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The more LOCAL your marketing is, the better. Learn from the most creative real estate agents in the country how they are using the "Platform" local marketing strategy to build a community brand that attracts warm listing leads and referrals.

Tim Chermak


    • Apr 30, 2025 LATEST EPISODE
    • every other week NEW EPISODES
    • 59m AVG DURATION
    • 107 EPISODES


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    Latest episodes from The Platform Marketing Show

    How The Platform Strategy Works In A Luxury Vacation 2nd Home Market

    Play Episode Listen Later Apr 30, 2025 64:41


    Ali Shoemaker (Realtor, California) shares how she built her personal brand with the "Platform" marketing strategy, and why she soon left her team to go on her own.

    How We Film Creative Listing Videos That Get 50,000 Views

    Play Episode Listen Later Apr 16, 2025 57:17


    Chris and Jaelin Moldenhauer (a husband & wife Realtor team in Montana) share how they've quadrupled their GCI in the last year using the “Platform” marketing strategy.

    Why I Stayed With Platform For 7 Years (And Counting)

    Play Episode Listen Later Mar 26, 2025 74:44


    Jill Lightfoot (Realtor, Ohio) shares the biggest lessons she's learned scaling her business from $3m to $15m using the Platform marketing program.

    Marketing So Good Your Listing Appointments Are Just Formalities

    Play Episode Listen Later Mar 11, 2025 56:46


    Erin Pernice (Realtor, Ohio) shares how she leveraged the “Platform” marketing strategy to grow her business by $5m in sales volume.

    The Marketing I Used To Sell $13M In My First Year As A Realtor

    Play Episode Listen Later Mar 5, 2025 66:45


    Jaime Fearing (Realtor in Wisconsin) shares how the "Platform" marketing strategy helped her close 44 deals in the first year.

    Why Most Realtors Shouldn't Hire A Coach (And The Exceptions That Prove The Rule)

    Play Episode Listen Later Feb 13, 2025 69:17


    Lindsey Litton shares why most coaching doesn't work, and why she created a new coaching paradigm for real estate agents to level up their business and lives.

    A Cool Example Of The “Lighthouse Marketing Strategy” For Realtors

    Play Episode Listen Later Feb 13, 2025 61:36


    Christy Cox (Realtor, Mississippi) shares how blessing local small business owners has transformed her business.

    How I Get A New Client Per Every $500 I Spend On Marketing

    Play Episode Listen Later Feb 3, 2025 69:20


    Chantal Bullock (Realtor in Mohave County, Arizona) shares how she more than doubled her GCI in less than a year using the “Platform” marketing strategy.

    2024 Platform MASTERMIND: Max Rymer: How To Apply The "Lighthouse Strategy" To Google Marketing

    Play Episode Listen Later Jan 16, 2025 42:03


    A recorded session from the 2024 Platform Realtor mastermind.

    2024 Platform MASTERMIND: GIRLS WITH GRIT: How To Build A 6 Figure Sphere

    Play Episode Listen Later Jan 14, 2025 60:49


    A recorded session from the 2024 Platform Realtor mastermind.

    I Hired Platform Marketing 9 Months Ago, And Here's What Happened 

    Play Episode Listen Later Jan 14, 2025 57:21


    Josh Burnett (Realtor, North Carolina) shares how he nearly tripled his sales using the "Platform" marketing strategy.

    2024 Platform MASTERMIND: Jackie & Adam Williams: Proactive Tax Strategies For Real Estate Agents To Keep More Of Your Money

    Play Episode Listen Later Jan 13, 2025 50:25


    A recorded session from the 2024 Platform Realtor mastermind.

    2024 Platform MASTERMIND: Isaac Morehouse: Why "Nearbound" Is The Future Of Marketing

    Play Episode Listen Later Jan 13, 2025 39:34


    A recorded session from the 2024 Platform Realtor mastermind.

    2024 Platform MASTERMIND: Eric Daniels: The Hidden History Of Private Property In The United States

    Play Episode Listen Later Jan 10, 2025 62:31


    A recorded session from the 2024 Platform Realtor mastermind.

    2024 Platform MASTERMIND: Jerrid Sebesta: Life Undeferred: How To Break Through Personal And Business Plateaus

    Play Episode Listen Later Jan 9, 2025 57:09


    A recorded session from the 2024 Platform Realtor mastermind.

    2024 Platform MASTERMIND: Tim Chermak: 10 Things I Learned From 10 Years At Platform Marketing

    Play Episode Listen Later Jan 8, 2025 70:40


    A recorded session from the 2024 Platform Realtor mastermind.

