Podcasts about mountainside fitness

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Best podcasts about mountainside fitness

Latest podcast episodes about mountainside fitness

The Seth Leibsohn Show
July 19, 2024 - Hour 1 (Guest Sam Stone)

The Seth Leibsohn Show

Play Episode Listen Later Jul 19, 2024 36:59


Sam Stone, host of Breaking Battlegrounds, heard every Saturday at 9 AM right here on 960 The Patriot, joins Seth in studio for the full hour to talk about the aftermath of President Trump's speech at the Republican National Convention (RNC). Tom Hatten, Founder of Mountainside Fitness and Back the Blue Chairman, joins the show to discuss Arizona ballot Proposition 311. Follow Back the Blue on their website at https://www.backtheblue.vote/. What would a victory for conservatism look like? See omnystudio.com/listener for privacy information.

The Mike Broomhead Show Audio
Tom Hatten, CEO and Founder of Mountainside Fitness Centers

The Mike Broomhead Show Audio

Play Episode Listen Later Oct 14, 2022 7:41


Tom Hatten joins Matt Salmon, filling in for Mike Broomhead, to discuss the education system in Arizona and across the country.See omnystudio.com/listener for privacy information.

Powerful Business Podcast
Founder Of Mountainside Fitness, Tom Hatten On Customer Acquisition & Retention, Standing Out In A Saturated Industry And Embracing The Unknown

Powerful Business Podcast

Play Episode Listen Later Jun 27, 2022 51:11


I'm joined by Tom Hatten, founder of Mountainside Fitness, the number one health club in Arizona and number 14 in the entire country. The gym membership is the OG recurring payment program, so I ask Tom to share his wisdom on customer acquisition and retention. As a lifelong athlete, Tom unpacks how his competitive mentality has both helped and hindered Mountainside's growth, and how he's learned to move out of the way and trust his team.    When Governor Ducey forced gyms to shut down during the pandmeic, Tom sued him and the state of Arizona, and made national news for fighting back. He refused to step aside and just accept that gyms were ‘super-spreaders' during the pandemic, despite adhering to the CDC guidelines and doing everything he could to be part of the solution. His resilience and dedication to his community gained him thousands of customers, including me! We round out this session with questions from the audience about team building, consistent branding, and scalability.    IN THIS EPISODE, WE TALK ABOUT: Tom's strategies for standing out and setting trends in the fitness industry  How customer acquisition has changed since Mountainside opened its first location in the 90s  The importance of staying authentic to yourself and proudly showing your customers what you stand for  Getting comfortable in the unknown Efficiently working with the customers that you already have Why you need to get really clear about your KPIs and create a plan for scaling    RESOURCES Buy your ticket for the next Wealth & Business Summit on November 9-11 in Scottsdale, AZ. Early bird pricing is available now!   CONNECT WITH TOM Connect on LinkedIn: linkedin.com/tom-hatten  Learn more about Mountainside Fitness: mountainsidefitness.com    CONNECT WITH CANDY Follow me: @candyvalentino Join Founders Organization  

The Seth Leibsohn Show
November 11, 2021 - Hour 2 (Guest Host Mark Brnovich)

The Seth Leibsohn Show

Play Episode Listen Later Nov 12, 2021 38:10


Arizona Attorney General Mark Brnovich fills in for Seth.     Guests include: Tom Hatton, Founder of Mountainside Fitness. Jeff Landry, Attorney General of Indiana. Pinal County Sheriff Mark Lamb. Arizona State Senator Nancy Barto, representing LD15. See omnystudio.com/listener for privacy information.

The Mike Broomhead Show Audio
Tom Hatten, Founder of Mountainside Fitness

The Mike Broomhead Show Audio

Play Episode Listen Later Sep 13, 2021 6:49


Tom Hatten explains why he won't require his employees to get vaccinated, like President Biden is mandating.  See omnystudio.com/listener for privacy information.

ARIZONA REAL ESTATE SHOWCASE   | Presented By The Grandon Group
Grandon Group presents THE LOCKBOX: TOM HATTEN CEO of MOUNTAINSIDE FITNESS

ARIZONA REAL ESTATE SHOWCASE | Presented By The Grandon Group

Play Episode Listen Later Sep 3, 2021 40:37


Arizona's #1 Brother and Sister Real Estate Team is proud to introduce you to TOM HATTEN, CEO and Founder of Mountainside Fitness.  You can watch this show live at www.THELOCKBOX.TV .Tom is one of the reasons Arizona is the best place to live.  With less than $2000 and 2 loans worth 30K Tom build one of the the largest lifestyle companies in America, MOUNTAINSIDE FITNESS.   Also during this plandemic, Tom went head to head against the Governor of Arizona for the right of business to stay open.  His story is incredible.  His book , DREAM ON, is available at Amazon and other book stores.For the best in REAL ESTATE, call the GRANDON GROUP.  and do not for get to get pre qualified by THE HENDRICKS TEAM at VIP MORTGAGE.

