Inbound After Hours

Join Amy and Heather as they navigate the recent working from home news, and how they can keep things top quality for clients without climbing the walls Check out our other Digital 22 podcasts here: https://youtube.com/playlist?list=PLpPJHPUaQnN6MsNsW5qUhBMnLGnEtbXl8 Check out our Digital 22 video hub: https://video.digital22.com/ Want a glimpse behind the scenes at D22 life, then check out our Vlog series: https://youtube.com/playlist?list=PLpPJHPUaQnN5VmEN-hHD-cOKgw_CoFBcB Follow us on social: https://www.instagram.com/digital22online https://www.instagram.com/digital22life https://www.facebook.com/D22Ltd/ https://www.linkedin.com/company/digital-22

In this episode, the strategists discuss another common B2B challenge - what to do when you're not getting enough leads. Listen to the team as they talk through the way they'd approach things and the tactics they'd use. Check out our other Digital 22 podcasts here: https://youtube.com/playlist?list=PLpPJHPUaQnN6MsNsW5qUhBMnLGnEtbXl8 Check out our Digital 22 video hub: https://video.digital22.com/ Want a glimpse behind the scenes at D22 life, then check out our Vlog series: https://youtube.com/playlist?list=PLpPJHPUaQnN5VmEN-hHD-cOKgw_CoFBcB Follow us on social: https://www.instagram.com/digital22online https://www.instagram.com/digital22life https://www.facebook.com/D22Ltd/ https://www.linkedin.com/company/digital-22

We are hiring! Join our Content team as we discuss in depth what makes this new role so exciting and find out if you would be a perfect candidate. Check out our other Digital 22 podcasts here: https://youtube.com/playlist?list=PLpPJHPUaQnN6MsNsW5qUhBMnLGnEtbXl8 Check out our Digital 22 video hub: https://video.digital22.com/ Want a glimpse behind the scenes at D22 life, then check out our Vlog series: https://youtube.com/playlist?list=PLpPJHPUaQnN5VmEN-hHD-cOKgw_CoFBcB Follow us on social: https://www.instagram.com/digital22online https://www.instagram.com/digital22life https://www.facebook.com/D22Ltd/ https://www.linkedin.com/company/digital-22

After his first bout, Bilal goes head to head once again with Raza Kazi, but also joining them is Paul Mortimer, seasoned copywriter at Digital 22. Check out our other Digital 22 podcasts here: https://youtube.com/playlist?list=PLpPJHPUaQnN6MsNsW5qUhBMnLGnEtbXl8 Check out our Digital 22 video hub: https://video.digital22.com/ Want a glimpse behind the scenes at D22 life, then check out our Vlog series: https://youtube.com/playlist?list=PLpPJHPUaQnN5VmEN-hHD-cOKgw_CoFBcB Follow us on social: https://www.instagram.com/digital22online https://www.instagram.com/digital22life https://www.facebook.com/D22Ltd/ https://www.linkedin.com/company/digital-22

Yaniv Siegel, Vidyard's EMEA Sales Manager, describes what sales prospecting videos you should be making based on data they're seeing. Check out our other Digital 22 podcasts here: https://youtube.com/playlist?list=PLpPJHPUaQnN6MsNsW5qUhBMnLGnEtbXl8 Check out our Digital 22 video hub: https://video.digital22.com/ Want a glimpse behind the scenes at D22 life, then check out our Vlog series: https://youtube.com/playlist?list=PLpPJHPUaQnN5VmEN-hHD-cOKgw_CoFBcB Follow us on social: https://www.instagram.com/digital22online https://www.instagram.com/digital22life https://www.facebook.com/D22Ltd/ https://www.linkedin.com/company/digital-22

Sam's Manchester HUG talk: https://video.digital22.com/watch/rHfUtb3x2ZKcErogNBhLuL Blog optimisation tool: https://www.animalz.co/ HubSpot grader tool: https://website.grader.com/ Check out our other Digital 22 podcasts here: https://youtube.com/playlist?list=PLpPJHPUaQnN6MsNsW5qUhBMnLGnEtbXl8 Check out our Digital 22 video hub: https://video.digital22.com/ Want a glimpse behind the scenes at D22 life, then check out our Vlog series: https://youtube.com/playlist?list=PLpPJHPUaQnN5VmEN-hHD-cOKgw_CoFBcB Follow us on social: https://www.instagram.com/digital22online https://www.instagram.com/digital22life https://www.facebook.com/D22Ltd/ https://www.linkedin.com/company/digital-22

