TradeThrive - Sales, Marketing & Automations For Contractors

Welcome to The Contractor Secrets Podcast — where real growth happens.This show is for contractors ready to level up. Whether you're scaling your painting business, fine-tuning your systems, or stepping into leadership, you'll find the insights, tools, and motivation you need to break through.

Book a DripJobs Demo:⁠https://calendly.com/dripjobsteam/productdemo⁠Signup for DripJobs: ⁠dripjobs.com

SummaryIn this conversation, Tanner Mullen speaks with Felipe Lopez, the owner of LNG Exterior Solutions, about the challenges and opportunities in growing his painting and exterior cleaning business. They discuss Felipe's current revenue, business goals, and the importance of marketing and branding. Tanner emphasizes the need for Felipe to focus on lead generation, online presence, and the potential for growth by investing in the right strategies. The conversation highlights the significance of understanding customer needs and the importance of specialization in business.Book a DripJobs Demo:⁠https://calendly.com/dripjobsteam/productdemo⁠Signup for DripJobs: ⁠dripjobs.comBreakthrough Session: https://calendly.com/dripjobs/breakthrough

In this episode I drop the exact roadmap that's helped me personally sell over $7M in painting projects in the last 8 years. Book a DripJobs Demo:https://calendly.com/dripjobsteam/productdemoSignup for DripJobs: dripjobs.com

Check out my Youtube Channel⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠DripJobs Demo⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Free Coaching Session⁠⁠In this conversation, Tanner Mullen shares his insights on how to effectively grow a painting business by leveraging lead generation strategies. He emphasizes the importance of buying leads, nurturing them, and implementing systems to manage them efficiently. Tanner discusses the mindset shift required to view lead purchasing as an investment rather than a cost, and he provides practical advice on how to maximize the return on investment from leads. The conversation concludes with a call to action for business owners to adopt these strategies to scale their businesses successfully.

Check out my Youtube Channel⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠DripJobs Demo⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Free Coaching Session⁠⁠In this conversation, Tanner Mullen and Josh Edwards discuss the growth journey of Edwards Painting Co., focusing on the importance of refining processes, customer engagement, and building a strong team. They explore the significance of leadership, effective sales strategies, and the role of online presence and reviews in driving business growth. The discussion emphasizes the need for business owners to adapt to changing market dynamics and to serve their customers with empathy and efficiency.

Connect with Alex: Alex@cabinetcoatingkings.com

Check out my Youtube Channel⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠DripJobs Demo⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Free Coaching Session⁠⁠

Check out my Youtube Channel⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠DripJobs Demo⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Free Coaching Session⁠⁠

Check out my Youtube Channel⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠DripJobs Demo⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Free Coaching Session⁠⁠In this conversation, Michael Gogan discusses the intricacies of subcontractor management, emphasizing the importance of communication, standard operating procedures, and leveraging technology to improve efficiency. He shares real-life case studies to illustrate common challenges and pain points faced by contractors, while also providing actionable insights for better management practices. The discussion culminates in strategies for building strong subcontractor relationships and utilizing technology for proactive problem-solving.

⁠Check out my Youtube Channel⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠DripJobs Demo⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Free Coaching Session⁠In this conversation, Micha Mclain with Search, Click, Grow discusses the critical elements of creating effective websites that dominate Google search results. He emphasizes the importance of understanding choice overload, the significance of user experience, and the necessity of high-quality content. Micha outlines essential web pages for service-based businesses and provides actionable insights on how to enhance website performance and conversion rates. The session concludes with a Q&A segment, addressing common questions about web design and SEO strategies.

⁠Check out my Youtube Channel⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠DripJobs Demo⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Free Coaching Session⁠ Summary Joel Mercado discusses the importance of mindset in achieving business success, particularly for contractors. He emphasizes the need for a growth mindset, visualization techniques, and the power of positive thinking. Mercado introduces various strategies such as anchoring positivity, reframing challenges, and effective communication to help individuals overcome obstacles and achieve their goals. He also shares personal routines and client testimonials to illustrate the impact of these methods on business performance and personal development.

