Podcasts about sales marketing

Hamilton Princess doesn't compete like a typical resort. The property leans on 140+ years of history, a museum-level art collection, and a luxury guest who keeps traveling even when the economy gets noisy. Glenn Haussman and Dr. Producer Suzanne Bagnera talk with Diarmaid O'Sullivan, Director of Sales & Marketing at Hamilton Princess & Beach Club, about how the hotel differentiates and keeps repeat business strong.

102 Wohnungen pro Jahr verkauft Nils Eiffler ohne Vertriebsteam. Was sein System ausmacht und warum der Quadratmeterpreis für ihn die einzige Kennzahl ist, die einen fairen Aufteiler-Deal überhaupt erkennbar macht.In Teil 2 unserer Doppelfolge mit Nils Eiffler geht es ins Detail des Aufteilergeschäfts: Wie er mit Personal Brand statt Sales-Team verkauft, warum aktuell nur noch 4 von 21 Banken Aufteiler-Käufer finanzieren, und woran ihr einen guten Kapitalanlagevertrieb erkennt (auch wenn ihr selbst eine Immobilie veräußern wollt).Drei Insights für Investoren mit 5 bis 50 Einheiten:1. Warum der Quadratmeterpreis die einzige Kennzahl ist, die ihr nach dem Kauf nicht mehr verändern könnt. Miete, Sanierungszustand und Rücklagen sind entwickelbar, der Quadratmeterpreis nicht.2. Wie Nils seinen Verkaufsprozess strukturiert: Eintragung über nilsisbuden.de, 20 bis 30 Minuten Pre-Call, Zoom-Termin mit zwei konkreten Wohnungen, externer Finanzierungspartner, dann erst Notar. Conversion-Rate so hoch, dass Sales-Marketing komplett entfällt.3. Was die aktuelle Bankenlandschaft für Aufteiler-Käufer praktisch heißt. Von 21 Bankpartnern sind 17 weggebrochen, von den verbleibenden 4 nehmen 3 keine Neukunden mehr. Auswirkung auf Eigenkapitalbedarf, Closing-Geschwindigkeit und Zinskonditionen.Außerdem im Gespräch: Warum Nils bewusst nicht mehr skalieren will, wie er mit der Iran-Krise und steigenden Zinsen umgeht, warum er Neufinanzierungen aktuell nur noch auf 1 bis 2 Jahre festschreibt, und sein neues Buch 'Echte Männer weinen doch'.Nils Eiffler ist Aufteiler aus dem Ruhrgebiet und verkauft mit seiner Marke Nilsis Buden zwischen 100 und 125 Eigentumswohnungen pro Jahr, komplett ohne Sales-Team und ohne Performance-Marketing.Diese Folge ist Teil 2 unserer Doppelfolge. Teil 1 (#235) findet ihr ebenfalls im Feed: 150.000 Euro Monatsverlust und das Comeback von Nils Eiffler.Nils Buch: ⁠Echte Männer weinen doch!⁠ Nils auf ⁠Instagram⁠---

In "Breaking Bulk Logistics Data Silos" Joe Lynch and Matt Everson, Senior Vice President of Sales & Marketing at IntelliTrans, discuss how unifying multimodal freight technology eliminates operational blind spots and optimizes bulk supply chains. About Matt Everson Matt Everson is the Senior Vice President of Sales & Marketing at IntelliTrans. He brings more than 15 years of experience driving growth and building strong customer relationships in the transportation and logistics technology industry. He leads the company's sales and marketing efforts with a focus on delivering measurable value and long-term partnerships that help customers succeed. He leads the commercial and customer engagement strategy that connects shippers with technology designed to simplify logistics complexity and deliver measurable value. About IntelliTrans IntelliTrans, a business unit of Roper Technologies, delivers multimodal transportation management solutions built by experts to simplify freight complexities for bulk and breakbulk shippers. By combining real-time data, predictive risk management, and expert support, IntelliTrans provides insights to help shippers reduce costs, prevent disruptions, and deliver with confidence. IntelliTrans' mission is to keep the world's goods moving by giving transportation professionals the clarity, confidence, and control to deliver every time. Established in 1992, IntelliTrans is headquartered in Atlanta, with offices in Arkansas, London, and Sweden. Key Takeaways:  Breaking Bulk Logistics Data Silos In "Breaking Bulk Logistics Data Silos" Joe Lynch and Matt Everson, Senior Vice President of Sales & Marketing at IntelliTrans, discuss how unifying multimodal freight technology eliminates operational blind spots and optimizes bulk supply chains. Serve the Core Bulk and Breakbulk Sectors: Focus technology and operations on shippers of heavy, raw commodities—essentially "anything that comes out of the ground," including oil, gas, chemicals, plastics, metals, agriculture, and forestry products. Dominate the North American Rail TMS Market: Establish market leadership by processing 40% of all North American railcars (excluding intermodal) on any given day and maintaining direct data connections into 95% of Class II short-line railroads. Unify Multimodal Freight to Break Data Silos: Eliminate operational blind spots for large Fortune 100 shippers by combining rail, truck, yard management, and barge data into a single comprehensive execution platform. Leverage Historical Data Cleanliness for AI Readiness: Utilize decades of specialized operational expertise and human-verified data cleaning to build high-quality datasets, positioning the platform to deliver highly accurate predictive insights as supply chain AI evolves. Optimize High-Value Asset Utilization and Fleets: Provide advanced forecasting and analytics tools that calculate a shipper's exact fleet size requirements, ensuring optimal lease management and minimizing idle railcar costs. Mitigate Overcharges and Prevent Demurrage Fees: Protect shippers from costly detention, storage, and demurrage fees by deploying automatic alerts, verifying car placement data, and actively auditing carrier invoices. Track Scope 3 Emissions for ESG Compliance: Help shippers meet modern environmental compliance standards through certified state-by-state tracking of mileage, weight, and CO2 emissions across all transportation modes. Learn More About  Breaking Bulk Logistics Data Silos Matt Everson | Linkedin IntelliTrans | Linkedin IntelliTrans The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube

Christopher Carter is the founder, Chairman, and CEO of Approyo, a Wisconsin-based managed services company that was one of the first to put SAP systems into the cloud (back in 2002). He founded Approyo in December 2013 to provide full SAP technology services with extensive capabilities in hosting, managing, upgrading, and migrating.Summary of PodcastKey TakeawaysData Quality is the AI Blocker: AI's value is limited by the "crap in, crap out" problem. Carter advises a mandatory data cleansing project before any AI initiative, as AI tools alone are insufficient and require human oversight.Human-in-the-Loop Governance: Carter advocates for a human-in-the-loop for all critical AI processes to prevent compounding errors. He criticized McKinsey's reported plan for 30,000 autonomous bots, arguing they should be tools to augment human employees, not replacements.Mugatu AI Prevents Data Leaks: Mugatu AI is an AI security tool that uses predictive analytics and homomorphic encryption to prevent accidental data leaks. It flags risky emails (e.g., with sensitive spreadsheets) and suggests secure alternatives like shared links.Early Cloud Adoption: Carter was an early pioneer in virtualising SAP systems on VMware and Azure, which initially met with corporate resistance but ultimately proved to be a cost-saving, flexible innovation for the SAP ecosystem.The "Crap In, Crap Out" ProblemCarter's core message: AI's effectiveness is directly tied to data quality.Problem: Legacy systems contain decades of "dirty data" from acquisitions, stagnant records, and inconsistent formats.Example: One client had 27 years of uncleansed EDI data.Example: Another client's acquisitions created duplicate part numbers (e.g., 7 different codes for the same part).Solution: A mandatory data cleansing project before any AI initiative.AI tools can assist with scraping and matching, but human oversight is essential for validation.The goal is a human-AI partnership to ensure data accuracy.Human-in-the-Loop GovernanceCarter advocates for a human-in-the-loop for all critical AI processes to prevent compounding errors.Critique of McKinsey's Bot Strategy: Carter questioned McKinsey's reported plan for 30,000 autonomous bots, arguing they should be tools to augment human employees, not replacements.Relevance to Finance (FP&A): Clean data and human-AI collaboration enable rapid scenario planning (e.g., 4 forecasts instead of 1), a major game-changer for finance teams.Mugatu AI: Preventing Accidental Data LeaksMugatu AI is an AI security tool named after the villain in the movie Zoolander.Function: Prevents accidental data leaks by flagging risky outbound emails.Mechanism: Uses predictive analytics and homomorphic encryption to analyse content in milliseconds.User Feedback: Provides a "security score" (0-100) and suggests secure alternatives (e.g., a shared link instead of an attachment).Status: 14,794 end-users across 3 major corporations; acquisition interest from companies like NVIDIA.Career as a Tech InnovatorCarter's career is marked by early adoption of disruptive tech, often ahead of corporate policy.SAP & Cloud Virtualisation:Pioneered virtualising SAP systems on VMware and later on Azure.This innovation initially met with resistance from SAP executives, who had not yet formalised a partnership with VMware.Re-engagement with SAP:After a negative client experience, Carter left the SAP ecosystem.A conversation with a friend (SAP's VP of Oil & Gas) over a bottle of Macallan scotch introduced him to SAP HANA, reigniting his interest.Carrick Rangers FC:A minority owner of the Northern Ireland Premier League football club.His involvement stems from a lifelong passion for soccer, including a past role as VP of Sales/Marketing for a professional team. The Next 100 Days Podcast Co-HostsGraham ArrowsmithGraham founded Finely Fettled in 2014 to provide data from The UK High Net Worth Database to marketers targeting affluent and high-net-worth customers. He's the founder of MicroYES, a Partner for MeclabsAI, creating lead generation AI Agents & Workflows and introducing the MeclabsAI Platform. Graham also provides an Answer Engine Optimisation solution to get your website in shape to be found by LLMs.Kevin ApplebyKevin specialises in finance transformation and implementing business change. He's the COO of GrowCFO, which provides both community and CPD-accredited training designed to grow the next generation of finance leaders. You can find Kevin on LinkedIn and at kevinappleby.com

