Podcasts about wedding business

You didn't start your business to stay stuck. If you're ready to finally hit 6 or 7 figures WITHOUT burning out — book a call with our team → https://weddingproceo.com/applicationI have a question for you: if your bookings doubled tomorrow, would your business soar or would it completely snap? Most of us are stuck in the "hustle" trap of undervaluing our time, but more bookings won't fix a broken system—they'll only expose it.The (FREE!)ASSUME Sales Training: 2x your wedding bookings in 30 days—step by step. Thousands of wedding pros have already used it to land more clients immediately! http://weddingproceo.com/freetrainingorgA favorite book of mine: Profit First by Mike Michalowicz https://amzn.to/4lbqZFwAnother favorite book of mine: Buy Back Your Time by Dan Martell https://amzn.to/3ITKLb4========================= EPISODE SHOW NOTES BLOG & MORE:https://weddingproceo.com/break-your-wedding-business-scaling/=========================Thank you for tuning in to this episode of the Wedding Pro CEO Podcast. If you find these strategies helpful, make sure to share this episode with your fellow wedding pros. And remember, in the world of weddings, it's all about building genuine relationships and showcasing your best work. Until next time, keep shining, CEOs!PLEASE SUPPORT THE PODCAST! LEAVE A REVIEW HERE: https://ratethispodcast.com/swdHave a question you'd like Brandee to answer? Ask here: http://bit.ly/3ZoqPmzHeads up, CEO! Some of the links I share may be affiliate links, which means I may earn a small commission if you decide to purchase—at no extra cost to you. I only recommend tools and resources I actually use and love, and that I believe will help you grow a profitable, sustainable business you're obsessed with. =========================Take the Wedding Pro CEO's free GAP assessmentSupport the show

This week I'm chatting to wedding photographer Mycah Bain. We discussed her philosophy that success in the wedding industry is not solely defined by financial metrics but rather by the joy and fulfilment derived from her work. She reflects on her early career, the challenges of burnout, and the pivotal decisions that led her to establish a balanced approach to business.Visit Mycahs websiteFollow Mycah on InstagramGet your tickets for Wed Pros LiveTime stamps:00:14 - Introduction to Wedding Business Strategies00:29 - Embarking on the Journey of Wedding Photography11:48 - Embracing Change: The Journey to Self-Care and Business Growth17:33 - Transitioning to a Team-Based Business Model31:24 - Understanding Money Mindset37:52 - Embracing Change: The Role of AI in Business40:26 - Defining Your Dream LifeMentioned in this episode:DIY Advertising Kits from the I Do SocietyDo you want to start utilising paid ads, but unsure where to start? These DIY advertising kits form the I Do Society are here to help. Learn how to create Google Ads, Meta Ads or TikTok Ads for your wedding business or venue, with these easy to follow guides now. Use code BECCA for a discountDIY Advertising kits

Jason and Jared talk about the value of taking creative risks while shooting weddings and how to know if it's worth it to get that "sick shot" or if you should just get to cocktail hour to shoot room details. 

Are you and your wedding business aligned? Today I'm catching up with Lina Orsino-Allen, half of Lina and Tom Photography. Lina's ethos is to see you grow a soul led business that can thrive without burnout. I've known Lina as part of the wedding industry for nearly 10 years, so it's an absolute pleasure to have her on the podcast today.Lina will also be part of my real wed pro panel at Wed Pros Live London - we hope to see you there!Follow Lina on InstagramVisit Lina and Toms websiteLina Della Luna websiteBook your ticket for Wed Pros Live.Chapters:00:00 - Rediscovering the Joy in Wedding Businesses09:39 - The Journey into Wedding Photography10:40 - Building Confidence in Your Photography Business24:52 - Navigating Desperation in the Wedding Industry34:12 - The Shifting Landscape of Client Relationships44:33 - Navigating Business Burnout and New Beginnings53:10 - Embracing Intuition in BusinessMentioned in this episode:DIY Advertising Kits from the I Do SocietyDo you want to start utilising paid ads, but unsure where to start? These DIY advertising kits form the I Do Society are here to help. Learn how to create Google Ads, Meta Ads or TikTok Ads for your wedding business or venue, with these easy to follow guides now. Use code BECCA for a discountDIY Advertising kits

Dp you need to be friends with your clients to make great work. Jared and Jason say "No". Let's explore... Buckle up. 

