POPULARITY
Your host, Aya Shlachter, talks with Joann Lui — a licensed architect, brand designer, personal brand strategist for architects, and founder of Women Architects Collective. In this episode, Aya and Joann address questions about digital marketing and branding specifically for architects, designers, and firm owners. Joann shares valuable insights on how to establish a strong online presence and navigate the ever-evolving digital landscape as a professional in the AEC industry. They cover various topics including becoming comfortable with online presence, choosing relevant content to share online, embracing self-promotion, professional and personal branding, and more. They also emphasize the significance of authenticity in marketing activities. Don't miss out on this episode for strategies on how to elevate your marketing game! ABOUT THE GUEST: Find out more about Joann at www.joannlui.com. BE PART OF THE PODCAST: Do you have a question in mind? Send me your questions and I'll answer them on a podcast episode! If you'd like to be a guest on Architect My Life, click HERE.
Welcome to another episode of Architectette! This week we feature a conversation with Joann Lui. Joann started in the architecture industry and transitioned into tech, currently working as a content marketer for TestFit. She is also a coach, branding expert, and founded the Women Architects Collective. Today, we focus our conversation on her most recent endeavor, the Mental Health in Architecture Summit which took place virtually in September 2023. We talk about: Joann's passion for marketing and skills building community, and how they helped her transition from working at Gensler to working as a marketer in the tech world. How the idea for the Mental Health in Architecture Summit was born and how Joann listened to her audience to craft the perfect blend of sessions, keynotes, and workshops. Joann's big takeaways from the summit- including the surprising demographic that attending the parenting panel, who presented in a bathrobe, and how successful people set boundaries to maintain positive mental health. We also chat about what's next for the Women Architects Collective! Mental Health Resources: Crisis Text Line: Text Hello to 741741 Suicide and Crisis Hotline: 988 NAMI Hotline (M-F 10am-10pm ET): Call 1-800-950-NAMI (6264), text "HelpLine" to 62640 or email us at helpline@nami.org RAINN: 1-800-656-4673 The Trevor Project: 1-866-488-7386 or text START to 678678 Trans Lifeline: 1-877-565-8860 Links: Connect with Joann on LinkedIn: linkedin.com/in/joannlui Follow Joann on Instagram: instagram.com/joannlui Join the Womens Architects Collective: https://www.facebook.com/groups/womenarchitectscollective Joann's Website: https://joannlui.com Architectette Podcast Website: www.architectette.com Connect with the pod on LinkedIn (https://www.linkedin.com/groups/12735000/), Instagram (@architectette), and TikTok (@architectette) JOIN OUR MAILING LIST! www.architectette.com Support Architectette with a donation or leave us a voice message! https://podcasters.spotify.com/pod/show/architectette/support Music by AlexGrohl from Pixabay. --- Support this podcast: https://podcasters.spotify.com/pod/show/architectette/support
Episode 124: Architecture, And: Mental Health in the ProfessionHow can we better support the mental health of architects and designers?Co-hosts Evelyn Lee and Je'Nen Chastain sit down with the moderator of Practice Disrupted's Season 7 kickoff, Joann Lui, licensed architect turned-marketer and founder of the Women Architects Collective, to discuss how she transitioned from architecture into marketing for tech startups, and why this decision was in support of her passions and her mental health.Joann shares her newest project, the Mental Health Summit, which she created in response to a statistic stating that 97% of architects experience burnout. Joann curated the entire run of show to help attendees find and apply real, actionable strategies to managing their mental health and burnout. Session topics include people-pleasing, journaling, and building a practice that promotes mental health.“I was so unhealthy. I was constantly getting sick and not taking care of my own health. And I just want a profession where while we're building great buildings, and designing for other people, that we take care of ourselves, and we can be happier and just healthier individuals in general.” Joann further discusses her work as an entrepreneur and illustrates how she has helped architects build their personal digital brands during the pandemic and, in turn, was inspired to create multiple businesses as a way to support the community — ranging from coaching to an online matcha shop. Tune in next week to hear a conversation with Evelyn and Je'Nen with Architects FORA discussing the Feminist Practice Model.Guest:Joann Lui, AIA is an architect, speaker, and the Founder of Women Architects Collective, a digital space where she provides community, conferences and coaching for 4,700+ members. To spread the voice of the community, she hosts annual events such as the Women Architects Festival and the Mental Health in Architecture Summit. Joann developed her professional experience at Gensler NY and transitioned into a Content Marketer role at AEC tech startups such as Monograph and TestFit. You can find her on her website, watch her YouTube channel, and follow her on Instagram or LinkedIn.
