Podcast appearances and mentions of Alicia Yoon

On this episode of She Dynasty, we're joined by Alicia Yoon, Founder and CEO of Peach & Lily. We're talking about how her own skincare journey with severe eczema ignited her passion to help others with their journey. Hit play to learn more about the glow-up that led to the viral Glass Skin trend on TikTok!

Today, we're sitting down with Peach & Lily founder Alicia Yoon! Along with its budget-friendly sister brand, Peach Slices, the Korean beauty phenom is celebrating five years in skincare, and according to WWD, a collective $100 million in sales. Tune in as Alicia shares her early struggles as a diver on the Korean national platform team – until an injury that landed her in a wheelchair would set her on a new path. Then, from “toddler” facials at the age of three to bonafide #glassskin guru, the K-Beauty esthetician shares her journey overcoming lifelong eczema, as she drops every step of her glass skin routine. Plus, keep listening for a sneak peek at the brand's late-breaking innovations: Peach and Lily Rescue Party Barrier Restore Serum and Barrier Restore Cream, dropping tomorrow!In this episode you'll learn: Alicia's best tips for acing age-defying facial yoga – yes, it's a thing! Her unique take on skin flooding – does the limit of layers exist? The latest K-beauty trends you'll be hearing about everywhere, like exosomesWhy the secret to a juicy skin barrier just might be…. calcium?! How playing “skin detective” can be the key to managing even the most sensitive skin typesGet social with us and let us know what you think of the episode! Find us on Instagram, Tiktok, Twitter. Join our private Facebook group, or give us a call and leave us a voicemail at 1-844-227-0302. For any products or links mentioned in this episode, check out our website: https://breakingbeautypodcast.com/episode-recaps/PROMO CODES: When you support our sponsors, you support the creation of Breaking Beauty Podcast! Beyond MiraclesBeyond Miracles Cellstory and Miracletox's patented Microspear technology uses microscopic liquid needles derived from freshwater grown sponges to create channels in the skin that deliver superior ingredient penetration. Try the at-home Miracletox system using code BEAUTY to receive 20% off your first Beyond Miracles order at beyond-miracles.com Macy'sRefresh your winter wardrobe and get ready for holiday party season with updates from Macy's at macys.com/ownyourstyle. Get help finding your style footing with a Personal Stylist - either in-store or virtually. Visit macys.com/personalstylist to book your free appointment today.ConairIntroducing the new Curl Secret by Conair, your new favorite styling tool for effortlesscurls. It boasts customizable settings, multi-directional action and tangle-free tech – all at the push of a button. Shop Curl Secret by Conair, now available at all major retailers.*Disclaimer: Unless otherwise stated, all products reviewed are gratis media samples submitted for editorial consideration.*Hosts: Carlene Higgins and Jill DunnTheme song, used with permission: Cherry Bomb by Saya
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“When we think of the skin as an organ, we can better understand how it's connected to our whole body and how it influences the whole system. You can't just isolate one part of your body and try to tackle that without thinking about everything holistically,” says esthetician, product formulator, and product curator Alicia Yoon, founder of Peach & Lily. In this episode of Clean Beauty School, mindbodygreen beauty director and host Alexandra Engler chats with Yoon about the basics of skin care, how to use retinol, and her favorite ingredients for all types of skin concerns.  Show notes: -Follow Alicia Yoon: @aliciayoon212  -Follow Peach & Lily: @peachandlily  -Shop at Peach & Lily -Read more about topics discussed in this episode: Retinol, how to use retinol, skin barrier function, layering skin care, peptides, azelaic acid, niacinamide, skin microbiome   -Shop products mentioned in this episode: Peach & Lily Retinal For All Renewal Serum, Lazy Day All in One Moisture Pads, Ginger Melt Oil Cleanser, Power Calm Hydrating Gel Cleanser, Wild Dew Treatment Essence, Glass Skin Veil Mist, Glass Skin Serum, Overnight Star Night Cream, Glass Skin Face Polisher, Snail Rescue All-In-One Oil Free Moisturizer Take 20% off glow from the inside out bundle+ with code BEAUTYPOD. Cannot combine with gift cards or other discount codes. Apply code at checkout. Follow the host: @alex_blair_ Call in: sayhi.chat/cleanbeautyschool Comments: podcast@mindbodygreen.com Sponsorship inquiries: sales@mindbodygreen.com 