The Mike Broomhead Show Audio
Tom Hatten, Former CEO of Mountainside Fitness

The Mike Broomhead Show Audio

Play Episode Listen Later Jul 1, 2021 7:58


Tom Hatten explains why he isn't running for governor, but will still be involved in the race.  See omnystudio.com/listener for privacy information.

former ceo hatten mountainside fitness
That Bitchin Real Estate Show
Tom Hatten CEO & Founder of Mountainside Fitness on keeping our gyms open for Mental Health

That Bitchin Real Estate Show

Play Episode Listen Later Dec 3, 2020 27:47


November 23, 2020 at 1:33 in the Afternoon, Bryan Johnson, CEO of HomeOwner Magazine sent me a text asking if I wanted to Interview Tom Hatten at 11:00am the very next day. Tom Hatten is no ordinary corporate officer, this is our Valley's own Hero story. A man who took $2000 at the age of 22 and worked an ungodly amounts of hours to fulfill his dream of a local gym with the luxury feel. A true small business success story that grew right here in our back yard. Tom is an experiential expert on how to overcome and keep moving forward. Starting in 1991, his concept quickly expanded because his clubs offer so many levels of health and fitness yet at an affordable local price. More recently Tom Stood up to the shut down orders and fought for the right to keep gyms open. We all know the physical benefits of daily exercise yet, its the mental benefits that I am most interested in speaking to him about. He and I both had been affected by a loss to suicide and in these pandemic times, suicide rates are climbing. Not everyone can afford the high costs of anxiety treatments or therapist. In these tight restrictions the gym is at times, the only escape from home or work. A place to reset, to just think about your body and nothing else. A vital treatment that is very affordable and has shown to greatly reduce stress, anxiety and even ADHD. Exercise increases our confidence, improves blood flow and immunity and of course improves our sex life. So with less the 24 hours to plan, I studied the topics, grabbed my iPhone, a mic, laptop and a small tripod and RAN at the chance to speak to this great man. Thank you Tom for everything you have done and continue to do for our community. We are grateful. KEEP OUR GYMS OPEN --- Support this podcast: https://anchor.fm/tenacioust/support

All In 2 Ballin'
Ep.2 - Mountainside Fitness vs Fitness 1, Life/Brand Goals

All In 2 Ballin'

Play Episode Listen Later Oct 15, 2020 30:36


Co-hosted by Mason and Blake, this episode gives a brief insight of some topics that will be talked about. From sports, to stocks, to life and everything in between. 

goals brand mountainside fitness
What's the BIGGS Idea?
Mountainside Fitness Prepares to Reopen!

What's the BIGGS Idea?

Play Episode Listen Later Aug 26, 2020 12:09


Mountainside Fitness CEO, Tom Hatten, has gone above and beyond to show state bureaucrats and his clients that his fitness centers are committed to safety and health. The state hasn't been able to provide one shred of evidence to support the prolonged closure of the fitness center industry. And yet the state is continuing to deny Mountainside the opportunity to reopen. I support Mountainside's fight to reopen their fitness centers.

prepares reopen mountainside mountainside fitness
Small Business Update
What to Trust!?!? August 6, 2020

Small Business Update

Play Episode Listen Later Aug 6, 2020 30:45


What to trust anymore! We talk about Paycheck Protection Program forgiveness, the Mountainside Fitness decision, Stimulus Package and the real estate market. Then we turn to Jon's Medical Corner for a new study about masks. 1) Phoenix Suns win four in a row! 2) Mountainside Fitness paves way for gyms to re-open in Arizona next week 3) PPP Loan Forgiveness guidance released by the SBA 4) Jo Beth Zeitzer of ROI Properties joins us to talk real estate 5) Masks may not work??!?! https://www.sciencedirect.com/science/article/pii/S2213260020303520?via%3Dihub 6) Ohio Gov Mike DeWine has COVID, Stimulus won't pass this week adding to political pressure 7) Poll results

