Podcasts about wedding industry

You didn't start your business to stay stuck. If you're ready to finally hit 6 or 7 figures WITHOUT burning out — book a call with our team → https://weddingproceo.com/applicationHow are Tariffs impacting the Wedding Industry?—Wedding pros are getting hit from every angle this year and there is much more than world trade deals to be aware of. In this episode, I sit down with Paige Griffith of The Legal Paige to break down the biggest legal landmines of 2025 (including why your all-inclusive package could land you in serious trouble). If you're a florist, planner, rental company, stationer—or really anyone in the wedding industry—you can't afford to miss this one.The (FREE!)ASSUME Sales Training: 2x your wedding bookings in 30 days—step by step. Thousands of wedding pros have already used it to land more clients immediately! http://weddingproceo.com/freetrainingorgYou can shop all of Paige's contracts and clauses over at The Legal Paige. Use code Brandee10 for extra savings during her Midyear Sale—40% off everything!========================= EPISODE SHOW NOTES BLOG & MORE:https://weddingproceo.com/tariffs-impact-on-profit-margins-2025/=========================Thank you for tuning in to this episode of the Wedding Pro CEO Podcast. If you find these strategies helpful, make sure to share this episode with your fellow wedding pros. And remember, in the world of weddings, it's all about building genuine relationships and showcasing your best work. Until next time, keep shining, CEOs! PLEASE SUPPORT THE PODCAST! LEAVE A REVIEW HERE: https://ratethispodcast.com/swd Have a question you'd like Brandee to answer? Ask here: http://bit.ly/3ZoqPmz=========================FREE TRAINING for Wedding Business Owners Take the Wedding Pro CEO's free GAP assessmentSupport the show

What do Netflix, keynote speaking, and wedding officiating all have in common? In this episode, we're joined by Steve Fredlund—author of Do the Unright Thing: Memoir of a People Pleaser and the officiant featured on Love Is Blind Season 8.Steve shares his unlikely journey from corporate actuary to being hand-picked as an officiant for one of the most talked-about weddings on reality TV. But this episode is about more than a fun Netflix story.We dive into real conversations wedding pros need to hear:

Sheila Marie Vallejo is Founder and Co-owner at Soul Paperie. Soul Paperie Co. is producing handmade papers from abaca fiber typically used in the wedding industry, such as for wedding invitations. Soul Paperie is also a letterpress studio - providing a complete package for paper and stationery enthusiasts in the Philippines and abroad.This episode is recorded live at Coastline 5023 FTBI. Coastline 5023 FTBI is a startup incubator based in University of the Philippines Visayas in Miag-ao, Iloilo.In this episode: | 01:04 Ano ang Soul Paperie? | 02:42 What problem is being solved? | 05:39 What solution is being provided? | 18:20 What are stories behind the startup? | 32:00 What is the vision? | 34:05 How can listeners find more information?SOUL PAPERIE | Facebook: https://www.facebook.com/profile.php?id=100075968016230COASTLINE 5023 FTBI | Facebook: https://facebook.com/coastline5023THIS EPISODE IS CO-PRODUCED BY:SPROUT SOLUTIONS | Website: ⁠⁠⁠https://sprout.ph⁠⁠⁠ | Sprout Payroll Starter: ⁠⁠⁠https://bit.ly/SproutPayrollStarter⁠⁠⁠ | APEIRON | Website: ⁠⁠⁠https://apeirongrp.com |⁠⁠⁠ TWALA |Website: ⁠⁠⁠https://twala.io⁠⁠⁠ | SYMPH Website: ⁠⁠⁠https://symph.co⁠⁠⁠ | SECUNA Website: ⁠⁠⁠https://secuna.io⁠⁠⁠ | MAROON STUDIOS Website: ⁠⁠⁠https://maroonstudios.com⁠⁠⁠ | AIMHI Website: ⁠⁠⁠https://aimhi.ai⁠⁠⁠CHECK OUT OUR PARTNERS | Ask Lex PH Academy: ⁠⁠⁠https://asklexph.com⁠⁠⁠ (5% discount on e-learning courses! Code: ALPHAXSUP) | Founders Launchpad: ⁠⁠⁠https://founderslaunchpad.vc⁠⁠⁠ | GumdropLab: ⁠⁠⁠https://gumdroplab.com⁠⁠⁠ | CloudCFO: ⁠⁠⁠https://cloudcfo.ph⁠⁠⁠ (Free financial assessment, process onboarding, and 6-month QuickBooks subscription! Mention: Start Up Podcast PH) | Cloverly.tech: ⁠⁠⁠https://cloverly.tech |⁠⁠⁠ BuddyBetes: ⁠⁠⁠https://buddybetes.com⁠⁠⁠ | HKB Digital Services: ⁠⁠⁠https://contakt-ph.com⁠⁠⁠ (10% discount on RFID Business Cards! Code: CONTAKTXSUP) | Hyperstacks: ⁠⁠⁠https://hyperstacksinc.com⁠⁠⁠ | OneCFO: ⁠⁠⁠https://onecfoph.co⁠⁠⁠ (10% discount on CFO services! Code: ONECFOXSUP) | UNAWA: ⁠⁠⁠https://unawa.asia⁠⁠⁠ | SkoolTek: ⁠⁠⁠https://skooltek.co⁠⁠⁠ | Better Support: ⁠⁠⁠https://bettersupport.io⁠⁠⁠ (Referral fee for anyone who can bring in new BPO clients!) | Britana: ⁠⁠⁠https://britanaerp.com⁠⁠⁠ | Wunderbrand: ⁠⁠⁠https://wunderbrand.com⁠⁠⁠ | Fail Coach: ⁠⁠⁠https://fail.coach⁠⁠⁠ | Drive Manila: ⁠⁠⁠https://facebook.com/drivemanilaph⁠⁠⁠ | EastPoint Business Outsourcing Services: ⁠⁠⁠https://facebook.com/eastpointoutsourcing⁠⁠⁠ | Doon: ⁠⁠⁠https://doon.ph⁠⁠⁠ | Hier Business Solutions: ⁠⁠⁠https://hierpayroll.com⁠⁠⁠ | DVCode Technologies: ⁠⁠⁠https://dvcode.tech |⁠⁠⁠ Mata Technologies: ⁠⁠⁠https://mata.ph⁠⁠⁠ | LookingFour Buy & Sell Online: ⁠⁠⁠https://lookingfour.com⁠⁠⁠ | NutriCoach: ⁠⁠⁠https://nutricoach.com⁠⁠⁠ | Uplift Code Camp: ⁠⁠⁠https://upliftcodecamp.com⁠⁠⁠ (5% discount on bootcamps and courses! Code: UPLIFTSTARTUPPH) | Digest PH: ⁠⁠⁠https://digest.ph⁠⁠⁠ (10% discount on legal services! Code: DIGESTXSUP)START UP PODCAST PH | YouTube: ⁠⁠⁠https://youtube.com/startuppodcastph⁠⁠⁠ | Spotify: ⁠⁠⁠https://open.spotify.com/show/6BObuPvMfoZzdlJeb1XXVa⁠⁠⁠ | Apple Podcasts: ⁠⁠⁠https://podcasts.apple.com/us/podcast/start-up-podcast/id1576462394⁠⁠⁠ | Facebook: ⁠⁠⁠https://facebook.com/startuppodcastph⁠⁠⁠ | Patreon: ⁠⁠⁠https://patreon.com/StartUpPodcastPH⁠⁠⁠ | Website: ⁠⁠⁠https://phstartup.online⁠⁠⁠Edited by the team at: ⁠⁠⁠https://tasharivera.com

Ask Jac & Ben A Question!Introducing our new segment, We Need To Talk (WNTT). Where Ben & Jac tackle the issues no-one talks about in the Wedding Industry.Ever sat in your car before a wedding, heart racing, convinced you can't possibly deliver what your clients expect—despite years of successful experience? You're not alone.This candid conversation pulls back the curtain on the wedding industry's silent epidemic: anxiety, imposter syndrome, and the crushing self-doubt that plagues even the most accomplished professionals. When Ben shared a raw video about his pre-wedding anxiety after 20+ years and 1000+ weddings, the response was overwhelming. Countless wedding pros admitted they face the same struggles but never felt safe discussing them openly.Timing couldn't be more relevant as the wedding industry faces a significant economic downturn in 2024. After the post-COVID boom years of 2021-2023, many businesses are experiencing dramatic drops in inquiries, smaller wedding budgets, and mounting financial pressure—all factors that intensify professional anxiety. We explore how these external stressors compound the internal battles many creatives already fight.Beyond simply naming the problem, we share practical strategies for managing these moments: education as confidence-building, specific breathing techniques, planning systems, and community support. We also discuss how underlying factors like ADHD, hormonal changes, and other biological realities shape our professional experiences in ways rarely acknowledged in business conversations.The most powerful takeaway? You deserve to be in that room. The couple chose you specifically, above all others. Your anxiety doesn't define your abilities—and understanding that everyone from newcomers to industry veterans experiences these same feelings can be the first step toward healthier relationships with ourselves and our work.Join our community as we continue these essential conversations about the realities of creative entrepreneurship. You're never as alone as your anxiety wants you to believe. Support the show

