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Peter de Jager's initial claim to fame came from an article he wrote in 1993 about the pending Y2K issue. The Y2K Bug became the centre of attention around the world to avoid computer issues in the year 2000. From there he has gone on to become a well known international speaker. With over 40 years experience in public speaking internationally, Peter de Jager has carved out a very successful career.In this interview Peter de Jager shares three books that he has found invaluable in his career. They may not be books that you would expect, but through the discussion it all makes sense. He talks about The Checklist Maifesto by Atul Gawande, Are Your Lights On? by Donald C Gause and Gerald M Weinberg and Diffusion of Innovations by Everett M Rogers. Peter can be contacted at:Email: pdejager@technobility.comWebinar archive: www.technobility.onlineRegular Webinar: www.technobility.comPodcast: https://podcasts.apple.com/ca/podcast/y2k-an-autobiography/id1455676429For more great content, go to:https://www.isintosuccess.comhttps://www.instagram.com/insightsintosuccess/https://www.youtube.com/channel/UCVRkDL7gZSP98vnVyZ5445ghttps://www.tiktok.com/@insightsintosuccessEmail us at: paul.d@msofmarketing.comThanks for supporting us in our journey to find the secrets to success!
Jonathan Biddle, Director of Engineering Effectiveness at Wayfair, shares the story of how his team found repeat success and subsequently grew in size and scope. He shares lessons they've borrowed from startups, including understanding the adoption curve and knowing your core users, and offers advice for other platform teams looking to move to the next stage. —Discussion points:(01:15) How Jonathan moved into his role(05:30) Why Platforms teams are in a position of leverage, but also ambiguity(07:18) The initial work Jonathan's team focused on(10:07) Creating transactional versus recurring value(11:36) The difference between startups and platform teams (14:12) Expanding the team's scope and rebranding to Developer Acceleration(18:20) What drove the platform team's success(21:05) Three adoption concepts to understand(24:41) Knowing your core customers(27:36) Adoption metrics and feedback gathering mechanisms(33:37) When to mandate adoption or rely on organic adoption(38:38) A story of when adoption fell short (45:35) Advice for how other teams can go from zero to one—Mentions and links: Follow Jonathan on LinkedIn Diffusion of Innovations by Everett M. Rogers (and the Wikipedia page for the book) Crossing the Chasm by Geoffrey A. Moore Let My People Go Surfing by Yvon Chouinard of Patagonia
Business Book Movement - Notion360. Revisión Online del Libro: Diffusion of Innovations - Everett M. Rogers. Invitada: Patricia Cabero. Únete a nuestra comunidad en Discord a través del siguiente enlace: https://bookmovement.co/discord See acast.com/privacy for privacy and opt-out information.
Rita Colwell pioneered the study of microbial ecology and genetics and served as Director of the National Science Foundation during 1998-2004. Her new book A Lab of Her Own: One Woman's Personal Journey Through Sexism in Science tells two evolutionary stories. The first is the story of her career studying microbial genetic evolution, including diseases such as cholera and anthrax. The second is the story of cultural evolution and the lack thereof, such as entrenched sexism in science and the reluctance of the medical establishment to embrace new ideas. My conversation with Rita uniquely weaves these two themes of her book and life together into a single braid. Other Referenced Materials: "Ages of Discord", Peter Turchin TVOL podcast on education with Peter Gray "Diffusion of Innovations", by Everett M. Rogers --- Become a member of the TVOL1000 and join the Darwinian revolution Follow This View of Life on Twitter and Facebook Order the This View of Life book
Está na moda falar de transformação digital. Mas será mesmo digital essa transformação? É sobre isso que conversam Pedro Guimarães e Jayme Kopke neste episódio de Marketing B2B – o podcast. Pedro usa a sua experiência enquanto líder da PacSis para explicar onde está a verdadeira transformação e como a pode levar à sua empresa de forma saudável e produtiva. Notas: Livros citados no episódio: Diffusion of Innovations, Everett M. Rogers Sobre o convidado: https://pt.linkedin.com/in/pedro-guimar%C3%A3es-632326 Outras referências: Saiba mais sobre a PacSis- https://www.pacsis.com/ Para saber mais sobre marketing e comunicação business-to-business subscreva a newsletter da Universidade B2B, da Hamlet. Quer melhorar a comunicação digital da sua empresa? Faça em minutos um Autodiagnóstico da Sua Comunicação Digital e terá um relatório detalhado sobre a maneira como a sua empresa está a tirar partido (ou não) do marketing online. Para continuar a acompanhar a Hamlet vá a hamlet.pt, e fique em dia com a comunicação de marketing nosso blog. Siga-nos também no Linkedin e no Facebook.
