POPULARITY
For years, brands could rely on SEO, paid ads, and sheer content volume to drive attention.But that playbook is starting to break down.In this episode of Talking Too Loud, Chris Savage sits down with Noah Greenberg, CEO of Stacker, to unpack why more brands are starting to act more like media companies — and what it actually takes to earn attention in an AI-saturated world.They explore the biggest mistake brands make when investing in content, how companies are building media ecosystems through original reporting, and why telling the kinds of stories only you can tell are a brand's biggest competitive advantage.Links to Learn More: Follow Noah Greenberg on LinkedInFollow Chris Savage on LinkedInSubscribe to Talking Too Loud on WistiaWatch on YouTubeFollow Talking Too Loud on InstagramFollow Talking Too Loud on TikTokLove what you heard? Leave us a review!On AppleOn Spotify
Video isn't just growing—it's changing, fast. And if you're investing in it, the rules probably feel a little unclear right now.So instead of guessing at what's working, we went to the data. Wistia surveyed nearly 1,000 video professionals for our 2026 State of Video report—and in this episode, Chris Savage sits down with content strategists Sam Balter and Meg Dalessandro to crunch the numbers, share surprising stats, and discuss the most compelling takeaways.They cover why distribution is becoming just as important as creation, how AI is changing who makes video, and why engagement—not views—is now the metric that matters most.If you're making videos for your brand, this will help you understand what to filter out, where to double down, and what to focus on next.Links to Learn More: Follow Sam Balter on LinkedInFollow Meg Dalessandro on LinkedInFollow Savage on LinkedInSubscribe to Talking Too Loud on WistiaWatch on YouTubeFollow Talking Too Loud on InstagramFollow Talking Too Loud on TikTokLove what you heard? Leave us a review!On AppleOn Spotify
In this episode, Justin joins Wistia's Chris Savage to break down why 95% of B2B marketing efforts go into creation, while the actual marketing, getting people to see it, gets almost nothing. He explains why the Google-dependent era is over, why publish and pray is a dead strategy, and what it actually looks like to build a content engine that compounds over time.Justin walks through his 3C Content Framework and shows how a single piece of content, properly mapped and repurposed, can generate 361x the impressions of the original. He draws a sharp line between micro repurposing, turning a podcast clip into a clip, and macro repurposing, using ideas to change how an entire audience thinks about your category. The second one is where the real leverage lives.The conversation also gets into AI's role in the repurposing workflow, why content burnout is almost always a systems problem rather than a creativity problem, and why the marketers who survive the next decade will be the ones who stop filling calendars and start building flywheels.What You'll LearnWhy hitting publish is where most marketing hasn't even started yetThe 3C Content Framework and how to build a full content ecosystem from one ideaThe difference between micro and macro repurposing and why most teams only do oneHow to use social as a validation layer before investing in bigger contentWhy 80% of what your team creates could be cut without losing resultsHow AI fits into the repurposing workflow and what to never let it doThe distribution flywheel and how to lock in channels and let topics flow through themHow to beat content burnout before it beats you***WHEN YOU'RE READY♻️ Distribution First Newsletter
If you're working in marketing or social, these days, it often feels like you're expected to show up publicly, build an audience, and have a point of view of your own.So when did that happen? And is it actually required?This week, Chris Savage sits down with Carmen Vicente, Content and Social Lead at Slate who's done both—led content strategy for brands and showed up as a creator in her own right.Together, they unpack:Why personal accounts now outperform company channelsWhat you learn when you're the one hitting publishAnd the real tradeoffs that come with being more visible onlineThey also explore how algorithms—not just culture—are driving this shift—and why this might be less about personal preference and more about how the system works today.If you've ever wondered whether you need to start building a personal brand, this episode is for you.Links to learn more:Follow Carmen on LinkedInFollow Savage on LinkedInSubscribe to Talking Too Loud on WistiaWatch on YouTubeFollow Talking Too Loud on InstagramFollow Talking Too Loud on TikTokLove what you heard? Leave us a review!On AppleOn Spotify
Marketing has never had more tools. And yet, it's never been harder to stand out.AI is making it easier than ever to create — from content to code. But as more people gain access to these tools, a new question is emerging: what happens when everyone can build?In this episode of Talking Too Loud, Chris Savage sits down with Ron Dawson — filmmaker, brand strategist, and Content & Marketing Lead at Replit — to explore how AI is reshaping who gets to create, build, and participate.They dig into why every generation resists new technology at first, what it means for creators to start building software, and whether AI is lowering the bar or raising the ceiling.What you'll learn:Why new tools always trigger backlash and what that revealsHow AI is expanding who gets to build and what gets builtWhy making things easier doesn't necessarily make them betterWhat this moment means for creators, marketers, and buildersIf you've ever felt both excited and uncertain about AI, this episode will help you make sense of the shift — and what it means for your work.Links to Learn More: Follow Ron on LinkedInFollow Savage on LinkedInSubscribe to Talking Too Loud on WistiaWatch on YouTubeFollow Talking Too Loud on InstagramFollow Talking Too Loud on TikTokLove what you heard? Leave us a review!On AppleOn Spotify
How do you know when you're no longer the right leader for your own company?After 15 years building Help Scout — shaping its culture, defining its values, and growing it into a successful SaaS business — Nick Francis faced that question himself.From the outside, it looked like the job of his dreams. But as the company scaled and took on venture capital, the expectations around growth began to shift. And Nick had to ask himself a question most founders don't say out loud: Was he still the right leader for Help Scout's next chapter?In this episode, Chris Savage talks with Nick about navigating that tension — between growth and craft, scale and vision — and how he ultimately chose to step aside when he realized the company needed something different.Links to Learn More: Follow Nick Francis on LinkedInFollow Savage on LinkedInSubscribe to Talking Too Loud on WistiaWatch on YouTubeFollow Talking Too Loud on InstagramFollow Talking Too Loud on TikTokLove what you heard? Leave us a review!On AppleOn Spotify
How do you decide what actually matters in modern marketing — when everything feels fast, fleeting, and automated?Sylvia LePoidevin, CMO at Juno and creator of The Zero to One Marketer newsletter , joins Chris Savage to talk about building marketing from the ground up without getting lost in playbooks, trends, or AI hype.Together, they explore why fear drives so much modern marketing, how teams can build with the buyer in mind, and why the only content breaking through right now is either radically raw or intentionally polished. If you've ever felt burnt out on marketing noise and wanted permission to slow down enough to trust your judgment again, this episode's for you.Links to Learn More: Follow Sylvia on LinkedInFollow Savage on LinkedInSubscribe to Talking Too Loud on WistiaWatch on YouTubeFollow Talking Too Loud on InstagramFollow Talking Too Loud on TikTokLove what you heard? Leave us a review!On AppleOn Spotify
Joe Glover, co-founder of The Marketing Meetup, joins Chris Savage to talk about revenge fuel — the quiet motivation behind many businesses — and how it evolves over time. They explore what actually lasts in marketing, why 90% doesn't change, and how care, clarity, and culture shape communities and events people want to return to.Links to Learn More: Follow Joe on LinkedInFollow Savage on LinkedIn
Chris Savage, co-founder and CEO of Wistia, shares how staying in the support inbox for ten years, walking away from a potential major deal with HBO as customer #4, and choosing patience over growth helped their team build a video marketing platform where every product decision starts with understanding customer pain—not just counting feature requests.