Welcome to a new year of the I Do Wedding Marketing Podcast! We've had so much fun over the years talking all things wedding marketing - but today's episode is a fresh side of marketing that feels perfectly aligned with New Year energy: speaking opportunities.If you've been a longtime listener, you know I started adding in-person speaking to my business last year. Building my business during the COVID years meant everything was virtual, so stepping onto live stages for the first time felt intimidating - and I know I'm not alone in that.For me, the secret sauce was taking Meghan Ely's Wedding Industry Speakers course - the roadmap I didn't know I needed. It put me on an incredible trajectory, and it's exactly why I wanted Meghan on the show to kick off 2026. Because when it comes to speaking, PR, and positioning yourself as an industry authority, there are few people more qualified to lead that conversation than Meghan.You probably already know OFD Consulting, where owner Meghan Ely combines in-the-trenches event experience with a deep love of wedding PR to help her clients take their businesses to new heights. As a result, she's become one of the industry's most trusted voices, earning press for her clients in outlets including The New York Times, Brides, Martha Stewart Weddings, People, Bridal Guide, Architectural Digest, and Style Me Pretty. She is also a longtime columnist for Special Events and Catersource.Meghan is a past national president of WIPA, a member of the Allied Council for the National Society of Black Wedding & Event Professionals, and a National Speaker of the Year honoree by NACE. Most recently, RSVP Club named her the 2025 Favorite Educator  - and honestly? I have a feeling she's about to be one of our favorite guests of 2026.What we cover in this episode:Why speaking is one of the most effective ways to build authority and trust in the wedding industryWho speaking is actually for (B2B, B2C, educators, and tech brands alike)How speaking can open doors beyond the stage, including new revenue streamsHow to know if you're ready to speak - even without prior experienceWhere to start if you've never taken the stage beforeWhat Meghan wishes she knew before her first speaking gigsWhy speaker fees aren't the full ROI (and what really matters)How to choose a signature talk that aligns with your goals and expertiseHow to start small, build confidence, and grow into speaking sustainablyWhere to find Meghan + her courseYou can learn more about Meghan, her work, and the Wedding Industry Speakers course at:weddingindustryspeakers.comofdconsulting.comRegistration is open through January 21. It runs for eight weeks, is live and recorded, and yes - those office hours are as fun (and helpful!) as they sound.Onward and upward to 2026!Follow I Do Wedding Marketing InstagramFacebookLinkedInThreadsI Do Wedding Marketing podcast listeners can receive 15% off a 6-month subscription as a new Aisle Planner user! Use code IDWMxAP

January doesn't always come with clarity or momentum — and that doesn't mean you're behind. In this episode, we're talking about the difference between resetting and restarting, the pressure January puts on wedding professionals, and how to realign your business without burning everything down.Join our community!Instagram: @thewedpreneur_official Facebook Group: The Wedpreneur HQWebsite: www.thewedpreneur.com

Planning on growing as a wedding business in 2026? Entering the new year today I want to reflect upon 2025 and set new goals for the year ahead. The wedding industry has a lot in store for us in 2026, lets prepare together and get ready for a successful year!Time Stamps:00:11 - Reflecting on 2025 and Embracing 202607:29 - Reflecting on 2025 and Looking Forward to 202618:08 - Reflecting on 2025 and Looking Ahead to 202626:08 - Setting Intentions for 202633:35 - Setting Audacious Goals for 2026

Jason and Jared let you know which camera gear are a true gift for wedding filmmakers and what gear is more like a lump of coal in your gear bag?Lumix S1ii https://geni.us/vnx9wLumix 24-60 f/2.8 https://geni.us/vPtf6Canon C50 https://geni.us/canon_c50Plaud Note AI Recorderhttps://geni.us/paud_ai_recorderKondor Blue Firefly DTAP Light https://geni.us/kondor_blue_firefly DJI Mavic 4 Pro https://geni.us/dji_mavic4_proDJI Air 5 Pro https://geni.us/dji_mavic4_pro DJI RS4 Pro https://geni.us/dji_ronin4_pro Kondor Blue Who is Matt Audio Pack https://geni.us/kondor_blue_audio_packAputure MC Pro https://geni.us/xNPbF Tilta BLK22 Portable Charger https://geni.us/tilta_blk22_chargerBubblebee Mic Hiding Kit https://geni.us/bubblebee_mic_starterUlanzi Portable Fog https://geni.us/ulanzi_fm01_fogSIDIO Crates https://geni.us/rTJ7WcB 

Jason and Jared break down why creatives NEED to create, follow and maintain a budget and how to harness your creative energy and emotions to make budgeting... fun? 

