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Mastering Digital Marketing with Podcasts The world of podcasts is rapidly expanding, with millions of episodes available on a wide range of topics. This presents a unique opportunity for businesses to connect with their target audience and elevate their digital marketing efforts. In this episode of We Are Podcast, Todd Cochrane, CEO of RawVoice/Blubrry, shares his insights on how podcasts can be an effective marketing tool. As an industry expert, Todd explains that podcasts allow businesses to tell their story more personally and engagingly, which can ultimately help build customer trust and loyalty. He also shares tips on how to get started with podcasting, from conceptualising the show to attracting sponsors and growing the audience. Additionally, Todd provides an in-depth analysis of podcast networks and programmatic advertising, giving listeners a comprehensive understanding of the current media landscape. Key takeaways: Podcasts allow businesses to connect with their audience personally, building trust and loyalty. Starting a podcast involves conceptualising the show, attracting sponsors, and growing the audience. Live streaming and joining podcast networks can offer advantages but consider the benefits and drawbacks. Programmatic advertising is a growing trend, so understand how it works and how it can benefit your business. All this and more, on this week's episode of We Are Podcast. Don't miss out on our next episode of We Are Podcast! Join us next week for an enlightening discussion with Joey Coleman as we delve into customer and employee experiences. Discover insider tips and expert insights on enhancing the experiences of your valued customers and employees. So, don't forget to subscribe to the show to get that episode as soon it gets released. Until then, much love. Links & resources: https://geeknewscentral.com/ https://www.podcastawards.com/ https://blubrry.com/
993 Todd is the CEO of RawVoice / Blubrry - a podcast media company that represents 105,000 Audio and Video podcasters in which his company provides advertising opportunities, media distribution/hosting, podcast media statistics and other services. Todd is a podcast advertising specialist. Executing podcast advertising deals with a variety of national vendors for the past 13 years. Todd was responsible for bringing GoDaddy into the Podcast Advertising Space as one of the first podcast advertisers in 2005. Todd founded the Tech Podcast Network in 2004. Todd is a visionary behind many innovations in the new media space, and speaks world wide. Todd's personal tech show Geek News Central, has been produced twice weekly since Oct 2004 and is the co-host of the New Media Show. Todd is a published author, "Podcasting The do it Yourself Guide" by Wiley Publishing. ________ Want your customers to talk about you to their friends and family? That's what we do! We get your customers to talk about you so that you get more referrals with video testimonials. Go to www.BusinessBros.biz to be a guest on the show or to find out more on how we can help you get more customers! #Businesspodcasts #smallbusinesspodcast #businessmarketingtips #businessgrowthtips #strategicthinking #businessmastery #successinbusiness #businesshacks #marketingstrategist #wealthcreators #businessstrategies #businesseducation #businesstools #businesspodcast #businessmodel #growthmarketing #businesshelp #businesssupport #salesfunnel #buildyourbusiness #podcastinglife #successgoals #wealthcreation #marketingcoach #smallbusinesstips #businessmarketing #marketingconsultant #entrepreneurtips #businessstrategy #growyourbusiness --- Support this podcast: https://anchor.fm/businessbrospod/support
#podcaster #podcastexpert #podcastking #socialmedia Todd is the CEO of RawVoice / Blubrry - a podcast media company that represents 105,000 Audio and Video podcasters in which his company provides advertising opportunities, media distribution/hosting, podcast media statistics and other services. Brought to you by Digital Marketing Agency Send It Rising
Todd Cochrane retired in 2007 as a Senior Chief in the US Navy after 24 years, where he gained experience in Advanced Airborne Avionic Systems. This also included EW, radar, CSM, SAR, as well as IR with in depth knowledge of RF systems and their components. He has also worked as a government tech rep and got involved in design, installation, operational testing, and evaluation of new mission systems. Along with managing multiple aircraft modifications across multiple depot repair facilities worldwide.Todd started podcasting in 2004 and throughout his career he has made tsunami sized waves in the podcasting world. In 2005 Cochrane founded the People's Choice Podcast Awards, which became better known as the Podcast Awards. He is also the founder of the Tech Podcast Network and he is credited for bringing advertisers into podcasting. He is best known for his podcast Geek News Central and he also features on New Media Show and Podcast Insider podcasts. Cochrane's career in podcasting has also earned him a place in the Inaugural class in the Podcast Hall of Fame. Along the way he still had time to write a book on podcasting “Podcasting: The Do-It-Yourself Guide.” Todd's links Web: https://blubrry.com Twitter: https://twitter.com/GeekNews And don’t forget to support the podcast by subscribing for free, reviewing, and sharing. **** NEW LIVESTREAMS https://youtube.com/erichunley ****** Web: https://unstructuredpod.com/ Twitter: https://twitter.com/unstructuredp Facebook: https://facebook.com/unstructuredp Instagram: https://instagram.com/unstructuredp Join the Facebook group: fb.com/groups/unstructured
The Bacon Podcast with Brian Basilico | CURE Your Sales & Marketing with Ideas That Make It SIZZLE!
