The Wicked Lash Podcast

Wednesday just celebrated SEVEN YEARS of being a business owner, so lets discuss 7 things she's learned the hard way (so you don't have to).Submit a guest or topic for the podcast!Wednesday's IGJessennia's IGBranding & web design inquiriesDigital downloadsTake a lash training w/ Wednesday

This episode is longggg overdue! We're back after a 5 month hiatus, and starting off strong with a HIGHLY requested topic. In August 2023, Wednesday put on a beauty industry event - The Wicked Business Experience - and we're breaking down all the steps it took to put it on. Wednesday spills everything she would do differently next time + what she would add in the future! We start off the episode with life and business updates that have happened over the past few months, so skip to 17 minutes if you want to get straight to the wicked biz experience talk.Submit a guest or topic for the podcast!Wednesday's IGJessennia's IGBranding & web design inquiriesDigital downloadsTake a lash training w/ Wednesday

45 Episodes later... and Wednesday finally has a cohost! Get to know Jess - aka htxafterglow - and our history of being in the beauty industry for almost 10 years together. Also, Wednesday talks about her home buying journey and how everything is so much harder when you are self employed.-----------------------------------------------Get your PASSION 4 LASHIN' Ebook!Online Lash Lift CourseMentorship Call1:1 Lash TrainingWednesday's IG: @wednesdaythelasherJessennia's IG: @htxafterglow

This week, I'm hanging with Kayla Hertz from a fellow beauty business podcast, Educated Artistry. We're diving headfirst into the wild world of TikTok for all you business owners out there!Join us as we unravel the secrets on how to score some serious sales on TikTok. We're spilling the tea on how to create killer posts that actually connect with your dream audience. Plus, we'll break down the key differences between content for Instagram and TikTok, so you can slay both platforms like a pro. Let's level up your TikTok game!Get your PASSION 4 LASHIN' Ebook!Online Lash Lift CourseMentorship Call1:1 Lash TrainingMy IG: @wednesdaythelasherKayla's IG: @kkartistry_Kayla's Podcast: Educated Artistry

Get ready for an eye-opening episode of The Wicked Biz Podcast! In this week's episode, we dive deep into the legalities of expanding your business and adding additional streams of income. Join us as we sit down with the brilliant Reonna Green, the powerhouse behind She Trademarks. With her unique background as a hairdresser turned attorney, Reonna specializes in trademark law specifically tailored for beauty businesses. Together, we explore the crucial legal requirements behind incorporating merch, training programs, lash products, events, and more into your business model. But that's not all - we also unravel the mysteries surrounding LLCs and DBAs, shedding light on the differences and ensuring you're armed with the right knowledge to make smart decisions. So, whether you're a seasoned entrepreneur or just starting out, tune in to uncover the legal gems that will propel your business to new heights. You won't want to miss this valuable episode!Get your PASSION 4 LASHIN' Ebook!Online Lash Lift CourseMy IG: @wednesdaythelasherReonna's IG: @shetrademarks

Reading nightmare lash client stories with my fellow lash bestie, Jess, that you guys submitted via Instagram! Happy spooky season (pretend there's a ghost emoji right here)Jessennia's info:Instagram-@htxafterglowMy Instagram: @wednesdaythelasherSuggest a guest or topic: HereFREE Salon owner/booth renter checklist: HereSign up for a lash training -- only 1 more left this year!

Surprise announcement -- I am closing my salon and re-opening it as a training academy! In this weeks episode, I will be sharing the top 4 things I wish I knew before opening a salon/hiring employees and what led me to the decision to take a step back from having employees.My Instagram: @wednesdaythelasherSuggest a guest or topic: HereSign up for a lash training -- only 2 more left this year!

