Podcasts about sistas in sales

When Chantel George, Founder & CEO of Sistas in Sales, started her own journey into sales, she had no idea how much support and community she really needed to thrive. Once she found that support system, everything changed! Sales can be rewarding IF you're passionate about negotiating, problem-solving, and creating client relationships. With these attributes, you not only help your clients excel in their business, but you're also making a significant impact on your colleagues' success. In this episode, Chantel shares advice for navigating complex dynamics in sales and the power of finding a community of like-minded individuals. Chantel founded Sistas In Sales in 2017, the first and only global organization serving women of color in sales, out of a determination to build a community where diversity is celebrated and underrepresented talent is found and recognized. Today, Sistas in Sales is transforming lives, providing opportunities, and making sales a better place its more than 8,000 members. She emphasizes the importance of building a supportive community and highlights the need for intentional efforts from companies to attract and retain more diverse talent in sales. Chantel also shares insights into the changing dynamics of the buying journey, and the significance of curiosity and passion in successful selling. Lastly, she discusses the impact of providing validation, opportunities, and resources for her members, contributing to a more inclusive and empowered sales community. What to listen for: [1:19] - Chantel's journey into sales and her assumptions (and misassumptions) about sales as a profession [3:35] - What salespeople need around them to succeed and avoid imposter syndrome [04:50] - Intangibles that set successful salespeople apart [7:24] - Chantel's unwritten rules in sales [9:52] - The shifting buyers' journey and how to better meet customer expectations [11:23] - Asking tough questions, being genuinely curious and overcoming objections as ways to solve problems [14:02] - Having genuine belief and interest in the products and services you sell [16:40] - The motivation and goals for starting Sistas in Sales and how it evolved [21:36] - Reasons minorities are still so underrepresented in sales and sales leadership [23:58] - Advice for women of color getting into (or considering getting into) sales [28:24] - Going from good intentions to action in attracting (and retaining) diverse sales teams [29:24] - The best advice Chantel ever received [30:03] - Better preparing future sales leaders and what makes great sales leaders [33:15] - Empathy, feedback, and importance of the humanity in leadership Chantel sheds light on the challenges faced by (and opportunities for) underrepresented groups- especially women of color- in sales. She explores the significance of representation and role models in executive sales positions and the need for providing equal opportunities for success. Additional Resources: - Chantel on LinkedIn: https://www.linkedin.com/in/chantelgeorge - Follow Chantel on Twitter: https://twitter.com/ChantelCreates - Learn more about Sistas in Sales: http://sistasinsales.com/

Sales leaders, let's try an exercise: if given a blank sheet of paper, can you write down three “superpowers” for each of your reps?The best sales leaders aren't those who force reps to sell like them. Sales teams that consistently win lean into diversity through supportive leadership that enables psychological safety and amplifies individual strengths.By intentionally welcoming diverse voices into the room, these leaders bring more solutions to the table.In this episode, we're joined by Chantel George, founder & CEO of Sistas In Sales, which she founded to bring the mentorship, opportunities, and networking, and training that she wishes she had when she started in sales to women from diverse backgrounds. Now with more than 5,000 members, Sistas in Sales hopes to build a more inclusive, well-rounded profession for generations to come.Join us as we discuss:Why failing to build a diverse sales team leaves important, problem-solving perspectives — and money— on the tableHow the best leaders trust their sellersWhy it's important to build psychological safety

Sales leaders, let's try an exercise: if given a blank sheet of paper, can you write down three “superpowers” for each of your reps?The best sales leaders aren't those who force reps to sell like them. Sales teams that consistently win lean into diversity through supportive leadership that enables psychological safety and amplifies individual strengths.By intentionally welcoming diverse voices into the room, these leaders bring more solutions to the table.In this episode, we're joined by Chantel George, founder & CEO of Sistas In Sales, which she founded to bring the mentorship, opportunities, and networking, and training that she wishes she had when she started in sales to women from diverse backgrounds. Now with more than 5,000 members, Sistas in Sales hopes to build a more inclusive, well-rounded profession for generations to come.Join us as we discuss:Why failing to build a diverse sales team leaves important, problem-solving perspectives — and money— on the tableHow the best leaders trust their sellersWhy it's important to build psychological safety

Name: Chantel George Business Name: Sistas In Sales Current Title: Founder & CEO Location: New York Educational Background:  Pace University   Bachelor of Arts - BA, Liberal Studies with Minor in Communications and Pre-LawBachelor of Arts - BA, Liberal Studies with Minor in Communications and Pre-Law     About Chantel: Chantel George the founder of Sistas In Sales (SIS) - the largest global organization for women of color in sales. She founded Sistas In Sales out of a determination to promote, support, and encourage women of color in sales across all industries. Sistas In Sales partners with Fortune 500 companies, tech start-ups and consulting businesses to help them attract, hire and retain women of color sales professionals. SIS also provides world class training, networking opportunities, and above all else, sisterhood for this underrepresented community. Chantel is also an experienced Senior Enterprise Account Executive in AdTech, MarTech & SaaS. With her attention to detail, thoroughness and client-first mentality, she has exceeded quotas, trained and managed Account Executives, as well as on-boarded larger scale clients for her previous companies.   Her work experience spans from Public Relations for BonFun, an international cognac company to a 4-year tenure at Yelp as a Senior Account Executive for their National Business, Dataminr as an Enterprise Account Executive enabling Public Relations, Corporate Communications professionals with the same technology that over 400 newsrooms use to extract impactful events from Twitter, and LinkedIn where served as a Senior Account Executive for strategic tech B2B marketers from Alibaba, Sony, Lumen/CenturyLink, and Neilsen. Chantel was most recently a Senior Client Partner for the Technology and Telco business at Twitter. DURING THIS EPISODE YOU'LL LEARN: The power of storytelling in sales Why you don't have to be the one doing the selling in your business Deciding when to hire for your sales team and how to train How to create your outreach and target strategy Tips for crafting and developing a good pitch How to deal with fear and rejection in sales Why getting a “NO” isn't always a bad thing   For complete show notes and resources mentioned for this episode go to: blacktobusiness.com/138 Thank you so much for listening! Please support us by simply rating and reviewing our podcast!  