John DeJong - 45 Years of Sales & Marketing Experience

Most people use AI like a chatbot: one short prompt, a back-and-forth, and a mediocre output that gets worse the longer the thread runs. In this Content to Close episode, Richmond Taylor breaks down a smarter way to think about AI across the whole go-to-market motion. Richmond uses the Feynman technique to simplify go-to-market into three connected functions, sales is how you speak, marketing is how you look, and customer success is how you get the second date, and explains where AI can take over 80 percent of the work in each. He digs into why prompt engineering is the single skill that determines whether AI helps you or hallucinates on you, walks through the four prompt categories (system, user, developer, assistant), and explains why one big detailed prompt beats twenty short follow-ups every time. If you want a practical view of where AI fits inside a real business cycle, and how to stop wasting tokens on prompts that contradict themselves, this episode is worth your time.About RichmondRichmond Taylor played professional soccer until he was 26, then channeled that discipline into building skills across sales, marketing, and customer success. He now runs his own business in the AI automation and education space, working with clients from enterprise down to SMB, and is the founder of a startup built to make prompt engineering easier for non-technical users. Richmond's perspective is that AI is not a replacement for creativity, it is a force multiplier for anyone willing to learn how to communicate with it.Show Notes- Connect with Richmond on LinkedIn: https://www.linkedin.com/in/richmondbtaylor/- promptanything.ioText us what you think about this episode!

Are you frustrated because you've been posting content for months, but your sales are still at zero? I recently addressed this exact issue for a listener named Franklin, and the hard truth is that marketing is a long-term game, especially for coaches and consultants.Many people think that posting for five months is enough to establish themselves as an authority, but in reality, building true authority takes 3 to 5 years. If you are in a high-stakes field like health or recovery, a personal story isn't enough; you need formal credentials and consistent shouting to get noticed.Here is the breakdown of why your strategy might be failing:Marketing vs. Sales: Marketing is mass broadcasting—it's shouting, "I exist!" so people know you. Sales is the one-on-one conversation where people flow with you to close a deal. If you aren't talking to people, you really haven't started your journey yet.The AIDA Model: You must move people through four stages: Attention, Interest, Desire, and Action. Most beginners fail at the first stage because they don't post consistently enough to garner attention in a busy "attention economy."The Consistency Trap: Posting once a week is effectively invisible. You need a content calendar—ideally a year's worth of topics—to ensure you never wake up wondering what to post.Stop Using "Buy Now" Ads: For high-stakes services, direct response ads often flop. Instead, run ads to a landing page, then move them into WhatsApp or a phone call. High-ticket sales happen through human connection, not just a button click.If you're struggling to pay the bills today, remember that content marketing is for your future. You must have a plan for immediate sustenance money while you build your reputation over the next few years. Don't give up—just adjust your timeline and your strategy.

Memorable winery visits don't happen by accident. They're designed. Craig Macmillan (Niner Wine Estates) shares how storytelling, insider access, and well-trained staff turn winery tours into long-lasting customer relationships.   Resources:  *** Tell Your Sustainable Story Online Course ***  Apply for SIP Certified Wine Marketing Tips eNewsletter Sustainable Stories  Support the Podcast:  Make a Donation  Vineyard Team Programs:  Juan Nevarez Memorial Scholarship - Help students from vineyard families pursue higher education Online Courses - Earn DPR and CCA hours with expert-led sustainability trainings SIP Certified - A trusted third-party certification proving your sustainable practices with science-backed standards Sustainable Ag Expo - Join top experts at the premier winegrowing event of the year Vineyard Team Membership - Connect with a community advancing sustainable winegrowing 

Food and beverage drives nearly half of annual revenue at Margaritaville Hollywood Beach Resort. Glenn Haussman tours Margaritaville Hollywood Beach Resort with Michael Cook, Director of Sales & Marketing. The property is managed by our friends at Davidson Hospitality Group!

In this episode, Matt sits down with Rania Kfuri, Vice President of Philanthropy, Sales, and Marketing at Glenmeadow, to talk about what senior living really is, why authentic storytelling matters, and how nonprofit communities can better connect philanthropy, sales, and marketing under one mission. Rania shares how her background in fundraising and entrepreneurship shaped her approach, why education is essential to breaking outdated stereotypes, and how Glenmeadow's long nonprofit history informs its work today. She also explains how donor-centered fundraising, honest sales conversations, and community engagement all come back to the same core idea: listening well and helping older adults thrive. Based on the conversation, Glenmeadow is a nonprofit Life Plan Community in Longmeadow, Massachusetts, founded in 1884, offering independent living, assisted living, respite care, and at-home services.Guest BioRania Kfuri is the Vice President of Philanthropy, Sales and Marketing at Glenmeadow. She is a communications and development professional with more than 20 years of experience in marketing, fundraising, and donor relations. Glenmeadow appointed her to lead philanthropy, sales, and marketing strategy, including donor engagement, partnerships, and brand development. She previously served with the Baystate Health Foundation, and Glenmeadow's announcement also notes earlier work with the Smith Fund at Smith College.Timestamps1:59 — Rania's path into senior livingRania shares how her experience across philanthropy, entrepreneurship, sales, and marketing led her into senior living and why she values leading those functions together under one shared message. 7:27 — The biggest misconception about senior livingShe explains why many people still equate senior living with nursing homes, and why the industry needs better education around the full range of living and care options. 11:22 — Career paths people overlook in senior livingRania discusses the range of roles available in nonprofit senior living, from hospitality and wellness to philanthropy, programming, and marketing.14:53 — Glenmeadow's history and nonprofit rootsRania reflects on Glenmeadow's founding in 1884 as a philanthropic gift and how that history still shapes the organization's mission today.18:24 — What authentic community engagement looks likeShe shares examples of residents and staff participating in volunteer efforts, regional partnerships, and intergenerational programming that keep the community connected beyond campus.20:58 — Fighting stigma through purpose and participationRania talks about how active community life helps challenge outdated assumptions about senior living and supports connection over isolation.22:52 — How to market senior living with honesty and dignityShe explains why authentic listening matters more than “brochure talk,” and why the right fit sometimes means pointing someone toward a different option.26:32 — A donor-centered approach to philanthropyRania walks through how she approaches fundraising as a listening process, not a transaction, and how that overlaps with the best parts of the sales journey.29:58 — Celebrating success over 60She highlights Glenmeadow's Age of Excellence Awards and the importance of celebrating older adults who continue doing meaningful work and contributing in big ways.31:18 — Why more people need to understand senior livingRania closes by encouraging people to ask questions, learn the language of the industry, and stay engaged with the broader conversation around aging and care.

Episode Summary In this episode of the Work at Home Rockstar Podcast, Tim Melanson chats with Chris Castanes, speaker, author, podcaster, and insurance professional. Chris shares practical insights from decades in sales and self-employment, including lessons from publishing his book You're Gonna Be Great at This, a candid guide to avoiding the pitfalls of commission sales and understanding that every entrepreneur is ultimately in the sales business. The conversation explores the realities of selling while working from home, the difference between marketing and sales, and how honest expectations can make a huge difference for people entering sales careers. Chris also shares discipline strategies that help him stay productive as a solopreneur, including time blocking, "planting seeds," and learning from mentors who offer genuine guidance rather than hidden agendas. Who is Chris Castanes? Chris Castanes is a speaker, author, podcaster, and insurance professional with more than 25 years of experience working from home as a self-employed entrepreneur. Over the course of his career, he has worked across multiple industries including insurance, retail, office supplies, and telemarketing, building a deep understanding of sales and marketing along the way. Originally from Fayetteville, North Carolina and a graduate of North Carolina State University, Chris now lives in North Myrtle Beach, South Carolina. Through speaking, writing, and podcasting, he shares practical advice with solopreneurs and sales professionals who want to build sustainable businesses and improve their sales confidence. Connect with Chris Castanes: Website: https://chriscastanes.com Website: https://surffiancialbrokers.com Host Contact Details: Website: https://workathomerockstar.com Facebook: https://www.facebook.com/workathomerockstar Instagram: https://www.instagram.com/workathomerockstar LinkedIn: https://www.linkedin.com/in/timmelanson YouTube: https://www.youtube.com/@WorkAtHomeRockStarPodcast Twitter: https://twitter.com/workathomestar In this Episode 00:00 — Welcome and Guest Intro 00:28 — Book Win Story 01:25 — Sales Job Landmines 03:03 — No Show Meeting Lesson 05:32 — Self Employed Sales Reality 07:27 — Marketing Versus Sales 10:30 — Selling Hard Products 13:56 — Honesty and Transferable Skills 18:09 — Trust Based Selling 19:03 — Finding Real Mentors 23:04 — Calendar Discipline Wins 28:08 — Podcast Growth and Tips 32:33 — Favorite Rockstar Music 34:04 — Wrap Up and Where to Find

