POPULARITY
Categories
What if your next event didn't just inform—it transformed? In this episode of The Story Engine Podcast, I'm joined by Phil Mershon, the creative force behind Social Media Marketing World, one of the largest and most iconic marketing events on the planet. Phil shares his hard-earned secrets to crafting truly unforgettable experiences—ones that people not only love attending but feel deeply connected to. We explore the elements that make great events magnetic and how you can take those same ingredients and infuse them into your brand, business, or team culture. Whether you're hosting a retreat, planning a team offsite, or looking to deepen community in your business, this episode will show you how to turn a gathering into a movement. On This Episode [00:02:18] — The origin story of Social Media Marketing World [00:05:55] — What makes an event truly unforgettable (hint: it's not just great speakers) [00:10:44] — The "secret sauce" behind memorable experiences [00:14:15] — How to make attendees feel seen, valued, and excited to return [00:18:37] — Mistakes people make when planning high-impact events [00:22:04] — How to design events that feel like an extension of your brand's mission [00:26:11] — Infusing storytelling and sensory elements into your live experiences [00:31:30] — How leaders can bring event thinking into their everyday business culture [00:35:20] — Why inclusion and belonging are essential to experience design [00:39:10] — Phil's advice for entrepreneurs planning their first in-person gathering
In todays episode, Shelley and Phil virtually sit across from Paige Comrie, the brain behind the Wine With Paige brand. In this episode, we talk about almost everything! So many things we can't even BEGIN to mention them here in the description. You're going to love this one! #HappyFriday! #ItsWineTime! #Cheersing #GeekOut #NoEasterEgg Visit https://www.winewithpaige.com for ALL things Paige, including her free Napa map, and we recommend "Following" her on Instagram which is @winewithpaigeWines this episode:2023 The Terraces Chardonnay ($45 at the winery)2021 Napa Cellars Cabernet Sauvignon ($35 at Pilgrim's Market)A HUGE thanks to our sponsors: Elsom Cellars and Seasons of Coeur d'Alene!Elsom Cellars: Good times are meant to be shared and so are great grapes and great wines! Since 2006, Elsom Cellars has been producing brilliant Washington wines. For more information about Elsom Wines, please visit http://www.elsomcellars.com Seasons of Coeur d'Alene: Experience the best of Coeur d'Alene's culinary scene at Seasons, where farm-to-table cuisine meets elegant ambiance. Don't miss their Wine Down Wednesday where all bottled wines are 50% off! Visit https://www.seasonsofcda.com/ for more information or call 208-664-8008And of course, a HUGE thank you to Tod Hornby who wrote and recorded our official Wine Time Fridays theme music. Please visit https://todhornby.com to see what Tod is up to!The 3D Cabinets by Design Wine Words of the Week - BroodingThis term is used for wines that are complex and seem to hold back some of their flavors and aromas. It can be a positive descriptor, suggesting a wine that rewards contemplation.If you're ready for a complete kitchen upgrade, 3D Cabinets by Design is THE place for you. Visit https://3dcabinetsbydesign.com for more information or visit their new location at 3895 Schreiber Way in Coeur d'Alene! 3D Cabinets by Design: Dream, Design, DeliverSome wines we've enjoyed this week: 2017 R&B Single Vineyard Malbec, Pèppoli Chianti Classico (Antinori), Readers Syrah, Mer Soleil Silver Chardonnay.Mentions: Rocky Pond Winery, Massican, Shannon Crull, Andrew Allison, Cuvée Collective, Cameron Roblee, Andrea Robinson, Chris Cochran, Sara Lane, GlassVin, VinGarde Valise, Alaska Airlines, Social Media Marketing World, GaryVee Wine Club, Dottie J. Gaiter and John Brecher, VacuVin Swirling Carafe, Luke Marquis, Molly Dooker, Cynthia, Dan Petroski, Adam Moss eri, Mark Zuckerberg, Matt Sparkman, J. Bookwalter Wines, Kevin Olsonberg, Rams Gate Winery.Products used in this episode: The One Wine Glass and Boomerang Two-Step Corkscrew Wine Opener with Built-In Foil Cutter & Bottle Opener.Please find us on Facebook (https://www.facebook.com/WineTimeFridays), Twitter (@VintageTweets), Instagram (@WineTimeFridays) on our YouTube Channel, https://www.youtube.com/@winetimefridays and on Threads, which is @winetimefridays. You can also “Follow” Phil on Vivino. His profile name is Phil Anderson and will probably “Follow” you back! Wine Time Fridays Rating System: Phenomenal
Good for Business Show with LinkedIn Expert Michelle J Raymond.
Global Insights and the P.A.G.E Advocacy Framework for LinkedIn SuccessJoin Coach Michelle J Raymond as she recounts the highlights of the P.A.G.E Advocacy Tour, sharing invaluable insights from Uplift Live in the UK and Social Media Marketing World in the US. From overcoming travel chaos to meeting LinkedIn connections, Michelle dives into the essentials of LinkedIn strategy, emphasising the importance of fundamentals, storytelling, and the newly introduced P.A.G.E Advocacy framework. Discover how to amplify your company's presence on LinkedIn and stay ahead in the world of B2B marketing.Key moments in this episode - 00:00 Introduction and Overview00:30 Travel Adventures and Initial Challenges03:34 Highlights from Uplift Live05:41 Insights from Social Media Marketing World07:49 Key Takeaways and Comparisons16:17 P.A.G.E Advocacy Framework19:34 Tim Tam Moments CONNECT WITH MICHELLE J RAYMOND Michelle J Raymond on LinkedIn Book a free intro call https://socialmediaforb2bgrowthpodcast.com/ B2B Growth Co newsletter - subscribe today to get your LinkedIn news first. Today's episode is sponsored by Metricool. Make sure to register for a FREE Metricool account today. Use Code MICHELLE30 to try any Premium Plan FREE for 30 days. Download the Metricool LinkedIn Report 2025 - https://metricool.com/linkedin-trends-study/?utm_source=podcast&utm_medium=influencer&utm_campaign=20250415_michelle-raymond_2025-linkedin-study_en&utm_content=audio&utm_term=q1
Unicorns Unite: The Freelancer Digital Media Virtual Assistant Community
I crashed the Social Media Marketing World conference…Okay not literally, but I did snag a ticket and showed up as a fly-on-the-wall digital marketer, ready to soak it all in. In this episode, I'm giving you a no fluff, behind-the-scenes recap of Social Media Marketing World and sharing exactly what freelancers and marketing VAs need to know.Think conferences are just fluff and swag bags? Think again. I'm breaking down how in-person networking can open unexpected doors and level up your visibility. Getting in the room matters — especially if you want to be seen as the expert you truly are.Listen to learn more about:Why I actually went to Social Media Marketing World (hint: it wasn't just for the content)My honest take on whether attending conferences is worth it for freelance marketers (including ROI talk!)The trends I noticed that savvy digital marketing assistants should be paying attention to right nowWhy showing up in-person at events like Social Media Marketing World can fast-track your freelance visibilityWhat to consider if you're dreaming of speaking on conference or event stages somedayWhether you're debating going to a conference or just trying to keep up with trends, this episode gives you the freelancer's lens on what's actually working—and what to ignore. Tune in to find out if Social Media Marketing World belongs on your calendar next year.Sponsored by AI Copywriter in a Box Struggling to create client content fast? Stop wasting time starting from scratch. AI Copywriter in a Box helps you craft high-converting, client-ready content in minutes—emails, social posts, sales pages, and more—all in your client's unique voice. I use it myself to skip the endless revisions and get premium content done fast. Use my affiliate link & get $50 off with the code UNICORN. You can use the AI Copywriter for up to 4 different clients. Grab yours now!Links Mentioned in the Show:Episode 141: Pre-Launch Marketing Strategy with Brenna McGowan, my biz bestie and anticipation marketing genius. Brenna took the stage at Social Media Marketing World and rocked it with a talk on pre-launch buzz strategies. She's the queen of creating momentum before the cart opens.Join The Digital Marketer's Workgroup: Are you already doing marketing work but need more clients and a stronger referral network? Join a tight-knit community of freelancers and get access to behind-the-scenes conversations, support, and troubleshooting that every solo marketer needs. Plus, you'll benefit from advanced trainings, networking opportunities, and exclusive job leads. Apply here!Connect with Emily:Facebook Community: Emily's Unicorn Digital Marketing Assistant LabInstagram: @emilyreaganpr Facebook:
Nate has returned from Social Media Marketing World in San Diego. He breaks down what the trends are and why AI probably won't ruin social media. We've also got plenty of other tech news to get caught up on and some tips and picks to help you tech better. Watch on YouTube! - Visit Notpicks.com INTRO (00:00) MAIN TOPIC: Social Media Marketing World Recap (05:05) DAVE'S PRO-TIP OF THE WEEK: iOS 18.4, 12 New Things (23:55) JUST THE HEADLINES: (31:45) Martian dust may pose health risk to humans exploring red planet, study finds Bloomberg's AI-Generated news summaries had at least 36 errors since January Scientists may have discovered how to extract power from the Earth's rotation FTC says 23andMe purchaser must uphold existing privacy policy for data handling Trump extends TikTok deadline for the second time Apple flew 5 flights full of iPhones from India and China in 3 days to beat Trump Tariffs iPhone farms sending more than 100,000 scam iMessages per day TAKES: Everything we know so far about the Nintendo Switch 2 - Nintendo's Switch 2 preorder process has strict requirements to thwart scalpers (35:10) Mozilla Thunderbird finally takes on Gmail with new email service (43:25) North Korean hackers cash out hundreds of millions from $1.5bn ByBit hack (46:35) BONUS ODD TAKE: TV Garden - Watch TV from around the world (48:50) PICKS OF THE WEEK: Dave: ArcEmu - Watch Emulator (52:35) Nate: Airmoto Tire Inflator Portable Air Compressor - Air Pump For Car Tires with Digital Pressure Gauge, LED Light and Auto Shut-Off Function - Cordless Pump for Car, Motorcycle, Bicycle, Balls and More (57:35) RAMAZON PURCHASE - Giveaway! (01:05:00)
I just got back from Social Media Marketing World in San Diego, where I attended 14 sessions with a front-row seat to see what's shaping content and personal branding in 2025.One of the primary discussions among top marketers at the conference was the role of Artificial Intelligence (AI) in revolutionizing content creation and marketing strategies.I brought home a notebook full of notes, and instead of letting all that sit in a folder, I uploaded my notes into ChatGPT to spot the patterns and priorities. What emerged was a clear picture of what the experts agree on and a few refreshing shifts in how they approach content creation.Today, I'm walking you through 7 smart content moves that are helping personal brands build trust, stay visible, and show up with purpose. What You'll Discover in This Episode:How to use podcasting as your content hub and simplify your workflowThe shift toward authentic, unpolished video that builds real trustWhy AI isn't your voice—it's your amplifier, and how to use it wiselyWhat to do weekly to grow your LinkedIn visibility without burning outWhy your email list and newsletter might be your most valuable assetA behind-the-scenes peek at how I used ChatGPT to prioritize post-event actionsIf this episode helps, I'd love for you to rate and review it on Apple Podcasts. It really does make a difference. Your Next Step:Ready to Simplify Your Lead Generation with AI?If you're looking to grow your email list without getting lost in tech or spending hours creating content, I'd love to invite you into my private membership—Amplify Your List Building with AI.Here's what's inside:Stay current with smart, ethical AI strategiesGet access to custom GPT tools built to simplify your lead genJoin live coaching sessions for real-time strategy and supportUse done-for-you templates to create lead magnets, opt-ins, and moreMaster your email sequences, sales pages, and planning workflowsThis isn't about doing more—it's about doing what matters, faster and smarter.✨ Founding member spots are still open, but not for long.Join now and lock in the lowest price this offer will ever be.Visit Community.MarisaShadrick.com to learn more. Amplify Your List Building with AI is your go-to membership for coaches, service providers, and course creators who want to attract the right leads organically. For just $37/month, get your own custom ChatGPT team, pre-trained for your marketing needs, plus templates, LIVE coaching, and AI news briefs. Join at Community.MarisaShadrick.comListen to the "Amplify Your Authority" Podcast! Click Here! Rate & Review: If you enjoyed this episode, please take a moment to leave a 5-star rating and review on Apple Podcasts. Tip: Answer these questions inside of ChatGPT (free or paid) and have AI craft your review! How did you discover this podcast? What's your biggest takeaway from this episode? How has this podcast helped your current journey? Thanks so much for taking a few minutes to craft a review!