In this episode of the I Do Wedding Marketing Podcast, I had the pleasure of speaking with Shannon Underwood, Vice President and Conference Director of Wedding MBA—the premier wedding industry conference. Shannon shared insights into how Wedding MBA evolved from a small, family-run event into a massive gathering that attracts over 6,000 wedding professionals annually in Las Vegas.We discussed the meticulous planning behind the conference, including speaker selection, booth curation, and the vibrant energy of the exhibit floor. Shannon also offered valuable advice for first-time attendees on building an effective schedule and networking within the industry.Whether you're considering attending Wedding MBA, aspiring to be a speaker, or simply curious about what makes this event so impactful, this episode is filled with insider knowledge and enthusiasm.Reserve your ticket for Wedding MBA today at www.weddingmba.comFollow Wedding MBA on Instagram! https://www.instagram.com/theweddingmba/Follow the Host, Nina Addeo:Website: https://www.idoweddingmarketing.com/Instagram: https://www.instagram.com/idoweddingmarketing/Email: hello@idoweddingmarketing.com

The (FREE!)ASSUME Sales Training: 2x your wedding bookings in 30 days—step by step. Thousands of wedding pros have already used it to land more clients immediately! http://weddingproceo.com/freetrainingorgThe 2025 Knot Vendor Report just dropped, and lemme tell you—it's got a lot of data. But before you go making big changes to your business, let's break down what's actually useful (and what's just noise). In this episode, I'm sharing my real-time reaction and the biggest takeaways you need to know to scale your wedding biz in 2025.Here is the Knot's Vendor Report: https://shorturl.at/fSSlA 

Feeling overwhelmed by social media? You're not alone. Wedding professionals often struggle to maintain a consistent online presence that actually converts to bookings. Serena Waller, founder of the Dande Agency, joined, CWP Society's COO, Krisy Thomas, for this episode of the Wedding Planner Pro Files podcast to break down the ever-shifting landscape of social media marketing for wedding pros.Serena breaks down the surprising truth about Instagram's algorithm changes, hashtags are out, keywords are in. Google is now crawling Instagram content, fundamentally changing how your posts get discovered. She shares practical strategies for writing captions that align with your images, helping potential clients find you when searching for specific wedding elements. Her yearbook editor approach to caption writing offers a refreshingly simple framework for even the most caption-challenged pros.Beyond posting tactics, we explore the critical relationship between aesthetics and profitability. A pretty feed might catch the eye, but strategic content drives bookings. Serena explains how inconsistency across platforms erodes trust, revealing why your website and social presence must tell the same story about who you are as a professional. Many wedding pros are shocked to discover that their beautiful Instagram account doesn't match their website's messaging, creating confusion for potential clients.Looking toward future trends, Serena emphasizes the continuing importance of authentic video content that doesn't require professional production. She shares insights on balancing personal authenticity with professional expertise—a delicate dance that today's couples expect from their wedding vendors.Whether you're posting daily or struggling to post at all, this episode offers actionable advice for creating a social media presence that works for your business, not against it. Connect with Serena at www.dandeagency.com or follow @dandeagency on Instagram to learn more about her services and the Swell Social Club.www.cwpsociety.com | info@cwpsociety.com | IG: @cwpsociety | FB: @cwpsociety

Tariff whiplash has left everything feeling very, very uncertain. On this week's TLDR, a look at what the future might hold — and whether we're headed for a, gulp, recession. Plus, did the bond markets really get U.S. President Trump to change his course on tariffs? And, Sarah gives us a break from it all with a winding journey through the company fueling the wedding industry.This episode was hosted by Devin Friedman, business reporter Sarah Rieger and former hedgefunder Matthew Karasz, with an appearance by economist Walid Hejazi. Follow us on other platforms, or subscribe to our weekly newsletter: linkin.bio/tldrThe TLDR Podcast is offered by Wealthsimple Media Inc. and is for informational purposes only. The content in the TLDR Podcast is not investment advice, a recommendation to buy or sell assets or securities, and does not represent the views of Wealthsimple Financial Corp or any of its other subsidiaries or affiliates. Wealthsimple Media Inc. does not endorse any third-party views referenced in this content. More information at wealthsimple.com/tldr.

Today I am chatting with Ciara Crossan, Founder of Wedding Pro and Wedding Dates. Each year they release an excellent wedding industry report that I LOVE. In today's episode we dive deep into the stats to see what you should be paying attention to in 2025.Download the 2025 UK wedding pro by wedding dates reportDownload the 2025 Ireland wedding pro by wedding dates reportJoin the Wedding Pro Members LoungeTime Stamps:00:05 - The Importance of Virtual Tours in Wedding Planning00:37 - Introduction to the 2025 Wedding Industry Report11:08 - The Rise of Gen Z and Marketing Strategies21:38 - The Impact of AI on Wedding Planning33:23 - The Rise of Ghosting in Wedding Planning37:37 - Understanding Ghosting in the Wedding IndustryMentioned in this episode:Wedding Pro members loungeFind out more about the wedding pro members lounge: https://go.beccapountney.com/wedpro

Start running your wedding business like a legit business. Head over to https://weddingproceo.com/application and apply to work with us.Think the wedding industry is slowing down? It's actually about to explode… but only if you know how to pivot.Let's talk about why leads feel low, what Gen Z couples really want, and how to scale your wedding biz in 2025 without burning out.This is the thread I'm referring to: https://tinyurl.com/2trctc5eThis is the article I referenced https://www.grandviewresearch.com/industry-analysis/us-wedding-services-market-reportHow to Reach Gen Z Couples in 2025 https://weddingproceo.com/how-to-reach-gen-z-couples-2025/2025 Wedding Industry Trends https://weddingproceo.com/2025-wedding-industry-trends/The Assume Sales Training. 2x your wedding bookings in 30 days—step by step. Thousands of wedding pros have already used it to land more clients immediately! http://weddingproceo.com/freetrainingorg========================= EPISODE SHOW NOTES BLOG & MORE:https://weddingproceo.com/is-wedding-industry-failing-2025/=========================JOIN THE 1%We'll help you scale to your first 6- or 7- figure year. https://www.weddingproceo.com/application=========================Thank you for tuning in to this episode of the Wedding Pro CEO Podcast. If you find these strategies helpful, make sure to share this episode with your fellow wedding pros. And remember, in the world of weddings, it's all about building genuine relationships and showcasing your best work. Until next time, keep shining, CEOs!SUPPORT THE PODCAST! LEAVE A REVIEW HERE: https://ratethispodcast.com/swdHave a question you'd like Brandee to answer? Ask here: http://bit.ly/3ZoqPmz=========================Take the Wedding Pro CEO's free GAP assessmentSupport the show

Hey Weirdos! We love shining a spotlight, here at Work it Weirdo, on people with the most niche, passion-fuelled jobs, and this month's Professional Weirdo is exactly that! Sarah Spreadbury, founder of Wedding Day Dog Nanny, is passionate about making sure your beloved dog enjoys your wedding day just as much as you do! Yes, it's her real job! In this episode we discuss:Niching - no matter how weird or specific!Owning your specific zone of genius and being seen as the go-to in your areaNaming your businessOutsourcing to growScaling and expanding your teamThe challenges of a marketing in the Wedding Industry with an ever-renewing audienceThe impact of Covid on her 2019-launched bizAs well as navigating the challenges of marketing something people may not know existsPlease welcome your dog's new best friend and wedding-day hero, Sarah, to Work it Weirdo!Sarah's Links:Website - https://www.weddingdaydognanny.co.uk/Instagram - https://www.instagram.com/weddingdaydognanny/Facebook - https://www.facebook.com/wddognanny/If you aren't already, please go give us a follow on Instagram, @workitweirdo and please share with your friends! Hosted on Acast. See acast.com/privacy for more information.

n this episode, we're diving into the rapid rise of Will Whiteley—a wedding videographer who went from zero to a fully booked $6K+ brand in just 13 months. Yep, THIRTEEN. From saying “yes” to every opportunity, to refining his client experience, to showing up in a suit and bowtie at every single wedding (even the barn ones), Will is proof that growth doesn't have to take forever.Inside this convo, you'll hear: → The mindset shift that helped him grow faster than most do in 5 years → How your brand positioning impacts your pricing (hint: it's not just about your films) → Why obsessing over your client experience is the real game-changer → The #1 thing you can start doing today to elevate your brand, instantlyIf you've ever thought, “I haven't been around long enough to raise my prices” or “I need to wait until I'm more experienced to go for it” — this one's for you.Because here's the truth: You don't need more time. You need more intention. You need a plan. And you need to start right now.Hit play and get inspired to take action—because the fastest way to build a high-end wedding business is to stop playing small and start acting like the pro you already are.Timestamps00:00 – 05:38 | How to Grow a Wedding Business Fast (Without Waiting Years)05:39 – 10:17 | From Low-Priced to Premium: What Really Drives Growth10:18 – 14:25 | The Business Side Most Creatives Overlook14:26 – 20:53 | Branding, Perception, and Standing Out in the Industry20:54 – 26:03 | Elevating the Client and Vendor Experience26:04 – 33:44 | Scaling Back to Scale Up: Booking Less, Earning More33:45 – End | The Value of Coaching and Taking Fast ActionNEW TRAINING: The Luxury Wedding Playbook - Learn how to attract luxury clients (without chasing them) https://thelevelupco.com/playbook

Too many wedding pros spend their time trying to fake it till they make it. Not only is it a slow way to success, it's stressful - what if “they” find out?One problem - and I mean only one of the many many many problems with “winging it” as a business owner - is that you end up guessing your way through important situations. How do you raise your prices?When and how do you rebrand?When and how do you talk about pricing?What's your social media strategy?And where do you focus your limited energy when pulled in so many different directions?Today, I talk about how the collective wisdom of the wedding industry often points you in the wrong direction on these important topics.Stay tuned as I bust these myths you've probably heard.