David Pirrotta hosts this week's episode of Beauty is Your Business. David is an industry veteran that has helped build numerous brands, and is the Founder of Materiae. David also has his own popular podcast, Living in a Materiae World: https://podcasts.apple.com/us/podcast/living-in-a-materiae-world/id1582082562 He is joined by Alicia Yoon, the Founder and CEO of Peach & Lily. Alicia discusses her path from the world of finance to the beauty industry. She shares how her passion for skincare started with a childhood battle with eczema, and how she attended skin school in Korea to discover the knowledge, techniques and Korean beauty products that allowed her to transform her skin. And how that has led to Peach & Lily's mission to empower people on their own skin care journey.Instagram: https://www.instagram.com/beautybizshow/See omnystudio.com/listener for privacy information.

Join us for a 5th anniversary special featuring the founder of the iconic and cult favorite brand, Peach & Lily's Alicia Yoon. This episode invites you on a captivating journey as Alicia shares her inspirational path from suffering severe eczema to establishing a skincare brand that seamlessly combines potent, active ingredients with gentle, soothing formulations. It's a story of challenge and determination, trial and error, and an unwavering quest for skin transformation. We reveal the thought process behind the creation of Peach & Lily's groundbreaking product, the Glass Skin Serum. Crafted with meticulous care, Alicia's goal was to develop a serum that was not only easy to use and kind to the skin, but also filled with hydrating and calming ingredients. The insight doesn't stop there. We delve into the unique brand concept, unraveling the inspiration behind the brand's name and the vital role of the 'and' in the middle. This episode isn't just about product history and brand identity, it's also an exploration into the heart of clean beauty. As Alicia guides us through her journey of understanding and redefining clean beauty, she discusses how she's leveraged scientific innovation to create formulas which are both effective and free from harmful ingredients. We also discuss the significance of fermented ingredients in skincare, their traditional use in Korean culture and the challenges of introducing these innovations to the US market. Support the showFollow The Show On All Socials Using The Tag @skincareanarchy

Licensed esthetician, K-beauty and skincare expert and one of the first guests to feature on Founded Beauty, Alicia Yoon is the founder and CEO of Peach & Lily and Peach Slices.A leading influence in the popularization of Korean beauty, Alicia developed a passion for skincare when she experienced struggles with eczema and went on to launch her own brands combining actives used in Western science with Korean skincare techniques and botanicals. If you enjoyed this episode, please make sure you like, subscribe, leave us a review and share with anyone you know who will love it too! Founded Beauty is available on all podcast platforms and we release new episodes every Monday so be sure to follow the podcast to be notified. We really appreciate every single listen, share, and review. It goes such a long way and helps us reach new listeners. Follow Akash & Alicia: Akash Mehta: @mehta_a Fable & Mane: @fableandmane www.fableandmane.com Alicia Yoon: @aliciayoon212 Peach & Lily: @peachandlily Peach Slices: @peach_slices www.peachandlily.com Follow us on Instagram @founded.beauty and TikTok @foundedbeauty. For more information about Founded Beauty, please visit www.foundedbeauty.com #foundedbeauty Hosted on Acast. See acast.com/privacy for more information.