Did you know only 3% of your audience is ready to buy right now? That's an interesting number, isn't it? Typically, someone needs to see your content 77 times before they are ready to buy, but there are occasions where someone is ready to buy instantly, just like I was this weekend. This reel stopped my scroll and had me hooked immediately. I was ready to buy without hesitation, and I'm breaking down exactly why this particular reel was so effective, so you can recreate your own. In this episode we'll be covering:Social Media Marketing World recap, I am so honored to have been a speaker this year!The fascinating stats I learned during Brenna McGowan's session on Anticipation Marketing.Consistency in your content marketing strategy, building trust and awareness through repeated exposure. Not relying on a single platform to market your business, instead diversifying your content and creating multiple touchpoints for your audience to connect with you.The formula I want you to try this week to create your own reel that makes people want to buy instantly.Plus, a sneak peek of what we'll discuss on next week's episode!Links to reels in this episode:Reel: POV You…Other episodes you might have missed:Episode 023: Create Content That Pops by Knowing Why People Want to BuyEpisode 032: We All Start at Zero: Embrace Storytelling to Connect with Your CommunityEpisode 035: Turning Inspiration into Unique and Original ContentEpisode 042: Your Simple B-Roll Can Become Easy Reels That Actually ConvertEpisode 050: Stories Work! Here's how to make them work for YOUSend a message!Sign up for Reels Lab Join the Social Squad Society Love this conversation? Tap the follow button so you never miss an episode. Connect with me over on Instagram!
I've known Amanda Webb of Spider Working for years. While she started as a digital marketing generalist, Amanda has really built her name for data and analytics in recent years, especially Google Analytics (for which she is a certified trainer with Enterprise Nation).But, like many of us, Amanda didn't start out in marketing, and she shares how her time in the film industry and a small business owner helped her build the tenacity and skills that eventually helped her launch her own successful consulting and speaking business, becoming globally known as an expert on how to make sense of analytics and succeed with data-driven marketing strategies.Of course, we also discuss what lights Amanda up, what she truly delivers beyond just marketing insights, and what cats have to do with any of it (spoiler alert: not much, and she likes it that way!).In this episode:“That's me: I am going to be the next Mike Lee!”Hustling to get those union tickets signed (including in the pubs)The importance of persistence“Let's face it…I'm never going to be the female Mike Lee.”“I know! I'll start a business!”Death of a Saleswoman“You're not coming up on Google…”Facebook, LinkedIn, bloggingAn opportunity in recession“I was everywhere”Getting more widely known via videoIrish Blog AwardsAgorapulse, Social Media Marketing World, Meta and Google (via Enterprise Nation)Helping people feel cleverCats, knitting, film, and boundariesFind Amanda:LinkedInWebsiteThat Analytics PodcastThat Analytics Show❤️Get Started on Your Personal Brand Journey with a sampling of Christine's Personal Branding Questions here: https://www.gritmon.com/talkaboutmybrandSubscribe to theLet's Talk About Brand Newsletter that goes out weekly to ensure you don't miss a beat! Hosted on Acast. See acast.com/privacy for more information.
On today's REAL Personal Branding podcast, Lauren interviews Phil Mershon, the CEO of Unforgettable Experiences and the Director of Experience at Social Media Examiner, on this episode of the REAL Personal Branding podcast. Phil is an expert in creating memorable events and experiences, having accumulated over 30,000 hours of experience in event planning. He shares his journey from leading a service with his siblings and stuffed animals as a child to becoming a renowned event planner, consultant, and author. Phil discusses his book “Unforgettable: The Art and Science of Creating Memorable Experiences” and the analogy of baking bread to explain the core elements of event planning, such as content, communication, and venue. He provides strategies for attracting the right audience, creating opportunities for connection, and delivering exceptional customer service. Phil also shares examples of innovative and memorable event elements, including incorporating unexpected performances and providing essential items for attendees. Throughout the conversation, Phil emphasizes understanding the audience's needs and creating a personalized, unforgettable experience, regardless of the event's size. Connect with Lauren V. Davis here: https://linktr.ee/ldaviscreative Connect with Phil Mershon here: https://www.linkedin.com/in/philmershon https://www.facebook.com/phil.mershon http://philmershon.com/bonus https://www.amazon.com/Unforgettable-Science-Creating-Memorable-Experiences/dp/1636981011
Join LinkedIn expert Louise Brogan in this episode of Raise Your Visibility Online as she shares her excitement about speaking at the Social Media Marketing World conference in San Diego. Louise delves into the importance of strategic content creation on LinkedIn, emphasizing the need for consistency and repeated messaging to build trust and thought leadership. She discusses effective content types, including carousel posts, polls, and newsletters, and provides actionable insights on repurposing one piece of content in multiple ways to enhance visibility. Louise also introduces her new membership offering on YouTube and shares a success story from her recent content marketing workshop. https://www.youtube.com/@RaiseYourVisibilityOnline/join 00:00 Introduction to Raise Your Visibility Online 00:50 Excitement for Social Media Marketing World 02:26 Strategic Content for LinkedIn 04:45 Engaging LinkedIn Posts 07:12 One Message, Many Ways 10:40 Membership and Workshops 12:34 Conclusion and Upcoming Events
In their episode today, Esther and Melanie speak to Louise Brogan about her brand new book, her trip to Social Media Marketing World and ask the questions that've been bothering you about LinkedIn for the last little while...Listen in today!
What happens when you have a conversation with a genuinely advanced AI? Michael Stelzner finds out in this special episode! He dives into an experiment with Sesame Research's AI voice assistant, "Maya," and the results are incredible. Hear their conversation, exploring everything from social media marketing to persuasive techniques. Experience the nuanced, human-like quality of Maya's voice, and you'll understand why Michael is so excited about the potential of this technology. Tune in to hear a glimpse of tomorrow, today!Try Sesame: https://sesame.com/researchCheck out Social Media Marketing World 2025 coming March 30th: http://socialmediamarketingworld.info/See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
What happens when you have a conversation with a genuinely advanced AI? Michael Stelzner finds out in this special episode! He dives into an experiment with Sesame Research's AI voice assistant, "Maya," and the results are incredible. Hear their conversation, exploring everything from social media marketing to persuasive techniques. Experience the nuanced, human-like quality of Maya's voice, and you'll understand why Michael is so excited about the potential of this technology. Tune in to hear a glimpse of tomorrow, today!Try Sesame: https://sesame.com/researchCheck out Social Media Marketing World 2025 coming March 30th: http://socialmediamarketingworld.info/See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Send us a textIn this episode, Kay sits down with Chris Mercer, widely known as Mercer, Co-Founder of MeasurementMarketing.io. Mercer shares his transformative journey from building WordPress websites to becoming an authority in measurement and marketing strategies. Known for simplifying complex data analytics into actionable steps, Mercer explains how businesses can shift their mindset andmeasurement strategies to drive results. Whether you're a startup, small business, or scaling organization, Mercer's insights into data-driven decision-making and strategic mindset shifts will revolutionize how you approach your business operations and growth.What to Expect in this Episode:00:00 — Introduction to Chris Mercer and his journey into measurement marketing.00:02 — From WordPress to Measurement Marketing: How Mercer identified the market need.00:06 — The Power of Listening to the Market: Pivoting based on customer demand.00:11 — The First Thing Businesses Should Measure: Simplifying your data approach.00:17 — Simplicity is a Skill: Avoiding overcomplicated measurement systems.00:21 — Stages of Business Measurement: Cave, Valley, and Summit explained.00:31 — Avoiding the Helicopter in the Cave Trap: Why starting with simplicity matters.00:37 — The Role of Mindset in Business Success: Useful beliefs and being open to being wrong.00:45 — Building Measurement Muscle: Developing systems and growing naturally.00:52 — Introduction to Profit School: Optimizing team structures and workflows.01:02 — Key Takeaways for Entrepreneurs: Mindset, systems, and simplicity in scaling.Guest Bio:Chris Mercer, widely known as Mercer, is the Co-Founder of MeasurementMarkeƟng.io, an industry- leading platform dedicated to helping businesses simplify their analytics and make data-driven decisions. With years of experience in digital marketing, Mercer is a sought-after speaker at prestigious events like Traffic & Conversion Summit, Social Media Marketing World, and Content Jam. He specializes in demystifying data analytics and empowering entrepreneurs to measure what truly matters in theirbusinesses.Connect with Chris Mercer: Measurement Marketing Website: https://measurementmarketing.io Profit School Website: https://profitschool.com LinkedIn: Chris Mercer on LinkedInConnect with your Host, Kay SutharBusiness Website: https://makeyourmarkagency.com/Podcast Website: https://www.makeyourmarkpodcast.com/LinkedIn: https://www.linkedin.com/in/kay-suthar-make-your-mark/Facebook Group: https://www.facebook.com/groups/482037820744114Podcast: https://www.makeyourmarkpodcast.com/Email: kay@makeyourmarkagency.comFREE Gifts from Kay Suthar:3 Ultimate Secrets to Getting Booked on Podcasts: https://getbookedonpodcast.com/5 Simple Steps To Launch Your Podcast in 14 Days: https://14daystolaunch.comKey Takeaway:Understanding measurement isn't about drowning in data—it's about asking the right questions, collecting meaningful answers, and taking informed actions. Mercer breaks down the mindset, tools, and strategies required to scale efficiently and sustainably. Tune in and learn how to transform your approach to measurement, mind
In this behind-the-scenes episode, Social Media Examiner's CEO Michael Stelzner and marketer Dan Sanchez reveal how they're pivoting their marketing strategy in response to 2025's challenges. With social algorithms deprioritizing promotional content, email deliverability issues, and AI impacting SEO, they've implemented eight new approaches—all while promoting their flagship Social Media Marketing World conference.To learn more about Social Media Marketing World, visit SocialMediaMarketingWorld.infoReview our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
