Podcast appearances and mentions of sterling hawkins

Sterling Hawkins joins us today to discuss his “No Matter What” approach to success. This mindset has helped him grow through some of the most challenging transitions in his life, and he is sharing this mindset with the PILMMA community as the keynote speaker. Growth is uncomfortable, but it is an inevitable part of change. This is unavoidable if you want your law firm to grow. But how do you navigate the discomfort so that you can thrive in your firm and successfully achieve your goals? In this episode, we discuss: Sterling's “No Matter What” approaching that stems from unwavering commitment to goals Embracing and growing through discomfort The importance of external accountability This episode and the next several will feature PILMMA speakers in our “Spotlight on PILMMA” podcast series. Visit Sterling online here: https://www.sterlinghawkins.com/. We'll be at PILMMA Super Summit 2025: https://optimizemyfirm.com/pilmma-2025/. See all episodes or subscribe to the Personal Injury Marketing Minute here: https://optimizemyfirm.com/podcasts/. Transcript: Welcome to the personal injury marketing minute where we quickly cover the hot. Topics in the legal marketing world. I'm your host, Lindsey Busfield. As business owners, we didn't just wake up one morning and go, I think I'll be a lawyer, or I think I'll run an SEO agency. We had visions for success. We had inherent goals, even if they weren't 100% hashed out. Maybe your goals have shifted over time, or maybe you've reached your initial goals and are building on the results. Either way, you are listening to this podcast because you want more. Not only that, but you're willing to take steps and time out of your day to learn how to get to your next level. Continuing our Spotlight on Pilma series, Sterling Hawkins:, Pilma's keynote speaker, joins us today to discuss his upcoming presentation on his no-matter-what approach to success.   STERLING HAWKINS: Thank you so much for joining us today, Sterling. Lindsey, thanks for having me on. I'm looking forward to diving in together.   Lindsey: Absolutely. Well, let's get started with a bit about yourself and about your background.   STERLING HAWKINS: Yeah, of course. Well, I... I grew up a fifth-generation retailer in my family's supermarket. From there, I got into the entrepreneurial software tech world and got pretty lucky early on. I mean, don't get me wrong, we worked really hard as well, but the first company I founded became part of this Apple Pay before Apple Pay.   Lindsey: Nice.   STERLING HAWKINS: And we raised hundreds of millions of dollars. I thought it was only a matter of time until I'd crowned myself the next Steve Jobs. But when the housing market collapsed, our investment dried up, and things went a totally different direction for me.   Lindsey: Yeah, that will absolutely make a big shift, and unless you are able to pivot out of that, you can really get bogged down with that first big dip.   STERLING HAWKINS: Totally. And I did get bogged down for a number of years, just sitting in my self-doubt and self-pity and everything else. But what I started to realize is that that failure was an opportunity. We learned a lot of things as an organization, what to do in a culture, and then just for myself, what I need to do as an individual to grow. And it was reflecting on some of those really hard, even dark times that kind of gave me the tool set first for myself, and then for organizations I worked with all over the world to help them grow, regardless of the circumstances. In other words, no matter what.   Lindsey: Well, nobody wants to listen to a motivational speaker, if you will, that hasn't failed hard, because why would anybody who has just succeeded over time be able to speak to business owners and attorneys who are struggling, who are here because they don't have all the answers?

Today we sit down with Sterling Hawkins, a keynote speaker, bestselling author, investor, and global expert on redefining organizational culture and navigating discomfort to unlock personal missions. Sterling takes us into the transformative power of discomfort, showing how seeking out challenges and building inner trust can lead us to a deeper purpose. From practical strategies to insights that push the boundaries of comfort, this conversation explores discomfort as a tool for growth, purpose, and real transformation. Lean into this one—it just might be the spark you've been waiting for. Takeaways: Infinite commitments are more important than finite goals. Discomfort can be a powerful bio-hack for learning. The way out of discomfort is through trust. Building trust is a continuous practice, not a one-time event. Daily reflection can set a positive tone for the day. Chapters: 00:00 Introduction and Personal Background 03:11 The Concept of Trust and Overcoming Fear 05:47 Building Trust Through Accountability 09:12 Experiencing Rock Bottom and Finding Momentum 12:10 The Power of Community and Shared Discomfort 14:58 Hunting Discomfort: A Path to Freedom 26:41 Embracing Discomfort for Growth 29:15 Finding Your 'No Matter What' Mission 32:55 The Journey Through Fear to Purpose 38:09 Understanding No Matter What: Finite vs Infinite 40:49 Trust-Driven Leadership 47:17 Overcoming Resistance with Trust

In this episode, Sterling Hawkins recounts his rise and fall in Silicon Valley and how plant medicine helped him rediscover his true self. He discusses his first ayahuasca ceremony, which led to profound healing and a deeper connection with his inner child. Hamilton and Sterling explore themes of discomfort, trust, and the power of the unknown, ultimately highlighting the importance of embracing life's challenges to unlock personal growth and deeper fulfillment.Receive a Guided Sanctuary Meditation by Maestro Hamilton: https://courses.bluemorphoacademy.com/offers/KjsRhgoC__________Sterling Hawkins is a bestselling author, investor, entrepreneur and keynote speaker who is globally recognized as a leading expert in organizational culture.He founded the No Matter What movement to help thousands of leaders, teams and companies practice trust to achieve the growth they want regardless of obstacles.Website: https://www.sterlinghawkins.com/Instagram: https://www.instagram.com/sterling_hawkins/?hl=enYouTube: https://www.youtube.com/channel/UCx-Swqd9Jdfjq89I4_RJvyw__________Join our Newsletter: https://courses.bluemorphoacademy.com/signup| Hamilton Souther |Website: hamiltonsouther.com/Instagram: instagram.com/hamiltonsoutherFacebook: | Blue Morpho |Website: bluemorphotours.comWebsite: bluemorphoacademy.comBlue Morpho Instagram: instagram.com/bluemorphoretreatsBlue Morpho Facebook: facebook.com/BlueMorphoAcademy| Listen to all episodes on Audio |Spotify: open.spotify.com/Apple: podcasts.apple.com/blue-morpho-podcast

Ready to turn your life's biggest "oops" into your greatest comeback story?In this episode, Trav sits down with Sterling Hawkins, a guy who's been there, done that, and got the "I survived bankruptcy" t-shirt to prove it. Stirling's not your typical success guru - he's the real deal who learned his lessons the hard way.Get ready for a no-holds-barred chat about riding the entrepreneurial rollercoaster, why too much money can be your worst enemy, and how to bounce back when life kicks you in the teeth. But wait, there's more! Discover why voluntarily making yourself uncomfortable might be the best decision you'll ever make.From costly business mistakes to gruelling physical challenges, Stirling and Trav break down how to turn your toughest moments into your biggest breakthroughs. You'll learn why trusting your gut beats following the crowd, how to find gratitude when everything's going wrong, and why love might just be your secret weapon in business and life.Thinking about playing it safe? Think again! This episode is your wake-up call to start living life on your own terms, no matter what curveballs come your way.Ready to turn your setbacks into comebacks and your fears into fuel? Hit play and let's get uncomfortable together!Episode Highlights: If you could do it all over again, what would you change?Check your ego at the door (or use it to win big)Mastering Trust – The key to successHow to build more self-trust? Here's a simple system that worksLessons from the #NoMatterWhat MovementEmbrace the discomfort, Love discomfortThree things you should do before you bite the dustConnect with Stirling Hawkins :Website: https://www.sterlinghawkins.com/LinkedIn: https://www.linkedin.com/in/sterlinghawkins/Youtube: https://www.youtube.com/@sterling.hawkinsInstagram: https://www.instagram.com/sterling_hawkins/Facebook: https://www.facebook.com/SterlingHawkinsPublicConnect with Trav Bell:Website - https://www.thebucketlistguy.com/LinkedIn - https://www.linkedin.com/in/travbell/Facebook - https://www.facebook.com/thebucketlistguyTwitter - https://twitter.com/TravBellInstagram - https://www.instagram.com/bucketlistguy.travbell/YouTube - https://www.youtube.com/user/TheBucketListGuy2011Podcast - https://podcasts.apple.com/us/podcast/the-bucket-list-life-helping-you-build-a-life-by-design/id1712886116Book - www.thebucketlistguy.com/book

Dr. Laura talks with guest Sterling Hawkins, a keynote speaker and the author of “Hunting Discomfort”, about the possibilities inherent in working through our discomfort. Sterling shares a bit of his story, which started with amazing opportunities, and then plunged him into the depths of discomfort. He reveals how much he learned from that experience.One of the things that spurred Sterling out of his ultimate low point was something his mother said, “the way out is through”. That piece of advice inspired him to move through the uncomfortable, the painful, and the embarrassment to get to the other side where things improve. Sterling took that advice, and all the experiences he pushed himself into after it, and channelled it into his book, “Hunting Discomfort”. He and Dr. Laura break down the five types of discomfort people experience and discuss how they can be used to one's advantage. This episode is a look at how resilient we can be if we choose to embrace discomfort and push through it. It's a key lesson with a success rate Sterling can personally attest to. “...sometimes people hear ‘hunting discomfort' or conversations about discomfort and they're like, Sterling, look at my career, my relationships, my bank account. I don't need to hunt discomfort, I'm surrounded by it. But my answer is always the same, which is if you're surrounded by discomfort, you're not hunting it, you're living with it, you're placating it. You're rationalizing why you have to live with those things in your life. When I'm talking about hunting discomfort, I'm talking about getting to the source, the root of what's driving that discomfort, and freeing yourself from that place that leaves you forever and permanently free.” Sterling HawkinsAbout Sterling Hawkins:Sterling Hawkins is out to break the status quo. He believes that we can all unlock incredible potential within ourselves, and he's on a mission to support people, businesses and communities to realize that potential regardless of the circumstances.From a multi-billion dollar startup to collapse and coming back to launch, invest in and grow over 50 companies, Sterling takes that experience to work with C-level teams from some of the largest organizations on the planet and speaks on stages around the world. Today, Sterling serves as CEO and founder of the Sterling Hawkins Group, a research, training and development company focused on human and organizational growth. He has been seen in publications like Inc. Magazine, Fast Company, The New York Times and Forbes. Based in Colorado, Sterling is a proud uncle of four and a passionate adventurer who can often be found skydiving, climbing mountains, shark diving or even trekking the Sahara. Maybe you'll even join him for the next adventure – and discover the breakthrough results you're looking for. He'll have your back, #NoMatterWhat.Resources:Website: SterlingHawkins.comBook: “Hunting Discomfort: How to Get Breakthrough Results in Life and Business No Matter What” by Sterling HawkinsSterling Hawkins on LinkedIn“The Presence Process” by Michael BrownHuberman Lab PodcastLearn more about Dr. Laura on her website: https://drlaura.liveFor more resources, look into Dr. Laura's organizations: Canada Career CounsellingSynthesis Psychology

Welcome to Lunacy; where we discern the sacred from the insane and admit that whether we like it or not, we are all profoundly affected by the cycles of the moon.Today on LUNACY we go through PART II of the Steps to Reinvention with Sterling Hawkins.  On this episode we outline the final steps necessary to Reinvent Yourself.  Not only do we shed some light on the nitty gritty of reinvention, and highlight the pounding your head on the pavement of it all, BUT also: I totally transform before your very eyes.  Simple?  Yes.  Effective?  Totally.I welcome your thoughts on this episode! Comment on Youtube or find me on Instagram!I'm Geoff Eido. Join me each week for interviews and insights intended to shine a light on the darkness, like the full moon in the forest.https://youtube.com/playlist?list=PLl_aTbONgwmbcF2SUSHrkBr56yJSdCGGd&si=Sq6tEnW8aTB3kdGIwww.geoffeido.cominfo@geoffeido.comhttps://www.facebook.com/GeoffEido Instagram: @geoffeido Support the Show.

