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In this episode Wendy Liebmann talks with Mindy McKnight, CEO of M-Star Media Inc., content developer and founder of Hairitage by Mindy, about how to build a successful CPG brand today.They discuss:The essence of building a successful multi-million dollar brand without losing its founder soul, and its solution driven reason-for-beingThe keys to creating a modern business collaboration: a partner with the right intellectual capital, a retailer [Walmart] eager to experiment, a digital expertise, and a willingness to let the consumer/shopper be part of brand building The value of real-time consumer feedback that comes with having a devoted, engaged digital communityHow new social platforms, including the metaverse, will make for exciting retail times in the futureHow a successful content-driven, social brand will make them laugh, cry, teach something or make their life easierWatch this video episode on our YouTube channel.
Krista Halliday is a serial entrepreneur on a mission to disrupt the brand ecosystem as we know it. Leading by example, Krista is focused on creating and supporting better products and building better brands that are led with purpose, integrity, and prioritize social good. Krista is passionate about educating the everyday Canadian on their vital role in this eco-system, to challenge the norms and demand better of brands and retailers by using our purchasing power as leverage. A daughter of a single mother from humble beginnings, Krista quickly learned the value of hard work and started her first job at the young age of 12. After University, Krista forged her retail experience at household brands including Revlon, Holt Renfrew, Rexall and Jarden Home Brands where she acknowledged a white space in the market – a need for experienced consultation that would help US and European beauty brands navigate the unique Canadian retail landscape. At just 28 years old, Krista started her first company, Global Edge Brands based in Toronto, and grew it to be Canada's leading retail and brand consulting company that worked with renowned brands such as the Honest Company, Disney, Nurtibullet and more. Maneuvering this male-dominated industry as a young female executive was no easy feat, and fortified Krista's dedication as a woman-in-leadership advocate and supporter. Now based in Hamilton, Ontario – Krista's latest venture, Ray Management Group, was designed with the intention to support and create products that are led with integrity and prioritize social good. The team at Ray Management Group is responsible for major brand entrances to key retailers including Kristin Ess Hair and Hey Humans to Shoppers Drug Mart, Hairtiage by Mindy McKnight to Walmart, and Drew Barrymore Flower Beauty at Loblaws. A serial entrepreneur gaining speed in the Canadian marketplace, Krista has leveraged her leadership, innovation and business prowess to launch three additional businesses in the last 5 years, greatly supporting the local Hamilton economy – Little Sprouts Daycare, Nest Coworking, and retail shop Luv La Vie, two of which have been nominated and won Readers Choice Awards 3 years running. With much more on the horizon, Krista is one to watch. This year, she is also the recipient of Hamilton Business Link 40 under 40. Entrepreneurs are the backbone of Canada's economy. To support Canada's businesses, subscribe to our YouTube channel and follow us on Facebook, Instagram, LinkedIn and Twitter. Want to stay up-to-date on the latest #entrepreneur podcasts and news? Subscribe to our bi-weekly newsletter
Happi speaks with famed YouTuber and founder of hair care brand Hairitage about the brand's latest product launch, from hairstyling tools to biotin-infused shampoo and conditioner available in Walmart stores nationwide and on Hairitage.com. The mother of five also spoke of her inspiration to form the company after caring for the hair of her own children and some of her favorite products she uses herself.
