não vão ajudar. A estratégia é permanente e as ferramentas mudam. Você tem de ter a estratégia primeiro. Por exemplo, se você for investir em automação de marketing, vai ver que é uma ferramenta complicada, pois há uma curva de aprendizagem. Você primeiro aprende sobre a ferramenta e depois ajusta os processos da sua empresa. Isso exige um investimento mensal em treinamentos. Isso significa que é muito caro escolher a ferramenta errada. O que acontece é que ou as pessoas não têm a estratégia certa ou não investem o tempo necessário para validar a ferramenta. Porque só assim elas podem ter certeza de que aquela é a ferramenta certa para a empresa."A resposta de Ian conduz ao seguinte takeaway: nós, profissionais de marketing, somos bombardeados por ofertas de ferramentas online o tempo todo. Acontece que nem sempre elas são o que a gente deveria usar. Consequentemente, o custo acaba sendo alto tanto para desistirmos delas quanto para continuarmos com elas.Conclusão: cautela é a melhor saída. Como gestor, é importante desenvolver primeiro na estratégia de content marketing para só depois escolher ferramentas que ajudem a alcançar os objetivos traçados.Links:https://www.linkedin.com/in/iancleary/http://www.razorsocial.com/

Ian Cleary - Founder and CEO of RazorSocial, contributor to Forbes and Entrepreneur, and avid kick boxer - shares his unique PRISM funnel system that helps to convert loyal social media fans into customers. Ian has been using the PRISM funnel to help businesses of all shapes and sizes build valuable relationships and convert customers on social media for several years, and we're hopeful that this system will help yours, too.

One thing we can all agree on is that the digital world is a dynamic place to tell our stories.  Never in the history of advertising and marketing have brand storytellers like you had more ways to share your messages.  But these days it seems nearly impossible to cut through the clutter, and that's why there's a gathering every year in San Diego with the top social media experts to help you figure this out. It's Social Media Marketing World and it just took place. During my time in San Diego, I had the privilege of getting not one, not two, but three interviews with wonderful story brand creators.  In the corridors of the Social Media Marketing World conference venue, we taped this show. Joining us are Ian Cleary of RazorSocial, Peg Fitzpatrick, author of The Art of Social Media, and Brian Fanzo of iSocialFanz and cohost of the SmackTalk podcast. These three individuals are pioneers of the world of social media marketing and have boundless insights into how you can best optimize your business’ posts, tweets, and updates. Their methods of being heard in the cacophony of the social media content storm are you guessed it -- storytelling! Listen in for tips, tricks, stories, and experiences from these social media pros. Show Guests:  Ian Cleary Peg Fitzpatrick Brian Fanzo In This Show, You'll Learn: Why  developing relationships is crucial for engagement on social media and content marketing platforms How to use visuals and interactive narratives to tell a more powerful story The importance of authenticity in social media Key Quotes: "You need to understand: Do you have the right audience?" —Ian Cleary  "There's nothing better at the end of the day, to build a relationship, than when we sit side-by-side having a chat." —Ian Cleary  "You feel like, I'll just add a little more and a little more, but simple is so good!" —Peg Fitzpatrick "The first thing you want to do is make sure you know what your brand is." —Peg Fitzpatrick "For me, I didn't feel like I was doing anything that was special. I always loved sharing." —Brian Fanzo   "Social media and digital is hard and painful if you're putting on a persona or you're telling a story that really isn't you." —Brian Fanzo "I think if content is king, then certainly storytelling is the kingdom sorcerer because it's where the magic happens." —Park Howell "People buy stories much more than anything else." —Park Howell Mentioned in this episode: Ian Cleary RazorSocial Mark Schaefer Lisa Loeffler Peg Fitzpatrick The Art of Social Media, Power Tips for Power Users TailWind Guy Kawasaki Unsplash & LibreStock Brian Fanzo Be Yourself Online Course Robert Scoble Jay Baer Christin Kardos ADHD Social Media Marketing World Michael Stelzner Phil Mershon About Business of Story Podcast The Business of Story is hosted by trusted brand story strategist and keynote speaker Park Howell and is among the top business and marketing podcasts geared toward founders, CEOs, entrepreneurs, solopreneurs, and communication leaders. Each episode brings you the brightest content creators, advertising creatives, authors, screenwriters, makers, marketers, and brand raconteurs that show you how to make your brand story marketing stand out and achieve epic growth in your organization.    