How I Used Corporate Sponsorships to Grow a Seven-Figure Business with Chantel George S5 Ep.1Chantel George is the founder of Sistas In Sales (SIS) - the largest global organization for women of color in sales. She founded Sistas In Sales out of a determination to promote, support, and encourage women of color in sales across all industries. Sistas In Sales partners with Fortune 500 companies, tech start-ups, and consulting businesses to help them attract, hire and retain women of color sales professionals. SIS also provides world-class training, networking opportunities, and above all else, sisterhood for this underrepresented community. In this episode we discussed: How to grow a business using corporate sponsorships How to sell a concept to corporate sponsors How to pitch your event idea to corporations Things to include in your pitch and things to avoid To my listeners, I hope you enjoyed this episode. If you liked it, leave a rating and review on Apple Podcasts, or share this episode with other people who need to hear it.  Click here to review: https://kite.link/where-E2-80-99s-the-funding-3FSubscribe to the podcast on the ALIVE Podcast Network: https://alivepodcastnetwork.com/wtf/ to get access to bonus content. Keep tuning in on your favorite podcast streaming platforms like Apple Podcasts, Google Play, Spotify, and more and follow or subscribe to the show to get notified when new episodes drop.To be a guest or sponsor the podcast, email whereisthefunding@gmail.com. Follow the podcast on Instagram at whereisthefunding_podcast and on LinkedIn at WHERE'S THE FUNDING? PODCAST.Follow me, your host Michelle J. McKenzie on LinkedIn. Join me next Friday for another episode.

How I Used Corporate Sponsorships to Grow a Seven-Figure Business with Chantel George S5 Ep.1Chantel George is the founder of Sistas In Sales (SIS) - the largest global organization for women of color in sales. She founded Sistas In Sales out of a determination to promote, support, and encourage women of color in sales across all industries. Sistas In Sales partners with Fortune 500 companies, tech start-ups, and consulting businesses to help them attract, hire and retain women of color sales professionals. SIS also provides world-class training, networking opportunities, and above all else, sisterhood for this underrepresented community.In this episode we discussed: How to grow a business using corporate sponsorships How to sell a concept to corporate sponsors How to pitch your event idea to corporations Things to include in your pitch and things to avoid To my listeners, I hope you enjoyed this episode. If you liked it, leave a rating and review on Apple Podcasts, or share this episode with other people who need to hear it. Click here to review: https://kite.link/where-E2-80-99s-the-funding-3FSubscribe to the podcast on the ALIVE Podcast Network: https://alivepodcastnetwork.com/wtf/ to get access to bonus content.Keep tuning in on your favorite podcast streaming platforms like Apple Podcasts, Google Play, Spotify, and more and follow or subscribe to the show to get notified when new episodes drop.To be a guest or sponsor the podcast, email whereisthefunding@gmail.com.Follow the podcast on Instagram at whereisthefunding_podcast and on LinkedIn at WHERE'S THE FUNDING? PODCAST.Follow me, your host Michelle J. McKenzie on LinkedIn.Join me next Friday for another episode.

How I Used Corporate Sponsorships to Grow a Seven-Figure Business with Chantel George S5 Ep.1Chantel George is the founder of Sistas In Sales (SIS) - the largest global organization for women of color in sales. She founded Sistas In Sales out of a determination to promote, support, and encourage women of color in sales across all industries. Sistas In Sales partners with Fortune 500 companies, tech start-ups, and consulting businesses to help them attract, hire and retain women of color sales professionals. SIS also provides world-class training, networking opportunities, and above all else, sisterhood for this underrepresented community.In this episode we discussed: How to grow a business using corporate sponsorships How to sell a concept to corporate sponsors How to pitch your event idea to corporations Things to include in your pitch and things to avoid To my listeners, I hope you enjoyed this episode. If you liked it, leave a rating and review on Apple Podcasts, or share this episode with other people who need to hear it. Click here to review: https://kite.link/where-E2-80-99s-the-funding-3FSubscribe to the podcast on the ALIVE Podcast Network: https://alivepodcastnetwork.com/wtf/ to get access to bonus content.Keep tuning in on your favorite podcast streaming platforms like Apple Podcasts, Google Play, Spotify, and more and follow or subscribe to the show to get notified when new episodes drop.To be a guest or sponsor the podcast, email whereisthefunding@gmail.com.Follow the podcast on Instagram at whereisthefunding_podcast and on LinkedIn at WHERE'S THE FUNDING? PODCAST.Follow me, your host Michelle J. McKenzie on LinkedIn.Join me next Friday for another episode.

How I Used Corporate Sponsorships to Grow a Seven-Figure Business with Chantel George S5 Ep.1Chantel George is the founder of Sistas In Sales (SIS) - the largest global organization for women of color in sales. She founded Sistas In Sales out of a determination to promote, support, and encourage women of color in sales across all industries. Sistas In Sales partners with Fortune 500 companies, tech start-ups, and consulting businesses to help them attract, hire and retain women of color sales professionals. SIS also provides world-class training, networking opportunities, and above all else, sisterhood for this underrepresented community.In this episode we discussed: How to grow a business using corporate sponsorships How to sell a concept to corporate sponsors How to pitch your event idea to corporations Things to include in your pitch and things to avoid To my listeners, I hope you enjoyed this episode. If you liked it, leave a rating and review on Apple Podcasts, or share this episode with other people who need to hear it. Click here to review: https://kite.link/where-E2-80-99s-the-funding-3FSubscribe to the podcast on the ALIVE Podcast Network: https://alivepodcastnetwork.com/wtf/ to get access to bonus content.Keep tuning in on your favorite podcast streaming platforms like Apple Podcasts, Google Play, Spotify, and more and follow or subscribe to the show to get notified when new episodes drop.To be a guest or sponsor the podcast, email whereisthefunding@gmail.com.Follow the podcast on Instagram at whereisthefunding_podcast and on LinkedIn at WHERE'S THE FUNDING? PODCAST.Follow me, your host Michelle J. McKenzie on LinkedIn.Join me next Friday for another episode.

How I Used Corporate Sponsorships to Grow a Seven-Figure Business with Chantel George S5 Ep.1Chantel George is the founder of Sistas In Sales (SIS) - the largest global organization for women of color in sales. She founded Sistas In Sales out of a determination to promote, support, and encourage women of color in sales across all industries. Sistas In Sales partners with Fortune 500 companies, tech start-ups, and consulting businesses to help them attract, hire and retain women of color sales professionals. SIS also provides world-class training, networking opportunities, and above all else, sisterhood for this underrepresented community.In this episode we discussed: How to grow a business using corporate sponsorships How to sell a concept to corporate sponsors How to pitch your event idea to corporations Things to include in your pitch and things to avoid To my listeners, I hope you enjoyed this episode. If you liked it, leave a rating and review on Apple Podcasts, or share this episode with other people who need to hear it. Click here to review: https://kite.link/where-E2-80-99s-the-funding-3FSubscribe to the podcast on the ALIVE Podcast Network: https://alivepodcastnetwork.com/wtf/ to get access to bonus content.Keep tuning in on your favorite podcast streaming platforms like Apple Podcasts, Google Play, Spotify, and more and follow or subscribe to the show to get notified when new episodes drop.To be a guest or sponsor the podcast, email whereisthefunding@gmail.com.Follow the podcast on Instagram at whereisthefunding_podcast and on LinkedIn at WHERE'S THE FUNDING? PODCAST.Follow me, your host Michelle J. McKenzie on LinkedIn.Join me next Friday for another episode.

