Podcasts about shoppers

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Latest podcast episodes about shoppers

The John Batchelor Show
S8 Ep357: PREVIEW FOR LATER TODAY: SAN FRANCISCO DOOM LOOP WORSENS Guest: Jeff Bliss Bliss reports on San Francisco's accelerating urban decay as another major mall closes due to rampant drug use and homeless encampments driving away shoppers and retaile

The John Batchelor Show

Play Episode Listen Later Jan 23, 2026 1:51


PREVIEW FOR LATER TODAY: SAN FRANCISCO DOOM LOOP WORSENS Guest: Jeff Bliss Bliss reports on San Francisco's accelerating urban decay as another major mall closes due to rampant drug use and homeless encampments driving away shoppers and retailers. Discussion examines the city's failed policies, business exodus, declining tax revenues, and whether new leadership can reverse the devastating downtown spiral.1906

Omni Talk
Can Walmart Win High-Income Home Shoppers? | Fast Five Shorts

Omni Talk

Play Episode Listen Later Jan 23, 2026 4:41


This Omni Talk Retail Fast Five segment, sponsored by the A&M Consumer and Retail Group, Mirakl, Ocampo Capital, Infios, Quorso, and Veloq, breaks down Walmart's push into trendier, more upscale home goods as it looks to attract higher-income shoppers and take share from Amazon. Chris Walton and Anne Mezzenga discuss why home is ultimately a price-and-search-driven category, how Walmart's scale, returns, and Walmart+ advantages change the game, and why selling high-end items may be far less risky than it appears. ⏩ Tune in for the full episode here: https://youtu.be/jVDymvwAUXg #Walmart #HomeGoods #RetailStrategy #Ecommerce #RetailTrends #RetailFastFive #OmniTalk

CarDealershipGuy Podcast
250 Million Car Shoppers – How Dealers Are Turning Big Data Into A Secret Weapon | Brian Macdonald, CEO & President of CDK Global

CarDealershipGuy Podcast

Play Episode Listen Later Jan 22, 2026 28:50


Today I'm joined by Brian Macdonald, CEO & President of CDK Global. We explore the massive scale of the CDK's automotive data ecosystem and what it means to have a touchpoint with nearly 90% of car owners in the country. Brian breaks down how dealers can transform this historical database into a functional asset to improve operations and capture market share. This conversation reveals the strategic power of connectivity in an increasingly data-driven industry. This episode is brought to you by: 1. Lotlinx - What if ChatGPT actually spoke dealer? Meet LotGPT — the first AI chatbot built just for car dealers. Fluent in your market, your dealership, and your inventory, LotGPT delivers instant insights to help you merchandise smarter, move inventory faster, and maximize profit. It pulls from your live inventory, CRM, and Google Analytics to give VIN-specific recommendations, helping dealers price vehicles accurately, spot wasted spend, and uncover the hottest opportunities — all in seconds. LotGPT is free for dealers, but invite-only. Join the waitlist now @ http://Lotlinx.com/LotGPT 2. OPENLANE - The world's best online dealer marketplace for used cars, bringing you exclusive inventory, simple transactions, and better outcomes. Learn more @ http://openlane.com/cdg 3. Nomad Content Studio - Dealers—big news. CDK just leveled up their CRM in a massive way. We're talking next-gen AI baked right into your daily workflow: Automatically following up with internet leads, surfacing buyer insights, and giving you instant AI-generated summaries of every customer interaction—no more digging through notes. And CRM Video is here. Record, send, and track personalized videos to customers—all inside the CRM. Check out the AI enhanced CDK CRM: Visit @ AI enhanced CDK CRM to learn more. Check out Car Dealership Guy's stuff: For dealers: CDG Circles ➤ ⁠⁠https://cdgcircles.com/⁠⁠ Industry job board ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://jobs.dealershipguy.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Dealership recruiting ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://www.cdgrecruiting.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Fix your dealership's social media ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://www.trynomad.co⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Request to be a podcast guest ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://www.cdgguest.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ For industry vendors: Advertise with Car Dealership Guy ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://www.cdgpartner.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Industry job board ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://jobs.dealershipguy.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Request to be a podcast guest ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://www.cdgguest.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Topics: 00:55 What is Google Syndication? 01:35 What are Brian's bold predictions? 02:35 What is the current dealer economy? 04:29 What are the affordability trends? 06:29 How is AI innovating the industry? 07:12 What are CDK's data solutions? 18:31 What are the future industry predictions? Car Dealership Guy Socials: X ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠x.com/GuyDealership⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Instagram ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠instagram.com/cardealershipguy/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ TikTok ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠tiktok.com/@guydealership⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ LinkedIn ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠linkedin.com/company/cardealershipguy⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Threads ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠threads.net/@cardealershipguy⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Facebook ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠facebook.com/profile.php?id=100077402857683⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Everything else ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠dealershipguy.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Food Talk with Dani Nierenberg
539. Billionaire Wealth Spikes, Maryland Acts to Protect Shoppers, and a Conversation with Maria Kalaitzandonakes on the New Dietary Guidelines—and What They Mean for American Health

Food Talk with Dani Nierenberg

Play Episode Listen Later Jan 22, 2026 23:06


On Food Talk with Dani Nierenberg, Dani speaks with Maria Kalaitzandonakes, an Assistant Professor at the University of Illinois Urbana-Champaign. They discuss what's in the new Dietary Guidelines for Americans, whether affordability is at odds with the latest recommendations, and why schools may struggle to meet new targets on added sugar without greater investment and support. Plus, hear about why food prices have eaters worried, the jump in billionaire wealth amid rising poverty, steps to protect shoppers in grocery stores, and a game-changing treaty to protect the world's oceans.  While you're listening, subscribe, rate, and review the show; it would mean the world to us to have your feedback. You can listen to "Food Talk with Dani Nierenberg" wherever you consume your podcasts.

The Dallas Morning News
Shoppers stocking up as memories of winter storms past haunt North Texans ... and more news

The Dallas Morning News

Play Episode Listen Later Jan 22, 2026 6:03


As the big winter storm nears, some North Texans are getting to their local stores while they can. Grocers around the region are seeing more activity as folks stock up. Key items include water and extra food that don't require cooking or refrigeration, such as dried fruits, nuts and granola bars. Other items include flashlights and batteries, baby needs and first-aid supplies. In other news, Garland ISD's board voted Tuesday to support a proposal that would end more than a half-century of court supervision. The 6-0 vote came weeks after the U.S. attorney for the Northern District of Texas filed a motion seeking to have the district's 56-year-old desegregation order lifted; a man has been sentenced to life in prison and found guilty by a Collin County jury for the kidnapping and sexual assault of an 8-year-old child in Plano in the 90s. Sixty-five year old Nicholas Carney of Ardmore, Okla., was sentenced to life in prison, 34 years after the initial crime he committed was reported; nd after five years serving Southern food in Dallas' Lakewood neighborhood, Palmer's Hot Chicken will close at Mockingbird Lane and Abrams Road and move to a delivery, catering and food truck business. The business will move to a ghost kitchen in Garland, where they will make the same recipes, without the dining room attached and make them available via DoorDash and Uber Eats delivery. Learn more about your ad choices. Visit podcastchoices.com/adchoices

Backyard Road Trips
Season 7, Episode 1 - The Airing of Grievances

Backyard Road Trips

Play Episode Listen Later Jan 22, 2026 55:24


For our first episode of the New Year, we are airing our Festivus grievances, just a little late. Jim and Zack welcome back Jim's sister, Kiki, and niece, Kitta, to the show. All while noshing on Jim's homemade spicy chocolates, the crew narrows down their biggest pet peeves, bracket style. Slow left lane drivers? Texters with bad etiquette? Shoppers who block the grocery aisle? Find out which pet peeve is the worst of them all. 

