Podcasts about wedding industry

https://theexposuretriangle.com/  - Mentorship and Mastermind Group is now open for enrollment - grab a seat before they are gone What does it actually take to build an ultra-luxury brand in the wedding industry? Maxine Owens didn't grow her business by chasing more weddings. She did it by refining her work, elevating her brand, and building intentional relationships with the right people. Today, she designs some of the highest-end weddings in the industry while taking on only a limited number of events each year. In this conversation, Maxine shares how she transitioned from zoology to luxury floral design, why rebranding transformed her business, and how genuine networking created real momentum. We also talk about client experience, creative alignment, and why saying no is often the move that moves you forward. This episode quietly reflects all three pillars of the Exposure Triangle: Work, Brand, and Network.   Follow Maxine on Instagram: https://www.instagram.com/maxowensdesign/  Check out Maxine's Website: https://maxowensdesign.com/   

Today's episode is a masterclass in embracing the luxury wedding marketing with Pearl Farquharson - Founder and Creative Director of the award-winning Boston + Miami event concierge, DELSIE.With features in Vogue, Essence, The New York Times, and more, Pearl has become a trailblazer in luxury event planning. But her journey? It's anything but typical.

In this episode of the I Do Wedding Marketing Podcast, we are so excited to welcome back wedding business consultant, strategy expert, and smart-marketing advocate Heidi Thompson, founder of Evolve Your Wedding Business, host of the Evolve Your Wedding Business podcast, creator of the Wedding Business Collective, and architect of the Wedding Business CEO Summit happening February 16 - 20, 2026.

In this episode of the Wedpreneur Podcast, host Leigh Rivero interrupts the regularly scheduled programming to have a more personal, honest conversation about success, comparison, and sustainability in the wedding industry.January is often filled with talk of scaling, pricing, and “leveling up,” but Lee challenges listeners to pause before planning and ask a deeper question: Are you building toward goals you actually want, or goals you feel pressured to aspire toward?Drawing from her own experience entering the wedding industry at 19, building businesses in both Trinidad and Barbados, navigating pricing, comparison, motherhood, and industry pressure, Leigh unpacks the realities that don't show up on Instagram — and why success must be defined on your own terms.This episode is a reminder that there is more than one way to build a profitable, ethical, and fulfilling wedding business — and that protecting your energy, dignity, and peace is part of the work.Join our community!Instagram: @thewedpreneur_official Facebook Group: The Wedpreneur HQWebsite: www.thewedpreneur.com

In this episode, we are pulling back the curtain on the wedding industry and share the real conversations that usually only happen behind the scenes. From unhinged client requests and early-career mistakes to red flags, pet peeves, and the boundaries that actually protect your creativity and your income, this episode is equal parts honest, educational, and entertaining.We've both been there. Saying yes when we should've said no. Offering things that sounded great on paper but burned us out in real life. Ignoring our gut because we wanted the booking. Over time, those decisions taught us powerful lessons about pricing, positioning, professionalism, and staying in our own lane as creative business owners. This conversation dives into what we've learned after nearly two decades in the wedding industry, why “more” isn't always better, and how clarity in your brand, boundaries, and communication changes everything.If you've ever felt frustrated on a wedding day, unsure how to handle client expectations, overwhelmed by industry advice, or conflicted about how to grow without losing yourself creatively, this episode is for you. We're talking about what actually moves the needle, what advice we disagree with, and how to build a business that feels aligned, profitable, and sustainable long-term.Sometimes growth doesn't come from doing more.It comes from doing things differently.Listen in, laugh with us, and take what resonates as you continue building a business you're proud of.Timestamps:00:00 - 06:15 | Catching Up & Life Updates: Personal Stories, Family, and Industry Context06:16 - 14:00 | Unhinged Client Requests & Early-Career Lessons Learned14:01 - 20:30 | Red Flags, Boundaries, and Professional Standards with Clients & Teams20:31 - 28:30 | Industry Hot Takes: Pricing, Automation, Branding, and Staying in Your Lane28:31 - 36:30 | Wedding Day Pet Peeves: Collaboration Breakdowns & Content Overload36:31 - 40:27 | Final Reflections: Industry Culture, Professional Respect & Listener EngagementThe next round of The Luxury Mastermind will start in Spring 2026! We are thrilled to welcome you inside our signature 8 week program. Learn more + save your seat here >> https://thelevelupco.com/mastermind

You didn't start your business to stay stuck. If you're ready to finally hit 6 or 7 figures WITHOUT burning out — book a call with our team → https://weddingproceo.com/application If the holiday scroll has left you feeling more comparison-fatigued than inspired, it's time to stop dragging outdated habits and "vibes" into a brand-new year. We're drawing a line in the sand to ditch the 10 industry "icks" that are quietly killing your profit so you can finally step into 2026 with a clear, scalable roadmap and a business you actually love. Listen to the full intervention and start running your business like the CEO you were meant to be!The (FREE!)ASSUME Sales Training: 2x your wedding bookings in 30 days—step by step. Thousands of wedding pros have already used it to land more clients immediately! http://weddingproceo.com/freetrainingorgA favorite book of mine: Profit First by Mike Michalowicz https://amzn.to/4lbqZFwAnother favorite book of mine: Buy Back Your Time by Dan Martell https://amzn.to/3ITKLb4========================= EPISODE SHOW NOTES BLOG & MORE:https://weddingproceo.com/wedding-industry-icks-2026/=========================Thank you for tuning in to this episode of the Wedding Pro CEO Podcast. If you find these strategies helpful, make sure to share this episode with your fellow wedding pros. And remember, in the world of weddings, it's all about building genuine relationships and showcasing your best work. Until next time, keep shining, CEOs!PLEASE SUPPORT THE PODCAST! LEAVE A REVIEW HERE: https://ratethispodcast.com/swdHave a question you'd like Brandee to answer? Ask here: http://bit.ly/3ZoqPmzHeads up, CEO! Some of the links I share may be affiliate links, which means I may earn a small commission if you decide to purchase—at no extra cost to you. I only recommend tools and resources I actually use and love, and that I believe will help you grow a profitable, sustainable business you're obsessed with.=========================Take the Wedding Pro CEO's free GAP assessmentSupport the show

