Podcasts about sales marketing

Consumers want transparency and sustainability—and they reward it with loyalty and sales. This episode breaks down four key ways to communicate sustainability, from tasting rooms to sales channels, showing how clear, credible messaging builds trust and drives purchasing decisions.  Resources:  *** Tell Your Sustainable Story Online Course ***  Apply for SIP Certified Wine Marketing Tips eNewsletter Sustainable Stories Sustainable Story Worksheet   Support the Podcast:  Make a Donation  Vineyard Team Programs:  Juan Nevarez Memorial Scholarship - Help students from vineyard families pursue higher education Online Courses - Earn DPR and CCA hours with expert-led sustainability trainings SIP Certified - A trusted third-party certification proving your sustainable practices with science-backed standards Sustainable Ag Expo - Join top experts at the premier winegrowing event of the year Vineyard Team Membership - Connect with a community advancing sustainable winegrowing   

As the space industry becomes increasingly commercialized, competitive, and mission-driven, one truth remains universal: having the right people on the team is mission-critical. This issue was explored during Commercial Space Week and part of the panel, Mary Baldino, Director. of Sales/Marketing at Vaya Space, and Tahara Dawkins, Director of Policy at Astroscale US, joined us to continue the conversation.  Remember to leave us a 5-star rating and review in your favorite podcast app. Be sure to follow T-Minus on LinkedIn and Instagram. Want to hear your company in the show? You too can reach the most influential leaders and operators in the industry. Here's our media kit. Contact us at space@n2k.com to request more info. Want to join us for an interview? Please send your pitch to space-editor@n2k.com and include your name, affiliation, and topic proposal. T-Minus is a production of N2K Networks, your source for strategic workforce intelligence. © N2K Networks, Inc. Learn more about your ad choices. Visit megaphone.fm/adchoices

Ce lundi 16 février, Florian Grouffal, VP Sales Marketing chez Furious Squad, s'est penché sur l'impact de l'IA sur les activités des agences de Com'/Marketing, dans l'émission Tech&Co Business présentée par Frédéric Simottel. Tech&Co Business est à voir ou écouter le mardi sur BFM Business.

In this episode, we sit down with Lewis Meyers, Vice President of Business Development at SomnoMed, to explore his career journey and the leadership philosophy that has shaped his 25 years as a people leader. We discuss the pivotal moments that led him into the dental sleep space and how his role has evolved alongside the rapid growth of dental sleep medicine. We also take a closer look at how SomnoMed has transformed over the past eight years, from product innovation to global expansion, and what that evolution means for dentists treating obstructive sleep apnea. Lewis shares why adding SomnoMed devices can be a strategic advantage for OSA treating dentists, how appliance therapy continues to gain recognition, and what practices should consider when integrating additional treatment options. Beyond business, we explore leadership and purpose. Lewis reflects on the most valuable lessons he has learned over 25 years of leading teams, what it truly means to develop people, and the deeper "why" that drives his work. This conversation is not just about devices or growth, it is about impact, service, and building something that lasts. What You Will Learn Lewis's career path and what led him to become Vice President of Business Development at SomnoMed How SomnoMed has evolved over the past eight years and where the company is headed Why OSA treating dentists should consider adding SomnoMed devices to their treatment options The most valuable leadership lessons Lewis has learned over 25 years The personal "why" that fuels his passion for growth, service, and impact About Lewis Meyers Lewis spent 21 years in surgical urology and gynecology sales before transitioning over to the dental field in 2011 as Director of Sales & Marketing for American Eagle Instruments. After helping to engineer the sale of AEI to Young Innovations, he joined SomnoMed in 2017 as Senior Director of Sales in the US and was promoted to Vice President in 2022. He has steered the SomnoMed sales team through multiple regime changes and changes in SomnoMed's go-to-market strategy. Under his sales leadership, SomnoMed surpassed 1 million patients treated worldwide with SomnoMed devices. On a personal note, Lewis and his wife Shari, have been married for 31 years. Their son, Jeremy, is a PhD candidate in Genetics at the University of Arizona. Their daughter, Madison, is married to a US Marine and they recently welcomed their second son into the family. Lewis was a world class athlete in diving and competed for the University of Nebraska where he was a 5-time All American and 4-time Big 8 Conference Diving Champion. He is an avid road cyclist and pedals over 4,000 miles per year. Connect with Lewis Meyers https://www.facebook.com/lewis.meyers/https://www.linkedin.com/in/lewismeyers/ SomnoMed website: https://somnomed.com/en/SomnoMed YouTube: https://www.youtube.com/@somnomed Email USsales@somnomed.com to claim your FREE SomnoMed Avant! It's important that you speak from experience when consulting with patients. And the comfort and efficacy of the Avant is simply outstanding! About Meghna Dassani Dr. Meghna Dassani is passionate about promoting healthy sleep through dental practices. In following the ADA's 2017 guideline on sleep apnea screening and treatment, she has helped many children and adults improve their sleep, their breathing, and their lives. Her books and seminars help parents and practitioners understand the essential roles of the tongue, palate, and jaw in promoting healthy sleep.   Connect with Dr. Meghna Dassani Website: https://www.meghnadassani.com Facebook: https://www.facebook.com/healthysleeprevolution Instagram: https://www.instagram.com/meghna_dassani/  Youtube: https://www.youtube.com/@meghna-dassani

We are absolutely thrilled to welcome the remarkable Lucy Giovando Watts, Vice President of Sales and Marketing at Streamlinevents, as today's guest. Stay tuned as Lucy shares her journey, offers insights from her work at Streamlinevents, and tells us why serendipity often matters more than we realize. Streamlinevents Streamlinevents is a full-service corporate event agency in Emeryville, California, with over 24 years of industry experience. The team partners with corporate clients on sales kickoffs, incentive programs, user conferences, and complex meetings. The company is powered by the best-of-the-best event managers, technologists, creatives, and sourcing experts who thrive in an industry defined by constant motion. Lucy's Journey Lucy began her career in politics, working for a member of Congress and supporting political events, where she discovered her passion for live experiences. She then joined the tech sector in Silicon Valley, rising from event manager to Global Events Director, where she produced worldwide events. After that, she founded her own boutique event management company, which she ran for over 13 years, and later co-founded an event technology startup. Lucy briefly worked in association management before joining Streamline Events as Vice President of Sales and Marketing. Entrepreneurship and Getting Comfortable With Discomfort Building businesses taught Lucy that growth occurs outside of our comfort zones. For her, launching a startup meant daily exposure to sales, pitching, demos, and investors, along with the risk of failure. Over time, discomfort became normal, and fear was no longer a signal to stop. Instead, it became proof of forward motion. The Power of Saying Yes Lucy's decision to attend a reception she considered missing set off a chain reaction that led to pitch competitions, partnerships, press coverage, integrations, and ultimately an acquisition offer for her startup. That experience reinforced the value of openness and action, even when confidence lags behind opportunity, proving that even small yeses can unlock outcomes no amount of planning could ever predict. Serendipity Openness to chance encounters, conversations, and unplanned moments can play a role in one's career and in a company's growth. Serendipity does not replace preparation, but it rewards those who show up, engage, and are willing to act before they feel fully ready. Imposter Syndrome Lucy highlights how the perfectionistic mindset and people-pleasing culture in the hospitality industry can amplify imposter syndrome, particularly for women. Experience taught her that waiting to feel "ready enough" can become a barrier. Momentum comes from acting before you're certain and recognizing that doubt does not disqualify your capability. Creativity  Lucy reframed her identity by finding areas of creativity in problem-solving, strategy, leadership, and idea synthesis. Creativity blossoms when people allow time for mental space, pull inspiration from unexpected sources, and disconnect from constant digital noise. Human Connection in an AI-Driven World Technology and AI can enhance efficiency, but they cannot replace in-person connection. Conferences, incentives, and live events fulfill a fundamental human need for belonging, trust, and spontaneous interaction. As digital tools expand, the value of face-to-face experiences continues to strengthen rather than diminish. Leadership, Safety Nets, and Being Bold Strong leadership creates safety nets that empower teams to take risks. When people know their leaders have their backs, they are more willing to experiment, speak up, and innovate. At Streamline Events, leaders encourage bold thinking, creative exploration, and professional visibility through speaking, writing, and idea-sharing, while modeling that same courage themselves. Bio: Lucy Giovando Watts Lucy Giovando Watts is Vice President of Sales & Marketing at Streamlinevents, a woman-and minority-owned events agency delivering innovative, sustainable, and inclusive events worldwide. With over 20 years of experience leading global teams, managing event companies, and founding her own event tech startup, Lucy brings deep expertise in strategy, operations, and financial management. Connect with Eric Rozenberg On LinkedIn Facebook Instagram Website Listen to The Business of Meetings podcast Subscribe to The Business of Meetings newsletter Connect with Lucy Giovando Watts On LinkedIn Streamlinevents Email Lucy: Lucy.gw@streamlinevents.com

How predictable are you as soon as you knock on the homeowner's door? This episode talks about the outside perspectives of our door-knocking and how we can learn to adapt and subvert everyone's expectations of a solar sales rep.CLICK HERE: https://apply.solarpreneurs.com/ https://zendirect.com/ https://crmx.app/ https://zapier.com/ https://www.solarscout.app/taylor https://www.youtube.com/@solarpreneurs goals.solarpreneurs.com oneliners.solarpreneurs.com https://solciety.co/ - JOIN SOLCIETY NOW! SIRO APP - LEARN MORE

Viele Leads zu generieren ist einfach. Die richtigen zu erkennen, ist die eigentliche Herausforderung. In dieser Podcast-Episode erfährst Du, wie Lead Management dafür sorgt, dass Leads systematisch erfasst, angereichert und mit passenden Inhalten weiterentwickelt werden.

