Gravity Healthcare Hacks

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Melissa Brown, COO, of Gravity Healthcare Consulting, will monthly provide industry expertise and tips to help keep your feet firmly on the ground in the world of healthcare.

Melissa Brown

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    • May 1, 2025 LATEST EPISODE
    • monthly NEW EPISODES
    • 20m AVG DURATION
    • 57 EPISODES


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    Latest episodes from Gravity Healthcare Hacks

    Will AI Replace Humans in Healthcare? A Candid Discussion with Jeff Robinson

    Play Episode Listen Later May 1, 2025 34:57 Transcription Available


    Episode 56: Will AI Replace Humans in Healthcare? A Candid Discussion with Jeff RobinsonIn this episode, Melissa Brown, COO of Gravity Consulting, sits down with Jeff Robinson, founder of Senior Wellness Solutions, to tackle one of the most controversial questions in healthcare today: Will AI replace humans?Together, they explore how AI is already reshaping senior care, why the real threat isn't the technology itself but resistance to change, and how smart integration of AI can actually empower healthcare workers—not replace them. Jeff shares powerful examples from real-world senior living and home health settings, highlighting both the opportunities and risks AI presents.If you're a healthcare executive, operator, or clinician wondering how to navigate AI without losing the human touch, this conversation is a must-listen.

    Telehealth Forever—Why It's Time to Make It Permanent

    Play Episode Listen Later Apr 2, 2025 4:25 Transcription Available


    In this episode of Gravity Healthcare Hacks, host Melissa Brown, COO of Gravity Healthcare Consulting, tackles the ongoing debate around telehealth—and why it's time for Congress to stop extending it six months at a time and make it permanent.Melissa shares personal and professional insights on the value of telehealth in clinical care, therapy, and everyday life. She makes the case for equal reimbursement, explains why telehealth doesn't necessarily save money for providers, and calls on listeners to join the push for lasting policy change.If you believe in more accessible, efficient, and patient-centered care, this episode is for you.Support the show

    AI—Advantage or Danger in Healthcare?

    Play Episode Listen Later Mar 3, 2025 29:43 Transcription Available


    Episode 54: AI—Advantage or Danger in Healthcare?In this episode of Gravity Healthcare Hacks, host Melissa Brown (COO of Gravity Healthcare Consulting) welcomes Richard “RJ” Kedziora, co-founder and CEO of Estenda Solutions, to discuss the game-changing potential—and possible pitfalls—of AI in healthcare.With a background in software development and a long-standing passion for artificial intelligence (stretching back to the 1980s!), RJ brings a wealth of experience on how new and emerging AI tools can transform clinical workflows.Together, they explore how generative AI eases the documentation burden, the nuances of using AI as a “second opinion,” and why human oversight is still crucial for patient safety.RJ also highlights real-world examples of AI in areas like diabetes management, medical imaging, and remote patient monitoring—technologies that can help seniors age in place while preserving autonomy.If you're curious about how to get started with AI, what to watch out for, and where digital health might be headed, this conversation offers practical tips and exciting insights.Tune in to learn how you can harness AI's power without sacrificing the personal touch that quality care demands.Support the show

    Why You Could Be Missing Out Because of LinkedIn (with Guest Sheikh Ali)

    Play Episode Listen Later Feb 3, 2025 14:29 Transcription Available


    In this episode of Gravity Healthcare Hacks, host Melissa Brown (COO of Gravity Healthcare Consulting) sits down with Sheikh Ali, founder and owner of SC Medical Media, to explore the power of LinkedIn for healthcare executives and professionals.Despite its undeniable reach and influence, LinkedIn often goes underutilized by leaders in senior living and home health.Melissa and Sheikh discuss why an active, strategic presence on LinkedIn can lead to valuable collaborations, business development opportunities, and professional growth.Sheikh shares how he transitioned from medical school into entrepreneurship, ultimately focusing on LinkedIn marketing for clinicians and executives.Together, they delve into practical tips for maximizing your LinkedIn headline, creating engaging content, and connecting with the right network.Learn how to avoid cookie-cutter approaches, leverage commenting to expand your reach, and stand out as an authentic leader in your field.Whether you're new to LinkedIn or looking to overhaul your profile and strategy, this episode will help you unlock the platform's full potential.Don't miss out on the opportunity to bolster your personal brand, attract meaningful connections, and stay ahead in the fast-evolving world of healthcare.Support the show

