Podcast appearances and mentions of rob walch

From reel-to-reel tape and cassette fast-forwarding to one-tap podcast controls, listeners have gained more power over what they hear and when they hear it. Elsie Escobar and Rob Walch follow that history into discussing Spotify's Skip Ahead test, which can jump Premium subscribers past intros, outros, ads, and other promotional segments.That convenience creates a difficult question for podcasters: when a platform identifies a segment as skippable, who gets to decide what counts as an ad? Elsie and Rob discuss baked-in sponsorships, creator promotions, listener habits, Spotify video, and why YouTube's new monetization requirements make diversified publishing even more important.The episode also covers Overcast's packed feature release, including transcript tools, Replay Podcast, Smart Complete, chapter controls, and new Premium audio effects. Plus, Disney+ expands its podcast distribution deals, the show remembers John C. Dvorak, and the Flattering Ram celebrates Ana Xavier's visit to the Obama Presidential Center.Interesting things from this episodePeople & ShowsMarco ArmentThe OverlapStick to FootballHope Gets a Studio: Inside the Obama Presidential Center's Vision for Community StorytellingIn & Around Podcasting: A Platform For Indie PodcastersPodcast Measurement Is Changing. Elsie Escobar Says Creators Need a SeatBuild in Beta for the AI CuriousSynergy SquadPodcasting in the AI Era with Rob WalchPodcast Movement New York CityApps & TechnologyOvercastSponsorBlockUnwatchedUnderstanding the "Skip ahead" buttonArticles & EpisodesSpotify's new ‘skip' button could end the podcast business as we know itSpotify's New Ad-Skipping Feature Is Not Scaring Off Podcast Advertisers YetSpotify threatens industry with ad-skipping toolNew opportunities to earn and changes to the YouTube Partner ProgramTestFlight Build 1172: Smart Complete, Replay Podcast, changes to Episode LimitsATP 703: Part of a Healthy Breakfast — Accidental Tech PodcastThe Overlap signs landmark sponsorship and distribution deal with Disney+Disney Brings iHeartMedia Video Podcasts to Disney+ and HuluAdam Curry Honors John C. Dvorak's Impact in Tech Journalism on No AgendaIn & Around Podcasting is a podcast industry podcast started by Mark Asquith and Danny Brown and now hosted by Elsie Escobar and Rob Walch, continuing its mission as an industry show that belongs to the whole community.If you enjoy the show, we'd love for you to leave us a rating or review on your favourite podcast app! You can also drop us a tip at https://www.inandaroundpodcasting.com/support, too!If you're an independent creator who would like to co-host with us, please let us know by emailing the show! community@captivate.fm.Please tell your friends that the show is available on Spotify, Apple Podcasts, and YouTube, plus wherever else they may listen to their podcasts.If you'd like your podcast trailer featuring in our "Wave File" segment, submit it via this quick contact form, please.The podcast is also available at In & Around Podcasting.This podcast uses the following third-party services for analysis: OP3 - https://op3.dev/privacy

The Skip Heard Around the Podcasting World - Spotify's "Skip Forward" fallout The big story of the week: Spotify's new ad-skipping option for premium users, first flagged by James Cridland (PodNews) and picked up by Elsie Escobar and Rob Walch on In and Around Podcasting. Marv unpacks why it's such a headache for ad-supported podcasters, traces it back to Spotify's 2018 "Active Media" experiment in Australia, and previews Neil Veglio's upcoming Podmastery episode (Monday 10th August) on how creators might respond — including making shows "less skippable."Sodajerker Songwriting Lab — quick announcement A special one-day workshop from Bri and Si of Sodajerker on Songwriting, Friday 4th September at the Royal Birmingham Conservatoire, with songwriters Sacha Skarbek and Ben Parker. Small groups, hands-on writing, open to songwriters of any level. Details and booking: sodajerker.com/labMeta's $942 million New Mexico ruling A New Mexico judge has ordered Meta to pay $567 million on top of an earlier $375 million penalty, bringing the total to $942 million over harm to children and teens on Facebook and Instagram. The ruling also mandates stronger age verification, safety education, and deletion of under-13 user data. Marv connects this to the wider question of platform design and engagement, and what it might mean for podcasters who rely on social media for discoverability.Musical tangent: Yazoo, Alison Moyet, and Prefab Sprout Prompted by a Stephanie Fuccio Substack post about the band Yazoo (Yaz in the US) and singer Alison Moyet ("Alf"), Marv goes down a musical trivia rabbit hole — including a nod to Paddy McAloon of Prefab Sprout, whose reported perfectionism has allegedly kept several albums unreleased.Around the podcasting SubstacksFrank Racioppi on the new International Advisory Board for Eurowaves, and a review of fiction podcast American AfterlifeNeil Veglio (Podmastery) on letting go of the "consistency is key" mythStephanie Fuccio on perfectionism vs. creating, and on how a podcast's real direction often only becomes clear in hindsightRob Walch explaining the AMP Accords and the IAB's role — guidelines, not commandmentsJohn McDermott's newsletter and listening round-upTony Doe's Into the Podverse — new podcast launches, PodGround funding news, and Elsie Escobar's 20 years in podcastingA shared surprise that no black woman appears on Forbes' highest-earning podcasters listPaul D Brazil's Substack piece on actors who've had songs named after themHousekeeping An apology for a missed Wednesday episode due to a tricky multi-part edit, plus thanks to sponsor RSS.com.After the sign-off A trailer for Keep the Flame Alive, the Olympics and Paralympics podcast.

AI is reshaping podcasting faster than most creators can keep up with, and not all of it is good news. In this episode of Marketing Speak, I welcomed back Rob Walch, longtime podcasting veteran and now part of the team at Captivate, to talk through what AI actually means for creators, what still matters after fifteen years of change, and whether it is too late to start a show at all. What we got into: ➡️ The difference between AI tools that genuinely help you and the flood of AI slop dragging CPMs down for everyone ➡️ Why disclosure is now a legal and ethical must when you use AI voices or scripts ➡️ How to read your Apple Podcasts Connect data and rearrange episodes around what listeners actually consume ➡️ Why audio-first is still the smartest starting point, and what you really need to compete ➡️ How the strongest podcasters use their show to build authority and win clients rather than chase ad dollars ➡️ Why word of mouth still favors human-made content in an AI world If you have ever wondered where podcasting is headed, this conversation will help you plan your next move.

Elsie Escobar and Rob Walch break down two major developments in the industry: the release of the IAB's updated Podcast Metrics Guidelines version 2.3 - now open for public comment - and the ongoing debate around the AMP Accords and podcast measurement.They tackle everything from the technical challenges of counting downloads, to the thorny issues of privacy and data sharing in major aggregator apps, and what all of this means for creators, advertisers, and listeners alike.Plus, you'll hear the latest data on podcast consumption from Edison Research, an exploration of audience support trends, and hands-on recommendations for both creators and independent podcast app developers.Interesting things from this episodeIndustry DocumentsIAB Tech Lab Podcast Measurement Guidelines v2.3Podcast Measurement Technical GuidelinesAMP AccordsEdison ResearchThe Podcast Consumer 2026Share of EarPodcast Apps and Independent DevelopersPodcast Apps: A Framework for Dying Slowly with Dignity — Dustin BluckPodcast GearSmallRig S70 Wireless MicrophoneRay Ortega's SmallRig S70 reviewDJI Mic Mini vs. Hollyland M2S vs. SmallRig S70 — Audio TestsDJI Mic MiniHollyland LARK M2SShure MOTIV MicrophonesIAB Certification and ComplianceIAB Tech Lab Podcast Measurement ComplianceIAB Tech Lab Compliant CompaniesPrivacy LawsGeneral Data Protection Regulation (GDPR) overviewCalifornia Privacy Rights Act (CPRA) FAQPodcast History ReferencesElsie's Yoga ClassCastro Podcast AppOvercastLibbyHappy Tree FriendsRocketboomTiki Bar TVAsk a NinjaIn & Around Podcasting is a podcast industry podcast started by Mark Asquith and Danny Brown and now hosted by Elsie Escobar and Rob Walch, continuing its mission as an industry show that belongs to the whole community.If you enjoy the show, we'd love for you to leave us a rating or review on your favourite podcast app! You can also drop us a tip at https://www.inandaroundpodcasting.com/support, too!If you're an independent creator who would like to co-host with us, please let us know by emailing the show! community@captivate.fm.Please tell your friends that the show is available on Spotify, Apple Podcasts, and YouTube, plus wherever else they may listen to their podcasts.If you'd like your podcast trailer featuring in our "Wave File" segment, submit it via this quick contact form, please.The podcast is also available at In & Around Podcasting.This podcast uses the following third-party services for analysis: OP3 - https://op3.dev/privacy

Fresh podcast industry research is out, and Elsie Escobar and Rob Walch break down what it means for podcasters.They kick things off by celebrating Captivate CEO Marc Asquith's induction into Mercury Podcasts' inaugural Heroes of Indie Podcasting Hall of Fame before diving into two major industry reports: The Podcast Atlas from Sounds Profitable and the Westwood One/Cumulus Media/Signal Hill Spring 2026 Report.Together, they explore creator influence, audience behavior, podcast advertising, listener trust, and why creators - not platforms - remain at the center of audience loyalty. They also answer listener questions about programmatic ads, monetizing daily shows, mid-roll placement, and realistic expectations for ad revenue.The episode wraps up with Jim Louderback's open letter to Meta about AI-generated creator images, updates on where both hosts have been appearing lately, and a few promotion ideas podcasters can borrow for their own guest appearances.Links to Interesting Things from This EpisodePeople & OrganizationsCelebrating the Heroes of Indie Podcasting: 2026 InducteesMark Asquith Named Third Hero of Indie Podcasting as Mercury Podcasts Reveals Legendary InducteePodcasts, Apps & PlatformsCaptivate MarketplaceAMIE Campaign ManagementOvercastCleanfeedReports, Articles & ResourcesThe Podcast Atlas: A Map of the Creator Ecosystem - Sounds ProfitableAdvertiser Perceptions: Podcast Advertising Discussion And Spending Intention Hit A Twelve-Year High Among Agencies And Marketers | Westwood OneAN OPEN LETTER TO META | LinkedInPodcasts & Episodes MentionedWhat Even Is a Podcast Anymore… - We Fixed It, You're Welcome - Apple Podcasts541. Why Most Podcasts Don't G… - Podcasting Morning Show | Podcast Growth, Launch and Strategy for Indie Podcasters - Apple PodcastsCan Human Creators Still Win i… - New Media Show (Audio) - Apple PodcastsPodnews Weekly with Elsie Escobar - the tools podcasters need to succeed - YouTube7 Podcast Experts Share Their … - One Minute Podcast Tips - Be a Better Podcaster in Just 60 Seconds - Video Podcast - Apple PodcastsHome | Too Long Didn't ListenLive Q&A: Inside Captivate's New Monetization Suite - YouTubeHow to Use Captivate Marketplace, AMIE Campaign Management (Live Walkthrough) - YouTubeAre You Ready for Podcast Ads? (Diagnostic Checklist) - YouTubeIn & Around Podcasting is a podcast industry podcast started by Mark Asquith and Danny Brown and now hosted by Elsie Escobar and Rob Walch, continuing its mission as an industry show that belongs to the whole community.If you enjoy the show, we'd love for you to leave us a rating or review on your favourite podcast app! You can also drop us a tip at https://www.inandaroundpodcasting.com/support, too!If you're an independent creator who would like to co-host with us, please let us know by emailing the show! community@captivate.fm.Please tell your friends that the show is available on Spotify, Apple Podcasts, and YouTube, plus wherever else they may listen to their podcasts.If you'd like your podcast trailer featuring in our "Wave File" segment, submit it via this quick contact form, please.The podcast is also available at In & Around Podcasting.This podcast uses the following third-party services for analysis: OP3 - https://op3.dev/privacy

