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Jim Edwards and Stew Smith discuss how to communicate with customers to avoid chargebacks, wasted time in customer service, and ultimately more returning customers by staying CALM! The CALM Sequence:1. Confirm the decisionSend this message immediately after purchase.Do more than say thank you. Name the decision they made and connect it to the result they want.Instead of:Your payment has been received.Try:You are officially registered. You just took the first step toward turning your scattered follow-up into a simple system that keeps customers engaged after they buy.Then state what happens next, when it happens, and where they should look.The customer should finish this email thinking, I know where I am, and I know what comes next.2. Activate a small winDo not make the customer wait until the event, course, or product arrives to feel progress.Give them something small and useful: a two-minute assessment, a checklist, a template, a single question to answer, or a setting to complete.The goal is not to bury them under bonuses.Give them one action that creates movement.A buyer who takes one meaningful step starts seeing the purchase as progress, not an expense.3. Lower uncertaintyAnswer the questions buyers may feel silly asking.When does it start? How long will it take? What should they prepare? What if they miss a session? Where do they log in? Who can help? What result should they expect first?Do not confuse mystery with anticipation. Mystery before a purchase can create curiosity. Mystery after a purchase creates support tickets and refunds.This is also the right place for a short story, testimonial, or behind-the-scenes note that shows how the experience works. Choose proof that reduces a specific fear, not applause that merely says you are wonderful.“This changed my life” is flattering.“I was worried I had no time, but the first lesson took 12 minutes and helped me fix my welcome email that afternoon” is useful.4. Move them toward commitmentBefore the main experience begins, ask the buyer to do something that signals participation.Add the event to their calendar. Reply with their biggest question. Introduce themselves in the group. Complete a short worksheet. Choose the result they want to leave with.Small commitments change the customer's role. They stop feeling like someone who spent money and start behaving like someone who joined something.That distinction matters.Check out the Facebook Group – Sales Copy and Content Marketing Hacks at https://www.facebook.com/groups/copywritingandcontenthacks and for more information on the wizards used to make outstanding sales copy check out https://www.CopyandContent.ai
独立行政法人情報処理推進機構(IPA)および一般社団法人JPCERT コーディネーションセンター(JPCERT/CC)は8月29日、WindLDRおよびWindO/I-NV4における重要な情報の平文保存の脆弱性について「Japan Vulnerability Notes(JVN)」で発表した。
This week's topic is Lotteries, as in The Lotto, in the UK, or Powerball / Mega Millions in the U.S.A, other the hundreds of other lotteries played all around the world. Lotteries are a popular form of gambling, encouraging people to pay a small sum of money for the chance of winning a big jackpot, often administered by state or federal governments - but the chances of playing are very low. What would you buy if you won the lottery?This was a super interesting topic. Hopefully you learn a lot listing too.Hear us discuss:Where do they originate from?Odds of winning & how much you can win! Strategy to beat themWhat to do when you winDo jackpot winners go bankrupt?Remember to claim your winning ticket! Plus your Two Guys One Topic Takeaway.Once you have listened we would love to hear your thoughts or any feedback.Contact / follow us @TwoGuysOneTopic on Instagram, Twitter or Facebook to keep in touch and take part in the next "Listener Choice" episode. Hosted on Acast. See acast.com/privacy for more information.