You didn't start your business to stay stuck. If you're ready to finally hit 6 or 7 figures WITHOUT burning out — book a call with our team → https://weddingproceo.com/applicationAre you ready for 2026 to be the year you ditch the burnout and finally scale your profits? This episode breaks down the three non-negotiable levers—like auditing your pricing and fixing your funnel leaks—that every wedding planner, photographer, and creative must master to stop undercharging and build the truly profitable business you love. Stop hoping next year will be better and start executing a plan that will completely transform your business and your weekends. The (FREE!)ASSUME Sales Training: 2x your wedding bookings in 30 days—step by step. Thousands of wedding pros have already used it to land more clients immediately! http://weddingproceo.com/freetrainingorgA favorite book of mine: Profit First by Mike Michalowicz https://amzn.to/4lbqZFwAnother favorite book of mine: Buy Back Your Time by Dan Martell https://amzn.to/3ITKLb4=========================  EPISODE SHOW NOTES BLOG & MORE:https://weddingproceo.com/2026-wedding-business-plan-revenue/ =========================Thank you for tuning in to this episode of the Wedding Pro CEO Podcast. If you find these strategies helpful, make sure to share this episode with your fellow wedding pros. And remember, in the world of weddings, it's all about building genuine relationships and showcasing your best work. Until next time, keep shining, CEOs! PLEASE SUPPORT THE PODCAST! LEAVE A REVIEW HERE: https://ratethispodcast.com/swdHave a question you'd like Brandee to answer? Ask here: http://bit.ly/3ZoqPmzHeads up, CEO! Some of the links I share may be affiliate links, which means I may earn a small commission if you decide to purchase—at no extra cost to you. I only recommend tools and resources I actually use and love, and that I believe will help you grow a profitable, sustainable business you're obsessed with.=========================Take the Wedding Pro CEO's free GAP assessmentSupport the show

Most wedding suppliers feel like they are working nonstop yet have no clue if their business is actually making any money. This episode tackles the real problem behind that.In this episode, we look at what happens when your business runs you. The answer is learning how to shift from constant hustle to a business that is profitable, clear, and easier to run. Katie shares the key lessons from her new book, The Profit Shift, including how to spot profit leaks, set real boundaries, understand your numbers, and protect your time so you can do your best work.You'll hear real stories, practical advice, and simple changes that help you work less and earn more. If you want a business that feels calmer and pays you well, this one is worth a listen.Follow the show or share it with a friend if this hits home.

Are you ready to start scaling your wedding business to new heights? Today I am chatting with the founder and CEO of the Gilchrist collection -Samantha Gilchrist. It's one of the most inspiring conversations I have ever had as she shares her journey from wedding photographer to owner of 12 wedding venues in the UK and USA. Find out more about the Gilchrist CollectionFollow Samantha on InstagramTime Stamps:00:00 - Evaluating Team Performance in Small Businesses01:01 - The Journey to Wedding Photography12:04 - Transitioning from Photography to Venue Ownership29:15 - Transitioning to Multiple Venues36:03 - Expanding Horizons: Entering the American Wedding MarketMentioned in this episode:Wed Pros Live 2026Get your tickets to Wed Pros Live now and join me for a day you won't forget! Ireland: Monday 23rd March 2026 London: Wednesday 25th March 2026Wed Pros Live UK

Get the Black Friday Deals here: https://evolveyourweddingbusiness.com/blackfriday Black Friday is one of the biggest opportunities of the year for wedding pros, but it can also feel overwhelming. Everywhere you look, there are deals, deadlines, and pressure to buy things you may not even need.The good news is you do not have to guess which offers are worth your time. In this episode, I am breaking down the top Black Friday 2025 deals for wedding pros that can actually help you book more weddings, save time, and simplify your business.Whether you want better systems, stronger marketing, or tools that make your life easier, these are the offers that will truly move the needle for you. No fluff. No noise. Just the five deals you do not want to miss.If you want to hit the ground running in 2026 and make smart choices instead of impulse buys, this episode is for you.Get the Black Friday Deals here: https://evolveyourweddingbusiness.com/blackfriday I'm hosting a free live class called Break Up With The Knot & WeddingWire (Without Losing Leads) and you're invited!We'll talk about why those listings stopped working, what's actually getting results right now, and how to build a marketing plan that gives you back control.Grab your free seat at evolveyourweddingbusiness.com/breakup***Tired of random marketing and unpredictable bookings? You're not alone—most wedding pros fall into the trap of random acts of marketing that don't actually lead to more bookings. It doesn't have to be this way. In my free audio training, I pull back the curtain on the strategies and frameworks six-figure wedding businesses use to book dream clients without working 60+ hour weeks.