Elsie Escobar and Christabel Nsiah-Buadi champion the idea that your podcast episodes are a living archive that can evolve long after you hit publish. They discuss how dynamic audio insertion is more than just an ad tool—it is a creative way to keep content and community engagement alive.Together, they unpack the editorial perspective, discuss how to close the narrative gap for listeners, and share actionable insights from real-world experiments. Plus, creators will learn practical strategies to turn a static back catalog into a living, breathing part of their podcasting journey. This episode encourages podcasters to think differently about their shows, identify new ways to serve their communities, and learn from the successes and surprises of podcast campaign experiments.Guest Co-hostChristabel Nsiah-Buadi (Your Podcast Pipeline): Christabel has been on every side of the microphone. She spent years directing breaking news coverage for NPR before moving to Spotify to design and lead their Sound Up incubator programs. Today, she helps independent creators and brands build editorial authority through her platform, Your Podcast Pipeline.Connect with Christabel!Christabel's websiteInstagramThreadsChristabel Nsiah-Buadi FRSA | LinkedInPeople & ShowsHeartsofGoldPodcastThe Sound Off PodcastSchool of Podcasting: Launch, Grow, and Monetize Your PodcastGrowth Labs & Podcast Growth Education!Live Q&A: Inside Captivate's New Monetization Suite - YouTubeAre You Ready for Podcast Ads? (Diagnostic Checklist) - YouTubeHow to Use Captivate Marketplace, AIME Campaign Management (Live Walkthrough) - YouTubeEp 34 of In & Around Podcasting - Reach, Niches, and Real Numbers: What Advertisers Really Want from Podcasts - In & Around PodcastingIn & Around Podcasting is a podcast industry podcast started by Mark Asquith and Danny Brown and now hosted by Elsie Escobar and Rob Walch, continuing its mission as an industry show that belongs to the whole community.If you enjoy the show, we'd love for you to leave us a rating or review on your favourite podcast app! You can also drop us a tip at https://www.inandaroundpodcasting.com/support, too!If you're an independent creator who would like to co-host with us, please let us know by emailing the show! community@captivate.fm.Please tell your friends that the show is available on Spotify, Apple Podcasts, and YouTube, plus wherever else they may listen to their podcasts.If you'd like your podcast trailer featuring in our "Wave File" segment, submit it via this quick contact form, please.The podcast is also available at In & Around Podcasting.This podcast uses the following third-party services for analysis: OP3 - https://op3.dev/privacy

In episode 669 of the New Media Show, host Rob Greenlee talks with Rob Walch, VP of Podcaster Relations at Captivate and DAX. Podcast Hall of Famers Rob Walch and Rob Greenlee discuss one of the biggest pressure points facing creators today: Can human creators grow, monetize, and maintain audience trust as platforms fill with AI-generated podcasts, synthetic video, cloned voices, and automated content channels? I apologize for the rough audio in this episode. The audio was choppy in the virtual recording, and I did the best I could to improve it. The conversation begins with a bigger question: Where is the line between useful AI tools and low-effort, fully automated content that weakens trust, damages advertising ROI, and makes it harder for original creators to be discovered and rewarded? AI can help creators research, edit, translate, caption, clip, and distribute their work more efficiently. But the human perspective, real creative judgment, authentic voice, and trusted audience relationship must remain at the center of the content experience. Rob Walch shares updates on Captivate, DAX, and the evolving podcast monetization landscape before diving into the rise of mass-produced AI content and the growing use of the term “AI slop.” Rob Greenlee and Rob Walch discuss why not every use of AI belongs in the same category, why transparency and disclosure matter, and how creators can use AI responsibly without losing the human value that makes their work worth following. They also explore YouTube's evolving AI-labeling approach, the future of human-generated content, platform responsibility, advertising risks, Apple HLS video, YouTube's new focus on audio listening, video-versus-audio strategy, and how AI tools may help independent creators manage a rapidly expanding distribution workload. The larger takeaway is that creators do not need to choose between being human and using AI. The opportunity is to use AI as a creative and operational assistant while keeping human thinking, trust, judgment, relationships, and original perspective at the core of the work. 00:00 Welcome to New Media Show #669 01:30 Introducing Rob Walch and His New Role at Captivate 02:30 Captivate Marketplace and Creator Monetization 05:00 What DAX and Global Bring to Podcast Advertising 08:30 What Does “AI Slop” Actually Mean? 11:00 How Mass AI Content Could Hurt Ad ROI and CPMs 13:30 The Scale of AI-Generated Podcast Uploads 16:00 Why AI Use Is Not One-Size-Fits-All 18:00 Bad Human Content vs. Bad AI Content 20:00 Platform Responsibility, Spam, and Fraud 22:00 YouTube AI Labeling and Creator Disclosure 25:00 AI Watermarks, Trust, and Human-Generated Content 28:00 Will Advertisers Prefer Human-Hosted Shows? 30:00 When Creators Should Disclose AI Use 33:00 AI Tools for Research, Editing, Audio Cleanup, and Workflows 36:00 Human Creativity Still Matters 39:00 Platform Discovery, Algorithms, and Audience Signals 44:00 Audio, Video, and YouTube's Growing Interest in Listening 49:00 Apple HLS Video and the Podcast Monetization Challenge 54:00 Video Production, Baked-In Ads, and Creator Complexity 57:00 Why New Creators Can Still Start Audio-First 01:00:00 AI-Powered Clips, Repurposing, and Distribution 01:03:00 Monetization Risks and Alternatives Beyond Advertising 01:07:00 Podcast Standards, Video Metrics, and IAB Definitions 01:11:00 The Future of Audio, Video, AI, and Trusted Human Creators 01:19:00 Closing Thoughts and Where to Find Rob Walch Guest and Host Links Guest: Rob Walch VP of Podcaster Relations, Captivate and DAX Captivate: https://Captivate.fm Global DAX: https://Global.com Podcast411: https://Podcast411.com Host: Rob Greenlee New Media Show: https://NewMediaShow.com Rob Greenlee: https://RobGreenlee.com Trust Factor Lab: https://TrustFactorLab.com Podcast Hall of Fame: https://PodcastHall.com Rob Greenlee on LinkedIn: https://linkedin.com/in/robgreenlee Rob Greenlee Booking: https://calendly.com/robgreenlee About the Host/Author: Rob Greenlee is a 2017 Podcast Hall of Fame inductee and Chair, a global new-media leader who bridges podcasting's human roots and its AI-driven future. As founder of Trust Factor Lab and host of the New Media Show and Spoken Human, Rob helps creators start, grow, monetize, and future-proof their content. He has held leadership roles at Microsoft, Spreaker, Libsyn, StreamYard, Podbean, and PodcastOne, and serves as Chairperson of the Podcast Hall of Fame. Personal / AI Disclosure Note: I used AI tools to help organize and edit this episode description and generate show notes from the episode transcript. The views, clarifications, responsibility, and industry perspective are mine and my guest's. I have been working in podcasting, digital media, and platform adoption for more than two decades, and this article reflects my own position and editorial direction.The post Can Human Creators Still Win in an AI-Flooded Media World? | Rob Walch #669 first appeared on New Media Show.

Growing a podcast audience has never been easy, and today's creators face more competition and more choices than ever before. In this episode, the morning show cast and crew sit down with Rob Walch to talk about audience growth, discoverability, monetization, AI, video podcasting, and the lessons learned from more than two decades in the industry. One of the biggest takeaways is why most podcasts don't grow as quickly as many creators expect. Rob shares practical advice on podcast SEO, advertising, and building an audience that sticks around. Whether you're launching your first show or looking to grow an existing one, this episode offers a realistic look at what it takes to succeed in podcasting today.Episode Highlights:[02:01] Meet Rob Walch[07:11] Blue Yeti Microphone: Then and Now[09:27] Why the Old Podcasting Advice Still Works[10:40] Is It Too Late to Start a Podcast?[15:35] How to Spot Fake Podcast Numbers[17:19] The Basics of Real Podcast Growth[21:37] Podcast SEO and Search Discovery[25:55] The Podcast Discovery Myth[27:14] Why Podcasters Quit[30:28] Monetization Beyond CPMs[35:06] Programmatic Ads Explained[37:39] The Reality of HLS Video[53:23] AI Tools vs. AI SlopLinks & Resources:Connect with Rob Walch:https://www.podcage.com/podcast411/about/https://www.inandaroundpodcasting.com/https://captivate.fmFeature Your Podcast on the Podcasting Morning Show:https://PodcastingMorningShow.com/spotlightThe Podcasting Morning Show:⁠⁠www.podcastingmorningshow.com⁠⁠Ways to Watch or Listen:⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠https://www.podcastingmorningshow.com/joinus/Meet the PMS Cast and Crew:⁠⁠https://podcastingmorningshow.com/people⁠⁠Join The Empowered Podcasting Facebook Group:⁠⁠www.facebook.com/groups/empoweredpodcasting⁠⁠⁠Book A Free Call With Marc:https://calendly.com/ironickmedia/freestrategycallApplication To Submit Your Show For Evaluation:⁠⁠⁠⁠⁠https://podcastingmorningshow.com/eval⁠⁠Join us every other Monday at 8 AM ET for the Obsession Worthy Podcasts:⁠⁠⁠http://podcastingmorningshow.com/owp/⁠⁠Join us LIVE every weekday morning at 8 am ET (US) on ⁠Clubhouse⁠: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://podcastingmorningshow.com/clubhouse⁠⁠Powered by⁠⁠⁠ ⁠iRonickMedia.com⁠⁠⁠⁠ and⁠ ⁠ContentCreatorsAccountant.com⁠⁠Send in your mailbag questions:⁠⁠⁠⁠ https://www.podcastingmorningshow.com/contact/⁠⁠⁠⁠ or ⁠marc@ironickmedia.com⁠Want to be a guest on The Podcasting Morning Show? Send me a message on PodMatch, here:https://podmatch.com/hostdetailpreview/1729879899384520035bad21b