In this behind-the-scenes episode, Social Media Examiner's CEO Michael Stelzner and marketer Dan Sanchez reveal how they're pivoting their marketing strategy in response to 2025's challenges. With social algorithms deprioritizing promotional content, email deliverability issues, and AI impacting SEO, they've implemented eight new approaches—all while promoting their flagship Social Media Marketing World conference.To learn more about Social Media Marketing World, visit SocialMediaMarketingWorld.infoReview our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
In this special episode, Michael Stelzner discusses the major developments unveiled by tech giants in December 2024 and explains why marketers must adapt to these innovations or risk falling behind.To learn more about Social Media Marketing World, visit SocialMediaMarketingWorld.infoBe sure to follow the AI Explored podcast. See socialmediaexaminer.com/ai-explored-podcast/See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
In this special episode, Michael Stelzner discusses the major developments unveiled by tech giants in December 2024 and explains why marketers must adapt to these innovations or risk falling behind.To learn more about Social Media Marketing World, visit SocialMediaMarketingWorld.infoBe sure to follow the AI Explored podcast. See socialmediaexaminer.com/ai-explored-podcast/See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Michael Stelzner reveals three trends essential for marketers, creators, and entrepreneurs in an exclusive interview with Sean Cannell, host of the Think Media Podcast.To learn more about Social Media Marketing World, visit SocialMediaMarketingWorld.infoTo watch part two of this interview, visit SocialMediaExaminer.com/thinkSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Michael Stelzner reveals three trends essential for marketers, creators, and entrepreneurs in an exclusive interview with Sean Cannell, host of the Think Media Podcast.To learn more about Social Media Marketing World, visit SocialMediaMarketingWorld.infoTo watch part two of this interview, visit SocialMediaExaminer.com/thinkSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Nick Cicero '09 is a social media entrepreneur, who — after starting college at Nazareth as a trumpet-playing music major – was intrigued by the spread of Facebook, Twitter, other social media platforms, and followed his instincts to pursue a career in internet technology and business. Nick's life's work has focused on building social publishing and analytics tools for publishers and media companies, eventually founding, developing and leading social media analytics company Delmondo, which was later bought by Conviva. Nick has 20 years of experience in advancing the social media, digital marketing, and streaming video industries, with a track record of innovation and leadership. He has been at the forefront of many tech firsts, such as creating the first enterprise analytics solutions for Snapchat, Instagram Stories, Facebook Live, and TikTok, co-producing the first Snapchat branded series with Marriott Rewards, and working with Oprah Winfrey to launch the first Instagram video on TV. Today, Nick works as an advisor, consultant, professor, and investor. He has made hundreds of presentations at major industry events like Vidcon, SXSW (South by Southwest), SportsPro, Social Fresh, and Social Media Marketing World. He serves as an advisor and mentor to early-stage startups and educates future leaders as a faculty member at the esteemed S.I. Newhouse School of Public Communications at Syracuse University.
Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold
In this episode of Do This, Not That, host Jay Schwedelson interviews Michael Stelzner, founder of Social Media Examiner and Social Media Marketing World. They discuss effective event marketing strategies, speaker selection, and promotional tactics for conferences and webinars. Michael shares his insights on driving event registration, utilizing customer testimonials, and the importance of networking in the events industry.=================================================================Best Moments:(01:37) Strategies for driving event registration and increasing attendance(05:01) Techniques for gathering and utilizing customer testimonials(06:41) Promoting events through various channels, including email marketing(09:24) Criteria for selecting speakers for events(11:57) Email marketing strategies for event promotion(16:51) Michael's approach to attending other events as a talent scout(18:18) The importance of networking and relationship-building in the events industry=================================================================Guest Bio:Michael Stelzner is the founder of Social Media Examiner, a leading resource for social media marketing information, and the creator of Social Media Marketing World, one of the largest conferences in the digital marketing industry. He hosts multiple podcasts, including the Social Media Marketing Podcast and AI Explorer. With over 15 years of experience in the social media marketing field, Michael is known for his expertise in content creation, event organization, and industry networking. He is also the author of Launch and Writing White Papers.=================================================================MASSIVE thank you to our Sponsor, Marigold!!Marigold is a relationship marketing platform designed to help you acquire new customers and turn them into superfans with their best-in-class loyalty solutions. Don't take my word for it though, American Airlines, Honeybaked Ham, Title Boxing, and Notre Dame University are also customers!Regardless of your size, check out Marigold today to get the solution you need to grow your business!Check out this free content from marigold that Jay has loved digesting, 5 Steps For Selecting The Right Email Marketing Platform.
Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. Join Brad and Mercer as they chat about how small business owners can identify key metrics and master measurement marketing to guide their decisions. Chris Mercer is an esteemed measurement marketing expert and the co-founder of MeasurementMarketing.io. With an unwavering dedication to helping marketers, marketing teams, and agencies understand and leverage data, Mercer has become a trusted name in the industry. Mercer's approach to measurement marketing is comprehensive and actionable. He guides his audience through the crucial steps of identifying key metrics, implementing measurement tools like Google Tag Manager and Google Analytics 4, and creating insightful dashboards. With his extensive knowledge and ability to simplify complex concepts, Mercer has become a sought-after speaker at prestigious conferences and events, including Traffic & Conversion, Social Media Marketing World, Content Jam, and more. The Digital Slice Podcast is brought to you by Magai, up your AI game at https://friedmansocialmedia.com/magai.
What would you do if you could interview your role model?‼️
Brooke Sellas of B Squared Media was on previously talking about the thing that she is known for: customer care. This time we're digging into how she got known for it, what it really means to her, and her motivations behind it. This is an especially relatable conversation because despite owning a successful marketing agency, appearing on massive stages such as Social Media Marketing World and Inbound, co-hosting a few prominent podcasts, and writing a book on her topic of expertise, Brooke initially struggled to put herself out there in each of those situations. In all cases, it was a nudge from someone else who believed in her that helped Brooke get to those next levels of visibility and thought leadership. As you'll hear today, she is starting to take the reins a little bit more herself, and recognizing after all these years of all of this external validation showing that, yes, actually she is an expert, she does have something to say that people need to hear from her specifically, she's finally recognizing that these people may be onto something. She's ready to start not just accepting these opportunities, but creating these opportunities and guiding where she wants her personal brand to go. I hope Brooke takes a listen to this episode and says, “Wow, I sound pretty smart.” (Because she does.)Here's some of what we get into in today's conversation:How Brooke came to start B Squared MediaHow she got started in social media to begin withExpanding the agency beyond herselfHer professional point of difference“Think Conversation, Not CampaignTM”Why customer conversations are so vitalStepping into her personal brandGetting on stagesCo-hosting podcastsWriting her book, “Conversations That Connect”The future of Brooke's personal brandBrooke's true (professional) loveThe need Brooke truly solves for her clientsThe power of goofinessFind Brooke:LinkedInB Squared MediaBook:Conversations That Connect: How to Connect, Converse, and Convert Through Social Media Listening and Social-Led Customer Care❤️Get Started on Your Personal Brand Journey with a sampling of Christine's Personal Branding Questions here: https://www.gritmon.com/talkaboutmybrandSubscribe to the Let's Talk About Brand Newsletter that goes out weekly to ensure you don't miss a beat! Hosted on Acast. See acast.com/privacy for more information.
We welcome to the show Marc Mawhinney. Marc is the host of the Natural Born Coaches podcast, and has helped countless aspiring coaches in just about every conceivable niche build and sustain thriving coaching businesses.I've often said that the greatest strength of my own craft of podcasting is also its greatest weakness, that being just about anyone can do it.As you'll hear in this episode, the same can be said of coaching. Anyone can call themselves a coach, but actually finding a paid client, and then guiding them from Point A to Point B is a different matter entirely!In this episode, Marc shares in detail:His email strategy and mindset needed for consistent daily emailing to a specific market. His thoughts on what defines a coachOvercoming credibility issues in the coaching industryThe "3 Pillars Strategy" of marketing one's businessMaintaining personal integrity in the highly superficial digital age If you've thought about getting into the highly profitable coaching industry, but don't know where to begin, give this a listen and then check out Marc's offerings below!Episode highlights:00:07 Mark's Email Streak and Initial Challenges02:17 Transition to Daily Emails05:07 The Impact of Social Media and Authenticity08:51 Coaching in the Digital Age13:40 Exploring Niche Coaching Markets18:44 The Three Pillar Strategy for Coaches21:51 Conclusion and Contact InformationResources mentioned:Natural Born CoachesThe Coaching Jungle Facebook groupAbout the guest:Marc Mawhinney is a lifelong entrepreneur who has been helping coaches get more clients (without paid ads) since 2014! He's the host of the “Natural Born Coaches” podcast, which has almost 900 episodes released, and the Tarzan of “The Coaching Jungle” Facebook group which has over 25,000 coaches in that community. He's been a speaker at events like “Social Media Marketing World”, frequently makes media appearances, and has contributed for Entrepreneur.com. You can learn more about Marc at www.NaturalBornCoaches.com!You've been listening to Ba Vojdaan!, with James D. Newcomb. For more information about James, and to subscribe to the podcast, visit https://jamesdnewcomb.com. There you'll find a trove of materials available for immediate download. And be sure to follow James' travels and adventures on social media. All the info can be found at https://jamesdnewcomb.com. Thank you for listening!