We Don't PLAY
Actionable Business Marketing Tactics | Local SEO Edition with Favour Obasi-ike

We Don't PLAY

Play Episode Listen Later Jan 13, 2026 107:04


The actionable local SEO and marketing strategies for businesses to implement in 2026 with Favour Obasi-ike. The primary recommendation involves using QR codes as digital lead magnets to bridge the gap between physical locations and online platforms. This further emphasizes the power of podcast appearances and high-authority PR backlinks to establish brand credibility and improve search engine rankings. Additionally, the discussion explores short-form video tactics on YouTube and Instagram as tools to drive traffic to specific landing pages or low-ticket offers. The speakers conclude that consistent data tracking and strategic positioning are essential for scaling a local business effectively.Next Steps for Booking A Discovery Call | Digital Marketing + SEO Services:>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Need SEO Services? Book a Complimentary SEO Discovery Call with Favour Obasi-Ike⁠ here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> Visit our Work and PLAY Entertainment website to learn about digital marketing services.>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Join our exclusive SEO Marketing community⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> Read SEO Articles>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Subscribe to the We Don't PLAY Podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> Purchase Flaev Beatz Beats OnlineEpisode Timestamps & Key Takeaways1. The QR Code Renaissance: Your Digital Lead MagnetQR codes have re-emerged as a low-cost, high-impact tool for local marketing, serving as a powerful bridge between physical customer presence and digital engagement. More than just a link, a strategic QR code acts as a direct gateway for lead capture, data collection, and relationship building, turning passing interest into a measurable interaction.[00:02:30] The Core Tactic: Creating and Deploying QR Codes Implementing a successful QR code strategy involves a few key steps:Generation: Use a dedicated tool like flowcode.com to create a custom QR code.Destination Strategy: Instead of linking to a generic homepage, direct users to a specific, high-intent page on your website. This could be a contact page, location page, a special offer landing page, or an email list signup form. The goal is to make the next step clear and valuable.Physical Placement: Maximize local visibility by placing the QR code on a variety of physical assets, including brick-and-mortar storefront windows, flyers, business cards, leaflets, and even in collaboration with other local businesses like restaurants.[00:07:15] Case Study: The Loungewear Brand A 2023 case study of a loungewear client at the Arendelle Mills Mall demonstrates the power of this tactic. During the Christmas season, the business used QR codes to promote a raffle for a family loungewear set. Shoppers scanned the code to enter, which successfully:Built their email list with qualified, local leads.Drove both in-store and online sales by creating a direct engagement point.The campaign successfully accelerated their online business by focusing on the core brand message of family bonding, turning a simple raffle into a meaningful touchpoint that resonated with their target audience.[00:13:45] Critical Best Practices To ensure your QR code campaign is effective and avoids costly mistakes, follow these essential practices:Incentivize the Scan: Offer a compelling reason for someone to pull out their phone. Frame it as a gateway to exclusive sales, monthly offers, or entry into a contest.Test Before You Print: Before investing in hundreds of flyers or stickers, thoroughly test the QR code with multiple people and different devices to ensure it scans correctly and links to the right destination.Track the Interaction: On your backend system, verify that a scan is being registered. This is crucial for measuring the campaign's effectiveness and understanding user engagement.This direct, one-to-one engagement tactic sets the stage for a broader, community-focused strategy: live events.2. Front-End Offers: Building Community with EventsA "front-end offer" in this context is less about an immediate transaction and more about securing a customer's commitment. Local events are the perfect vehicle for this strategy, providing a platform to foster deeper relationships, build brand loyalty, and create a powerful feedback loop that traditional digital marketing often misses.[00:15:30] Case Study: The Junk Journaling Business This case study follows a client with a purely traditional, offline business and zero website traffic. The strategy and results were transformative:Problem: The client had zero website traffic and was operating a purely traditional, offline business, making them invisible to online search and limiting their growth to in-person interactions.Solution: The host advised creating a free, local event on Eventbrite. The event listing was strategically optimized with local SEO keywords like "junk journaling classes near me" to capture search intent.Results: Within just seven days, the Eventbrite page received 88 views. More impressively, all 10 available slots for the event—still a month away—were completely filled, validating immediate local demand.[00:23:00] The Post-Event Flywheel The value of a local event extends far beyond the event itself, creating a self-perpetuating cycle of engagement and growth:Deep Connection: Events provide a rare opportunity to build genuine, personal relationships with customers in a face-to-face setting.Network Effect: The "10 people know 10 people" principle comes into play. A small group of engaged attendees can quickly become powerful brand advocates, driving exponential word-of-mouth marketing.Feedback Loop: By using a QR code at the event, you can direct attendees to a survey. This gathers invaluable feedback for improving future events and understanding customer needs.Validating Paid Offers: The post-event survey is the perfect place to gauge interest in future paid workshops or events, allowing you to de-risk future business decisions by confirming demand before investing resources.From building community in person, the conversation shifts to scaling that trust and authority to a much wider digital audience.3. Podcast Guesting: Scaling Trust and AuthorityPodcast guesting is a powerful and often underutilized local SEO and public relations (PR) strategy. It offers a unique dual benefit: it builds personal brand trust through the intimate and authentic medium of voice, while simultaneously generating a high volume of valuable digital assets in the form of backlinks.[00:28:45] The Backlink Multiplier Effect Being a guest on a podcast is a superior backlink strategy compared to a simple guest article. A single podcast appearance can result in dozens of high-quality backlinks as the episode is syndicated across numerous platforms like Apple Podcasts, Spotify, iHeartRadio, and Pandora. Each platform that lists the episode with your name and website in the show notes creates a new backlink, amplifying your SEO impact from a single effort.[00:33:10] Building Your "Listen Score" Platforms like listennotes.com (using "Listen Score") and Podchaser.com (using "Power Score") provide metrics that quantify both audience trust and algorithmic credibility. Consistently appearing on podcasts directly improves these scores. A higher score signals to algorithms that you are a credible and relevant authority in your field, enhancing your overall brand authority and searchability.[00:36:00] Finding Your Platform Finding the right podcasts to appear on is a straightforward process:Recommended Tool: Use a podcast discovery platform like ivy.fm.Process: Search for topics relevant to your business or expertise. The tool will generate a list of relevant shows. From there, you can identify their contact information and craft a pitch to appear as a guest expert.The host's prepared tactics are then reinforced and expanded upon by real-world experiences from other experts who joined the discussion.4. Expert Discussion: Real-World PR, SEO, and Video StrategyIn the final segment, marketing experts Marc, John, and Pierre join the host to share recent experiences and insights, adding another layer of practical validation to the episode's core themes of PR, local SEO, and modern content strategy.[00:45:00] Mark's PR Case Study: The Power of a Single Backlink Marc shared two recent PR wins that perfectly illustrate the difference between brand presence and direct SEO value. The comparison highlights that the quality and type of a link are far more critical than the length of the feature.[00:58:15] John's YouTube & Low-Ticket Offer Strategy John provided a distilled look at his current content and sales funnel strategy, emphasizing speed and efficiency:YouTube Content Mix: He recommends a strategic blend of 30% shorts for top-of-funnel branding and discovery, combined with 70% long-form video for deeper audience engagement and education.Shorts-to-Revenue Funnel: An effective modern funnel uses shorts for the initial "branding" function—getting people to say, "Oh, yeah, that's interesting"—before driving traffic directly to a low-ticket offer ($27-$47) on a checkout page. This bypasses complex sales pages for high-volume, low-friction conversions.GeoGrid Inaccuracy: John noted that traditional local SEO geogrid mapping tools are becoming inaccurate. He shared an example where a manual, localized search showed his client in the top 3 results, while the geogrid software reported a rank of 8. This discrepancy demonstrates the unreliability of the tools and reinforces the need for new tracking methods.John's strategy provides a digital, high-velocity parallel to Tactic #2's front-end offers, using short-form video to secure low-friction commitment and rapidly build a revenue-generating audience.This expert discussion underscores the episode's key principles, bringing the focus back to the tangible actions listeners can take.Resources MentionedQR Code Generation: flowcode.comEvent Management: EventbritePodcast Discovery: ivy.fmPodcast Metrics: listennotes.com, Podchaser.comPrivacy-Focused Analytics: Fathom AnalyticsMarketing Experts Referenced: Maria Wendt, Joel Irway, Daniel Priestley, Sean Cannell, Daryl EavesConclusion & Call to ActionThis episode delivers a clear and compelling message: success in local marketing hinges on practical, strategic action. The tactics discussed—from QR codes and community events to podcasting and savvy PR—are not just theoretical concepts but proven methods for building visibility, trust, and revenue. The final challenge to the audience is to move from passive listening to active application. Choose one of these strategies, implement it for your business, and begin the journey to "listen, live, learn, and earn."See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