In this episode, Krisy Thomas, COO of the CWP Society, sits down with two incredible relationship pros: Amanda Borrero, Certified Wedding Planner and Certified Educator, and Aisha Garnett, Master Certified Wedding Planner and Certified Educator. Together, they unpack how planners turn vendors into true collaborators, leverage community for confidence, and keep ethics front and center while growing a business that lasts.They dig into the real difference between a reliable vendor and a "friendor," and why relatability, respect, and consistent check-ins transform event days and client outcomes. You'll hear practical ways to collaborate without competing—from thoughtful introductions and venue relationship nurturing to replacing kickbacks with client-facing value that keeps standards high and referrals clean.The conversation gets honest about burnout and inertia, exploring why some planners stop using the benefits right in front of them and sharing simple paths to plug back in through workshops, monthly gatherings, and low-pressure Zoom co-working sessions.If networking feels awkward, they've got you covered. The group discusses strategies like researching attendees, setting small connection goals, shifting big rooms into one-on-ones, and bringing a wing buddy who can make warm introductions. They celebrate the compounding ROI of kindness—how small acts of support create a resilient referral ecosystem—and reinforce continuous learning as your competitive edge in this fast-changing wedding industry.Expect stories, actionable tactics, and mindset shifts you can apply this week to build a vendor bench you trust and a community that has your back.Enjoy the conversation and, if it resonates, subscribe, share with a planner friend, and leave a review so more wedding pros can find this resource. Ready to go deeper? Join the CWP Society, tap into the workshops, and put community to work for your business. www.cwpsociety.com | info@cwpsociety.com | IG: @cwpsociety | FB: @cwpsociety

As we look ahead to 2026 and 2027, one phrase seems to be everywhere: “Bookings are down.” But is that really the full story?In today's powerful and eye-opening episode of the I Do Wedding Marketing Podcast, I sit down with Erica Powell, luxury business coach, strategist, and branding designer with over 25 years of experience in high-end sales, to unpack what's actually happening in the wedding and events industry - and what you can do about it.After witnessing Erica speak earlier this year at a summit in Miami (and watching an entire audience visibly transform in real time), I knew this was a conversation every wedding pro needed to hear.Together, we dive into:Whether or not bookings are truly down industry-wideWhy some business owners are thriving despite economic uncertaintyThe biggest mindset traps holding wedding pros back right nowHow branding, marketing, and sales must work together to attract higher-value clientsHow to shift from booking more clients to booking better clientsWhat younger generations of couples actually care about when choosing vendorsPractical, immediate actions you can take to elevate your brand going into 2026The difference between premium, luxury, and ultra-luxury markets - and how to move upErica also shares tangible strategies you can implement today, including:How and why to archive outdated or misaligned content on your social media and directory listings (especially right now during engagement season)The latest Instagram content format driving new visibilityHow to pre-qualify inquiries without relying on public pricingThis episode is packed with perspective-shifting insights, real-world strategy, and encouragement for anyone who feels uncertain about the future of bookings - or their place in the market.

Welcome back to the Rundown with Jake and Nate!! Our Course: https://go.runawayvows.com/coursehttps://runawayvows.myshopify.com/To submit an anonymous story for our next episode, do so here:https://shor.by/podcastsubmission • Our Course Library: https://go.runawayvows.com/course• Check out our Digital Assets: https://runawayvows.myshopify.com/• Shop our LUT Pack: https://gamut.io/product/prestige/?gamut=runawayvowsUse code RUNAWAY for 15% off• Get our Thru the Lens Course: https://www.thruthelens.io/Follow us on instagram: https://www.instagram.com/runawayvows/Follow our Education: https://www.instagram.com/runawayacademy/Join our Facebook Community: https://www.facebook.com/groups/runawayweddings/Follow Jake: https://www.instagram.com/jakeweislerfilms/Follow Nate: https://www.instagram.com/nateahanfilm/

We are back on the podcast after a few months off with an amazing guest!Friend, meet Martina Lanotte — an Italian-born, queer wedding photographer based in Copenhagen, Denmark, and the founder of the agency MARLANPH. She specializes in intimate weddings and elopements for couples who value human rights and hold strong ethical standards.As an LGBTQIA+ activist, Martina is deeply committed to making the wedding industry more inclusive. She's also the author of Representation: A Guide to Inclusive LGBTQIA+ Wedding Photography, a powerful resource for anyone who wants to better understand the impact of intentional, respectful storytelling.In today's episode, we're chatting about the meaningful ways photographers can use their images to shape how LGBTQIA+ couples are seen, welcomed, and celebrated. Martina shares insight into why representation matters, what true inclusivity looks like, and how we can all take steps—big or small—to make our industry a safer and more affirming space.Representation matters — not just in who we photograph, but in how we photograph them.This conversation with Martina is a reminder that our cameras are powerful tools for change, and that the stories we choose to tell (and share) can help build a more inclusive industry for everyone. I hope this episode inspires you to review your work and your website with a more intentional, thoughtful, and compassionate eye.---You Can Find More About Martina Lanotte Here:Her WebsiteRepresentation: A Guide to Inclusive LGBTQIA+ Wedding PhotographyHer Instagram

In this week's debrief, the conversation turns toward one of the most personal chapters shared on the podcast. Instead of highlighting a luxury wedding or a creative challenge behind the scenes, this episode opens the door to real life and the quiet moments that unfold beyond the work.While preparing for a September wedding, the week was shaped by the final days of a beloved grandmother's life. Balancing deep grief with the responsibility of showing up for a wedding day required a level of emotional strength that can only come from navigating something tender and profound.The wedding industry often shines a light on the beauty, the wins, and the artistry, but it rarely shows the very human experiences happening behind the scenes. This episode offers a look into what it means to honor commitments while also honoring your heart, and how meaningful it is to have community that understands the emotional weight of this work.A gentle reminder for anyone moving through a heavy season that you are not alone, and there is space here for the real, human parts of this work.Timestamps:00:00–03:33 | Entering the Winter Season + Debrief Series Context03:33–06:16 — Black Friday Announcements + Offers06:16–10:53 | Backstory: Family, Health Decline, and the Week Before the Wedding10:53–17:44 — The Wedding Day While Grieving17:44–24:29 | Real-Life Challenges Behind the Wedding Industry24:29–27:13 — Closing Reflections + Upcoming Debrief EpisodesSave your seat for Your Most Profitable Year Yet: https://thelevelupco.com/workshop The next round of The Luxury Mastermind will start in October 2025! We are thrilled to welcome you inside our signature 8 week program. Learn more + save your seat here >> https://thelevelupco.com/mastermind