Alicia's lifelong struggle with severe eczema ignited a deep curiosity and passion for skincare. In 2012, Alicia took a leap of faith and combined her love of skincare and business, launching Peach & Lily, the brand that is now known for its high-quality, transformational Korean skincare products. Focused on creating effective yet gentle solutions, she introduced the brand in 2018, blending Eastern and Western ingredients. Known for being non-toxic, cruelty-free, and suitable for sensitive skin, the brand gained popularity with products like the Glass Skin Refining Serum sparking the viral "Glass Skin" trend on TikTok. Alicia has continued to expand and evolve her reach with sister brand, Peach Slices which is available at CVS Pharmacy. Beyond skincare, she's committed to human rights and environmental sustainability, partnering with Restore NYC and using 100% recyclable packaging materials. To further their sustainability efforts, Peach & Lily plants a tree for every order on PeachandLily.com.In this episode, Alicia also discusses:The team's “operations magic”, enabling them to lower product costs without altering a single ingredientHow the brand has achieved enduring success by remaining true to its authentic roots, steadfastly upholding its core values and pillars without compromiseWhat is next for Alicia, including welcoming a new baby while continuing her dedication to consumer education and expanding the Peach & Lily communityWe hope you enjoy this episode and gain valuable insights into Alicia's journey and the growth of Peach & Lily. Don't forget to like and subscribe to the Glam & Grow podcast for more in depth conversations around the most incredible brands, founders, trends and more.Be sure to check out Peach & Lily at www.peachandlily.com and on Instagram at @peachandlilyThis episode is sponsored by AdNabu.AdNabu is the top-rated AI product feed management app trusted by 8000+ Shopify and Shopify Plus brands. Powered by the same language models fueling ChatGPT, its AI tech generates the most effective strategy for each marketplace (Google Shopping, Facebook, TikTok, and more) in real-time. Install the app or book a demo today using code GLAMANDGROW20 for 20% off.This episode is sponsored by Shopify.Shopify POS is your command center for your retail store. From accepting payments to managing inventory, Shopify has EVERYTHING you need to sell in-person. Sign up for a one-dollar-per-month trial period at www.shopify.com/glamThis episode is brought to you by WavebreakLeading direct-to-consumer brands hire Wavebreak to turn email marketing into a top revenue driver.Most eCommerce brands don't email right... and it costs them. At Wavebreak, our eCommerce email marketing agency helps qualified stores recapture 6-7 figures of lost revenue each year.From abandoned cart emails to Black Friday campaigns, our best-in-class team of email specialists manage the entire process: strategy, design, copywriting, coding, and testing. All aimed at driving growth, profit, brand recognition, and most importantly, ROI.Curious if Wavebreak is right for you? Reach out at Wavebreak.co

Alicia Yoon's journey began with her determination to heal her skin and led to a booming K-beauty business, Peach & Lily, a skincare company with values of inclusivity and transparency.In this week's episode of Motivational Mondays, Corey Andrew Powell dives deep into Yoon's background as a South Korea-trained esthetician, why the U.S. market was so hungry for her products, and what it took for her company to bring the “glass skin” movement to western consumers.If you want to hear about Yoon's journey into entrepreneurship, what sets K-beauty products apart from those developed in the west, and maybe even some skincare tips, then this week's episode is sure to satisfy. Watch or listen to this conversation between Powell and Yoon to learn why she started Peach & Lily, what it means to be the first versus what it means to be the best, why it's so important for brands to educate their consumers, and how to meet the unique challenges of being a minority business owner.LEARN MORE:>> Take a holistic approach to your skin with Peach & Lily's products! (https://www.peachandlily.com)>> Get product updates by following Peach & Lily on Instagram, Facebook, Twitter, or TikTok. (https://www.instagram.com/peachandlily), (https://www.facebook.com/PeachAndLily), (https://twitter.com/peachandlily), (https://www.tiktok.com/@peachandlilyofficial)>> Step up your skincare knowledge by checking out Peach & Lily's YouTube videos! (https://www.youtube.com/channel/UCywO5s_Px-g2bNFpOGi29-w)>> Get inspired by Yoon by following her on Instagram and LinkedIn. (https://www.instagram.com/aliciayoon212), (https://www.linkedin.com/in/alicia-yoon-a182274a)NSLS MEMBERS ONLY:>> Listen to the bonus episode to learn how Yoon protects her mental space and what her vision is for the future of Peach & Lily. (https://thens.ls/44DrDnG)