Episode 121: Season 7 Launch, AMA with the Women Architects CollectiveWhat questions do the Women Architects Collective have for Practice Disrupted?Co-hosts Evelyn Lee and Je'Nen Chastain celebrate Season 7 (happy 3rd birthday, Practice Disrupted!) with an AMA, Ask Me Anything. The conversation is guided by Joann Lui, a friend to the podcast, licensed architect-turned marketer, and founder of the Women Architects Collective. On this episode of Practice Disrupted, Evelyn and Je'Nen answer questions relating to the podcast and their careers. Topics include: Evelyn and Je'Nen's paths to earn an MBA, how to get involved with the American Institute of Architects (AIA), what architects can learn from other industries, and advice to Evelyn and Je'Nen's younger selves. To wrap up the episode, Evelyn and Je'Nen share how Disrupted Practice has evolved over seven seasons. They also explain why their approach to the podcast has shifted, and how their favorite types of podcasts serve as inspiration for future episodes. “Intention is important to us. People are really looking for substantial content, so in Season 7 our hope is to bring on interesting people who can deliver on that energy to help us answer how we can really change and evolve practice going forward.”Tune in next week to hear a conversation with Evelyn and Je'Nen about change in the profession, and the work Je'Nen is doing through her company Apostrophe Consulting to support architects with adopting change in their practices.Special Guest:Joann Lui, AIA is an architect, speaker, and the Founder of Women Architects Collective, a digital space where she provides community, conferences and coaching for 4,700+ members. To spread the voice of the community, she hosts annual events such as the Women Architects Festival and the Mental Health in Architecture Summit. Joann developed her professional experience at Gensler NY and transitioned into a Content Marketer role at AEC tech startups such as Monograph and TestFit. You can find her on her website, watch her YouTube channel, and follow her on Instagram or LinkedIn.Co-Hosts:Evelyn Lee, FAIA, NOMA is the Global Head of Workplace Strategy and Innovation at Slack Technologies, and Founder of the Practice of Architecture. She integrates her business and architecture background with a qualitative and quantitative focus to build better experiences for the organization's employees, clients, and guests. She is widely published, wrote a monthly column for Contract magazine for over three years, and is now a frequent contributor to Architect Magazine. Evelyn has received numerous industry awards, including 2016 40 Under 40 award for Building Design + Construction and the 2014 AIA National Young Architects Award. She served as the first-ever female Treasurer to the AIA National Board in 2020-2021 and will serve as the 101st AIA National President in 2025.Je'Nen Chastain, MBA, Assoc. AIA is the Founder of Apostrophe Consulting, a practice focused on helping architects and next-gen leaders strengthen their teams and businesses....
In this special episode, taken from Aya's talk at the Women Architects Festival, she shares her early career journey and the valuable insights she gained along the way. The episode delves deep into the fundamental principles that helped shape her success, emphasizing the significance of resilience, authenticity, and the courage to take risks. Drawing from personal experiences, she imparts practical tips on how to level up in both business and architecture as a woman, including four key strategies: Acquire Knowledge Build Relationships It's not 'How' but 'Who' Structure and Process Be sure to listen all the way through to catch Aya's insightful answers from the engaging Q&A session. Discover her perspectives on investing in a business coach, finding the right collaborators, finding advisors to help you find your blind spots, and establishing healthy work-life boundaries. Tune in to this episode to learn Aya's practical advice that can help you take your career to the next level and unlock your own path to success! ABOUT WOMEN ARCHITECTS FESTIVAL: The Women Architects Festival was a dynamic event held in May 2022 that catered to the specific needs and interests of the women in the architecture community. It covered a wide range of topics, including career development, motherhood, business growth, and working on construction sites. By showcasing the remarkable achievements of women who paved the way, the festival offered a glimpse of what was possible in architecture and beyond. Attendees gained valuable insights and actionable strategies to foster their professional growth and sustain successful careers in architecture. The event fostered meaningful connections and provided an opportunity to network with like-minded individuals committed to supporting one another. The festival offered a collection of actionable workshops by inspiring speakers and a community specially curated for women in architecture. Produced by Joann Lui, a licensed architect, brand designer, and personal brand strategist, the Women Architects Festival is more than just a virtual conference; it's a celebration of women in architecture, highlighting their successes and shared stories. Find out more about the Women Architects Festival at www.womenarchitects.co or connect with Joann at www.joannlui.com. BE PART OF THE PODCAST: Do you have a question in mind? Send me your questions and I'll answer them on a podcast episode! If you'd like to be a guest on Architect My Life, click HERE.