In this episode, I sit down with Brjánn Batista Bettencourt - a Toronto-based photographer and cinematographer known for his analog and Super 8 work - to talk about what it actually looks like to shoot film in the wedding industry today.Brjánn shares how his journey from photojournalism to weddings, his skateboarding background, and his Portuguese-Canadian roots shaped the way he tells stories. We dive into why he's so committed to analog, what Super 8 brings to a wedding day, and the realities (and challenges) of shooting film for clients in a digital-heavy industry.Meet Brjaan Brjánn (Brian) Batista Bettencourt is a Toronto-based photographer and cinematographer whose work lives at the intersection of documentary truth and nostalgic longing.Brjánn's career spans photojournalism, editorial portraiture, and motion-picture work, with tenures at the Globe and Mail, Toronto Star, and Country Music Television, where he photographed renowned artists such as Shawn Mendes, Shania Twain, Dierks Bentley and Florida Georgina Line. His analog film work has been featured by CBC and placed him on the cover of PhotoLife Magazine for his work with Kodak Ektachrome.Today, Brjánn works internationally across weddings, editorial assignments, and long-form personal projects, drawing inspiration from his coming of age experiences in the skateboarding community and duality of cultures as a Portuguese-Canadian. He lives in Toronto with his wife and collaborator, photographer and designer Ryanne Hollies.Connect with Brjánn:Stay tuned for a potential Super 8 workshop happening in 2026!Website: www.3bphoto.caInstagram: @brjann.c0mConnect with Me:Subscribe to our emails for updates on all things Summer School!SUBSCRIBE HEREShow Notes: the-summerschool.comInstagram: @summergrace.photo  @the_summerschool Shop My Products:Become a Member of Summer SchoolMy Summer Grace x G-Presets (discount code: SUMMERSCHOOL)My Pricing Guide

In this episode of the Shifting Focus Podcast, John Bunn pulls back the curtain on what really moves the needle when it comes to getting noticed, trusted, and booked by top wedding planners. Fresh off a packed wedding season and a retreat surrounded by elite planners, John unpacks the mindset shifts, the strategy, and the long-game approach that has helped him grow his business into the luxury space. This one is all about relationships, presence, value, and consistency. Not hacks. Not shortcuts. Just the intentional work that builds a brand planners want to refer again and again. John also shares a teaser for an upcoming mentorship experience designed for creatives ready to level up in 2025. Want to join my private mentorship group that is coming up? email john@johnbunnfilms.com  and say 'i want mentorship' to be added to the list for more info as soon as it is available.

"Is AI going to ruin the wedding industry?"Today, the girls are discussing the potentital 2026 trends, giving their thoughts on all of them! From over the top decor, to chic desserts... a lot is changing next year!Bitches from a bride - A sad one today... a bride crying on the day due to an un-interested father!Let us know your thoughts on today's episode, and send in your bitches in our DM's.Want to finish the episode with us? Sign up below to get extra bonus content!

You didn't start your business to stay stuck. If you're ready to finally hit 6 or 7 figures WITHOUT burning out — book a call with our team → https://weddingproceo.com/applicationThe wedding industry has sold us a story — that hustle equals success. But what if that story is the very thing keeping you stuck? In this episode, I'm breaking down the lies we've all believed about what it takes to “make it” and showing you how to finally scale profitably without burning out. Wedding Pro, I believe you are ready to reclaim your weekends, increase your profit, and lead your business like a true CEO!! This conversation will change the way you see growth forever.The (FREE!)ASSUME Sales Training: 2x your wedding bookings in 30 days—step by step. Thousands of wedding pros have already used it to land more clients immediately! http://weddingproceo.com/freetrainingorgA favorite book of mine: Profit First by Mike Michalowicz https://amzn.to/4lbqZFwAnother favorite book of mine: Buy Back Your Time by Dan Martell https://amzn.to/3ITKLb4 ========================= EPISODE SHOW NOTES BLOG & MORE:https://weddingproceo.com/wedding-industry-lies/ =========================Thank you for tuning in to this episode of the Wedding Pro CEO Podcast. If you find these strategies helpful, make sure to share this episode with your fellow wedding pros. And remember, in the world of weddings, it's all about building genuine relationships and showcasing your best work. Until next time, keep shining, CEOs!PLEASE SUPPORT THE PODCAST! LEAVE A REVIEW HERE: https://ratethispodcast.com/swdHave a question you'd like Brandee to answer? Ask here: http://bit.ly/3ZoqPmzHeads up, CEO! Some of the links I share may be affiliate links, which means I may earn a small commission if you decide to purchase—at no extra cost to you. I only recommend tools and resources I actually use and love, and that I believe will help you grow a profitable, sustainable business you're obsessed with. =========================Book Your Gap Assessment Call to Unlock our Black Friday Deal Now Take the Wedding Pro CEO's free GAP assessmentSupport the show

On today's episode we're breaking down the Wedding Industrial Complex — the history, marketing, and money behind one of the most profitable industries in the world. Plus, we get into Donald Trump pardoning George Santos, Tony Vitello leaving University of Tennessee, Drake, MLB Playoffs, Drake and much more. Enjoy! (00:08:36) George Santos Pardoned By Trump (00:15:22) Tony Vitello (00:18:01) Drake & the MLB Playoffs (00:22:52) Shohei Ohtani vs. Barry Bonds (00:30:52) NBA (00:57:56) Wedding Industrial Complex (02:05:11) Voicemail UpdateYou can find every episode of this show on Apple Podcasts, Spotify or YouTube. Prime Members can listen ad-free on Amazon Music. For more, visit barstool.link/macrodosing

In this episode, I sit down with wedding photographer and podcast host Michael Cassara to talk about what it really takes to build a thriving business in today's creative industry. Michael shares his journey from leaving a corporate job to going all in on photography, how he navigated the challenges of the pandemic, and why client experience has been the key to his success. We also dig into the growth of his show, The Vendor Table, and how it has become more than just a podcast. It's a platform that connects and educates wedding professionals. Together, we talk about the balance between creativity and efficiency, juggling multiple ventures, and the importance of structure, self care, and community in this business. If you've ever struggled with burnout, felt torn between passion and process, or wondered how to keep growing without losing yourself in the noise, this conversation is for you. Check out Michael's website here: https://www.michaelcassara.me  Check him out on Instagram here: https://www.instagram.com/michaelcassaraphoto Follow the podcast here: https://www.thevendortable.com/ Check out The Vendor Table on Instagram here: https://www.instagram.com/thevendortablepod/

Today I'm chatting with Founder of Guides for Brides and Beyond Weddings Alison Hargreaves. Having spent over 30 years in the wedding industry she started to think about how she could give back. Our industry is vastly under regulated and Alison could see the need for businesses to show couples they could be trusted. This week she officially hosted the launch of the UK Wedding Association, a not for profit organisation designed to bring the industry together. Today I am diving deep into what the association is all about and why I think you should get involved.Join the UK Wedding Association here.Time Stamps:00:00 - The Importance of Lifelong Learning in Business06:34 - The Evolution of the Wedding Industry11:44 - The Importance of Trust in the Wedding Industry14:55 - Building a Collaborative Industry Standard26:22 - Joining the Association: A Step-by-Step Guide34:13 - Understanding Membership Fees and Industry Support42:05 - The Role of Associations in the Business CommunityMentioned in this episode:TikTok Pro is back - will you join us?This November myself and Simona will be back with round 2 of TikTok Pro! If TikTok is on your to do list then this is the perfect way to get started. 4 weeks of live training plus tech tutorials and a support group. Don't get left behind - TikTok is here to stay. TikTok Pro