⁠Check out my Youtube Channel⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠DripJobs Demo⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Free Coaching Session⁠ In this conversation, Colin Nolan discusses the challenges and strategies for scaling small businesses. He emphasizes the common feeling of being stuck that many business owners experience and outlines the importance of identifying revenue plateaus. Nolan categorizes businesses into different revenue levels, highlighting the unique challenges at each stage, from breaking through the $1 million ceiling to building a value-based business and developing a management team. He provides actionable insights on cash flow management, customer experience, and the necessity of having a strong leadership team to navigate growth effectively.

⁠Check out my Youtube Channel⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠DripJobs Demo⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Free Coaching Session⁠ In this conversation, Tanner Mullen interviews Joseph, who shares his journey transitioning from the med spa industry to the painting business. They discuss the importance of understanding customer psychology, effective sales strategies, and the differences in marketing approaches between the two industries. Joseph expresses his challenges with production estimating and the significance of building a trustworthy team. The conversation emphasizes the value of employees over subcontractors and concludes with insights on business growth and resources for success.

⁠Check out my Youtube Channel⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠DripJobs Demo⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Free Coaching Session In this conversation, Danny Barrera discusses the Omnipresent Contractor Plan, aimed at helping contractors generate leads and sell projects without relying on marketing agencies. He emphasizes the importance of understanding customer touch points, shifting mindsets, and focusing on lifetime value. The discussion also covers the evolution of marketing strategies, identifying target audiences, and creating effective content for different stages of the sales funnel. The session concludes with actionable strategies for generating referrals and enhancing customer engagement.

⁠Check out my Youtube Channel⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠DripJobs Demo⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Free Coaching Session Summary In this conversation, Tanner Mullen discusses the challenges of managing a business and the importance of delegation. He emphasizes the value of hiring overseas admins to streamline operations and improve efficiency. Mullen shares his personal experiences and insights on how to effectively manage a painting business while maintaining a work-life balance. He also provides practical advice on when to hire, the role of project coordinators, and the benefits of treating overseas employees with respect. The conversation concludes with a sales pitch for a service that helps businesses find and hire overseas talent.

Chat with the AI version of me! Sign up for DripJobs! In this conversation, Tanner Mullen interviews Zach Mansour, a contractor from Michigan, about his journey in the painting business. They discuss the challenges of growing a contracting business, including lead generation, hiring difficulties, and the importance of establishing a strong hiring process. Tanner emphasizes the need for effective marketing strategies and customer engagement techniques to enhance service value and drive business growth. The conversation provides insights into the realities of running a contracting business and the mindset required for success.

⁠Check out my Youtube Channel⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠DripJobs Demo⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Free Coaching Session In this conversation, Brandon Vaughn discusses the concept of the 'Ultimate Hiring Flywheel,' emphasizing the importance of attracting, training, inspiring, and empowering employees to create a successful business. He shares personal experiences and insights on how to effectively recruit and retain talent, highlighting the significance of marketing in recruitment, the necessity of robust training programs, and the value of fostering a positive company culture. Vaughn also addresses the financial implications of hiring and the critical role of leadership in guiding teams towards success.

⁠Check out my Youtube Channel⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠DripJobs Demo⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Free Coaching Session In this conversation, Jason Phillips discusses the journey of business owners from the initial dream of freedom to the reality of feeling trapped in their own businesses, which he refers to as 'contractor prison.' He emphasizes the importance of leadership, facing the truth about personal limitations, and the need for effective systems and teams to achieve true freedom. Phillips introduces the SOS framework, which focuses on self-improvement, building a supportive team, and creating systems that empower employees. He encourages listeners to take actionable steps towards breaking free from their constraints and achieving their business goals.

