Strut It with Elizabeth Marberry

Trying to “keep up” on Instagram can feel exhausting. But what if you didn't need to post daily to grow? What if there were a way to turn your content into real connections and real sales, without being chained to your phone?I'm joined by Shannon McKinstrie, founder of Boutique Social and co-host of the Good Content podcast. Shannon is a social media strategist who helps small business owners build strong, profitable content funnels that start with Instagram.We talk about:The myth of daily posting (and what works instead)Why “just post more” is not a real strategyHow Shannon uses Instagram Stories to build trust and sellThe reason you're stuck creating from scratch every week, and how to fix itWhat Shannon's content system looks like behind the scenesThis episode is packed with strategy, validation, and so many mic-drop moments. You're going to feel so seen and deeply supported.What You'll Learn in This Episode:[00:00] Why the old rules of Instagram don't work anymore [04:18] Shannon's story of burnout—and what had to change [09:42] The myth of “posting every day” for growth [13:37] What content Shannon focuses on instead [19:50] Why Instagram Stories are still your best sales tool [27:12] What makes a funnel work [36:05] Shannon's tips for getting on camera without the cringe [41:14] One mindset shift that will change how you create contentKey Takeaways:You don't need to post daily to grow. You need clarity and consistencyInstagram Stories are where trust is built and sales are made.A real funnel starts with content, but it doesn't end there.You're not “behind.” You just need a better system.Your content should work for you, not wear you out.Resources & Links:Connect with Shannon on InstagramJoin Shannon's Reels LabSign up for ManyChat here and get 100% off your first month of Pro.CONNECT WITH YOUR HOST, ELIZABETH MARBERRY:WORK WITH ELIZABETH Apply for your FREE Instagram Breakthrough Session with Elizabeth Free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram Follow Elizabeth Marberry on Instagram, TikTok, Facebook Please be sure to rate, review and follow the show on Apple podcasts (or wherever you find your podcasts) so we can get this free value to other people who need it.

This is the final episode of our 5-part AI series, and I'm bringing it all home with the REAL framework. My go-to system for using ChatGPT as a true business partner.REAL stands for Recognize, Express, Assign, and Lead, and it's the workflow that's helped me finally stop treating AI like a tool and start using it like a teammate. If you've ever felt like AI was generic, clunky, or not quite helpful, this system will change that.We'll cover:How to organize your prompts without overwhelmWhy talking to ChatGPT is sometimes better than typingHow CEOs and teams are really using AI in 2025 (based on real data)The simple habit that keeps your AI brain running smoothlyThis episode will help you feel more confident, clear, and strategic about how AI fits into your work and how to make it a part of your business that truly supports you.What You'll Learn in This Episode: [00:00] Why your prompts matter more than your tools [03:15] Why I created my own REAL framework for using ChatGPT [05:07] The 4 parts of the REAL framework [09:33] The power of talking to ChatGPT (not just typing) [12:04] How CEOs are really using AI in 2025 [13:56] How I organize my prompts so I don't feel scattered [17:29] A quick recap of the whole seriesKey Takeaways:ChatGPT works best when you give it clear context, specific roles, and feedback.The REAL framework (Recognize, Express, Assign, Lead) helps turn AI into a real business partner.Speaking your prompts out loud can be a game-changer if typing feels like a block.Treat AI like a teammate, not a task rabbit.Staying organized with your prompts (hello, Google Docs!) helps AI support your long-term strategy.Resources & Links:Apply for a Free Instagram Breakthrough SessionCONNECT WITH YOUR HOST, ELIZABETH MARBERRY:WORK WITH ELIZABETH Apply for your FREE Instagram Breakthrough Session with Elizabeth Free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram Follow Elizabeth Marberry on Instagram, TikTok, Facebook Please be sure to rate, review and follow the show on Apple podcasts (or wherever you find your podcasts) so we can get this free value to other people who need it.

Welcome to Part 4 of the AI for Business Series!If ChatGPT has ever given you bland, robotic content that feels like it missed the mark, this episode is going to change everything. Introducing the CRIT Framework, a brilliant prompting system created by AI expert Geoff Woods, and walks you through how to use it to train ChatGPT like a team member who gets your brand, voice, and goals.You'll learn:Why generic prompts are setting you up for failureThe secret to prompting ChatGPT like a proHow to use “role-based prompting” to get expert-level answersThe difference between surface-level tasks and true strategic supportA real example of how Elizabeth used CRIT to create this 5-part podcast series in under an hourPlus, she gives you a mini exercise to help you practice writing better prompts right away.What You'll Learn in This Episode:[00:00] Why Most ChatGPT Prompts Don't Work[01:23] How This Series Builds Your Confidence With AI[03:43] The Key to Getting Better Outputs From ChatGPT[06:36] Introducing the CRIT Framework (Context, Role, Interview, Task)[09:02] Real Prompt Example: Using CRIT With Your CFO Hat On[12:54] Using CRIT to Outline a Podcast Series (Real Case Study)[14:50] Why You Need to Think of ChatGPT Like a Team Member[15:19] 5 Questions to Ask Before You Prompt ChatGPT[16:42] The Fun of Assigning Roles (Your AI Board of Directors!)[19:08] Where Strategy + AI + Mentorship Meet[19:38] How to Apply for a Free Instagram Strategy CallKey Takeaways:ChatGPT isn't broken, your prompt probably is.The CRIT framework (Context, Role, Interview, Task) helps you get smarter, more customized outputs.Your ability to ask better questions = better results with AI and better ROI in coaching programs.ChatGPT can be your strategist, assistant, content creator, or even your CFO, if you prompt it right.When AI meets aligned strategy and coaching, that's when the magic happens.Resources & Links:Apply for a Free Instagram Breakthrough SessionGeoff Woods + the CRIT MethodCONNECT WITH YOUR HOST, ELIZABETH MARBERRY:WORK WITH ELIZABETH Apply for your FREE Instagram Breakthrough Session with Elizabeth Free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram Follow Elizabeth Marberry on Instagram, TikTok, Facebook Please be sure to rate, review and follow the show on Apple podcasts (or wherever you find your podcasts) so we can get this free value to other people who need it.

Welcome to Part 3 of the AI for Business Series! This week, I'm sharing 10 behind-the-scenes ways I secretly use ChatGPT to run both of my businesses (and keep my sanity intact). We're going beyond surface-level prompts and diving into how I use AI as a strategic thought partner, not just a task assistant. I'm covering:How I use ChatGPT to write, script, and repurpose my podcast into weekly contentThe surprising way I use it to set boundaries without sounding bitchyHow it helps me analyze sales pages, map out launches, and write a bookWhy it's my secret weapon for planning keynotes, managing ADHD, and even decoding dreamsYou'll leave this episode feeling empowered with new ways to work smarter, not harder.What You'll Learn in This Episode: [00:00] Why ChatGPT Is More Than Just a Content Tool [02:33] The #1 Thing That Keeps Most Podcasters from Staying Consistent [05:47] How I Use ChatGPT to Script, Plan, and Repurpose My Podcast [08:41] My Favorite Trick for Saying No Kindly Without Overthinking It [11:13] How I Audit and Improve My Sales Pages with AI [13:21] Using ChatGPT for Deeper Market Research and Customer Language [15:47] Big Project Planning: ChatGPT as My Writing Coach for My Book [17:29] How I Use AI to Improve Email Small Talk (No More Blunt One-Liners) [19:42] Planning Keynotes, Workshops, and Trainings Like a Pro [21:53] Summer Planning with My Family (Yes, Really!) [23:11] My Favorite CFO Hack: ChatGPT + My P&L Report [25:32] The Fun Side of AI: Dream Analysis & Drunk BFF PromptsKey Takeaways:ChatGPT can do way more than generate captions. It can help you plan launches, write sales pages, and organize your brain.Treat ChatGPT like a thought partner, not just an assistant. The more you use it, the more powerful it becomes.AI can streamline even personal life (think: summer camps, dream decoding, family logistics).You don't need a huge team to run a thriving business. You need the right tools and strategy.Resources & Links:Apply for a Free Instagram Breakthrough SessionCONNECT WITH YOUR HOST, ELIZABETH MARBERRY:WORK WITH ELIZABETH Apply for your FREE Instagram Breakthrough Session with Elizabeth Free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram Follow Elizabeth Marberry on Instagram, TikTok, Facebook Please be sure to rate, review and follow the show on Apple podcasts (or wherever you find your podcasts) so we can get this free value to other people who need it.

Welcome to Part 2 of the ChatGPT for Business Series! I'm pulling back the curtain on the biggest mistakes I see business owners make with AI-generated content, and how to finally get content that's clear, aligned, and sounds like you.In this episode, I'm diving into:Why most people get robotic, generic AI results (and how to stop it)How to “seed” ChatGPT with your brand voice, offers, and dream clientsMy 5-question brand voice exercise to help you train AI like a team memberReal-life examples of how I use AI with clients (and how you can too)What NOT to do when using ChatGPT and why copy-pasting is killing your contentThis episode is a must-listen if you've tried AI and thought, “This just isn't working for me.” Let me show you how to change that.What You'll Learn in This Episode: [00:00] Why ChatGPT Feels Boring and Off-Brand [01:17] The Real Mistake You're Making With Generic Prompts [04:06] How to “Seed” ChatGPT With Your Voice and Goals [05:29] My 5-Question Brand Seeding Exercise [10:43] What Happens When You Feed ChatGPT the Right Info [12:29] Why Copy-Paste AI Content is a Red Flag [15:21] Ways You're Underusing AI Without Even Realizing It [17:18] Real Client Example: From Rough Draft to Polished Lead Magnet [20:05] Why ChatGPT is a Daily Tool in My Two-Business Workflow [21:01] Ready to Go Deeper? Book a Free Instagram Breakthrough Call With MeKey Takeaways:ChatGPT only works when you give it context—it's not a mind reader.Seeding your AI tool with brand voice, tone, offers, and client language is everything.AI should support your voice, not replace it—and copy-paste content won't convert.You can use ChatGPT for more than captions: launches, sales pages, research, strategy, and more.The better you train your AI, the better your results, just like with a team member.Resources & Links:Apply for a Free Instagram Breakthrough SessionNext week: I'm showing you exactly how I use ChatGPT every day to run two businesses, script my reels, and plan launches—all while raising two kids and staying (mostly) sane.CONNECT WITH YOUR HOST, ELIZABETH MARBERRY:WORK WITH ELIZABETH Apply for your FREE Instagram Breakthrough Session with Elizabeth Free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram Follow Elizabeth Marberry on Instagram, TikTok, Facebook Please be sure to rate, review and follow the show on Apple podcasts (or wherever you find your podcasts) so we can get this free value to other people who need it.

Welcome to Part 1 of the ChatGPT for Business Series!This week, I'm revealing how I use AI to save 10+ hours per week while creating high-converting Instagram content and running two businesses.We're getting into:What ChatGPT is and how it works (without the tech confusion)The real reason so many business owners are avoiding or misusing AICommon fears and misconceptions holding entrepreneurs backMy honest story of hiring an AI coach and how it changed my workflow foreverThe mindset shift you must make to leverage AI in this new era of marketingThis isn't a robot takeover. This is about learning how to use AI as your smartest, most creative content partner.What You'll Learn in This Episode: [00:00] Why This 5-Part AI Series Will Change the Way You Market Your Business [01:42] My Goal: Helping You Save Time and Stay in Your Zone of Genius [04:30] Why So Many Business Owners Are Still Afraid of AI [05:26] PSA: There's a New Instagram Video Editing App You Need to Download [09:39] What ChatGPT Actually Is (Explained Like You're 5) [13:58] Three Fears Holding Entrepreneurs Back from Using AI [15:57] The Truth About Not Having Time to Learn AI [18:50] How My Workflow Changed After I Learned to Use ChatGPT Properly [20:44] What Happens When You Prompt ChatGPT Incorrectly [21:43] Why AI Won't Replace You—But It Will Replace People Who Refuse to Learn It [22:09] What's Coming in the Next Four Episodes of the SeriesKey Takeaways:ChatGPT is a creative, strategic tool that can help you streamline content creation, not replace your voice.If you're still ignoring or avoiding AI, you're missing out on a major opportunity to save time and get better results.It's not about becoming a prompt engineer, it's about learning to ask better questions and give better direction.You're not late to the AI game, this is just the beginning, and you're right on time.If your content isn't converting, it's not you, it's your prompts.Resources & Links:Apply for a Free Instagram Breakthrough SessionDownload the Free Instagram Video Editing App: Edits (iOS + Android)CONNECT WITH YOUR HOST, ELIZABETH MARBERRY:WORK WITH ELIZABETH Apply for your FREE Instagram Breakthrough Session with Elizabeth Free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram Follow Elizabeth Marberry on Instagram, TikTok, Facebook Please be sure to rate, review and follow the show on Apple podcasts (or wherever you find your podcasts) so we can get this free value to other people who need it.