Episode Summary:In this heartfelt and high-energy episode of Get Ahead Guests, Carissa sits down with DJ Kevro and wife Chevonna — the powerhouse behind Musical Phunktions, a multi-DJ company that's brought unforgettable energy to over 10,000 events across Southern California. But today, we're not just talking playlists and packed dance floors — we're going deeper.Alongside his wife Chevonna, a therapist and mother of their four children, Kevro shares the real story behind building both a thriving business and a lasting marriage in one of the most demanding industries out there. From the pressures of wedding weekends to learning how to truly support each other's dreams, this episode is packed with honest insights and practical wisdom for any couple trying to balance love, family, and entrepreneurship.In This Episode, We Talk About:

In this conversation, Sam Jacobson and John Bunn explore the transformative impact of AI on the wedding industry and small businesses. They discuss the evolution of AI from a novelty to a powerful tool that can enhance business operations, marketing, and client relationships. Sam emphasizes the importance of adapting to AI technology, using it as a team member, and leveraging data to make informed decisions. T he discussion also highlights practical applications of AI, including recruitment, sales processes, and personal branding, while stressing the need for maintaining the human element in business interactions.  Visit Sam's Website: https://ideactionconsulting.com/ Sam Jacobson is a business strategist and sales coach who helps wedding professionals fill their calendars with ideal clients at high prices. He's spent 18+ years obsessing over how to persuade couples to say “yes” - and pay more - with practical approaches using buyer psychology. In 2016, Sam started Ideaction Consulting to help wedding pros grow their businesses. Now they offer sales coaching/training, website copywriting and design, a sales and marketing mastermind for rising stars, and an interactive AI-powered sales skill lab. Last year, Sam partnered with Abby Jiu to open Duet Social Media, an agency for luxury wedding vendors who want strategy and content to drive growth. Check out his podcast, Own Your Business, to hear how you can use the science of sales to reach your full potential. Sam lives in the San Juan Islands, Washington with his family when he's not exploring the world on walking holidays.  

From opening our first bridal shop to helping thousands of brides, here's our story, what inspired Brilliant Bridal, and the wedding planning wisdom we've picked up along the way. Thank you for tuning into ‘White Dress Optional', a wedding podcast by Brilliant Bridal! Join us every Wednesday for candid conversations, expert insights, and heartwarming stories that celebrate love in all its forms. Connect with us on Instagram at @whitedressoptional or email us at podcast@brilliantbridal.com. If you are in one of our markets and searching for your dream dress, we'd be thrilled to accompany you on your bridal journey. Visit https://www.brilliantbridal.com/appointments & schedule an appointment to shop at one of our boutiques today!Check out additional resources here!

You didn't start your business to stay stuck. If you're ready to finally hit 6 or 7 figures WITHOUT burning out — book a call with our team → https://weddingproceo.com/applicationToo many wedding pros are bringing in high revenue but still living paycheck to paycheck. In this episode, I'm walking you through the real numbers behind your burnout—why 70% payouts are tanking your profit, and what sustainable, CEO-level pay structures actually look like. If you're working every weekend but still can't pay yourself, it's time to change the math.The (FREE!)ASSUME Sales Training: 2x your wedding bookings in 30 days—step by step. Thousands of wedding pros have already used it to land more clients immediately! http://weddingproceo.com/freetrainingorgA favorite book of mine: Profit First by Mike Michalowicz https://amzn.to/4lbqZFwAnother favorite book of mine: Buy Back Your Time by Dan Martell https://amzn.to/3ITKLb4========================= EPISODE SHOW NOTES BLOG & MORE:https://weddingproceo.com/math-bankrupting-wedding-industry/=========================Thank you for tuning in to this episode of the Wedding Pro CEO Podcast. If you find these strategies helpful, make sure to share this episode with your fellow wedding pros. And remember, in the world of weddings, it's all about building genuine relationships and showcasing your best work. Until next time, keep shining, CEOs!PLEASE SUPPORT THE PODCAST! LEAVE A REVIEW HERE: https://ratethispodcast.com/swdHave a question you'd like Brandee to answer? Ask here: http://bit.ly/3ZoqPmzHeads up, CEO! Some of the links I share may be affiliate links, which means I may earn a small commission if you decide to purchase—at no extra cost to you. I only recommend tools and resources I actually use and love, and that I believe will help you grow a profitable, sustainable business you're obsessed with.=========================Take the Wedding Pro CEO's free GAP assessmentSupport the show

Today I am chatting with magician Oli Couchman, the man behind Revilo Twist Magic. We talk about how magic came into his life, how you enter the magic circle, and how he quit his job to work full time doing what he loves. Oli shares tips on networking, what's working for him right now and why you need to be proactive in your sales strategy.Find Oli on InstagramVisit the Revilo Twist WebsiteJoin the Wedding Pro Members LoungeTime stamps:00:08 - Networking Strategies for Wedding Professionals02:08 - The Journey into Magic08:39 - Taking the Leap: Transitioning to Full-Time Magic12:30 - The Evolution of a Wedding Entertainer22:55 - Networking and Client Engagement Strategies29:13 - Navigating Challenges in the Wedding Industry31:17 - Navigating Vulnerability in BusinessMentioned in this episode:Wedding Pro Members LoungeJoin the best kept secret club in the Wedding Industry! The Wedding Pro Members Lounge is the learning and support community you have been looking for. Monthly expert masterclasses and a full library of past training, weekly check in calls and monthly goal setting - plus the most supportive community you could ask for. As a podcast listener you can get the first month free - just use the code PODCAST at the checkout. Wedding Pro Members Lounge

Bookings feel slower. Buyers seem harder to reach. The market feels crowded and uncertain. If you've been wondering what's going on, you're not alone.In this solo episode, I'm walking through what I see happening across the wedding industry right now. I'll share my perspective on shifting buyer behavior, rising competition, changing definitions of luxury, and the day-to-day challenges of trying to grow a creative business in a more complex market.This episode is here to give you clarity. Not just about what's happening, but about what to focus on. Things feel different because they are. But that doesn't mean your business can't grow. You just need a clear view of the landscape and a plan for how to show up inside it.Takeaways:Luxury is about how you make people feel. A beautiful design means less if the experience behind it is stressful or disconnected.There are only so many premium clients to go around. More vendors are chasing fewer seats at the high-end table, which makes relationships and consistency even more important.You don't need a perfect booking. Two out of three is enough. If the price is right, the project is interesting, or the client is kind, take the win.Results follow effort. Keep improving your follow-up, your portfolio, your proposal, and your presence. Focus on what you can control and keep showing up.

