Leading Matters with Joel Capperella

This conversation with Joel Comm, best selling author, keynote speaker and host of one of the world's most popular Cryptocurrency podcasts, is fascinating. A fearless practitioner of the new, Comm takes on new projects and executes on new ideas more frequently than most people change their bed sheets.

Wisdom is a currency that is substantially undervalued today. Not surprising when you consider the current media climate of instant reaction and immediate satisfaction, and wisdom has much more to do with patience and time.  The much-maligned millennial generation is not that different than generations before them; they have just been weened on immediate satisfaction of curiosity and want. Somewhere along the line, the idea of valuing experience has lost its luster.  

Social media experts, especially the self-proclaimed, are a dime a dozen. But what about those practitioners that are tirelessly and relentlessly experimenting, improving, and practically applying today's latest and greatest advancements in media technology? Find out today by getting to know our guest for episode 64 of Leading Matters Ursula Ringham, Digital Marketing Director at SAP.

Introducing the first episode of Leading Matters FRAMED.  The premise; take the most recent full interview episode of Leading Matters and pull out one specific powerful topic to pay attention to.  Today we frame up episode 62 which was my interview with Craig Ballantyne.  We will explore why tapping into the natural desires we all have to succeed and improve makes a big difference in how we connect with the people that make up our marketplace.  At just 15 minutes this frame up of my conversation with Craig is going make it clear why adding drama into our communications should be something that you care about. 

The coaching industry has exploded in the past several years, and by most accounts, it is a nearly a $2 billion industry. On today's episodes, we speak with one of the practitioners in the market who not only knows what they are doing but does it extremely well. Our guest is Craig Ballantyne, and I'm certain you're going to be glad to meet him. 

Very excited to finally take Leading Matters off its summer long break and get this episode out to you today.  There is no guest today; it's just me.  That's right, yours truly offering you up some explanation about the break and sharing insight into where I intend to take the podcast in the future.  

There is a hidden treasure chest of value that can be mined from the rapidly growing online coaching industry and Grant Baldwin shares it today as my guest on Leading Matters.

Shawn Quintero is my guest today on Leading Matters. He is an author and entrepreneur focused on using positivity to help others advance their goals. He has built his business on the firm foundation of his Christian faith and works tirelessly to help fellow believers remove obstacles that prohibit their forward progress.

Lexi Mills is my guest today on Leading Matters.  She is a master at integrating SEO and PR.  No, seriously she is masterful at the practice, and if you listen to this episode, you will understand why that is true.  Lexi views her craft as part art and part science and treats it with the respect that she feels everyone should treat the power of how we communicate and push our narratives.  You will absolutely learn something by listening to this episode with Lexi Mills. 

Today's guest on Leading Matters is Dean Vagnozzi, a prolific salesman and incredibly successful personal finance professional.  Dean's field is littered with status quo advisors that go about their business serving clients the same way every other advisor serves.  Dean is unapologetically different, and that has made all the difference for him and his clients.

Jeroen Corthout is on a mission to use technology not simply to automate but to inject humanity back into the sales process. He has co-founded Salesflare, a CRM SaaS offering, that is focused on making it easy for sales to do their job.  In this episdoe Jeroen discusses the insight that large enterprise can gain from smaller marketing and sales teams.  The key? Prioritize the relationship first. 

Matt McDarby, a top notch sales leadership coach, is today's guest on Leading Matters. It is essential, he says, to trust the sales process.  Marketing can and should help sales reps have more of the right conversations to uncover one key fact.  Where is my prospect in their decision making.

Matt Marr is perhaps one of the most interesting guests ever to be on Leading Matters, and if you take a look at our guest list that is saying something. He uses his masters degree in clinical phycology to help his clients own their personal stories, hosts a popular podcast, is an actor and comedian.

She was about to give birth to her first child when she decided, rather suddenly, that she would start her own business. Three more children later she has launched her second business. Jaime Cross is our guest today on Leading Matters. My conversation with Jaime Cross for today's episode of Leading Matters is perhaps like no other interview that I've had. There is something uniquely magnetic about Jaime. She is the type of woman who people find themselves drawn to. Her humility, passion, and drive are an intoxicating mix that will leave you feeling as though you just gained a new friend. Well, at least that is how I felt. Let me know what you think, and enjoy the show.

Daniel Newman is a master of the digital landscape where both marketing and marketing related technology is concerned.  He is the Principal Analyst of Futurum Research and the CEO of Broadsuite Media Group.  He is someone who you need to be paying attention to, and you can start doing so with this episode of Leading Matters.