Welcome to Lunacy; where we discern the sacred from the insane and admit that whether we like it or not, we are all profoundly affected by the cycles of the moon.Today on LUNACY we go through the Steps to Reinvention with Sterling Hawkins.  On this episode we outline the steps necessary to Reinvent Yourself.  Side note, it ain't pretty.   It's not easy.  It's not all happy go lucky.  It is work.  But, it is good work, and it will definitely, without doubt, pay off.  Pain is inevitable.  Life is suffering.  As we embrace that reality we build a bridge to being who we dream of being in acceptance, compassion, and love.  This is part 1 of a 2-parter. I welcome your thoughts on this episode! Comment on Youtube or find me on Instagram!I'm Geoff Eido. Join me each week for interviews and insights intended to shine a light on the darkness, like the full moon in the forest. https://youtube.com/playlist?list=PLl_aTbONgwmbcF2SUSHrkBr56yJSdCGGd&si=Sq6tEnW8aTB3kdGIwww.geoffeido.cominfo@geoffeido.comhttps://www.facebook.com/GeoffEido Instagram: @geoffeido Support the Show.

Sterling Hawkins was living the high life, co-owning a multimillion dollar company, flying first class and working in a swanky office when it all came crashing down. He went from living in a penthouse to his parents house in his 30s and has spent his life coming back from the brink. "...I think the challenge for us is oftentimes we're living lives that are constricted, restrained and resigned to discomfort. What I'm advocating for is actually breaking free of that to live true to what's ultimately important to us and who we really are…” Join Sterling on his journey of breakthroughs, learn more about his book, “Hunting Discomfort” and his experience as a speaker and investor, sterlinghawkins.com Be the first to know of new episodes by subscribing to this show on Apple, Spotify, or wherever you listen to podcasts. And, if you enjoy this episode or any previous episodes, be sure to give us a star rating and leave a review on your favorite podcast platform. Have a guest idea or want to learn more about Brunner Communications? Contact us at info@LizBrunner.com For more: •Lizbrunner.com •BrunnerAcademy.com •Facebook •Twitter: @lizbrunner •Instagram: @lizbrunner •Liz's best-selling book: Dare to Own You: Taking Your Authenticity and Dreams Into Your Next Chapter •Liz's Keynote Sizzle Reel •Liz's Podcast Guest Comments #liveyourbestlifepodcast #liveyourbestlifewithlizbrunner https://lizbrunner.com/live-your-best-life/

With Sterling Hawkins, Motivational Speaker, Business Consultant and Author    Have you ever found yourself in a situation where your life is falling apart and you feel like a total failure? Perhaps you've been laid off from your dream job or a long-standing relationship is suddenly over. You might feel as if your entire world has come crashing down.   When we're at a low point in our lives, the obstacles in front of us may seem insurmountable. We know things will eventually get better, but how can we dig ourselves out of this hole and find the strength to go on? It's hard to even know where to begin.   Perhaps the answer might be staring us right in the face. Maybe the very thing we fear most can become the pathway forward. According to business consultant, motivational speaker, and author, Sterling Hawkins, fear shouldn't paralyze us or be an excuse not to pursue our dreams. Sterling says we should actively seek out the source of our discomfort, and then face it head-on rather than run from it.   During an interview with Florine in September of 2022, Sterling spoke about his book, “Hunting Discomfort.” Sterling shares how he overcame his own deepest fear and how he was able to find success. If you want to learn more about his step-by-step plan to get past the fears that block you from achieving your dreams, please listen to Florine's interview with Sterling Hawkins.   Please note: This episode was recorded prior to Florine's death in October of 2023.   What You'll Hear in This Episode: How does discomfort negatively affect us? Sterling describes “discomfort” from a business or corporate perspective. Sterling's fall from the top after thinking he was going to cash in selling his business. He found himself in his 30s, six figures in debt, living with his parents, and feeling inadequate. Why is turning away discomfort so detrimental to us? What if you are already uncomfortable and fear embracing even more discomfort? What are our “discomfort defaults”? How did Sterling overcome his fear of public speaking, even after his first presentation in Singapore when he felt as if he had failed? The 5 Steps to Getting Through Discomfort. What is a street gang? Sterling gives a few inspirational success stories from clients and people he's met along the way.   Today's Takeaway: Sterling's book is called “Hunting Discomfort.” In his book, he provides a terrific five-step plan for how to overcome our biggest challenges. We don't have to deny ourselves the career success or the personal achievements we dream of, simply because it hasn't worked out in the past. Instead, think of today as a fresh start and a chance for a “do-over.” Are you willing to pursue your dream “No Matter What”? If so, then the first step is identifying the obstacles that have previously blocked you from reaching your goals. Allowing your past to control your future limits your true potential. It's important to remember that the past is simply that, the past. It has little or no bearing on the present or the future unless we choose to let it. Don't resign yourself and think this is just the way it is. It doesn't have to be — not if you're willing to do the hard work by facing your discomfort.   Start thinking of your belief system as a muscle that needs to be exercised. Remember the very first time you tried a physical fitness workout and you were convinced you'd never be able to do it? But over time and with repetition, you were successful. Do you remember how wonderful it felt? Despite your doubts, you pushed through the discomfort to get the desired result. It's the same way with challenging our beliefs, we need to push past those thoughts that are crippling our progress.   Instead of accepting the status quo, dream bigger and reach higher! Challenge yourself! Stop letting those feelings of doubt and fear block you! Do something that makes you feel uncomfortable. Make that commitment! That new and different experience could be just what you need to jumpstart the future you dream of. Sterling teaches us that growth is only possible if we lean into the discomfort and face it head-on. Remember that every day is a gift and the gift of feeling that discomfort could lead to growth and ultimately, put you on the path to success. I'm Florine Mark, and that's “Today's Takeaway.”   Quotes: “I went from this sure thing of success, we're going to all go public and buy islands and crown ourselves the next Steve Jobs, to living in my parents' house in my 30s, which is quite a humbling experience, I have to say.” — Sterling [7:75] “The only way out is through.” — Robert Frost [8:45] “I said, okay, if the way out is through, I'm going to go after the things that scare me most.” — Sterling [10:00] “Your greatest challenges are the doorways to what will become your greatest successes.” — Sterling [12:38] “You're not only the joy and the happiness and the good times. You're equally and just as validly, the uncomfortable moments, the painful moments, the sorrowful moments, maybe even anger-filled moments.” — Sterling [13:37] “If you want to build your resilience, your courage, your breakthrough results, you hunt the discomfort, no matter what form it's in and no matter how it feels.” — Sterling [16:39]   Brought to You By: Gardner White Furniture   Mentioned in This Episode: Hunting Discomfort: How to Get Breakthrough Results in Life and Business No Matter What, by Sterling Hawkins Sterling Hawkins  

Key TakeawaysFinding your passion and using it as a tool for personal growth can help overcome struggles like bullying and addiction.Success is not just about physical strength, but the strength of one's reasons and purpose.Nothing in life happens without action.Self-care and asking for help are important for healing and personal growth.Confronting one's challenges and seeking help is a transformative step.In This Episode:[01:31] Justin's formative years and experiences with bullying[05:08] Finding confidence through wrestling[09:53] The importance of having strong reasons for fighting[11:36] Justin's practical advice for overcoming self-limiting beliefs and healing from the effects of bullying[12:01] What makes a hero?[13:02] Facing challenges and asking for help[18:57] Helping others find their reasons[20:46] How to support and get  involved in Justin's mission-driven work[24:59] The importance of taking action[29:58] Putting love and compassion into action[35:15] Justin's practical ways and actions to win Monday Notable Quotes[00:05:08] "It's really hard to be confident whenever you have a record playing in your head that becomes your own self-talk, that's voices of somebody else but becomes your own voice saying you're worthless, you're not good enough.” - Justin[00:13:09] “Self-care isn't selfish and doing the right things for yourself. The strongest thing I ever did was ask for help. And it took me a long time to suicide attempts to sense that treatment until I finally said, I need help.” - Justin[00:13:29] “When you face it all, feel it all, that's where the magic happens. That's the birthplace of miracles. And so not avoiding it, not running from it, but facing it head on and inviting in help, that's a game changer." - Justin[00:18:26] “The most confident soldier or warrior, fighter, person isn't the person that's driven out of hate for the person in front of them. They're driven out of love by the people behind them or alongside them.” - JustinOur GuestJustin Wren's influence has reached millions across the globe through his appearances on major media outlets such as CNN, NBC, CBS, ESPN, Sports Illustrated, The Joe Rogan Experience (nine times), The Ed Mylett Show, and Mike Tyson's HotBoxin'. Additionally, his TEDx Talks and his book, "Fight For The Forgotten: How a Mixed Martial Artist Stopped Fighting for Himself and Started Fighting for Others," have also left an indelible impact on countless individuals worldwide.Resources and LinksWin Monday Community (join here)Win Monday CommunityPaul EpsteinPaul's New Book: Better Decisions FasterPaul's Confidence QuizPaul's WebsitePaul's LinkedIn to ConnectPaul's Instagram to FollowJustin Wrenhttps://www.linkedin.com/in/thebigpygmy/https://www.fightfortheforgotten.org/https://www.facebook.com/FightForTheForgottenhttps://www.instagram.com/fightfortheforgotten/MentionedGeorge Floyd incident- https://www.youtube.com/watch?v=kiSm0NuqomgBullying Prevention CurriculumHeroes in Waiting- https://heroesinwaiting.org/materials/Fight Club: https://www.fightfortheforgotten.org/fight-clubHunting Discomfort" by Sterling Hawkins: https://www.sterlinghawkins.com/huntingdiscomfort