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Success With Jewelry
156 - Laryssa and Liz Talk 2026 Trends: Flexibility, Consistency, and What Shoppers Want Now

Success With Jewelry

Play Episode Listen Later Jan 12, 2026 19:45


Welcome to the Success With Jewelry podcast, hosted by marketing strategist Laryssa Wirstiuk and creative consultant Liz Kantner. Together, we're passionate about helping independent jewelry brands thrive through honest conversations about what it really takes to succeed. In Episode #156, we're diving into the trends shaping 2026 — not just what people are buying, but how they're buying and what that means for your marketing. We talk about how AI is shifting search and trust online, why flexibility is no longer optional, and why consistency from your brand matters more than ever (even when the platforms feel unpredictable). We also reflect on something big: both of our businesses are approaching 10 years, which leads to a real conversation about what long-term success actually requires — staying grounded in human connection, showing up with clarity, and building trust over time. If you've been feeling like the marketing landscape is changing too fast, this episode will help you zoom out and focus on what will still work.

Atlanta Real Estate Forum Radio
Online Home Buyer Mystery Shop: What Builders Are Getting Right—and Wrong

Atlanta Real Estate Forum Radio

Play Episode Listen Later Jan 7, 2026 24:21


For home builders, the first impression often occurs long before a prospect steps into a model home—it happens online. Yet new data shows that many digital inquiries are still met with slow responses, inconsistent follow-up or silence altogether. Leah Fellows, president of Blue Gypsy, Inc., and Ben Marks, president of Melinda Brody & Co., join Host Carol Morgan on the Atlanta Real Estate Forum Radio podcast to discuss what the 2026 Online Home Buyer Mystery Shop reveals about follow-up speed and missed opportunities in today's buying environment. Now in its sixth year, the study continues to reveal a critical disconnect between internal expectations and actual homebuyer experiences. Why Mystery Shopping Reveals What CRM Data Cannot Many builders rely heavily on customer relationship management (CRM) reports to evaluate performance, but those systems only tell part of the story. “CRM reports tell you what should have happened,” Marks said. “Industry shopping shows what actually happened from the customer's perspective.” That perspective matters more than ever in a market where response time, tone and consistency often determine whether a prospect converts or moves on. Mystery shopping serves as an independent check, confirming not only whether contact was attempted, but also whether questions were answered, conversations were personalized and next steps were clearly communicated. Designing a Study That Mirrors the Homebuyer Journey To capture realistic behavior, the Online Home Buyer Mystery Shop is designed to reflect how today's buyers engage with home builders. Shoppers submit inquiries through website contact forms during business hours, asking questions commonly related to current market conditions, including incentives and availability. Unlike shorter studies that focus solely on initial responses, this mystery shop tracks follow-up over 30 days. The extended window often reveals whether builders nurture demand over time or abandon leads after the first attempt. Six Years of Industry Insights and Lingering Gaps The mystery shop began in the early days of the COVID-19 pandemic, when builders were forced to pivot quickly to online sales. Despite greater awareness, results show progress has been inconsistent. Builders with online sales counselors (OSCs) continue to outperform those without, a trend largely unchanged over time. The Missing Human Element in Digital Home Sales One concerning trend in the latest report is a decline in the number of builders employing OSCs. Without a dedicated role managing online leads, inquiries are often routed to marketing teams or on-site sales agents focused on walk-in traffic, resulting in slower responses and inconsistent follow-up. Even among builders with OSCs, many fail to make the human presence visible online. About half clearly feature their OSCs on their websites. Fellows said, “Having a personalized feel to your website—that there's a real person there to help—can improve calls to action, lead engagement and more. People think they can cover the buyer journey with a chatbot or AI,” she said. “I still don't think we're there yet.” In an industry built on relationships, the absence of a clear human connection can mean missed opportunities to build confidence early. The study also highlights ongoing challenges with follow-up. Phone outreach declined again in 2025, particularly among builders without OSCs. Leads are often deprioritized when a prospect does not respond immediately. Some builders also lean too heavily on automation. Marks cited an example of a builder that sent 74 marketing emails in 30 days without any direct OSC follow-up. Without the personalized connection of an OSC, the emails likely had a high opt-out rate. Why Anonymous Mystery Shopping Drives Real Improvement Since the study is conducted anonymously, it reflects everyday behavior rather than best-case scenarios. “Advance notice changes behavior,” Marks said. “Response times improve, follow-up becomes more polished and the results no longer reflect everyday action.” Beyond evaluation, mystery shopping provides immediate, actionable insight. It highlights strengths, exposes breakdowns and establishes a baseline to measure progress over time. For builders navigating an increasingly competitive digital landscape, the takeaway is clear: consistent systems, timely follow-up and authentic human connection remain essential to converting online leads into homebuyers. Tune in to the full episode to hear expert insights on the Online Home Buyer Mystery Shop, digital lead response strategies and why speed, systems and human connection remain critical in today's home-buying journey. Learn more about Blue Gypsy, Inc., at www.BlueGypsyInc.com. For more information about Melinda Brody & Co., visit www.MelindaBrody.com. About Blue Gypsy, Inc. Blue Gypsy, Inc. is a boutique consulting and training firm that helps home builders, developers and real estate professionals strengthen their online sales performance by improving how leads are captured, managed and converted. Blue Gypsy offers customized services, all tailored to each client's specific goals and challenges. Known for its direct, results-driven approach, the firm focuses on building authentic, high-performing online sales programs that deliver measurable outcomes. About Melinda Brody & Co. Melinda Brody & Company is a specialist consulting firm that has provided video mystery shopping and sales performance evaluation services exclusively to new home builders nationwide for over 35 years. The company partners with production and custom builders to objectively assess how sales associates perform in real-world sales interactions through video-recorded visits, phone and online shops, and then uses those insights to tailor sales training and one-on-one coaching programs that strengthen team performance. Its deep industry focus and continuity of service make it a longstanding resource for builders seeking to optimize their salesforce skills and results. About Denim Marketing Known as a trendsetter, Denim Marketing has been blogging since 2006 and podcasting since 2011. Contact them when you need quality, original content for social media, public relations, blogging, email marketing and promotions. A comfortable fit for companies of all shapes and sizes, Denim Marketing understands marketing strategies are not one-size-fits-all. The agency works with your company to create a perfectly tailored marketing strategy that will suit your needs and niche. Try Denim Marketing on for size by calling 770-383-3360 or by visiting www.DenimMarketing.com. About Atlanta Real Estate Forum Radio Atlanta Real Estate Forum Radio, presented by Denim Marketing, highlights the movers and shakers in the Atlanta real estate industry – the home builders, developers, Realtors and suppliers working to provide the American dream for Atlantans. For more information on how you can be featured as a guest, contact Denim Marketing at 770-383-3360 or fill out the Atlanta Real Estate Forum contact form. Subscribe to the Atlanta Real Estate Forum Radio podcast on iTunes, and if you like this week's show, be sure to rate it. Atlanta Real Estate Forum Radio was recently honored on FeedSpot's Top 100 Atlanta Podcasts, ranking 16th overall and number one out of all ranked real estate podcasts. The post Online Home Buyer Mystery Shop: What Builders Are Getting Right—and Wrong appeared first on Atlanta Real Estate Forum.