Today's Leading Matters guest is Brian Fanzo, (aka isocialfanz). He leads the social strategy consulting agency, iSocialFanz, and hosts two podcasts (SMACTalk and FOMOFanz). He has built a community using live video streaming and has helped some of the largest companies in the world get serious about social media.

The first guest of the 2017 season of Leading Matters is Marcus Sheridan, a content marketing visionary who has used the technique to save one struggling business and build another successful one. The secret, he says, rests in creating to educate.

JV Crum III is a successful business coach and trainer focusing on small businesses that are looking for breakout growth. His practice is focused on increasing awareness at three levels, and he shares what those three levels are when he was my guest on Leading Matters.

Tayo Rockson is on Leading Matters! A young man dedicating his career to inspire people to be curious about the cultural differences that they run into every day. To educate the world about them and the beauty in all so that we can work together to improve our global identities.

Christine Comford is the Author of the book Smart Tribes.  She has worked with two Whitehouse, been praised by Bill Gates, and Bill Clinton, has built and sold five businesses, and currently helps her clients tap into leadership skills that help emotionally engage both the marketplace and the workforce. 

David Ralph is the host of an incredibly entertaining and successful podcast, Join Up Dots. On this episode of Leading matters David shares his story of how he developed his show, and why tapping into the opportunities and talents we develop over the course of a career make all the difference.

Sarah Kaler, business coach to women CEOs, Founders, and business leaders, is the guest on episode 45 of Leading matters. Sarah shares the approach that she uses that helps her clients scale their businesses to deliver on the triple bottom line; people, purpose, and profit.

Episode 44 of Leading Matters features CEO, entrepreneur, and angel investor Brock Weatherup. He is managing partner of Atai Ventures, the co-Founder of ICONYC, an NYC-based early stage Israeli accelerator, and currently heads the Philadelphia located startup PetCoach, which connects pet owners with the veterinarians.

Today's guest on Leading Matters is Business Mentor Shelly Davidescu. Shelley combines her knowledge in psychology, business, and health to help leaders understand how their unique message creates a bigger impact in the world today.

On episode 42 of Leading Matters we chat with Macaela VanderMost, the founder of Boston’s Newfangled Studios. Macaela’s take on the importance of story, how clients and agency’s must work collaboratively to find and tell the right story, and why purpose is the ultimate fuel to any tale worth telling.

Today on Leading Matters you will meet Wil Reynolds, the CEO of Seer a global digital marketing agency he founded in 2002.  Wil offers insight into some of the moments of clarity that have helped him build his agency successfully and consistently. 

Today's guest on Leading Matters is Mike Krupit, a veteran of eight diverse startups, both East and West Coast.  He is currently the co-founder and CEO of IntroNet, a tech startup with the mission to fill the void of relationship nurturing left by LinkedIn and CRM. , a tech startup with the mission to fill the void of relationship nurturing left by LinkedIn and CRM. 

Our guest today on Leading Matters is Michelle Huls Rice, who has an encouraging look at diversity and equality for women professionals and entrepreneurs. Michelle evaluates the reality of the career landscape that women are facing and helps them use their natural strengths to advance their careers or businesses.

Today on Leading Matters my guest is Amy Schmittauer, the host of the YouTube show Savvy Sexy Social. With over 10 million video views under her belt, Amy is perhaps the best person to turn to when we decide to start using video to connect, engage, entertain, and educate our marketplace.

Our guest on this episode of Leading Matters is Tim Sanders, the Author of the new book Dealstorming: the Secret Weapon That Can Solve Your Toughest Sales Challenges.  The book covers collaboration to drive a complex deal cycle and does some with a keen eye on company culture. 

Culture is the spark that ignites employee engagement.  That is something that David Niu discovered after interviewing more than 30 business leaders across the globe, and the motivator for the company that he built, TINYpulse.  The company helps leaders discern employee sentiment and take actions that help improve engagement. 

Once upon a time in a business galaxy far far away those that sought to sell their wares cared passionately about their craft for no other reason than the passion they held for their trade.  Sadly these jedis of artful selling are merely legend today.  But there is a new hope, Jay Acunzo.   Jay offers insight into the importance and value of craftsmanship in our content marketing. 

Episode 34 of Leading Matters features best-selling author, marketing thought leader and amazing keynote speaker Andrew Davis.  Drew’s perspective on leveraging the right emotional nuance to engage and connect with your marketplace will help you to unlock the secret to creating your best marketing ever.  

In this episode of Leading Matters you’ll hear a fascinating take on leadership from the woman behind the voice of one of today's most successful marketing and sales automation players, Hubspot.  Beth Dunn is the Product Editor-In-Chief, her role is to give voice and personality to the product.