We have all experienced failure in our lives, but how do you come back from an EPIC failure and continue to grow and thrive? On this episode of The Wealthy Speaker Show, we're excited to welcome Sterling Hawkins to share his story and ideas about turning a huge failure into a massive success! If you would like some great advice on how to bounce back after failure, you simply can't afford to miss this episode! For access to FULL SHOW NOTES, including video and links, visit https://www.speakerlauncher.com/category/podcasts/

What if you could turn discomfort into your greatest ally? Join us as we navigate the uncomfortable with Sterling Hawkins, author of Hunting Discomfort and founder of the #nomatterwhat movement. Sterling's inspiring personal journey - swinging from the heights of a penthouse to the humility of his parents' house - led to transformative discoveries about embracing discomfort in order to live authentically.Ever wondered how those uncomfortable feelings and situations that we usually avoid can actually serve us? Dive into the episode as we dissect our discomfort defaults, exploring how they can limit us. Sterling uncovers how these self-imposed limitations can be overcome, revealing the wisdom behind his mother's saying, 'the way out is through'. The second half of our conversation then shifts to organizational discomfort. With insights from research, we scrutinize how chronic avoidance of discomfort can hinder not just personal, but also professional growth. Bringing it back to the personal level, Sterling introduces his innovative #nomatterwhat system, designed to guide individuals and companies on the discomfort-bearing journey to achieve their goals. Not just a theoretical discussion, we also share our own commitments - our 'No Matter What' plans - demonstrating the power of accountability in overcoming obstacles, no matter how daunting. Embark with us on this journey to hunt discomfort, and discover how it can pave the way to a life of freedom and authenticity.Notes:Sterling's websitehttps://www.sterlinghawkins.com/Hunting Discomfort Quizhttps://www.sterlinghawkins.com/hunting-discomfort-quiz

Sterling Hawkins is an author, investor and entrepreneur, and most importantly the founder of the #NoMatterWhat movement. In short, Hawkins shows people how to achieve the results they want regardless of the circumstances. In this episode Sterling tells us his story of going from a multi-billion dollar startup to collapse and coming back to launch, invest and grow over 50 companies, and the lessons he has learned from it. It turns out that getting results comes down to pushing past your comfort zone and limiting beliefs. Hawkins' book "Hunting Discomfort: How to Get Breakthrough Results in Life and Business No Matter What" will take you through 5 steps to first discover discomfort within yourself and then move through it to get the results you've been looking for. In this episode, we discuss a few of those steps. Sterling Hawkins was a speaker at the Car Wash Show™ 2023 in Las Vegas.

Today's guest, Sterling Hawkins, has a very different approach to not only facing discomfort but how to use it to turn around your life and reach your goals. He is an entrepreneur. He is a motivational leader. He is internationally recognized for speaking, and he is the expert on discomfort. On today's podcast, he's going to share more about being comfortable with the uncomfortable.

Sterling Hawkins is an entrepreneur, an investor, a keynote speaker and the author of a wonderful book called, “Hunting Discomfort.”  Margie talks to Sterling about their first encounter, ‘Strangers on a plane,' where 12 years ago they spent 6 hours as strangers getting to know each other on a flight and formed an intimate friendship that has lasted all these years.Sterling shares his journey through his doubts, loss and enormous successes in the business world and his personal life.  Margie asks some difficult questions about his personal relationships and his amazing success in the world of motivational speaking.  He shares the ‘5 steps of discomfort' from his book, giving our listeners tools for grow both as people as well as navigating the business world.Website: sterlinghawkins.comYouTube: @sterling.hawkins

Welcome to Lunacy; where we discern the sacred from the insane and admit that whether we like it or not, we are all profoundly affected by the cycles of the moon. Today on the podcast, I welcome back my good friend, Sterling Hawkins. Sterling is the author of the book “Hunting Discomfort”, a public speaker, and a proponent of a “no matter what” life. Join us for a conversation drawing wisdom from our discomfort, talking about moving thru grief. Special bonus at the end of the episode is an update on the Idaho Maryland Mine!To take the “Hunting Discomfort” quiz, visit Sterlings website:huntingdiscomfort.com I welcome your thoughts on this episode! Comment on Youtube or find me on Instagram!I'm Geoff Eido. Join me each week for interviews and insights intended to shine a light on the darkness, like the full moon in the forest. www.geoffeido.cominfo@geoffeido.comhttps://www.facebook.com/GeoffEido Instagram: @geoffeido Support the Show.

Do you want to make more money?   In this episode of the Happy Hustle Podcast, I am super excited to talk to you about something that is near and dear to all of our hearts: money. Yes, that's right. Money can be a powerful tool that can help you create the reality that you want, and it's essential if you want to Happy Hustle a life that you love.   I have had the pleasure of interviewing some of the most brilliant minds in the business world. I've talked to Harvard lawyers, nine-figure entrepreneurs, and influential investors, and all of them have one thing in common: they know how to Happy Hustle their way to success.   And now, I am excited to share with you their insights on how they make money. You will hear from Dan Martell, Kareen Walsh, Hollis Carter, Genevieve Pleasure, Robin Thurston, Chris Felton, Bart Miller, Candy Valentino, Darin Olein, Norm Westervelt, Craig Collins, Kiana Danial, Sterling Hawkins, Joey Vaillancourt, Deidre Sirianni, Jeff Lerner, Dr. Kristin Camilla, and Mr. Jeff Socha. Each of these entrepreneurs has shared their unique Happy Hustle Hack for managing money and building wealth. Whether it's investing in real estate,  saving, or building their business, each of them has found a way to make money work for them.   So, if you're looking for some inspiration on how to build wealth and create the life you want, be sure to tune into this special episode of the Happy Hustle Podcast.   And if you find it valuable, please share it with someone you know who could benefit from these insights. Together, we can spread the Happy Hustle movement and help more people build the lives they want.   Connect with Cary!https://www.instagram.com/cary__jack/https://www.facebook.com/SirCaryJackhttps://www.linkedin.com/in/cary-jack-kendzior/https://twitter.com/thehappyhustlehttps://www.youtube.com/channel/UCFDNsD59tLxv2JfEuSsNMOQ/featured  Get a free copy of his new book,  The Happy Hustle, 10 Alignments to Avoid Burnout & Achieve Blissful Balance https://www.thehappyhustlebook.com/  Sign up for The Journey: 10 Days To Become a Happy Hustler Online Course http://www.thehappyhustle.com/JourneyApply to the Montana Mastermind Epic Camping Adventure https://caryjack.com/montana “It's time to Happy Hustle, a blissfully balanced life you love, full of passion, purpose, and positive impact!” Episode Sponsor Did you know that 4 out of 5 Americans are magnesium deficient?  And almost everyone is at suboptimal levels. And that's a big problem because magnesium is involved in more than 600 biochemical reactions in our body. Now here's what most people DON'T know: taking just any magnesium supplement won't solve your problem because most supplements use the cheapest kinds that your body can't use or absorb. That's why I exclusively recommend Magnesium Breakthrough. It's the only full-spectrum magnesium supplement with 7 unique forms of magnesium that your body can actually use and absorb. When you get all 7 critical forms of magnesium, pretty much every function in your body gets upgraded... from your brain... to your sleep... pain, and inflammation...and less stress. BiOptimizers only offers this discount once a year, so don't miss out. Just go to www.bioptimizers.com/happy and enter code happy10 to get 10% off any order.   I assure you that all BiOptimizers supplements are best in class. If for some reason you feel differently, you can get a full refund, no questions asked. They are so confident that they offer a 365-day money-back guarantee!

Sterling Hawkins is an author, investor and entrepreneur, but most importantly a keynote speaker and founder of the #NoMatterWhat movement. Sterling shows people how to achieve the results they want regardless of the circumstances. He knows it works because He has used the system himself. From multi-billion dollar startup to collapse and coming back to launch, invest and grow over 50 companies, Sterling has taken that experience to work with C-level teams and speak on stages around the world. He has even been seen in fancy magazines like Inc. Magazine, Fast Company, The New York Times and Forbes. It turns out that getting results comes down to pushing past your comfort zone and limiting beliefs. Something Sterling practices regularly by pushing his own boundaries through skydiving, century bike riding, shark diving and even trekking the Sahara. Contact Sterling Hawkins: sterling.hawkins.com Dr. Kimberley Linert Speaker, Author, Broadcaster, Mentor, Trainer, Behavioral Optometrist Event Planners- I am available to speak at your event. Here is my media kit: https://brucemerrinscelebrityspeakers.com/portfolio/dr-kimberley-linert/ To book Dr. Linert on your podcast, television show, conference, corporate training or as an expert guest please email her at incrediblelifepodcast@gmail.com or Contact Bruce Merrin at Bruce Merrin's Celebrity Speakers at merrinpr@gmail.com 702.256.9199 Host of the Podcast Series: Incredible Life Creator Podcast Available on... Apple: https://podcasts.apple.com/us/podcast/incredible-life-creator-with-dr-kimberley-linert/id1472641267 Spotify: https://open.spotify.com/show/6DZE3EoHfhgcmSkxY1CvKf?si=ebe71549e7474663 and on 9 other podcast platforms Author of Book: "Visualizing Happiness in Every Area of Your Life" Get on Amazon: https://amzn.to/3srh6tZ Website: https://www.DrKimberleyLinert.com Please subscribe, share & LISTEN! Thanks. incrediblelifepodcast@gmail.com Social Media Links LinkedIn: https://www.linkedin.com/in/dr-kimberley-linert-incredible-life-creator/ Facebook: https://www.facebook.com/kimberley.linert/

