Podcasts about window treatments

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Best podcasts about window treatments

Latest podcast episodes about window treatments

How to Decorate
Ep. 415: Embracing Bold Design with Susan Ferrier

How to Decorate

Play Episode Listen Later May 27, 2025 58:39


Caroline and Liz welcome back the renowned interior designer Susan Ferrier to the show. Known for her dramatic, atmospheric interiors that blend boldness with practicality, Susan shares insights from her recent projects and design philosophy. This episode delves into creating emotionally resonant rooms, balancing light and dark elements, and transforming architectural challenges into stunning focal points. Susan also provides practical advice on choosing fabrics and creating effective window treatments, while emphasizing the emotional impacts of well-designed spaces. The episode wraps up with Susan offering expert solutions to listener questions about maximizing light in tricky spaces. What You'll Hear on This Episode: 00:00 Introduction to Ballard Designs Podcast 00:34 Welcoming Back Susan Ferrier 02:17 Susan's Recent Projects and Inspirations 03:19 The Villa Viola Project 09:58 Designing with Bold Colors and Unique Elements 23:24 Creating Functional and Aesthetic Spaces 31:29 Anthropomorphizing Furniture 32:40 The Role of Kitchen Islands 34:13 Balancing Fabrics and Colors 41:42 Creating Emotional Spaces 43:18 Personal Design Philosophy 50:17 Advice on Window Treatments 56:58 Conclusion and Contact Information Also Mentioned: ⁠ballarddesigns.com⁠⁠⁠⁠ | Shop Now Please send in your decorating dilemmas + pictures so we can answer them on an upcoming episode (⁠⁠⁠⁠⁠⁠⁠podcast@ballarddesigns.net⁠⁠⁠⁠⁠⁠⁠) . And, of course, please subscribe to the podcast if you haven't already in Apple Podcasts or Spotify so you never miss a new episode. Happy Decorating!

Window Treatments for Profit with LuAnn Nigara
319: What Would Lu Do?: How to Sell Like a Pro: The Sales Questions That Turn Maybes Into Yeses

Window Treatments for Profit with LuAnn Nigara

Play Episode Listen Later May 19, 2025 26:19


Today With LuAnn Nigara: Welcome to Window Treatments for Profit! Today, we dive into the fundamental truth that questions are the answers in sales, inspired by sales master Tom Hopkins. Learn how to transform your sales approach by asking strategic questions that create connections, clarity, and commitment with your clients. We'll emphasize the importance of continuous learning and offer practical tips for improving your sales process. Whether you're new to the industry or a seasoned pro, this episode will inspire you to take action and elevate your selling game. Tune in and discover how to turn every conversation into an opportunity for success! A Big THANK YOU to Today's Podcast Sponsor: This episode is sponsored by Exciting Windows! What's new with LuAnn Nigara ⁠⁠⁠The Power Talk Friday Tour⁠⁠⁠ ⁠⁠⁠Watch the Docuseries!⁠⁠⁠ ⁠⁠⁠http://www.luannnigara.com/cob⁠⁠⁠ Get The Goodies! For checklists, resources, and extra goodies from A Well-Designed Business sign up for free ⁠⁠⁠here⁠⁠⁠. To Get on LuAnn's Email List, text the word designbiz to 444999! Purchase LuAnn's Books Here: Book 1: ⁠⁠⁠The Making of A Well – Designed Business: Turn Inspiration into Action⁠⁠⁠ Audiobook: ⁠⁠⁠The Making of A Well – Designed Business: Turn Inspiration into Action⁠⁠⁠ Book 2: ⁠⁠⁠A Well-Designed Business – The Power Talk Friday Experts⁠⁠⁠ Pre-Order Book 3: ⁠⁠⁠A Well-Designed Business – The Power Talk Friday Experts Volume 2⁠⁠⁠ Connect with LuAnn Nigara LuAnn's ⁠⁠⁠Website⁠⁠⁠ LuAnn's ⁠⁠⁠Blog⁠⁠⁠ ⁠⁠⁠Power Talk Friday⁠⁠⁠ Like Us: ⁠⁠⁠Facebook⁠⁠⁠ | Tweet Us: ⁠⁠⁠Twitter⁠⁠⁠ | Follow Us: ⁠⁠⁠Instagram⁠⁠⁠ | Listen Here: ⁠⁠⁠Podcast⁠⁠⁠ Other Resources: This podcast supports the ⁠⁠⁠Savvy Giving Design Coalition⁠⁠⁠. Learn more about it ⁠⁠⁠here⁠⁠⁠! ⁠⁠⁠AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project⁠⁠⁠ ⁠⁠⁠AWDB #164: Susan Wintersteen- Savvy Giving by Design⁠⁠⁠ ⁠⁠⁠Chairman of the Board⁠⁠⁠ with LuAnn Nigara! ⁠⁠⁠Exciting Windows!⁠⁠⁠ Coaching and more!⁠ Apply for the WCAA Jill Robson Memorial Scholarship⁠ – Deadline: June 1st ⁠LuAnn University⁠ coming back soon! EW! Managing For Profit - Register Now! Other Shows: WTFP #305: What Would Lu Do?: Ghosted After the Quote? The Pricing Conversation You're Avoiding

Mid Mod Remodel
How to Choose Window Treatments for Your Mid-Century Home

Mid Mod Remodel

Play Episode Listen Later Apr 10, 2025 46:59 Transcription Available


Choosing window treatments for your mid-century home can be a challenge. The good news is, when it comes to window coverings less is (usually) more. Let me help narrow down your options!In Today's Episode You'll Hear:The history of pinch pleat curtains. Why there are only two right choices for window treatments in your mid-century home. How to create a great mid-century look with modern window treatments. Get the full show notes with all the trimmings at https://www.midmod-midwest.com/2101Want us to create your mid-century master plan? Apply here to get on my calendar for a Discovery Call! Get Ready to Remodel, my course that teaches you to DIY a great plan for your mid mod remodel! Schedule a 30-minute Zoom consult with me. We'll dig into an issue or do a comprehensive mid century house audit.

Window Treatments for Profit with LuAnn Nigara
311: What Would Lu Do?: Your Window Treatment Showroom Opening & Beyond—How to Build a Community Hub for Clients, Trades, and Partners

Window Treatments for Profit with LuAnn Nigara

Play Episode Listen Later Mar 17, 2025 33:41


Today With LuAnn Nigara: Opening a window treatment showroom is more than just a ribbon-cutting—it's the launch of a space that can become the heartbeat of your business. Done right, your window treatment showroom can evolve into a thriving community hub where clients, industry partners, and trade professionals come together. In this episode of Window Treatments for Profit, I'm sharing proven strategies for making your showroom a destination—whether you're planning your grand opening, celebrating an anniversary, or looking for ways to keep momentum going all year long. We'll cover: ✔️ Who to invite & how to get them there  ✔️ Creative event ideas for building lasting connections  ✔️ Hosting tips to make your showroom THE place to be  ✔️ Why relationship marketing is key to long-term success And if you want more ideas on turning customers into lifelong fans, don't miss Episode #78 with Georgiana Schwandt, where she shares her powerful strategies for customer appreciation and repeat business. Listen now and start turning your showroom into an industry hub! A Big THANK YOU to Today's Podcast Sponsor: This episode is sponsored by Exciting Windows! What's new with LuAnn Nigara The Power Talk Friday Tour Watch the Docuseries! http://www.luannnigara.com/cob Get The Goodies! For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn's Email List, text the word designbiz to 444999! Purchase LuAnn's Books Here: Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action Book 2: A Well-Designed Business – The Power Talk Friday Experts Pre-Order Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2 Connect with LuAnn Nigara LuAnn's Website LuAnn's Blog Power Talk Friday Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast Other Resources: This podcast supports the Savvy Giving Design Coalition. Learn more about it here! AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project AWDB #164: Susan Wintersteen- Savvy Giving by Design Other Shows: WTFP #78: Georgiana Schwandt: Create the Life You Love for Your Business and Personal Life

The B Team Podcast
Ep. 54 - Bumble Bee Blinds: Innovation in Window Treatments

The B Team Podcast

Play Episode Listen Later Mar 13, 2025 42:26 Transcription Available


Kyle Williams never imagined he'd own a blinds company, but after 15 years in consumer product sales, he recognized an opportunity to disrupt an industry that hadn't seen meaningful innovation in decades. As founder of Bumble Bee Blinds of NWA, Kyle joins the B-Team Podcast to reveal how window treatments have become his unexpected passion project.The conversation takes an illuminating turn when Kyle demonstrates the technology that sets Bumble Bee apart - an augmented reality application that allows customers to visualize different window treatments in their actual space before purchasing. For homebuilders Matt and Rob, this solves a persistent pain point: helping clients understand what premium options like motorized blinds actually look like versus standard two-inch blinds that often end up being replaced.What began as a franchise exploration during a mid-career reflection has evolved into a thriving business offering everything from basic blinds to sophisticated motorized solutions with solar charging capabilities. Kyle explains how their laser measuring system eliminates human error, while their same-day, down-to-the-penny pricing approach removes the frustrating wait times typical in the industry. For windows without nearby power sources, their solar charging options solve problems many customers didn't know had solutions.Though the conversation reveals the challenges of balancing entrepreneurship with family life and full-time careers, Kyle's disciplined approach demonstrates that passion projects can flourish alongside professional stability. By creating efficient systems and hiring exceptional staff, Kyle and his wife have built a business that operates smoothly without requiring their constant presence.Ready to transform your space with window treatments that combine form and function? Mention the B-Team Podcast when contacting Bumble Bee Blinds of NWA for 10% off any product through April, and discover how this locally-owned, nationally-backed business is changing how Northwest Arkansas thinks about blinds, shades, shutters, and exterior screens.

Window Treatments for Profit with LuAnn Nigara
310: What Would Lu Do?: If You're Tryin', You Ain't: It Takes Action to Build a Profitable Window Treatment Business

Window Treatments for Profit with LuAnn Nigara

Play Episode Listen Later Mar 10, 2025 19:05


Today With LuAnn Nigara: Are you trying to grow your business, or are you actually doing it? In this episode of Window Treatments for Profit, we're tackling one of the biggest mindset shifts that separates successful business owners from those who stay stuck: the difference between trying and doing. Inspired by the Toby Keith song If You're Tryin', You Ain't, this episode will challenge the way you think about hiring, pricing, sales, leadership, and decision-making. Here's what you'll learn: ✔️ The Hesitation Trap—how subtle indecision is keeping you from success ✔️ How to step up as a leader and gain confidence in your decisions ✔️ Why hesitation kills sales (and the simple shift that will increase your closing rate) ✔️ The exact language to remove from your vocabulary today to start taking action It's time to stop “trying” and start “doing.” Listen now and take the challenge—commit to eliminating hesitation from your business today! A Big THANK YOU to Today's Podcast Sponsor: This episode is sponsored by Exciting Windows! What's new with LuAnn Nigara The Power Talk Friday Tour Watch the Docuseries! http://www.luannnigara.com/cob Get The Goodies! For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn's Email List, text the word designbiz to 444999! Purchase LuAnn's Books Here: Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action Book 2: A Well-Designed Business – The Power Talk Friday Experts Pre-Order Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2 Connect with LuAnn Nigara LuAnn's Website LuAnn's Blog Power Talk Friday Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast Other Resources: This podcast supports the Savvy Giving Design Coalition. Learn more about it here! AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project AWDB #164: Susan Wintersteen- Savvy Giving by Design Join LuAnn University!

Window Treatments for Profit with LuAnn Nigara
309: Overheard: Inside a Window Treatment Mastermind: How 5 Experts Built a Powerhouse Support System

Window Treatments for Profit with LuAnn Nigara

Play Episode Listen Later Mar 3, 2025 64:14


Today With Vita, Jill, Nikki, Julie, Leslie: Hi, welcome to Window Treatments for Profit. On today's episode, I'm joined by five powerhouse window treatment experts: Vita Vygovska, Leslie Excell, Jill Ballew, Julie Murphy, and Nikki Greenwood. For the past two years, they've been meeting monthly in their own mastermind group, sharing everything from financials to marketing strategies. More About Vita, Jill, Nikki, Julie, Leslie Nikki Greenwood: Nikki is the owner and lead designer of Savannah Window Fashions, a full service window treatment and soft goods design firm and workroom serving coastal Georgia and South Carolina. As the fifth generation of her family involved in the design and construction of custom homes, she has a deep and abiding love for building and architecture. Julie Murphy: I began my foray into the art of window treatment fabrication as the sole proprietor of a home-based business. It was only natural that my passion fed a desire to expand capacity to meet the needs of my growing clientele. Jill Ballew: For over 25 years, Jill Ballew has been a leading force in the luxury window treatment industry, blending artistry, precision, and innovation to create extraordinary spaces. As the founder and CEO of High Country Drapery Designs, she has built a reputation for delivering tailor-made soft furnishings and high-end window coverings that elevate interiors with sophistication and function. Vita Vygovska: Vitalia Vygovska (Vita for short!), CWFP, MBA, is an award-winning window treatment specialist, author, speaker, and the LuAnn University instructor for Systems Driven Operations. Leslie Excell: Leslie Excell, President of Excell In Design Group, embodies the perfect balance of passion, creativity, and an open heart. With a natural gift for adapting to new ideas and embracing fresh perspectives, Leslie leads her talented team to inspire and elevate the world-class designers they serve, creating a space where artistry and collaboration flow seamlessly. Connect with Vita, Jill, Nikki, Julie, Leslie Nikki Greenwood: Website Instagram LinkedIn Julie Murphy: Website Instagram Facebook Jill Ballew: Website Instagram Facebook LinkedIn Vita Vygovska: Website Instagram Facebook Pinterest YouTube LinkedIn Leslie Excell: Website Instagram Facebook A Big THANK YOU to Today's Podcast Sponsor: This episode is sponsored by Exciting Windows! What's new with LuAnn Nigara The Power Talk Friday Tour Watch the Docuseries! http://www.luannnigara.com/cob Get The Goodies! For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn's Email List, text the word designbiz to 444999! Purchase LuAnn's Books Here: Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action Book 2: A Well-Designed Business – The Power Talk Friday Experts Pre-Order Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2 Connect with LuAnn Nigara LuAnn's Website LuAnn's Blog Power Talk Friday Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast Other Resources: This podcast supports the Savvy Giving Design Coalition. Learn more about it here! AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project AWDB #164: Susan Wintersteen- Savvy Giving by Design 21st Exciting Windows! Annual Conference - April 16th – 18th, 2025 - West Palm Beach, Florida Managing For Profits Registrations Are Open! - Next Locations: Oklahoma & Nebraska Other Shows: WTFP #34: Nikki Greenwood: from Corporate to the Window Treatment Business WTFP #286: Julie Murphy: From Home Sewing to Million-Dollar Workroom WTFP #122: Jill Ballew: Her System for Chasing Post Installation Issues