Bauerle and Bellavia
Are you bothered by Wegmans collecting biometric data on shoppers? (1-7-26 Full Show)

Bauerle and Bellavia

Play Episode Listen Later Jan 7, 2026 108:55


Recently, some signs popped up at several Wegmans locations in New York City, alerting shoppers of the fact their biometric identifier data would be collected while inside the store. While this has not been done at any of the Buffalo Niagara locations (or at least, it hasn't been disclosed yet), this still doesn't sit well with some area shoppers. What are your thoughts on this, would you care if the Buffalo Niagara locations began doing this? To help explore this issue, we spoke with cybersecurity expert Arun Vishwanath and Erie County Legislator Frank Todaro.

The 21st Show
How will the elimination of Illinois’ grocery tax impact communities and shoppers?

The 21st Show

Play Episode Listen Later Jan 7, 2026


Illinois' grocery tax officially expired at the start of this year. But many Illinoisans are still paying that tax. The money from the grocery tax went to local governments and many of them have responded by re-imposing the tax through their village boards or city councils.

KMJ's Afternoon Drive
Biometric Surveillance On Shoppers & Mickey Rourke Says It Ain't Me!

KMJ's Afternoon Drive

Play Episode Listen Later Jan 7, 2026 21:38


A viral post highlighting biometric surveillance at a Wegmans grocery store in New York City is sparking renewed privacy concerns. Wegmans confirmed it is collecting the biometric readings, telling Fox News Digital in a statement the "safety of our customers and employees is a top priority." Mickey Rourke is telling fans to close their wallets ... 'cause he has nothing to do with the GoFundMe set up in his name! TMZ reported, a fundraising page was created in his name with a goal of $100,000 -- which it has surpassed -- to prevent the star from being evicted from his Los Angeles home. Please Like, Comment and Follow 'Philip Teresi on KMJ' on all platforms: --- Philip Teresi on KMJ is available on the KMJNOW app, Apple Podcasts, Spotify, YouTube or wherever else you listen to podcasts. -- Philip Teresi on KMJ Weekdays 2-6 PM Pacific on News/Talk 580 AM & 105.9 FM KMJ | Website | Facebook | Instagram | X | Podcast | Amazon | - Everything KMJ KMJNOW App | Podcasts | Facebook | X | Instagram See omnystudio.com/listener for privacy information.

1010 WINS ALL LOCAL
Protesters gather outside Metropolitan Detention Center over US intervention in Venezuela...Mayor Mamdani signs an executive order on affordable housing in NYC...Shoppers react to Wegmans collecting biometric data on its shoppers

1010 WINS ALL LOCAL

Play Episode Listen Later Jan 4, 2026 4:32


The Focus Group
Holiday Shoppers Picking Sides

The Focus Group

Play Episode Listen Later Dec 27, 2025 48:48


Mobile phone carriers, holiday traditions, and consumer activism are on the agenda. First, a look at the Swedish Christmas tradition of Kalle Anka, a beloved Disney special. Then the story of a hiker who was frozen in ice for 30 years. Mary Barra, the first female CEO of General Motors, is the Business Birthday. Shop Talk concludes with a discussion on boycotting ant-DEI brands during the holiday season. We're all business. Except when we're not. Apple Podcasts: apple.co/1WwDBrC Spotify: spoti.fi/2pC19B1 iHeart Radio: bit.ly/4aza5LW Tunein: bit.ly/1SE3NMb YouTube Music: bit.ly/43T8Y81 Pandora: pdora.co/2pEfctj YouTube: bit.ly/1spAF5a Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

World News Roundup
12/26/2025 | Evening Update

World News Roundup

Play Episode Listen Later Dec 26, 2025 6:20


Holiday traffic being put to the test throughout much of the country - with snow pushing East - and more rain and snow blanketing the West. Shoppers look to make returns, exchanges and grab bargains this day after Christmas - with some doing it strictly to get cash back. Instagram is reportedly looking to lure more teens back to its platform To learn more about listener data and our privacy practices visit: https://www.audacyinc.com/privacy-policy Learn more about your ad choices. Visit https://podcastchoices.com/adchoices

WBZ NewsRadio 1030 - News Audio
Shoppers Spent More On Gifts, Less On Decor For Holidays This Year

WBZ NewsRadio 1030 - News Audio

Play Episode Listen Later Dec 26, 2025 0:48 Transcription Available


WBZ NewsRadio’s James Rojas reports.See omnystudio.com/listener for privacy information.

WBZ NewsRadio 1030 - News Audio
'Stressful': Christmas Eve Shoppers Sound Off About Last Minute Purchases

WBZ NewsRadio 1030 - News Audio

Play Episode Listen Later Dec 25, 2025 0:42 Transcription Available


WBZ NewsRadio's Carl Stevens reports.See omnystudio.com/listener for privacy information.

1010 WINS ALL LOCAL
Holiday shoppers rush to complete their Christmas gift list... Meals on Wheels to deliver 15,000 holiday meals... NYPD increases DWI patrols for the holidays

1010 WINS ALL LOCAL

Play Episode Listen Later Dec 24, 2025 8:10


RTÉ - News at One Podcast
Shoppers on their favourite Christmas tunes

RTÉ - News at One Podcast

Play Episode Listen Later Dec 24, 2025 2:14


The passing of singer Chris Rea this week brought his iconic Christmas anthem 'Driving Home for Christmas' back into the spotlight. This song captures the spirit of the season for many who travel home to loved ones. RTÉ reporter Andrew Lowth asked people out Christmas shopping about their favorite festive tunes and the stories behind them.

The Ray Hadley Morning Show: Highlights
Shoppers warned over Boxing Day scams and fake deals

The Ray Hadley Morning Show: Highlights

Play Episode Listen Later Dec 24, 2025 4:38


QUT Retail Expert Gary Mortimer has warned shoppers over Boxing Day impostors, deals and scams.See omnystudio.com/listener for privacy information.

Cyber Security Headlines
Spotify music library scraped, DDoS disrupts French postal services, Fake delivery sites hit holiday shoppers

Cyber Security Headlines

Play Episode Listen Later Dec 23, 2025 6:49


Spotify music library scraped DDoS disrupts France's postal and banking services Fake delivery websites hit holiday shoppers Thanks to our episode sponsor, ThreatLocker Want real Zero Trust training? Zero Trust World 2026 delivers hands-on labs and workshops that show CISOs exactly how to implement and maintain Zero Trust in real environments. Join us March 4–6 in Orlando, plus a live CISO Series episode on March 6. Get $200 off with ZTWCISO26 at ztw.com.

WWJ Plus
It's never too late! Shoppers looking for last minute Christmas gifts

WWJ Plus

Play Episode Listen Later Dec 23, 2025 10:16


Two days until Christmas and many Metro Detroiters were at the store today buying last minute gifts. WWJ's Chris Fillar and Jackie Paige have your Tuesday morning news. (Photo credit: Getty Images)

WBZ NewsRadio 1030 - News Audio
'Be Better': Last Minute Shoppers Take On The Christmas Crowd

WBZ NewsRadio 1030 - News Audio

Play Episode Listen Later Dec 23, 2025 0:44 Transcription Available


WBZ NewsRadio’s Chris Fama reports.See omnystudio.com/listener for privacy information.