    2024 Platform MASTERMIND: Tim Chermak: 10 Things I Learned From 10 Years At Platform Marketing

    Play Episode Listen Later Jan 3, 2025 47:40


    A recorded session from the 2024 Platform Realtor mastermind.

    How Kara Farrar Grew Her GCI Beyond $1 Million Dollars

    Play Episode Listen Later Dec 19, 2024 64:51


    Kara is a Realtor in North Carolina who has been implementing the "Platform" marketing strategy for 18 months.

    How To Use A Local Facebook Group To Sell 75+ Homes A Year

    Play Episode Listen Later Dec 11, 2024 68:42


    Kerri Denney (Realtor, Alabama) shares how she sold 75 homes in her very first year living in Huntsville by combining her Platform marketing strategy with a local Facebook group.

    How To Use A Local Facebook Group To Sell 75+ Homes A Year

    Play Episode Listen Later Dec 4, 2024 68:21


    Kerri Denney (Realtor, Alabama) shares how she sold 75 homes in her very first year living in Huntsville by combining her Platform marketing strategy with a local Facebook group.

    How To Build A Brand In A Community You're Not From

    Play Episode Listen Later Nov 28, 2024 78:23


    Jamie Tulak (Realtor in North Carolina and cofounder of "Girls With Grit") shares the real story of how she built a real estate business from scratch in a brand new city and state where she didn't know anybody.

    How I Grew My GCI By Nearly 50% (Even In A Down Market)

    Play Episode Listen Later Nov 14, 2024 58:58


    Julianne Carney (Realtor, Tennessee) shares how she jumpstarted her business after having 6 months in a row with zero closings.

    How Platform Marketing Quadrupled My Sales From $5M To $20M

    Play Episode Listen Later Nov 13, 2024 57:50


    Tara Tice Fleming (Realtor, Arkansas) shares how she discovered the “Platform” marketing strategy, and the specific social media ads she's used to quadruple her GCI.

    How To Sell 100 Homes A Year With Local Community Events

    Play Episode Listen Later Nov 8, 2024 66:32


    Lana Rodriguez (Realtor, Colorado) shares how she sells over 100 homes a year WITHOUT buying leads.

    The Ultimate Work-Life Balance Strategy For Realtors

    Play Episode Listen Later Nov 5, 2024 62:13


    Brandi Long shares how she consistently closes 100+ transactions a year without working on Sundays.

    A Referral Marketing Strategy That Actually Works

    Play Episode Listen Later Sep 18, 2024 52:58


    Jennifer Poulson (Realtor in Utah) shares how she has used the “Platform” marketing strategy to get more listing leads from her sphere.

    How I Replaced My $5,000/Month Zillow Budget When It Stopped Working

    Play Episode Listen Later Sep 10, 2024 69:59


    Marc Hedlund (Realtor in North Dakota) shares how he nearly doubled his business after quitting Zillow leads and investing in his personal brand instead.

    How The Platform Marketing "Fuzzy ROI" Strategy Works To Attract More Referrals

    Play Episode Listen Later Aug 29, 2024 32:03


    Stacey Springer (Realtor in Tennessee) shares how her Facebook ads attracted a small business owner that has since referred her millions of dollars of warm listing leads.

    The Client Appreciation Event That Attracted 400 People

    Play Episode Listen Later Aug 17, 2024 50:27


    Kymerlee Music (Realtor in Georgia) shares how her marketing includes both online and offline strategies, including a recent client event that was attended by 400 people! EPISODE 78

    Marketing For Realtors That Works “Even In A Slow Market”

    Play Episode Listen Later Aug 5, 2024 50:03


    Parker Cermak (Realtor in Minnesota) shares how he added an extra $8m to his sales volume using the Platform marketing strategy.

    How To Love On Your Community (And Grow Your Business At The Same Time)

    Play Episode Listen Later Jul 31, 2024 87:20


    Steph Fortman (Realtor in Wyoming) shares how she has more than doubled her business by promoting her community with her social media content.

    Marketing For Realtors That Works “Even In A Slow Market"

    Play Episode Listen Later Jul 23, 2024 49:58


    Parker Cermak (Realtor in Minnesota) shares how he added an extra $8m to his sales volume using the Platform marketing strategy.

    Strategies For Spending More Time With Your Family (While Still Growing Your GCI)

    Play Episode Listen Later Jul 17, 2024 77:42


    Brandon Hedlund (Realtor in Minnesota) shares how he's doubled his GCI by spending MORE time with his family, not less.

    The Creative Billboard That Took Me From $6 To $18 Million In One Year (And The Social Media Marketing Plan Behind It All)

    Play Episode Listen Later Jul 10, 2024 69:45


    Shaina Goedtke reveals how the "Platform" marketing strategy helped her grow her business as a Realtor.

