Podcasts about clone your best clients

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Best podcasts about clone your best clients

Latest podcast episodes about clone your best clients

Wedding Empires Podcast - Grow and Market Your Dream Wedding Business
BONUS The Must-Attend Event for Wedding Pros: Inside the Wedding Business CEO Summit with Heidi Thompson

Wedding Empires Podcast - Grow and Market Your Dream Wedding Business

Play Episode Listen Later Feb 12, 2025 15:35 Transcription Available


Ask Jac & Ben A Question!Unlock the secrets to a thriving wedding business and a balanced life as we welcome Heidi Thompson, the bestselling author behind "Clone Your Best Clients" and the mastermind of Evolve Your Wedding Business. Discover how the upcoming Wedding Business CEO Summit on the 17th February can transform your work weeks from exhausting marathons to sustainable journeys. Heidi shares her unique motivation for creating a free, accessible space where wedding professionals can focus not just on booking more weddings but also on nurturing their personal well-being. With specialized sessions like Caitlin Blair's on ADHD-friendly workflows, this summit is designed to meet diverse needs and help you create a business that fits your lifestyle.Join us on an exhilarating global journey as Heidi and I explore the excitement and challenges of embarking on worldwide tours. Together, we delve into the transformative experiences that come with such ventures, and I express my enthusiasm to join her remarkable podcast as a guest. Heidi's contribution as an inspiring speaker at our event is invaluable, and she leaves us with insights that resonate deeply. Don't miss out on the opportunity to learn from 45 incredible experts, and be sure to secure your free ticket using the link in the show notes. This episode promises to be an empowering and enlightening experience for anyone in the wedding industry.

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Design Your Wedding Business
Creating An Overwhelm-Squashing Marketing Plan with Heidi Thompson

Design Your Wedding Business

Play Episode Listen Later Aug 7, 2023 34:22


Are you tired of throwing random marketing ideas at the wall to see what sticks? It might be time for a more strategic plan. This episode is about how to create an effective marketing plan to save you from overwhelm and avoid shiny object syndrome, and our guest (and fellow wedding industry mentor), Heidi Thompson, is the perfect person to take us through it. Heidi is sharing the five steps to creating a marketing plan. She's covering everything from market research to measuring your results, and she's teaching you how to make it all simple and easy to implement. Heidi Thompson is the best-selling author of Clone Your Best Clients and the founder of Evolve Your Wedding Business. She helps wedding professionals book more ideal clients and craft a business that gives them the income, life, and freedom they want. Topics covered in this episode include:How to create your marketing plan Why you need to measure your results How to reduce decision fatigue in your marketing planIf you want to save time and get better results from your marketing, don't miss this episode. I would love to connect on Facebook: www.facebook.com/DesignYourWeddingBusiness & Instagram: www.instagram.com/design_your_wedding_business!Resources Mentioned:Start Your Free Trial of The Wedding Business Collective: https://www.theweddingbusinesscollective.com/wbc-checkout-new-sept-2022/?coupon=DYWBPODCAST Visit Heidi's Website: https://evolveyourweddingbusiness.com/ Follow @evolveyourweddingbusiness on Instagram: ​​https://www.instagram.com/evolveyourweddingbusiness/Join Heidi's Facebook Group: https://www.facebook.com/groups/bookmoreweddingssummitGet Heidi's Free Private Podcast Training: https://evolveyourweddingbusiness.com/6pillars Show notes available at: designyourweddingbusiness.com/design-your-wedding-business-podcast/Want to find out which of the 8 CEO's your business needs you to be and the tasks that will benefit you the most? Take the 2 minute quiz and find out now: https://bit.ly/DWYBQuiz

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Get a
Episode Creating Revenue On Demand - Heidi Thompson

Get a "Heck Yes" with Carissa Woo Wedding Photographer and Coach

Play Episode Listen Later May 24, 2023 28:16


Happy Woo Wednesday! I have the one and only Heidi Thompson in in the Get a Heck YES house.Wedding pros, do you want more money in the bank now? You are going to love this episode because it's going to change your mindset from waiting and praying to let's get the ball rolling. You don't have to sit around twiddling your thumbs and quietly panicking while you wait for clients to find & book you.But because this is the prevailing wisdom in our industry, you don't realize just how much power you have as a wedding business owner to generate revenue on demand.Topic: Creating Revenue On DemandWhat it means to create revenue on demand on the wedding industry and how NO ONE is talking about it!When things are slow, you can sell to people in other ways.You can sell to potential clients, past clients, and fellow vendors.You can use promotions to make what you're selling irresistible without discounting.Heidi Thompson is the best-selling author of Clone Your Best Clients and the founder of Evolve Your Wedding Business where she helps wedding professionals grow 6 figure and multi-6 figure businesses without working all the time.Her business & marketing expertise has been featured on several wedding and business outlets and events including The Huffington Post, Wedding Business Magazine, Sprouting Photographer, WeddingMBA, Aisle Planner, Honeybook, and WeddingWire World.She is the creator and host of Book More Weddings Summit & Wedding Business CEO Summit. Over the past 10+ years, Heidi has helped thousands of wedding pros of all kinds across 6 continents grow their businesses without working 60+ hour weeks.Connect with Heidihttps://www.instagram.com/evolveyourweddingbusiness/ and https://www.facebook.com/groups/bookmoreweddingssummithttps://evolveyourweddingbusiness.com/revenue-on-demandConnect with Carissahttps://www.instagram.com/carissawoohttps://heckyesmedia.co/