"Reden wir überhaupt über das gleiche?!" Wie kann die Schnittstelle zwischen Teams auf Basis von Daten funktionieren? Jedes Team - sei es Marketing, Produkt oder Sales - hat eine eigene Perspektive, einen eigenen Fokus ... und natürlich eigene KPIs. Und dazwischen: viel Platz für Frust, Missverständnisse und verlorenes Potenzial. In dieser Folge spreche ich mit Lena Dierolf, Marketing Director bei Avenit. Avenit ist eine Digitalagentur, die mittelständische Unternehmen beim Aufbau von digitalen Strategien und Marketing unterstützt. Lena bringt damit gleich mehrere Perspektiven mit: Agentur, Inhouse-Marketing und tiefe Einblicke in die Marketing- und Sales-Setups ihrer Kunden. Ihr Schwerpunkt: Lead Gen & Lead Marketing. Wir sprechen darüber: - wie es unterschiedliche Teams schaffen, ihre Daten gemeinsam zu analysieren und zu verstehen - wie ein einfacher Report am Anfang mehr Wert schafft ist als ein fancy Dashboard - und wie ein gemeinsamer "Daten-Verständnis-Prozess" aussehen kann - und darum wie das “data as a conversation” Konzept dabei helfen kann Am Ende geht es um mehr als “nur” KPIs: Daten schaffen Wert, wenn und weil Menschen gemeinsam darüber sprechen, Handlungen ableiten und umsetzen. Timestamps: (0:00:00) - Vorstellung von Lena Dierolf (0:01:27) - Fokus auf Lead-Gen Marketing. (0:04:07) - Notwendigkeit der Betrachtung des gesamten Funnels. (0:07:14) - Gemeinsame Sprache mit Sales. (0:10:57) - Analyse von Lead-Interaktionen. (0:14:07) - Entwicklung von Reports zu Dashboards. (0:17:34) - Starte mit Gesprächen, nicht Tools. (0:20:52) - Data as a Conversation Konzept. Hier findest du Lena Dierolf auf Linkedin: [https://www.linkedin.com/in/lenadierolf/](https://www.linkedin.com/in/lenadierolf/) Connecte dich mit mir auf LinkedIn: [https://www.linkedin.com/in/mlmatysik/](https://www.linkedin.com/in/mlmatysik/) Unsere Website findest du hier: [https://analyticsfreaks.com/](https://analyticsfreaks.com/) Ich freu mich immer über Anmerkungen, Fragen oder einfach deine Gedanken zum Podcast! :) Schreib mir gern eine Mail an marialena.matysik@analyticsfreaks.com oder auf Linkedin [https://www.linkedin.com/in/mlmatysik/](https://www.linkedin.com/in/mlmatysik/)

You can't scale a business when Sales, Marketing, and Operations are pulling in different directions. That's how you end up with bad leads, missed expectations, burned-out teams, and frustrated customers. In this episode of SoTellUs Time, Trevor Howard breaks down how to create real alignment between Sales, Marketing, and Operations—so your business stops feeling chaotic and starts growing predictably. This isn't theory. This is practical, owner-level strategy you can implement immediately. The Real Cost of Misalignment Marketing is generating leads Sales is frustrated with "bad leads" Operations is overwhelmed trying to deliver what was promised The problem isn't effort. The problem is alignment. When these three core departments aren't aligned, growth feels stressful and unpredictable. When they are aligned, growth becomes calm, scalable, and repeatable. Episode Chapters 0:00 – The Cost of Misalignment Why growth feels chaotic when teams aren't aligned 2:00 – Why Sales, Marketing & Ops Drift Apart Different goals, different metrics, different priorities 5:00 – One Shared Definition of Success Creating a single scoreboard for the entire customer journey 9:00 – Systems That Force Alignment Simple meetings, handoffs, and SOPs that eliminate friction 13:00 – The Owner's Role as the Integrator Why alignment always starts at the top 16:00 – One Direction, One Team How alignment accelerates growth instead of slowing it down What You'll Learn in This Episode Why alignment doesn't happen naturally and must be designed How siloed KPIs quietly destroy teamwork The importance of a shared definition of a win How to align lead quality, close rate, and fulfillment Simple systems that eliminate Sales vs Marketing vs Operations tension The exact role the business owner must play to keep alignment intact Key Insight Alignment doesn't live in intentions. It lives in systems. If your business relies on hoping everyone is on the same page, you'll always be firefighting. Action Step This week, pick one alignment issue between Sales, Marketing, and Operations and fix it. Even one small improvement can unlock massive momentum. What's Coming Next In an upcoming episode: How to create KPIs that encourage teamwork instead of turf wars. Subscribe to SoTellUs Time for real-world business strategy, leadership insights, and scalable growth systems: https://www.youtube.com/@sotellus Learn more about the tools we're building at SoTellUs to align the entire customer journey: https://www.youtube.com/sotellus #BusinessGrowth #Leadership #SalesMarketingAlignment #OperationsManagement #ScalingABusiness #EntrepreneurMindset #BusinessSystems #SoTellUsTime #PredictableGrowth #BusinessOwner  

Tonight, I answer your toughest questions about growing your pressure washing and Christmas light business! Tonight we are diving deep into the three pillars that make or break your season: Sales, Marketing, and Pricing.Whether you are trying to fill your schedule for spring or planning your next big growth phase, bring your questions and let's talk strategy.In this stream, we'll cover:Marketing Strategies for 2026: What's working right now to get leads.Pricing for Profit: Stop guessing and start charging what you're worth.Closing the Sale: Simple scripts and tactics to win more bids.

In this episode of Medical Sales Accelerator, Zed Williamson sits down with Tamara Loehr, co-founder of EGS Enterprise Growth Systems and Concertina, to tackle one of the most expensive dysfunctions in medical sales: the ongoing war between sales and marketing. Tamara brings more than two decades of experience building, scaling, and exiting businesses to break down why this rift exists—and why it's completely solvable. Together, they unpack how vanity metrics, unclear ownership, and missing systems keep teams stuck in finger-pointing instead of driving revenue. You'll learn: Why sales and marketing must operate as one integrated system—not silos How an 8-step funnel creates accountability across both teams Why the second funnel (post-sale) matters more than new leads Why modern SEO, GEO, and video-first content shorten the sales cycle This conversation is a must-listen for medical device reps, sales leaders, marketers, and executives who are tired of blame games and ready to build a scalable, measurable growth engine that actually supports the field. Connect with Tamara: https://www.linkedin.com/in/tamaraloehr/  Enterprise Growth Systems: https://www.egrowthsystems.com/

Like you, I do not have time to sit down and read. Between building a company, travel, staying healthy, and family, quiet reading time is not realistic. But learning still matters.So this year I went all in on audiobooks. Gym. Sauna. Dog walks. Driving. Early mornings. Late nights. And I learned more than I have in years.In this solo foundation episode, I break down the books that shaped how I think about sales, marketing, leadership, money, psychology, and running a tighter dealership operation. For each book, I share what it gets right, a takeaway you can actually use, and how to apply it inside a dealership.Books covered in this episode:12 Rules for Life by Jordan B Peterson$100M Leads by Alex Hormozi$100M Offers by Alex Hormozi$100M Money Models by Alex HormoziCEO Excellence by Carolyn DewarBuy Back Your Time by Dan MartellTrust Me I'm Lying by Ryan HolidayThe Laws of Human Nature by Robert GreeneNever Split the Difference by Chris VossVelocity 2.0 by Dale PollakMagnetic Marketing by Dan KennedyExtreme Ownership by Jocko WillinkAtomic Habits by James ClearGood to Great by Jim CollinsHow to Win Friends and Influence People by Dale CarnegieNext up on my 2026 list:The Goal by Eliyahu M GoldrattThe Advantage by Patrick LencioniCompeting in the Age of AI by Marco Iansiti and Karim R LakhaniThey Ask You Answer by Marcus SheridanTurn the Ship Around by L David MarquetLinks:Sponsor: ⁠dealers.motohunt.com⁠Connect with Jacob: ⁠https://www.linkedin.com/in/jacob-b-berry/⁠Check us out on Youtube: ⁠https://youtube.com/@dealershipfixit?si=eOzwfr1XoIzQdp9v