Wedding business owners, this one is for you. After speaking to a lot of suppliers over the last few weeks, I kept hearing the same three struggles come up again and again. If you've been feeling stuck with your marketing, attracting the wrong couples, or unsure how to get steady wedding enquiries, you are not alone. This episode breaks down the real issues holding wedding suppliers back right now and what to do to fix them fast.We'll talk about simple planning, clear messaging, visibility, confidence, and the easy systems that help you book more ideal couples without burning out. If you want your wedding business ready for engagement season, this episode will help you get moving in the right direction.We also offer a small number of free 1 to 1 strategy calls each week if you want personal support. Book your call here: [insert link]Share this with a wedding friend who needs it.BOOK A FREE STRATEGY CALL https://calendly.com/info-40459/strategy-session-clone

ou didn't start your business to stay stuck. If you're ready to finally hit 6 or 7 figures WITHOUT burning out — book a call with our team → https://weddingproceo.com/applicationMary Kate Morrissey shares how she went from solo planner to scaling her Boston-based wedding business, doubling her revenue in just 18 months by learning to lead like a true CEO.Tune in to hear the real shifts that helped her stop winging it, take control of her numbers, and build a team-run company that actually supports her life. The (FREE!)ASSUME Sales Training: 2x your wedding bookings in 30 days—step by step. Thousands of wedding pros have already used it to land more clients immediately! http://weddingproceo.com/freetrainingorgA favorite book of mine: Profit First by Mike Michalowicz https://amzn.to/4lbqZFwAnother favorite book of mine: Buy Back Your Time by Dan Martell https://amzn.to/3ITKLb4 ========================= EPISODE SHOW NOTES BLOG & MORE:https://weddingproceo.com/fast-tracked-wedding-business-success-mk-morrissey/=========================Thank you for tuning in to this episode of the Wedding Pro CEO Podcast. If you find these strategies helpful, make sure to share this episode with your fellow wedding pros. And remember, in the world of weddings, it's all about building genuine relationships and showcasing your best work. Until next time, keep shining, CEOs!PLEASE SUPPORT THE PODCAST! LEAVE A REVIEW HERE: https://ratethispodcast.com/swdHave a question you'd like Brandee to answer? Ask here: http://bit.ly/3ZoqPmzHeads up, CEO! Some of the links I share may be affiliate links, which means I may earn a small commission if you decide to purchase—at no extra cost to you. I only recommend tools and resources I actually use and love, and that I believe will help you grow a profitable, sustainable business you're obsessed with.=========================Book Your Gap Assessment Call to Unlock our Black Friday Deal Now FREE TRAINING for Wedding Business Owners Take the Wedding Pro CEO's free GAP assessmentSupport the show

Breaking down the some of the biggest challenges facing professional wedding filmmaking as a whole and one idea that might allow the industry category to fight back against all the headwinds we are facing. Is it time to get united? 