I'm joined by one of my Hot Reels students, Asli Wade, a wildly creative Etsy shop owner who took her Instagram from 2,500 followers to over 40,000 in just seven months—all through organic content.We're diving into the truth behind what it takes to grow on Instagram in a way that actually feels aligned. From her remix strategy that brought in 19,000 new followers to the trial reels that helped her test her messaging without fear, Asli is sharing it all.If you're in that early stage of showing up but not yet seeing results, this episode is going to inspire you to keep going.What You'll Learn in This Episode: [00:00] How Asli's Creative Business Turned into a Viral Success [01:18] The Custom Gift That Took Off on Etsy (and Instagram) [04:42] Why Asli Joined Hot Reels and What She Was Struggling With [06:57] The First 90 Days: How Posting 3 Reels a Week Changed Everything [10:51] Why Consistency Beats Perfection Every Time [13:15] How Asli Grew 1,500% in 7 Months (and Why It Took 5 Months to See Results) [17:20] The Remix That Brought in 19 Million Views and 19,000 Followers [18:39] How Trial Reels Work (and How to Use Them Strategically) [22:45] How to Use Trial Reels to Test Hooks That Actually Resonate [25:08] Why Community, Coaching, and Safe Spaces Accelerate GrowthKey Takeaways:You don't need to go viral overnight—slow, steady consistency builds the foundation for explosive growth later.Posting 3 reels per week for 90 days is one of the simplest (and most effective) ways to gain confidence and traction.Trial reels let you test your messaging safely and strategically, so you know what works before showing your full audience.Optimizing your Instagram bio and messaging is the secret to turning views into followers and customers.Asking better questions is a superpower inside any coaching program—don't be afraid to speak up and get what you need.Resources & Links:JOIN NOW – The doors to HOT REELS: The 12-Month IG Content Lab are now OPEN! Spots are limited. FOLLOW Asli and Boutique Butterlu on InstagramSHOP for Heartfelt Personalized Gifts handcrafted by Asli Wade HERE CONNECT WITH YOUR HOST, ELIZABETH MARBERRY:WORK WITH ELIZABETH Apply for your FREE Instagram Breakthrough Session with Elizabeth Free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram Follow Elizabeth Marberry on Instagram, TikTok, Facebook Please be sure to rate, review and follow the show on Apple podcasts (or wherever you find your podcasts) so we can get this free value to other people who need it.

Welcome to Part 4 of the Viral Videos for Business Series!Today, I'm walking you through an original piece of content that exploded to over 1.3 million views on Instagram. No remix. No trending audio. Just strategic content that worked. I'm breaking down: - How this viral video combined emotion, entertainment, and education- The on-screen text strategy that kept people watching to the end- How to prompt engagement in your videos to spark shares and comments- What business owners often miss when their Reels blow up—and how to avoid itYou don't need to be in the wedding industry to apply this strategy. This episode is for entrepreneurs ready to create content that connects and converts.What You'll Learn in This Episode:[01:18] The Backstory: My Wedding Dance Coach Business and This Viral Reel [03:45] Why This Video Surprised and Delighted Millions [04:13] The 3 E's of Viral Content: Entertaining, Educational, Emotional [07:28] The Hook Strategy That Stops the Scroll [09:24] How I Prompted Engagement and Boosted Comments [10:51] How I Taught and Sold Without Sounding Salesy [11:49] The Importance of Optimization and Niche Alignment [12:48] How to Repurpose Winning Ideas Instead of Starting From ScratchKey Takeaways:Viral content doesn't need remixes, trends, or even you on camera. It needs a strategy.Use on-screen hooks and curiosity-building text in the first 3 seconds.Invite your viewers into the conversation. Ask questions in your Reels to boost engagement.Optimize your Instagram profile before your video goes viral, or you'll miss out on conversions.When something works, recreate and repurpose it. You don't need a brand new idea every week.Resources & Links:Join The Hot Reels VIP WaitlistViral Father-Daughter ReelCONNECT WITH YOUR HOST, ELIZABETH MARBERRY:WORK WITH ELIZABETH Apply for your FREE Instagram Breakthrough Session with Elizabeth Free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram Follow Elizabeth Marberry on Instagram, TikTok, Facebook Please be sure to rate, review and follow the show on Apple podcasts (or wherever you find your podcasts) so we can get this free value to other people who need it.

Welcome to Part 3 of the Viral Videos for Business Series.This week, I'm revealing the strategy behind a LinkedIn video that skyrocketed to 1 million+ views. Unlike Instagram Reels or TikToks, this post had no trending sounds, just powerful messaging and the right timing.I'm covering:Why LinkedIn is underrated for organic reach and how to leverage itThe exact messaging structure that made this post explodeHow to craft viral content with just text and video, no edits requiredThe simple but crucial timing factor that made all the differenceIf you've been sleeping on LinkedIn, this episode is your wake-up call.What You'll Learn in This Episode:[00:00] How This Video Hit 1M+ Views on LinkedIn [02:43] Why LinkedIn's Algorithm Works Differently Than Instagram & TikTok [05:12] The Messaging Structure That Triggered Virality [08:07] The Psychology of Shareability & Engagement [10:15] The Role of Timing & How to Spot Viral Moments [12:40] Why You Don't Need Fancy Edits or Trending Audio for Reach [15:21] How to Reverse-Engineer This Strategy for Your BrandKey Takeaways:LinkedIn's organic reach is wildly underrated. This is your sign to start posting.Viral content isn't just about what you say but when you say it.You don't need fancy editing—just a strong hook, a compelling message, and a clear call to action.Shareability leads to virality. If your content makes people feel something, they'll share it.Resources & Links:Hot Reels WaitlistLINK TO VIRAL LinkedIn Video Next week: I'm breaking down another viral video, but this time with a totally different platform and strategy. Stay tuned.CONNECT WITH YOUR HOST, ELIZABETH MARBERRY:WORK WITH ELIZABETH Apply for your FREE Instagram Breakthrough Session with Elizabeth Free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram Follow Elizabeth Marberry on Instagram, TikTok, Facebook Please be sure to rate, review and follow the show on Apple podcasts (or wherever you find your podcasts) so we can get this free value to other people who need it.

Welcome to Part 2 of the Viral Videos for Business Series!This week, I'm pulling back the curtain on my most viral Instagram Reel ever. A remix that skyrocketed to 8.8 million views and brought in 8,500 new followers. I'm breaking down:What is a Reel remix, and how does it work?Why this remix strategy blew up and how you can use it for your brandThe biggest mistake people make with viral content (and how to avoid it)How to optimize your Instagram profile BEFORE your content goes viralThis is one of the easiest viral video strategies I've ever used, and I can't wait for you to try it. What You'll Learn in This Episode:[00:00] How I Got 8.8 Million Views & 8,500 New Followers From ONE Reel [03:51] What Is a Reel Remix & Why Are They So Powerful? [05:16] Step-by-Step: How to Remix a Reel & Add Your Own Spin [07:13] The Psychology Behind Why This Video Went Viral [09:59] Why Shareability & Niche Alignment Are EVERYTHING [10:29] The Biggest Mistake People Make With Virality [14:08] How to Optimize Your Instagram Profile Before You Go ViralKey Takeaways:Reel Remixes are one of the easiest ways to create viral content—without filming from scratch.A viral video only moves the needle for your business if it's aligned with your niche.Your profile needs to be optimized for conversion before your content blows up—otherwise, you'll miss out on followers & sales.The best viral content is relatable, entertaining, or emotional (or all three!)Resources & Links:The remix that skyrocketed to 8.8 million viewsJoin the Hot Reels 12 Month IG Content Lab WaitlistFree IG BIO Refresh GuideHow to Go Viral on Instagram Reels: Setting the Foundation for Success (part 1)Next week: I'm breaking down ANOTHER viral video from my personal brand, using a totally different strategy.CONNECT WITH YOUR HOST, ELIZABETH MARBERRY:WORK WITH ELIZABETH Apply for your FREE Instagram Breakthrough Session with Elizabeth Free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram Follow Elizabeth Marberry on Instagram, TikTok, Facebook Please be sure to rate, review and follow the show on Apple podcasts (or wherever you find your podcasts) so we can get this free value to other people who need it.

Welcome to part one of my Viral Videos for Business series! Over the past two weeks, I've had three different videos blow up. Each with a unique strategy. One reel alone has nearly 8 million views and has brought in over 7,000 new followers (!!!). If you're ready to reverse-engineer viral content for your brand, this episode is your starting point.What You'll Learn in This Episode:[00:00] Welcome to the Viral Videos for Business Series! [03:20] What Does "Going Viral" Actually Mean? (Hint: It's relative!) [06:12] Virality vs. Reach – Why You Should Focus on "Viral for Me" [08:53] The Upsides of Virality: Followers, Visibility & Sales Growth [09:49] The Dark Side of Going Viral: Haters, Trolls & Burnout [13:07] The #1 Mistake People Make When Trying to Go Viral [15:58] How to Create Viral-Worthy Content Without Burning OutKey Takeaways:Viral videos can bring huge visibility—but only if your content is aligned with your niche.Virality is relative. Your goal should be “viral for me,” not chasing million-view videos.Avoid the biggest mistake: Make virality the goal instead of content that converts.The best-performing content is strategic, not random. The viral moments will come when you focus on the right things.Resources & Links:Hot Reels Waitlist – DM me “HOT” on Instagram or sign up herePrivate Coaching – DM me “APPLY” on Instagram for a free strategy callDM Automation Guide – DM me “LEADS” on Instagram to grab my free guide Metricool for Instagram Analytics Subscribe & Review:Loving this series? Share it with a business bestie! The best way to support the show is by subscribing and leaving a 5-star review. It helps us keep bringing you high-impact strategies every week.Next week: I'm breaking down my 8 million-view viral video and exactly why it worked so you can apply the same strategies to your brand. Don't miss it!CONNECT WITH YOUR HOST, ELIZABETH MARBERRY:WORK WITH ELIZABETH Apply for your FREE Instagram Breakthrough Session with Elizabeth Free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram Follow Elizabeth Marberry on Instagram, TikTok, Facebook Please be sure to rate, review and follow the show on Apple podcasts (or wherever you find your podcasts) so we can get this free value to other people who need it.

What if your next high-ticket client was already watching you on Instagram?I'm chatting with Paula Newlands, a business coach for personal stylists, about how she turned her content into real sales. Before working together, Paula had a vision for her program but needed help turning that vision into actual sales. She shares how she refined her content, nailed her messaging, and most importantly, closed a high-ticket client straight from her Instagram content.We're breaking down the exact strategy she used to build trust, nurture her audience, and confidently sell her offer, without chasing leads or cold DMing. This is a behind-the-scenes look at what it's really like to work with me inside my private mentorship.What You'll Learn in This Episode:[00:00] Instagram Sales Success – How Paula landed a high-ticket client[03:20] The Power of Messaging – Why clarity attracts paying clients[06:45] How to Build Trust with Your Audience – The organic funnel strategy that works[09:30] Overcoming the Fear of Selling – Paula's mindset shift around high-ticket sales[12:15] Why Investing in a Mentor is a Game-Changer – How guidance led to faster results[15:50] Your Next Steps – How to apply this strategy to your own businessKey Takeaways:Your audience is watching. Keep showing up and making offers.Clear, confident messaging is the difference between content that converts and content that gets ignored.Your Instagram DMs are a goldmine—learn how to nurture relationships without feeling salesy.If you're not seeing the results you want, it's time to refine your strategy.Resources & Links:Hot Reels Waitlist – DM me “HOT” on Instagram or sign up herePrivate Coaching – DM me “APPLY” on Instagram for a free strategy callDM Automation Guide – DM me “LEADS” on Instagram to grab my free guide Metricool for Instagram Analytics Work With Paula:Personal Styling & Business Coaching for Stylists Follow Paula on InstagramCONNECT WITH YOUR HOST, ELIZABETH MARBERRY:WORK WITH ELIZABETH Apply for your FREE Instagram Breakthrough Session with Elizabeth Free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram Follow Elizabeth Marberry on Instagram, TikTok, Facebook Please be sure to rate, review and follow the show on Apple podcasts (or wherever you find your podcasts) so we can get this free value to other people who need it.

