Podcasts about marketing fellow

One of the most important meetings you can have is having 1-on-1's with your manager.Get it right, and you'll have an ally rooting for your work, a mentor who will help you level up your career, and a problem solver who will help you find solutions.That's what Manuela Bárcenas, Head of Marketing at Fellow.app, found:The mistakes that I've seen in one on ones and mistakes that are commonly mentioned in management books and management resources, which is spending the whole 1-on-1 talking about status updates like, "Hey, Manuela, how's it going with Project X?" Instead of asking about roadblocks or challenges.Today she'll be sharing her perfect 1-on-1 templates for marketing leaders.In this Marketing Powerups episode you'll learn:1. Mistakes to avoid during one-on-one meetings2. How to own your career3. The importance of having a growth mindset4. How to overcome imposter syndrome

This episode explores loyalty from a strategic marketing perspective – learning what drives loyalty as an outcome and as a feeling, rather than any one particular loyalty programme. Our guest is Jason Foo, the Founder and CEO of London-based agency BBD Perfect Storm, which specializes in brand and culture transformation, with a goal of unlocking “irrational loyalty” for its clients from their customers. Jason is also a Global Board Director and Treasurer of the Marketing Society, a Marketing Fellow and is on the Advisory Board of the Alliance of Independent Agencies. Listen to enjoy Jason's insights and loyalty strategy inspiration, with a healthy dose of mischief. Show Notes: 1) Jason Foo 2) BBD Perfect Storm

In what feels like a universe full of fellowship positions, it can feel daunting to know how to narrow down options and select "the one." Should you choose a program affiliated with a university? One with a partner organization like IPhO? A one-year position or a two-year position? There are many factors to consider when determining which program is the best fit for you. On episode 11, Aleksey is joined by Jessie Kim, PharmD, MS, first-year Global Regulatory Affairs Fellow at UCB; and Richard Cale, PharmD, first-year Marketing Fellow at Becton Dickinson (BD). Aleksey, Jessie, and Richard chose fellowship positions affiliated with IPhO, and they share their thoughts on how and why they made the choices that they did when applying for fellowships.

Every manager needs a co-pilot, why not marketers too? If you’re asking that question, Manuela Barcenas, Marketing Fellow at Fellow.app wants to talk! Manuela is a digital marketer at Fellow.app, a company building a platform that empowers managers and their teams to work better together.... The post Making Your Mark With Marketing with Manuela Barcenas – April 16th 2020 appeared first on Startup Canada.

My guest today, on the Steve Jobs inspired Join Up Dots podcast interview is a Marketing Fellow at HubSpot and former Head of Growth at HubSpot Labs, the somewhat-secret experimental arm of the world's #1 Sales & Marketing platform. He teaches Advanced Digital Marketing at the Harvard Division of Continuing Education, and is the co-author of the book “How To Sell Better Than Amazon.” He also speaks across the country and around the world about startups, business and marketing. His fresh ideas on entrepreneurship, start ups, marketing, Artificial Intelligence, and eCommerce are what the world is looking for as the clammer to create our own futures and live a life of relative freedom takes hold. But where did it all start for our guest today? Was it a linear path to where he now stands on the stages of the world revealing the strategies to scale businesses like a huge company even if you are a solopreneur, or small business? And what holds people back from true success, not building a team or building the wrong team around their business? Well let's find out as we bring onto the show to start joining up dots with the one and only Mr. Sam Mallikarjunan Show Highlights During the show we discussed such weighty topics with Mallikarjunan such as: Sam shares how he stumbled across the last remaining Blockbuster in Alaska, who are thriving due to a focus on human interaction. How quickly can you validate your concept in the marketing. Why we should all try to work out what is the real job to be done in a business. and lastly…. Sam shares how he went through a series of ups and downs, similar to most guests on the show, which has lead him to the confidence he now shows today.

