Podcast appearances and mentions of jeremy may

“Big budget energy is about getting more value…” Welcome back to The Marketing Hustle, the podcast that brings you unfiltered stories from start-up Founders of bold brands. This week, your host Lottie chats to the Co-Founder of NICE wine, Jeremy May.  NICE began when two freelancers joined forces to take over the world of canned wine. They went on to become known as the start-up with bold ideas, standing out on the shelves and also in aeroplane magazines. They are a masterclass of big budget energy. Tune in to hear Jeremy chat about their Travis Kelce hoax, what the traits are of the best marketers, and how entrepreneurial spirits form part of their hiring strategy… along with some great facts about wine, of course. Finally… if you enjoy the episode, please leave us a review, it helps more than you know. Now let's get stuck in! Chapters: [02:52] The Importance of Marketing and Distribution [06:07] Building a Strong Marketing Team [08:58] Understanding Marketing Beyond Campaigns [12:08] Product Development and Market Positioning [14:57] Innovations in Wine Packaging [17:49] Consumer Behavior and Market Trends [21:05] Expanding Product Range and Consumer Choices [24:01] Navigating the On-Trade Market [32:19] Brand Identity and Product Innovation [34:15] The Role of Marketing in Product Launches [36:36] Big Budget Energy: Maximizing Impact with Limited Resources [40:43] Adapting Marketing Strategies in Uncertain Times [48:12] The Traits of Successful Marketers [51:01] Collaborative Brainstorming for Creative Ideas [54:43] Learning from Failures in Marketing Campaigns [58:48] The Future of AI in Marketing *This episode is brought to you by Be A Bear, find out how you can grow your audience here: https://www.beabear.co.uk/  Connect with Jeremy: https://www.linkedin.com/in/jeremy-may-0a645614/ Explore NICE: https://nice-drinks.co.uk/ Follow your host, Lottie Unwin: https://www.linkedin.com/in/lottie-unwin-she-her-7b577742/ Discover Up World + Brand Hackers: https://up-world.co/

Today's talk: The eyes of death. Best Nights. Coffees or beers? Guys trips. KWAYI: Sweet Tea. Comments. Survivor Talk My Website. Patreon

Meet Lucy Busk, the woman who made it cool to drink wine out of a can. She founded NICE in 2019 with her co-founder Jeremy May, and now they sell a can every 5 seconds. We're talking all about becoming a trendsetter, smashing your crowd-funding goal, and getting your product in with the biggest retailers out there. 

Join us as we delve into the world of wine and entrepreneurship with the incredible Jeremy May, co-founder of Nice Wine. Jeremy shares his invaluable insights on how to overcome obstacles, including the unprecedented challenges posed by the COVID-19 pandemic. Discover the power of honesty in effectively communicating with investors during uncertain times. Jeremy also emphasises the importance of embracing feedback as a love language for growth. Find out how this unique approach has played a pivotal role in Nice Wine's success and discover how you can apply it to your own entrepreneurial journey. You won't want to miss Jeremy's discussion on their recent fundraising round. He shares how Nice Wine, as an 80% female-run and 40% female-owned company, actively encouraged women to become their next investors.

