Podcast appearances and mentions of robert mattson

Summary:Robert Mattson is a Principal at INTRIGUE Communications and Coaching, a marketing and messaging consultancy based on the idea that stories connect people to each other, their interests, and brands. In this episode, Robert talks about how you can communicate by telling stories that will resonate with your audience. Chapters:[0:00 - 9:18] IntroductionWelcome, Robert!Today's Topic: The Four Ingredients of Masterful Communication[9:19 - 17:51] What is the key to effective communication?Start with the audience's motivations and (if present) the elephant in the roomThe optimal time and place to have a meetingWhy you should over-communicate the context of a conversation[17:52 - 25:59] How does expectation-setting set the framework for conversations?How setting expectations can help you avoid bad reactions to good newsHave a plan for any conflict that might arise from the conversation[26:00 - 32:04] How do you tell someone that they should improve their emotional communication skills?Look at the existing challenges in your communication and assume it's not a “them” problemBe curious and non-judgmental[32:05 - 33:09] ClosingThanks for listening!Quotes:“One thing people tend to be bad at is setting painfully clear expectations.”“Look at the challenges you have in your communication . . . and always take responsibility that there's something you can do to improve the situation.”Resources:INTRIGUEContact:Robert's LinkedInDavid's LinkedInPodcast Manger: Karissa HarrisEmail us!Production by Affogato Media

Summary:Robert Mattson is the Founder and Principal of INTRIGUE (formerly ITM Speakers), a company that uses science and art to help organizations craft compelling stories and learn how to be more intriguing and memorable. By combining his professional experience as a high-tech marketing executive at companies like ADP, Ceridian, and SmashFly Technologies with his numerous creative skills, Robert brings a unique perspective to HR technology and people analytics. In this episode, Robert talks about AI's transition from theoretical to quantifiable and how it could help measure and foster employee engagement. Chapters:[0:00 - 3:41] IntroductionWelcome, Robert!Today's Topic: Why and How Quantifiable AI Could Promote Employee Engagement[3:42 - 11:13] Looking back at 2022's HR technology outcomesAI hype is out; AI implementation is inWhat does wellness mean nowadays and how do we support it?[11:14 - 16:33] Exciting HR developments to look forward to this yearThe pandemic reminded us that people are people and new processes need to be human focusedWork-life balance and its relation to employee engagement[16:34 - 24:20] What changes to HR technology might we see in 2023?AI will make the leap toward being quantifiableWhy the resume may become less important in the future[24:21 - 25:03] ClosingThanks for listening!Quotes:“What does wellness mean now and how do we support wellness—it's not just about the technology.”“Whatever solution, whatever process, service, system you put in, it has to be done in a human way. . . . Be good to people; be honest with people; be forthright with people and then set up your processes to reflect that.”Contact:Robert's LinkedInDavid's LinkedInProduction by Affogato MediaPodcast Manger: Karissa Harris

Robert Mattson is a true Renaissance man - expert consultant, playwright, thespian, and Dad!  He joins us to share his perspective on Bosshole Prevention with the amazing work he does at Intrigue Communication & Coaching.  Not only does he share the framework he uses to help leaders curate their own stories but he has created a special infographic for all our listeners in The Bosshole Transformation Nation.  A great discussion!Click HERE for the Tips for Non-Bosshole® Managers infographicClick HERE for Intrigue's websiteClick HERE for Robert's LinkedIn profileHave a BOSSHOLE STORY of your own?  Click HERE to inquire about being on the podcast!HERE ARE MORE RESOURCES FROM REAL GOOD VENTURES:Never miss a good opportunity to learn from a bad boss...Click HERE to get your very own Reference Profile.  We use The Predictive Index as our analytics platform so you know it's validated and reliable.  Your Reference Profile informs you of your needs, behaviors, and the nuances of what we call your Behavioral DNA.  It also explains your work style, your strengths, and even the common traps in which you may find yourself.  It's a great tool to share with friends, family, and co-workers.Follow us on Twitter HERE and make sure to share with your network!Provide your feedback HERE, please!  We love to hear from our listeners and welcome your thoughts and ideas about how to improve the podcast and even suggest topics and ideas for future episodes.Visit us at www.realgoodventures.com.  We are a Talent Optimization consultancy specializing in people and business execution analytics.  Real Good Ventures was founded by Sara Best and John Broer who are both Certified Talent Optimization Consultants with over 50 years of combined consulting and organizational performance experience.  Sara is also certified in EQi and a member of the CAPA Pro membership network supported by The Table Group.  RGV is also a Certified Partner of Line-of-Sight, a powerful organizational health and execution platform.  RGV is known for its work in leadership development, executive coaching, and what we call organizational rebuild where we bring all our tools together to diagnose an organization's present state and how to grow toward a stronger future state.