    Not Your Grandma's Assisted Living

    Play Episode Listen Later Jan 1, 2025 4:56 Transcription Available


    In this episode of Gravity Healthcare Hacks, host Melissa Brown, COO of Gravity Healthcare Consulting, challenges the status quo of assisted living activities. Inspired by a chilling tale of an abandoned assisted living facility, Melissa explores how current activities calendars often fail to engage today's residents—those whose formative years were shaped by the 70s, 80s, and 90s. She shares insights on how to rethink activities and experiences, making senior living more relevant and exciting for modern generations. Tune in for practical tips and inspiration to create a vibrant, engaging community that residents will love.Learn how to think beyond “what Grandma would have liked” and start asking, “What do our residents truly want?”Find out how to bring fresh energy to your activities calendar in time for the new year!Support the show

    Beyond the Walls: How Ancillary Services Are Redefining Senior Living

    Play Episode Listen Later Dec 2, 2024 12:42


     In this episode of Gravity Healthcare Hacks, Melissa Brown welcomes Devin Cassie, VP of Home Health Operations at Gravity Healthcare Consulting, to discuss the game-changing potential of ancillary services for senior living providers.They explore how expanding into home health, outpatient care, and other services can help senior living communities retain residents, diversify revenue streams, and prepare for the future. From leveraging expert insights to navigating complex setups, they share strategies to successfully integrate these services and avoid common pitfalls.Don't miss their tips on staying ahead in the evolving senior living landscape. Support the show

    Resulting, Not Consulting

    Play Episode Listen Later Nov 1, 2024 14:08 Transcription Available


    Episode 50: Resulting, Not ConsultingIn this milestone 50th episode of Gravity Healthcare Hacks, Melissa is joined by Devin Kassi, VP of Home Health Operations at Gravity Healthcare Consulting. Together, they dive into the concept of "resulting" vs. "consulting" and how Gravity takes a hands-on approach to problem-solving that ensures lasting results for home health agencies. Unlike traditional consulting, where recommendations are made and left to the client to implement, Gravity becomes a long-term partner, actively involved in creating solutions and ensuring they're sustainable.Devin shares real-life insights on how this approach fosters meaningful partnerships that yield success beyond the initial engagement. If you're a home health agency struggling with operational challenges, this episode will give you practical takeaways on how to identify the right partner to help you move forward.Tune in to learn:The key differences between consulting and resulting.Why long-term partnerships matter for home health success.How to assess your agency's needs and find the right solutions.Don't miss this episode! Subscribe now for more insights from industry experts.Support the show

    Why Home Care is Essential for the Future of Senior Living

    Play Episode Listen Later Oct 1, 2024 30:53 Transcription Available


    In this episode, Melissa Brown is joined by Thomas McCauley, Business Performance Manager at Healthcare Advocacy Network, to discuss the vital role of home care in senior living and the broader healthcare landscape. Thomas shares his personal journey from pastoral ministry to home care, highlighting his passion for advocating for the most vulnerable populations.Together, Melissa and Thomas explore the growing importance of home and community-based services, the challenges faced by skilled nursing facilities, and how home care bridges critical gaps in care. They discuss the impact of safe transitions, managing short-term rehab discharges, and why home care is essential for enhancing seniors' quality of life.Thomas also provides insights into how senior living communities can benefit from integrating home care services, offering new revenue streams and building brand loyalty long before residents need full-time care. This episode offers practical takeaways for healthcare professionals and senior living leaders looking to navigate the future of elder care.If you're interested in the evolving landscape of senior care and how home care fits into the equation, this is an episode you won't want to miss!Support the show

    Can the Staffing Mandate Really Be A Good Thing?