⁠Check out my Youtube Channel⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠DripJobs Demo⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠Free Coaching Session Summary In this presentation, Justin Georgopoulos discusses the power of door-to-door sales as a lead generation strategy. He emphasizes the importance of building a reliable lead flow, recruiting and training door-to-door reps, and transforming them into estimators. Mullen shares effective strategies for door-to-door sales, the significance of mentorship, and the impact of this approach on both business growth and personal development. He concludes with a live demonstration of door-to-door interactions, showcasing real-world applications of the techniques discussed.

⁠Check out my Youtube Channel⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠DripJobs Demo⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠Free Coaching Session In this presentation, Austin Hauser from Basecoat Marketing shares insights on how to thrive as a business owner in the seasonal painting industry. He emphasizes the importance of data-driven decisions, effective sales strategies, media content, and reputation management. The session outlines four non-negotiables for success: understanding key metrics, nurturing leads, creating impactful media, and managing customer reviews. Hauser encourages attendees to take action and implement these strategies to achieve consistent business growth.

⁠Check out my Youtube Channel⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠DripJobs Demo⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠Free Coaching Session Building a championship team requires finding the right people. Mentorship is crucial for personal and professional growth. Innovative strategies can help businesses pivot during challenges. Defining mission, vision, and values is essential for success. Attracting talent starts with self-reflection and personal growth. Investing in team development leads to long-term success. Fostering a positive culture enhances team dynamics. Success is a collective effort, not an individual achievement. Continuous learning and adaptation are key to thriving in business. Celebrate small wins to maintain motivation and morale.

⁠Check out my Youtube Channel⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠DripJobs Demo⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠Free Coaching Session In this conversation, Ryan Stacey discusses effective marketing strategies for business growth, particularly in the painting industry. He emphasizes the importance of taking action on the information shared, outlines the five phases of business, and shares success stories from clients who have implemented his strategies. Stacey highlights the power of video marketing in building trust and becoming a local celebrity, and he encourages listeners to create engaging content to attract more leads. The conversation concludes with a call to action for listeners to implement the strategies discussed to achieve freedom in their business.

⁠Check out my Youtube Channel⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠DripJobs Demo⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠Free Coaching Session In this conversation, Tanner Mullen shares his journey of building a successful business while emphasizing the importance of doing what you love. He discusses the challenges he faced, the lessons learned, and the strategies for building a company that can be sold or kept as a cash cow. Tanner highlights the significance of having a clear business plan, understanding financial goals, and the necessity of effective marketing and lead generation. He also addresses the common constraints business owners face and the importance of prioritizing tasks to achieve success.

This is a replay from DripJobs Lift-Off 2025! ⁠Check out my Youtube Channel⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠DripJobs Demo⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠Free Coaching Session Summary In this conversation, Tanner Mullen discusses the concept of value-based selling, emphasizing the importance of building trust with customers in the painting business. He outlines key questions that customers have when hiring a contractor and explains how to position oneself as a trustworthy option. Mullen introduces the idea of 'invisible currency' in trust, where every interaction with a customer can either deposit into or withdraw from their trust bank. He stresses the need for effective communication, setting expectations, and maintaining trust beyond the sale to create a lasting impression and successful business. Takeaways Value-based selling is essential for success in sales. Understanding customer questions is key to winning jobs. Trust is a valuable asset in the service industry. Every customer interaction impacts their perception of trust. Building a trustworthy brand requires consistent performance. Effective communication can enhance customer experience. Setting clear expectations helps build trust with clients. Investing in your brand is crucial for long-term success. Automation can help maintain customer trust post-sale. Creating a full-circle experience leads to customer loyalty.