Sasquatch Experience
EP 136: 3rd Annual Shoppers' Guide for the Special Squatcher in Your Life

Sasquatch Experience

Play Episode Listen Later Dec 22, 2025 58:17 Transcription Available


It's that time of year to get those gifts for your special Squatcher! Join the crew as they discuss their recommended gadgets and tools!PLEASE LIKE, SUBSCRIBE, RATE, AND REVIEW ON ALL PLATFORMS: YouTube, Facebook, Apple Podcasts, Spotify, Spreaker, or wherever you listen!GET YOUR SASQUATCH EXPERIENCE GEAR FROM THE SQUATCH PRO STORE!Sean Forker hosts SASQUATCH EXPERIENCE, which also features Matt Arner, James Baker, Vance Nesbitt, and Henry May.Creative Consultants: Matt Knapp (Bigfoot Crossroads) & Les Sincavage (Xplorers: Seekers of the Truth). Show Executive Producer: Brian CorbinSpecial Thanks to all our Patreons:The Experiencers: Jeffreylee Matthis, Got Knockers!, Larry Sharpe, Scott Dieterele, and Tom MihokTrackcasters: Cindy BrewerThe Hollers: Gail Frederick, David Hickernell, Matt Arner, Laurie Nelson, and Lori WorthingtonWithout their support, this show would not be possible. For as little as $2 per month, please consider becoming one of our supporters on PATREON.Our show intro music, “It Comes At Night” by Adam Dib, is licensed to us for commercial use. “9-11 Bigfoot Call” is also used under Fair Use. Sean Forker and Gabriel Forker are credited with the intro and exit voiceover work. Sasquatch Experience Trailer music, “It's in the Fog” by Darren Curtis, is used with permission and attribution. If you'd like to hear a particular topic or guest, EMAIL US! Check us out:Facebook | X | Instagram | SasquatchExperience.comBecome a supporter of this podcast: https://www.spreaker.com/podcast/sasquatch-experience--4208641/support.Sasquatch Experience by Anomalis Entertainment, LLC  is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.Based on a work at https://www.spreaker.com/show/sasquatch-experience.Permissions beyond the scope of this license may be available at https://www.sasquatchexperience.com/permission.Sasquatch Experience by Anomalis Entertainment, LLC  is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.Based on a work at https://www.spreaker.com/show/sasquatch-experience.Permissions beyond the scope of this license may be available at https://www.sasquatchexperience.com/permission.

Noon Business Hour on WBBM Newsradio
Last-Minute Shoppers - Bears Buzz & Financial Clarity

Noon Business Hour on WBBM Newsradio

Play Episode Listen Later Dec 22, 2025 29:27


Christmas is just days away, and last-minute shoppers are flooding stores, hoping retailers still have gifts, deals, and enough selection to finish their holiday lists. After a huge win over Green Bay, the Bears' surge is fueling renewed excitement and delivering a real economic boost across the area. And giving the gift of clarity to your adult children this holiday season—honest conversations that matter most.

The Take
Another Take: What US tariffs mean for Shein and Temu shoppers

The Take

Play Episode Listen Later Dec 20, 2025 24:36


Every Saturday, we revisit a story from the archives. This originally aired on August 6. None of the dates, titles, or other references from that time have been changed. Are US tariffs about to end the “add to cart” era? United States President Donald Trump’s move to end the de minimis exemption closes a loophole used by Shein, Temu and others to ship duty-free. With costs likely passed to shoppers, consumers are starting to rethink the real price of ultra-cheap clothing. In this episode: Aja Barber (@ajabarber), author, Consumed Episode credits: This episode was updated by Tracie Hunt. The original production team was Noor Wazwaz, Amy Walters, Sonia Bhagat and Sarí el-Khalili, with Phillip Lanos, Spencer Cline, Marya Khan, Melanie Marich, Kisaa Zehra and our host, Malika Bilal. It was edited by Kylene Kiang. Our sound designer is Alex Roldan. Joe Plourde mixed this episode. Our video editors are Hisham Abu Salah and Mohannad al-Melhem. Andrew Greiner is lead of audience engagement. Alexandra Locke is The Take’s executive producer. Ney Alvarez is Al Jazeera’s head of audio. Connect with us: @AJEPodcasts on X, Instagram, Facebook, and YouTube

The Automotive Troublemaker w/ Paul J Daly and Kyle Mountsier
Cars Commerce Leadership Transition, Lucid Debuts Used Car Program, Consumer Joy Deficit

The Automotive Troublemaker w/ Paul J Daly and Kyle Mountsier

Play Episode Listen Later Dec 19, 2025 15:55


Shoot us a Text.Episode #1223: Cars Commerce lines up its next CEO as a new chapter begins for dealer tech. Lucid's factory-backed used pricing puts EV depreciation in plain sight. And even as consumers keep spending this holiday season, a growing “joy deficit” reveals how tired—and cautious—shoppers really are.Show Notes with links:Our good friends at Cars Commerce are teeing up a major leadership transition. Longtime CEO Alex Vetter will hand the keys to Tobias “Tobi” Hartmann in early 2026, marking the end of an era and signaling a renewed push around growth, digital tools, and AI for dealers.Hartmann brings 25+ years of experience leading global marketplaces, most recently as CEO of Scout24 and previously at HelloFresh and eBay Enterprise.Alex Vetter, who has been with Cars.com since its 1998 launch, will step down after transforming the company into a vertical SaaS and marketplace platform for dealers.Under Vetter, Cars Commerce expanded through acquisitions like Dealer Inspire, AccuTrade, and DealerClub, strengthening its dealer-facing tech stack.Alex Vetter: “I'm confident that Tobi will continue our momentum for the next chapter of firsts. He will be a tremendous leader for this next phase of growth.”Lucid just launched its first factory-backed used-car program, and the pricing is doing more talking than the marketing.Lucid Recharged is the brand's certified pre-owned program for the Air sedan, with the Gravity SUV coming later.Eligible cars must be single-owner examples under 62,000 miles and pass a 160+ point factory inspection.Pricing is the headline: a 2023 Air Pure with ~20,000 miles can land in the mid-$40Ks versus a new MSRP just under $71K.Consumers are still spending this holiday season—but they're not exactly enjoying it as a new Retail Dive report says shoppers are leaning heavily on credit and BNPL.Katie Thomas of the Kearney Consumer Institute summed it up bluntly: there's a “real joy deficit for consumers,” driven by high prices and constant anxiety-focused messaging.Despite steady spending, consumers are fatigued, stressed, and increasingly reliant on credit, resale, and “dupe” gifting to get through the holidays.Shoppers feel stuck in an echo chamber of stress—online, in ads, and in daily life—where everything is expensive and brands keep reminding them of it.“Getting emotional doesn't have to be serious,” Thomas noted0:00 Intro with Paul J Daly and Kyle Mountsier6:05 Cars Commerce Announces Leadership Transition9:52 Lucid Launches CPO Program12:31 The Joy Deficit In RetailThank you to today's sponsor, Mia. Capture more revenue, protect CSI, and never miss a call or connection again with 24/7 phone coveraJoin Paul J Daly and Kyle Mountsier every morning for the Automotive State of the Union podcast as they connect the dots across car dealerships, retail trends, emerging tech like AI, and cultural shifts—bringing clarity, speed, and people-first insight to automotive leaders navigating a rapidly changing industry.Get the Daily Push Back email at https://www.asotu.com/ JOIN the conversation on LinkedIn at: https://www.linkedin.com/company/asotu/

FoodNavigator-USA Podcast
Trendspotting 2026: Why shoppers are ditching extreme diets and embracing balance

FoodNavigator-USA Podcast

Play Episode Listen Later Dec 17, 2025 21:37


Mintel dives into the food trends of 2026 — where perseverance, playfulness and practical products meet at the grocery aisle

KNBR Podcast
12-16 Murph & Markus - hour 2: Giants are window shoppers in free agency, Mike Krukow joins the show, & more 49ers @ Colts preview

KNBR Podcast

Play Episode Listen Later Dec 16, 2025 45:52


Murph & Markus - hour 2: Giants are window shoppers in free agency, Mike Krukow joins the show, & more 49ers @ Colts previewSee omnystudio.com/listener for privacy information.

Murph & Mac Podcast
12-16 Murph & Markus - hour 2: Giants are window shoppers in free agency, Mike Krukow joins the show, & more 49ers @ Colts preview

Murph & Mac Podcast

Play Episode Listen Later Dec 16, 2025 45:52


Murph & Markus - hour 2: Giants are window shoppers in free agency, Mike Krukow joins the show, & more 49ers @ Colts previewSee omnystudio.com/listener for privacy information.