What you'll learn in this episode:   How Jeremy found that landscape architecture translated to jewelry making Why he was drawn to working with paper, and how he came up with his distinctive technique Why jewelry is a powerful object to preserve memories Jeremy's design process and how he creates a unique piece of jewelry for each client   About Jeremy May   Jeremy May is a Landscape Architect born in Suffolk, UK. After having worked in his field of design for over 10 years, Jeremy created the first paper ring in September 2007. Jeremy's literary jewels were first introduced to the public in January 2009, transforming the paper that aspires to last beautifully and bring joy, colour, and love to all those sustainably minded individuals. The jewels have been presented in London, Paris, Osaka, Athens, Hamburg and Saint Petersburg. Currently Jeremy is working on private commissions and on creating collections of jewels under a thematology to be presented in exhibitions around the world. He lives and works in London.   Additional Resources: Jermey's Website Jermey's Instagram   Photos available on TheJewelryJourney.com   Transcript:   It takes an adventurous jewelry designer to eschew traditional materials like metal and diamonds in favor of paper. But as a former landscape architect who left his career for more thrilling creative pursuits, Jeremy May was up for the challenge. He joined the Jewelry Journey Podcast to talk about why he was drawn to paper when he first discovered jewelry making; how he came up with his one-of-a-kind technique; and how he works with clients to create the perfect, meaningful piece. Read the episode transcript here.  Sharon: Hello, everyone. Welcome to the Jewelry Journey Podcast. This is the second part of a two-part episode. If you haven't heard part one, please head to TheJewelryJourney.com.    Today, speaking to us from London is Jeremy May, who creates unique literary jewels from pages of vintage books. He transforms these books into unique pieces of paper jewelry with quotes carefully cut from the book. Each piece is unique to the wearer. We will hear more about the books and how he creates his unique jewels today. Welcome back.    So, you're proud of everything you do, you said. Have you ever told a client, “That book isn't the right book for you”?   Jeremy: Yeah. I've had clients come and say, “I'd like you to use this book,” and I'm like, “No, not really. Can you think of something else?”   Sharon: You don't think the book reflects the person they want to give it to? It's too blah?   Jeremy: I haven't really thought it through. If they say, “I want you to reuse this book because of this and this,” then I'll say, “O.K., that's fine. It's not my personal choice. I don't particularly like that style of writing. I don't like that author,” but sometimes you get a feeling they want me to make a piece of jewelry and they haven't really thought through what the title is or what it means or what the story represents. Sometimes after we've had a chat and I've explained my feelings about the book, they go, “O.K., yeah, you're absolutely right.” They come back with another title and I go, “O.K., that's great.”    Sharon: So they listen to you, basically. Besides the jewelry, they listen to you. You describe your jewels as sculptural, and you haven't put them together. Is that something you intend to do?   Jeremy: That's right, to put them together.   Sharon: Put them together to make a larger sculpture. Do you intend to do that?   Jeremy: Yeah, potentially. Sometimes I think about things and they don't come to fruition for years. I'm a very messy designer. I don't have notebooks. I'm not that way. I just have loose pieces of paper, much to my wife's annoyance. I'll take a piece of paper and just sketch. I have an idea, and then I'll put that in a drawer. I'll be looking for something six months later and I'll go, “Oh, yeah, I forgot about it.” Sometimes it takes a while. I would love to make something bigger, actually combining books together to make one piece. Yes, absolutely. It's definitely possible.   Sharon: The people who find you are mostly men. What happens when a book is in a different language, like you described how you were in Japan and you had an exhibit? What do you do when it's in a different language?   Jeremy: I find a translation online, or I can go and buy another book in English. The majority of books—this sounds very pompous—are in English, and then they've been translated into another language. When someone comes to me, I can go, “Yeah,” and I can find that quite easily. Basically, I find a translation in English.   Sharon: That's interesting. What kind of creative outlets did you think about when you were leaving architecture?   Jeremy: How do you mean?    Sharon: You had mentioned that you left architecture because you felt you could do other things and you'd done it for 12 years.    Jeremy: Yeah.   Sharon: Did you think about other creative outlets you could do instead?   Jeremy: No, the jewelry came at the time when I thought I was happy doing landscape architecture with design. I realized by working with jewelry and creating jewelry that I was happier in a way. I had more creativity, more ideas, more output. I was like, “Oh, there's a bright light. I'm just going to go over here.” I was quite happy where I was until I was given something else to take my attention. I didn't think about anything else.   Sharon: You're following the shiny penny.   Jeremy: Yes.   Sharon: Did you immediately transition from architecture to jewelry? The way you described it, it didn't sound like you did both for 10 years and then segued to jewelry.   Jeremy: No, I created a few pieces of jewelry over about two years. I was still working in an office as a landscape architect, and slowly I was spending more time making jewelry and experimenting. Then it came to 2008 when the recession happened here in the U.K., and a lot of my projects I was working on with Watkins Dally Architects were put on hold. Then I was given the opportunity to spend more time working on my new passion. I worked on that for about six months. I was so enthusiastic about it, but I wasn't getting enough work. I wasn't paying the bills, let's say. So, I went back and worked with Watkins Dally Architects for another year and was still working on jewelry at night. After that, I went into creating my jewelry full time. So, there was a transition of a few years.    Sharon: What made you decide on jewelry? A lot of people have it as a hobby. You came home from your landscape architecture job during the day and then did jewelry in the evening.    Jeremy: Yes.   Sharon: Describe your feelings there.   Jeremy: I felt so passionate about it. This is what I wanted to do. This was my calling, if you like. It's what really got me excited and got me out of bed in the morning. I was really happy about it. It was a big leap of faith, and my wife was super understanding. I just went for it and so far, it's paid off.    Sharon: You have an understanding wife. I probably would be saying to my husband to go get a job. You mentioned that you ask your clients for their favorite quotes within the book. Is that correct?   Jeremy: I ask them for their quotes. I also take my own quotes.    Sharon: It's encased in the jewelry then, if I'm understanding it correctly. Right?   Jeremy: I take the book as the foundation for the design. I then take the quote as the detailing of the jewel.    Sharon: Does the quote come directly from the book?   