How do I use social media to drive sales? How do I deal with competition? When do I scale? Sonja Rasula is your lifeline to navigating business and entrepreneurship! Get ready for real-talk, tangible advice you can put into practice, and helpful tools from the serial entrepreneur as she answers ques…
We're back - and just in time to help you through the busiest selling season of the year. The first episode of Season 5 of SOS with Sonja Rasula drops Monday Nov 6, with episodes every Monday for the rest of the year! Thanks to our Presenting Partner, Constant Contact, for supporting us and all small businesses this season. Visit www.constantcontact.com/unique for our exclusive deal to save up to 40% off annual fees for life!SOS with Sonja Rasula is produced, edited, and engineered in by Sherry Guo
Looking for a way to grow your follower count? Well now's the time to get REEL because there has never been a social media tool as powerful as Reels! Tune in to learn all the tangible tips and tricks to best utilize Instagram Reels from social media expert Taylor Loren.This whole episode is dedicated to social media and Reels because since the algorithms and their pay-to-play model, it's been next to impossible to truly and organically grow your followers! But with Reels, anyone can attract new eyeballs - and new eyeballs means new customers! If you're an entrepreneur this episode is Reely important!And EXCLUSIVELY for our podcast listeners get $100 off Taylor's Reels course with the offer code SOSPOD applied at check-out on thereelscourse.co. Also, check out the amazing resources Taylor mentioned during this episode that can help you craft the perfect your Reels:InShot - Edit Reels with easeCanva - Easily design your Reels covers Lifeline Links: Sonja's Instagram, YouTubeTaylor Loren Instagram, WebsiteThe Reels Course WebsiteReels Tips InstagramLet SOS save you money! Click here to save 30% on email marketing with constant contact!SOS with Sonja Rasula is produced in sunny Los Angeles by Heidi Roodvoets, and engineered and edited by Zach Schwartz.
How to get great press is one of the most asked about topics, and for good reason… Getting press mentions can help make your business, and that's why it's so important for entrepreneurs to know how and what to pitch to the media. In this episode, Sonja sits down with Karin Eldor, a senior contributor at Forbes whose writing focuses on founders, creatives, and visionaries. Can you DM an editor? How many times should you follow up before sounding like a stalker? How long should an email pitch be? Get your notebooks ready because Karin is ready to answer your questions, share examples of the best and worst pitches she's ever received, and she'll share about her new Ebook How To Get Press: It Takes One Yes.Lifeline Links: Sonja's Instagram, YouTubeKarin Eldor Instagram, Website Let SOS save you money! Click here to save 30% on email marketing with constant contact!SOS with Sonja Rasula is produced in sunny Los Angeles by Heidi Roodvoets, and engineered and edited by Zach Schwartz.
With zero algorithms blocking your content and limiting your reach, email marketing is by far the best way to increase sales with very little effort. So Sonja went straight to the source for this episode to give you the best advice out there! Dave Charest, Director of Content Marketing at Constant Contact, will help you save time, make more money, and learn to automate tasks. Um, yes please!!!Dave spills the tea on how to build your email list, the three must haves in every email, and he shares some mind-blowing stats proving just how powerful email marketing can be. So grab your notebook for this one and let's dive in!Lifeline Links: Sonja's Instagram, YouTubeConstant Contact: Homepage Let SOS save you money! Click here to save 30% on email marketing with constant contact! SOS with Sonja Rasula is produced in sunny Los Angeles by Heidi Roodvoets, and engineered and edited by Zach Schwartz.
It is time to face your money! Join Sonja and this episode's guest Paco de Leon, a financial advisor and author of the new book Finance for the People: Getting a Grip on Your Finances, for a candid conversation about managing your money and facing your financial fears. All the amazing tips, advice, and real-talk in this episode will help you come out on top – even though the current financial system may not have been designed with you in mind. It's all about empowerment! Also, check out the amazing resources Paco mentioned during this episode that can help you face your finances: Tiller - A subscription service that organizes all of your finances into spreadsheets for youYNAB: You Need A Budget - Budgeting software that helps you budget and save moneyPersonal Capital - An app that tracks your net worthUnbury.me - Free loan calculator that helps you find the optimal plan to pay off your debtsLifeline Links: Sonja's Instagram, YouTubePaco de Leon NewsletterThe Hell Yeah Group WebsiteHell Yeah, Bookkeeping WebsiteLet SOS save you money! Click here to save 30% on email marketing with constant contact! SOS with Sonja Rasula is produced in sunny Los Angeles by Heidi Roodvoets, and engineered and edited by Zach Schwartz.