What if you could ensure your brand stays relevant and robust no matter how the digital landscape changes? Many brands rely heavily on a single channel, like social media, making them vulnerable to sudden changes and platform-specific issues. When platforms change algorithms or face restrictions, brands that aren't diversified can see their reach and engagement plummet. This leaves marketers scrambling to regain lost ground, often with limited success. What are our options? That's what Carlos Gil is here to help with. Carlos is a marketing expert with over 15 years of experience, specializing in driving ROI through growth marketing, social media strategy, and content creation. Currently the Brand Evangelist for GetResponse, Carlos is also a sought-after public speaker, author, and consultant. He's known for his innovative approaches to integrating social media and email marketing to build strong, future-proof brands. Carlos shares his expertise through speaking engagements at major industry events like SXSW and Social Media Marketing World, and his work has been featured in notable publications such as CNNMoney, Inc. Magazine, and Social Media Examiner. The MarTech Show hosts Robin Dimond and Mike Allton will talk to Carlos Gil about:
On this episode of the Mastery Unleashed podcast, host Christie Ruffino introduces Molly Mahoney, a successful entrepreneur and coach known for her dynamic approach to teaching business owners how to leverage their unique personalities to thrive online. Molly shares her journey from a professional musical theater performer to a prominent business coach specializing in using social media and AI to create compelling content. She emphasizes the importance of authenticity, encouraging listeners to embrace their “weird” traits as strengths. Molly's innovative strategies include utilizing AI tools like Facebook Live, Messenger bots, and Jasper to enhance human connections through technology. Key topics discussed include: Personal Branding: Leveraging your unique voice and personality for impactful online presence. AI Tools: Practical insights on using AI for content creation, like Jasper and Haygen. Content Strategy: Developing engaging, authentic content that resonates with audiences. Digital Marketing: Tips for using Facebook Live and Messenger bots to grow your business. Sales and Impact: Ensuring that all content creation leads to tangible business results. Molly's philosophy combines creativity with strategic technology use, focusing on fostering genuine human connections while optimizing for sales and engagement. This episode is a valuable resource for entrepreneurs looking to enhance their digital marketing strategies and embrace their authentic selves online. ABOUT MOLLY After creating a video that reached 1,000,000 people organically, Molly developed her “Go Live And Monetize” method helping businesses to get clients with video. By staying ahead of trends like AI and Chatbots, she stays on the cutting edge of what is coming next so her clients can make the most out of this rapidly changing space. Combining her social media expertise, and twenty years of performance experience on stages from New York to Las Vegas, she even had a viral video hit a reach of 39 million! Molly has been featured by Jasper, Be.live, ManyChat, Social Media Marketing World, Traffic & Conversion Summit, Perry Belcher's AI Bot Summit, Rich Schefren's Steal our Winners, Inc magazine, Forbes, Entrepreneur, and more. Her book Finding My Awesome allows kiddos of all ages to celebrate their unique sense of awesome and live a life of confidence & joy. GET MOLLY'S GENEROUS GIFT Free Trial of Molly's Content Club Molly's Content Club will become your ultimate resource hub for content creation mastery. With a free 14-day trial, you'll unlock a treasure trove of tools, strategies, and expert guidance tailored to boost your online presence and engagement. Whether you're an entrepreneur, content creator, or social media enthusiast, Content Club empowers you with the know-how to create compelling content that captivates your audience to drive results and sales. ACCESS THIS GIFT AND MANY MORE LINKS SHARED ON THE SHOW www.youtube.com/@Thepreparedperformer www.tiktok.com/@thepreparedperformer www.instagram.com/mollymahoneyofficial www.linkedin.com/in/mollygolive www.facebook.com/ThePreparedPerformer ABOUT OUR SHOW Mastery Unleashed (formerly Overcoming Mediocrity) is a podcast for success-driven women who want to empower their thoughts, design their dream businesses, and build beautiful lives that are aligned with their destinies—hosted by Bestselling Author and Business Strategist Christie Ruffino. Each episode features today's top influencers and entrepreneurs on the rise as they share empowering stories and ninja tips meant to become the FUEL that will ignite a positive change in YOUR life and the lives of others. ABOUT OUR FREE GIFT VAULT GET THIS GIFT AND MANY MORE HERE: https://masteryunleashedpodcast.com/gift-signup/
Here's what to expect on the podcast:In what ways did Josh's background as a Navy journalist influence his approach to business today?Why is leading with noble intent and generosity crucial in business?The benefits of focusing on providing value rather than traditional sales tactics.Podcasting as a networking platform.And much more! About Josh:Josh is a U.S. Navy veteran turned serial entrepreneur. In 2014, he started UpMyInfluence to help entrepreneurs attract the right audiences and grow their influence. Along the way, Josh became an expert in building 7-figure B2B sales systems for consultants and agencies, all without using paid ads.Before this, Josh founded SavingsAngel.com, which grew to over 50 employees and made over $6 million in sales, again without any paid advertising. He did it by building authority and serving his audience through media.Josh speaks at major business conferences like Social Media Marketing World and Tony Robbins' events. He's a weekly consumer expert on Fox 35 Orlando, writes for nine newspapers, and appears on over 75 TV stations nationwide. Josh also has a very successful Podcast - Up my Influence. Connect with Josh Elledge!Website: https://upmyinfluence.com/Instagram: https://www.instagram.com/josh.elledge/Facebook Group: https://www.facebook.com/groups/UpMyInfluenceLinkedIn: https://www.linkedin.com/in/joshelledge/Twitter: https://twitter.com/joshelledgeYouTube: https://www.youtube.com/channel/UC1DrPd_EkMk9dhDfbT6uIuA Connect with Anne Zuckerman!Websites: https://justwantedtoask.com/ | https://annezuckerman.com/Bezi Woman: https://beziwoman.com/ | https://www.beziwoman.shop/two-step-order1591558404525Facebook: https://www.facebook.com/bezibradiscsInstagram: https://www.instagram.com/beziwoman/
Big Domino Effect In this episode, Chris Do is joined by Andrew and Pete to discuss their journey from aspiring entrepreneurs to hosting one of Europe's largest business conferences, Atomicon. They emphasize the power of ‘the remarkable ask' and setting colossal goals to expedite success. The duo shares their strategies for growing their business, the value of building community-driven events, and their unique approach to tackling challenges through the ‘Big Domino Effect.' The conversation also highlights their key moments in securing significant opportunities, such as becoming keynote speakers at Social Media Marketing World and their method of leveraging notable speakers to enhance Atomicon. Check out today's guests, Andrew and Pete: ➤ Website | Atomicon | Newsletter Check out The Futur: ➤ Website | Courses | LinkedIn | Podcasts ➤ Instagram | Facebook | Twitter | TikTok | YouTube Check out Chris Do: ➤ Website | LinkedIn | Facebook | Instagram | Twitter ➤ TikTok | Threads | Zaap | Clubhouse | Behance Learn more about your ad choices. Visit podcastchoices.com/adchoices
How do we, and should we, use TikTok? This is a question that comes up frequently in my day-to-day and, to be honest, one I've been avoiding. Why? Because I feel there's so many questions about this platform. BUT let's stop avoiding and dive on into some of the answers today with the help of a true TikTok expert and an incredibly fun guest! I decided to bring in the top expert herself, the incredible Keenya Kelly. Many people appreciate that TikTok is an amazing platform to build on, but the questions seem to always remain: how do we do it? Where do we start? Should we be spending much time on it? Well, it's time to enter the TikTok Queen. Keenya is someone I had the opportunity to meet a couple of years ago at Social Media Marketing World, one of the biggest Social Media marketing conferences globally, held every year in San Diego. Keenya didn't grow up with technology in her back pocket but adopted it to grow her business. She also has extensive experience in the Direct Selling industry, making her the perfect person to speak about using TikTok for business growth on the Direct Selling Accelerator Podcast. Keenya runs her own organization, has grown a business from scratch to over 500,000 followers and generated over $2 million through vertical video alone. She is passionate about, and skilled at, building marketing funnels using video to generate leads. In this episode, she shares some of the strategies she uses to achieve her incredible success. Every day, Keenya helps people globally grow their businesses using TikTok, but it's not just about using TikTok — it's how you use it with your other tools. These are just some of the things I'm excited to explore with you in this energetic episode! Want to know how to use TikTok, where to start, and key strategies for 2024? Then this is the episode for you! We'll be talking about: ➡ [0:00] Introduction ➡ [3:47] A fun fact about Keenya Kelly ➡ [4:33] Keenya's first trip overseas ➡ [8:33] Catching the travel bug ➡ [10:31] What Keenya's trying to achieve globally ➡ [12:40] Building a 6 figure business in the industry ➡ [14:24] How did it all start on TikTok? ➡ [16:18] Is TikTok right for your business? ➡ [18:46] How to use TikTok effectively ➡ [22:01] Thinking of getting yourself out there? ➡ [25:55] Biggest NO NOs on TikTok right now ➡ [27:53] Sharing content from TikTok to other platforms ➡ [29:44] TikTok strategies for quick wins ➡ [33:38] Vertical vs horizontal video content ➡ [36:14] Keenya's prediction for TikTok ➡ [39:34] Keenya's take on building your business on TikTok, in spite of bans in various locations ➡ [42:28] Building your database through TikTok ➡ [45:32] Keenya's recommended book ➡ [46:13] Keenya's dream superpower ➡ [47:57] Keenya's advice to her past self ➡ [51:43] What's on the horizon for Keenya? ➡ [52:47] Connect with Keenya ➡ [54:01] Final thoughts Resources: Book Recommendations ➡ Magic Story by Frederic Van Renssalaer Dey : https://bit.ly/4c8h7Yk Keenya Kelly's book: ➡ Before You Quit Your Job: https://bit.ly/3WIuDxA About our guest: Keenya Kelly is the CEO of ‘If You brand It', a marketing and consulting firm in San Diego, CA where she strategically helps business owners understand the value of marketing their businesses online through video. Keenya built her business online and on camera. In 2020, Keenya decided to learn about the TikTok platform as a way to market her business during the pandemic. In just 12 short months, Keenya grew her account to over 400,000 followers and has helped clients reach millions too. Keenya has since worked with hundreds of business owners teaching how to market their products and services using short form video. She focuses on helping people to be able to build the business of their dreams while having fun, minimizing stress and burnout. Keenya has a great big personality, is extremely determined, and just loves to encourage and talk to people about just about anything. Connect with Keenya Kelly: ➡ Keenya Kelly's website: https://www.keenyakelly.com/ ➡ Keenya Kelly's Facebook: https://www.facebook.com/keenyakelly/ ➡ Keenya Kelly's LinkedIn: https://www.linkedin.com/in/keenyakelly/ ➡ Keenya Kelly's Instagram: https://www.instagram.com/keenyakelly ➡ Keenya Kelly's X: https://x.com/keenyakelly ➡ Keenya Kelly's Tikok: https://www.tiktok.com/@keenyakelly ➡ Keenya Kelly's YouTube: https://www.youtube.com/c/KeenyaKelly Connect with Direct Selling Accelerator: ➡ Visit our website: https://www.auxano.global/ ➡ Subscribe to YouTube: https://www.youtube.com/c/DirectSellingAccelerator ➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/ ➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/ ➡ Email us at grow@auxanomarketing.com.au If you have any podcast suggestions or things you'd like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don't forget to subscribe, tune in, and share this podcast.See omnystudio.com/listener for privacy information.