Do your sales people talk features and functions and sell on price? Whether you're an executive pitching your company vision or a sales pro selling a product or service, you need to capture the attention of your audience, persuade them that you can help, and make sure you're remembered. In this week's episode of ICommunicate, storytelling expert Robert Mattson joins Mark Altman to discuss how to be more compelling and memorable. They also discuss the keys to motivating people who are selfish, lazy and smug. Segment 1: Far too often, we understate the impact that storytelling has on the people around us -- especially in sales, where a memorable and engaging story can mean the difference between whether you or a competitor is hired. What makes storytelling such an essential skill? How can it improve our effectiveness as leaders? Segment 2: At the end of a day, a salesperson finds success if they can convince a customer that their product or service will add value to that person's life. What are the key components to delivering a story that resonates with our clients? Segment 3: Let's face it, we're not going to become phenomenal story tellers overnight. How can we practice our ability to tell engaging and meaningful tales? How do we structure stories and determine what aspects are the most important? Segment 4: Know your audience. We hear that all the time, but what does it really mean? What techniques can we use to make our audience feel that our stories are applicable to them?

So why would we as an HR podcast, bring on a storyteller as a guest? Robert Mattson is here today to talk about making your data turn from seemingly meaningless numbers into something intriguing, persuasive, and memorable. Robert is a business and sales coach known for helping people craft stories that capture the attention of the audience. Goal-driven storytelling elevates your story and enables your message to go viral within an organization. So let’s jump right in and learn from the master himself how to share data like telling a story that is compelling and memorable. [00:01 - 08:35] Opening SegmentLet’s get to know Robert MattsonRobert gives some background on himselfHow storytelling helps communicate your data; the science [08:36 - 12:45] The Importance of Storytelling in Data How to leverage storytelling to connect with your audienceGetting closer to the target without being the expert; Is, Does, Means model[12:46 - 19:29] Crafting a Compelling Story The structure you can put in place to build good stories Intro - Intrigue, Middle - Persuasion, End - Recall/RememberHow credibility comes into play; Show don’t tell [19:30 - 27:26] Sharing the Story Effectively The tools to tell a good story The challenges we face as HR How to avoid distractions[27:27 - 29:18] Closing SegmentSummarizing our discussion todayFinal Words Tweetable Quotes:“It’s not about what you know, it’s about how you’re trying to change the thinking of other people.” - Robert Mattson“If you give me a piece of data, 3 days later I have a 5% chance of remembering it. If you tell me a story, 3 days later I have a 70% chance of remembering.” - Robert Mattson“I've learned that people will forget what you said, people will forget what you did, but people will never forget how you made them feel.” - Maya Angelou Connect with Robert on LinkedIn. Visit https://www.itmspeakers.com to learn more about his work.--------------------------------------------------------------------------------------------------------------Connect with me: LinkedIn TwitterEmail: david@turetskyconsulting.comThis show is brought to you by Turetsky Consulting LLC, our company providing business consulting on Analytics, HR Processes, and Rewards with a focus on getting answers that organizations need by demystifying People Analytics. Did you love the value that we are putting out in the show? LEAVE A REVIEW + Share this episode with like-minded people who can benefit from this content. Support the show (https://www.buymeacoffee.com/hrdatalabs)