On this episode of Tangents, Joann Lui, Content Marketing Manager at TestFit and the founder of Women Architects Collective shares her experiences transitioning her interests and passions into a unplanned career switch and how personal branding helped create opportunities and time for reflection. Listen to the end to hear from a part of the OOA team and community, Cristy Fedelai! Highlights: Introvert, Relatable, Ambitious Transitioning through side hustles Share with others your accomplishments Building communities to bring people together Founding Women Architects Collective Trusting your gut and transitioning Letting go of your identity Personal branding as personal development Balancing your energy as an introvert Juggling many things and getting them done Stay ready for opportunity Architects combine creativity and logic What success is as you grow More from our Sponsor:This episode is sponsored by Arcol. I know you've heard countless times here on the Tangents podcast that the tools and workflows in most AEC firms are either horribly broken or in desperate need of a redesign. Our friends at Arcol are doing just that, and they want you to be a part of the conversations helping to shape the future of BIM.Join us at Arcol's Retooling AEC event on August 15th in New York City for food, drinks, and a wide variety of speakers from large firms, startups, and education. To reserve your spot, head to Arcol.io/event. That's arcol.io/event. See you there. If you'd like to help build the future of BIM, head over to Arcol.io and join in their Closed Beta for early access to their new platform. ★ Support this podcast on Patreon ★
Welcome to the first episode of the Women in Architecture Series! This four part series includes inspiring conversations with women in architecture as they share their story and experiences. On this week's episode join Katerina and Joann Lui as they discuss how the difficulty of finding women leaders to be mentors motivated Joann to start the Women's Architect Collective. Joann shares the story of how she built her personal brand and now coaches other architects in finding theirs, and to believing in oneself while navigating the path of architecture. Mentioned: Website: https://www.joannlui.com/ YouTube: https://www.youtube.com/joannlui Instagram: https://www.instagram.com/joannlui/ LinkedIn: https://www.linkedin.com/in/joannlui/ Women Architects Collective: https://www.facebook.com/groups/womenarchitectscollective Women Architects Festival: https://www.womenarchitects.co/ Meditate with Katerina on Insight Timer Honeycombee Blog Follow me on Instagram! Podcast Audio edit by Ma. Charmaine Sarreal, Podcast Specialist @iamchasarreal Intro music provided by kabgig / Pond5 By accessing this Podcast, I acknowledge that the entire contents are the property of Katerina Burianova, or used by Katerina Burianova with permission, and are protected under U.S. and international copyright and trademark laws. Except as otherwise provided herein, users of this Podcast may save and use information contained in the Podcast only for personal or other non-commercial, educational purposes. No other use, including, without limitation, reproduction, retransmission or editing, of this Podcast may be made without the prior written permission of the Katerina Burianova, which may be requested by contacting honeycombeeblog@gmail.com This podcast is for educational purposes only. The host claims no responsibility to any person or entity for any liability, loss, or damage caused or alleged to be caused directly or indirectly as a result of the use, application, or interpretation of the information presented herein.