In today's episode Sonja's friend Ginger Siegel, North America Small Business Lead at Mastercard, throws down major gems to help your business! Because of her role at the massive brand, Ginger is able to bring us her global perspective of small biz trends, shares how you can better protect your business, and we dive deep into the world of digitization to help save you time and money – allowing you to grow your business faster and smarter!Lifeline Links: Sonja's Instagram, YouTubeGinger Siegel InstagramMastercard Digital Doors Program WebsiteMastercard's Trust Program for Cyber Security Education WebsiteLet SOS save you money! Click here to save 30% on email marketing with constant contact!SOS with Sonja Rasula is produced in sunny Los Angeles by Heidi Roodvoets, and engineered and edited by Zach Schwartz.
Who else has put off legal-type tasks because “lawyers”? In this episode Grant Atkinson, the founder of Framework Law Group and the most un-lawyery lawyer you will ever meet, drops by the studio to share some seriously VITAL information about all those legal matters your small business needs but that you may have been avoiding. Grant explains the difference between various business entities, why it's important to have lawyer-approved contracts, and how to tackle your legal necessities without being intimidated. Plus, you'll hear about the entrepreneurial journey that led him to leave the corporate legal system and start his own firm that specializes in working with small businesses and artists.Lifeline Links: Sonja's Instagram, YouTubeGrant Atkinson InstagramFramework Law Group Instagram, Website Framework Law Group Legal Kit WebsiteLet SOS save you money! Click here to save 30% on email marketing with constant contact! SOS with Sonja Rasula is produced in sunny Los Angeles by Heidi Roodvoets, and engineered and edited by Zach Schwartz.
Here on SOS we are always rooting for all our guests, so we are very pleased to present this special bonus episode featuring Llance Kezner of Millie's Sipping Broth and Krystyl Wright of Lot XI! Tune in as Sonja welcomes these very special season 2 guests, who have recently had some exciting company growth since being on the podcast! Lifeline Links: Sonja's Instagram, YouTube, Twitter Millie's Sipping Broth Instagram, Website Lot XI Instagram, Website SOS with Sonja Rasula is produced in sunny Los Angeles by Heidi Roodvoets and engineered and edited by Zach Schwartz.
After years of working for household recognized fashion brands, Melissa Velia launched her own company selling scrunchies, belts, and ties -- all of which she handmakes. Even though her products are amazing Melissa's product photography is outdated and Sonja thinks she should be making double or triple what her annual revenues are. In order to compete in a very very crowded ecommerce space Melissa needs Sonja's help to revamp her product styling, photography, and essentially her whole website! Along with her marketing, Sonja provides expert advice on how to move off Etsy to an improved website, and how to express brand style expertly through photography. And for the people in the back, make sure you stay tuned for Sonja's Top Takeaways at the end of the episode! Lifeline Links: Sonja's Instagram, YouTube, Twitter Melissa Velia Instagram, Website SOS with Sonja Rasula is produced in sunny Los Angeles by Heidi Roodvoets and engineered and edited by Zach Schwartz.
So many people have become entrepreneurs during COVID or because of it! One of these new entrepreneurs is Maria Varela, who's business My Layover Box, was founded in March 2020, RIGHT BEFORE we went into lock down! Not great timing for a company based on the joy of traveling. Pandemic or not, the business has barely sold anything. As a fledgling company, Maria needs immediate help to change her business model before it's too late! Listen as Sonja helps Maria broaden her customer base, change her business model, and essentially lay a new foundation for her company! Lifeline Links: Sonja's Instagram, YouTube, Twitter My Layover Box Instagram, Website SOS with Sonja Rasula is produced in sunny Los Angeles by Heidi Roodvoets and engineered and edited by Zach Schwartz.
At first glance Dear Joie looks picture perfect, but if you look deeper you'll notice that you would never know who actually runs the company; there's no "About Us" page or founder story anywhere! This may be why Dear Joie founder Amanda Delos Reyes, is not making as many sales as she should be. Amanda needs Sonja's encouragement to share her founder story to give her brand "heart" and to increase sales. And while Amanda wants her brand to express joy and be more than just the stationary and jewelry that she sells, she needs Sonja's help to realize that SHE is the brand. Make sure you stay tuned for Sonja's Top Takeaways at the end of the episode! Lifeline Links: Sonja's Instagram, YouTube, Twitter Dear Joie Instagram, Website SOS with Sonja Rasula is produced in sunny Los Angeles by Heidi Roodvoets and engineered and edited by Zach Schwartz.