You're running a business, serving clients, managing a million things. Who has time to wake up every day scrambling for content ideas? Not you! That's why I'm sharing my exact rinse-and-repeat content system so you can create high-performing Instagram content with less stress and more confidence.This is the final episode of my four-part mini-series on making money with Instagram, and we're bringing it all together. If you're tired of feeling overwhelmed by content creation, this episode is your game plan.What You'll Learn in This Episode:[00:00] The BIGGEST mistake business owners make with content creation (and how to fix it!) [02:55] Why you need a rinse-and-repeat content system (hint: it's a game changer for consistency!) [05:45] Step 1: How to build a content bank so you never run out of ideas [10:02] Step 2: The secret to batch-creating content—even when you're busy [15:14] Step 3: Why repurposing content is the key to faster growth [18:00] Pro Tip: How to stay consistent even when you're not in the mood to create [22:13] Your next steps—turn this into a system that works for YOU!Key Takeaways:Content creation doesn't have to be stressful! Having a plan in place frees up your time and energy.Batching content is a time-saver. Set aside high-energy days for filming and use another day for editing and scheduling.Repurpose what's working. The best marketers don't say 100 different things—they say the same thing 100 different ways.Consistency beats perfection. A solid content system will help you stay visible and attract your ideal clients without the overwhelm.Resources & Mentions:Part One: The Organic Instagram Strategy That Made Me Thousands (Without a Single Email!)Part Two: 5 Proven Instagram Content Types That Bring in Hot LeadsPart Three: Selling in the DMs – How to Start, Automate & Convert Conversations into ClientsHot Reels Waitlist – DM me “HOT” on Instagram or sign up herePrivate Coaching – DM me “APPLY” on Instagram for a free strategy callDM Automation Guide – DM me “LEADS” on Instagram to grab my free guide Metricool for Instagram Analytics CONNECT WITH YOUR HOST, ELIZABETH MARBERRY:WORK WITH ELIZABETH Apply for your FREE Instagram Breakthrough Session with Elizabeth Free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram Follow Elizabeth Marberry on Instagram, TikTok, Facebook Please be sure to rate, review and follow the show on Apple podcasts (or wherever you find your podcasts) so we can get this free value to other people who need it.

Welcome to part three of our four-part series on making more money with Instagram! Last week, we covered the five types of content that attract your dream clients and get them talking. And today? We're diving into the most powerful sales tool on Instagram - your DMs.If you're not actively having conversations in your inbox, you're leaving money on the table. When done right, it's about creating real connections, serving your audience, and making it easy for the right people to say YES.I'm sharing my exact DM automation strategy, how I guide casual convos into confident sales, and a game-changing Instagram hack that will boost your visibility overnight. Ready to turn your DMs into a 24/7 lead generator? Tune in!What You'll Learn in This Episode:[00:00] The secret to using Instagram DMs as a powerful sales tool[03:53] Engagement vs. sales—why conversations drive conversions[04:49] A hidden Instagram algorithm hack that boosts your visibility[05:43] How I use DM automation to streamline leads & sales[06:39] Why "Click the Link in Bio" no longer works (and what to do instead)[09:26] DM automation in action—examples for different business types[12:12] Using DMs to build your email list and nurture future buyers[14:03] Selling in the DMs without being salesy—my simple 4-step process[20:16] The #1 mistake people make in DM sales (and how to avoid it)[21:43] How Hot Reels helps you create content that attracts & converts[23:30] Want high-ticket sales from Instagram? Private coaching detailsKey Takeaways:Conversations = Conversions—Engagement alone won't grow your business. You need real conversations happening in your inbox.DM Automation Saves Time—Set up keyword-based auto-replies to instantly share links, freebies, and applications.Make It Easy for Buyers—Stop sending people to your link in bio! Instead, guide them into your DMs for a seamless next step.Selling = Service—When done right, selling in the DMs feels natural, not pushy. Lead with connection, clarity, and confidence.Resources & Links Mentioned:DM Me "LEADS" on Instagram to grab my FREE DM Automation GuideGet on the Hot Reels Waitlist to create content that attracts & convertsWant private coaching? DM Me "APPLY" for a complimentary business strategy sessionCheck Out Duality Coffee (Fresh-roasted, premium coffee delivered to your door!)CONNECT WITH YOUR HOST, ELIZABETH MARBERRY:WORK WITH ELIZABETH Apply for your FREE Instagram Breakthrough Session with Elizabeth Free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram Follow Elizabeth Marberry on Instagram, TikTok, Facebook Please be sure to rate, review and follow the show on Apple podcasts (or wherever you find your podcasts) so we can get this free value to other people who need it.

 Welcome to part two of our four-part series on making more money on Instagram using organic content! If you're tired of posting and hearing crickets, this episode is for you. I'm breaking down five content types that are working right now to attract high-value followers AKA, people who actually want what you sell. Plus, I'll share how to create content in a way that feels aligned with your brand (not forced) and fits seamlessly into your schedule. What You'll Learn in This Episode:[00:00] The Instagram Content That Attracts Ready-to-Buy Clients – What's working in 2025 [02:08] The Long Game of Organic Marketing – How to build an audience that actually converts [05:53] The Three Jobs of Every Post – Attract, nurture, and convert [07:15] Content Type #1: B-Roll with Trending Audio – How short, scroll-stopping clips bring in new followers [10:35] Content Type #2: Viral Trends – How to leverage popular formats while staying authentic [16:14] Content Type #3: Memes – Why they're crushing it right now (and how to use them in your niche) [18:31] Content Type #4: Direct-to-Camera Reels – How showing your face builds trust and sales [19:57] Content Type #5: Carousels with Trending Audio – Why Instagram is pushing this HARD in 2025[22:21] The #1 Content Mistake Business Owners Make – And how to avoid it [24:11] How to Streamline Your Content Strategy – My favorite way to make this EASYKey Takeaways:Content that converts = content that connects. It's not just about posting more—it's about posting the right kind of content that attracts high-value followers. Instagram's algorithm favors engagement. Use trending audio, memes, and direct-to-camera reels to boost visibility and reach.Carousels are NOT dead! Add trending audio to get them pushed into the Reels feed. Consistency + alignment = success. You don't need to post every day—just show up in a way that works for you and your brand.Resources Mentioned:If you're ready to turn your Instagram into a lead-generating machine, I've got two ways to support you:Hot Reels: My 12-month Instagram content lab to help you master content creation and show up consistently without the stress. DM me “HOT” on Instagram to get on the waitlist or visit elizabethmarberry.com/hotPrivate Coaching: Need a deeper, customized strategy? Apply for a complimentary Instagram Breakthrough Call at elizabethmarberry.com/applicationCONNECT WITH YOUR HOST, ELIZABETH MARBERRY:WORK WITH ELIZABETH Apply for your FREE Instagram Breakthrough Session with Elizabeth Free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram Follow Elizabeth Marberry on Instagram, TikTok, Facebook Please be sure to rate, review and follow the show on Apple podcasts (or wherever you find your podcasts) so we can get this free value to other people who need it.

This episode starts a powerful four-part series on making more money on Instagram with your organic content. No paid ads required!If you've ever felt stuck, uninspired, or overwhelmed by Instagram marketing, this is for you. I'm pulling back the curtain on my Organic Content Funnel, the exact strategy I use to consistently attract clients and keep my business thriving—without being glued to my phone 24/7.You'll walk away from this episode with a simple, clear roadmap to transform your content strategy and start getting seen and paid for your soul-led work. What You'll Learn in This Episode:[00:00] The #1 Instagram Myth Busted – Why your follower count is NOT the reason you're not making sales.[02:24] My Client's Success Story – How one coach landed her first $1,100 sale with just 112 followers. [05:38] My Own Business Breakthrough – How I sold out my private coaching spots without sending a single email. [07:34] The Long Game Mindset – Why Instagram isn't an overnight success game— and what to do instead. [09:57] The Organic Content Funnel Explained – The 3 stages every Instagram post should follow.[12:45] Attracting Your Ideal Clients – The secret to scroll-stopping content that draws in ready-to-buy customers. [15:30] The Nurture Phase – How to build trust, credibility, and engagement so people WANT to buy from you. [17:23] How to Convert Followers into Buyers – The missing link most business owners overlook. [20:13] The Biggest Selling Mistake – Are you making this one major Instagram sales mistake? [26:24] 3 Types of Content That Sell for You – What to post this week to start attracting paying clients.Key Takeaways:Your follower count does NOT determine your sales. A strategic content funnel is what drives revenue. Instagram is a long game. If you're giving up after a month, you're missing the magic of consistency. Engagement ≠ Sales. Without a clear content funnel, you're just entertaining—not converting. Your content should do the heavy lifting for you. Focus on attracting, nurturing, and converting with every post.Your Next Steps:Want to map out your own Organic Content Funnel? Apply for a free Instagram Breakthrough Call with me!DM me the word "APPLY" on Instagram (@ElizabethMarberry) and my robot assistant will send over an application.Coming Next Week: I'm breaking down the exact types of content that attract ready-to-buy clients. Make sure you're subscribed so you don't miss it!Enjoyed this episode? Leave a review, share it with a business bestie, and let's strut it together next week!CONNECT WITH YOUR HOST, ELIZABETH MARBERRY:WORK WITH ELIZABETH Apply for your FREE Instagram Breakthrough Session with Elizabeth Free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram Follow Elizabeth Marberry on Instagram, TikTok, Facebook Please be sure to rate, review and follow the show on Apple podcasts (or wherever you find your podcasts) so we can get this free value to other people who need it.

AI isn't the future - it's happening right now, and it's reshaping how we create, engage, and grow on Instagram. In this episode, I'm joined by Juan Galán, founder of AI Creator Academy, to discuss how AI can help you create content faster, automate engagement, and convert followers into customers.Juan has built multiple Instagram accounts into the tens of thousands using AI, and today, he's sharing exactly how you can work smarter, not harder in 2025.What You'll Learn in This Episode:[00:00] Welcome to the AI Revolution – How Instagram marketing is shifting in 2025 [02:34] AI & Content Creation – Why AI-powered content performs better (and how to use it) [05:45] Best AI Tools for Instagram Growth – Juan's go-to platforms for automation & engagement [09:12] The Power of AI in DMs – How to automate outreach without sounding robotic [12:06] Personal Branding & AI – Using AI without losing your unique voice [16:41] How to Build an AI-Assisted Instagram Strategy – Step-by-step guide to implementation [20:18] Overcoming AI Resistance – Why business owners need to embrace AI nowKey Takeaways:AI saves time – Automate content creation and engagement without sacrificing quality Data beats guessing – AI tools provide real-time analytics to refine your Instagram strategy Personalization still wins – AI should enhance, not replace, your voice and authenticity Engagement matters – AI can help you scale responses, but human connection remains keyEpisode Links & Resources Mentioned: Listen to Our First Episode: How to Use AI to Grow 10K Followers in 8 WeeksInstagram Profile Auditor GPT: https://bit.ly/ig-profile-auditor-gptDigital Product Strategist GPT: https://bit.ly/digital-product-strategistTRY Poppy: https://bit.ly/try-poppy - 25% off with code JUANJuan's AI Creator Academy –Join the AcademyUltimate tool to analyze and manage your content: Use MetricoolConnect with Juan:Instagram (AI & Content Creation): @ai.creatoracademy Instagram (Personal & Purpose-Driven Content): @iamjuangalanYouTube: Juan Galan's ChannelCONNECT WITH YOUR HOST, ELIZABETH MARBERRY:WORK WITH ELIZABETH Apply for your FREE Instagram Breakthrough Session with Elizabeth Free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram Follow Elizabeth Marberry on Instagram, TikTok, Facebook Please be sure to rate, review and follow the show on Apple podcasts (or wherever you find your podcasts) so we can get this free value to other people who need it.

This is the final episode of our four-part mini-series on Instagram Marketing Trends for 2025 — and we're ending with a big one: Trust and Transparency. Today, we're talking about why these are essential for growth and how you can use them to build a loyal, engaged audience on Instagram. Plus, I'll walk you through a simple exercise to help you implement these principles in your business. What You'll Learn in This Episode:[00:00] Why Trust & Transparency Matter in 2025 – The shift towards authenticity on Instagram[03:01] The Power of Trust in Marketing – Why customers crave brands they can rely on[05:26] Behind-the-Scenes Content Wins! – How ENDY Mattresses built credibility with transparency[06:48] Social Listening 101 – How responding to your audience boosts engagement[07:18] How to Build a Loyal Instagram Community – The power of showing up as YOU[11:06] Turning Testimonials into Sales Magnets – The power of social proof[12:56] The Consistency Formula – How authenticity + showing up regularly = trust[14:20] My Personal Story on Building Trust – How sharing struggles deepens connections[16:12] Your Homework – Actionable next steps to build trust with your audienceKey Takeaways:Trust is everything—your audience is savvy and can spot inauthenticity from a mile away.Transparency builds credibility—whether it's behind-the-scenes content, real-life struggles, or sharing your process, people connect with what's real.Engagement matters—actively responding to comments, answering questions, and incorporating feedback makes your audience feel valued.Consistency + Authenticity = Trust—showing up regularly and staying true to your voice is the ultimate formula for building loyal followers.EPISODE LINKS:Part 1: Instagram Marketing Trends 2025: How Creative Bravery is Helping Brands Stand Out (Part 1)Part 2: The Instagram Growth Hack No One's Talking About for 2025 (Part 2)Part 3: AI for Instagram: The Future of Content Creation in 2025 (Part 3)Hootsuite Social Trends 2025 ReportFollow Elizabeth Marberry on InstagramApply for a Complimentary Instagram Breakthrough SessionCONNECT WITH YOUR HOST, ELIZABETH MARBERRY:WORK WITH ELIZABETH Apply for your FREE Instagram Breakthrough Session with Elizabeth Free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram Follow Elizabeth Marberry on Instagram, TikTok, Facebook Please be sure to rate, review and follow the show on Apple podcasts (or wherever you find your podcasts) so we can get this free value to other people who need it.