Rob is joined by industry peers Dave Hamilton, Luke Slota, and Marques Pfaff to talk about the realities of podcast advertising. The group discusses the realistic download numbers needed for host-read sponsorships, comparing traditional CPM models to cost-per-action (CPA) campaigns.The conversation covers the necessity of video in modern podcasting. While video aids discoverability and search on platforms like YouTube, the panel agrees that audio remains the core experience for loyal subscribers who drive actual sales.Finally, the group shares the biggest mistakes creators make when working with advertisers. From skipping over ad-read instructions to overpricing their shows, the peers outline how to build credible, long-term relationships with brands.Guest ContributorsDave Hamilton — Backbeat Media, Gig Gab, Mac Geek Gab, and Business BrainLuke Slota — The Out Loud GroupMarques Pfaff — Amplitude Media PartnersLinks to interesting things from this episodeGrowth Labs Sessions!Are You Ready for Podcast Ads? (Diagnostic Checklist) - YouTubeHow to Use Captivate Marketplace, AIME Campaign Management (Live Walkthrough)People, Shows & LinksAmplitude MediaThe Outloud GroupGig Gab — A Weekly Podcast for Working Musicians - Gig GabBackBeat MediaMac Geek Gab PodcastA Weekly Podcast For Entrepreneurs Who Do The Work - Business Brain - The Entrepreneurs' PodcastIn & Around Podcasting is a podcast industry podcast started by Mark Asquith and Danny Brown and now hosted by Elsie Escobar and Rob Walch, continuing its mission as an industry show that belongs to the whole community.If you enjoy the show, we'd love for you to leave us a rating or review on your favourite podcast app! You can also drop us a tip at https://www.inandaroundpodcasting.com/support, too!If you're an independent creator who would like to co-host with us, please let us know by emailing the show! community@captivate.fm.Please tell your friends that the show is available on Spotify, Apple Podcasts, and YouTube, plus wherever else they may listen to their podcasts.If you'd like your podcast trailer featuring in our "Wave File" segment, submit it via this quick contact form, please.The podcast is also available at In & Around Podcasting.This podcast uses the following third-party services for analysis: OP3 - https://op3.dev/privacy

Elsie and Rob break down the recent 28% rise in podcast ad dollars and explain why tracking your income per download is a much better measure of success than looking at total industry averages. They also answer a listener question about whether you need to be a guest on other shows before starting your own and the value of finding a podcasting community.The conversation shifts to search and discovery. They look at how Google's AI search mode is changing the way audiences find content and why third-party conversations about your show matter. They also cover Jay Shetty's exclusive video deal with Spotify and Netflix, noting that his audio will remain on the open RSS feed.Finally, the hosts talk about artificial intelligence in podcasting. They explore YouTube's new AI disclosure labels, the arrival of fully AI-generated podcast tools, and audio cleanup software. Rob also announces that Katee Sackhoff's Battlestar React-ica is joining the Captivate DAX US team.Links to interesting things from this episode:

This episode covers global trends, platform changes, and the momentum in the industry following The Podcast Show in London. Joined by Andreea Coscai, founder of Eurowaves, the discussion looks at what is succeeding in European podcasting, the rise of cross-border collaborations, and why international organizations are investing more in audio.Elsie and Andreea discuss the evolving newsletter space, differences in listener behavior on YouTube versus traditional podcast apps, and the ongoing tension between open RSS and closed platform models. This conversation offers practical approaches for both independent creators and networks as they adapt to new tools and changing audience habits.Guest ContributorsAndreea Coscai, founder of Eurowaves and co-founder of Podvision.Links to interesting things from this episodePeople & ShowsAndreea Coscai on LinkedInEurowaves NewsletterPodvision AgencyThe Europeans | Weekly podcasts about European politics and cultureJames Cridland (Podnews)Apps & TechnologyCaptivate Podcast HostingOvercastUnwatched AppReeder App (Classic)FountainPodcast AddictTrue FansArticles & EpisodesThe Podnews Report CardGlobal Podcast Economy Report 2026Spotify Levels Up Our Podcast Experience With New Features for Fans and Creators — SpotifyIn & Around Podcasting is a podcast industry podcast started by Mark Asquith and Danny Brown and now hosted by Elsie Escobar and Rob Walch, continuing its mission as an industry show that belongs to the whole community.If you enjoy the show, we'd love for you to leave us a rating or review on your favourite podcast app! You can also drop us a tip at https://www.inandaroundpodcasting.com/support, too!If you're an independent creator who would like to co-host with us, please let us know by emailing the show! community@captivate.fm.Please tell your friends that the show is available on Spotify, Apple Podcasts, and YouTube, plus wherever else they may listen to their podcasts.If you'd like your podcast trailer featuring in our "Wave File" segment, submit it via this quick contact form, please.The podcast is also available at In & Around Podcasting.This podcast uses the following third-party services for analysis: OP3 - https://op3.dev/privacy

Analyzing the high-profile fallout between Alex Cooper and Alix Earle and some of the drama, evaluating how business disputes masquerade as personal betrayal and some other drama surrounding Call Her Daddy and the Unwell Network. The discussion contrasts the realities of content creation with the performance issues plaguing network-backed shows.Examining how Apple Podcasts and Spotify handle search engine optimization. They explain the mechanics of search ranking, detailing why smaller feeds with exact-match keywords might outrank older, larger catalogs.Finally, the episode reviews a recent Podstock study showing that Spotify video episodes drive higher consumption times than YouTube. They explain how background audio playback shapes listener behavior and discuss Amazon Music's new video roll-out and YouTube's curiosity focusing on audio-only consumption.Follow us on YouTube!Captivate's YouTube ChannelThe Audio-To-Video Roadmap with Greg WillitsThe Audio-To-Video Roadmap with Mignon FogartyLinks to interesting things from this episodePeople & ShowsCall Her DaddyAlix Earle - Hot MessGrammar Girl - Mignon FogertyRosary Army - Greg WillitsTropical PodcastingRoger WilmutApps & TechnologyAlituThe Podcast HostLinks and ThingsAlitu and The Podcast Host Have a New HomeThe Music DNA of Podcast Search: Why Apple and Spotify Still Rank Like Record Stores | PodSEO BlogSpotify Streams Drive 1.5x More Consumption Time Than YouTube for Podcasts, New Podstock Data ShowsAdTech Has Mispriced YouTube And Audio Is Why | by Alan Ronis | Apr, 2026 | MediumRoger Wilmut - WikipediaElsie on Que Esta Pasando en el Podcasting from Tropical PodcastingIn & Around Podcasting is a podcast industry podcast started by Mark Asquith and Danny Brown and now hosted by Elsie Escobar and Rob Walch, continuing its mission as an industry show that belongs to the whole community.If you enjoy the show, we'd love for you to leave us a rating or review on your favourite podcast app! You can also drop us a tip at https://www.inandaroundpodcasting.com/support, too!If you're an independent creator who would like to co-host with us, please let us know by emailing the show! community@captivate.fm.Please tell your friends that the show is available on Spotify, Apple Podcasts, and YouTube, plus wherever else they may listen to their podcasts.If you'd like your podcast trailer featuring in our "Wave File" segment, submit it via this quick contact form, please.The podcast is also available at In & Around Podcasting.This podcast uses the following third-party services for analysis: OP3 - https://op3.dev/privacy

This episode opens with a major industry shift: Tim Cook's announcement that he is stepping down as CEO of Apple in September 2026. The team discusses the transition plan, the elevation of John Ternus and Johny Srouji, and what this "hardware-first" leadership style might mean for the future of Apple devices and services.The conversation then pivots to the technical rollout of HLS (HTTP Live Streaming) video support on Apple Podcasts. Joined by OG co-hosts Mark Asquith and Danny Brown, the team breaks down how HLS differs from standard video files and open standards. They explain how adaptive bitrate streaming ensures listeners stay connected even on poor data connections and why audio-only creators shouldn't feel pressured to pivot to video.Finally, the group tackles the nuance of accessibility and inclusion in podcasting. They compare listening to an audiobook to reading with your ears, emphasizing that the goal is always to deliver the message to the audience wherever they are. The team shares insights on the power of Apple's new video implementation and how it provides more expansive ways for audiences to engage with content.More Co-hosts!Mark Asquith: Founder of Captivate and original co-host of In & Around Podcasting.Danny Brown: Head of Support and Experience at Captivate and original co-host of In & Around Podcasting.Links to interesting things from this episodeEverything related to the Captivate Video Podcasting Support RolloutPublish Video Podcasts to Apple Podcasts: Captivate Video Support OverviewHelpdesk ArticlesApple HLS Video Podcasts: Help ArticleHow to Connect Apple's HLS Video Podcast Feature to Captivate: Connection GuideApple Podcasts HLS Frequently Asked Questions: HLS FAQHow to Publish Video Episodes via Captivate to Apple Podcasts Using HLS: Publishing GuidePricing for Apple HLS Video Podcasts: Pricing DetailsBlogPublish Video to Apple with Captivate: Blog PostApple Video Podcasting Best Practices: Best Practices GuidePeople & ShowsTim Cook: Apple Executive Chairman (formerly CEO - until Sept).John Ternus: Apple CEO (effective Sept 2026).Johny Srouji: Chief Hardware Officer at Apple.Marco Arment: Creator of Overcast and co-host of ATP.Accidental Tech Podcast (ATP): https://atp.fm/Robb Dunewood: Daily Tech News Network & The Tech JawnAnna DeShawn: Ambie Award winner and founder of The Qube App. https://theqube.app/ (If you are a Black or Brown podcaster submit your show!)Apps & TechnologyHLS (HTTP Live Streaming): Technical standard for video delivery.Apple Podcasts: Support for HLS video in iOS 26.4+.The Qube App: A database for Black and Brown podcasters. https://theqube.app/Captivate Growth Labs: Educational resources for podcasters. https://www.captivate.fm/growth-labsArticles & EpisodesATP 663: Defending the Honor of The Cheesecake Factory: The episode where the ATP team predicted Apple's leadership shift. https://atp.fm/663Why People Who Listen to Podcasts Are Suddenly Feeling Left Out (WSJ): An exploration of the audio-only listener experience in a video-centric market. https://www.wsj.com/lifestyle/podcasts-video-armchair-expert-killer-stories-kristen-bell-0e07d0beThe Audio-to-Video Roadmap: Greg Willits: Luma session deep-dive on transitioning formats. https://luma.com/qiqd3odtThe Audio-to-Video Roadmap: Mignon Fogarty: Luma session focused on strategic video implementation. https://luma.com/y0bbjgbhIn & Around Podcasting is a podcast industry podcast started by Mark Asquith and Danny Brown and now hosted by Elsie Escobar and Rob Walch, continuing its mission as an industry show that belongs to the whole community.If you enjoy the show, we'd love for you to leave us a rating or review on your favourite podcast app! You can also drop us a tip at https://www.inandaroundpodcasting.com/support, too!If you're an independent creator who would like to co-host with us, please let us know by emailing the show! community@captivate.fm.Please tell your friends that the show is available on Spotify, Apple Podcasts, and YouTube, plus wherever else they may listen to their podcasts.If you'd like your podcast trailer featuring in our "Wave File" segment, submit it via this quick contact form, please.The podcast is also available at In & Around Podcasting.This podcast uses the following third-party services for analysis: OP3 - https://op3.dev/privacy