In this podcast episode, Alora addresses common concerns about pricing for wedding photographers, including the fear of entering the 'pricing dead zone.' 00:00 Introduction and Episode Overview00:48 Understanding the Pricing Dead Zone04:30 Affordable and Average Pricing Tiers07:01 Mid Luxury Pricing Insights09:25 Luxury Pricing Strategies13:28 Final Thoughts  --*Wanna be the first to see the Rebrand Reveal before anyone else?

This is a YouTube video as well that you can watch here:  https://youtu.be/X98tS55guf0Two other episodes you might want to check out:How to BECOME a Wedding PlannerBTS: Join Jamie on a Real Sales Call | Wedding Planning Business TipsShare your thoughts on this episode over on Instagram!  What do you think?!  Take a screenshot and tag @wolferandco so we can hear from you!Join the amazing discussions over in the Wedding Pros Facebook Group.  This is a group for aspiring, new, and experienced wedding planners and wedding vendor professionals!Jamie would love to help you get started with your wedding planning business or optimize the one you have already started.  If you'd like personal guidance from Jamie, access to her community of VIP wedding professionals, and the opportunity to be listed on her preferred wedding planner listing that is shared with thousands of engaged couples every month, consider joining The Union Mastermind. You can find out more about that program HERE.Our Favorite Wedding Business Resources:Generation Tux - join their Partner Program and start earning affiliate money recommending a reputable suit vendor to your clients!Timeline Genius - create detailed timelines for your events (automated text messages, emails, and more!)Legally Set - Get all your legal contract templates you need; use code “UNION” for 20% OFFHoneybook - keep all your clients organized; use code “UNION” to get the current deal Jamie locked in for ya!P.S. - The links above may use affiliate platforms where commission may be earned based on clicks and/or purchases, and I would love it if you used them! It won't cost you anything extra, but affiliate links are RAD because they help creators like me to fund the free content we provide.

In this exciting and insightful episode of WedFM India, we sit down with the incredibly talented duo Hari and Sukhmani – the dynamic artists redefining Punjabi folk music by blending it seamlessly with electronic beats. Known for their soulful renditions and magnetic performances, Hari and Sukhmani have carved a niche for themselves by keeping the essence of folk music alive while giving it a modern twist. What's Inside This Episode?Join us as we explore their journey, starting from how they met to how they struck a perfect balance between their diverse musical styles. We dive into some interesting topics, including: - Do people mistake them for a couple? - Have they ever considered pursuing solo careers? - Sukhmani's take on her unique voice and how Hari complements it. - Why they chose Punjabi folk and their take on maintaining its authenticity. - Challenges they faced while introducing this genre and keeping their audience engaged. - Their views on signing contracts for wedding performances and insights on managing client expectations. Exclusive Behind-the-Scenes! We also get a sneak peek into their creative process, from drawing inspiration for their stunning music video looks to staying in sync with their unique dressing styles. Plus, they share their thoughts on: - The importance of Instagram for artists. - Musicians turning into content creators. - How they take care of their mental health amidst the hustle. Rapid Fire & Fun Moments Don't miss the fun rapid-fire round where they reveal some unexpected facts about themselves and share their take on celebrity weddings, contract negotiations, and their advice for aspiring artists. Why You Should Watch This Episode ? If you love music that blends tradition with innovation or are curious about the behind-the-scenes dynamics of live performances at weddings, this episode is packed with valuable insights, fun anecdotes, and heartwarming moments. Connect with WedFm India - ( / wedfminida )Connect With Shanaya Arora - ( / Shanayaaroraa )Connect with Hari & Sukhmani - ( /harisukhmani )Drop a Comment Below! What's your favorite Hari & Sukhmani track? And which part of the episode did you enjoy the most? Let us know! Don't Forget to Like, Share, and Subscribe for More Inspiring Conversations from the Wedding Industry!

