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This week on The Retail Perch, Shekar and Gary are excited to welcome an intelligent and humorous guest, Kevin Coupe, the founder of Morning News Beat—a news platform that provides the latest updates and insights in the retail industry. As Kevin shares his journey from starting out as a news reporter, the trio dives into discussions on retailers' reactions to AI, the shifting dynamics of advertising, Amazon, and much more.
The CPG Guys, Sri & PVSB, are joined in this episode by Kevin Coupe, renowned author and also editor of Morning News Beat, Kevin Coupe.Follow Kevin Coupe on LinkedIn at: https://www.linkedin.com/in/kevin-coupe-6872196/Follow Morning News Beat online at: http://morningnewsbeat.comPurchase Kevin's book "The Big Picture" on AmazonKevin answers these questions:1) Many people are focused on what appears to be an end in sight for the pandemic. Should retailers and brands be focused on the immediate future of their YoY performance vs the turbulent 2020 or is 2022 the place to focus and why?2) Kroger recently held an investor day event. From our perspective, the overt message was very clear: they intend to dominate the growing retail media market. What are your thoughts on retail media in general?3) I know we're a little off topic from CPG retail, but I would love your thoughts on how this renewal applies to the industry we are following?4) A few questions for you: 1) do you see Instacart as the predominant challenge to Amazon in the near future and 2) for regional/local grocery retailers, is this marketplace their ecommerce strategy for the foreseeable future or are any of them other than the big 5-10 grocery retailers willing to invest in building their own digital CX on the path to purchase?5) as brands get more engaged in supporting retailer eCommerce activities, they face all sorts of new fees in their business dealings. Are these just the online version of chargebacks and something the brands just need to accept as fact? 6) Amazon appeared to skip a beat during the pandemic and really didn't leverage the rapid adoption of eCommerce to significantly grow its Fresh delivery business the way that Instacart and Walmart did their businesses. What are your thoughts on this and what is the future for Whole Foods in the Amazon picture?Please provide the CPG Guys feedback at http://ratethispodcast.com/cpgguysCPG Guys Website: http://CPGGuys.comInstagram: http://instagram.com/cpgguysTwitter: http://twitter.com/cpgguysLinkedIn: http://www.linkedin.com/company/cpgpodcastMedia Kit: http://tinyurl.com/cpgguysmedia DISCLAIMER: The content in this podcast episode is provided for general informational purposes only. By listening to our episode, you understand that no information contained in this episode should be construed as advice from CPGGUYS, LLC or the individual author, hosts, or guests, nor is it intended to be a substitute for research on any subject matter. Reference to any specific product or entity does not constitute an endorsement or recommendation by CPGGUYS, LLC. The views expressed by guests are their own and their appearance on the program does not imply an endorsement of them or any entity they represent. The views expressed by the CPGGUYS, LLC do not represent the views of their employers or the entity they represent.CPGGUYS LLC expressly disclaims any and all liability or responsibility for any direct, indirect, incidental, special, consequential or other damages arising out of any individual's use of, reference to, or inability to use this podcast or the information we presented in this po
This week, Michael Sansolo, research director for two Coca-Cola Retailing Research Councils (and a weekly columnist on MorningNewsBeat.com), joins Sterling and Kevin for a deep-dive into the rationales behind a pre-pandemic planning guide into how to build stores for the future. Using that guide as a starting point, they look at how current economic, cultural, and medical realities are changing that future, making it more uncertain than ever and yet replete with opportunities for retailers with the right mindset. The Council research reports referred to in this episode can be accessed at https://www.ccrrc.org
Past episodes have focused on how technology can have an impact on business models and people's lives. In this edition, however, we drill down to talk about how technology affected one life … and, in fact, makes living that best life possible. We welcome Heidi Dohse, senior program manager in Google's Cloud – Health and Life Sciences division. Dohse's personal and professional story makes for a compelling narrative that is at once provocative and inspiring. Hosted by Kevin Coupe, MorningNewsBeat’s “Content Guy".