In this episode, Steve Fretzin and Charlie Gaudet discuss:Moving beyond hard work toward sustainable growthEscaping the founder-centered business modelOutperforming talent using systems Protecting time as the highest-leverage asset Key Takeaways:Hard work eventually becomes a liability when it replaces strategy, systems, and recovery. Sustainable growth requires designing the business so it scales without destroying the founder's health or capacity.Businesses stall when the founder becomes the bottleneck for decisions, delivery, and growth. Long-term scale only happens when systems and teams replace heroic individual effort.Top performers win not because they work harder, but because their systems reduce variation and create consistency. Documented, measurable processes turn small improvements into repeatable, compounding gains.Return on Time matters more than effort, activity, or hours worked. Delegation, automation, and pricing strategy free leaders to focus on high-impact thinking instead of constant execution. "They have to look at ROT, which is return on time… Where are they spending the time, and how do they maximize their time?… Raise your rate… leverage AI… More and more attorneys are able to get more done in less time when they can leverage AI in the right way." —  Charlie Gaudet Check out my new show, Be That Lawyer Coaches Corner, and get the strategies I use with my clients to win more business and love your career again. Ready to go from good to GOAT in your legal marketing game? Don't miss PIMCON—where the brightest minds in professional services gather to share what really works. Lock in your spot now: https://www.pimcon.org/ Thank you to our Sponsor!Rankings.io: https://rankings.io/ Ready to grow your law practice without selling or chasing? Book your free 30-minute strategy session now—let's make this your breakout year: https://fretzin.com/ About Charlie Gaudet: Charlie Gaudet is the author of “The Predictable Profits Playbook: The 7- and 8-Figure CEOs' Guide to Generating Consistent and Sustainable Growth“ (voted #1 Book on Sales & Marketing by Indie Excellence) and host of The Beyond 7-Figures Podcast.The International Business Times called him “The Go-To Business Coach for 7- and 8-Figure Businesses” and perhaps the “busiest sales coach in the US.“GritDaily said Gaudet is: “regarded in entrepreneurial circles as one of the top coaches for helping entrepreneurs surpass the seven and eight-figure mark.”Yahoo Finance referred to him as: “The CEO Whisperer.”CEO Weekly said he was one of the top 10 “Innovative CEOs to Follow.”And he's listed at the top of several “Best Business Coach”  lists.He's been an entrepreneur since the age of 4, created his first multi-million dollar business at 24, and has helped others generate millions with his strategies.He's received numerous awards and recognition (including founding a company named as “One of the Best Seed Stage Companies” by Ernst & Young), received his Certificate of Leadership Development from The US Army War College and has his business advice featured around in the world – including Inc., Forbes, Salesforce, Success, Entrepreneur, and Fox Business – as well as on podcasts and radio.He was named one of American Genius's Top 50 Industry Influencers.He trains in Brazilian Jiu-Jitsu (two gold medal finishes) and is a 3-time wrestling state champion. He lives in Florida with his beautiful wife, three adorable kid-preneurs, and one badass dog. Connect with Charlie Gaudet:  Website: https://predictableprofits.com/  Connect with Steve Fretzin:LinkedIn: Steve FretzinTwitter: @stevefretzinInstagram: @fretzinsteveFacebook: Fretzin, Inc.Website: Fretzin.comEmail: Steve@Fretzin.comBook: Legal Business Development Isn't Rocket Science and more!YouTube: Steve FretzinCall Steve directly at 847-602-6911 Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it. 

In this episode, I go back to one of the original ideas behind Rocket Chiro and what used to be Black Sheep DC: relationship marketing. This topic has been near and dear to me for a long time, and I wanted to revisit it because I think it is especially relevant heading into a new year. A lot of chiropractors are either just getting started, feeling stuck, or reflecting on why their practice does not feel as stable as they want it to be. In my experience, a big part of that comes down to how you think about marketing and growth. Specifically, are you trying to build relationships, or are you just trying to make sales? Why Chiropractic Is a Relationship Business Chiropractic is not a big-ticket, one-time-sale business like real estate or high-end sales. We do not make our money from a single transaction. Chiropractic works much more like a restaurant. Restaurants succeed because they have repeat customers over a long period of time. Some people come in all the time. Some come occasionally. Some only come for special occasions. But when they want that type of food, they go back to the same place. Chiropractic works the same way. If someone comes in, finishes a care plan, and never comes back, that is not a success. That is a broken relationship. The Goal Most Chiropractors Get Wrong I talk through three different goals chiropractors tend to have. The wrong goal is simply "I want new patients." A better goal is "I want new patients who are a good fit for my practice." The best goal is "I want new patients who are a good fit for my practice and who always come to me when they need a chiropractor." That last goal changes everything. It changes how you onboard patients, how you make recommendations, how you follow up, and how you market. Retention Is Not PVA One of my long-standing soapboxes is that real retention is not a PVA number. Real retention is not about how many visits someone averages during a care plan. Real retention is about maintaining the doctor patient relationship over time. If someone sees you ten times over twenty years, but every single time they need a chiropractor they come back to you, that is incredible retention. Retention is about time, trust, and being the default chiropractor in someone's life. Dating for Marriage vs Dating for Sex I use a dating analogy to explain how mindset changes behavior. If you are dating with the intention of a long-term relationship or marriage, you move differently. You listen more. You are more honest. You care about fit. You think long term. If your only goal is to score, none of that matters. The same thing happens in chiropractic. If your only goal is to close a new patient, you will use pressure, scare tactics, and short-term thinking. If your goal is a long-term relationship, your entire approach changes. How a Relationship Mindset Changes Your Practice I walk through several areas where this mindset shows up. Onboarding looks different. You listen more, talk less, and focus on agreement instead of closing. Recommendations and care plans become more flexible, educational, and structured instead of rigid and contract-driven. Follow-up and reactivation feel natural instead of awkward. You check in because you care, not because you are desperate. Marketing shifts from chasing new patients with deals and urgency to building authority, trust, and long-term connection with both new and existing patients. Relationship Marketing and SEO I also talk about how this mindset applies to SEO and online marketing. Short-term SEO tactics rely on fake activity, fake reviews, junk backlinks, and manufactured signals. They can work briefly, but they are unstable and risky. Long-term SEO is relational. It is built on real reviews, real activity, real authority, and consistency over time. Selling to people who trust you is easy. Getting people to trust you is hard. Google works the same way. You do not game a relationship. You build one. The Big Takeaway Relationship marketing is long-term and stable. Sales marketing is short-term and unstable. One compounds. The other burns out. And the final thought I leave you with is this: What you do to get patients is what you have to do to keep them. If you rely on pressure to get people in the door, you will need pressure to keep them. If you build trust to get them, trust is what keeps them coming back.   Resources Mentioned: Free Website/SEO Review: https://rocketchiro.com/chiropractic-practice-assessment Best chiropractic websites: https://rocketchiro.com/best-chiropractic-websites  

In this episode, I sit down with Dr. Mike Guardino, owner of Functional Chiropractic & Rehab in Raleigh, NC — and someone whose story perfectly captures what it really looks like to build a rehab chiropractic practice from scratch.   Mike moved to a brand-new city where he knew no one, opened immediately out of school, and spent the first few months barely seeing patients. But instead of quitting, he doubled down on learning sales, marketing, pricing, and leadership — and rebuilt his practice into a thriving, scalable business.   If you're a student, new grad, or current practice owner feeling stuck, this episode will show you exactly what's possible when you develop the skill sets no one taught you in school.   In this episode, you'll learn: - How Dr. Mike opened in a new city with zero connections - The mindset shift that finally moved his business forward - Why most rehab chiros undercharge (and how to fix it) - The hiring mistake he'll never repeat again - What it actually looks like to go from clinician → CEO   Want to get in the room with us? Our next Rehab Chiro Live Event is coming up in Orlando, Florida. If you want the workshops, the playbooks, and the breakthroughs that move your business forward, Click here to get your non-member ticket before we sell out.    

