Podcasts about podertainment

Thanks for tuning into the Gary Leland Show! Today I am bringing you the How to Monetize Your Podcast Panel from the Social Media Marketing World 2017 conference in San Diego, CA. Paul Colligan Hosts with John Lee Dumas, Rob Walch and Myself. Visit my show's website at GaryLelandShow.com and fill out the form on the home page to ask your question on the show. Take a look at the magazine I publish for podcasters at http://Podertainment.com Take a look at my book http://100PodcastTips.com  

Thanks for tuning into this weeks episode of the Gary Leland Show! Today I am very excited to speak with one of the original founders of podcasting, and all time great podcasters, Adam Curry. We are discussing his new product the all-in-one PodcasterPro™. This product is launching on Kickstarter very soon and you can find out more info here: SmallBatch.Audio. Visit my show's website at GaryLelandShow.com and fill out the form on the home page to ask your question on the show. Take a look at the magazine I publish for podcasters at http://Podertainment.com Take a look at my book http://100PodcastTips.com

Thanks for tuning into another episode of the Gary Leland Show! Today I am discussing my most recent experiment I am doing with Facebook Live. I produce two podcasts based on HGTV TV Shows, and I am hoping to reach the creators and producers of the show. I am hoping to get acceptance and approval from them to be able to feature people from the show on interviews and more in the future. Visit my show's website at GaryLelandShow.com and fill out the form on the home page to ask your question on the show. Take a look at the magazine I publish for podcasters at http://Podertainment.com Take a look at my book http://100PodcastTips.com

Thanks for tuning into another episode of the Gary Leland Show! Today I am excited to discuss my recent trip to Social Media Marketing World in California, put together by Michael Stelzner. You can find the article I wrote about my first trip to this conference here: GaryLeland.com/smmw17 Visit my show's website at GaryLelandShow.com and fill out the form on the home page to ask your question on the show. Take a look at the magazine I publish for podcasters at http://Podertainment.com Take a look at my book http://100PodcastTips.com

This episode of the Gary Leland Show I sit down to record a little homage to my long time friend and podcaster Dave Jackson. This episode I have a segment titled "Because Of My Podcast" where I share some exciting things that have happened over the years. Find more info about the School Of Podcasting and Dave Jackson at SchoolOfPodcasting.com/! Visit my show's website at GaryLelandShow.com and fill out the form on the home page to ask your question on the show. Take a look at the magazine I publish for podcasters at http://Podertainment.com Take a look at my book http://100PodcastTips.com

This episode of the Gary Leland Show I first bring you an update about the marketing and advertising I am doing for Leland's Wallpaper. We had some great growth and a special surprise for the best selling line on our website, Joanna Gaines new wallpaper line. I also give a recap of how the Fixer Upper Podcast is growing. The most exciting news from my week is being recognized by the city of Arlington with a Proclamation to make March 1st, 2017 official Gary Leland Day! Visit my show's website at GaryLelandShow.com and fill out the form on the home page to ask your question on the show. Take a look at the magazine I publish for podcasters at http://Podertainment.com Take a look at my book http://100PodcastTips.com

This episode of the Gary Leland Show is a follow up to last episode about the marketing and advertising I am doing for Leland's Wallpaper. I dive into our recent project creating the Fixer Upper Podcast and how I produce the show. Visit my show's website at GaryLelandShow.com and fill out the form on the home page to ask your question on the show. Take a look at the magazine I publish for podcasters at http://Podertainment.com Take a look at my book http://100PodcastTips.com

On this episode of the Gary Leland Show I will be talking about the new ways I am marketing for my wife and my store Leland's Wallpaper in 2017. I cover the tools and techniques I am using to promote and grow our long standing wallpaper retail store. Visit my show's website at GaryLelandShow.com and fill out the form on the home page to ask your question on the show. Take a look at the magazine I publish for podcasters at http://Podertainment.com Take a look at my book http://100PodcastTips.com  