In this weeks episode, I am joined by Ashley Gonzalez of The Lash Papi (formerly Beautyliscious Lashes) and Paris Lash Academy! Ashley has experience in owning a lash product line, helping women from all backgrounds turn their side hustle into success story through coaching, and most recently has accepted a position with Paris Lash Academy as the education and social media marketing specialist! She shares with us her entire journey through being an unlicensed artist and teen mom to building a wildly successful lash business and creating one of the most stand-out personal brands in our industry. I also randomly touch on The Lash Conference which is coming up next month - I can't wait to see everyone there!Ashley's info:Instagram- @ashleygcoachingWebsite: https://thelashpapi.comThank you to Lash Bomb for sponsoring The Wicked Business Experience 2023.Follow @lash_bomb on IG or checkout their website!My Instagram: @wednesdaythelasherSuggest a guest or topic: HereSign up for a lash training -- only 2 more left this year!

Learn how to legally protect your business like a boss on this week's episode where we're diving deep into the legal side of starting a business. And you already know we've got a badass guest joining us - Andrea Sager - a trademark attorney and author who knows everything there is to know about getting your business tight. She shares some legal tea you might have never even thought about, so you can finally rest easy knowing your business is bulletproof. Andrea's info:Instagram- @andreasagerlawPurchase book: hereWebsite is here!Thank you to Untamed Artistry for sponsoring The Wicked Business Experience 2023.Follow @untamed.artistry on IG or checkout their website!My Instagram: @wednesdaythelasherSuggest a guest or topic: HereSign up for a lash training -- only 2 more left this year!

Hello and welcome to The Wicked BIZ podcast!Listen to my bff Ali and I catch up -- we vent about how we should be showing up on IG based on our business goals, why it's important to be yourself online, and how being myself online landed me the most iconic weekend in LA recently! We also recap my first ever Wicked Business Experience event that I just had here in Houston and what I plan to do next year to make it even more badass.Thank you to Michelle of Imperfection is Beauty Lashes for sponsoring The Wicked Business Experience 2023.Follow @imperfectionisbeautylashes on IG or checkout her website!My Instagram: @wednesdaythelasherAli's Instagram: @lashanarchistSuggest a guest or topic: Here

My instagram @wednesdaythelasher Take $100 off The Wicked Business Experience Shop Canva templates Submit a podcast topic or guest Book a training w/ me

Bryce Sechler is the owner of Un-Stripped Lash + Brow, Un-Stripped Academy and the founder and creator or The Un-Stripped Fanning Method. Designed to be able to create a fan in only 6 seconds with no extra steps, while maintaining quality and efficiency. She has built a team of 5 amazing women, with the goal of supporting strong, independent women, valuing your failures, and Un-Stripping yourself. On today's episode, Bryce is going to be sharing tips on how to speed up your lash sets, add more value to your services, and the importance of networking within your industry and community! Save $50 with the code WICKEDLASH50 on Bryce's Un-Stripped Method online course: https://academy.un-strippedlbb.com/the-un-stripped-method-masterclass THE WICKED BIZ EXPERIENCE (Save $100 with code PODCAST) My IG- @wednesdaythelasher Bryce's IG- @un_stripped.academy Shop Canva templates Submit a podcast topic or guest Book a training w/ me

Empowering Lash Business Owners Worldwide: Meet Tiffani Mitchell, an accomplished beauty business strategist based in the US. She provides signature educational programs, mentorship services, resources, and more to help individuals in the industry succeed. THE WICKED BIZ EXPERIENCE (Save $100 with code PODCAST) My IG- @wednesdaythelasher Tiffani's IG- @thetiffanimitchell Shop Canva templates Submit a podcast topic or guest Book a training w/ me

THE WICKED BIZ EXPERIENCE (Save $100 with code PODCAST) My IG- @wednesdaythelasher Shop Canva templates Submit a podcast topic or guest Book a training w/ me

Today I am joined by one of my biggest idols since day 1, Lindy of EBL Lashes! Lindy shares her decade long journey from being a solo lash artist offering $55 full sets to creating one of the most successful lash product companies in our industry. Listen along as Lindy shares what building a clientele was like 10 years ago as a single mom, what she decided to purchase for her business instead of having a honeymoon, and how she went about starting a product line BEFORE we had an influx of manufacturers in our DMs (haha). Stay tuned til the end to hear what her lash industry unpopular opinion is! This is the season finale of The Wicked Lash Podcast. We will be back by the end of February 2023! My IG- @wednesdaythelasher EBL's IG- @ebllashes Shop Canva templates Submit a podcast topic or guest Free lash business checklist Get a month of Vagaro free!