Episode 32 of Leading Matters features the founder of the Content Marketing Institute Joe Pulizzi.  Joe offers up powerful insight into how companies must consider content marketing, why their sales teams might be frustrated by it, and the importance of prioritizing simplicity in order to drive success. 

Episode 30 of Leading Matters Features Amanda Holmes, the CEO of Chet Holmes International (CHI), the sales and marketing coaching and training business her father built.  At the age of 24, after her father’s untimely death, Amanda was faced not only with her grief, but having sudden responsibility for her father’s life’s work.  Acting first as chairman, she sought a qualified leader for the business.  Ultimately she discovered that her father’s absence left a hole in the heart of CHI, a hole that she realized that she herself would have to fill.

Episode 30 of Leading Matters features New York Times Best Selling Author and founder of Convince and Convert Jay Baer.  Jay’s new book, Hug Your Haters, examines the customer service disruption that well underway, and how we can ride the wave of disruption to differentiate our business. 

Episode 29 of Leading Matters features former CMO of Hubspot and angel investor Mike Volpe.  Perhaps the leading hands-on expert of building a marketing approach and team in today’s age, Mike shares wisdom on marketing, leadership, and a surprising look at the team diversity required to achieve results. 

Episode 28 of Leading Matters features Rick Nucci, the founder and CEO of Guru, which focuses on making it easier for sales teams and customer experience teams to get to the right information at the right time in order to better serve their customers.

Episode 27 of Leading Matters features Ryan Hawk host of The Learning Leader Show.  Ryan’s popular podcast is a series of interviews with successful leaders from all walks of life.  He does it to learn but, more importantly, to share what he learns with as many people as he can.

Episode 26 of Leading Matters Features Matt K. Lewis, the Author of Too Dumb To Fail: How the GOP Betrayed the Reagan Revolution to Win elections.  Transcending politics, the book offers a look at what happens when the past is forgotten and the future is mortgaged for the now.

Episode 25 of leading matters features Dr. Gail Dines.  She is a professor of sociology and women’s studies at Wheelock College in Boston, author of Portland: How Porn has Hijacked Our Sexuality, and President of Culture Reframed.  A health organization that building resilience and resistance in youth from the harms of the porn culture.  

Episode 24 of Leading Matters features Patti Sanchez the SVP of Strategic Services for Duarte and co-author of Illuminate: Ignite Change Through Speeches, Stories, Ceremonies, and Symbols. The new release from Sanchez and Nancy Duarte is an innovative yet practical works on actionable leadership.

Leading Matters #23 features Brent Adamson, the co-author of the New York Times bestselling Challenger Sale, and its follow up the Challenger Customer. Brent provocatively suggests that solution selling may make your offering more of a commodity and also make it harder for your customers to buy. 

Leading Matters #22 (the first episode of season 2) features New York Times bestselling author Daniel Pink.  Pulling from his research in his popular books DRIVE and TO SELL IS HUMAN, Dan discusses the essential motivators for today’s workforce, and how those motivators apply to selling in the ‘seller beware’ age. 

Leading Matters #20 features Chris Savage, the CEO of Wistia.  Wistia offers video hosting with fantastic lead generation and analytics, but more importantly Wistia is a case study for how to develop content ahead of your market’s buy decision.  They do it by paying attention to their values and culture.

Leading Matter #20 will introduce you to the General Manager of salesfoce.com’s Desk.  Leyla didn’t buy all the awful click-baiting press about the millennial generation and instinctively new she had something to learn from them.  The result was creating a more empathetic and service oriented culture.

Leading Matters #19 features Kevin Nakao, the Head of Employee Engagement at TINYPulse.  TINYPulse is a solution that helps companies keep their employees happy and engaged.  Kevin shares insight into the importance of diversity to company values, and the impact of a focused and well communicated mission

Leading Matters episode #18 features Bullhorn CEO Art Papas.  We dive into the story behind Art’s radical transformation of the mission, culture, and purpose of his company.  The change he insisted upon challenged the Bullhorn status quo, made some of his leadership team uneasy, and was fraught with uncertainty.   

Episode 17 of Leading Matters features the CEO and COO, and co-founders, of RJMetrics.  Together they have built a data analytics platform used by hundreds of online retailers, and along the way have created a passionate, mission driven team that wants to inspire data driven professionals.

Episode 16 of Leading Matters features New York Times best selling author Kevin Kruse discussing his new book 15 Secrets Successful People Know about Time Management.  Kevin looks at productivity and time management from the perspective of leadership and employee engagement, because leadership requires the time to actually lead.