OpenAI recently acquired TBPN (Technology Business Programming Network). Rob and Elsie discuss the relationship between Sam Altman and TBPN's John Coogan, the network's high production value, and what it means for OpenAI's public-facing brand as they head toward an expected IPO.Elsie takes a moment to celebrate Frank Racioppi's recent Forbes piece, giving him his well-deserved flowers for his thoughtful advocacy and committed support of the independent community. While the article is titled "There's A War Of Independents In Podcasting," Elsie highlights how Frank successfully name-checks the creators and shows that mainstream media often ignores. She suggests that while the "war" framing reflects the struggle against celebrity-driven network dominance, the real story is the robustness of middle-tier creators who are building sustainable, profitable businesses on their own terms. Finally, the episode looks at Spotify's rollout of AI-prompted playlists for podcasts and the ongoing friction of cumbersome guest intake forms.Come to hang out with us!⭐️ Apple Podcasts Video Q&A, with Elsie Escobar - YouTubeLinks to interesting things from this episode:People & ShowsJohn Coogan & Jordi Hays: Hosts of TBPN (Technology Business Programming Network).Frank Racioppi: Owner of Earworthy and Forbes contributor.Cynthia Bemis Abrams: Host of Advanced TV History.Ciara Miller: Reality TV superstar highlighted in the Flattering Ram.Bitch Is BetterBravo! We're BlackMorally Corrupt - YouTubeDumpster Dive Snark BaitSo Bad It's Good with Ryan BaileyApps & TechnologyScooter Labs RSS to CSV: scooterlabs.com/hacks/rss2csv.phpSpotify AI Prompted Playlists: creators.spotify.com/resources/news/prompted-playlistsCaptivate WordPress Plugin Sync: wordpress.org/plugins/captivatesync-trade/Articles & EpisodesOpenAI acquires TBPN | OpenAIThere's A War Of Independents In PodcastingDAX Expands Into Podcasts Targeting The ‘Missing Middle' As Ad Demand Grows. | News | podcastnewsdaily.comTop podcast advertisers | Magellan AI — Podcast advertising analyticsIn & Around Podcasting Episode 25: Featuring Frank Racioppi.Everything you need to know in the 'Summer House' scandal which exploded this weekIn & Around Podcasting is a podcast industry podcast started by Mark Asquith and Danny Brown and now hosted by Elsie Escobar and Rob Walch, continuing its mission as an industry show that belongs to the whole community.If you enjoy the show, we'd love for you to leave us a rating or review on your favourite podcast app! You can also drop us a tip at https://www.inandaroundpodcasting.com/support, too!If you're an independent creator who would like to co-host with us, please let us know via Twitter and we'll get you booked!Please tell your friends that the show is available on Spotify, Apple Podcasts, and YouTube, plus wherever else they may listen to their podcasts.If you'd like your podcast trailer featuring in our "Wave File" segment, submit it via this quick contact form, please.The podcast is also available at In & Around Podcasting.This podcast uses the following third-party services for analysis: OP3 - https://op3.dev/privacy

Rob Walch and Elsie Escobar reunite to host together for the first time in 159 days! They look back at their own "episode 28" milestones from 2005 to 2014 and share stories from other creators who found their rhythm at the same point in their journey.The conversation covers the launch of HLS video support in Apple Podcasts. Rob explains how this adaptive streaming works, why it matters for listeners who switch between audio and video, and why you might not need it yet if you are an audio-first creator.You will also hear about Rob's time at SXSW in Austin, including his experience with Tesla's robotaxis and the growing influence of the city on the podcast industry. Finally, Elsie tries to break down the engineering behind Marco Arment's new transcription system for Overcast and why it is a win for listeners.Guest contributors & insight in this episode: Danny Brown (Five Random Questions), Carolyn Kiel (Beyond Six Seconds), Stacey Sims (Diabetes Connections), Kristen Sundin Brandt (Cycling Together), and Steve Stewart (SteveStewart.me).Links to interesting things from this episodePeople & ShowsDanny Brown – Five Random QuestionsCarolyn Kiel – Beyond Six SecondsStacey Sims – Diabetes ConnectionsKristen Sundin Brandt – Cycling TogetherSteve Stewart – SteveStewart.meVictor Cajiao – Typical Mac UserGrant Baciocco – The Radio Adventures of Dr. FloydJim Louderback – (Video/Media Expert mentioned at SXSW)Valentina Kaledina at Castbox – (Mentioned for her SXSW summary)Marco Arment – Creator of Overcast and host of ATPApps & TechnologyOvercast – (Specifically for the new transcript feature)Unwatched – (The YouTube queue app Elsie recommended)Captivate Announced as Day One Launch Partner for Apple Podcasts' New HLS Video Release – (The specific support/FAQs page)Apple introduces a new video podcast experience on Apple Podcasts – (Specifically regarding the iOS 26.4 update)Articles & EpisodesATP (Accidental Tech Podcast) Episode 683 – (The story of building the transcript system)Grit Daily News Article – (The piece about power players at SXSW where Rob was quoted)Valentina's SXSW Summary – (The industry perspective from Castbox)Elsie's Yoga Class Episode 28In & Around Podcasting is a podcast industry podcast started by Mark Asquith and Danny Brown and now hosted by Elsie Escobar and Rob Walch, continuing its mission as an industry show that belongs to the whole community.If you enjoy the show, we'd love for you to leave us a rating or review on your favourite podcast app! You can also drop us a tip at https://www.inandaroundpodcasting.com/support, too!If you're an independent creator who would like to co-host with us, please let us know via Twitter and we'll get you booked!Please tell your friends that the show is available on Spotify, Apple Podcasts, and YouTube, plus wherever else they may listen to their podcasts.If you'd like your podcast trailer featuring in our "Wave File" segment, submit it via this quick contact form, please.The podcast is also available at In & Around Podcasting.This podcast uses the following third-party services for analysis: OP3 - https://op3.dev/privacy

Rob Walch is a veteran podcaster and industry leader, inducted into the Podcasting Hall of Fame in 2016 for his contributions to the medium. From 2007 to 2025, he served as Vice President of Podcaster Relations at Libsyn, one of the earliest and most influential podcast hosting companies. Before that, he founded podCast411, Inc., a show that explores podcasts, podcasters, and podcasting news, interviewing creators across genres.Rob began podcasting in 2004, years before the medium went mainstream, and has since hosted multiple shows, including podCast411, Today in iOS (one of the first iPhone-focused podcasts), Space Business 411, and co-hosted The Feed Podcast. His work as a consultant has spanned brands and thought leaders such as Jack Welch, Tim Ferriss, and Senator Edwards, and he's spoken at over 100 industry events on podcasting and new media. Rob holds an MBA from the University of Connecticut and an engineering degree from the University of Dayton.Connect with Rob Walch:Website: https://www.podpage.com/podcast411/ Podcast411: https://www.linkedin.com/in/podcast411/ Apple Podcast link: https://podcasts.apple.com/us/podcast/podcast411-learn-about-podcasters-and-podcasting-news/id73330788 TurnKey Podcast Productions Important Links:Guest to Gold Video Series: www.TurnkeyPodcast.com/gold The Ultimate Podcast Launch Formula- www.TurnkeyPodcast.com/UPLFplusFREE workshop on how to "Be A Great Guest."Free E-Book 5 Ways to Make Money Podcasting at www.Turnkeypodcast.com/gift Ready to earn 6-figures with your podcast? See if you've got what it takes at TurnkeyPodcast.com/quizSales Training for Podcasters: https://podcasts.apple.com/us/podcast/sales-training-for-podcasters/id1540644376Nice Guys on Business: http://www.niceguysonbusiness.com/subscribe/The Turnkey Podcast: https://podcasts.apple.com/us/podcast/turnkey-podcast/id1485077152

He was podcasting before Apple knew what a podcast was. Twenty years later, Rob Walch is still the person the industry calls when they need answers — and in this episode he's giving them all away for free. Rob Walch, VP of Podcast Relations at Captivate and one of the most experienced voices in podcasting history, joins Marv for a conversation that every podcaster — beginner or veteran — needs to hear. From why your show title is silently killing your growth, to why Joe Rogan's biggest audience isn't watching him on YouTube, to how to use AI without letting it destroy your authenticity, this is a masterclass in modern podcasting from someone who has lived every era of it from the inside. If you want to start a podcast, grow your existing show, understand podcast metrics, or learn how to monetise your content — this episode covers all of it.

On this special edition of Mac OS Ken, Rob Walch - VP Podcaster Relations at Captivate joins Ken to talk about Apple's video push for Apple Podcasts, his new gig at Captivate, and the state of podcasting today. Plus, Rob says nice things about Ken, which makes Ken uncomfortable. - Sponsored by NordLayer: Get an exclusive offer - up to 22% off NordLayer yearly plans plus 10% on top with coupon code: macosken-10-NORDLAYER at nordlayer.com/macosken - Sponsored by Squarespace: Get 10% off of your first purchase of a website or domain with offer code MACOSKEN at Squarespace.com/MACOSKEN - Catch Ken on Mastodon - @macosken@mastodon.social - Send Ken an email: info@macosken.com - Chat with us on Patreon for as little as $1 a month. Support the show at Patreon.com/macosken

I just attended my first Podfest conference and couldn't wait to share my top six takeaways for authors who podcast.Resources mentioned:Podfest Expo, Buzzsprout (my podcast host), PodMatch, My PodMatch Overview (ep #131).Joe Casabona, Streamlined Solopreneur; Mark Ronick, The Podcast Morning Chat; Rob Walch, Podcast411; Alex Sanfilippo, Podcasting Made Simple; Courtney Elmer, Insider Secrets to a Top 100 Podcast; Krissy Nelson, Morgan James Publishing

...and Rob Walch leaves Libsyn after more than 18 years. Sponsored by Lean & Loaf. Joining a gym is hard. Hiring Lean & Loaf is easy. They edit video for your podcasts while you loaf. See for yourself. https://podnews.net/cc/3230 Visit https://podnews.net/update/spotify-dynamic-vid for the story links in full, and to get our daily newsletter.