Small Business Update
So Nobody WANTS the Vaccine? July 30, 2020

Small Business Update

Play Episode Listen Later Jul 30, 2020 32:07


We talk about Paycheck Protection Program part II - THE HEALS ACT! Also, Brian Colling joins us to talk about digital marketing. 1) Sports - Marlins have 19 cases and the entire NBA has zero 2) Arizona university students lose in Court; update on Mountainside Fitness case 3) Brian Colling of Colling Media, brian@collingmedia.com 4) Vaccine - Will we take it? 5) Vaccine - Talk about procedure 6) Stimulus plan from GOP has PPP II for struggling businesses 7) Our poll Contact us at jfrutkin@radixlaw.com or buck@radixlaw.com

Small Business Update
Don't Swap Your Jersey! July 9, 2020

Small Business Update

Play Episode Listen Later Jul 9, 2020 32:35


We talk COVID at the workplace including Radix, the Mountainside Fitness case and Jon's medical corner: 1) Sports News 2) Arizona Surging 3) Mountainside Fitness Ruling – Gyms must close 4) Around the World – Travel from Idaho to Mexico 5) OSHA guidance on Workplace Safety 6) Jon's Medical Corner – Therapeutics 7) Evictions in Arizona 8) PPP Extension Watch us on youtube.com/frutkinlaw or email us at jfrutkin@radixlaw.com or buck@radixlaw.com

Mac & Gaydos Show Audio
Judge rules against Mountainside Fitness

Mac & Gaydos Show Audio

Play Episode Listen Later Jul 8, 2020 30:51


Gaydos and Chad talk about an Arizona judge ruling against Mountainside Fitness and the gym deciding to shut down after.

arizona judge gaydos mountainside fitness
Mac & Gaydos Show Audio
Ducey one...Arizona gyms nothing

Mac & Gaydos Show Audio

Play Episode Listen Later Jul 8, 2020 27:30


A judge rules against Mountainside Fitness. Gaydos and Chad discuss.

arizona gym ducey gaydos mountainside fitness
What's the BIGGS Idea?
Mountainside Fitness Fights the Unconstitutional Taking of Its Business Operations

What's the BIGGS Idea?

Play Episode Listen Later Jul 1, 2020 23:30


Throughout the past three months, Arizonans have seen freedoms suspended due to government's implementation of the Fauci-Birx Doctrine of Destruction. Thanks to increased hysteria from the mainstream media and the left, Arizona is again mandating business shutdowns and intimidating business owners attempting to keep their employees working and to protect the physical and mental health of their members/customers. Tom Hatten, the CEO and Founder of Mountainside Fitness, is leading the charge to fight back against Arizona's unconstitutional taking of business operations. I had the chance to talk to him about his lawsuit against Arizona and his commitment to our community and the health of his members.

Real Estate Strategies with Ken McElroy
Overcoming adversity with Tom Hatten

Real Estate Strategies with Ken McElroy

Play Episode Listen Later Sep 11, 2019 18:17 Transcription Available


Ken talks with Tom Hatten founder of Mountainside Fitness about his new book called Dream On. Tom discusses overcoming the personal challenges of his life. Ken and Tom also give insight into the unique structure that he uses to finance his business real estate. It something that every real estate investor will be interested in.

Life Happens
Building a fitness empire amidst life's challenges

Life Happens

Play Episode Listen Later Jul 15, 2019 60:00


Tom Hatten is a best-selling author and founder of Mountainside Fitness, His incredible story truly encompasses the meaning of life happens. His journey is filled with ups and downs, triumphs and tragedies, yet he remains focused on making the best out of life no matter what.

Real Estate Strategies with Ken McElroy
Building Your Business from the Ground Up with Tom Hatten