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Build That Business
80: Clone your best clients with Heidi Thompson

Build That Business

Play Episode Listen Later Jan 24, 2023 25:26


Have you ever worked with a dream couple and thought, "I wish all my clients were like them!”. Did that make you think about what you could do to attract more of the same type of clientele? My guest, Heidi Thompson, is the queen of cloning clients. Listen in to find out how to get your favorite clients to tell you exactly what it takes to attract more couples just like them! Top reasons to listen to the entire episode: It's impossible to market to people unless you understand who they are and what they care about. Your marketing messages might be off even if you're solving your clients' problems. You have to speak the same language as your ideal clients and not assume anything. Full Show Notes Here! Mention Resources Wedding Business CEO Summit January 23rd - 27th 2023 Free Download: The Ultimate Marketing Checklist For Wedding Pros How I 10x'd my Wedding Business Connect with Heidi Website Instagram Facebook Pinterest Connect with Lindsay Website Facebook Community Instagram Thank you for tuning into the Build that Business podcast. Please follow, share if you enjoyed the show, and leave a review so others can find us who are ready to build a business and generate profits without burnout.

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Wedding Business Solutions
Heidi Thompson - Creating An Overwhelm-Squashing Marketing Plan

Wedding Business Solutions

Play Episode Listen Later Aug 22, 2022 41:28


Do you ever feel overwhelmed by the pressures of marketing your business? There are so many forces, pulling or pushing you to try the latest social platform, or are you blindly following the crowd? Heidi Thompson wants to help you Squash the Overwhelm and she shares her 5-steps for doing that in this episode.Listen to this new episode for some actionable steps on how you can feel less overwhelmed, and more in control!About Heidi:Heidi Thompson is the best-selling author of Clone Your Best Clients and the founder of Evolve Your Wedding Business where she helps wedding professionals grow 6 figure and multi-6 figure businesses without working all the time. Her business & marketing expertise has been featured on several wedding and business outlets and events including The Huffington Post, Wedding Business Magazine, Sprouting Photographer, WeddingMBA, Aisle Planner, Honeybook, WeddingWire World & she's an advisory board member for the UK Academy Of Wedding & Event Planning. She is the creator and host of Book More Weddings Summit & Wedding Business CEO Summit.heidi@evolveyourweddingbusiness.comhttp://www.evolveyourweddingbusiness.comhttps://www.evolveyourweddingbusiness.com/podcasthttp://www.instagram.com/evolveyourweddingbusinesshttps://www.facebook.com/evolveweddingbusinessukHere is free checklist that Heidi mentions on the podcast: https://evolveyourweddingbusiness.com/alanGet a free 14 day trial to my membership, The Wedding Business Collective, where Heidi helps wedding pros, like you, build a 6 figure business without working all the time. Her Create Your Overwhelm-Squashing Marketing Plan Course is inside and you can dive right into it here:https://theweddingbusinesscollective.com/For Your Free 14-Day Trial Use Coupon code: ALANIf you have any questions about anything in this, or any of my podcasts, or have a suggestion for a topic or guest, please reach out directly to me at Alan@WeddingBusinessSolutions.com or visit my website Podcast.AlanBerg.comPlease be sure to subscribe to this podcast and leave a review (thanks, it really does make a difference). If you want to get notifications of new episodes and upcoming workshops and webinars, you can sign up at www.ConnectWithAlanBerg.com 

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Get a
Clone your best wedding clients - Heidi Thompson

Get a "Heck Yes" with Carissa Woo Wedding Photographer and Coach

Play Episode Listen Later Jul 27, 2022 48:16


Happy Woo Wednesdays! I love Heidi Thompson and I'm so excited to be a speaker at her summit on August 22nd. She is no-fluff and very pragmatic. Her background is in marketing so she brings a different perspective to the industry than many others who are wedding pros turned business coaches. She actually marketed poop for a living for a time. Helping wedding pros market their amazing skills and talents is way easier than that! The old way of looking at ideal clients isn't doing anything for them and instead, they need to talk to their best clients to attract more of them. Hot Topic: Clone Your Best Clients - Actionable things your listeners can do right away to attract more of their ideal clients. I published a book on the topic called Clone Your Best Clients and it details the process that I take clients through so that they attract more of their best clients. In it, I get into actually talking to your best clients and interviewing them and my clients and readers have gotten a lot out of getting out of their own heads and talking to them. Connect with Heidi game-changing client interviews so people can take action and actually do them for themselves: https://www.theweddingbusinesscollective.com/heckyes www.evolveyourweddingbusiness.com https://www.instagram.com/evolveyourweddingbusiness/ Connect with Carissa https://instagram.com/carissawoo https://heckyesmedia.co/