Join me for a conversation with  Robert (Bob) Mattson as he describes his more than 50-year journey with macrobiotics.  Bob describes the year he spent in Oroville, California at the Vega Study Center with teachers Herman and Cornellia Aihara, both health pioneers.  While at Vega, he transcribed the "Morning Tea" sessions with Herman and Cornellia, a time when students and teachers engaged in informal Q&A over morning tea.  Bob shares the pearls of knowledge so freely offered during these sessions including:  "psychological/spiritual healing can occur in an instant while physical healing takes time."  Herman:  "Once a person changes his or her mind and decides to heal, this is the important 'instant' that is the spark that spurs healing."  Herman:  "For our spiritual development, we sometimes have to give up things we really cherish ( like smoking or sugar)."  Bob quotes from Verse 48 - Tao Te Ching – "In pursuit of knowledge, every day something is added.  In the practice of the Tao, every day something is dropped.  Less and less do you need to force things, until finally you arrive at non-action.  When nothing is done, nothing is left undone.  True mastery can be gained by letting things go their own way.  It can't be gained by interfering."  Bob:  "The world is gained by letting go - when we mature, we discover this is a more peaceful way to live and when we let go, we create the space for new ideas to emerge.  People who eat poorly - their judgment is impacted and rarely are they prepared to let go of old ways of thinking."  Touching upon his current writing project - the vocabulary for a new world constitution - Bob reckons with one planet, one global civilization.  He also speaks about a paper he wrote on microbial life - spurred by his conversations with E.O. Wilson, the prominent biologist and writer who he was chauffering at the time.  Most of us would be satisfied with Wilson's responses to questions posed; Bob however decided to conduct his own research.  He purchased 25 books on microbes from the Harvard Book Store and undertook an extensive research and writing project.  He claims it is no coincidence  that his most recent and current writing projects on microbes and personal rights are perfectly aligned with what the current state of the world -given the pandemic and the erosion of our most precious rights.  I queried as to what he learned in his role as a taxi driver, personal driver and chauffeur to many prominent individuals.  Bob:  "The rich and famous are actually quite ordinary, but caught some lucky breaks.  Many are quite expert in their chosen field, but this brilliance doesn't necessarily permeate to other areas of their lives."  He views one of the keys to a long and fulfilling life to always remain a student, something he learned from Herman Aihara.  Bob:  "By taking up a diet with whole grains and vegetables as primary foods, one stands a chance of undoing the systemic conditioning that we are confronted with early in life and beyond."  He truly adheres to the adage which he has created "whole grains whole brains."  Thank you Bob for an awesome conversation!

If your sales people talk features and functions and sell on price we need to talk. Intrigue, persuade and be memorable. Whether you're an executive pitching your company vision or a Sales pro selling a product or service, you need to capture the attention of your audience, persuade them that you can help, and make sure you're remembered. Goal-driven story telling elevates your story and enables your message to go viral within an organization. You need to sell to the people that are in the room, but also those that aren't, and creating and telling messages that can be easily passed on is the way to accomplish that goal. https://www.linkedin.com/in/mattsonr/

Evan Hackel speaks with expert storyteller, Robert Mattson. Robert is currently with ITM Speakers, which stands for “In the Moment”. Robert is also a speaker coach, actor, director, author, speaker, executive and overall marketing guy. Topics discussed include: how to tell and build a great story, understanding how stories are structured, tips on how to avoid rambling when telling stories and more. For more information on Robert and ITM Speakers visit https://www.itmspeakers.com/. Learn more about your ad choices. Visit megaphone.fm/adchoices

Creating your powerful story with Robert Mattson, he has spent over 30 years on stages, a playwright, award winning actor, nearly as long as a business leader. Robert’s history as a Marketing Vice President, playwright, director and award winning actor drove him to create the ITM Approach that pushes business people to embrace their inner performer. Read more about him https://podcasts.heartatworkonline.org/robert-mattson-episode-27/ --- Send in a voice message: https://anchor.fm/impactfullegacy/message

Join coach, speaker, thespian, musician and participant in a whole lot of other endeavors, Jon Thor Sigurleifsson as he and host Robert Mattson discuss what makes stories the same and different in the UK, Iceland the US. They wander all over the map talking about techniques, favorite speakers, and what makes an Irish film different from an American movie.

Body Language Expert Janette Ghedotte, along with host Robert Mattson, discuss how body language can expose the truths that people hide, how it can be used to support messaging, and how you probably don't want to play poker with Janette.