Today I have jumped on the mic to bring you an update of the format and structure of my show. I have been in business for a long time now and every so often I like to change up the pace of things. I will discuss the new direction I am taking the show and what I hope to offer you as the show continues to grow. Visit my show's website at GaryLelandShow.com and fill out the form on the home page to ask your question on the show. Take a look at the magazine I publish for podcasters at http://Podertainment.com Take a look at my book http://100PodcastTips.com

On Season 3 each episode I feature one entreprenuer or small business owner on my show and bring them on to ask me one business question. Kevin Patrick has been the tennis coach for over 15 years and is launching a tennis academy member training website. He is interested in the structure I set up for my Fastpitch Player search of over 450 age groups to find softball players. He is thinking of setting up a similar structure for the tennis tournaments and driving traffic to his training academy. Visit my show's website at GaryLelandShow.com and fill out the form on the home page to ask your question on the show. Take a look at the magazine I publish for podcasters at http://Podertainment.com Take a look at my book http://100PodcastTips.com  

On Season 3 each episode I feature one entrepreneur or small business owner on my show and bring them on to ask me one business question. Andres Quintana has been the vision field for over 30 years and wants to start a niche solo podcast. I share my thoughts & more! Visit my show's website at GaryLelandShow.com and fill out the form on the home page to ask your question on the show. Take a look at the magazine I publish for podcasters at http://Podertainment.com Take a look at my book http://100PodcastTips.com

On Season 3 each episode I feature one entrepreneur or small business owner on my show and bring them on to ask me one business question. Anna Wickham has a small consulting company she built with her own funding, but has been suggested to purse outside capital, would that be wise to keep growing her brand? I share my thoughts & more! Visit my show's website at GaryLelandShow.com and fill out the form on the home page to ask your question on the show. Take a look at the magazine I publish for podcasters at http://Podertainment.com Take a look at my book http://100PodcastTips.com

Cal in your questions 888-563-3228 Dave is flying solo and is using smiletime.com and is using the chat room as his co-host. It's a cool tool for about 20 minutes of the show. Then things go south. It's a free service, and well, sometimes you get what you pay for.  7:25 Firetalk.com pulls one of the dumbest business moves I've ever seen. 10:55 Glen Hebert from horseradionetwrok.com helps Dave kick the tires on Smiletime.com Glenn is in Florida and had to postpone his show due to Hurricane Michael.  Glenn just celebrate 5000 episodes.  14:50 a non podcasting tip about hiking in the woods 15:20 Podcast Bingo  The Stories Podcast http://storiespodcast.com/ 19:50 Listen to Dave interview Glen on the School of Podcasting (amazing interview) 21:40 Podertainment magazine See Podertainment 22:35 Put the show number at the beginning helps blind people 25:10 Nugget of Wisdom - Take an improv class - the importance of listening. 26:50 Dave did some acting as a child 28:10 The key to really good interviews 32:35 Repurposing your content - Google Hangout Beef? 36:40 Playing music in your podcast 39:35 Podmatic and Patreon 41:00 Thanks to our awesome supporters go to www.askthepodcastcoach.com/awesome Using the RSS option in Patreon. Join Patreon Here 43:15 Changing Your Show's Name - iTunes is not a light switch - it takes 24 hours for changes to appear. 45:00 If you put the name of your show in the title of your episode, the podcasts app stops you from being stupid.  46:05 Logo Design for your  Artwork. I like Podcastdesigns.com (tell them you're with the School of Podcasting) and there is a new one called Design Crowd which is similar to 99 Designs 49:10 A really bad book about podcasting to get people to sign up a Audible. You can have Audible as sponsor by signing up here    Need private coaching? Schedule yours at  www.schoolofpodcasting.com/schedule  

Welcome to Season 3! This episode I am speaking with Cassandra "Caz" Gaddis. She has a great question on freelance and building a second business. I will have a new guest on each show and they will be given 8 minutes to ask and discuss their question. Visit my show's website at GaryLelandShow.com and fill out the form on the home page to ask your question on the show. Take a look at the magazine I publish for podcasters at http://Podertainment.com Take a look at my book http://100PodcastTips.com