Todd Cochrane, CEO of RawVoice/Blubrry, wrote the book on podcasting. Well, at least the first one: “Podcasting: The Do-It-Yourself Guide.” The founder of the People's Choice Podcast Awards and the Tech Podcast Network, he's also credited with introducing the first advertisers into podcasting, GoDaddy. Cochrane was inducted into the inaugural class of the Podcast Hall of Fame in 2015. But perhaps his biggest influence on podcasting is Blubrry Podcasting and its parent company RawVoice, which offers a directory of more than 750,000 shows, the No. 1 plugin for WordPress and much more. A United States Navy Veteran who served 25 years and retired with the rank of Senior Chief Petty Officer, Cochrane resides in Quincy, Michigan, having spent the majority of the past 20+ years in Honolulu, Hawaii, with his family. Unlike other PR firms, Hank always gives personal attention to his clients. Accounts are never delegated to assistants or apprentices. Hank is available for calls and questions before, during, and after implementation of PR campaigns. Learn More About Hank's PR Class - CLICK HERE
We've got lots to talk about with podcast statistics, new deals, such as Sound Exchange, and confirmations from Podcast Movement. We start the episode with a fantastic interview from Lorna, and close it with Todd and Mike joined by Barry Kantz, General Counsel and CFO of RawVoice/Blubrry. If you haven't taken a look at the Blubrry site in a while, take a minute to review the changes we've made recently. Thanks for joining us on this episode of Podcast Insider. Interview: Lorna Bremner - Closure Optional Podcasting News Apple transcripts (in IOS13 beta): It seems they're active at the moment! Google making big changes for podcasts Spotify: Making it easier for you to manage your show listing within their platform. SoundExchange and SourceAudio: New deal for licensed music in podcasts. Best Practices The Blubrry way is the Google way! Talks from Podcast Movement confirm our way of podcasting. Blubrry News Homepage and directory: Blubrry.com changes continuing to take shape. New service coming soon: Network Plugin / Newly Redesigned TechPodcasts.com RODECASTER Pro contest at Podcast Movement was a success, our winner has already received their gift. Thanks for everyone for participating. Blubrry Support You must publish an episode before submitting to directories. The first rule in getting on a podcast directory or app is to HAVE A PODCAST -- posted, public and ready to go. (no coming soon mode or private posts) Stats: there is a delay between when you post an episode and when it will show in the stats. It takes time for us to process the data and report it to you. Promo code INSIDER for a free month at Blubrry.com Contact Us: todd@blubrry.com mike@blubrry.com mackenzie@blubrry.com
We've got lots to talk about with podcast statistics, new deals, such as Sound Exchange, and confirmations from Podcast Movement. We start the episode with a fantastic interview from Lorna, and close it with Todd and Mike joined by Barry Kantz, General Counsel and CFO of RawVoice/Blubrry. If you haven't taken a look at the Blubrry site in a while, take a minute to review the changes we've made recently. Thanks for joining us on this episode of Podcast Insider. Interview: Lorna Bremner - Closure Optional Podcasting News Apple transcripts (in IOS13 beta): It seems they're active at the moment! Google making big changes for podcasts Spotify: Making it easier for you to manage your show listing within their platform. SoundExchange and SourceAudio: New deal for licensed music in podcasts. Best Practices The Blubrry way is the Google way! Talks from Podcast Movement confirm our way of podcasting. Blubrry News Homepage and directory: Blubrry.com changes continuing to take shape. New service coming soon: Network Plugin / Newly Redesigned TechPodcasts.com RODECASTER Pro contest at Podcast Movement was a success, our winner has already received their gift. Thanks for everyone for participating. Blubrry Support You must publish an episode before submitting to directories. The first rule in getting on a podcast directory or app is to HAVE A PODCAST -- posted, public and ready to go. (no coming soon mode or private posts) Stats: there is a delay between when you post an episode and when it will show in the stats. It takes time for us to process the data and report it to you. Promo code INSIDER for a free month at Blubrry.com Contact Us: todd@blubrry.com mike@blubrry.com mackenzie@blubrry.com
We've got lots to talk about with podcast statistics, new deals, such as Sound Exchange, and confirmations from Podcast Movement. We start the episode with a fantastic interview from Lorna, and close it with Todd and Mike joined by Barry Kantz, General Counsel and CFO of RawVoice/Blubrry. If you haven't taken a look at the Blubrry site in a while, take a minute to review the changes we've made recently. Thanks for joining us on this episode of Podcast Insider. Interview: Lorna Bremner - Closure Optional Podcasting News Apple transcripts (in IOS13 beta): It seems they're active at the moment! Google making big changes for podcasts Spotify: Making it easier for you to manage your show listing within their platform. SoundExchange and SourceAudio: New deal for licensed music in podcasts. Best Practices The Blubrry way is the Google way! Talks from Podcast Movement confirm our way of podcasting. Blubrry News Homepage and directory: Blubrry.com changes continuing to take shape. New service coming soon: Network Plugin / Newly Redesigned TechPodcasts.com RODECASTER Pro contest at Podcast Movement was a success, our winner has already received their gift. Thanks for everyone for participating. Blubrry Support You must publish an episode before submitting to directories. The first rule in getting on a podcast directory or app is to HAVE A PODCAST -- posted, public and ready to go. (no coming soon mode or private posts) Stats: there is a delay between when you post an episode and when it will show in the stats. It takes time for us to process the data and report it to you. Promo code INSIDER for a free month at Blubrry.com Contact Us: todd@blubrry.com mike@blubrry.com mackenzie@blubrry.com