As we celebrate 500 episodes of Podcast Talent Coach, I want to share with you six mentors who have shaped my journey over the past 10 years. LEARNING FROM MENTORS I learned long ago that I don't know everything and never will. Every experience is an opportunity to learn something. Conferences and conventions are always such a powerful experience for me. Many people say they rarely go to the session and instead have conversations in the halls. I can understand that. But, I think they are missing the power of the collective mind. Mingling in the halls during a conference will definitely grow your network. It has a place in your business. However if you skip all the sessions, you are missing ideas that could take your business to an entirely new level. We would attend the Country Radio Seminar every year in radio. I would travel with my music director for the station. During the day, we would take in all the sessions of the conferences. At night, we would split up to attend events and network with artists and record labels. From the sessions, we would learn new ideas to implement with the stations. At night, we would network with people who could help us implement those ideas. Then one day our company decided it wasn't necessary for both of us to be there. That single decision cut our learning in half and diminished the networking we were able to do. The company thought the conference was nothing but a party. It may have been for those who spent all of their time in the halls. When you're learning from mentors and expanding your thinking, things are possible beyond your imagination. These six mentors helped my achieve levels bigger than I every dreamed. It is my hope that these nuggets spur some new ideas for you as well. DAN MILLER The first is the mentor who has influenced my life the longest. Dan Miller's book and podcast "48 Days To The Work You Love" inspired me to follow my dream and start my own business. Dan is author of the New York Times best-selling 48 Days To The Work You Love and Wisdom Meets Passion, No More Dreaded Monday and An Understanding Heart. His 48 Days Podcast consistently ranks in the top 1% of all podcasts worldwide and his 48DaysEagles.com community is viewed as an example around the world for those seeking to find – or create – the work and the life they love. His podcast sits at the center of his multiple streams of income. Unfortunately, we lost Dan in January of this year after a very brief battle with cancer. Dan's attitude through that entire struggle was impressive and uplifting. He kept asking as he always did, "What does this make possible?" Dan saw the silver lining in every cloud. He was an amazing man and a mentor to me in so many ways. Dan joined my on Episode 466 to discuss multiple streams of income. You can find the episode at www.PodcastTalentCoach.com/466. DAN'S NUGGETS Here are a few nuggets from that episode. Resilience in the Face of Adversity: "When we hit Covid and I couldn't have live events for a couple years there, that had been a big resource for us, a big revenue stream, but not being able to have live events, it didn't really affect us. My revenue continued to go up because we made content available to people in other ways that they could experience, even if they didn't come to Franklin, Tennessee."— Dan Miller 00:24:39 – 00:25:03. Life Reassessment in Midlife Careers: "What surprised me is I had doctors and dentists and pastors and engineers and accountants showing up and why you guys here? And it was like, well, we're doing okay. You know, everybody looking in from the outside to see us is doing okay, but I don't think this is it."— Dan Miller 00:26:29 – 00:26:45. How to Turn Your Writing into Income: "How do you take just a raw idea and turn it into real income? But those came directly from people asking, how do I do that?"— Dan Miller 00:30:42 – 00:30:50. Easy Income Streams for Podcasters: "The easiest next step is coaching. Because if you have a podcast and you're talking about personal development and growth or business success or how to scale or those things, you're inevitably going to have people ringing your doorbell saying, can I talk to you?"— Dan Miller 00:44:47 – 00:45:43. I'll always cherish everything I've learned from Dan and all the inspiration he provided. You can find more about Dan at https://www.48days.com. MARC MAWHINNEY The next mentor who has been a big influence on me over the past decade and 500 episodes was one of my very first coaches. Marc Mawhinney is a lifelong entrepreneur who helps coaches get more clients without paid advertising! He achieves this with his coaching programs, his podcast Natural Born Coaches, his Facebook group The Coaching Jungle, and his Secret Coach Club. Marc has been a speaker at events like Social Media Marketing World, frequently makes media appearances and contributes for Entrepreneur.com. He is a master at joint venture partnerships. I discovered Marc through his Coaching Jungle Facebook group and he soon became my coach. He taught me the power of sending a daily email. Our coaching sessions helped me refine my offers and get my business to the next level. Marc appeared on episode 333 with me to discuss the power of joint venture partnerships. You can find the episode at www.podcasttalentcoach.com/333. MARC'S GEMS Here are a few gems Marc shared during our conversation. Stand Firm on Your Beliefs: "Sure, you're going to turn some people off, but you're going to attract the people who you want to attract, and that's exactly what you do."— Marc Mawhinney 00:16:25 – 00:16:31. The Importance of Community for Coaches: "Whatever you do, you need a place to gather your potential clients. You know, people to get to know, like and trust you."— Marc Mawhinney 00:20:27 – 00:20:34. Viral Topic - The Power of Community: "I can't count how many times someone said to me, mark, I love your Facebook group. It's helped me so much the last few years."— Marc Mawhinney 00:20:55 – 00:21:44. I can't thank Marc enough for pointing me in the right direction with his coaching. Find Marc in his Coaching Jungle Facebook group. CINDY J. HOLBROOK One day Marc was invited to participate in a giveaway. It didn't fit in his marketing plan at the time, so he sent the organizer to me feeling we might work well together. That organizer was Cindy J, The Visibility Wiz. Not only did I participate in her giveaway, Cindy soon became my next coach and she's one of the best in the business. Cindy guides entrepreneurs and small business owners to thrive as you go up the ladder from being the best-kept secret to Trusted and In-Demand Authority. She has been coaching since 2009. Through our work together, Cindy taught me the power of visibility, how to use giveaways to grow my list, and ways to partner with others. She is simply an all around great person. I love her to death and really appreciate all she has given me over the years. Cindy was on episode 479 of Podcast Talent Coach to talk about visibility. You can find the episode at www.podcasttalentcoach.com/479. CINDY'S SUGGESTIONS Here are a few things we learned in that episode. From Social Services to Coaching Success: "But I have all this knowledge of the online world that I utilized to get clients. And, I was able to leave social services within 2 years of becoming a coach, and that's when I started attending a lot of events. And people were constantly coming up to me."— Cindy J. Holbrook 00:20:23 – 00:20:41. Title: Maximizing Advertising DollarsQuote: "My advertising dollars goes towards participating in giveaways or speaking in front of people, you know, being a sponsor at events. That's where my advertising dollars go because I get more return on my money that way."— Cindy J. Holbrook 00:35:04 – 00:35:18. The Power of Collaboration: "I didn't start collaborating with other experts till, 2014. And that's what finally pushed me over to 6 figures was whenever I started collaborating with other experts."— Cindy J. Holbrook 00:39:11 – 00:39:24. How to Boost Your Business Today: "If you start doing something every day, you make sure you do at least 1 money making activity Monday through Friday or whatever your workdays are. You're going to start seeing an increase in everything, in visibility, influence, and profits."— Cindy J. Holbrook 00:42:44 – 00:42:58. Cindy is amazing when it come to leveling up your visibility. Find her online at https://www.cindyjholbrook.com. IMAN AGHAY After I was working with Cindy for a few months, she suggest I attend Collaborate. It was an amazing 3-day event to meet JV partners. This one event changed my business more than I could ever have imagined. At the time, Collaborate was run by Iman Aghay and Rich German. Iman has been so influential in so many aspects of my business. Through this event, Iman taught me how to properly joint venture with others. He has taught me how to create my courses and events. More importantly, Iman showed my how to sell what I do. Iman Aghay is a serial entrepreneur, international speaker, and a nine-time #1 best-selling author. He is best known as the co-founder of Actionera, a platform that assists experts in building mobile apps to enhance their income and impact. Iman hasn't been on the podcast. However, I did a deep dive into finding promotional partners using everything Iman taught me. You can find that in episode 391 at www.podcasttalentcoach.com/391. IMAN'S INSPIRATION Here are few takeaways from that episode. How to Skyrocket Your Podcast Growth: "Just imagine how your podcast and your business could grow if you could find 40 partners who would be willing to promote you to their fans, to their tribe, to their followers."— Erik K. Johnson 00:01:07 – 00:01:14. The Best Part of Pitch Refinement: "But the best part is everybody in the circle's on the same page with regard to who talks, what they talk about, how long they talk. There's no pressure. You don't need to awkwardly walk up to anyone to strike up a conversation like you would in a at a networking event."— Erik K. Johnson 00:06:20 – 00:06:38. Power of Partnerships: "I've been able to grow my email list from about 500 to nearly 4,500. My podcast downloads have doubled. I've made affiliate commissions from promoting those partners, and I had partners promote my courses and my coaching to their audience as well just to help me grow."— Erik K. Johnson 00:10:08 – 00:10:30. The Power of Partnership: "If you wanna go fast, travel alone. If you wanna go far, travel together."— Erik K. Johnson 00:10:53 – 00:11:01. Iman Aghay is an amazing online marketer. He is also the co-owner of Actionera. It is a platform to help you build your own mobile app. Find details on Collaborate at www.podcasttalentcoach.com/collaborate. You can learn more about Actionera at www.podcasttalentcoach.com/actionera and find Iman at https://www.imanaghay.com. JIM PADILLA While I was attending one of the Collaborate events, Iman invited a guest speaker to that event. That guest talked a lot about actually making sales. He was Jim Padilla and he is my fifth mentor on this journey. Jim is a Global Impact Strategist & Investor and the founder and CEO of Gain The Edge. It's a done-for-you provider of industry-leading sales systems and unicorn sales professionals. Jim co-heads Gain the Edge with his amazing wife, Cyndi Padilla. The two of them have generated over quarter billion dollars in sales for a long line of high-level entrepreneurs. Jim's mission is to help purpose-driven thought-leaders untangle themselves from the day-to-day minutiae of seeking leads and sales, so they're free to amplify their impact - while scaling their business! Shortly after getting into Jim's world, he became my coach. Jim helps me build my sales systems and strategies. I've gone from being an entrepreneur to actually running a business. The transformation has been amazing. Jim joined me on episode 465 to discuss making sales. If you want to increase your sales, find this episode at www.podcasttalentcoach.com/465. JIM'S GENIUS Here are few nuggets from my conversation with Jim. From Struggle to Success: "And little did I know that, you know, 20 years later, I'd be making 1,000,000 of dollars teaching other people how to read the room and how to bend influence in their direction so you can be asset instead of a threat to the people who show up in your world, and then they wanna be able to buy from you and give you their credit card."— Jim Padilla 00:12:06 – 00:12:58. The Core of True Expertise: "What people need to dive into is they understand that you're an expert, but they really need to understand who you are as a person and why what you do matters."— Jim Padilla 00:19:07 – 00:19:11. Seeing Opportunities in Chaos: "All they see is all the problems that are in the world are truly just opportunities waiting to be solved if you know how to talk about it and know how to articulate it and to see things differently."— Jim Padilla 00:24:57 – 00:25:04. Maximizing Your Existing Network: "Most obvious buyers you have are the people who already bought from you."