AI is here, and it's revolutionizing how entrepreneurs approach Instagram marketing. In part three of my Instagram Marketing Trends for 2025 series, I'm sharing the tools and strategies that have completely changed how I plan, create, and refine my content. From generating content ideas to streamlining workflows, this episode is packed with actionable tips to help you leverage AI without losing your unique brand voice. Whether you're a busy solopreneur or an entrepreneur ready to scale, this episode will inspire you to embrace AI as your new content BFF.What You'll Learn in This Episode:[00:00] Intro: Why AI is the key to working smarter, not harder, on Instagram in 2025. [01:42] How experimenting with LinkedIn content taught me about persistence and storytelling[06:00] How AI Simplifies Content Creation: Using AI tools for brainstorming, creating scripts, and repurposing content across platforms. [12:20] Practical AI Applications:Automating captions, emails, and social posts.Editing with tools like ChatGPT, Canva Magic Design, and Instagram's "Cut Silences."Planning content calendars and generating viral ideas. [19:12] Favorite AI Tools for Instagram Marketing:Canva's AI-powered features for quick graphic creation.Planoly/Later for smarter scheduling and audience insights.Descript for seamless video editing. [23:40] Start Small with AI: Tips to integrate AI into your workflow without feeling overwhelmed. [29:00] Refining Your Brand Voice: How to use AI to sharpen messaging while staying authentic. [32:45] Experimentation is Everything: Why testing and refining your strategies is crucial for long-term success.EPISODE LINKS:Try Descript for AI-assisted video editingPart 1: Instagram Marketing Trends 2025: How Creative Bravery is Helping Brands Stand Out (Part 1)Part 2: The Instagram Growth Hack No One's Talking About for 2025 (Part 2)Hootsuite Social Trends 2025 ReportFollow Elizabeth Marberry on InstagramApply for a Complimentary Instagram Breakthrough SessionPS: Next week, I'm wrapping up this mini-series with part four: Building Trust and Transparency in Instagram Marketing. Plus, I'll share a sneak peek of how Juan Galan uses AI to grow his audience authentically. Don't mCONNECT WITH YOUR HOST, ELIZABETH MARBERRY:WORK WITH ELIZABETH Apply for your FREE Instagram Breakthrough Session with Elizabeth Free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram Follow Elizabeth Marberry on Instagram, TikTok, Facebook Please be sure to rate, review and follow the show on Apple podcasts (or wherever you find your podcasts) so we can get this free value to other people who need it.

If your Instagram engagement feels stagnant, it's time to flip the script. I'm diving into a strategy that's as simple as it is transformative: outbound engagement. This overlooked approach is about taking the initiative to connect with others, strengthen relationships, and create lasting impressions that convert viewers into loyal followers.I'll show you how a few thoughtful comments can turn casual connections into clients and why being intentional in your interactions is essential to thriving on Instagram in 2025. Plus, I'm giving you actionable tips to seamlessly weave this into your week without turning it into another overwhelming to-do.What You'll Learn in This Episode:[00:00] Welcome to Part Two: Why outbound engagement is the game-changer your Instagram strategy needs.[01:42] Client Success Story: How viral content with optimized profiles leads to follower growth.[04:01] What Is Outbound Engagement?: A step-by-step breakdown of how this works.[06:23] Psychology of Engagement: Why thoughtful interactions build trust and loyalty.[07:44] How the Algorithm Rewards Engagement: Make Instagram work for you.[10:56] Simple Ways to Start: Practical ideas to implement outbound engagement into your routine.[14:13] How to Leave Thoughtful Comments: The exact structure to follow for authentic, impactful interactions.EPISODE LINKS:Part 1: Instagram Marketing Trends 2025: How Creative Bravery is Helping Brands Stand Out (Part 1)Hootsuite Social Trends 2025 ReportFollow Elizabeth Marberry on InstagramApply for a Complimentary Instagram Breakthrough SessionCONNECT WITH YOUR HOST, ELIZABETH MARBERRY:WORK WITH ELIZABETH Apply for your FREE Instagram Breakthrough Session with Elizabeth Free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram Follow Elizabeth Marberry on Instagram, TikTok, Facebook Please be sure to rate, review and follow the show on Apple podcasts (or wherever you find your podcasts) so we can get this free value to other people who need it.

In this episode, I kick off part one of a four-part series on Instagram Marketing Trends for 2025. We dive into Creative Bravery—how moving away from perfectly polished content and leaning into bold, relatable, and real storytelling can help you stand out in 2025. I share real-life examples, actionable tips, and inspiration to help you shake things up in your Instagram strategy this year.What You'll Learn in This Episode:Why Creative Bravery is the key to standing out on Instagram in 2025.Real-life examples of bold content strategies from brands like Ryan Serhant and Hever Castle.Simple tips for loosening your tone, experimenting with formats, and collaborating creatively.Resources & Links Mentioned in This Episode:Follow Elizabeth Marberry on InstagramApply for a Complimentary Instagram Breakthrough SessionHootsuite Social Trends 2025 ReportTikTok What's Next Trends Report 2025Episode Highlights:[00:00] Introduction to the series.[00:50] Addressing the potential TikTok ban and diversifying your strategy.[05:15] Real-life examples of Creative Bravery in action.[12:45] Three actionable tips to embrace Creative Bravery in your content.CONNECT WITH YOUR HOST, ELIZABETH MARBERRY:WORK WITH ELIZABETH Apply for your FREE Instagram Breakthrough Session with Elizabeth Free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram Follow Elizabeth Marberry on Instagram, TikTok, Facebook Please be sure to rate, review and follow the show on Apple podcasts (or wherever you find your podcasts) so we can get this free value to other people who need it.

We're starting the year with a bang, and I'm here to inspire you with a powerful personal story about how an Instagram DM helped me land one of my biggest PR moments yet—being featured in People Magazine! This episode is about dreaming big and making bold moves in your business. I'm breaking down the 3 strategies I swear by to stay consistent, refine my content, and attract the right followers who turn into clients. Whether you're just starting out or ready to scale, this is the energy we're bringing into the new year.What You'll Learn in This Episode:[00:00] Welcome to 2025! Why it's time to go big on social media this year.[02:14] A vulnerable personal story: How slowing down saved me at the end of 2024.[05:25] A step-by-step breakdown of how a People Magazine feature stemmed from an Instagram DM.[13:19] The 3 pillars of Instagram success[19:22] Bold energy for 2025: Permission to be unapologetic, take action, and dream big.Key Takeaways:Consistency is the foundation of Instagram success—stick with it even when it feels slow.Refining your strategy based on data and engagement will help you create content that resonates.Clarity in your messaging attracts the right audience—high-value followers who convert into clients.Dream big, refine as you go, and trust that your efforts are planting seeds for growth.Quote“Your bold vision for your business is totally possible. The key is to show up consistently, refine your approach, and own your brilliance unapologetically.”EPISODE LINKS:How Instagram brought in a dream PR moment: A wedding dance lesson for Olympic gold medalist Lindsey Horan leads to a People Magazine feature.The Wedding Dance Coach That Went Viral On TikTok! | This Morning UK feature with Elizabeth MarberryFollow Wedding Dance Coach on InstagramWant personalized IG support? JOIN HOT REELS: The 12-Month Instagram Content Lab: An intimate, strategy-packed mentorship for established business owners ready to create killer content that stops the scroll, grows your following and attracts your dreamboat clients (even if you have no idea what to post and feel like you're always throwing spaghetti at the wall!)CONNECT WITH YOUR HOST, ELIZABETH MARBERRY:WORK WITH ELIZABETH Free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram Apply for your FREE Instagram Breakthrough Call with Elizabeth Insta-Growth: The 30-Day Private Instagram Mentorship: https://www.elizabethmarberry.com/insta-growth

Reflection is one of our most powerful tools as business owners—it's how we uncover what's working, what isn't, and where we want to go next. In this episode, I'm walking you through a simple but transformative exercise to close out the year with clarity and confidence. Whether riding high on this year's wins or feeling like you're barely holding it together, this practice will help you realign, recharge, and step into 2025 feeling like the visionary entrepreneur you are.  What You'll Learn in This Episode:[00:00] The Power of Reflection: Taking time to reflect is essential for your business growth.[02:20] Three Questions for Clarity: What worked, what didn't, and what you're excited to build in 2025.[03:41] Pareto Principle: How focusing on the 20% that drives 80% of results can supercharge your growth.[08:19] Celebrate Your Wins: Why collecting evidence of your success rewires your brain for positivity.[10:25] Letting Go of What Doesn't Serve You: How shedding old habits and obligations creates space for success.[14:23] Dream Big for 2025: Get clear on your bold vision without worrying about the “how.”Key Takeaways:Reflection is the key to recognizing what's working, and what's not, and aligning with your goals for the future.The 80-20 rule reminds us to focus on what creates the most impact on our business.Celebrating wins, no matter how small, is a practice that keeps you motivated and connected to your goals.Letting go of obligations or habits that no longer serve you is an essential step to growth.Visionary thinking without overcomplicating the “how” allows you to dream big and make meaningful strides.EPISODE LINKS:Want personalized support? JOIN HOT REELS: The 12 Month Instagram Content Lab: An intimate, strategy-packed mentorship for established business owners ready to create killer content that stops the scroll, grows your following and attracts your dreamboat clients (even if you have no idea what to post and feel like you're always throwing spaghetti at the wall!)Special shout-out to my podcast team:My Executive Assistant, KrystanMy Podcast Manager, LinahMy Podcast Coach, CarolineCONNECT WITH YOUR HOST, ELIZABETH MARBERRY:WORK WITH ELIZABETH Free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram Apply for your FREE Instagram Breakthrough Call with Elizabeth Insta-Growth: The 30-Day Private Instagram Mentorship: https://www.elizabethmarberry.com/insta-growth

Feeling that end-of-year burnout creeping in? You're not alone, and I've got your back. In today's episode, I'm serving up two simple but powerful ideas for your Instagram strategy. First, we're diving into Instagram's newest feature, Trial Reels—what they are, how to use them, and why they might just change the way you create content. Then, we're tackling something we all feel this time of year: exhaustion. I'm sharing three quick tips for taking a guilt-free pause, so you can recharge and step into 2025 with clarity and confidence. What You'll Learn in This Episode:[02:14] What are Trial Reels? Instagram's newest tool for testing content on non-followers without posting to your grid.[03:28] How to Use Trial Reels Effectively: Testing hooks, experimenting with content, and deciding if this feature fits your strategy.[06:50] Trial Reels Pros & Cons: Why they can be a creative game-changer and why Elizabeth is still on the fence.[08:24] Avoiding End-of-Year Burnout: Elizabeth shares a personal story of hitting the wall and what she learned from taking a month-long Instagram break.[12:22] Three Tips for a Guilt-Free Pause: Setting boundaries, repurposing content, and making space for reflection.Key Takeaways:Trial Reels Offer Low-Risk Experimentation: Use them to test hooks, storytelling formats, or niche topics without worrying about follower reactions.Rest is Your Superpower: Avoid burnout by setting boundaries and embracing intentional breaks. "Rest is a requirement of your highest-level self."Repurpose & Simplify Content: Share top-performing posts or use trending memes to stay visible with minimal effort.Reflection Breeds Creativity: Take time to celebrate wins, reflect on lessons learned, and reconnect with your creative energy.Quote"Rest is a requirement of your highest-level self. The world won't end if you pause—your creativity will thank you for it."EPISODE LINKS:Get your first month of ManyChat Pro FREE with my exclusive link!Want personalized support? JOIN HOT REELS: The 12 Month Instagram Content Lab: An intimate, strategy-packed mentorship for established business owners ready to create killer content that stops the scroll, grows your following and attracts your dreamboat clients (even if you have no idea what to post and feel like you're always throwing spaghetti at the wall!)CONNECT WITH YOUR HOST, ELIZABETH MARBERRY:WORK WITH ELIZABETH Free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram Apply for your FREE Instagram Breakthrough Call with Elizabeth Insta-Growth: The 30-Day Private Instagram Mentorship: https://www.elizabethmarberry.com/insta-growth