The Making Magic Creativity Podcast: Special Episode “Seek Discomfort And Watch The Magic Happen” with Sterling Hawkins Support this podcast: https://anchor.fm/shaun-jay/support SPONSORS: Interested in sponsoring the next episode? Email us at makingmagicpodcast@gmail.com and let's make it happen Learn More About Sterling Hawkins: https://www.sterlinghawkins.com/ LISTEN TO THE SHOW ON YOUR FAVORITE PODCAST APP Apple Podcasts: http://bit.ly/makingmagiconapple Spotify: http://bit.ly/makingmagicspotify Google Podcasts: http://bit.ly/makingmagicgoogle ABOUT STERLING: Sterling Hawkins has become a master of innovation through massive changes and obstacles he has overcome in his own life. From flat broke to selling the first company he founded in 2004, from a broken family business to a successful one, and from fear of public speaking to keynoting at conferences around the world, Sterling's story is a perfect example of how anyone can take any situation and create anything from it. As a business leader, entrepreneur investor and futurist, Sterling is an internationally renowned keynote speaker. As a 5th generation retailer and still very active in retail innovation, he has worked with the likes of Stanford, Cornell and the University of Texas to create the future of commerce, and today evaluates over 1,000 innovative technologies annually which are looking to dynamically transform retail and how people fulfil their wants and needs. He has worked with countless startups, investment groups, retailers, brands and Fortune 500 companies including P&G, Mitsubishi, Zebra Technologies, Stater Bros. and more to ignite innovation and innovative thinking inside their organisations. --- Support this podcast: https://podcasters.spotify.com/pod/show/shaun-jay/support

Host Jeremy C. Park talks with entrepreneur, investor, speaker, and author, Sterling Hawkins, who highlights some of his entrepreneurial story and what led him to write his bestselling book, "Hunting Discomfort: How to Get Breakthrough Results in Life and Business No Matter What." From a multi-billion dollar startup to collapse and coming back to launch, invest in and grow over 50 companies, Sterling takes his experience to work with C-level teams and some of the largest organizations around the globe, and speaks on stages around the world. Sterling serves as CEO and founder of the Sterling Hawkins Group, a research, training and development company focused on human and organizational growth.During the interview, Sterling talks about his journey and lessons learned, discusses his book and some of the key takeaways, and shares how a #NoMatterWhat mindset changed his life, and how it can change yours, as well.Visit www.sterlinghawkins.com to learn more and to purchase the book.

Hunting Discomfort author Sterling Hawkins shares how a networking street gang can help propel your life to greater heights, #NoMatterWhat. Learn more, buy the book, and take the quiz at https://www.sterlinghawkins.com/ For more great insight on professional relationships and business networking visit https://www.amspirit.com/blog/ or contact Frank Agin at frankagin@amspirit.com.

Welcome to Lunacy; where we discern the sacred from the insane and admit that whether we like it or not, we are all profoundly affected by the cycles of the moon. Join me in a discussion with Sterling Hawkins, author of “Hunting Discomfort”, a book about finding growth, innovation and results — regardless of what's in the way. Sterling is an author, investor and entrepreneur, but most importantly a keynote speaker and founder of the #NoMatterWhat movement. Sterling shows people how to achieve the results they want regardless of the circumstances.We all know that discomfort is inevitable. In this episode, we dive deep into how to take that discomfort upfront so that you and I can be conscious participants in our own growth and healing. Remember that “we cannot change anything unless we accept it.”We also take a deep dive into the love operating system and get to know how it is that you and I can truly fall in love with our own livesI'm Geoff Eido. Join me each week for interviews and insights intended to shine a light on the darkness, like the full moon in the forest. www.geoffeido.cominfo@geoffeido.comhttps://www.facebook.com/GeoffEido Instagram: @geoffeido Support the Show.

Entrepreneur, motivational leader, and internationally recognized public speaker, Sterling Hawkins talks about how to get comfortable with discomfort to create breakthrough results in life and business using his #NoMatterWhat system for transformative change. If you're like most people, you probably shy away from discomfort. But the uber-successful—from elite athletes to billionaire founders and famous entrepreneurs— do the exact opposite. They know that discomfort can be high-octane fuel for performance or the most direct path to their goals. And they've learned how to turn rock bottom into one of life's greatest gifts. You can, too. Entrepreneur Sterling Hawkins has spent his life coming back from the brink to sell companies, finish ultramarathons, and realize goals through his #NoMatterWhat system for achieving larger-than-life results. Tune in to learn how you can too! _____________________________________________________   Rajeev Mudumba's Website: www.planb.live   Plan B Success Podcast: Available on your favorite platform including iTunes @ https://apple.co/2JCSysL?ls=1 or www.planbsuccess.live or www.planb.live   Want to SUPERCHARGE your personal or business brand with your own podcast, GO HERE => rajeevmudumba.gumroad.com/l/toppodcastmastery   Rajeev's Books - Available on Amazon Worldwide on your local Amazon site or @ https://www.amazon.com/stores/author/B07VGMGBBT/allbooks   Plan B Success YouTube Channel: https://youtube.com/@planbsuccess   Medium Articles: https://rajeevmudumba.medium.com   LinkedIn: https://www.linkedin.com/in/rajeevmud...   Facebook Plan B Success Page: https://www.facebook.com/planbsuccess...   Facebook My Inspiration Book Page: https://www.facebook.com/myinspiratio...   Instagram: @hifromraj1  

Is discomfort actually a good thing? Many of us do whatever we can to avoid it, but in reality, discomfort can be a feedback system, and can help point us forward. In this episode, we're joined by entrepreneur and keynote speaker Sterling Hawkins about the topic of discomfort and how you not only want to […]

If you are like many people or me, it's easy to shy away from discomfort. But to win as a recruiter, you need to do the exact opposite. Chasing down and hunting discomfort could get you to the next level as a recruiter, search firm owner, or leader. In this episode of The Elite Recruiter Podcast our guest Sterling Hawkins walks us through the different types of discomfort that he wrote about in the book Hunting Discomfort that could be holding you back from hitting that next level and what you can do to break through and hit those big goals you have. Highlights: The book - Hunting Discomfort The 5 types of discomfort, how they are holding you back, and how to break through them How Sterling Hawkins went from the highest highs founding a multi-billion company to the lowest lows and how he was able to break free and build himself back up... What is his favorite book is! What you should do as an experienced recruiter to hit new goals Sterling Hawkins LinkedIn: https://www.linkedin.com/in/sterlinghawkins/ Book – Hunting Discomfort: https://amzn.to/3WkMSqp Sterling Hawkins: https://www.sterlinghawkins.com/ Sterling Hawkins Instagram: https://www.instagram.com/sterling_hawkins/ Sterling Hawkins Twitter: https://twitter.com/sterlinghawkins Hunting Discomfort Quiz: https://www.sterlinghawkins.com/hunting-discomfort-quiz No Matter What Community: https://www.facebook.com/groups/thenomatterwhatcommunity  With your Host Benjamin Mena with Select Source Solutions: http://www.selectsourcesolutions.com/ Benjamin Mena LinkedIn: https://www.linkedin.com/in/benjaminmena/ Benjamin Mena Instagram: https://www.instagram.com/benlmena/ The Elite Recruiter Podcast Instagram: https://www.instagram.com/theeliterecruiter/ Benjamin Mena Twitter: https://twitter.com/benjamin_l_mena

Are you committed to achieving what you want in life #NoMatterWhat? Sterling Hawkins is on a mission to help more people do just that. In his interview, we talk about the five practices you can adopt to get results regardless of the circumstances you may be facing. Sterling serves as CEO and founder of the Sterling Hawkins Group, a research, training, and development company focused on unlocking human and organizational potential. He has been seen in publications like Inc., Fast Company, The New York Times and Forbes and recently released the best-selling book Hunting Discomfort: How to Get Breakthrough Results in Life and Business No Matter What. I highly recommend you pick up a copy ASAP, then study and apply the 5 practices.You'll discover: Why Sterling recommends hunting for discomfort instead of avoiding itThe 5 practices from his book that empower you to achieve greater success and joyThe impact of the “Get a Tattoo” practice on your commitment to a desired resultHow “Building a Street Gang” can take your results to the next levelWhat Surrender really means when applied to all areas of your lifeCheck out all the episodesLeave a review on Apple PodcastsConnect with Meredith on LinkedInFollow Meredith on TwitterDownload the free ebook Listen Like a Pro

What is it that you want to accomplish #NoMatterWhat? In this episode of the Happy Hustle Podcast, I chat with my man, Sterling Hawkings, the CEO and founder of the Sterling Hawkins Group, research, training, and development company focused on human and organizational growth. Sterling and I talk about why hunting discomfort is necessary, the #NoMatterWhat community, and the 5 discomforts that hold people back.   Sterling is an author, investor, and entrepreneur. He's also a keynote speaker and founder of the #NoMatterWhat movement. He has been seen in publications like Inc., Fast Company, The New York Times, and Forbes and recently released the best-selling book Hunting Discomfort. He's now on a mission to support people, businesses, and communities to realize that potential regardless of the circumstances.   If you're ready to make a difference and discover the breakthrough results you're looking for, connect with Sterling and his team at huntingdiscomfort.com or https://www.sterlinghawkins.com/   In this episode, we cover:   [00:08:54:17] Hunt Discomfort #nomatterwhat[00:42:25:02] Discover What Discomfort is Stopping You[00:27:13:07] 5 Discomforts That Hold People Back[00:43:58:12] Happy Hustle Hacks [Health, Money, Entrepreneurship, Spirituality][00:54:53:29] Rapid fire questions What does Happy Hustlin mean to you?   Sterling says It means getting up every day and doing the thing that you have to do the thing that makes the difference and you know just a reference back to our discussion surrendering to the greater joy and the happiness and the gratitude that you have the opportunity to do it.  Connect with Sterling https://www.instagram.com/sterling_hawkins/?hl=enhttps://www.facebook.com/SterlingHawkinsPublic/https://www.linkedin.com/in/sterlinghawkins/https://twitter.com/sterlinghawkins?lang=enhttps://www.youtube.com/channel/UCx-Swqd9Jdfjq89I4_RJvyw   Find Sterling on this website:  https://www.sterlinghawkins.com/ Connect with Cary!https://www.instagram.com/cary__jack/https://www.facebook.com/SirCaryJackhttps://www.linkedin.com/in/cary-jack-kendzior/https://twitter.com/thehappyhustlehttps://www.youtube.com/channel/UCFDNsD59tLxv2JfEuSsNMOQ/featured Get a free copy of his new book,  The Happy Hustle, 10 Alignments to Avoid Burnout & Achieve Blissful Balance https://www.thehappyhustlebook.com/  Sign up for The Journey: 10 Days To Become a Happy Hustler Online Course http://www.thehappyhustle.com/JourneyApply to the Montana Mastermind Epic Camping Adventure https://caryjack.com/montana “It's time to Happy Hustle, a blissfully balanced life you love, full of passion, purpose, and positive impact!”  Episode Sponsor You probably all have heard about the superpowers of mushroom extracts and collagen. So guess what!? The product I want to share with you today contains the most hyper-concentrated forms of 4 of the best health-boosting mushrooms: lion's mane, chaga, cordyceps and reishi, collagen and Peruvian cacao.   This magic in a jar is called CollaGenius!   When you combine the cultivating powers of the 4 mushrooms mentioned above, with the various benefits of collagen, it is truly the most effective way to energize your brain and body.   It is genius! It is delicious! It is effective! As soon as I tried this product I became a super fan of it and I was just blown away by the immediate results! I felt focused, my mind was clear, and it just doubled my mental performance. It became my go-to routine for a productivity boost, immune support, and even glowing and healthy skin!   So if you struggle with brain fog, have difficulty focusing, and want to repair your brain in a most natural way. Do not wait and check this product out. It's for sure the hottest mushroom and collagen product on the market which you must try! It was just launched but I believe that it will be sold out soon, so do not wait and check it out onwww.nootopia.com/happygenius and use promo code happy10  during checkout to save 10 percent.

