TheProfitablePractice

One of biggest challenges a team can face is being able to move clients onto other practitioners when some practitioner's diaries get too full. It's also a common occurrence for when successful allied health professionals and business owners need to grow their team and transition new clients onto the new therapist. Unfortunately, it can be a somewhat daunting task and one that many practitioners get wrong. Not through any fault of their own, but just because it is a delicate situation that they have never been trained in. You see, everyone wants to see the practitioner they were told they would see. Whether it was a family member, doctor or any other referral source, the trust lies with the person's name that they were told to go and see. But if that practitioner's diary is completely full, no chance for them to be seen etc., then ultimately, we need to be able to ensure they get the appropriate treatment, an amazing experience and fantastic solution at the earliest possible time. There's a very simple way that this can be achieved and the model we work from ensures that it works perfectly from an ethical standpoint with the client's needs at the forefront of what we say and do. The best news is that the client gets everything they need. The business is able to grow. The team members feel supported, confident and in control. Everyone wins. This great podcast as a talk with one of our clients about how he can leverage this model himself and transition more successfully, more of his clients from himself onto his latest team member.

So, you've got a new team member on board. That's great news. Your confident they are a great fit. Everything is going well. But you've just realised that you now need to grow their diary, increase their client load, and improve them in many areas both personally and professionally. The dilemma many health business owners face every time they bring on a new team member. Getting the marketing right of a new team member is crucial if your wanting success, especially if you're wanting a fast successful and profitable start in the first few weeks. The good news is there are several key strategies you can implement that will ensure much better success with initial marketing of the new team member as well as key improvements in their retention and relationship management moving forward. Here is a great podcast with a discussion between 3 health business owners on the best ways and successful strategies to get the most benefit and fast start success for all new team members that come into your business.

What the heck does mashed potato have to do with being successful in business? Well, there's a very simple story and correlation that you'll soon find out. The challenge is my wife will probably kill me if she listens to this podcast. Ultimately, making good mashed potato is exactly the same as being good in the tasks and roles needed to be successful in business. Take a listen now and know that this is probably the last podcast I do, if my wife is to listen to me telling this story.

One of the keys to success, when you bring on a new team member, is ensuring you get the right rhyme and set up from the start. In the health and medical industry, we tend to see 1 of 2 things occur. Either the business owner is unsure how to onboard a new team member, improve their soft skills and relationship management, and certainly aren't sure how to best improve their retention, and rarely is there any strong marketing done for that team member. All the other end of the spectrum is that they are thrown in the deep end, seeing tonnes of clients, expected to upskill quickly and often financial bonuses are put in place to ensure this occurs quickly. The challenge is, neither of these approaches are the best way forward. We must get the whelm and flow right. Health business owner Jesse Ferguson, he's bringing on another team member. We cover off in this discussion the direct pathway and onboarding system that will help him to improve his new team members soft skills and ensure the best avenue of relationship management is put in place. There's also the strong focus needed in the retention of clients as well as the pathway structure that needs to be developed and the strong and effective initial marketing that's required for a new team member. A powerful discussion with some key steps that you always need to keep in mind when onboarding and marketing a new team member in your business.

It's interesting watching the world events at the moment and how various leaders respond. It's actually even more interesting to see many people's comments and ideas around what makes a good leader when placed in challenging conditions. It's actually a very simple way of ensuring good leadership occurs in adverse situations but it's often not spoken about in many circles …, particularly with some of the comments flying around on social media. In adversity, leaders have different roles and heightened avenues that they need to fulfill and it's crucial for success for them to get this right. Enough writing on here. Dive in now and find out how you truly do display great leadership when faced with adversity.

There are always the sometimes-challenging situations around discussing pay and salary with potential new team members as well as professional development and the role they may well be stepping into with your team. It can also be unsettling if its your first or second ever hire. But what if you're the business owner that's also about to go away on a 3-month trip around the country as your bringing on your first team member. Not only are there a lot of pressures and heightened anxiety and emotions, but there's also some fundamental points that need to be addressed and completed in addition to just a normal new person hire process. This podcast is a short version of a discussion I had with a health business owner, who is about to go on 3 months leave as they hire their new and first team member. Follow the steps. Stick to the process. And trust the implementation. When you get the right person and follow the right system, nothing but success lies ahead as you'll see in this episode right now.