Real Estate Strategies with Ken McElroy

Play Episode Listen Later Jun 5, 2019 17:34 Transcription Available


Join Ken McElroy as he interviews Tom Hatten, owner of Mountainside Fitness as he reflects on founding and growing a fitness empire.   Full Transcript: Ken McElroy: 00:00 So what did you learn from, you know, losing everything, almost losing everything. Tom Hatten: 00:05 Yeah, I think, you know, I actually ended up at one point filing for bankruptcy is they're all LLC chapter eleven's. I, uh, finished it all off right before my birthday in 2000, I think 12 a file on my own, chapter 11, because at that point I had just under $100 million in personal guarantees on real estate. So just say that out loud. Right? Uh, so that had to happen. So that kind of just put everything at the baseline of, you know, what was going wrong in the, in the economy was truly effecting, you know, certainly me and, and I was trying not to let it affect the business because it was just a real estate issue. I was tough and a lot of lessons learning that. Ken McElroy: 00:44 Welcome to the real estate strategies podcast. I'm Ken McElroy and I'm here to give you creative ideas on how you can get started or continue your journey in real estate. Each week, we will bring you inspiring and informative conversations with successful people and their path to obtaining or investing in real estate. Enjoy the episode. Ken McElroy: 01:10 Hey everybody Ken McElroy here again, I'm with my good buddy Tom Hatton. Hey Tom, Tom Hatten: 01:12 How are you doing Ken? Ken McElroy: 01:13 So Tom and I have known each other a long time. Uh, we're in YPO (Young Professionals Organization) together. We were an EO together. We've got lots of mutual friends together and, we get together from time to time. He's a very busy guy. He's got a, a rags to riches story, just like a lot of us and just like myself and, and Tom. Welcome. Tom Hatten: 01:31 Thank you. Ken McElroy: 01:31 Yeah. So, and also I want to chat about your new book dream on, so I can't wait to dig into that a little bit. So, well let's talk about your story because I was always intrigued with that. Obviously, we had property now in Turkey. Yeah. Not just down the road. And I think that story, um, is the epitome of an entrepreneur. You know what I mean? When you were like sitting there and you go, well, what about this? Do you cut the deal and even I think the guy even got bought your, your your equipment. Tom Hatten: 01:58 Yeah. Yeah. There was a, that was just a really kind of a magical time, if you can even use that term when the opportunity just kind of presented itself with the right people and, and I was pretty hungry. Ken McElroy: 02:08 Yeah. But the, then you go to the owner of the center yeah. And a which was called mountain side plaza. Tom Hatten: 02:15 Yeah. And I asked him to, he did all the ties. He invested 70,000. I was 22 years old, so with no balance sheet, no credits, nothing. You know, I had a car loan and he invests, he put in 70,000 on the tees and then, he paid for the sign, our actual sign on the building and then helped me with some of the equipment. He ended up giving me a loan, um, for like 10 grand that he never asked for back when I wanted to pay him back. He said, don't pay me back. Ken McElroy: 02:39 How great is that? Tom Hatten: 02:40 Yeah. He had lost the center to, um, at that time they needed to be 92% lease. When, uh, when, uh, the ohs boy is 1993 when that crash happened and he was at 88% with two leases in tow and they said, nope, we're taking the center back. Oh, just don't worry about paying me the 10 grand. I'm like, Ken McElroy: 02:57 Wow. I don't think I knew that. So from there, right. Yeah. So tell me about that first year because I don't think I dug in on that now. Now how many, how many members do you have? Tom Hatten: 03:09 Well, we have 18 locations. 1400 employees and just under a hundred thousand members. Ken McElroy: 03:14 Yeah, well, congratulate. Tom Hatten: 03:16 Thanks. Thanks. Ken McElroy: 03:16 So let's talk about that first year. Tom Hatten: 03:18 Yeah. That was, I remember not sleeping, that was not part of the deal then. And then trying to figure out how to run a business because I'd never had done that before. How to be a boss, um, how to understand what it meant to build a culture and a product and all that was happening simultaneously while trying to, um, work on the side. I still painted houses on the side because I couldn't draw any money out of the business. Um, and because the business was open 17 hours a day, there wasn't a lot of downtime. So it was just an interesting time, but it was so full of energy. There was just a lot of good things happening all the time. And I think that's what kind of fueled getting through all that. Ken McElroy: 03:54 Good things happen in gyms, you know, people are generally trying to be healthy. And so I would imagine that's a pretty cool environment. Tom Hatten: 04:00 It is. And back when I started, it wasn't nearly like it is today. You know, the, the world changed and fitness right in the early two thousands and, uh, it was more of a, it could it be a fad? Is this a real business kind of a thing? But people were happy. And I think if we created a culture that made people feel comfortable and it wasn't just about how you look, it's about how you felt. I think that was part of the basis of our culture and how we be able to grow. Ken McElroy: 04:22 So thank you for that. Um, I know, uh, you know, then you started to expand. Obviously you're like, okay, this works, so let's go to two. Let's go to three and now you have 18. Um, and most of that you've done on your own, right? You had some investors on the real estate along the way. Tom Hatten: 04:37 Yeah, we have built about 25 altogether. Some have moved or, you know, I moved out because of the leases were up and stuff. But, uh, I learned pretty quick when I was so young that nobody was really going to keep allowing me to build bigger clubs because our balance sheet just wasn't big enough. Uh, so it was probably about five years after I opened, four years after I started looking at SBA loans and seeing if I could do that in owner occupied deals. And it did, it worked. 