In today's podcast we cover four crucial cyber and technology topics, including: 1. Russian hacktivists claim attack against EU Parliament 2. Researchers uncover new ransomware in Ukraine 3. U.S. implements import ban of Chinese telecommunications equipment 4. British giver order to cease use of Chinese security cameras I'd love feedback, feel free to send your comments and feedback to | cyberandtechwithmike@gmail.com
Andreessen Horowitz has launched its Crypto Fund III, a dedicated $2.2B fund for blockchain startups in their early to late stages. The VC firm has been investing in crypto since 2013 from its dedicated crypto fund. The previous crypto fund, Crypto Fund II, had come out last year.JW Player has raised $100M in a Series E funding round. Last month, this video software and data insights platform acquired live and on-demand video streaming provider Vualto. The proceeds from this fund would be used to accelerate its product innovation and to build its team.Tonkean, a business operation automation startup, has announced its $50 million Series B funding, led by Accel. The company would use its proceeds to scale its hiring process across engineering and go-to-market teams and invest in its no-code orchestration platform for business operations.Firebolt, an Israeli cloud data warehousing platform, raised $127 million in a Series B financing round. According to the company, its SQL-based solution is up to 182 times faster than existing data warehouses and is based on academic research that has yet to be applied. Its clients are already cloud-native, Big Data organizations, so it's not trying to convert them; instead, it's collaborating with those who are already there.California-based env0, a self-service cloud management platform for collaborative remote-run workflow management, has announced its $17 million Series A fundraise, led by Microsoft's Venture Fund – M12. Existing investors, Boldstart Ventures, Grove Ventures, and Crescendo Ventures, participated in the funding round. In a statement to the press, env0 stated that the funds would be used to expand its infrastructure as Code (IaC) platform, accelerate visibility, predictability and governance of cloud deployments. The funding comes amid growing demand for IaC.San Francisco-based Sanity, a structured content platform provider, has announced a $39 million Series B funding, led by ICONIQ Growth. Lead Edge Capital and existing investors – Threshold Ventures, Heavybit Industries, Alliance Venture, and Monochrome Capital- participated in the round.Illumio, a SaaS startup that provides automated cyberattack enforcement, has received $225 million in a Series F round headed by Thoma Bravo. The money will be used to grow the company's field operations and network of channel partners and develop, engineer, and produce new products. Illumio's solution is used by more than 10% of Fortune 100 companies, including Morgan Stanley, BNP Paribas SA, and Salesforce, to secure their data centers, networks, and other applications.Legatics, a legal IT firm located in London, has received a USD 4.2 million growth capital investment from Mobeus. Legatics will welcome Joe Krancki, a Mobeus investor, to its board of directors. Mr. Seale launched Legatics in 2015 to revolutionize legal transactions by allowing deal teams to collaborate and close agreements in an interactive online environment. Since its inception, Legatics has been utilized by over 1,500 organizations, with more than half of the world's leading banking and finance law firms purchasing the software.Unicorn India Ventures led a $500,000 seed funding round for WINDO, a social commerce startup. WINDO is an Instagram commerce software company that assists small businesses and solopreneurs leverage consumer migration to Instagram. The Bengaluru-based company wants to be a one-stop-shop for businesses, letting them handle everything from the WINDO app, including centralization.ApnaKlub, a social commerce platform, has announced that it has raised an undisclosed amount in a pre-Series A round led by Whiteboard Capital and Blume Ventures. The Bengaluru-based business, founded in 2020 by Harvard Business School alumni Shruti and Manish Kumar. ApanKlub claims to have served 2500+ partners over 4500 pin codes in just seven months. Classplus, a B2B educational technology firm, has secured $65 million in a Series C investment round headed by Tiger Global. Classplus, located in Noida, is a mobile-first SaaS platform that uses an app to make material distribution, payments, communication, and online assessments easier for private coaching schools and their teachers. With over 80% of users originating from Tier-II India, the firm claims that educators' total profitability rises by 2x to 3x after six months of joining the network. Gotrade, a company that aims to remove cost barriers involved in investing in US stocks, has come out of its stealth mode, raising $7 million in a seed round fund led by LocalGlobe. Social Leverage, Y Combinator, Picus Capital and Raptor Group, participated in the round. Gotrade is now available to users from 150 countries.
a cura di Alessandro Achilli. Musiche di Richard Thompson, David Thomas, Todd Rundgren, Gary Windo, Musica Elettronica Viva, Carl Stalling, Allen Ginsberg, Richard Teitelbaum & Anthony Braxton, John Zorn, Alvin Curran & Jon Rose, Brecht-Weill (seconda parte)
a cura di Alessandro Achilli. Musiche di Richard Thompson, David Thomas, Todd Rundgren, Gary Windo, Musica Elettronica Viva, Carl Stalling, Allen Ginsberg, Richard Teitelbaum & Anthony Braxton, John Zorn, Alvin Curran & Jon Rose, Brecht-Weill (seconda parte)
A cura di Gigi Longo. Brani di J. Byard, NRBQ, Sun Ra, T. Rundgren and G. Windo, J. Arthur, M. Faithfull, V. D. Parks.