Emerging technologies in the health and wellness segment are empowering consumers who more and more are invested in selfcare. Recorded at the GMDC Selfcare Summit in Indianapolis, we talk about the technologies and trends, provide insights into how consumers will interact with these innovations, and offer guidance to companies looking to invest in this burgeoning segment. Our guests for this podcast are members of the regular Retail Tomorrow podcast family: Tom Furphy, CEO and Managing Director of Consumer Equity Partners Nancy Giordano, a strategic futurist who specializes in the post-digital world Sterling Hawkins, co-founder of the Center for Advancing Retail & Technology Hosted by Kevin Coupe, MorningNewsBeat’s “Content Guy”
There is a wellness revolution taking place – driven by enlightened consumer-thinking about selfcare, and startup companies are innovating in that space. In front of a live audience at the recent inaugural Selfcare Summit with GMDC, two such startup companies share how their strategies and tactics are helping retailers perform more effectively and efficiently in selfcare. Our guests: Monte Ahlemeyer, chief revenue officer at Accelerate Dan Bourgault, VP Sales & Business Development at Replenium Hosted by Kevin Coupe, MorningNewsBeat’s “Content Guy”
We dropped in at Groceryshop in Las Vegas for an in-depth discussion of not only the strategies and tactics preoccupying many of the attendees, but the motivations behind the decisions they are making with regard to brand identity and technology – all of which may determine their ability to survive. We sifted through the presentations and exhibits looking for nuggets of wisdom that have the potential to animate and differentiate a retailer. Lisa Sedlar, CEO at Green Zebra Grocery Scott Moses, Managing Director at PJ Solomon Bob Perry, Director of Business Development at NBC Universal Tom Furphy, CEO/Managing Director at Consumer Equity Partners Hosted by Kevin Coupe, Content Guy at MorningNewsBeat
This episode features a wide-ranging conversation with Sylvain and Kevin Coupe, The Content Guy over at MorningNewsBeat.com. Sylvain opens the conversation by asking Kevin why retailers don't always think of themselves as a brand and don't use their own data to the greatest possible degree and using Walmart's evolution as an example. To a great extent, Amazon has woken everybody up to the value of customer data in growing customer affinity through suggestive selling. The conversation turns to a timely topic, which is the risks that come with using gig workers as an extension of the retailer's business and brand, including what will happen to the gig economy should the U.S. slide into recession. Lastly, the two touch on the nature of ecommerce giants Walmart and Amazon and their critical failing in not having enough people there who are merchants.
This episode features a wide-ranging conversation with Sylvain and Kevin Coupe, The Content Guy over at MorningNewsBeat.com. Sylvain opens the conversation by asking Kevin why retailers don't always think of themselves as a brand and don't use their own data to the greatest possible degree and using Walmart's evolution as an example. To a great extent, Amazon has woken everybody up to the value of customer data in growing customer affinity through suggestive selling. The conversation turns to a timely topic, which is the risks that come with using gig workers as an extension of the retailer's business and brand, including what will happen to the gig economy should the U.S. slide into recession. Lastly, the two touch on the nature of ecommerce giants Walmart and Amazon and their critical failing in not having enough people there who are merchants.
This episode, recorded in front of a live audience at the recent City Immersion in Boston, goes inside the evolving world of LL Bean, the iconic catalog business that has engineered a dramatic and highly successful shift into omni-channel retailing through transformational leadership and a willingness to disrupt from within. Our special guest, Stephen Smith, the first outsider to run the company, offers a unique perspective on how the legacy retailer transformed to a new model that is 21st-century marketing-savvy. Hosted by Kevin Coupe of MorningNewsBeat.
The second of two podcasts recorded on the exhibit floor at the United Fresh Produce Association show in Chicago, we look at how companies go outside their traditional lanes to explore new consumer connections and marketing advantages as they seek fresh (in every sense of that word) levels of relevance and resonance to the shopper. Our two guests are retail executives from different geographic areas but who, as the retail world goes through a series of revolutions, seem to have more in common every day: Greg Corrigan, senior director of produce and floral at Raley’s and chairman of United Fresh Tony Stallone, the “produce guru” at Ahold Delhaize-owned Peapod Hosted by Kevin Coupe of MorningNewsBeat This edition of the Retail Tomorrow podcast is sponsored by Hillphoenix, shaping the future of retail through technology and design innovation.