The Venue RX
Get Clarity Around Your Goals | Heidi Thompson | The Venue Rx

The Venue RX

Play Episode Listen Later Jul 18, 2022 36:28


In this video, our host Jonathan Aymin sits down with Heidi Thompson with Evolve Your Wedding Business to discuss what to delegate to grow you business, how to get clarity around your goals and why its important to celebrate the small wins! About Our Guest: Heidi Thompson is a wedding industry speaker, the best-selling author of Clone Your Best Clients, and the founder of Evolve Your Wedding Business where she specializes in business and marketing strategy for wedding professionals. She helps wedding professionals grow their businesses and reach their goals without going crazy in the process. Her business & marketing expertise has been featured on several wedding and business outlets including The Huffington Post, Social Media Examiner, Wedding Business Magazine, Sprouting Photographer, Photo Biz Xposed, Honeybook, WeddingWire World & she's an advisory board member for the UK Academy Of Wedding & Event Planning. Growing a wedding business can be overwhelming, stressful and it can swallow your social life whole…BUT it doesn't have to be that way and Heid is on a mission to help wedding professionals grow their businesses without killing themselves working 60+ hour weeks. Heidi has helped thousands of wedding professionals grow their businesses and book more weddings. Heidi's marketing and business experience comes from a wide range of industries including software, education, legal, health, and even fecal transplants. Heidi is certain that if she can successfully market poop, she can help market and grow businesses! As a wedding industry speaker and educator since 2012, Heidi Thompson has been invited to speak at a number of wedding industry conferences and meetings. Her practical and straightforward style leaves her audience with a clear understanding of what they need to do next. When Heidi speaks at an event, her goal is to help the wedding professionals who attend create real and significant changes in their business. Find Her Here: Website: https://www.evolveyourweddingbusiness.com Twitter: https://twitter.com/evolvewedbiz Summit: https://bookmoreweddingssummit.com Podcast: Evolve Your Wedding Business Podcast Instagram: https://www.instagram.com/evolveyourweddingbusiness/?hl=en Thanks for checking out The Venue RX on Youtube. We are a team of content creators bringing you weekly reviews, tutorials, and business coaching videos. For a look at all things motivation, mindset, podcast interviews, and more...this is the place to be! BE A GUEST! If you are interested in being a guest on our show, or you know someone who you would recommend, go to our website and submit a request! We will review your application and get back to you promptly. ► Website http://thevenuerx.com/submit Don't forget to smash that LIKE Button. Remember to SUBSCRIBE to my YouTube channel and click the BELL ICON to set alerts for all our new weekly videos! CONNECT WITH US & SUPPORT!!! ✩ Instagram https://www.instagram.com/thevenuerx/ ✩ Facebook https://www.facebook.com/thevenuerx ✩ Website: www.thevenuerx.com ✩ Anchor: https://bit.ly/3gKSshE LISTEN / SUBSCRIBE TO THE PODCAST ✩ Apple Podcasts: https://apple.co/3qW7ntS ✩ Spotify: https://spoti.fi/3gIz7h3Android: https://bit.ly/3njXOTE

This Can't Be That Hard
EP 164: Clone Your Best Clients with Heidi Thompson

This Can't Be That Hard

Play Episode Listen Later Jun 14, 2022 26:18 Transcription Available Very Popular


You know when you have that perfect client experience? From the moment they reach out, they're excited to work with you, there's no pushback on your pricing, the shoot is a breeze, and when you deliver their images they absolutely gush? It's just an amazing experience from start to finish.Don't you wish you could clone those clients?Today's guest, Heidi Thompson, is showing us how to do exactly that. Heidi's method for finding and attracting your bluebird clients is different from anything you've heard before, so get ready to get inspired!Links: Visit Heidi's website to find resources for wedding photographersFollow Heidi on InstagramSign up for the Simple Sales Masterclass where Annemie teaches the 6 steps to running a profitable, sustainable photography business you love. Join the free This Can't Be That Hard Facebook Group - the most supportive, business-focused group for photographers out there! 

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Grow Your Photography Business Podcast
062: Heidi Thompson - How to Clone Your Best Clients & Create a Marketing Plan That Actually Works!

Grow Your Photography Business Podcast

Play Episode Listen Later May 20, 2022 34:19


Heidi Thompson is the best-selling author of Clone Your Best Clients and the founder of Evolve Your Wedding Business where she helps wedding professionals grow 6 figure and multi-6 figure businesses without working all the time. Her business & marketing expertise has been featured on several wedding and business outlets and events including The Huffington Post, Wedding Business Magazine, Sprouting Photographer, WeddingMBA, Aisle Planner, Honeybook, WeddingWire World & she's an advisory board member for the UK Academy Of Wedding & Event Planning. She is the creator and host of Book More Weddings Summit & Wedding Business CEO Summit.