SummaryIn this conversation, Chris Savage discusses the evolving landscape of entertainment and the importance of trust in video content. He highlights the current phase of shock and awe in video production, driven by advancements in technology that blur the lines between reality and fiction. Savage emphasizes that as audiences become accustomed to these changes, the focus will shift towards the quality of storytelling, where compelling narratives will ultimately prevail.TakeawaysTrust matters more in the video.We're in a phase of shock and awe.Technology is crossing the uncanny valley.The feeling of disbelief in realism is common.Interesting stories will dominate the future.Quality storytelling will always win.The evolution of entertainment is ongoing.Audiences will adapt to new video technologies.The narrative will be key in video content.Business and entertainment will intertwine more.
Whether it's their famous ice cream you're looking for, a great array of snacks, or even just the vibes, Cream City has been the place for all of that in Cookeville. Chris Savage, former city commissioner turned leader of Cream City, joins the show to talk with George Halford. They speak on his formative years, tourist and excitement for Cream City, and so much more. Listen To The Local Matters Podcast Today! News Talk 94.1
Episode SummaryChris Savage joins the OnBase Podcast to share actionable insights on leveraging AI for brand building while staying true to authenticity. From his early days as a filmmaker to leading Wistia, Chris provides an engaging look into the evolution of brand strategies, the importance of creativity, and how leaders can guide their teams through this AI-driven transformation.This episode explores everything from the risks of AI overhype to the timeless need for human connections in marketing. Whether you're a marketer, a leader, or AI-curious, this conversation will leave you equipped to build a stronger brand.Key TakeawaysCreativity Is a Numbers GameShipping quickly and iterating often fosters original connections, driving stronger, standout brand strategies.Why Brand Matters More NowAI is increasing competition by lowering entry barriers; strong, authentic brands will be key differentiators in the long term.Authenticity Will Always WinConsumers value honest, transparent engagement. AI tools are helpful, but real human interaction will always carry unmatched trust.Leadership in the AI EraLeaders should immerse themselves in front-line experiences to better understand and guide AI's integration into their brand strategy.AI Enhancing Brand StrategyAI doesn't replace humans; it amplifies their ability to ideate, streamline processes, and drive focus on high-value tasks.Quotes“Authenticity will never go out of style. Consumers crave real interactions over AI-polished facades.”Best Moments [00:48] The Story Behind WistiaChris shares the origin of Wistia and how YouTube inspired his vision to create a better platform for businesses.[06:04] Why Brand Is KingChris explains how a strong brand is non-negotiable to survive in a competitive, AI-driven world where differentiation is key.[08:53] Secrets of Team CreativityStructured risks, frequent attempts, and clear constraints help teams become more creative.[19:43] The Power of AI-Driven PrototypingLeaders, like Chris, are now using AI to create product prototypes, drastically shortening decision-making timelines.[26:19] Guidance for AI IntegrationChris dives into the dangers of over-promising AI capabilities and offers strategies for incorporating innovation while managing customer expectations.Tech RecommendationsSuperhuman Email – Described as “luxury email,” Superhuman excels with AI-supported workflows like auto-replies and enhanced filtering, helping users streamline interactions.Wistia – Wistia's video platform empowers authentic video production and management, a critical tool for building resilient brands.Resource RecommendationsBooks:Masters of Doom by David Kushner - How Two Guys Created an Empire and Transformed Pop CulturePodcast:Acquired: A deep-dive podcast analyzing the histories of companies like Microsoft and Starbucks.Stratechery: Ben Thompson's insight-driven take on big tech trends and their implications.Shout-OutsRand Fishkin - Co-founder of SparkToro & Snackbar Studio. Author of Lost & Founder.Chris Nolan - CEO, Chief Creative Officer, 90,000 FEET.About the GuestChris Savage is the CEO and co-founder of Wistia, a platform dedicated to helping businesses leverage video for effective brand building. With a background in film and over a decade at the forefront of B2B technology and marketing, Chris is a visionary leader reimagining how brands can amplify their impact in a rapidly evolving world.Website: www.wistia.comConnect with Chris.
Behavioral science expert Nancy Harhut joins Chris Savage to reveal the subconscious shortcuts driving customer decisions, why autonomy and reciprocity fuel engagement, and how teams can use brain science ethically for unforgettable marketing wins.Links to Learn More:Follow Nancy Harhut on LinkedInFollow Savage on LinkedInSubscribe to Talking Too Loud on WistiaWatch on YouTubeFollow Talking Too Loud on InstagramFollow Talking Too Loud on TikTokLove what you heard? Leave us a review!On AppleOn Spotify
Today on the show, we have Chris Savage, CEO and co-founder of Wistia, a leading video marketing platform.In this episode, Chris shares insights from Wistia's journey—from a video hosting platform to a comprehensive suite of video tools. He discusses the impact of COVID on video adoption, how Wistia navigated major strategic shifts, and why betting on yourself is often the best investment.We also dive into AI's evolving role in video creation and editing, the importance of onboarding for retention, and why success isn't always about massive numbers but rather delivering value at the right moment.Mentioned ResourcesWistiaTalking Too Loud with Chris SavageEp 45 | How Wistia's creative brand voice helps them retain their customersChurn FM is sponsored by Vitally, the all-in-one Customer Success Platform.