The Get More Frank Podcast
AI Is Already Choosing the Dealership for Your Customers | How Car Shoppers Really Use AI | Follow The Money Ep. 20

The Get More Frank Podcast

Play Episode Listen Later Dec 16, 2025 33:19


AI isn't coming to the car business.It's already here, and it's influencing who customers buy from before your team ever speaks to them.In this episode of The Get More Frank Podcast, I bring you Episode 20 of Follow The Money, featuring Amie Lindaas, Director of Research & Insights at Cars.com. We break down brand-new consumer research that reveals how car shoppers are actually using AI tools like ChatGPT, Gemini, and marketplace AI during the vehicle buying process.This is not a theory episode. This is data, behavior, and reality.Here's what the research confirms.Nearly every car shopper is aware of AI. The majority have already used it. Almost half are actively using AI while shopping for a car. And 97 percent of AI users say it influenced the vehicle they ultimately purchased. That means opinions are being formed earlier, preferences are being shaped faster, and tolerance for friction is lower than ever.We unpack how shoppers are using AI to compare vehicles, research pricing, locate inventory, and narrow down choices long before they ever submit a lead or walk into a dealership. We also dig into where AI stops being trusted and where human interaction still matters most, especially around trade-ins, financing, negotiation, and final purchase decisions.This episode matters if you care about car sales, dealership marketing, lead quality, reputation, customer trust, and staying relevant in modern automotive retail.We also tackle the biggest misconception dealers have about AI. AI is not replacing salespeople. It's replacing outdated thinking, inconsistent data, and weak messaging. Dealers who align their inventory, pricing, and online presence with what AI-powered shoppers are seeing will win. Dealers who ignore it will lose customers before those customers ever show up in their CRM.I'm Frank J. Lopes, President of Strong30 Automotive, where we help dealerships grow through smarter marketing, advertising, sales strategy, and training. This podcast exists for one reason: to give dealers, managers, and sales professionals the truth about what's really driving results in the car business.If you want to understand how buying decisions are being made today, not how they were made five years ago, this episode is required listening.Because in today's car business, perception is shaped before the first conversation.And if you want to win, you have to understand where that perception comes from.It's time to Follow The Money.

Ecommerce Coffee Break with Claus Lauter
What Really Makes Shoppers Buy (Discount Code Study) — Cara Marin | The Discount That Drives The Most Sales, How To Scale Shopify Promotions, Why Unique Codes Stop Leaks, How Big Brands Scale Discounts, Why Win Back Offers Work Best (#454)

Ecommerce Coffee Break with Claus Lauter

Play Episode Listen Later Dec 15, 2025 19:34 Transcription Available


In this episode, we tackle the problem almost every Shopify merchant knows: discount codes. Cara Marin from Seguno shares the learnings from their massive benchmark report on 162,000 real discount campaigns. She reveals how top brands scale promotions the smart way, using unique, personalized discount codes to avoid leaks, prevent shrinking margins, and achieve better attribution without destroying profitabilityTopics discussed in this episode:  Why Shopify Plus brands use unique discount codes more often.Why static codes leak to coupon-sharing sites.How unique codes stop leaks and improve attribution.How unique codes allow more discounting without hurting brand perception.Which seasonal promos are the most common use case.Why welcome, win-back, and post-purchase offers matter in the customer life cycle.Why gift-with-purchase deals work so well for revenue and AOV.How smaller brands can start fast with new-subscriber and abandoned-cart offers.Links & Resources Website: https://www.seguno.com/Shopify App Store: https://apps.shopify.com/partners/segunoLinkedIn: https://www.linkedin.com/in/caramarinGet access to more free resources by visiting the show notes at https://prourls.link/6yUt3P______________________________________________________ LOVE THE SHOW? HERE ARE THE NEXT STEPS! Follow the podcast to get every bonus episode. Tap follow now and don't miss out! Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/ Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak Partner with us: https://ecommercecoffeebreak.com/partner-with-us/

The Valley Today
Luray/Page Chamber: Faith Christian Stores of VA

The Valley Today

Play Episode Listen Later Dec 15, 2025 22:27


As the holiday season sweeps through the Shenandoah Valley, the spirit of community shines brightly in Luray, Virginia. On this episode of The Valley Today, host Janet Michael welcomes Gina Hilliard, president of the Luray-Page Chamber of Commerce, and Brian Sutphin, owner of Faith Christian Stores of Virginia, for a lively conversation about local business, faith, and the power of shopping small. Faith Christian Stores: More Than a Shop Brian's journey into Christian retail spans over three decades, but his latest venture in Luray is more than just a store—it's a ministry. After years in Maryland, Brian returned to his home state, drawn by the tranquility and beauty of the Shenandoah Valley. Faith Christian Stores of VA, nestled in the West Luray Shopping Center, offers an impressive selection of over 500 Bibles, devotionals, inspirational gifts, and faith-based items for every occasion. Brian emphasizes the importance of providing comfort, whether through a bereavement section or simply offering a listening ear and a prayer to those in need. "We want to lift spirits and serve the community," he shares, highlighting the store's mission to be a source of encouragement year-round. Personal Touches and Unique Offerings Unlike big-box retailers, Faith Christian Stores prides itself on personal service and unique offerings. Brian and his team greet every customer, ready to help with specific requests, from personalized Bibles for newborns to thoughtful gifts for last-minute shoppers. The store's Christmas room, brimming with advent candles, nativity scenes, and festive cards, transforms after the holidays into a used bookstore, ensuring the space continues to bless the community. Brian's commitment to affordability is evident, with most greeting cards priced under $3.50, making meaningful gifts accessible to all. The Power of Shopping Local Transitioning to the broader community, Gina spotlights the chamber's holiday shop local campaign, which encourages residents to support local "mom and pop" shops and restaurants. Shoppers can submit receipts for a chance to win gift cards, fostering a sense of excitement and rewarding those who invest in their neighbors. Gina notes, "It's about keeping our dollars in the community and celebrating the unique businesses that make Luray special." The campaign, supported by local sponsors and partners, extends through December, with hopes of inspiring similar initiatives year-round. Events and Traditions That Bring People Together Beyond retail, the conversation highlights the vibrant calendar of community events, from the chamber's Women in Business Celebration to the beloved Christmas festival. Gina's enthusiasm for the season is infectious—she proudly admits to having twelve (and a half!) Christmas trees in her home, embodying the festive spirit that permeates Luray. These gatherings, whether for networking or holiday cheer, reinforce the town's close-knit bonds and commitment to supporting one another. Looking Ahead: Faith, Family, and Community As the conversation draws to a close, both Brian and Gina express gratitude for being part of such a welcoming community. Faith Christian Stores stands as a testament to the enduring value of personal connection, faith, and local pride. Meanwhile, the chamber's initiatives ensure that Luray remains a vibrant place to live, shop, and celebrate—during the holidays and beyond. For more information on upcoming events or to join the shop local movement, visit the Luray-Page Chamber of Commerce website: https://www.visitluraypage.com or stop by Faith Christian Stores of Virginia, where a warm welcome always awaits. 