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The Wedding Biz - Behind the Scenes of the Wedding Business
Episode 410 HEIDI THOMPSON: Marketing, A Marriage of Two Passions and the Importance of Research

The Wedding Biz - Behind the Scenes of the Wedding Business

Play Episode Listen Later Apr 25, 2022 30:12


Today's guest, Heidi Thompson, has no shortage of hats that she wears! She is a wedding business and marketing strategist and is also a bestselling author, having published Clone Your Best Clients. She is also the founder of Evolve Your Wedding Business where she helps wedding professionals grow six-figure and multi-six-figure businesses without putting a ton of hours in! Heidi's business and marketing expertise has been featured on The Huffington Post, Wedding Business Magazine, Wedding Wire, and many more, and she is even an advisory board member for the UK Academy of Wedding and Event Planning and is also the creator and host of Book More Weddings Summit and Wedding Business CEO Summit! Heidi dives into what motivated her to get into marketing and the wedding industry and how she married those two passions together, how she goes about creating a marketing plan and the importance of doing research, how to create reasonable and realistic goals and how to measure those goals, how to stand out in a very saturated market, what she thinks about marketing and social media, and so much more! Andy, as he admits, is not an expert on marketing, so this conversation was helpful for him, and he hopes that it's informative for you as well! Be sure to check out Heidi and her business and to take advantage of the free two-week trial to her membership that she is offering! (To do that, go to The Wedding Business Collective's website and enter the code THEWEDDINGBIZ!) As always, if you can think of at least three good friends who might benefit from and enjoy this episode of The Wedding Biz, be sure to share it with them! Andy would also be appreciative if you were to leave a top review wherever you listen to the podcast, especially since it really helps the show and helps people find it! Have you heard about Stop and Smell the Roses with Preston Bailey on The Wedding Biz Network? Listen as Preston shares the secrets, tools, and technologies behind his extraordinary ability to create a theatrical environment out of any space. Also, don't forget about Sean Low's podcast The Business of Being Creative, where Sean discusses the power of being niched, pricing strategies, metrics of success, and so much more. You can find both shows on The Wedding Biz Network. SUPPORTING THE WEDDING BIZ Become a patron and support Andy and the show! If you are so inspired, contribute! Time Stamps [0:35] – Discover that today's guest is Heidi Thompson of Evolve Your Wedding Business. [1:56] – Heidi reveals how she got into marketing strategy. [3:59] – Heidi describes how she goes about creating a marketing plan. [6:26] – Heidi argues that planners generally don't spend enough time on research. [7:27] – Andy and Heidi discuss avatars. [8:53] – Heidi gives advice regarding measuring goals. [11:04] – Heidi reiterates that planners tend to gloss over research. [12:12] – Andy explains why he has sometimes failed to do research himself. [13:33] – Heidi advises on how to do research while also being original. [14:38] – Andy gives insight into deriving inspiration. [16:12] – Heidi touches upon what she teaches her clients about standing out. [17:54] – Heidi outlines the difference between branding and marketing. [19:17] – We hear more about identifying what we want to be known for. [20:45] – Heidi reveals that she teaches her method in very small pieces to make it digestible. [22:33] – We learn how to reexamine a plan. [25:34] – Heidi gives her opinion on social media. [28:30] – Heidi leaves us with some closing thoughts and offers a free trial to her membership. [29:29] – Andy shares Heidi's website and Instagram information. Follow The Wedding Biz on Social: The Wedding Biz The Wedding Biz on Instagram: @theweddingbiz The Wedding Biz on Facebook: @theweddingbiz The Wedding Biz Network The Music Makers Find Heidi: Heidi Thompson – Clone Your Best Clients Evolve Your Wedding Business - Website Heidi's Instagram Page Book More Weddings Summit - Website Wedding Business CEO Summit - Website The Evolve Your Wedding Business Podcast The Wedding Business Collective - Website (Enter THEWEDDINGBIZ for a free two-week trial!) Support The Wedding Biz by clicking here.   Title Sponsor: This episode is sponsored by Kushner Entertainment.

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Wedding Business Growth
Becoming the CEO of Your Wedding Business - Part 2

Wedding Business Growth

Play Episode Listen Later Jan 12, 2022 32:50


Becoming the CEO of Your Wedding Business with Heidi Thompson Heidi Thompson is the best-selling author of Clone Your Best Clients and the founder of Evolve Your Wedding Business where she helps wedding professionals grow 6 figure businesses without working all the time. Her business & marketing expertise has been featured on several wedding and business outlets including The Huffington Post, Social Media Examiner, Wedding Business Magazine, Sprouting Photographer, Photo Biz Xposed, Honeybook, WeddingWire World & she's an advisory board member for the UK Academy Of Wedding & Event Planning. She is the creator and host of Book More Weddings Summit & Wedding Business CEO Summit. Topics of Discussion:⁣⁣⁣ Becoming the CEO of Your Wedding Business Managing Burnout & Not Having Enough Time Grab your All-Access Pass or Wedding Pro Power Pack to the Wedding Business CEO Summit today at https://weddingbusinessgrowth.com/summit Brought you by the RequestNow App and powered by Pod Decks --- Send in a voice message: https://anchor.fm/weddingbusinessgrowth/message

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Wedding Business Growth
Becoming the CEO of Your Wedding Business - Part 1