How I Used Corporate Sponsorships to Grow a Seven-Figure Business with Chantel George S5 Ep.1Chantel George is the founder of Sistas In Sales (SIS) - the largest global organization for women of color in sales. She founded Sistas In Sales out of a determination to promote, support, and encourage women of color in sales across all industries. Sistas In Sales partners with Fortune 500 companies, tech start-ups, and consulting businesses to help them attract, hire and retain women of color sales professionals. SIS also provides world-class training, networking opportunities, and above all else, sisterhood for this underrepresented community.In this episode we discussed: How to grow a business using corporate sponsorships How to sell a concept to corporate sponsors How to pitch your event idea to corporations Things to include in your pitch and things to avoid To my listeners, I hope you enjoyed this episode. If you liked it, leave a rating and review on Apple Podcasts, or share this episode with other people who need to hear it. Click here to review: https://kite.link/where-E2-80-99s-the-funding-3FSubscribe to the podcast on the ALIVE Podcast Network: https://alivepodcastnetwork.com/wtf/ to get access to bonus content.Keep tuning in on your favorite podcast streaming platforms like Apple Podcasts, Google Play, Spotify, and more and follow or subscribe to the show to get notified when new episodes drop.To be a guest or sponsor the podcast, email whereisthefunding@gmail.com.Follow the podcast on Instagram at whereisthefunding_podcast and on LinkedIn at WHERE'S THE FUNDING? PODCAST.Follow me, your host Michelle J. McKenzie on LinkedIn.Join me next Friday for another episode.

How I Used Corporate Sponsorships to Grow a Seven-Figure Business with Chantel George S5 Ep.1Chantel George is the founder of Sistas In Sales (SIS) - the largest global organization for women of color in sales. She founded Sistas In Sales out of a determination to promote, support, and encourage women of color in sales across all industries. Sistas In Sales partners with Fortune 500 companies, tech start-ups, and consulting businesses to help them attract, hire and retain women of color sales professionals. SIS also provides world-class training, networking opportunities, and above all else, sisterhood for this underrepresented community.In this episode we discussed: How to grow a business using corporate sponsorships How to sell a concept to corporate sponsors How to pitch your event idea to corporations Things to include in your pitch and things to avoid To my listeners, I hope you enjoyed this episode. If you liked it, leave a rating and review on Apple Podcasts, or share this episode with other people who need to hear it. Click here to review: https://kite.link/where-E2-80-99s-the-funding-3FSubscribe to the podcast on the ALIVE Podcast Network: https://alivepodcastnetwork.com/wtf/ to get access to bonus content.Keep tuning in on your favorite podcast streaming platforms like Apple Podcasts, Google Play, Spotify, and more and follow or subscribe to the show to get notified when new episodes drop.To be a guest or sponsor the podcast, email whereisthefunding@gmail.com.Follow the podcast on Instagram at whereisthefunding_podcast and on LinkedIn at WHERE'S THE FUNDING? PODCAST.Follow me, your host Michelle J. McKenzie on LinkedIn.Join me next Friday for another episode.

How I Used Corporate Sponsorships to Grow a Seven-Figure Business with Chantel George S5 Ep.1Chantel George is the founder of Sistas In Sales (SIS) - the largest global organization for women of color in sales. She founded Sistas In Sales out of a determination to promote, support, and encourage women of color in sales across all industries. Sistas In Sales partners with Fortune 500 companies, tech start-ups, and consulting businesses to help them attract, hire and retain women of color sales professionals. SIS also provides world-class training, networking opportunities, and above all else, sisterhood for this underrepresented community.In this episode we discussed: How to grow a business using corporate sponsorships How to sell a concept to corporate sponsors How to pitch your event idea to corporations Things to include in your pitch and things to avoid To my listeners, I hope you enjoyed this episode. If you liked it, leave a rating and review on Apple Podcasts, or share this episode with other people who need to hear it. Click here to review: https://kite.link/where-E2-80-99s-the-funding-3FSubscribe to the podcast on the ALIVE Podcast Network: https://alivepodcastnetwork.com/wtf/ to get access to bonus content.Keep tuning in on your favorite podcast streaming platforms like Apple Podcasts, Google Play, Spotify, and more and follow or subscribe to the show to get notified when new episodes drop.To be a guest or sponsor the podcast, email whereisthefunding@gmail.com.Follow the podcast on Instagram at whereisthefunding_podcast and on LinkedIn at WHERE'S THE FUNDING? PODCAST.Follow me, your host Michelle J. McKenzie on LinkedIn.Join me next Friday for another episode.

How I Used Corporate Sponsorships to Grow a Seven-Figure Business with Chantel George S5 Ep.1Chantel George is the founder of Sistas In Sales (SIS) - the largest global organization for women of color in sales. She founded Sistas In Sales out of a determination to promote, support, and encourage women of color in sales across all industries. Sistas In Sales partners with Fortune 500 companies, tech start-ups, and consulting businesses to help them attract, hire and retain women of color sales professionals. SIS also provides world-class training, networking opportunities, and above all else, sisterhood for this underrepresented community.In this episode we discussed: How to grow a business using corporate sponsorships How to sell a concept to corporate sponsors How to pitch your event idea to corporations Things to include in your pitch and things to avoid To my listeners, I hope you enjoyed this episode. If you liked it, leave a rating and review on Apple Podcasts, or share this episode with other people who need to hear it. Click here to review: https://kite.link/where-E2-80-99s-the-funding-3FSubscribe to the podcast on the ALIVE Podcast Network: https://alivepodcastnetwork.com/wtf/ to get access to bonus content.Keep tuning in on your favorite podcast streaming platforms like Apple Podcasts, Google Play, Spotify, and more and follow or subscribe to the show to get notified when new episodes drop.To be a guest or sponsor the podcast, email whereisthefunding@gmail.com.Follow the podcast on Instagram at whereisthefunding_podcast and on LinkedIn at WHERE'S THE FUNDING? PODCAST.Follow me, your host Michelle J. McKenzie on LinkedIn.Join me next Friday for another episode.