Sterling Hawkins is an author, speaker, and founder of the #NoMatterWhat movement.
 Sterling shares how embracing discomfort, or in his words, “hunting discomfort”, is the key to living a more fulfilled life and achieving greater results.

 This was a fascinating conversation that at times felt like therapy for me. I guarantee you leave this episode feeling fired up and looking for areas in your life where you can lean into that discomfit to grow. 
 You can learn more about Sterling at www.sterlinghawkins.com

Sterling Hawkins is an author, entrepreneur, speaker, and founder of the #NoMatterWhat movement. He's the go-to guy that shows people how to achieve the results they want regardless of the circumstances. From a multi-billion dollar startup to collapse and to come back to launch, invest and grow over 50 companies, he's taken that experience to work with C-level teams and speak on stages around the world. If you're looking for that missing element to your greatness, you will love this interview. In this interview, you'll learn: ▶︎ The ONE thing you will regret in your life unless change now ▶︎ How making a "no way back agreement” will power you through impossible goals ▶︎ How your excuses hold you back every single day ▶︎ Why hunting discomfort is the fastest path to personal growth ▶︎ And so much more!

In today's episode, we cover hunting discomfort with Sterling Hawkins. Sterling is the CEO and founder of the Sterling Hawkins Group, a research, training and development company focused on human and organizational growth, and is the author of Hunting Discomfort: How to Get Breakthrough Results in Life and Business No Matter What. Discomfort is an inevitable aspect of getting anywhere in life, so what are the 5 kinds of discomfort we all face, what are the ways we all deal with discomfort that make it worse, and how can you leverage discomfort to turn your dreams into a reality?What to Listen ForIntroduction – 0:00Why do you risk everything you've worked for when you avoid discomfort?What are the 3 default ways we try to deal with discomfort that only make the discomfort worse?How to Evolve through Discomfort – 11:20What can you do to adopt a mindset that embraces discomfort and leverages discomfort to evolve as a person?What are the 3 kinds of beliefs and how do they drive everything you do?Hunting Discomfort vs Danger – 20:11 What is the difference between seeking out discomfort and doing dangerous things because they're dangerous?What are the 5 types of discomforts we all face?The Necessity of Discomfort – 40:50What can you commit to in order to force yourself to get comfortable with discomfort?Discomfort is a part of life. It's what we do with discomfort that determines whether or not it will have a negative impact on our lives. When we avoid discomfort, we risk everything we've worked for. But when we embrace discomfort, we can grow as individuals and achieve things we never thought possible. So how do you start embracing discomfort? You can start by making a commitment to yourself get comfortable with discomfort. And then you can begin to experiment with different ways of introducing discomfort into your everyday life so that it becomes a regular part of your existence. Are you ready to take the challenge? A Word From Our SponsorsDo you LOVE the toolbox episodes? Did you know that every week we give a LIVE mini-toolbox lesson inside our Private Facebook Group? Best of all it is FREE to join. Join today and get access to all of our live training and level up your communication, leadership, influence and persuasion skills. With 14,000 members it's a great place to network, learn and overcome any obstacle that's in your way.Did you know that you can get the whole Art of Charm catalog when you subscribe to Stitcher Premium using our link? That's 15 years of podcasts featuring expert guests and toolbox episodes! Sign up today and use Code “CHARM” to get a free month!Running out of things to say in conversation… and still struggling to get people interested in you? That's an uncomfortable position to be in. Don't want to risk getting tongue-tied and screwing things up the next time you meet someone? Check out Conversation Magic now to make sure you don't crash and burn. With our bulletproof formula, you'll be flirting up a storm, sparking fun and engaging conversations, and making high-value friends anywhere!Resources from this EpisodeSterling Hawkins's websiteHunting Discomfort by Sterling HawkinsHunting Discomfort QuizSterling Hawkins on InstagramSterling Hawkins on TwitterSterling Hawkins on LinkedInCheck in with AJ and Johnny!AJ on InstagramJohnny on InstagramThe Art of Charm on InstagramThe Art of Charm on YouTube

In this episode of the Millionaire Mindcast, we have joined by an incredible guest, Sterling Hawkins who talked about his epic stories of entrepreneurship, lessons learned from a downfall of a multi-dollar startup, advice on taking oneself to the next level, chasing and going through discomfort, hunting the truth in you and your business, building courage, and the importance of taking space to step back! Sterling Hawkins is an author, investor and entrepreneur, a keynote speaker, and founder of the #NoMatterWhat movement, where he runs workshops and helps people and companies achieve the results they want and realize greater potential regardless of the circumstances. Likewise, he invests and grows over 50 companies where he works with C-level teams and speaks on stages around the world. He has been featured in fancy magazines like Inc. Magazine, Fast Company, The New York Times and Forbes. This amazing man shifted himself from a default doesn't matter culture to a really intentional and inspired no matter what culture. When Sterling hit the bottom part of his life, he started to realize he did something wrong. Thus, he gives himself a space to step back and starts picking up himself and building up again. He found the framework on how to go through whatever it is that he's facing. He chose to hunt and go through the discomfort to see the momentum. Get tattooed of the commitment to get what he wanted on the other side!   Some Questions I Ask: What are you up to these days? What makes you qualify to be that guy that takes people and businesses to the next level? Talk about some of the mistakes you made early on when you are riding up that you would have done differently? What did you do when you started to realize the company is coming to an end and pointing down? What has played out over the last decade? What's the common denominator that you've seen amongst these people unlocking real success? What have been some of the habits and rhythms that you've seen in your community in order to find the grove of momentum and success? When you hunt discomfort instead of avoiding it, what is that do for you? What are some of the frameworks that people can use to reframe how they hunt discomfort in their life or in their business? How do you invite somebody to audit and hone in some of those specific areas of hiding? What have been some of your favorite success stories as people hunted discomfort in life or business?   In This Episode, You Will Learn: Shifting from a default doesn't matter culture to a no matter what culture Why you should not raise too much money in your startup business Hunting the truth in you and your business Advice on how to take yourself to the next level The different source of courage The importance of taking a pause Hunting discomfort versus living with it   Quotes: “You can never hide from the truth.” “There's the truth to you and your business by the way, and that truth will always find you.” “The way out is through.” “Commit in a way whether there's no going back.” “If where we meet discomfort is the same anywhere, we can grow our capacity to deal with it everywhere.” “Taking a sacred pause here and then.” “If you're growing you are uncomfortable.” “Get a tattoo, commit to what you want on the other side in a really serious way.”   Connect with Sterling Hawkins on:  Hunting Discomfort book by Sterling Hawkins huntingdiscomfort.com Hunting Discomfort Quiz   Sponsor Links: Policy Genius: Get a free 60-day trial in Shipstation with code: MINDCAST Talkspace: Use code for $100 off: MINDCAST Get a free 60-day trial in Shipstation with code: MINDCAST GoBundance  - Text: "MILLIONAIRE" to 844.447.1555 Accredited Investor List - Text "DEALS" to 844.447.1555 Free Financial Audit: Text "XRAY" to 844.447.1555 Upcoming Events: Text "Events" to 844.447.1555 Millionaire Notes: Text "Notes" to 844.447.1555 Connect with Matty A. and Text me to 844.447.1555    Show Brought To You By: www.MillionaireMindcast.com Questions? Comments? Do you have a success story you would like to share on the show?  Send us an email to: Questions@MillionaireMindcast.com