Music in podcasting; there are many questions out there regarding the legality and capabilities, we’re here to clear that up. A knowledgable and experienced podcaster looked into who is the fastest media host in podcast and shared their findings. PowerPress 7.5 is coming soon and the original Podcast Awards are coming soon. Guest host, Barry Kantz, CFO and General Counsel for RawVoice / Blubrry. News: Daniel J. Lewis, from the Audacity to Podcast, has done a very technical review, article and research about who is the fastest podcast media host. (Spoiler, Blubrry tied for 1st place!). Also, some very interesting facts about stats for some hosts. PowerPress 7.5 (coming soon) will support WebSub, which does instant updating of Google Podcasts and others, and Multi Blubrry hosting accounts. This is good for people that want more than one podcast feed coming from their site. The original podcast awards show: People’s Choice Podcast Awards nominations are open. Topics: Do you want to use music in your podcasts? Barry, the Master of Fine Print, received a call from a Blubrry customer asking about the legalities of starting a music podcast. This question comes up from time-to-time so Barry explains the ins-and-outs of using music in your show. Support: If you do not see your latest episode in apps or directories, make sure its in your RSS feed first. Mike’s Publishing Checklist: Publish episode (see: youtu.be/MRqsylR1uXw) Clear the cache on your website (how to do that or if you need to do that varies with where you are hosting your site and what caching plugin you may or may not have) Check feed on CastFeedValidator.com to make sure nothing went wrong and to make sure the episode made the RSS feed. Check your favorite podcast app to see that you got the new episode. (YES, subscribe to your own show!) Relax
Music in podcasting; there are many questions out there regarding the legality and capabilities, we’re here to clear that up. A knowledgable and experienced podcaster looked into who is the fastest media host in podcast and shared their findings. PowerPress 7.5 is coming soon and the original Podcast Awards are coming soon. Guest host, Barry Kantz, CFO and General Counsel for RawVoice / Blubrry. News: Daniel J. Lewis, from the Audacity to Podcast, has done a very technical review, article and research about who is the fastest podcast media host. (Spoiler, Blubrry tied for 1st place!). Also, some very interesting facts about stats for some hosts. PowerPress 7.5 (coming soon) will support WebSub, which does instant updating of Google Podcasts and others, and Multi Blubrry hosting accounts. This is good for people that want more than one podcast feed coming from their site. The original podcast awards show: People’s Choice Podcast Awards nominations are open. Topics: Do you want to use music in your podcasts? Barry, the Master of Fine Print, received a call from a Blubrry customer asking about the legalities of starting a music podcast. This question comes up from time-to-time so Barry explains the ins-and-outs of using music in your show. Support: If you do not see your latest episode in apps or directories, make sure its in your RSS feed first. Mike’s Publishing Checklist: Publish episode (see: youtu.be/MRqsylR1uXw) Clear the cache on your website (how to do that or if you need to do that varies with where you are hosting your site and what caching plugin you may or may not have) Check feed on CastFeedValidator.com to make sure nothing went wrong and to make sure the episode made the RSS feed. Check your favorite podcast app to see that you got the new episode. (YES, subscribe to your own show!) Relax
Music in podcasting; there are many questions out there regarding the legality and capabilities, we’re here to clear that up. A knowledgable and experienced podcaster looked into who is the fastest media host in podcast and shared their findings. PowerPress 7.5 is coming soon and the original Podcast Awards are coming soon. Guest host, Barry Kantz, CFO and General Counsel for RawVoice / Blubrry. News: Daniel J. Lewis, from the Audacity to Podcast, has done a very technical review, article and research about who is the fastest podcast media host. (Spoiler, Blubrry tied for 1st place!). Also, some very interesting facts about stats for some hosts. PowerPress 7.5 (coming soon) will support WebSub, which does instant updating of Google Podcasts and others, and Multi Blubrry hosting accounts. This is good for people that want more than one podcast feed coming from their site. The original podcast awards show: People’s Choice Podcast Awards nominations are open. Topics: Do you want to use music in your podcasts? Barry, the Master of Fine Print, received a call from a Blubrry customer asking about the legalities of starting a music podcast. This question comes up from time-to-time so Barry explains the ins-and-outs of using music in your show. Support: If you do not see your latest episode in apps or directories, make sure its in your RSS feed first. Mike’s Publishing Checklist: Publish episode (see: youtu.be/MRqsylR1uXw) Clear the cache on your website (how to do that or if you need to do that varies with where you are hosting your site and what caching plugin you may or may not have) Check feed on CastFeedValidator.com to make sure nothing went wrong and to make sure the episode made the RSS feed. Check your favorite podcast app to see that you got the new episode. (YES, subscribe to your own show!) Relax