1996 I did my first SBA loans. So about five years after I opened the first, you know, club, um, and built an 18,000 square foot club on two and a half acres and got a million dollar SBA loan. And that's changed the game because then I did, I started to learn about sale leasebacks and that's what my partner was, you know, it was really the real estate equity flipping into another. Ken McElroy: 05:23 Yeah, that's a really smart cause. The SBA is a small business administration and they have these loans that they give up and coming entrepreneurs. But I think the rule is you have to own it. You have to occupy 51% Tom Hatten: 05:35 51% of the building and now and then have more than a majority share of the operation. Ken McElroy: 05:40 Right. What you did. So I did. That became your model. Tom Hatten: 05:43 That became my model. Yeah, it was interesting. That is something I learned from my father when we were growing up with, with houses. He would live it, we live in a house and then he would go, that's enough of this and he would sell it and trade up and that's the way we kind of did it. And I'm like, well this can kind of work in my business. And it was easier because I would say the company was the talent. So we always had that tenant ready to go in there and in that tenant would stay and we would divide, you know, define that lease and then I'd sell it, sell the building. And that worked in the tenant stayed. Ken McElroy: 06:09 So fast forwarding to today now, so you have the real estate, right? And then you have the Mountain Side, business, right? The kind of occupies the real estate. Is that how it's all set up? Tom Hatten: 06:20 It is how it was all set up. And then, you know, probably a lot of the emphasis in the book, what a life changing kind of thing. In 2008 happened and we were building six clubs, three in Arizona and three in Colorado all at the same time. And, and a whole bunch of, you know, stuff going on with that and how he, you know, got the debt and all this kind of stuff. And when everything came crashing down, when all that kind of the dust settled, it took about four years, uh, for all the subtle, that was it. I was done. I kept one building, just, uh, cause they had a lot of meaning and I talk about in this book, but everything else I sold, you know, off and said, that's it. We're, we're done on your real estate because that was just its own functioning beast on it. And it was out of my control how values would go and those things. And I didn't want that anymore. I just wanted to have the business and you know how that would work. Ken McElroy: 07:07 So that's like the perfect segue for where we are right now. Yeah. Right. Because what's happening in my space is there's a lot of people going out and expanding like you did and they never had ever, never been through a correction. You know, and they're, they're getting bank loans and they're getting equity and all that kind of stuff. And you know, I've been through it too as you know. And uh, so you got all the way down to one property, right? Tom Hatten: 07:35 One that I own. Ken McElroy: 07:36 One that you owned back in 2012. Tom Hatten: 07:38 Yeah, I kept that one. I bought that one. We built a short story here. We built, we were into it for a total of 23 million, appraised at 27 the day we broke ground, a year later we completed the project and it was 2009 that same valuation came in at 14 million. Ken McElroy: 07:55 Yeah. Tom Hatten: 07:55 And then it fell all with eight (million). Ken McElroy: 07:58 This can happen folks, you know, like right Tom Hatten: 08:00 It's insane! Ken McElroy: 08:00 Tom, I mean you've been through it. I've been through this, you know, and I think what's happened is, you know, a lot of the people listening here, um, you know, our real estate folks are entrepreneurs and a lot of the guys like you who have been through it, you just come into this next cycle. A little bit more wise. Tom Hatten: 08:15 Yes. Oh yes. Oh my gosh. Those scars are still there and how all that worked. And you know, how many people were affected down line, whether it was banks, businesses, and so, you know, you name it, people just in general, you know, my best friend killed himself. Ken McElroy: 08:31 Oh no. Tom Hatten: 08:31 So it was, uh, it was everything that you could imagine that could come out of all that turmoil happened. Yeah. Ken McElroy: 08:37 That's horrible. Sorry to hear that. So what did you learn from, you know, losing everything, almost losing everything. Tom Hatten: 08:45 Yeah. I think, you know, I actually ended up at one point filing for bankruptcy is they're all LLC chapter eleven's. I, uh, finished it all off right before by birthday in 2000, I think 2012 a file on my own, chapter 11, because at that point I had just under $100 million in personal guarantees on real estate. So just say that out loud. Right. Uh, so that had to happen. So that kind of just put everything at the baseline of, what was going wrong in the, in the economy was truly effecting, you know, certainly me and I was trying not to let it affect the business because it was just a real estate issue and I was tough and a lot of lessons learned. Ken McElroy: 09:24 I've been there. I tell you, I talk a lot about these personal guarantees with people they don't understand. So you may know, I think we've talked about this before, but I have no personal guarantees anymore anymore on anything on $800 million worth of stuff. Because of that, you know, because of having gone through that, you go in and I think what's happening right now is that I just talked to a guy yesterday, you know, he's doing, he's sold priceline.com and um, you know, they're doing mez lending and all this kind of lending. I'm like, dude, like you gotta be careful because you know, like, like this is, this is recourse debt. They're going to come after you and trust me though, they will. And, um, you know, those real estate values are, he was doing it in Austin, Texas. I'm like, Austin is pretty hot right now. So, so, you know, uh, those real estate values can go up and down pretty quickly. When you were talking about those valuations of $27 million, I went down to 14. Right. That happened in just a few months probably. Yeah. So people don't, haven't been, a lot of people haven't been through this cycle yet. I think it's a very, very important lesson. And thank you for bringing it up because it's a lot of people don't talk about that pain and those scars and, and those, the, you know, I call them, you know, a little hurdles. Tom Hatten: 10:48 Yeah. Little hurdles. Yeah. I hope people don't have memory loss. Cause I feel like that, especially in this state where we are back rolling again and you know, our growth is so much determined on credit and certainly housing, it's a little bit tweaked nowadays I think. But with that, I hope people have, Ken McElroy: 11:06 Yeah. And then, so really you've grown to 18 locations in six years. Tom Hatten: 11:12 Yeah. I think that we really hit our stride again in 2012 when the, when the dust settled, I sold my clubs in Colorado. I had, you know, the ones here that we had opened up. And then we said, okay, we're through this let's go. And we went differently. There's a different route that we took to kind of get where we are today. Certainly a lot more solid, you know, definitely based on the business, certainly increasing the brand and so forth. And I think that was the big game changer. You know, learning everything from eight to nine where I was super aggressive and didn't ever think something would happen like it did. Now that still plays in my mind and we'd go out at a different for you. Ken McElroy: 11:45 Yeah, that's exactly how I approach things now too is we were just had our investor conferences, I was telling you last week and these guys are like, what you going to buy more deals? I said, guys, we are peaking or not right. Tom Hatten: 11:57 Sometimes the best things to say no. Ken McElroy: 11:59 I know. It's hard though. It's hard with all these people. You see these cranes and everything going on. I see your gyms all over the place and congratulations on just incredible brand. You've built incredible culture. 