Wedding Business Growth

Play Episode Listen Later Jan 5, 2022 31:17


Becoming the CEO of Your Wedding Business with Heidi Thompson Heidi Thompson is the best-selling author of Clone Your Best Clients and the founder of Evolve Your Wedding Business where she helps wedding professionals grow 6 figure businesses without working all the time. Her business & marketing expertise has been featured on several wedding and business outlets including The Huffington Post, Social Media Examiner, Wedding Business Magazine, Sprouting Photographer, Photo Biz Xposed, Honeybook, WeddingWire World & she's an advisory board member for the UK Academy Of Wedding & Event Planning. She is the creator and host of Book More Weddings Summit & Wedding Business CEO Summit. Topics of Discussion:⁣⁣⁣ Becoming the CEO of Your Wedding Business Managing Burnout & Not Having Enough Time Grab your All-Access Pass or Wedding Pro Power Pack to the Wedding Business CEO Summit today at https://weddingbusinessgrowth.com/summit Brought you by the RequestNow App and powered by Pod Decks --- Send in a voice message: https://anchor.fm/weddingbusinessgrowth/message

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Taking Action
033: What it really means to clone your best clients with Heidi Thompson

Taking Action

Play Episode Listen Later Aug 23, 2020


Heidi Thompson is the best-selling author of Clone Your Best Clients and the founder of Evolve Your Wedding Business where she specializes in business and marketing strategy for wedding professionals. She helps wedding professionals grow their businesses and reach their goals without going crazy in the process. Her business & marketing expertise has been featured on several wedding and business outlets including The Huffington Post, Social Media Examiner, Wedding Business Magazine, Sprouting Photographer, Photo Biz Xposed, Honeybook, WeddingWire World & she's an advisory board member for the UK Academy Of Wedding & Event Planning. In this episode Heidi talks about how to clone your best clients and what that practically looks like.   Website: http://www.evolveyourweddingbusiness.com Clone your best clients book: http://www.evolveyourweddingbusiness.com/clone Instagram: http://www.instagram.com/evolveyourweddingbusiness     Want to transition to a profit focused schedule without long nights, unnecessary task switching and never ending to do lists? head to www.withhannahmurphy.com/free for a free training ->

Taking Action
033: What it really means to clone your best clients with Heidi Thompson

Taking Action

Play Episode Listen Later Aug 23, 2020 19:59


Heidi Thompson is the best-selling author of Clone Your Best Clients and the founder of Evolve Your Wedding Business where she specializes in business and marketing strategy for wedding professionals. She helps wedding professionals grow their businesses and reach their goals without going crazy in the process. Her business & marketing expertise has been featured on several wedding and business outlets including The Huffington Post, Social Media Examiner, Wedding Business Magazine, Sprouting Photographer, Photo Biz Xposed, Honeybook, WeddingWire World & she's an advisory board member for the UK Academy Of Wedding & Event Planning. In this episode Heidi talks about how to clone your best clients and what that practically looks like.   Website: http://www.evolveyourweddingbusiness.com Clone your best clients book: http://www.evolveyourweddingbusiness.com/clone Instagram: http://www.instagram.com/evolveyourweddingbusiness     Want to transition to a profit focused schedule without long nights, unnecessary task switching and never ending to do lists? head to www.withhannahmurphy.com/free for a free training ->

Bridal Business Bootcamp Podcast
Clone your Best Clients with Heidi Thompson

Bridal Business Bootcamp Podcast

Play Episode Listen Later Feb 18, 2020 27:05


Did you know you could CLONE your absolute best clients? Heidi Thompson of Evolve your Wedding Business is back to chat with me about her book on taking your favorite, most successful, best clients and cloning them to create your business model!

Bridal Business Bootcamp Podcast
Become the CEO of your Wedding Business with Heidi Thompson

Bridal Business Bootcamp Podcast

Play Episode Listen Later Dec 13, 2019 30:37


Today I talk to Heidi Thompson of Evolve your Wedding business about How to Become The CEO of your Own Wedding Business! Heidi is a business strategist who helps those in the Wedding Industry grow their businesses. Heidi is a published Writer with her book Clone Your Best Clients, she's a fellow Podcast Host and a self proclaimed Marketing geek. I truly hang on every word because she's so knowledgeable and it's a true honor to have her insight on our Podcast!

Planner in Training Podcast - Conversations with Wedding and Event Professionals

Clone Your Best Clients - Actionable things your listeners can do right away to attract more of their ideal clients. I published a book on the topic called Clone Your Best Clients and it details my process that I take clients through so that they attract more of their best clients. In it, I get into actually talking to your best clients and interviewing them and my clients and readers have gotten a lot out of getting out of their own heads and talking to them.more at www.planneintraining.com

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Process to Profitability
103 | Creating an Overwhelm-Smashing Marketing Plan with Heidi Thompson

Process to Profitability

Play Episode Listen Later Aug 14, 2019 47:22


Today I’m talking about creating an overwhelm-smashing marketing plan with Heidi Thompson. We dive into the specifics of what a marketing plan is and the five pieces you need to include to have a successful marketing plan. Heidi goes into detail about all five of those pieces so you know who to talk to, what you should be saying, and how you can evaluate whether your marketing is working. This is a great episode if marketing seems overwhelming to you because she breaks it down into really easy steps for any type of business. Topics Discussed: What a marketing plan is and why you need one The 5 parts of any marketing plan Setting goals for your marketing Researching your ideal clients and what makes you different Solidifying your messaging Where you should be marketing and what you should say Evaluating your marketing plan to make sure it’s working Marketing with paid ads Resources Discussed: Clone Your Best Clients Free Webinar Action Steps: Get solid on who your ideal client is Evaluate what you're currently doing and whether it's working Schedule weekly and monthly check-ins with yourself Connect with Heidi: Heidi Thompson is the best-selling author of Clone Your Best Clients and the founder of Evolve Your Wedding Business where she specializes in business and marketing strategy for wedding professionals. She helps wedding professionals grow their businesses and reach their goals without going crazy in the process. Her business & marketing expertise has been featured on several wedding and business outlets including The Huffington Post, Social Media Examiner, Wedding Business Magazine, Sprouting Photographer, Photo Biz Xposed, Honeybook, WeddingWire World & she’s an advisory board member for the UK Academy Of Wedding & Event Planning. Website Webinar Podcast Instagram