Ian Cleary, Founder of RazorSocial, joins the Social Pros Podcast to share his PRISM secret to building a profitable presence using the tools of social media and content marketing. Special thanks to our sponsors: Salesforce Marketing Cloud (Advertising Studio:

Do you review your Twitter Analytics? Want to use them to improve your Twitter marketing? In this episode, I interview Ian Cleary, a social tech expert. His blog, RazorSocial.com, placed in our Top 10 Social Media Blogs four years in a row.  Show notes: https://www.socialmediaexaminer.com/208

JSB Talks Digital, a podcast for marketers, small business owners and those of you bringing your skills into the Digital Age! Hosted by Joanne Sweeney-Burke, founder and CEO of The Digital Training Institute. In this episode: • Snapchat overtakes Twitter in daily usage • Instagram’s new logo generates lots of chatter but what about the less visible algorithm changes? • Facebook Live encourage us to put ourselves on the live streaming map • Mark Schaefer gives me his top 3 tips to overcome content shock • I speak to Ian Cleary, founder of RazorSocial about how to make money from social media; • My featured column: cyberbullying is a thing; and • The social media tool that saved my working week.

Today I’m joined someone who consultants to boards on “social media for business”. She’s author of “The Social Executive: How to Master Social Media and why its Good for Business”. Welcome to DMR, @DionneLew. You can find Dionne over at DionneLew.com https://www.youtube.com/watch?v=Pohpca09v9Y On this episode of Digital Marketing Radio we discuss  social media strategy for senior executives, with topics including: Is it actually a good idea to get all senior executive active on social media - or is social media simply not right for some people? What percentage of senior executive would you say are active on social media at the moment? For those who are active, what are the downsides of being active? What are the benefits? What are some of the most effective networks to be on? What are some examples of the best ways for senior execs to interact on social media? What are some of the most effective networks and why? Can Facebook be effective for senior execs? [Tweet ""#Scheduling is not #automation" @DionneLew"] Software I couldn't live without What software do you currently use in your business that if someone took away from you, it would significantly impact your marketing success? Buffer [Social media scheduling] What software don't you use, but you've heard good things about, and you've intended to try at some point in the near future? I try not to get distracted by new tools and software! I prefer to rely on websites like Razor Social by @IanCleary and programs like Digital Marketing Radio to keep me up to speed with things. My number 1 takeaway What's the single most important step from our discussion that our listeners need to take away and implement in their businesses? Be social, be global. Whether you're a CEO or board member or professional, be social, be global.

February 4, 2016 Razor Social Ian Cleary & Finding Happiness John Polish

Featured for the third time on a Social Business Engine podcast, is Top 40 Digital Strategist and Top 50 Content Marketer in the World - Ian Cleary. As CEO of RazorSocial, Ian is a social media and marketing tools buff. I’ve enjoyed more than one occasion with Ian at a marketing conference where I’ve seen him speak, teach workshops, and even dance on stage. His website, RazorSocial.com, is a very popular destination for marketers to stay informed of the seemingly daily changing landscape of social media tools. His site is on my top 5 list and was ranked in the top 10 destinations by Social Media Examiner 2013 through 2015. On this episode, Ian reveals how to navigate your way through over 1,000 tools available, providing a summary of the types of social media and content marketing tools brands should consider. He offers a look through his crystal ball of the trends we should watch in 2016, along with valuable tips you would usually pay for. View the show notes: http://www.socialbusinessengine.com/podcasts/social-and-content-marketing-trends-2016-ian-cleary/

Adam Franklin chats to Ian Cleary about social media, email lists, sales funnels and public speaking.

Do you have a blog? Want to improve the content development, publishing and promotion processes? In this episode I interview Ian Cleary, the social tools guy. His blog, RazorSocial.com has placed in our Top 10 Social Media Blogs 3 years in a row. He's also the founder of the Digital Influencer Club.  Show notes: https://www.socialmediaexaminer.com/171

Award-winning blogger and social media marketing tools expert Ian Cleary of RazorSocial.com talks about how to launch a successful blog.