In this episode, we relaunch the New Media Show #643 with special guest Rob Walsh, VP of Libsyn. After a difficult last few months following the passing of longtime friend and co-host Todd Cochrane, The New Media Show officially returns with a fresh format and a familiar voice. In this reboot episode, we again talk candidly about the process of bringing the show back, honoring Todd's legacy, and where the podcasting industry is really headed in 2025 and beyond. Rob Greenlee and Rob Walch dig into the renewed 2026 Podcast Hall of Fame, why hosting it at Podfest Expo matters, and how this year's inductee class reflects both the early pioneers and today's global voices. They unpack what advertisers are actually buying right now, why mid sized loyal shows often outperform the “big names,” and how the shift from demographic targeting to psychographic and genre based buying is changing deals for creators at every level. The conversation also explores the rise of private communities and paid video ecosystems on platforms like Substack and Uscreen, plus the relaunch of NewMediaShow.com with a fully restored archive of nearly 600 past episodes. From YouTube and Spotify's “top podcast” charts to Apple's long running audio ecosystem, the two Robs wrestle with a core question: what truly counts as a podcast in an era where many YouTube only shows get labeled as such. They contrast audio first and video first strategies, debate download versus HLS streaming, and talk through how measurement, attribution, and IAB revenue reports reveal a still under valued ad market relative to radio and other media. Finally, they tackle the current wave of AI generated ads and shows, including legal requirements around disclosure and why so much AI content still feels soulless, even as tools get faster and more powerful. Whether you are an indie creator, a network executive, or someone who has followed The New Media Show for years, this reboot episode sets the tone for a new chapter that stays true to the show's roots while leaning hard into the realities of today's business of podcasting. Rob Greenlee Rob Greenlee website https://RobGreenlee.com New Media Show for Audio and Video RSS feeds https://NewMediaShow.com Adore Creator Network and shows hub https://AdoreNetwork.com Adore Creator Community on Skool https://Skool.com/AdoreNetwork Podcast Hall of Fame https://PodcastHall.com https://YouTube.com/@OfficialPodcastHallofFame The Pro Creator Playbook with Rob Greenlee Audio podcast https://www.adorenetwork.com/show/pro-creator-playbook-audio/ Video show https://www.adorenetwork.com/show/pro-creator-playbook-video/ Spoken Life Show https://www.adorenetwork.com/show/spoken-life-show/ Spoken Human show on YouTube https://YouTube.com/@spokenhuman Rob Greenlee YouTube channel https://YouTube.com/@RobGreenlee Rob Walch Libsyn podcast hosting and network https://libsyn.com Podcast411 with Rob Walch https://podcast411.com The post Rebooting the Show: Video, AI and Revenue #643 first appeared on New Media Show.

Remembering our good friend Todd Cochrane.  This is a special feed drop of the memorial for Todd on the New Media Show, with Rob Greenlee, Adam Curry, Mike Dell, and Rob Walch.  Todd you will be greatly missed.  

Remembering our good friend Todd Cochrane.  This is a special feed drop of the memorial for Todd on the New Media Show, with Rob Greenlee, Adam Curry, Mike Dell, and Rob Walch.  Todd you will be greatly missed.  

On this special New Media Show tribute episode, we honor the life and legacy of Todd Cochrane, podcasting pioneer, podcast hall of famer, founder of Blubrry and RawVoice, host of Geek News Central podcast, author of one of the first podcasting books, and co-host on The New Media Show for 13 years. Todd's influence on podcasting was profound: from launching one of the earliest shows in 2004, to creating the Podcast Awards, to championing open RSS and independent podcasters. His voice, conviction, and generosity shaped the medium and inspired countless creators. Joining host Rob Greenlee Podcast Hall of Famer are Adam Curry is also a Podcast Hall of Famer, Mike Dell, VP at Blubrry, and Rob Walch, VP at Libsyn who is also a Podcast Hall of Famer as we reflect on Todd's extraordinary journey and life, from Navy service to podcasting leader, and discuss his impact on the industry, his unwavering advocacy for creators, and the lessons he leaves for the future of podcasting.The post Remembering Todd Cochrane Podcast Hall of Famer and Blubrry CEO first appeared on New Media Show.

Remembering Todd Cochrane, Podcast Hall of Famer and Blubrry CEO On this special tribute episode of Podcast Insider, we honor the life, legacy, and impact of Todd Cochrane — our co-host, Podcast Hall of Famer, founder of Blubrry and RawVoice, long-time host of Geek News Central, author of one of the very first podcasting books, creator of the People's Choice Podcast Awards, and co-host of The New Media Show for more than 13 years. Todd's contributions to podcasting were immeasurable. From launching one of the earliest shows in 2004 to championing open RSS feeds, podcaster independence, and fair monetization, he shaped the modern podcasting landscape. His leadership and conviction inspired countless creators, and his generosity left a lasting imprint on the global podcasting community. In this heartfelt conversation — originally recorded for The New Media Show — host Rob Greenlee (Podcast Hall of Famer) is joined by a panel of voices who knew Todd best and witnessed his extraordinary journey: Rob Walch, VP of Podcaster Relations at Libsyn and fellow Podcast Hall of Famer Mike Dell, VP of Customer Relations at Blubrry and long-time collaborator Adam Curry, Podcast Hall of Famer and co-creator of podcasting Together, they reflect on Todd's path — from his Navy service to becoming a respected leader and advocate in podcasting. They share stories of his tireless work ethic, his unwavering belief in independent creators, his innovation in podcast monetization and measurement, and his vision for the future of the medium. Todd's final episode of Podcast Insider, recorded shortly before his passing, will be released soon as a lasting part of his voice and dedication to podcasters everywhere. This episode is both a remembrance and a celebration of a man who helped build podcasting into what it is today. Todd's voice may be gone, but the mission he dedicated his life to carries on.

This year's Podcast Movement convention marked a clear turning point in the evolution of the podcasting industry. I've been attending this event since 2018, and it has always been a valuable space for independent creators like us. But now, the shift toward corporate interests is more evident than ever. With the merger of Podcast Movement and Sounds Profitable, and the major announcement that the 2026 event will move from its usual summer schedule to New York City in September, it's clear the focus is shifting toward advertisers and industry execs. While this move might serve the broader industry well, it raises valid concerns for independent creators who may be priced out or feel sidelined.In a candid conversation with Tom Webster and James Cridland, I asked for clarity on where indie podcasters stand. Tom acknowledged that not everyone will fit into the new model, but there will still be space carved out for us. So while we're keeping an eye on how this transition plays out, we're also considering events like Podfest, which may better cater to creators.One of the most actionable takeaways came from producer Jay Yow, who stressed the importance of wearing headphones while recording. It's not just a technical recommendation—it's essential for clean audio. Poor sound can sabotage a good show, especially on remote platforms like Riverside or Squadcast. His argument? If Taylor Swift can wear headphones on camera, so can we.We also revisited the ongoing debate between video and audio podcasting. While video is great for discovery—especially on YouTube—audio remains the foundation. As Johnny Podcasts puts it: audio is your shoes, video is your socks. You can skip socks, but you can't skip shoes. Resources should go to audio first, especially since many YouTube “viewers” are actually just listening in the background.The biggest research insight came from Hal Rood and Tim Bronsil's "The Podcast Study," who revealed that most listeners focus on just three main podcasts, spending 75% of their time with their favorite. To stand out, we need to avoid wasting those critical first 30 seconds of our show. Open strong, skip the fluff, and immediately give listeners a reason to stick around. It's what separates a casual listener from a loyal one.Rob Walch of Libsyn reminded us again that shortcuts like “buying downloads” are scams. Real growth takes time, and authenticity matters more than inflated numbers. Despite claims of 4.6 million podcasts, only around 354,000 are active. The space is wide open if we're consistent and committed.Finally, we dove into SEO and PSO strategies. SEO helps our episodes show up in search results, while PSO focuses on discoverability within platforms like Apple and Spotify. To win at both, we need smart titling, backlinking, frequent publishing, and full show notes on our websites.All in all, the industry is changing fast—but with the right tools and mindset, there's still room for independent voices like ours to thrive. Find jag on social media @JAGPodcastProductions or online at JAGPodcastProductions.com

Send us a textThe sudden passing of Todd Cochrane, Blubrry CEO and unwavering champion of independent podcasters, has left our community in shock and mourning. Having just spent meaningful time with Todd at Podcast Movement three weeks ago, we're grateful for those final conversations, booth visits, and moments in the Podcast Standards Project room.Don't miss the final memorial episode of the New Media Show this Wednesday at 3pm EST, where Rob Greenlee will be joined by Adam Curry, Mike Dell, and Rob Walch to honor Todd's extraordinary legacy.Contact Buzzcast Send us a text message Tweet us at @buzzcastpodcast, @albanbrooke, @kfinn, and @JordanPods Thanks for listening and Keep Podcasting!