Todd Cochrane wrote the book on podcasting. Well, at least the first: “Podcasting: The Do-It-Yourself Guide.” He is founder of the People's Choice Podcast Awards and the Tech Podcast Network. He is also credited with bringing the first advertisers into podcasting, GoDaddy. But in a career that has earned him a place in the Podcast Hall of Fame, perhaps Todd Cochrane's biggest influence on podcasting is RawVoice and its related company, Blubrry. Blubrry offers a combined 75,000 podcasters: media hosting, advertising opportunities, content creation tools, and more. It has been said that influence in the podcast world belongs to he who holds the key to delivering relevant measurement statistics, so that advertisers bursting to buy can properly understand what, in fact, they are buying. Enter Todd Cochrane and Teams Blubrry, a core site for content sharing, discovery, publishing, hosting, and, above all, measurement, data analytics, and monetization. Blubrry is also home to PowerPress, the WordPress podcasting application that powers the majority of podcaster sites running WordPress. At this point, Blubrry is the leader in insights into podcast metrics / audiences: who is linking to you, listener-base demographics, clients, platforms, listen data, and geographical data with worldwide mapping. Connect with Todd Cochrane blubrry.com Facebook Twitter Linkedin Episode 321
Todd Cochrane wrote the book on podcasting. Well, at least the first: “Podcasting: The Do-It-Yourself Guide.” He is founder of the People's Choice Podcast Awards and the Tech Podcast Network. He is also credited with bringing the first advertisers into podcasting, GoDaddy. But in a career that has earned him a place in the Podcast Hall of Fame, perhaps Todd Cochrane's biggest influence on podcasting is RawVoice and its related company, Blubrry. Blubrry offers a combined 75,000 podcasters: media hosting, advertising opportunities, content creation tools, and more. It has been said that influence in the podcast world belongs to he who holds the key to delivering relevant measurement statistics, so that advertisers bursting to buy can properly understand what, in fact, they are buying. Enter Todd Cochrane and Teams Blubrry, a core site for content sharing, discovery, publishing, hosting, and, above all, measurement, data analytics, and monetization. Blubrry is also home to PowerPress, the WordPress podcasting application that powers the majority of podcaster sites running WordPress. At this point, Blubrry is the leader in insights into podcast metrics / audiences: who is linking to you, listener-base demographics, clients, platforms, listen data, and geographical data with worldwide mapping. Connect with Todd Cochrane blubrry.com Facebook Twitter Linkedin Episode 321
Todd Cochrane wrote the book on podcasting. Well, at least the first: “Podcasting: The Do-It-Yourself Guide.” He is founder of the People's Choice Podcast Awards and the Tech Podcast Network. He is also credited with bringing the first advertisers into podcasting, GoDaddy. But in a career that has earned him a place in the Podcast Hall of Fame, perhaps Todd Cochrane's biggest influence on podcasting is RawVoice and its related company, Blubrry. Blubrry offers a combined 75,000 podcasters: media hosting, advertising opportunities, content creation tools, and more. It has been said that influence in the podcast world belongs to he who holds the key to delivering relevant measurement statistics, so that advertisers bursting to buy can properly understand what, in fact, they are buying. Enter Todd Cochrane and Teams Blubrry, a core site for content sharing, discovery, publishing, hosting, and, above all, measurement, data analytics, and monetization. Blubrry is also home to PowerPress, the WordPress podcasting application that powers the majority of podcaster sites running WordPress. At this point, Blubrry is the leader in insights into podcast metrics / audiences: who is linking to you, listener-base demographics, clients, platforms, listen data, and geographical data with worldwide mapping. Connect with Todd Cochrane blubrry.com Facebook Twitter Linkedin Episode 321
Todd Cochrane wrote the book on podcasting. Well, at least the first: “Podcasting: The Do-It-Yourself Guide.” He is founder of the People's Choice Podcast Awards and the Tech Podcast Network. He is also credited with bringing the first advertisers into podcasting, GoDaddy. But in a career that has earned him a place in the Podcast Hall of Fame, perhaps Todd Cochrane's biggest influence on podcasting is RawVoice and its related company, Blubrry. Blubrry offers a combined 75,000 podcasters: media hosting, advertising opportunities, content creation tools, and more. It has been said that influence in the podcast world belongs to he who holds the key to delivering relevant measurement statistics, so that advertisers bursting to buy can properly understand what, in fact, they are buying. Enter Todd Cochrane and Teams Blubrry, a core site for content sharing, discovery, publishing, hosting, and, above all, measurement, data analytics, and monetization. Blubrry is also home to PowerPress, the WordPress podcasting application that powers the majority of podcaster sites running WordPress. At this point, Blubrry is the leader in insights into podcast metrics / audiences: who is linking to you, listener-base demographics, clients, platforms, listen data, and geographical data with worldwide mapping. Connect with Todd Cochrane blubrry.com Facebook Twitter Linkedin Episode 321
Todd Cochrane CEO of RawVoice / Blubrry / Podcaster
Todd Cochrane CEO of RawVoice / Blubrry / Podcaster The post Chris Voss Podcast 152 Todd Cochrane CEO of RawVoice / Blubrry / Podcaster @Blubrry @GeekNews appeared first on Chris Voss Official Website.