In our 85th episode of Earned, we're joined by Alicia Yoon, founder and CEO of fast-growing Korean skincare brand Peach & Lily. With her second child on the way, Alicia shares her approach to balancing entrepreneurship and motherhood, emphasizing the importance of prioritization. We then dive into Peach & Lily's origin story, and Alicia reveals why she was inspired to pivot her career away from the corporate world—with previous experience at Boston Consulting Group and Goldman Sachs—and focus on her passion: bringing Korean skincare products and practices to the U.S. We learn why Peach & Lily, which started as a K-beauty retailer, decided to launch its own line of skin products in 2018, as well as how its second brand, Peach Slices, complements without cannibalizing. Next, we discuss what it's like to work with your spouse, while Alicia explains why 2020 was the right time to raise funding and bring Sandbridge Capital aboard as a partner to the brand. We then explore Peach & Lily's rapid climb up the EMV rankings, and Alicia breaks down Peach Slices' successful Spot Dot campaign to illustrate how influencer marketing fits into the brand's broader marketing strategies, and how creators are the key to driving sustained growth.In this episode, you will learn: Why prioritization is key to balancing entrepreneurship and motherhood The origin story behind Peach & Lily Why influencer marketing needs to fit into your brand's broader marketing strategiesResources:Peach & LilyConnect with the Guest:Alicia Yoon's LinkedInConnect with Conor Begley & CreatorIQ:Conor's LinkedIn - @conormbegleyCreatorIQ LinkedIn - @creatoriqFollow us on social:CreatorIQ YouTube - @TribeDynamicsCreatorIQ Instagram - @creatoriqCreatorIQ TikTok - @creator.iqCreatorIQ Twitter - @CreatorIQ

Alicia Yoon is the Founder and CEO of the leading Korean skincare brand, Peach & Lily. She joins us to share how her own skincare journey led her to study K-beauty alongside chemists in Korea and make innovative, gentle, and effective Korean-inspired beauty solutions available to all. Today, Peach & Lily is on track to become the number five skincare brand at Ulta Beauty, but it wasn't always that way. Alicia gets candid about the highs and lows along the way, including a moment when she had $7 in her bank account due to self-funding the business's growing needs.In our episode together, she offers an honest insight into her experience of starting a self-funded business with no plan from her apartment. She also opens up about the first business she started in the fashion industry and the biggest mistakes and lessons she learned there. Alicia also talks about common myths about starting a business, including the characteristics you need to truly succeed as a business owner, and reveals what motivated her to take the leap from a full-time role in finance to starting Peach & Lily in 2012. We talk about some of the things she needed to unlearn from her corporate background to thrive as an entrepreneur, and Alicia equips listeners with some dos and don'ts for starting a business. We touch on cultural hurdles she has faced and how she turned them into her biggest advantage in the business world, along with the emotional journey behind the scenes. Alicia also touches on how becoming a parent has made her into a better entrepreneur and an expert at prioritizing what matters most in life and business.In this episode, we'll talk to Alicia about:* The qualities Alicia believes are necessary to successfully start a business. [03:00]* Why it's necessary to build an effective business model before taking the leap into entrepreneurship. [05:03]* Two moments of culture shock that Alicia experienced growing up. [07:56]* Cultural hurdles Alicia faced in the working world. [11:01]* What she needed to unlearn from corporate finance to succeed as an entrepreneur. [15:22]* Alicia's journey of caring for her own skin with severe eczema. [19:03]* The moment she first became passionate about helping others to take control of their skin. [23:03]* What pushed her to take the plunge and start her business. [26:30]* How Alicia approached planning for her business financially. [33:35]* Alicia's emotional journey with the business. [39:21]* Hacks for building momentum. [44:30]* How having kids has impacted Alicia's life. [52:27]* Advice Alicia would give to her younger self. [56:38]This episode is brought to you by Beeya:* If you or anyone you know have been struggling with hormonal imbalances and bad periods, go to https://beeyawellness.com/free to download the free guide to tackling hormonal imbalances and to learn more about Beeya's seed cycling bundle. * Plus, get $10 off your order by using promo code BEHINDHEREMPIRE10.Follow Alicia:* Alicia on Instagram: https://www.instagram.com/aliciayoon212/* Peach Slices on Instagram: https://www.instagram.com/peach_slices/* Peach & Lily: https://www.peachandlily.com/ Hosted on Acast. See acast.com/privacy for more information.