This week we sit down to discuss effective and efficient planning of digital projects in a marketing agency and how you can apply these ideas to your business. Check out our other Digital 22 podcasts here: https://youtube.com/playlist?list=PLpPJHPUaQnN6ngzS-EOexZ6s7bYlxscm7 Check out our Digital 22 video hub: https://video.digital22.com/ Want a glimpse behind the scenes at D22 life, then check out our Vlog series: https://youtube.com/playlist?list=PLpPJHPUaQnN5VmEN-hHD-cOKgw_CoFBcB Follow us on social: https://www.instagram.com/digital22online https://www.instagram.com/digital22life https://www.facebook.com/D22Ltd/ https://www.linkedin.com/company/digital-22

In this episode we look at what a Paid Social Media Manager does, including research, testing and most importantly, conversion tracking! If you manage your own Paid Social have a listen and let us know what you would like us to cover next. Check out our other Digital 22 podcasts here: https://youtube.com/playlist?list=PLpPJHPUaQnN6ngzS-EOexZ6s7bYlxscm7 Check out our Digital 22 video hub: https://video.digital22.com/ Want a glimpse behind the scenes at D22 life, then check out our Vlog series: https://youtube.com/playlist?list=PLpPJHPUaQnN5VmEN-hHD-cOKgw_CoFBcB Follow us on social: https://www.instagram.com/digital22online https://www.instagram.com/digital22life https://www.facebook.com/D22Ltd/ https://www.linkedin.com/company/digital-22

This episode brings two creatives of different disciplines together. I'm joined by Raza Kazi, our Content Manager here at Digital 22. Check out our other Digital 22 podcasts here: https://youtube.com/playlist?list=PLpPJHPUaQnN6ngzS-EOexZ6s7bYlxscm7 Check out our Digital 22 video hub: https://video.digital22.com/ Want a glimpse behind the scenes at D22 life, then check out our Vlog series: https://youtube.com/playlist?list=PLpPJHPUaQnN5VmEN-hHD-cOKgw_CoFBcB Follow us on social: https://www.instagram.com/digital22online https://www.instagram.com/digital22life https://www.facebook.com/D22Ltd/ https://www.linkedin.com/company/digital-22

Check out our other Digital 22 podcasts here: https://youtube.com/playlist?list=PLpPJHPUaQnN6ngzS-EOexZ6s7bYlxscm7 Check out our Digital 22 video hub: https://knowledge.vidyard.com/hc/en-us Want a glimpse behind the scenes at D22 life, then check out our Vlog series: https://youtube.com/playlist?list=PLpPJHPUaQnN5VmEN-hHD-cOKgw_CoFBcB Follow us on social: https://www.instagram.com/digital22online https://www.instagram.com/digital22life https://www.facebook.com/D22Ltd/ https://www.linkedin.com/company/digital-22

In this episode we run through what a PPC manager does and how they go about their role, including the tools used. We discuss Campaign Set up, Research, Conversion Set Up, Paid Search Optimisation then we finish with running through a typical day for a PPC Manager. Check out our other Digital 22 podcasts here: https://youtube.com/playlist?list=PLpPJHPUaQnN6ngzS-EOexZ6s7bYlxscm7 Check out our Digital 22 video hub: https://knowledge.vidyard.com/hc/en-us Want a glimpse behind the scenes at D22 life, then check out of Vlog series: https://youtube.com/playlist?list=PLpPJHPUaQnN5VmEN-hHD-cOKgw_CoFBcB Follow us on social: https://www.instagram.com/digital22online https://www.instagram.com/digital22life https://www.facebook.com/D22Ltd/ https://www.linkedin.com/company/digital-22

Understanding the benefits of 1-1 video communication is one thing. Getting comfortable enough on camera to bring results is another thing entirely. Join Tom Burgess, Senior Partner Enablement Manager at Vidyard, to find out how to make sure you and your team adopt video communication effectively in your organisation. Vidyard knowledge base: https://knowledge.vidyard.com/hc/en-us Check out our other Digital 22 podcasts here: https://youtube.com/playlist?list=PLpPJHPUaQnN6ngzS-EOexZ6s7bYlxscm7 Check out our Digital 22 video hub: https://knowledge.vidyard.com/hc/en-us Want a glimpse behind the scenes at D22 life, then check out of Vlog series: https://youtube.com/playlist?list=PLpPJHPUaQnN5VmEN-hHD-cOKgw_CoFBcB Follow us on social: https://www.instagram.com/digital22online https://www.instagram.com/digital22life https://www.facebook.com/D22Ltd/ https://www.linkedin.com/company/digital-22