With Sterling Hawkins, Motivational Speaker, Author, and Business Consultant   Have you ever resisted trying something because it reminded you of a similar situation in the past that didn't work out? It's human nature to turn away when we are triggered by painful memories or feel uncomfortable. We feel that sense of anxiety churning in our stomach, and it's so uncomfortable that our first impulse is to make those feelings stop. That discomfort is so powerful, that instead of pursuing our desired goal we find ourselves settling for less than what we want simply because of our past disappointments. We don't want to experience that pain again so we may convince ourselves that it's just not meant to be. But if you want to learn and grow, you need to face that discomfort head on. Acknowledging those uncomfortable feelings is not the same as admitting defeat. In fact, it could actually be the key to our success.    Today we're talking with Sterling Hawkins. He's an international motivational speaker, author, and business consultant who helps Fortune 500 companies connect with their target customers and identify their best solutions. If painful memories are preventing you from reaching your goals, Sterling's new book, Hunting Discomfort, gives step-by-step instructions on how to get past those feelings and the toxic beliefs that are blocking your progress.   What You'll Hear on This Episode: Was Sterling always comfortable speaking in public? What did Sterling study and previously do in his career? What made Sterling become a public speaker? When did Sterling first realize that the only way forward was to face discomfort and go through it? What was Sterling's first public speaking job like and what was his message? Why is turning away from discomfort destructive? What are some of the ways people experience discomfort? How did Sterling work through his discomfort and become a public speaker? Where did Sterling's fear of public speaking start? How did Sterling overcome the fear of public speaking? What is Sterling's Five Step System? What is the #NoMatterWhat Movement? A personal story from Sterling.   Today's Takeaway:  We don't have to deny ourselves personal success or achievements just because it hasn't worked out in the past. Instead, think of today as a fresh start and a chance for a do over. Are you willing to pursue your dream no matter what? If so, the first step is identifying the obstacles that have previously blocked you from reaching your goals. Allowing your past to control your future limits your true potential. It's important to remember that the past is simply that! It has little or no bearing on the present or the future unless we choose to let it. Don't resign yourself and think, “This is just the way it is.” It doesn't have to be if you're willing to do the hard work by facing your discomfort. Start by thinking of your belief system as a muscle that needs to be exercised. Remember the very first time you tried a physical fitness workout, and you were convinced you'd never be able to do it? But over time and with repetition, you were successful.  Remember how wonderful it felt when, despite your doubts ,you pushed through the discomfort to get the desired results? It's the same thing with challenging our beliefs. We need to push past those thoughts that are crippling our progress. Instead of accepting the status quo, dream bigger and reach higher. Challenge yourself. Stop letting those feelings of doubt and fear block you. Do something that makes you feel uncomfortable. Make that commitment. That new and different experience could be just what you need to jumpstart the future that you've always dreamed of. As Sterling says, growth is only possible if we lean into the discomfort and face it head on. Remember that every day is a gift and the gift of feeling that discomfort could lead to growth and ultimately put you on the path to success. I know you can do it! I'm Florine Mark and that's “Today's Takeaway.”   Quotes: “Results are always on the other side; for me and for all of us.” - Sterling “I avoided discomfort for many years.” - Sterling “Your greatest challenges are the doorways to what will become your greatest successes.” - Sterling “The way out is through, you just have to have the courage to go through no matter what.” - Sterling “You're not hunting discomfort; you're living with it and probably rationalizing why you have it.” - Sterling “When you embrace discomfort, turn towards it instead of turning away from it, in a way it's embracing all of you.” - Sterling Brought to You By: Gardner White Furniture   Mentioned in This Episode:  Sterling Hawkins Website Sterling Hawkins on Instagram Hunting Discomfort  

I welcome Ted Ryce to the podcast today! Ted is a high-performance coach who has worked with celebrities like Sir Richard Branson, Robert Downey Jr., Ricky Martin, and a dozen CEOs of multimillion-dollar companies. We talk in this interview about various topics such as what happens when we start to help clients, what Ted does specifically regarding training and dieting, and even how death has impacted his life. Ted also touches upon his nomadic lifestyle and why, even though he loves the United States, he does not plan on returning to the States any time soon. He discusses how he had at one point wanted to be a neuroscientist and how that has connected to what he does now, what a protein-sparing modified fast is, why intermittent fasting doesn't always work, how chronic stress negatively affects our health, and more. As is tradition on the podcast, Ted also answers some rapid-fire questions such as what his favorite exercise is, what his current fitness goals are, what losing people to death has taught him about life, what he hopes his legacy will be, and more. This interview was really enjoyable for me especially since Ted and I sort of work with the same target clientele, and I really appreciate his being so transparent and vulnerable. If you enjoy this episode, I would really appreciate it if you would subscribe to the podcast so that you never miss an episode, and I would also be grateful if you were to leave a five-star review wherever you listen!   Time Stamps 1:30 – Dan reveals that today's guest is Ted Ryce. 4:10 – Ted tells us why he doesn't want to return to the United States. 6:38 – Discover what led Ted to live a somewhat nomadic lifestyle. 8:53 – Dan explains why he has gotten better results from online training. 10:17 – Ted argues that results are driven by behavioral change. 13:07 – Dan argues that excess body fat has a negative effect on the brain. 16:25 – Why do people use food and alcohol as rewards? 17:57 – Dan thanks Ted for having introduced him to Sterling Hawkins. 19:27 – Dan talks about how we need to reparent ourselves as adults. 20:27 – Ted elaborates upon the importance of our environments and cultures. 23:10 – Ted shares his thoughts on the food industry's advertisement. 26:14 – Would you be your own lawyer or your own dentist? 28:57 – What are the beginning stages of Ted's process with his clients? 30:59 – Ted explains what a protein-sparing modified fast is. 33:40 – Ted gives examples of life situations that can affect how we eat. 35:42 – Despite common misconception, flexibility is more difficult than a strict diet. 37:24 – Discover what calorie-banking is. 40:06 – Ted offers us an example of a client who banks his calories. 42:56 – We are encouraged to be intentional when we track calories. 46:20 – How does Ted have his clients move toward flexibility? 47:29 – Ted asserts that fat loss is easy while keeping it off is difficult. 50:30 – Ted describes his usual protocol with his clients. 53:30 – Our first goal, Ted states, should be to establish a consistent routine. 54:48 – What are the top lessons that Ted has learned from doing this? 56:09 – We need to do what we can to avoid burnout. 59:04 – Ted refers to the book Flow. 1:01:38 – Ted reveals what his favorite exercise is. 1:03:18 – What are Ted's current fitness goals? 1:04:31 – What has death taught Ted about life? 1:06:20 – Ted discloses his father's biggest regrets at the end of his life. 1:09:13 – Ted reveals what a legendary life means to him. 1:10:22 – What legacy does Ted want to leave behind? 1:11:41 – Ted shares where we can learn more about him.   Resources Subscribe to the Podcast Follow Me on Instagram Follow Me on Twitter Ted's Legendary Life Podcast Register for Ted's Legendary Life Program The Dan Go Podcast - 43| Sterling Hawkins - Hunting Discomfort Will Change Your Life Mihaly Csikszentmihalyi - Flow: The Psychology of Optimal Experience

Sterling Hawkins shows you how to turn discomfort into fuel for transformative change. — YOU'LL LEARN — 1) Why we need to hunt discomfort 2) Why you need your own “street gang” 3) What to do when you feel like quitting Subscribe or visit AwesomeAtYourJob.com/ep794 for clickable versions of the links below. — ABOUT STERLING — Sterling Hawkins is an internationally recognized entrepreneur, motivational leader, and public speaker. His 2019 TED Talk, “Discomfort is Necessary for Innovation,” has been viewed more than 100,000 times. Sterling serves as CEO and founder of the Sterling Hawkins Group, a research, training and development company focused on human and organizational growth. He has been seen in publications like Inc. Magazine, Fast Company, The New York Times and Forbes. Based in Colorado, Sterling is a proud uncle of three and a passionate adventurer that can often be found skydiving, climbing mountains, shark diving or even trekking the Sahara. • Book: Hunting Discomfort: How to Get Breakthrough Results in Life and Business No Matter What • TED Talk: Discomfort is Necessary for Innovation • Website: SterlingHawkins.com — RESOURCES MENTIONED IN THE SHOW — • Book: The Catcher in the Rye by JD SalingerSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

I am thrilled to welcome Sterling Hawkins to the podcast today! Sterling is an internationally recognized entrepreneur, motivational leader, and public speaker, and he did a TED Talk in 2019 titled “Discomfort Is Necessary for Innovation” which has been viewed 100,000 times! He is also the author of Hunting Discomfort which is all about actively looking for discomfort in order to improve our lives. We talk about so many different things in this discussion such as what his process for hunting discomfort is, how to lean into our emotions, what the difference is between hunting and discomfort and living with it, why having love in your life is important and how you can go about fostering it, and so much more - including advice on how to conquer the fear of things such as the possible economic recession on the horizon. He also answers a few rapid-fire questions such as who his mentors are, what his most profound experiences have been, and so forth. What is one major commitment that we can choose to stick to today – without fear holding us back? I encourage you to give that some thought as you check out Sterling's website. I had such a great time having this chat with Sterling, and if you enjoy listening to it, please be sure to stay tuned by subscribing to the podcast so that you don't miss any future episodes. I would also be really grateful if you were to share the podcast with someone you know who might also get something beneficial out of it!   Time Stamps 1:08 – Today's guest is Sterling Hawkins! 2:59 – Sterling dives into what it means to hunt discomfort. 5:10 – Sterling reflects on how and why he fell from a pinnacle. 7:54 – Sterling reveals what he learned from having fallen from such a pinnacle. 10:08 – What pushed Sterling to do public speaking? 12:52 – Sterling touches upon how people can get over fear holding them back. 14:57 – We need to make our commitments bigger than our feelings. 16:42 – Sterling argues for the importance of having love in your life. 18:45 – How can people go about fostering love in their lives? 20:51 – Dan emphasizes that we don't have to hunt discomfort alone. 22:12 – Sterling adds that self-accountability isn't enough when it comes to growing. 23:25 – We get some insight into Sterling's family life. 25:36 – Discover why Sterling moved to Denver to be closer to his family. 28:20 – A lot of entrepreneurs, Dan points out, like working a lot. 31:25 – How can we be proactive about finding what makes us uncomfortable? 32:15 – Sterling shares that he is offering a free quiz about hunting discomfort. 34:54 – Sterling argues that sex is not the best part of a relationship. 37:41 – We are encouraged to think about what is most important to us in our lives. 38:55 – Sterling provides us with an example of how he personally hunts discomfort. 41:49 – Sterling modestly says that he is no better than anyone else. 44:03 – Commitment is what's most important about hunting discomfort. 46:57 – What is one big commitment that we can choose to make today? 48:33 – Hear examples of words that signify that someone isn't ready to make a commitment. 50:13 – Sterling gives advice on how to confront major discomfort such as a recession. 52:30 – Sterling addresses the difference between discomfort and legitimate danger. 55:28 – What are the chances that you would die from skydiving? 58:02 – Sterling refers to an insightful quote from Carl Jung. 59:02 – Sterling reveals the next level of discomfort he's aiming for. 59:32 – Who are Sterling's mentors? 1:00:07 – Sterling talks about his most uncomfortable past experience. 1:01:05 – Sterling elaborates upon some of his most profound experiences. 1:02:41 – Where can listeners find Sterling online?   Resources Subscribe to the Podcast Follow Me on Instagram Follow Me on Twitter Visit Sterling's Website Watch Sterling's TED Talk Order Sterling's Book Hunting Discomfort Take Sterling's Hunting Discomfort Quiz

Episode 374: In this episode you'll learn about…Getting results No Matter What. (1:06)The fruits of hunting discomfort. (8:09)Hanging onto past fears. (16:06)When deep in discomfort, get outside support. (26:05)Surrendering when you're in lack. (34:16)Summoning courage for breaking through. (41:13)Grab yourself a copy of his Amazon #1 Best Selling Book, Hunting Discomfort: http://www.HuntingDiscomfort.com

In this episode I speak with Sterling Hawkins, author of, "Hunting Discomfort: How to Get Breakthrough Results in Life and Business No Matter What," CEO of the Sterling Hawkins Group whose wakeup call was having a $500 million business go bankrupt during crash of 2009 and being inspired by his mother to discover the way out is the way through. https://www.sterlinghawkins.com/

This episode features Sterling Hawkins Co-CEO & Co-Founder at Center for Advancing Retail & Technology (CART). Here, he discusses his book “Hunting Discomfort: How to Get Breakthrough Results in Life and Business No Matter What”.