Today I am chatting with two of my clients - Tara and Adam, founders of Just For Your Occasion. Since starting their business 3 years ago, they have gone from 0 wedding per year to over 150 - what is the secret to their success? Wedding Shows! Hear their story from getting started, to realising the constant need for change. It's an honest, candid conversation from business owners who are right in the middle of their growth journey.Join the Wed Pros Members LoungeJust for Your Occasion WebsiteFind them on InstagramTime Stamps:00:00 - Introduction to Wedding Business Strategies04:52 - Transitioning from Nursing to the Wedding Industry07:11 - Starting a Business: The Journey Begins20:53 - Navigating Wedding Fairs: Strategies and Insights28:29 - The Transition to Full-Time Business36:30 - The Importance of Continuous Learning in Business41:41 - Adapting Strategies for Wedding FairsMentioned in this episode:Wedding Pro Members LoungeJoin the best kept secret club in the Wedding Industry! The Wedding Pro Members Lounge is the learning and support community you have been looking for. Monthly expert masterclasses and a full library of past training, weekly check in calls and monthly goal setting - plus the most supportive community you could ask for. As a podcast listener you can get the first month free - just use the code PODCAST at the checkout. Wedding Pro Members Lounge

What does it really take to work in the luxury wedding market? Spoiler: it's about more than just bigger budgets.In this episode of the I Do Wedding Marketing Podcast, I sit down with Jackie Watson, Founder of Jaclyn Watson Events and Echelon Creative & Co. Jackie pulls back the curtain on what luxury clients expect, how to market yourself to this niche, and why this level of work isn't for everyone.Jackie brings over a decade of planning, production, and design experience to the wedding industry. She's a powerhouse planner and business consultant who has produced multi–six figure and million-dollar weddings. Jackie has spoken on national stages like Wedding MBA and Catersource and is known for her detail-driven, client-focused approach. Through her consulting, she helps wedding pros streamline their businesses and elevate client experiences.The reality of luxury weddings: higher budgets come with higher expectations, constant communication, and significant time investment.How luxury clients choose vendors: why word of mouth and referrals matter most.Marketing to the luxury space: the importance of visuals, social media, branding, and being seen in the right circles.Client psychology: why many high-end clients are introverts, value privacy, and expect concierge-level service.Social media & SEO: how behind-the-scenes content builds trust and why SEO keywords must evolve.Vendor relationships: Jackie's candid take on commissions, appreciation gifts, and diversifying creative partners.Boundaries & contracts: how she protects her team with honest communication, abuse clauses, and detailed questionnaires.Growth & education: the importance of continuously learning from vendors, conferences, and peers.Instagram: @jaclynwatsonevents and @echeloncreativecoWebsite: jaclynwatsonevents.comFollow I Do Wedding Marketing Instagram | https://www.instagram.com/idoweddingmarketing/ Facebook | https://www.facebook.com/idoweddingmarketing LinkedIn | https://www.linkedin.com/in/nina-addeo-699898ab/ Threads | https://www.threads.com/@idoweddingmarketing I Do Wedding Marketing podcast listeners can receive 15% off a 6-month subscription as a new Aisle Planner user! Use code IDWMxAP | https://www.aisleplanner.com/affiliate/IDWMxAP

A candid, behind-the-scenes conversation with top wedding industry pros about what's really going on in 2025 and how to move forward.If you've been wondering whether the slowdowns, buyer shifts, or budget stalls are just you, you're not alone.This panel brings together five of the sharpest minds in the business to tackle the hard truths shaping today's market. No fluff. No sugarcoating. Just real talk from people who are in it every day, with clear insights into what it takes to thrive in a rapidly changing industry.Whether you're feeling stuck, confused, or ready to pivot, this replay is your chance to get clarity and direction for the road ahead.Panelists:Abby Jiu, Photographer, Abby Jiu Photography, Duet Social MediaDaniel Kim, Photographer, Daniel Kim PhotographyLaura Ritchie, Principal Designer, Grit & Grace Inc.Eleanor Scola, Director of Sales, NuageKimberly Richmond, VP of Sales (Weddings), ALHISam Jacobson, Founder, Ideaction Consulting and Duet Social MediaWhat You'll Hear:What's really behind slower bookings and sales this yearWhy traditional marketing and sales tactics are falling flat, and what to do insteadHow top-tier vendors are adapting to buyer behavior shiftsWhat to expect in 2026 and how to prepare your business nowThe biggest mistakes people are making and how to avoid themKey Themes:Market contraction versus mindset trapsElevated expectations with lower lead qualitySales cycle realities and buyer psychologyRecession-proofing your brand and offer

In this episode, Jeff Maeck shares his inspiring journey from working in a vehicle glass shop to becoming one of the most sought-after wedding officiants in the world. He discusses the importance of building a brand through exceptional customer experience, the power of consistency and discipline in business, and the significance of pricing strategies that reflect the value of service. Jeff also highlights his philanthropic efforts through the Togetherness Collective, which aims to build homes in Guatemala, and emphasizes the intersection of personal and professional life. The conversation delves into motivation, marketing oneself authentically, and the importance of collaboration in the wedding industry.   Want us to feature your question, photography story, or industry hot take on an episode? Send us a DM, voice note, or video on instagram @TheShootYourShotPodcast. Your privacy is important to us. If you want to remain anonymous just let us know :) Sign up with Imagen AI to streamline your photo editing and get 1500 edits free! Sign up below for this rad AF offer: https://tinyurl.com/mt46dz6n Become an IG reel-creating machine with Social Templates! with Promo code: LINDSAY. https://socialtemplates.co/lindsay Chapters 00:00 The Journey of Jeff Mack: From Glass Shop to Wedding Officiant 05:50 Building a Brand: The Importance of Customer Experience 11:41 The Power of Consistency and Discipline in Business 17:55 Pricing Strategies: The Value of Exceptional Service 24:27 Creating Impact: The Togetherness Collective and Philanthropy 34:56 The Intersection of Personal and Professional Life 42:22 Motivation and the Drive to Succeed 52:43 Marketing Yourself: The Personal Brand Approach 01:01:24 Collaboration and Teamwork in the Wedding Industry  