Todd Cochrane is the CEO of Rawvoice/ Blubrry and the host of Geek News Central Podcast. He is the founder of the People’s Choice Podcast Awards and wrote the first book on podcasting. During the episode, Todd will explain how your downloads are calculated, what stats you should analyze, and how to adjust to the demographic of your listeners. Learn ways a small niche show can find podcast advertising deals and even get started with affiliate commissions. Listen to the end for ways you can strategically pitch advertisements during your show. Listen to PN 9 on iTunes. PN10 Show Notes: Todd's Links: Todd@blubrry.com Create.blubrry.com Geeknewscentral.com Rawvoice.com Discussed: Godaddy.com My Podcasting Gear: Shure SM58-LC Cardioid Dynamic Vocal Microphone Shure Foam Windscreen Focusrite Scarlett 2i2 > Hire A Podcast Ninja Time Stamps: Starting Rawvoice and Blubrry partnership - 01:22 Importance of tracking statistics accurately - 04:16 Downloads on shared IP addresses - 08:24 The global standard of calculating statistics - 11:25 What stats should you analyze? - 15:28 Android vs. Apple listeners - 19:35 Increasing your downloads - 23:49 When should you set up an ad deal? - 29:13 How small niche shows find podcast advertising deals - 34:37 Getting started with affiliate commissions - 43:36 Strategically pitching advertisements during the show - 47:25 Enjoy this episode? Share it with friends! NOTE: If you purchase an item using my Amazon link, it provides me a small referral fee.
Todd has an amazing story which begun with a serious injury - but ultimately led to a surprising career as an early entrepreneur in the new media of podcasting. He wrote the first book on podcasting and signed one of the first advertising deals. Today, Todd's company is one of the biggest players in this new media. The post Heroes Of Podcasting #4: Todd Cochrane, CEO of RawVoice (Blubrry) | Curious Minds Podcast appeared first on Curious Minds Podcast.
Spreaker Live Show #73 for July 20th, 2016Our Topics This Week: How to learn about Podcasting and Who should you trust? Tip of the Week “How to to stay Up-To-Date on Podcasting News” with co-host Alex Exum @AlexExum and he is based in LA and hosts "The Exum Experience" and the "Spreaker Studio Review" show. Show Duration: 38 minutesHost: Rob Greenlee, Head of Content, Spreaker @robgreenlee - rob(at)spreaker(dotcom)Co-Host: Alex Exum, Spreaker Host of "The Exum Experience" and the "Spreaker Studio Review" shows at @AlexExumSpreaker Blog at http://Blog.Spreaker.com – Articles and Spreaker News- 3 Gardening Podcasts- Creativity Hacks: How to Stay Inspired - by Spreaker Creative Director, Brigita 7 hacks for boosting creativity 1. Go out and talk to people 2. Stay disciplined 3. Don’t fight procrastination too hard 4. Spend some time outdoors 5. Stay content 6. Embrace spontaneity 7. Love is the answerFirst episode since Podcast Movement: How was the event?Tip of the Week “Tips to Staying Up-To-Date on Podcasting News”:- http://PodcasterNews.com- http://Podcast.Place- http://HotPodNews.com (East Coast / Public Radio Focused Coverage)- http://tinyletter.com/TheAudioSignal/archive- Rob Greenlee's other show is http://NewMediaShow.com with CEO of RawVoice/Blubrry.com/PowerPress plugin (Sat @9am PST)- The WolfDen Podcast by MidRoll Media - http://www.earwolf.com/show/wolf-den/- http://RainNews.com (James Cridland - http://rainnews.com/james-cridlands-future-of-radio-radio-in-the-apollo-11-space-program-an-engineering-crisis-and-podcast-movement/)- http://PodcastersRoundtable.comSocial - FB Groups focused on Podcasting - https://www.facebook.com/groups/PodcastCommunity/,- https://www.facebook.com/groups/podcastmovement- https://www.facebook.com/groups/podcastgroup/- Spreaker CEO @thebask - Podcast Influencers Twitter List - https://twitter.com/thebask/lists/podcasting-influencersLet’s Dive into “How to learn about Podcasting and Who should you trust? ”How-To Learn about Podcasting?#1 Listen to Podcasts in your genre interest and other genres#2 Listen to some Podcasts about Podcasting - “The Audacity To Podcast” w/Daniel J Lewis example#3 Reach out via Twitter or email to talk to a long experienced podcasters - Dave Jackson, School of Podcasting, Me, Rob Walch, Daniel J Lewis, Todd Cochrane, GeekNewsCentral.com and Ray Ortega, PodcastersRoundtable.com are the main people I trust the most to share accurate info#4 Start Podcasting and learn for yourself by doing… you really don’t need to pay for an expensive training course. But learn from some experienced folks.PodcastJunkies.com has some great podcasts with some great and very experienced podcasters http://www.ThePodcastProducers.com - Corey Coats and Jessica RhoadsWho Should You Trust :Consultants with long-running podcasts that are trusted by podcasting conference organizers others.5 years or more of successful and community building podcastsReferences from other podcasters who have worked with them.Pay nothing and Listen to the past episodes of this show - http://podcastersroundtable.comBe careful as many newer podcasters and podcast consultants are pitching shortcuts and hacksSpreaker Links:http://Adore.fmhttp://blog.spreaker.comhttp://SpreakerLiveShow.comhttps://Spreaker.comSend Questions and Comments to:Twitter: http://twitter.com/spreaker using #SpreakerLiveTwitter: http://twitter.com/robgreenleeTwitter: http://twitter.com/alexeum Tech Support: support at spreaker.com