Ian Cleary is the founder of RazorSocial, a popular social media consulting and training company that he operates out of Dublin, Ireland. A popular globe trotting speaker at marketing conferences, Ian is especially known for his expertise in social media tools. His website, RazorSocial.com, was listed as a Top 10 Social Media Blog by Social Media Examiner in 2013 and 2014. In this episode, we tackle a controversial topic which Ian blogged about, and that is - how to sell through social media. Visit the show notes page for a detailed summary and links to everything we discuss on this podcast episode: http://www.socialbusinessengine.com/podcasts/how-to-sell-through-social-media

Ian runs RazorSocial.com, an award winning blog focused on social media tools and technology. Ian regularly speaks on social media related topics and writes for some of the leading social media blogs including SocialMediaExaminer.com and BusinessesGrow.com.

Ian is now launching the RazorSocial Training Academy which is an online training platform focussed on the technical side to social media marketing and blogging. RazorSocial is the global leader in the provision of expert knowledge and advice on social media tools and technology. This year they will run over 300 programmes with a team of 6 trainers with highly specialized Digital Marketing Skills. Hosted on Acast. See acast.com/privacy for more information.

Ian is now launching the RazorSocial Training Academy which is an online training platform focussed on the technical side to social media marketing and blogging. RazorSocial is the global leader in the provision of expert knowledge and advice on social media tools and technology. This year they will run over 300 programmes with a team of 6 trainers with highly specialized Digital Marketing Skills.

Do you curate content for your blog and social media sites? Want to discover how to find remarkable content to share? In this episode I interview Ian Cleary, the founder of RazorSocial, a marketing tech blog focused on social media tools. His blog has been awarded a top 10 social media blog by Social Media Examiner in 2013 and 2014. Show notes: https://www.socialmediaexaminer.com/130

He's known to many as the social media tool guy. His blog has made the Social Media Examiner Top 10 for the past two years. He's a networking pro that believes it's not just what you know, but who can you help? This episode of Content Marketing NEXT, host Pamela Muldoon sits down with Ian Cleary, RazorSocial, to talk about the changing trends in social and content, how marketing automation can improve your business, and the book that became his blueprint for success. 

This week The Pivot has our Australian host, Todd Wheatland, talking with Ireland's own Ian Cleary, Razor Social. Ian shares how he became known as "the tools guy" for social media and his somewhat unexpected journey that got him here. Great accents, contagious laughter and an interesting story make for an entertaining podcast episode. 

Ian Cleary is the founder of RazorSocial, which helps companies become more productive and get results with content marketing and social media through the use of technology. He is a speaker, award-winning blogger, and a regular contributor to sites such as Social Media Examiner, The Huffington Post, and VentureBeat.

Ian Cleary is an award winning tech blogger and CEO of RazorSocial.com.  He is best known as the social media tools guy. Talking about building a blog platform, reaching influencers, and social media tools NBN 36 Show Notes Join the NBN Club today and meet 100 smart minds who want to help you achieve your professional goals. Listen to episode 36 in iTunes or Stitcher. Don't be shy record your audio comment or networking tip here. Please pick up a copy of my book, New Business Networking: How to Effectively Grow Your Business Network Using Online and Offline Methods. Ian and I begin by talking about Irish people, naturally (I lived in Ireland for a few years). After 18 months of launching, RazorSocial.com was receiving over 100,000 unique visits per month. Pick your blog niche that you have a strong interest and knowledge in, and one that isn't really occupied by anyone else. Ian created a list of 100 people he wanted to be friends with. He left to the States every month to attend conferences and network to promote his blog. The relationships with the right people were more important than the writing. Without the relationships nothing would have happened. Ian's focus is always to determine how he can help someone. The more you help people, the more people want to help you. Mike Stelzner let Ian provide guest blog posts on Social Media Examiner, which led people to his site. Ian wrote guest posts on as many influential blogs as possible (close to 100). My free blogging tutorial. It takes 10 minutes and is easier than you think. Check it out. How content marketing applies to real estate agents. Which social network would Ian focus on most? You always want to get people back to your website. As a small business you don't have time to be everywhere. Get one channel working for you first. SocialBro - provides really good filters to find people on Twitter. Ian wrote a blog post on a topic and used SocialBro to search bios for influential people who would be interested in his blog topic. He then reached out to the top ten most influential people to share his blog post via scheduled tweets. Most of the content Ian shares is other people's content first. Ian uses Hootsuite and Bulk Buffer with Buffer to schedule tweets. Ian managed different software, customer support and development teams. He has always been good at managing different teams of people and building relationships with each person. Fun Fact: He sold property in Bulgaria. When you reach out to an influencer and ask for something, you're the same as 99 out of 100 people. If you really focus on how you can help them with your first interaction they will remember you. Larry Benet was speaking at Social Media World. Ian shares how he was able to connect with him. Larry interviewed me at NMX, you can watch it here. How can you stand out as an individual, and how you can you really help that other person - that makes a difference. Ian shares how he balances his time. Entrepreneurs need to be more productive and not think they must work longer hours. If you set your deadlines and be ruthless with them, you will get the work done. Erik Fisher submitted a question “What's a good balance between finding new tools and leaning new tools?” (My interview with Erik here) When you become known in a certain area, the information finds it's way to you. Ian uses Nimble to track the interactions he has with people. It keeps track of his social media interactions. Check out Ian's latest Google Analytics training course. App Recommendation: Magisto (transforms videos) Book Recommendation: Resonate: Present Visual Stories that Transform Audiences by Nancy Durate. Contact: RazorSocial.com or @iancleary on Twitter. Submit your questions and comments by using #nbnradio. You can also record an audio comment at speakpipe.nbnradio.com. Click HERE to subscribe in iTunes Click HERE to subscribe in Stitcher   You can subscribe to the show by RSS, email or in iTunes and Stitcher Radio. You will never miss an episode! Affiliate links used, read the disclosure. Theme music, Urbana-Metronica (wooh-yeah mix) by spinningmerkaba. Thanks for listening. You rock!