— Jim Padilla 00:44:07 – 00:44:10. Jim and Cyndi are amazing. Find them at https://www.gaintheedgenow.com. DAVE JACKSON The last mentor I want to share with you is the guy who became the inspiration for this podcast. In 2013 I was writing articles about podcasting for New Media Expo. Out of the blue, I got an email from Dave Jackson at the School of Podcasting. He was interested in having a conversation to see how we might support each other. During that conversation, Dave said he loved my articles. Then he asked why I didn't have a podcast of my own. Great question, Dave. If I'm writing about podcasting, shouldn't I have a show of my own. Shortly after that conversation, this show was born. And our friendship has continued over the years. Dave Jackson launched the School of Podcasting in 2005. He was inducted into the Podcasting Hall of Fame in 2018. He is the author of the book, Profit from Your Podcast: Proven Strategies to Turn Listeners into a Livelihood. Over the years he has launched over 30 different podcasts with over 4 million downloads. Dave and I currently co-host the Podcast Review Show where we help podcasters improve. You can find that show at https://www.podcastreviewshow.com. Dave was a guest on episode 485 to talk all things podcasting. You can listen to that episode at www.podcasttalentcoach.com/485. DAVE'S BRILLIANCE Here are a few takeaways from my conversation with Dave. Viral Topic: The Importance of Mic Technique: "When I moved into this house had no carpet, and it was just this giant echo chamber. So the first thing I did was, like, okay. We need we need a carpet. We need some rug, something like that."— Dave Jackson 00:32:58 – 00:33:07. The Blue Yeti Misconception: "Technically, it's not a bad microphone, but what most people overlook is that thing can pick up, if you want, in every single direction. Well, that's just screaming, pick up the neighbor's lawnmower and everything else."— Dave Jackson 00:33:44 – 00:33:57. Mastering Freelance Success: "If I'm trying to position myself as an expert, I either want to interview people who know the people that should be hiring me or in some cases, just interview the people who should be hiring me."— Dave Jackson 00:37:54 – 00:38:03. Big thanks to Dave Jackson for all the help and inspiration over the years. Find Dave at www.SchoolofPodcasting.com. FIND YOUR MENTOR Those are six mentors who have had the biggest impact on my journey. There are so many other people who have inspired, helped, and collaborated with me over the years and through these 500 episodes. I would never have enough time to name all of them. From my wife Jen, to Jon Fugler and the various members of our mastermind over the years. From the clients, partners, and supporters, each has played a part in this journey. But most of all, I want to thank you. Without your support week after week and episode after episode, this show would never have reached 500 episodes. Thanks for being here. Thanks for allowing me to be part of your podcast journey. Let me know how I can help. If you don't have a mentor who can take your hand and walk you every step of the way, go to www.PodcastTalentCoach.com/apply, click the button and apply to have a chat with me. We will develop your plan and see how I can help and support you to achieve your podcast goals.
In this insightful Cody Wanner Podcast, he shares his personal and professional experiences, emphasizing the importance of embracing imperfections. He discusses how the pressure to be perfect can stifle creativity and hinder progress. By allowing oneself to be imperfect and even laugh at mistakes, Cody believes individuals can unlock greater creative potential and find more joy in their work. This lesson is especially pertinent in today's highly polished social media landscape, where perfection often seems to be an unrealistic goal.Don't Give UpCody's journey underscores the significance of persistence. He recounts how his initial videos were far from perfect, yet he continued to create, learn, and improve. Cody made over a hundred videos before he felt confident in the goal. This perseverance is a crucial takeaway for anyone aspiring to succeed in content creation or any other field. The key is to keep producing and iterating, understanding that each attempt is a step towards improvement. Cody's story is a testament to the power of showing up consistently, despite the inevitable imperfections and setbacks.Be YourselfStaying true to your values in life overall is something Cody does really well. This theme of authenticity is clear across all of his content and Cody's overall story.Developing a genuine presence on camera was a process that took him a long time to feel comfortable with. But now it's definitely, definitely a strong suit. He explains that this authenticity resonates with audiences and builds a deeper connection. Cody's experience highlights that finding one's true voice is a journey that requires time, patience, and a lot of practice. It's about being real and relatable, rather than striving for saying some sort of script. This might be the biggest creator misconception. It doesn't matter how many people consume your work. It doesn't matter how polished it is. What matters most is how well you connect with the audience.No ExcusesCody also opens up about his ADHD diagnosis and how it has influenced his life and work. By embracing ADHD, figuring out more of what it means in his specific case and coming up with ways to channel it into a positive, Cody better understands how to leverage his unique strengths. Working within his constraints, with his capabilities can actually keep him in his zone of genius. This acceptance has allowed him to create in a way that feels natural and fulfilling. His story is a powerful reminder that understanding and working with one's inherent traits, rather than against them, can lead to greater productivity and satisfaction.Building Community Is An Infinite GameLastly, the conversation touches on the importance of community and support. Being a creator can be super lonely. It can also feel like pushing a massive boulder up a hill. The goal is to eventually hit a tipping point so it rolls down with momentum. But on the way up it can be a grind. Leaning into your community (even if it's your first two subscribers) can help build momentum quicker and the trust can grow forever. Cody also talks about the value of having mentors and a supportive network, which can provide guidance, encouragement, and opportunities for growth. Building and nurturing your relationships with mentors, collaborators, audience and customers can be a game-changer in your creative and professional journey. Cody's insights remind us that we are not alone in our struggles and aspirations, and seeking out a supportive community can make all the difference.Practical Tips for Aspiring CreatorsEmbrace Imperfection: Cody highlights the importance of not taking life too seriously and allowing oneself to be imperfect. This mindset leads to greater creativity and satisfaction in one's work.Persistence Pays Off: Success on platforms like YouTube often comes down to persistence. Cody emphasizes the need to keep creating and iterating, even when initial efforts seem subpar.Authenticity on Camera: Developing a genuine presence on camera takes time and practice. Cody shares his journey of making over 100 videos before feeling truly authentic.Understanding ADHD: Cody discusses his diagnosis of ADHD and how it has shaped his approach to work and creativity. Embracing his ADHD has allowed him to work with his unique strengths.Leveraging Your Strengths: Identifying and focusing on your strengths, rather than conforming to traditional expectations, can lead to greater personal and professional fulfillment.Community and Support: Building a supportive network and finding mentors can significantly impact your creative journey. Cody shares how these relationships have helped him thrive.Memorable Quotes“I love the idea of just making people smile.”“When I'm told to do something, there is a part of me, sometimes a big part of me, sometimes a little part of me, that wants to do the exact opposite.”“At the end of the day, getting stuff out there is more important than any of the other stuff.”“I made 114 videos on my vlog channel until I started to feel like it was clicking.”Guest BioCody Wanner is dedicated to encouraging the doers and spreading the #NoSmallCreator mindset. He began his journey with a daily vlog, starting with just 111 subscribers and vlogging every day for a full year. Cody's channel is all about offering encouragement and motivation to fellow creators. With a BA in Communication (Concentration in Film) he co-founded Cap Collective Video Production and has since become a prominent voice in the creator community. As the founder of #NoSmallCreator and a YouTube Creator on the rise, Cody has shared his insights at VidSummit, Power of Video, and Social Media Marketing World. Subscribe to his channel and follow him on socials for tips and motivation.Follow CodyWebsite - CodyWanner.comX - @codywannerInstagram - @codywannerYouTube - Youtube@RCodyWanner I'm so happy you found this podcast. I am here to serve you, the creative solopreneur & aspiring content creator to get clarity on how to create content, teaching, build a business and design the life of your dreams without burning out in the online learning, creator economy.Want to get every single secret, tip, or idea I learn about channelling our emotions into success in this new creator economy, be sure to subscribe to the newsletter: https://newsletter.justkeeplearning.ca/main
When most people use AI assistants like ChatGPT, they type in a prompt and expect the perfect results without giving it any more info. They don't take the time to have a fluid conversation or let the tool get to know them. No wonder they hate the results they get! Expecting your AI to just know what to produce is like hiring a new team member and giving them zero training. It's like expecting a recipe to be perfect without any seasoning. In order to get the results we want from AI, we have to train them on our voice, who we are and what's different about our brands. It's as simple as letting AI learn our VOICE. How do we engage with AI so that it's trained on our voice and our data set? What can Whitney Houston songs teach us about leveraging AI? In this episode, I'm joined by digital growth strategist and AI aficionado, Molly Mahoney. She shares all the exciting ways we can use AI…after we season it right. The number one thing you have to keep in mind is dancing with AI. You need to give enough information by having a fluid conversation with these tools. -Molly Mahoney Things You'll Learn In This Episode -Think Whitney Houston A Whitney Houston song doesn't start with the high-note. How do we apply the build-up of her music to our own AI adventures? -Amplify your AI expertise Knowing how to use AI doesn't just elevate things inside your business. How can it get you on more stages, help you launch new products, and up what you earn? -The killer combination in AI proficiency Why do we have to marry the logic and efficiency of AI with the empathy, creativity and language of human beings? -What you can do with AI right now With AI, it's important to remember that it gets better and capable of more every single day. From personalized chat-bots to AI generated videos of us, what are the possibilities? Guest Bio Molly Mahoney (known as The Prepared Performer) is a digital growth strategist who specializes in creating authentic video content and leveraging organic social and chat automation marketing to skyrocket client sales. After creating a video that reached one million people organically, she developed her signature “Go Live And Monetize” method. It combines her social media expertise, talent for scaling one-on-one relationships, and twenty years of performance experience on stages from New York to Las Vegas. Molly is the host of “Camera Confidence Live” has hosted shows for content creator tools like Be.live, ManyChat, and InVideo, has been a speaker at events like Social Media Marketing World, Traffic & Conversion Summit, and the Conversations Conference, and has been featured in Inc magazine, Forbes, Entrepreneur and more. For more information, head to https://www.thepreparedperformer.com/, subscribe to her YouTube channel and find her on Facebook. Get free access to Molly's Content Club for 2 weeks at http://molly.live/marki2/. Host Bio Licensed Managing Broker, REALTORS®, avid volunteer, and Major Donor, Marki Lemons-Ryhal is dedicated to all things real estate. With over 25 years of marketing experience, Marki has taught over 250,000 REALTORS® how to earn up to a 2682% return on their marketing dollars. Six-time REALTOR® Conference and Expo featured attendee, one of 100 speakers selected to speak the REALTOR® Conference & Expo five times, and an Inman closing Keynote Speaker. Marki's expertise has been featured in Forbes, Washington Post, http://Homes.com , and REALTOR® Magazine.