1400 employees. Um, that's not an easy thing to do. Um, what uh, what is, uh, what, what is the best thing about owning a gym? You know, and the, the facilities that you have. Tom Hatten: 12:22 I think it's the culture. I think it really became, we're really lucky because a lot of things happen either through the, through just social media, certainly through the crash and then evolution of good health is it became a mainstream business, a real business. And I say because of the crash, because big boxes started to die and retailers started to die, Amazon started to grow and so on. So that left, you know, major boxes available to grow into its created different health club models. But it also said, hey, it's a sustainable thing. People want this, they want to go to a, you know, health clubs and do that. So I think that progression's been really nice to the sustainability of the business. And then to know if you do it right, where people truly look at it like in the crash, what we learned is that man is there stress reliever. It's, their places that are placed that they can bring their kids, they kids have fun or they can just say, hey, I'm just going to get away from everything for a minute. Where you know, I'm in a class or you know, working out. Ken McElroy: 13:18 What are you guys doing differently in the club? Because I tell you what, here locally in Arizona, you're definitely heads above any other club. Tom Hatten: 13:26 Well, thank you. I think what we learned along time ago through the, for the first days when I opened up the you and my first little club, it was how do we create a pack as much value as we can in the box. So we don't really sell price, you know, I don't sell high end, you know, let's say tennis courts or swimming pools. What we'll do is to say on a 40,000 square foot box, how can we make it feel like the highest end facility United States, by the way it looks, how can we give you the kind of amenities that you would get if you went to a specialty yoga or you know, a high performance, you know, club with your strength equipment. So we've had a smashed all that together into this box. It looks and feels very high end, but gives you all these different amenities plus a 4,000 square foot childcare that we changed diapers and you know, don't all that stuff to where say man for $44, this feels like I'm getting a deal everyday that I walk in. Ken McElroy: 14:17 Is that what it is now? 44 bucks. 44 times... Tom Hatten: 14:20 That is the highest price. That's it. That's a top price. It goes down from there. You know, couples are less stuff like that, families are less. Ken McElroy: 14:27 Well think about that. $44 times 100,000 people. Tom Hatten: 14:32 Yeah. It's okay. Ken McElroy: 14:33 Not Bad. Not a bad job buddy. Tom Hatten: 14:34 Thank you. That's good. Ken McElroy: 14:36 So what are some of the downsides of owning in a gym? Tom Hatten: 14:39 Well, I think in this day and age, it's funny, there's not a day or a week. I, oh, I that doesn't go by that I don't worry about liability. You know, when you, when you're smaller, you know, it's Kinda round front of you. But now when there's so going on, I mean will, I was like, today's Day is Wednesday, right? So we'll put in, I don't know, 22,000 workouts today will happen through the cloud. So that's 22,000 possibilities. She hasn't mentioned the kids in the childcare, which we average about 75 an hour in there. So you think of all the moving parts that could go wrong. You know, that's what Kinda keeps me up at night and I'll, thankfully we've done great. Ken McElroy: 15:14 With all your folks. Tom Hatten: 15:15 All the folks. Yeah. So, uh, and we keep the facilities really maintaining clean, but that's a worry. Yeah. People getting injured. Ken McElroy: 15:22 So, you know, we talk about a lot about this reoccurring revenue model. How great is that now? That's financeable. Tom Hatten: 15:29 That's financeable. You Bet. Yeah. It's a, you know, the old days where it used to be a contract, now it's an agreement, right? Yes. People can cancel, but it is a subscription base. But that's everything. Netflix, the HBO, and that's the way the world is. We held clubs were in front of it. Yep. Thankfully, uh, it just takes a lot of bodies, especially if you have a, you know, more expensive building to, to get to that break even. But once you do, it's really nice. Ken McElroy: 15:50 You know, it's interesting. When I in my apartment business, I used to go to health clubs and hire the salespeople. Tom Hatten: 15:56 Smart! Ken McElroy: 15:56 Well because they were always amazing. They were always incredibly well trained, and so you guys, honestly, the health club business has been way ahead of the curve in my opinion in many, many, many ways. Tom Hatten: 16:09 It's interesting, we try to sell information based and in the product, so when you come on in, you see everything that's in front of you and then we're going to inform you all the things that you're going to get and then along the way you're being sold. So it's not feeling like we're out in your face, you know, selling, you were doing it through a process the whole way through. Um, and I think that's worked really well for us. You know, we have a good closing percentage when people come in. We have a good prospect percentage and then I think everybody's kind of, everybody's a salesperson in there. Like literally from my main maintenance guys to the girls in the childcare to the my instructors. They're selling all the time. And not necessarily because there's saying that, but because of the way they're functioning. Ken McElroy: 16:49 Yeah, for sure. Well, I do want to talk to you in the next podcast about your book dream on because, um, and we've talked a lot about this and when you are writing it and there's a lot of incredible stories in here. So, uh, with that, Tom, uh, thank you for this interview and I want to dig into the book next. Tom Hatten: 17:07 You Bet. Thanks Ken.