Jeremy: Yes. There will be a particular quote I get inspired by to complete the piece of jewelry. It's also within the jewel. Sometimes it appears on the surface and sometimes it's inside. There have been times when clients have asked me for a particular quote to appear on the actual jewel so it's visible, which is very passionate to them. It's a combination of the two, I would say.   Sharon: If it's in the jewel, if it's not on the outside, what's their feeling? Do they get upset or do they trust you that it's there?   Jeremy: They trust me, which is amazing.    Sharon: How do you get more color? Do you get more color into the jewel if your client wants more color?   Jeremy: Yes, I have two ways of doing that. One is I stain or dye the paper if I want a particular shade or color I can't find using colored paper. That's the other way I add color to my jewels, from colored paper, which I find everywhere with wrapping paper. I find it and store it. I have drawers of different colored paper.    Sharon; Do you use that paper?   Jeremy: Yeah.   Sharon: Has anybody ever come to you with a comic book and said, “Do something with this?”   Jeremy: No, they haven't, but I have used Japanese manga books. They were absolutely amazing to use.   Sharon: Why?   Jeremy: Because they have so much depth and color and texture. When you're laminating from a book using just text, you have the color of the paper and then you have the black text. When you're using a coloring book or a manga book, then the actual color from the ink is there. You end up with this very multicolored surface and technique. It's much more vibrant.   Sharon: It sounds very nice.   Jeremy: Yeah, it's super nice. I was fortunate enough to go to Japan, and I came back with a second suitcase.    Sharon: Do you have favorite books you like to do, favorite jewels you like to do? What are your thoughts about that?   Jeremy: No. I go to secondhand bookshops and charity bookshops. I go there every week and look for whatever takes my fancy. I'm a bit of a magpie when it comes to that. Then books will sit on my bookshelf. This is for when I'm making jewels for my own collection to exhibit in museums and galleries. They may sit there for a few years or a few months, and then I'll be inspired to take that book and read it.    I look to choose books that I would never normally find. That's why I like to go to secondhand bookshops, because you never know what you're going to find. It's there, and you can sit there and actually look. When you to go to a new bookshop, they're all pristine and perfect and in alphabetical order and everything. I like to go rummaging. I like to go through big piles and boxes of books and discover something I would never find normally by going online or into a new bookshop.   Sharon: When a client brings you a book you haven't read, do you read the book first?   Jeremy: Absolutely. I read all of the books. Even if I've read it before, I read it again because it gives different emotions, which I then translate into the design. I always read the book, no matter if I've read it two or three times before.   Sharon: When you say you are passionate about jewelry, how does that compare to passion for landscape architecture? It sounds like that really caught your fancy in the beginning.   Jeremy: Yes, the similarities between the two are that they both change people's lives. I think with landscape architecture, you're working with the greater public and you're designing an environment which is going to change their lives for the better, hopefully. With jewelry, you're creating something beautiful which is going to change someone's life. That's just one person's life, but they're quite similar.   Sharon: In the beginning, did your passion to change people's lives with landscape architecture influence the way you do jewelry?   Jeremy: In the beginning, yes. I was designing urban parks and working directly with the public. You have lots of conversations with them and you work up their exact needs. Sometimes a lot of people don't know what they need, so you need to ask them other questions to find out about their lives and how they're going to use the landscape. Then you come up with a design that way.    Sharon: If somebody needs a jewel and comes to you and says, “I need a jewel for an anniversary,” what do you ask? Tell us what you ask.   Jeremy: It's quite funny because there are a lot of transferrable things from working with landscape architecture and designing a park with making a piece of jewelry. I ask people to send a small bio about who it's going to be made for so I can actually understand who they are. Otherwise, I'm designing blind. I get inspired. I take a lot of inspiration and discovery from the text, but I also need to understand who I'm creating for because all my jewelry is completely unique. I'm not producing the same ring or necklace over and over again, so I want to know who I'm designing for. I don't ask specific questions. I want the person to explain to me and give me little nuggets of information that fill me with joy. When a gentleman comes to me and says, “I want a ring for my wife,” you go up into the clouds and he's like, “Yes, she's lovely.” I love that. I really love that.   Sharon: Do people find it hard to write about another person?   Jeremy: No, I have never noticed that because it's about your loved one. It's someone you deeply care about that you want to have this piece of jewelry designed for them. I've never had anyone say, “I don't know.” It's very spontaneous, I think. I've had pages sometimes, and sometimes it's just been a couple of paragraphs.   Sharon: I can see writing about somebody else. If I had to write about myself, that would be harder.   Jeremy: Yeah, but sometimes people give a little biography. Sometimes people want me to use a book that was given to them by their father and the father has passed away. They'll explain more about their father or their mother or someone who's passed away and explain why this book is so personal to them. They may say a little bit about themselves, but there's more about why they want this book used. You end up designing a ring for that person, but you're also understanding where that desire to have that jewelry comes from. It's for the passing of a dear friend or a relative. It all adds into the soup.    Sharon: The mixture.   Jeremy: Yeah, the mixture of the design. All those things are swimming around in my head. That's what I really love about it.   Sharon: Can you describe how it is when you jump out of bed, or do you jump out of bed? What do you start or how?   Jeremy: In the morning, it depends on the day, but most of the days I'm ready to go. There are some times when I take a weekend off and I'm super, super eager to get back into the studio on Monday morning. I have itchy fingers.   Sharon: Do you ever have kids—let's say their parent comes and they say this is for their mom, but the kids give the book and want you to create the jewel?   Jeremy: Yes, yeah.   Sharon: Thank you so much. I really appreciate it. It's great. Your work is in a collection, you said.    Jeremy: Yes, I am. I'm about to go off now to the private view. That's happening now. I'm super excited about that. That's going to happen over the next few days. I'm super, super excited.    Sharon: I wish I could be there to see all your jewels. Another year. Jeremy, thank you very much.   Jeremy: Thank you very much. It's been an honor.   Sharon: We will have photos posted on the website. Please head to TheJewelryJourney.com to check them out.   Thank you again for listening. Please leave us a rating and review so we can help others start their own jewelry journey.  