In today's episode of our Beauty Costs series, we're looking at a part of the beauty world that's worth over ten billion dollars. K-beauty is one of South Korea's biggest exports, and in the last couple of years it's overtaken the United States in becoming the world's second biggest exporter of beauty products. So we head to Seoul, where reporter Nina Pasquini finds out why consumers there think it's infiltrated the mainstream market. We speak to the founder of one of the biggest K-beauty disruptor brands, Alicia Yoon from Peach & Lily. Sharon Ahn, beauty analyst from global consumer trend forecaster WGSN, tells us why K-beauty is set to become worth twenty billion dollars in the next few years. South Korea has cultivated an era of cultural dominance, in music, acting and now in beauty. A lot of which has been accessible online, mainly through social media. Youtuber SSIN has over one a and a half million subscribers to her channel, she tells us what K-beauty means to her and her thoughts on its success. Producer and presenter: Izzy Greenfield (Image: Beige Chuu South Korean beauty influencer / Credit: Getty Images)

Hyram chats with founder and CEO of Peach & Lily and celebrity esthetician, Alicia Yoon, about introducing the Korean beauty movement to the western world, if skinfluencers are ruining the skin care industry, building her skincare line out of her apartment, staying true to your values, and so much more! Subscribe to the Justaposition YouTube channel! To learn more about listener data and our privacy practices visit: https://www.audacyinc.com/privacy-policy Learn more about your ad choices. Visit https://podcastchoices.com/adchoices

Introducing Alicia Yoon: Korean skincare expert and the founder of Peach & Lily. Today, I sit down with her to hear about how she built her acclaimed skincare collection and brand that has helped make Korean beauty the phenomenon it is in the U.S. today. We discuss her journey as a Harvard Business School graduate to WWD's 25 Most Innovative Beauty Executives list. I hope you will enjoy this episode of Founded Beauty and if you do, please share it with a friend who you think will love it too.Founded Beauty is available on all podcast platforms and we release new episodes every Monday and Thursday so be sure to follow the podcast to be notified. We really appreciate every single listen, share, and review. It goes such a long way and helps us reach new listeners. As a small thank you, I will be hosting a giveaway each week on my Instagram channel (@mehta_a) where you can win some exciting goodies. Follow Akash and Alicia:Akash Mehta: @mehta_aFable & Mane: @fableandmanewww.fableandmane.comAlicia Yoon: @aliciayoon212 Peach & Lily: @peachandlilywww.peachandlily.comFor more information about Founded Beauty please visit: www.foundedbeauty.com#foundedbeauty See acast.com/privacy for privacy and opt-out information.

Whether or not you have kids, plan to have kids, or don’t want kids at all, we guarantee you’ll learn something from today's episode! Sara, Peach & Lily founder Alicia Yoon and Dr. Harvey Karp — pediatrician, best-selling author of the #1 parent guide Happiest Baby on the Block, and creator of the SNOO — discuss motherhood, beauty sleep for new moms and more.Glossangelespod.comFacebook: Gloss Angeles (Join our group: Gloss Angeles Glamgelenos)Instagram: @glossangelespod, @kirbiejohnson, @saratanTwitter: @glossangelespod, @kirbiejohnson, @saratanEmail: glossangelespodcast@gmail.com See acast.com/privacy for privacy and opt-out information.