Window Treatments for Profit with LuAnn Nigara
308: Bound by Business: Tim Yurek: Succession Planning Made Simple: Ensuring a Smooth Transition Without Financial Strain

Window Treatments for Profit with LuAnn Nigara

Play Episode Listen Later Feb 24, 2025 64:53


Today With Tim Yurek: Succession planning—it's something every family business needs, but so many owners put off. In this episode of Window Treatments for Profit, I'm bringing you a powerful conversation from our Bound by Business series, where Jessica Harling sits down with financial expert Tim Yurek to break down exactly how to plan for the future of your business without disrupting your present. Tim shares how business owners can uncover hidden cash flow, avoid common financial pitfalls, and set up a seamless transition for the next generation. Whether you're looking to pass the business to a family member, key employee, or even considering an eventual sale, this episode is packed with insights that will help you take control of your financial future. If you've ever felt overwhelmed by the idea of succession planning, trust me—you're not alone. But after listening to this episode, you'll walk away with clear, actionable steps to make the process easier and more successful. Let's dive in! More About Tim Yurek Tim Yurek is the founder and CEO of Tier 1 Capital, a leading financial consulting firm. As a veteran and thought leader in his space, his insights have been featured on major media such as Bloomberg TV and have earned him a seat at the Million Dollar Roundtable – a global, independent association of the world's leading life insurance and financial service professionals. In addition, Tim has earned the designation of “Top of The Table” within the Million Dollar Roundtable, which recognizes the top 1% of professionals in his industry worldwide. As CEO, of Tier 1 Capital, Tim plays a foundational role in supporting the intricacies of Business Planning for his clients. Everything from getting clarity on their goals and objectives, designing plans to meet these objectives and finding the money to fund these objectives “within their current cash flow.” This allows them to achieve their long-term goals with minimal or little impact on current cash flow. All of this work is powered by the unique application of the Tier 1 Capital Growth process which allows you to regain control of your money and your cash flow. Connect with Tim Yurek Website YouTube Facebook Instagram More About Jessica Harling With unwavering conviction, Jessica Harling can break down complex decisions to simplify an action plan. Her dynamic problem-solving can confront potential obstacles proactively and energize any team, making others feel valued to achieve their ambitious company goals. She is the founder of Behind the Design, a People Operations company that enthusiastically collaborates with leadership to build dream teams! From recruiting to training and process development, their intuition for creating strong emotional connections discovers and nurtures rockstar talent with established streamlined processes that impact the company's bottom line. Connect with Jessica Harling Website Instagram  Facebook  What's new with LuAnn Nigara The Power Talk Friday Tour Watch the Docuseries! http://www.luannnigara.com/cob Connect with LuAnn Nigara LuAnn's Website LuAnn's Blog Power Talk Friday Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast Other Resources This podcast supports the Savvy Giving Design Coalition. Learn more about it here! AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project AWDB #164: Susan Wintersteen- Savvy Giving by Design Free Zoom Annual Conference Preview - February 27th! Exciting Windows! 21st Annual Conference - April 16th-18th in West Palm Beach, Florida! Other Shows WTFP #255: Tim Yurek: The Critical Difference Between Exit Strategy and Succession Strategy WTFP #253: Tim Yurek: Three Disturbing Trends That Put Small Businesses at Risk

Window Treatments for Profit with LuAnn Nigara
307: What Would Lu Do?: Part 4 – Ghosting: Unaddressed Concerns or Objections

Window Treatments for Profit with LuAnn Nigara

Play Episode Listen Later Feb 17, 2025 49:31


Today With LuAnn Nigara: Over the past few episodes of Window Treatments for Profit, we've tackled the four biggest reasons why clients ghost: ✔ Not standing out as the expert ✔ Overwhelming them with too many choices (decision fatigue) ✔ Fear of making a costly mistake ✔ And now, in our final episode of this series—unaddressed concerns or objections. This episode dives into the silent hesitation that stops clients from saying "yes." When they don't voice their doubts, they simply disappear. But as the expert, it's your job to uncover those hidden objections before they turn into ghosting. Listen in as I share:

Only Girl On The Jobsite
214. LuAnn Nigara on Leadership, Profitability, and Owning Your Role

Only Girl On The Jobsite

Play Episode Listen Later Feb 11, 2025 87:19


I am honored to host LuAnn Nigara today to talk all about leadership in our industry, the struggles and the underlying reasons why stepping into leadership is so critical for the health and profitability of our business.  LuAnn Nigara is a celebrated media personality, keynote speaker and seasoned entrepreneur. Recognized as the “go-to” keynote speaker for leaders and entrepreneurs to launch their life and get out of their own way, she always delivers a dynamic presentation. In her third business launch, LuAnn Nigara Inc., she provides business resources for entrepreneurs through live events and LuAnn University. LuAnn has published three books, is a sought-after columnist and has captured international attention for her weekly podcasts "Window Treatments for Profit" and “A Well-Designed Business®” which has more than 1000 episodes and 9 million downloads.  Luann's experience and wealth of knowledge as a window treatment professional, working with designers day in and day out she knows our strengths, our weaknesses and our biggest struggles. She always brings the wisdom, the tough love, and the straight talk that we need to hear! Leadership isn't just about managing projects. It's about owning your role, setting the tone, and building a business that truly thrives.  Download LuAnn's free quiz here: https://luannnigara.com/quiz/  You can find out more about LuAnn here:  https://www.instagram.com/luannnigara,  https://www.youtube.com/channel/UCgRScT16XD_jq_NqsPPawDA,  https://www.facebook.com/groups/luannnigaraandfriends/    Find the full shownotes at: https://devignierdesign.com/luann-nigara 

Window Treatments for Profit with LuAnn Nigara
306: What Would Lu Do?: Part 3 – Ghosting: Fear of Making Mistakes

Window Treatments for Profit with LuAnn Nigara

Play Episode Listen Later Feb 10, 2025 42:21


Today With LuAnn Nigara: Why do some clients disappear just when they seem ready to buy? In this episode of Window Treatments for Profit, we're tackling a major reason why potential clients ghost: fear of making a big mistake. Even the most excited clients can hesitate if they feel uncertain, uneducated, or afraid of regret. As the expert in the room, it's your job to recognize and ease these fears so they feel confident moving forward. In this episode, you'll learn: ✔️ The four ways fear of mistakes shows up—and how to spot it early. ✔️ How to bridge the knowledge gap so clients feel informed, not overwhelmed. ✔️ How to counteract financial hesitation and position the true value of custom window treatments. ✔️ The power of social proof, expert recommendations, and clear guarantees to eliminate client doubt. Stop losing clients to hesitation! Learn how to turn uncertainty into confidence and guide your clients toward a decision they'll love. A Big THANK YOU to Today's Podcast Sponsor: This episode is sponsored by Exciting Windows! What's new with LuAnn Nigara The Power Talk Friday Tour Watch the Docuseries! http://www.luannnigara.com/cob Get The Goodies! For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn's Email List, text the word designbiz to 444999! Purchase LuAnn's Books Here: Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action Book 2: A Well-Designed Business – The Power Talk Friday Experts Pre-Order Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2 Connect with LuAnn Nigara LuAnn's Website LuAnn's Blog Power Talk Friday Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast Other Resources: This podcast supports the Savvy Giving Design Coalition. Learn more about it here! AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project AWDB #164: Susan Wintersteen- Savvy Giving by Design Join LuAnn University! Join us for our Pre-Conference Zoom on February 27th! Other Shows: WTFP #303: What Would Lu Do?: Here's One Strategy to Overcome Client Ghosting WTFP #304: What Would Lu Do?: Part 2: Why Clients Ghost – Decision Fatigue WTFP #305: What Would Lu Do?: Ghosted After the Quote? The Pricing Conversation You're Avoiding AWDB #485: Power Talk Friday: Claire Jefford: Rock the Consult AWDB #432: Power Talk Friday: LuAnn Nigara: Your Client Is Wrong, Now What?

Window Treatments for Profit with LuAnn Nigara
305: What Would Lu Do?: Ghosted After the Quote? The Pricing Conversation You're Avoiding

Window Treatments for Profit with LuAnn Nigara

Play Episode Listen Later Feb 3, 2025 21:32


Today With LuAnn Nigara: Welcome to Window Treatments for Profit! We've been diving deep into the topic of ghosting—why clients disappear and how to stop it from happening. This was supposed to be Part 3 of our four-part series, but something happened... A listener, Beatriz, wrote in with a real-life scenario that perfectly ties into our topic. She got ghosted after sending a quote, and when she looked back at her process, she realized she never set a clear pricing expectation. And she's not alone. If you've ever hesitated to talk price in the consultation because you were afraid of losing the client—only to lose them anyway—this episode is for you. I break down exactly where Beatriz lost control of the conversation and share a powerful pricing strategy that puts YOU back in charge. Listen now and learn how to stop getting ghosted after the quote! A Big THANK YOU to Today's Podcast Sponsor: This episode is sponsored by Exciting Windows! What's new with LuAnn Nigara The Power Talk Friday Tour Watch the Docuseries! http://www.luannnigara.com/cob Get The Goodies! For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn's Email List, text the word designbiz to 444999! Purchase LuAnn's Books Here: Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action Book 2: A Well-Designed Business – The Power Talk Friday Experts Pre-Order Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2 Connect with LuAnn Nigara LuAnn's Website LuAnn's Blog Power Talk Friday Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast Other Resources: This podcast supports the Savvy Giving Design Coalition. Learn more about it here! AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project AWDB #164: Susan Wintersteen- Savvy Giving by Design Submit your questions to What Would Lu Do? Join LuAnn University! Join us for our Pre-Conference Zoom on February 27th! Other Shows: WTFP #304: What Would Lu Do?: Part 2: Why Clients Ghost – Decision Fatigue WTFP #303: What Would Lu Do?: Here's One Strategy to Overcome Client Ghosting

Window Treatments for Profit with LuAnn Nigara
304: What Would Lu Do?: Part 2: Why Clients Ghost - Decision Fatigue

Window Treatments for Profit with LuAnn Nigara

Play Episode Listen Later Jan 27, 2025 25:28


Today With LuAnn Nigara: Are you losing clients because they feel overwhelmed by choices? In this episode of Window Treatments for Profit, we tackle decision fatigue—why it happens and how it can sabotage your sales process. Discover actionable strategies to: Simplify the decision-making process for your clients. Position yourself as the trusted expert they rely on. Secure sales while building lasting relationships. Don't miss these powerful insights to reduce client ghosting and take your consultations to the next level! A Big THANK YOU to Today's Podcast Sponsor: This episode is sponsored by Exciting Windows! What's new with LuAnn Nigara The Power Talk Friday Tour Watch the Docuseries! http://www.luannnigara.com/cob Get The Goodies! For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn's Email List, text the word designbiz to 444999! Purchase LuAnn's Books Here: Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action Book 2: A Well-Designed Business – The Power Talk Friday Experts Pre-Order Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2 Connect with LuAnn Nigara LuAnn's Website LuAnn's Blog Power Talk Friday Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast Other Resources: This podcast supports the Savvy Giving Design Coalition. Learn more about it here! AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project AWDB #164: Susan Wintersteen- Savvy Giving by Design LuAnn University! Other Shows: WTFP #303: What Would Lu Do?: Here's One Strategy to Overcome Client Ghosting

Highlights from Lunchtime Live
The Home Squad: Window Treatments

Highlights from Lunchtime Live

Play Episode Listen Later Jan 9, 2025 13:38


If you're looking for ways to keep your house heated in the cold - why not take a look at windows? This week, the Home Squad are looking at all things window treatments!Andrea is joined by Jenny Sheahan, Irish Examiner Columnist and ‘Home of the Year' winner and Sarah Carroll from Sand and Deliver DIY to discuss.

Window Treatments for Profit with LuAnn Nigara
301: What Would Lu Do?: How to Handle: Can You Lower Your Price?

Window Treatments for Profit with LuAnn Nigara

Play Episode Listen Later Jan 6, 2025 28:23


Today With LuAnn Nigara: In this episode of "Window Treatments for Profit," I tackle a challenge many window treatment professionals face: the dreaded question, "Can you do better on the price?" Join me as I share my insights on pricing and the importance of understanding your value. I'll guide you through the beliefs that shape your quotes and how to maintain confidence in your pricing strategy. Let's dive into practical strategies to handle price objections and ensure you're not undervaluing your expertise. Whether you're new to the industry or a seasoned pro, this episode is packed with actionable advice to help you grow your business and stand firm in your worth! A Big THANK YOU to Today's Podcast Sponsor: This episode is sponsored by Exciting Windows! What's new with LuAnn Nigara The Power Talk Friday Tour Watch the Docuseries! http://www.luannnigara.com/cob Get The Goodies! For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn's Email List, text the word designbiz to 444999! Purchase LuAnn's Books Here: Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action Book 2: A Well-Designed Business – The Power Talk Friday Experts Pre-Order Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2 Connect with LuAnn Nigara LuAnn's Website LuAnn's Blog Power Talk Friday Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast Other Resources: This podcast supports the Savvy Giving Design Coalition. Learn more about it here! AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project AWDB #164: Susan Wintersteen- Savvy Giving by Design Sign up for LuAnn University! What Would Lu Do?