What you'll learn in this episode:   How Jeremy found that landscape architecture translated to jewelry making Why he was drawn to working with paper, and how he came up with his distinctive technique Why jewelry is a powerful object to preserve memories Jeremy's design process and how he creates a unique piece of jewelry for each client   About Jeremy May   Jeremy May is a Landscape Architect born in Suffolk, UK. After having worked in his field of design for over 10 years, Jeremy created the first paper ring in September 2007. Jeremy's literary jewels were first introduced to the public in January 2009, transforming the paper that aspires to last beautifully and bring joy, colour, and love to all those sustainably minded individuals. The jewels have been presented in London, Paris, Osaka, Athens, Hamburg and Saint Petersburg. Currently Jeremy is working on private commissions and on creating collections of jewels under a thematology to be presented in exhibitions around the world. He lives and works in London.   Additional Resources: Jermey's Website Jermey's Instagram   Photos available on TheJewelryJourney.com   Transcript:   It takes an adventurous jewelry designer to eschew traditional materials like metal and diamonds in favor of paper. But as a former landscape architect who left his career for more thrilling creative pursuits, Jeremy May was up for the challenge. He joined the Jewelry Journey Podcast to talk about why he was drawn to paper when he first discovered jewelry making; how he came up with his one-of-a-kind technique; and how he works with clients to create the perfect, meaningful piece. Read the episode transcript here.  Sharon: Hello, everyone. Welcome to the Jewelry Journey Podcast. This is the first part of a two-part episode. Please make sure you subscribe so you can hear part two as soon as it's released later this week.    Today, speaking to us from London is Jeremy May, who creates unique literary jewels from pages of vintage books. He transforms these books into unique pieces of paper jewelry with quotes carefully cut from the book. Each piece is unique to the wearer. We will hear more about the books and how he creates his unique jewels today. Jeremy, welcome to the program.   Jeremy: Hello. It's an honor and a delight to speak to you.   Sharon: Tell us about your jewelry journey. How did you start?   Jeremy: I started in 2007. I made my first ring for my wife for our first wedding anniversary. I made it from a newspaper, and that's basically how it all started for me in the jewelry world. I studied as a landscape architect, and I did that for about 12 years. When I made the first ring, that was like the catalyst. I saw my new profession, and I decided that landscape architecture was not for me. I started making jewelry.   Sharon: With landscape architecture, had it been in the back of your mind, “I have to find something else”?   Jeremy: I started landscape architecture from a very young age. My parents were both in the horticulture world, so it was in the forefront of my mind. My grandfather was a head gardener, so plants and horticulture were always at the forefront of my mind. It was second nature. For me, a progression into landscape architecture was great because I loved art and design, and that was my output, if you like, for creativity. From a very young age, about the age of 12 or 13, I decided I was going to be a landscape architect.    I researched and worked out how I was going to do this, what courses and classes I needed to take. I ended up going to Greenwich University, and it was very much an art-based course. It was less about horticulture and plants and more about design. I loved it; I adored it, actually. It was less writing and exam-based and more about design and making artwork, really. I was in my element there, and then you get to the end of the course and go, “O.K., now I have to go and get a job. That's fine.” For 10 years, I loved it; I really did. I was working with the public. I was creating urban parks in London and having so much fun, but my biggest problem was that the projects were taking too long. They were taking years and years to come to fruition. I started to get itchy feet, so I decided I was going to change, but I didn't know what and I didn't know how. This went on for two years.    In the meantime, I made my first ring for Eva, and then it was like, “Oh wow! I can do this.” I had never thought about jewelry before. I had never thought there was this whole world out there. I had no understanding of it, but I knew I was getting excited about it. I was like a dog with a bone. I went to see friends who were jewelers and watchmakers and product designers, and I asked them questions. I had lots of chats with them and they helped me a lot. They gave me books and introduced me to other people, but everything they were saying wasn't interesting to me. They were showing me things that had already been done by people who had already worked with metal, with pearls, with diamonds, and it didn't really interest me.    I really wanted to understand paper, so people were showing me origami and folded paper. I was like, “O.K., that's great, but it's not really what I'm interested in.” I wanted to discover something new. I wanted to invent something or do something that no one else was really doing. I was just playing around, and I started stacking paper up. It was like a eureka moment. I compressed them under high pressure, and then it was like, “Oh wow! That works!” It was almost like turning paper back into wood. I created a material—it was a bit like plywood—but I wasn't using any glues or resins. It was also purely natural. It was just paper. I was like, “Oh wow! If I do it like this and I do that, maybe I can make a ring out of this.” That's basically how I started.    Sharon: With all the art they taught you, did they touch on jewelry at all?   Jeremy: No, never. It was fine art. It was painting. It was a little bit of collage, and we were working with clay. We were working with a lot of materials. We were given the opportunity to experiment and do anything to get the mind working, to be inspired and then to help you come up with a design. They were trying to get you to have a catalyst to get you inspired.    Sharon: Inspired for landscape architecture work or everything?   Jeremy: Well, it was good training for anything, but in this situation it was for landscape architecture. If ever you got stuck with a design and you didn't know where to go, they were saying, “Why don't you do a collage? Why don't you do a painting? Why don't you make something with your hands?” It would help you become un-stuck and inspire you.    At university, my teachers were constantly saying, “Think about something new. Think about something different. Don't go down the same route. Don't copy.” That formed me. What molded me into me now is that I don't want to copy people. I don't want to copy a design. I don't want to copy my same design. I want each piece I make to be unique and one-off. It bores me, in a way, to repeat myself. I can't do it. If someone says to me, “Oh, I like that ring. Can you make one the same?” No, I can't.   Sharon: That's interesting. When you went to these jewelers to ask them their opinion or get ideas, you already had it in mind that you wanted to do something different.   Jeremy: Yeah, because I didn't know what it was to work with paper. I thought about working with wood or some other material. They gave me books, “This is what other people have done,” and I was like, “That's great, but it's not what I want.” I wasn't inspired. It wasn't like, “Oh, wow! Maybe I can work on that and come up with another solution, another idea.” When I went away, I was a bit disappointed and frustrated, but after sitting there daydreaming—which is one of the things I love, just to daydream, to have the opportunity to sit back and look out the window and let your mind wander. I find a lot of solutions and problems are solved that way. Yes, my friends helped me a lot in showing me what I didn't want to do.   Sharon: These people, these jewelers, probably thought you were nuts when you mentioned paper.    Jeremy: Yes, in a way. They were classically trained jewelers working with precious metals and I said, “O.K., I want to do something different. I don't know what I want to do. Can you help me? I really want to work with paper because paper is the first material for a wedding anniversary.” That was my starting point. From there, it was like, “O.K., maybe you could do this. Maybe you could that,” and I was like, “O.K.”   Sharon: How do you choose the paper and the book? If I come to you with a book, do you say, “O.K., I'll take this book and use it,” or do you have input?   Jeremy: Clients come to me and say, “I want you to make me a piece of jewelry.” Some of them will say, “This is the book I want you to use,” and I go, “O.K., that's great.” Other clients say, “I don't know what book I want to use. Can you help me?” and I give them parameters. I say, “If you have a thick book, then the piece of jewelry can be bigger. If it's thin, then you can do a smaller piece.” It comes down to the quality of the book, whether it's hardcover or softcover, the age of the book, the country the book was published in, because that can lead to different qualities of paper. You have a chat with the client about that, but then it comes down to the clients, what book is personal to them. Books are very, very personal, and it means a lot to them to have a particular novel or author.   Sharon: Do you have a library yourself that you pull from and say, “How about this book?”   Jeremy: Yeah, absolutely I do. My shelves here are absolutely full. I can say, “What about this one? What about that one?” but the majority of the time they say to me, “I'll send you a book,” and they'll go to their own library and clip it out. Or, if they say, “I want this book,” I can start researching to find a suitable copy. I prefer to work with vintage books, ones that have been read or are being used. They feel like they have a history to them. I don't particularly like using new books that have just been printed.    Sharon: Do you say to them, “Pick the book,” and give them parameters, and then do you say, “Pick the quote in the book you want”?   Jeremy: No, after I receive the book, I read the book completely. While I'm reading, I'm sketching. Within the words, I get inspired for the design of the jewel. From there, I pick a particular quote, and that then inspires me to finalize the design.    Sharon: So, you might start out with a ring and then read the book and say, “This should really be a pin,” or “It should be a necklace.”   Jeremy: Yeah, absolutely.   Sharon: Does the client say anything to you? Do they argue?   