Don't listen to the hype, it's 2021, you don't have to be a 'starving artist'! Whitney Manney is an incredible fashion designer and artist, selling everything from handmade jackets to scarves and fanny packs. Whitney's sales grew since 2020, #ThanksCOVID, but she has SO MANY PRODUCTS and needs Sonja's help simplifying the website's user experience. Listen in as Sonja gives the best tips on how to improve your website's interface to increase sales, how to write better product descriptions that draw customers in, and how to stop thinking small in order to grow big. Lifeline Links: Sonja's Instagram, YouTube, Twitter Whitney Manney Instagram, Website SOS with Sonja Rasula is produced in sunny Los Angeles by Heidi Roodvoets and engineered and edited by Zach Schwartz.
Calling all parents who are also founders! Busy mom Aidah Johnson is the founder of Aidah's Creative Life, a successful interior design business. As a proud mom, Aidah often uses her one social media account for both pictures of her family and to promote her company. From a business perspective it's confusing and will hamper her growth. So, in this episode of SOS with Sonja Rasula listen as Sonja helps Aidah optimize her social media to help grow her business by creating content that will resonate with people and show off her beautiful design skills. If you think it might be time to create a separate business Instagram account, this episode will teach you how to do it right. Do you have experience with this? Did you go through a similar challenge? We'd love to hear from other parents who are also trying to build businesses! Lifeline Links: Sonja's Instagram, YouTube, Twitter Aidah's Creative Life Instagram SOS with Sonja Rasula is produced in sunny Los Angeles by Heidi Roodvoets and engineered and edited by Zach Schwartz.
Julie Wiener of Granolust has successfully created sexy granola. Really! And while Julie had no intentions of becoming an entrepreneur, the Canadian company is thriving. However, in order to scale to the next level, and sell in the US, Julie needs Sonja's help. In this episode we will hear how Julie created her well designed product packaging, and Sonja will advise Julie on how to competitively price her products, how to sell at trade shows, and how to effectively work with micro-influencers. Lifeline Links: Sonja's Instagram, YouTube, Twitter Granolust Instagram, Website SOS with Sonja Rasula is produced in sunny Los Angeles by Heidi Roodvoets and engineered and edited by Zach Schwartz.
Raise your hand if you are the social media dept, catering, janitorial, accounting + more! Entrepreneurs run the whole dang business, like Flybrow founder Suzie Moldavon. Flybrow is a mobile business that brings expert eyebrow waxing and shaping to patrons, whether at home, at work, or at an event. Flybrow is wildly successful and lucrative, but Suzie needs direction on expansion and how to step away from owning every role in the company. In this episode of SOS with Sonja Rasula Sonja covers everything from franchising, to scaling, product development, creating company legacy, and being able to actually enjoy your success as a founder. Lifeline Links: Sonja's Instagram, YouTube, Twitter Flybrow Instagram, Website SOS with Sonja Rasula is produced in sunny Los Angeles by Heidi Roodvoets and engineered and edited by Zach Schwartz.
Is running your small business making you feel burnt out? Er.... DUH! Don't miss episode 302 of our podcast where Sonja Rasula talks to the founder of the blog Fertilust, a thriving community for those who are in, or have been through, struggles with fertility. Fertilust founder Nathalie Carpenter is at a CRUCIAL point in her journey and needs Sonja's help to figure out how to stop the burn out and make a living doing what she loves, while not alienating her current community. You do not want to miss this episode! Lifeline Links: Sonja's Instagram, YouTube, Twitter Fertilust Instagram, Website SOS with Sonja Rasula is produced in sunny Los Angeles by Heidi Roodvoets and engineered and edited by Zach Schwartz.
Look no further for small biz inspiration! After Gisela Rocha's husband was diagnosed with cancer, she dove into the world of natural skincare in the name of eliminating toxic ingredients from their home... And UnTamed Naturals was born! While the business doubled its sales in 2020, she's not sure how to best sell online and grow. As usual, Sonja points out all the ways to improve and does not hold back. Lifeline Links: Sonja's Instagram, YouTube, Twitter Untamed Naturals Instagram, Website SOS with Sonja Rasula is produced in sunny Los Angeles by Heidi Roodvoets, and engineered and edited by Zach Schwartz.
Sonja shares more about the Unique Markets DIGITAL SUMMIT, presented by Toyota Mirai. Designed for entrepreneurs, artists, business owners, freelancers, and all, the virtual conference is ready to help you up your digital game! Some of the topics include social media marketing, how to pitch press, advice for scaling a business, the importance of design and innovation, and more! Visit www.UniqueMarkets.com/digitalsummit to RSVP now!