It might seem strange to have conflict in a sentence that's about getting an advantage but it's very true. There are some distinct and easy opportunities for everyone to be able to have multiple advantages for when various conflicts occur. Were not talking about preying on negativity or capitalising on other people's misfortune either. But whether it's a world war or a conflict in a business, there are some simple avenues to make sure that you can use that conflict to your advantage. So, jump into the podcast right now and make sure you can take every advantage and opportunity from the conflicts that are around you right now.

We all know how challenging it is at the moment to get more team members into our business. We're doing it at our clinic, I literally see dozens of ads every day and I know that every single one of our clients around Australia are trying to hire as well. So, what's the secret right now? Whether you want to believe it or not, there is a definite tactic that is working right now that you need to know. So, stop reading this, stop wasting more time, watch this short and very powerful podcast right now if you need to get the right people into your team as soon as possible.

Often one of the secrets to getting ahead is to actually say no. Saying no to a lot of new opportunities for a lot of new possible clientele enables your business to grow faster and win more often. I know it might sound like an oxymoron when you read that, but it is totally true. Being able to say no, filter the reasons why you should say yes or no in the first place and more so, the ability to say no in the most effective and least destructive way is always going to enable your business to grow, scale and win more often. Listen to the podcast right now, grab the benefit and make sure you to can win more often by saying no more frequently.

This is the second instalment of “The 3 best steps to create raving fans” after the value and golf nuggets in the first episode ran over time. We thought it was best to have a second podcast to go through the second and third steps to ensure as much value as possible. "Raving fans and loyal clients are one of the easiest, cheapest, and most effective ways to build and grow your business sustainably over time. And everyone says that they work hard on this and have a great referring source for their business. But is it really true? Is everyone really great at creating raving fans? Ultimately, what we see is that no, they're not but yet it is something that is super important and needs to be better worked on for all health and medical businesses. Chatting in this podcast today with allied health business owner, Scott Fisher from Empowered Healthcare, we very easily learn the 3 best steps to create raving fans to ensure sustained and controlled growth in the easiest, cheapest and most effective way possible."

We're always hearing about the secret tips, the next steps you must take, the guarantees etc. But what we don't hear nearly as much about is the major factors that will actually kill your business quicker than what you can build it with any special list or stepped out process. Understanding the negatives and aspects that can more easily destroy your business is just as important, if not more important, to being able to grow and scale your company. The good news is, in light of the negative title to this podcast, there's plenty of easy understanding around this one aspect that will always ensure the business dies quickly. So, let's make sure your business and team are not one of those that have this happen to you.

All businesses, careers and relationships are like a roller-coaster where there are always ups and downs but knowing how to identify a potential dip early is crucial for future success. Interestingly, the best most successful business owners have a knack of not just identifying a dip more quickly but also quitting much quicker. Unfortunately, many business owners fail to identify the tip and often misjudge a dip that becomes much longer and much more damaging over a longer period of time when they would have been best to quit and quit much quicker. So, how do you know when it's a dip and how do you know when you should quit? Let's dive in now and make sure we know how to identify a dip as quickly as possible and also when we may in fact need to quit much sooner than we normally would.

It should make us all wonder how a business can fail when successful businesses leave clues. That's not a criticism on anyone who might be struggling in their business at the moment but more so, a great reality check for all of us to think about right now. Some of the great business minds of the past, show us how previous successes always leave clues to other people's future success and so learning from people's successes right now is always the low-hanging fruit for you to achieve more success right now. In this podcast, I directly discuss an example of a friend of mine in the industry, who's had success and has lost a lot of it and learning from these lessons of other people's mistakes is another great way for you to learn about more success for yourself. Jump in now. Learn how businesses leave success clues and how you can ensure your business doesn't go backward or fail from not knowing what the success clues are.

With so many restrictions, lockdowns, and challenges not only in our industry but around us in life, it's very easy to be complacent about what you need next in your business. Without us realising at a deeper level, everything has changed. Although we read that last sentence and think “I know,” many people in business haven't got themselves prepared to really come out of lockdowns and the easing of restrictions in the way that they should if they were better prepared. Ultimately, the 7 steps to strongly accelerate out of any lockdown or any type of restrictions on your business and having a clear and consistent focus on these seven avenues right now and in the weeks ahead will ensure that you accelerate and scale away from restrictions and lockdowns much quicker than everyone else.

Everyone believes they have an amazing bag of tips and tricks that they ultimately swear by. The good news is I do to. Here's my two best hacks to guarantee you'll improve your daily efficiency if you follow both of these each and every day. They are quick, simple, and easy to complete. Best of all, they are guaranteed to work and set you on a path to greater efficiency and effectiveness. Stop reading this, listen to the podcast, get the value, and implement right now.