Window Treatments for Profit with LuAnn Nigara
300: What Would Lu Do?: Teamwork, Trust, and Leadership: Lessons from Patrick Lencioni and The Five Dysfunctions of a Team

Window Treatments for Profit with LuAnn Nigara

Play Episode Listen Later Dec 23, 2024 22:13


Today With LuAnn Nigara: Welcome to Window Treatments for Profit! Today, I'm diving into the vital elements of building a high-performing team, drawing insights from Patrick Lencioni's The Five Dysfunctions of a Team. We'll explore the importance of trust, the role of healthy conflict, accountability, and focusing on collective results. If you've ever felt like your team just isn't “gelling,” this episode is for you! Plus, I'll share details about my upcoming workshop that will help you kick off the new year with a clear, strategic plan. Let's transform your team dynamics together! A Big THANK YOU to Today's Podcast Sponsor: This episode is sponsored by Exciting Windows! What's new with LuAnn Nigara The Power Talk Friday Tour Watch the Docuseries! http://www.luannnigara.com/cob Get The Goodies! For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn's Email List, text the word designbiz to 444999! Purchase LuAnn's Books Here: Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action Book 2: A Well-Designed Business – The Power Talk Friday Experts Pre-Order Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2 Connect with LuAnn Nigara LuAnn's Website LuAnn's Blog Power Talk Friday Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast Other Resources: This podcast supports the Savvy Giving Design Coalition. Learn more about it here! AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project AWDB #164: Susan Wintersteen- Savvy Giving by Design LuAnn Nigara's Books! The Making of A Well-Designed Business: The Workshop

Window Treatments for Profit with LuAnn Nigara
299: Amanda Smith: Lessons on the Power of Systems, Boundaries, and Collaboration

Window Treatments for Profit with LuAnn Nigara

Play Episode Listen Later Dec 16, 2024 61:49


Today With Amanda Smith: Hi, welcome to Window Treatments for Profit! In this episode, we're sitting down with Amanda Smith, a leader in the window treatment industry and co-founder of Seamless Workroom. From her start as a teacher to becoming a sought-after partner for interior designers, Amanda's story is a testament to the power of systems, efficiency, and a commitment to quality. More About Amanda Smith Like many others in this business, I did not start out as a fabricator of window treatments. I attended college at the University of North Carolina at Charlotte earning a bachelor's degree in Middle Grades Education. After teaching English and Social Studies for seven years, I attended graduate school earning a master's degree in library science at the University of North Carolina at Greensboro and worked as a high school media specialist for three years until my twin boys were born in 1998. At which time I became a stay-at-home Mom. When my boys turned three, I knew I wanted to work but did not want to return to teaching full time. While visiting a friend one afternoon, I noticed she had new window treatments in her family room. It was an “ah ha” moment. I thought, “If I can make cocktail dresses, I can surely learn to make window treatments!” I come from a family that sews. My mother, an accomplished sewer and quilter, taught me the art at age 12. My father owned a successful auto upholstery business for 25 years. Both of my grandmothers and all of my aunts sewed. With my family's support, I set up a small workroom in an extra bedroom and completed my first job in July 2001. What started out as a small, retail business has grown into a full-service to the trade workroom offering fabrication of panels, valances, roman shades, bedding and decorative accessories as well as several lines of fabrics, hardware, shutters, blinds, roller shades, solar shades, and natural woven shades for those associated with the interior design industry. In July 2017 I, along with Rose Mary LeBlanc, launched a second business. Seamless Workroom is a workroom management system which helps to improve efficiency and productivity within the workroom for fabricators and designers in the industry. Connect with Amanda Smith Sew Unordinary Website Instagram Facebook LinkedIn Seamless Workroom Website Instagram Facebook Email Cheryl Luckett's Instagram! A Big THANK YOU to Today's Podcast Sponsor: This episode is sponsored by Exciting Windows! What's new with LuAnn Nigara The Power Talk Friday Tour Watch the Docuseries! http://www.luannnigara.com/cob Get The Goodies! For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn's Email List, text the word designbiz to 444999! Purchase LuAnn's Books Here: Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action Book 2: A Well-Designed Business – The Power Talk Friday Experts Pre-Order Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2 Connect with LuAnn Nigara LuAnn's Website LuAnn's Blog Power Talk Friday Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast Other Resources: This podcast supports the Savvy Giving Design Coalition. Learn more about it here! AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project AWDB #164: Susan Wintersteen- Savvy Giving by Design Cheryl Luckett's Instagram! Sign up for LuAnn University! Other Shows: AWDB #397: Power Talk Friday: Where Are They Now?: Cheryl Luckett: Dwell By Cheryl AWDB #291: Cheryl Luckett – From Side Hustle to Full Time Interior Design

Window Treatments for Profit with LuAnn Nigara
297: Bound by Business: Brandon Barton: Honoring the Family Legacy

Window Treatments for Profit with LuAnn Nigara

Play Episode Listen Later Dec 2, 2024 75:44


Today With Brandon Barton: Welcome to Window Treatments for Profit for another Bound by Business episode hosted by Jessica Harling. In today's episode, Jessica interviews Brandon Barton of K to Z Window Coverings based in Louisiana. Brandon is a a 25-year veteran of the window treatments industry who took over the family business from his grandparents—and currently works closely with his brother and his wife. He's here to share the lessons he's learned from working with family, overcoming challenges, and carrying on the legacy passed down to him. More About Brandon Barton K to Z Window Coverings is Louisiana-based company owned and operated by Brandon Barton, who was introduced into the window treatments industry by his grandparents. In 1998, Brandon opened his own business to service the Greater Baton Rouge area with custom window coverings, custom blinds, draperies, Plantation shutters, and interior window shades. Today, K to Z Window Coverings is an in-home company; Brandon brings all samples and products directly to YOU in the comfort of your own home. This not only provides you with convenience and a stress free environment, but it also allows you to visualize the sample in your own space! Connect with Brandon Barton Website Instagram More About Jessica Harling With unwavering conviction, Jessica Harling can break down complex decisions to simplify an action plan. Her dynamic problem-solving can confront potential obstacles proactively and energize any team, making others feel valued to achieve their ambitious company goals. She is the founder of Behind the Design, a People Operations company that enthusiastically collaborates with leadership to build dream teams! From recruiting to training and process development, their intuition for creating strong emotional connections discovers and nurtures rockstar talent with established streamlined processes that impact the company's bottom line. Connect with Jessica Harling Website Instagram  Facebook  What's new with LuAnn Nigara The Power Talk Friday Tour Watch the Docuseries! http://www.luannnigara.com/cob Connect with LuAnn Nigara LuAnn's Website LuAnn's Blog Power Talk Friday Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast Other Resources Mentioned This podcast supports the Savvy Giving Design Coalition. Learn more about it here! AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project AWDB #164: Susan Wintersteen- Savvy Giving by Design Exciting Windows! Panel: Ask Me Anything - Why I Joined, Why I Stay - December 12th

Window Treatments for Profit with LuAnn Nigara
296: Lisa Jones: Full Circle from Struggling Business Owner to Atlanta Chapter WCAA President

Window Treatments for Profit with LuAnn Nigara

Play Episode Listen Later Nov 25, 2024 59:10


Today With Lisa Jones: Welcome to Window Treatments for Profit. Today, I am excited to welcome Lisa Jones, owner of Lisa Jones Interiors and president of the Atlanta chapter of the WCAA.  Lisa started her business 25 years ago, but at her 17th she reached a breaking point—she decided either she was going to close up shop or make a big shift in her business. After joining the WCAA and listening to A Well Designed Business along with other industry podcasts, Lisa discovered how to transform her business and how to generate true profits. Today, she's sharing how she got there and why the support along the way made all the difference in the world. More About Lisa Jones Lisa Jones is the owner of Lisa Jones Interiors, Inc., a custom soft furnishings workroom serving both retail clients as well as interior designers. She's also a certified Window Treatment Specialist. Lisa started this business 25 years ago back in 1999 when she decided to leave her job as a legal assistant to be a stay-at-home mom for her girls. Lisa operates her business out of a studio on their small farm just south of Dalton, GA, serving clients mainly in the North Atlanta, Northwest Georgia and southeastern Tennessee area. Lisa was one of the 2022 recipients of the Jill Robson Memorial Scholarship for a workroom. She is also the recipient of multiple Vision Awards for both window treatment design and fabrication as well as slipcovers. In 2023, she had the honor of being the first person ever awarded the Workroom Professional certification from Workroom Tech. Lisa is a member of Exciting Windows, and this is Lisa's 3rd year as the current president of the Atlanta Chapter of WCAA. Connect with Lisa Jones Website Facebook Instagram Houzz LinkedIn Pinterest A Big THANK YOU to Today's Podcast Sponsor: This episode is sponsored by Exciting Windows! What's new with LuAnn Nigara The Power Talk Friday Tour Watch the Docuseries! http://www.luannnigara.com/cob Get The Goodies! For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn's Email List, text the word designbiz to 444999! Purchase LuAnn's Books Here: Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action Book 2: A Well-Designed Business – The Power Talk Friday Experts Pre-Order Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2 Connect with LuAnn Nigara LuAnn's Website LuAnn's Blog Power Talk Friday Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast Other Resources: This podcast supports the Savvy Giving Design Coalition. Learn more about it here! AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project AWDB #164: Susan Wintersteen- Savvy Giving by Design FREE Exciting Windows! “Ask Me” Zoom Event More Info on the WCAA! BADG & Cooper Hewitt Event Info & Link to Reserve Tickets! Other Shows: AWDB #1014 Power Talk Friday: Michele Williams: Mastery of Your Finances AWDB #719: Peter Lang, Kimberly Merlitti, and Michele Williams: Financial Prep for Year-End- The Must Do's AWDB #424: Power Talk Friday: Re-Visiting Michele Williams' Tips for Time Management AWDB #395: Power Talk Friday: Michele Williams: Financial Health Checklist for Your Interior Design Business AWDB #180: Power Talk Friday: Michele Williams Talks About Profit First and Why it Matters to You AWDB #137: Michele Williams- Scarlet Thread Consulting- Actionable Tips for Time Management WTFP #1 Tracie Bresnahan: Three Pillars for Success: Having Systems, Knowing Your Numbers and Delivering Quality. WTFP #22 Ceil DiGuglielmo: Accepting Fear as My Constant Companion WTFP #7 Jennifer Looney: How to Re-Establish Your Window Treatment Business in a New Location

DTC POD: A Podcast for eCommerce and DTC Brands
#347 - Shading the Future: Inside Everhem's Rise in Custom Window Treatments

DTC POD: A Podcast for eCommerce and DTC Brands

Play Episode Listen Later Nov 21, 2024 43:46


Haley Weidenbaum is the CEO and co-founder of Everhem, a DTC company specializing in custom window treatments, including shades and drapery. In this episode of DTC Pod, Haley discusses the strategies that have helped Everhem grow and differentiate itself in the market. She discusses the challenges of online shopping for custom products and how Everhem addresses them through thorough guides and customer support.Haley also shares insights on Everhem's dual business mode—how they serve both interior designers and regular consumers, and how they adapt their offerings to meet the unique needs of each customer segment.Interact with other DTC experts and access our monthly fireside chats with industry leaders on DTC Pod Slack.On this episode of DTC Pod, we cover:1. Window Treatment Market Landscape2. Everhem's Niche and Positioning3. Interior Design Trends and Forecasting4. Challenges in Custom Window Treatments5. Business Operations and Customer Service6. Designer and Consumer Experience7. Initial Business Journey and Growth8. COVID-19 Impact and Market ResponseTimestamps00:00 Haley Weidenbaum's background in interior design4:00 From doing interior design to starting Everhem07:51 COVID and the home industry boom08:40 Importance of providing exceptional customer service13:45 Everhem as the one-stop shop for window treatment19:01 Catering to regular consumers and trade partners24:15 Prioritizing key markets, managing expectations strategically27:34 Window treatment industry and where Everhem fits34:19 Using trends to forecast supply chain & manufacturing37:42 Logistics, packaging, unboxing experience40:02 Next step for Everhem: building authentic relationshipsShow notes powered by CastmagicPast guests & brands on DTC Pod include Gilt, PopSugar, Glossier, MadeIN, Prose, Bala, P.volve, Ritual, Bite, Oura, Levels, General Mills, Mid Day Squares, Prose, Arrae, Olipop, Ghia, Rosaluna, Form, Uncle Studios & many more.  Additional episodes you might like:• #175 Ariel Vaisbort - How OLIPOP Runs Influencer, Community, & Affiliate Growth• #184 Jake Karls, Midday Squares - Turning Your Brand Into The Influencer With Content• #205 Kasey Stewart: Suckerz- - Powering Your Launch With 300 Million Organic Views• #219 JT Barnett: The TikTok Masterclass For Brands• #223 Lauren Kleinman: The PR & Affiliate Marketing Playbook• ​​​​#243 Kian Golzari - Source & Develop Products Like The World's Best Brands-----Have any questions about the show or topics you'd like us to explore further?Shoot us a DM; we'd love to hear from you.Want the weekly TL;DR of tips delivered to your mailbox?Check out our newsletter here.Projects the DTC Pod team is working on:DTCetc - all our favorite brands on the internetOlivea - the extra virgin olive oil & hydroxytyrosol supplementCastmagic - AI Workspace for ContentFollow us for content, clips, giveaways, & updates!DTCPod InstagramDTCPod TwitterDTCPod TikTok  Haley Weidenbaum - Co-Founder and CEO of EverhemBlaine Bolus - Co-Founder of CastmagicRamon Berrios - Co-Founder of Castmagic

Window Treatments for Profit with LuAnn Nigara
295: What Would Lu Do?: Slow Down to Go Fast—Strategies to Scale Any Size Window Treatment Business.

Window Treatments for Profit with LuAnn Nigara

Play Episode Listen Later Nov 18, 2024 23:09


Today With LuAnn Nigara: Hi, welcome! In this episode of Window Treatments for Profit, I dive into the concept of "slow down to go fast." As the year wraps up and we prepare for a new one, it's the perfect time to strategize and strengthen our businesses. Drawing insights from industry leaders like Kate O'Hara and Rick Baker, I discuss essential strategies for creating efficient processes, establishing routines, and defining your vision, whether you have a small team or are looking to scale. Join me as we explore how taking the time to refine your operations now can lead to faster growth and success in 2025! What's new with LuAnn Nigara The Power Talk Friday Tour Watch the Docuseries! http://www.luannnigara.com/cob Connect with LuAnn Nigara LuAnn's Website LuAnn's Blog Power Talk Friday Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast Other Resources This podcast supports the Savvy Giving Design Coalition. Learn more about it here! AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project AWDB #164: Susan Wintersteen- Savvy Giving by Design Find LuAnn's Books Here! Kravet Workspace in Basking Ridge, New Jersey BADG & Cooper Hewitt Event Info & Link to Reserve Tickets!