The client experience is at the heart of architectural work. Delivering an attentive experience through every phase is what will lead to a happy client, repeat business, and referrals for your firm. In fact, this experience starts before you even land a client. Becoming in tune with your potential clients' feelings, thoughts, and questions will help you to meet them where they are. In this Section Cut session, Lucas Gray and Dena Alspach of Charrette Venture Group explained how delivering an excellent client experience from day one is what will elevate the relationship with your client beyond a transaction.Interview Takeaways: Get in tune with potential clients' feelings Nurture the client relationship Set the right expectations Strengthen your onboarding process Find the best way to share documents Document when you reach milestones Reach out to the client regularly Show where the money is going Get feedback Check in annually after a project closes Show Links Connect with Lucas Gray on LinkedIn or Twitter Connect with Dena Alspach on LinkedIn or Twitter Check out Charrett Venture Group Connect with Joann Lui on LinkedIn Check out Monograph Follow Monograph on LinkedIn or Instagram Listen and read more about Monograph
If you get your architecture degree and get certified, that means your only choice is to design buildings, right? Wrong. Yet, many people don't realize that there are several paths to choose from until they stumble into them in internships or early-career jobs. Within the industry there are many roles that have an impact on a project that have nothing to do with design, from project management to business development to marketing. And there are several other industries where an architecture background makes you uniquely qualified. In this Roundtable session, the Monograph Growth Team discusses the variety of choices available and how they figured out that design was only one of them.Interview Takeaways Make an impact on a project Have multiple lines of revenue See the reality of the business Consider tech careers Lean into your passion Build transferable skills Show your technical and operations skills Take initiative on new tasks Treat your career like a business Chase what excites you Show Links Connect with Silvia Lee on LinkedIn Connect with Joann Lui on LinkedIn or Twitter Connect with George Valdes on LinkedIn or Twitter Check out Monograph Follow Monograph on LinkedIn or Instagram Listen and read more about Monograph
Burnout can decrease workplace efficiency, make employees sick, and even cause people to leave their careers. In the wake of the pandemic, workers are more likely than ever to suffer from burnout, so if you want to prioritize your health, you need to set firm boundaries to keep from wearing yourself and your employees out. In our first Roundtable discussion, four Monograph team members discuss what they do to maintain a healthy work-life balance and keep burnout at bay.Interview Takeaways Look back to build a better future Pay attention to your people Spend your assets carefully Maximize your time with tools Know when to say no Control your productivity Articulate your ideas Work smarter Take time for your mental health Find supportive people Develop a healthy work mindset Advocate for your needs Show Links Connect with George Valdes on LinkedIn or Twitter Connect with Chris Morgan on LinkedIn Connect with Joann Lui on LinkedIn or Twitter Connect with Silvia Lee on LinkedIn Check out Monograph Follow Monograph on LinkedIn or Instagram Listen and read more about Monograph
Context & Clarity Podcast with Jeff Echols and Katharine MacPhail
How can architects build a personal brand? In this podcast episode, Bakersfield, California, Architect, Mandy Freeland, and Farmington, Michigan-based Architect, Kenneth Crutcher join us backstage to reflect on a conversation that we had on https://youtube.com/playlist?list=PLED5hT2c0oNJSkvckPLVWTp28x756MUwA (Context & Clarity LIVE), https://www.youtube.com/watch?v=RvbTfKIfZko (Joann Lui - Using Your Personal Brand to Create Your Own Success). Joann Lui is a personal brand strategist, Founder of Women Architects Collective, and Product Marketing Manager at Monograph. In the original conversation, Joann talked with us about her journey of discoverty as she pursued her dream career, burned out, and learned the importance of overcoming insecurities, understanding your own definition of success and advocating for yourself by building an authentic personal brand. If you enjoy this show, you can find similar content at https://gablmedia.com/ (Gābl Media).