This is a replay from DripJobs Lift-Off 2025! Check out my Youtube Channel⁠⁠⁠⁠ ⁠⁠⁠⁠DripJobs Demo⁠⁠⁠⁠ ⁠⁠⁠⁠Free Coaching Session In this conversation, Tanner Mullen shares his journey from personal struggles to achieving success in business. He emphasizes the importance of defining personal success, overcoming challenges, and the role of mindset in achieving breakthroughs. Tanner discusses the significance of building systems in business, fostering relationships, and giving back to the community. His message revolves around showing up for oneself, others, and a higher purpose, encouraging listeners to take action and make a positive impact in their lives and businesses. Takeaways Your time is limited, so make the most of it. Overcoming personal struggles can lead to greater purpose. Success is not just about money; it's about balance. Implementing systems can streamline your business operations. Mindset is crucial for achieving breakthroughs. Building relationships can elevate your business. Giving back creates a positive impact in the community. Define what matters to you personally and professionally. Your thoughts and intentions shape your reality. Show up for yourself, your loved ones, and your faith.

Check out my Youtube Channel⁠⁠⁠ ⁠⁠⁠DripJobs Demo⁠⁠⁠ ⁠⁠⁠Free Coaching Session In this conversation, Tanner Mullen and David discuss the growth of David's painting business, focusing on key areas such as financial discipline, marketing strategies, team dynamics, and the importance of specialization. They explore the challenges of managing family expectations within a business context, the necessity of hiring and leadership, and the significance of having a clear pricing strategy. The discussion emphasizes the need for action and the willingness to embrace uncertainty as a pathway to success.

Register for Lift-Off 2025

Summary In this episode of the Contractor Secrets podcast, Tanner Mullen discusses the four core competencies essential for building a successful team: character, care, courage, and conscientiousness. He emphasizes the importance of each element in fostering a positive team environment and enhancing overall business success. Through personal anecdotes and insights, Tanner illustrates how these competencies can lead to a cohesive and high-performing team that ultimately benefits the organization and its customers.

Check out my Youtube Channel⁠⁠ ⁠⁠DripJobs Demo⁠⁠ ⁠⁠Free Coaching Session In this episode of the Contractor Secrets podcast, Tanner Mullen discusses essential mindsets for business owners to prepare for growth in 2025. He emphasizes the importance of focusing on what can be controlled, cultivating abundant confidence, maintaining integrity, and committing to consistent improvement. Mullen shares personal insights and practical advice to help listeners navigate the challenges of business ownership and achieve their goals.

Check out my Youtube Channel⁠ ⁠DripJobs Demo⁠ ⁠Free Coaching Session Summary In this conversation, Tanner Mullen shares his journey as the founder of a residential painting business and emphasizes the importance of understanding the customer journey for business growth. He discusses the significance of intrinsic motivations behind customer decisions, the need to compete on value rather than price, and how automation can enhance the customer experience. Tanner also highlights the necessity of adapting to market changes, leveraging technology, and nurturing leads through effective communication and follow-up strategies. His insights aim to help business owners create a superior buying experience that fosters customer loyalty and drives success.

Check out my Youtube Channel DripJobs Demo Free Coaching Session

Skool: https://skool.com/dripjobs DripJobs: https://dripjobs.com Free Coaching: https://calendly.com/dripjobs/breakthrough In this conversation, Tanner Mullen speaks with David Cook from DeFranco Refinishing about the current state of his business, focusing on marketing strategies, lead generation challenges, and the importance of having a clear purpose. David shares his experiences with various marketing channels, including direct mail, Google Ads, and content marketing, while Tanner provides insights and advice on how to improve lead generation and business growth. The discussion emphasizes the need for strategic decision-making and the importance of aligning business efforts with personal values and goals.

Skool: https://skool.com/dripjobs DripJobs: https://dripjobs.com Free Coaching: https://calendly.com/dripjobs/breakthrough In this conversation, Tanner Mullen and Mike Johnson discuss the challenges and strategies involved in scaling a painting business. They explore topics such as time management, delegation, sales strategies, hiring and training sales staff, production management, and employee motivation. The discussion emphasizes the importance of effective communication and culture in business, as well as the need for strategic planning to navigate growth and ensure long-term success. Takeaways Time allocation is crucial as the business scales. Delegation can free up time for more strategic tasks. Sales metrics are important for tracking performance. Hiring a salesperson can be financially challenging. Commission structures should incentivize performance effectively. Production management becomes complex with more crews. An estimator model can streamline the sales process. Employee motivation is key to maintaining productivity. Clear communication fosters a positive company culture. Strategic planning is essential for future growth.