What do you get when a 12-year Oracle sales veteran turned stand-up comic starts teaching sales people how to be funny? You get Jon Selig, self proclaimed half salesguy, half stand-up comic, and all parental disappointment. Jon, along with host Robert Mattson, discuss what's safe and what's not safe to joke about, and how comedy can help those looking to add a new tool to connect with listeners and maybe help them make quota.

Garrison Feldman is for lack of a better term a multi-media guy, production engineer, writer, voice-over talent. He's kind of a one-man army of talent. He, and host Robert Mattson, speak from his acoustically treated office on the differences between audio and video storytelling, what to focus on when telling a story in video and how easy it is to start recording a podcast. 

Roderick Jefferson has done what many people would want in life. He's been successful in many ways in different situations. Now he shares his knowledge in keynote speeches and helping companies improve their sales teams. In this podcast he, and host Robert Mattson, discuss why it's important to ask one very specific question at the start of a client engagement, why it's better to give first before getting, and what is a good goal to have when going to sleep at night. 

Melissa has spent the past 20 years in sales, customer experience, and developing corporate frameworks to make sales and customer success teams more effective. She was one of the first people to pioneer the “sales enablement” role within an enterprise corporate structure, and loves seeing teams grow personally and professionally by leveraging the training and coaching she provides. She has produced over 17 Sales Kick Offs and 50 Quarterly Business Review meetings, built world-class sales onboarding programs and created training academies for several SaaS companies, and she also really, really love cats. In this podcast she, and host Robert Mattson, will talk about how to create a good keynote, what makes it good, and how where you practice might be just as important as the practice itself.

Over the course of her television career, Valerie Gordon produced hundreds of stories for HBO Sports, CBS News, ESPN, Lifetime, Weekend Today and the Olympics.  A 10-time Emmy winner and 3-time Edward R. Murrow award recipient, she knows what makes a story meaningful and memorable. As the founder of career and communications firm Commander-in-She (www.Commander-in-She.com), Valerie now helps her clients capitalize on the power of storytelling. She works with corporations and speaks at conferences, providing keynote presentations and inventive workshops that translate the principles of storytelling into personal growth and business success. Valerie, and host Robert Mattson, discuss helping individuals find their stories, what makes a great storyteller and how something as small as a spilled travel mug can make an impactful story.

Maggie Cooke, co-founder of The Learning Implementation Group of Toronto Canada, joins host Robert Mattson to discuss the interesting challenge of how to coach coaches as well as direct learners. They discuss some of the reasons people don't learn and retain information, and why teaching in other countries isn't always as successful as it might seem.

Mike Massaro started his sports career volunteering at a NASCAR track in Connecticut which led to 16 years as a reporter and anchor at ESPN and NBC Sports interviewing athletes and creating stories for long format shows. Mike, and host Robert Mattson, discuss the ins-and-outs of interviews and why it’s important to not fall in love with every bit of a story because it might be left on the cutting room floor. Plus, you get to hear how he’s helping school kids in Hartford, CT master vital skills.

Karen Given, of Boston NPR station WBUR, has been working in and around the most interesting people in sports on the popular program It's Only a Game. For 20 years she's researched and interviewed sports people with an eye towards what makes their stories interesting from a human point of view. In this podcast she, and host Robert Mattson, will talk on subjects from what makes an ex-NFL player's story interesting to someone like Karen's mother, to the challenges of making a fairly interesting hour long interview into an award winning 10-minute piece. 

JT Turner is a actor, teacher, voice-over talent, corporate presenter, and has been the voice heard by visually impaired listeners for PBS TV shows such as Mystery, Arthur and Martha Speaks for over 24 years. In this podcast he, and host Robert Mattson, will discuss how to be an effective communicator live, in webcasts and on video, his top tip for corporate presenters, as well as why the nuns at his middle school thought he was a nice boy, but would never be much of a speaker.

Robert Mattson is the Founder and Head Coach at ITM Speakers. ITM Speakers helps leaders and subject matter experts be more compelling and persuasive communicators. This episode is sponsored by the GPS program, a step-by-step system that helps entrepreneurs become professional speakers. Our global GPS community is in 100 cities, 23 countries, and 5 continents. Join us here: christopherkai.com.