On episode twenty six I continue the WooCommerce Season. Ashley Hodges, Senior Account Executive at PayPal, Talking about WooCommerce and the free PayPal plugin just released from Braintree on this episode of Season 2 of The Gary Leland Show. Visit my show's website at GaryLelandShow.com Please send questions for the show to GaryLeland@gmail.com Take a look at the magazine I publish for podcasters at http://Podertainment.com Take a look at my book http://100PodcastTips.com

On episode twenty five I continue the WooCommerce Season. Whitney Williams, Partner Alliance Manager at www.Avalara.com, Talking about WooCommerce and Sales Tax on this episode of Season 2 of The Gary Leland Show. Visit my show's website at GaryLelandShow.com Please send questions for the show to GaryLeland@gmail.com Take a look at the magazine I publish for podcasters at http://Podertainment.com Take a look at my book http://100PodcastTips.com

On episode twenty four I continue the WooCommerce Season. This week I am joined by Eric Binnion, Man Of Hustle, and we discuss Wordpress.com and the Jetpack Plugin by Automattic. Links Provided by Eric: BruteProtect - "Jetpack Bloat Myth Followup – More Data"WordPress Tavern - "Jetpack Doesn't Negatively Impact Site Loading Times" Visit my show's website at GaryLelandShow.com Please send questions for the show to GaryLeland@gmail.com Take a look at the magazine I publish for podcasters at http://Podertainment.com Take a look at my book http://100PodcastTips.com

On episode twenty three I continue the WooCommerce Season. This week I am joined by Dustin Hartzler of YourWebsiteEngineer.com. We talk about WooCommerce, Wordpress and much more. I have also started a new giveaway on this show, Win Some Wordpress Stuff. Listen for your chance to win a new Wordpress plugin! This episode I am giving away the Product Sales Report Plugin by Potent Plugins. Visit my show's website at GaryLelandShow.com Please send questions for the show to GaryLeland@gmail.com Take a look at the magazine I publish for podcasters at http://Podertainment.com Take a look at my book http://100PodcastTips.com

On episode twenty two I continue the WooCommerce Season. I am joined by Brad Griffin. We talk about WooCommerce, WooConf and much more. Visit my show's website at GaryLelandShow.com Please send questions for the show to GaryLeland@gmail.com Take a look at the magazine I publish for podcasters at http://Podertainment.com Take a look at my book http://100PodcastTips.com

On episode twenty one I start the WooCommerce Season. I am joined by Jaime Jay. We talk about WordPress, and WooCommerce. Visit my show's website at GaryLelandShow.com Please send questions for the show to GaryLeland@gmail.com Take a look at the magazine I publish for podcasters at http://Podertainment.com Take a look at my book http://100PodcastTips.com

Gary Leland is the co-founder of Podcast Movement, the first international conference dedicated to podcasts. Mr. Leland has been a podcaster since 2004. He runs Fast Pitch Magazine which is dedicated to the coverage of the sport of softball and hosts Fast Pitch TV. He is also the author of 15 books including the recently released Blab Handbook. The Blab Handbook is a guide for people who are new to hosting blab, which is a live streaming platform. Mr. Leland also runs Podertainment, an online magazine dedicated to the coverage to the world of podcasting. Website: www.garyleland.com Twitter: @garyleland Blab: www.blab.im/GaryLeland  

Using his love of softball and foresight to using the internet in the mid-90's, Gary Leland built a softball empire online! Connect with Gary Leland sportsjunk.com facebook.com/Garyleland I got the pleasure of running into Gary Leland at Podcast Movement 2015. Gary is one of the founders of Podcast Movement and we hit it off very quickly (pardon the softball pun). I'm excited to get to share his story with you today and some of the tips that he has for budding entrepreneurs! Gary has been online since 1994, podcasting since 2004, and making videos not long after that. He is also responsible for Podertainment and Fast Pitch TV! Episode 203

Gary started his first retail store in 1979, his first e-commerce site in 1996, and his first podcast in 2004. In 2006 Time Magazine included his podcasting website in their 50 coolest websites of the year. Today Gary spends most of his time running the Fastpitch TV Network, but still dabbles in the podcasting world as a Founder of Podcast Movement and the Publisher of Podertainment, the podcast magazine.