This week I am joined by Liv of Looking Lovely by Liv! In this episode, we discuss how she signed a commercial lease with absolutely 0 clients, how to build a solid clientele in a smaller town, and charging your WORTH when it comes to your lash artistry. Thanks for tuning in! My IG- @wednesdaythelasher Liv's IG- @lookinglovelybyliv Shop Canva templates Submit a podcast topic or guest Free lash business checklist Get a month of Vagaro free!

If you're looking to get out of the damn chair, look no further. This week I am thrilled to be joined by my business coach, Carol Jaame (formerly Lash Chance Artistry), to talk about her transition from being a fully booked solo lash artist to a thriving online mentor. Listen now to hear all about how and why Carol left the lash industry to create the business of her dreams! (And how you can too.) My IG- @wednesdaythelasher Carol's IG- @thecaroljaame Shop Canva templates Submit a podcast topic or guest Free lash business checklist Get a month of Vagaro free! 2023 in person trainings

Howdy! This weeks episode is another solo one - I'm going to answer all of your salon ownership questions that were asked on my IG stories. Enjoy! My IG- @wednesdaythelasher Shop Canva templates Submit a podcast topic or guest Free lash business checklist Get a month of Vagaro free! 2023 in person trainings

There is a lot of information out there about hiring a team of lash artists or how to manage your salon, but hiring someone when you're a solo lash artist never gets talked about! This week, Jenny Papadopoulos joins me to chat about how to maximize profits as a solo lash artist/booth renter. Not everyone wants to own a salon or start a product line and that's totally okay! Jenny rents a suite in Scottsdale, Arizona where she is booked solid while charging premium prices and also offers trainings heavily focused on mega volume and styling. She also typically has a lash artist working under her on the days she isn't in the suite to take her overflow of clients. Thank you so much Jenny for joining us this week and I hope you guys enjoy! My IG- @wednesdaythelasher Jenny's IG- @craftedlash Shop Canva templates Submit a podcast topic or guest Free lash business checklist Get a month of Vagaro free! 2023 in person trainings

Just got back from LashCon and my mind is fullll of ideas! Join me this week as I recap my LashCon 2022 experience as a speaker + attendee, plus listen to me while I brainstorm business ideas for 2023. All of your support and feedback is greatly appreciated! My IG- @wednesdaythelasher Book a mentorship call or private training!- https://www.vagaro.com/wickedestheticseducation/services Free lash business checklist- https://wickedesthetics.mykajabi.com/opt-in Get a month of Vagaro free!- https://www.vagaro.com/signup?promocode=000108644300 2023 in person trainings- https://academy.wickedesthetics.co/lash-extension-course Brochure template- https://wickedesthetics.co/shop/wicked-esthetics-brochure-canva-template

Have you ever thought about designing you own lash merch? I'm sure by now you've seen Leola's extremely creative graphics on IG that she has also turned into shirts and tote bags! I'm so excited to have her on the show this week to share her journey of becoming a lash artist and how she decided to pivot into designing apparel. Be sure to follow her on IG so you can stay notified of her upcoming drops! My IG- @wednesdaythelasher Leola's IG- @bewitchinglashes Free lash business checklist- https://wickedesthetics.mykajabi.com/opt-in Get a month of Vagaro free!- https://www.vagaro.com/signup?promocode=000108644300 2023 in person trainings- https://academy.wickedesthetics.co/lash-extension-course

What is the best thing to prime the lashes with? Does sensitive adhesive really work? Are retention issues mostly client or artist error? This week, I am joined by AnneMarie aka the CEO of Untamed Artistry! AnneMarie actually started in the industry as someone in product development before she was a lash artist, so she's the perfect person to answer all of our most-asked adhesive and retention questions. This episode is pretty much a mini- course to enhance your retention skills, so we hope you enjoy! Be sure to check out The Untamed Podcast for part 2 where AnneMarie interviews me about salon ownership :) My IG- @wednesdaythelasher AnneMarie's IG- @annemarie.pro Untamed Artistry IG- @untamed.artistry Free lash business checklist- https://wickedesthetics.mykajabi.com/opt-in Get a month of Vagaro free!- https://www.vagaro.com/signup?promocode=000108644300 2023 in person trainings- https://academy.wickedesthetics.co/lash-extension-course