What happens when you get a 15-minute phone call from Joe Rogan asking for help with his struggling podcast? Rob Walch found out in the early 2000s when the future king of podcasting was just another comedian whose hosting couldn't handle the traffic. As VP of Podcaster Relations at Libsyn and creator of the first podcast about podcasting (Podcast 411), Rob Walch has spent over 20 years watching the industry evolve from hand-coded RSS feeds to billion-download juggernauts. In this episode, he shares the behind-the-scenes stories and battle-tested strategies that shaped modern podcasting. Rob's journey from customer to employee at Libsyn gives him a unique perspective on what actually works versus what sounds good in theory. Whether you're just starting out or looking to optimize an existing show, his 20+ years of hands-on experience offer actionable insights you won't find anywhere else.Connect with Rob Walch:Email: rob@libsyn.comThe Feed Podcast (with Elsie Escobar): thefeed.libsyn.comTry Libsyn hosting: libsyn.com

Links mentioned in this episode: Sign up for a FREE Podcast Profit Potential Discovery Call: https://www.podcastingbusiness.school/   Want more strategies for podcast launch, growth, and how to leverage your podcast to get more clients? Get my FREE weekly Podcasting Business School Newsletter every Thursday! https://www.podcastingbusiness.school/news   ********************* Upgrade your podcast hosting service and try out Libsyn for FREE for one month (code ADAM)  https://www.libsyn.com

At NAB Show 2025, Rob Walch, VP of Podcaster Relations for Libsyn, discusses podcasting trends, gear updates, and Libsyn's new faith-based ad channel. He shares insights on monetization strategies, true crime's continued rise, and upcoming platform features for creators. Show Notes: Chapters: 00:07 Opening at NAB Show 2025 01:42 Podcasting Trends and Gear 04:12 Monetization Strategies for Podcasters 06:59 True Crime Podcast Phenomenon 09:45 Libsyn Innovations and Features 11:36 Libsyn's Commitment to Free Speech Support: Become a MacVoices Patron on Patreon http://patreon.com/macvoices Enjoy this episode? Make a one-time donation with PayPal Connect: Web: http://macvoices.com Twitter: http://www.twitter.com/chuckjoiner http://www.twitter.com/macvoices Mastodon: https://mastodon.cloud/@chuckjoiner Facebook: http://www.facebook.com/chuck.joiner MacVoices Page on Facebook: http://www.facebook.com/macvoices/ MacVoices Group on Facebook: http://www.facebook.com/groups/macvoice LinkedIn: https://www.linkedin.com/in/chuckjoiner/ Instagram: https://www.instagram.com/chuckjoiner/ Subscribe:      Audio in iTunes Video in iTunes Subscribe manually via iTunes or any podcatcher: Audio: http://www.macvoices.com/rss/macvoicesrss Video: http://www.macvoices.com/rss/macvoicesvideorss

At NAB Show 2025, Rob Walch, VP of Podcaster Relations for Libsyn, discusses podcasting trends, gear updates, and Libsyn's new faith-based ad channel. He shares insights on monetization strategies, true crime's continued rise, and upcoming platform features for creators. Show Notes: Chapters: 00:07 Opening at NAB Show 2025 01:42 Podcasting Trends and Gear 04:12 Monetization Strategies for Podcasters 06:59 True Crime Podcast Phenomenon 09:45 Libsyn Innovations and Features 11:36 Libsyn's Commitment to Free Speech Support: Become a MacVoices Patron on Patreon http://patreon.com/macvoices Enjoy this episode? Make a one-time donation with PayPal Connect: Web: http://macvoices.com Twitter: http://www.twitter.com/chuckjoiner http://www.twitter.com/macvoices Mastodon: https://mastodon.cloud/@chuckjoiner Facebook: http://www.facebook.com/chuck.joiner MacVoices Page on Facebook: http://www.facebook.com/macvoices/ MacVoices Group on Facebook: http://www.facebook.com/groups/macvoice LinkedIn: https://www.linkedin.com/in/chuckjoiner/ Instagram: https://www.instagram.com/chuckjoiner/ Subscribe:      Audio in iTunes Video in iTunes Subscribe manually via iTunes or any podcatcher: Audio: http://www.macvoices.com/rss/macvoicesrss Video: http://www.macvoices.com/rss/macvoicesvideorss

Rob Walch describes the podcasting business nation wide.  We also learn how to start a podcast, the different types of programs, the three basic formats, plus a number of specifically recommended listening experiences.  Rob is Vice President of Podcaster Relations for LIBSYN (Liberated Syndication), which provides the technical services for podcast publication.  (Libsyn.com)

Thoughts on the complete rewrite of Overcast, what's new for Apple Podcasts iOS 18, talking about Overlap and Twinbox, why can't podcast engagement and feedback all be in one place? One year stats of an audio podcast on YouTube Music, plus geographic and user agent download numbers. Audience feedback drives the show. We'd love for you to contact us and keep the conversation going! Email thefeed@libsyn.com, call 412-573-1934 or leave us a message on Speakpipe! We'd love to hear from you! SIGN UP FOR OUR NEWSLETTER HERE! Quick Episode Summary (2:59) PROMO 1: She Thrives (3:48) Rob and Elsie conversation (6:08) Happy anniversary Overcast (7:25) Our thoughts on the new Overcast (16:59) What's new for Apple Podcasts in iOS 18 (20:51) Playing with a podcast app called Overlap that both worked and failed (26:55) Elsie is testing an AI tool called Twinbox (30:39) PROMO 2: You Are Worth The Work (32:03) Why it's difficult to gather feedback, ratings and engagement from all the places (38:20) Aggregating multiple networks with multiple shows to one RSS feed? (42:04) Stats for a year of our podcast being on YouTube (49:34) PROMO 3: Tacet No More (50:37) Stats: geographic and user agent (54:43) Where have we been and where are we going Featured Podcast Promo + Audio PROMO 1: She Thrives PROMO 2: You Are Worth The Wait PROMO 3: Tacet No More Where have we been and where are we going 160 Is Your Podcast Really as Popular as You Think It Is? Rob Walch of Libsyn Helps Us Separate Hype from Reality | Podtastic Audio The Value of Outsourcing Podcast Creation - YouTube How to Get Your Video Podcast on YouTube (and Spotify!) - YouTube Podcast Movement 2024 Follow us on Luma! Thank you to Nick from MicMe for our awesome intro! Podcasting Articles and Links mentioned by Rob and Elsie Leave us voice feedback! Ten Years of Overcast - A New Foundation Here's what's new for Apple Podcasts in iOS 18 - 9to5Mac Overlap — AI Podcast App Twinbox: AI-Powered Podcast Content Management and Listener Engagement Aggregate items from multiple RSS feeds into a single RSS feed RSS to CSV Converter - Scooter Labs HELP US SPREAD THE WORD! If you dug this episode, head over to Podchaser and kindly leave us a review and follow the show and share it on social! It would mean the world ☺️ Follow The Feed wherever you get your podcasts! → Follow via Apple Podcasts → Subscribe on YouTube → Follow via Spotify → Here's our RSS feed! FEEDBACK AND PROMOTION ON THE SHOW You can ask your questions, make comments and create a segment about podcasting for podcasters! Let your voice be heard. Call 412-573-1934 Email thefeed@libsyn.com Use our Speakpipe Page

Thoughts on the complete rewrite of Overcast, what's new for Apple Podcasts iOS 18, talking about Overlap and Twinbox, why can't podcast engagement and feedback all be in one place? One year stats of an audio podcast on YouTube Music, plus geographic and user agent download numbers. Audience feedback drives the show. We'd love for you to contact us and keep the conversation going! Email thefeed@libsyn.com, call 412-573-1934 or leave us a message on Speakpipe! We'd love to hear from you! SIGN UP FOR OUR NEWSLETTER HERE! Quick Episode Summary (2:59) PROMO 1: She Thrives (3:48) Rob and Elsie conversation (6:08) Happy anniversary Overcast (7:25) Our thoughts on the new Overcast (16:59) What's new for Apple Podcasts in iOS 18 (20:51) Playing with a podcast app called Overlap that both worked and failed (26:55) Elsie is testing an AI tool called Twinbox (30:39) PROMO 2: You Are Worth The Work (32:03) Why it's difficult to gather feedback, ratings and engagement from all the places (38:20) Aggregating multiple networks with multiple shows to one RSS feed? (42:04) Stats for a year of our podcast being on YouTube (49:34) PROMO 3: Tacet No More (50:37) Stats: geographic and user agent (54:43) Where have we been and where are we going Featured Podcast Promo + Audio PROMO 1: She Thrives PROMO 2: You Are Worth The Wait PROMO 3: Tacet No More Where have we been and where are we going 160 Is Your Podcast Really as Popular as You Think It Is? Rob Walch of Libsyn Helps Us Separate Hype from Reality | Podtastic Audio The Value of Outsourcing Podcast Creation - YouTube How to Get Your Video Podcast on YouTube (and Spotify!) - YouTube Podcast Movement 2024 Follow us on Luma! Thank you to Nick from MicMe for our awesome intro! Podcasting Articles and Links mentioned by Rob and Elsie Leave us voice feedback! Ten Years of Overcast - A New Foundation Here's what's new for Apple Podcasts in iOS 18 - 9to5Mac Overlap — AI Podcast App Twinbox: AI-Powered Podcast Content Management and Listener Engagement Aggregate items from multiple RSS feeds into a single RSS feed RSS to CSV Converter - Scooter Labs HELP US SPREAD THE WORD! If you dug this episode, head over to Podchaser and kindly leave us a review and follow the show and share it on social! It would mean the world ☺️ Follow The Feed wherever you get your podcasts! → Follow via Apple Podcasts → Subscribe on YouTube → Follow via Spotify → Here's our RSS feed! FEEDBACK AND PROMOTION ON THE SHOW You can ask your questions, make comments and create a segment about podcasting for podcasters! Let your voice be heard. Call 412-573-1934 Email thefeed@libsyn.com Use our Speakpipe Page