Brad Pingle, Vice President of Sales & Marketing at Bien Air discusses: the transition from air-driven to electric handpieces in the U.S. market the impact of dental schools  standardization & streamlining  To learn more visit https://dental.bienair.com/en_us/  or visit https://bienairacademy.com/ You can also reach Brad Pingle at brad.pingle@bienair.com  Subscribe to our channel for more episodes and stay updated on the latest DSO news, insights, and events! If you like our podcast, please give us a ⭐⭐⭐⭐⭐ review on iTunes https://apple.co/2Nejsfa and a Thumbs Up on YouTube.    

In this heartfelt and insight-rich conversation, Haylee Ergenekan, Director of Sales & Marketing at MorningStar Senior Living, shares how her background in luxury hospitality shaped a new, deeply human approach to senior living marketing.From calling prospects by name to hosting networking events like boutique dinner parties, Haylee focuses on creating spaces that feel like home — not just selling units. She discusses the power of emotional details, the importance of authentic outreach, and why “belonging” is the real product we should all be selling.Whether you're in senior living, hospitality, or marketing, this episode will leave you thinking differently about the work you do.Guest BioHaylee Ergenekan is the Director of Sales and Marketing at MorningStar Senior Living in Hillsboro, Oregon. With a background in luxury hospitality, she brings a unique, heart-first approach to senior living—where every detail is a chance to create belonging. From personalized tours to impactful events, Haylee leads with empathy, story, and an unshakable belief in the dignity of aging.Timestamps:01:03 – Meet Haylee Ergenekan, Director of Sales & Marketing at MorningStar Senior Living02:24 – The MorningStar story and its presence across 11 states03:15 – Haylee's journey from luxury hospitality to senior living05:07 – How five-star hospitality shapes her approach to marketing06:56 – The power of emotional details: names, memories, and connection09:39 – Balancing numbers with heart: marketing through moments12:13 – Moving stories: helping seniors say goodbye to home with dignity14:46 – Events that resonate: making outreach feel like a privilege17:00 – “Setting the Table for Success” and the art of intentional networking20:29 – Cultivating a hospitality culture beyond the sales team23:58 – Leading by example: modeling genuine care for residents and staff26:31 – The next chapter: authenticity and belonging as the future of senior living marketing

Clint Oram, co-founder and former CMO/CTO of SugarCRM, joins Clark Newby on the Tomorrow's Best Practices Today podcast to explore how AI is reshaping B2B sales and marketing. From his roots at SugarCRM to advising AI startups and hosting his own show PROMPT This, Clint shares hard-won insight into what's real—and what's hype—in AI's impact on business.In this conversation you'll learn:- How generative AI is rewriting the rules of productivity for sales and marketing professionals—what is changing, what still matters.- Why “jobs lost to AI” is the easier narrative, but not necessarily the accurate one—and what smarter companies are doing now to stay ahead.- What social selling really looks like today, how LinkedIn has evolved (and been blocked by spam), and how sellers can build meaningful audiences rather than send endless cold InMails.- The tools and tactics that Clint regularly uses—his favorite generative-AI platforms, how he advises companies, and how younger professionals (including recent grads) can future-proof their careers by embracing and mastering AI.- A candid look at the post-pandemic tech bubble, the hiring surge in 2022-23, and why the softening market is providing an opportunity—if you know where to look.Whether you're a sales leader, marketer, agency owner, or recent grad trying to find your footing, this episode offers concrete take-aways and strategic questions to ask. If you believe that AI is going to change everything—yes, and so are you—this discussion will ground that belief with practical insight and next-step ideas.-----CONNECT with us at:Website: https://leadtail.com/Leadtail TV: https://www.leadtailtv.com/LinkedIn: https://www.linkedin.com/company/lead...Twitter: https://twitter.com/leadtailFacebook: https://www.facebook.com/Leadtail/Instagram: https://www.instagram.com/leadtail/----00:00 Intro — From CRM to AI01:40 Why Generative AI Is Changing Everything04:00 Fear, Optimism, and the Future of Work06:00 The Job Market Myth10:00 The Tech Bubble and False AI Narratives11:00 Social Selling and the Spam Era14:00 LLMs and the New Sales Funnel17:00 Future-Proofing Your Career with AI22:00 The Best AI Tools for Marketers and Sellers27:00 Reinventing the Podcast Creator29:00 Launching “Prompt This”31:00 How to Get Started with AI32:00 Final Thoughts — Is AI as Big as the Internet or Electricity?#b2bmarketing #b2b

Imagine spending thousands on marketing, going all-in on trade shows, Google Ads, and webinars, only to have no idea if any of it actually drives revenue. You're not alone. In this episode of Predictable B2B Success, host Vinay Koshy sits down with Jason Kramer, founder and CEO of Cultivize, to uncover why B2B CRM adoption and sales alignment are still a massive struggle, even in the age of endless tech solutions. Jason, a marketing veteran with over two decades of experience working with brands like Virgin Atlantic Airways and Johnny Walker, reveals the "aha" moment that led him to launch Cultivize: bridging the gap between marketing spend and provable ROI. From exposing why sales teams resist CRM systems to pinpointing the hidden data points that unlock better lead nurturing, this conversation is packed with real-world stories, sharp insights, and practical playbooks you can steal today. If you're curious about how leading companies actually connect marketing dollars to pipeline growth, how to fix a broken sales process before your next software rollout, or even how AI will soon change your sales teams, you won't want to miss this episode. Grab your headphones, predictable revenue is closer than you think. Some topics we explore in this episode include: Sure thing! Here are the top 10 topics covered in the episode with Jason Kramer: CRM Adoption Issues in B2B: Challenges in getting sales teams to use CRM systems effectively.Connecting Marketing Efforts to Revenue: The common struggle to attribute marketing activities to actual sales results.Importance of Customized Training and Processes: Why tailored training and clear processes are vital for CRM success.Lead Nurturing Strategies: How automated follow-ups and nurturing campaigns drive more revenue.Leadership & Accountability in Sales/Marketing Alignment: The role of strong leadership and culture in maintaining effective collaboration.Marketing-to-Sales Handoff Structure: Ensuring MQLs become SQLs efficiently, with an emphasis on quick responses.Data Hygiene and Segmentation in CRMs: Approaches for cleaning up CRM data and improving its usefulness.Lead Scoring for Buying Committees: Adjusting lead scoring to reflect group buying dynamics in B2B sales.Leveraging Automation and AI: Using technology to boost productivity and reduce manual workloads.Measuring ROI and Key Metrics: Best practices for tracking the metrics that matter, and correctly attributing revenue.And much, much more...

In this insightful book club session, the ABCI team is joined by clients Ben Neivert of DBT Aero, Chris Vidales of MagJet and Ericka Essington of Air Nurses take a dive deep into The Revenue Zone by Tom Burton—a modern playbook for B2B sales and marketing that challenges traditional funnels and focuses on guiding [...]

Ever feel like your audience just doesn't get you? In this episode, I break down what it means to be a good sender and receiver in communication as an online Christian Life Coach and Christian Business Coach. Learn how Biblical communication builds clarity, confidence, and connection as you learn how to build an online coaching business that reflects the Kingdom.You'll Discover:—Why your message might be misunderstood (and how to fix it).—How to balance over-communicating vs. under-communicating.—The spiritual side of communication in sales & marketing.—How Biblical clarity builds trust with your audience.—Tips for Holy Spirit-led communication in business. Tune in for a powerful reminder that clear, Spirit-led communication isn't just good business, it's Kingdom strategy for every Christian coach building with purpose.GET STARTED TODAYLow-Ticket Guide: Grab my Free Low-Ticket Offer Blueprint Guide - the one where I break down how a single $37 product brought in over $66,000 into my business.Ready to launch? Join The Selah Collective 12-Month Group Coaching Program.Ready to scale? Join Eden: The Mastermind (for women who have made $20k-100k+ in online business).Women of Valor 3-Part Mini-Course: Learn how to create a 6-7 figure offer and how to implement the Esther Upleveled sales system.For the Holy Spirit-led coaches who want to hit $100k in the next 12 months, get the 40+ page guide: 12-Months to $100k.Ready to get an all-in-one funnel builder? Sign up for Kartra today!Get FREE, ORGANIC email leads on Instagram using this DM flow template.READ THE BLOG241. Feeling Misunderstood? Understanding the Sender-Receiver Communication Roles in Sales, Marketing & Coaching as a ChristianOTHER EPISODES YOU MIGHT ENJOY Episode 230: 3 Hacks to Consistent Online Business Growth – What Your Kingdom Marketing Strategy Needs to Thrive This YearEpisode 223: Christian Business Advice - What To Do When Your Grace Expires & It's Time to Pivot Your Life and Business Plans

In this special episode of Sales Pipeline Radio from the Innovation Pavilion at Cvent CONNECT 2025, Matt spoke with Ajith Krishnankutty, Head of Experiential Marketing at Capital Group. Don't miss an episode! Subscribe to Sales Pipeline Radio or tune in live Thursdays at 11:30 PT | 12:30 MT | 1:30 CT | 2:30 ET on LinkedIn (also available on demand). In just 20 fast-paced minutes, host Matt interviews the brightest minds in sales and marketing, delivering actionable advice, best practices, and insights for B2B sales and marketing professionals. Sales Pipeline Radio was recently recognized as one of the 25 Best Sales Management Podcasts and Top 60 Sales Podcasts—don't miss out! You can subscribe right at Sales Pipeline Radio and/or listen to full recordings of past shows everywhere you listen to podcasts! You can even ask Siri, Alexa and Google or search on Audible!