In this week's episode, we take a look at the pros and cons of creating a series bible, and how it can potentially help when writing a book. This week's coupon code will get you 25% off the ebooks of the GHOST NIGHT series at my Payhip store: GHOSTNIGHT25 The coupon code is valid through March 29th, 2025. So if you need a new book to read for spring, we've got you covered! TRANSCRIPT 00:00:00 Introduction and Writing Updates   Hello, everyone. Welcome to Episode 243 of The Pulp Writer Show. My name is Jonathan Moeller. Today is March 14th, 2025, and today we are looking at writing series bibles. Before we get into that, let us start with Coupon of the Week. This week's coupon code will get you 25% off the ebooks of the Ghost Night Series at my Payhip store. That coupon code is GHOSTNIGHT25. The coupon code and the links will be available in the show notes. This coupon code is valid through March 29th, 2025. So if you need a new book to read for spring, we've got you covered.   Now let's have some updates on my current writing and audiobook projects. I'm pleased to report that Ghost in the Assembly, the fourth book in the Ghost Armor series, is now out. You can get it at Amazon, Barnes Noble, Kobo, Google Play, Apple Books, Smashwords, and my Payhip store. It has been selling well and been received well, so thank you all for that.   Now that Ghost in the Assembly is out, my next project is Shield of Battle, the fifth book in The Shield War series, and I am 17,000 words into that and hope to make good progress on it next week.   In audiobook news, Cloak Mage: Omnibus Three (as excellently narrated by Hollis McCarthy) is now available, as is Half-Elven Thief: Omnibus One (which is narrated by Leanne Woodward). You can get both of them for the easy price of one credit. So that is where I'm at with my current writing and publishing projects. Usually at this point, we do Question of the Week, but I ran out of time to do Question of the Week this week.   00:01:32: Main Topic of the Week: Writing Adjacent Activities, Part I: Series Bibles   So now we'll move right on to our main topic. Today, I'm starting a new series about what I call writing adjacent activities. What do I mean by this? I'm talking about tasks that seem like they're part of the writing process, but in reality, belong in a different category. Now these tasks are important, but they can also be a pitfall if you spend too much time on them, don't use them correctly, or you don't make the best use of your time with them.   In this series, we'll focus on a few of these tasks and how they can be beneficial or a hindrance to your writing process, even though they seem like a good use of time and may be advantageous in different scenarios.   In this episode, we'll talk about creating series bibles, an activity that some writers love and others loathe or avoid altogether. We'll explain what series bibles are, how they can help you as a writer, and how to write them effectively without losing time on your actual writing. So to begin with, what is a series bible? This term originates in the world of television production (where they're often called show bibles), where having a document that kept track of characters, details mentioned on the show, and important information was crucial when many people were working on the same show. A series bible was essential for continuity and preventing writers from having to rewatch old episodes to find out, for the example of say, the names of Frasier's mother or Nile's first wife.   The goal of a series bible for books is to be a reference to refer back to important facts and details about your story. They can prevent errors, reusing names, and save time by not having to check things in earlier books while writing. It is also more important to have a good series bible when a group of people are working together than an individual writer.   Examples of things collected in series bibles are character details, locations, plot developments, and information about fictional worlds in the books. They can be incredibly detailed or very simple, depending on what information is tracked within them. Some books obviously will need series bible-ing less than others. For example, a contemporary romance will have less information to keep track of than a science fiction series in a fictional galaxy with its own technology and species because with the contemporary romance, you just need to keep track of the characters and the settings and the settings can be easily reused from the real world, which is quite a bit harder when you're writing a science fiction series with exotic aliens and strange technology.   So why should you make a series bible? Continuity is quite challenging, especially as a series progresses or a writer creates interconnected series like my Frostborn, Sevenfold  Sword, Dragontiarna, Dragonskull, and Shield War series. Do I remember whether an orc named in one chapter of the third Frostborn book survives so I can use him dozens and books in three series later? I don't off the top of my head.   It helps to keep details consistent across books. If, for example, Ridmark carries his staff in his right hand, he shouldn't be switching to his left unless he has a plot reason for doing that. For certain kinds of writers, it can help with planning a series in conjunction with an outline. If you have your characters and location names planned in advance, it's easier than trying to think of them on the spot when writing. Additionally, if you're co-writing a series with one or more other people, this ensures that all the information stays consistent. For most cases, I think writing with another person or a group of people is probably the best reason to create a series bible.   A series bible can also, if you're writing on your own, help you find patterns in your own writing. For example, if you're consistently not describing characters' appearances until the fifth or sixth chapter in each book, that may be something you want to change in future books. Readers tend to like physical descriptions fairly early in the book because it helps them imagine the characters and they might be annoyed if a physical detail that appears late in the book doesn't match what they actually imagined.   So how do you go about making a series bible (if you've decided that you need one)? It doesn't require special software, just a basic word processor file. You can just type the entire thing up in Word or even in Notepad if you want. Some people may use some programs like Scrivener or Hiveword, but for most people, that could be overkill. Some writers make series binders in a physical binder because they prefer to flip back and forth that way instead of using the word processor's search feature. For myself, I would most definitely prefer using the word processor search feature.   Decide before you start the project what categories would be most helpful to you. Remember the more categories you have in the series bible, the longer it will take to create and the more time it will take to maintain, especially as a series goes on. Some potential categories for your series bible include characters, locations, languages, magic systems, and a basic plot summary for each book in the series.   From there, it's as simple as filling in categories with the information. Some people make different documents or pages for each category, while others like all the information to be in one place for easier searching. Some people create the series bibles while outlining.  Some people create them while writing. Others do it after the book is complete. It'll be up to you to decide which one works best for your workflow, but the latter is often seen as the easiest because then you don't have to make changes as you edit the books. So what are the potential pitfalls or time wasting aspects of a series bible? Much like many other writing adjacent tasks, creating a detailed series bible can turn into something that feels like writing progress, but is actually hindering you from meeting your word count goals or actually getting on with finishing the story.   It seems like the people who create series bibles before starting their draft tend to be the writers who have the most trouble actually finishing their drafts. If you're creating a series bible before creating your first draft, you may be spending a lot of time creating superfluous details that won't actually be needed for the book or creating such a volume of detail that writing the draft begins to feel daunting.   You may not need one and might be creating a series bible unnecessarily. For one thing, they're intended for series, so creating one for a standalone book is most likely overkill. If it's a short series, without collaborators, in a contemporary realistic fiction setting, it may not be necessary or maybe only a brief character sheet would be sufficient. Just because some writers say that series bibles are helpful doesn't mean that's a requirement or that your book won't be as good without one.   It's also a good idea to set a goal in advance of what categories you want and how much detail you need. That will help you figure out if you're spending more time on it than is necessary. Creating templates may also help, especially ones that allow for short responses instead of entire sentences or paragraphs. A consistent format may make the information easier to find and/or skim later. This would be something like a Dungeons and Dragons character sheet where you would just have a template where you could list the most pertinent details about the character as an aid to memory, like their age, ethnicity, eye color, hair color, height, brief physical descriptions, and things like that, short details that'd be a useful aid to spurring memory.   And finally, as with so many things in life, it's important to be honest with yourself. Will you actually take the time to maintain this series bible across multiple books, or is the file going to sit forever unfinished in a corner of your hard drive? For many people, series bibles are often like the writing equivalent of a craft project that has started with good intentions but is ultimately left unfinished in a box somewhere.   Since we cited TV series bibles as an example for this, I thought we would quote an example from the series bible for the TV show Lost. Note that the main purpose of this series bible was to get the TV show on air and to get advertisers for it, so the language here is a combination of characters' facts and marketing speak to try and get people interested in the characters. Most series bibles for books use more of a factual approach, but it's still of interest as an example.   Here's the entry for the character of Boone:   “Boone grew up in a world of wealth and privilege provided by a vast commercial empire run by his mother, "The Martha Stewart of the Wedding Industry." Fatherless from a very young age, Boone quickly assumed the role of family patriarch. In one fell swoop, he became the heir apparent and self-appointed guardian of his sister. But Boone has a dark secret - one even Shannon doesn't know. Diagnosed with schizophrenia during adolescence, he has since managed his illness with ongoing therapy and a cocktail of anti-psychotic medications - medications he stopped taking roughly a month before the crash. Ongoing survival crises find Boone at odds with his slipping sanity, leading to an inevitable breaking point which will not only put him at odds with the others, but make him an outright danger.” So you can probably tell from this paragraph that this was written partly to help the writers and partly to help pitch the show. But you can see how this kind of thing could be useful for remembering key details about a character when you're writing the third book in your series and need to look back and refresh your memory about the character's details. You wouldn't need something so detailed or dramatically written, but just enough to capture the key character details so you could refresh your memory.   So what do I do myself in terms of series bibles? Well, the answer is mostly not that much (chuckles). My method of continuity checking is that Windows Explorer, the file manager on Windows, has a feature that allows you to search inside documents. So if I need to refresh my memory about something in a series, I go to the series folder that holds all those Word documents, search for the term I'm looking for, and read through the results until I find it. It's not very efficient. I have started making series bibles recently and by saying that I have started, I mean I have hired someone to do it for me.   Why am I making them now? Like I said, making it easier to keep track of continuity because Ghosts in the Assembly was my 160th book, which is a lot to keep track of, and that's a lot of Control + F searching in Windows Explorer to find things. So I was thinking it was time to get better organized and have this information to be more accessible and easy to read.   What do I include in mine? I'm only doing them for books I have finished and only about eight or nine pages for each book. The categories are timeline events, locations, creatures, magic and spells, and a brief list of key events.   Will I ever publish these series bibles? Probably not, unless I can find a good source of artwork because when people think of published series bibles, they think of these big hardcover books you get Barnes and Noble called The World of Wheel of Time or The World of Fire and Ice and then there's a lot of beautiful illustrations in them. I might try something simpler, where it's just the text. So I suppose the real answer is we will have to see.   So that is my thoughts on series bibles. So that is it for this week. Thanks for listening to The Pulp Writer Show. I hope you found the show useful. A reminder that you listen to all the backups episodes at https://thepulpwritershow.com. If you enjoyed the podcast, please leave a review on your podcasting platform of choice. Stay safe and stay healthy and see you all next week.  

Choosing a CRM (or customer relationship management) tool for your wedding business or venue is a way to streamline your processes and save yourself time. However trying to decide which tool and price point is right for you can be a complete minefield. In today's episode I am talking to Rachel Parker who not only works as part of my team but also owns her own VA business. At the end of last year I set Rachel a research project - to compare 3 of the most popular wedding industry CRM's systems and in today's episode we discuss her findings. We talk about the features they have, the pros and cons to each, the pricing and who they would work best for. If you have been considering a CRM or want to see if yours is the best option for you, then dive into today's episode to find out.Find out more about how the Wedding Pro Agency can help you get set up.Join the Wedding Pro Members LoungePlease note all the links below are affiliate links:Check out BriteBiz (and get 25% off your first two months)Check out DubsadoCheck out Aisle Planner - Use code BeccaFollow Rachel on InstagramTime Stamps:00:28 - Introduction to CRM for Wedding Businesses04:32 - Understanding CRM: A Comprehensive Overview08:31 - Introduction to CRM Systems for Wedding Professionals14:15 - Pros and frustrations with Aisle Planner20:31 - Pricing and Project Management in Aisle Planner24:44 - Transitioning to Dubsado: A New Perspective on Project Management Tools30:22 - Exploring Dubsado's Features and Limitations37:20 - An Overview of Dubsado's Features and Pricing44:21 - Integration Features of BriteBiz50:22 - Limitations with BriteBiz01:00:01 - Getting Started with CRM Systems01:06:12 - Building a Community in the Wedding Industry

Katy and I want to take a minute to provide a PSA to business owners, copywriters, and VAs.Don't steal other people's stuff.In our world as copywriters, that means intellectual property. Art. Writing. We see businesses crib our clients' website copy all the time, which is baffling. It's like taking someone's photo and passing it off as your own in a portfolio. Who does that?You'd be surprised. Tune in to today's podcast for a conversation on a topic no one wants to talk about: Plagiarism.

On this episode of I Do Wedding Marketing Podcast, I dive into a conversation with Fausto Pifferrer, a seasoned wedding industry expert with 40 years of experience in catering, event planning, and vendor networking. We explore the inspiration behind his book Temporary Friends: A Caterer's Guide to the Perfect Day and the deep emotional connection vendors form with clients, even if only for a brief moment. Fausto shares his journey from launching his business to becoming a sought-after industry speaker and consultant. He offers invaluable advice on networking, the importance of creating tangible experiences for clients, and why handwritten testimonials hold more weight than online reviews. We discuss the evolving landscape of the wedding industry, from the impact of social media on event planning to navigating business growth in an uncertain economy. Fausto also shares his touching personal story behind the name Blue Elephant, which symbolizes his childhood imagination and drive for success. Whether you're a planner, caterer, or wedding professional, this episode is packed with wisdom on building relationships, embracing challenges, setting boundaries and staying true to your craft. Tune in for a masterclass in authenticity and longevity in the wedding business.Follow Fausto Pifferrer:Instagram: https://www.instagram.com/blueelephantcatering/Website: https://www.blueelephantcatering.com/ Real Maine Weddings: https://realmaineweddings.com/Get a copy of his book on Amazon: Temporary Friends: A Caterer's Guide to the Perfect DayFollow the Host, Nina Addeo: Website: https://www.idoweddingmarketing.com/Instagram: https://www.instagram.com/idoweddingmarketing/Email: hello@idoweddingmarketing.com

This is a conversation every creative in the wedding industry needs to join in on as it reveals the truth behind experiencing total fulfillment, financial abundance, and lifestyle freedom. Most creatives hold illusions of lack within the mind, and in this episode, we're shattering 10 of the most common beliefs behind booking and serving luxury clientele.  It is these deep seated beliefs that create self-sabotage, burnout, overwhelm, and the feeling of BEING STUCK.  This episode is the beginning of a new series ALIGNED WITH LUXURY!  So buckle up and get ready for a full month of disocvering your inner power to rise to greatness!  FREE TRAINING 4 Secrets to High Paying Clients - https://monsoleilart.com/4-secrets-to-high-paying-clients-1    Join the Wedding Photography Masterclass - email info@monsoleilart.com    LET'S CONNECT Website: https://monsoleilart.com/   Instagram: Luxury Photography https://www.instagram.com/marissamorrison__/   Feminine Empowerment https://www.instagram.com/iammarissamorrison/   YouTube: https://www.youtube.com/@MarissaMorrisonPhotography

Join my conversation with Mike, and Lauren (known as The Vendor Table) as we talk about our uncensored wedding industry opinions and hot takes!