Today we featured Ian Cleary, the founder of RazorSocial, an award-winning blog providing unbiased information about social media tools and technology! …And a quick Thank You to our sponsor, TribeBoost! A great way to grow your Twitter audience with relevant and quality people. Learn More Here, and be sure to use Coupon Code “unscrambled” for 15% […]

My guest on this episode is a charming and popular lad from Dublin, Ireland. Ian Cleary is widely recognized as a social media tools expert around the world. His company, Razor Social is a one stop resource for businesses to find the social media tools they need. Ian travels across Europe and America to share his wisdom with audiences at marketing conferences as a speaker. He is also a contributor to blogs such as Social Media Examiner. On this episode, I had the privelege of a one-on-one chat with Ian to hear about which social media tools he likes and why, as well as which social media tools he doesn't like and why. Don't be surprised if you learn of new social media tools on this episode. Give it a listen. BTW, the smile on his face in the thumbnail image is permanent. Ian is always smiling! 

Looking for great social media tools that will increase your productivity, extend your reach, and help you build your business? Today, Ian Cleary from RazorSocial drops by to share his top 10 list of social media tools you can't live without. Whether you're blogging, tweeting, updating your Facebook page or curating content to build an audience, Ian's got the best tools to help you get more done in less time. http://www.themarketingagents.com/22

Are you looking for a better way to manage your social activities? Are you wondering what tools can help your social media marketing? In this episode, I interview Ian Cleary, the founder of Razor Social—a blog dedicated to social media tools. He's also the social media tools writer for Social Media Examiner. Show Notes: https://www.socialmediaexaminer.com/53

Ian runs RazorSocial.com, an award winning blog focused on social media tools and technology. Ian regularly speaks on social media related topics and writes for some of the leading social media blogs including SocialMediaExaminer.com and BusinessesGrow.com.

Ian Cleary of RazorSocial stopped by the Social Media Pubcast this week with a Guinness in hand to share the lowdown on social media marketing tools that can help make your job easier. On this episode, sponsored by TabSite, we talked about the following topics: The quick rise of RazorSocial from obscurity to Social Media Examiner Top 10 in six months The blogging process and the importance of finding a niche Networking, conferences, book writing, guest blogging and public speaking Ian's favorite tools Throughout this episode, Ian mentioned several tools. Here they are: DivvyHQ SEOMoz Yoast SEO WordPress plugin PostPlanner Mention AgoraPulse Lead-Converter Make sure you follow Ian's work on RazorSocial.com and on Twitter at @IanCleary. Cheers! P.S. A final chance for an awesome offer: Get 33% off of the annual or monthly plans of TabSite for a single Facebook Page by going to TabSite.com/podcast and using the promo code podcast. TabSite is a great tool for contest and deal apps. Check them out!

Ian Clearly of Razor Social joins us for a look at the best social media marketing apps for social media management, monitoring, and automation.