PBS NewsHour - Segments
How tariffs on China are making the holiday season less merry for shoppers

PBS NewsHour - Segments

Play Episode Listen Later Dec 13, 2025 3:56


This year it might not be the Grinch who threatens to steal Christmas, but tariffs. According to an analysis by Lending Tree, if Trump’s tariffs had been in place last year, they would have increased consumer costs by $28 billion — about $130 per shopper. John Yang speaks with Nathan Gordon, president of online retailer Christmas Central, about the effect of tariffs on seasonal shopping. PBS News is supported by - https://www.pbs.org/newshour/about/funders. Hosted on Acast. See acast.com/privacy

Behind the Numbers: eMarketer Podcast
Redefining Commerce Media Through the Eyes of Shoppers | Behind the Numbers Special Edition

Behind the Numbers: eMarketer Podcast

Play Episode Listen Later Dec 13, 2025 20:01


In this special edition podcast episode, EMARKETER Principal Analyst Sarah Marzano sits down for a conversation with Shawn McGahee, Senior Director, Performance and Insights, from Roundel. Together they explore audience value, why target guests are brand believers, measurement strategy and incrementality, off-site retail media strategy and more. Listen to Behind the Numbers everywhere you find podcasts and watch on YouTube and Spotify.   To learn more about our research and get access to PRO+ go to EMARKETER.com   Follow us on Instagram at: https://www.instagram.com/emarketer/ For sponsorship opportunities contact us: advertising@emarketer.com For more information visit: https://www.emarketer.com/advertise/ Have questions or just want to say hi? Drop us a line at podcast@emarketer.com    © 2025 EMARKETER

Making Marketing
PepsiCo thins portfolio and bets on better-for-you products

Making Marketing

Play Episode Listen Later Dec 13, 2025 44:55


This week's episode of the Modern Retail Podcast kicks off with a discussion between co-hosts Gabriela Barkho and Melissa Daniels about PepsiCo's announcement that it will be trimming its portfolio and cutting back prices as part of a new agreement with activist investor Elliott Investment Management. They also unpack the opportunities the conglomerate faces as it plans more innovation in the better-for-space, whether that's removing artificial colors and flavors, or including more protein, fiber and whole grains. Then on the featured segment (15:40), Daniels is joined by Modern Retail's Allison Smith and Julia Waldow to unpack the secondhand sales boom of 2025. Their conversation dives into the technological improvements, economic shifts and brick and mortar touch points that have helped drive more interest and sales in this growing category. They discuss how: Shoppers are increasingly considering used items due to cost savings.  Companies like Poshmark and ThredUp are using AI to help populate their marketplaces.  The rise of in-person estate sales and thrift store hauls as people look for the "thrill of the hunt."

All CNET Video Podcasts (HD)
Give Gadgets for a Smarter Home, Shoppers Use AI This Season, and Tech Toys for Kids | Tech Today

All CNET Video Podcasts (HD)

Play Episode Listen Later Dec 12, 2025


Kara Tsuboi covers today's top stories. CNET editors recommend top gifts for a smarter home. Artificial intelligence is shaping the way consumers buy gifts this holiday season. Best tech toys to give your kids.

Dr. Joseph Mercola - Take Control of Your Health
How Front-of-Package Claims Mislead Shoppers, and What to Read Instead

Dr. Joseph Mercola - Take Control of Your Health

Play Episode Listen Later Dec 10, 2025 7:18


A new PRiMER study that analyzed nearly 600 packaged foods found that front-of-package (FOP) health claims like "high in fiber" or "heart healthy" often fail to match the product's nutritional quality Ultraprocessed foods were the biggest offenders, displaying the most "health" labels while remaining high in sugar, sodium, and refined fats Marketing phrases such as "keto," "gluten-free," or "organic" can make a product sound healthy when it isn't When checking a Nutrition Facts label, begin with the serving size and calories, then look at the % Daily Value for key nutrients Learning to read nutrition labels helps you make confident daily food choices that support heart health, steady energy, and long-term wellness

Kendall And Casey Podcast
27% of shoppers admit they've stolen an item from the self-checkout

Kendall And Casey Podcast

Play Episode Listen Later Dec 9, 2025 8:25 Transcription Available


See omnystudio.com/listener for privacy information.

The John Batchelor Show
S8 Ep166: Lancaster County Shows Consumer Fatigue: Colleague Jim McTague reports that retailers in Lancaster are using deep discounts to attract price-sensitive shoppers, noting that while weekend traffic is decent, weekdays are slow and high-end dining i

The John Batchelor Show

Play Episode Listen Later Dec 6, 2025 11:48


Lancaster County Shows Consumer Fatigue: Colleague Jim McTague reports that retailers in Lancaster are using deep discounts to attract price-sensitive shoppers, noting that while weekend traffic is decent, weekdays are slow and high-end dining is struggling, with the job market tightening significantly as skilled labor demands vanish, suggesting consumers are "running out of disposable income". 1912 ALLENTOWN

Breaking Points with Krystal and Saagar
12/2/25: Black Friday Shoppers Crushed, Trump Frees Convicted Fraudsters, Hegseth Throws Admiral Under Bus Over Venezuela

Breaking Points with Krystal and Saagar

Play Episode Listen Later Dec 2, 2025 48:27 Transcription Available


Krystal and Saagar discuss Black Friday shoppers crushed, Trump frees convicted fraudsters, Hegseth throws Admiral under bus for Venezuela strikes. To become a Breaking Points Premium Member and watch/listen to the show AD FREE, uncut and 1 hour early visit: www.breakingpoints.comMerch Store: https://shop.breakingpoints.com/See omnystudio.com/listener for privacy information.

Marketplace All-in-One
A spendy, splurgy Black Friday

Marketplace All-in-One

Play Episode Listen Later Dec 1, 2025 6:42


Despite wavering confidence, Adobe says consumer spending broke records on Black Friday, clocking in at more than $11 billion. Shoppers were enticed by bargains, buying up TVs, computers, clothes, furniture, and toys. And Salesforce expects Cyber Week sales to also hit an all-time high of $78 billion. Also: signs of a continuously struggling housing market and, from Marketplace's "How We Survive," a look at how solar power can aid agriculture.

Marketplace Morning Report
A spendy, splurgy Black Friday

Marketplace Morning Report

Play Episode Listen Later Dec 1, 2025 6:42


Despite wavering confidence, Adobe says consumer spending broke records on Black Friday, clocking in at more than $11 billion. Shoppers were enticed by bargains, buying up TVs, computers, clothes, furniture, and toys. And Salesforce expects Cyber Week sales to also hit an all-time high of $78 billion. Also: signs of a continuously struggling housing market and, from Marketplace's "How We Survive," a look at how solar power can aid agriculture.

Mark Simone
FULL SHOW: Shoppers can save big! Remembering National Guard Members.

Mark Simone

Play Episode Listen Later Dec 1, 2025 66:05 Transcription Available


Ken Rosato subs and discusses Black Friday and the tragic shooting of two National Guard members; Russia deploying flocks of remote-controlled spy pigeons that are fitted with brain implants that control their movements; and speaks with Roger Friedman of Showbiz 411 about the new season of “Stranger Things” and the incredible box office performance of “Wicked: For Good.” Colder-than-normal weather may affect the tri-state area beginning in December. Who would you like to see run for President in 2028? Ken takes your calls!  Ken interviews Brand and Digital Specialist Fisher. He shares innovative strategies for scoring Black Friday deals that go far beyond traditional in-store shopping. With online shopping now a major force in bargain hunting, Ken and Fisher highlight creative ways to uncover top-tier products and unbeatable prices.See omnystudio.com/listener for privacy information.

Mark Simone
FULL SHOW: Shoppers can save big! Remembering National Guard Members.

Mark Simone

Play Episode Listen Later Dec 1, 2025 64:56


Ken Rosato subs and discusses Black Friday and the tragic shooting of two National Guard members; Russia deploying flocks of remote-controlled spy pigeons that are fitted with brain implants that control their movements; and speaks with Roger Friedman of Showbiz 411 about the new season of “Stranger Things” and the incredible box office performance of “Wicked: For Good.” Colder-than-normal weather may affect the tri-state area beginning in December. Who would you like to see run for President in 2028? Ken takes your calls!  Ken interviews Brand and Digital Specialist Fisher. He shares innovative strategies for scoring Black Friday deals that go far beyond traditional in-store shopping. With online shopping now a major force in bargain hunting, Ken and Fisher highlight creative ways to uncover top-tier products and unbeatable prices.