Most agencies keep their ways of working secret, we don't. Why have we taken this approach? What are the pros and cons? What are the perceived risks? we unpack it all in this episode of Inbound After Hours. EPIOSDE LINKS: https://events.hubspot.com/manchester-uk/ https://learn.keyy.org/inbound-after-hours https://www.digital22.com/free-2021-training https://video.digital22.com/ Check out our other Digital 22 podcasts here: https://youtube.com/playlist?list=PLpPJHPUaQnN6ngzS-EOexZ6s7bYlxscm7 Want a glimpse behind the scenes at D22 life, then check out of Vlog series: https://youtube.com/playlist?list=PLpPJHPUaQnN5VmEN-hHD-cOKgw_CoFBcB Follow us on social: https://www.instagram.com/digital22online https://www.instagram.com/digital22life https://www.facebook.com/D22Ltd/ https://www.linkedin.com/company/digital-22

In this episode we discuss. Joining Bilal this week are Chris Ellis, Lead PPC Specialist and Sam Wright, marketing strategist at Digital 22. Paid Media Podcast Episode 02: https://youtu.be/Kh03jEiUMMg Check out our other Digital 22 podcasts here: https://youtube.com/playlist?list=PLpPJHPUaQnN6ngzS-EOexZ6s7bYlxscm7 Want a glimpse behind the scenes at D22 life, then check out of Vlog series: https://youtube.com/playlist?list=PLpPJHPUaQnN5VmEN-hHD-cOKgw_CoFBcB Follow us on social: https://www.instagram.com/digital22online https://www.instagram.com/digital22life https://www.facebook.com/D22Ltd/ https://www.linkedin.com/company/digital-22

Today we discuss all the other options when it comes to marketing your business online. Whether that be Search, Display, Social or Content! Check out our other Digital 22 podcasts here: https://youtube.com/playlist?list=PLpPJHPUaQnN6ngzS-EOexZ6s7bYlxscm7 Want a glimpse behind the scenes at D22 life, then check out of Vlog series: https://youtube.com/playlist?list=PLpPJHPUaQnN5VmEN-hHD-cOKgw_CoFBcB Follow us on social: https://www.instagram.com/digital22online https://www.instagram.com/digital22life https://www.facebook.com/D22Ltd/ https://www.linkedin.com/company/digital-22

Believe in the power of video in sales and business generally, but nervous about being on camera? Katie Bentz, Partner Manager at Vidyard, breaks down how she overcame the fear of being on camera in a sales role and shares some amazing advice. Everything from how to minimise the feeling nervousness to building the right habits… including when NOT to use video. Check out our other Digital 22 podcasts here: https://youtube.com/playlist?list=PLpPJHPUaQnN6ngzS-EOexZ6s7bYlxscm7 Want a glimpse behind the scenes at D22 life, then check out of Vlog series: https://youtube.com/playlist?list=PLpPJHPUaQnN5VmEN-hHD-cOKgw_CoFBcB Follow us on social: https://www.instagram.com/digital22online https://www.instagram.com/digital22life https://www.facebook.com/D22Ltd/ https://www.linkedin.com/company/digital-22

We recently surpassed 100 subscribers on YouTube but why is that important and what happens now? In other news, this episode has a brand new visual style. Why have we made the change and why is it important to adapt and grow your filming style? Finally, Jon and Paul both discuss the latest updates and trends they are excited about in the world of digital video marketing and tech. Watch Re:connection here: https://www.vidyard.com/press-releases/new-documentary-film-reconnection/ Check out our other Digital 22 podcasts here: https://youtube.com/playlist?list=PLpPJHPUaQnN6ngzS-EOexZ6s7bYlxscm7 Want a glimpse behind the scenes at D22 life, then check out of Vlog series: https://youtube.com/playlist?list=PLpPJHPUaQnN5VmEN-hHD-cOKgw_CoFBcB Follow us on social: https://www.instagram.com/digital22online https://www.instagram.com/digital22life https://www.facebook.com/D22Ltd/ https://www.linkedin.com/company/digital-22