In this skills-focused episode, Travis and co-host Eric Kruczynski debate which core competency—sales, marketing, or operations—would make the biggest difference for young professionals and future entrepreneurs. With humorous banter and personal anecdotes, they lay out the case for each skill, reflect on their own career pivots, and highlight why both product-first thinking and communication are more critical than ever for making money in today's economy. On this episode we talk about:   The pros and cons of going deep in sales, marketing, or operations as a foundational skillset   Why Travis wishes he'd doubled down on marketing after cutting his teeth in sales   The hidden importance of learning to communicate and interact with adults from a young age   Why product-led growth beats everything (Naval's hierarchy: Product > Marketing > Sales)   Real examples: Savannah Bananas' ESPN deal, Manscaped, CarMax, and how big brands use these skillsets to win Top 3 Takeaways 1.  Sales is indispensable for young professionals to learn communication, persuasion, and how to speak “adult”—but marketing has the highest earning upside in most modern businesses.2.  Product is king: the greatest companies invest first in world-class product, then marketing, with sales as a fallback if needed.3.  Differentiation is critical—even brands with average products (like early Manscaped) can win if marketing is exceptional, but nothing replaces a truly great offering. Notable Quotes   “Sales is learning to speak the language of adults and persuasion; marketing is sales at scale.”   “Sales is what you do when you've failed at marketing; marketing is what you do when you've failed at product. Product is king.” (paraphrasing Naval)   “Build something so good that people can't help talking about it—organic always beats paid.” Connect with Travis Chappell:   LinkedIn: Travis Chappell on LinkedIn   Twitter/X: @travischappell   Instagram: @travischappell   Website: travischappell.com ✖️✖️✖️✖️

How do you audit sales and marketing? Oleg Koslov brings global insights, five practical pillars, and quick wins every team can use.

Ryan is the Head of Sales & Marketing at Perigon International and the founder of RME Services LLC, where he blendsinnovation, business strategy, and entrepreneurship. In this episode of the podcast, Ryan reflects on his young career journey across multiple states, the lessons that he has learned in sales, engineering, and leadership, and how his Prep roots continue to influence the way he operates today. This is aconversation centered around growth, resilience, and building a meaningful career as Ryan provides many valuable perspectives on his journey.

The post-event handoff to sales is where so many event programs lose steam.Leads get cold. ROI disappears. And all that effort on the show floor doesn't translate to results.But it doesn't have to be this way.In this fourth installment of our “Back to the Basics” summer live series, Matt Kleinrock and Coty Adams (Director of Sales + Marketing at Rockway Exhibits + Events) break down the musts for a successful sales handoff so your hard work doesn't get lost in the shuffle.Here's what you'll take away: ✅ Exactly which parts of the handoff event marketers can (and can't) control ✅ How to advocate for your team and get sales to follow through ✅ Simple ways to set expectations and create accountabilityIf you're tired of watching your post-event leads disappear, this is your blueprint for turning event energy into measurable impact.--------------------- Connect With UsMatt Kleinrock: https://www.linkedin.com/in/matt-kleinrock-9613b22b/Coty Adams: https://www.linkedin.com/in/cotykadams/Our Company: https://rockwayexhibits.com/ 

Eric Bam is the EVP of Sales & Marketing at Perfect Crust Pizza Liners and IncredibleBags.com. With over 25 years in sales leadership, Eric is also a keynote speaker and bestselling author of 10 Pillars of Big Day Energy and Big Day Wisdom. Known for transforming ordinary conversations into high-energy sales experiences, Eric inspires others to lead with authenticity, celebrate wins, and build lasting connections—one slice at a time.SHOW SUMMARYIn this episode of Selling from the Heart Podcast. Larry Levine and Darrell Amy are joined by Eric Bam, Executive Vice President of Sales and Marketing at Perfect Crust Pizza Liners and IncredibleBags.com. Eric shares his insights on 'selling from the heart,' which emphasizes building genuine relationships over traditional sales tactics. He also discusses his books, '10 Pillars of Big Day Energy' and 'Big Day Wisdom,' which provide actionable strategies for achieving peak performance. Additionally, Eric highlights the importance of personal touches, like sending personalized coffee mugs, to build strong customer connections. He also urges sales professionals to use social media to showcase positive moments, rather than complaints. The episode is packed with valuable advice on maintaining energy, focus, and authenticity in sales. KEY TAKEAWAYSSelling from the Heart is about building genuine relationships, not just making transactions.Consistency Matters: Success comes from showing up every day with purpose.Celebrate Others: Use social media to lift people up and document positive moments.Take Action Daily: Write goals, speak them aloud, and act on them consistently.Add Personal Touches: Handwritten notes, personalized mugs, and voice messages make clients feel valued.Silence Overthinking: Don't wait for perfection—just get out there and do it.Make Every Day a Big Day: Bring full energy and intention to how you show up.HIGHLIGHT QUOTESSelling from the heart is not selling at all. I stopped selling a long time ago—I'm building relationships.Big Day Wisdom is about full ass. You've gotta go all in, you've gotta give it everything you've got, not half it.People don't give a s**t about what you're doing. We overthink it. Just go do it.Celebrate your friends' wins and love them because life's too short to complain or tear people down.

In this Roofing Road Trips® episode, Megan R. Ellsworth explores the story behind Van Mark Products, a family owned company that's been shaping the industry for over 60 years, with Van Mark's Director of Sales & Marketing, Gary Weinert. From the first portable bending brake to a full lineup of innovative tools, Van Mark has built a reputation for strength, simplicity and jobsite reliability. Tune in as we discuss how their tools solve real challenges for roofers, how their legacy of innovation continues today, and what contractors can expect next.   Learn more at RoofersCoffeeShop.com!  https://www.rooferscoffeeshop.com/     Are you a contractor looking for resources? Become an R-Club Member today! https://www.rooferscoffeeshop.com/rcs-club-sign-up     Sign up for the Week in Roofing!  https://www.rooferscoffeeshop.com/sign-up     Follow Us!   https://www.facebook.com/rooferscoffeeshop/   https://www.linkedin.com/company/rooferscoffeeshop-com   https://x.com/RoofCoffeeShop   https://www.instagram.com/rooferscoffeeshop/   https://www.youtube.com/channel/UCAQTC5U3FL9M-_wcRiEEyvw   https://www.pinterest.com/rcscom/   https://www.tiktok.com/@rooferscoffeeshop   https://www.rooferscoffeeshop.com/rss     #RoofersCoffeeShop #MetalCoffeeShop #AskARoofer #CoatingsCoffeeShop #RoofingProfessionals #RoofingContractors #RoofingIndustry #VanMarkProducts #VANMARKPRODUCTS

Geoff Ketterer was this week's guest on Success Profiles Radio. He is a Fractional CRO who specializes in aligning marketing and sales into an unstoppable revenue machine. He scaled Functional Medicine Academy from $7000 to $1 million/month in just nine months and has since helped over 150 businesses build high-performance ales systems. We discussed what he learned as an award-winning chef and how it translated to business, a day in the life of a Chief Revenue Officer, who his perfect client is, setting up systems to track numbers, and improving lead quality. In addition, we talked about his formula for creating and posting content, what separates elite salespeople from average ones, finding A-players for your team, getting past gatekeepers, using Chat GPT to improve your sales skills, and how to level up your sales team. We talked about so much more on the show. You can listen and subscribe to the show on Apple Podcasts/iTunes, Spotify, Audible, and iHeart Radio. You can also hear it at Success Profiles Radio | Live Internet Talk Radio | Best Shows Podcasts

In this week's throwback episode, you may recognize this week's guest by her interviews in a NYC carriage, by the running she coordinates at Inbound, or simply by the hat she has in her LinkedIn Profile. This week's guest studied Sociology, and has worked her way up from Customer Service Rep, to Account Manager, to Enterprise AE and the advisor to companies like Limelight, Sendspark, or Commsor. Now she is the Sales Manager of Americas at Dreamdata, where they connect B2B marketing to revenue enabling you to optimize and automate your marketing efforts with confidence. Please join me in welcoming this week's guest, Laura Erdem to the show. Studying Journalism/Sociology Sales/Marketing AlignmentFeedback LoopsJustifying EventsMuch More!Enjoy this week's episode with Laura Erdem.I am now in the early stages of writing my first book! It will cover my journey into sales, the lessons learned, and include stories and advice from top sales professionals around the world. I'm excited to share these interviews and bring you along on this journey!Like the show? Subscribe to the email: Subscribe HereI want your feedback! Reach out at 20percentpodcastquestions@gmail.com or connect with me on LinkedIn.If you know anyone who would benefit from this show, please share it! If you have suggestions for guests, let me know!