On episode twenty I am joined by Jerod Morris of RainmakerPlatform.com He sits down with me to talk all about Rainmaker, WordPress, and Blab. Visit my show's website at GaryLelandShow.com Please send questions for the show to GaryLeland@gmail.com Take a look at the magazine I publish for podcasters at http://Podertainment.com Take a look at my book http://100PodcastTips.com

On episode nineteen with Leslie Samuel of www.becomeablogger.com sits down with me to talk all about wordpress. Visit the show's website at GaryLelandShow.com Please send questions for the show to GaryLeland@gmail.com Take a look at the magazine I publish for podcasters at http://Podertainment.com  

On episode eighteen Joe Youngblood of WinnerWinnerChickenDinner.com tells me why Google hates me. Visit the show's website at GaryLelandShow.com Please send questions for the show to GaryLeland@gmail.com Take a look at the magazine I publish for podcasters at http://Podertainment.com  

Podcasting News: Spotify and Podcasting? According to an article, "Spotify was reported to be coming out with its own podcasting platform soon as well to corner a slice of the market. It is yet to be known whether this platform could deliver, but it only goes to show that podcasting has exerted a tremendous influence on the business models of such audio streaming platforms." Because of my Podcast: Nick Seuberling Nick form spnt.tv talks about his first time do a live stream from a location on the fist night of the NFL draft. Nick got to meet Nick Lache from 98 Degrees as he did a live broadcast from his bar in downtown Cincinnati. Check out the Ben and Nick show where Nick co-hosts a podcast with his young son.  Behind the Scenes of a Podcast Launch. Clammr is a free app for iOs that enables you to share 18 second clips. You can find out more at www.clammr.com I'm testing some things, and I'm preparing to launch the Clammrcast. Here are some things I'm looking into. Questions To Answer: Why?: Exposure to the School of Podcasting who are looking for exposureHow Often?: To Determine how often, I have to figure out how long it takes to create an episode. Episodes are going to be around 20 minutes, so I should plan on 2 hours.Ease of Content: The content is created for me, I just read the listHow Will I Know if It's Successful: By people using a special coupon for the SOP Pros:The show took about 45 minutes. I get the list, and using my insane amount of knowledge of Microsoft Office (I've been teaching it for 20+ years) I take the Excel sheet I get from Clammr and turn it into a pdf and show notes. All I do is open the pdf and click the links. I record it live and comment on it. Cons:I have no control over the content. How Does This Apply to My Overall Goal? My over all goal is to pay off my student loans and do podcast consulting full time. Does this podcast tie into that? Well it's cost me $32 to buy a font, and it will cost $10 a month for media hosting. That doesn't seem to tie into getting out of debt. So I will watch to see if the coupon gets used, I will wait to see what kind of relationships are formed by doing this podcast. This podcast is outside of the podcast about podcasting and might expose me to a different audience that is unaware of the School of Podcasting 22:30 Podcasting Tips From My Mom My Mom once pulls me aside, she was in the hospital, and there was a very good chance that she was going to die. She pulled me into her room, and started doing a "Death Bed" speech. When I realized what was happening I almost passed out. In the middle of the talk my Mom said, "You're.....so........ and then there was an awkward pause and finally said.... "Neat." We both laughed (this was a discussion where the seriousness of it was very heavy). It just seemed funny to use such a light funny word.  I am painfully shy at times. This past weekend I was at Wordcamp North Canton, there was a meetup in the morning to mingle and get breakfast. I walked in, didn't recognize anyone, and sat at a table by myself. Some habits die hard. My Mom was telling me I was neat to give me the confidence to go out and share with people. To go out and connect with people. I talk in front of people every day for my job. Yet some days, I revert back to my old shy ways.  So in honor of Mother's Day I am sharing these words with you. YOU ARE NEAT. You are special. You are unique. Nobody is like you. It's time to start your podcast. You can start it, experiment, and try something. If it doesn't work, then scratch it off you bucket list and try another one.  On Fire Podcasts? I recently did a search in iTunes (working on an article for Podertainment magazine) and saw that there were 25 shows with the phrase "On Fire". This has been spawned by the success of John Lee Dumas and his Entrepreneur On Fire Podcast. My question for you is, do you think using "On Fire" in your name is marketing genious, or do you feel it's lazy and tired (would it turn you off). Leave me a comment below.  Mentioned in This Episode Michael Hyatt Finding Time to Podcast Profitcast Ready to Start a Podcast?