Jeremy: I am so lucky that clients go with what I say. There have only been a few times when they said, “I really would like some reds. I would like it a little bit bigger.” I'm so lucky that clients just go, “Yup, that's great,” which is completely different from when I was working as a landscape architect. You would take your design to the client and they would go, “I don't know. Maybe you could change this. Maybe you could change that.” You go through so many revisions. Now I'm producing sketches, and I send them to clients and they go, “Yeah, great, fantastic!” I'm like, “Really? Are you sure? Would you like little changes?” “No, I love it. Let's do it.”    Sharon: That's very nice that they don't have that many changes, only once in a while. Tell us about the process. How do you make pages stick together? How do you make your jewelry stick together, because it's made of different pieces, right?   Jeremy: Yeah. That is a little bit of magic and a little bit of a secret, but I don't use any strong chemicals. I don't use glues or anything like that. I'm basically using high pressure and squashing them together. I use a form of Japanese lacquer to coat them, but the strength of it comes from the actual paper, the lamination. I'm folding the paper. I'm overlapping it and then compressing it into the actual form.   Sharon: Does paper jewelry last like a jewel?   Jeremy: Absolutely. I made the first one for my wife in 2007 and it's as the day I made it. You do have to respect it. It is paper. It's not metal, so if you do bang it hard, you can chip the corner or it can split. I've had that a couple of times from clients. They didn't realize it, mainly because it's so light. I've had this in galleries. People have come up and gone, “Wow,” and they pick the ring up and then immediately drop it because they expect it to be heavy. It's paper, so I understand that it can damage if they drop it onto a concrete floor or something like that, but I can easily repair it.    Sharon: The high pressure and the techniques you use, are they things you learned being a landscape architect?   Jeremy: No, this was completely separate. It was through experimentation. Over the years, I've just experimented and changed my techniques over the last 15 years or so. It's a beautiful material to work with because it allows you to do pretty much anything in any form, and I'm constantly experimenting with the form. I'm constantly looking for new techniques or a way of fine-tuning it to be able to make bigger or smaller pieces. I've started to experiment with larger sculptures because I think my work is sculptural. It's sculpture you can wear, and I've thought, “Oh, maybe I can make this slightly bigger.” I use books, so I'm confined by the size of the book. If I can find a big book, then I'm super excited. I have made three or four sculptures now.    Sharon: Can you put books together for larger pieces?   Jeremy: I suppose I could, but I've never actually done that.    Sharon: Would you say what you do is art jewelry?   Jeremy: Yeah, I think so. I always think of jewelry as precious materials and gold and stuff like that, so I see my work more as sculpture, jewelry sculpture. I always find it weird to call myself an artist or a jeweler. I don't know exactly what I am, but it's a point to say, “You're this. You're that.” But I create sculpture people can wear, I think.   Sharon: How do you describe it to people who walk into a gallery and see all this metal, whether it's an art gallery or a jewelry gallery, and then they see paper jewelry? How do you describe what you do?   Jeremy: All my jewelry is set within the book. So, after I've read the book, I'm cutting exactly the amount of paper I need from the book in the shape of the jewel. When I'm finished, the jewel goes back into the book. In the gallery, I present the piece of jewelry with the book, so immediately when they see it, they make the connection, “Ah, it's paper.” Sometimes they say, “Why are you putting clay jewelry in books?” They can't understand. Then I say, “No, it's from the book. It's paper.” “Oh, wow!” I do try and put text or some sort of reference to the book visible on the ring so in an exhibition, people can actually make the connection.    Sharon: That's interesting. That's why I asked you how long it lasts. I think of paper jewelry as being really delicate and not long-lasting, but you say you laminate it. Do you make one-offs only?   Jeremy: Yeah, absolutely. I do one-offs because I get inspired by the book, that individual, unique book. When I read another book, I get inspired in a completely different direction, which makes it super exciting. When I start reading, I don't know what I'm going to make. By the end of the book, I know exactly what piece I'm going to make. It makes my job super exciting. I never get bored.   Sharon: So, you'll pick a book that a client hasn't brought you, but just a book you wanted to read, and you design something while you're reading it.   Jeremy: Yeah, exactly. For an exhibition or a gallery exhibition, I'll produce a series of works where I've chosen the book. Normally I choose a theme. I've done exhibitions revolving around Harlem novels or fantasy novels or romances. I do it within a library or a genre.    Sharon: How do people find you? What's your biggest way of getting the word out?   Jeremy: I honestly don't know. A lot of it has been luck. When I started, a friend of mine had a shop in London and she said, “Why don't you come and do a few pieces in my shop? I can sell them there.” I said, “O.K., great.” From that, someone was walking past. They saw the work and said, “Oh, come and exhibit in Paris.” I said, “O.K., I'll come and exhibit in Paris.” From there I got an exhibition in Japan. It's all been like that. I never really went out looking for galleries or anything. I never pushed my work. People just found me, which has been really nice. Blogs have found me over the years. They come across my website and they've written about me. Then other people write about me through the internet. People are finding me that way. Then Instagram came along, which is fantastic as well.   Sharon: Your website is very nice. Tell us the name of the link on your website. We'll have it at the end.    Jeremy: It's Littlefly.co.uk. That's Little Fly because in the beginning I didn't know what to call myself or what to call my work. My first ring was inspired by my wife. When she was young, she wasn't given a name, and her eldest brother called her Little Fly. So, I decided that was great. I called it Little Fly and it stuck.    Sharon: How old was your wife before she had a name?    Jeremy: I think she was three or four.    Sharon: When you present something to them and it's finished, do you say to them, “Here's the book. This is where it came from, and this is why it's meaningful to you”? What do you tell them?   Jeremy: Yes, I come up with a design. I've spoken a lot with the client and they tell me about themselves. The majority of my clients are men and it's a gift for their partners.   Sharon: Oh, that's interesting.   Jeremy: Yeah, 90% of my jewels are for men for their partners. In the process, I speak with them and get an understanding of who they are. I understand what they need. After I produce a sketch and I'm showing it to them, then I don't know. Something just kind of clicks. I've had people crying when I've made jewels.    A gentleman came to me. He said, “I want you to use the book ‘The Whale Rider,' and I want you to make a ring for my wife.” I said, “O.K., great.” “When you come to London, could you come and meet her and give it to her?” I said, “Yes, of course.” So, we met in a restaurant. I came up, and they were already eating. I handed her the book, and she opened it and burst into tears. I was like, “Oh, no, she doesn't like that. Is it because I've destroyed her favorite book?” But no, she was so excited that she loved it. She immediately connected with it. I don't know how to fully describe it, what I do in relation to the client's desire for a particular piece or colors or form. I've done it for so long, I just seem to get that feeling, that emotion from them. I seem to understand what they need, if that makes sense.   Sharon: It does make a lot of sense. Do you think men buy from you for their wives if they feel like their wives already have diamonds and pearls?   Jeremy: This is a completely different emotional level. Gentlemen come to me and say, “I've been looking for something different for my wife for years. I found you, and you need to make a piece for her. This is her favorite book.” I had a gentleman who wanted to propose to his wife. This couple had traveled around Australia for two years, and they had used a Lonely Planet travel book for it. Inside there were notes and rips. The book was falling apart, and he wanted to use this exact book for me to make a ring for him to propose to his wife.    I've been nervous other times about starting to cut a book, but this is the first time I had this intense emotion that I was cutting the book itself. You could go and buy a new copy for a few pounds, but this book was so emotional and so charged that it was very difficult for me to—I put it off for a long time. It sat on my desk. “Oh, I'll do it later. I'll do it later.” I did it, but sitting there with a scalpel—because I use a scalpel for most of my work—I sat there ready to cut the first page, and that was very difficult.    Sharon: Have you ever had a book that's so dog-eared and worn that you haven't been able to use it?   Jeremy: Yes, absolutely. I've explained that to the client. No one's actually sent me one, but I have wanted to use a book because it's so beautiful, but it's falling apart. It would just fall apart while I'm creating the jewel.   Sharon: Can you put it back together if it's worn?   Jeremy: No. I've actually kept them. If books fall apart, I put them on the shelf because I think they're so beautiful as they are. I don't want to repair them because they've had a life. I'd rather go and find another copy that is usable. My shelves are littered with these old books, hundreds of years old.   Sharon: Tell us about something you're very proud of, the thing or one or two things you did with—let's call it vintage book jewelry. I don't know what else to call it.   Jeremy: That's a very difficult question because I'm always happy about the pieces I'm working on at the moment. I'm proud of all my jewels. I'm super happy with all of them, but what gets me out of bed in the morning is the piece I'm making right now. As soon that one's finished, I don't think about it; I'm thinking about the next one.   Sharon: We will have photos posted on the website. Please head to TheJewelryJourney.com to check them out.