Are you posting consistently on LinkedIn or Instagram but still struggling to turn your audience into paying clients? This episode is for independent experts who want to move beyond random content and start building relationships that actually lead to business - without feeling pushy or “salesy.” Anna Lundberg shares hard-won sales insights and practical steps for converting interest into income in a way that feels authentic, human, and strategic. Key takeaways: 1. The Difference Between Marketing and Sales Marketing promotes visibility and builds your brand, but sales is about having real conversations and converting interest into action. For lasting business growth, you need both visibility and a thoughtful sales system. 2. Why 'Selling' is Actually 'Serving' Selling isn't about manipulation; it's about helping. If you believe in what you offer, guiding people to work with you is an act of service, not of pressure. Relationships (not long sales pages or viral posts) matter most—especially for high-trust services and B2B. 3. Reimagining the Traditional Sales Funnel It's no longer a simple linear path; instead, think of it as a tapestry or ecosystem, with many touchpoints (referrals, workshops, posts, conversations) leading up to a client's decision. 4. The Power of Follow-up Only a small percentage of people are ready to buy right now; regular, kind follow-up keeps you top of mind for when they are ready. Tracking conversations and continuing gentle outreach is necessary, not “pushy.” 5. Create Your Own Sales System There's no one-size-fits-all template—map out discovery, experience, and purchase stages that suit you and your clients. Consistently focus on your “momentum moves”: those daily or weekly actions that build relationships and sustain your pipeline. If you're ready to move beyond posting and hoping - and start building a business that actually converts - the Business Accelerator is for you. It's a 12-month journey for independent experts who want to grow strategically, sell with integrity, and create a business that truly works for them. Join the waitlist to be first to hear when doors open again: onestepoutside.com/accelerate

If you're not making money in your business, it's not the algorithm, the economy, or your audience...it's you.In this episode of the Bedros Keuilian Show, I break down the hard truths about why most entrepreneurs stay broke, burn out, or quit. You're either building a business that prints freedom, or you're playing the victim and calling it strategy.Watch this if you're done making excuses and ready to win.OPEN A FIT BODY LOCATIONA High-Profit, Scalable Gym Franchise Opportunity Driven By Impacthttps://sales.fbbcfranchise.com/get-started?utm_source=bedrosMAN UP SCALE BUNDLE: $29 (100% Goes to Charity)Get your Digital Man Up book + Audiobook + 2 Exclusive MASTERCLASSES & Support Shriners Children's Hospital. https://www.manuptribe.com/limited-offerREGISTER FOR THE LEGACY TRIBEGet the Life, Money, Meaning & Impact You Deservehttps://bedroskeuilian.com/legacytribeJOIN MY FREE 6-WEEK CHALLENGE:Transform into a Purpose-Driven Manhttps://bedroskeuilian.com/challengeTHE SQUIRE PROGRAM: A rite of Passage for Your Son as He Becomes a ManA Father and Son Experience That Will Be Remembered FOREVERhttps://squireprogram.com/registerTruLean Supplements | https://www.trulean.com/pages/bedrosGet 50% Off Trulean Subscribe & Save BundleUse Code: BEDROS Few Will Hunt Apparel | https://fewwillhunt.com/Get 20% Off Your Entire OrderUse Code: BEDROSPODCAST EPISODES:https://bedroskeuilian.com/podcast/STAY CONNECTED:Website | https://bedroskeuilian.com/Instagram | https://www.instagram.com/bedroskeuilian/LinkedIn | https://www.linkedin.com/in/bedroskeuilianTwitter | https://twitter.com/bedroskeuilian

Join me as I chat with Amir to discuss how Cursor can function as a comprehensive interface for business operations beyond traditional coding. Through demonstrations of Model Context Protocols (MCPs), Amir illustrates how to automate financial reporting, conduct UX analysis, create marketing content, and perform QA testing—all within Cursor. The conversation highlights how this approach can dramatically improve productivity by eliminating the need to switch between different applications. Timestamps: • 00:00 - Intro • 01:03 - Overview of using Cursor beyond coding • 02:40 - Finance automation with Xero MCP • 07:58 - UX analysis using Playwright MCP • 14:37 - Sales/Marketing automation with Perplexity and Firecrawl MCPs • 23:51 - QA testing automation • 26:50 - Advice for non-technical users getting started with Cursor Key Points: • How Cursor AI can be used beyond coding to manage finance, analytics, design, and marketing tasks • Model Context Protocols (MCPs) allow seamless integration with third-party services like Xero, Playwright, and Perplexity • Automated workflows can handle accounting tasks, UX analysis, content creation, and QA testing • Different AI models serve different purposes: "thinking models" for planning and "agentic models" for execution LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ Boringmarketing - Vibe Marketing for Companies: https://www.boringmarketing.com/ The Vibe Marketer - Join the Community and Learn:https://www.thevibemarketer.com Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.skool.com/startupempire/about FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND AMIR ON SOCIAL Humblytics: https://humblytics.com/?via=community X/Twitter: https://x.com/amirmxt Youtube: https://www.youtube.com/@amirmxt Build, Ship, Market: https://buildshipmarket.com

Sales and marketing are becoming increasingly interconnected, with the most successful businesses breaking down silos between departments. Digital marketers must expand their skill sets beyond specialized areas like SEO or content creation to embrace analytics, client communication, and sales principles.• Modern marketing requires understanding that different social platforms have unique algorithms and audience expectations• Focus on mastering one platform before expanding to others – content that goes viral on one platform may fall flat on another• We're experiencing a "trust recession" where cold outreach is less effective than in previous years• Live events and webinars are outperforming traditional video sales letters as they build relationships and establish trust• The two biggest problems facing sales teams are culture and skillset issues• AI is transforming sales processes through call analysis and highly targeted advertising• Data-driven targeting can reduce customer acquisition costs by 40-70%• The most effective sales approach today is consultative rather than aggressive• Building trust is more important than being liked – customers need to trust that you can deliver results-------Guest Contact Information: - https://www.linkedin.com/in/geoffketterer/—---More from EWR and Matt:Leave a Review if it was content you enjoyed: https://g.page/r/CccGEk37CLosEB0/reviewFree SEO Consultation: https://www.ewrdigital.com/discovery-callOne-on-One Consulting: https://www.ewrdigital.com/digital-strategy-consulting/private-consulting-session—The Unknown Secrets of Internet Marketing podcast is a podcast hosted by Internet marketing expert Matthew Bertram. The show provides insights and advice on digital marketing, SEO, and online business. Topics covered include keyword research, content optimization, link building, local SEO, and more. The show also features interviews with industry leaders and experts who share their experiences and tips. Additionally, Matt shares his own experiences and strategies, as well as his own successes and failures, to help listeners learn from his experiences and apply the same principles to their businesses. The show is designed to help entrepreneurs and business owners become successful online and get the most out of their digital marketing efforts.Find more great episodes here: https://www.internetmarketingsecretspodcast.com/  https://seo-podcast-the-unknown-secrets-of-internet-marketing.buzzsprout.comFollow us on:Facebook: @bestseopodcastInstagram: @thebestseopodcastTiktok: @bestseopodcastLinkedIn: @bestseopodcastPowered by: ewrdigital.comHosts: Matt Bertram Disclaimer: For Educational and Entertainment purposes only.Support the show

Nothing scrambles a CMOs brain faster than parsing pipeline math with sales.  Alignment starts with one number, owned together, and a shared path from first touch to closed won. Miss that, and both sides will be pulling their hair out debating what happened to the pipeline. In this episode, Drew Neisser is joined by Lisa Cole (2X), Dave Bornmann (Higher Logic), and Marshall Poindexter (yorCMO) to tackle the GTM strategy that frays the most nerves: sales and marketing alignment. In this episode: Lisa shares how GTM teams build trust through shared goals, clean data, and dashboards that leave no room for spin Dave explains how strong sales relationships gave marketing influence across the full funnel Marshall shows how marketers earn trust by speaking sales' language and showing they're in it for the same win  Plus: Why sales questions your pipeline numbers and how to rebuild trust How shared dashboards and definitions keep teams honest How to speak sales without losing your marketing lens Tune in to hear how sales and marketing alignment starts with shared goals and grows from there. For full show notes and transcripts, visit https://renegademarketing.com/podcasts/ To learn more about CMO Huddles, visit https://cmohuddles.com/

This episode dives into the question I get more than any other: How do you grow a 401(k) business? If you're entering the space or trying to get better at it, you've probably heard a lot of noise. Scripts, shortcuts, and promises that sound too good to be true. I'm not here for that. I'm sharing what actually works, where most advisors go wrong, and what you need to have in place before you worry about sales strategy. If you want to build a business that lasts, this episode is for you. Connect with me on LinkedIn if you want to talk more. And if you enjoy the show, a quick review goes a long way.