So you want to get married? It might cost you. SMNTY walks you through the proposal, the planning, the wedding and the get-togethers to see what getting married involves these days. See omnystudio.com/listener for privacy information.

Discover the secrets to success in the wedding planning industry with our special guest, Certified Educator and Certified Wedding Planner, Amanda Borrero.  Amanda joins us to share her invaluable insights on building robust vendor relationships that not only enhance business success but also create a thriving community of wedding professionals. You'll learn how to leverage selflessness and collaboration to foster mutually beneficial partnerships, and why these relationships are vital for both new and experienced planners looking to establish a strong industry presence.The conversation flows into the challenges and nuances of maintaining professional boundaries, especially when personal friendships intersect with business. Amanda shares her personal experiences and offers guidance on the importance of clear expectations and professional communication. We also explore the impact of social media on professional reputations, emphasizing the need for discretion and authenticity online. With practical advice and real-world examples, this episode equips listeners with the tools to navigate complex vendor relationships, ensuring successful collaborations and smooth wedding days.By approaching relationships with a genuine willingness to contribute, planners can unlock unexpected opportunities and personal growth. This episode is a must-listen for anyone looking to strengthen their professional networks, enhance their career, and thrive in a competitive industry. Tune in to explore how nurturing these connections can lead to resilience and lasting success.www.cwpsociety.com | info@cwpsociety.com | IG: @cwpsociety | FB: @cwpsociety

Amy Shack Egan, known as "The Anti-Wedding Wedding Planner" since her recognition by The Cut in 2022, is the creative mind behind Modern Rebel, an unconventional wedding planning company she established in 2015. Through the renowned "love parties," Amy and her team have led more than 500 couples nationwide to challenge traditional wedding norms, fostering a renewed focus on relationships. Honored as one of The Knot's "Ones to Watch" in 2023 and featured in their first-ever national commercial, Amy's impact extends beyond events, with write-ups in major publications and a distinguished presence on the speaking circuit, signaling that she is only just beginning to revolutionize the wedding industry. Elevate Your Brand is the #1 marketing podcast for entrepreneurs and “wantrepreneurs” looking for insider tips and secrets from the most exciting new and growing brands in Los Angeles and the US at large. Each week, entrepreneurial special guests join Laurel Mintz, founder and CEO of award-winning marketing agency Elevate My Brand, to discuss the marketing failures and successes that have brought their brands to the next level. Learn from real-life experiences and be inspired by leaders in your industry about how smart digital and experiential marketing can elevate your brand.Contact us: https://www.elevatemybrand.com/contact Stay connected & DM us feedback on the podcast:Instagram: https://www.instagram.com/elevatemybrandla/ LinkedIn: https://www.linkedin.com/company/elevatemybrandla/ TikTok: https://www.tiktok.com/@elevatemybrand

Text the Wedding Planning HotlineToday's episode is all about one of the most personal—and sometimes nerve-wracking—parts of a wedding: the vows and speeches. Writing your own vows can feel overwhelming, and giving a toast in front of a room full of people? Well, let's just say it's not everyone's idea of fun. But don't worry! Our guest today is here to help you let go of the anxiety and embrace the magic of speaking from the heart.EPISODE HIGHLIGHTS:[00:00]: The Importance of Vows and Speeches[02:59]: Transitioning from Politics to Weddings[05:56]: Common Mistakes in Writing Vows[08:49]: The Art of Conciseness in Vows[12:03]: The Emotional Impact of Personal Vows[15:11]: Guidelines for Reception Speeches[17:59]: Delivery Techniques for Effective Speeches[20:49]: Practicing for Success[24:02]: Incorporating Humor in Speeches[27:19]: The Importance of Variety in Speeches[28:46]: AI's Role in Speech Writing[33:52]: Wedding Speech Disasters and Lessons Learned[37:39]: Trends in the Wedding Industry[41:00]: Unique Processes for Speech Writing[44:13]: The Need for Practice and Preparation[47:30]: Fun Wedding Preferences and Personal TouchesLinks Mentioned in the EpisodeFind the Full Shownotes HereConnect with Brian on InstagramLearn more about Vows and SpeechesGrab Our Day of Master OrganizerGrab Our Wedding Budget BundleGrab our Ultimate Wedding Planning Checklist Book a 90-minute Clarity Call to get wedding planning help specific to your unique situationVisit the ASK THE PLANNER Wedding Planning Templates Shop Connect with the show!

In this episode, host Jenny Dempsey sits down with Elyse Rowen and Kelley Williams, two unstoppable entrepreneurs who both run their own individual companies of planning weddings and capturing moments behind the camera to creating a luxury dessert experience with The S'mores Cart in San Luis Obispo, California.It all started with a lightbulb moment during a road trip to Disneyland. But turning that idea into a successful business wasn't all marshmallows and chocolate. Elyse and Kelley share the highs and lows of building their dream, from their first disastrous event to crafting unforgettable s'mores experiences for their customers.These two best friends prove that with passion, resilience, and a sprinkle of creativity, failure is just fuel for the fire. Their story is packed with inspiration for anyone thinking about flipping careers, starting a business, or simply chasing a dream.Takeaways:There's something beautiful—and scary—about needing to make it work.Failure is just fuel for their fire.The journey of entrepreneurship is full of unexpected challenges.Having a supportive team is crucial for success.Resilience is key when facing setbacks.Creating a unique experience can set your business apart.Friendship can strengthen business partnerships.It's important to have a clear vision and goals.Taking breaks can help refresh your passion.Investing in your business requires time and money.Connect with The S'mores CartThe S'mores CartElyse EventsKelley W PhotosDon't miss this inspiring episode filled with grit, gooey marshmallows, and the magic of friendship! Thanks for listening to The Career Flipper!If you enjoyed this episode, let's spread the word! Share it with a friend, subscribe, and leave a review—it helps other career flippers find the show.Let's Stay Connected:Join the community: thecareerflipper.comTikTok: @thecareerflipperInstagram: @thecareerflipperpodGot a career flip story? I'd love to hear it—and maybe even have you on the podcast! Whether you've completed your flip, are just starting, or are in the thick of it, drop me a line: hello@thecareerflipper.com.Want to support the show?Looking for a speaker? I'd love to talk about career changes at your next event.Collaborate through sponsorships or affiliates! Let's work together.Email me: hello@thecareerflipper.comCheck Out My Customer Service CoursesBefore my career flip, I led customer experience teams and created online courses that have helped over 12,000 students worldwide. Whether you're switching to customer service or sharpening your skills to run your own business, these courses are packed with practical tips. Learn more at thecareerflipper.com/courses.Other Ways to Get Involved:Buy me a coffee!Explore my furniture flipsMusic CreditsSeason 1: Intro and outro music by audionautix.com. Season 2: Intro and outro original music by Jenny Dempsey, recorded in a home studio.What's the flippin' best that could happen?