ou didn't start your business to stay stuck. If you're ready to finally hit 6 or 7 figures WITHOUT burning out — book a call with our team → https://weddingproceo.com/application Hey wedding pro—listen up! Engagement season is NOT the time to hide behind a website refresh or a shiny new logo. In this episode, I am laying down the 5 things you absolutely should NOT do during the busiest booking season of the year—and what to do instead to cash in while couples are ready to sign.The (FREE!)ASSUME Sales Training: 2x your wedding bookings in 30 days—step by step. Thousands of wedding pros have already used it to land more clients immediately! http://weddingproceo.com/freetrainingorgA favorite book of mine: Profit First by Mike Michalowicz https://amzn.to/4lbqZFwAnother favorite book of mine: Buy Back Your Time by Dan Martell https://amzn.to/3ITKLb4========================= EPISODE SHOW NOTES BLOG & MORE:https://weddingproceo.com/what-not-to-do-engagement-season/=========================Thank you for tuning in to this episode of the Wedding Pro CEO Podcast. If you find these strategies helpful, make sure to share this episode with your fellow wedding pros. And remember, in the world of weddings, it's all about building genuine relationships and showcasing your best work. Until next time, keep shining, CEOs!PLEASE SUPPORT THE PODCAST! LEAVE A REVIEW HERE: https://ratethispodcast.com/swdHave a question you'd like Brandee to answer? Ask here: http://bit.ly/3ZoqPmzHeads up, CEO! Some of the links I share may be affiliate links, which means I may earn a small commission if you decide to purchase—at no extra cost to you. I only recommend tools and resources I actually use and love, and that I believe will help you grow a profitable, sustainable business you're obsessed with.=========================Take the Wedding Pro CEO's free GAP assessmentSupport the show

We all have heard the term "Bridezilla" to describe a challenging bride (we think Groomzilla should be a thing too). In this episode Jason and Jared discuss working with challenging couples and whether or not the "Bridezilla" thing is even really... a thing. 

Jason and Jared discuss the challenges of shooting weddings where bad weather is an issue and how to make sure you can still deliver amazing films for your couples. 

Drones are ubiquitous in the wedding space, but with a lot of the uncertainty around drones here in the USA and the emergence of Content Creators are our opening drone shots of the gold course under threat? Jason and Jared discuss! 

Jason and Jared break down how they shot a crazy three day luxury wedding industry gala in Miami, Florida. They break down how the handle preproduction, shooting and team management for an event with TONs of deliverables and a same day timeline (and look good doing it). 

In this episode, I'm busting that myth wide open and diving into the real difference between doing the work and leading your business. I share how systems, strategy, and CEO-level thinking can help you stop spinning your wheels, step out of the weeds, and finally build a business that supports your life instead of draining it.Together, we'll explore the foundations every wedding business needs to thrive—finances, client experience, operations, marketing, vision, and more—and why shifting from “talent” mode to “owner” mode changes everything. If you've ever felt stuck on the hamster wheel, overwhelmed by emails, or unsure how to scale without burning out, this episode will show you what to focus on next so you can grow with clarity and confidence.Topics Covered in this Episode:The hidden trap most wedding professionals fall into when starting their businessWhy loving weddings doesn't mean you'll love the business side of themThe difference between “doing the work” and “leading the business”The eight key areas that form the foundation of your wedding businessWhat keeps you stuck on the hamster wheel—and how to hop offHow to create consistent CEO time and why it mattersA simple pricing strategy that helps you charge more with confidenceWhy delegating isn't a luxury but a necessity for growthI would love to connect on Facebook: https://www.facebook.com/JenTaylorConsulting/ & Instagram: https://www.instagram.com/jentaylorconsulting/!Show notes available at: https://jentaylorconsulting.com/design-your-wedding-business-podcast/Resources:8 CEOs Quiz: https://bit.ly/8CEOQuiz

HTFW is gone and we thought... Let's unpack that with John. John Bunn was one half of the How To Film Weddings duo and he comes on to talk all things HTFW, the future of education and wedding films, and what's next for HTFW and John. 

Building a wedding business isn't a straight line. There are seasons of excitement, seasons of burnout, and moments where you wonder if starting over means you've failed. The truth is, every step, even the hard ones, can set you up for growth if you choose to keep going.In this episode, we sit down with Mark Keysor to talk about what it really looks like to rebuild from the ground up. From undercharging and losing confidence to rebranding, raising prices, and finally booking clients with ease, his story is proof that resilience pays off.If you've ever felt stuck, uncertain, or tempted to play small, this conversation will remind you what's possible when you commit to your vision.It's not about waiting for the stars to align. It's not about holding yourself back or questioning whether you're enough. The moment you choose to move forward is the moment everything begins to shift.Your business can grow, your brand can transform, and your best years are still ahead.00:00 – 05:00 | Podcast Intro, Updates, and Announcements05:00 – 12:00 | Meet Mark Keysor: Burnout, Restart, and Fresh Direction12:00 – 18:00 | Early Career, Undercharging, and Lessons from the Past18:00 – 24:00 | Pivot to Courses, Life Changes, and Realignment24:00 – 32:00 | Rebuilding in Texas, Scrappiness, and Mastermind Growth32:00 – 42:30 | Rebrand, New Bookings, and Renewed ConfidenceSave your seat for Your Most Profitable Year Yet: https://thelevelupco.com/workshop The next round of The Luxury Mastermind will start in October 2025! We are thrilled to welcome you inside our signature 8 week program. Learn more + save your seat here >> https://thelevelupco.com/mastermind