SaaStr 804: AI and The Future of Sales, Marketing & CS with HubSpot CEO Yamini Rangan Join us as HubSpot's CEO Yamini Rangan delves into the dynamic landscape of SaaS, discussing the rapid transformations driven by AI. In this insightful session, Yamini shares her experience with pivoting HubSpot's roadmap after the advent of ChatGPT, the increasing role of AI in product development, and the evolving customer expectations. Gain valuable insights into creating urgency, leveraging AI to enhance productivity, and the importance of a unified partner ecosystem. Perfect for entrepreneurs and SaaS founders, this episode underscores the necessity of adaptability, curiosity, and a growth mindset in today's tech industry. -------------------------------------------------------------------------------------------- This episode of the SaaStr podcast is sponsored by: Attio This episode is brought to you by Attio — the AI-native CRM. Connect your email, and Attio instantly builds a powerful CRM - with every company, contact and interaction you've ever had. Get 15% off your first year at https://attio.com/saastr -------------------------------------------------------------------------------------------- -------------------------------------------------------------------------------------------- This episode of the SaaStr podcast is sponsored by: Attention.com Tired of listening to hours of sales calls? Recording is yesterday's game. Attention.com unleashes an army of AI sales agents that auto-update your CRM, build custom sales decks, spot cross-sell signals, and score calls before your coffee's cold. Teams like BambooHR and Scale AI already automate their Sales and RevOps using customer conversations. Step into the future at attention.com/saastr   --------------------------------------------------------------------------------------------

In this weeks' Scale Your Sales Podcast episode, my guest is Mason Cosby.   Serving as the marketing leader at numerous boutique and bootstrapped businesses, Mason saw firsthand the power of trading a shiny ABM program with all the fancy tech tools for a scrappy account-based program that instead sourced over $15M in the past 3 years, driving a 20x ROI. Now, he leads a team of fellow Scrappy ABM experts who specialize in low-budget plays and programs that drive high impact.   In today's episode of Scale Your Sales podcast, we explore what truly drives success in Account-Based Marketing (ABM). Mason Cosby shares why identifying potential points of failure is the smartest way to set your ABM program up for success. We discuss the importance of sales and marketing alignment, examine common sources of tension, and highlight where real breakthroughs happen. Mason also offers practical, proven ABM tactics you can implement immediately—no big budgets or complex tech stacks required.   Welcome to Scale Your Sales Podcast, Mason Cosby.     Timestamps: 00:00 Successful ABM Strategies with Mason Cosby 06:00 Balancing Strategy and Inclusivity 07:04 Optimizing ABM for High-Value Clients 11:11 Refining Dynamic Target Account Lists 14:48 Sales vs Marketing Communication Channels 19:18 Misaligned Incentives Fuel Sales-Marketing Conflict 20:42 Aligning Marketing with Revenue Goals 26:24 Leveraging Email Bounces for Reengagement 28:08 Relationship Mapping Insights     https://www.linkedin.com/in/masoncosby/     Janice B Gordon is the award-winning Customer Growth Expert and Scale Your Sales Framework founder. She is by LinkedIn Sales 15 Innovating Sales Influencers to Follow 2021, the Top 50 Global Thought Leaders and Influencers on Customer Experience Nov 2020 and 150 Women B2B Thought Leaders You Should Follow in 2021. Janice helps companies worldwide to reimagine revenue growth thought customer experience and sales.   Book Janice to speak virtually at your next event: https://janicebgordon.com LinkedIn: https://www.linkedin.com/janice-b-gordon/ Twitter: https://twitter.com/JaniceBGordon Scale Your Sales Podcast: https://scaleyoursales.co.uk/podcast More on the blog: https://scaleyoursales.co.uk/blog Instagram: https://www.instagram.com/janicebgordon Facebook: https://www.facebook.com/ScaleYourSales And more!   Visit our podcast website https://scaleyoursales.co.uk/podcast/ to watch or listen.

If you're serious about winning more work, building trust with clients, and leading your sales team with confidence, let's talk. I'm offering a free 10-minute call to help you pinpoint exactly where your sales process is breaking down—and what to do about it.

Edward MacMillan is a seasoned IT and sales leader with over 25 years of experience in operations, support, and strategic technology solutions. As Director of Sales & Marketing at IMS Solutions Group, he drives customer acquisition, revenue growth, and team development across the Southeast and Midwest regions. His expertise includes cloud services, cybersecurity, managed support, and network infrastructure, with a strong track record in service excellence and organizational leadership. Edward is known for leading high-performance, multicultural teams and delivering impactful business outcomes through innovative IT strategies and integration expertise. Website: https://www.imssolutionsgroup.com/  LinkedIn: https://www.linkedin.com/in/edwardmacmillan/  YouTube: https://www.youtube.com/@IMSSolutionsGroup/    Pamela Sichel is a seasoned Marketing Communications Director at OnPath Testing, bringing over 20 years of expertise to help organizations produce reliable, effective software. She is passionate about crafting engaging marketing strategies that drive real results, combining creativity with a data-driven approach. Pamela's diverse skill set spans content and digital marketing, social media, editorial publishing, project management, and AI prompt engineering across industries including SaaS, CPG, natural health, nonprofit, higher ed, and more. Known for her curiosity and collaborative spirit, she continually explores new trends and technologies to elevate brand storytelling and performance. Website: https://www.onpathtesting.com/  LinkedIn: https://www.linkedin.com/in/pamela-sichel/  Facebook: https://www.facebook.com/OnPathTesting/    In this episode, we discover innovative strategies and discuss AI's role in sales growth with marketing experts Edward and Pamela.   Apply to join our marketing mastermind group: https://notypicalmoments.typeform.com/to/hWLDNgjz   Follow No Typical Moments at: Website: https://notypicalmoments.com/ LinkedIn: https://www.linkedin.com/company/no-typical-moments-llc/ YouTube: https://www.youtube.com/channel/UC4G7csw9j7zpjdASvpMzqUA Instagram: https://www.instagram.com/notypicalmoments Facebook: https://www.facebook.com/NTMoments

In this episode, I sit down with someone who's quickly become both a friend and an inspiration, Kim Vassenelli, the Director of Sales and Marketing at Park Rose Estates in Syracuse, NY.When Kim took over her role, the community was sitting at 54% occupancy. Fast forward to today, and they're celebrating a full house—100% occupancy. We dive into how she made that happen, what a day in her life looks like, and how she balances empathy with sales strategy.Kim shares how “eating the frog” has become her secret weapon for setting the tone each day, how she builds authentic connections with residents and their families, and the creative marketing tactics (like “Seniors With Signs”) that are getting noticed online and in the community.We also discuss the less glamorous aspects of the job, like dealing with paid aggregators and hearing the word “no”, and how Kim has shifted her mindset to turn those challenges into opportunities.Whether you're in senior living or just looking for a fresh take on sales, marketing, and leadership, this episode is packed with practical takeaways and good vibes.