Join me as I catch up with Ben Amos, a former coaching student who's now an expert in video marketing. We reminisce about our first meeting and talk about how speaking at Social Media Marketing World catapulted his career. Ben also shares invaluable insights into how he's evolved his business strategies post-pandemic and balances his passion for teaching video strategy with running his agency. Watch the episode Video Strategy That Unlocks Sales With Ben Amos (releases May 22nd).Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!Kwadwo [QUĀY.jo] Sampany-Kessie's Links:Subscribe to The Art of Online Business's YouTube Channel Book a strategy call with Kwadwo!Grab the Facebook Ads Lead Gen Cheat Code course to cut your lead costs and double your email list!Download the Free Facebook Lead Gen Ad Setup Checklist: Set your ads up like an expert ads manager!Visit Kwadwo's website for Facebook Ads helpSay hi to Kwadwo on InstagramBen's Links:Visit Ben Amos' websiteDM Ben: https://www.instagram.com/engage_ben/Check out the free chapters from his upcoming bookTimestamps:0:00 Ben's Social Media Marketing Journey15:05 Entrepreneurial Journey and Focusing on Success24:59 Spider Killing and Online Video StrategyTake Control Of Your Ad Results Without The Monthly Retainer FeeClick here to get 28 days of one-on-one FB Ads training from me with unlimited support.So you can successfully run ads campaigns with lower lead costs and higher revenue. Get 'The 7 Biggest Facebook Ad Mistakes Course Creators Make That Burn Through $$$ And Kill Results' email series and stop your ads from burning through your hard earned money.
Social Media Marketing World is an incredibly unique experience. When creating an event, it's important to make it memorable for the attendees. In today's episode, I'm joined by Phil Mershon, Director of Experience for Social Media and Social Media Marketing World as he shares some top things to make an event an unforgettable experience.
The After Hours Entrepreneur Social Media, Podcasting, and YouTube Show
Pat Flynn is the founder of Smart Passive Income. He's a father, husband, podcast host, YouTuber, Mastermind leader, public speaker, author, and startup investor.Pat Flynn delves deep into discussions about AI's impact on jobs, outsourcing, and how AI tools can supercharge our creative processes without replacing the invaluable human element.He shares insights on how to use chat GPT, AI for email newsletters, AI audio tools, AI for video and podcast production, and presentation tips and AI use. Don't miss this episode of the After Hours Entrepreneur Podcast, full of innovative new strategies for small business owners and entrepreneurs.Takeaways:Innovate with AI, but prioritize human touch.Adaptability is critical.Prepare the next generation.Connect with Pat FlynnWebsite: https://www.smartpassiveincome.comYouTube: https://www.youtube.com/@patflynnTimestamps:00:00 AI chat tools aid in business organization.03:45 AI enhances, but can replace human tasks.08:51 Hope for positive change amid uncertainty and progress.13:16 Starting with click is essential for content.15:52 Rising content volume impacts SEO and storytelling.19:12 Descript makes accurate, easy transcriptions with AI.22:16 Identify target, solve their problem, incorporate AI.24:57 Stage performance focuses on storytelling and impact._____________________________________________Launch and Automate your Podcast:
How do you create content that not only gets engagement but converts? That is the million-dollar question, isn't it?I had an amazing opportunity to speak at Social Media Marketing World in February about this topic and I just had to come into your earbuds to share the strategies that can help you get the most out of your content.Inside this episode, I'll teach you my T.R.U.S.T. Method a framework designed to elevate your content strategy and build unwavering trust with your audience.Learn how building trust is foundational for creating high-converting content.How empathy and message clarity are paramount in trust-building.Why value delivery and community outweigh metrics and trends.Why speaking to a small market isn't a bad thing.Join the waitlist for How to Build an Un-Copy-Paste-Able Brand group coaching program.Chapters00:00Introduction and Background01:23Crafting High-Converting Content: The Trust Template05:38Relatable Content: Building Trust through Stories07:53Uncopy-Pasteable Content: Showcasing Your Expertise09:18Strategic Structure: Optimizing and Maximizing Your Content13:02Timeless Strategies: Serving Your Purpose, Not the Platform14:22Conclusion and Invitation
Michael Stelzner is the founder of Social Media Examiner and the man behind Social Media Marketing World, the industry's largest conference. He takes a very different approach to events. Before talking with Michael, I was told that events are not profitable from ticket sales, that you had to design events to make money during the event itself by selling products or bringing in sponsors. But he disagrees. In this episode you'll learn The nitty gritty of the economics behind events Where things get expensive How to save money And how to make your event feel more like a fine dining experience than a marketplace Full transcript and show notes Michael's Website / LinkedIn / Twitter / Instagram *** CONNECT
Have you wondered what the Social Media Marketing World experience is like? Tune in to today's episode where I share takeaways from 8 people I met at SMMW this year, including Phil Mershon SMMW's Director of Experience. AND tune in to hear how you can attend next year's conference for FREE!
A true YouTube pioneer, Sean Cannell joined the platform only two years after its launch. Having built a YouTube empire worth $10 million, he helps entrepreneurs grow their influence and pursue their passion full-time through the power of online video. In today's episode, Sean offers invaluable insights on YouTube monetization and leveraging the platform for business. Sean Cannell is a business coach, international speaker, and YouTuber who has over 3 million subscribers across his channels. Featured in the "20 Must Watch YouTube Channels That Will Change Your Business” by Forbes, he helps entrepreneurs and creatives build their influence and income with online video through his seven-figure media company, Think Media. In this episode, Hala and Sean will discuss: - The best way to monetize YouTube from day one - Diversifying YouTube income beyond ad revenue - How to supercharge your YouTube earnings - Lesser-known YouTube features for increased earnings - Strategies for integrating YouTube into your sales funnel - Organic lead generation with YouTube - The shortest path to big earnings with a small channel - Sean's formula for building sales funnels on YouTube - The two big ways to get discovered on YouTube - Ethical clickbait writing that works - The YouTube algorithm - And other topics… Sean Cannell is a leading YouTuber, business coach, and CEO of Think Media, with over 3 million subscribers across his channels. Through his seven-figure media company, he helps entrepreneurs and creatives build their influence and income with online video. He has been featured in the "20 Must Watch YouTube Channels That Will Change Your Business” by Forbes. Also an international speaker, he has shared his expertise on YouTube, online business, and digital marketing at events like VidCon Anaheim, Social Media Marketing World, Marketing Impact Academy, and Grow With Video Live. Resources Mentioned: Sean's Website: https://www.seancannell.com/ Sean's LinkedIn: https://www.linkedin.com/in/seancannell/ Sean's Twitter: https://twitter.com/seancannell Sean's Instagram: https://www.instagram.com/seancannell/ Sean's YouTube: https://www.youtube.com/channel/UCWWFavn3ym0w3myTD5OX59g Think Media's YouTube: https://www.youtube.com/user/THiNKmediaTV Sean's Free Class: https://courses.seancannell.com/youtube-1k-challenge-sign-up-march-2024 The Think Media Podcast: https://podcasts.apple.com/gb/podcast/the-think-media-podcast/id1492533163 LinkedIn Secrets Masterclass, Have Job Security For Life: Use code ‘podcast' for 30% off at yapmedia.io/course. Sponsored By: Shopify - Sign up for a one-dollar-per-month trial period at youngandprofiting.co/shopify Justworks - Start your free month now at justworks.com/profiting Indeed - Get a $75 job credit at indeed.com/profiting Economist Education - Go to education.economist.com/PROFITING and enter my promo code PROFITING at registration to get 15% off any course from Economist Education. This offer ends on March 31st – don't wait! Airbnb - Your home might be worth more than you think. Find out how much at airbnb.com/host Porkbun - Get your .bio domain and link in bio bundle for just $5 from Porkbun at porkbun.com/Profiting Pipedrive - Go to youngandprofiting.co/pipedrive and get 20% off Pipedrive for 1 year! More About Young and Profiting Download Transcripts - youngandprofiting.com Get Sponsorship Deals - youngandprofiting.com/sponsorships Leave a Review - ratethispodcast.com/yap Watch Videos - youtube.com/c/YoungandProfiting Follow Hala Taha LinkedIn - linkedin.com/in/htaha/ Instagram - instagram.com/yapwithhala/ TikTok - tiktok.com/@yapwithhala Twitter - twitter.com/yapwithhala Learn more about YAP Media Agency Services - yapmedia.io/
Sean Cannell was the textbook troubled teenager, indulging in wild parties and substance abuse. But after getting expelled from high school, he decided to turn his life around. He immersed himself in volunteer work at a small church where he discovered video production and marketing. He has now built a seven-figure media empire, with 17 years of YouTube experience under his belt. In today's episode, Sean dives deep into YouTube, including the right way to get started and the future of the platform. Sean Cannell is a business coach, international speaker, and YouTuber who has over 3 million subscribers across his channels. Featured in the "20 Must Watch YouTube Channels That Will Change Your Business” by Forbes, he helps entrepreneurs and creatives build their influence and income with online video through his company, Think Media. In this episode, Hala and Sean will discuss: - Why YouTube is miles ahead of other platforms - Lead generation with YouTube - Nurturing hot leads with YouTube - Longevity on YouTube - Prospects for entrepreneurs starting on YouTube now - Growth potential for entrepreneurs on YouTube - Considerations for starting a successful channel - Why it's not too late to start in 2024 - YouTube as an investment for your business - Frameworks for picking the perfect name for your channel - And other topics… Sean Cannell is a leading YouTuber, business coach, and CEO of Think Media, with over 3 million subscribers across his channels. He helps entrepreneurs and creatives build their influence and income with online video through his seven-figure media company. He has been featured in the "20 Must Watch YouTube Channels That Will Change Your Business” by Forbes. Also an international speaker, he has shared his expertise on YouTube, online business, and digital marketing at events like VidCon Anaheim, Social Media Marketing World, Marketing Impact Academy, and Grow With Video Live. Resources Mentioned: Sean's Website: https://www.seancannell.com/ Sean's LinkedIn: https://www.linkedin.com/in/seancannell/ Sean's Twitter: https://twitter.com/seancannell Sean's Instagram: https://www.instagram.com/seancannell/ Sean's YouTube: https://www.youtube.com/channel/UCWWFavn3ym0w3myTD5OX59g Think Media's YouTube: https://www.youtube.com/user/THiNKmediaTV Sean's Book, YouTube Secrets: The Ultimate Guide to Growing Your Following and Making Money as a Video Influencer: https://www.amazon.com/YouTube-Secrets-Ultimate-Following-Influencer/dp/1544511817 Sean's Free Class: https://courses.seancannell.com/youtube-1k-challenge-sign-up-march-2024 The Think Media Podcast: https://podcasts.apple.com/gb/podcast/the-think-media-podcast/id1492533163 LinkedIn Secrets Masterclass, Have Job Security For Life: Use code ‘podcast' for 30% off at yapmedia.io/course. Sponsored By: Shopify - Sign up for a one-dollar-per-month trial period at youngandprofiting.co/shopify Justworks - Start your free month now at justworks.com/profiting Indeed - Get a $75 job credit at indeed.com/profiting Economist Education - Go to education.economist.com/PROFITING and enter my promo code PROFITING at registration to get 15% off any course from Economist Education. This offer ends on March 31st – don't wait! Airbnb - Your home might be worth more than you think. Find out how much at airbnb.com/host Porkbun - Get your .bio domain and link in bio bundle for just $5 from Porkbun at porkbun.com/Profiting Pipedrive - Go to youngandprofiting.co/pipedrive and get 20% off Pipedrive for 1 year! More About Young and Profiting Download Transcripts - youngandprofiting.com Get Sponsorship Deals - youngandprofiting.com/sponsorships Leave a Review - ratethispodcast.com/yap Watch Videos - youtube.com/c/YoungandProfiting Follow Hala Taha LinkedIn - linkedin.com/in/htaha/ Instagram - instagram.com/yapwithhala/ TikTok - tiktok.com/@yapwithhala Twitter - twitter.com/yapwithhala Learn more about YAP Media Agency Services - yapmedia.io/
Uncover the surprising reason why this direct sales expert is dominating the industry with AI. You won't believe what she's using it for! Stay tuned for the unexpected twist that's revolutionizing direct sales.About Molly Mahoney:After creating a video that reached 1,000,000 people organically, Molly developed her “Go Live And Monetize” method helping businesses to get clients with video. By staying ahead of trends like AI and Chatbots, she stays on the cutting edge of what is coming next so her clients can make the most out of this rapidly changing space.Combining her social media expertise, and twenty years of performance experience on stages from New York to Las Vegas, her most recent viral video hit a reach of 39 million! Molly has been featured by Be.live, ManyChat, Social Media Marketing World, Traffic & Conversion Summit, Perry Belcher, Rich Schefren's Steal our Winners, Inc magazine, Forbes, Entrepreneur, and more.In this episode, Jennie and Molly discuss:Synergy Of Integrating Direct Sales Products With Personal BrandingMahoney explains how she shifted from teaching performers to educating business owners on effectively utilizing platforms like Facebook Live. She highlights the synergy of integrating direct sales products with personal branding, using an example of how Unique mascara complemented her own coaching business.Game-changing Role of AIThe focus of the conversation shifts to the game-changing role AI plays in sales and social selling, and how it can "ai-ify" entire businesses. Mahoney emphasizes the importance of strategic preparation and reveals her mission to build custom GPTS AI for all her clients.Creative and Practical Applications of AIMahoney also touches on the creative and practical applications of AI, from content creation to meal planning, demonstrating its vast potential beyond business use. She notes recent shifts in social media strategies, such as moving away from business page reels on Facebook and embracing TikTok for creating "unaware content.”In this episode, you will be able to:Mastering Innovative Sales Techniques: Elevate your sales game with cutting-edge strategies for direct sales success.Revolutionizing Business Strategy with AI and Chatbots: Uncover the power of AI and chatbots to transform your business approach.From Performing Arts to Business Coaching: Embrace the journey of transitioning from the stage to coaching and leadership in the business world.Harnessing AI for Content Creation and Social Selling: Discover the art of leveraging AI for impactful content creation and social selling."[AI], it's like an executive assistant who can brainstorm, organize, and get the basic framework for things done. ” –Molly MahoneyCONNECT WITH MOLLY:Facebook Name: Molly Mahoney (https://www.facebook.com/mollymmahoney) Facebook Business Page:( https://www.facebook.com/ThePreparedPerformer/) Facebook Group Name: Create Content, Get Clients! Organic Social, Video, & AI with Molly Mahoney (https://www.facebook.com/groups/1120839951368096) LinkedIn URL: (https://www.linkedin.com/in/mollygolive/) Instagram Handle: @mollymahoneyofficial (https://www.instagram.com/mollymahoneyofficial/?hl=en) Instagram Business Handle: @thepreparedperformer (https://www.instagram.com/thepreparedperformer/?hl=en) CONNECT WITH JENNIE:Website: https://badassdirectsalesmastery.com/Email: jennie@badassdirectsalesmastery.comFacebook personal page: https://facebook.com/jbellingerPLFacebook podcast page: http://facebook.com/BadassDirectSalesMasteryFacebook group for Badass Crew: https://facebook.com/groups/BadassDirectSalesMomsInstagram: https://instagram.com/BadassDirectSalesMasteryPersonal Instagram: https://instagram.com/jenniebellingerLinkedIn: https://linkedin.com/in/BadassDirectSalesMasteryShow Notes by Podcastologist: Hanz Jimuel AlvarezAudio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it.
PNR: This Old Marketing | Content Marketing with Joe Pulizzi and Robert Rose
In this special #ThisOldMarketing episode, Joe and Robert review their presentations from Social Media Marketing World 2024. Robert shares his insights, including: The Value of Relationships The Product Content Mindset The Point of View Architecture The Trust Exercise - Audit Your Experiences Joe runs through his secrets for content marketing success, including: Building the Base The Content Tilt Acquiring Content Assets Creators over Content Pillar Content Projects The NEW Print Opportunity Email, Email, Email The Content Revenue Model For the full content marketing revenue model, check out our book, Killing Marketing. Sign up to CEX and use code TOM100 to win a guest spot on This Old Marketing. ------ This week's sponsor: Smart sales software for today's multitasking reps that's built to help you manage every stage of your sales pipeline with ease. Work smarter, not harder at Hubspot.com/sales ------ Liked this show? SUBSCRIBE to this podcast on Spotify, Apple, Google and more. Catch past episodes and show notes at ThisOldMarketing.com. Catch and subscribe to our NEW show on YouTube. Subscribe to Joe Pulizzi's Orangeletter and get two free downloads direct from Joe. Subscribe to Robert Rose's newsletter at Experience Advisors.
In this Marketing Over Coffee: Learn about Account Based Marketing, AI Video, Testing and more! Direct Link to File Brought to you by our sponsor:The Generative AI for Marketing Course from Trust Insights San Diego for Social Media Marketing World to London ABM Join the Analytics for Marketers Slack Group! Open AI Sora for Video […] The post Now with more ABM, AI, and AB appeared first on Marketing Over Coffee Marketing Podcast.
You guys, I just got back from Social Media Marketing World! And, I'm going to tell you about #allthethings that happened while I was there. Sign up for my YouTube Sales Machine Workshop HERE! Get the foreplay app HERE! Sign up for Mentimeter HERE! You can find ChatGPT HERE! Want more content, follow me on the 'gram & YouTube! Insta: @jessicastansberry YouTube: @jessicastansberry
Blogging with Leslie: Blogging, Online Business, Entrepreneurship
In this episode of Learning with Leslie, I highlight the impact of AI and SEO at Social Media Marketing World 2024. AI's applications in content creation, image generation, and more were discussed, underscoring its transformative role in business. I share plans to optimize content using AI tools like ChatGPT for SEO, automate processes with Zapier, and personalize videos with HeyGen. This episode is brought to you by Ecamm Live - the all-in-one video production app that helps you create professional videos without the need for editing. Save 15% by using the promo code "Leslie" at https://ecamm.com/leslie
These are the biggest social media trends for 2024 - according to social media managers (and other Social Media Marketing World 2024 attendees)! WATCH this episode here: https://youtu.be/ETILO49UHvQ People Featured: Valeria Instagram - https://www.instagram.com/thesocialsea Website - https://www.thesocialsea.ca/ Anniston Instagram - https://www.instagram.com/metricoolapp Website - https://my.mtr.cool/astrla (Try their Pro plan free for 30 days w/ code LATASHA) Ashley Instagram - https://www.instagram.com/lavashley_social/ Website - https://www.lavashleysocial.ca/ --- Support this podcast: https://podcasters.spotify.com/pod/show/thelatashajames/support
Today's expert guest is Tara Zirker. Tara is the owner and founder of Successful Ads Club, a high-touch support training platform where she teaches thousands of business owners how to rapidly scale their small businesses through the power of Facebook and Instagram Ads with tiny budgets (and has received over 1,000 positive student reviews!).She's worked on ad campaigns with people like Marianne Williamson (New York Times bestselling author), Jordan Lee Dooley (multiple 7-figure lifestyle entrepreneur), and Hilary Rushford (multiple 7-figure style guru), and has spoken at large conferences like Social Media Marketing World & Traffic and Conversions.In this episode, Tara shares how to get started with Facebook ads, even on a tiny budget – you can start with as little as $10 a day! We also discuss the most common mistakes people make, what metrics to watch to ensure you never pay too much for a lead, and how to avoid wasting money on Facebook Ads.Join us live with Tara! www.thanksforvisitingads.com(00:00:00) #STRShareSunday: @lil.desert.cabin(00:00:00) How Tara Got Into Digital Advertising(00:00:00) Campaign Budgets : Big & Small(00:00:00) Most Common Mistakes People Make(00:00:00) Audience Retargeting & How To Do It Effectively(00:00:00) What You Need: Platform, Financial & Time Commitments(00:00:00) Tips for Measuring the Efficacy of Your Facebook Ads(00:00:00) Top Tools for Generating Click-Worthy Creative(00:00:00) Frequent Frustrations & Roadblocks to AvoidResources:Visit thanksforvisiting.com/workshop to watch our Hosting Business Mastery Method workshop!Airbnb Essentials Checklist: hostchecklist.comSuccessful Ads Club: successfuladsclub.comWebsite: tarazirker.comInstagram: @tarazirkerLinkedin: Tara Zirker#STRShareSunday: @lil.desert.cabinThanks for Visiting is produced by Crate Media.Mentioned in this episode:Hostfully | Go to https://www.hostfully.com/influencers/thanks-for-visiting/ and use TFV100 to get $100 off your subscription.Get on the waitlist now at thanksforvisiting.com/waitlistSuccessful Ads Club | Join us Thursday, February 22nd at 1:00pm ET. Save your spot at thanksforvisitingads.comBreezeway | Go to breezeway.io/tfv to claim your free implementation when you start a Breezeway account.Visit MinoanExperience.com and tell them TFV sent you!