In this new episode, recorded at GMDC’s annual General Merchandise Conference in Denver, we focus on the ways startups are working to disintermediate traditional retailers, how retailers can turn these innovations to their own advantage, why cultural resistance within companies can be the ultimate enemy of progress, and even brainstorm about a business model that could’ve made Toys R Us relevant again. Panelists: Patrick Fore, CEO and co-founder of Fleat Sterling Hawkins, co-founder of the Center for Advancing Retail & Technology (CART) Hosted by Kevin Coupe, MorningNewsBeat’s “Content Guy”
In this new episode of the Retail Tomorrow podcast, recorded on the exhibit floor at the annual United Fresh Produce Association show in Chicago, we focus on the the opportunities and challenges that the selfcare movement creates for companies looking to take advantage of it, how retailers can go beyond their four walls and develop an “outpost marketing” strategy, and the degree to which information can be the most compelling marketing tool. Our guests: Michael Stebner, director of culinary for Sweetgreen, the salad-centric fast casual restaurant chain Peter Steinbrick, director of national sales at Melissa’s, an importer and distributor of exotic and specialty fruits and vegetables The host: Kevin Coupe, MorningNewsBeat’s “Content Guy” This edition of the Retail Tomorrow podcast is sponsored by Hillphoenix, shaping the future of retail through technology and design innovation.
In this new edition of the Retail Tomorrow Podcast, we discuss the unique partnership between Kroger and Microsoft, developing cutting edge innovations that will take each of them to the next level when it comes to things like digital shelving, video analytics, sensor networks, temperature tags … and beyond. And here’s the thing – the innovations that emerge are not proprietary, but will be available to any retailer looking to leap into the future! Kevin Fessenden, Senior Product Manager at Sunrise Technology, a Kroger company Chris Dieringer, Senior Director of Industry Solutions for the Retail and CPG Industry at Microsoft Host Kevin Coupe of Morning News Beat
Hooray for Hollywood! This podcast comes to you from the Retail Tomorrow City Immersion in Los Angeles – which may have more storytellers per capita than any other place on earth. We shared visits to Google’s new campus in Playa Vista, in the converted hangar where Howard Hughes’ Spruce Goose once resided and some of the most interesting and experiential retail spaces in the city. Panel guests: Cody Rapp, CEO of Calmist, a fascinating and growth-focused retail concept Lori Schwartz, founder of Tech Cat, which helps marketers shape their narratives in a fast-evolving environment Amanda Solosky, co-founder/CEO at Rival Theory, which is developing game-changing AI capabilities that will impact the relationship marketers have with shoppers Mariya Zorotovich, director of Responsive Retail Strategy and Incubation at Intel Corporation, which helps to make all this possible Hosted by Kevin Coupe, MorningNewsBeat’s “Content Guy”
When cars needed gas, they went to gas stations. When customers needed snacks, they went to convenience stores. Now, delivery companies can bring those necessities to wherever they are needed - homes, workplaces, parking lots and street corners. Are convenience stores becoming irrelevant? Hosted by: Jeff Lenard, Vice President of Strategic Industry Initiatives, NACS and Kevin Coupe, author and content guy for MorningNewsBeat.com
With lower-than-average employee turnover rates, Iowa-based convenience giant Kum & Go CEO Tanner Krause talks about finding and cultivating superstar employees. Hosted by: Jeff Lenard, Vice President of Strategic Industry Initiatives, NACS and Kevin Coupe, author and content guy for MorningNewsBeat.com
BRAND SECRETS AND STRATEGIES: Empowering Brands | Raising The Bar
This episode's FREE downloadable guide Consumers want and appreciate brands and retailers who make shopping easy, convenient and save them time. Learn strategies to help retailers drive sales with your brand. CLICK HERE TO DOWNLOAD YOUR FREE STRATEGIC GUIDE: Effective Merchandising Strategies Knowledge is powerful especially when it provides a window into brand and retailer successes in other markets. Leveraging these actionable insights creates a competitive advantage to keep you up on trends and stay ahead of the curve. I want to thank you for joining me today. Today we focus on the relevance of brands and retailers. What do I mean by that? If a brand or a retailer isn't relevant, continually relevant to their shopper, then they have no reason for being. Today's story, we talk a lot about the strategies that brands and retailers need to use and should use to remain relevant with their shoppers. Today I'm thrilled to introduce you to Kevin Coupe. Kevin is the author of Morning News Beat, a daily publication that I've been reading now for years. He also has a couple of books, podcasts, and a lot of other great resources. I highly recommend everyone check him out, and I'll be sure to put a link to Morning News Beat in the podcast show notes and on this podcast web page. The real benefit of having someone like Kevin on the podcast is that he's able to provide insights about what's going on in other markets, other categories, other channels, and other countries. It's this unique perspective that allows brands and retailers to grow and understand what's going on beyond the four corners of their building or their package. Kevin and I were having such a great conversation and were sharing so much great content that I didn't want to end the recording. Because of the length of this episode, I've split it into two different episodes. The show notes for these episodes are going to be placed on episode 72's podcast web page. You're going to want to listen to both episodes to really get the full benefit from our conversation. Here is Kevin Coupe of Morning News Beat Download the show notes: brandsecretsandstrategies.com/session72