Gen Z is officially here—and they're reshaping the wedding industry! Based on insights from The Knot Worldwide 2025 Trends Report, in this episode, we will break down Gen Z's 2025 Wedding Industry Predictions and the Top Trends Wedding Pros Need to Know.If you want to stay competitive and connect with this next wave of couples, you'll love this epsiode!Learn to help your couples to see the value in your service and speak only to their pain points in this free training: https://weddingproceo.com/freetraining========================= EPISODE SHOW NOTES BLOG & MORE:https://weddingproceo.com/2025-wedding-industry-trends/=========================JOIN THE WEDDING PRO CEO ACCELERATOR!!!Transform From Overwhelmed Business Owner to Confident CEO:https://www.brandeegaar.com/apply=========================Thank you for tuning in to this episode of the Wedding Pro CEO Podcast. If you find these strategies helpful, make sure to share this episode with your fellow wedding pros. And remember, in the world of weddings, it's all about building genuine relationships and showcasing your best work. Until next time, keep shining, CEOs!SUPPORT THE PODCAST! LEAVE A REVIEW HERE: https://ratethispodcast.com/swdHave a question you'd like Brandee to answer? Ask here: http://bit.ly/3ZoqPmz=========================Support the show

Hey wedding creatives are you ready to learn how to make 2-3x more per year through multiple revenue streams all while expelling your creativity and propelling your wedding business forward? You are invited to our new FREE training happening THIS month called The Revenue Blueprint. By diversifying your revenue streams you can create consistent year round income and the freedom to build the life and business you truly want. We are showing you exactly how to do this inside the Revenue Blueprint. Register here- https://thelevelupco.com/blueprint and we are so excited to see you in there! Join us for our FREE 1 Day Training - The Revenue Blueprint, happening January 2025. Save your seat here >> https://thelevelupco.com/blueprintConnect with Taylor , Kelley + The Level Up Co.:Instagram: https://www.instagram.com/thelevelupco/Taylor's Instagram: https://www.instagram.com/taylorpetrinovich/Kelley's Instagram: https://www.instagram.com/618studios/https://thelevelupco.com/

In this episode of the Wedding CEO podcast, Alora reveals her trend predictions for 2025 in the wedding industry. She states that micro weddings, documentary styles, bold fashion statements, and wedding weekends are rising. 00:00 Welcome to the Wedding CEO Podcast00:33 Exciting Plans for 202501:22 The Journey of Rebranding02:22 Mentorship and Success Stories04:38 Specializing in Sales05:18 Upcoming Projects and Refresh06:58 Personal Updates and Self-Care08:32 Trend Predictions for 202511:16 Micro Weddings and Customization13:55 Documentary Style and Color Trends19:25 Wedding Weekends and Final Thoughts☁️ Learn to double your prices and book your highest package inside the Wedding CEO

Join the Mastermind waitlist here: https://howtofilmweddings.com/mastermind  In Today's You Asked Episode we answer the question, “Is the wedding industry dying?” After the year many of us have had in 2024 is something that you might be thinking - is our industry dying? John shares his thoughts on the question and if he think the wedding industry is going anywhere.

Resources mentioned in the episode:Union Network List ← See if Jamie knows a Wedding Planner near you!Want to ask Jamie your wedding planning questions? Join her in The Master Plan!What did you think about this episode?  What were your takeaways?  I want to hear your feedback!  Screenshot the episode and post your thoughts on Instagram and tag us @wolferandco. You can get your Perfect Wedding Timeline - HERE!Be sure to grab your ultimate Wedding Day Checklist at weddingchecklist.coYou are also invited to join the Facebook Wedding Community she has created for y'all to support each other. ❤️P.S. — These links may use affiliate platforms where commission may be earned based on clicks and/or purchases, and I would love it if you used them! It won't cost you anything extra, but affiliate links are RAD because they help creators like me to fund the free content we provide.

The economic downturn has taken a toll on the wedding industry with fewer bookings, smaller guest lists and people ditching luxuries like flowers and hair stylists. Business reporter Jemima Huston has more.

In this episode, Cassidy Lynne (@cassidylynne) chats with Lauren & Michael from The Vendor Table about their photography journey, how they started their podcast, and some of their wedding industry hot takes. Thanks so much Lauren & Michael for coming on the podcast! Go check out The Vendor Table here: https://www.instagram.com/thevendortablepod/ SPONSORS: Get 15% off Aftershoot at https://aftershoot.com/friends?ref=cassidy WATCH THESE EPISODES ON YOUTUBE! https://www.youtube.com/CassidyLynne Want more free education? Check out my website for photography freebies, presets, & courses! https://cassidylynneeducation.com Are you apart of our photography Facebook community group? Go to http://facebook.com/groups/cassidylynne/ and join the discussions of thousands of other photographers. Where you can find me: Follow me on Instagram!! Follow me on Tik Tok! Music by @mattngesa

Today on the Dangerous Creatives Podcast, Kristin is Joined by Adam Barnes, a Washington DC photographer. They have a heart-to-heart conversation about Stepping into who you are and finding wholeness as a photographer. They talk about the value of nostalgia, finding the heart of your storytelling, and how going through your own healing journey can gift you with the ability to be more present with your clients.  Check Out Our Growth Plan Workshop: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://dangerschool.com/growthplan⁠⁠⁠⁠⁠⁠⁠⁠⁠ Work with Us: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://dangerschool.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Connect with Adam Instagram ⁠⁠⁠⁠@adambarnesphoto Website https://adambarnes.com/ Connect with Kristin Instagram ⁠⁠⁠⁠⁠⁠⁠⁠⁠@⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠kristinsweeting⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Credits: Music by @⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠shammydee⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Produced by @⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠jenmadigancreative⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://jenmadigancreative.com⁠⁠⁠

Text the Wedding Planning HotlineIn this episode of Ask the Planner, we're diving deep into the world of wedding PR and influencer marketing with Harmony Walton, founder of the Bridal Bar and a seasoned expert in luxury wedding brand-building. PR is often the unsung hero in the wedding industry, but it can be the key to creating memorable, high-profile events that stand out. Whether you're a wedding pro, a bride or groom, or just fascinated by the behind-the-scenes of the industry, this episode will give you a fresh look at the power of PR. Let's dive in!We covered:[00:00]: The Importance of PR in the Wedding Industry[03:05]: Understanding PR vs. Marketing[05:53]: When to Consider PR Services[09:00]: Building a Unique Brand Identity[12:12]: Leveraging Media Opportunities[14:54]: Strategic Client Targeting[17:58]: Networking and Relationship Building[20:55]: Navigating Industry Conferences[24:02]: Influencer Marketing in Weddings[33:50]: Influencer Marketing: Expectations vs. Reality[37:53]: Defining ROI in Influencer Collaborations[1:31]: Building a Personal Brand in the Wedding Industry[46:01]: Authenticity vs. Aesthetics in Social Media[49:10]: The Rise of Micro-Influencers[51:27]: Navigating NDAs and Publication Challenges[52:23]: The Pay-to-Play Landscape in Wedding Publications[55:00]: Crafting Compelling Stories for Media Coverage[58:11]: Emerging Trends in Influencer Marketing[01:00:02]: Understanding PR in the Wedding IndustryLinks Mentioned in the EpisodeFind the Full Shownotes HereConnect with Bridal Bar on InstagramWork with Harmony HereTake The Quiz To Find Your Wedding Signature StyleGrab Our Day of Master OrganizerGrab Our Wedding Budget BundleGrab our Ultimate Wedding Planning Checklist Book a 90-minute Clarity Call to get wedding planning help specific to your unique situationThe Ultimate Wedding Planning ChecklistVisit the ASK THE PLANNER Wedding Planning Templates Shop Connect with the show!

Imagine this: You find, trust, book in and pay for a vendor for your wedding mainly because they've won every wedding award out there, only to find out later (when it's too late)… that they actually paid for those awards, or aren't as experienced or talented as you presumed, or, and this is surely worst, they can't even deliver what you actually need.Could this ever happen?So today, I'm going to teach you a little about some of the biggest wedding industry awards and their processes including WeddingWire, The Knot, Easy Weddings, Wedding Industry Awards and ABIA.You'll find out: their advantages and their shortcomings, plus how bias, undeclared interest, and pay-to-play tactics might affect how you feel about vendors who participate in these awards, andhow best to view wedding industry awards when you're researching and putting together a short-list of your vendor dream team to make sure that you're not left disappointed or taken advantage of.I'm hoping to give you a balanced and insightful look into the value for you and the general impact of wedding industry awards. Do they help engaged couples make informed decisions or do they just act as thinly veiled (pun intended) marketing smoke and mirrors to get your business?Spoiler alert: I think you're going to be surprised when I tell you the truth. Resources Mentioned:The Knot Best Of Weddings: https://vendorsupport.theknotpro.com/hc/en-us/articles/12234320206484-Best-of-Weddings-FAQsWedding Wire Couples Choice Awards: https://vendorsupport.weddingwire.com/hc/en-us/articles/12234377350036-Couples-Choice-Awards-FAQsEasyWedding 5 star awards: https://www.easyweddings.com.au/pro-education/australias-top-reviewed-wedding-suppliers-2024/Wedding Industry Awards: https://weddingindustryawards.au/how-it-works/ABIA awards: https://abia.com.au/abia-awards/how-it-worksSend Unbridely a 90-second audio message on Speakpipe: https://www.speakpipe.com/unbridelypodcast*The Unbridely Podcast is sponsored by its listeners. When you purchase products or services through links on our website or via the podcast, we may earn an affiliate commission.*------This episode of the Unbridely Modern Wedding Planning Podcast is brought to you by Never Miss Moments Unbridely's recommended wedding guest photo and video-sharing tool. With your unique QR code, your family and friends can quickly, easily and securely share their snaps with you in your personalised online gallery.Visit nevermissmoments.com/unbridely to receive your 10% discount off their galleries.-----Unbridely acknowledges the Traditional Owners of the Land we record this podcast on, the Kaurna People. We pay our respects to their Elders past and present and extend that respect to all Aboriginal and Torres Strait Islander cultures.Support the showFollow us on Instagram: https://www.instagram.com/unbridely/or TikTok: https://www.tiktok.com/@unbridelyEmail the Unbridely Podcast:hello@unbridely.com

Shan-Lyn Ma, co-founder and co-CEO of Zola, joins host Jeff Berman to share how intrapreneurship prepared her to build a business that's transformed the wedding industry with online tools. From weathering the Covid pandemic to scaling a better experience for millions of couples, including a focus on underserved markets, Shan's resilience and leadership have fueled Zola's remarkable growth to a $600 million valuation, with more plans ahead. Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

The industry has experienced "seismic shifts since 2023" according to Tim Chi, CEO of The Knot. Those who are successful are the ones who understand AND evolve with the market.There's a growing gap between creatives who are booking well and those who are struggling.