Most businesses think they have a marketing problem…when what they really have is an operations problem.Generating leads is only half the battle.Real growth happens in what your business does after the lead comes in.In this episode of the Marketing Boost Solutions Podcast, Captain Marco Torres sits down with Marketing & Operations Consultant Kasandra Murray, founder of Unlucky Umbrella Studio, to break down why so many businesses struggle to scale even when their marketing is working.Kasandra brings a rare perspective, consulting on both marketing and operations, two areas most companies treat separately. But without alignment, leads get lost, teams get overwhelmed, and customers don't come back. If your business feels like it's working harder than it should…This episode will hit home.Connect with Kasandra Murray:

In this week's Q&A, Ant, Nik and Sky tackle some of the most pressing questions from personal trainers and online coaches — from front-end offer strategy and client consistency struggles, to the marketing non-negotiables for 2026 and the emerging myostatin inhibitor conversation. Packed with practical advice, honest takes and the usual banter, this one's essential listening for any coach serious about building a sustainable business.[00:05]  Cold open — dog provides the intro (accidentally)[00:41]  Welcome & housekeeping — Nik did his own solo pod last week and didn't invite anyone[01:07]  Q1: Front-end offer alternatives to a shred/short-term fat loss program[06:14]  Q2: How to handle clients who blame work and can't stay consistent[07:52]  Q3: Long-term client wants a break for financial reasons — how much should you flex your pause policy?[10:36]  Q4: Best advice for someone starting a business in this industry[13:00]  Q5: Do story viewers limit new signups — or is the message just not good enough?[16:03]  Q6: The three most important character traits of a great coach[17:54]  Q7: What area do coaches struggle with most — time management, sales, marketing, admin, delivery?[21:11]  Off-topic gold: Only foods starting with one letter of the alphabet for life — P, C or T?[24:09]  Q8: Non-negotiables for PT sales & marketing in 2026[28:39]  Q9: Myostatin inhibitor injections — what are they, and how will they affect the fitness industry?[33:13]  Wrap-upEnjoyed this episode? Drop a question for next week's Q&A in the community. And if this helped you, share it with a coach who needs to hear it.

Learn more about Jeffery Scott: https://jeffreyscott.biz/ Want to hire our team to scale your Landscaping or Outdoor-Living Business? Book your FREE strategy call now → https://www.savantmarketingagency.com/free-strategy-call Got questions or need help? Text Matt directly: (716) 265-0729 If you're a landscaper looking to scale up your business and dominate your local market using effective digital marketing — you're in the right place. In this video, Matt Thibeau sits down with Jeffrey Scott. Jeffrey Scott has decades of experience as an investor, entrepreneur, owner of two 7 and 8 figure businesses, and consultant in the landscape industry, and his team has similar experiences and successes in the industry. At the age of 34, Jeffrey took over a design-build-maintenance business and expanded it to $15M. With every success and failure, he gained experience and learned what it takes to transform a company into a multi-million-dollar enterprise. –––––––––––––––––––––––––––––––––––––––––––––––––– Work With Matt & His Team Want us to build and manage a high-converting marketing system for your business? Apply for your free strategy call here → https://www.savantmarketingagency.com/free-strategy-call Join 5,000+ Landscapers in Our Free Facebook Community The #1 community for growing your landscaping business using Facebook Ads, Google Ads, Local SEO, and More → https://www.facebook.com/groups/488948048832631 Listen to Our Podcast: The Landscaper Marketing Show Every week we're dropping gold to help you elevate your business success → https://www.landscapermarketingshow.com/ Visit Our Website Learn more about why we're the #1 marketing agency for Landscapers → https://www.SavantMarketingAgency.com DM Us On Instagram https://www.instagram.com/direct/t/17844629994457721 –––––––––––––––––––––––––––––––––––––––––––––––––– About Matt Thibeau Matt Thibeau is the CEO and founder of Savant Marketing, the #1 marketing agency for landscapers. Matt is the author of Landscaper Marketing Secrets, host of The Landscaper Marketing Show podcast, has been featured on Rogers Daytime TV, Green Profit Academy, and other industry media outlets. When he's not helping landscapers grow, Matt enjoys riding his mountain bike, working out, and watching movies with friends.

Consumers want transparency and sustainability—and they reward it with loyalty and sales. This episode breaks down four key ways to communicate sustainability, from tasting rooms to sales channels, showing how clear, credible messaging builds trust and drives purchasing decisions.  Resources:  *** Tell Your Sustainable Story Online Course ***  Apply for SIP Certified Wine Marketing Tips eNewsletter Sustainable Stories Sustainable Story Worksheet   Support the Podcast:  Make a Donation  Vineyard Team Programs:  Juan Nevarez Memorial Scholarship - Help students from vineyard families pursue higher education Online Courses - Earn DPR and CCA hours with expert-led sustainability trainings SIP Certified - A trusted third-party certification proving your sustainable practices with science-backed standards Sustainable Ag Expo - Join top experts at the premier winegrowing event of the year Vineyard Team Membership - Connect with a community advancing sustainable winegrowing   

As the space industry becomes increasingly commercialized, competitive, and mission-driven, one truth remains universal: having the right people on the team is mission-critical. This issue was explored during Commercial Space Week and part of the panel, Mary Baldino, Director. of Sales/Marketing at Vaya Space, and Tahara Dawkins, Director of Policy at Astroscale US, joined us to continue the conversation.  Remember to leave us a 5-star rating and review in your favorite podcast app. Be sure to follow T-Minus on LinkedIn and Instagram. Want to hear your company in the show? You too can reach the most influential leaders and operators in the industry. Here's our media kit. Contact us at space@n2k.com to request more info. Want to join us for an interview? Please send your pitch to space-editor@n2k.com and include your name, affiliation, and topic proposal. T-Minus is a production of N2K Networks, your source for strategic workforce intelligence. © N2K Networks, Inc. Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode, we sit down with Lewis Meyers, Vice President of Business Development at SomnoMed, to explore his career journey and the leadership philosophy that has shaped his 25 years as a people leader. We discuss the pivotal moments that led him into the dental sleep space and how his role has evolved alongside the rapid growth of dental sleep medicine. We also take a closer look at how SomnoMed has transformed over the past eight years, from product innovation to global expansion, and what that evolution means for dentists treating obstructive sleep apnea. Lewis shares why adding SomnoMed devices can be a strategic advantage for OSA treating dentists, how appliance therapy continues to gain recognition, and what practices should consider when integrating additional treatment options. Beyond business, we explore leadership and purpose. Lewis reflects on the most valuable lessons he has learned over 25 years of leading teams, what it truly means to develop people, and the deeper "why" that drives his work. This conversation is not just about devices or growth, it is about impact, service, and building something that lasts. What You Will Learn Lewis's career path and what led him to become Vice President of Business Development at SomnoMed How SomnoMed has evolved over the past eight years and where the company is headed Why OSA treating dentists should consider adding SomnoMed devices to their treatment options The most valuable leadership lessons Lewis has learned over 25 years The personal "why" that fuels his passion for growth, service, and impact About Lewis Meyers Lewis spent 21 years in surgical urology and gynecology sales before transitioning over to the dental field in 2011 as Director of Sales & Marketing for American Eagle Instruments. After helping to engineer the sale of AEI to Young Innovations, he joined SomnoMed in 2017 as Senior Director of Sales in the US and was promoted to Vice President in 2022. He has steered the SomnoMed sales team through multiple regime changes and changes in SomnoMed's go-to-market strategy. Under his sales leadership, SomnoMed surpassed 1 million patients treated worldwide with SomnoMed devices. On a personal note, Lewis and his wife Shari, have been married for 31 years. Their son, Jeremy, is a PhD candidate in Genetics at the University of Arizona. Their daughter, Madison, is married to a US Marine and they recently welcomed their second son into the family. Lewis was a world class athlete in diving and competed for the University of Nebraska where he was a 5-time All American and 4-time Big 8 Conference Diving Champion. He is an avid road cyclist and pedals over 4,000 miles per year. Connect with Lewis Meyers https://www.facebook.com/lewis.meyers/https://www.linkedin.com/in/lewismeyers/ SomnoMed website: https://somnomed.com/en/SomnoMed YouTube: https://www.youtube.com/@somnomed Email USsales@somnomed.com to claim your FREE SomnoMed Avant! It's important that you speak from experience when consulting with patients. And the comfort and efficacy of the Avant is simply outstanding! About Meghna Dassani Dr. Meghna Dassani is passionate about promoting healthy sleep through dental practices. In following the ADA's 2017 guideline on sleep apnea screening and treatment, she has helped many children and adults improve their sleep, their breathing, and their lives. Her books and seminars help parents and practitioners understand the essential roles of the tongue, palate, and jaw in promoting healthy sleep.   Connect with Dr. Meghna Dassani Website: https://www.meghnadassani.com Facebook: https://www.facebook.com/healthysleeprevolution Instagram: https://www.instagram.com/meghna_dassani/  Youtube: https://www.youtube.com/@meghna-dassani