On episode seventeen of the show I talk Social with Vernon Ross of VernonRoss.com Visit the show's website at GaryLelandShow.com Please send questions for the show to GaryLeland@gmail.com Take a look at the magazine I publish for podcasters at http://Podertainment.com  

Today I take a look at Podcasts.com a new free media hosting company. I've seen a few services like this come and go along the last 10 years. So many people get excited because its free media hosting. Here are some of the things that I have experienced. They show Adam Carolla on their front page along with people like the Twit.tv network. I would be VERY surprised if these people were using their service. I sent a support request over 48 hours ago and have received no response. There is no way to put the audio on YOUR website. Their system is all about pointing people to THEIR website. They create a secondary RSS feed for your show, and they offer NO redirect. In other words, they get between you and your audience. This is really bad Their stats are beyond basic There isn't much documentation for some of their features On the other hand They offer android and iOs apps to listen to podcasts They offer private subscription only podcasts They offer the ability to sell merchandise The site is owned by Emerge Media who state that "We're grateful to help 50+ million people communicate in 190 countries, find information and entertain when you need it most." They own person.com, directions.com, womens-health.com, information.com, muchgames.com, bands.com,translate.com and now podcasts.com Their mission statement is, "Taking on the essential roots of everyday tasks and breathing real life into the technology behind them. Empowering humanity in supporting each other and giving them the tools to create a meaningful society surrounded by technology." My Opinion As it doesn't cost you anything, if you've got the time I could see uploading files on to this service as a secondary distribution channel. Realize this may not bring We've Seen This Before Podbean is still showing twit on their front page (again, doubtful as they have sponsored bandwdith). Around 2006 Podshow (later Mevio) invested a TON of resources to make a web based system that made podcast subscriptions easy. It also duplicated your feed and people got REALLY mad. There is an article in the latest edition of Podertainment magazine explaining how people who use Podomatic are somewhat slave to them (as they control your feed, you have to upgrade to be able to put in the iTunes redirect to tell iTunes to listen to your new feed). The Average Life Span of Free Media Hosting How long Does free last? Podango 2. Mypodcast.com 4. Years Justin.tv 7 years Podshow/Mevio 9 years (they spent over 30 million in funds) Average? 5.5 year   Because of My Podcast - I Interviewed a Supreme Court Justice Eivind Arntsen shares how his podcast about the (loosely translated) "Legal ABCs" in Norway lead to him interviewing a Supreme Court Justice. You can find his podcast at www.dalan.no More Free Hosting Woes: Mark From Geocaching Podcast Marc explains how he saw a podcast in New and Noteworthy that played a prerecorded message from Podomatic because the host had burned through their bandwidth limit. It's a shames as you can pay somewhere between $5 and $20 to have unlimited bandwidth with companies like Libsyn.com and Blubrry.com (and you can get a FREE month using the coupon code sopfree at either provider). Check out Mark at ohbeep.com Start Podcasting Today