How I Used Corporate Sponsorships to Grow a Seven-Figure Business with Chantel George S5 Ep.1Chantel George is the founder of Sistas In Sales (SIS) - the largest global organization for women of color in sales. She founded Sistas In Sales out of a determination to promote, support, and encourage women of color in sales across all industries. Sistas In Sales partners with Fortune 500 companies, tech start-ups, and consulting businesses to help them attract, hire and retain women of color sales professionals. SIS also provides world-class training, networking opportunities, and above all else, sisterhood for this underrepresented community.In this episode we discussed: How to grow a business using corporate sponsorships How to sell a concept to corporate sponsors How to pitch your event idea to corporations Things to include in your pitch and things to avoid To my listeners, I hope you enjoyed this episode. If you liked it, leave a rating and review on Apple Podcasts, or share this episode with other people who need to hear it. Click here to review: https://kite.link/where-E2-80-99s-the-funding-3FSubscribe to the podcast on the ALIVE Podcast Network: https://alivepodcastnetwork.com/wtf/ to get access to bonus content.Keep tuning in on your favorite podcast streaming platforms like Apple Podcasts, Google Play, Spotify, and more and follow or subscribe to the show to get notified when new episodes drop.To be a guest or sponsor the podcast, email whereisthefunding@gmail.com.Follow the podcast on Instagram at whereisthefunding_podcast and on LinkedIn at WHERE'S THE FUNDING? PODCAST.Follow me, your host Michelle J. McKenzie on LinkedIn.Join me next Friday for another episode.

How I Used Corporate Sponsorships to Grow a Seven-Figure Business with Chantel George S5 Ep.1Chantel George is the founder of Sistas In Sales (SIS) - the largest global organization for women of color in sales. She founded Sistas In Sales out of a determination to promote, support, and encourage women of color in sales across all industries. Sistas In Sales partners with Fortune 500 companies, tech start-ups, and consulting businesses to help them attract, hire and retain women of color sales professionals. SIS also provides world-class training, networking opportunities, and above all else, sisterhood for this underrepresented community.In this episode we discussed: How to grow a business using corporate sponsorships How to sell a concept to corporate sponsors How to pitch your event idea to corporations Things to include in your pitch and things to avoid To my listeners, I hope you enjoyed this episode. If you liked it, leave a rating and review on Apple Podcasts, or share this episode with other people who need to hear it. Click here to review: https://kite.link/where-E2-80-99s-the-funding-3FSubscribe to the podcast on the ALIVE Podcast Network: https://alivepodcastnetwork.com/wtf/ to get access to bonus content.Keep tuning in on your favorite podcast streaming platforms like Apple Podcasts, Google Play, Spotify, and more and follow or subscribe to the show to get notified when new episodes drop.To be a guest or sponsor the podcast, email whereisthefunding@gmail.com.Follow the podcast on Instagram at whereisthefunding_podcast and on LinkedIn at WHERE'S THE FUNDING? PODCAST.Follow me, your host Michelle J. McKenzie on LinkedIn.Join me next Friday for another episode.

How I Used Corporate Sponsorships to Grow a Seven-Figure Business with Chantel George S5 Ep.1Chantel George is the founder of Sistas In Sales (SIS) - the largest global organization for women of color in sales. She founded Sistas In Sales out of a determination to promote, support, and encourage women of color in sales across all industries. Sistas In Sales partners with Fortune 500 companies, tech start-ups, and consulting businesses to help them attract, hire and retain women of color sales professionals. SIS also provides world-class training, networking opportunities, and above all else, sisterhood for this underrepresented community. In this episode we discussed: How to grow a business using corporate sponsorships How to sell a concept to corporate sponsors How to pitch your event idea to corporations Things to include in your pitch and things to avoid To my listeners, I hope you enjoyed this episode. If you liked it, leave a rating and review on Apple Podcasts, or share this episode with other people who need to hear it.  Click here to review: https://kite.link/where-E2-80-99s-the-funding-3FSubscribe to the podcast on the ALIVE Podcast Network: https://alivepodcastnetwork.com/wtf/ to get access to bonus content. Keep tuning in on your favorite podcast streaming platforms like Apple Podcasts, Google Play, Spotify, and more and follow or subscribe to the show to get notified when new episodes drop.To be a guest or sponsor the podcast, email whereisthefunding@gmail.com. Follow the podcast on Instagram at whereisthefunding_podcast and on LinkedIn at WHERE'S THE FUNDING? PODCAST.Follow me, your host Michelle J. McKenzie on LinkedIn. Join me next Friday for another episode.

How I Used Corporate Sponsorships to Grow a Seven-Figure Business with Chantel George S5 Ep.1Chantel George is the founder of Sistas In Sales (SIS) - the largest global organization for women of color in sales. She founded Sistas In Sales out of a determination to promote, support, and encourage women of color in sales across all industries. Sistas In Sales partners with Fortune 500 companies, tech start-ups, and consulting businesses to help them attract, hire and retain women of color sales professionals. SIS also provides world-class training, networking opportunities, and above all else, sisterhood for this underrepresented community.In this episode we discussed: How to grow a business using corporate sponsorships How to sell a concept to corporate sponsors How to pitch your event idea to corporations Things to include in your pitch and things to avoid To my listeners, I hope you enjoyed this episode. If you liked it, leave a rating and review on Apple Podcasts, or share this episode with other people who need to hear it. Click here to review: https://kite.link/where-E2-80-99s-the-funding-3FSubscribe to the podcast on the ALIVE Podcast Network: https://alivepodcastnetwork.com/wtf/ to get access to bonus content.Keep tuning in on your favorite podcast streaming platforms like Apple Podcasts, Google Play, Spotify, and more and follow or subscribe to the show to get notified when new episodes drop.To be a guest or sponsor the podcast, email whereisthefunding@gmail.com.Follow the podcast on Instagram at whereisthefunding_podcast and on LinkedIn at WHERE'S THE FUNDING? PODCAST.Follow me, your host Michelle J. McKenzie on LinkedIn.Join me next Friday for another episode.

How I Used Corporate Sponsorships to Grow a Seven-Figure Business with Chantel George S5 Ep.1Chantel George is the founder of Sistas In Sales (SIS) - the largest global organization for women of color in sales. She founded Sistas In Sales out of a determination to promote, support, and encourage women of color in sales across all industries. Sistas In Sales partners with Fortune 500 companies, tech start-ups, and consulting businesses to help them attract, hire and retain women of color sales professionals. SIS also provides world-class training, networking opportunities, and above all else, sisterhood for this underrepresented community.In this episode we discussed: How to grow a business using corporate sponsorships How to sell a concept to corporate sponsors How to pitch your event idea to corporations Things to include in your pitch and things to avoid To my listeners, I hope you enjoyed this episode. If you liked it, leave a rating and review on Apple Podcasts, or share this episode with other people who need to hear it. Click here to review: https://kite.link/where-E2-80-99s-the-funding-3FSubscribe to the podcast on the ALIVE Podcast Network: https://alivepodcastnetwork.com/wtf/ to get access to bonus content.Keep tuning in on your favorite podcast streaming platforms like Apple Podcasts, Google Play, Spotify, and more and follow or subscribe to the show to get notified when new episodes drop.To be a guest or sponsor the podcast, email whereisthefunding@gmail.com.Follow the podcast on Instagram at whereisthefunding_podcast and on LinkedIn at WHERE'S THE FUNDING? PODCAST.Follow me, your host Michelle J. McKenzie on LinkedIn.Join me next Friday for another episode.