Have you ever wondered how you can grow your business on social media? In this episode, Camille welcomes My Nguyen, the creator of My Healthy Dish, which aims to inspire and motivate people to live a healthy life. She is also a social media influencer and has amassed a large and loyal following on various social media platforms including Instagram, TikTok, Facebook, and YouTube."I think there's something to be said about being an early adopter with any social media platform. So, with anything that opens up like TikTok or Periscope or all those, I always reserve my name and give it a shot and see what happens. You roll a dice with it." – My NguyenMy shares her journey on how she was able to pivot in her career from working in mortgage to establishing and achieving success with My Healthy Dish. She shares how important it is to be an early adopter of different social media platforms and explains the types of content and current trends that can be found on Instagram, TikTok, Facebook, and YouTube today. She talks about her parenting style when it comes to dealing with fame and respecting her kids' privacy. As a mother and a business owner, she describes the need to have good role models to follow, such as Mindy McKnight. "I would just say never, never compare yourself to someone's end when you're beginning. There are such good role models if you just go back in time." – My NguyenIf you're looking to grow your social media channels, whether it's on Instagram, Facebook, TikTok, YouTube or others, listen to this episode to learn the ways in which you can maximize your reach and gain more engagement and followers. "I don't think it's too late to grow on any social media channel. I think now is the time that all four, Facebook, YouTube, Instagram and TikTok are all competing against each other to have creators stay on board." – My NguyenResources: Interested in becoming a virtual assistant? Enroll in the 60 Days to VA Course:https://camillewalker.co/60-days-va-master-courseAccess the 5-day email sequence to help you discover your purpose:www.callmeceopodcast.comJoin the 90 Days To VA Master Course:www.camillewalker.co/vaDiscover Your Why:www.camillewalker.co/quizConnect with My:Follow My on Instagram: https://www.instagram.com/myhealthydish/Follow My on Facebook: https://www.facebook.com/MyHealthyDishFollow My on TikTok: https://www.tiktok.com/@myhealthydish?lang=enFollow My on YouTube: https://www.youtube.com/channel/UCQoFvV5L1R1y2jWZzlaK7nQAccess her website at: https://myhealthydish.com/Connect with Camille Walker:Follow Camille on Instagram: www.instagram.com/CamilleWalker.coFollow Call Me CEO on Instagram: www.instagram.com/callmeceopodcast
Opinions That Don't Matter episode 79 4:35 Puppy Chat12:30 We are taking a break13:44 Kanye West, Donda and changing the way music is released.21:50 An open conversation about cancel culture: DaBaby, Jameela Jamil & Joe Rogan… what are your thoughts? Leave them in the comments below. To hear the full interview with Jameela and Kati visit: https://fb.audio/live/oshzmucvkzwk (only available on mobile devices)35:45 Rambling Rod: https://www.youtube.com/watch?v=dwQLs3cc4gcAudience Letters...36:40 The Adventures of OTDM Princess Emilie the Bold - med vänliga hälsningar (sincerely) - Emilie OTDM's Official Swedish Princess 47:26 The story of Kim St. Louis' messed up cast54:48 Soapbox Car race or maybe not? - Your ambassador of joy, Lea1:01:13 Milk Crate Challenge…1:05:18 Accidentally cheering me and my mate up - Try and be kind everyone - Sue the Science Wanker 1:10:00 Covid Brain Fog and Mindy McKnight…1:14:24 “Daredevil” stories, pets, and more - Christina Southwestern Norwegian Content Strategist 1:20:01 The Italian Noni with a Sythe1:21:00 Token Canadians make everything funnierKati's Spanish dubbed videos: https://www.youtube.com/watch?v=A7kILXpN36I&list=PL_loxoCVsWqzRxtzwZ4cQ-87R9vdYcahz1:30:03 Tesla Robots… Do not make them angry… 1:31:00 Olympic events episodes 73 & 75 -Katie Corduroy Speed Walking Shorts… 1:43:21 Father Dubuc from La Tuque #6 “God's Sense of Humour” 1:49:25 All things Norway! - Christina P#podcast #NORWAY #Quebec-----Order your copy of Kati's new book TRAUMATIZED today! https://geni.us/Bfak0jAre you following and downloading Opinions That Don't Matter on Spotify?https://open.spotify.com/show/1ptUPzDqFJJ8dYnAKcK1MRLetters and Fan Art OTDMpod@gmail.comSpeakpipe (send a voice message) https://www.speakpipe.com/OTDMThe video version of Opinions That Don't Matterhttps://www.youtube.com/opinionsthatdontmatterAsk Kati Anything! (podcast) audio https://askkatianything.buzzsprout.com/OTDM DISCORD https://discord.gg/APYrebpJ2uKatiTikTok @KatimortonInstagram @katimortonSeanTikTok @hatori_seanzoInstagram @seansaintlouisKati's new book TRAUMATIZED is available for preorder! Order your copy today... https://geni.us/Bfak0j
What do Drew Barrymore, Mindy McKnight, Taraji P. Henson, and Priyanka Chopra Jonas all have in common, besides being famous, talented, and beautiful? They are building successful brands with beauty brand incubator Maesa. They also all work with Rich Simpson Senior Vice President, Customer Development, North America & International at Maesa. Rich is charged with building a repeatable, scalable, sustainable process to grow Maesa's brands in a digital-first omnichannel world. It's challenging, innovative, fun work, and Rich brings the discipline of his big brand experience with General Mills and JnJ and merges that with the agility and creativity demanded by brands built on personal connections and storytelling.