Spreaker Live Show #73 for July 20th, 2016Our Topics This Week: How to learn about Podcasting and Who should you trust? Tip of the Week “How to to stay Up-To-Date on Podcasting News” with co-host Alex Exum @AlexExum and he is based in LA and hosts "The Exum Experience" and the "Spreaker Studio Review" show. Show Duration: 38 minutesHost: Rob Greenlee, Head of Content, Spreaker @robgreenlee - rob(at)spreaker(dotcom)Co-Host: Alex Exum, Spreaker Host of "The Exum Experience" and the "Spreaker Studio Review" shows at @AlexExumSpreaker Blog at http://Blog.Spreaker.com – Articles and Spreaker News- 3 Gardening Podcasts- Creativity Hacks: How to Stay Inspired - by Spreaker Creative Director, Brigita 7 hacks for boosting creativity 1. Go out and talk to people 2. Stay disciplined 3. Don’t fight procrastination too hard 4. Spend some time outdoors 5. Stay content 6. Embrace spontaneity 7. Love is the answerFirst episode since Podcast Movement: How was the event?Tip of the Week “Tips to Staying Up-To-Date on Podcasting News”:- http://PodcasterNews.com- http://Podcast.Place- http://HotPodNews.com (East Coast / Public Radio Focused Coverage)- http://tinyletter.com/TheAudioSignal/archive- Rob Greenlee's other show is http://NewMediaShow.com with CEO of RawVoice/Blubrry.com/PowerPress plugin (Sat @9am PST)- The WolfDen Podcast by MidRoll Media - http://www.earwolf.com/show/wolf-den/- http://RainNews.com (James Cridland - http://rainnews.com/james-cridlands-future-of-radio-radio-in-the-apollo-11-space-program-an-engineering-crisis-and-podcast-movement/)- http://PodcastersRoundtable.comSocial - FB Groups focused on Podcasting - https://www.facebook.com/groups/PodcastCommunity/,- https://www.facebook.com/groups/podcastmovement- https://www.facebook.com/groups/podcastgroup/- Spreaker CEO @thebask - Podcast Influencers Twitter List - https://twitter.com/thebask/lists/podcasting-influencersLet’s Dive into “How to learn about Podcasting and Who should you trust? ”How-To Learn about Podcasting?#1 Listen to Podcasts in your genre interest and other genres#2 Listen to some Podcasts about Podcasting - “The Audacity To Podcast” w/Daniel J Lewis example#3 Reach out via Twitter or email to talk to a long experienced podcasters - Dave Jackson, School of Podcasting, Me, Rob Walch, Daniel J Lewis, Todd Cochrane, GeekNewsCentral.com and Ray Ortega, PodcastersRoundtable.com are the main people I trust the most to share accurate info#4 Start Podcasting and learn for yourself by doing… you really don’t need to pay for an expensive training course. But learn from some experienced folks.PodcastJunkies.com has some great podcasts with some great and very experienced podcasters http://www.ThePodcastProducers.com - Corey Coats and Jessica RhoadsWho Should You Trust :Consultants with long-running podcasts that are trusted by podcasting conference organizers others.5 years or more of successful and community building podcastsReferences from other podcasters who have worked with them.Pay nothing and Listen to the past episodes of this show - http://podcastersroundtable.comBe careful as many newer podcasters and podcast consultants are pitching shortcuts and hacksSpreaker Links:http://Adore.fmhttp://blog.spreaker.comhttp://SpreakerLiveShow.comhttps://Spreaker.comSend Questions and Comments to:Twitter: http://twitter.com/spreaker using #SpreakerLiveTwitter: http://twitter.com/robgreenleeTwitter: http://twitter.com/alexeum Tech Support: support at spreaker.com
My guest is Todd Cochrane, Podcast Hall of Fame Inductee, CEO of RawVoice / Blubrry, and co-host of the New Media Show. We discussed his equipment and workflow including his: Blue "Mouse" microphone Solo 610 Tube Preamp Mackie mixer EQ insert (dbx) Compressor/Gate (dbx 266xl) Aphex Big Bottom Out of Mackie mixer via Firewire to PC Adobe Audition Auphonic In-ear Shure molded earbuds Listen to the full episode for all the details. Thank you for being a great guest, Todd! DID YOU KNOW........We exist for the purpose of helping you, so please comment below with any questions or remarks. Thanks for listening! Want to Start a Business or Have a Career as a Podcast Producer/Engineer? Listen and Subscribe in iTunes, Google Play, Stitcher, TuneIn Radio, Android, RSS