How to Use Corporate Sponsorship to Grow Your Business with Chantel George S5 Ep.1Chantel George is the founder of Sistas In Sales (SIS) - the largest global organization for women of color in sales. She founded Sistas In Sales out of a determination to promote, support, and encourage women of color in sales across all industries. Sistas In Sales partners with Fortune 500 companies, tech start-ups, and consulting businesses to help them attract, hire and retain women of color sales professionals. SIS also provides world-class training, networking opportunities, and above all else, sisterhood for this underrepresented community. In this episode we discussed:How to grow a business using corporate sponsorshipsHow to sell a concept to corporate sponsorsHow to pitch your event idea to corporationsThings to include in your pitch and things to avoidTo my listeners, I hope you enjoyed this episode. If you liked it, leave a rating and review on Apple Podcasts, or share this episode with other people who need to hear it.  Click here to review: https://kite.link/where-E2-80-99s-the-funding-3FSubscribe to the podcast on the ALIVE Podcast Network: https://alivepodcastnetwork.com/wtf/ to get access to bonus content. Keep tuning in on your favorite podcast streaming platforms like Apple Podcasts, Google Play, Spotify, and more and follow or subscribe to the show to get notified when new episodes drop.To be a guest or sponsor the podcast, email whereisthefunding@gmail.com. Follow the podcast on Instagram at whereisthefunding_podcast and on LinkedIn at WHERE'S THE FUNDING? PODCAST.Follow me, your host Michelle J. McKenzie on LinkedIn. Join me next Friday for another episode.

How to Use Corporate Sponsorship to Grow Your Business with Chantel George S5 Ep.1Chantel George is the founder of Sistas In Sales (SIS) - the largest global organization for women of color in sales. She founded Sistas In Sales out of a determination to promote, support, and encourage women of color in sales across all industries. Sistas In Sales partners with Fortune 500 companies, tech start-ups, and consulting businesses to help them attract, hire and retain women of color sales professionals. SIS also provides world-class training, networking opportunities, and above all else, sisterhood for this underrepresented community. In this episode we discussed:How to grow a business using corporate sponsorshipsHow to sell a concept to corporate sponsorsHow to pitch your event idea to corporationsThings to include in your pitch and things to avoidTo my listeners, I hope you enjoyed this episode. If you liked it, leave a rating and review on Apple Podcasts, or share this episode with other people who need to hear it.  Click here to review: https://kite.link/where-E2-80-99s-the-funding-3FSubscribe to the podcast on the ALIVE Podcast Network: https://alivepodcastnetwork.com/wtf/ to get access to bonus content. Keep tuning in on your favorite podcast streaming platforms like Apple Podcasts, Google Play, Spotify, and more and follow or subscribe to the show to get notified when new episodes drop.To be a guest or sponsor the podcast, email whereisthefunding@gmail.com. Follow the podcast on Instagram at whereisthefunding_podcast and on LinkedIn at WHERE'S THE FUNDING? PODCAST.Follow me, your host Michelle J. McKenzie on LinkedIn. Join me next Friday for another episode.

How I Used Corporate Sponsorships to Grow a Seven-Figure Business with Chantel George S5 Ep.1Chantel George is the founder of Sistas In Sales (SIS) - the largest global organization for women of color in sales. She founded Sistas In Sales out of a determination to promote, support, and encourage women of color in sales across all industries. Sistas In Sales partners with Fortune 500 companies, tech start-ups, and consulting businesses to help them attract, hire and retain women of color sales professionals. SIS also provides world-class training, networking opportunities, and above all else, sisterhood for this underrepresented community.In this episode we discussed: How to grow a business using corporate sponsorships How to sell a concept to corporate sponsors How to pitch your event idea to corporations Things to include in your pitch and things to avoid To my listeners, I hope you enjoyed this episode. If you liked it, leave a rating and review on Apple Podcasts, or share this episode with other people who need to hear it. Click here to review: https://kite.link/where-E2-80-99s-the-funding-3FSubscribe to the podcast on the ALIVE Podcast Network: https://alivepodcastnetwork.com/wtf/ to get access to bonus content.Keep tuning in on your favorite podcast streaming platforms like Apple Podcasts, Google Play, Spotify, and more and follow or subscribe to the show to get notified when new episodes drop.To be a guest or sponsor the podcast, email whereisthefunding@gmail.com.Follow the podcast on Instagram at whereisthefunding_podcast and on LinkedIn at WHERE'S THE FUNDING? PODCAST.Follow me, your host Michelle J. McKenzie on LinkedIn.Join me next Friday for another episode.

How I Used Corporate Sponsorships to Grow a Seven-Figure Business with Chantel George S5 Ep.1Chantel George is the founder of Sistas In Sales (SIS) - the largest global organization for women of color in sales. She founded Sistas In Sales out of a determination to promote, support, and encourage women of color in sales across all industries. Sistas In Sales partners with Fortune 500 companies, tech start-ups, and consulting businesses to help them attract, hire and retain women of color sales professionals. SIS also provides world-class training, networking opportunities, and above all else, sisterhood for this underrepresented community.In this episode we discussed: How to grow a business using corporate sponsorships How to sell a concept to corporate sponsors How to pitch your event idea to corporations Things to include in your pitch and things to avoid To my listeners, I hope you enjoyed this episode. If you liked it, leave a rating and review on Apple Podcasts, or share this episode with other people who need to hear it. Click here to review: https://kite.link/where-E2-80-99s-the-funding-3FSubscribe to the podcast on the ALIVE Podcast Network: https://alivepodcastnetwork.com/wtf/ to get access to bonus content.Keep tuning in on your favorite podcast streaming platforms like Apple Podcasts, Google Play, Spotify, and more and follow or subscribe to the show to get notified when new episodes drop.To be a guest or sponsor the podcast, email whereisthefunding@gmail.com.Follow the podcast on Instagram at whereisthefunding_podcast and on LinkedIn at WHERE'S THE FUNDING? PODCAST.Follow me, your host Michelle J. McKenzie on LinkedIn.Join me next Friday for another episode.