On episode sixteen of the show I talk Twitter with Gary Loper of GaryLoper.com Visit the show's website at GaryLelandShow.com Please send questions for the show to GaryLeland@gmail.com Take a look at the magazine I publish for podcasters at http://Podertainment.com  

On episode fifteen of the show I talk Google Plus with Lynette Young of Purple Stripe Media Visit the show's website at GaryLelandShow.com Please send questions for the show to GaryLeland@gmail.com Take a look at the magazine I publish for podcasters at http://Podertainment.com  

On episode fourteen of the show I talk Amazon with Chris Green from ScanPower.com Visit the show's website at GaryLelandShow.com Please send questions for the show to GaryLeland@gmail.com Take a look at the magazine I publish for podcasters at http://Podertainment.com  

Gary started his first retail store in 1979, his first e-commerce site in 1996, and his first podcast in 2004. In 2006 Time Magazine included his podcasting website in their 50 coolest websites of the year. Today Gary spends most of his time running the Fastpitch TV Network, but still dabbles in the podcasting world as a Founder of Podcast Movement and the Publisher of Podertainment, the podcast magazine.

Looking for some things to help grow your audience? Today we have a few ideas to make it easier for people to find and consume your content. Join in on the conversation at 888-563-3228 Check Your Volumes Levels I listened to a bunch of podcasts in the car this week, and I was surprised by the very large difference in volumes levels and equalization. In some cases people are getting out of hand with the "adding bass to sound like the radio" tools. I would advised you to listen to a few other podcasts and then listen to yours and see how they stack up. Because of my Podcast - I'm Going Global [5:00] Tony from thestillman.com explains how his podcast is going global now that it is a podcast. He started it as a way for people who were visually impaired to consume the content and now his podcast is being heard all over the place. Tony was also said some very nice words about being reviewed on the Podcast Review Show. In looking at my stats, the School of Podcasting is now heard in 175 countries with the US being first, and CHINA being second (followed by Canada and Australia and many others). Last 5 in 5 [11:45] Gary Leland from Garyleleand.com and Podertainment magazine. Scott Sigler's The Rookie No Agenda Show (media Assassinations) Podcast Talent Coach (podcasting tips) Today in iOs (all things iPhone/iPad) The Podcast Report (podcasting news) The Starter's Club Help Your Audience Consume Your Content [17:30] I wanted to share some promotion that I did to get folks into podcast consumption. We host a haunted house in our garage each Halloween, so I took advantage of a captive audience and gave the parents a card that had the details of my podcast on the front and some "how to listen" info on the back (images attached). Most folks were familiar with podcasts, but not real sure how to find them, so hopefully this will pull in a few more converts. I also created a page on my site with a video showing additional info on how to listen (ran of out time to voice it over, so need to go back and do that): http://whatsuponearth.com/listen Thanks for all the great tutoring on the shows, and best of luck with NMX. Big Fan, Al Holtz What's Up On Earth? whatsuponearth.com/listen Providing Embed Codes to Guests Can Greatly Improve Your Downloads [22:55] Jason Bryant produces On the Mat Podcast Network and interviewed some top guests. He has his Powerpress Plugin set to enable people to grab the embed link and put the player on their website (as they may not want to point their audience to YOUR website. In doing this his downloads went from three digits downloads to FIVE digit downloads. Let your guests and your audience freely promote your show and then make sure to mention your website in every episode. If you are using the PowerPress Wordpress plugin, go to the settings Making My Libsyn.com App Free [26:45] In July I sold 2 apps. I made it free and in September I had 102 download it. Is having 100% more people listen to your show worth the extra $10 a month? To get your app (free to have it created) go to Libsyn.com and get the $20 a month plan (it will be $30 a month once the app is launched). You can use the code sopfree to get a free month of hosting at the Libsyn.com July app sales ($1.99): 2 September App Sales (free): 102 Mentioned on This Episode Trapper Jack (Phillip Keller Now) www.blindfaithlive.com New Media Show  the Audacity to Podcast (Daniel J Lewis)   Ready to Podcast?    