This podcast is brought to you by Outcomes Rocket, your exclusive healthcare marketing agency. Learn how to accelerate your growth by going to outcomesrocket.com As care delivery rapidly shifts beyond hospital walls, Medtronic is redefining patient monitoring and safety. In this episode, Blake Tatum, Vice President of U.S. Sales, Marketing, and Global Training for Medtronic Acute Care and Monitoring, discussed how the division supports over 115 million U.S. patients annually with technologies for blood oxygenation, airway management, and patient monitoring. As healthcare shifts toward ambulatory surgery centers (ASCs) and hospital-to-home care, Medtronic is investing in adapting its acute care solutions to these evolving settings. Their focus is on improving patient safety, reducing complications, and increasing efficiency through technologies like BIS anesthesia monitoring and McGrath video laryngoscopes. What sets Medtronic apart is its ability to integrate seamlessly with existing systems, combined with a dedicated ASC support team and access to Medtronic's broader portfolio. The ultimate goal is to deliver clinically proven, scalable solutions that enhance outcomes while meeting new care and reimbursement models. Tune in to learn how Medtronic Acute Care and Monitoring is adapting to support ambulatory surgery centers and hospital-to-home care with innovative, scalable solutions! Resources: Connect with and follow Blake Tatum on LinkedIn. Follow Medtronic on LinkedIn and explore their website. Check out the Medtronic Acute Care and Monitoring website. Check out their Portfolio Brochure here. Listen to Blake Tatum's previous episode on the Outcomes Rocket here. 

In this special episode of The Modern Hotelier, David Millili and Steve Carran take you behind the scenes at BITAC's Sales, Marketing & Revenue Management Summit at the Hotel Fairmont Grand Del Mar in San Diego, CA.This episode is packed with insights, laughs, and moments that define what makes BITAC unlike any other event in hospitality.Featuring exclusive interviews with:Lucy Eason (Plusgrade) – On the power of upselling tech and why BITAC's intentionality makes it so specialRobert Marusi (Hotel del Coronado) – On being a disruptor and putting the customer firstNick Horgan (Amaze Insights) – On starting the BITAC sales and marketing summit and how to get 3x ROI from eventsJack Tadami (Vella AI) – On building genuine relationships that go beyond name tagsLynsey Kreitzer (GF Hotels & Resorts) – On personalization, pre-research, and what sets BITAC apart from massive trade shows Tune in to hear:Why relationships matter more than everHow technology is evolving hotel revenue strategiesWhat makes BITAC different from every other eventWatch the FULL EPISODE on YouTube: https://youtu.be/xAtehukK-FQJoin the conversation on today's episode on The Modern Hotelier LinkedIn pageThe Modern Hotelier is produced, edited, and published by Make More MediaLinks:Jack Tadami on LinkedIn: Linkedinlinkedin.com/in/jack-tadami-1086b6aa/overlay/about-this-profileVella AI: https://www.vellaai.co/ Nick Horgan on LinkedIn: https://www.linkedin.com/in/nick-horgan/Amaze Insights: https://www.amazeinsights.com/Robert Marusi on LinkedIn: https://www.linkedin.com/in/robert-marusi-b6267739/Hotel del Coronado: https://www.hoteldel.com/Lucy Eason on LinkedIn: https://www.linkedin.com/in/lucyeason/Plusgrade: https://www.plusgrade.com/Lynsey Kreitzer on LinkedIn: https://www.linkedin.com/in/lynseykreitzer/GF Hotels & Resorts: https://www.gfhotels.com/For full show notes head to: https://themodernhotelier.com/episode/152Follow on LinkedIn: https://www.linkedin.com/company/the-...Connect with Steve and David:Steve: https://www.linkedin.com/in/%F0%9F%8E...David: https://www.linkedin.com/in/david-mil.

2025 is here, and the game has changed

Marketing is just one of a market manager's or vendor's full time jobs. So a cooperative effort that benefits multiple markets is invaluable. Add in centralized sales of gift certificates redeemable region-wide and everyone will be harvesting a bumper crop of additional income. Maine Federation of Farmers Markets director Jimmy DeBiasi joined us last year to explain selling employers on using market dollars as part of their workplace wellness programs. He dug even deeper into the how-to at last month's InTents Farmers Market Conference. This week in our Marketing Methods series listen as we chat with Jimmy about: The power of cooperative marketing The impressive total of sales generated How tough is tracking and billing? (Not as hard as you'd think.) The key selling points for big buyers

In this episode of The Venue Rx podcast, host Jonathan Aymin sits down with Kyle LaBarre, a venue owner and industry coach, to explore his journey in the wedding venue business. Kyle shares his experience acquiring and transforming Black Oak, detailing the strategies he used to grow the venue, including refining sales processes and navigating challenges like liquor licensing in Texas.Kyle discusses his transition into coaching, where he now helps venue owners optimize their sales techniques and overall business operations. He emphasizes the importance of prompt communication, leveraging automation, and striking the right balance between data-driven decisions and exceptional customer service. Additionally, Kyle discusses how his marketing company, Elevate Revenue Marketing, supports venue owners in generating leads and increasing revenue through strategic digital marketing. About Our Guest: Kyle LaBarre is the founder of Elevate Revenue Marketing and the host of The Venue Coach podcast, both dedicated to helping wedding venues increase sales through expert coaching, training, and digital marketing strategies. His journey began with a mission to enhance online marketing for Black Oak Wedding Venue, where he successfully implemented strategies to attract more leads and boost revenue.Recognizing the effectiveness of his approach, Kyle expanded his services to support other wedding venues in strengthening their online presence, generating high-quality leads through SEO and ad management, and optimizing their sales processes. Today, he plays a key role in shaping the growth and direction of Elevate Revenue Marketing, equipping venue owners with the strategies and tools they need to thrive. While he wears many hats, his primary focus remains on helping venues maximize their sales opportunities and achieve long-term success in an increasingly competitive industry.Find Him Here: Website: https://www.elevaterevmarketing.com/Instagram: https://www.instagram.com/theweddingvenuecoach/Facebook: facebook.com/thevenuecoachSpotify: https://open.spotify.com/show/6sYvJ2Nhi9xn2cwfkjvuBu?si=b04054ac580e4ae6

Think Deeply, Speak Simply Podcast  Brought to you @ Prezent In episode one of Think Deeply, Speak Simply, we dive into the power of empathy in communication with Jamie Wheeler, SVP of Global Clinical Affairs, and Y.J. Oh, SVP of Sales & Marketing, both from Edwards Life Sciences. Together, we explore how empathy can transform the way we communicate, collaborate, and innovate. Jamie and Y.J. share their insights on: - Identifying hidden barriers in healthcare communication, like treatment deserts - Using storytelling to turn data into action that inspires change - Building authentic connections by bringing empathy into workplace communication -The unexpected power of collaboration across teams Learn how these leaders are looking to empathy to break barriers, build trust, and drive meaningful impact. Tune in to discover why empathy isn't just a skill—it's a strategy. ---------------------------------------------------------------------------------------------------------------------------------------------------- Don't forget to hit that like and subscribe button to stay updated with more engaging content like this! Think Deeply Speak Simply on LinkedIn More Episodes Available on: Apple Podcast Spotify   Connect with us today - Learn more: https://www.prezent.ai/ Try for free: https://www.prezent.ai/registration/platform   Follow us on: LinkedIn: https://www.linkedin.com/company/prezent-ai/ X:  https://x.com/ThePrezentai Pinterest:  https://in.pinterest.com/prezentai/ Instagram:  https://www.instagram.com/prezent.aiofficial/ Facebook:  https://www.facebook.com/prezentai

Andrew Hinton is a dynamic leader at GL Capital, heading Acquisitions, Development, Sales & Marketing, where he specializes in sourcing new projects, revitalizing assets, and driving sales strategies that deliver exceptional investor returns. As co-founder of Stork Property Management, a GL Capital subsidiary, he plays a key role in business growth, shaping company culture, and leading the sales team. With a Master's in Design from the Maryland Institute College of Art and an MBA from Johns Hopkins, Andrew blends creative expertise with business acumen, while actively contributing to social causes in Philadelphia and Baltimore.   Here's some of the topics we covered: Andrew's Journey to His First Rental Property Secrets to Running Multiple Companies Without Losing Your Sanity You Won't Believe This Real Estate Horror Story Why Trusting Your Gut Could Be Your Best Business Move Building a Thriving Business Culture That Stands Out The Truth Behind Censorship in Mainstream Media and Social Platforms Actionable Advice for Go-Getters To Start Winning   To find out more about partnering or investing in a multifamily deal: Text Partner to 72345 or email Partner@RodKhleif.com    For more about Rod and his real estate investing journey go to www.rodkhleif.com  

Today's episode of the GaryVee Audio Experience is a fireside chat I had in Orlando during the Rillavoice event that took place last year. I dive deep into the current state of AI, how it's going to impact various industries, and how people can take advantage of it to grow their sales and save more marketing dollars. I also share my thoughts on how to create a great company culture, the concept of scaling the unscalable, and much more. Hope you enjoy!