Finding a trustworthy agency can be a real challenge, especially if you are new to SEO. In this podcast we discuss exactly what you need to look for and questions you should be asking in order to make a sound business decision. Check out our other Digital 22 podcasts here: https://youtube.com/playlist?list=PLpPJHPUaQnN6ngzS-EOexZ6s7bYlxscm7 Want a glimpse behind the scenes at D22 life, then check out of Vlog series: https://youtube.com/playlist?list=PLpPJHPUaQnN5VmEN-hHD-cOKgw_CoFBcB Follow us on social: https://www.instagram.com/digital22online https://www.instagram.com/digital22life https://www.facebook.com/D22Ltd/ https://www.linkedin.com/company/digital-22

On our very first episode we kick things off with a light discussion on what makes anyone a creative. Joining Bilal Padia this week is Molly Johnston, creative writer and marketing coordinator at Digital 22. Check out our other Digital 22 podcasts here: https://youtube.com/playlist?list=PLpPJHPUaQnN6ngzS-EOexZ6s7bYlxscm7 Want a glimpse behind the scenes at D22 life, then check out of Vlog series: https://youtube.com/playlist?list=PLpPJHPUaQnN5VmEN-hHD-cOKgw_CoFBcB Follow us on social: https://www.instagram.com/digital22online https://www.instagram.com/digital22life https://www.facebook.com/D22Ltd/ https://www.linkedin.com/company/digital-22

Google's Ever Changing Goalposts | Paid Media Podcast Ep01 by Digital 22 Online Ltd

Personas in 2021 - How to do them properly and why most are rubbish

This episode covers recent questions the SEO team have had from clients about adding a lot of pages to their websites with little content on. We discuss why people used to do it and our current views about how it isn't useful to the users and Google want to please searches so they return to the search engine. Content takes a lot of time to rank and investing the time providing useful content is always the priority. Check out our other Digital 22 podcasts here: https://youtube.com/playlist?list=PLpPJHPUaQnN6ngzS-EOexZ6s7bYlxscm7 Want a glimpse behind the scenes at D22 life, then check out of Vlog series: https://youtube.com/playlist?list=PLpPJHPUaQnN5VmEN-hHD-cOKgw_CoFBcB Follow us on social: https://www.instagram.com/digital22online https://www.instagram.com/digital22life https://www.facebook.com/D22Ltd/ https://www.linkedin.com/company/digital-22

Molly, Raza and Will discuss the dreaded writer's block in the latest episode of Explicit Content. Whether you work in an agency or in-house role, you're likely to be up against it. The guys have provided some tips to overcome the barrier, including taking inspiration from other people's content, collaborating where you can with teammates, having a change of scenery and even dabbling on dating sites. With three different perspectives on the challenge that plagues writers most, there's something every content creator can takeaway.

Will, Raza and Moll discuss life working in fast-paced environment and share their tips and experiences on how to thrive and deal with pressure.

Tom and Heather discuss some of their key project management system tools that make working on projects more efficient for everyone

SEOs Danielle and Anthony discuss the pervasive tactics involved in link building, as well as the best practices and advice to take when trying to build links.

Find out what Hillary Clinton, butchers and strip teasing have to do with getting comfortable with people criticising your content in the first episode of Explicit Content.

We learned the hard way so you don't have. Here's what to avoid when doing video marketing on a budget... and advice on how to box clever with your budget.

Setting your goals and intentions for the year ahead | Power Of You Ep01 by Digital 22 Online Ltd

Our Approach To Project Management | Managing Digital Projects Ep01 by Digital 22 Online Ltd

Want to create a YouTube channel for your business? - Video First Ep2 by Digital 22 Online Ltd

Inbound After Hours | The Benefits And Pitfalls Of ABM | S04 E03 by Digital 22 Online Ltd

SEOs Adrian and Tiffany discuss Core Web Vitals, whether you should care about them (you should!) and what actions you should take ahead of Core Web Vitals rolling into Google's algorithm.

Inbound After Hours | HubSpot Hit 100k Customers | S04 E02 by Digital 22 Online Ltd

Join Danielle Whittaker & Tiffany Payne for their first episode of Trending upwards, they are discussing how to plan campaigns for SEO and what to prioritse.