How I Used Corporate Sponsorships to Grow a Seven-Figure Business with Chantel George S5 Ep.1Chantel George is the founder of Sistas In Sales (SIS) - the largest global organization for women of color in sales. She founded Sistas In Sales out of a determination to promote, support, and encourage women of color in sales across all industries. Sistas In Sales partners with Fortune 500 companies, tech start-ups, and consulting businesses to help them attract, hire and retain women of color sales professionals. SIS also provides world-class training, networking opportunities, and above all else, sisterhood for this underrepresented community.In this episode we discussed: How to grow a business using corporate sponsorships How to sell a concept to corporate sponsors How to pitch your event idea to corporations Things to include in your pitch and things to avoid To my listeners, I hope you enjoyed this episode. If you liked it, leave a rating and review on Apple Podcasts, or share this episode with other people who need to hear it. Click here to review: https://kite.link/where-E2-80-99s-the-funding-3FSubscribe to the podcast on the ALIVE Podcast Network: https://alivepodcastnetwork.com/wtf/ to get access to bonus content.Keep tuning in on your favorite podcast streaming platforms like Apple Podcasts, Google Play, Spotify, and more and follow or subscribe to the show to get notified when new episodes drop.To be a guest or sponsor the podcast, email whereisthefunding@gmail.com.Follow the podcast on Instagram at whereisthefunding_podcast and on LinkedIn at WHERE'S THE FUNDING? PODCAST.Follow me, your host Michelle J. McKenzie on LinkedIn.Join me next Friday for another episode.

It is extremely difficult to win the game if you do not know the rules.  In this episode of the SYCK podcast, Chantel George highlights the importance of learning the unwritten rules in sales and moving up the ladder as not only a woman but also a black woman.  She is the founder of Sistas in Sales, a blossoming 6000+ member organization that enables and advocates for black women and women of color in sales to accelerate their careers. Chantel shares the value of  ERGs, networking, and strategies to promote higher success. Tune in to hear her best piece of advice for listeners.   IN THIS EPISODE: [05:47] Why Sistas in Sales was created [10:27] Obstacles women of color face in sales [16:40] The value of ERGs and how they have benefited Chantel [27:23] Unspoken corporate politics [35:06] Strategies to learn rules and advance [39:18] Sistas in Sales conference details   KEY TAKEAWAYS: Women of color are under-represented in sales. Learning the spoken and unspoken rules of the business is essential for success. There are unspoken rules in corporate politics. Sistas in Sales creates a community for women of color to come together and expose the rules and advocate for career advancement. Finding like-minded people to advocate with and be transparent with is so important.   RESOURCE LINKS SYCK Podcast Sistas in Sales Website Alan Stein LinkedIn Chantel George LinkedIn SYCK Twitter Chantel George Twitter   BIO: Chantel George is the founder of Sistas In Sales (SIS) - the largest global organization for women of color in sales. She founded Sistas In Sales out of a determination to promote, support, and encourage women of color in sales across all industries. Sistas In Sales partners with Fortune 500 companies, tech start-ups, and consulting businesses to help them attract, hire and retain women of color sales professionals. SIS also provides world-class training, networking opportunities, and above all else, sisterhood for this underrepresented community.

About Chantel George Chantel George the founder of Sistas In Sales (SIS) - the largest global organization for women of color in sales. She founded Sistas In Sales out of a determination to promote, support, and encourage women of color in sales across all industries. Sistas In Sales partners with Fortune 500 companies, tech start-ups and consulting businesses to help them attract, hire and retain women of color sales professionals. SIS also provides world class training, networking opportunities, and above all else, sisterhood for this underrepresented community. Chantel is also an experienced Senior Enterprise Account Executive in AdTech, MarTech & SaaS. With her attention to detail, thoroughness and client-first mentality, she has exceeded quotas, trained and managed Account Executives, as well as on-boarded larger scale clients for her previous companies. Her work experience spans from Public Relations for BonFun, an international cognac company to a 4-year tenure at Yelp as a Senior Account Executive for their National Business, Dataminr as an Enterprise Account Executive enabling Public Relations, Corporate Communications professionals with the same technology that over 400 newsrooms use to extract impactful events from Twitter, and LinkedIn where served as a Senior Account Executive for strategic tech B2B marketers from Alibaba, Sony, Lumen/CenturyLink, and Neilsen. Chantel is currently a Senior Client Partner for the Technology and Telco business at Twitter. About Sistas In Sales Sistas In Sales (SIS) is the first national organization to serve women of color in professional sales careers with more than 5,000 members across the US. SIS's membership represents a broad range of diverse women in media, software, finance, IT, education, and tech sales – with a focus on sharing knowledge and resources to build community, sisterhood, and empowerment through mastering the sales craft. Founded by Chantel George in 2017, SIS has worked to empower women of color through distinct networking, training, and career opportunities alongside a range of longstanding corporate partners that include Google, Salesforce, and Workday. This year, SIS is celebrating it's 5-year anniversary with events highlighting it's now-global member base, and culminating with the 2022 SIS Summit. In this episode we discuss:  Chantel's four observations by working in sales. Breaking into the tech industry. Obtaining $1 million in sponsorship. The creation of Sistas In Sales and their upcoming conference on Sept. 21-23. Thank you to our sponsor Concord Leadership Group. Check out the Quadrant 3 Leadership Coaching Certification, sessions start September 7th. Contact Chantel: https://sistasinsales.com/ https://sistasinsales.com/summit2022/  https://www.linkedin.com/in/chantelgeorge/ Contact AAMA: Website: https://www.aa-ma.org Donate: https://www.paypal.com/donate/?hosted_button_id=XUNZPWKWJ37GN LinkedIn: https://www.linkedin.com/company/african-american-marketing-association/ Instagram: https://www.instagram.com/aamahouston Twitter: https://twitter.com/AamaHouston YouTube - https://www.youtube.com/channel/UCstu7tdQ1qN3O--zmf2SKYA Facebook - https://www.facebook.com/AAMAHou Merch: https://marketing-for-the-culture.creator-spring.com/

Chantel George (Senior Client Partner at Twitter) is the Founder and CEO of Sistas in Sales, the largest global organization for women of color in sales. In today's episode, among other topics, we talk about the mission and purpose of Sistas in Sales. We then dig into some of the specific challenges facing women of color in B2B sales. Including the pressures that WOC feel to conform and comply with stereotypes of what a successful salesperson looks and talks like. Then we dive into the problem of the lack of mentorship opportunities available to WOC in sales and the impact that has on opportunities for development and advancement. More on Andy: Connect on LinkedIn Get Andy's new book "Sell Without Selling Out" on Amazon Learn more at AndyPaul.com Sponsored by: Revenue.io | Unlock exponential growth with an AI-powered RevOps platform | Revenue.io Scratchpad | The fastest way to update Salesforce, take sales notes, and stay on top of to-dos | Scratchpad.com Explore the Revenue.io Podcast Universe: Sales Enablement Podcast RevOps Podcast Selling with Purpose Podcast