Sam Mallikarjunan is a Marketing Fellow at HubSpot and former Head of Growth at HubSpot Labs, the somewhat-secret experimental arm of the world’s #1 Sales & Marketing platform. Sam teaches Advanced Digital Marketing at the Harvard Division of Continuing Education, and he is also the co-author of the book How To Sell Better Than Amazon (which, thanks to the publisher, is ironically available for purchase on Amazon).   What you’ll learn about in this episode: The way the internet has changed selling so that there’s almost too much information How salespeople can help consumers sift through the breadth of information out there Structuring sales calls so they’re all about asking the buyers questions about their business The power of inbound: competition where no one else is competing Learning to say no to bad revenue Why you need to build buyer personas -- both for your ideal customers and customers that you don’t want to do business with because they’re going to cost you money Why clients need agencies to teach them what to do -- not how to do it Getting involved with your client’s complete business -- including the sales side of their business How to get your clients to treat your agency like a partner instead of a vendor Ways to contact Sam Mallikarjunan: Website: www.mallikarjunan.com Twitter: @Mallikarjunan Website: thinkgrowth.org We’re proud to announce that Hubspot is now the presenting sponsor of the Build A Better Agency podcast! Many thanks to them for their support!

Sam Mallikarjunan, a Marketing Fellow at HubSpot, shares insights from his experience as the former Head of Growth at HubSpot Labs, the somewhat-secret experimental arm of the world’s #1 Sales & Marketing platform. Learn how to make inbound marketing an integral part of your customer acquisition strategy.

Sam Mallikarjunan is a Marketing Fellow at HubSpot and former Head of Growth at HubSpot Labs, the somewhat-secret experimental arm of the world’s #1 Sales & Marketing platform. Sam teaches Advanced Digital Marketing at the Harvard Division of Continuing Education, and is the co-author of the book “How To Sell Better Than Amazon” (which, thanks to the publisher, is ironically available for purchase on Amazon).” What you’ll learn about in this episode Using online marketing in creative ways that cost nearly nothing Cutting down on your “cognitive calories” to focus on useful tasks Motivational techniques derived from evolutionary science What cognitive science researchers have learned about human needs Mitigating the toll taken by stress or pressure from work and life Consistently challenging yourself on your values The latest social research from Deloitte Customer obsession and methodical empathy for enhanced business development Why HubSpot became the number one marketing platform based on customer focus How to best connect with Sam: Twitter: @Mallikarjunan Website: www.mallikarjunan.com Email: sam.mallikarjunan@gmail.com Book: How to Sell Better than Amazon

In today's interview we speak to Sam Mallikarjunan a Marketing Fellow at HubSpot and Continuing Education Instructor at Harvard University.

Today I'm joined by a man who teaches Advanced Digital Marketing at the Harvard Division of Continuing Education. He is the co-author of the book “How To Sell Better Than Amazon” and a Marketing Fellow at HubSpot. Welcome to DMR, Sam Mallikarjunan. [You can find Sam over at Mallikarjunan.com.] On this episode of Digital Marketing Radio we discuss why the world of marketing changing so quickly, with topics including: When you say the world of marketing is changing rapidly, do you mean marketing principles or just tactics and technologies? What aspect of marketing is changing the most rapidly and why? What kind of marketing traits do you tens to see between the most successful businesses nowadays? How should marketers and digital entrepreneurs keep up with the changes? How can you protect your business from being disrupted in this fast changing environment? When a business is trying to build a marketing team, what should they look for in new hires to help to future proof their abilities? Do you think that marketers need to be generalists or specialists? Is it still a good idea for a small business to try to appeal to a global audience nowadays or does being locally focused allow you to build a stronger buyer persona? [Tweet ""Comfort kills. Be the disruption you want to see in the world." @Mallikarjunan @hubspot"] Software I couldn't live without What software do you currently use in your business that if someone took away from you, it would significantly impact your marketing success? Slack [Team communication] What software don't you use, but you've heard good things about, and you've intended to try at some point in the near future? Snapchat [Social sharing] My number 1 takeaway What's the single most important step from our discussion that our listeners need to take away and implement in their businesses? Comfort kills. Be the disruption you want to see in the world. If you were going to beat your company, how would you do it? If you were going to deliver more value for your customers, how would you do it? It's a hard, emotional business strategic decision to say that "I am going to kill my own model, or test against my own model". And frankly it required courage. But even though you've survived 100 years, you may not survive the next 10 if you don't stay focused on that.