Tomorrow, Apple releases iOS 8 and this is a HUGE gift to Podcasters who take advantage of it. Paul Colligan interviews Rob Walch of Libysn, Today in iOS, Podcast 411 and more about the implications of iOS 8 on every Podcast and how you can take advantage of it. To get a transcript of this episode, text "#EP12" 1-503-897-1290 (or call and leave us voice mail at the same line). Links Libsyn (use code "paul" to get one free month) Podertainment (use code "paulcolligan" to get three free months) Today in iOS Podcast 411 Big Idea  By the end of October 2014, there will be over a half a billion iOS devices that have the Podcast app installed natively.  Will you be ready? @ThePodcastRPT (Click to Tweet) 

 Podcast Success  Andrew Ferebee stated that his Knowledge for men podcast launched November 2013 and surpassed the 400,000 download mark this week. Podcast Spotlight The Small Business IT Show [2:49] Dexter was a student in my Podcasting in Six Weeks Class, and we take a listen to his Small Business IT Show (smallbusinessitshow.com). Find it in iTunes. Last 5 in 5 [6:10] Today we get the last five podcasts that Chris from Voices of Candaian Leadership vocl.ca Nurition Diva Get it Done Guy I M Talk Phedippidations Your Website Engineer (hear my interview with Dustin ) Wordpress Plugins A to Z   You Audience Feels Giddy When You Put them On Your Show [12:00] I've mentioned that you should always reply to every email and comment, and when appropriate put them on your show. Well last we I played a "Because of my podcast" story from Craig, and as Craig puts it, "I almost fell off the treadmill." That also points out that people listen to podcasts everywhere.  Fining Places to Network [16:20] If there are other podcasters who do similar podcasts, you might try searching for their name in iTunes. See if they have been interviewed on other podcasts. If they have, DO NOT go over and say, "I should be on your show." Instead take the time to listen to their show, or leave a VALUABLE comment on their blog as a way to break the ice.  New Issue of Podertainment Magazine is Out [21:00] In the new episode of Podertainment magazine, we have more great content from people like Rob Walch, Todd Cochran, Daniel J. Lewis, Jeffery Powers, and many other people on topics like recording your podcast, promoting your podcast, and making money with a podcast. For more information go to www.schoolofpodcasting.com/podertainment Are Deadlines Ruining Your Podcast? [25:00] A couple of weeks ago my Dad died on a Saturday. This is the day record and produce my shows. Obviously I passed on the podcasts that day, but returned on Sunday afternoon as a welcome distraction. I wasn't really prepared, but as I had not missed a show over the last 405 weeks I wanted to keep the streak alive. This is understandable, but stupid thinking. What would people say, "C'mon Dave - big deal you're Dad died the show must go on!" I had a client who had decided to launch his show on a specific date. This is awesome. The bad news is you don't have 100% complete control over your podcast as its getting ready for episode 1. You may have someone who is doing the graphics, or recording an intro. Hopefully these people hit their benchmarks and delivery dates - but they may not. When I was involved much more with music marketing, I was amazed at bands who would plan their CD release party - when they didn't have the CD in hand (you can guess how that ended). The Pros of Podcast Deadlines It boosts your over all vision of how things will pan out. "This will be done on the 8th, then this will come in on the 10th, and then we finish on the 15th." It allows you to put a pin in a date an work backwards to figure out where to start. If it takes four hours to produce an hour long show, and church starts at 6 pm  you better start before 2. It lets you know if you are ahead of schedule so you can make informed decisions. It creates a sense of urgency. It puts a fire under your butt. It adds a level of accountability. The Cons of Podcast Deadlines You can't predict how long it will take to be listed in iTunes. I would guess three days, but I've seen it take 24 hours, and I've seen it take 2 weeks. You don't have complete control over ever piece (as I mentioned, graphics, intros and outros). Not everyone thinks good under pressure The difference between good and great is often that little bit of icing on the top that gets lost if you're in a hurry.   The Typical Podcast Launch Needs To: Choose a topic Choose host(s) Choose a name Choose a URL Purchase web hosting Purchase recording equipment Purchase and/or learn production (software) Order artwork Order intro/outro - find music Record a test show Record another test show Pick a format Mix down your recordings into one mp3 file Get feedback from someone not named Mom. Choose a schedule Tag your media files Order media hosting Upload them to your media host Write a blog post and attach your media from step 16 Validate your feed Write a description that inspires people to listen Submit it to iTunes, Stitcher, and all the other podcast directories. Deadlines help take your idea from a dream to a reality, but be sure to set realistic deadlines so they don't put too much pressure on you.  Get Your Podcast Reviewed [39:50] If you are looking for some unbiased feedback on your podcast head over to www.podcastreviewshow.com/reviewme  Podcast Questions Answered [40:45] Where can I find a link to my podcast in the Microsoft directory? There isn't a microsoft directory. They have an app for Windows 8, and it also appears in the Xbox. There are plenty of places you can list your podcast. Check the podcast411 website's Directory of directories? How do I Have a Link That Just Shows Podcasts on my Website? Add a category to your post in Wordpress. Then later under appearance go to men us and you will see where you can add a link to your menu that goes to all the posts with certain categories. 