Elevate your podcasting game with Riverside.fm's studio-quality recordings, lightning-fast editing, and enhanced streaming capabilities—try it today! Get 15% off with discount code Podtastic  Riverside.Fm  In this episode of Podtastic Audio, I delve into the complexities of podcast fraud with Rob Walch, Vice President of Podcaster Relations at Libsyn. We explore the deceptive tactics some podcasters employ to artificially inflate their download numbers and the broader implications these practices have on the industry. Rob provides expert insights on identifying fraudulent statistics, the critical importance of IAB certification, and effective strategies for genuine audience growth. We begin by discussing the prevalence of podcast fraud and how certain shows falsely report substantial download numbers to attract advertisers. Rob elucidates the various methods used to manipulate these figures, from automated bots to dubious marketing services, and explains how these actions undermine the integrity of the podcasting community. Rob also highlights the significance of IAB certification for podcast hosting companies, emphasizing that only certified metrics are reliable. We delve into the stringent standards set by the IAB and how they help ensure the accuracy and credibility of podcast statistics. In addition to addressing the challenges, we also focus on constructive approaches for podcasters to authentically expand their audience. Rob shares proven strategies such as advertising on other podcasts, leveraging social media platforms, and producing engaging content that resonates with listeners. We discuss the importance of genuine engagement and why prioritizing quality content is the most effective long-term strategy. Throughout the episode, we underscore the necessity of transparency and honesty in podcasting. For those serious about building a successful podcast, this episode is essential listening. Join us as we uncover the realities of podcast fraud and learn how to create a distinguished show that excels for all the right reasons. 00:23 Introduction and Welcome  00:40 Overview of Podtastic Audio and Riverside FM Promotion 02:12 Discussion on Social Media Achievements and Fake Metrics 03:15 Introduction to Podcast Fraud Topic 04:31 Rob Walch Explains the History and Impact of Podcast Fraud 05:38 Discussion on CPM Rates and Effects of Inflated Numbers 06:32 Examination of Services that Inflate Podcast Numbers 08:32 Techniques for Identifying Fake Podcast Statistics 09:22 Handling Podcasts with Falsified Numbers 10:28 Costs and Methods of Inflating Podcast Numbers 11:10 How Bots Generate Fake Numbers 12:03 Identifying Red Flags in Podcast Metrics 13:34 Broader Impact of Fraud Across Industries 15:38 Effective and Ethical Marketing Methods for Podcasts 17:20 Importance of Authentic Promotion Using Trailers 18:25 Impact of Fraud on Advertisers and the Podcast Industry 20:26 Case Study: Advertiser Experience with Fraudulent Metrics 22:29 Importance and Impact of IAB Certification 25:14 Insights on Apple Podcasts' Algorithms and Recommendations 29:12 The Role and Overestimation of Ratings and Reviews 31:29 Understanding Podcast Rankings and Audience Validation 34:17 Public Perception and Metrics of Podcasts 37:13 Comparing Podcast and YouTube Engagement and Metrics 40:41 The Importance of the First 30 Seconds in Podcast Episodes 44:31 Creating Content You Are Passionally Interested In 46:18 Conclusion and Final Thoughts from Rob Walch Thanks so much for listening, I really appreciate it so much. Sign up for my newsletter so you never miss a moment. Podtastic Audio Newsletter The Kris and Kristine Show Podtastic Audio Twitter Instagram LInkedIn    

This follows a policy change to allow NSFW content. We talk with Rob Walch from Libsyn about the current state of podcasting and get his top tips for starting your own podcast. Plus, SoftBank uses AI to make angry customers sound calm, and no one likes to be called a 'bot.'

This follows a policy change to allow NSFW content. We talk with Rob Walch from Libsyn about the current state of podcasting and get his top tips for starting your own podcast. Plus, SoftBank uses AI to make angry customers sound calm, and no one likes to be called a 'bot.'

From NAB in Las Vegas, Rob Walch, Vice President of Podcaster Relations for Libsyn, talks about the state and evolution of podcasting, including the significance of word-of-mouth marketing. We cover the advertising options open to podcasters, and ad placement within podcasts from both the effectiveness and listener engagement perspectives. Rob introduces Libsyn Ads for programmatic ad integration for their customers and highlights the importance of clear podcast titles for discoverability.  Show Notes: Chapters: 00:02 Introduction at NAB with Libsyn. 03:18 Effective Ad Placement Strategies. 08:42 Optimizing Podcast Titles for Discoverability. 10:11 Pricing and Flexibility with Libsyn Hosting. Support: Become a MacVoices Patron on Patreon      http://patreon.com/macvoices      Enjoy this episode? Make a one-time donation with PayPal Connect: Web:      http://macvoices.com Twitter: http://www.twitter.com/chuckjoiner      http://www.twitter.com/macvoices Mastodon:      https://mastodon.cloud/@chuckjoiner Facebook:      http://www.facebook.com/chuck.joiner MacVoices Page on Facebook:      http://www.facebook.com/macvoices/ MacVoices Group on Facebook:      http://www.facebook.com/groups/macvoice LinkedIn:      https://www.linkedin.com/in/chuckjoiner/ Instagram:      https://www.instagram.com/chuckjoiner/ Subscribe:      Audio in iTunes      Video in iTunes      Subscribe manually via iTunes or any podcatcher: Audio: http://www.macvoices.com/rss/macvoicesrss      Video: http://www.macvoices.com/rss/macvoicesvideorss

From NAB in Las Vegas, Rob Walch, Vice President of Podcaster Relations for Libsyn, talks about the state and evolution of podcasting, including the significance of word-of-mouth marketing. We cover the advertising options open to podcasters, and ad placement within podcasts from both the effectiveness and listener engagement perspectives. Rob introduces Libsyn Ads for programmatic ad integration for their customers and highlights the importance of clear podcast titles for discoverability.  Show Notes: Chapters: 00:02 Introduction at NAB with Libsyn. 03:18 Effective Ad Placement Strategies. 08:42 Optimizing Podcast Titles for Discoverability. 10:11 Pricing and Flexibility with Libsyn Hosting. Support:      Become a MacVoices Patron on Patreon      http://patreon.com/macvoices      Enjoy this episode? Make a one-time donation with PayPal Connect:      Web:      http://macvoices.com      Twitter:      http://www.twitter.com/chuckjoiner      http://www.twitter.com/macvoices      Mastodon:      https://mastodon.cloud/@chuckjoiner      Facebook:      http://www.facebook.com/chuck.joiner      MacVoices Page on Facebook:      http://www.facebook.com/macvoices/      MacVoices Group on Facebook:      http://www.facebook.com/groups/macvoice      LinkedIn:      https://www.linkedin.com/in/chuckjoiner/      Instagram:      https://www.instagram.com/chuckjoiner/ Subscribe:      Audio in iTunes      Video in iTunes      Subscribe manually via iTunes or any podcatcher:      Audio: http://www.macvoices.com/rss/macvoicesrss      Video: http://www.macvoices.com/rss/macvoicesvideorss

WHY DO YOU WANT TO GROW YOUR PODCAST? If you're like most podcasters, one of your biggest challenges you want to overcome is how to grow your podcast. I hear it often. Today, I want to help you dive deep into audience growth. IMPORTANT LINKS Here are links to those resources mentioned in this episode:   Libsyn – Audio host for podcasters – https://libsyn.com The Feed – the official podcast of Libsyn – https://thefeed.libsyn.com Alex Hormozi – https://www.acquisition.com/bio-alex Dan Kennedy – Magnetic Marketing – https://magneticmarketing.com Taylor Swift – https://www.taylorswift.com Big Machine Records – https://www.bigmachinelabelgroup.com Podcast Strategy Call – https://podcasttalentcoach.com/podcast-review-questionaire/ Send me an email at coach@podcasttalentcoach.com.   MAKE THEM CARE In this episode, we dive deep into the challenges faced by many podcasters when it comes to growing their listenership. You receive invaluable insights into why some podcasts stagnate and what you can do to overcome these hurdles. We start with the critical importance of making your audience care. Provide unique value in your episodes. Infuse each episode with authenticity and stay true to yourself. We discuss strategies to build a relationship with your listeners, such as cleverly weaving your episodes together and harnessing specific tactics designed to not only attract but also retain a dedicated audience. TWO SIDES There are two sides to the audience growth equation. To grow, you must spend time attracting new listeners. Then, invest time keeping your current listeners coming back episode after episode. Maintain regular contact with your existing listeners to keep them invested in your podcast. Reach out frequently. While many podcasters dream of reaching a staggering 5,000 downloads per episode to successfully sell ads, the sobering statistic is that only 7% of podcasts hit those numbers. That is according to Rob Walch at Libsyn. QUALITY OVER QUANTITY The quality of your audience is more significant than sheer numbers. Therefore, it starts by identifying your ideal client. Identifying your ideal target listener and developing content specifically tailored to their interests and needs is key to cultivating a meaningful connection. I share a few stories from my radio career, illustrating the importance of forging a genuine bond with listeners. It starts by being your authentic self, as mimicking others won't create the same loyal following. Being relevant, interesting, and true to your identity are the cornerstones of developing a consistent audience that returns each episode. You can't please everyone - it's better to focus on resonating deeply with the right people. STRATEGY VS. TACTICS You need a strategic approach to audience growth. There is a big difference between having a strategy – an overarching plan – and the tactics – the individual actions within that plan. I'm creating a workshop to help you grow your audience. I want to ensure it is extremely powerful for you. When it comes to increasing your downloads, what is your biggest challenge? Send me an email and let me know at coach@podcasttalentcoach.com. Let's grow your show the right way and for the right reasons.  

Donald Trump was out of sight at the GOP presidential primary debate – but definitely not out of mind. On this week's On the Media, a look at how the press is covering the former president and his threats against democracy. Plus, a deep dive into the meteoric rise and stumble of the podcast industry.  1. Dan Froomkin [@froomkin], editor of presswatchers.org, on how the press is failing the public in covering Donald Trump in this moment. Listen. 2. OTM Producer Molly Rosen [@mollyfication] with Kevin Marks [@kevinmarks], a software engineer who wrote the first script that downloaded "audio blogs" onto iTunes, and Rob Walch, VP of Podcaster Relations at Libsyn, on Apple's power over podcasts. Listen. 3. Micah Loewinger [@MicahLoewinger] takes stock of how we got to this moment in podcasting and the role public radio stations will play in the future, feat: Alex Sujong Laughlin [@alexlaughs], supervising producer and co-owner at Defector Media, Anna Sale [@annasale] host of Death, Sex & Money, Felix Salmon [@felixsalmon], host of Slate Money, and Nick Quah [@nwquah], podcast critic for Vulture and New York Magazine. Listen.  

Donald Trump was out of sight at the GOP presidential primary debate – but definitely not out of mind. On this week's On the Media, a look at how the press is covering the former president and his threats against democracy. Plus, a deep dive into the meteoric rise and stumble of the podcast industry.  1. Dan Froomkin [@froomkin], editor of presswatchers.org, on how the press is failing the public in covering Donald Trump in this moment. Listen. 2. OTM Producer Molly Rosen [@mollyfication] with Kevin Marks [@kevinmarks], a software engineer who wrote the first script that downloaded "audio blogs" onto iTunes, and Rob Walch, VP of Podcaster Relations at Libsyn, on Apple's power over podcasts. Listen. 3. Micah Loewinger [@MicahLoewinger] takes stock of how we got to this moment in podcasting and the role public radio stations will play in the future, feat: Alex Sujong Laughlin [@alexlaughs], supervising producer and co-owner at Defector Media, Anna Sale [@annasale] host of Death, Sex & Money, Felix Salmon [@felixsalmon], host of Slate Money, and Nick Quah [@nwquah], podcast critic for Vulture and New York Magazine. Listen.  