Listen to this jam-packed episode to hear how to acquire new customers, increase product reviews, and redesign your website to increase sales. In this episode, Sonja speaks with Llance Kezner, co-founder of Millie’s Sipping Broth. Lance and his wife, Lori, created Millie’s Sipping Broth when Lori, a school teacher, was looking for a quick, easy, and healthy snack between classes. Sonja believes Llance and Lori have a million-dollar product, but they need a little push to become the million-dollar business she knows they can be. Watch Sonja critique our guest’s website and social media live - Head to our YouTube channel where you can see what Sonja references on the podcast. And make sure you stay tuned for Sonja's Top Takeaways at the end of the episode! Want more help and inspiration from Sonja? Make sure to follow her @sonjarasula on Instagram and Twitter! Exclusive Offer - Help your business get to the next level with Constant Contact's easy-to-use email templates, social media tools, website builder, real-time reporting, and more. Take advantage of this special SOS offer, click here to save 30% off your first three months!
Your website is the #1 way people can discover you, judge your work, and more importantly, buy from you - so you must put your best foot forward! Cullanete Bloom is the founder of Little Pieces, a burlesque-inspired luxury lingerie brand with a focus on sustainability and ethical practices. She makes beautiful high-end products but her photography and website design do not communicate that to the consumer. Listen as Sonja helps Cullanete realize the importance of matching her website aesthetic with the quality of her products. Watch the live episode on Sonja's YouTube channel, where you can see everything on-screen while they're talking! And make sure you stay tuned for Sonja's Top Takeaways at the end of the episode. Want more help and inspiration from Sonja? Follow her on Instagram and Twitter, and check out our guest’s website and social media feed. Exclusive Offer - Help your business get to the next level with Constant Contact's easy-to-use email templates, social media tools, website builder, real-time reporting, and more. Take advantage of this special SOS offer, click here to save 30% off your first three months!
Sonja speaks with Emily Hope Dobkin, founder of Betterish, a company dedicated to providing dynamic and collaborative workshops and classes with the goal of connecting people and fostering community. However, in the wake of COVID-19, Emily is struggling with finding ways to pivot and provide the same interconnectivity and community that she provides through her in-person experiences. Listen as Sonja helps her to figure out what her next steps should be and how she can increase sales and communication. Make sure you stay tuned for Sonja's Top Takeaways at the end of the episode! Also, want to see Sonja critique our guest’s website and social media live? Head to our YouTube channel where you can see what Sonja references on the podcast. Want more help and inspiration from Sonja? Make sure to follow her @sonjarasula on Instagram and Twitter! Exclusive Offer - Help your business get to the next level with Constant Contact's easy-to-use email templates, social media tools, website builder, real-time reporting, and more. Take advantage of this special SOS offer, click here to save 30% off your first three months!
Welcome to Season 2 of the SOS Podcast with Sonja Rasula! Get ready for an amazing episode, as Sonja goes in depth about story telling on your website and social media. Salima Visram is an already much accomplished entrepreneur. Founder of luxury vegan fashion brand, SAMARA, Salima was able to reach $1.3 million in sales in her first two years! What Salima struggles with though is becoming more of the face of the brand and telling her story through social media and her website. Make sure you stay tuned for Sonja's Top Takeaways at the end of the episode! NEW! Watch as Sonja critiques our guest’s website and social media by heading to YouTube where you can see what Sonja references on the podcast. Want more help and inspiration from Sonja? Make sure to follow her @sonjarasula on Instagram and Twitter! Exclusive Offer - Help your business get to the next level with Constant Contact's easy-to-use email templates, social media tools, website builder, real-time reporting, and more. Take advantage of this special SOS offer, click here to save 30% off your first three months!
In this episode, Sonja talks to Tricia Huffman, founder of Your Joyologist. Tricia is a speaker, writer, life coach, mentor, podcast host, etc. Her clientele includes the likes of artist Jason Mraz, and TV host Justin Willman (Cupcake Wars, Magic for Humans). She created Your Joyologist as an affirmation-based product line with the mission to inspire and empower people. However, her website is confusing because it's not just about her products but also her, her podcast, and her coaching work. Listen as Sonja helps Tricia make the necessary changes to her website to help increase sales and understand the importance of making products that are unique to you. Head to our YouTube channel where you can see the whole live episode with Sonja, Tricia and her website. Make sure you stay tuned for Sonja's Top Takeaways at the end of the episode! Make sure to follow Sonja on Instagram and Twitter, and check out our guest’s website and social media. Exclusive Offer - Help your business get to the next level with Constant Contact's easy-to-use email templates, social media tools, website builder, real-time reporting, and more. Take advantage of this special SOS offer, click here to save 30% off your first three months!