Curious about how AI is changing the game for creators? On the latest episode of Talking Too Loud, Chris Savage and Sylvie dive into the impact of AI on business from a solopreneur's POV. They chat with Evan Kirstel, a B2B thought leader and host of the ‘What's up with Tech' podcast, about how AI and SaaS apps have revolutionized his solopreneur venture into a media company. From enterprise tech to personal branding, Evan shares his insights on leveraging AI tools to scale influence, boost engagement, and meet audiences where they are. Highlights include:Exploration of AI tools and content generationBuilding a social media audienceAdvice for new content creatorsContent clipping and scaling reachLinks to Learn More:Follow Evan on LinkedInFollow Savage on LinkedInFollow Sylvie on LinkedInSubscribe to Talking Too Loud on WistiaWatch on YouTubeFollow Talking Too Loud on InstagramFollow Talking Too Loud on TikTokLove what you heard? Leave us a review on AppleLeave us a review on Spotify
In this episode, I had a conversation with Chris Savage, co-founder and CEO of Wistia, a video marketing company, on their Talking Too Loud podcast, all about inclusive marketing. Get the Inclusion & Marketing Newsletter Wistia
From the archive: This episode was originally recorded and published in 2021. Our interviews on Entrepreneurs On Fire are meant to be evergreen, and we do our best to confirm that all offers and URL's in these archive episodes are still relevant. Chris Savage is the Co-Founder and CEO of Wistia, a leading video hosting platform that gives marketers everything they need to get bigger results from their videos and podcasts. Top 3 Value Bombs 1. Remember that all of us are complex human beings sitting at home. Just because we are not in-person anymore doesn't mean that we don't care who we're working with and how the work is done. You have to build systems that allow you to hear from your people. 2. A lot of communication and understanding with how people are doing happens when in person. These are really simple things but are unbelievably hard when remote if you don't have systems for them. 3. In a world where work and life are so blended, it is really important that people will come to wherever they are working and feel like what they're doing at work matters. The video host with the most - Wistia.com Sponsors HubSpot Breeze is HubSpot's collection of AI tools that helps you turn one piece of content into a whole suite of assets. Visit HubSpot.com/marketers to learn more Author100 A 100-day program where I will personally guide you 1-on-1 to create, write, publish and market your book. If you want daily guidance and mentorship from me, JLD, then head over to Author100.com to sign up for a free call to chat about the details
From the archive: This episode was originally recorded and published in 2021. Our interviews on Entrepreneurs On Fire are meant to be evergreen, and we do our best to confirm that all offers and URL's in these archive episodes are still relevant. Chris Savage is the Co-Founder and CEO of Wistia, a leading video hosting platform that gives marketers everything they need to get bigger results from their videos and podcasts. Top 3 Value Bombs 1. Remember that all of us are complex human beings sitting at home. Just because we are not in-person anymore doesn't mean that we don't care who we're working with and how the work is done. You have to build systems that allow you to hear from your people. 2. A lot of communication and understanding with how people are doing happens when in person. These are really simple things but are unbelievably hard when remote if you don't have systems for them. 3. In a world where work and life are so blended, it is really important that people will come to wherever they are working and feel like what they're doing at work matters. The video host with the most - Wistia.com Sponsors HubSpot Breeze is HubSpot's collection of AI tools that helps you turn one piece of content into a whole suite of assets. Visit HubSpot.com/marketers to learn more Author100 A 100-day program where I will personally guide you 1-on-1 to create, write, publish and market your book. If you want daily guidance and mentorship from me, JLD, then head over to Author100.com to sign up for a free call to chat about the details
Have you ever considered that society might trust individuals more than your brand?If you're not thinking about influencers and community advocates in your marketing, you might be missing a huge opportunity to connect with your audience on a deeper level. Today we're diving into the power of influencers, the unique challenges of B2B advocacy, and pushing past fear in business.Host Greg Kihlstrom welcomes Chris Savage, CEO and Co-Founder of Wistia. Today, we'll explore how trust, community, and courage are reshaping the way companies approach their audiences.About Chris SavageChris Savage is the CEO and co-founder of Wistia, a leading video platform that enables business teams to harness the connective power of video. After graduating from Brown University with a degree in Art-Semiotics, Chris and his co-founder, Brendan Schwartz, started Wistia in Brendan's living room in 2006. Wistia has since grown into a multi-million dollar business with over 120 employees and 500,000 customers.ResourcesWistia website: https://www.wistia.comWix Studio is the ultimate web platform for creative, fast-paced teams at agencies and enterprises—with smart design tools, flexible dev capabilities, full-stack business solutions, multi-site management, advanced AI and fully managed infrastructure. https://www.wix.com/studioDon't miss Medallia Experience 2025, March 24-26 in Las Vegas: Registration is now available: https://cvent.me/AmO1k0Use code MEDEXP25 for $200 off registrationRegister now for HumanX 2025. This AI-focused event which brings some of the most forward-thinking minds in technology together. Register now with the code "HX25p_tab" for $250 off the regular price.Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.showCheck out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.comThe Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnowThe Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company Hosted on Acast. See acast.com/privacy for more information.
Have you ever considered that society might trust individuals more than your brand? If you're not thinking about influencers and community advocates in your marketing, you might be missing a huge opportunity to connect with your audience on a deeper level. Today we're diving into the power of influencers, the unique challenges of B2B advocacy, and pushing past fear in business. Host Greg Kihlstrom welcomes Chris Savage, CEO and Co-Founder of Wistia. Today, we'll explore how trust, community, and courage are reshaping the way companies approach their audiences. About Chris Savage Chris Savage is the CEO and co-founder of Wistia, a leading video platform that enables business teams to harness the connective power of video. After graduating from Brown University with a degree in Art-Semiotics, Chris and his co-founder, Brendan Schwartz, started Wistia in Brendan's living room in 2006. Wistia has since grown into a multi-million dollar business with over 120 employees and 500,000 customers. Resources Wistia website: https://www.wistia.com Wix Studio is the ultimate web platform for creative, fast-paced teams at agencies and enterprises—with smart design tools, flexible dev capabilities, full-stack business solutions, multi-site management, advanced AI and fully managed infrastructure. https://www.wix.com/studio Don't miss Medallia Experience 2025, March 24-26 in Las Vegas: Registration is now available: https://cvent.me/AmO1k0 Use code MEDEXP25 for $200 off registration Register now for HumanX 2025. This AI-focused event which brings some of the most forward-thinking minds in technology together. Register now with the code "HX25p_tab" for $250 off the regular price. Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company