Your host, Hiedi Solomon-Orlick, talks with Chantel George of Sistas in Sales. She is focused on building the largest network of WoC in sales globally. Founded in 2017, Chantel was determined to promote, support, and encourage women of color in sales across all industries. Sistas In Sales partners with numerous Fortune 500 companies, tech start-ups, and consulting businesses to help them attract, hire and retain women of color sales professionals while also providing world-class training and networking opportunities.To learn more about Chantel's work, visit https://sistasinsales.com/If you'd like to be a guest on GirlzWhoSell Spotlight, click HERE

On this 17th episode of The Buyer Enablement Podcast we meet with an extraordinary individual, Hannah Ajikawo of Skaled & Sistas In Sales. Titled "Objective Behind The Action" we dive deep into how the role of a sales professional has changed, and because of that, how the expectations of their role should too. This was a fire conversation. We will surely rub someone the wrong way on at least a couple of occasions. That being said, all opinions are coming from two people focused on the future of sales. Only history will tell if we are thinking in the right direction or not. Cheers, Josh Fedie More About The Host: linkedIn: https://www.linkedin.com/in/joshfedie/ Website: https://www.salesreach.io/ More about Hannah: LinkedIn: https://www.linkedin.com/in/hannah-ajikawo/

Cherilynn Castleman has helped Fortune 500 clients as a global sales executive for over 20 years. She's currently the Chief Learning Officer for Sistas In Sales, which empowers women of color across the sales sector. Plus, she's a Managing Partner and Executive Coach for CGI, a sales training and coaching firm, and the author of "What's in the C.A.R.D.S.?: 5 Post-Pandemic Sales Strategies." In this episode, hear why prides herself on changing mindsets and how she's instructing and inspiring others to action.Let's be friends! Follow me on LinkedIn.This episode was edited and produced by Earfluence.

On this episode, we highlight the Bold Black Girl of the Month, Chantel George, CEO & Founder of Sistas in Sales! By day, she's partners with tech markets to create business impact. She created SIS because she noticed a deficiency when it came to women of color in professional sales positions. Listen as she shares her journey as a millennial thriving while navigating life as a Black Women both professionally and personally. To learn more about Chantel, check out https://sistasinsales.com

Cherilynn Castleman helps women of color in the sales community become too good to be ignored. She's learned that those who connect best have the most success. As a result, she's developed frameworks to have conversations that create connection and fuel head-turning results. She joins us this week and shares her conversation frameworks so you can make a difference with the careers of those you lead almost immediately. Want to be too good to be ignored? Follow Cherilynn's blueprint.

Cherilynn Castleman has helped Fortune 500 clients as a global sales executive for over 20 years. She's currently the Chief Learning Officer for Sistas In Sales, which empowers women of color across the sales sector. Plus, she's a Managing Partner and Executive Coach for CGI, a sales training and coaching firm, and the author of "What's in the C.A.R.D.S.?: 5 Post-Pandemic Sales Strategies." In this episode, hear why prides herself on changing mindsets and how she's instructing and inspiring others to action. Let's be friends! Follow me on LinkedIn.This episode was edited and produced by Earfluence.