We are absolutely thrilled to welcome the remarkable Lucy Giovando Watts, Vice President of Sales and Marketing at Streamlinevents, as today's guest. Stay tuned as Lucy shares her journey, offers insights from her work at Streamlinevents, and tells us why serendipity often matters more than we realize. Streamlinevents Streamlinevents is a full-service corporate event agency in Emeryville, California, with over 24 years of industry experience. The team partners with corporate clients on sales kickoffs, incentive programs, user conferences, and complex meetings. The company is powered by the best-of-the-best event managers, technologists, creatives, and sourcing experts who thrive in an industry defined by constant motion. Lucy's Journey Lucy began her career in politics, working for a member of Congress and supporting political events, where she discovered her passion for live experiences. She then joined the tech sector in Silicon Valley, rising from event manager to Global Events Director, where she produced worldwide events. After that, she founded her own boutique event management company, which she ran for over 13 years, and later co-founded an event technology startup. Lucy briefly worked in association management before joining Streamline Events as Vice President of Sales and Marketing. Entrepreneurship and Getting Comfortable With Discomfort Building businesses taught Lucy that growth occurs outside of our comfort zones. For her, launching a startup meant daily exposure to sales, pitching, demos, and investors, along with the risk of failure. Over time, discomfort became normal, and fear was no longer a signal to stop. Instead, it became proof of forward motion. The Power of Saying Yes Lucy's decision to attend a reception she considered missing set off a chain reaction that led to pitch competitions, partnerships, press coverage, integrations, and ultimately an acquisition offer for her startup. That experience reinforced the value of openness and action, even when confidence lags behind opportunity, proving that even small yeses can unlock outcomes no amount of planning could ever predict. Serendipity Openness to chance encounters, conversations, and unplanned moments can play a role in one's career and in a company's growth. Serendipity does not replace preparation, but it rewards those who show up, engage, and are willing to act before they feel fully ready. Imposter Syndrome Lucy highlights how the perfectionistic mindset and people-pleasing culture in the hospitality industry can amplify imposter syndrome, particularly for women. Experience taught her that waiting to feel "ready enough" can become a barrier. Momentum comes from acting before you're certain and recognizing that doubt does not disqualify your capability. Creativity  Lucy reframed her identity by finding areas of creativity in problem-solving, strategy, leadership, and idea synthesis. Creativity blossoms when people allow time for mental space, pull inspiration from unexpected sources, and disconnect from constant digital noise. Human Connection in an AI-Driven World Technology and AI can enhance efficiency, but they cannot replace in-person connection. Conferences, incentives, and live events fulfill a fundamental human need for belonging, trust, and spontaneous interaction. As digital tools expand, the value of face-to-face experiences continues to strengthen rather than diminish. Leadership, Safety Nets, and Being Bold Strong leadership creates safety nets that empower teams to take risks. When people know their leaders have their backs, they are more willing to experiment, speak up, and innovate. At Streamline Events, leaders encourage bold thinking, creative exploration, and professional visibility through speaking, writing, and idea-sharing, while modeling that same courage themselves. Bio: Lucy Giovando Watts Lucy Giovando Watts is Vice President of Sales & Marketing at Streamlinevents, a woman-and minority-owned events agency delivering innovative, sustainable, and inclusive events worldwide. With over 20 years of experience leading global teams, managing event companies, and founding her own event tech startup, Lucy brings deep expertise in strategy, operations, and financial management. Connect with Eric Rozenberg On LinkedIn Facebook Instagram Website Listen to The Business of Meetings podcast Subscribe to The Business of Meetings newsletter Connect with Lucy Giovando Watts On LinkedIn Streamlinevents Email Lucy: Lucy.gw@streamlinevents.com

How predictable are you as soon as you knock on the homeowner's door? This episode talks about the outside perspectives of our door-knocking and how we can learn to adapt and subvert everyone's expectations of a solar sales rep.CLICK HERE: https://apply.solarpreneurs.com/ https://zendirect.com/ https://crmx.app/ https://zapier.com/ https://www.solarscout.app/taylor https://www.youtube.com/@solarpreneurs goals.solarpreneurs.com oneliners.solarpreneurs.com https://solciety.co/ - JOIN SOLCIETY NOW! SIRO APP - LEARN MORE

You can't scale a business when Sales, Marketing, and Operations are pulling in different directions. That's how you end up with bad leads, missed expectations, burned-out teams, and frustrated customers. In this episode of SoTellUs Time, Trevor Howard breaks down how to create real alignment between Sales, Marketing, and Operations—so your business stops feeling chaotic and starts growing predictably. This isn't theory. This is practical, owner-level strategy you can implement immediately. The Real Cost of Misalignment Marketing is generating leads Sales is frustrated with "bad leads" Operations is overwhelmed trying to deliver what was promised The problem isn't effort. The problem is alignment. When these three core departments aren't aligned, growth feels stressful and unpredictable. When they are aligned, growth becomes calm, scalable, and repeatable. Episode Chapters 0:00 – The Cost of Misalignment Why growth feels chaotic when teams aren't aligned 2:00 – Why Sales, Marketing & Ops Drift Apart Different goals, different metrics, different priorities 5:00 – One Shared Definition of Success Creating a single scoreboard for the entire customer journey 9:00 – Systems That Force Alignment Simple meetings, handoffs, and SOPs that eliminate friction 13:00 – The Owner's Role as the Integrator Why alignment always starts at the top 16:00 – One Direction, One Team How alignment accelerates growth instead of slowing it down What You'll Learn in This Episode Why alignment doesn't happen naturally and must be designed How siloed KPIs quietly destroy teamwork The importance of a shared definition of a win How to align lead quality, close rate, and fulfillment Simple systems that eliminate Sales vs Marketing vs Operations tension The exact role the business owner must play to keep alignment intact Key Insight Alignment doesn't live in intentions. It lives in systems. If your business relies on hoping everyone is on the same page, you'll always be firefighting. Action Step This week, pick one alignment issue between Sales, Marketing, and Operations and fix it. Even one small improvement can unlock massive momentum. What's Coming Next In an upcoming episode: How to create KPIs that encourage teamwork instead of turf wars. Subscribe to SoTellUs Time for real-world business strategy, leadership insights, and scalable growth systems: https://www.youtube.com/@sotellus Learn more about the tools we're building at SoTellUs to align the entire customer journey: https://www.youtube.com/sotellus #BusinessGrowth #Leadership #SalesMarketingAlignment #OperationsManagement #ScalingABusiness #EntrepreneurMindset #BusinessSystems #SoTellUsTime #PredictableGrowth #BusinessOwner  

Tonight, I answer your toughest questions about growing your pressure washing and Christmas light business! Tonight we are diving deep into the three pillars that make or break your season: Sales, Marketing, and Pricing.Whether you are trying to fill your schedule for spring or planning your next big growth phase, bring your questions and let's talk strategy.In this stream, we'll cover:Marketing Strategies for 2026: What's working right now to get leads.Pricing for Profit: Stop guessing and start charging what you're worth.Closing the Sale: Simple scripts and tactics to win more bids.

In this episode of Medical Sales Accelerator, Zed Williamson sits down with Tamara Loehr, co-founder of EGS Enterprise Growth Systems and Concertina, to tackle one of the most expensive dysfunctions in medical sales: the ongoing war between sales and marketing. Tamara brings more than two decades of experience building, scaling, and exiting businesses to break down why this rift exists—and why it's completely solvable. Together, they unpack how vanity metrics, unclear ownership, and missing systems keep teams stuck in finger-pointing instead of driving revenue. You'll learn: Why sales and marketing must operate as one integrated system—not silos How an 8-step funnel creates accountability across both teams Why the second funnel (post-sale) matters more than new leads Why modern SEO, GEO, and video-first content shorten the sales cycle This conversation is a must-listen for medical device reps, sales leaders, marketers, and executives who are tired of blame games and ready to build a scalable, measurable growth engine that actually supports the field. Connect with Tamara: https://www.linkedin.com/in/tamaraloehr/  Enterprise Growth Systems: https://www.egrowthsystems.com/

Like you, I do not have time to sit down and read. Between building a company, travel, staying healthy, and family, quiet reading time is not realistic. But learning still matters.So this year I went all in on audiobooks. Gym. Sauna. Dog walks. Driving. Early mornings. Late nights. And I learned more than I have in years.In this solo foundation episode, I break down the books that shaped how I think about sales, marketing, leadership, money, psychology, and running a tighter dealership operation. For each book, I share what it gets right, a takeaway you can actually use, and how to apply it inside a dealership.Books covered in this episode:12 Rules for Life by Jordan B Peterson$100M Leads by Alex Hormozi$100M Offers by Alex Hormozi$100M Money Models by Alex HormoziCEO Excellence by Carolyn DewarBuy Back Your Time by Dan MartellTrust Me I'm Lying by Ryan HolidayThe Laws of Human Nature by Robert GreeneNever Split the Difference by Chris VossVelocity 2.0 by Dale PollakMagnetic Marketing by Dan KennedyExtreme Ownership by Jocko WillinkAtomic Habits by James ClearGood to Great by Jim CollinsHow to Win Friends and Influence People by Dale CarnegieNext up on my 2026 list:The Goal by Eliyahu M GoldrattThe Advantage by Patrick LencioniCompeting in the Age of AI by Marco Iansiti and Karim R LakhaniThey Ask You Answer by Marcus SheridanTurn the Ship Around by L David MarquetLinks:Sponsor: ⁠dealers.motohunt.com⁠Connect with Jacob: ⁠https://www.linkedin.com/in/jacob-b-berry/⁠Check us out on Youtube: ⁠https://youtube.com/@dealershipfixit?si=eOzwfr1XoIzQdp9v