Chris Savage is a master at pivoting. He co-founded Wistia with his best friend in his living room, originally aiming to create an online filmmaking competition platform. When that didn't work, they shifted to portfolio tools and later to secure video hosting for businesses, which became Wistia's core offering. Chris wasn't afraid to turn down major clients like HBO when their goals didn't align. Despite running a $300k monthly loss and receiving multiple life-changing acquisition offers, he rejected them and took on $17.3M in debt to continue growing the business. In this episode, Chris opens up to Ilana about the highs and lows of building Wistia, how he made tough decisions, and what it takes to build a lasting business. Chris Savage is the CEO and co-founder of Wistia, a leading video-hosting platform designed to help businesses create, host, and analyze video content in a way that maximizes engagement and drives growth. In this episode, Ilana and Chris will discuss: (00:00) Introduction (00:19) The Twists and Turns of Launching Wistia (05:02) Pivoting and Finding Success in the Unexpected (08:22) From Zero to Paying Customers (10:14) Rejecting an HBO Deal and Searching for Investors (14:51) How Focus and Authenticity Drive Success (18:02) Building a Serious Business with Fun Marketing (20:33) Learning to Make Tough, Risky Decisions (23:11) Chris's Secret to Balancing Creativity and Speed (26:34) The Struggle to Close Deals and Break Even (30:31) How He Pushes Through Hard Moments (31:05) Turning Down Life-Changing Offers (35:23) What Chris Learned from Taking Time Off (38:24) The Power of Building a Personal Brand (43:05) Why Wistia is the Top Choice for Video Marketing (46:17) Chris's Top Business Lessons Chris Savage is the CEO and co-founder of Wistia, a leading video-hosting platform designed to help businesses create, host, and analyze video content in a way that maximizes engagement and drives growth. A strong advocate for the Boston startup ecosystem, Chris is passionate about exploring unconventional paths in tech, entrepreneurship, marketing, video, company-building, and behavioral economics. Before founding Wistia, he contributed to an Emmy Award-winning documentary and, in 2009, earned recognition as a Top Young Entrepreneur by BusinessWeek. Connect with Chris: Chris's LinkedIn: www.linkedin.com/in/cjsavage Chris's Twitter: https://x.com/csavage Resources Mentioned: Webinar Wizard: https://wistia.com/webinarwizard Leap Academy: Ready to make the LEAP in your career? There is a NEW way for professionals to Advance Their Careers & Make 5-6 figures of EXTRA INCOME in Record Time. Check out our free training today at leapacademy.com/training
Welcome to Truth, Lies & Work, the award-winning psychology podcast brought to you by the HubSpot Podcast Network. Join your hosts, Leanne Elliott, business psychologist, and Al Elliott, business owner, as they dive into the latest trends in B2B influencer marketing, the challenges of blending personal brand with professional communication, and, of course, we tackle your burning workplace questions in our famous Workplace Surgery. Segment 1: News Round-up Donald Trump's 2024 Election Victory We break down the psychological responses to Donald Trump's victory and the reactions from both sides of the political spectrum. Nike's ‘Company Lifer' CEO Elliott Hill's return to Nike as CEO after a 32-year career has sparked debate: Should companies promote from within or bring in fresh faces from outside? Encore's Innovative Overtime Savings Program We explore how Encore is helping their seasonal workers by introducing an overtime savings program that's boosting retention by 14%. Segment 2: Hot Take with Chris Savage Chris Savage, co-founder of Wistia, discusses his hot take on the rise of B2B influencers. He explains why B2B content creators are the future, sharing how these individuals, like Dave Gerhart and Scott Clary, are transforming the marketing landscape and why businesses should pay attention. Key points from Chris' Hot Take: The rise of B2B influencers and how they're reshaping marketing strategies. How content creators in the B2B space can have a meaningful impact on businesses. The future of founder branding in the B2B sector. Segment 3: Workplace Surgery Company Culture Post-Acquisition A listener's company was recently acquired by a larger firm, and they're seeing their company culture change drastically. Adapting to Green Initiatives A business faces a generational divide as younger employees push for faster green initiatives, but the older workforce resists change. Understanding a Jekyll-and-Hyde Boss A listener struggles with their boss's inconsistent behavior, switching from harsh and demanding at work to kind and patient in personal settings. Connect with Chris Savage: Visit Chris's company, Wistia Follow Chris on LinkedIn for updates and insights. Listen to his podcast Talking Too Loud for more on building human-centric brands. Support with Mental Health and Well-being If any of the topics in this episode have affected you, or if you need mental health support, please reach out to one of the following resources: UK: Mind offers mental health support and information. For those in distress, call Samaritans at 116 123 or email jo@samaritans.org. US: Contact the National Suicide Prevention Lifeline at 1-800-273-TALK or text HOME to 741741 to connect with a crisis counselor. Rest of the World: Visit Befrienders Worldwide to find a helpline in your country. Connect with Truth, Lies & Work YouTube: Truth, Lies & Work YouTube Channel TikTok: Truth, Lies & Work TikTok Instagram: Truth, Lies & Work Instagram LinkedIn: Truth, Lies & Work LinkedIn Connect with Al Elliott: LinkedIn Connect with Leanne Elliott: LinkedIn Email: Reach out at hello@truthliesandwork.com Book a Meeting: Schedule a meeting with Al & Leanne here.
In this episode of Talking Too Loud, Chris Savage sits down with Phill Agnew, host of the UK's number one marketing podcast, Nudge, to talk about consumer psychology tips for marketers, the value of operational transparency, and the limitations of AI content. Highlights include:The problem with oversimplifying marketing strategiesThe value of operational transparency and its effects on performanceThe psychological impact of AI-created contentDifferences between B2B and B2C consumer psychologyPhil's top consumer psychology tips and standout guest insightsLinks to Learn More:Follow Phill on LinkedInSubscribe to Talking Too Loud on WistiaWatch on YouTubeFollow Talking Too Loud on InstagramFollow Talking Too Loud on TikTokLove what you heard? Leave us a review on Apple! Leave us a review on Spotify!