Dynamic Lifestyle Podcast
How Gym Owner, Tom Hatten Built 17 Locations with 1,400 employees & 95,000 Active Members

Dynamic Lifestyle Podcast

Play Episode Listen Later Jun 4, 2019 52:14


Picture this… You are just 22, and with no experience, you paint houses to pay the bills, but then you had a dream to own your own gym… Entrepreneur Tom Hatten had a dream to start a health and fitness business. He took his entire savings of $2000 and built Arizona’s leading fitness empire: 17 locations; 1,400 employees, and 95,000 active members. But Tom’s real life 30-year journey isn’t just an account of growing a successful business; his true story takes us to heady highs and crashing lows (including bankruptcy, jail time, and a horrific personal tragedy). That’s exactly why when we were in Scottsdale, AZ. Last month, we had to make a stop at Mountainside Fitness and talk with the amazing Tom Hatten. It truly is incredible what Tom has done in his career and with Mountainside Fitness. It hasn’t been easy for him, but he’s always managed to keep moving forward, and growing. In This Episode, You Will Learn · Some of the biggest obstacles he overcame to get his gyms running, to stand out, and be profitable · Why small gym owners should consider an online platform for their studios to make more money, retain clients, and expand · The importance of focusing on the customer experience and how to differentiate yourself as a small gym owner · Why you’ll have to call on passion and loving what you do when times get tough as a small gym owner If you are a personal trainer, fitness professional, or a gym owner, you’re going to really appreciate this conversation we had with Tom Hatten. Tune in here and please help us share this episode :) Follow us on Instagram and see the full Show Notes to this episode here  Make Sure To Keep up with Tom Hatten on his IG here  and checkout Mountain Side Fitness Here  Recommended Books by Tom: 1. Good To Great By: Jim Collins 2. Outliers By: Malcolm Gladwell PS: Are You a Personal Trainer Wanting to go Online to Create More Time, Freedom, Revenue Streams & Create More Impact? Get Started Here:  -Eric