The Confetti Hour Podcast
'Becoming the CEO of Your Wedding Business' with Heidi Thompson of Evolve Your Wedding Business

The Confetti Hour Podcast

Play Episode Listen Later Jul 25, 2019 51:14


Heidi Thompson is the best-selling author of Clone Your Best Clients and the founder of Evolve Your Wedding Business where she specializes in business and marketing strategy for wedding professionals. She helps wedding professionals grow their businesses and reach their goals without going crazy in the process. Her business & marketing expertise has been featured on several wedding and business outlets including The Huffington Post, Social Media Examiner, Wedding Business Magazine, Sprouting Photographer, Photo Biz Xposed, Honeybook, WeddingWire World and an advisory board member for the UK Academy Of Wedding & Event Planning. Heidi will be sharing her expertise on ‘Becoming the CEO of Your Wedding Business,' which will explain actionable things you can do to take better control of their time and step into YOUR role as the CEO of your business. This is a topic you won't want to miss! Featured Guest // Heidi Thompson of Evolve Your Wedding Business: Website: www.evolveyourweddingbusiness.com Instagram: @evolveyourweddingbusiness Sign up for Heidi's upcoming webinar: ‘How To Make Marketing Your Wedding Business Easier & More Effective,' launching on August 7th.

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Gift Biz Unwrapped | Women Entrepreneurs | Bakers, Crafters, Makers | StartUp
224 – A Plan for Your Marketing Plan! with Heidi Thompson of Evolve Your Wedding Business

Gift Biz Unwrapped | Women Entrepreneurs | Bakers, Crafters, Makers | StartUp

Play Episode Listen Later Jul 22, 2019 54:36


Heidi Thompson is the best-selling author of “Clone Your Best Clients” and the founder of Evolve Your Wedding Business where she specializes in business and marketing strategy for the wedding industry. She helps wedding professionals grow their businesses and reach their goals without going crazy in the process. Her business and marketing expertise has been featured on several wedding and business outlets including The Huffington Post, Wedding Business Magazine and Honeybook, and she’s an advisory board member for the UK Academy of Wedding and Event Planning. Business Building InsightsWhen you’re open to opportunities they’re more likely to show up because you’re looking for them. Marketing is the way you bring people to you. Be intentional through creating a marketing plan. You don’t have to do all the things. You just have to do the key things that drive results. Be clear who you’re marketing to. Analyze your competition not to compare yourself to them but to differentiate yourself from them. Marketing is psychology. You persuade someone to come to you as opposed to someone else. by standing out and offering something they need or want. Put intention, effort and budget behind what’s working. Resources Mentioned Clickup (https://clickup.com/) – Project management tool Asana (http://www.asana.com) – Project management tool Lead Pages (http://www.leadpages.net) – Landing Page creator for lead generation Heidi’s Free Training Free Training (http://evolveyourweddingbusiness.com/webinar) – How to Squash Overwhelm with a Marketing Plan Contact Links Website (http://www.evolveyourweddingbusiness.com) Facebook (https://www.facebook.com/evolveyourbusinessuk/) Instagram (http://www.instagram.com/evolveyourweddingbusiness) Twitter (https://twitter.com/evolvewedbiz) Gift Biz ResourcesJoin our (https://www facebook.com/groups/GiftBizBreeze) If you found value in this podcast, make sure to subscribe and leave a review in Google Podcasts (http://www.giftbizunwrapped.com/GooglePodcasts) . That helps us spread the word to more makers just like you. Thanks! Sue

PERSPECTIVE
Clone Your Best Clients with Heidi Thompson

PERSPECTIVE

Play Episode Listen Later Jun 4, 2019 59:13


You're listening to Perspective || a podcast for wedding creatives, where we sit down, often with a special guest and talk about our many years of experience in the wedding industry. Joining us today via the internets is Heidi Thompson who is the best-selling author of Clone Your Best Clients which is the topic for today's episode. She's also the founder of Evolve Your Wedding Business where she specialises in business and marketing strategy for wedding professionals. Heidi helps wedding professionals grow their businesses and reach their goals without going crazy in the process. Her business & marketing expertise has been featured on several wedding and business outlets including The Huffington Post, Social Media Examiner, Wedding Business Magazine, WeddingWire World as well as many others & she’s also an advisory board member for the UK Academy Of Wedding & Event Planning. This episode is going to be great if you're having trouble with booking the style of couples you want as well as finding out what's really important for connecting with and marketing to said potential couples. Links Mentioned: After a little confusion and Simon brewing up the wrong beans, what we're drinking is the same as last week: Skye Coffee Roasters Sgitheanach Blend: Dearg Clone Your Best Clients Book Carole-Ann's Blog Nocking Point Wines Free Marketing Plan Training Follow Heidi Thompson: Website Twitter Facebook Instagram Evolve Your Wedding Business Podcast Follow Us: Website Instagram Facebook Youtube cinematefilms.co.uk/podcast/ Send us a DM on Instagram or e-mail any questions to perspective@cinematefilms.co.uk If you haven't already, we'd love if you would take 1 minute to leave us a review on iTunes! Music Licensed via Artlist.io