Whether or not you have kids, plan to have kids, or don’t want kids at all, we guarantee you’ll learn something from today's episode! Sara, Peach & Lily founder Alicia Yoon and Dr. Harvey Karp — pediatrician, best-selling author of the #1 parent guide Happiest Baby on the Block, and creator of the SNOO — discuss motherhood, beauty sleep for new moms and more.Glossangelespod.comFacebook: Gloss Angeles (Join our group: Gloss Angeles Glamgelenos)Instagram: @glossangelespod, @kirbiejohnson, @saratanTwitter: @glossangelespod, @kirbiejohnson, @saratanEmail: glossangelespodcast@gmail.com See acast.com/privacy for privacy and opt-out information.

Founders find success and build businesses at the intersection of the skill sets needed for leveraging the discipline and process of big business to add structure to the passion and vision necessary to fuel a startup. Kelly Kovack talks with one of those people, Alicia Yoon the Founder and CEO of Peach and Lily, who grew up seeing success was possible following either path and has built a business at the intersection of both defining the K-beauty opportunity by translating it for the US market. See omnystudio.com/listener for privacy information.

You’ve heard us rave about Peach & Lily’s Glass Skin Refining Serum many times before, so we are thrilled to have the brains and beauty behind the Gloss Angeles must-have on the podcast today! Alicia Yoon is a Korean skincare expert, esthetician, and the founder of Peach & Lily. She chats with us about what it’s like attending esthetician school in Seoul, why she decided to launch her own line of skincare products, and how she overcame her battle with eczema (it involves a little bit of bleach!). Plus, Alicia gives us all the deets about the latest addition to the Peach & Lily Glass Skin family — the Glass Skin Mist. Dewy skin on tap? Sounds like our kind of drink.Follow Alicia Yoon at https://www.instagram.com/aliciayoon212Follow Peach & Lily https://www.instagram.com/peachandlilyFind Peach & Lily products https://www.peachandlily.com/p See acast.com/privacy for privacy and opt-out information.

You’ve heard us rave about Peach & Lily’s Glass Skin Refining Serum many times before, so we are thrilled to have the brains and beauty behind the Gloss Angeles must-have on the podcast today! Alicia Yoon is a Korean skincare expert, esthetician, and the founder of Peach & Lily. She chats with us about what it’s like attending esthetician school in Seoul, why she decided to launch her own line of skincare products, and how she overcame her battle with eczema (it involves a little bit of bleach!). Plus, Alicia gives us all the deets about the latest addition to the Peach & Lily Glass Skin family — the Glass Skin Mist. Dewy skin on tap? Sounds like our kind of drink.Follow Alicia Yoon at https://www.instagram.com/aliciayoon212Follow Peach & Lily https://www.instagram.com/peachandlilyFind Peach & Lily products https://www.peachandlily.com/p See acast.com/privacy for privacy and opt-out information.

Alicia Yoon is here this week to discuss her journey to creating Peach and Lily, one of the most innovative and effective K-Beauty skincare brands available on the market. We talk entrepreneurship and Alicia shares her skincare secrets! Follow Peach & Lily: @peachandlily @aliciayoon212 www.peachandlily.com Send skincare questions to hello@peachandlily.com Follow Nicole @nicolenamxo www.vibinginvalentino.com

Imagine identifying a trend and driving it to a tipping point that created a new category in an already crowded American beauty market. With a mission to transform people's skin, Alicia Yoon created Peach & Lily, based around the advanced science and techniques of Korean beauty. She joins Karen Moon and guest host Kelly Kovack (BeautyMatter) to share how she grew Peach & Lily into a thriving business without taking any institutional funding, and how her grandfather's entrepreneurial spirit sparked her passion and a bigger vision for her company.

Hosted by Carol Massar and Jason Kelly. Featuring an in-depth conversation with Alicia Yoon, the founder of beauty brand, Peach and Lily. Learn more about your ad-choices at https://www.iheartpodcastnetwork.com

Hosted by Carol Massar and Jason Kelly. Featuring an in-depth conversation with Alicia Yoon, the founder of beauty brand, Peach and Lily.