ในวงการ Marketing หรือ Technology อาจจะเคยเห็นผ่านตากันมาบ้างกับ Technology Adoption Curve โดย Everett M. Rogers (เจ้าของ หนังสือ Diffusion of Innovations) ซึ่งปัจจุบันนิยมนำมาใช้กันอย่างแพร่หลายในวงการการตลาดหรือแวดวงไอที ในการแบ่งลูกค้าออกเป็น 5 กลุ่ม แต่รู้หรือไม่ว่าเราสามารถนำมาแบ่งประเภทของคนในการสร้างวัฒนธรรมองค์กรได้!?
On today's episode of the Dynamic Leaders podcast, Colin is joined by Micah Shippee. Micah is a Social Studies Teacher at Liverpool Middle School in Liverpool, NY. He is also a former coach, current consultant and keynote speaker, and he is a recently published author. His book WanderlustEDU: An Educator's Guide to Innovation, Change, and Adventure is available via Amazon.com. Topics include: Micah's Who Are You segment (1:47), how youth athletics shaped what he wanted to do as an adult (2:43), when he knew he wanted to be a teacher (5:48), differences in teaching over a 15+ year span (6:42), finding balance between teaching what's needed and teaching a curriculum (8:14), how working with and learning from other teachers helps him be better at his job (10:05), what it's like being a professional speaker and how it related to relationship building with students (12:12), why he got into coaching (20:43), finding a balance between culture and skills building with 7th and 8th grade athletes (23:04), did he ever have the itch to coach at higher levels? (25:09), heartbreak from his past and what he learned from it (26:36), the importance of family to him (30:22), what are "ah-ha" moments? (31:36), his recently published book! (32:43), advice for first-time authors (44:36), (46:22), and finally, who a Dynamic Leader is in his life (49:28). Now on Amazon - "WanderlustEDU: An Educator's Guide to Innovation, Change, and Adventure" https://t.co/0MYQWvI01r Get in Touch with Micah: Twitter: @micahshippee Mentioned on the pod: Good to Great: Why Some Companies Make the Leap... And Others Don't By Jim Collins Diffusion of Innovations by Everett M. Rogers How to start a movement TED Talk by Derek Sivers ------- Intro Music: Detroit Rock City - KISS (July 28, 1976) Outro Music: Take It Easy - Eagles (Live: July 27, 1980 - Santa Monica, CA) "Who Are You" Segment: Who Are You - The Who (August 1978) ------- Take the Podcast Listener Survey and help us continue to improve the show for everyone! ------- At Talent 409, we help people discover their talent altitude through workshops and seminars while increasing their opportunities for success on and off the field. Talent altitude is the idea that player development is more than just physical. Learning traits and qualities related to leadership development will help you in competition on the field and also prepare you for life after sports. In addition to student-athletes, we work with coaches and administrators at the high school and collegiate level to enhance their education on how they can positively impact the performance of their teams and programs. Contact us today to see how we're helping today's team leaders become the community leaders of tomorrow. talent409.com Facebook, Instagram and LinkedIn: @talent409 Dynamic Leaders Facebook Group Email: colin@talent409.com ------- We are sponsored by Sweat with Stodds. And what a great sponsor she is. She’s been with the pod since day one and we love having her support. Sweat with Stodds offers a number of different options to get you on a path to improve your fitness future; everything from fitness, nutrition and simple healthy habits. So what are you waiting for? Head over to sweatwithstodds.com right now and when you buy a program enter the code DYNAMIC at checkout to receive a discount for being a loyal podcast listener.
Mike Follett is the CEO of Lumens Research. They create eye-tracking software to understand human behaviour and intent. Mike is full of fascinating insights on life and business. He has some fantastic stories where he used 'Sisu', a Finnish ideology of grit and bravery, to get himself out of sticky situations. ABOUT THE HOST My name is Sam Harris. I am a British entrepreneur, investor and explorer. From hitchhiking across Kazakstan to programming AI doctors I am always pushing myself in the spirit of curiosity and Growth. My background is in Biology and Psychology with a passion for improving the world and human behaviour. I have built and sold companies from an early age and love coming up with unique ways to make life more enjoyable and meaningful. Sam: Instagram (https://www.instagram.com/samjamsnaps/) Quora (https://www.quora.com/profile/Sam-Harris-58) Twitter (https://twitter.com/samharristweets) LinkedIn (https://www.linkedin.com/in/sharris48/) Sam's blog - SamWebsterHarris.com (https://samwebsterharris.com/) Support the Show - Patreon (https://www.patreon.com/growthmindset) TOP TIPS SISU! The Finish word for stoic determination and tenacity and a great word. One of my new favourites. Sometimes we need to show some grit and determination. To be the David against Goliath and do the scary things. Mikes example of taking on a bigger business trying to shut him down is a perfect example of realising when you need to just step up your game. FRAME YOUR STORIES CORRECTLY We are the result of the stories we tell ourselves and so it’s very important what stories we use to explain what happens in our lives. We covered two very important points around this to ensure that you encourage the best activities from the stories you tell and learn the most you can. - 1 - Try