Skool: https://skool.com/dripjobs DripJobs: https://dripjobs.com Free Coaching: https://calendly.com/dripjobs/breakthrough In this conversation, Ryan Pettis discusses his journey in navigating family dynamics within his business, identifying bottlenecks for sustainable growth, and mastering estimation and job costing. Tanner Mullen provides insights on the importance of upselling, creating memorable customer experiences, and building value beyond pricing. The discussion emphasizes the need for specialization, leveraging production rates for efficiency, and transforming sales techniques to achieve better outcomes. Ultimately, the conversation highlights the significance of focusing on customer needs and delivering exceptional value to drive business success.

Skool: https://skool.com/dripjobs DripJobs: https://dripjobs.com Free Coaching: https://calendly.com/dripjobs/breakthrough Summary In this conversation, Tanner Mullen engages with Darren Oltman, a remodeling business owner, to explore the challenges he faces in profitability and business growth. They discuss the importance of identifying profitable services, the need for specialization, and setting clear business goals. Tanner emphasizes the significance of rebranding and improving customer perception to enhance business operations. The conversation culminates in actionable insights for Darren to streamline his services and improve his business model.

Skool: https://skool.com/dripjobs DripJobs: https://dripjobs.com Free Coaching: https://calendly.com/dripjobs/breakthrough Summary In this conversation, Tanner Mullen and Braiden Smith discuss the growth and challenges faced by KB Painting. Braiden shares his journey from a struggling furniture refinishing business to a successful painting company, highlighting the importance of sales strategies and understanding customer value. They delve into the psychology of sales, the significance of intrinsic value, and how to tailor pitches to meet customer needs. The discussion emphasizes the need for urgency, education, and building relationships through value to overcome competition in the painting industry.

Skool - https://skool.com/dripjobs DripJobs - https://dripjobs.com Free Coaching - https://calendly.com/dripjobs/breakthrough In this video, Tanner Mullen provides advice for home service business owners who are struggling to find new customers. He emphasizes the importance of proactive marketing and the need to invest in it consistently, even during high times. Mullen also discusses the mindset shift required for business owners to become investors rather than employees, and the importance of hiring a qualified marketing agency. He provides strategies for closing deals and capitalizing on repeat customers, and encourages business owners to be vulnerable and humble in their approach. Mullen concludes by offering free coaching sessions, promoting his school community, and recommending his CRM tool, DripJobs. Marketing should be done consistently, even during high times, to ensure a steady flow of customers. Business owners should adopt an investor mindset and allocate resources for future returns. Hiring a qualified marketing agency is crucial for effective marketing. When facing a slow period, business owners should be proactive in capitalizing on opportunities and closing deals. Repeat customers can be a valuable source of work, and business owners should reach out to them personally. Being vulnerable and humble in interactions with customers can help build trust and loyalty.

Sign up: https://dripjobs.com Join us: https://skool.com/dripjobs Free Coaching: https://calendly.com/dripjobs/breakthrough Starting a business requires taking a leap of faith and learning from the challenges along the way. Job costing is crucial for understanding profit margins and making informed business decisions. Transitioning from a subcontractor model to an employee model can lead to more control over projects and potentially higher profit margins. Having a strong online presence, particularly on Google and review platforms like Yelp, is essential for attracting customers in the painting industry. Having a website is important to validate marketing efforts and build trust with potential customers. Investing in marketing is necessary to compete in a competitive industry. Proper subcontractor management is crucial to avoid issues and maintain profitability. Using software like Drip Jobs can improve project management and job costing. Exploring different marketing channels like Google, Angie Leads, and Facebook can help generate leads and grow the business. Video marketing is a powerful tool for attracting customers and building trust. Google ads, Angie leads, and Facebook marketing are effective strategies for generating leads. Proper coaching and training are essential for success in door-to-door marketing. Budgeting and investing in marketing are necessary for business growth. Having a positive mindset is crucial for overcoming challenges and achieving success.