In this episode, Steve Fretzin and Charlie Gaudet discuss:Moving beyond hard work toward sustainable growthEscaping the founder-centered business modelOutperforming talent using systems Protecting time as the highest-leverage asset Key Takeaways:Hard work eventually becomes a liability when it replaces strategy, systems, and recovery. Sustainable growth requires designing the business so it scales without destroying the founder's health or capacity.Businesses stall when the founder becomes the bottleneck for decisions, delivery, and growth. Long-term scale only happens when systems and teams replace heroic individual effort.Top performers win not because they work harder, but because their systems reduce variation and create consistency. Documented, measurable processes turn small improvements into repeatable, compounding gains.Return on Time matters more than effort, activity, or hours worked. Delegation, automation, and pricing strategy free leaders to focus on high-impact thinking instead of constant execution. "They have to look at ROT, which is return on time… Where are they spending the time, and how do they maximize their time?… Raise your rate… leverage AI… More and more attorneys are able to get more done in less time when they can leverage AI in the right way." —  Charlie Gaudet Check out my new show, Be That Lawyer Coaches Corner, and get the strategies I use with my clients to win more business and love your career again. Ready to go from good to GOAT in your legal marketing game? Don't miss PIMCON—where the brightest minds in professional services gather to share what really works. Lock in your spot now: https://www.pimcon.org/ Thank you to our Sponsor!Rankings.io: https://rankings.io/ Ready to grow your law practice without selling or chasing? Book your free 30-minute strategy session now—let's make this your breakout year: https://fretzin.com/ About Charlie Gaudet: Charlie Gaudet is the author of “The Predictable Profits Playbook: The 7- and 8-Figure CEOs' Guide to Generating Consistent and Sustainable Growth“ (voted #1 Book on Sales & Marketing by Indie Excellence) and host of The Beyond 7-Figures Podcast.The International Business Times called him “The Go-To Business Coach for 7- and 8-Figure Businesses” and perhaps the “busiest sales coach in the US.“GritDaily said Gaudet is: “regarded in entrepreneurial circles as one of the top coaches for helping entrepreneurs surpass the seven and eight-figure mark.”Yahoo Finance referred to him as: “The CEO Whisperer.”CEO Weekly said he was one of the top 10 “Innovative CEOs to Follow.”And he's listed at the top of several “Best Business Coach”  lists.He's been an entrepreneur since the age of 4, created his first multi-million dollar business at 24, and has helped others generate millions with his strategies.He's received numerous awards and recognition (including founding a company named as “One of the Best Seed Stage Companies” by Ernst & Young), received his Certificate of Leadership Development from The US Army War College and has his business advice featured around in the world – including Inc., Forbes, Salesforce, Success, Entrepreneur, and Fox Business – as well as on podcasts and radio.He was named one of American Genius's Top 50 Industry Influencers.He trains in Brazilian Jiu-Jitsu (two gold medal finishes) and is a 3-time wrestling state champion. He lives in Florida with his beautiful wife, three adorable kid-preneurs, and one badass dog. Connect with Charlie Gaudet:  Website: https://predictableprofits.com/  Connect with Steve Fretzin:LinkedIn: Steve FretzinTwitter: @stevefretzinInstagram: @fretzinsteveFacebook: Fretzin, Inc.Website: Fretzin.comEmail: Steve@Fretzin.comBook: Legal Business Development Isn't Rocket Science and more!YouTube: Steve FretzinCall Steve directly at 847-602-6911 Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it. 

In this episode, I go back to one of the original ideas behind Rocket Chiro and what used to be Black Sheep DC: relationship marketing. This topic has been near and dear to me for a long time, and I wanted to revisit it because I think it is especially relevant heading into a new year. A lot of chiropractors are either just getting started, feeling stuck, or reflecting on why their practice does not feel as stable as they want it to be. In my experience, a big part of that comes down to how you think about marketing and growth. Specifically, are you trying to build relationships, or are you just trying to make sales? Why Chiropractic Is a Relationship Business Chiropractic is not a big-ticket, one-time-sale business like real estate or high-end sales. We do not make our money from a single transaction. Chiropractic works much more like a restaurant. Restaurants succeed because they have repeat customers over a long period of time. Some people come in all the time. Some come occasionally. Some only come for special occasions. But when they want that type of food, they go back to the same place. Chiropractic works the same way. If someone comes in, finishes a care plan, and never comes back, that is not a success. That is a broken relationship. The Goal Most Chiropractors Get Wrong I talk through three different goals chiropractors tend to have. The wrong goal is simply "I want new patients." A better goal is "I want new patients who are a good fit for my practice." The best goal is "I want new patients who are a good fit for my practice and who always come to me when they need a chiropractor." That last goal changes everything. It changes how you onboard patients, how you make recommendations, how you follow up, and how you market. Retention Is Not PVA One of my long-standing soapboxes is that real retention is not a PVA number. Real retention is not about how many visits someone averages during a care plan. Real retention is about maintaining the doctor patient relationship over time. If someone sees you ten times over twenty years, but every single time they need a chiropractor they come back to you, that is incredible retention. Retention is about time, trust, and being the default chiropractor in someone's life. Dating for Marriage vs Dating for Sex I use a dating analogy to explain how mindset changes behavior. If you are dating with the intention of a long-term relationship or marriage, you move differently. You listen more. You are more honest. You care about fit. You think long term. If your only goal is to score, none of that matters. The same thing happens in chiropractic. If your only goal is to close a new patient, you will use pressure, scare tactics, and short-term thinking. If your goal is a long-term relationship, your entire approach changes. How a Relationship Mindset Changes Your Practice I walk through several areas where this mindset shows up. Onboarding looks different. You listen more, talk less, and focus on agreement instead of closing. Recommendations and care plans become more flexible, educational, and structured instead of rigid and contract-driven. Follow-up and reactivation feel natural instead of awkward. You check in because you care, not because you are desperate. Marketing shifts from chasing new patients with deals and urgency to building authority, trust, and long-term connection with both new and existing patients. Relationship Marketing and SEO I also talk about how this mindset applies to SEO and online marketing. Short-term SEO tactics rely on fake activity, fake reviews, junk backlinks, and manufactured signals. They can work briefly, but they are unstable and risky. Long-term SEO is relational. It is built on real reviews, real activity, real authority, and consistency over time. Selling to people who trust you is easy. Getting people to trust you is hard. Google works the same way. You do not game a relationship. You build one. The Big Takeaway Relationship marketing is long-term and stable. Sales marketing is short-term and unstable. One compounds. The other burns out. And the final thought I leave you with is this: What you do to get patients is what you have to do to keep them. If you rely on pressure to get people in the door, you will need pressure to keep them. If you build trust to get them, trust is what keeps them coming back.   Resources Mentioned: Free Website/SEO Review: https://rocketchiro.com/chiropractic-practice-assessment Best chiropractic websites: https://rocketchiro.com/best-chiropractic-websites  

In this episode, I sit down with Dr. Mike Guardino, owner of Functional Chiropractic & Rehab in Raleigh, NC — and someone whose story perfectly captures what it really looks like to build a rehab chiropractic practice from scratch.   Mike moved to a brand-new city where he knew no one, opened immediately out of school, and spent the first few months barely seeing patients. But instead of quitting, he doubled down on learning sales, marketing, pricing, and leadership — and rebuilt his practice into a thriving, scalable business.   If you're a student, new grad, or current practice owner feeling stuck, this episode will show you exactly what's possible when you develop the skill sets no one taught you in school.   In this episode, you'll learn: - How Dr. Mike opened in a new city with zero connections - The mindset shift that finally moved his business forward - Why most rehab chiros undercharge (and how to fix it) - The hiring mistake he'll never repeat again - What it actually looks like to go from clinician → CEO   Want to get in the room with us? Our next Rehab Chiro Live Event is coming up in Orlando, Florida. If you want the workshops, the playbooks, and the breakthroughs that move your business forward, Click here to get your non-member ticket before we sell out.    

Brad Pingle, Vice President of Sales & Marketing at Bien Air discusses: the transition from air-driven to electric handpieces in the U.S. market the impact of dental schools  standardization & streamlining  To learn more visit https://dental.bienair.com/en_us/  or visit https://bienairacademy.com/ You can also reach Brad Pingle at brad.pingle@bienair.com  Subscribe to our channel for more episodes and stay updated on the latest DSO news, insights, and events! If you like our podcast, please give us a ⭐⭐⭐⭐⭐ review on iTunes https://apple.co/2Nejsfa and a Thumbs Up on YouTube.    