JB: How’d you get into sales?CG:Sales wasn’t something I went to school forBlack people in general, women of color are not involved in the tech sales industries as much as we’d like them to be. However black women are the fastest growing group of entrepreneurs. Not a lack of business sense/acumen. It came from a lack of awareness and opportunity meeting them where they are at. Caribbean family, they are adventurous, came to America looking for adventure and opportunity. That is one of the biggest things in business & sales is being confident taking a step outside yourself, taking a risk in your decisions.  I was raised in that structure. That’s how I navigated through life, that’s how I saw America and opportunities ahead of me. But that’s not everyone’s view and opinion of America or where they are. It goes to show how important mindset is. I was raised to believe opportunity existed for me anywhere I go no matter what I do. I operate with a sense of positivity. I thought I wanted to be a lawyer, that didn't work, maybe drama. That didn’t work out. Hopped on Craigslist in 2013 and saw an ad for Yelp. The mindset piece, there are ads for jobs everywhere, but if you aren’t operating with a sense of utility. I applied on a whim, just looking for something that I could manage while I was still trying to figure out what I was still really passionate about, then I got the job. Got the job, had a one foot in, one foot out mentality. I wasn’t sure if it was for me or not. But once I got on the phone, something clicked and I was able to gamify it and make it fun.  I wasn’t totally connected to it, but it was just another version of me, and didn't see it as my natural progression to being an AE/Leader/VP. Through that work I realized I could gamify this and am actually good at this, that realization that I am GREAT at this. Most of us that come into sales from a non-traditional background, may take a little longer to get to that AHA! Moment. If they aren’t feeling supported by their team or community, somebody that could be a fantastic salesperson may not get to that place. I was lucky to be in a sandbox that allowed me to learn and help me get there. JB: Our upbringing has such an impact on our mindset, how we approach our lives and what we do. Seeing your parents leave their family and their home is such a big risk to take, seeing that type of mentality and mindset is fascinating. Talk to me about community and how you are building DI&B to the companies you work with and building Sistas in Sales as well as building belonging in the companies they are part of. CG:At Yelp! I was growing and realized I was one of the only Black sales leaders and was my own pioneer.I grew up in a Caribbean community, living a few blocks from my childhood home in the Bronx. As I moved through the ranks I was less and less connected to what I knew. It was scary for a few reasons being outside of your community. You don’t have experience connecting with people. We like to be around folks that make us comfortable. It’s hard when you’re in a space where you aren’t sure if you’re an enemy or a friend as a black personI was inspired to step out of my comfort zone and realize Oh i’m alone now and nobody is in charge which helped inspire me to start thinking about SIS. JB: Humans are tribal, that is our root and through Covid so many people are individualized and on their own that takes away our power to be better people that allows us to achieve more as a group. As we talk about getting through that fear initial as you talk to women, especially Black women.  What are you hearing as some of those moments that have helped them get over that initial hurdle to go into something less familiar?CG:It all came down to being in the same spaceI started SIS at a dinner party and found women I knew that were committed to sales so I knew that group would have to be committed to salesMost people don’t get to that stage because it takes awhile to move through the BDR/SDR role to further their sales careerI found 10 people, but didn’t know most of them and +1’sI wanted them to know I took it seriously and we put together this beautiful EVENT, with floating candles, beautiful spread, catering, fresh flowers and so much more. I didn’t ask all the questions I wanted to until the last 15 minutes because all they wanted to do was connect with each other, open up conversations, create a group chat, take pictures and connect! It was amazing and validated my career!It was magical and an amazing experience for people representative of Tech, non-profit sales, fashion industry. People didn’t realize their skills are applicable to other industries because you may not think that you have anything to share. That feeling of opportunity was the magic in the room! People connecting and they turned into a focus group and is how SIS was born! JB: Tell us about SIS and what you’re doing now as a community!CG: We had 10 members, Salesforce gave us some space, somehow had 50 people showing up and now up to 3,000 members and now Hannah is our head of Europe in the UK!In the early days of a company you know where your customers are coming from; they’re your family and friends.Now it’s hard to know how people are finding us.That’s why I ask how you found out about us!Through talking and evangelizing, more and more women are flocking here!JB: What do you guys do? What has surprised you about this community?CG:We were event based strictly to start, but now are making sure all black and brown women can be successful and find mentored by veterans in the space from people with leadership in the community. It was really tough to rattle off 4-5 Black women at the exec level in sales at the time that was my measure of success. It’s through events who had never been tapped to talk that are now bringing that awareness in the community and we can rattle off 40-50! All online events last year, 1500 attendees at our summit going for 3,000 this year and 30 countriesNow investing in the members sales growth. Chief Learning officer who does sales coaching with these women and then some additional big announcements. Job boards in beta coming out soon for companies who want to partner and can post their job boards. Looking to grow their operations to support their community as it grows. A business as its 4th year starting to make major investments in our operations.Team meeting with team of 6- a community turned company now have to be this way now and couldn’t do it without their sponsors. It’s a self-feeding system that they’re in. We grow as fast as we can get resources to grow and are so thankful for our sponsors. JB: Recording in Mental Health Awareness month in May. Talk to us about the Therapy Post as you mention it’s been a game changer for you.  Therapy has been such a powerful thing for me even as I took some time off because therapy is a powerful vehicle for awareness and change.  You’re running your Mental health challenge. Talk to us about how Therapy has impacted you. CG:I am a planner and you just start to accept who you are. As my dad got sicker and sicker I was having anticipatory grief. I don’t think people should wait for a really bad experience to find therapy. It was so powerful for me, I am trying to create a group therapy in our 90 Day Challenge.Many black people are “just happy to be here” which I want to challenge and have people approach their career with a little more direction and change their mindset.  It’s much more mental than physical, getting through the imposter syndrome mindset and being more in the present. Having a therapist that may help you get comfortable having a conversation with your manager about a pay raise, a promotion and not just being OK to be there. Understanding your relationship with money, how you spend your money, bonuses and commissions.Sales careerPersonal finance, what is our relationship with money?WellnessMotherhood - Many black women are the matriarch of the familyRelationshipsMeet every 2 weeks on these topics then come together with a summit and discuss as a group.JB: Many people wait for something terrible to happen before they will approach therapy.  It’s looked at as a last resort, I’m broken which is so far from the truth as to how you can understand yourself and be prepared for the bad stuff that does happen when we fall on our face. How do you bounce back from the tough months?CG: Therapy has helped me have a lot more self-awareness. Sales for me when I started selling I didn’t realize how formulaic it was.  If I didn't close something it was one of hte many different variables, in actuality there was something I could’ve done better but I needed to identify my patterns like not prospecting enough in My resilience came from experience and came from being honest with myself it’s not something I need to be attached to or take personally. And that takes a lot of the emotional strain off of you, the negative self-talk isn’t necessary. Write down the actions that you did and look for what was missing and go from there. JB: Love winning or hate losing? CG:I love WINNING more. I don’t think about losses as hatred, it’s more of a learning moment. I enjoy looking at my losses with a scavenger hunt mentality.  What did I do here? It’s actually pretty cool to me, you have that voice in your head that helps you sense when things are off track. It’s not really a loss, it's a predictable outcome based upon how you go about your sales motion.  I like a win, especially a predictable win, which helps me feel even more control of how I am going to operate.  I know how this goes, I’ve seen this song before. JB: Top qualities in leaders that you look up to, respect and try to emulate?CG: I love leaders that are curious about the industry that they serveYes sales oriented but you realize we are selling CONCEPTS and to sell that you have to be educated in the industry, know your competitive spaceBe as curious as risky as it was for your CEO to build the company to begin withThis is the concept I want you to be bought into - i’m not talking about the features then I can bring that level of enthusiasm to the customerI like a manager that has sales strategies but it’s the excitement we bring to the customer that will break these walls downJB: What does success mean to you?CG:For right now,  getting my footing here, as 1st gen American, I’m still figuring out what that means to me. I’m motivated to create financial success for myself. We’re all somewhat motivated by that in sales.  It’s something that anchors me, makes me feel comfortable and safe.  I’m building enough family here and making enough business decisions to help me feel buoyant.  JB: How can we build diversity in sales and be a champion. CG: You're going to have to put in work to get people to see the value of being in sales and to join on the rocket ship that you’re on. The language of business being in your household.I had the language of opportunity, but there are some people that had the language of business, sales is not a foreign concept for many families, but it is for many black and brown communities. I can’t point to a mom who is an ex-Salesforce VP.   JB: Where can people find you? CG:Sistas In Salesinfo@sistasinsales.comVirtual Sales Summit

My next guest on Scale Your Sales podcast has helped Fortune 500 clients as a global sales executive for 20+ years. She is Chief Learning Officer with Sistas In Sales, which empowers women of colour across the sales sector. She prides herself on changing mindsets as well as inspiring others into action. Author of What is in the C.A.R.D.S.?: 5 Post-Pandemic Sales Strategies. Welcome to Cherilynn Castleman. 00:00 Collaboration Building Relationships and Finding Hidden Solutions with the Client. 01:31 Why you need to connect with people who are different from you. 06:17 Treat everyone as you want your family to treat you and they will treat you that way. 07:47 Empathic listening is truly listening to people, this is the most important thing you can do. 09:52 More about Cherilynn's book called “What is in the C.A.R.D.S.? 5 Post-Pandemic Sales Strategies“ 15:47 Discover what are the four questions Cherilynn encourages people to ask? 19:25 Think about what your superpower is and leverage that with your vulnerability. 21:06 Find out why Cherilynn's shero is Ursula Burns? 24:49 End www.postpandemicselling.com www.masterfulselling.com https://www.linkedin.com/in/cherilynn-castleman/ https://twitter.com/masterfulgrowth www.sistasinsales.com

20-years as a sales executive, entrepreneur, & mother drives me to amplify careers through coaching/training/writing using strength-based techniques & a growth mindset specifically curated to complement a WOC's unique experience/strengths. https://www.linkedin.com/in/cherilynn-castleman/