You didn't start your business to stay stuck. If you're ready to finally hit 6 or 7 figures WITHOUT burning out — book a call with our team → https://weddingproceo.com/applicationToo many wedding pros are stuck using sales strategies that don't work anymore—like sending a proposal after the consult or overwhelming clients with choices. In this episode, I'm sharing 3 outdated sales tactics that are keeping you underpaid and overworked, and what to do instead so you can confidently close the sale on the call and scale to consistent 5-figure months.The (FREE!)ASSUME Sales Training: 2x your wedding bookings in 30 days—step by step. Thousands of wedding pros have already used it to land more clients immediately! http://weddingproceo.com/freetrainingorg A favorite book of mine: Profit First by Mike Michalowicz https://amzn.to/4lbqZFw Another favorite book of mine: Buy Back Your Time by Dan Martell https://amzn.to/3ITKLb4========================= EPISODE SHOW NOTES BLOG & MORE:https://weddingproceo.com/3-outdated-wedding-sales-strategies/=========================Thank you for tuning in to this episode of the Wedding Pro CEO Podcast. If you find these strategies helpful, make sure to share this episode with your fellow wedding pros. And remember, in the world of weddings, it's all about building genuine relationships and showcasing your best work. Until next time, keep shining, CEOs!PLEASE SUPPORT THE PODCAST! LEAVE A REVIEW HERE: https://ratethispodcast.com/swdHave a question you'd like Brandee to answer? Ask here: http://bit.ly/3ZoqPmzHeads up, CEO! Some of the links I share may be affiliate links, which means I may earn a small commission if you decide to purchase—at no extra cost to you. I only recommend tools and resources I actually use and love, and that I believe will help you grow a profitable, sustainable business you're obsessed with.=========================Take the Wedding Pro CEO's free GAP assessmentSupport the show

Ask Jac & Ben A Question!Have you ever felt like your business would thrive if only your brain would cooperate? For wedding professionals with ADHD, running a successful business often means navigating a mind that feels like "sitting in Times Square trying to do Chinese algebra."In this illuminating episode, we welcome ADHD systems specialist Caitlin Blair who transforms what looks like chaos into strategic success for neurodivergent entrepreneurs. Drawing from her experience growing up in a household filled with ADHD family members and working with numerous wedding professionals, Caitlin shares insights that go beyond typical productivity advice.We dive deep into why traditional business systems often fail for those with ADHD, and how "organized chaos" can be harnessed rather than eliminated. Ben shares his personal journey with ADHD, offering a raw glimpse into how it affects decision-making, focus, and the emotional landscape of running a wedding business. From the anxiety that often accompanies neurodivergence to the transformative power of proper diagnosis, we explore the full spectrum of the ADHD entrepreneurial experience.You'll discover practical strategies tailored specifically for the ADHD mind: visual planning systems, how to approach tools like Trello without getting overwhelmed, time blocking techniques that prevent hyperfocus on single tasks, and methods for tackling those dreaded administrative duties every wedding professional faces. Caitlin also walks us through her process of creating custom systems that don't just organize your business, but actually work with your natural thinking patterns.Whether you have ADHD yourself or work with someone who does, this episode offers compassionate understanding alongside actionable strategies. The noise in your head doesn't have to be your business's downfall—it might just be your greatest creative asset when channeled properly.Subscribe to Wedding Empires to continue exploring the unique challenges and opportunities of running a wedding business, and find Caitlin at VirtuallyVitalCo to learn more about her specialized services for neurodivergent entrepreneurs. Support the show