BRAND SECRETS AND STRATEGIES: Empowering Brands | Raising The Bar
This episode's FREE downloadable guide Consumers want and appreciate brands and retailers who make shopping easy, convenient and save them time. Learn strategies to help retailers drive sales with your brand. CLICK HERE TO DOWNLOAD YOUR FREE STRATEGIC GUIDE: Effective Merchandising Strategies Knowledge is powerful especially when it provides a window into brand and retailer successes in other markets. Leveraging these actionable insights creates a competitive advantage to keep you up on trends and stay ahead of the curve. I want to thank you for joining me today. Today we focus on the relevance of brands and retailers. What do I mean by that? If a brand or a retailer isn't relevant, continually relevant to their shopper, then they have no reason for being. Today's story, we talk a lot about the strategies that brands and retailers need to use and should use to remain relevant with their shoppers. Today I'm thrilled to introduce you to Kevin Coupe. Kevin is the author of Morning News Beat, a daily publication that I've been reading now for years. He also has a couple of books, podcasts, and a lot of other great resources. I highly recommend everyone check him out, and I'll be sure to put a link to Morning News Beat in the podcast show notes and on this podcast web page. The real benefit of having someone like Kevin on the podcast is that he's able to provide insights about what's going on in other markets, other categories, other channels, and other countries. It's this unique perspective that allows brands and retailers to grow and understand what's going on beyond the four corners of their building or their package. Kevin and I were having such a great conversation and were sharing so much great content that I didn't want to end the recording. Because of the length of this episode, I've split it into two different episodes. The show notes for these episodes are going to be placed on episode 72's podcast web page. You're going to want to listen to both episodes to really get the full benefit from our conversation. Here is Kevin Coupe of Morning News Beat Download the show notes: brandsecretsandstrategies.com/session71
BRAND SECRETS AND STRATEGIES: Empowering Brands | Raising The Bar
This episode's FREE download Your brand's selling story is the cornerstone of all effective business building strategies. Learn How To Get Your Brand On The Shelf and What Retailers REALLY Want. This Is Your Roadmap To Success. CLICK HERE TO GAIN INSTANT ACCESS TO MY FREE TURNKEY SALES STORY STRATEGIES COURSE Brand relevance is changing the way consumers shop. Personalization is driving the conversation between brands and shoppers. The old rules no longer apply. Creative disruptive brands can amplify their voice with a compelling selling story. The theme for today's episode is complacency, and how every brand needs to fight against it. How every brand needs to strive continually to be better than every other brand on the shelf, in the market, and in their category. Let's face it: The last thing you want to do is get lost in all the noise, and the clutter in your category. So how do you stand out? How do you differentiate yourself? How do you make a mark in the category? More importantly, how do you get your product on more retailer's shelves, and into the hands of more shoppers? This impacts every brand. And I do mean every brand. Whether you're online, or a traditional brick and mortar, or use a blended strategy, this is the one thing that every brand needs to fight against. In the words of our guest today, he says that you need to swim faster. You need to work harder. You need to be better than every other product on the shelf. So how do you do that? How do you stay on top of the competition? How do you stay relevant in front of the eyes of the consumerand of the retailer? And how do you do it without going broke in the process? That's where this podcast comes in, and other resources like it. Think about it: this podcast is more than just entertainment. It's an opportunity to sit down, one on one, with the thought leadersin the industry. To be inspired by their stories, and to learn from them. Today I have the privilege to introduce you to Michael Sansolo. I've known Michael for quite a while. As a leading industry voice, as a thought leader, as an author, as a keynote and featured speaker at several industry events, Michael brings a unique perspective to the industry by the way that he looks beyond the four corners of the package, or more importantly beyond the four corners of the store. Michael focuses on trends outside of retail to better understand what's coming up, what's next. In a minute, for example, you're gonna hear a story about how a brand uses personalization to help build a relationship between the customer and the brand. Here's Michael Sansolo of Sansolo Solutions, Morning News Beat, Coca-Cola Retailing Research Council Download the show notes: brandsecretsandstrategies.com/session60