Photo Field Notes Podcast: Career Advice for Photographers
Episode 138: How to Create an Overwhelm Smashing Photography Marketing Plan with Heidi Thompson - Photo Field Notes Podcast: Career Advice for Photographers

Photo Field Notes Podcast: Career Advice for Photographers

Play Episode Listen Later May 29, 2019 31:16


Heidi Thompson is the best-selling author of Clone Your Best Clients and the founder of Evolve Your Wedding Business where she specializes in business and marketing strategy for wedding professionals. She helps wedding professionals grow their businesses and reach their goals without going crazy in the process. Her business & marketing expertise has been featured on several wedding and business outlets including The Huffington Post, Social Media Examiner, Wedding Business Magazine, Sprouting Photographer, Photo Biz Xposed, Honeybook, WeddingWire World & she's an advisory board member for the UK Academy Of Wedding & Event Planning. Today on the Photo Field Notes Photography podcast, Heidi is sharing her tips for creating an overwhelm smashing photography marketing plan. Most wedding pros just throw random things at the wall when they try to market but it's actually a lot easier and more effective to create a plan. We can talk about what a marketing plan actually is and what it should contain, why it's so helpful for you and will save you from overwhelm, how to use your marketing plan to avoid shiny object syndrome, and how you can create your own effective marketing plan. Stay in the Loop Follow @photofieldnotes for quick tips, episode updates, and to be featured in a future episode. To get future episodes and other goodies, be sure to subscribe in iTunes, follow @photofieldnotes on Instagram, and sign up to get bonus guides, freebies, discounts and goodies below: First Name Email Address The post Episode 138: How to Create an Overwhelm Smashing Photography Marketing Plan with Heidi Thompson appeared first on Photo Field Notes Podcast: Career Advice for Photographers.

Wedding Video Boss
How to use a marketing plan to squash overwhelm with Heidi Thompson

Wedding Video Boss

Play Episode Listen Later Mar 25, 2019 65:29


Welcome to the Wedding Video Boss Podcast! Where we talk about the business of being a wedding creative and also a peek into my world as a wedding videographer. I am your host, Paul Santiago and today is Monday which means it’s time for another Masterclass! Which means you need to bring out your notepad, pen, tablet, your quill or whatever you use to takes notes because you’re not going to want to miss this one. Your instructor for today is Heidi Thompson and she’s here to talk about how to squash overwhelm with a marketing planWhy you need a marketing plan and how it'll make your life easier. What your marketing plan should contain. How to use your marketing plan to avoid shiny object syndrome. How you can create your own effective marketing plan.I think she’s almost ready so let me give you a head start to grab that coffee or any warm alcoholic beverage and let’s start the class! Heidi Thompson is the best-selling author of Clone Your Best Clients and the founder of Evolve Your Wedding Business where she specializes in business and marketing strategy for wedding professionals. She helps wedding professionals grow their businesses and reach their goals without going crazy in the process. Her business & marketing expertise has been featured on several wedding and business outlets including The Huffington Post, Social Media Examiner, Wedding Business Magazine, Sprouting Photographer, Photo Biz Xposed, Honeybook, WeddingWire World & she’s an advisory board member for the UK Academy Of Wedding & Event Planning.You can also join her and thousands of other wedding professionals just like you in The Evolve Your Wedding Business Facebook Community.Having a clear view of your who’s what’s and why’s will help you create a marketing plan that suits your business. You need to understand that not everyone is your client so make sure you zero in on who your tribe is and make sure that you serve them better.I’d love to know how this episode was for you so feel free to reach out if you have any questions or suggestions. I’m throwing all these information goldness for free so I’d really appreciate if you help me by subscribing, rating or leaving a review, Thanks so much to those who already did it, thanks for listening it means the world to me, watch out for next episode the Wedding Video Boss podcast. Till then, play nice if you can’t win, be nice especially if you’re good looking. Bossman out.Get access to the site courtesy of the boss!http://www.theweddingbusinesscollective.com/secretand use coupon code: wedding video bossCredits:Want more? Be a patron and get more stuff! https://www.patreon.com/weddingvideobossThe Wedding Video Boss Podcast hosted by Paul SantiagoBossIG: www.instagram.com/weddingvideobossBoffoIG: www.instagram.com/boffovideoWebsite: www.weddingvideoboss.comFor comments & suggestions email me at: weddingvideoboss@gmail.comSpecial thanks to Ning Wong (@NingWongStudios) for the sexy headshotMusic credit Isaac Joel - Azophi and Isaac Joel - Clavius from www.SoundStripe.comCheck out our podcasting host, Pinecast. Start your own podcast for free, no credit card required, forever. If you decide to upgrade, use coupon code r-ea71ad for 40% off for 4 months, and support Wedding Bossness.