https://skool.com/dripjobs https://dripjobs.com Jedediah Poulsen of Innovative Custom Coatings wants to scale his business to leave a legacy for his family. He specializes in high-end custom finishes, including faux finishes and epoxy floors. Currently, he takes on any job that comes his way to stay busy, but he wants to be able to pick and choose his projects. Tanner Mullen advises Jedediah to focus on scaling his epoxy flooring services, as they are more profitable and easier to teach others. Tanner also emphasizes the importance of learning to say no and implementing predictable marketing strategies to attract the right customers. Jedediah is open to hiring a marketing agency and recognizes the need to delegate tasks to his team members. The goal is to create a scalable and profitable business that allows Jedediah to focus on his artistic skills. In this conversation, Jedediah and Tanner discuss the importance of focusing on a specific service, such as epoxy, to maximize efficiency and profitability. They also talk about the benefits of presenting quotes in person and the need for sales training to improve closing ratios. Tanner emphasizes the importance of hiring a marketing agency with a proven track record and the need for lead nurturing and effective sales techniques. They discuss the potential for growth and the opportunity to build a successful business that can be passed on to future generations.

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>> Join Contractor Secrets Skool! Alistair and Brittany, a husband and wife painting team, discuss the challenges they face in their business and the need for a system that can be duplicated. Alistair admits to wearing too many hats and not having a system in place that allows his staff to take on more responsibility. Tanner advises Alistair to identify the bottleneck in his business and focus on his core offer, which is residential interior painting. He suggests that Alistair stop taking on jobs outside of his core offer and train his customers to understand his specialization. Tanner also recommends investing in marketing to control the lead flow and attract customers who are specifically interested in Alistair's core offer. In this conversation, Tanner Mullen provides guidance to Alistair Tough on improving his painting business. They discuss the importance of hiring a marketing agency that specializes in the industry, taking larger deposits to improve cash flow, and focusing on the core offer of interior wall repaints. They also discuss the need to hire additional team members to increase efficiency and eliminate subcontractors. Tanner emphasizes the importance of job costing, using software like DripJobs, and creating a systemized approach to running the business. Takeaways Identify the bottleneck in your business and focus on your core offer Train your customers to understand your specialization Invest in marketing to control the lead flow and attract customers interested in your core offer Hire a marketing agency that specializes in the painting industry to improve marketing results Take larger deposits to improve cash flow Focus on the core offer of interior wall repaints Hire additional team members to increase efficiency and eliminate subcontractors Implement job costing to track profitability Use software like DripJobs for scheduling, job costing, and communication Create a systemized approach to running the business This is my Ultimate Resource - it has everything you need to grow and scale your business. There's referrals for marketing agencies, insurance, accounting, apps and tools, and even free courses. Check it out: https://tannermullen.typedream.app Book a DripJobs Demo --- Send in a voice message: https://podcasters.spotify.com/pod/show/tanner-mullen/message

Summary In this episode, Tanner Mullen shares three steps to help get out of a sales slump. He emphasizes the importance of taking extreme ownership and not blaming external factors for the slump. He also discusses the power of leverage and how it can motivate sales efforts. Tanner highlights the significance of organization and strategic follow-up in sales. Lastly, he talks about the role of energy and momentum in overcoming a sales slump. Book a demo of DripJobs This is my Ultimate Resource - it has everything you need to grow and scale your business. There's referrals for marketing agencies, insurance, accounting, apps and tools, and even free courses. Check it out: https://tannermullen.typedream.app --- Send in a voice message: https://podcasters.spotify.com/pod/show/tanner-mullen/message