This episode features Sterling Hawkins Co-CEO & Co-Founder at Center for Advancing Retail & Technology (CART). Here, he discusses his book “Hunting Discomfort: How to Get Breakthrough Results in Life and Business No Matter What”.

Entrepreneur, motivational leader, and internationally recognized public speaker Sterling Hawkins shows readers how to get comfortable with discomfort to create breakthrough results in life and business using his #NoMatterWhat system for transformative change.

Getting results comes down to pushing past your comfort zone and limiting beliefs. That is what today's guest, Sterling Hawkins, the CEO and Founder of the Sterling Hawkins Group, firmly believes. From a multi-billion-dollar startup to collapse and to come back to launch, invest in, and grow over 50 companies, Sterling takes that experience to work with C-level teams from some of the largest organizations on the planet and speaks on stages around the world. Sterling is out to break the status quo. He believes that we can all unlock the incredible potential within ourselves, and he's on a mission to support people, businesses, and communities to realize that potential regardless of the circumstances. Today, he talks about how important it is to hunt discomfort and how, when you feel seen and heard, your loneliness goes down, and your productivity goes up.Wanna Host Your Own Podcast?Click here to see how my friends at Podetize can helpPurchase John's new bookThe Sale Is in the TaleJohn Livesay, The Pitch WhispererShare The ShowDid you enjoy the show? I'd love it if you subscribed today and left us a 5-star review!Click this linkClick on the 'Subscribe' button below the artworkGo to the 'Ratings and Reviews' sectionClick on 'Write a Review'Love the show? Subscribe, rate, review, and share!Here's How »Join The Successful Pitch community today:JohnLivesay.comJohn Livesay FacebookJohn Livesay TwitterJohn Livesay LinkedInJohn Livesay YouTube

Getting results comes down to pushing past your comfort zone and limiting beliefs. That is what today's guest, Sterling Hawkins, the CEO and Founder of the Sterling Hawkins Group, firmly believes. From a multi-billion-dollar startup to collapse and to come back to launch, invest in, and grow over 50 companies, Sterling takes that experience to work with C-level teams from some of the largest organizations on the planet and speaks on stages around the world. Sterling is out to break the status quo. He believes that we can all unlock the incredible potential within ourselves, and he's on a mission to support people, businesses, and communities to realize that potential regardless of the circumstances. Today, he talks about how important it is to hunt discomfort and how, when you feel seen and heard, your loneliness goes down, and your productivity goes up.   Quarterly.ai - The Pitch Whisperer in your pocket   WANNA HOST YOUR OWN PODCAST? Click here to see how my friends at Podetize can help GET YOUR FREE SNEAK PEEK OF JOHN'S NEW BOOK BETTER SELLING THROUGH STORYTELLING Better Selling Through Storytelling JOHN LIVESAY, THE PITCH WHISPERER SHARE THE SHOW Did you enjoy the show? I'd love it if you subscribed today and left us a 5-star review! Click this link Click on the 'Subscribe' button below the artwork Go to the 'Ratings and Reviews' section Click on 'Write a Review' Love the show? Subscribe, rate, review, and share! Here's How » Join The Successful Pitch community today: JohnLivesay.com John Livesay Facebook John Livesay Twitter John Livesay LinkedIn John Livesay YouTube

Hunting Discomfort (ft. Sterling Hawkins)Shifting our perspectives on stress and setbacksOPENING QUOTE:“It's about surrounding yourself with people that are going to support your growth, that are more committed to your vision than your feelings.”—Sterling HawkinsGUEST BIO:Sterling Hawkins is the author of Hunting Discomfort, a chart-topping new book about breaking the status quo no matter what. Sterling believes we can all unlock incredible potential within ourselves, and he's on a mission to support people, businesses, and communities and help them reach their potential regardless of circumstances. From a multibillion dollar startup to collapse, then coming back to launch before investing in and helping grow over 50 companies, Sterling brings his experience to some of the largest organizations on the planet and stages around the globe. His perspectives can be found in publications such as Inc., Fast Company, the New York Times, and Forbes.Show Links:WebsiteYouTubeInstagramFacebookLinkedInTwitterCORE TOPICS + DETAILS:[6:18] - Every Day, No Matter WhatThe art and science of setting intentionsWhether small or large, you should set a goal to do something that brings you closer to your goal every single day. It might be five minutes of focused work or five hours of intense attention. But whatever your goal, you should make some amount of progress greater than zero every day. It builds confidence and courage within yourself, not to mention that it builds momentum towards your goals.[33:37] - “Don't Say ‘Surrender'”Moving past the stigma of surrenderingSterling is often told that he should stop using the word ‘surrender' in his talks and writings. He's told that surrendering means to give up, but the truth is that surrendering means accepting things as they are and as they're not. It's synonymous with acceptance, and we can't truly change anything until we accept it.[36:41] - From Head to HeartChanging where we spend our internal timeMany of us spend most of our lives in our heads— where the reasons, excuses, and circumstances live. Our approach to life becomes circumstantial and dependent on the world. But when you spend more time in your heart, you step out of reasons and excuses and find the courage to commit to transformation. You get over fear, over-analysis, and resistance and begin pursuing your passions.[40:16] - The Finite and the UltimateLessons from a German-American theologianPhilosopher Paul Tillich believes there are two primary focuses that human beings give their attention to— the finite and the ultimate. Finite concerns are things like paying rent, earning money, reaching business goals. Ultimate concerns are things like love, joy, peace, and happiness. These can never be taken away from you. When we remember that, all of our finite concerns become less concerning.RESOURCES:[0:54] Chasing Discomfort[12:55] A Servant to Servants, by Robert Frost[42:50] The Presence Process, by Michael BrownFollow Sterling:WebsiteYouTubeInstagramFacebookLinkedInTwitterFollow Paul:Keynote Speaking WebsitePlaymakers PodcastThe Power of Playing OffenseLinkedInFacebookTwitterInstagramYoutubeSHOW PARTNER:The WHY InstituteAre you ready to find your ‘why'? Our partners at the WHY Institute have created the single most high-impact assessment for finding your personal why in life and work. In just five minutes, discover more about who you are, how you think, and why you do what you do than any other personal assessment available.  The best part? It's completely free for Playmakers listeners. Are you ready to find our WHY in just five minutes? Take your assessment now.FREE ASSESSMENTABOUT THE HOST:Paul Epstein may not be a hard charging running back on the actual football field, but his list of high-profile wins in the world of sports will have you thinking that he could be.Paul has spent nearly 15 years as a pro sports executive for multiple NFL and NBA teams, a global sports agency, and the NFL league office. He's transformed numerous NBA teams from the absolute bottom in league revenue to top-two in financial performance. He's broken every premium revenue metric in Super Bowl history as the NFL's sales leader. He opened a billion-dollar stadium, helped save the New Orleans NBA franchise, and founded the San Francisco 49ers Talent Academy.He's since installed his leadership and high-performance playbook with Fortune 500 leaders, Founders and CEOs, MBAs, and professional athletes.Now, as a global keynote speaker, #1 bestselling author, personal transformation expert, turned senior leader and advisor to PurposePoint and the Why Institute, and host of the Playmakers: On Purpose podcast, Paul explores how living and working with a focus on leadership, culture, and purpose can transform organizations and individuals anywhere to unleash their full potential.Learn more about Paul at PaulEpsteinSpeaks.comABOUT PLAYMAKERS: ON PURPOSE:The Playmakers: On Purpose podcast is an all-access pass to a purpose-centered tribe of leaders in business, sports, and life who are on a mission of meaning and impact. The show takes purpose from an out of reach North Star to a practical and tactical exploration of how we can step into each day, ON PURPOSE, where life no longer happens “to us”, it begins to happen “for us”. From the Why Coach of the San Francisco 49ers to your coach, take a seat at the table with sports industry executive, #1 bestselling author, personal transformation expert, turned senior leader and advisor to PurposePoint and the Why Institute, Paul Epstein, in this inspiring, yet immediately actionable podcast. From formative stories pre-purpose to personal and professional transformation's post-purpose, each show will share a high-energy, prescriptive blueprint to ignite impact and drive inner success, fulfillment, and purpose no matter your starting point. It's time to meet Paul at the 50 and get ready to live and lead ON PURPOSE.Learn more at: PlaymakersPod.comABOUT DETROIT PODCAST STUDIOS:In Detroit, history was made when Barry Gordy opened Motown Records back in 1960. More than just discovering great talent, Gordy built a systematic approach to launching superstars. His rigorous processes, technology, and development methods were the secret sauce behind legendary acts such as The Supremes, Stevie Wonder, Marvin Gaye, Diana Ross and Michael Jackson.As a nod to the past, Detroit Podcast Studios leverages modern versions of Motown's processes to launch today's most compelling podcasts. What Motown was to musical artists, Detroit Podcast Studios is to podcast artists today. With over 75 combined years of experience in content development, audio production, music scoring, storytelling, and digital marketing, Detroit Podcast Studios provides full-service development, training, and production capabilities to take podcasts from messy ideas to finely tuned hits. Here's to making (podcast) history together.Learn more at: DetroitPodcastStudios.comCREDITS:Paul Epstein: Host | paul@paulepsteinspeaks.comConnor Trombley: Executive Producer | connor@detroitpodcaststudios.com

Public speaker, author, and entrepreneur Sterling Hawkins joins us on the Influential U podcast to discuss his new book, “Hunting Discomfort,” and share how Influential U has impacted his business and life. Sterling Hawkins is a sought-after keynote speaker on growth, performance, and leadership, and he's the CEO and Founder of the Sterling Hawkins Group. … Hunting Discomfort with Sterling Hawkins Read More »