Workplace MVP LIVE from SHRM 2022: Jeremy May and Matt Lee, Ramsey MediaWorks Jeremy May and Matt Lee, both with Ramsey MediaWorks, were at SHRM 2022 and joined Jamie Gassmann in the R3 Continuum booth to chat. They talked about how Ramsey MediaWorks focuses on helping companies with talent acquisition and crafting an appealing message […]

Workplace MVP LIVE from SHRM 2022: Jeremy May and Matt Lee, Ramsey MediaWorks Jeremy May and Matt Lee, both with Ramsey MediaWorks, were at SHRM 2022 and joined Jamie Gassmann in the R3 Continuum booth to chat. They talked about how Ramsey MediaWorks focuses on helping companies with talent acquisition and crafting an appealing message […] The post

Wendy Bartz, VP of Customer Experience for DriverReach, chats with Jeremy May, Vice President Of Client Services for Ramsey Mediaworks. Remember you can submit any questions or comments, including those which may appear on upcoming Deeper Dive segments - at podcast@driverreach.com. And don't forget to rate and review Taking the Hire Road on whatever platform you listen on!With fully furnished state-of-the-art repair trucks and a full array of roadside tools, you  can expect the safest, fastest, and most painless response for your fleet from Love's Truck Care & Speedco. To learn more about our roadside assistance, please visit www.loves.comFollow Taking The Hire Road on Apple PodcastsFollow Taking The Hire Road on SpotifyMore FreightWaves Podcasts