Krystyl Wright is co-founder of Lot XI (pronounced “Lot Eleven”) an urban apothecary brand based in Compton, California. Recently, her business was featured on HBO’s Insecure which of course caused a spike in her website visitors. However her overall sales did not reflect the increase in visitors. Sonja digs deep into Krystyl’s website to analyze why her conversion rate was so low. Listen as Sonja gives her most in-depth website analysis of the season including tips on website navigation, product photography, and storytelling/branding. Make sure you stay tuned for Sonja's Top Takeaways at the end of the episode! Also, want to see Sonja critique our guest’s website and social media live? Head to our YouTube channel where you can see what Sonja references on the podcast. Want more help and inspiration from Sonja? Make sure to follow her @sonjarasula on Instagram and Twitter! Exclusive Offer - Help your business get to the next level with Constant Contact's easy-to-use email templates, social media tools, website builder, real-time reporting, and more. Take advantage of this special SOS offer, click here to save 30% off your first three months!
Calling all creatives! This episode our guest is Zach Schwartz also known as DJ LMNOP. Zach is a music producer, DJ, and sound engineer who's worked with the likes of Nike and artists like JC Chasez of NSYNC. Zach can and does A LOT of things, but he’s yet to hone in on one thing which of course makes his website and Instagram a little confusing. Listen as Sonja helps Zach narrow down what exactly he wants to be professionally known for, and specifically how to be a professional creative. Make sure you stay tuned for Sonja's Top Takeaways at the end of the episode! Also, want to see Sonja critique our guest’s website and social media live? Head to our YouTube channel where you can see what Sonja references on the podcast. Want more help and inspiration from Sonja? Make sure to follow her @sonjarasula on Instagram and Twitter! Exclusive Offer - Help your business get to the next level with Constant Contact's easy-to-use email templates, social media tools, website builder, real-time reporting, and more. Take advantage of this special SOS offer, click here to save 30% off your first three months!
A Milwaukee native, Ely Hazard started her company Peach Beast from her living room when her art studio closed down. Known as the Lisa Frank for adults, Peach Beast creates bold statement clothing, jewelry, accessories, and stationery that are all handmade. In terms of the design and aesthetic of her products, website, and social media, Ely is on point, but she needs help growing her following on Instagram. Listen as Sonja breaks down exactly how small businesses can grow their Instagram following and how to work with the right influencers. Make sure you stay tuned for Sonja's Top Takeaways at the end of the episode! Also, want to see Sonja critique our guest’s website and social media live? Head to our YouTube channel where you can see what Sonja references on the podcast. Want more help and inspiration from Sonja? Make sure to follow her @sonjarasula on Instagram and Twitter! Exclusive Offer - Help your business get to the next level with Constant Contact's easy-to-use email templates, social media tools, website builder, real-time reporting, and more. Take advantage of this special SOS offer, click here to save 30% off your first three months!
Sonja gives big insight into upcoming trends, how the new year (and decade) will impact business and entrepreneurship, and she talks with famed astrologer Jessica Lanyadoo, host of the popular Ghost of a Podcast. Get ready to laugh and be inspired as we all enter the 'roaring twenties'... Want more help and inspiration from Sonja? Make sure to follow her @sonjarasula on Instagram and Twitter!
Do you love Sonja's Top Takeaways? Then tune-in to this Q&A bonus episode packed with some of Sonja's best nuggets of information and clarifying advice. Listen as Sonja answers some of your burning questions about business and even the boss lady herself. Make sure you subscribe on Apple Podcasts and follow us on Spotify to receive all the latest podcast episodes and updates. Want more help and inspiration from Sonja? Make sure to follow her @sonjarasula on Instagram and Twitter!
Listen in as we call up some of our guests from season one to see how they've applied Sonja's advice and what the results have been. You won't want to miss out on these encouraging success stories! Want more help and inspiration from Sonja? Make sure to follow her @sonjarasula on Instagram and Twitter!