    Play Episode Listen Later Sep 1, 2024 27:39


    In this episode, Melissa Brown, is joined by Kasey Devine, Vice President of Strategic Grown with ProCare HR. Melissa and Kasey dive into challenges, trends, and successes when it comes to staffing. Support the Show.

    Be A Light

    Play Episode Listen Later Aug 1, 2024 28:41


    In this episode, Melissa Brown, is joined by Adria Thompson the fearless leader at Be Light Care Consulting and dementia expert trainer. Adria shares more about her journey to Be Light Care Consulting and the services they offer. Support the Show.

    Acquisition With Impact

    Play Episode Listen Later Jul 1, 2024 26:01


    In this episode Melissa is joined by Brian Lawrence, President and CEO of Fellowship Life, based in Basking Ridge, New Jersey.  They discuss the Fellowship Life model from the amenities to the hospitality services.Support the Show.

    Staffing Mandate Insanity!

    Play Episode Listen Later Jun 1, 2024 6:15


    In this episode Melissa Brown, COO, talks about the new staffing mandate released on April 22nd by CMS. Support the Show.

    Tales from the Trenches: Opening Your Own Home Health Agency Part 2

    Play Episode Listen Later May 1, 2024 17:55


    This is part 2 of Tales from the Trenches: Opening Your Own Home Health Agency, Melissa is joined by her longtime colleague Devin Kassi, the Vice President of Home Health Operations for Gravity Healthcare Consulting. Devin and Melissa have recently been working on a project to open a home health agency and we wanted to share some of our tips and tricks with you! Support the Show.

    Tales from the Trenches: Opening Your Own Home Health Agency Part 1

    Play Episode Listen Later Apr 1, 2024 12:54


    In today's 2-Part episode, Tales from the Trenches: Opening Your Own Home Health Agency, Melissa is joined by her longtime colleague Devin Kassi, the Vice President of Home Health Operations for Gravity Healthcare Consulting. Devin and Melissa have recently been working on a project to open a home health agency and we wanted to share some of our tips and tricks with you! Support the show

    Reimagining the Work Life Balance Part 2

    Play Episode Listen Later Mar 1, 2024 18:49


    In Reimagining the Work Life Balance Part 2 , Melissa and Kristin , continue their discussion on emerging trends regarding work life balance and reimaging the work week. Support the show

    Reimagining Work Life Balance Part 1

    Play Episode Listen Later Feb 1, 2024 15:56


    In this episode Melissa is joined by long time colleague Kristin Diamond, Chief of Staff for Care Ventures Inc. They discuss emerging trends regarding work life balance and reimaging the work week. Support the show

    When Healthcare AI Has Gone Too Far

    Play Episode Listen Later Jan 1, 2024 6:45


    In this episode, Melissa Brown, focuses on the potential risky impacts of implementing Artificial Technology into your documentation system. Support the show

    Seven Secrets to Saving Your Home Health Agency

    Play Episode Listen Later Dec 1, 2023 18:10


    In this episode Melissa talks with Devin Kassi, Vice President of Home Health Operations at Gravity Healthcare Consulting. They discuss the 7 most important secrets to saving an existing home health agency! From staffing shortages, non-stop regulatory changes, and less than stellar payment schedules – this is an episode you won't want to miss! Support the show

    Exciting New Content

    Play Episode Listen Later Oct 1, 2023 1:24


    Gravity Healthcare consulting is excited to bring new content and guests as we round out season 3! Make sure to subscribe for updates and our latest episodes. Support the show

    The Terrors of Managed Care Episodic Payment

    Play Episode Listen Later Sep 1, 2023 20:41


    In today's episode, Melissa Brown is joined by Devin Kassie, Vice President of Home Health Operations for Gravity, to discuss The Terrors of Managed Care Episodic Payment.  Support the show

    Is This Really Happening?