Today's episode is a special one as it was recorded LIVE from the Biltmore Hotel in Mayfair. The first ever live edition of the podcast was a panel discussion titles 'meeting of the wedding minds. Our host for the evening was Alison Hargreaves, founder of Guides for Brides and joining me on the panel were two renowned Wedding Industry educators from the US - Renee Dalo and Leah Weinberg.Our live audience submitted questions and we covered a wide range of topics from getting reviews to attracting American customers. We dived deep into trends and talked about the books we have all been writing.Thanks to:The Biltmore Hotel for hosting usVisualist for sponsoring the event and giving everyone a gift bagDave Hadley for the official photosRebecca Cole for singing on the eveningSmart Light and Sound for the equipmentFollow my InstagramFollow Leah on InstagramFollow Renee on InstagramFollow Guides for Brides on InstagramTime Stamps:00:38 - Intro to the Podcast and Event00:00 - Moving Reviews to New Platforms03:53 - Trends in Wedding Planning04:48 - Marketing Insights for Wedding Businesses07:24 - Navigating Client Expectations08:37 - The Importance of Email Marketing11:02 - Strategies for Gathering Customer Reviews17:45 - Building Relationships with Preferred Suppliers32:48 - The Power of Authenticity in Business32:53 - Panelists Share Their Book JourneysMentioned in this episode:Wedding Show Success workbookGot a Wedding Show coming up? Make sure you have a strategy in place. Download my free wedding show success workbook, and get a special price on my 3 part video training series about how to get the most out of your next show.Wedding Show success workbook

Check out Provenance here!Two other episodes you might want to check out:Wedding Wits and Business Bits: Nailing Contracts and Client CharmBuilding Your Community | Wedding Planning Business Q&A with JamieShare your thoughts on this episode over on Instagram!  What do you think?!  Take a screenshot and tag @wolferandco so we can hear from you!Join the amazing discussions over in the Wedding Pros Facebook Group.  This is a group for aspiring, new, and experienced wedding planners and wedding vendor professionals!Jamie would love to help you get started with your wedding planning business or optimize the one you have already started.  If you'd like personal guidance from Jamie, access to her community of VIP wedding professionals, and the opportunity to be listed on her preferred wedding planner listing that is shared with thousands of engaged couples every month, consider joining The Union Mastermind. You can find out more about that program HERE.Our Favorite Wedding Business Resources:Generation Tux - join their Partner Program and start earning affiliate money recommending a reputable suit vendor to your clients!Timeline Genius - create detailed timelines for your events (automated text messages, emails, and more!)Legally Set - Get all your legal contract templates you need; use code “UNION” for 20% OFFHoneybook - keep all your clients organized; use code “UNION” to get the current deal Jamie locked in for ya!Photobooth Supply Co - Own your own photobooth and easily make a bit more money on the sideP.S. - The links above may use affiliate platforms where commission may be earned based on clicks and/or purchases, and I would love it if you used them! It won't cost you anything extra, but affiliate links are RAD because they help creators like me to fund the free content we provide.

Today I'm chatting with Bailey Readings, a young entrepreneur and AI expert. He shares his remarkable journey from starting a cookie cutter business at just 14 years old to launching Automated Flow, a company that leverages AI to streamline business processes.We talk about the way AI is evolving, the power of chat bots and how you can start embracing AI in your wedding buisiness.Want Baileys free AI prompt cheat sheet? Go ask Becca Bot for it by typing the key words 'AI Cheat Sheet'.Click here to find Becca BotFollow Bailey on LinkedinTime Stamps:00:00 - Introduction to AI in Business00:48 - Meet Bailey Reddings: A Young Entrepreneur05:14 - The Journey from Cookie Cutters to AI07:04 - Understanding AI and Its Impact10:47 - What is Becca Bot?11:58 - Creating Becca Bot: Behind the Scenes15:26 - The Future of AI and Chatbots25:18 - Practical Ways to Use AI in Your Business29:55 - Conclusion and How to Access the Cheat SheetMentioned in this episode:Wedding Show Success workbookGot a Wedding Show coming up? Make sure you have a strategy in place. Download my free wedding show success workbook, and get a special price on my 3 part video training series about how to get the most out of your next show.Wedding Show success workbook

Everyone always talks about The Great I Do. But not enough time is spent on the wedding doodoos. Everyone is so worried about getting into their dream dress that nobody actually talks about how they're going to take it off. Today's founder aims to solve that. Will her product that was 10 years in the making be enough to snag a shark? Or will they leave this founder at the altar? Hosts Jorie Munroe and Ariel Boswell jump into the tank with their business insights on Shark Tank products. Listen for: Solving a very niche, one-time problem Finding the right point-of-purchase partner The power of trade shows Know a segment or company we should feature from Shark Tank? Let us know at podcasts@hubspot.com Another Bite is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Production by Arie Desormeaux. Editing by Robert Hartwig and support from Alfred Schulz.

Is the "Wedding Tax" Real? Debunking Wedding Planning MythsIn this episode of the Wedding Planning Collective Podcast, I dive into a controversial topic: the “wedding tax.” Inspired by a viral post on Threads where a bride claimed that the wedding industry is a scam, I wanted to take the opportunity to explore whether the “wedding tax” is real, or if there's more to the story.From DJs to photographers, hair and makeup to venues, I break down why weddings cost more than other events, like birthday or anniversary parties. She explains the extra time, equipment, and expertise that go into making a wedding day special.While some vendors might charge more for weddings, it's not about ripping couples off—it's about providing the personalized attention and professional service that weddings demand. I also offers practical tips on setting priorities and budgeting to ensure you get the most out of your wedding planning.Key Takeaways:What the “wedding tax” really is, and why weddings can cost more than other eventsThe extra time, expertise, and equipment that wedding vendors provideCommon misconceptions about the wedding industryHow to spot red flags and avoid vendors who take advantage of couplesWhy creating a budget and priorities list early on is essential for a stress-free wedding planning processRelated Links:Episode 3: How to Spot Wedding Vendor Red FlagsEpisode 100: Setting Your Wedding Day PrioritiesJoin the Discussion:Is the “wedding tax” real, or is it just a misconception? Share your thoughts in the Wedding Planning Collective Facebook Group.If you enjoyed this episode, please take a moment to rate, review, or subscribe—it helps more couples find the wedding planning advice they need.

Two other episodes you might want to check out:Community Over Competition - How To Get Started Planning WeddingsBuilding Your Community | Wedding Planning Business Q&A with JamieShare your thoughts on this episode over on Instagram!  What do you think?!  Take a screenshot and tag @wolferandco so we can hear from you!Join the amazing discussions over in the Wedding Pros Facebook Group.  This is a group for aspiring, new, and experienced wedding planners and wedding vendor professionals!Jamie would love to help you get started with your wedding planning business or optimize the one you have already started.  If you'd like personal guidance from Jamie, access to her community of VIP wedding professionals, and the opportunity to be listed on her preferred wedding planner listing that is shared with thousands of engaged couples every month, consider joining The Union Mastermind. You can find out more about that program HERE.Our Favorite Wedding Business Resources:Timeline Genius - create detailed timelines for your events (automated text messages, emails, and more!)Legally Set - Get all your legal contract templates you need; use code “UNION” for 20% OFFHoneybook - keep all your clients organized; use code “UNION” to get the current deal Jamie locked in for ya!Photobooth Supply Co - Own your own photobooth and easily make a bit more money on the sideP.S. - The links above may use affiliate platforms where commission may be earned based on clicks and/or purchases, and I would love it if you used them! It won't cost you anything extra, but affiliate links are RAD because they help creators like me to fund the free content we provide.