    How To Convince Stubborn Sellers To Reduce The Price

    Play Episode Listen Later Jun 26, 2024 61:56


    Kate Garza (realtor in Rockdale, TX) shares how she's used the Platform marketing program to build her local brand, and how that positioning makes it easier for her to have tough conversations with her clients.

    When Long Term Marketing Creates Long Term Results

    Play Episode Listen Later Jun 4, 2024 55:59


    Sean McDonough (Realtor in North Carolina) shares how he's grown his business using the "Platform" marketing strategy for the past 12 months.

    Does the "Platform" Marketing Strategy Work If I'm A Newer Agent?

    Play Episode Listen Later May 23, 2024 51:47


    Chelsea Schmidt shares how she grew her business as a new realtor.

    Marketing Lessons Learned Growing From Zero To $60 Million In Sales Volume

    Play Episode Listen Later Apr 24, 2024 57:56


    Adam Hertz (Realtor in Missoula, Montana) shares how he and his wife Brittni "accidentally" built an extremely successful real estate team.

    How To Charge Higher Commissions

    Play Episode Listen Later Apr 11, 2024 49:57


    Keri Martin (Realtor in Virginia) shares how she strengthened her personal brand with social media marketing, and avoids having to discount her commissions in negotiations with sellers.

    So, What's This "Girls With Grit" Thing All About?

    Play Episode Listen Later Apr 9, 2024 58:22


    Jamie, Lauren, & Tara (the founders of Girls With Grit) share the story of how it all began, and what makes their community of ladies so successful at selling real estate.

    The Future Of Buyers Agents (And Some Marketing Ideas To Consider, Following The NAR Lawsuit Settlement)

    Play Episode Listen Later Apr 3, 2024 106:49


    Grant Botma (founder/CEO of Stewardship Financial) discusses the consequences of the NAR lawsuit with Platform CEO Tim Chermak, focusing on new marketing ideas for ambitious realtors.

    How To Get A 15X ROI With Listing Leads

    Play Episode Listen Later Mar 31, 2024 57:31


    Jae VonBank (Realtor in Minnesota) shares the marketing strategy that generated a 15:1 return on investment, focusing on seller leads.

    Thinking Differently About Community "Sponsorships" As A Marketing Strategy

    Play Episode Listen Later Mar 5, 2024 60:54


    Brandon Smith shares how he created a 20:1 return on his marketing investment by sponsoring youth sports teams in his hometown.

    How To Sell 80 Homes A Year With Facebook Ads

    Play Episode Listen Later Jan 22, 2024 52:26


    Kara Newton (Realtor in North Carolina) shares the specific Facebook marketing she uses to sell 80 homes a year.

    Why Realtors Should Have More Than One Marketing System

    Play Episode Listen Later Nov 17, 2023 55:25


    McKenzie Johnson (Realtor in North Carolina) shares how she combines different lead generation strategies to get the best results.

    The Missing Piece In Most Realtors' Marketing Strategy

    Play Episode Listen Later Nov 13, 2023 50:52


    Amanda Downs (Realtor in Virginia) shares how she finally figured out the missing piece in her local marketing plan as a real estate agent.

    So...What Is Platform Marketing?

    Play Episode Listen Later Oct 24, 2023 94:42


    Platform Marketing founder/CEO Tim Chermak explains what makes the "Platform" marketing strategy so different from other marketing programs for Realtors.

    How I Added 5 Deals In 6 Months With The "Platform" Marketing Strategy

    Play Episode Listen Later Sep 26, 2023 44:42


    Michelle Clemons (Realtor in Missouri) shares the specifics of how she used the Platform Marketing program to generate quick business.

    Why I Quit Spending $5,000/Month On Zillow

    Play Episode Listen Later Sep 25, 2023 61:35


    Nancy Brook (a Realtor in Montana) used to buy leads from Zillow. It worked...until it simply got too expensive. Now she's embracing the "Platform" local marketing strategy and is already seeing results.

    How Seth Bailey Generated Listing Leads In His First 120 Days

    Play Episode Listen Later Jul 24, 2023 42:20


    Seth Bailey (Realtor in Missouri) shares how he generated multiple listing leads within the first few months he started the "Platform" marketing strategy.

    The Future Of Small Town Marketing And Small Business Growth

    Play Episode Listen Later Jul 20, 2023 51:29


    Platform founder/CEO Tim Chermak shares why he's so optimistic about small towns. We are in a unique time in American history where cultural (and technology) trends are making it easier than ever before to live in an affordable small town....but still have access to the amenities that were previously available only in big cities. Recorded live at Platform's "Small Nation" marketing mastermind in Bellefontaine, Ohio.

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