    Play Episode Listen Later Aug 1, 2023 5:48


    In this episode, Melissa discusses the staffing mandate that CMS still needs to publish. What does this mean for all of us? The OMB, or Office of Management and Budget, has had the proposed rule for over a month, which is unusual. Does this mean that even the OMB can see how terrible of an idea this is? Do they realize there is no way to mandate this without funding it? Support the show

    Patient Portal Increases Census 20%

    Play Episode Listen Later Jul 1, 2023 19:13


    In this episode Melissa Brown, is joined by Matt Prasek, Founder and COO of How's Mom, a progressive patient portal that seamlessly integrates with PCC and Matrixcare.How's Mom How's Mom is the smartphone and tablet app for families with loved ones in senior care centers. Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.Support the show

    Important MDS Changes for October 2023

    Play Episode Listen Later Jun 1, 2023 24:19


    In this episode Melissa is joined by one of our Gravity Consultants, Melissa Keiter, to discuss the Important MDS Changes for October 2023.

    SNF Proposed Rule 2024 – Should You Be Concerned?

    Play Episode Listen Later May 1, 2023 19:52


    In this episode Melissa Brown, welcomes Carly Chronister, Occupational Therapist Assistant and Compliance Officer for Gravity Healthcare Consulting. They will be discussing the SNF Proposed Rule for 2024 and if our listeners should be concerned. 

    MDS AI: Friend or Foe?

    Play Episode Listen Later Apr 1, 2023 16:12


    Would you believe us if we told you we found and validated an AI tool that can perform better than your best MDS person?  To learn more about this technology, Melissa is joined by Justin Quall, Co-Founder & CEO of Oler on the podcast today. 

    Rethinking RPM in Senior Living

    Play Episode Listen Later Mar 3, 2023 33:52


    In this episode Melissa Brown is joined by, Aparna Pujar, Founder and CEO of Zemplee, an innovative remote patient monitoring company that is rethinking RPM from the ground up and innovating in meaningful ways. 

    Time to Throw Away Those Masks and Embrace Air Quality?

    Play Episode Listen Later Feb 1, 2023 25:33


    Melissa Brown is joined by Dr. Kathryn Worrilow, and she is the founder and owner of LifeAire Systems.  In this episode they will be discussing the latest research on masking. LifeAire Systems LifeAire delivers medical grade air purity.

    Dining Innovations You Need

    Play Episode Listen Later Jan 1, 2023 28:22


    Starting off season 3 episode 1, Melissa Brown is joined by Darin Leonardson, Founder and CEO of Transformed Culinary Solutions. They discuss how to delivery culinary value through innovative food solutions and experience-based programming. 

    Options and Diversification Are Your Only Hope

    Play Episode Listen Later Dec 1, 2022 35:44


    In Episode 12, Melissa Brown is joined by esteemed guest Garry Pezzano. Garry is currently the CEO of LeadingAge Pennsylvania. A speech therapist with an Executive Master of Business Administration, Garry served more than ten years in executive roles within Genesis Healthcare and Genesis Rehabilitation Services, most recently as senior vice president of clinical practice. Today they will discuss options and diversification as your only hope when planning for the future.

    Will This Happen at YOUR Next Survey???

    Play Episode Listen Later Nov 1, 2022 29:10


    Melissa Brown, is joined by, Janine Finck-Boyle from LeadingAge to discuss the goals and objectives of a compliance ethics program. 

    Is Home Care YOUR Solution?

    Play Episode Listen Later Oct 1, 2022 39:01


    In this episode, Melissa Brown is joined by a friend and longtime colleague, Mark Goetz. Mark is the President of the Home Care Advocacy Network (HCAN). Melissa and Mark started collaborating before HCAN when Mark was the Vice President of HCBS Strategy and Management at Asbury Communities. Today Mark will provide us with information on HCAN and with it can do for Senior Living Providers and Home Health Agencies.