Wendy Bartz, VP of Customer Experience for DriverReach, chats with Jeremy May, Vice President Of Client Services for Ramsey Mediaworks. Remember you can submit any questions or comments, including those which may appear on upcoming Deeper Dive segments - at podcast@driverreach.com. And don't forget to rate and review Taking the Hire Road on whatever platform you listen on!Follow Taking The Hire Road on Apple PodcastsFollow Taking The Hire Road on SpotifyMore FreightWaves Podcasts

Uvalde, Massacre, The right blames a transexual, Politicians and entertainers back away from the NRA convention, NY Yankee Josh Donaldson gets called a racist, and NASA sends naked pictures to aliens

Nice describes itself as a 'Future Wine Company'. This modern, accessible brand offers wine in cans AND in boxes, so that you can have a great glass of wine wherever you are... without having to buy or open a whole bottle. Founders Lucy Wright and Jeremy May talk to Fiona about their massive multi-channel growth since launch, about the consumer and trade customer frictions that they're solving, about how they approached their recent round of funding and finally about the importance they place on people and culture.★ Support this podcast on Patreon ★

Jeremy is the Co-founder of Nice Drinks, who have disrupted the wine industry with a canned wine drink. Before starting Nice, Jeremy was the Head of International Markets at Propercorn, supporting their international expansion.Round 1: Why Jeremy started Nice and where the idea came from. How to innovate without disrespecting tradition.Round 2: The challenges of questioning strongly ingrained consumer behaviour around drinking.Round 3: The thought process behind the ‘Nice' brand.Final Round: The dangers of polarisation, cancel culture and wokeism.Check out Nice: https://nice-drinks.co.uk/

Welcome to Season 2 of the Busi-Ness Podcast.Jeremy May and Lucy Wright founded NICE Wines to create Wine For Whenever, For The Wins, The Woes and Why Nots. The co-founders talked about their working dynamic, why they love real time, honest feedback, how their best investments have been in their team, and how they look for character over skill set. We chatted about competition, why staying on Instagram has its merits, the challenges of the category and the opportunities for them, and of course, how to raise money, and where to get it from. You likely will have seen NICE in a supermarket, a picnic basket or in a magazine, as the brand continues to dominate across the UK. Hosted on Acast. See acast.com/privacy for more information.