Does this sound familiar? You need to bring in more clients to your practice to increase your revenue, but you don't know if the money and time you spend on marketing will bring the right results. That's where performance marketing comes in. It's a measurable, concrete way to drive new business to your practice. Performance marketing is a comprehensive term for marketing and advertising where you only pay when a certain action occurs. You set a budget and know exactly what you'll get for that price. In this Section Cut interview, Hope Trory, founder of HOPEWORKSDESIGN, outlines the steps you need to take to build a performance marketing strategy and enjoy the benefits.Interview Takeaways Invest in data-driven marketing Be proactive and save time Know your acronyms Calculate LTV Find out your CAC Generate brand awareness Increase website traffic and retarget Increase engagement and conduct lead generation Choose your digital channels Create, then measure Only pay for the actions you want Be confident in your ROI Show Links Check out HOPEWORKSDESIGN Connect with Hope Trory on LinkedIn or Twitter Connect with Joann Lui on LinkedIn or Twitter Check out Monograph Check out Section Cut Follow Monograph on LinkedIn or Instagram Listen and read more about Monograph
If your firm is considering going hybrid, it's a much bigger decision than deciding how many hours per week you'll ask staff to spend in the office. It also means overhauling processes that may have been in place for years or decades. Careful thought is needed, as is employee buy-in at every level. Evelyn Lee is the founder of Practice of Architecture and currently works at Slack. In this Section Cut interview, she shared the wisdom she's gathered over the last 10 years as a workplace strategist, including where to focus your energy so you can innovate and thrive. Interview Takeaways A hybrid practice is the hardest practice Re-examine your company culture Create shared ownership in culture Create new people processes Consider a year-long onboarding process Support employee career journeys Hybrid processes sometimes look like 100% remote Set time for live responses and deep work Invest in cloud technology Don't get into process debt Hybrid work requires investment at all levels Show Links Connect with Evelyn Lee on LinkedIn or Twitter Check out Practice of Architecture Connect with Joann Lui on LinkedIn or Twitter Check out Monograph Check out Section Cut Follow Monograph on LinkedIn or Instagram Listen and read more about Monograph
Financial management isn't just standard accounting. It also involves looking at the big picture of your financial performance to make smart business decisions. When you understand what's going on financially, you can improve and plan for the future. In order to get that understanding, you need to track your time and do some calculations. In this Section Cut interview, Rena Klein, Vice President for Investment Partnerships at Charrette Venture Group, explains why firms need to know things like their utilization rate, break-even rate, and billable ratio in order to understand and enhance their profitability.Interview Takeaways Understand financial management Conduct cash and accrual reporting Know your utilization and break even rate Track your hours Increase utilization rates Increase billable ratios Nix scope creep Use best practices to avoid over-delivery Have routine projects to up efficiency Calculate your hourly rate Check for profitability Use a fixed fee for greater profitability Show Links Check out Charrette Venture Group Connect with Rena M. Klein on LinkedIn Connect with Joann Lui on LinkedIn or Twitter Check out Monograph Check out Section Cut Follow Monograph on LinkedIn or Instagram Listen and read more about Monograph
https://entrearchitect.com/wp-content/uploads/2021/11/JoannLui05.png ()The Power of Personal Branding for Women Joann Lui is a Registered Architect in NYC with 10 years of experience, and a Senior Content Strategist at Monograph – a practice operations platform for AEC professionals. Joann also founded the Women Architects Collective, a community of 3000+ women building careers they love. She helps women architects be heard, be seen, and be known in their work journey through the power of community and personal brand coaching. This week at EntreArchitect Podcast, The Power of Personal Branding for Women with Joann Lui. Connect with Joann on http://joannlui.com (her blog) or follow her on Instagram http://instagram.com/joannlui (@joannlui). Please visit Our Platform Sponsors https://arcat.com (ARCAT) is the online resource delivering quality building material information, CAD details, BIM, Specs, and more… all for free. Visit ARCAT now and subscribe to http://arcat.com (ARCATECT Weekly and ARCATAlert). http://EntreArchitect.com/Freshbooks (Freshbooks) is the all in one bookkeeping software that can save your small architecture firm both time and money by simplifying the hard parts of running your own business. Try Freshbooks for 30 days for FREE at http://EntreArchitect.com/Freshbooks (EntreArchitect.com/Freshbooks). Visit our Platform Sponsors today and thank them for supporting YOU… The EntreArchitect Community of small firm architects. The post https://entrearchitect.com/podcast/entrearch/the-power-of-personal-branding-for-women/ (EA421: Joann Lui – The Power of Personal Branding for Women) appeared first on https://entrearchitect.com (EntreArchitect // Small Firm Entrepreneur Architects).