Public speaker, author, and entrepreneur Sterling Hawkins joins us on the Influential U podcast to discuss his new book, “Hunting Discomfort,” and share how Influential U has impacted his business and life. Sterling Hawkins is a sought-after keynote speaker on growth, performance, and leadership, and he's the CEO and Founder of the Sterling Hawkins Group. Sterling's also the founder of the #NoMatterWhat movement, which is for leaders seeking results regardless of the circumstances. Sterling is a Fundamentals of Transaction and a Mechanics and Practice graduate here at Influential U, where he learned that maybe he didn't know it all when it came to business, and he might need a team, or, as he calls it, a “Street Gang” in his brand new book. Each week the Influential U Podcast is streamed live on our website, Facebook, Linkedin, and Youtube. If you enjoyed this podcast, share it with others. Subscribe on Apple Podcasts, Stitcher, or any place you get your podcasts. Don't be shy. Give a rating or review. We want to know what you think. Check out our show notes for links to connect with our guests – plus links to websites, books, or special downloads we talked about. This podcast is made possible by the Influential U staff, mentors, and members around the world. Special thanks to our executive producer, Tyson Crandall, and video and sound by Michael Teehee and Darryl Anderle. The Influential U Podcast is produced by Influence Ecology, LLC in Ventura, California. This episode was recorded on June 29, 2022. The podcast theme is by Chris Standring and titled ‘Fast Train to Everywhere.' If you haven't yet offered a rating or review, I ask that you take a moment go to Apple Podcasts or your podcast app of choice and let us know what you think. This helps us more than you know Podcast Bonuses: SterlingHawkins.com Sterling on LinkedIn Hunting Discomfort

I am so stoked to bring you today's guest. Today's guest is Sterling Hawkins. He just released his new book called Hunting discomfort. We get to talk about his book and what it means to hunt discomfort. LINKS & RESOURCESConnect w/ Sterling: https://www.instagram.com/sterling_hawkins/Sterling's Website: Sterling Hawkins: Keynote Speaker, Author, InvestorSterling's NEW BOOK:  Hunting Discomfort: Book by Sterling Hawkins — Sterling HawkinsMy Book "SOUL/Life Balance": https://cutt.ly/hAydeYsMagicMind | https://cutt.ly/VRADrOH   use code "SoulSam" for 20% off!Wizard Teams (Virtual Teams For YOU Managed by US) | https://cutt.ly/xmVsYTe  Check out my Review of Pixar's "SOUL" Movie | https://cutt.ly/OmVsUNe  FREE Glossary of Spiritual Terms for the Newly Activated: https://soulseekrz.com/terms/ Wizard Websites - Learn to Build a Website w/ Virtual Assistants | https://bit.ly/3lCw2kU SHROOM BEACH Clothing | Use Promo Code "SoulSam" for 15% off with this link: https://cutt.ly/oItje42   Defiant Mushroom Coffee (Use "Sam15" for 15% OFF!) | https://defiantcoffee.co/  Permission to Podcast (Simply Show Up & Record): https://bit.ly/2N2NUoI  LET'S BE SOCIALJoin the journey — come hangout on social mediaInstagram | https://www.instagram.com/samkabert/ Join the Soul Seekr Facebook Group | https://buff.ly/2yi8ldA Twitter | https://twitter.com/soul_seekr_ LinkedIn | https://www.linkedin.com/in/kabert/  YouTube | https://buff.ly/3e4kXUO  ASK me ANYTHING: Email is Sam@CloneYourselfU.com and you can book a FREE business strategy call with me by going to Calendly.com/CLONE.Thank You,SamSupport the show

Our lives have become pretty uncomfortable in the last couple of years; we are so tired of it that we shy away from discomfort. But what if the key to success depends on doing the exact opposite? In this episode, the successful multipreneur and internationally recognized public speaker Sterling Hawkins reveals why we shouldn't run away from discomfort but seek it and hunt it down. 

Negative feedback loops are the ultimate source of value. Mises called it “uneasiness and the image of a more satisfactory state”. Bill Gates said that “Your most unhappy customers are your greatest source of learning”. Negative feedback loops give us the opportunity to improve our service delivery capacity, and the value proposition behind it. Sterling Hawkins has identified the ultimate feedback loop for personal performance. He calls it discomfort. We should seek discomfort, analyze it, understand it, and utilize it as an ultimate tool for improvement. His book is titled Hunting Discomfort (Mises.org/E4B_174_Book) and we talk to him about it on the Economics For Business podcast. Key Takeaways and Actionable Insights Discomfort is a feedback system. There will always be physical, mental, emotional, or even spiritual discomfort in our lives. It's necessary and useful. It signals to us how we are interacting with our environment. It keeps us oriented. Sterling's case is that we shouldn't try to avoid it, we should embrace it – he recommends that we actively practice hunting discomfort. Once we find it and embrace it we work our way through it, and the result is personal growth. We get better. First, face reality. The first discomfort Sterling outlines is facing reality. In business, we often say that it's a great challenge to align the firm's internal assessment of reality with what is actually going on in the external environment, especially in times of rapid change. We may just not see reality accurately. Our product may not be as well-liked by customers as our research tells us it is. We can't change reality, but we can change how we see it. We can change our belief structure. One way is to run many experiments where we can objectively and empirically measure results, and expand on what works and discard what doesn't. We might find some things that work that we didn't believe could. And we might find that we thought worked simply does not. Both represent valuable learning and provide us with a reality we can grasp. Eliminate self-doubt. Self-doubt is mentally wrestling with questions and beliefs and insecurities. It's the world of “I might” rather than “I will”. Sterling's advice is that self-doubt can be a gift. It indicates an unwillingness or inability to commit. And yet commitment is often associated with entrepreneurial success. It's part of what Professor Peter Klein calls entrepreneurial judgment: the capacity to choose which action to take and to follow through with it. Choose your commitment as wisely as you can – which includes choosing those actions not to take. Sterling's metaphor is Get A Tattoo. It's an irreversible commitment everyone can see. Some people find discomfort in exposure. If you commit, you might feel more exposure than you're comfortable with. You might have to raise money, when it's not your skill. You may have to make a presentation about which you're not feeling 100& comfortable. You might be the only one expressing disagreement in a meeting full of groupthinkers. Sterling's recipe is to assemble a support group — he calls it your street gang. They're supporters, subject matter experts, mentors. You'll make your commitment to them, and they in turn will give you honest feedback, trust, and loyalty. You'll still be committed but you won't feel so exposed. We take on greater and greater challenges — and that's uncomfortable. As businesses take shape and grow, the challenges only get bigger. We might get to the point where we want to avoid some of the big challenges. But that's the wrong viewpoint. The alternative is to turn challenges into an opportunity to find new ways to utilize our resources — to use them as a portal to advance from the status quo to a new reality. The method is reframing. What if you tried the opposite of the status quo solution? What if you looked at the challenge through someone else's eyes, using their mental model rather than your own – what would they do? What if you change the assumptions about the way you're addressing the challenge? There are many ways to reframe challenges, and reframing can release you and give you new energy. The greatest discomfort is uncertainty. Economists talk endlessly about uncertainty in business. It's a consequence of the unknowable future. But you own your own uncertainty — for entrepreneurs, it's a feeling, not an economic concept. It's subjective. We're not only uncertain about outcomes, but about resources, about financing, about our capacity, about our partners. Uncertainty is multi-dimensional. It's also guaranteed — we can't avoid it. Economists, therefore, say that entrepreneurs bear uncertainty. It's what they do. It comes with the job. Sterling's word is surrender: don't fight or fear uncertainty, but accept it willingly as a cost. Give up resistance. Get into your discomfort zone. Entrepreneurs need to be doing hard things most of the time, however uncomfortable that might be. Additional Resources Hunting Discomfort. How To Get Breakthrough Results In Life And Business No Matter What by Sterling Hawkins: Mises.org/E4B_174_Book Visit SterlingHawkins.com

From multi-billion dollar start-up to collapse and coming back to launch, invest in or grow over 50 companies, Keynote Speaker, Sterling Hawkins has taken that experience to create 5 practices that enables audiences to unlock their inherent potential. The hundreds of thousands that have joined Sterling find that all the unpredictability in the world is no match for their creativity, determination and inspiration to achieve even the most audacious goals #NoMatterWhat is standing in their way. Sterling joins Nick to talk about the ways in which you can push past the limiting beliefs that hold you back, and move towards a version of success that you never imagined possible. KEY TAKEAWAYS The practices we adopt and shape in order to find success, can't perpetuate our climb forever. We need to be looking for the next way to raise ourselves up or we will plateau. The way out of your current circumstance, or to get to the next level, is always through whatever you're facing. Even though people might be at the top of their game, it doesn't always mean that they are happy with the challenges and obstacles they face each day. Mediocrity is the enemy of growth. Never accept "fine" as a way of life. Look for ways to grow and ways to develop. If we aren't growing, then we are limiting our potential. BEST MOMENTS  'If you're hanging on to what got you to where you are, that's not going to take you to the next level' 'The way out is through' 'There was a first time you felt the way you do. Those feeling started at a certain point' 'When you get to the root of it, you can start to break free from it' VALUABLE RESOURCES Scale Up with Nick Bradley: scaleup.vip/podcast Scale Up Your Business, coaching/consulting: https://suyb.global To download a free gift from Nick - The 5 Reasons Why Your Business Will Never Get To 8-Figures ... How To Fix It Fast! - https://www.scaleupmastermind.com/free-guide1 Take the SUYB Predictable Growth Assessment™, to measure your current business performance and show you where to focus next to get to where you want to be: https://scaleup.vip/PredictableGrowthAssessment      Sterling Hawkins - https://www.sterlinghawkins.com ABOUT THE HOST  Nick Bradley is a renowned entrepreneur, investor, speaker, and business growth expert. His background is growing and scaling Venture Capital and Private Equity backed businesses, across the UK, the US, and further afield. Over the last decade, he has completed 117 acquisitions and 25 business exits with a combined valuation of over $5bn dollars. His “Scale Up Your Business” podcast, which ranked #1 on iTunes' business charts, has more than 350k downloads in over 130 countries. His mission is to help business founders build valuable businesses and create life-changing exits so they can realise freedom, wealth, and impact. CONTACT METHOD  Nick's Facebook page: https://scaleup.vip/FB   Nick's LinkedIn: https://scaleup.vip/LI   Nick's Instagram: https://scaleup.vip/IG   Scale Up Your Business, coaching/consulting: https://suyb.global We help business founders scale their business to a life-changing exit within 36 months. Please feel free to get in touch if we can assist. See omnystudio.com/listener for privacy information.