A cura di Gigi Longo. Brani di J. Byard, NRBQ, Sun Ra, T. Rundgren and G. Windo, J. Arthur, M. Faithfull, V. D. Parks. (prima parte)
A cura di Gigi Longo. Brani di J. Byard, NRBQ, Sun Ra, T. Rundgren and G. Windo, J. Arthur, M. Faithfull, V. D. Parks. (prima parte)
Many hospital-acquired bacterial infections are also drug-resistant. Amy Mathers describes her work tracking these bacteria to their reservoir in hospital sinks, and what tools allowed her team to make these discoveries. Mathers also discusses her work on Klebsiella, a bacterial pathogen for the modern era. Subscribe (free) on Apple Podcasts, Google Podcasts, Android, RSS, or by email. Julie’s Biggest Takeaways Nosocomial infections are a type of opportunistic infection: one that wouldn’t normally cause disease in healthy individuals. Once the immune system is compromised due to other infection or treatment, the opportunist bacteria take advantage of the conditions to grow to higher numbers and cause disease. How are different pathogens transmitted in the hospital? Previously, transmission was considered to occur from one patient to a second patient, perhaps via a healthcare worker. When patients from very different parts of the hospital began to come down with the same resistant strain of bacteria, without interacting through the same space or staff, researchers began to look at a different reservoir: the hospital wastewater. How does the bacteria get from the sink to the patients? The bacteria, existing in a biofilm in the pipe right below the drain, can be transferred in droplets when the water is run. These droplets can fall as far as 36 inches from the drain plate and can contaminate the sink bowl or patient care items next to the sink. Some of the solutions to decrease bacterial dispersion from hospital sinks are very simple: for example, offsetting the drain from the tap, which keeps the water from directly running onto the drain, helps decrease the force with which the water hits the drain and therefore decreases bacterial dispersion. The Sink Lab at University of Virginia couldn’t replicate the bacterial growth patterns seen in the rest of the building; in particular, there were fewer protein nutrients that promoted bacterial growth. By setting up a camera observation of sink stations used in the hospital, the team realized that the waste thrown down the sink (extra soda, milk, soup, etc) was feeding the microbial biofilm. This helps the CRE in the biofilms in the sinks thrive. Links for This Episode MTM Listener Survey, only takes 3 minutes. Thanks! Amy Mathers website at University of Virginia The Sink Lab at UVA Kotay SM et al. Droplet- Rather than Aerosol-Mediated Dispersion is the Primary Mechanism of Bacterial Transmission from Contaminated Hand-Washing Sink Traps. Applied and Environmental Microbiology. 2018. Mather AJ et al. Klebsiella quasipneumoniae Provides a Windo into Carbapenemase Gene Transfer, Plasmid Rearrangements, and Patient Interactions within the Hospital Environment. Antimicrobial Agents and Chemotherapy. 2018. Kotay S et al. Spread from the Sink to the Patient: in situ Study Using Green Fluorescent Protein (GFP)-Expressing Escherichia coli to Model Bacteral Dispersion from Hand-Washuing Sink-Trap Reservoirs. Applied and Environmental Microbiology. 2016. Let us know what you thought about this episode by tweeting at us @ASMicrobiology or leaving a comment on facebook.com/asmfan. Send your stories about our guests and/or your comments to jwolf@asmusa.org.
Worcester News sports reporter Geoff Berkeley presents the 13th episode of the Warriors WN Rugby Podcast. Club legend Tony Windo is this week's special guest as he looks back at his career as a player and coach at Sixways. Windo who is director of rugby at Bromsgrove School also gives his thoughts on Warriors' 2018-19 campaign and talks about his former pupil Ollie Lawrence.
Michael Gannon joins Jonny McFarlane to discuss Rangers victory over Celtic at Ibrox. For information regarding your data privacy, visit acast.com/privacy
That sinister looking kid’s coming to kill me! Andrew, Josh and William compare and contrast the Alfred Hitchcock classic Rear Window with its contemporary successor Disturbia, while conveniently skipping over the Christopher Reeve remake. Bet you didn’t know about that one, huh?
Shed some light on your décor with fashionable and functionable shades.