Window Treatments for Profit with LuAnn Nigara
294: What Would Lu Do?: Building Trust Through Marketing: Lead Magnets, Emails, and Brand Consistency

Window Treatments for Profit with LuAnn Nigara

Play Episode Listen Later Nov 11, 2024 31:23


Today With LuAnn Nigara: Hi! Welcome to Window Treatments for Profit. Today, we're talking about the art and strategy of effective marketing through compelling lead magnets and persuasive follow-up email sequences. What's new with LuAnn Nigara The Power Talk Friday Tour Watch the Docuseries! http://www.luannnigara.com/cob Connect with LuAnn Nigara LuAnn's Website LuAnn's Blog Power Talk Friday Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast Other Resources This podcast supports the Savvy Giving Design Coalition. Learn more about it here! AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project AWDB #164: Susan Wintersteen- Savvy Giving by Design Find LuAnn's Books Here! Managing for Profit Workshop - SD Nov 11th & ND Nov 12th Kravet Workspace in Basking Ridge, New Jersey BADG & Cooper Hewitt Event Info & Link to Reserve Tickets! Other Shows Mentioned AWDB #556 Kae Whitaker: #BLM Grace For Lack Of Understanding, Grace for Anger AWDB #274: Power Talk Friday: Kae Whitaker- Part 2 of Email Marketing for your Interior Design Firm AWDB 259: Kae Whitaker – Get New Clients with the Right Email Sequence AWDB 466: Power Talk Friday: Nicole Heymer: You've Defined Your Brand…Now What? AWDB 317: Nicole Heymer: 6 Keys to Planning A Website That Makes Things Happen AWDB 125: Nicole Heymer- How To Brand Your Business. Yes, again! Do not miss this one!!! WTFP #167: Nicole Heymer: How to Find and Highlight Why Someone Should Buy From You WTFP #140: Nicole Heymer: Demystifying SEO for Window Treatment Businesses

Window Treatments for Profit with LuAnn Nigara
291: Linda Woodard: From Interior Designer to Window Treatment Specialist, and WCAA Eastern Massachusetts President

Window Treatments for Profit with LuAnn Nigara

Play Episode Listen Later Oct 21, 2024 50:35


Today With Linda Woodard: Welcome to Window Treatments for Profit. It's no secret that I am a big believer in organizations like the WCAA, Exciting Windows, IDS—places where you can form the relationships that become gamechangers for your business, whether it's through lessons and advice, client referrals, vendor connections—whatever it is. Relationships are everything.  My guest today, Linda Woodard, understands that all too well. When she transitioned from designer to window treatment professional, she turned to the WCAA for guidance—and now 13 years later, she's the President of the Northeast chapter. Today, she shares insights about the WCAA and how to make the most out of it, along with lessons she's learned in the industry and how she's navigated her business. More About Linda Woodard After years in the corporate world, Linda Woodard had a pivotal moment that led her to reassess her life's direction. Feeling a profound desire to channel her creative energies, she decided to take a leap of faith, leaving behind the stability and security of her corporate marketing and sales career to start a new journey into the world of design. Linda's career in design began by apprenticing with one of the area's foremost window treatment experts where she developed skills, learned nuances of the industry, and began developing a loyal client base. In 2011, fueled by vision and unwavering determination, she established Linda's Decors. The early days of countless hours and hard work paid off as her newfound vocation attracted clients seeking her unique blend of innovation, practicality, and creativity. Over the years, Linda's portfolio has flourished, boasting an impressive array of thousands of residential and commercial projects. From high-end waterfront estates to cozy family cottages, each space bears the mark of her meticulous attention to detail and commitment to excellence.   Linda believes that each window tells a story and her mission is to craft treatments that reflect the personality of not only the space but the people who inhabit it. Remaining at the industry forefront, Linda actively participates in seminars, conferences, and events. She is the current President of the Window Covering Association of America's Northeast chapter, the nation's largest and longest established trade group for dealers, designers, and workrooms. Holding credentials as both a Certified Window Fashion Professional and a Certified Interior Designer, Linda continues to win acclaim for her extraordinary service, which not only saves her clients time, money, and stress, but also enhances the value of their lives and homes. Connect with Linda Woodard Website Facebook Instagram LinkedIn Houzz Pinterest A Big THANK YOU to Today's Podcast Sponsor: This episode is sponsored by Exciting Windows! What's new with LuAnn Nigara The Power Talk Friday Tour Watch the Docuseries! http://www.luannnigara.com/cob Get The Goodies! For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn's Email List, text the word designbiz to 444999! Purchase LuAnn's Books Here: Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action Book 2: A Well-Designed Business – The Power Talk Friday Experts Pre-Order Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2 Connect with LuAnn Nigara LuAnn's Website LuAnn's Blog Power Talk Friday Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast Other Resources: This podcast supports the Savvy Giving Design Coalition. Learn more about it here! AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project AWDB #164: Susan Wintersteen- Savvy Giving by Design FREE Exciting Windows! “Ask Me” Zoom Event More Info on the WCAA! Other Shows: #43 Peggy Morgans: How Do I Get My Business Ready to Sell?

Window Treatments for Profit with LuAnn Nigara
290: Bound by Business: Insolroll: Jamie Friedlander and Natalie Lockwood

Window Treatments for Profit with LuAnn Nigara

Play Episode Listen Later Oct 14, 2024 71:15


Today With Jamie Friedlander and Natalie Lockwood: In this exciting episode of Window Treatments for Profit, Jessica Harling dives deep into the world of family business with Jamie Friedlander and Natalie Lockwood, the next generation at Innovative Openings. They'll share their unique insights on how they're navigating the challenges of succession planning and maintaining their family legacy in the window covering industry. Don't miss this inspiring conversation filled with valuable lessons and heartfelt stories! More About Jamie Friedlander and Natalie Lockwood Rick Pease and Dave Friedlander founded Innovative Openings in Boulder, Colorado in 1980. The business was incorporated in 1984 and has grown to include both a retail division, Innovative Openings, and a wholesale manufacturing division, Insolroll. Connect with Jamie Friedlander and Natalie Lockwood Innovative Openings Insolroll Innovative Openings Facebook Insolroll Facebook More About Jessica Harling With unwavering conviction, Jessica Harling can break down complex decisions to simplify an action plan. Her dynamic problem-solving can confront potential obstacles proactively and energize any team, making others feel valued to achieve their ambitious company goals. She is the founder of Behind the Design, a People Operations company that enthusiastically collaborates with leadership to build dream teams! From recruiting to training and process development, their intuition for creating strong emotional connections discovers and nurtures rockstar talent with established streamlined processes that impact the company's bottom line. Connect with Jessica Harling Website Instagram  Facebook  What's new with LuAnn Nigara The Power Talk Friday Tour Watch the Docuseries! http://www.luannnigara.com/cob Connect with LuAnn Nigara LuAnn's Website LuAnn's Blog Power Talk Friday Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast Other Resources Mentioned This podcast supports the Savvy Giving Design Coalition. Learn more about it here! AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project AWDB #164: Susan Wintersteen- Savvy Giving by Design Amber De La Garza's VIP Business Planning Event in Las Vegas, November 2nd and 3rd, 2024 LuAnn University begins January 31st, 2025 and registration will be open soon Other Shows Mentioned WTFP 255: Tim Yurek: The Critical Difference Between Exit Strategy and Succession Strategy WTFP #227: Rebecca Munster: The Art of Effective Organizational Development AWDB #803: Power Talk Friday: Amber De La Garza: Productivity is Personal – How to Create Systems that Will Work for You!

Window Treatments for Profit with LuAnn Nigara
289: What Would Lu Do?: Exceptional Customer Service is Key to Profitability

Window Treatments for Profit with LuAnn Nigara

Play Episode Listen Later Oct 7, 2024 23:01


Today With LuAnn Nigara: In this week's episode of Window Treatments for Profit, we're talking about Exceptional Customer Service and its direct link to profitability. Whether you're a seasoned pro or just getting started, there's always room to level up your customer experience, and in this episode, I share three proven strategies to do just that! Key 1: Understand Your Customer's True Needs Key 2: Resolve Problems Quickly and Build Loyalty Key 3: Personalize Every Interaction—Order Milestone Updates & Custom Care Tips From real-world stories in my own business to actionable tips you can implement right away, this episode is packed with insights that will help you build stronger, more profitable relationships with your clients. Plus, you'll learn small, thoughtful touches like proactive order updates and personalized care instructions that can make a lasting impact. Ready to elevate your customer service and boost your bottom line? Listen to this episode and discover how exceptional service can transform your business! What's new with LuAnn Nigara The Power Talk Friday Tour Watch the Docuseries! http://www.luannnigara.com/cob Connect with LuAnn Nigara LuAnn's Website LuAnn's Blog Power Talk Friday Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast Other Resources Mentioned This podcast supports the Savvy Giving Design Coalition. Learn more about it here! AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project AWDB #164: Susan Wintersteen- Savvy Giving by Design

Window Treatments for Profit with LuAnn Nigara
287: Get Out of Your Box, Attend an Industry Event

Window Treatments for Profit with LuAnn Nigara

Play Episode Listen Later Sep 16, 2024 20:38


Today on Window Treatments for Profit Hi! Welcome to Window Treatments for Profit! Today we're diving into the incredible opportunities that conferences and industry events present for window treatment professionals. Whether you're looking to network, discover the latest trends, or level up your business, these gatherings are essential for growth. Join me as I share insights from my experiences at upcoming events and why stepping out of your comfort zone can lead to amazing breakthroughs in your career. Let's get started! What's new with LuAnn Nigara The Power Talk Friday Tour Watch the Docuseries! http://www.luannnigara.com/cob Purchase LuAnn's Books Here: Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action Book 2: A Well-Designed Business – The Power Talk Friday Experts Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2 Connect with LuAnn Nigara LuAnn's Website LuAnn's Blog Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast Other Resources: Sun Shading Expo 2024 - Link to Register & remember to use our code: SSENA24LUANN (free admission for your network) WCAA - RSVP by using this link and filling out the form: https://form.jotform.com/242335119839057 Exciting Windows! CEO Conference Interior Design Society Annual Conference Managing For Profit Free Workshop

Window Treatments for Profit with LuAnn Nigara
286: Julie Murphy: From Home Sewing to Million-Dollar Workroom

Window Treatments for Profit with LuAnn Nigara

Play Episode Listen Later Sep 9, 2024 69:40


Today With Julie Murphy: Welcome to this episode of "Window Treatments for Profit"! Today, I'm thrilled to have Julie Murphy with me. We dive into her journey from running a one-person workroom to purchasing a larger business—Designer Draperies of Boston. Julie shares her insights on navigating the complexities of buying a business, the importance of client relationships, and the lessons learned along the way. Whether you're considering expanding your own business or just curious about the behind-the-scenes of our industry, this conversation is packed with valuable takeaways. Let's get started! More About Julie Murphy I began my foray into the art of window treatment fabrication as the sole proprietor of a home-based business. It was only natural that my passion fed a desire to expand capacity to meet the needs of my growing clientele. With the merger of two successful businesses and the right team of skilled and experienced professionals, I could offer more interior designers a longer list of custom made fabrication products and services without cutting out what I value the most: Quality, Collaboration, and Exemplary Customer Service. Connect with Julie Murphy Website Facebook Instagram A Big THANK YOU to Today's Podcast Sponsor: This episode is sponsored by Exciting Windows! What's new with LuAnn Nigara The Power Talk Friday Tour Watch the Docuseries! http://www.luannnigara.com/cob Get The Goodies! For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn's Email List, text the word designbiz to 444999! Purchase LuAnn's Books Here: Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action Book 2: A Well-Designed Business – The Power Talk Friday Experts Pre-Order Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2 Connect with LuAnn Nigara LuAnn's Website LuAnn's Blog Power Talk Friday Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast Other Resources: This podcast supports the Savvy Giving Design Coalition. Learn more about it here! AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project AWDB #164: Susan Wintersteen- Savvy Giving by Design Metrique Solutions Register for the IFDA NY event WCAA Window Works Lunch and Learn Other Shows: WTFP #4: Roger Magalhaes: Choosing To Be a Professional Window Treatment Installer AWDB #1014: Power Talk Friday: Michele Williams: Mastery of Your Finances

Window Treatments for Profit with LuAnn Nigara
282: Bound By Business: Like Mother, Like Son. Debbie Hall and Trent Hall

Window Treatments for Profit with LuAnn Nigara

Play Episode Listen Later Aug 12, 2024 63:51


Today With Debbie Hall and Trent Hall: Hi! In this episode of Window Treatments for Profit, Jessica Harling is back with the Bound by Business series. This week, Jessica sits down with Debbie and Trent Hall, a mother-son duo from Designer Draperies, a full-service custom window treatment and soft goods design firm. Listen in as Debbie and Trent discuss with Jessica their core values of leading with respect, kindness, and having a two-way street with trust. They even bring Jessica to tears at one point with their sweetness. More About Debbie Hall and Trent Hall Nearly thirty years ago, Debbie Hall established Designer Draperies, with a focus on delivering unmatched commitment and fostering enduring client connections. With a diverse background spanning formal textile education, tenure in the garment sector, and extensive experiences across Europe and Asia, she possesses a rich history and deep industry expertise. This wide-ranging journey has enabled Debbie to seamlessly couple her years of experience with profound insights into colors, fabrics, and various materials, culminating in the creation of exceptional, bespoke window treatments, custom bedding, and accessories. Debbie acquired a business in 2022, Window Alternatives LTD, expanding her reach beyond the residential market and delivering high quality window treatments to commercial businesses. With the creation of this business came new challenges that required Debbie to employ an innovative approach as she continued to explore this new corner of the market. In early 2022, Trent, Debbie's middle son, formally joined the business, providing a fresh perspective and helping hand as Debbie continued down the next leg of her journey. Trent graduated from Rutgers-Camden University in 2020 with a degree in marketing. Having grown up in and around the business, Trent brought an intimate knowledge of the business and fresh perspective to bear. Upon graduating college amidst the COVID-19 pandemic, Trent has continued to play an integral role in helping to grow and scale the business alongside his mother, Debbie. Connect with Debbie Hall and Trent Hall Designer Draperies Window Alternatives Facebook Instagram More About Jessica Harling With unwavering conviction, Jessica Harling can break down complex decisions to simplify an action plan. Her dynamic problem-solving can confront potential obstacles proactively and energize any team, making others feel valued to achieve their ambitious company goals. She is the founder of Behind the Design, a People Operations company that enthusiastically collaborates with leadership to build dream teams! From recruiting to training and process development, their intuition for creating strong emotional connections discovers and nurtures rockstar talent with established streamlined processes that impact the company's bottom line. Connect with Jessica Harling Website Instagram  Facebook  LinkedIn What's new with LuAnn Nigara The Power Talk Friday Tour Watch the Docuseries! http://www.luannnigara.com/cob Get The Goodies! For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn's Email List, text the word designbiz to 444999! Purchase LuAnn's Books Here: Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action Book 2: A Well-Designed Business – The Power Talk Friday Experts Pre-Order Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2 Connect with LuAnn Nigara LuAnn's Website LuAnn's Blog Power Talk Friday Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast Other Resources Mentioned Join us for our free Pre CEO Conference Zoom open house! Other Shows Mentioned WTFP #269: Bound by Business: Working With the In-Laws WTFP #272: Bound by Business: Working With a Parent or Child

Window Treatments for Profit with LuAnn Nigara
281: What Would Lu Do?: Being the CEO - The Key to Your Business Success