    Home Health - The Future of Elder Care

    Play Episode Listen Later Sep 1, 2022 15:17


    In this episode, Melissa Brown, is joined by Devin Kassi, VP of Home Health Operations at Gravity. Melissa takes a deep dive into Devin's background highlighting her expertise and asking important questions. As a home health provider don't miss out on these valuable tips!

    MedPAC Report – Why Everyone Should Be Concerned

    Play Episode Listen Later Aug 1, 2022 8:40


    In this episode, Melissa Brown, breaks down the concerning information in the MEDPACs report that was just released. 

    A Big Shoutout to You!

    Play Episode Listen Later Jul 1, 2022 4:39


    This episode is a little shorter and a little different from other episodes in season 2. In this episode, Melissa Brown, says thank you to all of you! 

    The SNF 2023 Proposed Rule – Save Our SNFs!

    Play Episode Listen Later Jun 1, 2022 33:45


    Melissa Brown welcomes back Irene Henrich, Vice President of Quality and Compliance for Flagship Rehabilitation, and Director of Therapy Compliance for EDGE Therapy Solutions.  In this episode they discuss the SNF proposed rule for 2023 and some of the key points that you need to be made aware of for the future. 

    Private Equity, Innovation and SNF at Home

    Play Episode Listen Later May 1, 2022 23:10


    Today's episode is Private Equity, Innovation and SNF at Home our guest is Peter Waziri, Chief Financial Officer at Parkland Health. 

    The PATH to Healthy Dysphagia Reimbursement

    Play Episode Listen Later Apr 1, 2022 25:23


    Today our podcast is called – The Path to Healthy Dysphagia Reimbursement. I am pleased to welcome our guest, Mike Peck from Patheous Health. Mike is the CEO, President and Co-Founder of PATHeous Health, who recently acquired MBS envision, which has just been rebranded as Patheous Health Imaging. 

    Therapy Ain't It!

    Play Episode Listen Later Mar 1, 2022 34:53


    Melissa Brown welcomes, Irene Henrich, VP of Quality and Compliance with Flagship Rehabilitation, and Director of Compliance for EDGE Therapy Solutions. We will be having a robust discussion about PDPM, therapy and reimbursement during this episode.

    Lessons From an Unexpected Nurses Aid

    Play Episode Listen Later Feb 1, 2022 32:38


    Melissa Brown interviews, Peter Murphy Lewis, the Director of Marketing at Experience Care where he is on a mission to help Long-Term Care Facilities improve patient outcomes and increase their quality of care.  In this episode Peter shares in depth information about Experience Care.Experience Care Experience Care designed the Point of Care Alternative that makes charting help with care instead of

    Nursing Oasis – A New Solution Emerges from the Staffing Desert

    Play Episode Listen Later Jan 1, 2022 28:43


    In this episode Melissa Brown welcomes, Rachel Tronson, Director of Development for OASIS (an eldercare staffing provider) and host of the PSCS Podcast, or Chatting with Professionals Serving and Caring for Seniors. 

    Looking Toward a Post-Pandemic Era

    Play Episode Listen Later Dec 1, 2021 5:16


    Join Melissa as she brings season 1 to a close. In this episode she will provide perspective into Looking Toward a Post-Pandemic Era.

    Your Therapy Department Needs Help

    Play Episode Listen Later Nov 1, 2021 27:03


    Join Melissa Brown, COO, as she discusses the pros and cons of various therapy models. Is now the right time for you to make a switch?

    Therapy on the EDGE - A New Innovative Therapy Model

    Play Episode Listen Later Oct 1, 2021 26:51


    This week's guest is Ashley Haltenhof, Director of Operations for EDGE Therapy Solutions, and Director of PDPM Operations for Flagship Rehabilitation. In this episode, Melissa Brown, COO for Gravity Healthcare Consulting, learns more about the amazing achievements with EDGE Therapy Solutions, and what has been accomplished with this innovative new model. EDGE Therapy Solutions DGE Therapy Solutions created a the NEW Ownership Management Model.