This week I had the pleasure of doing an in-person interview with Kayla of Vaude Lashes! Kayla and I have been Instagram friends for a few years now and it was so exciting to finally hang with her in person. She has been in so many positions in the lash industry such as a booth renter, salon owner, product developer, and most recently, a web/graphic designer for your fav lash brands! In this episode, we dive deep on mental battles beauty professionals face behind the scenes and knowing when to give up things that are no longer serving you to pursue new journeys in your career. Thank you so much Kayla for coming on and be sure to give her a follow! My IG- @wednesdaythelasher Kayla's IG- @vaudelashes Free lash business checklist- https://wickedesthetics.mykajabi.com/opt-in Get a month of Vagaro free!- https://www.vagaro.com/signup?promocode=000108644300 2023 in person trainings- https://academy.wickedesthetics.co/lash-extension-course

Back again answering the questions you asked on my stories! Today I am joined with my friend Jess (@htxafterglow) to answer questions about branding, building a clientele, dealing with depression and mom guilt, and so much more. Sit back, relax, and join us in this super chill episode where you'll feel like you're hanging out right there with us! My IG- @wednesdaythelasher Jess IG- @htxafterglow Free lash business checklist- https://wickedesthetics.mykajabi.com/opt-in Get a month of Vagaro free!- https://www.vagaro.com/signup?promocode=000108644300 2023 in person trainings- https://academy.wickedesthetics.co/lash-extension-course

Are you outgrowing your salon suite and ready to open your own salon? THIS is the episode for you! I'm going to dive deep into everything I wish I would've considered more before opening a commercial space. Also please keep in mind this route is not for everyone and you do NOT have to open a salon just because you feel like that's supposed to be your next step. Everyone has their own paths in this industry and being a salon owner does not have to be yours unless its something you're super passionate about :) Hope this episode resonates with you! xoxo Wednesday Free salon owner checklist Follow me on Instagram

Are your lashes falling off the shield while applying lash lift solution? Not sure wether to use a rod or a shield? Lash lifts not coming out how you want? I'm here to save you! Here are my 7 best lash lift tips + some info on my lash lift online certification. Hope you enjoy! Lash lift course Beautiful Brows and Lashes 15% off discount code- EDUWEDNESDAY

Welcome back! On this weeks episode, my friend Kristin from Krush Artistry in Austin, Texas returns to the show so we can share our mental health struggles while trying to do alllll the things - run a salon, take care of clients, manage employees, be a mom, etc. This episode is meant to let everyone know that not everyone has it together 24/7 and even though someone may “seem” successful, they are going through their own battles. You are not alone if you're trying to preserve your mental health while growing a business. Kristin-@krushartistry Wednesday-@wednesdaythelasher

This weeks episode is a spicy one. I invited Karen Gonzales onto my show, some of you may know her as @kuren.co on Instagram, to talk about pretty much everything no one else in the lash industry wants to talk about. We discuss a variety of different topics such as the lack of diversity in our industry, the repetition of content amongst Instagram and lash conferences, the toxic positivity amongst educators, and soooo much more. You will just have to listen for yourself! These conversations we are about to get into may be uncomfortable but very important to have; I hope you enjoy! Please message me on instagram and let me know what you think :) Thank you so much Karen for coming on and speaking your truth.