In the season finale, the Triple Bees are joined by special guest, Alicia Yoon, Founder & CEO of Peach and Lily, as she shares what really goes on behind-the-scenes in beauty product development. The Bees also discuss the line between cultural appropriation and appreciation.

When Peach & Lily founder and CEO Alicia Yoon moved to the United States from Korea to attend college, she would often share her love for Korean-based beauty via products and facials. Still, she often found it difficult to find those products in the U.S. Then, in 2012, Yoon had her "a-ha moment. "Seven years later, Peach & Lily is largely credited with bringing Korean beauty in the U.S., both curating and creating products that feature a unique cast of ingredients and uses. On this week's episode of The Glossy Beauty Podcast, Yoon discussed why partnering with larger companies expanded the Korean beauty footprint, why good skin-care products take time and how Korean consumers are driving innovation. 

Esther and Caroline get a crash course in the basics of Korean Beauty with Peach and Lily founder Alicia Yoon. Alicia shares her inspiring story, K Beauty misconceptions, her favorite Peach and Lily products, and even breaks down the intimidating K Bea... Learn more about your ad choices. Visit megaphone.fm/adchoices

Esther and Caroline get a crash course in the basics of Korean Beauty with Peach and Lily founder Alicia Yoon. Alicia shares her inspiring story, K Beauty misconceptions, her favorite Peach and Lily products, and even breaks down the intimidating K Bea... Learn more about your ad choices. Visit megaphone.fm/adchoices

Peach & Lily CEO and founder Alicia Yoon talks to us about the current Korean beauty obsession. Before that, we chat about the celestial beauty trend, debate bar soap versus body wash, and take a closer look at keratin products. See acast.com/privacy for privacy and opt-out information.

When is borrowing or being influenced by hair and makeup from a culture other than your own okay, and when is it wrong? In their first live recorded episode at Ludlow House in NYC, Jess & Jenn host a roundtable with beauty experts Ursula Stephen, Mally Roncal, and Alicia Yoon to discuss cultural appropriation. See acast.com/privacy for privacy and opt-out information.

This week the Benchmark team takes a look at one of South Korea's most promising new exports: beauty products. Seoul is pivoting away from the country's reliance on government-sponsored companies like Samsung and LG and instead attempting to capitalize on its multi-generation tradition of expensive, multi-step skincare regimens. Women - and men - around the world are buying into the trend, helping overseas beauty sales for Korean beauty products to rise 73 last year. Co-hosts Kate Smith and Scott Lanman are joined by Nina Bahadur, a senior editor at Conde Nast, and Alicia Yoon, founder of the cult K-beauty e-commerce company Peach and Lily, to see just how much fancy face creams are helping South Korea's economy.

March 9, 2016 - Experience the K-Beauty regimen firsthand at The Korea Society's first ever K-Beauty Show! Learn about K-Beauty trends, the emergence of K-Culture, and meet beauty experts including Alicia Yoon of Peach & Lily, makeup artist Seong Hee Park, Cosmopolitan's Deputy Beauty Editor Jessica Matlin, and fashion & lifestyle blogger Patricia Chang. The K-Beauty Show will include a panel discussion, as well as giveaways and 1-on-1 beauty consulting.For more information, please visit the link below:http://www.koreasociety.org/arts-culture/contemporary-korea/k-beauty_show.html

This week, Jay sits down with Alicia Yoon, founder of beauty website Peach & Lily, which brings Asia's best beauty brands to the US. Yoon tells Jay about her path to becoming an entrepreneur (Columbia University, Harvard Business School, Goldman Sachs) and a time when she didn't think work was supposed to be enjoyable. Despite Yoon's passion for beauty, this episode isn't just for the beauty addicts. It's for anyone who is continually looking for the hole that they can fill, who has an idea that they just know could be great. Have your headphones ready? Enjoy. Want more Alicia? @ aliciayoon212 Want more Jay? @beardwizard Edited by Jay Buim Produced by Kate Barnett