In this heartfelt and insight-rich conversation, Haylee Ergenekan, Director of Sales & Marketing at MorningStar Senior Living, shares how her background in luxury hospitality shaped a new, deeply human approach to senior living marketing.From calling prospects by name to hosting networking events like boutique dinner parties, Haylee focuses on creating spaces that feel like home — not just selling units. She discusses the power of emotional details, the importance of authentic outreach, and why “belonging” is the real product we should all be selling.Whether you're in senior living, hospitality, or marketing, this episode will leave you thinking differently about the work you do.Guest BioHaylee Ergenekan is the Director of Sales and Marketing at MorningStar Senior Living in Hillsboro, Oregon. With a background in luxury hospitality, she brings a unique, heart-first approach to senior living—where every detail is a chance to create belonging. From personalized tours to impactful events, Haylee leads with empathy, story, and an unshakable belief in the dignity of aging.Timestamps:01:03 – Meet Haylee Ergenekan, Director of Sales & Marketing at MorningStar Senior Living02:24 – The MorningStar story and its presence across 11 states03:15 – Haylee's journey from luxury hospitality to senior living05:07 – How five-star hospitality shapes her approach to marketing06:56 – The power of emotional details: names, memories, and connection09:39 – Balancing numbers with heart: marketing through moments12:13 – Moving stories: helping seniors say goodbye to home with dignity14:46 – Events that resonate: making outreach feel like a privilege17:00 – “Setting the Table for Success” and the art of intentional networking20:29 – Cultivating a hospitality culture beyond the sales team23:58 – Leading by example: modeling genuine care for residents and staff26:31 – The next chapter: authenticity and belonging as the future of senior living marketing

Clint Oram, co-founder and former CMO/CTO of SugarCRM, joins Clark Newby on the Tomorrow's Best Practices Today podcast to explore how AI is reshaping B2B sales and marketing. From his roots at SugarCRM to advising AI startups and hosting his own show PROMPT This, Clint shares hard-won insight into what's real—and what's hype—in AI's impact on business.In this conversation you'll learn:- How generative AI is rewriting the rules of productivity for sales and marketing professionals—what is changing, what still matters.- Why “jobs lost to AI” is the easier narrative, but not necessarily the accurate one—and what smarter companies are doing now to stay ahead.- What social selling really looks like today, how LinkedIn has evolved (and been blocked by spam), and how sellers can build meaningful audiences rather than send endless cold InMails.- The tools and tactics that Clint regularly uses—his favorite generative-AI platforms, how he advises companies, and how younger professionals (including recent grads) can future-proof their careers by embracing and mastering AI.- A candid look at the post-pandemic tech bubble, the hiring surge in 2022-23, and why the softening market is providing an opportunity—if you know where to look.Whether you're a sales leader, marketer, agency owner, or recent grad trying to find your footing, this episode offers concrete take-aways and strategic questions to ask. If you believe that AI is going to change everything—yes, and so are you—this discussion will ground that belief with practical insight and next-step ideas.-----CONNECT with us at:Website: https://leadtail.com/Leadtail TV: https://www.leadtailtv.com/LinkedIn: https://www.linkedin.com/company/lead...Twitter: https://twitter.com/leadtailFacebook: https://www.facebook.com/Leadtail/Instagram: https://www.instagram.com/leadtail/----00:00 Intro — From CRM to AI01:40 Why Generative AI Is Changing Everything04:00 Fear, Optimism, and the Future of Work06:00 The Job Market Myth10:00 The Tech Bubble and False AI Narratives11:00 Social Selling and the Spam Era14:00 LLMs and the New Sales Funnel17:00 Future-Proofing Your Career with AI22:00 The Best AI Tools for Marketers and Sellers27:00 Reinventing the Podcast Creator29:00 Launching “Prompt This”31:00 How to Get Started with AI32:00 Final Thoughts — Is AI as Big as the Internet or Electricity?#b2bmarketing #b2b

Imagine spending thousands on marketing, going all-in on trade shows, Google Ads, and webinars, only to have no idea if any of it actually drives revenue. You're not alone. In this episode of Predictable B2B Success, host Vinay Koshy sits down with Jason Kramer, founder and CEO of Cultivize, to uncover why B2B CRM adoption and sales alignment are still a massive struggle, even in the age of endless tech solutions. Jason, a marketing veteran with over two decades of experience working with brands like Virgin Atlantic Airways and Johnny Walker, reveals the "aha" moment that led him to launch Cultivize: bridging the gap between marketing spend and provable ROI. From exposing why sales teams resist CRM systems to pinpointing the hidden data points that unlock better lead nurturing, this conversation is packed with real-world stories, sharp insights, and practical playbooks you can steal today. If you're curious about how leading companies actually connect marketing dollars to pipeline growth, how to fix a broken sales process before your next software rollout, or even how AI will soon change your sales teams, you won't want to miss this episode. Grab your headphones, predictable revenue is closer than you think. Some topics we explore in this episode include: Sure thing! Here are the top 10 topics covered in the episode with Jason Kramer: CRM Adoption Issues in B2B: Challenges in getting sales teams to use CRM systems effectively.Connecting Marketing Efforts to Revenue: The common struggle to attribute marketing activities to actual sales results.Importance of Customized Training and Processes: Why tailored training and clear processes are vital for CRM success.Lead Nurturing Strategies: How automated follow-ups and nurturing campaigns drive more revenue.Leadership & Accountability in Sales/Marketing Alignment: The role of strong leadership and culture in maintaining effective collaboration.Marketing-to-Sales Handoff Structure: Ensuring MQLs become SQLs efficiently, with an emphasis on quick responses.Data Hygiene and Segmentation in CRMs: Approaches for cleaning up CRM data and improving its usefulness.Lead Scoring for Buying Committees: Adjusting lead scoring to reflect group buying dynamics in B2B sales.Leveraging Automation and AI: Using technology to boost productivity and reduce manual workloads.Measuring ROI and Key Metrics: Best practices for tracking the metrics that matter, and correctly attributing revenue.And much, much more...

In this insightful book club session, the ABCI team is joined by clients Ben Neivert of DBT Aero, Chris Vidales of MagJet and Ericka Essington of Air Nurses take a dive deep into The Revenue Zone by Tom Burton—a modern playbook for B2B sales and marketing that challenges traditional funnels and focuses on guiding [...]

Ever feel like your audience just doesn't get you? In this episode, I break down what it means to be a good sender and receiver in communication as an online Christian Life Coach and Christian Business Coach. Learn how Biblical communication builds clarity, confidence, and connection as you learn how to build an online coaching business that reflects the Kingdom.You'll Discover:—Why your message might be misunderstood (and how to fix it).—How to balance over-communicating vs. under-communicating.—The spiritual side of communication in sales & marketing.—How Biblical clarity builds trust with your audience.—Tips for Holy Spirit-led communication in business. Tune in for a powerful reminder that clear, Spirit-led communication isn't just good business, it's Kingdom strategy for every Christian coach building with purpose.GET STARTED TODAYLow-Ticket Guide: Grab my Free Low-Ticket Offer Blueprint Guide - the one where I break down how a single $37 product brought in over $66,000 into my business.Ready to launch? Join The Selah Collective 12-Month Group Coaching Program.Ready to scale? Join Eden: The Mastermind (for women who have made $20k-100k+ in online business).Women of Valor 3-Part Mini-Course: Learn how to create a 6-7 figure offer and how to implement the Esther Upleveled sales system.For the Holy Spirit-led coaches who want to hit $100k in the next 12 months, get the 40+ page guide: 12-Months to $100k.Ready to get an all-in-one funnel builder? Sign up for Kartra today!Get FREE, ORGANIC email leads on Instagram using this DM flow template.READ THE BLOG241. Feeling Misunderstood? Understanding the Sender-Receiver Communication Roles in Sales, Marketing & Coaching as a ChristianOTHER EPISODES YOU MIGHT ENJOY Episode 230: 3 Hacks to Consistent Online Business Growth – What Your Kingdom Marketing Strategy Needs to Thrive This YearEpisode 223: Christian Business Advice - What To Do When Your Grace Expires & It's Time to Pivot Your Life and Business Plans

In this special episode of Sales Pipeline Radio from the Innovation Pavilion at Cvent CONNECT 2025, Matt spoke with Ajith Krishnankutty, Head of Experiential Marketing at Capital Group. Don't miss an episode! Subscribe to Sales Pipeline Radio or tune in live Thursdays at 11:30 PT | 12:30 MT | 1:30 CT | 2:30 ET on LinkedIn (also available on demand). In just 20 fast-paced minutes, host Matt interviews the brightest minds in sales and marketing, delivering actionable advice, best practices, and insights for B2B sales and marketing professionals. Sales Pipeline Radio was recently recognized as one of the 25 Best Sales Management Podcasts and Top 60 Sales Podcasts—don't miss out! You can subscribe right at Sales Pipeline Radio and/or listen to full recordings of past shows everywhere you listen to podcasts! You can even ask Siri, Alexa and Google or search on Audible!

In this skills-focused episode, Travis and co-host Eric Kruczynski debate which core competency—sales, marketing, or operations—would make the biggest difference for young professionals and future entrepreneurs. With humorous banter and personal anecdotes, they lay out the case for each skill, reflect on their own career pivots, and highlight why both product-first thinking and communication are more critical than ever for making money in today's economy. On this episode we talk about:   The pros and cons of going deep in sales, marketing, or operations as a foundational skillset   Why Travis wishes he'd doubled down on marketing after cutting his teeth in sales   The hidden importance of learning to communicate and interact with adults from a young age   Why product-led growth beats everything (Naval's hierarchy: Product > Marketing > Sales)   Real examples: Savannah Bananas' ESPN deal, Manscaped, CarMax, and how big brands use these skillsets to win Top 3 Takeaways 1.  Sales is indispensable for young professionals to learn communication, persuasion, and how to speak “adult”—but marketing has the highest earning upside in most modern businesses.2.  Product is king: the greatest companies invest first in world-class product, then marketing, with sales as a fallback if needed.3.  Differentiation is critical—even brands with average products (like early Manscaped) can win if marketing is exceptional, but nothing replaces a truly great offering. Notable Quotes   “Sales is learning to speak the language of adults and persuasion; marketing is sales at scale.”   “Sales is what you do when you've failed at marketing; marketing is what you do when you've failed at product. Product is king.” (paraphrasing Naval)   “Build something so good that people can't help talking about it—organic always beats paid.” Connect with Travis Chappell:   LinkedIn: Travis Chappell on LinkedIn   Twitter/X: @travischappell   Instagram: @travischappell   Website: travischappell.com ✖️✖️✖️✖️

How do you audit sales and marketing? Oleg Koslov brings global insights, five practical pillars, and quick wins every team can use.