SHAY HAS THE ICK.  In this episode of The Devin and Shay Show, Devin and Shay break down why they're ditching the word luxury in their wedding photography and videography business. They share unfiltered thoughts on how the wedding industry uses “luxury” as a buzzword for posturing, why it doesn't reflect the couples they serve, and how photographers can build a high-end brand without selling out their values. From handling rainy elopements to dealing with out-of-touch planners, they talk about what couples actually want on their wedding day — and how staying authentic is the real key to scaling a profitable, sustainable business. SHOWNOTES!SAY HI ON INSTAGRAMPhotographers—you're sitting on a goldmine you haven't tapped yet. Adding simple video upsells to your packages can completely change your income without booking a single extra client. That's why we put together the Video Upsell Starter Kit—a free resource that walks you through the exact steps to start offering video, book it confidently, and deliver it in a way that feels aligned with your photography style.Grab your free starter kit here → devinandshay.com/start-kit We're now accepting waitlist signups for our ultra-intimate, in-person events—think just 3 to 5 fellow creatives, an elevated styled-shoot day, retreat-style connection, super personalized business coaching, and mastermind-level collaboration—all wrapped in a stunning location with next-level details. These spots are seriously limited.Join the waitlist now at: devinandshay.com/in-person-eventsThanks for listening to the Hey, Thriver Podcast!! Don't forget to rate and review on your fave podcast platform -- it helps us get amazing guests and climb in the charts!

Step into the world of wedding planning leadership as Krisy Thomas, COO of the CWP Society, sits down with four extraordinary certified wedding planners who are reshaping the industry across the globe. Together, they share their journeys from skilled professionals to influential change-makers, highlighting how education and community are redefining the wedding planning profession.Joining the conversation:David Ude of Dafame Concept, raising the bar for weddings in Nigeria.Tracy Dapp of Inked Events, leading with integrity and innovation in New Hampshire.Tish Clay of Simone Elise Events, bringing warmth, grace, and fierce advocacy from Tennessee.Morgan Parker, the visionary behind Golden Forest Events, making waves in North Carolina.David Ude describes the game-changing impact of international certification in Africa, where his CWP credentials have opened doors and commanded respect in a market eager for proven expertise. “My goal is putting African event professionals on that global map,” he shares with palpable passion. Meanwhile, Tracy Dapp reflects on how certification elevated her 15-year career: “I came into it fairly confident, but being certified through CWP, I'm even more confident in what I do.”The discussion also challenges the common advice often given to new planners—“just shadow someone” or “learn by doing.” Instead, these leaders advocate for proper education as the foundation of professionalism, drawing parallels to other industries where training is essential. Tish Clay reveals the transformation she's experienced: “Since obtaining my CWP credentials, my delivery has become so much better, to the point of clients not having questions once we've finished an initial consultation.”Beyond business growth, the conversation underscores the importance of community in an often-isolated profession. Each of these planners describes the CWP Society as a “safe space” where planners can be vulnerable, ask questions, and find genuine support without judgment—a rare gift in a competitive industry.Whether you're considering a career in wedding planning, looking to elevate your business, or simply curious about the future of the profession, this episode offers invaluable insights from leaders who are raising the standard worldwide. Visit cwpsociety.com to discover how you can join this community of excellence-focused wedding professionals.www.cwpsociety.com | info@cwpsociety.com | IG: @cwpsociety | FB: @cwpsociety

Ask Jac & Ben A Question!Have you ever wondered what happens to those gorgeous wedding bouquets after the big day ends? Meet Andrea Cole, the artistic entrepreneur behind DB Andrea, who has built an impressive business turning bridal bouquets into stunning keepsakes that last a lifetime.In this captivating conversation, Andrea reveals how she accidentally discovered flower preservation after finding a decades-old pressed flower in her husband's book. What began as a personal creative project blossomed into a thriving business when someone asked her to preserve their bridal bouquet. Through her unique preservation techniques using resin and pressing methods, Andrea creates beautiful pieces of art that allow couples to hold onto their wedding memories forever.Andrea shares the fascinating chemistry behind her preservation process, explaining how timing, temperature, and humidity all play crucial roles in creating the perfect keepsake. Her journey from experimental hobbyist to business owner offers valuable insights for anyone looking to transform their passion into profit. While social media initially helped launch her business, Andrea emphasizes that providing exceptional customer service and maintaining quality standards have been more important for sustainable growth than chasing viral trends.We also explore Andrea's role with the Wedding Industry Professionals Association (WIPA), where she serves as a board member for the Dallas-Fort Worth chapter. Her perspective on networking is refreshingly honest – it's about building genuine connections and serving others rather than direct self-promotion. This philosophy has helped her create meaningful relationships that naturally lead to business growth. As Andrea wisely advises her younger self: "Stop, stare, appreciate." In the constant pursuit of the next achievement, entrepreneurs often forget to celebrate how far they've come.Ready to preserve your wedding memories or connect with other wedding professionals? Visit dbandrea.com to see Andrea's beautiful work or reach out about joining WIPA's supportive community of wedding industry experts. Support the show

Are you feeling overwhelmed by wedding planning advice and wondering what's actually true? In this episode of the Wedding Planning Collective Podcast, we're busting 13 of the most common wedding planning myths that leave couples stressed, confused, and wasting time on things that don't matter.From the myth that wedding planning should take over your life, to outdated family payment expectations, we'll cover what you really need to know to plan a wedding that feels right for you—without getting stuck in the “wedding rulebook.”✅ In this episode, you'll learn:The truth about the so-called “wedding tax” (and when it's actually fair)-Why DIY wedding projects often cost more time and money than you expect-How to set realistic expectations with your wedding party-The biggest money mistakes couples make with backyard weddings-Why it's OK to skip traditions like bouquet tosses and cake cuttings-The myth of “perfect weddings” and how to actually enjoy your day…and so much more!If you want to stop second-guessing every decision and plan your wedding with confidence, this episode is for you.Resources & Podcast Episodes Mentioned:

We are here at the climax of this book, and as usual, things get funky. Sam and Alex do a switch-a-roo on Thrym. Erin claims that Rick stole from Animorphs, again. The ceremony is at a secret second venue, Loki's cavern! Nothing says wedding like ominous bubbling liquids and a man being poisoned. Loki frees himself from his chains, and the Aesir gods show up just in time to not be very useful. At least Thor gets his hammer back. Magnus makes a hard case against jigsaw puzzles. Manasa makes a case against Boggle again. Erin comes down hard against... Crocs? Only one more episode to go for Hammer of Thor! SUPPORT US ON PATREON: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.patreon.com/camphalfpod?fan_landing=true⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠SUPPORT US ON KO-FI: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://ko-fi.com/camphalfpod⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠SEND US AN AUDIO MESSAGE: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.speakpipe.com/Camphalfpod⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠JOIN OUR DISCORD: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://discord.gg/gzHYsUbdgr⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠MERCH: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.zazzle.com/store/camphalfpod⁠