Window Treatments for Profit with LuAnn Nigara

Play Episode Listen Later Aug 5, 2024 18:35


Today on Window Treatments for Profit Hi! Welcome to Window Treatments For Profit! As a window treatment professional, it's easy to get caught up in the day-to-day busyness of running your business - sales, installations, customer service, and more. But are you truly taking the time to step back and lead your company strategically as the CEO? Today, we'll dive into the critical importance of regular business reviews, goal-setting, and financial management. I'll share the top reasons window treatment pros avoid these "CEO duties" (hint: it's not just about being "too busy"). Also, I'll provide a solution - a special free Zoom preview of Exciting Windows' exclusive CEO Conference coming up in September 2024. What's new with LuAnn Nigara The Power Talk Friday Tour Watch the Docuseries! http://www.luannnigara.com/cob Purchase LuAnn's Books Here: Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action Book 2: A Well-Designed Business – The Power Talk Friday Experts Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2 Connect with LuAnn Nigara LuAnn's Website LuAnn's Blog Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast Other Resources Mentioned: Join us for our free Pre CEO Conference Zoom open house! Other Shows Mentioned: #278: What Would Lu Do?: Mid Year Review, Reflections and Actions for a Profitable Business #280: Bound By Business: Sisters in Business. Lindsay and Heather Madonia #277: Bound by Business: Fathers and Daughters #275: Bound by Business: Bloomin' Blinds, Working with Your Brothers #272: Bound by Business: Working With a Parent or Child #269: Bound by Business: Working With the In-Laws

Window Treatments for Profit with LuAnn Nigara
280: Bound By Business: Sisters in Business. Lindsay and Heather Madonia

Window Treatments for Profit with LuAnn Nigara

Play Episode Listen Later Jul 29, 2024 70:24


Today With Lindsay and Heather Madonia: Today on Window Treatments for Profit, Jessica joins us again for another episode of Bound by Business. She is interviewing Heather and Lindsay Madonia, owners of Windows Dressed Up, a custom window coverings studio based in Denver, CO. If you haven't noticed, they're sisters!  Jessica is here to pull apart their history and focus on how Heather and Lindsay work together as sisters. It all started with their mother who has been in the fabrication workroom industry for 30 years. More About Lindsay and Heather Madonia Lindsay, a visionary entrepreneur and seasoned professional in the world of design, spearheads Windows Dressed Up's success with her innovative approach and consultative method. With a keen eye for design and a drive for innovation, Lindsay has elevated our company to new heights, setting the standard for excellence in the industry. It's this unwavering dedication to exceeding expectations that has earned Lindsay a reputation for excellence and distinction in the world of design. But Lindsay's talents extend far beyond the window covering design studio. In her free time, she embraces life with the same adventurous spirit that defines her professional endeavors. Whether she's exploring the world's wonders through travel or carving through pristine slopes on her snowboard in Colorado, Lindsay approaches every experience with enthusiasm and creativity. For Lindsay, life is an endless journey of discovery, where each new adventure brings the opportunity for growth and inspiration. With her at the helm, Windows Dressed Up continues to thrive, guided by her visionary leadership and passion for excellence in all that she does. Connect with Lindsay and Heather Madonia  Website Facebook Instagram The Scout Guide mention Voyage Denver mention Zinio mention More About Jessica Harling With unwavering conviction, Jessica Harling can break down complex decisions to simplify an action plan. Her dynamic problem-solving can confront potential obstacles proactively and energize any team, making others feel valued to achieve their ambitious company goals. She is the founder of Behind the Design, a People Operations company that enthusiastically collaborates with leadership to build dream teams! From recruiting to training and process development, their intuition for creating strong emotional connections discovers and nurtures rockstar talent with established streamlined processes that impact the company's bottom line. Connect with Jessica Harling Website Instagram  Facebook  LinkedIn What's new with LuAnn Nigara The Power Talk Friday Tour Watch the Docuseries! http://www.luannnigara.com/cob Get The Goodies! For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn's Email List, text the word designbiz to 444999! Purchase LuAnn's Books Here: Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action Book 2: A Well-Designed Business – The Power Talk Friday Experts Pre-Order Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2 Connect with LuAnn Nigara LuAnn's Website LuAnn's Blog Power Talk Friday Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast Other Resources Mentioned Join us for our free Pre CEO Conference Zoom open house! Other Shows Mentioned WTFP #254: Jessica Harling: Confronting or Firing Family Members in Your Business WTFP #256: Jessica Harling: Firing a Family Member Part 2: 9 Tips to Make it as Painless as Possible WTFP #269: Bound by Business: Working With the In-Laws WTFP #272: Bound by Business: Working With a Parent or Child

Window Treatments for Profit with LuAnn Nigara
278: What Would Lu Do?: Mid Year Review, Reflections and Actions for a Profitable Business

Window Treatments for Profit with LuAnn Nigara

Play Episode Listen Later Jul 15, 2024 31:29


Today on Window Treatments for Profit Hi, welcome to Window Treatments for Profit! In today's episode, we're talking about the aspects you should be looking at when doing your mid-year review for your business. What's new with LuAnn Nigara The Power Talk Friday Tour Watch the Docuseries! http://www.luannnigara.com/cob Purchase LuAnn's Books Here: Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action Book 2: A Well-Designed Business – The Power Talk Friday Experts Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2 Connect with LuAnn Nigara LuAnn's Website LuAnn's Blog Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast Other Resources Mentioned: Don't forget to use our code for Sun Shading Expo: SSENA24LUANN RESACON 2024 Power Talk Friday Tour - Las Vegas

Window Treatments for Profit with LuAnn Nigara
276: Vita Vygovska: The Pain Points and “Watch Outs” When Working With an Interior Designer

Window Treatments for Profit with LuAnn Nigara

Play Episode Listen Later Jul 1, 2024 70:59


Today With Vita Vygovska: Today on Window Treatments for Profit, Vita joins me to talk about the painpoints, and “watchouts” of working with designers. We love and appreciate our designer trade partners, but let's face it, there are certain pain points that may come about while working with designers, and vice versa. The goal is to come up with solutions, with workarounds, so the projects and the relationships stay on track. More About Vita Vygovska Vitalia (Vita for short) Vygovska is an award-winning author, speaker, business coach, and window treatment specialist. Her company, Vitalia Inc Window Treatments, is a comprehensive fabrication, measurement, installation, and project management service. Born and raised in Ukraine, Vita came to America via a Rotary Exchange program when she was 15 years old. She received her bachelor's degree in Marketing and Fashion Merchandising from Albright College, and started her window treatment business in 2006 after 10 years in “corporate America” in pursuit of happiness and achievement as an Entrepreneur. Professionalism, honesty, and integrity are the backbone of her business philosophy. While growing her endeavor, Vita's goal was to make her clients' lives easier, knowing that at least the window coverings part of the project was under control and the homeowner was taken care of. Today, providing concierge-level, white-glove service exclusively to interior designers who are ready to fly first-class in the world of window treatments is what Vitalia Inc is renowned for. Interior Designers love working with Vitalia Inc because of the superb communication, tech-driven and meticulously detailed processes, and high-quality product. As a seasoned professional in the realm of custom window treatments, soft furnishings, upholstery, and beyond, Vita offers a wealth of knowledge and support for the interior design community. Education and outreach are a large focus of her business. She provides opportunities for interior designers and workrooms to take advantage of her vast library of resources which include classes, workshops, Window Treatment Friday podcast episodes and “Vita's Tips in Ten” with LuAnn Nigara, and Window Treatment Friday Live episodes on Facebook & Instagram. Vita lives in Richboro, Bucks County with her husband and life-long friend Vitali, their son Anton and daughter Anna. You can also spot her on a ballroom floor dancing cha-cha or a Viennese Waltz, or in a weekly Insanity boot camp class. Connect with Vita Vygovska Vitalia Inc. What's new with LuAnn Nigara The Power Talk Friday Tour Watch the Docuseries! http://www.luannnigara.com/cob Get The Goodies! For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn's Email List, text the word designbiz to 444999! Purchase LuAnn's Books Here: Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action Book 2: A Well-Designed Business – The Power Talk Friday Experts Pre-Order Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2 Connect with LuAnn Nigara LuAnn's Website LuAnn's Blog Power Talk Friday Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast Other Shows Mentioned WTFP: On Air Strategy Sessions: Is a Disconnect Causing Your Ideal Clients to Walk Away? WTFP: #262: Vita Vygovska: Understanding the Challenges of Working with New Designers in the Window Treatments Industry WTFP #268:Vita Vygovska: Empower Your Window Treatment Sales Force AWDB #815: Window Treatment Friday: Vita Vygovska: Mindset of Pricing Window Treatments AWDB #875: Window Treatment Friday: Vita Vygovska: The Straight Talk About Unstable Fabrics

Window Treatments for Profit with LuAnn Nigara
274: What Would Lu Do?: 6 Steps to Shift From Commodity Selling to Value Selling and Why You Need To

Window Treatments for Profit with LuAnn Nigara

Play Episode Listen Later Jun 17, 2024 22:42


Today on Window Treatments for Profit Hi, welcome to Window Treatments for Profit! In today's episode, we are talking about the 6 steps to help you build your business and shift from commodity selling to value selling. What's new with LuAnn Nigara The Power Talk Friday Tour Watch the Docuseries! http://www.luannnigara.com/cob Purchase LuAnn's Books Here: Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action Book 2: A Well-Designed Business – The Power Talk Friday Experts Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2 Connect with LuAnn Nigara LuAnn's Website LuAnn's Blog Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast

Window Treatments for Profit with LuAnn Nigara
273: Crossover Episode: Colorful Conversations: Networking Tips for Interior Designers with Katie Decker-Erickson

Window Treatments for Profit with LuAnn Nigara

Play Episode Listen Later Jun 10, 2024 45:32


Today With Katie Decker-Erickson: Welcome to Window Treatments for Profit. Today we have a crossover episode with the amazing Katie Decker-Erickson. She invited me to her own podcast, "Colorful Conversations With Katie", and I had a blast! We talked about Networking Tips for Interior Designers and it was such a wonderful discussion that I wanted to bring it here to share it with you. More About Katie Decker-Erickson Katie began her career in commercial color consulting as a part-time passion project in 2007. Today, her company, Color Works has grown into a multi-million dollar commercial design company, currently operating in over 20 states nationwide, with a fully remote team of more than a dozen individuals. Katie is known for her business acumen (having grown her interior design firm 1500% in a single year). As well as her passion for teaching others (with 18 years teaching graduate & undergraduate courses), devotion to her two young daughters, and commitment to women's empowerment both personally and professionally. Connect with Katie Decker-Erickson Website Colorful Conversations with Katie Decker-Erickson Book Your Coaching Strategy Session with Katie! Business Coaching for Interior Designers Facebook Instagram YouTube Pinterest TikTok A Big THANK YOU to Today's Podcast Sponsor: This episode is sponsored by Exciting Windows! What's new with LuAnn Nigara The Power Talk Friday Tour Watch the Docuseries! http://www.luannnigara.com/cob Get The Goodies! For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn's Email List, text the word designbiz to 444999! Purchase LuAnn's Books Here: Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action Book 2: A Well-Designed Business – The Power Talk Friday Experts Pre-Order Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2 Connect with LuAnn Nigara LuAnn's Website LuAnn's Blog Power Talk Friday Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast Other Resources Mentioned: Mini Nel Colore - Color Trend Spring Summer 2025 Book: Nello Marelli X Color Works

Patty's Playhouse
Restrictive Covenants Larceny & Wine

Patty's Playhouse

Play Episode Listen Later Jun 5, 2024 44:28


We talk restrictive covenants in Florida. Restrictive covenants, once agreed between the parties, are placed in the title deeds to the property. They bind the land and not the parties personally. In other words, the restrictive covenant 'runs with the land'. And although in some cases, you may not pay a home owner's association fee, you will still have to obey the covenants and restrictions. Some examples of covenant and restrictions are:Square footageFencingLandscapingCars in drivewayTrucks in drivewayWindow TreatmentsMail boxesNumber of people living in a houseShedsAnimals - domestic or livestockExterior colorsRoof shingles color and designEntertaining in a houseParking on a streetBoats, trailers and jet skisOfficeChurch servicesWe talk Garnet & Gold (wine & bourbon) and tons more!!Listen everyweek to the "fun side of real estate"Thanks!Patty Wilson Get bonus content on Patreon Become a member at https://plus.acast.com/s/pattysplayhouse https://plus.acast.com/s/pattysplayhouse. Hosted on Acast. See acast.com/privacy for more information.

Window Treatments for Profit with LuAnn Nigara
271: What Would Lu Do?: The 8 Steps to Successful Negotiations Using the D.I.A.L.O.G.U.E. Framework

Window Treatments for Profit with LuAnn Nigara

Play Episode Listen Later May 27, 2024 47:10


Today on Window Treatments for Profit Hi, welcome to Window Treatments for Profit! In today's episode, we're going to dive into a topic that's crucial for the success of any window treatment business - negotiation strategies. We'll be covering everything from defining your desired outcomes before the negotiation, to identifying your boundaries and red lines, all the way through actively listening, presenting your offers, and ultimately reaching a win-win agreement. I've got some really practical, actionable tips and techniques to share with you, all based on my own experiences in the field. What's new with LuAnn Nigara The Power Talk Friday Tour Watch the Docuseries! http://www.luannnigara.com/cob Purchase LuAnn's Books Here: Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action Book 2: A Well-Designed Business – The Power Talk Friday Experts Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2 Connect with LuAnn Nigara LuAnn's Website LuAnn's Blog Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast

House Call  |  Caroline Klein Design
#19 Mastering the Basics: Window Treatments

House Call | Caroline Klein Design

Play Episode Listen Later May 15, 2024 23:14


In the this episode of House Call, we cover:the best window treatments for different roomsadvice on different light-filtering curtainslayering different window treatmentspros + cons of the most popular optionswindow treatment vocab wordsEpisode0:00 Introduction1:35 What I'm loving lately3:19 Why you should be informed about window treatments5:45 A case for curtains7:46 Sheer curtains9:26 Light filtering curtains10:51 Blackout curtains12:32 Woven shades15:06 Roman shades16:17 Roller shades16:53 Cellular or honeycomb shades18:23 Plantation shuttersResources + Links Inquire here to work with Caroline Klein Design Caroline Klein Design on Instagram Caroline Klein Design on Pinterest

Window Treatments for Profit with LuAnn Nigara
269: Bound by Business: Working With the In-Laws