In our final episode of season 1, Sonja speaks with Mohnia Patel, the founder of Shanti Wellness, a CBD and wellness company. Mohnia started Shanti Wellness after being fired and realizing that she wasn't happy and needed to forge her own path towards wellness and joy. Sonja helps Mohnia find the best way to connect with her customers, how to diversify where she sells her products, and how grow her company through advertising. Make sure you stay tuned for Sonja's Top Takeaways at the end of the episode! Want more help and inspiration from Sonja? Make sure to follow her @sonjarasula on Instagram and Twitter!
Be loud and be proud! Join Sonja as she helps Shujan Bertrand, founder of the chic home goods company Aplat, promote her own company without feeling in-authentic or over-the-top. Shujan's desire to promote her company extends to her social media photography, the only problem is she's a bit camera shy and needs help getting over her fear to make Aplat's story standout online. Sonja and Shujan also discuss marketing and the importance of a brand style guide, spoiler alert, if you don't have one you need to get one! As always, stay tuned for Sonja's Top Takeaways at the end of the episode. Want more help and inspiration from Sonja? Make sure to follow her @sonjarasula on Instagram and Twitter!
In this week's episode Sonja talks to Travis Peterson, the owner of a prank greeting card company called Joker Greeting. Travis wants to increase his sales and grow his company past the one million dollar mark all while he is the only employee. Travis reveals that while he wants to grow his business, he may need a little push to trust more retailers with his product and utilize Instagram more. Don't forget to stay tuned for Sonja's Top Takeaways at the end of the episode. Want more help and inspiration from Sonja? Make sure to follow her @sonjarasula on Instagram and Twitter!
Don't let advertising intimidate you! In this episode, Sonja is here to help navigate the world of social media advertising with Megan Combs, the owner of Stitch & Shutter a modern leather goods company. Along with the complex ins and outs of Facebook and social media advertising, Sonja and Megan talk about not being afraid to be yourself and how to present behind the scenes content on Instagram. This inspiring episode gets real and honest so put on your comfy clothes and press play! Don't forget to stay tuned for Sonja's Top Takeaways at the end of the episode. Want more help and inspiration from Sonja? Make sure to follow her @sonjarasula on Instagram and Twitter!
This week Sonja helps Michelle Zagardo, founder of the headband company Lysande, find the confidence she needs to grow her company through manufacturing and by changing her pricing. Hear Sonja break down how to create the best Instagram account for your company and how to take better model and product photography. Don't forget to stay tuned for Sonja's Top Takeaways at the end of the episode. Want more help and inspiration from Sonja? Make sure to follow her @sonjarasula on Instagram and Twitter!
Are you getting paid? In this episode Sonja helps Gemma Greenhill, co-founder of the stylish clog company Santa Venetia, find ways to make sure she gets her money! They also discuss other common struggles for small business owners such as paying off loans, owning up to being a small business, and getting through the dark days of running your own company. Don't forget to stay tuned for Sonja's Top Takeaways at the end of the episode. Want more help and inspiration from Sonja? Make sure to follow her @sonjarasula on Instagram and Twitter!
Sometimes you just need to get over yourself and present your brand for the whole world to see! Listen in as Sonja helps Kyle Lin of the advertising agency Immigrant Creative, get over his fears and post about his company on social media. Sonja also talks through the hiring process and the best ways to grow your company. Don't forget to stay tuned for Sonja's Top Takeaways at the end of the episode. Want more help and inspiration from Sonja? Make sure to follow her @sonjarasula on Instagram and Twitter!
Tune in as Sonja emphasizes the importance of model diversity and brand first impressions. Gwen Gardner of Simply Chickie needs to be encouraged to trust her gut and rethink her social media strategy. Don't forget to stay tuned for Sonja's Top Takeaways at the end of the episode and make sure to follow her on Instagram and Twitter.
Listen in as Sonja helps Mo, a whimsical jewelry maker and owner of MoCoLa, learn how to increase her revenue and scale her company! Don't forget to stay tuned for Sonja's Top Takeaways at the end of the episode and make sure to follow her on Instagram and Twitter.
The owner of Broadway Baker, Jim Osorno, needs Sonja's help with pitching his business to the press as he prepares to open his first brick and mortar store. Listen for money-saving tips on getting great press, learn Jim's story, don't forget to stay tuned for Sonja's Top Takeaways at the end of the episode. Want more help and inspiration from Sonja? Make sure to follow her @sonjarasula on Instagram and Twitter!
Coming soon! SOS is a new podcast hosted by Sonja Rasula, founder of Unique Markets, the largest pop-up retail experience in the United States. Stay tuned, as Sonja answers some of the most pressing questions from small business owners and entrepreneurs.