Are you tired of feeling stuck when it comes to selling on Instagram? I'm breaking down a simple, proven process to turn your followers into paying clients—without feeling sleazy or overwhelmed. You'll learn how to create content that resonates, set up DM automation to streamline sales and nurture your audience every step of the way. Let's simplify your sales strategy and get results!What You'll Learn in This Episode:[02:27] The Sales Process You Need: A step-by-step system to turn followers into clients without overwhelm.[08:51] Create Resonating Content: How to deeply connect with your ideal client using the Triple E Formula: educate, entertain, and connect emotionally.[12:52] The Power of CTAs: Why a strong call to action is non-negotiable for driving engagement and conversions.[13:44] DM Automation 101: Simplify sales with keyword-triggered automation that keeps your business running even when you're offline.[17:36] Capturing Leads: Why collecting emails is key to nurturing relationships and ensuring your audience doesn't slip away.[21:09] Real Results with DM Automation: How this tool saves time, boosts engagement, and drives conversions on autopilot.Key Takeaway:Start creating content that serves, resonates, and drives action. When you pair scroll-stopping content with DM automation, you create a seamless, sales-generating machine that works for you around the clock.⏭️ Don't stop now! Catch the other episodes in this series here:41. Reels 101 For Business: Everything You Need to Know to Start Growing Your Brand on Instagram (part 1)42. 7 Viral Instagram Reel Ideas For Your Business (part 2)EPISODE LINKS:Try ManyChat for FREE with my LINKWant personalized support? JOIN HOT REELS: The 12 Month Instagram Content Lab: An intimate, strategy-packed mentorship for established business owners ready to create killer content that stops the scroll, grows your following and attracts your dreamboat clients (even if you have no idea what to post and feel like you're always throwing spaghetti at the wall!)CONNECT WITH YOUR HOST, ELIZABETH MARBERRY:WORK WITH ELIZABETH Free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram Apply for your FREE Instagram Breakthrough Call with Elizabeth Insta-Growth: The 30-Day Private Instagram Mentorship: https://www.elizabethmarberry.com/insta-growth

If your Instagram content isn't capturing your dreamboat client's attention in the first three seconds, it's not just failing—it's invisible. But don't panic! Today, I'm giving you the ultimate tool to change that: viral hooks. These little gems are your secret weapon for stopping the scroll, sparking curiosity, and driving engagement. Get ready, because I'm breaking it all down with actionable ideas you can swipe for your business and start using today!What You'll Learn in This Episode:[01:19] The Attention Economy: Why capturing attention is the most critical skill for thriving in today's noisy social media landscape.[05:07] Viral Hook Formula #1: Three questions you need to ask before you… See how it applies across niches, from wedding florists to coffee lovers.[08:53] Viral Hook Formula #2: This is your sign to… How emotional appeals can drive action and build connection.[10:20] Viral Hook Formula #3: Calling out your audience with engaging questions to spark conversation.[12:13] Viral Hook Formula #4: POV (Point of View) reels that deeply resonate with your ideal client.[13:38] Viral Hook Formula #5: Before and After reels—people love transformations![15:51] Viral Hook Formula #6: Industry trend content and why it positions you as a thought leader.[17:14] Viral Hook Formula #7: I wish more… knew… How specificity and empathy make this hook irresistible.Key Takeaways:Attention is the new currency: You need to captivate your audience immediately.Your content isn't a monologue—it's a conversation. Hooks that invite interaction drive deeper engagement and conversions.Transformational stories and specific, relatable hooks create sharable, binge-worthy content.Quote"If you want new results, you must take new actions. A strong hook isn't just a tactic—it's a connection point between your brand and your ideal audience."⏭️ Don't miss next week's finale of this three-part series: How to Make Sales with Instagram Content!EPISODE LINKS:Want personalized support? JOIN HOT REELS: The 12 Month Instagram Content Lab: An intimate, strategy-packed mentorship for established business owners ready to create killer content that stops the scroll, grows your following and attracts your dreamboat clients (even if you have no idea what to post and feel like you're always throwing spaghetti at the wall!)CONNECT WITH YOUR HOST, ELIZABETH MARBERRY:WORK WITH ELIZABETH Free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram Apply for your FREE Instagram Breakthrough Call with Elizabeth Insta-Growth: The 30-Day Private Instagram Mentorship: https://www.elizabethmarberry.com/insta-growth

If you're not creating Instagram Reels for your business yet, you're leaving money—and clients—on the table. Do you feel Reels might be the secret sauce to growing your business, but you're unsure where to start? This episode is for you! I'm breaking down why Reels should be central to your Instagram marketing strategy and sharing an easy-to-follow method to help you get started today.Plus, you'll hear a real-life story about stepping out of my comfort zone during my biggest speaking engagement to date—and how that ties into your journey as a business owner. Let's dive in and get real about Reels!What You'll Learn in This Episode:[02:30] The Power of Reels: Why Instagram Reels are the most effective content format for reaching new audiences.[06:15] Boosting Brand Visibility: How Reels help you get in front of people who don't yet follow your brand.[08:25] The Triple E Formula: Create educational, entertaining, and emotional content that connects with your ideal audience.[12:15] How the Algorithm Works: Demystifying how Instagram sorts and prioritizes content—and what that means for your Reels strategy.[17:40] Reels vs. Paid Ads: Why organic content can be just as impactful as paid ads.[21:10] Building Confidence on Camera: Overcome your fears and start showing up authentically for your audience.[25:30] Reel Success Stories: A behind-the-scenes look at how my Reels strategy helped grow my business by 84% in a year—without spending a dime on ads.[28:45] Next Steps for You: Simple, actionable tips to start creating scroll-stopping Reels today.⏭️Don't Miss This: Next week, you'll learn the seven viral Reel ideas and formulas you can swipe for your business—so make sure you subscribe to Strut It!EPISODE LINKS:Want personalized support? JOIN HOT REELS: The 12 Month Instagram Content Lab: An intimate, strategy-packed mentorship for established business owners ready to create killer content that stops the scroll, grows your following and attracts your dreamboat clients (even if you have no idea what to post and feel like you're always throwing spaghetti at the wall!)CONNECT WITH YOUR HOST, ELIZABETH MARBERRY:WORK WITH ELIZABETH Free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram Apply for your FREE Instagram Breakthrough Call with Elizabeth Insta-Growth: The 30-Day Private Instagram Mentorship: https://www.elizabethmarberry.com/insta-growth

Are Instagram mistakes silently sabotaging your growth? If you're struggling to drive leads and sales on Instagram, this episode is your wake-up call. I'm breaking down the 10 most common Instagram mistakes I see business owners make (yes, I've made them too). From hashtag blunders to engagement fails, I'm giving you actionable tips to fix these errors fast and start growing your audience with ease.What You'll Learn in This Episode:[06:21] Hashtags Done Right: Why hashtags still matter and how to use them to attract your dream clients.[08:47] Leveraging Instagram Stories: Why ignoring Stories is a missed opportunity and how to make them work for you.[10:13] Repurposing Content: How to save time and boost visibility by reusing top-performing posts.[11:36] Post-and-Ghost? Never: The importance of engaging with your audience after posting to boost connection and visibility.[13:20] Balance is Key: How to mix promotional and value-driven content for maximum impact.[17:07] Quality Matters: Tips for ensuring your images and videos are high-quality and eye-catching.[18:34] Clear Goals, Clear Results: Why every post needs a clear purpose to drive engagement or sales.[19:31] Seamless Sales: How to make it ridiculously easy for people to buy from you using DM automation.[20:58] Done, Not Perfect: Why overthinking kills creativity and how to embrace authenticity.[21:47] The Hook is Everything: How to craft attention-grabbing hooks that stop the scroll in three seconds.Key Takeaways:Embrace your mistakes—they're a chance to learn and grow.Focus on hooks that grab attention fast—spend 80% of your time perfecting them.Don't overthink—authentic content wins in today's Instagram game.Consistency and quality are non-negotiable for long-term success.Quick Tip:DM me the word "chat" on Instagram to see DM automation in action and grab a free trial of MiniChat, the tool I rely on for automated responses that convert!Links mentioned in this episode:Try ManyChat for FREE with my LINKApply for a complimentary IG breakthrough call! - or DM me the word APPLY on Instagram and you'll get the link.CONNECT WITH YOUR HOST, ELIZABETH MARBERRY:WORK WITH ELIZABETH Free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram Apply for your FREE Instagram Breakthrough Call with Elizabeth Insta-Growth: The 30-Day Private Instagram Mentorship: https://www.elizabethmarberry.com/insta-growth

Are Instagram mistakes silently sabotaging your growth? If you're struggling to drive leads and sales on Instagram, this episode is your wake-up call. I'm breaking down the 10 most common Instagram mistakes I see business owners make (yes, I've made them too). From hashtag blunders to engagement fails, I'm giving you actionable tips to fix these errors fast and start growing your audience with ease. What You'll Learn in This Episode:[06:21] Hashtags Done Right: Why hashtags still matter and how to use them to attract your dream clients.[08:47] Leveraging Instagram Stories: Why ignoring Stories is a missed opportunity and how to make them work for you.[10:13] Repurposing Content: How to save time and boost visibility by reusing top-performing posts.[11:36] Post-and-Ghost? Never: The importance of engaging with your audience after posting to boost connection and visibility.[13:20] Balance is Key: How to mix promotional and value-driven content for maximum impact.[17:07] Quality Matters: Tips for ensuring your images and videos are high-quality and eye-catching.[18:34] Clear Goals, Clear Results: Why every post needs a clear purpose to drive engagement or sales.[19:31] Seamless Sales: How to make it ridiculously easy for people to buy from you using DM automation.[20:58] Done, Not Perfect: Why overthinking kills creativity and how to embrace authenticity.[21:47] The Hook is Everything: How to craft attention-grabbing hooks that stop the scroll in just three seconds.EPISODE LINKS:Try ManyChat for FREE with my LINKFeeling stuck? I have two spots left in my private mentorship program this quarter. If you're ready to refine your Instagram strategy, boost your content, and start converting followers into customers, apply for a complimentary Instagram breakthrough call here.JOIN HOT REELS: The 12 Month Instagram Content LabAn intimate, strategy-packed mentorship for established business owners ready to create killer content that stops the scroll, grows your following and attracts your dreamboat clients (even if you have no idea what to post and feel like you're always throwing spaghetti at the wall!)CONNECT WITH YOUR HOST, ELIZABETH MARBERRY:WORK WITH ELIZABETH Free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram Apply for your FREE Instagram Breakthrough Call with Elizabeth Insta-Growth: The 30-Day Private Instagram Mentorship: https://www.elizabethmarberry.com/insta-growth

Are you frustrated by low Instagram story views? Wondering how to make the most of your stories to boost engagement and drive results? You're in the right place. I'm sharing a game-changing strategy that can multiply your Instagram story views by 10x—yes, really! Whether you're gearing up for holiday promotions or simply want to build deeper connections with your audience, this tip will transform how you use stories.What You'll Learn in This Episode:[00:00] The Power of Instagram Stories: Why stories are your secret weapon for building relationships with your most loyal followers.[04:15] Why Letting Your Stories Go Blank Works: A simple trick to reset Instagram's algorithm and get more people viewing your content.[07:22] Step-by-Step Strategy to 10x Story Views: Practical steps for implementing this strategy, including tips on timing and using DM automation.[11:38] Stories vs. Reels: How stories nurture your audience while reels bring in new followers.[14:20] Algorithm Insights: What Instagram looks for when prioritizing whose stories to show and how you can leverage this for growth.[17:35] Real-Life Results: Examples of how this strategy brought new leads to my email list and skyrocketed engagement.Key Takeaways:Pause to Reset: Let your stories go blank for 24-48 hours. This resets Instagram's algorithm and ensures your next story gets more visibility.Start Strong: Post one engaging story after the pause with a clear hook and a keyword-based call-to-action (CTA).DM Automation for Engagement: Use tools like ManyChat to boost interaction and drive traffic to your lead magnets or offers.Build Connections: Stories are about nurturing your audience—share behind-the-scenes content and let your followers feel like they're part of your inner circle.EPISODE LINKS:Try ManyChat for FREE with my LINKFeeling stuck? I have two spots left in my private mentorship program this quarter. If you're ready to refine your Instagram strategy, boost your content, and start converting followers into customers, apply for a complimentary Instagram breakthrough call here.CONNECT WITH YOUR HOST, ELIZABETH MARBERRY:WORK WITH ELIZABETH Free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram Apply for your FREE Instagram Breakthrough Call with Elizabeth Insta-Growth: The 30-Day Private Instagram Mentorship: https://www.elizabethmarberry.com/insta-growth

Struggling to turn your holiday promotions into actual sales on Instagram? If Black Friday, Cyber Monday, or Small Business Saturday feels like a scramble every year, this episode will help you set up an effective, stress-free strategy that drives real results. I'll show you how to engage your audience, leverage Instagram's latest tools, and automate for sales success—all without overwhelming yourself. Ready to make this holiday season your best one yet? Let's dive in!What You'll Learn in This Episode:The Power of DM Automation (05:04): Why “link in bio” prompts aren't enough in 2024 and how to set up keyword-triggered messages to direct followers instantly to your offers, like a little sales assistant on autopilot.Setting Up Your Black Friday Strategy (08:49): From using countdowns in Stories to building urgency and driving engagement with carousels and Reels, I'll share a strategy to make your offers pop in a crowded holiday feed.Crafting Irresistible CTAs (14:02): I'll guide you on creating memorable and clear calls-to-action that your followers can easily act on without hunting through your profile.Using Lead Magnets as Holiday Gifts (18:35): Not offering a sale? Discover how to use Black Friday to build your email list with irresistible freebies that position you as an expert, nurture your audience, and set the stage for future conversions.Key Takeaways:Simplify the Buying Process: With DM automation, make it as easy as possible for followers to engage and convert with your promo offers.Lean into Carousels & Stories for Engagement: Use carousel posts, music, and countdowns to create anticipation and urgency.Elevate Your CTA Game: Bold, specific, and easy-to-use CTAs make all the difference in capturing attention and encouraging action.Think Long-Term with Lead Magnets: Even if you're not selling this holiday season, freebies can be a powerful way to build your list and grow engagement.EPISODE LINKS:Try ManyChat for FREE with my LINKFeeling stuck? I have two spots left in my private mentorship program this quarter. If you're ready to refine your Instagram strategy, boost your content, and start converting followers into customers, apply for a complimentary Instagram breakthrough call here.CONNECT WITH YOUR HOST, ELIZABETH MARBERRY:WORK WITH ELIZABETH Free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram Apply for your FREE Instagram Breakthrough Call with Elizabeth Insta-Growth: The 30-Day Private Instagram Mentorship: https://www.elizabethmarberry.com/insta-growth