Is feedback worth it? Is it a benefit at all? In most situations in the health and medical industry, the answer is clearly no. Whilst we all know the benefit of objective and subjective “feedback” regarding clinical and diagnostic skills, can the same benefit be seen from a business sense when we turn to feedback as a way to improve or grow our business. We've been having a lot of discussions lately with some of Australia's leading health professionals around the value of formal feedback, the ways in which it can occur, should occur and ultimately doesn't occur. If you want to know what actually works and what is just a flagrant waste of time and effort, then jump into the podcast right now and make sure you get the benefit and value from the feedback analysis we've done.

We all know how important habits are to ensuring success. The great news is there's 1 habit that is guaranteed to ensure success each and every time. Whether it's seen positive results or negative challenges, this one habit is either present for the positive or missing when negatives occur. Let's be efficient and effective and get on top of our habits for your personal and professional growth and development right now. Get this one habit working for you right now and you'll have every success in the future, you ever desired.

If you want to have more impact you must be prepared to show your work. The challenge for many health and medical professionals is that they don't show enough of their work. Just like a good friend of mine was explaining to me yesterday, when you show your work, you can quite often get punched. But that's all the more reason why you need to show your best work at all times. If you truly want to grow, personally and professionally and create more, have more and drive more impact, then simply put you need to show your work, take the punches and the growth will always come.

Sourdough is expected being remarkable isn't. Yes, I'm talking about sourdough and how it won't make your business be remarkable. What the heck does bread have to do with your health and medical business and creating a remarkable experience? I'm glad you asked. It's actually exceptionally beneficial to understand experience I had in the past 4-days that is a valuable lesson for all of us to keep in mind regarding our own business and how sourdough and the response is very much expected being remarkable isn't. Get stuck in right now, grab the benefit and you watch your business grow and scale as a result.

Meerkats are amazing creatures, and they can make you a lot of money in the allied health industry. Whether you love them or hate them, having a mindset of how a meerkat operates is fundamentality one of the smartest ways for you to run, build and scale your health and medical business. There's plenty of secrets as I explained in this podcast. So, let's not waste our time right now. Click the play button. Let's think and act like a meerkat and in the next 8-minutes you'll have a massive benefit you need to make sure money in your business right now.

The great news is this has nothing to do with electrical switches or electricians at all, to be totally honest. This is all about how our team engages. How we communicate with our team. And the major avenue of disconnect that occurs in most health and medical businesses. There's a simple solution. I called it 'The Switch'. Simply put, there's a very simple and easy way for us to capitalise on great team culture and ensure that we are clear and concise with our professional and personal communication at all times. But it's a blurring of those lines that most exposes business owners currently. What you need to ensure you've always got this worked out perfectly for you and your business, is to have 'The Switch'. So, jump in now. Learn it. Do it. And benefit from it.

Yes, I admit I watch The Voice. In fact, I'm a big fan of it and I love the family time with my wife and 3 beautiful girls all watching it together. I'm also a massive fan of Keith Urban and having him on this new series probably also adds to my excitement. But there's some fantastic lessons on how to market and sell from The Voice that all of us as health and medical professionals need to learn from and use in our own businesses and teams. For many people in our industry, the idea of selling just doesn't feel right. Every avenue around marketing and selling might even feel a little bit dirty. But the reality is, we are in the business of health. Learning from The Voice is very simple and easy and there are some key gold nuggets you can learn in the next 10-minutes that will accelerate and scale your business right now.

It's actually quite profound to think that our calendar will actually dictate our revenue. But for some many health and medical professionals, it's 100% true. Seen your diary and seeing where you invest your time, money and effort is directly able to be correlated with your business revenue and cashflow. I'm not trying to be arrogant but it's true for all of us. The more we invest our time and effort into certain areas will clearly dictate where the business is at and the opportunity for the business to move forward from here. A business cashflow and revenue follows where our diary and calendar is and now is the right time for you to get the learnings and understand how you can be better prepared for the growth and scale that your team and business need from you right now.

We all know how important retention is to building a better, more impactful business. The real challenge is getting the balance right between what actually helps retention and what doesn't help retention. Often most health professionals are too keen and eager to jump in and add more and then they add more. And then they add even more. But this in itself is actually not what drives retention in a great health and medical business. It's actually one of the biggest challenges that many business owners and health professionals struggle with. Let's dive in right now and make sure that you don't fall into the trap of just trying to always give more and more without ultimately having any benefit to the retention of yourself, your team or your business moving forward.