This week on the I Do Wedding Marketing Podcast, I'm thrilled to bring you a deeply honest and much-needed conversation with Mark Caravaggio of Intune Events. If you've ever felt confused, frustrated, or even a little burned by gatekeeping, hidden fees, or the infamous “preferred vendor list,” this episode is going to speak to you.Mark and I dive into transparency in the wedding industry—what it really means, why it matters, and how it affects vendors, venues, and, most importantly, couples. We talk about pay-to-play models, vendor commissions, and the hidden costs of getting listed in publications or preferred partnerships. Mark also opens up about his personal journey of walking away from a business model that no longer aligned with his values—even though it accounted for 70% of his bookings.In this episode, we explore:​The emotional weight and vulnerability of being a wedding vendor​How hiding pricing affects client trust and booking rates​Why authenticity and connection beat old-school sales tactics​The truth behind pay-to-play vendor lists and “secret” commissions​What happens when you walk away from 70% of your business to build something better​How to rebuild and thrive after business burnout or vendor trauma

You didn't start your business to stay stuck. If you're ready to finally hit 6 or 7 figures WITHOUT burning out — book a call with our team → https://weddingproceo.com/applicationThe economy might be uncertain, but your business doesn't have to be.  In this episode, I'm breaking down how tariffs, inflation, and shifting booking patterns are affecting the wedding industry—and more importantly, what you can do to keep your leads flowing and profits growing. If you're tired of feeling like everything is out of your control, it's time to take it back. The (FREE!)ASSUME Sales Training: 2x your wedding bookings in 30 days—step by step. Thousands of wedding pros have already used it to land more clients immediately! http://weddingproceo.com/freetrainingorg=========================  EPISODE SHOW NOTES BLOG & MORE:https://weddingproceo.com/tariffs-wedding-industry-impact-2025/=========================Thank you for tuning in to this episode of the Wedding Pro CEO Podcast. If you find these strategies helpful, make sure to share this episode with your fellow wedding pros. And remember, in the world of weddings, it's all about building genuine relationships and showcasing your best work. Until next time, keep shining, CEOs!PLEASE SUPPORT THE PODCAST! LEAVE A REVIEW HERE: https://ratethispodcast.com/swdHave a question you'd like Brandee to answer? Ask here: http://bit.ly/3ZoqPmz=========================Take the Wedding Pro CEO's free GAP assessmentSupport the show

It's been 10 years since Ireland made history by becoming the first country to legalise same-sex marriage through a public vote. While other countries had legalised it, it was the first time a referendum had been held. We hear from wedding planners, photographers and venues about how things have changed for them since the 2015 referendum. As the overall number of marriages in Ireland decreases, the number of same-sex marriages is still increasing. We hear from same-sex couples who are now seen as prospective clients for this sector.Produced and presented by Leanna Byrne(Image: Alan Hatton and Darren Lawlor)

You didn't start your business to stay stuck. If you're ready to finally hit 6 or 7 figures WITHOUT burning out — book a call with our team → https://weddingproceo.com/applicationHow are Tariffs impacting the Wedding Industry?—Wedding pros are getting hit from every angle this year and there is much more than world trade deals to be aware of. In this episode, I sit down with Paige Griffith of The Legal Paige to break down the biggest legal landmines of 2025 (including why your all-inclusive package could land you in serious trouble). If you're a florist, planner, rental company, stationer—or really anyone in the wedding industry—you can't afford to miss this one.The (FREE!)ASSUME Sales Training: 2x your wedding bookings in 30 days—step by step. Thousands of wedding pros have already used it to land more clients immediately! http://weddingproceo.com/freetrainingorgYou can shop all of Paige's contracts and clauses over at The Legal Paige. Use code Brandee10 for extra savings during her Midyear Sale—40% off everything!========================= EPISODE SHOW NOTES BLOG & MORE:https://weddingproceo.com/tariffs-impact-on-profit-margins-2025/=========================Thank you for tuning in to this episode of the Wedding Pro CEO Podcast. If you find these strategies helpful, make sure to share this episode with your fellow wedding pros. And remember, in the world of weddings, it's all about building genuine relationships and showcasing your best work. Until next time, keep shining, CEOs! PLEASE SUPPORT THE PODCAST! LEAVE A REVIEW HERE: https://ratethispodcast.com/swd Have a question you'd like Brandee to answer? Ask here: http://bit.ly/3ZoqPmz=========================FREE TRAINING for Wedding Business Owners Take the Wedding Pro CEO's free GAP assessmentSupport the show

What do Netflix, keynote speaking, and wedding officiating all have in common? In this episode, we're joined by Steve Fredlund—author of Do the Unright Thing: Memoir of a People Pleaser and the officiant featured on Love Is Blind Season 8.Steve shares his unlikely journey from corporate actuary to being hand-picked as an officiant for one of the most talked-about weddings on reality TV. But this episode is about more than a fun Netflix story.We dive into real conversations wedding pros need to hear:

Ask Jac & Ben A Question!Introducing our new segment, We Need To Talk (WNTT). Where Ben & Jac tackle the issues no-one talks about in the Wedding Industry.Ever sat in your car before a wedding, heart racing, convinced you can't possibly deliver what your clients expect—despite years of successful experience? You're not alone.This candid conversation pulls back the curtain on the wedding industry's silent epidemic: anxiety, imposter syndrome, and the crushing self-doubt that plagues even the most accomplished professionals. When Ben shared a raw video about his pre-wedding anxiety after 20+ years and 1000+ weddings, the response was overwhelming. Countless wedding pros admitted they face the same struggles but never felt safe discussing them openly.Timing couldn't be more relevant as the wedding industry faces a significant economic downturn in 2024. After the post-COVID boom years of 2021-2023, many businesses are experiencing dramatic drops in inquiries, smaller wedding budgets, and mounting financial pressure—all factors that intensify professional anxiety. We explore how these external stressors compound the internal battles many creatives already fight.Beyond simply naming the problem, we share practical strategies for managing these moments: education as confidence-building, specific breathing techniques, planning systems, and community support. We also discuss how underlying factors like ADHD, hormonal changes, and other biological realities shape our professional experiences in ways rarely acknowledged in business conversations.The most powerful takeaway? You deserve to be in that room. The couple chose you specifically, above all others. Your anxiety doesn't define your abilities—and understanding that everyone from newcomers to industry veterans experiences these same feelings can be the first step toward healthier relationships with ourselves and our work.Join our community as we continue these essential conversations about the realities of creative entrepreneurship. You're never as alone as your anxiety wants you to believe. Support the show