Have you ever felt like your brand's missing something—but you can't put your finger on what it is? Maybe you've got the logo, the colors, the website, but you're still not standing out the way you'd hoped. Today, I'm excited to welcome Belle Rape, a branding expert with over two decades of experience, who helps entrepreneurs go beyond the surface of branding to create a truly magnetic identity.What You'll Learn in This Episode:[00:00] The Power of Personal Branding:Belle shares insights into branding as the foundation of a business, from understanding your mission to defining your audience, rather than just focusing on visuals like logos or fonts.[02:17] Avoiding the Common Branding Trap:Why so many entrepreneurs get stuck on trendy visuals and overlook the importance of building a solid brand identity first.[04:00] Making Your Product or Service Stand Out:Belle reminds us that it's your personality and unique perspective that attract people to your brand, not necessarily the product or service alone.[08:25] Key to Authenticity on Instagram:We discuss why it's essential to show up as your true self on social media, and how it helps attract your ideal audience.[10:05] Leveraging AI in Marketing:Belle shares her experience using AI for efficiency and why keeping up with AI trends is essential for staying competitive.[17:32] Building Confidence in Your Appearance (The ABCs of Branding):Belle's simple but powerful approach to branding—appearance, behavior, and communication—and how each plays a crucial role in showing up confidently in your business.[24:00] Entrepreneurial Style Tips:Practical advice for entrepreneurs who may be hesitant to invest in a stylist, and the power of creating a wardrobe that reflects your brand.[29:10] Staying True to Yourself in a Trend-Obsessed World:Belle shares her tips on how to avoid the pressure of trends and stay grounded in your personal brand vision.EPISODE LINKS:Find links to Belle's work below.Website: https://www.blueprintbybelle.com/Facebook: https://www.facebook.com/belle.darden/Instagram: https://www.instagram.com/bellerape/FREEBIE: 3 Wardrobe Essentials Signature Service: Brand Social SessionCONNECT WITH YOUR HOST, ELIZABETH MARBERRY:WORK WITH ELIZABETH Insta-Growth: The 30-Day Private Instagram Mentorship: https://www.elizabethmarberry.com/insta-growth

Carousels have always been a valuable way to engage followers, but with Instagram's latest update, they're an even bigger opportunity to reach new audiences. Plus, this format gives you the chance to be more creative and tell a story in a single post, making it a powerful tool in your Instagram strategy.What You'll Learn in This Episode:[01:29] New Instagram Update: Carousels can now appear in the Reels tab when you add music, meaning more opportunities to get discovered by new audiences. I'll explain why this matters and how to make the most of it. [04:33] Why Carousels Work: Carousels give you multiple chances to engage your audience because they allow for multiple slides in a single post, which can be shown repeatedly in a user's feed if they don't swipe through all slides the first time. [05:54] Pro Tips for Carousel Content: How to create attention-grabbing slides, including the importance of using a strong hook on the first slide and adding text within the Instagram app to keep your content relevant and engaging. [07:15] How to Use Instagram's New Features: From adding trending audio to carousels for better reach to leveraging Instagram's new in-app tools for creating carousels quickly.Key Takeaways:Hook Them in 3 Seconds: Just like reels, the first slide of your carousel needs to grab attention fast! Leverage Trending Audio: Adding music to your carousel posts makes them more engaging and increases the chances of getting featured on the Reels tab, expanding your reach. Experiment with In-App Carousel Tools: Take advantage of Instagram's new in-app tools to create text-heavy carousels directly within the app.Feeling stuck? I have two spots left in my private mentorship program this quarter. If you're ready to refine your Instagram strategy, boost your content, and start converting followers into customers, apply for a complimentary Instagram breakthrough call here.EPISODE LINKS:The carousel post I mention in this episodeJOIN HOT REELS: The 12 Month Instagram Content Lab - An intimate, strategy-packed mentorship for established business owners ready to create killer content that stops the scroll, grows your following and attracts your dreamboat clients (even if you have no idea what to post and feel like you're always throwing spaghetti at the wall!) CONNECT WITH YOUR HOST, ELIZABETH MARBERRY:WORK WITH ELIZABETH Insta-Growth: The 30-Day Private Instagram Mentorship: https://www.elizabethmarberry.com/insta-growth

Are you drowning in the stress of trying to create Instagram content every single day? I'm breaking down my super simple, no-fluff, 5-step plan to help you map out 14 days of Instagram content in just 30 minutes. Yup, you heard that right—30 minutes!This plan will simplify your entire content creation process so you can stay consistent, engage your audience, and still have time to focus on what matters the most in your business and life.What You'll Learn in This Episode:[00:00] Welcome! Why Instagram content can feel overwhelming—and how we're going to fix that today![03:15] Step 1: Defining your goal for the next 14 days—focus, focus, focus![05:45] Step 2: Understanding your audience's pain points and desires.[07:50] Step 3: Creating content pillars for variety—because nobody wants a feed that feels like a sales pitch 24/7.[12:30] Step 4: Mapping out your 14-day content plan with intention and ease.[17:25] Step 5: Why strong hooks and clear calls-to-action are non-negotiable for engagement.[21:00] Recap: Why repurposing your content is one of your best business strategies.Takeaways You Can Use Right Now:Set one goal for 14 days of content to streamline your efforts.Get to know your audience—what keeps them up at night and how you can be the solution.Use content pillars to create a balanced feed that educates, entertains, and engages.Plan ahead: With a simple structure, your content for 14 days can be mapped out in 30 minutes.Always hook your audience and add a clear call-to-action—they need to know what to do next!Feeling stuck? I have two spots left in my private mentorship program this quarter. If you're ready to refine your Instagram strategy, boost your content, and start converting followers into customers, apply for a complimentary Instagram breakthrough call here.EPISODE LINKS:JOIN HOT REELS: The 12 Month Instagram Content LabAn intimate, strategy-packed mentorship for established business owners ready to create killer content that stops the scroll, grows your following and attracts your dreamboat clients (even if you have no idea what to post and feel like you're always throwing spaghetti at the wall!) If you want to start leveraging Instagram to grow your business, grab my free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram.CONNECT WITH YOUR HOST, ELIZABETH MARBERRY:WORK WITH ELIZABETH Insta-Growth: The 30-Day Private Instagram Mentorship: https://www.elizabethmarberry.com/insta-growth

I'm diving into a question I get asked all the time by business owners trying to grow on Instagram: “When is the best time to post?” But if you're looking for a magic time that guarantees more engagement and followers, you're asking the wrong question.What You'll Learn in This Episode:[08:34] [The Real Deal on Posting Times] – I share insights from the 2024 Metricool study, including global trends on the best times and days to post, and explain why your own data matters more.[12:21] [Content is King] – I dive into why Instagram success hinges on creating valuable content that makes people stop, engage, and share—not just posting at a specific time.[15:03] How to Check Your Best Times to Post] – I walk you through using Instagram's Professional Dashboard to find out when your audience is most active and how to use this data effectively.[17:45] Consistency and Quality Over Time – Learn why it's crucial to post consistently for at least 3-6 months to get reliable data, and why patience is key to building your audience.Feeling stuck? I have two spots left in my private mentorship program this quarter. If you're ready to refine your Instagram strategy, boost your content, and start converting followers into customers, apply for a complimentary Instagram breakthrough call here.EPISODE LINKS:Metricool 2024 Instagram Study: A global study that reveals the best posting times, but remember—this is just a guideline. Personal data always trumps global trends.Instagram Professional Dashboard: Learn how to use this tool to find when your audience is most active.Apply for a complimentary IG breakthrough call! - or DM me the word APPLY on Instagram and you'll get the link.CONNECT WITH YOUR HOST, ELIZABETH MARBERRY:WORK WITH ELIZABETH Insta-Growth: The 30-Day Private Instagram Mentorship: https://www.elizabethmarberry.com/insta-growth

You see 120k combined account followers for my brands on social media. What you did not see is all of the mistakes I made along the way to get there. That's why I put together this super special episode for you where I'm teaching you seven reasons why you're struggling to grow your business on Instagram and how to fix each one.What You'll Learn in This Episode:[04:58] The Balance Between Sales and Value: Why focusing too much on promotional content might be turning your audience off—and how to shift toward value-driven content that actually converts.[06:26] Optimizing Your Instagram Profile: Learn the three key things your Instagram bio needs to clearly communicate within the first 7 seconds to attract the right followers.[08:18] How to Narrow Your Focus: Avoid going too broad with your content. Instead, become an authority in one area and watch your growth take off.[09:41] Creating a Clear Customer Journey: If people want to work with you, do they know how? Learn how to simplify your call-to-action and make it easy for people to take that next step.[10:40] Consistency is Key: Why showing up consistently is non-negotiable if you want to grow your business on Instagram.[12:54] Collaboration Opportunities: Don't go at it alone! Collaborating with others in your niche is one of the most powerful ways to grow your reach and your follower count.[14:43] Avoiding Vanilla Messaging: Craft specific, targeted messaging that speaks directly to your ideal clients and stands out in a crowded marketplace.EPISODE LINKS:Apply for a complimentary IG breakthrough call! - or DM me the word APPLY on Instagram and you'll get the link.JOIN HOT REELS: The 12 Month Instagram Content LabAn intimate, strategy-packed mentorship for established business owners ready to create killer content that stops the scroll, grows your following and attracts your dreamboat clients (even if you have no idea what to post and feel like you're always throwing spaghetti at the wall!)If you want to start leveraging Instagram to grow your business, grab my free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram.CONNECT WITH YOUR HOST, ELIZABETH MARBERRY:WORK WITH ELIZABETH Insta-Growth: The 30-Day Private Instagram Mentorship: https://www.elizabethmarberry.com/insta-growth

Are you struggling to get sales from your Instagram content? It might be because you're focusing too much on promotional content and not enough on attracting your ideal clients! I'm breaking down the key differences between promotional content and attraction content, and why finding the right balance is the secret sauce to growing your audience and landing your dream clients. In this episode, you'll learn:[00:25]  Understanding Promotional Content vs. Attraction Content:Discover why too much promotional content can make your feed look like a spammy sales pitch and turn off potential clients.[04:15]  What is Promotional Content?Promotional content is when you're directly selling your products or services—think Canva slides showcasing your offers or reels listing your products. While this is important, it shouldn't be your main focus.[05:37] What is Attraction Content?Attraction content is all about serving your audience by providing value. It's designed to build trust and establish you as an authority in your niche. Think helpful tips, behind-the-scenes peeks, or solving small problems for your followers.[09:25] Why Attraction Content Works:Learn how shifting your focus from "me, me, me" to "you, you, you" builds a relationship and trust with your audience. When people feel seen and supported, they're more likely to engage with and share your content.3 Steps to Shift from Promotional to Attraction Content:Give Before You Take:[10:50] Start with value-packed content that solves a problem or answers a question for your dream client.Tell Stories, Don't Just Sell Products:[12:39] Share the "why" behind your offers. If you're a jewelry maker, take your followers behind the scenes of your creative process. Create an emotional connection instead of just listing products for sale.Hook Them from the Start:[13:06] You only have a few seconds to capture attention. Focus on compelling hooks in your content that speak directly to your ideal client's pain points or desires. The more specific you are, the better!EPISODE LINKS:Apply for a complimentary IG breakthrough call! - or DM me the word APPLY on Instagram and you'll get the link.JOIN HOT REELS: The 12 Month Instagram Content LabCONNECT WITH YOUR HOST, ELIZABETH MARBERRY:WORK WITH ELIZABETH Insta-Growth: The 30-Day Private Instagram Mentorship: https://www.elizabethmarberry.com/insta-growth