What do Drew Barrymore, Kristen Ess, Mindy McKnight, Taraji P. Henson, and Priyanka Chopra Jonas all have in common, besides being famous, talented, and beautiful? They are building successful brands with beauty brand incubator Maesa. They also all work with Rich Simpson Senior Vice President, Customer Development, North America & International at Maesa. Rich is charged with building a repeatable, scalable, sustainable process to grow Maesa's brands in a digital-first omnichannel world. It's challenging, innovative, fun work, and Rich brings the discipline of his big brand experience with General Mills and JnJ and merges that with the agility and creativity demanded by brands built on personal connections and storytelling.
In the tenth episode, Tori and Nicole talk about some new books including inspirational young adult fiction picks as well as some new romance and mystery titles that will appear on library shelves soon. Plus, a new juvenile graphic novel, young adult science fiction, fun socks and a great place to grab some lunch! The resources discussed in this episode are listed below: Quantum by Patricia Cornwell; The Scorpion's Tail by Preston & Child; NYPD Red 6 by James Patterson; Robert B. Parker's Someone to Watch Over Me by Ace Atkins; Before She Disappeared by Lisa Gardner; Neighbors by Danielle Steel; Wyoming Heart by Diana Palmer; Wyoming True by Diana Palmer; Vivid by Beverly Jenkins; Confessions in B Flat by Donna Hill; The Last Best Hope by Una McCormack; The Dark Veil by James Swallow; Star Trek Discovery TV show; The Expanse TV show; The Expanse series by James S.A. Corey; Leviathan Wakes by James S.A. Corey; Forever Hidden by Tracie Peterson and Kimberley Woodhouse; A Picture of Love by Beth Wiseman; Twins by Varian Johnson, illustrated by Shannon Wright; Viral Parenting: A Guide to Setting Boundaries, Building Trust, and Raising Responsible Kids in an Online World by Mindy McKnight; Left Behind: The Kids series by Jerry B. Jenkins and Tim LaHaye; Sticks and Stones by Dianne Beck; Fallen Leaves by Tessa Emily Hall; Warcross by Marie Lu; The Silent Sister by Diane Chamberlain; John's Crazy Socks Cafe on Main
Listen to "At Home With Linda & Drew Scott" at AtHomePodcast.net Check out Reveal Magazine, available at Walmart. - No Format Friday - Special Guests include: The Toy Talk Team, The Scott Brothers, & Mindy McKnight. - National Sticky Bun Day - Friday's Five Random Facts - Here the scoop of Hairitage Products from the owner and creator, herself.
Scott Oshry didn't get into the beauty industry because of a life-long love of cosmetics or hair care. He, alongside his college friend Sean Brosmith, created the CD storage sleeve in the early 90s, which solved a basic need through design. Still, as he put it on the Glossy Beauty Podcast, that experience of making a suite of successful products informed Oshry's work as partner and CMO of beauty brand incubator Maesa. Though Maesa has been in business for 25 years and helped build private label lines for Target, Zara and H&M, largely in the fragrance category, it has shifted its focus to get companies like Flower Beauty, Hairtage by Mindy McKnight, Kristin Ess and Believe Beauty off the ground. Before starting Flower Beauty with Drew Barrymore, for instance, Oshry recalled the moment when he realized that "instead of building up other people's brands, we should be building up our own." In this way, Maesa went from a hit-maker behind the scenes to one that has just started to flaunt its prowess publicly -- a majority stake from Bain Capital in 2019 certainly helped. "We're a 25-year-old company, so we've constantly been growing," Oshry said. "We grew at about 50% just domestically last year, and we'll grow another 60% domestically this year," he added. In 2020, Maesa expects to reach $310 million in revenue.