Window Treatments for Profit with LuAnn Nigara

Play Episode Listen Later May 13, 2024 58:09


Today With Tina and Ashley Engdahl: In this week's episode of Window Treatments for Profit, we're excited to introduce a special series called "Bound by Business," focusing on the unique challenges and rewards of family businesses. Hosted by Jessica Harling, who grew up in a family business herself, this episode features Tina and Ashley Engdahl, a mother-daughter duo (almost!) from Apollo Draperies in Cincinnati. These in-laws both joined their husbands in the family business and have a wealth of experience to share. Throughout the episode, Tina and Ashley discuss the importance of defining core values and using the Traction system to keep everyone aligned and accountable. They discuss the challenges of communication in family businesses and share strategies for navigating heated moments with patience and understanding. The conversation also touches on the significance of setting boundaries between work and personal life and the value of continuous learning and improvement. Whether you work with your in-laws or not, this episode is packed with valuable insights for anyone in a family business. More About Tina and Ashley Engdahl My career started as a Registered Nurse in 1984 and I quickly realized I was in the wrong profession. I stuck with it until 1987 when an opportunity came up for me to work at my husband's family business, Apollo Draperies, Inc. I jumped at the opportunity and never looked back. I started as a Sales Consultant and learned everything I could about draperies, valances, bedding, pillows, table covers, blinds, shades, and shutters and loved every minute of it.  It was at this same time that we purchased the business from my in-laws. It didn't take too long before I realized that neither my husband or myself knew not the 1st thing about business. My husband had a degree in Industrial Design and mine was in nursing. He ran the workroom and installations and I did the design and bookkeeping. Somehow we just kept on keeping on until 2009 when I noticed the lead book was getting more and more sparse and we were realistically going out of business. At that time I was looking through a trade magazine and an ad caught my attention and I proceeded to answer it and within minutes my phone was ringing and Steve Bursten of Exciting Windows was on the other end.  He proceeded to ask me all kinds of questions that I could not answer which made me realize we would certainly go out of business unless we learned what business is and how to actually run one. We Joined Exciting Windows and learned everything we could about how to run a business. That's when I feel I started to actually grow. And I have loved every part (almost) of learning and absorbing all I can to make a difference in our future as business owners and the legacy we were making for our family.  The real pain, struggles, as well as growth didn't truly start until our middle son and his wife graduated from college and wanted to be a part of the business- 10 years ago! I'd have to say that's when I began growing up . We all did. “The struggle was real”,2' as some have put it. But like most entrepreneurs, quitting was never an option! I knew enough to know we needed help and hired a business coach, Jeesic Harling and the 4 of us worked with her for 18 months. We were growing and maturing and eventually hit another plateau at which point I knew enough to know I didn't know what I didn't know and hired Madeleine MacRae to get us through another difficult stage. Now we are at a point where we have reached over $1,250,000.00 in revenue and looking forward to scaling to $2 million and then $3 million. My husband is getting ready to retire and we are working towards the 3rd generation to scale to the next levels. Connect with Tina and Ashley Engdahl Website Instagram Twitter Facebook More About Jessica Harling With unwavering conviction, Jessica Harling can break down complex decisions to simplify an action plan. Her dynamic problem-solving can confront potential obstacles proactively and energize any team, making others feel valued to achieve their ambitious company goals. She is the founder of Behind the Design, a People Operations company that enthusiastically collaborates with leadership to build dream teams! From recruiting to training and process development, their intuition for creating strong emotional connections discovers and nurtures rockstar talent with established streamlined processes that impact the company's bottom line. Connect with Jessica Harling Website Instagram  Facebook  LinkedIn What's new with LuAnn Nigara The Power Talk Friday Tour Watch the Docuseries! http://www.luannnigara.com/cob Get The Goodies! For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn's Email List, text the word designbiz to 444999! Purchase LuAnn's Books Here: Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action Book 2: A Well-Designed Business – The Power Talk Friday Experts Pre-Order Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2 Connect with LuAnn Nigara LuAnn's Website LuAnn's Blog Power Talk Friday Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast Other Resources Mentioned Traction by Gino Wickman - Get a Grip on Your Business (eosworldwide.com) Scholarships — WCAA The Power Talk Friday Tour - LuAnn Nigara Other Shows Mentioned AWDB #950: Overheard: Insights on Hiring Exceptional People   AWDB #958: Overheard: What I Wish I Knew Then: With Kate O'Hara, Erika Ward, Jennifer Stoner, and Alex Alonso   AWDB #968: Overheard: Charles Pavarini, Leyden Lewis, and Maria Viola: How to Harness Creativity in Interior Design   WTFP #254: Jessica Harling: Confronting or Firing Family Members in Your Business   WTFP #256: Jessica Harling: Firing a Family Member Part 2: 9 Tips to Make it as Painless as Possible

Window Treatments for Profit with LuAnn Nigara
268: Vita Vygovska: Empower Your Window Treatment Sales Force

Window Treatments for Profit with LuAnn Nigara

Play Episode Listen Later May 6, 2024 55:08


Today With Vita Vygovska: Hi! Welcome to Window Treatments for Profit! Today we have my wonderful friend, Vita, to talk about Hiring Another Person to Do Sales In Your Company: what do you do when you know it is time to have someone joining the team. More About Vita Vygovska Vitalia (Vita for short) Vygovska is an award-winning author, speaker, business coach, and window treatment specialist. Her company, Vitalia Inc Window Treatments, is a comprehensive fabrication, measurement, installation, and project management service.  Born and raised in Ukraine, Vita came to America via a Rotary Exchange program when she was 15 years old.  She received her bachelor's degree in Marketing and Fashion Merchandising from Albright College, and started her window treatment business in 2006 after 10 years in “corporate America” in pursuit of happiness and achievement as an Entrepreneur.  Professionalism, honesty, and integrity are the backbone of her business philosophy. While growing her endeavor, Vita's goal was to make her clients' lives easier, knowing that at least the window coverings part of the project was under control and the homeowner was taken care of.  Today, providing concierge-level, white-glove service exclusively to interior designers who are ready to fly first-class in the world of window treatments is what Vitalia Inc is renowned for. Interior Designers love working with Vitalia Inc because of the superb communication, tech-driven and meticulously detailed processes, and high-quality product. As a seasoned professional in the realm of custom window treatments, soft furnishings, upholstery, and beyond, Vita offers a wealth of knowledge and support for the interior design community. Education and outreach are a large focus of her business. She provides opportunities for interior designers and workrooms to take advantage of her vast library of resources which include classes, workshops, Window Treatment Friday podcast episodes and “Vita's Tips in Ten” with LuAnn Nigara, and Window Treatment Friday Live episodes on Facebook & Instagram. Vita lives in Richboro, Bucks County with her husband and life-long friend Vitali, their son Anton and daughter Anna. You can also spot her on a ballroom floor dancing cha-cha or a Viennese Waltz, or in a weekly Insanity boot camp class. Connect with Vita Vygovska Vitalia Inc. What's new with LuAnn Nigara The Power Talk Friday Tour Watch the Docuseries! http://www.luannnigara.com/cob Get The Goodies! For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn's Email List, text the word designbiz to 444999! Purchase LuAnn's Books Here: Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action Book 2: A Well-Designed Business – The Power Talk Friday Experts Pre-Order Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2 Connect with LuAnn Nigara LuAnn's Website LuAnn's Blog Power Talk Friday Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast Other Shows Mentioned WTFP #84: Jessica Harling: Key Steps to Onboard & Train New Employees   WTFP #182: Jessica Harling: Training with Purpose: Effective Strategies for Training New Employees

Window Treatments for Profit with LuAnn Nigara
267: Robert Ikhtiari: SleepyTime Tracks: The Blackout Solution for that Pesky Halo Effect

Window Treatments for Profit with LuAnn Nigara

Play Episode Listen Later Apr 29, 2024 50:59


Today With Robert Ikhtiari Welcome to Window Treatments for Profit. Our guest today is Robert Ikhtiari, the ingenious mind behind the revolutionary SleepyTime Tracks product line. An industry veteran with over 30 years of hands-on experience, Robert has channeled his expertise into developing a simple yet effective solution for eliminating pesky light gaps around window shades. SleepyTime Tracks provide customizable light-blocking accents that seamlessly integrate with diverse window treatments and aesthetics. In our conversation, Robert offers invaluable insights honed from bringing his innovative creation to market. From the product development journey to managing customer expectations around design desires and functionality needs, he sheds light on the nuances of delivering superior window treatment solutions. With a new patented design on the horizon, Robert exemplifies a commitment to continuous innovation that keeps businesses ahead of the curve. More About Robert Ikhtiari I'm Robert Ikhtiari, a true Chicagoan through and through. Born and raised in the heart of Illinois, I've spent all of my 65 years close to home. My journey into the world of window treatments began in my thirties when I landed a job at a Home Improvement and Decorating Center. It was there that I first encountered window treatments, an interest that would stick with me throughout my entire career. Over the years, I've worn many hats in the industry – from selling and installing to repairing and eventually venturing into entrepreneurship with my own window treatment business. But the real highlight of my career came when my wife and I developed Sleepy Time Tracks, a revolutionary solution designed to block out pesky light that sneaks in along the sides of window treatments. Our dedication to providing top-notch products doesn't stop there. We've expanded our offerings to include a range of other products that complement Sleepy Time Tracks, all with the goal of enhancing your sleep experience. For over six years now, we've been serving customers through our own website as well as popular online platforms like Amazon, Walmart, and Etsy. Along the way, we've encountered our fair share of copycats trying to imitate our success with inferior products. But what truly sets us apart isn't just our superior product – it's the integrity, care, and compassion we pour into everything we do. At the end of the day, our mission is simple yet profound: to ensure that everyone has access to a good, restful sleep. And knowing that we're contributing to that makes me incredibly proud. Thanks for joining us on this journey toward better sleep! Connect with Robert Ikhtiari Website TikTok A Big THANK YOU to Today's Podcast Sponsor: This episode is sponsored by Exciting Windows! What's new with LuAnn Nigara The Power Talk Friday Tour Watch the Docuseries! http://www.luannnigara.com/cob Get The Goodies! For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn's Email List, text the word designbiz to 444999! Purchase LuAnn's Books Here: Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action Book 2: A Well-Designed Business – The Power Talk Friday Experts Pre-Order Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2 Connect with LuAnn Nigara LuAnn's Website LuAnn's Blog Power Talk Friday Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast Other Resources Mentioned: Jill Robson Scholarship

Window Treatments for Profit with LuAnn Nigara
266: Jessica Work: The Countdown to Cordless Window Coverings

Window Treatments for Profit with LuAnn Nigara

Play Episode Listen Later Apr 22, 2024 53:03


Today With Jessica Work: Welcome to Window Treatments for Profit. In today's episode we have Jessica Work from Blinds Couture joining us. As President and Lead Designer, Jessica enthusiastically guides the Blinds Couture team with vision and inspiration. Educating clients in making informed window and wall design decisions are their primary purpose. Together, they marry fashion with function, integrating fabrics and textures to create beauty, privacy, and comfort.  As you may already know, On June 1st, 2024, a new federal safety rule goes into effect essentially banning any stock window coverings with hazardous accessible cords or operating systems. Jessica has spent the last year researching the implications of going cordless and today she is here to share her insights on getting ahead of this change. More About Jessica Work Having graduated Summa Cum Laude from the International Academy of Design in Chicago, IL, Jessie fell in love with fashion, design, drape, line, and the foundations of interior space. Honing her talents over time and moving west, she focused on functional creations in custom drapery and window coverings, and Blinds Couture was born. As President and Lead Designer, Jessie enthusiastically guides the Blinds Couture team with vision and inspiration. Educating clients in making informed window and wall design decisions are their primary purpose. Together, they marry fashion with function, integrating fabrics and textures to create beauty, privacy, and comfort. Blinds Couture is headquartered in Colorado and remains home to Jessie and her family. Through collaborative partnerships, raving client referrals, and brand ambassadors, the business continues to expand. As the community teams and their families grow, Jessie remains committed to encouraging a culture of healthy work-life balance for herself, staff, designers, installers, and affiliates. Connect with Jessica Work Website Website Instagram Facebook Navigate the transition to cordless blinds, shades and draperies! A Big THANK YOU to Today's Podcast Sponsor: This episode is sponsored by Exciting Windows! What's new with LuAnn Nigara The Power Talk Friday Tour Watch the Docuseries! http://www.luannnigara.com/cob Get The Goodies! For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn's Email List, text the word designbiz to 444999! Purchase LuAnn's Books Here: Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action Book 2: A Well-Designed Business – The Power Talk Friday Experts Pre-Order Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2 Connect with LuAnn Nigara LuAnn's Website LuAnn's Blog Power Talk Friday Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast

Window Treatments for Profit with LuAnn Nigara
265: Kristi Hopper: Merging Creativity and Technicality in Window Treatments

Window Treatments for Profit with LuAnn Nigara

Play Episode Listen Later Apr 15, 2024 51:33


Today With Kristi Hopper: Welcome to Window Treatments for Profit. Today I'm joined by Kristi Hopper, founder and principal designer of Kristi Hopper Designs. Throughout her career, Kristi has worked extensively with window treatments and has a deep appreciation for their transformative impact on a room's design. In this episode, you'll hear first-hand what designers need in terms of communication, problem-solving abilities, and commitment to their projects. More About Kristi Hopper Kristi Hopper is passionate about home and holds fast to the notion that design should be exceedingly personal. At the heart of her thriving 24 year-old interior design firm, is the simple-yet-profound belief that everyone should Love Where You Live.™ Kristi's multi-disciplinary approach carries a signature intelligence and ingenuity. While her emphasis on the art of living is widely reflected in whole-home transformations, she possesses a holistic approach to design with residential and commercial projects, global vacation homes, product design and real estate. Kristi serves on the Signature Kitchen Suite Design Council, has a product line with Harp and Finial, and she enjoys partnerships with Cozy Earth, Geometry House and Kelly O'Neal. Kristi fosters relationships within the design industry and serves as a panel and keynote speaker at DMC, High Point Market, the Vacation Rental Summit and other design events. Kristi opened the doors to her Lewisville offices in 2022, where her team and office pups welcome clients in style. Kristi has garnered ASID and IDS awards and was deeply honored to be nominated a fourth time for an ART award. Kristi is a member of ASID, IDS and ART and serves her community with inexhaustible energy and enthusiasm. Kristi and her husband, John, have two grown children, a puppy named Daisy, and live in Coppell, Texas. Connect with Kristi Hopper Website Instagram Facebook Pinterest Twitter A Big THANK YOU to Today's Podcast Sponsor: This episode is sponsored by Exciting Windows! What's new with LuAnn Nigara The Power Talk Friday Tour Watch the Docuseries! http://www.luannnigara.com/cob Get The Goodies! For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn's Email List, text the word designbiz to 444999! Purchase LuAnn's Books Here: Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action Book 2: A Well-Designed Business – The Power Talk Friday Experts Pre-Order Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2 Connect with LuAnn Nigara LuAnn's Website LuAnn's Blog Power Talk Friday Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast

Window Treatments for Profit with LuAnn Nigara
264: Jessica Harling: Compensation Strategies: Part 2- Installers and Administrators

Window Treatments for Profit with LuAnn Nigara

Play Episode Listen Later Apr 8, 2024 84:58


Today With Jessica Harling: Welcome to Window Treatments for Profit. We recently welcomed Jessica Harling to the show to discuss compensation packages. In the first episode, Jess and I tackled the four most common ways that window treatment companies compensate their window treatment sales professionals.  Today we're going to talk about compensating installers and administrators. We'll cover hourly, the difference between salary exempt and non-exempt, and the reward system that Jessica uses in her own company. By the end of the episode, you will be clear on how to compensate your installers and admins based on their job responsibilities. Pick It Apart [7:17] Jessica and LuAnn discuss having check-ins and agreements with subcontractors. [10:52] Jessica explains how window treatment professionals typically pay W-2 installers. [18:00] The difference between a salary exempt and salary non-exempt employee. [21:00] How it works when installers work off commission. [27:08] The way you can pay the showroom administrators. [31:53] Jessica explains what rewards should be offered to employees. [54:30] Jessica offers advice on how to present a monetary reward to an employee. [1:07:49] Jessica shares the incentive bonuses she offers admin. LuAnn and Jessica Harling's Ah-Ha Moments “Once an hourly employee hits $30 an hour, you should start to consider making their salary because it means they're more skilled and technical. They have more responsibility when they're getting paid that rate.” - Jessica Harling “Any responsibilities an employee has that affect your company's financial bottom line would make them a salary-exempt employee.” - Jessica Harling More About Jessica Harling With unwavering conviction, Jessica Harling can break down complex decisions to simplify an action plan. Her dynamic problem-solving can confront potential obstacles proactively and energize any team, making others feel valued to achieve their ambitious company goals. She is the founder of Behind the Design, a People Operations company that enthusiastically collaborates with leadership to build dream teams! From recruiting to training and process development, their intuition for creating strong emotional connections discovers and nurtures rockstar talent with established streamlined processes that impact the company's bottom line. Connect with Jessica Harling Website Instagram  Facebook  LinkedIn What's new with LuAnn Nigara The Power Talk Friday Tour Watch the Docuseries! http://www.luannnigara.com/cob Get The Goodies! For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn's Email List, text the word designbiz to 444999! Purchase LuAnn's Books Here: Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action Book 2: A Well-Designed Business – The Power Talk Friday Experts Pre-Order Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2 Connect with LuAnn Nigara LuAnn's Website LuAnn's Blog Power Talk Friday Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast Other Resources Mentioned Exciting Windows! 20th Annual Conference   WCAA 2024 Jill Robson Memorial Scholarships   International Window Coverings Expo (IWCE)   Other Shows Mentioned: WTFP 254: Jessica Harling: Confronting or Firing Family Members in Your Business   WTFP 256: Jessica Harling: Firing a Family Member Part 2: 9 Tips to Make it as Painless as Possible   WTFP 182: Jessica Harling: Training with Purpose: Effective Strategies for Training New Employees   AWDB 760: Jessica Harling: The 7 Step Sales Process for Interior Designers and Window Treatment Professionals

Window Treatments for Profit with LuAnn Nigara
263: Jessica Harling: Compensation Strategies: Part 1- Salespeople

Window Treatments for Profit with LuAnn Nigara

Play Episode Listen Later Apr 1, 2024 55:26


Today With Jessica Harling: Today on Window Treatments for Profit, Jessica Harling, founder of Behind the Design, is back for a deep dive into the world of compensation strategies for your window treatment business. In this episode, Jessica breaks down the four main compensation models for salespeople: gross sale flat percentage, gross profit flat percentage, base plus commission, and sliding scale based on profitability. We explore the pros and cons of each approach and share real-world examples to help you determine the best fit for your team. Pick It Apart [3:31] Jessica explains gross sale flat percentage commission — the most common and traditional compensation model. [16:46] Jessica introduces the gross profit flat percentage model. [21:57] LuAnn and Jessica discuss the base plus commission model. [23:49] Jessica explains the fourth model — sliding scale commission. [31:09] LuAnn and Jessica discuss mindset and sliding scale commission. [41:09] Jessica speaks to the importance of choosing your compensation model and then putting it in writing so there is no confusion. LuAnn and Jessica Harling's Ah-Ha Moments “There's always room for a conversation, but…to sell it at that level comes from a strategy.” - LuAnn Nigara “You've got to take a look at these in a high-level category sense. And then break down the individual layers to say, ‘alright, this is what our final [commission] package is going to be.' But…put it in writing so that there is no confusion.” - Jessica Harling More About Jessica Harling With unwavering conviction, Jessica Harling can break down complex decisions to simplify an action plan. Her dynamic problem-solving can confront potential obstacles proactively and energize any team, making others feel valued to achieve their ambitious company goals. She is the founder of Behind the Design, a People Operations company that enthusiastically collaborates with leadership to build dream teams! From recruiting to training and process development, their intuition for creating strong emotional connections discovers and nurtures rockstar talent with established streamlined processes that impact the company's bottom line. Connect with Jessica Harling Website Instagram  Facebook  LinkedIn What's new with LuAnn Nigara The Power Talk Friday Tour Watch the Docuseries! http://www.luannnigara.com/cob Get The Goodies! For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn's Email List, text the word designbiz to 444999! Purchase LuAnn's Books Here: Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action Book 2: A Well-Designed Business – The Power Talk Friday Experts Pre-Order Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2 Connect with LuAnn Nigara LuAnn's Website LuAnn's Blog Power Talk Friday Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast Other Resources Mentioned Exciting Windows! 20th Annual Conference   WCAA 2024 Jill Robson Memorial Scholarships   International Window Coverings Expo (IWCE)   Other Shows Mentioned: AWDB #634: Power Talk Friday: Jessica Harling: A Specific Process for Onboarding a New Hire AWDB #760: Jessica Harling: The 7 Step Sales Process for Interior Designers and Window Treatment Professionals WTFP #61: Jessica Harling: The 7 Step Sales Process and 3 Proven Sales Techniques to be More Successful WTFP #67: Jessica Harling: The Art of Decision Making WTFP #84: Jessica Harling: Key Steps to Onboard & Train New Employees WTFP 182: Jessica Harling: Training with Purpose: Effective Strategies for Training New Employees WTFP #254: Jessica Harling: Confronting or Firing Family Members in Your Business WTFP #256: Jessica Harling: Firing a Family Member Part 2: 9 Tips to Make it as Painless as Possible WTFP #259: Jessica Harling: 6 Strategies to Handle a Difficult Customer

Window Treatments for Profit with LuAnn Nigara
262: Vita Vygovska: Understanding the Challenges of Working with New Designers in the Window Treatments Industry

Window Treatments for Profit with LuAnn Nigara

Play Episode Listen Later Mar 25, 2024 53:26


Today With Vita Vygovska: Welcome to Window Treatments for Profit! In this episode, I'm joined by my good friend, Vita Vygovska. Today we tackled the exciting, yet sometimes, tricky world of collaborating with new designers in the window treatment industry. We unpacked some key strategies to build strong partnerships with these rising professionals, ensuring success for everyone involved. More About Vita Vygovska Vitalia (Vita for short) Vygovska is an award-winning author, speaker, business coach, and window treatment specialist. Her company, Vitalia Inc Window Treatments, is a comprehensive fabrication, measurement, installation, and project management service.  Born and raised in Ukraine, Vita came to America via a Rotary Exchange program when she was 15 years old.  She received her bachelor's degree in Marketing and Fashion Merchandising from Albright College, and started her window treatment business in 2006 after 10 years in “corporate America” in pursuit of happiness and achievement as an Entrepreneur.  Professionalism, honesty, and integrity are the backbone of her business philosophy. While growing her endeavor, Vita's goal was to make her clients' lives easier, knowing that at least the window coverings part of the project was under control and the homeowner was taken care of.  Today, providing concierge-level, white-glove service exclusively to interior designers who are ready to fly first-class in the world of window treatments is what Vitalia Inc is renowned for. Interior Designers love working with Vitalia Inc because of the superb communication, tech-driven and meticulously detailed processes, and high-quality product. As a seasoned professional in the realm of custom window treatments, soft furnishings, upholstery, and beyond, Vita offers a wealth of knowledge and support for the interior design community. Education and outreach are a large focus of her business. She provides opportunities for interior designers and workrooms to take advantage of her vast library of resources which include classes, workshops, Window Treatment Friday podcast episodes and “Vita's Tips in Ten” with LuAnn Nigara, and Window Treatment Friday Live episodes on Facebook & Instagram. Vita lives in Richboro, Bucks County with her husband and life-long friend Vitali, their son Anton and daughter Anna. You can also spot her on a ballroom floor dancing cha-cha or a Viennese Waltz, or in a weekly Insanity boot camp class. Connect with Vita Vygovska Vitalia Inc. What's new with LuAnn Nigara Watch the Docuseries! http://www.luannnigara.com/cob Get The Goodies! For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn's Email List, text the word designbiz to 444999! Purchase LuAnn's Books Here: Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action Book 2: A Well-Designed Business – The Power Talk Friday Experts Pre-Order Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2 Connect with LuAnn Nigara LuAnn's Website LuAnn's Blog Power Talk Friday Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast Other Shows Mentioned WTFP #261: Vita Vygovska: Production Workroom Vs Concierge Workroom Other Resources Mentioned Exciting Windows! 20th Annual Conference   WCAA 2024 Jill Robson Memorial Scholarships   International Window Coverings Expo (IWCE)   Window Treatment Friday Series

Window Treatments for Profit with LuAnn Nigara
261: Vita Vygovska: Production Workroom Vs Concierge Workroom

Window Treatments for Profit with LuAnn Nigara

Play Episode Listen Later Mar 18, 2024 48:50


Today With Vita Vygovska: Welcome to Window Treatments for Profit! In this episode I'm joined by my good friend, Vita Vygovska, to discuss the differences between a full-service concierge workroom and a production workroom. We also talk about how full-service workrooms can respond when asked why they charge more than production workrooms. Either way, if you are a window treatment professional, you will learn all of the differences between the two types of showrooms. If you own a showroom, then you will learn how to answer that dreaded question. Pick It Apart [5:24] Vita explains the differences between a full-service concierge workroom compared to a production/track workroom. [9:31] The core skills a production workroom has compared to the concierge. [14:03] What a full-service workroom does during the estimate stage. [17:41] The process of the expediting stage for a full-service workroom. [24:58} You are at will to explain to a client why you charge more as a full-service workroom. LuAnn and Vita Vygovska's Ah-Ha Moments “A Full-service concierge workroom does everything a production workroom does, except their services extend through the last step of the window treatment.” - Vita Vygovska “I can say with high confidence that when you work with a full-service workroom, the amount of care, attention, and vested interest in the relationship is a lot higher.” - Vita Vygovska  More About Vita Vygovska Vitalia (Vita for short) Vygovska is an award-winning author, speaker, business coach, and window treatment specialist. Her company, Vitalia Inc Window Treatments, is a comprehensive fabrication, measurement, installation, and project management service.  Born and raised in Ukraine, Vita came to America via a Rotary Exchange program when she was 15 years old.  She received her bachelor's degree in Marketing and Fashion Merchandising from Albright College, and started her window treatment business in 2006 after 10 years in “corporate America” in pursuit of happiness and achievement as an Entrepreneur.  Professionalism, honesty, and integrity are the backbone of her business philosophy. While growing her endeavor, Vita's goal was to make her clients' lives easier, knowing that at least the window coverings part of the project was under control and the homeowner was taken care of.  Today, providing concierge-level, white-glove service exclusively to interior designers who are ready to fly first-class in the world of window treatments is what Vitalia Inc is renowned for. Interior Designers love working with Vitalia Inc because of the superb communication, tech-driven and meticulously detailed processes, and high-quality product. As a seasoned professional in the realm of custom window treatments, soft furnishings, upholstery, and beyond, Vita offers a wealth of knowledge and support for the interior design community. Education and outreach are a large focus of her business. She provides opportunities for interior designers and workrooms to take advantage of her vast library of resources which include classes, workshops, Window Treatment Friday podcast episodes and “Vita's Tips in Ten” with LuAnn Nigara, and Window Treatment Friday Live episodes on Facebook & Instagram. Vita lives in Richboro, Bucks County with her husband and life-long friend Vitali, their son Anton and daughter Anna. You can also spot her on a ballroom floor dancing cha-cha or a Viennese Waltz, or in a weekly Insanity boot camp class. Connect with Vita Vygovska Vitalia Inc. What's new with LuAnn Nigara LuAnn University - Registration is now OPEN for the Winter 2024 semester! Watch the Docuseries! http://www.luannnigara.com/cob Get The Goodies! For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn's Email List, text the word designbiz to 444999! Purchase LuAnn's Books Here: Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action Book 2: A Well-Designed Business – The Power Talk Friday Experts Pre-Order Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2 Connect with LuAnn Nigara LuAnn's Website LuAnn's Blog Power Talk Friday Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast Other Resources Mentioned Exciting Windows! 20th Annual Conference

Window Treatments for Profit with LuAnn Nigara
260: Disruptor Alert: Life Was Never Meant to Be A Struggle - The Role Window Treatments Play in Our Unconscious Minds