TakeawaysEmbrace your idiosyncrasies and tell better stories to differentiate yourself in the wedding industry.Recognize the power of storytelling and how it can shape your business and attract the right clients.Set boundaries and prioritize your creative soul over money to create meaningful work.Find your minimum viable audience and focus on building relationships with the right people.Overcome obstacles and failures by reframing them as learning experiences and opportunities for growth.Outsource tasks that don't align with your strengths and focus on the areas where you add the most value.Experience sunrise on the ocean as a personal bucket list item to find grounding and inspiration.Sound Bites"Creating holy shit stationary for nonconformists.""Everything we all really experience together is some version of weddings and some version of death.""The things that made you weird as a kid make you great today.""When you try to appeal to everyone it is always a race to the bottom""The differentiators are really hard to find. The way that you find them is by not being afraid of rejection""The path forward is to recognize what stories demonstrated how your customers see the world""Most business education always started with the assumption that money was number one. For me, feeding my creative soul is number one. So right off the bat, I'm going to make a whole different set of decisions."Chapters00:00 Creating Holy Shit Stationery for Nonconformist Couples06:09 Navigating the Changing Landscape of the Wedding Industry14:52 Embracing Idiosyncrasies and Telling Better Stories17:49 Setting Boundaries and Honoring Your Creative Soul23:17 Finding Your Minimum Viable Audience25:13 Overcoming Obstacles and Learning from Failures27:00 Outsourcing and Focusing on Your Areas of Value 

Two other episodes you might want to check out:Mastering Wedding Planning: Vendor Etiquette, Logistics, Design Tips, and Stress ManagementHow to Launch Your Wedding Planning Empire: From Digital Footprints to First Clients and BeyondShare your thoughts on this episode over on Instagram!  What do you think?!  Take a screenshot and tag @wolferandco so we can hear from you!Join the amazing discussions over in the Wedding Pros Facebook Group.  This is a group for aspiring, new, and experienced wedding planners and wedding vendor professionals!Jamie would love to help you get started with your wedding planning business or optimize the one you have already started.  If you'd like personal guidance from Jamie, access to her community of VIP wedding professionals, and the opportunity to be listed on her preferred wedding planner listing that is shared with thousands of engaged couples every month, consider joining The Union Mastermind. You can find out more about that program HERE.Our Favorite Wedding Business Resources:Generation Tux - join their Partner Program and start earning affiliate money recommending a reputable suit vendor to your clients!Timeline Genius - create detailed timelines for your events (automated text messages, emails, and more!)Legally Set - Get all your legal contract templates you need; use code “UNION” for 20% OFFHoneybook - keep all your clients organized; use code “UNION” to get the current deal Jamie locked in for ya!P.S. - The links above may use affiliate platforms where commission may be earned based on clicks and/or purchases, and I would love it if you used them! It won't cost you anything extra, but affiliate links are RAD because they help creators like me to fund the free content we provide.

In this truly enriching episode, join Andy as he connects with Liene Stevens, the acclaimed author, behavioral psychologist, and CEO of Think Splendid! Liene brings a wealth of knowledge from her extensive experience in the global wedding market, having collaborated with clients across 97 countries and revolutionized operations for numerous luxury brands and resorts! Tune in as Liene shares her unique journey from an unexpected promotion at a nonprofit right out of high school to becoming a key player in negotiating the release of hostages with the U.S. State Department! Her unorthodox path led her to found Think Splendid in 2005, where she has since become a trailblazer in wedding industry consulting. Andy hopes that you will listen in to hear insight into the intricacies of running a successful wedding business! Liene discusses the current challenges facing the industry, including the implications of a slowing market in 2024. Contrary to popular belief, Liene clarifies that the dip in engagements post-pandemic is a myth that is unfortunately perpetuated by major jewelry companies. She instead attributes the slowdown to broader economic uncertainties and changing consumer behaviors. Also emphasizes the importance of continual self-improvement and creative rejuvenation, Liene highlights the need for wedding professionals to elevate their standards in tandem with their prices, providing actionable advice on refining business practices, enhancing team skills, and staying creatively inspired. Liene and Andy additionally take a deep dive into the vital role of mental health in business success, with Liene advocating for the value of professional therapy over business consulting when addressing personal challenges that impact business operations, drawing from her own background in behavioral psychology. Andy sincerely hopes that you will tune in to hear Liene's invaluable insights and practical advice that can help wedding professionals navigate a slow market, enhance their offerings, and ultimately thrive in the ever-evolving wedding industry! If you enjoyed this captivating episode with Liene, then Andy hopes that you will share this episode with at least three people who might also enjoy it! Be sure to also subscribe to the podcast so that you never miss an episode, and Andy would also appreciate a positive review wherever you listen to the podcast! Have you heard about Stop and Smell the Roses with Preston Bailey on The Wedding Biz Network? Listen as Preston shares the secrets, tools, and technologies behind his extraordinary ability to create a theatrical environment out of any space. Also, don't forget about Sean Low's podcast The Business of Being Creative, where Sean discusses the power of being niched, pricing strategies, metrics of success, and so much more. You can find both shows on The Wedding Biz Network.   SUPPORTING THE WEDDING BIZ Become a patron and support Andy and the show! If you are so inspired, contribute!   Time Stamps [0:04] - Andy reveals that he has recently taken his daughter to Telluride for hiking and catching up with an old friend. [0:57] - Andy announces that this episode's guest is Liene Stevens of Think Splendid! [2:08] - Liene clarifies that she is a business consultant for wedding industry companies, not directly for brides and grooms. [3:00] - Hear how Liene delayed college to work at a nonprofit; she was promoted quickly and led 180 employees! [4:42] - Hear the incredible story of how Liene negotiated a hostage release, working closely with Colin Powell's office and keeping it out of the press. [8:14] - Liene started the first B2B blog for the wedding industry as a marketing tool, which still exists. [10:03] - Liene touches upon how Signet Jewelers affected engagement sales but did not clarify if it included non-diamond rings. [12:18] - US weddings fluctuate between 2.2-2.4 million annually, and election years cause spending hesitation and longer engagements. [14:58] - Liene argues that last-minute spending is challenging for businesses that are used to longer engagement cycles; slow years are opportunities for critical business reflection. [16:34] - Focus on refining your sales process by including training and team skills to enhance client interactions. [18:16] - Andy points out how investing in team bonding and skill enhancement is crucial because it improves client and planner connections. [20:02] - Rather than just raising prices, wedding pros should really be focusing on improving skills and evolving creatively. [22:50] - Liene explains how The Artist's Way suggests morning pages and artist dates to spark creativity and stay ahead in the artistic industry. [24:28] - As a behavioral psychologist, Liene emphasizes the importance of therapy over coaching for personal issues that impact business. [27:56] - Liene argues that meditation and therapy not only enhance business decisions but also enrich all relationships in life. [30:07] - Andy reveals where Liene can be found online.   LINKS AND RESOURCES Julia Cameron - The Artist's Way Find Liene: Think Splendid - Website Think Splendid - Instagram Page   Follow The Wedding Biz on Social: The Wedding Biz The Wedding Biz on Instagram: @theweddingbiz The Wedding Biz on Facebook: @theweddingbiz The Wedding Biz Network The Music Makers   Support The Wedding Biz by clicking here.   Title Sponsor: This episode is sponsored by Kushner Entertainment.

Welcome back to The Viall Files: Going Deeper Edition! To start things out, the household gets together to talk about recent headlines, such as the 2024 Met Gala, our thoughts on the Vanderpump Rules Season 11 Reunion Trailer, and updates on Rachel Leviss' lawsuit against Tom and Ariana. Then, we talk to Joel McHale about working in Hollywood, comedy, parenting, cooking, dyslexia, and working on House of Villains. We also have a Texting Office Hours caller who has been dating a guy on and off for three years, and he isn't sure if he even wants a relationship. She isn't sure if she keeps holding on, or if she should let him go.  “I don't want the Real Job Police to come find me.”  Start your 7 Day Free Trial of Viall Files + here: https://viallfiles.supportingcast.fm/  Please make sure to subscribe so you don't miss an episode and as always send in your relationship questions to asknick@theviallfiles.com to be a part of our Monday episodes. Listen To Disrespectfully now! Listen on Apple: https://podcasts.apple.com/us/podcast/disrespectfully/id1516710301 Listen on Spotify: https://open.spotify.com/show/0J6DW1KeDX6SpoVEuQpl7z?si=c35995a56b8d4038 Watch on YouTube: https://www.youtube.com/channel/UCCh8MqSsiGkfJcWhkan0D0w To Order Nick's Book Go To: http://www.viallfiles.com  If you would like to get some texting advice on Office Hours send an email to asknick@theviallfiles.com with “Texting Office Hours” in the subject line! To advertise on the show, contact sales@advertisecast.com or visit https://www.advertisecast.com/TheViallFiles  THANK YOU TO OUR SPONSORS: Quince - Upgrade your wardrobe. Go to https://www.Quince.com/viall for free shipping on your order and 365-day returns. Grammarly - Make a bigger impact at work with Grammarly. Sign up and download for FREE at https://www.grammarly.com/PODCAST  Rocket Money - Stop wasting money on things you don't use. Cancel your unwanted subscriptions by going to https://www.RocketMoney.com/VIALL  Vessi Footwear - Elevate your spontaneous activities with Vessi's StormBurst/Weekend shoes together with our Westerly Coach Jacket. Discover more at https://www.vessi.com/VIALL Get your pair today to get an automatic 15% off your first purchase at checkout and be ready to stay cool and dry. Episode Socials: @viallfiles @nickviall @joelmchale @nnataliejjoy @ciaracrobinson @alison.vandam @dereklanerussell @leahgsilberstein @justinkaphillips  Timestamps: 00:00 - Intro 00:52 - Met Gala 10:20 - VPR Reunion Trailer 29:31 - Lawsuit Updates 41:26 - Joel McHale Interview Begins 01:01:01 - Animal Control 01:07:12 - The Roast 01:12:42 - Parenting 01:19:22 - The Wedding Industry 01:29:00 - House of Villains 01:38:59 - Life Updates 01:51:38 - Texting Office Hours 02:03:32 - Post Call Chat 02:06:25 - Outro