About the Episode:Chris Savage is the co-founder and CEO of the video marketing platform Wistia. He is a key figure in the video content space and personal brand, having famously scaled his company to over $50M a year in revenue, without outside investors. Chris is also a content creator, regularly sharing insights from his entrepreneurial journey on LinkedIn and hosting the podcast Talking Too Loud.In this episode of “Uploading…,” Chris discusses the evolution of video content, the impact of AI on content creation, and the enduring importance of authentic storytelling. He also shares lessons learned from Wistia's growth, his content creation process and workflow, and strategies for building a strong personal brand as a founder.Today, we'll cover:- The evolution of video content and the impact of AI on content creation- The significance of trustworthiness and authenticity in an AI-driven content landscape- Adapting to audience expectations and leveraging various content formats- Chris Savage's journey as a content creator and the value of personal branding for founders- Strategies for creating engaging content, setting realistic goals, and avoiding burnoutWhat You'll Learn1. Evolution and Future of Video Content2. AI's Impact on Content Creation3. Personal Branding for Founders4. Content Creation Strategies5. Content Workflow6. Podcast Content Strategy7. Strategic Goal-SettingTimestamps00:00 Chris Savage's background and company04:51 Evolution of video tech and production06:59 Impact of AI on video content creation 13:53 Importance of content creation for founders17:44 Chris Savage's content funnel 20:14 Tips on getting started as a content creator22:41 Creating content for personal brand vs business brand25:34 Chris Savage's content workflow and team27:27 Strategies for growing a podcast31:44 Importance of goal framing on successEvolution of Video Tech: “Basically what keeps happening is that new technology comes out that makes it tremendously cheaper and easier to make video. And then the uses of video magnify and the expectations magnify." — Chris Savage, 00:05:17 → 00:05:27Role of Founders in Business Growth: “I think there's a good question every founder should ask themselves, which is like, what's the thing that I can uniquely do that is going to add value?” — Chris Savage, 00:15:22 → 00:15:35Trust in the Age of AI: "So I think while you should be using AI to aid in your content creation, you need to find ways to make sure that human beings that you can connect with are still really there." — Chris Savage, 00:10:10 → 00:10:23Show notes powered by Castmagic---Have any questions about the show or topics you'd like us to explore further?Shoot us a DM; we'd love to hear from you.Want the weekly TL;DR of tips delivered to your mailbox?Check out our newsletter here.Follow us for content, clips, giveaways, & updates!Castmagic InstagramCastmagic TwitterCastmagic LinkedIn ---Blaine Bolus - Co-Founder of CastmagicRamon Berrios - Co-Founder of CastmagicChris Savage - Co-Founder & CEO of Wistia
Wistia's Chris Savage joins Jessica this week to share what he's learned about leading, particularly in the wake of saying ‘no' to an acquisition. He talks transparency, modeling your behavior and attitude, and he and Jessica bond over lather-rinse-repeat communication.Do you have an ongoing work issue you need guidance solving? Or maybe you want to know how Patty and Jess would have dealt with a past problem. Share your stories and questions with our producers here.TruthWorks is hosted by Jessica Neal and Patty McCord. This episode was produced by Megan Hayward, and edited by Maria Passingham. . Our Production Manager is Kathleen Speckert. TruthWorks is an editaudio production.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Have you ever wanted to own and run a ski resort? If your name is Mark Kilens, the answer is a rHave you ever wanted to own and run a ski resort? If your name is Mark Kilens, the answer is a resounding 'Yes!' On the latest episode of Talking Too Loud, Chris Savage and Sylvie sit down with the former founder of HubSpot Academy, current founder of media and marketing firm Tack, to talk a little about dream jobs and a lot about the evolving trust dynamics in B2B marketing. From the rise of influencers to the shift in person-led go-to-market strategies, tune in for insights that will help you stay ahead of the digital marketing curve.Links to Learn More:Follow Mark on LinkedInFollow Savage on LinkedInFollow Sylvie on LinkedInSubscribe to Talking Too Loud on WistiaWatch on YouTubeFollow Talking Too Loud on InstagramFollow Talking Too Loud on TikTokLove what you heard? Leave us a review on Apple!Leave us a review on Spotify!
Going from point solution to platform is no easy feat. On the latest episode of Talking Too Loud, Chris Savage and Brendan Schwartz dive deep into the intricacies of transforming Wistia from a video hosting and analytics website into a comprehensive video platform. Tune in to hear the challenges, strategies, and triumphs they encountered along the way. Highlights include:The origin story of Wistia's initial vision and early days.The shift from video hosting to a comprehensive video platform.Overcoming operational challenges and pivoting company culture.Key milestones and the impact of rapid product launches.Marketing strategies for shifting public perception from point solution to platform.Links to Learn More:Follow Savage on LinkedInFollow Brendan on LinkedInFollow Sylvie on LinkedInSubscribe to Talking Too Loud on WistiaWatch on YouTubeFollow Talking Too Loud on InstagramFollow Talking Too Loud on TikTokLove what you heard? Leave us a review on Apple!Leave us a review on Spotify!
Chris Savage has spent the better part of a decade obsessing over Gyroscope, an app that lets you track and improve everything about your health. He's sung the app's praises for helping him create healthy habits, and if you've been in his vicinity, he's almost certainly showed you his Gyroscope dashboard. But it wasn't until recently that Chris finally got to connect with the person who created it! On the latest episode of Talking Too Loud, Chris sat down with Gyroscope CEO and founder Anand Sharma to talk about the inspiration behind the app, scaling the product with an insanely small team, how they're incorporating AI, and their foray into marketing.Links to learn more about Anand:Anand's LinkedInGyroscopeFollow Wistia's CEO Chris Savage on LinkedInSubscribe to Talking Too Loud on WistiaWatch on YouTubeFollow Talking Too Loud Social:InstagramTikTokLove what you heard? Leave us a review!On AppleOn Spotify
Ever wish you could have a go-to-market therapy session with one of the most seasoned marketers in the biz? We have, and lucky for us, the B2B doctor was in! On this week's episode of Talking Too Loud, Chris gets some sage advice from HubSpot's Chief Marketing Officer, Kipp Bodnar, on the best ways to market platforms vs. point solutions. The pair get quite loud about the virtues of tech-optimism, the future of brand, and the best way to perform marketing inception! Also, Sylvie gets loud about the Olympics! Links to Learn More About Kipp:Kipp's LinkedInKipp's Podcast, Marketing Against the GrainLinks to Learn More about Wistia and Talking Too Loud:Follow Wistia's CEO Chris Savage on LinkedInSubscribe to Talking Too Loud on WistiaWatch Talking Too Loud on YouTubeFollow Talking Too Loud on InstagramFollow Talking Too Loud on TikTokLove what you heard? Leave us a review on Apple!Leave us a review on Spotify!
Ever wish you could have a go-to-market therapy session with one of the most seasoned marketers in the biz? We have, and lucky for us, the B2B doctor was in! On this week's episode of Talking Too Loud, Chris gets some sage advice from HubSpot's Chief Marketing Officer, Kipp Bodnar, on the best ways to market platforms vs. point solutions. The pair get quite loud about the virtues of tech-optimism, the future of brand, and the best way to perform marketing inception! Also, Sylvie gets loud about the Olympics! Links to Learn More About Kipp:Kipp's LinkedInKipp's Podcast, Marketing Against the GrainLinks to Learn More about Wistia and Talking Too Loud:Follow Wistia's CEO Chris Savage on LinkedInSubscribe to Talking Too Loud on WistiaWatch Talking Too Loud on YouTubeFollow Talking Too Loud on InstagramFollow Talking Too Loud on TikTokLove what you heard? Leave us a review on Apple!Leave us a review on Spotify!