Today we are joined by special guest co-host Ryan Park from FoodCraftsmen.com Sharing Your Podcast  You can choose to make your show available on other sites by enabling the embedding feature in the Powerpress plugin. Go to powerpress, settings, and under the media appearance tab there is a media links area where you can choose to make a show have an embed links. Now anyone in your audience can put this on their website. For me, it makes it easy to put on my blog and other sites. In the case of the Podcast Review Show, I can put it on the School of Podcasting site and not worry about it accidentally going down the feed of that show. Ryan found a great article about a new player that people may be using (I would want to test this to make sure it doesn't mess up your RSS feed). There is a neet plugin that works with the html 5 player call Time Jump that I want to investigate. An Affordable Solution For Podcast Gear As I'm still in the Amazon dog house, I was looking for ways to find affordable podcast gear. I have used Same Day Music in the past, and they have a new plan that allows you to make PAYMENTS on gear (typically two). So if you want to buy a mixer, but its $269 you can make two payments of $135.  They call this Speed Play. You make your purchase and have 60 days to pay it off - no interest. Best of all if you're not in New Jersey, they don't charge sales tax. Check them out at SamDayMusic.com (affiliate link). How Many Keywords in iTunes Identify and Use the Right Keywords Just like in traditional SEO, high visibility starts with an understanding of the keywords your target audience will be searching for. You can use your favorite keyword tool to get started. Additionally, you should spend time in the App Store and look at the most popular and successful apps. See what words they're using to promote their app. This will give you additional ideas on picking the right keywords. How Do You Find The Right Keywords? There are tools like Long Tail Pro and Market Samurai that I've heard Pat Flynn talk about. They are both good (I think Pat is using Long Tail Pro a bit more these days). You enter words that you feel people might enter to find your store and see which ones are more popular. You can type in your industry and see what terms people are talking about, and again are more popular. Then you can use these in future shows. In a way its not so much different than SEO for the web. Once you have a list of targeted keywords, you need to put them in the right places. First, start by using them in your show name (if it makes sense).  This works similarly to page titles for traditional SEO. Additionally, try to use your keywords in your name field.   Cool Wordpress Theme? I'm hoping Mike Howard is in the chat today as I want to talk to someone who is using the Avada Wordpress theme. This thing looks so cool, and is only $55 at ThemeForest.net Currently is the the #1 sellign theme on Themeforest. I'm hoping Mike Howard is in the chat today because he uses this. Podertainment Magazine The release of podertainment magazine is waiting for Appel to approve the app.  Mentioned on the Show Resonate: Present Visual Stories that Transform Audiences Podcast Movement