WSJ Minute Briefing
Why Gen Z Shoppers Are Pulling Back This Holiday Season

WSJ Minute Briefing

Play Episode Listen Later Dec 1, 2025 2:55


Plus: Top U.S. envoys head to Russia this week, as talks to end the war in Ukraine continue to intensify. And a volatile stretch for global markets continues, as U.S. stock futures start December on a downbeat note. Daniel Bach hosts. Sign up for WSJ's free What's News newsletter. Learn more about your ad choices. Visit megaphone.fm/adchoices

Daily Signal News
The Daily Signal Presents "Problematic Women" - GIRL MATH: Shoppers Aren't Buying Trump Economy Panic

Daily Signal News

Play Episode Listen Later Nov 30, 2025 37:21


Americans have a glum view of the economy, but that is not expected to affect their consumer spending as holiday shopping kicks off.     According to a recent Fox News survey, 76% of Americans have a negative view of the economy. At the end of President Joe Biden's term, this number was 70%. Yet while Americans appear to be losing faith in the vitality of the U.S. economy, they don't plan on slowing their own holiday shopping habits.     The International Council of Shopping Centers reports that between Thanksgiving Day and Cyber Monday, 235 million American adults are expected to spend $127 billion, for an average of $542 a person—a $13 increase from the average spent over the long holiday weekend last year.     Millennials are projected to be the biggest spenders, with the International Council of Shopping Center estimating the generation born between 1981 and 1996 will drop an average of $764 a person during the five-day shopping period.     So what's the disconnect? Why do the same Americans who feel the economy is flooding appear to feel good enough about their personal bank account to go out and drop several hundred dollars in just a few days? Nicole Huyer, a senior research associate in The Heritage Foundation's Thomas A. Roe Institute for Economic Policy Studies, joins this week's edition of “Problematic Women” to discuss.     Also on today's show, we discuss spending differences between men and women. Plus, will New York City-Mayor elect Zohran Mamdani actually be able to implement his socialist wish list in the Big Apple? And if he can, what will that mean not only for New York City's economy, but the economic health of the nation.     Catch the conversation on this week's edition of “Problematic Women.”   00:00 Welcome! 02:16  Generational Shopping Habit 11:20 Trump and Elon are Back? 19:02 Economic Long Game vs. Short Term Gains 20:28 Zohran Mamdani and NYC's Affordability Crisis 28:50 Christmas Season Begins 34:13 Final Thoughts and Farewell Connect with our hosts on socials!   Elise McCue X: https://x.com/intent/user?screen_name=EliseMcCue Instagram: https://www.instagram.com/elisemccueofficial/   Virginia Allen: X: https://x.com/intent/user?screen_name=Virginia_Allen5 Instagram: https://www.instagram.com/virginiaallenofficial/   Morgonn McMichael: X: https://x.com/intent/user?screen_name=morgonnm Instagram: https://www.instagram.com/morgonnm/ Keep Up With The Daily Signal   Sign up for our email newsletters:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ https://www.dailysignal.com/email⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠     Subscribe to our other shows:    The Tony Kinnett Cast: ⁠https://megaphone.link/THEDAILYSIGNAL2284199939⁠ The Signal Sitdown: ⁠https://megaphone.link/THEDAILYSIGNAL2026390376⁠   Problematic Women:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠https://megaphone.link/THEDAILYSIGNAL7765680741⁠   Victor Davis Hanson: ⁠https://megaphone.link/THEDAILYSIGNAL9809784327⁠     Follow The Daily Signal:    X:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠https://x.com/intent/user?screen_name=DailySignal⁠ Instagram:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ https://www.instagram.com/thedailysignal/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠  Facebook:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ https://www.facebook.com/TheDailySignalNews/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠  Truth Social:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ https://truthsocial.com/@DailySignal⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠  YouTube:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠https://www.youtube.com/dailysignal?sub_confirmation=1⁠    Subscribe on your favorite podcast platform and never miss an episode. Learn more about your ad choices. Visit megaphone.fm/adchoices

Problematic Women
GIRL MATH: Shoppers Aren't Buying Trump Economy Panic

Problematic Women

Play Episode Listen Later Nov 29, 2025 37:21


Americans have a glum view of the economy, but that is not expected to affect their consumer spending as holiday shopping kicks off. According to a recent Fox News survey, 76% of Americans have a negative view of the economy. At the end of President Joe Biden's term, this number was 70%. Yet while Americans appear to be losing faith in the vitality of the U.S. economy, they don't plan on slowing their own holiday shopping habits. The International Council of Shopping Centers reports that between Thanksgiving Day and Cyber Monday, 235 million American adults are expected to spend $127 billion, for an average of $542 a person—a $13 increase from the average spent over the long holiday weekend last year. Millennials are projected to be the biggest spenders, with the International Council of Shopping Center estimating the generation born between 1981 and 1996 will drop an average of $764 a person during the five-day shopping period. So what's the disconnect? Why do the same Americans who feel the economy is flooding appear to feel good enough about their personal bank account to go out and drop several hundred dollars in just a few days? Nicole Huyer, a senior research associate in The Heritage Foundation's Thomas A. Roe Institute for Economic Policy Studies, joins this week's edition of “Problematic Women” to discuss. Also on today's show, we discuss spending differences between men and women. Plus, will New York City-Mayor elect Zohran Mamdani actually be able to implement his socialist wish list in the Big Apple? And if he can, what will that mean not only for New York City's economy, but the economic health of the nation. Catch the conversation on this week's edition of “Problematic Women.” 00:00 Welcome! 02:16 Generational Shopping Habit 11:20 Trump and Elon are Back? 19:02 Economic Long Game vs. Short Term Gains 20:28 Zohran Mamdani and NYC's Affordability Crisis 28:50 Christmas Season Begins 34:13 Final Thoughts and Farewell Follow us on Instagram for EXCLUSIVE bonus content and the chance to be featured in our episodes: https://www.instagram.com/problematicwomen/ Connect with our hosts on socials! Elise McCue X: https://x.com/intent/user?screen_name=EliseMcCue Instagram: https://www.instagram.com/elisemccueofficial/ Virginia Allen: X: https://x.com/intent/user?screen_name=Virginia_Allen5 Instagram: https://www.instagram.com/virginiaallenofficial/ Connect with Nicole Huyer! X: https://x.com/intent/user?screen_name=NicoleHuyer Learn more about your ad choices. Visit megaphone.fm/adchoices

Today, Explained
Trump can't bring prices down

Today, Explained

Play Episode Listen Later Nov 17, 2025 25:55


The affordability crisis is not entirely the president's fault. But he promised lower prices, and now it is his problem. This episode was produced by Hady Mawajdeh, edited by Jolie Myers, fact-checked by Melissa Hirsch and Ariana Aspuru, engineered by Patrick Boyd and Adriene Lilly, and hosted by Noel King. Shoppers looking at a canned fish display at a store in South Burlington, Vermont. Photo by Robert Nickelsberg/Getty Images. Listen to Today, Explained ad-free by becoming a Vox Member: vox.com/members. New Vox members get $20 off their membership right now. Transcript at ⁠vox.com/today-explained-podcast.⁠ Learn more about your ad choices. Visit podcastchoices.com/adchoices

The Daily Zeitgeist
Target's Fake Smile Mandate, Elon Would Fail Turing Test? 11.12.25

The Daily Zeitgeist

Play Episode Listen Later Nov 12, 2025 69:55 Transcription Available


In episode 1963, Jack and guest co-host Andrew Ti are joined by comedian and host of The Faucet & Broccoli and Ice Cream, Myq Kaplan, to discuss… More Emperor’s New Clothes, Target Is Forcing Employees To Smile and more! Bezos's Evil Sci-Fi Fantasy World (Clip) Great Job, Internet!: Joyce Carol Oates ethers Elon Musk on his own platform Target is now requiring its employees to smile more Target has a new approach for its employees - smile more! Shoppers were already leaving Target behind - now half employees say they have little faith in store Target distribution center is so large employees say they spend 30 minutes walking to their station and should be paid for it Target Workers Reach Nearly $2 Million Deal to End Wage Lawsuit Myq Kaplan's new special "Rini" coming November 19! LISTEN: Sunset Canyon by FoxwarrenSee omnystudio.com/listener for privacy information.