Wedding Photo Hangover
Ep. #073 - Targeting your Ideal Client with Heidi Thompson

Wedding Photo Hangover

Play Episode Listen Later Dec 9, 2018 71:13


We're joined this week by Heidi Thompson! A special guest so nice that she's been on the podcast twice! This week we're talking about formulating marketing plans for you business so you can minimize the amount of time you're spending on marketing while maximizing the effect your marketing has on potential clients. It's a good, good conversation even if we do get on some random tangents about potential businesses and insta-stories. Q&A: What can I do to combat a new photographer's guerrilla marketing techniques without ratting them out to the authorities for breaking the law? How can I get my photo booth business off the ground without it seeming like I'm being pushy with my wedding photography clients when I offer them this service that they didn't ask about? Find out more about Heidi at: www.evolveyourweddingbusiness.com/ If you want to take advantage of the 21 day free trial Heidi mentioned, go to www.theweddingbusinesscollective.com and select the premium $67/month plan. Use code WEDDINGPHOTOHANGOVER If you're interested in her book, Clone Your Best Clients, then you can find it at www.evolveyourweddingbusiness.com/clone Sponsored by: Tailor Brands www.tailorbrands.com/ Use code getyourlogo for 30% off ALL packages. Social media: www.fb.me/WeddingPhotoHangover www.instagram.com/weddingphotohangover www.twitter.com/wedpichangover Facebook group: www.facebook.com/groups/2143595509211422/ Editing: www.bespoketone.com --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app --- Send in a voice message: https://anchor.fm/weddingphotohangover/message

Get Back to Business
02: The Importance of Growing an Online Community

Get Back to Business

Play Episode Listen Later Jan 9, 2018 39:08


In this episode, we welcome, Heidi Thompson. Heidiis the best-selling author of Clone Your Best Clients and the founder of Evolve Your Wedding Business where she specializes in business and marketing strategy for wedding professionals. She helps wedding professionals grow their businesses and reach their goals without going crazy in the process. Growing a community seems to be a hot topic and Heidi is a queen at growing helpful communities. Between supporting a Facebook group and a membership site, Heidi is our go-to expert.  

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This Week in Weddings
Episode 50: Clone Your Best Clients

This Week in Weddings

Play Episode Listen Later Dec 13, 2017 41:27


Think back to that client you absolutely LOVED working with. How would you like to have every client be that client? Sounds dreamy, right? Well, that perfect client doesn't have to be a fluke. It today's episode of the This Week In Weddings podcast, we're talking to consultant and author Heidi Thompson about how to clone your best clients.  About our guest:  Heidi Thompson is the best-selling author of Clone Your Best Clients and the founder of Evolve Your Wedding Business where she specializes in business and marketing strategy for wedding professionals. She helps wedding professionals grow their businesses and reach their goals without going crazy in the process. Her business & marketing expertise has been featured on several wedding and business outlets including The Huffington Post, Social Media Examiner, Wedding Business Magazine, Sprouting Photographer, Photo Biz Xposed, Honeybook, WeddingWire World & she’s an advisory board member for the UK Academy Of Wedding & Event Planning. You can also join her and lots of other wedding professionals just like you in The Evolve Your Wedding Business Facebook Community. In this episode, listeners will hear about: How to analyze your best client Heidi's advice for finding about about your best client's buying decisions, including how they found you, why they chose to work with you, and their experience  Updating your marketing materials to target your ideal client Want to connect with Heidi? Heidi's book "Clone Your Best Clients" Online: www.evolveyourweddingbusiness.com and www.theweddingbusinesscollective.com Facebook Group: Wedding Business Community Instagram: @evolveyourweddingbusiness  

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The Evolve Your Wedding Business Podcast: Marketing For Your Wedding Business | Online Business
Episode 95: 8 Lessons From The Clone Your Best Clients Launch That You Can Use

The Evolve Your Wedding Business Podcast: Marketing For Your Wedding Business | Online Business

Play Episode Listen Later May 24, 2017 48:45


The post Episode 95: 8 Lessons From The Clone Your Best Clients Launch That You Can Use appeared first on Evolve Your Wedding Business - Wedding Business Marketing & Strategy.

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Wedding Industry Insider
WII 018: Heidi Thompson Helps You Clone Your Best Clients

Wedding Industry Insider

Play Episode Listen Later May 11, 2017 62:53


What if you could clone your best clients and work with them over and over again? Heidi Thompson is an author, speaker, and the founder of Evolve Your Wedding Business where she specializes in business and marketing strategy for wedding professionals. Her business and marketing expertise has been featured by noteworthy outlets like The Huffington... The post WII 018: Heidi Thompson Helps You Clone Your Best Clients appeared first on Timeline Genius Blog.

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Bill Good Marketing Strategy School Podcast
Relationship Mapping: How to Clone Your Best Clients in Five Easy Steps

Bill Good Marketing Strategy School Podcast

Play Episode Listen Later Sep 13, 2013


Every Advisor wants to get introductions to people their wealthy clients know, but many believe it