Mindy McKnight is a wife, mom of 6 and CEO of the multi-million subscriber YouTube channel Cute Girls Hairstyles. Mindy pioneered YouTube and has raised teenagers and little kids through a digital age and picked up all kinds of knowledge and wisdom along the way. Today she shares with me her best tips on raising kids in a technology-driven world including things like cell phone contracts, what age she recommends to give a kid a phone, how to stay in the loop on what they're going through and understand the newest apps coming out, how she's adjusted for each kid in her family including one who has autism, and what to do when things don't go as planned with teens and tech. Show Notes: Mindy’s book- Viral Parenting https://amzn.to/2T4P7QR Instagram- @mindymcknight https://www.instagram.com/mindymcknight/?hl=en YouTube Channel- Cute Girls Hairstyles https://www.youtube.com/user/CuteGirlsHairstyles Produced by Dear Media
Mindy Knight shares what it takes to build a successful online business and a successful family in an increasingly online world. Mindy and her family have six YouTube channels and four of those have at least a million subscribers. She's the author of Viral Parenting: A Guide to Setting Boundaries, Building Trust, and Raising Responsible Kids in an Online World, and her girls have their own channel, store, and mascara line.
I'm excited to introduce you to Mindy McKnight, who is the founder and CEO of M-Star Media, Inc. You may know her from CuteGirlsHairStyles.com, which of course launched the Cute Girls Hairstyles YouTube channel over 10 years ago. She is currently ranked one of the Top 25 Women on YouTube with over 5.6 million subscribers, generating 10 million monthly views. Her twin daughters won 2017 Peoples Voice Webby Award. They've also just recently launched a mascara line, a book on viral parenting... Their is just lots to hear here about how they built their incredible business on YouTube.
YouTube celeb Mindy McKnight talks about transition, what scares us most about our kids and parenting in general, raising 6 kids online (and how to keep them safe), and what it’s like to run their media empire in the middle of it all. CLICK HERE for Full Show Notes!
Today we are joined by the incredible Mindy McKnight of CuteGirlsHairstyles! As of just recording this podcast, they have celebrated 10 years on YouTube and the #1 hairstyling channel on YouTube (certainly least in our hearts!) Today, we talk about the journey of starting their YouTube channel, expanding to multiple channels with their family, creating new products, and Mindy's new book - Viral Parenting. We discuss the importance of parenting digitally as well as analog parenting and how it's a new environment than what we might be use to. You can pre-order Mindy's book here: https://amzn.to/2CqLNWY And it is available EVERYWHERE on April 2nd. Follow Mindy: http://instagram.com/mindymcknight https://www.youtube.com/user/CuteGirlsHairstyles Be sure to give us a good rating and review and follow us below! http://instagram.com/elliemecham http://instagram.com/jaredmecham http://twitter.com/jaredmecham http://instagram.com/elliemecham --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app Support this podcast: https://anchor.fm/ellieandjared/support
Today we are joined by the incredible Mindy McKnight of CuteGirlsHairstyles! As of just recording this podcast, they have celebrated 10 years on YouTube and the #1 hairstyling channel on YouTube (certainly least in our hearts!) Today, we talk about the journey of starting their YouTube channel, expanding to multiple channels with their family, creating new products, and Mindy's new book - Viral Parenting. We discuss the importance of parenting digitally as well as analog parenting and how it's a new environment than what we might be use to. You can pre-order Mindy's book here: https://amzn.to/2CqLNWY And it is available EVERYWHERE on April 2nd. Follow Mindy: http://instagram.com/mindymcknight https://www.youtube.com/user/CuteGirlsHairstyles Be sure to give us a good rating and review and follow us below! http://instagram.com/elliemecham http://instagram.com/jaredmecham http://twitter.com/jaredmecham http://instagram.com/elliemecham --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app