The post-event handoff to sales is where so many event programs lose steam.Leads get cold. ROI disappears. And all that effort on the show floor doesn't translate to results.But it doesn't have to be this way.In this fourth installment of our “Back to the Basics” summer live series, Matt Kleinrock and Coty Adams (Director of Sales + Marketing at Rockway Exhibits + Events) break down the musts for a successful sales handoff so your hard work doesn't get lost in the shuffle.Here's what you'll take away: ✅ Exactly which parts of the handoff event marketers can (and can't) control ✅ How to advocate for your team and get sales to follow through ✅ Simple ways to set expectations and create accountabilityIf you're tired of watching your post-event leads disappear, this is your blueprint for turning event energy into measurable impact.--------------------- Connect With UsMatt Kleinrock: https://www.linkedin.com/in/matt-kleinrock-9613b22b/Coty Adams: https://www.linkedin.com/in/cotykadams/Our Company: https://rockwayexhibits.com/ 

Eric Bam is the EVP of Sales & Marketing at Perfect Crust Pizza Liners and IncredibleBags.com. With over 25 years in sales leadership, Eric is also a keynote speaker and bestselling author of 10 Pillars of Big Day Energy and Big Day Wisdom. Known for transforming ordinary conversations into high-energy sales experiences, Eric inspires others to lead with authenticity, celebrate wins, and build lasting connections—one slice at a time.SHOW SUMMARYIn this episode of Selling from the Heart Podcast. Larry Levine and Darrell Amy are joined by Eric Bam, Executive Vice President of Sales and Marketing at Perfect Crust Pizza Liners and IncredibleBags.com. Eric shares his insights on 'selling from the heart,' which emphasizes building genuine relationships over traditional sales tactics. He also discusses his books, '10 Pillars of Big Day Energy' and 'Big Day Wisdom,' which provide actionable strategies for achieving peak performance. Additionally, Eric highlights the importance of personal touches, like sending personalized coffee mugs, to build strong customer connections. He also urges sales professionals to use social media to showcase positive moments, rather than complaints. The episode is packed with valuable advice on maintaining energy, focus, and authenticity in sales. KEY TAKEAWAYSSelling from the Heart is about building genuine relationships, not just making transactions.Consistency Matters: Success comes from showing up every day with purpose.Celebrate Others: Use social media to lift people up and document positive moments.Take Action Daily: Write goals, speak them aloud, and act on them consistently.Add Personal Touches: Handwritten notes, personalized mugs, and voice messages make clients feel valued.Silence Overthinking: Don't wait for perfection—just get out there and do it.Make Every Day a Big Day: Bring full energy and intention to how you show up.HIGHLIGHT QUOTESSelling from the heart is not selling at all. I stopped selling a long time ago—I'm building relationships.Big Day Wisdom is about full ass. You've gotta go all in, you've gotta give it everything you've got, not half it.People don't give a s**t about what you're doing. We overthink it. Just go do it.Celebrate your friends' wins and love them because life's too short to complain or tear people down.

In this Roofing Road Trips® episode, Megan R. Ellsworth explores the story behind Van Mark Products, a family owned company that's been shaping the industry for over 60 years, with Van Mark's Director of Sales & Marketing, Gary Weinert. From the first portable bending brake to a full lineup of innovative tools, Van Mark has built a reputation for strength, simplicity and jobsite reliability. Tune in as we discuss how their tools solve real challenges for roofers, how their legacy of innovation continues today, and what contractors can expect next.   Learn more at RoofersCoffeeShop.com!  https://www.rooferscoffeeshop.com/     Are you a contractor looking for resources? Become an R-Club Member today! https://www.rooferscoffeeshop.com/rcs-club-sign-up     Sign up for the Week in Roofing!  https://www.rooferscoffeeshop.com/sign-up     Follow Us!   https://www.facebook.com/rooferscoffeeshop/   https://www.linkedin.com/company/rooferscoffeeshop-com   https://x.com/RoofCoffeeShop   https://www.instagram.com/rooferscoffeeshop/   https://www.youtube.com/channel/UCAQTC5U3FL9M-_wcRiEEyvw   https://www.pinterest.com/rcscom/   https://www.tiktok.com/@rooferscoffeeshop   https://www.rooferscoffeeshop.com/rss     #RoofersCoffeeShop #MetalCoffeeShop #AskARoofer #CoatingsCoffeeShop #RoofingProfessionals #RoofingContractors #RoofingIndustry #VanMarkProducts #VANMARKPRODUCTS

Geoff Ketterer was this week's guest on Success Profiles Radio. He is a Fractional CRO who specializes in aligning marketing and sales into an unstoppable revenue machine. He scaled Functional Medicine Academy from $7000 to $1 million/month in just nine months and has since helped over 150 businesses build high-performance ales systems. We discussed what he learned as an award-winning chef and how it translated to business, a day in the life of a Chief Revenue Officer, who his perfect client is, setting up systems to track numbers, and improving lead quality. In addition, we talked about his formula for creating and posting content, what separates elite salespeople from average ones, finding A-players for your team, getting past gatekeepers, using Chat GPT to improve your sales skills, and how to level up your sales team. We talked about so much more on the show. You can listen and subscribe to the show on Apple Podcasts/iTunes, Spotify, Audible, and iHeart Radio. You can also hear it at Success Profiles Radio | Live Internet Talk Radio | Best Shows Podcasts

In this week's throwback episode, you may recognize this week's guest by her interviews in a NYC carriage, by the running she coordinates at Inbound, or simply by the hat she has in her LinkedIn Profile. This week's guest studied Sociology, and has worked her way up from Customer Service Rep, to Account Manager, to Enterprise AE and the advisor to companies like Limelight, Sendspark, or Commsor. Now she is the Sales Manager of Americas at Dreamdata, where they connect B2B marketing to revenue enabling you to optimize and automate your marketing efforts with confidence. Please join me in welcoming this week's guest, Laura Erdem to the show. Studying Journalism/Sociology Sales/Marketing AlignmentFeedback LoopsJustifying EventsMuch More!Enjoy this week's episode with Laura Erdem.I am now in the early stages of writing my first book! It will cover my journey into sales, the lessons learned, and include stories and advice from top sales professionals around the world. I'm excited to share these interviews and bring you along on this journey!Like the show? Subscribe to the email: Subscribe HereI want your feedback! Reach out at 20percentpodcastquestions@gmail.com or connect with me on LinkedIn.If you know anyone who would benefit from this show, please share it! If you have suggestions for guests, let me know!

Are you posting consistently on LinkedIn or Instagram but still struggling to turn your audience into paying clients? This episode is for independent experts who want to move beyond random content and start building relationships that actually lead to business - without feeling pushy or “salesy.” Anna Lundberg shares hard-won sales insights and practical steps for converting interest into income in a way that feels authentic, human, and strategic. Key takeaways: 1. The Difference Between Marketing and Sales Marketing promotes visibility and builds your brand, but sales is about having real conversations and converting interest into action. For lasting business growth, you need both visibility and a thoughtful sales system. 2. Why 'Selling' is Actually 'Serving' Selling isn't about manipulation; it's about helping. If you believe in what you offer, guiding people to work with you is an act of service, not of pressure. Relationships (not long sales pages or viral posts) matter most—especially for high-trust services and B2B. 3. Reimagining the Traditional Sales Funnel It's no longer a simple linear path; instead, think of it as a tapestry or ecosystem, with many touchpoints (referrals, workshops, posts, conversations) leading up to a client's decision. 4. The Power of Follow-up Only a small percentage of people are ready to buy right now; regular, kind follow-up keeps you top of mind for when they are ready. Tracking conversations and continuing gentle outreach is necessary, not “pushy.” 5. Create Your Own Sales System There's no one-size-fits-all template—map out discovery, experience, and purchase stages that suit you and your clients. Consistently focus on your “momentum moves”: those daily or weekly actions that build relationships and sustain your pipeline. If you're ready to move beyond posting and hoping - and start building a business that actually converts - the Business Accelerator is for you. It's a 12-month journey for independent experts who want to grow strategically, sell with integrity, and create a business that truly works for them. Join the waitlist to be first to hear when doors open again: onestepoutside.com/accelerate

If you're not making money in your business, it's not the algorithm, the economy, or your audience...it's you.In this episode of the Bedros Keuilian Show, I break down the hard truths about why most entrepreneurs stay broke, burn out, or quit. You're either building a business that prints freedom, or you're playing the victim and calling it strategy.Watch this if you're done making excuses and ready to win.OPEN A FIT BODY LOCATIONA High-Profit, Scalable Gym Franchise Opportunity Driven By Impacthttps://sales.fbbcfranchise.com/get-started?utm_source=bedrosMAN UP SCALE BUNDLE: $29 (100% Goes to Charity)Get your Digital Man Up book + Audiobook + 2 Exclusive MASTERCLASSES & Support Shriners Children's Hospital. https://www.manuptribe.com/limited-offerREGISTER FOR THE LEGACY TRIBEGet the Life, Money, Meaning & Impact You Deservehttps://bedroskeuilian.com/legacytribeJOIN MY FREE 6-WEEK CHALLENGE:Transform into a Purpose-Driven Manhttps://bedroskeuilian.com/challengeTHE SQUIRE PROGRAM: A rite of Passage for Your Son as He Becomes a ManA Father and Son Experience That Will Be Remembered FOREVERhttps://squireprogram.com/registerTruLean Supplements | https://www.trulean.com/pages/bedrosGet 50% Off Trulean Subscribe & Save BundleUse Code: BEDROS Few Will Hunt Apparel | https://fewwillhunt.com/Get 20% Off Your Entire OrderUse Code: BEDROSPODCAST EPISODES:https://bedroskeuilian.com/podcast/STAY CONNECTED:Website | https://bedroskeuilian.com/Instagram | https://www.instagram.com/bedroskeuilian/LinkedIn | https://www.linkedin.com/in/bedroskeuilianTwitter | https://twitter.com/bedroskeuilian