Window Treatments for Profit with LuAnn Nigara

Play Episode Listen Later Mar 11, 2024 68:51


Today With Fawn Chang: Today on Window Treatments for Profit, I am joined by Fawn Chang, a behavioral interior designer, color expert and industry insider. She is sharing how our environments impact our well-being, how window treatments play a crucial role, and how we can position ourselves as consultants for healthier living spaces. Fawn has inspired audiences around the world — teaching how the brain and body interact with our surroundings, and today she is bringing insight on how to create spaces that don't just look beautiful, but actually enhance our health, wealth, and happiness…and how to sell them too. Pick It Apart [2:27] Fawn introduces ‘wellness real estate' and how wellness window treatments can be incorporated. [13:29] Fawn and LuAnn discuss biophilia, its positive impacts in an environment, and how window treatment professionals can capitalize on this. [19:49] LuAnn asks Fawn how to counsel consumers on circadian rhythms and the ideal room darkening window treatments. [24:31] Fawn explains how our bodies and subconscious minds are always reading and reacting to our environments, and the implications of the low-level stress they can cause. [31:02] Fawn and LuAnn discuss body language and best practices when it comes to body language and sales. [50:59] LuAnn reiterates the tools she and Fawn discussed, and shares how these can make you — the window treatment professional — more valuable to interior designers and worth a higher rate. LuAnn and Fawn Chang's Ah-Ha Moments “The outside is always moving in a fashion that is more random than what we see on the our screens, right? That calms the body that puts us into our rest, restore, digest, create, and play mode. We have access to higher order thinking in our brain. We have access to the healing aspects of our body, and then…as long as it's tracking the sunlight, our body's rhythms can train to where they're meant to be.” - Fawn Chang “[In interior design] biophilia feels very normal now, but I have never ever thought about how window treatment people should be capitalizing and leveraging it.” - LuAnn Nigara “Our body and unconscious mind is reading the environment about eight-and-a-half seconds before our thinking mind is aware…Your unconscious reads it, evaluates it, qualifies it.” - Fawn Chang “Embracing Biophilia design and wellness design and having it as another tool in our toolbox as window treatment professionals — we're going to be more important to interior designers. And…consumers will pay easily up to 20% more for products when wellness design is important to them…when it matters to that person, they will pay more.” - LuAnn Nigara “We're not trying to manipulate somebody, we're actually trying to create a connection. That's the whole basis of of sales, and all of this — talking about the neuroscience of having someone feel comfortable in their own house so that you can get to the next level of the sales conversation with them. It's looking for a genuine beginning of a relationship.” - LuAnn Nigara  More About Fawn Chang With over 2500 presentations delivered to audiences internationally, Fawn inspires and shifts perceptions that change lives.  She has a remarkable ability to allow her audience to see how the brain/body work and how to make simple changes for better business, better health, wealth, longevity and more profit.   Fawn's passion is people and she knows that life was NEVER meant to be a struggle.  Using neuroscience, she shows how the human spirit in each of us is confounded by what is in our environment, which speaks to the unconscious mind creating our behavior.  Our true nature begs to be brought forth but is locked within our environments.   Fawn delivers easily digestible, practical and easy-to-implement actionable tips and tools, backed by modern science, ready for immediate application enjoyable, approachable and understandable all with delightful humor. Fawn Chang is a Keynote Speaker, International Interior Designer, Color Marketing and Trending Expert and a Feng Shui Expert.  A former Medical Practice Administrator and teacher, Fawn's presentations bring together neurophysiology and design with conversational style, humor and actionable takeaways. Significantly, she was the designer on a multi-state study to determine the influence of color on students' engagement with incredible results, moving students and teachers from 50% engagement to 100% engagement just with the use and designed placement of wall color.    Fawn writes Health, Safety & Wellness Certified CEU approved seminars and workshops for delivery to design professionals, architects (AIA Certified)  interior designers (IDCEC Certified), builders and general audiences.  Fawn works with the world's foremost paint companies to help audiences understand the power and impact of color and design in their lives.  Fawn has worked with PPGPaints, Exciting Windows & Exciting Colors, and currently works with the over 68 Global and Independent Manufacturers who are Members of  Color Guild International. Fawn is represented by Alan Morell of Creative Management Partners (Beverly Hills/Toronto/New York) to represent her literary, media, and speaking endeavours. For more info contact: amorell@creativemanagementpartners.com A Behavioral Interior Designer, Design Psychology Expert, and Color Marketing and Trending Expert, Fawn is an industry insider,  on the cutting edge of the latest colour and design trends. Fawn writes Health, Safety & Wellness Certified CEU approved seminars and workshops for delivery to design professionals, architects (AIA Certified)  interior designers (IDCEC Certified), builders and general audiences.  Fawn works with the world's foremost paint companies to help audiences understand the power and impact of color and design in their lives.  Fawn has worked with PPGPaints, Exciting Windows & Exciting Colors, and currently works with the over 68 Global and Independent Manufacturers who are Members of  Color Guild International. Her widely varied background includes Medical Practice Administration for a large (40K+ patients, 3 hospitals) Ophthalmology Practice, Fine Art and IT, teaching and developing curriculum K-8.  Fawn also worked with University of Chicago, National Science Foundation and Rose Planetarium at the Museum of Natural History in Manhattan as project lead and writer, developing an exhibit to explain the science of DASI (Degree Angular Scale Interferometer) which measures the Cosmic Microwave Background from Antarctica, for delivery to general audiences understandable at a 5th grade level. Her message has taken her all over the world, speaking to audiences and design industry conferences including: IDS West, AIA, ASID, IDCEC, NKBA, CDECA, CODI and more.  She has lectured at Washington State University, Auburn University, University of Akron, University of Utah, the Art Institutes, LaRoche College, the Chautauqua Institution, and Carnegie Mellon University's Osher Institute, University of Nevada Osher Institute and many others. Connect with Fawn Chang Website Instagram Facebook Facebook Facebook Facebook A Big THANK YOU to Today's Podcast Sponsor: This episode is sponsored by Exciting Windows! What's new with LuAnn Nigara LuAnn University - Registration is now OPEN for the Winter 2024 semester! Watch the Docuseries! http://www.luannnigara.com/cob Get The Goodies! For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn's Email List, text the word designbiz to 444999! Purchase LuAnn's Books Here: Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action Book 2: A Well-Designed Business – The Power Talk Friday Experts Pre-Order Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2 Connect with LuAnn Nigara LuAnn's Website LuAnn's Blog Power Talk Friday Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast Other Shows Mentioned:  WTFP #61: Jessica Harling: The 7 Step Sales Process and 3 Proven Sales Techniques to be More Successful Other Resources Mentioned: 10 Proven Secrets To Never-Ending Success 10 Proven Secrets for Never-Ending Business Demand The Impact of Biophilic Learning Spaces on Student Success Air Cleaning Technology In Fabric For Use In Window Treatments Air Cleaning Technology In Fabric For Use In Window Treatments. A Prototype Phase Changing Fabric That Acts As A Heat Source Trends 2024 and Beyond by WGSN

Window Treatments for Profit with LuAnn Nigara
259: Jessica Harling: 6 Strategies to Handle a Difficult Customer

Window Treatments for Profit with LuAnn Nigara

Play Episode Listen Later Mar 4, 2024 61:26


Today With Jessica Harling: Hi, welcome to Window Treatments for Profit. Difficult customers. We all have experienced one, and if you haven't, you will at one point. So what better way to salvage an undesirable situation than to be prepared before one even happens? Fortunately, Jessica Harling, window treatment design consultant and founder of Behind the Design, is back guiding us with six easy strategies to handle a difficult customer. Pick It Apart [2:00] Jessica explains the first strategy for handling difficult customers — be proactive. [8:28] Tips on staying calm! [18:06] Jessica's third strategy — Listen. [24:50] Clarifying the customer's issue. [34:06] The power of empathy. [43:04] LuAnn shares specific situations that she has encountered at Window Works. LuAnn and Jessica Harling's Ah-Ha Moments “The number one issue from a customer is that they weren't communicated with.” Jessica Harling Create a process for when there is an issue that has specific steps because while issues don't happen often, we all experience them at some point.” - Jessica Harling More About Jessica Harling With unwavering conviction, Jessica Harling can break down complex decisions to simplify an action plan. Her dynamic problem-solving can confront potential obstacles proactively and energize any team, making others feel valued to achieve their ambitious company goals. She is the founder of Behind the Design, a People Operations company that enthusiastically collaborates with leadership to build dream teams! From recruiting to training and process development, their intuition for creating strong emotional connections discovers and nurtures rockstar talent with established streamlined processes that impact the company's bottom line. Connect with Jessica Harling Website Instagram  Facebook  LinkedIn What's new with LuAnn Nigara The Power Talk Friday Tour Watch the Docuseries! http://www.luannnigara.com/cob Get The Goodies! For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn's Email List, text the word designbiz to 444999! Purchase LuAnn's Books Here: Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action Book 2: A Well-Designed Business – The Power Talk Friday Experts Pre-Order Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2 Connect with LuAnn Nigara LuAnn's Website LuAnn's Blog Power Talk Friday Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast Other Shows Mentioned: WTFP #122: Jill Ballew: Her System for Chasing Post Installation Issues WTFP #254: Jessica Harling: Confronting or Firing Family Members in Your Business WTFP #256: Jessica Harling: Firing a Family Member Part 2: 9 Tips to Make it as Painless as Possible AWDB #634: Power Talk Friday: Jessica Harling: A Specific Process for Onboarding a New Hire AWDB #760: Jessica Harling: The 7 Step Sales Process for Interior Designers and Window Treatment Professionals

Window Treatments for Profit with LuAnn Nigara
258: Katlyn Slocum: Make Your Website a Sales Machine

Window Treatments for Profit with LuAnn Nigara

Play Episode Listen Later Feb 26, 2024 49:36


Today With Katlyn Slocum: Today on Window Treatments for Profit I am joined by Katlyn Slocum, of Katyn Slocum Design — a boutique website design agency. According to Katlyn, your website is more than a marketing tool…it should be a sales machine. She is here today helping us decode this digital tool so it can start generating profits. She'll walk us through analytics, lead generation, pre-qualifying potential clients, and some super-helpful website pro-tips. Listen now and download the goodie so you can take action today. Pick It Apart [3:48] Katlyn explains why it's important to look at (and understand) your website analytics.   [10:24] Katlyn emphasizes the importance of having clear Call To Action buttons. [16:43] LuAnn shares her pet peeve when it comes to websites and social media accounts. [19:47] LuAnn asks Katlyn her thoughts on how window treatment professionals can overcome photography challenges in their portfolio. [24:07] Katlyn offers a tip on what should go in your website header and footer. [32:17] LuAnn suggests that everyone should spend some time on their own website to find out how well it works for users. LuAnn and Katlyn Slocum's Ah-Ha Moments “Marketing is the things that you do to get people to your website…Sales is actually closing those marketing leads.” - Katlyn Slocum  “Every single lead that you can capture is another conversation.” - Katlyn Slocum “Right when people land on your page, you have less than a 10th of a second for them to decide if they're staying on your site or not. It's so quick.” - Katlyn Slocum More About Katlyn Slocum  I'm Katlyn and I'm passionate about helping professionals in the construction industry scale to new heights! Growing up, all of the men in my life were tradesmen. My papa opened his own auto shop the year I was born (that's 28 years ago). My dad and his dad ran their own HVAC business. My stepdad is a very successful and trusted roofer in southern Minnesota. I even married an electrician! I've always admired these guys and have seen firsthand how hard they work every day. But as the internet kept growing, it wasn't enough to work hard on the job; they had to market their businesses online, too.  Some of my family took on the challenge—like my stepdad who continued to have enormous success in his area after investing in online advertising, a new website, and SEO. Others found it more difficult to adapt—like my grandpa who relied solely on word-of-mouth referrals and later closed his business. I know he isn't the only talented tradesman who has struggled to keep up with online marketing. That's why I decided to intentionally create a business that helps blue-collar business owners—people like my dad, my uncles, my stepdad, and my grandpa—excel online and expand their businesses through website design and marketing. I know the countless hours you invest to put food on the table and create a brighter future for your family. And while I can't do what YOU do, I DO know how to harness the power of the internet to take your business from struggling to thriving. Connect with Katlyn Slocum Website Free Download - 10 Things Every Construction Website Needs in 2023 Instagram  Facebook  LinkedIn A Big THANK YOU to Today's Podcast Sponsor: This episode is sponsored by Exciting Windows! What's new with LuAnn Nigara LuAnn University - Registration is now OPEN for the Winter 2024 semester! Watch the Docuseries! http://www.luannnigara.com/cob Get The Goodies! For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn's Email List, text the word designbiz to 444999! Purchase LuAnn's Books Here: Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action Book 2: A Well-Designed Business – The Power Talk Friday Experts Pre-Order Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2 Connect with LuAnn Nigara LuAnn's Website LuAnn's Blog Power Talk Friday Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast Other Shows Mentioned: WTFP #140: Nicole Heymer: Demystifying SEO for Window Treatment Businesses   WTFP #252: The Power Talk Friday Tour: An Unforgettable Day of Insights and Inspiration Other Resources Mentioned: Microsoft Clarity: https://clarity.microsoft.com Hot Jar: https://www.hotjar.com

Window Treatments for Profit with LuAnn Nigara
257: Vita Vygovska: Working With Designers: Process vs Service

Window Treatments for Profit with LuAnn Nigara

Play Episode Listen Later Feb 19, 2024 38:26


Today With Vita Vygovska: Welcome to Window Treatments for Profit! In this episode, Vita Vygovska and me, we both discuss working with designers. More About Vita Vygovska Vitalia (Vita for short) Vygovska is an award-winning author, speaker, business coach, and window treatment specialist. Her company, Vitalia Inc Window Treatments, is a comprehensive fabrication, measurement, installation, and project management service.  Born and raised in Ukraine, Vita came to America via a Rotary Exchange program when she was 15 years old.  She received her bachelor's degree in Marketing and Fashion Merchandising from Albright College, and started her window treatment business in 2006 after 10 years in “corporate America” in pursuit of happiness and achievement as an Entrepreneur.  Professionalism, honesty, and integrity are the backbone of her business philosophy. While growing her endeavor, Vita's goal was to make her clients' lives easier, knowing that at least the window coverings part of the project was under control and the homeowner was taken care of.  Today, providing concierge-level, white-glove service exclusively to interior designers who are ready to fly first-class in the world of window treatments is what Vitalia Inc is renowned for. Interior Designers love working with Vitalia Inc because of the superb communication, tech-driven and meticulously detailed processes, and high-quality product. As a seasoned professional in the realm of custom window treatments, soft furnishings, upholstery, and beyond, Vita offers a wealth of knowledge and support for the interior design community. Education and outreach are a large focus of her business. She provides opportunities for interior designers and workrooms to take advantage of her vast library of resources which include classes, workshops, Window Treatment Friday podcast episodes and “Vita's Tips in Ten” with LuAnn Nigara, and Window Treatment Friday Live episodes on Facebook & Instagram. Vita lives in Richboro, Bucks County with her husband and life-long friend Vitali, their son Anton and daughter Anna. You can also spot her on a ballroom floor dancing cha-cha or a Viennese Waltz, or in a weekly Insanity boot camp class. Connect with Vita Vygovska Vitalia Inc. What's new with LuAnn Nigara LuAnn University - Registration is now OPEN for the Winter 2024 semester! Watch the Docuseries! http://www.luannnigara.com/cob Get The Goodies! For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn's Email List, text the word designbiz to 444999! Purchase LuAnn's Books Here: Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action Book 2: A Well-Designed Business – The Power Talk Friday Experts Pre-Order Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2 Connect with LuAnn Nigara LuAnn's Website LuAnn's Blog Power Talk Friday Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast Other Shows Mentioned  WTFP #234: What Would Lu Do?: Navigating Business Downturns with Wisdom