Thank you to our amazing Sponsors! The amazing Bossjock app and the dashing Audio Editing Solutions and the magical Team Podcast! Sign up for The Podcast Your Pants Off Webinar! Seriously, sign up Communicate with us via Twitter by using the hashtag #AskSheP and of course follow us on Twitter Elsie’s Click To Tweet for the Podcast Your Pants Off Webinar! Show 084 Super Quick Re-cap! It’s the birthday story and it’s good And Elsie did something she shouldn’t have in a Power Yoga Class First hand experience with Mac and iOS dictation and it’s awesome Both Jess and Elsie prefer to be in pain OMG Elsie’s Sephora Haul!!!! A little interlude about having Bossjock play your podcast’s sound effects! Dr. Ginger Campbell feedback Elsie’s Podcasting Tool Time - this time, it’s all about Anchor for iOS And then Elsie and Jess go off the rails playing with Snapchat A tip from Erika Lyremark all about Bill O’Reilly We need to have an intervention with the Bill O’Reilly podcast team STAT Looking at the beauty that is the ‘how to subscribe to a podcast’ from OnBeing We go off on being Audio On Demanders and OMG we have a CONTEST!!!! Amazon gift card $50 - listen to find out! Oh goodness gracious…we go into the whole Public Radio Guidelines document. Dude. “You can share your Nielsen Ratings and shove them down your fat ass!” - who said that? Links mentioned by Jess and Elsie! The She Podcasts SpeakPipe Page. Time for YOUR voice to be featured. Kat Von D’s Everlasting Liquid Lipstick - Lolita Dior Addict Lip Glow NARS Blush in Super Orgasm Laura Mercier Tinted Moisturizer Broad Spectrum SPF 20 Bossjock Studio creates a “live” radio studio in your iPad/iPhone/iPod Touch Anchor for iOS brings audio blogging back from the dead Dr. Ginger Campbell from The Brain Science Podcast Bill O’Reilly’s how to subscribe to a podcast FAIL OnBeing’s how to subscribe to a podcast WIN Public Radio Podcast Measurement Guidelines v1.1 The Crossroads Of Podcasting And Public Radio Podcast Measurement Guidelines, Oh My! RawVoice / Blubrry responds to the Public Radio Podcast Measurement Guidelines New Media Show #118 with Will Johnson | Public Radio Podcast Measurement | Spotify Will The Plan to Measure Podcasting Work? 083 Digital Media Trends And Public Radio Rant Shop for your podcasting education! The She Podcasts Shop HELP US SPREAD THE WORD! It would be stellar if you shared She Podcasts with your fellow women podcasters on twitter. Click here to tweet some love! If this episode got you all fired up, head on over to iTunes and kindly leave us a rating, a review and subscribe! Ways to subscribe to She Podcasts! Click here to subscribe via iTunes Click here to subscribe via RSS You can also subscribe via Stitcher FEEDBACK + PROMOTION for Women Podcasters You can ask your questions, comment below, go to the She Podcasts Facebook group and even share your promos for your podcast! Let your voice be heard. Send it all to feedback@shepodcasts.com
" I want to be known as a disruptor." - Todd Cochrane Todd Cochrane - CEO of RawVoice / Blubrry Todd Cochrane Podcast Hall of Fame Inductee is the producer of Geek News Central since October 2004. Cochrane is also the co-host of the New Media Show, and is the founder of the People’s Choice Podcast Awards. In 2005, Cochrane wrote “Podcasting the Do it Yourself Guide,” the first book on podcasting. Cochrane is the CEO of RawVoice / Blubrry, representing 35,000 media creators and podcast networks. RawVoice provides Podcast Statistics, Hosting and Advertising opportunities. Cochrane lives in Honolulu, Hawaii, and is married to Shoko Higa Cochrane. They together have four children. Connect With Todd: RawVoive.com | NewMediaShow.com | Blubrry.com | GeekNewsCentral.com @RawVoice Subscribe to the Outlier Newsletter: Click Here If you enjoy Outlier On Air, please Subscribe & Review on iTunes or Stitcher Brought to you by: OUTLIER ENTREPRENEURS CLOSED FACEBOOK GROUP Request Invite
Podcast statistics are not a deep mystery, but some would like to think they are. Todd Cochrane, CEO, and Angelo Mandato, CIO, of RawVoice / Blubrry recently spent some time doing a very deep dive on Blubrry Podcast Statistics. This is an in-depth behind-the-scenes look at how Blubrry Podcast Statistics measure and filter every podcast downloaded / live play delivering an accurate report to our podcasters, network customers and media buyers. This deep dive video, while long, is perfect training for podcasters, reporters, media buyers and anyone else in the media space that wants to understand how podcast statistics work. RawVoice / Blubrry has 11 years of experience in podcast measurement. Our team has led and participated in the podcast metrics standardization, with the current IAB Podcast measurement committee, and chaired the prior Association of Downloadable Media measurement committee. If you have questions on this video, or would like a question answered, feel free to email ceo@rawvoice.com for any inquiries.