HALO Talks
Tom Hatten & Craig Cote, Mountainside Fitness

HALO Talks

Play Episode Listen Later Mar 8, 2019 28:18


Tom Hatten, Mountainside Fitness Founder, signed his first lease in 1990 and went on to build 17 clubs, making the company the largest independent operator in Arizona. Each club has at least 80 group classes with 3 very large studios. With child care and many other amenities, "We live at the top of the middle" says President Craig Cote. With tremendous brand equity in the region, listen to learn more about how they continue to cement their spot in an extremely competitive landscape and what's in store for the future.

arizona cote hatten mountainside fitness
Why Arizona Podcast
Overcoming An Eating Disorder with Dena Larsen Gazeley | Why Arizona PODCAST

Why Arizona Podcast

Play Episode Listen Later Feb 13, 2019 71:15


“How I defined myself at 38, I was a perfectionist. I was controlling. I was angry. I assumed this identity and this was just who I was. As a mom, as a woman, as a wife, this is who I was. Once I received my diagnosis… I began to understand those lightbulb moments of… I don’t have to live this way!” - Dena Larsen Gazeley Dena Larsen Gazely is a Mom, an Educator, Body Positivity Fitness Coach and the founder of All Bodies Consulting! She sits down for an intimate conversation with our host, Ashley Law, covering both of their journeys through eating disorders and their process of recovery. After suffering from multiple eating disorders from the ages of 8 - 38, Dena now empowers others to change their relationships with food, exercise, and the way we view our bodies! Show Notes: - When did Dena develop an eating disorder? - Are all disorders easy to spot? - Anorexia & Bulimia - Can too much fitness become a problem? - HOW CAN PARENTS SPOT EATING DISORDER BEHAVIOR? - What’s required for recovery? - How do you define yourself? - How can we change what we believe about ourselves? - How to help others when they feel hopeless! - Binge Eating & Exercise Addiction - How to use GRATITUDE for self-talk! - How mindfulness can help us all! - What is All Bodies Consulting? - Why impacting even just 1 person will change your life! Thank you so much for listening! If you got any value out of this conversation, please don’t forget to leave us a review on iTunes: http://bit.ly/WhyArizonaPod Follow Dena Larsen Gazeley on Facebook: https://www.facebook.com/dena.larsengazeley Follow All Bodies Consulting on Facebook: https://www.facebook.com/allbodiesconsulting/ Connect on her Website: https://allbodiesconsulting.weebly.com/ Connect with Ashley on Instagram: @speakupbuttercup_ https://www.instagram.com/speakupbuttercup_/?hl=en Other Links Mentioned: Ophelia’s Place: https://www.opheliasplace.org/ Rosewood Centers For Eating Disorders: https://www.rosewoodranch.com/ Mountainside Fitness: https://mountainsidefitness.com/

The MINDBODY BOLD Show
Episode 17 - Growing Revenue Without Increasing Customers

The MINDBODY BOLD Show

Play Episode Listen Later Jan 24, 2018 24:19


Your revenue can grow, even if even if your number of customers doesn't. In this week's episode of the BOLD Show, we discuss how Mountainside Fitness generated over $750,000 in additional revenue without adding more members.

customers increasing revenue mountainside fitness
The GSD Show
040: From 0 to 70,000 Paying Fitness Members

The GSD Show

Play Episode Listen Later Mar 31, 2017 36:15


In this episode, we interview Tom Hatten of Mountainside Fitness on how he transformed his fitness business from a service held in his garage, to a multimillion dollar fitness franchise across Arizona. You'll learn how he overcame failures, how he became a strong leader for his team, what sales strategies he used, and more. -- Read the show: https://www.thegsdshow.com/ Facebook: https://www.facebook.com/GSDshow/ Twitter: https://twitter.com/GSD_Show Instagram: https://www.instagram.com/gsd_show/