The (FREE!)ASSUME Sales Training: 2x your wedding bookings in 30 days—step by step. Thousands of wedding pros have already used it to land more clients immediately! http://weddingproceo.com/freetrainingorgThe 2025 Knot Vendor Report just dropped, and lemme tell you—it's got a lot of data. But before you go making big changes to your business, let's break down what's actually useful (and what's just noise). In this episode, I'm sharing my real-time reaction and the biggest takeaways you need to know to scale your wedding biz in 2025.Here is the Knot's Vendor Report: https://shorturl.at/fSSlA 

Feeling overwhelmed by social media? You're not alone. Wedding professionals often struggle to maintain a consistent online presence that actually converts to bookings. Serena Waller, founder of the Dande Agency, joined, CWP Society's COO, Krisy Thomas, for this episode of the Wedding Planner Pro Files podcast to break down the ever-shifting landscape of social media marketing for wedding pros.Serena breaks down the surprising truth about Instagram's algorithm changes, hashtags are out, keywords are in. Google is now crawling Instagram content, fundamentally changing how your posts get discovered. She shares practical strategies for writing captions that align with your images, helping potential clients find you when searching for specific wedding elements. Her yearbook editor approach to caption writing offers a refreshingly simple framework for even the most caption-challenged pros.Beyond posting tactics, we explore the critical relationship between aesthetics and profitability. A pretty feed might catch the eye, but strategic content drives bookings. Serena explains how inconsistency across platforms erodes trust, revealing why your website and social presence must tell the same story about who you are as a professional. Many wedding pros are shocked to discover that their beautiful Instagram account doesn't match their website's messaging, creating confusion for potential clients.Looking toward future trends, Serena emphasizes the continuing importance of authentic video content that doesn't require professional production. She shares insights on balancing personal authenticity with professional expertise—a delicate dance that today's couples expect from their wedding vendors.Whether you're posting daily or struggling to post at all, this episode offers actionable advice for creating a social media presence that works for your business, not against it. Connect with Serena at www.dandeagency.com or follow @dandeagency on Instagram to learn more about her services and the Swell Social Club.www.cwpsociety.com | info@cwpsociety.com | IG: @cwpsociety | FB: @cwpsociety

Start running your wedding business like a legit business. Head over to https://weddingproceo.com/application and apply to work with us.Think the wedding industry is slowing down? It's actually about to explode… but only if you know how to pivot.Let's talk about why leads feel low, what Gen Z couples really want, and how to scale your wedding biz in 2025 without burning out.This is the thread I'm referring to: https://tinyurl.com/2trctc5eThis is the article I referenced https://www.grandviewresearch.com/industry-analysis/us-wedding-services-market-reportHow to Reach Gen Z Couples in 2025 https://weddingproceo.com/how-to-reach-gen-z-couples-2025/2025 Wedding Industry Trends https://weddingproceo.com/2025-wedding-industry-trends/The Assume Sales Training. 2x your wedding bookings in 30 days—step by step. Thousands of wedding pros have already used it to land more clients immediately! http://weddingproceo.com/freetrainingorg========================= EPISODE SHOW NOTES BLOG & MORE:https://weddingproceo.com/is-wedding-industry-failing-2025/=========================JOIN THE 1%We'll help you scale to your first 6- or 7- figure year. https://www.weddingproceo.com/application=========================Thank you for tuning in to this episode of the Wedding Pro CEO Podcast. If you find these strategies helpful, make sure to share this episode with your fellow wedding pros. And remember, in the world of weddings, it's all about building genuine relationships and showcasing your best work. Until next time, keep shining, CEOs!SUPPORT THE PODCAST! LEAVE A REVIEW HERE: https://ratethispodcast.com/swdHave a question you'd like Brandee to answer? Ask here: http://bit.ly/3ZoqPmz=========================Take the Wedding Pro CEO's free GAP assessmentSupport the show

n this episode, we're diving into the rapid rise of Will Whiteley—a wedding videographer who went from zero to a fully booked $6K+ brand in just 13 months. Yep, THIRTEEN. From saying “yes” to every opportunity, to refining his client experience, to showing up in a suit and bowtie at every single wedding (even the barn ones), Will is proof that growth doesn't have to take forever.Inside this convo, you'll hear: → The mindset shift that helped him grow faster than most do in 5 years → How your brand positioning impacts your pricing (hint: it's not just about your films) → Why obsessing over your client experience is the real game-changer → The #1 thing you can start doing today to elevate your brand, instantlyIf you've ever thought, “I haven't been around long enough to raise my prices” or “I need to wait until I'm more experienced to go for it” — this one's for you.Because here's the truth: You don't need more time. You need more intention. You need a plan. And you need to start right now.Hit play and get inspired to take action—because the fastest way to build a high-end wedding business is to stop playing small and start acting like the pro you already are.Timestamps00:00 – 05:38 | How to Grow a Wedding Business Fast (Without Waiting Years)05:39 – 10:17 | From Low-Priced to Premium: What Really Drives Growth10:18 – 14:25 | The Business Side Most Creatives Overlook14:26 – 20:53 | Branding, Perception, and Standing Out in the Industry20:54 – 26:03 | Elevating the Client and Vendor Experience26:04 – 33:44 | Scaling Back to Scale Up: Booking Less, Earning More33:45 – End | The Value of Coaching and Taking Fast ActionNEW TRAINING: The Luxury Wedding Playbook - Learn how to attract luxury clients (without chasing them) https://thelevelupco.com/playbook

Too many wedding pros spend their time trying to fake it till they make it. Not only is it a slow way to success, it's stressful - what if “they” find out?One problem - and I mean only one of the many many many problems with “winging it” as a business owner - is that you end up guessing your way through important situations. How do you raise your prices?When and how do you rebrand?When and how do you talk about pricing?What's your social media strategy?And where do you focus your limited energy when pulled in so many different directions?Today, I talk about how the collective wisdom of the wedding industry often points you in the wrong direction on these important topics.Stay tuned as I bust these myths you've probably heard.

In this podcast episode, Alora addresses common concerns about pricing for wedding photographers, including the fear of entering the 'pricing dead zone.' 00:00 Introduction and Episode Overview00:48 Understanding the Pricing Dead Zone04:30 Affordable and Average Pricing Tiers07:01 Mid Luxury Pricing Insights09:25 Luxury Pricing Strategies13:28 Final Thoughts  --*Wanna be the first to see the Rebrand Reveal before anyone else?

So you want to get married? It might cost you. SMNTY walks you through the proposal, the planning, the wedding and the get-togethers to see what getting married involves these days. See omnystudio.com/listener for privacy information.