Ep. 241 How important is video for your website? Kipp and Chris Savage (CEO and co-founder of Wistia) dive into the transformative dynamics of video marketing in 2024 and how to master every aspect of it. Learn more on leveraging AI-generated personalization and automation, maximizing engagement on platforms like LinkedIn and Twitter, and the essential tools and strategies you need to ensure your video marketing stands out. Mentions Get tickets to INBOUND today (we'll see you there!) https://clickhubspot.com/tgi Chris Savage https://www.linkedin.com/in/cjsavage/ Wistia https://wistia.com/ VEED https://www.veed.io/ Capsule https://capsule.video/ Adobe Premiere https://www.adobe.com/products/premiere.html Resource [Free] Steal our favorite AI Prompts featured on the show! Grab them here: https://clickhubspot.com/aip We're on Social Media! Follow us for everyday marketing wisdom straight to your feed YouTube: https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg Twitter: https://twitter.com/matgpod TikTok: https://www.tiktok.com/@matgpod Join our community https://landing.connect.com/matg Thank you for tuning into Marketing Against The Grain!
As competitive and regulatory pressures increase, Life Sciences organizations are tightening their timelines and budgets when bringing products to market. In this environment, it's become essential to start commercialization planning earlier to ensure a successful launch and hit revenue targets. In this deep dive episode, Jen is joined by Vynamic's Product Launch Service Leads, Ashley Stanley and Brian Stamm, as well as Managing Director of PROPENSITY4, Chris Savage, to discuss why early planning is so critical and how leaders can incorporate some of these changes into their organizations. To learn more about Vynamic's work in Product Launch, visit Vynamic's Product Launch page. To read more on navigating alliance product launches, see Vynamic's latest insight here. PROPENSITY4, part of Inizio Engage, is transforming pharmaceutical commercialization through seamless integration of data, expertise and cutting-edge analytics. See more about what PROPENSITY4 can do for your team at Data and Integrated Insights | Inizio Engage. Podcast Tags: healthcare, life sciences, product launch, healthcare news, life sciences trends, product launch trendsSource Links:Product launch challenges and how to overcome themDrug launches reflect overall company performanceTO SPEND OR NOT TO SPEND: Investing For Launch Success As An Emerging CompanyRevenue of the worldwide pharmaceutical market from 2001 to 2023Prices for new US drugs rose 35% in 2023, more than the previous yearNext in pharma 2024: Reinventing for returnsThe Unbearable Cost of Drug DevelopmentUnderstanding the Factors that Impact the Pre-Launch Phase and New Product Launch Excellence in the Pharmaceutical IndustryFDA Approves Many New Drugs in 2023 that Will Benefit Patients and ConsumersPanel – Jen Burke, Ashley Stanley, Chris Savage, Brian StammResearch & Production – Adrea Cope & Everly PetruzzelliRecording & Editing – Mike Liberto, Rachel SkoneckiFor additional discussion, please contact us at TrendingHealth.com or share a voicemail at 1-888-VYNAMIC.
Are you using your video marketing plan to maximize your brand's potential? Chris Savage, co-founder and CEO of Wistia, sits down to discuss the power of video in today's marketing landscape. From the importance of storytelling to the changing expectations of B2B videos, Chris shares valuable insights and tips for creating impactful video content. Learn why webinars are one of the best forms of content that marketers aren't accessing—and how to successfully implement a live video plan. Are they marketing's most underrated platform? Plus, what makes good video content great? Learn the key strategies to make your video content *pop* and what questions you should be asking about your content before hitting “post.” Build trust, connect with your audience, and elevate your brand. Wistia is every marketer's best kept secret when it comes to video. Pop Wistia's email collector forms on your videos to generate leads. Send viewing data to your marketing automation platform to nurture and convert your prospects. Even engage your audience with in-video CTAs that drive viewers further down your funnel. Try Wistia for free at https://www.wistia.com/millennials 00:00:42 - How Online Video Changed Everything 00:02:44 - B2B Companies and Video Marketing 00:03:46 - Businesses Increasing Video Marketing Efforts 00:09:51 - The Rise of Video Marketing 00:18:22 - Creating Engaging Long-Form Video Content 00:28:01 - Video Production Tips for B2B Marketing 00:37:00 - Creating and Marketing Successful Videos 00:39:22 - Brand Impact on B2B Marketing Learn More About Wistia: Website: https://wistia.com Follow Chris: LinkedIn: https://www.linkedin.com/in/cjsavage/ Follow Aidan: LinkedIn: https://www.linkedin.com/in/aidanbrannigan/ Twitter: https://twitter.com/BranniganAidan TikTok: https://www.tiktok.com/@aidan_brannigan Follow Daniel: YouTube: https://www.youtube.com/@themarketingmillennials/featured Twitter: https://www.twitter.com/Dmurr68 LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing Sign up for The Marketing Millennials newsletter: www.workweek.com/brand/the-marketing-millennials Daniel is a Workweek frie
Chris Savage is the co-founder of Wistia, a leading video marketing platform for businesses. Wistia was started in 2007 by Chris and a college friend when inexpensive cloud hosting and easy web video encoding became available. They created the first easy way to host and share videos with deep analytics and no ads for marketers to use on their websites. With a bootstrapped approach and just $1.2 million in angel funding, Wistia grew quickly and profitably, becoming a leading video hosting platform used by thousands of small and mid-sized business customers. The company experienced typical internal challenges with leadership, culture, and focus as it grew to 80 employees by 2015. In 2017, Chris and his cofounder Brendan received several significant offers to buy the company. They decided not to sell the business, and the company made a tender offer to buy out their angel investors' shares and some employee options. Wistia got back to profitability the following year by refocusing on its core business and aligning its team around efficient long-term growth. Wistia is still growing, with 180 employees, tens of thousands of customers, and millions of users. It is very profitable. The founders still love what they do and have no intention of selling the company any time soon. Learn more at practicalfounders.com.
Ian Faison, founder of Caspian Studios, is talking too loud about ‘puffy pants', the chilly morning staple you didn't know you needed. Chris Savage is talking too loud about Netflix's hilarious and educational animated teen series, Big Mouth. And Sylvie is talking too loud about the cinematic masterpiece that is BlackBerry, and the iPhone before-times. Links to learn more about Ian:Ian's LinkedInFollow us:twitter.com/wistiaSubscribe:wistia.com/series/talking-too-loudLove what you heard? Leave us a review!We want to hear from you!Write in and let us know what you think about the show, who you'd want us to interview on future episodes, and any feedback you have for our team.
Kristen Bryant Smith, the VP of Brand at Help Scout, is talking too loud about Taylor Swift's lack of style (hot take), specifically, and the case against billionaires more broadly.Chris Savage is talking too loud about the joy of Wistia hackathons, and a new tool called Canny, that lets teams spin out ideas based on customer feedback. Sylvie is talking too loud about broken treadmills at the gym - not cool!Links to learn more about Kristen:Kristen's LinkedInFollow us:twitter.com/wistiaSubscribe:wistia.com/series/talking-too-loudLove what you heard? Leave us a review!We want to hear from you!Write in and let us know what you think about the show, who you'd want us to interview on future episodes, and any feedback you have for our team.