The Marketer's To-Do List For A New Year | Inbound After Hours | S04E01 by Digital 22 Online Ltd

Join your hosts Paul and Jonathan as they explore all things Video in the world of digital marketing. In episode 1 they discuss the top 5 ways you can improve your video call quality. Jonathan is Digital 22's Video Specialist and prior to this he spent over 6 years working around the world as a freelance video producer and director on a variety of live TV and documentary projects for the likes of ITV, Channel 5 and the Science Channel. Paul is Digital 22's Head of Delivery. Our Website: https://www.digital22.com/

Mark is joined by Emily to talk through all things product launches. Is an idea any good? What are the challenges? but more importantly, how can you add value to your customers by launching new products?

Digital 22's very own, Sam Banks shares his ideas on data reporting to make you a hero in your business.

This year's event takes the form of webinar as Andrew Munnelly talks us through how you can improve sales team support by using HubSpot's sales tools.

How are you finding making connections with prospects under social distancing and worldwide lockdown? We look at how to do more than just webinars when it comes to engaging people remotely.

We know that video is making waves in the marketing industry, and more and more businesses are reaping the benefits. It’s becoming increasingly difficult to stand out, captivate prospects and most importantly - convert leads to deals. More emails won’t work. Consistent phone calls are obsolete. So, are you ready for your closeup? Strategic Partner Manager at Vidyard, Yaniv Siegel, told us a simple way we can get involved with the video hype during his talk at our LOVE INBOUND event this year.

LOVE INBOUND 2019 provided so much insight and it’s no surprise some of our lot wanted to be in the spotlight the following year. Our very own Head of Creative, Paul Mortimer, took to the stage and asked the all-important question, “How long should a blog be?” Starting off with a lovely little trip down memory lane, he reminisced about D22’s infancy and the challenge he was set early on to get the word out. Blog. Every. Single. Day. You could say he knows a thing or two about content.

We wanted to do something a little different at LOVE INBOUND this year. Rather than just telling you that inbound works, we thought we’d give you some insider information. Who better to talk about the wonders of inbound than some of our clients that have experienced the initial hesitation, the challenges and the successes first-hand? Our Founder and Director at Digital 22, Rikki, welcomed Jude Browne (Marketing Director at Newcastle University), Tom Larkin (Marketing Controller at Shoes For Crews Europe) and Claire Bradley (Marketing Manager at WiFi SPARK) to the stage.

The enthusiastic motivational speaker Luke Staton empowered the audience with inspiring anecdotes and encouraged the collaboration of like-minded individuals with fun icebreakers.

Rikki, Mark and Paul look at how businesses are getting innovative during lockdown and Mark’s dog makes an appearance. Plus the HubSpot CMS.

Growth-Driven Design (GDD) is a methodology we’re pioneering here at Digital 22. Even though we’ve been trained by Luke Summerfield himself, it was pretty cool to hear him talk about it at our LOVE INBOUND event. With his progressive approach to website building and infectious passion for a customer-focused design, you can’t help but want to reevaluate your own website strategy.

“What is creativity? Why is it so important, now and in the future?” asked Kirsty Hulse, the Founder and Managing Director of Roar! Training and Manyminds, at our LOVE INBOUND event. In her talk, Kirsty focused on the science of creativity and how we as marketers and business leaders can really capitalise upon it, becoming even more creative in the process.

Ever wondered what it's like to build and launch something as big and game changing as a CMS that plans to take on Wordpress? Luke Summerfield, HubSpot Go-To-Market Lead and GDD inventor, shares a behind the scenes look at the huge launch of the HubSpot CMS Hub.

Luke Carthy is an eCommerce Consultant, which is another way of saying online shopping God. He came down to Digital 22’s LOVE INBOUND event to talk about eCommerce, some of the common problems people face and how to get the most out of Google Analytics (GA).

“Breakthroughs only happen when you are completely and utterly blocked.” This was the beginning of Meghan Keaney Anderson’s talk at LOVE INBOUND 2020. Anderson is the VP of Marketing at HubSpot, so as you can imagine, she knows her stuff. During her first five years at HubSpot, Keaney enjoyed an ever-increasing amount of views on their content. But then, in 2011 - disaster. Those views started plateauing, in what Keaney calls “The Great Flattening.” Her talk at LOVE INBOUND covers how the HubSpot team evolved their content strategy to get over this lull.