Do you think people should be able to educate if they've been lashing for under a year? Do you think owning a salon is overrated? What about using premade lash fans? In today's episode, Ali Lilly of Lash Anarchist joins me to read and react to your hot takes that you guys sent me via IG stories. This was a super fun episode and I can't wait for you to sit back and laugh with us for an hour! @wednesdaythelasher @lashanarchist

Maggie Keysor is a lash artist, lash educator, former salon owner, and most recently, a lash apparel line owner! In this episode, we will be talking about rebuilding clientele from her move to Texas from Utah, walking away from things in your business that no longer align with you, and so much more. This episode has so many gems that I know so many people in our industry need to hear. Don't forget to follow Maggs on Instagram and stay tuned for her latest apparel drop! Magg's Instagram: @maggslashes Magg's apparel: @lashreligionapparel My Instagram: @wednesdaythelasher

How I became a lash artist + how you can too! Listen to me as I ramble about my decade-long journey through the beauty industry and how I ended up as a lash salon owner. We're also going to cover what exact steps to need to take in order to become licensed to do lashes, license vs. certification, and the fundamentals are starting a business. I am in Texas, so be sure to always check with your state, county, and city when doing anything business related :) Let's connect on IG! @wednesdaythelasher FREE SALON OWNER/BOOTH RENTER CHECKLIST: here CONTENT QUEEN COURSE: here

Welcome back to the podcast, Mo! This week, Mo of Lash Out & Lash Bash and I chit chat about salon ownership, me stepping away from Lash Bash, what we want to see change in the industry, and so much more! You will truly feel like you're hanging out with us while listening to this episode :) Mo's IG: @lashluva Lash Bash IG: @lashbashtx My IG: @wednesdaythelasher

Welcome to season 2 of The Wicked Lash Podcast! I'm kicking off this season with a roadmap on how to prepare for purchasing a home when you're self employed. I am joined by Jessica Sloan, a longtime client of mine and Houston area real estate agent, to answer some frequently asked questions about how and when to buy a house. If you are in the Houston area, contact Jessica for all of your buying, selling, or renting needs :) Jessica's Instagram: @sloansells_realestate Jessica's email: jessica@sloansells.net My Instagram: @wednesdaythelasher

Gretchen from My Brand Lashes joins me this week so we can chat about juggling motherhood + running several aspects of our businesses. Gretchen has 3 kids, owns a full lash product line, runs two salons, and teaches other lash artists! She also shares some really amazing customer service tips and how she bought an extremely successful lash company. Shop My Brand Lashes- www.mybrandlashes.com Follow Gretchen on IG- www.instagram.com/mybrandlashes My Instagram- www.instagram.com/wednesdaythelasher

Let's catch up w/ Lana of Lux Uncut! On this weeks episode, Lana and I discuss the closing of her studio during the pandemic, how she bounced back, and what she's up to now. Spoiler alert: it involves a different continent! Lana was one of my biggest inspirations when I first entered the lash game and I am honored she was willing to share her story with us on my podcast. Be sure to head over to her IG and show her some love! Wednesday's Instagram: @wednesdaythelasher Lana's Instagram: @luxuncut

Do you feel like you're spending all your time posting on IG in hopes to gain new clients and seeing very little results? In this weeks episode, I break down the top 5 mistakes I see Instagram users making when trying to grow their business on the platform. Hope this helps! 7/23 Lash Bash Tickets 11/5-11/7 Lash Con Tickets 8/6 Lash Anarchist Layer Slayer course Houston Lash Pro's FB Group Get notified when Content Queen 2.0 goes live! (you may or may not get a discount code) @wednesdaythelasher @lashbashtx

This is PART 2 of an episode with Kayla of the Educated Artistry podcast, make sure you go to her podcast to listen to PART 1! Are you new to the beauty industry and not sure if working for someone else or working for yourself is best for you? Or maybe you're a salon owner wanting to hire staff and not sure if you'd rather have employees or renters. This is THE episode to listen to! This week, Kayla and I sit down and go through the pros and cons of employees vs. renters from a service providers standpoint and a salon owners standpoint. Kayla and I have both been employees at other salons, booth renters at other salons, and owners of our own salons with added team members. Thank you so much for listening and let me know if this helped you make a decision! My IG- @wednesdaythelasher & @wickedesthetics Kayla's IG- @kkartistry_ & @educatedartistrypodcast