The Power of Personal Branding for Women Joann Lui is a Registered Architect in NYC with 10 years of experience, and a Senior Content Strategist at Monograph – a practice operations platform for AEC professionals. Joann also founded the Women Architects Collective, a community of 3000+ women building careers they love. She helps women architects […] The post EA421: Joann Lui – The Power of Personal Branding for Women appeared first on EntreArchitect // Small Firm Entrepreneur Architects.
Architects don't receive a lot of training on business and finance. And staff members with business experience don't often understand the design side. So, how do these two groups collaborate and run a practice? During this Section Cut interview, Arthur and Marie Eddy of Traverse Landscape Architects shared how they're using Monograph to speak the same language across groups and get things done faster. From better understanding the project process to determining what's working and what's not, Monograph has allowed them to streamline tasks and educate their staff.Interview Takeaways Use Monograph to take stock of business operations Educate people in the whole business Streamline reporting and accounting with Monograph Understand what's working Speak the same language Reduce time on monthly invoices Do revenue forecasting as a team Collaborate across projects Show Links Check out Traverse Landscape Architects Connect with Arthur Eddy on LinkedIn or Twitter Connect with Marie Eddy on LinkedIn Check out Monograph Check out Section Cut Connect with Joann Lui on LinkedIn or Twitter Follow Monograph on LinkedIn or Instagram Listen and read more about Monograph
How do you operate a national practice that encompasses art, architecture, historical preservation, and construction documents all under one roof? That's the task of Verdant Studio, an Arkansas-based firm with incredible breadth and reach. Founder Jessica Hester credits Monograph for keeping the team on schedule and on budget while shaving hours of meeting and accounting time off their plate every week. In this Section Cut interview, Jessica and colleague Natasha Brand shared how Verdant Studio tackles complex projects and uses Monograph to pave the way. Interview Takeaways Create places people love Enable public art Bring historic projects to life Marry research and art Enable innovation with Monograph Reduce meeting time with Monograph Streamline billing with Monograph Use saved time to recharge Show Links Check out Verdant Studio Connect with Jessica Hester on LinkedIn Connect with Natasha Brand on LinkedIn Check out Monograph Check out Section Cut Connect with Joann Lui on LinkedIn or Twitter Follow Monograph on LinkedIn or Instagram Listen and read more about Monograph
In today's episode, we talked about the modern practice of architecture and the advantage of leveraging technology to run marketing and operations. Thanks to George Valdes, Joann Lui and Chris Morgan for sharing their expertise and insights.
In this episode, your hosts speak with Joann Lui about helping women be heard, seen, and known, being a fearless introvert, taking a leap, building a community, and more. Check out Joann's website at https://www.joannlui.com/
Special guests Joann Lui and George Valdes of Monograph join the podcast to talk about their passion for PracticeOps (AKA architectural practice operations), working on the business rather than in the business, the importance of building communities, the upcoming Section Cut conference, and more.LinksJoann Lui on LinkedInGeorge Valdes on LinkedInGeorge on TwitterMonograph websiteMonograph webinar series (fireside chats)Monograph job boardSection Cut 2021 conference website (RSVP for it now for the August 12 online conference)Women Architects Collective (Facebook group)Architechie group (link to the Slack channel at the bottom of the page)TRXL 011: ‘I Did This on a Lark', with George ValdesMore TRXL Podcast episodesCheck out my other podcast too: ArchispeakMy YouTube channelSponsorThese sponsors help make this episode possible:ArchITArchIT offers Complete IT Solutions for Architecture, Design, and Engineering firms. Tired of dealing with generic IT providers? Visit www.getarchit.com and schedule your free consultation. Technology is your competitive advantage.TwinmotionTwinmotion is a real-time rendering solution used by architecture, engineering, and construction professionals to create high-quality imagery, client presentations, and interactive experiences that help communicate your BIM data and design ideas, fast. Visit twinmotion.link/trxl and try Twinmotion for free.MonographOn August 12, Monograph is hosting Section Cut, a virtual conference dedicated to firm owners and operation leaders. Hear from leaders at Lake|Flato, SOM, Workshop/APD, Colloqate, and more! Reserve a seat today by visiting https://sectioncut.com/?ref=trxl.
In today's episode, Joann Lui joins the podcast to talk about starting college at the age of 16 in a new country, leadership and mentorship, and avoiding burnout.