to frame them positively so you can see the best in a situation and not give up. When Mike nearly lost the entire business instead of explaining themselves as incapable idiots who certainly shouldn’t be running a business, they explained it as a big lesson and an example where a plucky young company managed to overcome the big bad guys - 2 - On the flipside. Don’t blind yourself from your problems by telling yourself things too positively and believing your own hype. When Mike was struggling with traction and thought his business idea was the answer to everything it took his marketing director to explain that realistically not everyone in the world will need this or be amazed by it and you need to really know who gets exactly what value from it. DON’T BOX YOURSELF IN This nicely summarises the last two tips. Mike boxed himself into thinking he needed to use a specific piece of equipment from one supplier. This was a stupid story to tell himself and nearly cost the business. It required ‘Sisu’ to overcome this toxic mindset and open the business to other ways of operating. The reason this is a third tip is that before you even start telling yourself stories or need ‘Sisu’ to get out of a sticky situation you can avoid this by not boxing yourself in in the first place and planning out a business that isn’t reliant on a single break point, whether it is one customer or one supplier or one piece of technology it is always really key to not have all your eggs in one basket that you don’t have control of. BOOKS Get any of the books free on audible (https://www.amazon.co.uk/Audible-Free-Trial-Digital-Membership/dp/B00OPA2XFG?tag=samharris48%E2%80%9321) Diffusion of Innovations - Everett M. Rogers (https://www.amazon.co.uk/Diffusion-Innovations-5th-Everett-Rogers/dp/0743222091/ref=sr_1_1?crid=2LQOQLO9YV09E&keywords=diffusion+of+innovations&qid=1580826684&sprefix=diffusion+%2Caps%2C392&sr=8-1) How new ideas spread via communication channels over time. Such innovations are initially perceived as uncertain and even risky. To overcome this uncertainty, most people seek out others like themselves who have already adopted the new idea. Thus the diffusion process consists of a few individuals who first adopt an innovation, then spread the word among their circle of acquaintances--a process which typically takes months or years. But there are exceptions: use of the Internet in the 1990s, for example, may have spread more rapidly than any other innovation in the history of humankind. The Imitation of Christ - Thomas Akempis (https://www.amazon.co.uk/Imitation-Christ-Penguin-Classics/dp/0141191767/ref=sr_1_1?crid=QA7P9GPB9HAQ&keywords=the+imitation+of+christ&qid=1580826406&sprefix=the+imi%2Caps%2C391&sr=8-1) Only the Bible has been more influential as a source of Christian devotional reading than The Imitation of Christ. This meditation on the spiritual life has inspired readers from Thomas More and St. Ignatius Loyola to Thomas Merton and Pope John Paul I. Written by the Augustinian monk Thomas à Kempis between 1420 and 1427, it contains clear instructions for renouncing wordly vanities and locating eternal truths. The Chimp Paradox - Steve Peters (https://www.amazon.co.uk/Chimp-Paradox-Management-Programme-Confidence/dp/009193558X/ref=sr_1_1?crid=2QCC109V4TTA9&keywords=the+chimp+paradox&qid=1580826365&sprefix=the+chimp%2Caps%2C596&sr=8-1) Leading consultant psychiatrist Steve Peters knows more than anyone how impulsive behaviour or nagging self-doubt can impact negatively on our professional and personal lives. n this, his first book, Steve shares his phenomenally successful mind-management programme that has been used to help elite athletes and senior managers alike to conquer their fears and operate with greater control, focus and confidence. MARKETING MINDSET EPISODE Mike gives some fantastic lessons in marketing from his deep insight in the industry and scientifically analysing human behaviour. If you’re in the slightest bit interested in business, human behaviour or how the world works you should give this episode a listen! Get Attention in the Age of Distraction (https://anchor.fm/marketingmindset/episodes/How-to-Get-Attention-in-an-Age-of-Distraction---Mike-Follett--CEO-Lumens-Research-e3d5av) Subscribe! If you enjoyed the podcast please subscribe and rate it. And of course, share with your friends! Special Guest: Mike Follett.
In this episode we are talking w/ the Fabulus Dawn Finn about Recovery and Self Awareness. Dawn holds a Bachelor of Arts degree in Psychology, Africana Studies, Theater and Dance from Upper Iowa University and Luther College. She is a Certified Family Development Specialist Instructor and Practitioner with over 20 years of experience of coaching and speaking. Her approach is a philosophy of holistic, strength-based programming that focuses on preventive services and facilitates long-term, positive change. Dawn's personal mission is to engage the vitality in individuals and communities by initiating awareness & action through collaboration and sharing, thus inspiring a life long evolution. Currently, Dawn is an Inspirational Speaker and Recovery Coach where she inspires individuals to take the next steps in their journey. Her favorite book: “The Power of Intention” by Wayne Dyer Book that she is currently reading: “Diffusion of Innovations” by Everett M. Rogers How to contact Fabulus Dawn Finn: Fabulus.DawnFinn Twitter fabulus.dawnfinn Instagram fabulus.dawnfinn Facebook