Have you ever wondered if it's really possible to build a wedding business that fuels your freedom instead of draining your energy? In this episode, I'm sharing why I've returned to the mic and what you can expect as we relaunch Design Your Wedding Business. I open up about my journey from luxury wedding planner to certified operational expert, and the lessons I've learned about burnout, balance, and building a business that supports your life—not the other way around.I'll dive into the realities of the wedding industry, what it takes to shift from hustle mode to CEO mode, and why strategy, systems, and soul are all essential for lasting success. Whether you're a planner, florist, DJ, or any kind of creative entrepreneur, you'll walk away from this episode feeling seen, encouraged, and inspired to rethink the way you run your business.Topics covered in this episode include:Why I decided to bring the podcast back (and what's different this time)The hidden costs of running a “booked-out” businessThe surprising connection between marketing and client experienceHow burnout creeps in—and the warning signs to look forA behind-the-scenes look at scaling, stumbling, and starting againWhy “working smarter” is more than just a clichéHow life's hardest seasons can shift your perspective on businessThe first steps to designing a business that truly works for youResources:I would love to connect on Facebook: https://www.facebook.com/JenTaylorConsulting/ & Instagram: https://www.instagram.com/jentaylorconsulting/!Grab your free business audit at JenTaylorConsulting.comShow notes available at: https://jentaylorconsulting.com/design-your-wedding-business-podcast/

The dreaded "best ot" lists in the wedding industry, our obsession with PR and clout, and why in the end it all comes back to "excellence". Lindsay Landman of Lindsay Landman Events out of NYC joins the show to discuss it all and drop a few hot takes about wedding filmmakers and their black jeans. 

In this episode of The I Do Wedding Marketing Podcast, I'm giving you the advice I'd share with your wedding brand if I wasn't afraid of hurting your feelings. It's the honest, unfiltered truth about what's not working on social media—and what you can fix if you want real results.What You'll Learn in This Episode:Why video alone is not a strategy for wedding prosThe mistake of relying only on collaborator postsHow to stop getting lazy with your captions (and what to do instead)The kind of posts that actually drive people to your websiteHow to balance reels + photos to both attract and convertVideo isn't everything. Reels are great for reach, but photos still drive saves, shares, and clicks to your website. You need both.Collabs aren't a strategy. Not every collaboration helps your brand. Only accept collaborations that showcase your business and serve your audience.Captions matter. “Lindsay & Sam” isn't enough. Use SEO-friendly captions that include names, locations, and services to get found on Instagram and Google.Your social media should be working as hard as you are. Don't fall into the trap of chasing trends or taking shortcuts. The right mix of content, strategy, and captions will help you stand out and convert couples into clients.Podcast listeners can save 20% off on the ChatGPT for Wedding Marketing Course using code IDOPODCAST | https://idoweddingmarketing.podia.com/chatgpt-for-wedding-marketing?coupon=IDOPODCAST Follow I Do Wedding MarketingInstagram | https://www.instagram.com/idoweddingmarketing/Facebook | https://www.facebook.com/idoweddingmarketingLinkedIn | https://www.linkedin.com/in/nina-addeo-699898ab/Threads | https://www.threads.com/@idoweddingmarketingI Do Wedding Marketing podcast listeners can receive 15% off a 6-month subscription as a new Aisle Planner user! Use code IDWMxAP | https://www.aisleplanner.com/affiliate/IDWMxAP

Two other episodes you might want to check out:How to BECOME a Wedding PlannerBTS: Join Jamie on a Real Sales Call | Wedding Planning Business TipsShare your thoughts on this episode over on Instagram!  What do you think?!  Take a screenshot and tag @wolferandco so we can hear from you!Join the amazing discussions over in the Wedding Pros Facebook Group.  This is a group for aspiring, new, and experienced wedding planners and wedding vendor professionals!Jamie would love to help you get started with your wedding planning business or optimize the one you have already started.  If you'd like personal guidance from Jamie, access to her community of VIP wedding professionals, and the opportunity to be listed on her preferred wedding planner listing that is shared with thousands of engaged couples every month, consider joining The Union Mastermind. You can find out more about that program HERE.Our Favorite Wedding Business Resources:Generation Tux - join their Partner Program and start earning affiliate money recommending a reputable suit vendor to your clients!Timeline Genius - create detailed timelines for your events (automated text messages, emails, and more!)Legally Set - Get all your legal contract templates you need; use code “UNION” for 20% OFFHoneybook - keep all your clients organized; use code “UNION” to get the current deal Jamie locked in for ya!P.S. - The links above may use affiliate platforms where commission may be earned based on clicks and/or purchases, and I would love it if you used them! It won't cost you anything extra, but affiliate links are RAD because they help creators like me to fund the free content we provide.