How Would It Feel to Have a Sales Funnel Bringing in Clients on Autopilot?I'm pulling back the curtain on my exact multi-six-figure sales funnel that runs on autopilot. This system ensures that my content works for me 24/7, so I can step away from my business, knowing everything's still in motion. Whether I'm on vacation, at yoga, or just stepping away from the hustle, this system has my back—and now, it's time to set yours up too. In this episode, you'll learn:[02:59] - The Power of Your Voice Inspired by my mom's current struggle with speech, I'm asking you to step out of your comfort zone and speak up. [04:20] - Multi-Six-Figure Funnels: I'll show you how a well-structured funnel can make your content work for you, rather than stretching your energy across platforms.[07:08] - Clients Come from Conversations: Your content should always invite dialogue. Posting on social media? It's not a monologue. Engage your audience, and watch your conversations turn into clients.[09:22] - My Sales Funnel Strategy: At the top of my funnel: Instagram and this podcast. They attract my ideal clients and set the stage for deeper connections. You don't need to be everywhere. Pick the platform that feels most aligned with you![11:28] - The Magic of Lead Magnets: I'm sharing my lead magnets and how they've racked up thousands of downloads. From my free first dance checklist to my Monetize Your IG guide, these freebies work like a charm![14:52] - Nurture and Convert Through Email : Once they're on your  email list, it's time to deepen the relationship. I'll explain how my email welcome sequence builds trust and leads to sales. You need an email list—don't let social media be your only game![16:52] - Turning Subscribers Into Clients: Now that they're on your list, it's time to make the offer! I'll walk you through how I use masterclasses, private sessions, and group programs to bring clients deeper into my funnel.EPISODE LINKS:Apply for a complimentary IG breakthrough call! - or DM me the word APPLY on Instagram and you'll get the link.JOIN HOT REELS: The 12 Month Instagram Content LabAn intimate, strategy-packed mentorship for established business owners ready to create killer content that stops the scroll, grows your following and attracts your dreamboat clients (even if you have no idea what to post and feel like you're always throwing spaghetti at the wall!) CONNECT WITH YOUR HOST, ELIZABETH MARBERRY:WORK WITH ELIZABETH Insta-Growth: The 30-Day Private Instagram Mentorship: https://www.elizabethmarberry.com/insta-growth

Ready to explode your Instagram growth? I'm re-airing one of the most popular episodes from 2022 with the exact strategies that helped me gain 20K followers in just 30 days! Whether you're struggling with engagement or unsure how to stand out, these three powerful keys will transform your approach. The best part? These strategies are timeless and algorithm-proof! In this episode, you'll learn:[04:12] Key 1: Get Crystal Clear on Your NicheNarrowing down your focus is everything. I share how focusing exclusively on dance content helped me establish myself as an expert and led to massive growth. I can't stress enough how important it is to really hone your messaging.[09:34] Key 2: Consistency as an EnergyIt's not just about how often you post; it's about how you show up. I talk about the energy behind consistency—making sure your content feels aligned with you. Posting at least one reel a day worked for me, but finding what feels sustainable for you is key. [15:45] Key 3: Show Up AuthenticallyAuthenticity is what sets you apart in a crowded space. I dive into why it's so important to show your humanness and share your story. This helps you connect with your audience on a deeper level, turning followers into loyal clients.PS: I'm excited to announce that I'm opening up three spots for private mentorship! If you're interested in working with me 1:1, apply for a free Instagram breakthrough session where we'll talk about your business, your goals, and how I can support you in fast-tracking your success.EPISODE LINKS:Apply for a complimentary IG breakthrough call! - or DM me the word APPLY on Instagram and you'll get the link.REELS FOR BUSINESS 3 DAY WORKSHOP REPLAY: If you missed my recent live workshop on creating Instagram Reels, don't worry! You can still get access to the replay. REGISTER HERE AND WE'LL EMAIL YOU THE REPLAY FROM ALL 3 DAYS!, Want to dive deeper into using AI for marketing? Check out my four-part mini-series and my interview with AI coach Juan Galan, one of the most popular episodes to date!CONNECT WITH YOUR HOST, ELIZABETH MARBERRY:WORK WITH ELIZABETH Insta-Growth: The 30-Day Private Instagram Mentorship: https://www.elizabethmarberry.com/insta-growth

I'm diving deep into the mindsets and energetics that are absolutely critical for long-term business success on social media. Sure, strategies and hacks are helpful, but let's face it—what really makes or breaks your business is your mindset. After 14 years in the game, I'm sharing key lessons I wish I had known when I started, and the mindset practices you'll want to implement right now.In this episode, you'll learn:[02:29] Mindset #1: Embrace Experimentation & Testing: Growing a business means being willing to experiment. Even after 14 years, I'm constantly testing things out.[06:19] Avoid Perfectionism: One of the biggest mindset shifts I had to make was letting go of perfectionism. I started to get curious about what was working instead of obsessing over getting it right. Pay attention to your analytics, like on Instagram, and use those insights to refine your approach.[09:33] Mindset #2: Create Your Own Metrics of Success: Success isn't defined by likes and follows. I share how you can set your own metrics for success—metrics that you can actually control. [12:57] Mindset #3: Play the Long Game: Success doesn't happen overnight, and that's okay. I talk about why resilience is crucial and how important it is to stay committed to your goals, even when things don't go your way. [15:35] Stay Consistent: Even When Growth Feels Slow: I get real about my own Instagram journey, where follower growth was painfully slow. But staying consistent was the key to hitting breakthrough moments that attracted my ideal clients.[17:53] Convert Your Current Audience: Instead of always chasing growth, I share why it's essential to focus on converting the audience you already have by refining your messaging and giving them the nudge they need to take action.Episode Links:Apply for a complimentary IG breakthrough call! - or DM me the word APPLY on Instagram and you'll get the link.REELS FOR BUSINESS 3 DAY WORKSHOP REPLAY: If you missed my recent live workshop on creating Instagram Reels, don't worry! REGISTER HERE AND WE'LL EMAIL YOU THE REPLAY FROM ALL 3 DAYS!, Want to dive deeper into using AI for marketing? Check out my four-part mini-series and my interview with AI coach Juan Galan, one of the most popular episodes to date!CONNECT WITH YOUR HOST, ELIZABETH MARBERRY:WORK WITH ELIZABETH Insta-Growth: The 30-Day Private Instagram Mentorship: https://www.elizabethmarberry.com/insta-growth

If you're struggling to create content that converts—whether that's into followers, email subscribers, leads, or sales—it's likely that it's time to do some Target Market Research! Today, I'm sharing the one essential strategy that could be the missing piece in your marketing puzzle, not just for Instagram, but for any platform where you're promoting your business.In this episode, you'll learn:[02:15] - The Importance of Target Market ResearchDiscover why understanding your ideal client inside and out is crucial for creating content that resonates and converts.[05:10] - How to Conduct Target Market ResearchI'll walk you through five simple and effective methods for gathering insights about your audience, including:[06:00] - Interviewing past clients.[08:15] - Leveraging AI tools like ChatGPT.[10:30] - Using Google for common questions and pain points.[12:20] - Reading comments on popular posts.[14:05] - Using tools like Answer the Public.[16:45] - Why This MattersUnderstanding your audience's desires, struggles, and goals allows you to create content that speaks directly to them. This kind of content doesn't just get seen—it gets remembered, shared, and acted upon.[21:45] - Actionable Takeaways[22:00] - Interview 3-5 past clients for insights.[22:30] - Use AI tools like ChatGPT for research.[23:00] - Stay curious—use Google and social media for continuous learning.EPISODE LINKS:REELS FOR BUSINESS 3 DAY WORKSHOP REPLAY: If you missed my recent live workshop on creating Instagram Reels, don't worry! You can still get access to the replay. REGISTER HERE AND WE'LL EMAIL YOU THE REPLAY FROM ALL 3 DAYS!, Want to dive deeper into using AI for marketing? Check out my four-part mini-series and my interview with AI coach Juan Galan, one of the most popular episodes to date!JOIN HOT REELS: The 12 Month Instagram Content LabAn intimate, strategy-packed mentorship for established business owners ready to create killer content that stops the scroll, grows your following and attracts your dreamboat clients (even if you have no idea what to post and feel like you're always throwing spaghetti at the wall!) If you want to start leveraging Instagram to grow your business, CONNECT WITH YOUR HOST, ELIZABETH MARBERRY:WORK WITH ELIZABETH Insta-Growth: The 30-Day Private Instagram Mentorship: https://www.elizabethmarberry.com/insta-growth

If you've ever wondered how to turn your passion into a powerful podcast that not only captures hearts but also drives business growth, you're in for a treat!This week, I'm sitting down with the incredible Caroline Hull, podcasting strategist, manager, and CEO of Wild Home Podcasting. Caroline's journey from shy introvert to confident podcasting pro is nothing short of inspiring, and she's spilling all the secrets on how you can do it too.In this episode, you'll learn:[00:03:43] The power of long form content.[00:04:36] Podcasts for building client connections.[00:08:41] Repurposing content for marketing strategies.[00:12:32] Starting a podcast journey.[00:17:30] Building speaking skills through podcasting.[00:19:13] Podcasting industry evolution.[00:23:27] Importance of podcast strategy.[00:27:34] Finding confidence behind the microphone.[00:29:18] Overcoming self-doubt in content creation.[00:34:20] Podcast content for conversions.[00:38:04] Podcasting for business owners.Episode Links:Grab Your FREE Solo Episode Template: Start recording episodes that are set up to create connections and help you sell on your podcast! Join Caroline's membership STRATEGIZE AND SHINE!Check out the Podcast Launch Accelerator Follow Caroline Hull on InstagramJOIN HOT REELS: The 12 Month Instagram Content LabAn intimate, strategy-packed mentorship for established business owners ready to create killer content that stops the scroll, grows your following and attracts your dreamboat clients (even if you have no idea what to post and feel like you're always throwing spaghetti at the wall!) If you want to start leveraging Instagram to grow your business, grab my free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram.Insta-Growth: The 30 Day Private Instagram Mentorship - SAVE $200 WITH CODE "PODCAST"  https://www.elizabethmarberry.com/insta-growthCONNECT WITH YOUR HOST, ELIZABETH MARBERRY:WORK WITH ELIZABETH Insta-Growth: The 30-Day Private Instagram Mentorship: https://www.elizabethmarberry.com/insta-growth

No matter how good your content is, if your profile isn't optimized, you won't see the conversions, growth, or sales you're aiming for. If you're not seeing the conversions, growth, or sales you're dreaming of, no worries—I'm here to help you turn that around!In this episode, you'll learn:[00:00] The Power of an Optimized Instagram Bio:Discover why a killer bio is your secret weapon for Instagram growth.Learn how to turn those profile visits into followers and clients with a bio that packs a punch![01:07] Five Game-Changing Bio Tweaks:Hide Your Category: Maximize your bio space by hiding the category. I'll show you how to do it in a snap!Craft an Irresistible Top Line: Make it crystal clear what followers will gain by hitting that follow button. Spoiler: My top line promises to help you grow your following, get clients, and boost your brand visibility!Show Off Your Credibility: Add a fun, short positioning statement that highlights your experience and personality. Think of it as your mini resume—without the boring part!Call to Action (CTA) Magic: Whether it's a lead magnet or booking a call, make sure your bio has a strong CTA that gets your audience to take action.SEO Your Username and Name: Use keywords that your ideal clients are searching for. Ditch the fancy jargon and get straight to the point![03:24] Exclusive Offer for My Podcast Fam:Want my eyes on your bio? DM me the word “bio” on Instagram for a FREE 15-minute Instagram breakthrough call. Let's chat about how to make Instagram work for you![06:11] Why Your Bio Matters:If you've got a viral video but your bio doesn't deliver, you might miss out on those new followers. I'll explain how to keep your bio in sync with your content to avoid any disconnects.[09:20] Your Action Steps:Screenshot your bio before and after you make these updates, and tag me in your Instagram story. I can't wait to see your transformation!Don't forget to DM me the word “bio” to get your free profile review.EPISODE LINKS:JOIN HOT REELS: The 12 Month Instagram Content LabAn intimate, strategy-packed mentorship for established business owners ready to create killer content that stops the scroll, grows your following and attracts your dreamboat clients (even if you have no idea what to post and feel like you're always throwing spaghetti at the wall!) CONNECT WITH YOUR HOST, ELIZABETH MARBERRY:WORK WITH ELIZABETH Insta-Growth: The 30-Day Private Instagram Mentorship: https://www.elizabethmarberry.com/insta-growth

If you're a business owner struggling to monetize your Instagram and boost your brand visibility, this episode is for you! I'm sharing five things I wish I had known when I started my Instagram business account. These common mistakes often trip up entrepreneurs, and I'm here to help you avoid them.In this episode, you'll learn:[01:58] Consistency in Content Creation[04:02] The Power of Collaboration on Instagram[05:44] Instagram Growth Hack #1: Target Market Research[08:26] Instagram Growth Hack #2: Narrow Your Focus[09:51] Instagram Growth Hack #3: Customer Journey Clarity[12:13] Instagram Growth Hack #4: Patience in Growth[12:51] Instagram Growth Hack #5: Networking on InstagramEPISODE LINKS:Shoutout to Linah, my incredible podcast manager. Click here if you need a content manager!JOIN HOT REELS: The 12 Month Instagram Content LabAn intimate, strategy-packed mentorship for established business owners ready to create killer content that stops the scroll, grows your following and attracts your dreamboat clients (even if you have no idea what to post and feel like you're always throwing spaghetti at the wall!) If you want to start leveraging Instagram to grow your business, grab my free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram.Insta-Growth: The 30 Day Private Instagram Mentorship - SAVE $200 WITH CODE "PODCAST"  https://www.elizabethmarberry.com/insta-growthGet full show notes and the episode transcript: https://www.elizabethmarberry.com/podcastCONNECT WITH YOUR HOST, ELIZABETH MARBERRY:WORK WITH ELIZABETH Insta-Growth: The 30-Day Private Instagram Mentorship: https://www.elizabethmarberry.com/insta-growth