Kobi Gamliel, Head of Agency Growth at Wix Studio, is talking too loud about his kids and screen time. Setting limitations feels important but complicated! What are the rules? Chris Savage is talking too loud about Wistia's recent brand refresh, which includes a new wordmark, state-of-the-art landing pages, updated copy, and more!Sylvie is talking too loud about the Super Bowl, and of course, Travis and Taylor. Is their relationship real? She's still not sure.Links to learn more about Kobi:Kobi's LinkedInFollow us:twitter.com/wistiaSubscribe:wistia.com/series/talking-too-loudLove what you heard? Leave us a review!We want to hear from you!Write in and let us know what you think about the show, who you'd want us to interview on future episodes, and any feedback you have for our team.
Chris Savage shares his experiences in entrepreneurship, building Wistia, and navigating the video marketing landscape. From discussing the early days of Wistia to the crucial decision-making process that shaped the company, the episode provides valuable insights for entrepreneurs and marketers. The Birth of Wistia Chris recounts the early stages of Wistia's journey, including struggles with funding, the first paying customer, and the initial vision for the company. He emphasizes the crucial role of customer feedback in shaping the direction of Wistia. Thriving in the Face of Challenges The pivotal meeting with HBO, the pressure of a potential deal, and the decision-making process behind declining the offer are explored in depth. Chris shares the importance of maintaining clarity on the company's vision and the potential pitfalls of catering to a single customer's specific needs. Authenticity in the Age of AI Chris Savage discusses the increasing relevance of genuine human connection and authenticity in a world where AI can create realistic fake personas. The conversation highlights the importance of leveraging technology while prioritizing genuine interactions and putting faces to the brand. Conclusion The episode concludes by reinforcing the significance of maintaining a close connection with customers, understanding their needs, and staying authentic in an evolving business landscape. Chris's experiences offer valuable lessons for entrepreneurs, marketers, and business leaders seeking to build and grow successful ventures. Two Other Episodes You Should Check Out StoryBrands: Frameworks to Make Marketing Simple with Dr. J.J. Peterson Creating Curiosity Gaps To Capture Audience Attention with Phill Agnew Resources From Episode Accelerate growth with HubSpot's Sales Hub Check out other podcasts on the HubSpot Podcast Network Grab a 30-Day Trial of Kartra Connect with Chris Savage on LinkedIn or X (Twitter) Check out Wistia for yourself Listen to Chris' podcast Talking Too Loud Contact Joe: joe@hustleandflowchart.com Thanks for tuning into this episode of the Hustle & Flowchart Podcast! If the information in these conversations and interviews have helped you in your business journey, please head over to iTunes (or wherever you listen), subscribe to the show, and leave me an honest review. Your reviews and feedback will not only help me continue to deliver great, helpful content, but it will also help me reach even more amazing entrepreneurs just like you!
Radhika Dutt, author of Radical Product Thinking, is talking too loud about her frustrations with the way we're building AI today. It is thoughtless and lacks vision. Oh, snap!Chris Savage is talking too loud about his family's version of ‘YES! DAY', which they piloted over the winter break and included ice cream for breakfast and a trampoline park. It should come as no surprise that Savage loved the trampolines more than his kids did! Sylvie is talking too loud about her latest jaunt to Vieques, Puerto Rico—a beautiful beach escape off the main island, and her new, deeply held belief that everyone should be beaching once a quarter.Links to learn more about Radhika:Radhika's LinkedInFollow us:twitter.com/wistiaSubscribe:wistia.com/series/talking-too-loudLove what you heard? Leave us a review!We want to hear from you!Write in and let us know what you think about the show, who you'd want us to interview on future episodes, and any feedback you have for our team.
Jay Clouse, founder of Creator Science, is talking too loud about American Horror Story. Admittedly, he's several years late on this, but after watching the first couple of seasons, he thinks the storytelling is tremendous! Chris Savage is talking too loud about seeing Steve Martin and Martin Short live in The Dukes of Funnytown Tour. Spoiler alert: it was every bit as hilarious as the title suggests.Sylvie is talking too loud about seeing Merrily We Roll Along on Broadway and how at the end of this particular showing, Daniel Radcliff led the audience through an impromptu live auction. It was almost as riveting as the performance. And we're all talking too loud about the creator economy!Links to learn more about Jay:Jay's LinkedInFollow us:twitter.com/wistiaSubscribe:wistia.com/series/talking-too-loudLove what you heard? Leave us a review!We want to hear from you!Write in and let us know what you think about the show, who you'd want us to interview on future episodes, and any feedback you have for our team.
In the 43rd episode of "From the Streets to Success," witness the continued journey of individuals overcoming challenges and forging their paths to success, highlighting resilience, determination, and triumph against the odds.
Geoff Charles, VP of Product at Ramp is talking too loud about his love for trail running, which incidentally, is a great metapor for building a company.Chris Savage is talking too loud about his recent trip to Boulder, where he and Brendan met up with several other B2B founders to talk about Sylvie is talking too loud about cheering for runners at the NYC marathon — which happens to be her favorite day of the year.And we're all talking too loud about Ramp's supersonic growth.Links to learn more about Geoff:Geoff's LinkedInGeoff's TwitterFollow us:twitter.com/wistiaSubscribe:wistia.com/series/talking-too-loudLove what you heard? Leave us a review!We want to hear from you!Write in and let us know what you think about the show, who you'd want us to interview on future episodes, and any feedback you have for our team.