    Therapy Realities Under PDPM

    Play Episode Listen Later Sep 1, 2021 18:48


    Melissa Brown, Gravity's COO and self proclaimed PDPM healthcare nerd, interviews Autumn Wade, Therapy Operational Consultant for Gravity healthcare Consulting/Director of Outpatient and Long Term Care Services with Flagship Rehabilitation. In this episode they discuss how  PDPM has been a huge shift for therapy, compounded even further by COVID arriving just 6 months after the implementation. Flagship Rehabilitation Flagship Rehabilitation is a contract therapy partner providing PT, OT and SLP therapy services.

    De Minimus Debunked: Physician Fee Schedule Updates 2022

    Play Episode Listen Later Aug 1, 2021 7:32


    In this episode, Melissa Brown, CEO/Host, will unpack some of the critical elements of the Physician Fee Schedule proposed rule, and discuss the advocacy that needs to occur prior to the final rule. 

    SNF Reimbursable Remote Patient Monitoring

    Play Episode Listen Later Jul 1, 2021 31:37


    In this episode, our guest is the founder of a progressive Remote Patient Monitoring supply and support company, focused on the SNF patients through and beyond the skilled stay. Dr. Jeff Gruen, founder, and CEO of Raziel Health is hyper-focused on the amazing things that remote patient monitoring can do, first for the resident, and then also with the additional benefits and ROI for the SNF provider. Jeff, welcome to our podcast!Raziel Health THE CONTINUOUS CARE PLATFORM - Raziel's Suite of Solutions supports the entire care spectrum.

    Respiratory Therapy & PDPM - Taking Flight with Aeris

    Play Episode Listen Later Jun 1, 2021 36:51


    Gravity Healthcare consulting welcomes, Edwin Frost, the CEO of Aeris Consulting and Management. In this episode we will discuss how to educate multiple clients about how to leverage Respiratory Therapy in the PDPM era, all while improving resident outcomes and reducing hospitalizations.Aeris - Respiratory Therapy

    The SNF Proposed Rule for FY2021 – What You Need to Know Now!

    Play Episode Listen Later May 1, 2021 34:14


    Tune in to hear compliance expert, Irene Henrich, Vice President of Quality and Compliance for Flagship Rehabilitation and Director of Compliance for EDGE Therapy Solutions, share her thoughts about the SNF proposed rule for FY 2022 and what it means to you. Huge changes with PDPM, analysis of therapy impact with PDPM and COVID, payment changes and Value Based Purchasing are just some of the topics covered in this packed podcast. Understand more about what is behind the information in the proposed rule and how you can make an impact, and help SNFs to avoid PDPM payment cuts.Flagship Rehabilitation Flagship Rehabilitation is a contract therapy partner providing PT, OT and SLP therapy services.

    Shift Tele-physician Services – The Next Move for SNFs

    Play Episode Listen Later Apr 1, 2021 24:21


    Gravity Healthcare Hacks, COO, Melissa Brown, is joined by Mary Alexander, Registered Nurse and Regional Manager for Sound Physicians' Telemedicine. In this episode Mary will bring a unique perspective sharing her journey with Sound, and the impact she has had in  healthcare.LinkedIn Mary Alexander, MSNEmail: maalexander@soundphysiciansSOUND Physicians Sound Physicians tackles the challenges of the fragmented U.S. healthcare system.

    In House & In Trouble: The Challenges of Therapy Under PDPM

    Play Episode Listen Later Mar 1, 2021 13:11


    In this episode Melissa Brown, examines the positives and pitfalls of various contract model approaches. If your in house program is in trouble you will learn identify the right contract oversight model for your community.

    Quality Over Quantity: The Patient Reality of the COVID Lockdown

    Play Episode Listen Later Feb 1, 2021 29:12


    Gravity Healthcare Hacks welcomes a special guest that will share a personal story on the reality for residents and families that has canceled the senior living life.

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