There are a ton of lash artists out there, good ones even, but how good are they at making their clients feel like a million bucks? There is so much more to being a service provider than just simply doing the service. Your customer service skills will literally make or break your business! In this weeks episode, I will give you a bunch of tips on how to make your clients feel like royalty. www.instagram.com/wednesdaythelasher www.instagram.com/wicked.esthetics

LashCon tickets went on sale yesterday so I am giving you my experience from last year and why I think it is super important to go to this event if you are a lash artist! https://www.thelashconference.com

I had the honor of going live with Cheryl of Untamed Artistry the other day so here is the audio! Cheryl interviews me about all things opening a salon and hiring a team. Layer Slayer Houston: August 7th https://www.lashanarchist.com/pages/group-layer-slayer Next Lash Bash @ the EBL headquarters in Utah July 23rd! Follow @lashbashtx on IG for updates. @wednesdaythelasher @wicked.esthetics

Ever wondered what all goes into a business photoshoot? Do you want to know how to maintain a cohesive IG feed? Do you have questions about hiring? In this weeks episode, my dear friend and fellow esthetician, Jess (@htxafterglow), asks me the questions that you guys asked me on my IG stories last week!

Last week I posted a question box on my IG story to hear y'alls unpopular opinions in relation to the lash industry. In this episode, I will be reacting to your hot takes and discuss wether or not I agree or disagree. I think this is an AMAZING episode for all lash artists, but especially newbies! Thank you @honey_lashextensions for this idea! My IG: @wednesdaythelasher Dallas esthetics conference: https://dallas.skincareshows.com

Have you been daydreaming about opening a commercial salon space?! This week, I have Kristin from Krush Artistry (formerly Lash Krush) joining me to discuss the struggles of opening a salon. Kristin is located in Austin, TX where she has a lash studio and a PMU studio! Check out her Instagram @krushartistry to learn more about her lash extension and lip blush trainings.

Struggling with making IG reels? This is the episode you've been waiting for! This week I chat with @yourlashadmirer (Michelle) about Canadian lash regulations, her favorite trainings she's taken, the toxic lash training industry, and of course, REELS! Find us on IG: Michelle- @yourlashadmirer Wednesday- @wednesdaythelasher & @wicked.esthetics

Last year, I threw a local lash artist get-together with one of my best friends and fellow lash salon owner, Mo! We were craving a sense of community of lash artists in our area and just wanted to put on an event with a chill atmosphere where we could just all hangout over some amazing drinks and appetizers and network! Oh, and did I mention we had some special guests that are pretty much celebrities in the lash world?! In this episode, we go over all the steps we took to creating a successful event and our future plans to keep up the momentum. Mo's Instagrams: @lashouttx @mohamil Wednesday's Instagrams: @wicked.esthetics @wednesdaythelasher

Welcome back! In this week's episode, I chat with Mackenzie (@macklashmob) about opening a salon in the middle of a pandemic, how and when to transition out of the chair, her new Lash Mob Society membership, and of course some IG Reel tips! This is such a great episode jam packed with useful info wether you're brand new to the industry or you've been around for awhile and not sure what your next move is. Please be sure to subscribe and leave a review if you enjoyed this episode :) Mack's IG: @macklashmob Wednesday's IG: @wednesdaythelasher Lash Mob Academy Lash Mob Society

Enjoy me ranting for 30 min about my horrible Yelp experience and an unhappy client hehe. But in all seriousness, in this episode I will be sharing with you two poor experiences I've had in the past couple of months and how I learned from them. I am also going to share with you good ways to get reviews for your business and how to utilize the reviews to bring in more clients. Feel free to grab a pen and take notes because there are a few scripts in here you can use in your own business when it comes to customer care!

First interview episode! I sit down and chat with Ali and Steven from Lash Anarchist about how to know who and when to hire in your business, Ali's course Layer Slayer 2.0, and new products Lash Anarchist will be launching this year. Stick around til the end to hear Ali and Steven share their unpopular lash industry opinions!

Get to know your host! Enjoy my very long and drawn out journey from almost being a high school dropout to becoming a salon owner and esthetician.