Got my 2023 Podcast Movement Recap ready to roll, and of course, it all starts with YouTube.The best session I attended was from Jay Nachlis of Coleman Insights and Steve Goldstein of Amplifi media- their Thursday keynote was The New Rules of Podcasting on YouTube.Yes, a show on YouTube is a podcast.   And you need to have a YouTube strategy, even if your show is audio only.  Your content needs to be on the platform, or at least a teaser directing to your podcast. I'll explain. Folks are consuming podcasts on multiple platforms, and you can get them to open their podcast player if your content is good enough.YouTube itself was at Podcast Movement, talking about ingesting shows via RSS feed.   This seems like a giant step forward, but there are some important caveats.Rob Walch's annual "That Marketing Advice for Your Podcast is BS" session yielded both some important info and stats, but also stirred the pot on some debates.  He says your episodic podcasts on Apple should include episode numbers.  We go deep on that.AI was a big topic at Podcast Movement.   Use it as a tool, not a replacement, and always check the work with a human.Spotify was there, talking about video and how huge it's become.  You can get your video podcast on Spotify, but only if they are your host.   And that leads to a whole bunch of other issues.Finally, what does a bonsai tree have to do with your podcast?  Leave it to the great Tom Webster to explain.

Podcasts are now in YouTube Music, and speaking of that, The Feed is now on YouTube! Yahoooo! The new RODE podcasting gear, Voicemod, Hindenburg 2, promo creation workflows, the importance of show titles, feedback on Adobe Podcasts, the best laptop mics, download stats, mean and median numbers! Audience feedback drives the show. We'd love for you to contact us and keep the conversation going! Email thefeed@libsyn.com, call 412-573-1934 or leave us a message on Speakpipe! We'd love to hear from you! SIGN UP FOR OUR NEWSLETTER HERE! Quick Episode Summary :13 Intro (2:10) PROMO 1: The Manwhore Podcast (2:39) Rob and Elsie conversation (4:51) Podcasts now available in YouTube Music (11:14) The Feed is now on YouTube! (18:32) Rob was at NAB and he got a chance to play with the latest RODE products! (18:57) Voicemod is now available for Mac, let us know if you use it (27:53) Hindenburg Pro 2 is out of beta (29:26) Batch producing your 30 second episode audio promos via Bill from The Strokecast (33:35) Tips for making sure that your one word title for your podcast is as effective as possible (38:56) PROMO 2: Podcasting Tips From My Front Porch (39:44) Why people listen to podcasts according to PEW Research (42:09) Adobe Podcast and the IA powered audio enhancement features, feedback from Brian (45:56) Report from IAB UK on ad spend in 2022 (46:56) Episodes being taken down from Spotify because of 3rd party music, specifically from Universal Music Group (50:19) Miss-reporting about Joe Rogan not being renewed by Spotify (51:43) The Verge comparing 6 different lap top mics to record (54:59) Did you know The Feed has a newsletter? Subscribe! (59:43) Getting rid of the unique stats filter and why diversity in filtering stats is important (1:03:33) PROMO 3: Horror Stories Podcast (1:04:09) Stats: mean and median numbers (1:05:56) Where have we been and where are we going? Featured Podcast Promo + Audio PROMO 1: The Manwhore Podcast PROMO 2: Podcasting Tips from My Front Porch PROMO 3: Horror Stories podcast Bill from The Strokecast Brian from Cinema Psychos Where have we been and where are we going The Podcast Show LIVE - Podcast Show 2023 She Podcasts LIVE 2022 • She Podcasts Video First — Podcast Gear Setup, 2023 with Doc Rock & Elsie Escobar - YouTube Thank you to Nick from MicMe for our awesome intro! Podcasting Articles and Links mentioned by Rob and Elsie Leave us voice feedback! (

Libsyn + YouTube partnership to deliver real-time metrics to podcast advertisers! Sooo much delightful audio feedback all about - podcast feedback. Libsyn's Julep Expands to Spain. The new Libsyn experimental community over on Volley. Workflows to easily create video snippets of your episodes, stats --- this time the mean and median download numbers, updated advertising rates via Advertisecast and as you all know, SO MUCH MORE!

ℹ️ (Yes. Elsie's audio is sucky --- we know ---

When I heard my guest, Rob Walch, singing on his podcast, I knew I had to have him on my podcast!  He jokes about how bad his singing is and shared a pretty funny story about him trying his hand at karaoke!  Rob loves the entire Chris De Burgh collection. So, I love that Rob chose the song "Don't Pay the Ferryman" by Chris De Burgh.  Rob discovered Chris De Burgh in the 80's, while folding pizza boxes at Satelite Pizza, and it's stuck with him throughout his life.  You see, Satelite Pizza had MTV, and Rob's house didn't.  You could rest assured after Rob's shift there were plenty of boxes ready for the next day's orders. Rob had just finished reading "The Clash of the Titans" and couldn't believe this song was singing about the Ferryman!!  Rob was hooked right then and there and checked out all music by Chris De Burgh.  Now, this wasn't something he was bragging to his bros about in high school, but he sure would share it with the ladies to show his softer side.  Full Show Notes  

When you're starting out, it can be hard to get clients. It's even harder to keep them happy and coming back for more of your services. The most successful businesses work on fostering relationships with their clients.   But how do you build these types of relationships? How can you make sure they grow over time? And what are the best ways to leverage them in order to grow your podcasting business?   Our next episode of Partnership Unpacked features Rob Walch, VP of Podcaster Relations at Libsyn. He'll be sharing insights into how he works with and manages relationships with his successful podcast clients. You'll learn about the different benefits that come from having a good working relationship with your clients, as well as some tips for ensuring this partnership remains beneficial over time, no matter what your business or industry.   Rob Walch was inducted into the Podcasting Hall of Fame in 2016. Rob is the Vice President of Podcaster Relations for Libsyn (LSYN). Prior to joining Libsyn in 2007, he was President and founder of podCast411, Inc. Rob is Co-Author of the book “Tricks of the Podcasting Masters” - Que 2006, an editors pick as a Top 10 Reference book for 2006 by Amazon.com. Rob was listed as the 5th most influential person in podcasting according to the book “Podcasting for Dummies” – Wiley Press 2005.   Ready to scale up? Then it's time to sign up: agorapulse.com/calendar   Full notes & transcript: https://www.thesocialmediahat.com/blog/how-to-build-strong-client-relationships/    Powered by Agorapulse: the #1 rated social media management solution.   Music by Jumbo, "Peripheral" (feat. Plum Soul) Produced and Hosted by Mike Allton

This podcast episode discusses the pros and cons of using artificial intelligence to help with copywriting for a podcast, and whether or not it's worth it. Is the Capsho software really worth the price tag? Ready To Start Your Podcast You may think nobody would listen to you, but I'm here to tell you they will. I have proven strategies to help you identify exactly what your audience wants. You will sound professional, and won't have to spend a million dollars to sound great. Learn through our online tutorials, live group coaching and a private Facebook Group filled with brilliant podcasters. Join worry-free with a 30-day money-back guarantee. See schoolofpodcasting.com/listener Holiday Hours For Apple and Your Media Hosts Apple has posted their holiday hours. From 11/29/22 - 11/27/22 along with 12/23/22 - 1/2/23, new shows and channels or subscriptions submitted during these windows may not be available within our regular. And responses to support inquiries might be slightly delayed plan accordingly and submit any new content with this in mind,  According to Rob Walch at Libsyn, "If you want to have a full launch by January 1,  you should submit by November 15." What If I don't submit by November 15th? All is not lost, the world has waited 18 years for your podcast, it may have to wait another week.  Be Kind To Your Media Hosts No matter what the company is, your media host, email providers, etc, please remember that everyone is taking time off to be with their family and friends, etc. Lighting up a company on social isn't going to help because (more than likely) nobody is home as they are also with their friends and family (and maybe you should be too).  Join my New Dynamic Podcast Newsletter I'm "doubling down" on a podcast newsletter. This will have podcast news, spotlight podcasts, links to my episodes, what is catching my eye, and behind-the-scenes information at the School of Podcasting. If you go to www.schoolofpodcasting.com/newsletter you can check what you want to read. If you're already on the list you will get an email asking you to specify later in the week. For those who are curious, I'm using Mailerlite.  Speaking of the newsletter, I am working on an episode about using a newsletter with your podcast. I've got a few interviews lined up as I want this to be a narrative-style podcast. If you use an email list with your podcast, I'd love to interview you. Contact me My First Impression of Capsho the AI Copywriting Tool For Podcasters According to their website, Capsho claims, "The Best AI Copywriting Software for Podcasters. Create your podcast promotional copy in under 10 minutes." You upload your episode, and it spits out: Episode title Episode description Show notes Blog post Promotional Email Social Media Captions (for all platforms) LinkedIn Article Transcript Is It Worth It? There are lots of products with AI (Artificial Intelligence). Word Hero will help you write over 60 different types of descriptions starting at $50/month (there is also a  lifetime deal aff). Anyword is another copywriting tool for $30/month. Descript with transcribe and make it easy to edit your show (and they have that amazing studio sound tool). Headliner Studio from CoSchedule is $9/month. With Capsho plans starting at $29/month, I believe it delivers enough value (but that depends on your budget). In my world, I've decided to keep using it and see how it performs.  AI Will NEVER Release a Human I will get into this later, but while a computer can imitate a human, I feel it can't replace. We are all different with these things called opinions and personalities, and even though I can specify a tone in some AI products like Word Hero it almost always needs a tweak to match your personality.  So Who Is Capsho Good For? If you're not writing anything or struggling, this does a lot of the heavy lifting. If would love to have someone help you with your description, titles, etc but can't afford a virtual assistant, but can find $29-$90 in the monthly budget, then this might be a good fit. As always, you pay in one of two currencies, time or money. Whichever one you have the most of, use that.  QUESTION OF THE MONTH This month the question is from Matt Rafferty  The Author Inside for You show and he wants to know: The question is, “What is your Next Podcast going to be about?” Not your next episode, but your next SHOW. We all know it is hard to have just one… If you're sticking to just one, explain that as well. Leave Your Answer at  www.schoolofpodcasting.com/question Deadline is 11/25/22 Videos To Watch Watch Capsho Video Demo Up with People Special  Up With People Superbowl Mentioned In This Episode School of Podcasting Capsho Word Hero (lifetime deal ) Anyword Descript Headliner Studio Mailerlite Repurpose.io Jasper Surfer SEO Castamatic New Podcast Apps Neil Hedley Episode on Advertising Neil's Copywriting Course Enhanced Marketing Tom Webster penned two AMAZING articles on how podcasting needs to learn from radio. Part 1 and Part 2 Book: The Copywriter's Handbook: A Step-by-Step Guide to Writing Copy That Sells

Growing your podcast to the point of monetization is not a walk in the park. Today, Rob Walch, the VP of Podcast Relations at Libsyn talks about podcast advertising. He discussed how advertising works, how to grow your audience and some blueprints to being a successful podcaster. Listen for more.