Join me as I chat with Amir to discuss how Cursor can function as a comprehensive interface for business operations beyond traditional coding. Through demonstrations of Model Context Protocols (MCPs), Amir illustrates how to automate financial reporting, conduct UX analysis, create marketing content, and perform QA testing—all within Cursor. The conversation highlights how this approach can dramatically improve productivity by eliminating the need to switch between different applications. Timestamps: • 00:00 - Intro • 01:03 - Overview of using Cursor beyond coding • 02:40 - Finance automation with Xero MCP • 07:58 - UX analysis using Playwright MCP • 14:37 - Sales/Marketing automation with Perplexity and Firecrawl MCPs • 23:51 - QA testing automation • 26:50 - Advice for non-technical users getting started with Cursor Key Points: • How Cursor AI can be used beyond coding to manage finance, analytics, design, and marketing tasks • Model Context Protocols (MCPs) allow seamless integration with third-party services like Xero, Playwright, and Perplexity • Automated workflows can handle accounting tasks, UX analysis, content creation, and QA testing • Different AI models serve different purposes: "thinking models" for planning and "agentic models" for execution LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ Boringmarketing - Vibe Marketing for Companies: https://www.boringmarketing.com/ The Vibe Marketer - Join the Community and Learn:https://www.thevibemarketer.com Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.skool.com/startupempire/about FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND AMIR ON SOCIAL Humblytics: https://humblytics.com/?via=community X/Twitter: https://x.com/amirmxt Youtube: https://www.youtube.com/@amirmxt Build, Ship, Market: https://buildshipmarket.com

Sales and marketing are becoming increasingly interconnected, with the most successful businesses breaking down silos between departments. Digital marketers must expand their skill sets beyond specialized areas like SEO or content creation to embrace analytics, client communication, and sales principles.• Modern marketing requires understanding that different social platforms have unique algorithms and audience expectations• Focus on mastering one platform before expanding to others – content that goes viral on one platform may fall flat on another• We're experiencing a "trust recession" where cold outreach is less effective than in previous years• Live events and webinars are outperforming traditional video sales letters as they build relationships and establish trust• The two biggest problems facing sales teams are culture and skillset issues• AI is transforming sales processes through call analysis and highly targeted advertising• Data-driven targeting can reduce customer acquisition costs by 40-70%• The most effective sales approach today is consultative rather than aggressive• Building trust is more important than being liked – customers need to trust that you can deliver results-------Guest Contact Information: - https://www.linkedin.com/in/geoffketterer/—---More from EWR and Matt:Leave a Review if it was content you enjoyed: https://g.page/r/CccGEk37CLosEB0/reviewFree SEO Consultation: https://www.ewrdigital.com/discovery-callOne-on-One Consulting: https://www.ewrdigital.com/digital-strategy-consulting/private-consulting-session—The Unknown Secrets of Internet Marketing podcast is a podcast hosted by Internet marketing expert Matthew Bertram. The show provides insights and advice on digital marketing, SEO, and online business. Topics covered include keyword research, content optimization, link building, local SEO, and more. The show also features interviews with industry leaders and experts who share their experiences and tips. Additionally, Matt shares his own experiences and strategies, as well as his own successes and failures, to help listeners learn from his experiences and apply the same principles to their businesses. The show is designed to help entrepreneurs and business owners become successful online and get the most out of their digital marketing efforts.Find more great episodes here: https://www.internetmarketingsecretspodcast.com/  https://seo-podcast-the-unknown-secrets-of-internet-marketing.buzzsprout.comFollow us on:Facebook: @bestseopodcastInstagram: @thebestseopodcastTiktok: @bestseopodcastLinkedIn: @bestseopodcastPowered by: ewrdigital.comHosts: Matt Bertram Disclaimer: For Educational and Entertainment purposes only.Support the show

Nothing scrambles a CMOs brain faster than parsing pipeline math with sales.  Alignment starts with one number, owned together, and a shared path from first touch to closed won. Miss that, and both sides will be pulling their hair out debating what happened to the pipeline. In this episode, Drew Neisser is joined by Lisa Cole (2X), Dave Bornmann (Higher Logic), and Marshall Poindexter (yorCMO) to tackle the GTM strategy that frays the most nerves: sales and marketing alignment. In this episode: Lisa shares how GTM teams build trust through shared goals, clean data, and dashboards that leave no room for spin Dave explains how strong sales relationships gave marketing influence across the full funnel Marshall shows how marketers earn trust by speaking sales' language and showing they're in it for the same win  Plus: Why sales questions your pipeline numbers and how to rebuild trust How shared dashboards and definitions keep teams honest How to speak sales without losing your marketing lens Tune in to hear how sales and marketing alignment starts with shared goals and grows from there. For full show notes and transcripts, visit https://renegademarketing.com/podcasts/ To learn more about CMO Huddles, visit https://cmohuddles.com/

SaaStr 804: AI and The Future of Sales, Marketing & CS with HubSpot CEO Yamini Rangan Join us as HubSpot's CEO Yamini Rangan delves into the dynamic landscape of SaaS, discussing the rapid transformations driven by AI. In this insightful session, Yamini shares her experience with pivoting HubSpot's roadmap after the advent of ChatGPT, the increasing role of AI in product development, and the evolving customer expectations. Gain valuable insights into creating urgency, leveraging AI to enhance productivity, and the importance of a unified partner ecosystem. Perfect for entrepreneurs and SaaS founders, this episode underscores the necessity of adaptability, curiosity, and a growth mindset in today's tech industry. -------------------------------------------------------------------------------------------- This episode of the SaaStr podcast is sponsored by: Attio This episode is brought to you by Attio — the AI-native CRM. Connect your email, and Attio instantly builds a powerful CRM - with every company, contact and interaction you've ever had. Get 15% off your first year at https://attio.com/saastr -------------------------------------------------------------------------------------------- -------------------------------------------------------------------------------------------- This episode of the SaaStr podcast is sponsored by: Attention.com Tired of listening to hours of sales calls? Recording is yesterday's game. Attention.com unleashes an army of AI sales agents that auto-update your CRM, build custom sales decks, spot cross-sell signals, and score calls before your coffee's cold. Teams like BambooHR and Scale AI already automate their Sales and RevOps using customer conversations. Step into the future at attention.com/saastr   --------------------------------------------------------------------------------------------

In this weeks' Scale Your Sales Podcast episode, my guest is Mason Cosby.   Serving as the marketing leader at numerous boutique and bootstrapped businesses, Mason saw firsthand the power of trading a shiny ABM program with all the fancy tech tools for a scrappy account-based program that instead sourced over $15M in the past 3 years, driving a 20x ROI. Now, he leads a team of fellow Scrappy ABM experts who specialize in low-budget plays and programs that drive high impact.   In today's episode of Scale Your Sales podcast, we explore what truly drives success in Account-Based Marketing (ABM). Mason Cosby shares why identifying potential points of failure is the smartest way to set your ABM program up for success. We discuss the importance of sales and marketing alignment, examine common sources of tension, and highlight where real breakthroughs happen. Mason also offers practical, proven ABM tactics you can implement immediately—no big budgets or complex tech stacks required.   Welcome to Scale Your Sales Podcast, Mason Cosby.     Timestamps: 00:00 Successful ABM Strategies with Mason Cosby 06:00 Balancing Strategy and Inclusivity 07:04 Optimizing ABM for High-Value Clients 11:11 Refining Dynamic Target Account Lists 14:48 Sales vs Marketing Communication Channels 19:18 Misaligned Incentives Fuel Sales-Marketing Conflict 20:42 Aligning Marketing with Revenue Goals 26:24 Leveraging Email Bounces for Reengagement 28:08 Relationship Mapping Insights     https://www.linkedin.com/in/masoncosby/     Janice B Gordon is the award-winning Customer Growth Expert and Scale Your Sales Framework founder. She is by LinkedIn Sales 15 Innovating Sales Influencers to Follow 2021, the Top 50 Global Thought Leaders and Influencers on Customer Experience Nov 2020 and 150 Women B2B Thought Leaders You Should Follow in 2021. Janice helps companies worldwide to reimagine revenue growth thought customer experience and sales.   Book Janice to speak virtually at your next event: https://janicebgordon.com LinkedIn: https://www.linkedin.com/janice-b-gordon/ Twitter: https://twitter.com/JaniceBGordon Scale Your Sales Podcast: https://scaleyoursales.co.uk/podcast More on the blog: https://scaleyoursales.co.uk/blog Instagram: https://www.instagram.com/janicebgordon Facebook: https://www.facebook.com/ScaleYourSales And more!   Visit our podcast website https://scaleyoursales.co.uk/podcast/ to watch or listen.

If you're serious about winning more work, building trust with clients, and leading your sales team with confidence, let's talk. I'm offering a free 10-minute call to help you pinpoint exactly where your sales process is breaking down—and what to do about it.

2025 is here, and the game has changed