In this episode, we're joined by Chris Savage, the innovative founder and CEO of Wistia. From his early days studying film to building a multimillion-dollar company, Chris shares his journey with a mix of humility and wisdom. We delve into the challenges he faced starting Wistia and how setting realistic goals played a crucial role in the company's growth. Chris emphasises the significance of a strong, positive company culture and believes in making work fun. He talks about the pivotal role of core values in decision-making, Wistia's unique approach to remote work, and the art of hiring the right people. Key Talking Points: Chris Savage's journey and Wistia's early challenges The role of goal setting in business growth Building a positive company culture Integrating fun into the work environment Core values in decision-making Wistia's approach to remote work and hiring The story behind the HBO deal decision Wistia's current success and future plans Tune in for an insightful conversation full of practical advice and inspiring stories. A must-listen episode for growth-focused business leaders! Resources: Connect with Chris: https://www.linkedin.com/in/cjsavage/ Learn more about Wistia: https://wistia.com/ Listen to Chris' Podcast ‘Talking to Loud': https://podcasts.apple.com/us/podcast/talking-too-loud-with-chris-savage/id1525785118 Listen to More Founder Stories from Truth & Lies: Stella Smith: How pirkx is Redefining Employee Benefits: https://truthliesandwork.com/truth-lies-work-podcast/wellbeing-and-pirkx-with-stella-smith_1894/ Maneesh K Goyal: How 9/11 Inspired a New American Dream https://truthliesandwork.com/truth-lies-work-podcast/56-othered-to-empowered-maneesh-k-goyal-and-the-american-dream_2466/ Michael Girdley: How a $100m+ Founder is Revolutionising Tomorrow's Workplace https://truthliesandwork.com/truth-lies-work-podcast/64-how-a-100m-founder-is-revolutionising-tomorrows-workplace_2523/ You'll find all our past episodes on our website: https://truthliesandwork.com/ Connect with Al and Leanne Join the Conversation on LinkedIn: https://www.linkedin.com/company/truthlieswork/ Connect with Al on LinkedIn: https://www.linkedin.com/in/thisisalelliott/ Connect with Leanne on LinkedIn: https://www.linkedin.com/in/meetleanne Email: Hello@truthliesandwork.com Book a Call with Al & Leanne: https://oblonghq.com/book/
This week, our dynamic duo, Brian Balfour and Fareed Mosavat, have the pleasure of hosting Chris Savage, the Co-Founder & CEO of Wistia. Our post-Thanksgiving menu features a hearty discussion about InVision's fall (starts at 14:30), spiced up with Chris's “Savage” critique of Humane's product reveal (starts at 36:15). Of course, we couldn't resist visiting the OpenAI drama that's been simmering recently. To round off, Chris shares a product he is excited about, Ro.am. For a full episode summary, exclusive Youtube clips, and more, please join our newsletter at UnsolicitedFeedback.co!
Natasha Pierre, video marketing coach, podcaster, and creator, is talking too loud about the new Goosebumps series on Disney +. It's spooky, funny, and totally bingeable. Chris Savage is talking too loud about finally finishing the demo on his basement after it flooded over the summer.Sylvie is talking too loud about her latest baking obsession: three-ingredient cookies consisting of banana, oatmeal, and peanut butter. And we're all talking too loud about video.Links to learn more about Natasha:Natasha's LinkedInNatasha's Shine Online PodcastFollow us:twitter.com/wistiaSubscribe:wistia.com/series/talking-too-loudLove what you heard? Leave us a review!We want to hear from you!Write in and let us know what you think about the show, who you'd want us to interview on future episodes, and any feedback you have for our team.
Neil Patel, Co-Founder of Neil Patel Digital, will be the first to admit no single person is great at every single thing they do. But one of the keys to his decades-long career in entrepreneurship is continually pushing forward and learning from his mistakes. On the latest episode of Talking Too Loud, learn why Neil thinks it's important for CEOs to work their way out of a job, and where they should focus their energy when more time has been given back to them.ALSO... Neil Patel is talking too loud about the economy. On the one hand, things are bad for business: multiples are down, people aren't funding, interest rates are too high. But funnily enough, this is also probably one of the best times to buy a business!Chris Savage is talking too loud about his 40th birthday extravaganza: a weekend of competitions (of course) where friends and family got together for bake-offs, Survivor-style obstacle courses, and Savage-themed trivia.And Sylvie is talking too loud about weddings, specifically how to strategically position yourself during the appetizer hour so you can get first dibs on the passed hors d'oeuvres, which, let's face it, is the star of any wedding.Links to learn more about Neil:Neil's LinkedInNeil Patel DigitalFollow us:twitter.com/wistiaSubscribe:wistia.com/series/talking-too-loudLove what you heard? Leave us a review!We want to hear from you!Write in and let us know what you think about the show, who you'd want us to interview on future episodes, and any feedback you have for our team.
If you're young and looking to start a business with a friend, here's the pathway to do it successfully. Chris Savage and Brendan Schwartz were friends at Brown University when they began dreaming about working together. After quitting their jobs, they created Wistia, a complete video marketing platform that helps teams create, host, and measure the impact of their videos — all in one place. Now, almost two decades into their business, Chris and Brendan still love working together and are just getting started. Listen to Nathan chat with Chris and Brendan about: Why their college years formed their co-founding partnership The ingredients of starting a business with friends Profitability versus growth The trap of short-term focus Why they bought out their investors Getting your team focused on the business details The state of video marketing And much more co-founder advice… Who do you want to see next on the podcast? Comment and let us know! And don't forget to leave us a 5-star review if you loved this episode. Wait, there's more… If you enjoy the Foundr podcast, check out our free trainings. Get exclusive, actionable advice from some of the world's best entrepreneurs. Speak with our friendly course experts to get clarity on the next steps for your idea, business or career. You will get tailored insights from results achieved by our proven practitioners as well as thousands of students. Book a call now... For more Foundr content, follow us on your favorite platform: Foundr.com Instagram YouTube Facebook Twitter LinkedIn Magazine
Chris Savage, CEO of Wistia, talks about the importance of first-party data. The world of content generation has evolved significantly in recent years, businesses are utilizing social media to share engaging images and videos. But live streaming is quickly becoming the norm for marketing programs and allowing businesses to connect with their audience in real-time and share their message in a personal, authentic way. Today, Chris discusses how to create dynamic live videos. Show NotesConnect With:Chris Savage: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Chris Savage, CEO of Wistia, talks about the importance of first-party data. In recent years, there has been a significant shift in the marketing landscape, with an increased focus on the use of data to drive strategies. To navigate these changes and remain competitive, it's essential to invest in building your own content and traffic source. Today, Chris discusses why marketers need to lean into first-party data. Show NotesConnect With:Chris Savage: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Mixergy - Startup Stories with 1000+ entrepreneurs and businesses
The change: cutting expenses. Wistia was on track to lose $3 million per year when the founders bought out their investors with borrowed money. Chris Savage & Brendan Schwartz told me that meant the Wistia team had to be maniacal about cutting costs. But why couldn’t they do it before? And cutting expenses isn’t enough to grow a business? What else did they do? Catch the interview and see. Chris Savage & Brendan Schwartz are cofounder of Wistia, the video marketing platform for businesses. Sponsored byLemon.io – Why squander time and money on developers who aren't perfect for your startup? Let Lemon match you with engineers that can transform your vision into reality — diabolically fast. Go to Lemon.io/mixergy for a 15% discount on your first 4 weeks with one of their devs. More interviews -> https://mixergy.com/moreint Rate this interview -> https://mixergy.com/rateint