News and opinions from the world of PR
Ford talks about how companies and organizations can go beyond just words on DEI initiatives, the legacy of Black public relations pioneer Ofield Dukes and more. From PRWeek
Ellis talks about her work at the PRSA Foundation with Prosek Partners, how to attract students to the PR industry and retain them, diversifying organizations and more. From PRWeek
Valdes-Fauli talks about the intricacies of targeting the very diverse Hispanic-American market, running a full-service speciality agency and more. From PRWeek
Cherwin talks about how the organization prepared for the 20th anniversary of 9/11, its social activations and communication strategies around the milestone year and more. From PRWeek
The Bucks' CCO talks about the team's championship run, handling media access, growing a global sports brand and more. From PRWeek
Brod discusses how to actually measure the value of PR, working with influencers, hybrid working models and more. From PRWeek
The managing director of communications talks about working through the 2008 financial crisis, coming out in the world of PR and more. From PRWeek
Cardinali talks brand strategy, how to get positioning right on social media, the “chicken wars” and more. From PRWeek
Lowenthal talks about working in Germany, how PR pros can adapt to countries where English is not the primary language, pushing through the pandemic and more. From PRWeek
Kelly talks about recruiting athletes during a pandemic, using communications skills and more. From PRWeek
Wilson talks about founding an agency, C-suite communications and more. From PRWeek
Susman talks about leading the comms around coronavirus vaccines, the evolution of the pharma industry's reputation and more. From PRWeek
Salomon talks about public opinion and brand reputation trends during the COVID-19 pandemic and more. From PRWeek
Kyne talks about the history of Evoke Kyne, thriving after an acquisition, responding to the COVID-19 pandemic, vaccine comms and more. From PRWeek
Weber Shandwick CEO Gail Heimann talks with PRWeek and Campaign US editorial director Steve Barrett about macro and micro trends in the work, the power of PR to weave ideas into culture and more. From PRWeek
Even as we emerge from the pandemic, the ripple effects of health disparities are felt in all corners of the healthcare system. From PRWeek
Radical simplicity used to be the creative holy grail. But now, marketers and communicators must embrace radical complexity. From PRWeek
Richter talks building out her team, going back to the office and the biggest marketing and communications news of the week. From PRWeek
Kernahan talks about her new position at Hotwire, how the industry has changed during the coronavirus pandemic — including anxiety around returning to the office — and more. From PRWeek
The marcomms analytics company's president talks about advances in technology and AI, why humans can't be replaced by robots and more. From PRWeek
Teitler talks about his role at Special Olympics, the organization's goals and communication strategies and more. From PRWeek
Singh talks about returning to a more normal travel experience as pandemic restrictions are relaxed, repositioning Expedia as the “ultimate travel companion” and more. From PRWeek
The Porter Novelli CEO talks about his first year on the job, Porter Novelli's purpose principles and more. From PRWeek
Ferraro talks about GLAAD and Procter & Gamble's The Visibility Project, which promotes LGBTQ-inclusive marcomms, and more. From PRWeek
Emerson Barnes talks about COVID-19, the national and global travel economy, how to communicate with a travel-wary public and more. From PRWeek
Playground founder and CEO Linda Yang talks about the event discovery platform and how it connects creators and event coordinators with the audiences they want to reach. From PRWeek
Anne Buchanan on retaining talent during a pandemic and advising clients about the Chauvin verdict; Omnicom Q1 earnings; Why McDonald's BTS meal was a dynamite success. From PRWeek
Wilson talks about working with the Detroit Youth Choir on multiple projects, social justice, working at an independent agency and more. From PRWeek
Sullivan talks political messaging during and after the Trump era, businesses weighing in on political issues and more. From PRWeek
Omnicom's global diversity, equity and inclusion officer stops by to discuss DEI, the #StopAAPIHate movement, April Fools' Day stunts and more. From PRWeek
Vazzana talks about the hospitality company’s response to the COVID-19 pandemic, how it communicated a recent deal and more. From PRWeek
The PRWeek US editorial team analyzes the event and discusses this year's winners. From PRWeek
Borrman discusses Twitter’s core principles for reacting to disinformation, banning former President Donald Trump and more. From PRWeek
Land talks about how the retail chain has maneuvered business during the COVID-19 pandemic and more. From PRWeek
Rosenberg talks about the challenges that agencies face after a year of COVID-19, the value to brands of an effective social media campaign, and more. From PRWeek
Hayden talks about running a comms team for a defense company during the COVID-19 pandemic, working in Washington, DC, and more. From PRWeek
Weissbrot talks about editing PRWeek's sister publication, as well as the top PR and marcomms news of the week. From PRWeek
Ray chats about starting a new job during the pandemic and working with Harold Burson. From PRWeek
Mark Penn talks the Biden inauguration, comms lessons for the new administration and his plans for a combined MDC-Stagwell. From PRWeek
The SVP and CCO of Ancestry joined The PR Week to discuss data-driven and inclusive storytelling and the success of the company during the pandemic. From PRWeek
The CEO of IPG Dxtra discusses the story behind the collective's rebrand, the added value of PR in a difficult year and the future of workplace culture. From PRWeek