Have you ever wondered if AI can really make a difference in your business? Juan Galán is an AI coach, content creator, and founder of IG Creator Academy. Juan has amassed over 150k followers on social media, and today, he's sharing how AI tools like ChatGPT can revolutionize the way we create and scale our businesses.In this episode, you'll learn:- [00:01:20] Juan's Journey from corporate marketing to becoming a successful online entrepreneur- [00:05:45] The Power of AI in Marketing- [00:12:10] Breaking Down AI Misconceptions- [00:16:30] Building a Brand with AI- [00:21:15] Practical AI Workflow Tips- [00:27:00] A candid discussion about the importance of resilience in entrepreneurship.EPISODE LINKS:Juan Galen with AI Creator AcademyJOIN HOT REELS: The 12 Month Instagram Content LabAn intimate, strategy-packed mentorship for established business owners ready to create killer content that stops the scroll, grows your following and attracts your dreamboat clients (even if you have no idea what to post and feel like you're always throwing spaghetti at the wall!)If you want to start leveraging Instagram to grow your business, grab my free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram.Insta-Growth: The 30 Day Private Instagram Mentorship - SAVE $200 WITH CODE "PODCAST"  Insta-Growth: The 30 Day Private Instagram Mentorship — Elizabeth MarberryGet full show notes and the episode transcript: https://www.elizabethmarberry.com/podcastCONNECT WITH YOUR HOST, ELIZABETH MARBERRY:WORK WITH ELIZABETH Insta-Growth: The 30-Day Private Instagram Mentorship: https://www.elizabethmarberry.com/insta-growth

If you're still telling people on Instagram to click the link in your bio, today's episode is definitely for you. I'm sharing a game changer that skyrocketed my Instagram engagement, sales, and helped me grow my email list in my sleep. Have you guessed it? It's DM automation. Today, we're diving into ManyChat, how I've been using this tool to boost your Instagram engagement, followers, and grow your business on Instagram.In this episode, you'll learn:[01:18] Why DM Automation Matters[02:12] Link in Bio is Dead[03:39] Higher Conversion Rates with DM Automation[04:42] Eliminating Friction in Marketing[05:36] How DM Automation Works with ManyChat[06:30] Growing Followers with No Extra Content[07:53] Growing Your Email List with ManyChat[10:44] Personal Touch with DM Automation[15:20] AI Assistant in ManyChatEPISODE LINKS:Sign up for ManyChat for FREE here!Want to use AI to build your online business? Work with my AI Coach, Juan Galen, and join the AI Creator AcademyJOIN HOT REELS: The 12 Month Instagram Content LabAn intimate, strategy-packed mentorship for established business owners ready to create killer content that stops the scroll, grows your following and attracts your dreamboat clients (even if you have no idea what to post and feel like you're always throwing spaghetti at the wall!)If you want to start leveraging Instagram to grow your business, grab my free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram.Insta-Growth: The 30 Day Private Instagram Mentorship - SAVE $200 WITH CODE "PODCAST"  Insta-Growth: The 30 Day Private Instagram Mentorship — Elizabeth MarberryGet full show notes and the episode transcript: https://www.elizabethmarberry.com/podcastCONNECT WITH YOUR HOST, ELIZABETH MARBERRY:WORK WITH ELIZABETH Insta-Growth: The 30-Day Private Instagram Mentorship: https://www.elizabethmarberry.com/insta-growth

Are you feeling like your Instagram content isn't quite hitting the mark? Maybe you're cranking out posts but not seeing the engagement or reach you're aiming for? If you're ready to supercharge your Instagram game and attract those dreamboat followers who will convert into paying clients, you're in the right place! Today, I'm sharing three ways I use ChatGPT and AI to work smarter, not harder with my Instagram strategy. Plus, I'm giving you a killer prompt to craft a 30-day content calendar that will take your Instagram presence to the next level.In this episode, you'll learn:[02:15] Why Seeding ChatGPT Matters: Before diving into content creation, it's crucial to seed ChatGPT with specific details about your business. Discover how to provide ChatGPT with the right information to generate tailored and impactful content ideas.[08:40] Three Ways to Use ChatGPT for Instagram Success:[08:50] Repurpose Old Hooks: Learn how to breathe new life into your top-performing Reels by repurposing and refining hooks to create engaging content in various formats.[12:20] Transform Long Captions: Find out how to repurpose your value-packed captions into other formats like emails and Reels to maximize your content's reach and impact.[16:10] Brainstorm Fresh Content Ideas: Use ChatGPT as a brainstorming partner to generate new and innovative content ideas tailored to your niche and audience's needs.[21:00] The Ultimate 30-Day Content Calendar Prompt: I'm sharing a detailed prompt to help you create a 30-day content calendar focused on Instagram Reels. This prompt will guide you in crafting engaging and strategic content that aligns with your brand's pillars and addresses your audience's pain points and desires.EPISODE LINKS:Juan Galen with AI Creator Academy:https://elizabeth8--igcreatoracademy.thrivecart.com/the-ig-ai-ccelerator/JOIN HOT REELS: The 12 Month Instagram Content LabAn intimate, strategy-packed mentorship for established business owners ready to create killer content that stops the scroll, grows your following and attracts your dreamboat clients (even if you have no idea what to post and feel like you're always throwing spaghetti at the wall!) If you want to start leveraging Instagram to grow your business, grab my free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on InstagramCONNECT WITH YOUR HOST, ELIZABETH MARBERRY:WORK WITH ELIZABETH Insta-Growth: The 30-Day Private Instagram Mentorship: https://www.elizabethmarberry.com/insta-growth

Have you ever felt let down by the generic and uninspired responses from AI tools like ChatGPT or Google Gemini?  Your prompts likely need refinement. Part 2 of our AI Marketing Series looks into how the quality of your questions directly influences the AI's answers, giving you practical tips to make your content creation smoother, streamline your workflows, and save you precious time. In this episode, you'll learn:[03:13] What is a Prompt?[05:46] Elements of a Good Prompt[12:23] Effective Prompt Examples[16:11] Tips for Creating Effective ChatGPT Prompts[19:55] Common Challenges[22:48] Using ChatGPT as an AssistantEPISODE LINKS:Juan Galen with AI Creator Academy:https://elizabeth8--igcreatoracademy.thrivecart.com/the-ig-ai-ccelerator/Mark Asquith - https://www.linkedin.com/in/asquithmark/JOIN HOT REELS: The 12 Month Instagram Content LabAn intimate, strategy-packed mentorship for established business owners ready to create killer content that stops the scroll, grows your following and attracts your dreamboat clients (even if you have no idea what to post and feel like you're always throwing spaghetti at the wall!) If you want to start leveraging Instagram to grow your business, grab my free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram.Insta-Growth: The 30 Day Private Instagram Mentorship - SAVE $200 WITH CODE "PODCAST"  https://www.elizabethmarberry.com/insta-growthGet full show notes and the episode transcript: https://www.elizabethmarberry.com/podcastCONNECT WITH YOUR HOST, ELIZABETH MARBERRY:WORK WITH ELIZABETH Insta-Growth: The 30-Day Private Instagram Mentorship: https://www.elizabethmarberry.com/insta-growth

If you've ever wondered how AI and ChatGPT can help you grow your audience, attract ideal customers, and boost your brand's visibility, you're in the right place. Today kicks off part one of our four-part mini-series on AI marketing, where I'll share how you can leverage AI to save time, and energy, and create engaging content that converts.In this episode, you'll learn:[05:00]- Understanding AI and ChatGPT[06:24] What is ChatGPT?[09:36] - Common Misconceptions About AI[16:01] - Why AI is Important for Social Media Marketing[20:13] - Leveraging ChatGPT for Instagram[24:24] - Examples of Big Brands Using AIEPISODE LINKS:Juan Galen with AI Creator Academy:https://elizabeth8--igcreatoracademy.thrivecart.com/the-ig-ai-ccelerator/Mark Asquith - https://www.linkedin.com/in/asquithmark/JOIN HOT REELS: The 12 Month Instagram Content LabAn intimate, strategy-packed mentorship for established business owners ready to create killer content that stops the scroll, grows your following and attracts your dreamboat clients (even if you have no idea what to post and feel like you're always throwing spaghetti at the wall!) If you want to start leveraging Instagram to grow your business, grab my free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram.Insta-Growth: The 30 Day Private Instagram Mentorship - SAVE $200 WITH CODE "PODCAST"  https://www.elizabethmarberry.com/insta-growthGet full show notes and the episode transcript: https://www.elizabethmarberry.com/podcastCONNECT WITH YOUR HOST, ELIZABETH MARBERRY:WORK WITH ELIZABETH Insta-Growth: The 30-Day Private Instagram Mentorship: https://www.elizabethmarberry.com/insta-growth

Today you'll learn some plug-and-play formulas for creating compelling Instagram reels in under five minutes. These 15-second reels are not only fun but also highly effective in boosting your brand's visibility. Each formula includes a step-by-step guide to scripting and creating your reels, ensuring you capture your audience's attention from the very first second.This episode is the final part of our four-part mini-series on Instagram Reels.In this episode, you'll learn…[03:27 - 06:52] Formula 1: Quick TipPurpose: Share a quick tip or hack for a common problemScript Structure:0-3 seconds: Hook with a question or statement4-10 seconds: Demonstrate the tip or hack11-15 seconds: Call to actionExample: Productivity hack for busy entrepreneurs[06:52 - 09:39] Formula 2: Before and After TransformationPurpose: Showcase a before and after scenarioScript Structure:0-3 seconds: Hook with the before scenario4-10 seconds: Transition to the after scenario11-15 seconds: Encouragement or call to actionExample: Improving posture with a studio membership[09:39 - 12:56] Formula 3: Mini StorytellingPurpose: Tell a mini story that leads to your product or serviceScript Structure:0-3 seconds: Hook with a relatable problem4-10 seconds: Introduce the solution11-15 seconds: Outcome or benefit and call to actionExample: Home buying success story[12:56 - 13:24] Final Tips and HomeworkCreate a reel using one of the shared formulasExperiment with different hooks and calls to actionTag me on Instagram (@elizabethmarberry) to share your reelsEPISODE LINKS:JOIN HOT REELS: The 12 Month Instagram Content LabAn intimate, strategy-packed mentorship for established business owners ready to create killer content that stops the scroll, grows your following and attracts your dreamboat clients (even if you have no idea what to post and feel like you're always throwing spaghetti at the wall!) If you want to start leveraging Instagram to grow your business, grab my free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram.Insta-Growth: The 30 Day Private Instagram Mentorship - SAVE $200 WITH CODE "PODCAST"  CONNECT WITH YOUR HOST, ELIZABETH MARBERRY:WORK WITH ELIZABETH Insta-Growth: The 30-Day Private Instagram Mentorship: https://www.elizabethmarberry.com/insta-growth

With over 38 million views and a combined following of 120k+ on Instagram and TikTok, I share my proven strategies to help your Reels achieve similar success. This episode, part three of a four-part mini-series, breaks down the Triple E Formula—Entertainment, Educational, and Emotional content—that drives viral successIn this episode, you'll learn…Triple E Formula for Viral Reels (03:02):Entertainment (03:31):Make people laugh and entertain them. Relatable, humorous content is shareable and has the potential to go viral.Educational (04:52):Provide valuable information or quick tips. Educational content is often saved and shared, increasing engagement.Tips on creating concise and engaging educational content.Emotional (09:13):Inspire and motivate your audience. Content that evokes emotions can connect deeply with viewers and encourage sharing.Combining Elements (10:41):Blend entertainment, education, and emotion in a single Reel for greater impact.Personalization and Authenticity (12:08):Be true to your brand and personality. Create content that feels authentic to you.Test and experiment with different types of content to find what works best for you.Mindset and Growth (13:35):Embrace a growth mindset and be open to change and improvement.Consistent testing and adaptation are key to long-term success on Instagram.EPISODE LINKS:JOIN HOT REELS: The 12 Month Instagram Content LabAn intimate, strategy-packed mentorship for established business owners ready to create killer content that stops the scroll, grows your following and attracts your dreamboat clients (even if you have no idea what to post and feel like you're always throwing spaghetti at the wall!) If you want to start leveraging Instagram to grow your business, grab my free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram.Insta-Growth: The 30 Day Private Instagram Mentorship - SAVE $200 WITH CODE "PODCAST"  https://www.elizabethmarberry.com/insta-growthGet full show notes and the episode transcript: https://www.elizabethmarberry.com/podcastCONNECT WITH YOUR HOST, ELIZABETH MARBERRY:WORK WITH ELIZABETH Insta-Growth: The 30-Day Private Instagram Mentorship: https://www.elizabethmarberry.com/insta-growth