Welcome Jeremy May. Him and his co-founder Lucy Wright, run Nice Drinks. Wine in a can. It's a thing. The pair kicked things off last, after both consulting in the Food and Bev industry. Jeremy was one of the early hires of popcorn success Propercorn and then went on to work for Vita Coco and Pip & Nut. The brand have gone from strength to strength. They are now stocked over 600 Sainsbury's stores, numerous bars and a growing number of hotels and chains. Enjoy. 

Dakota Meyer sits down with Street Bike Tommy from Nitro Circus and MMA fighter Jeremy May to discuss Tommy’s barefoot upbringing in Maryland, he tells some crazy stories from his time on “Nitro Circus”, and he goes over his worst car wrecks during his acting career.

Today’s guest is Air Force Special Warfare Recruiter, Jeremy May.  He finds the best candidates to fill the most physically and tactically demanding careers in the Air Force.  For today’s skillset challenge, One of the things I noticed during the interview, is that Jeremy May has one of the most naturally optimistic attitudes.  Everything he says has an underlying current of appreciation or optimism.  We all know that positivity when forced, feels fake and inauthentic.  So my challenge to you, is to find things you actually believe that you can be positive about. Not things you think you should be positive about, but things you actually believe.  And then spend some time focusing on it, and appreciating it. If someone in your life that has impacted your for good, then tell them.  If you are loving the spring, go on a hike or to the park and make a mental list of all the things you appreciate about it.  Optimism is a skill that can help pull you through when life is difficult, as long as the optimism is real and true to you.  If you are really honest, What is something you genuinely love about your job, life, or military career? Share with me on the TAMF social media sites or website.  Hating the military Deciding to re-enlist Meeting his wife as a result His deployment experience Supporting his wife while deployed Becoming a recruiter Working in Special Warfare Differences between the careers Leadership skills as a recruiter Learning the skill of optimism I hope you enjoyed this episode and found a new mindset to help you excel.  To find a special warfare recruiter in your area visit https://www.afspecwar.com, or for more information and pictures visit TAMFpodcast.com/May

Ross Patterson is joined by special guests Mat Best, Jarred Taylor, and UFC star Jeremy May as they chat about bullying and why it's necessary in the world as teaching tool, killing in a deer and eating it in under an hour, and what it's like when siblings are whorish.

Sacred Conversations on Work Episode 16 In Episode 16, Host Carol Ross speaks with Jeremy May, President of the Asset Servicing Division of Denver-based ALPS Holdings, Inc – a leading provider of innovative investment products and customized servicing solutions to the financial services industry, with over 700 employees. In 2015, Jeremy introduced meditation at a company leadership retreat. Since then, he has introduced a program of mindful practices and workshops to fellow leaders at the company, helping to cultivate a culture of mindfulness and compassionate leadership. From the simple act of meditation to a cultural shift toward compassion for others, their conversation revolves around a deep care for others. Listen in for a grounded conversation about the concepts of servant leadership, holding a holistic view of work, and bringing greater humanity to the workplace. Jeremy’s five guiding principles are: 1.    Seeks to serve in every Mindful Moment. Demonstrates compassion for self and others. Listens and responds with heart and head. Observes thoughts and deeds without judgment. Lives in a state of gratitude. Jeremy May’s Email: Jeremy.may@alpsinc.com standoutandbelong.com/blog/ Show Notes: https://standoutandbelong.com/sacred-conversations-on-work-episode-16/ ### Credits: HOST: Carol Ross, standoutandbelong.com PRODUCER/EDITOR: Kyle Donovan, kyledonovan.com GRAPHIC DESIGN: Nicholas Geier

In Episode 16, Host Carol Ross speaks with Jeremy May, President of the Asset Servicing Division of Denver-based ALPS Holdings, Inc – a leading provider of innovative investment products and customized servicing solutions to the financial services industry, with over 700 employees. In 2015, Jeremy introduced meditation at a company leadership retreat. Since then, he has introduced a program of mindful practices and workshops to fellow leaders at the company, helping to cultivate a culture of mindfulness and compassionate leadership. From the simple act of meditation to a cultural shift toward compassion for others, their conversation revolves around a deep care for others. Listen in for a grounded conversation about the concepts of servant leadership, holding a holistic view of work, and bringing greater humanity to the workplace. Jeremy’s five guiding principles are: 1.    Seeks to serve in every Mindful Moment. Demonstrates compassion for self and others. Listens and responds with heart and head. Observes thoughts and deeds without judgment. Lives in a state of gratitude. Jeremy May’s Email: Jeremy.may@alpsinc.com standoutandbelong.com/blog/ Show Notes: https://standoutandbelong.com/sacred-conversations-on-work-episode-16/ ### Credits: HOST: Carol Ross, standoutandbelong.com PRODUCER/EDITOR: Kyle Donovan, kyledonovan.com GRAPHIC DESIGN: Nicholas Geier