I was on the Powerpress Podcast this week. Listen to that here: http://powerpresspodcast.com I’m going to be speaking at Converge South 2015 at Wake Forest University next Friday. There will likely NOT be an episode. This episode is a bit Blubrry Heavy (as you can imagine) ----------------- I got a chance to have a conversation with Todd Cochrane who is my boss at Rawvoice / Blubrry. Todd is a hall of fame podcaster, CEO of Rawvoice Inc (parent company of blubrry.com) and executive producer of Geek News Central (which I write for and will have a new show on coming soon!). You can follow Todd and GNC on Twitter @geeknews and find his main website at GeekNewsCentral.com ---------------- Use Promo code HELPDESK at checkout for a free month of anything blubrry.com sells.
Todd Cochrane is the executive producer of Geek News Central, an audio and video tech show, since October 2004. He is also the co-host of the New Media Show and is the founder of the People’s Choice Podcast Awards and the Tech Podcast Network. In 2005, Todd wrote the Podcasting the Do-it-Yourself Guide, the first book on podcasting. He is the CEO of RawVoice / Blubrry, representing 27,000 media creators and podcast networks. RawVoice / Blubrry provides podcast data analytics, media hosting and advertising opportunities. He is married with four children and lives in Honolulu, Hawaii.
News: Powerpress 6.0.5 is out - bug fixes. Powerpress Podcast Relaunched - http://www.powerpresspodcast.com/2015/09/10/powerpress-podcast-relaunch/ Bowe Bergdahl on Serial Season 2 ? http://nymag.com/daily/intelligencer/2015/09/upcoming-season-of-serial-covers-bowe-bergdahl.htm http://gizmodo.com/the-second-season-of-serial-will-be-about-sgt-bowe-ber-1732551462 l Undisclosed Podcast - http://undisclosed-podcast.com/ The Powerpess Podcast is relaunched. Find it at PowerPressPodcast.com - Mackenzie Bennett is the new host and she will have on someone from The RawVoice/Blubrry team every other week. I was down at the Columbus office last week to help setup the studio. ---------------- Daniel J. Lewis from The Audacity to Podcast Some of Daniel's sites are: My Podcast Reviews (affiliate link) Podcasters' Society Noodle.mx Network --------------- Double Ender Recording The interview with Daniel J. Lewis was a Double Ender recording. What that is, is that he recorded his end, and I recorded my end and we communicated via Skype. Then I edited it together so it sounds as though Daniel is in my studio with me. This is a great way to do it if your guest has the equipment to record on their end. Please support the show. Use the Promo Code HELPDESK at blubrry.com for any of the services. Check the sidebar for more ways to support the show.
I'm doing an experiment this week. I'm doing minimal post-editing and podcasting without fancy intro, outro and bumper music. As we called it “back in the day”, live to the hard drive. This is not a format change. It's just to show you that you don't need to do all that fancy stuff to put out a good podcast. In fact, I'm recording from my mobile studio (my van) using the mobile setup. --------------------- Just a bit about my “Real Radio” guest hosting the other day…. --------------------- Apple changes the artwork spec (again) New Software out for podcasters New Version of Audacity 2.1.0 New version of Powerpress 6.0.2 -------------------- Complicated does not mean good Sometimes complicated makes things better. Sometimes not. Complicated web sites do not get your more viewers to your website and can cause operational problems with your podcast More complicated production of your show won't get your more listeners (most of the time) Better mic *might* help if your audio is crappy. but once you get a good sound, go on to the next thing Find a workflow that you are comfortable with and then concentrate on the content rather than the tech. The default feed from wordpress and powerpress is best. Channels are second best. Post types (even though they are complicated to setup) are 3rd best followed in LAST place by category feeds. Don't start a Network when you are new at podcasting. Start with one show and make it Good. Then maybe start other podcasts. Don't start by trying to do interviews by skype. Don't try to make everything perfect right away. Your first show is going to suck compared to your 10th, which will suck compared to your 45th (I hope) :) ------------------ Blubrry Tip of the Week This one is for the listeners. Blubrry is 3 different things. 1. Podcast Services company - Powerpress, Hosting, Stats 2. Podcast Directory - http://www.blubrry.com/explore/ 30k+ podcasts 3. Podcast Advertising Company I'm going to talk about the #2 thing as you already know about #1. MyCast Group your shows into 1 feed Watch or listen to your podcasts on Set Top boxes (Roku, Boxee, Samsung TV and more) Subscribe to all your podcasts easy with one RSS feed For podcasters - Get your podcast listed on the blubrry directory FREE! :) --------------------- RSS Feed size. Does size matter? This is for those of you that have been podcasting a while. itunes feed size limit is 512k You don't want your feed to take a long time to load. Ways to limit the size of your feed. Limit your feed to the last 50 episodes (299 is the limit in iTunes) Use Feed Maximizer tool in powerpress ---------------- New Media Expo / NAB Show April 13th - 16th at Las Vegas Convention Center and Westgate Hotel and Casino I will be at the Rawvoice / Blubrry booth (N7709) in north hall at NAB / NMX at LVCC. Stop by and say Hi if you are going to NABShow --------------- Catch me next time. --------------- New PROMO code for Blubrry. HELPDESK/strong> the Old code, nobs will also work, but I figured it would be best to better brand my promo code :) (you can also use mike if you want) Also, you can support the show by going to PodcastHelpDesk.com and on the right sidebar (on a desktop/laptop browser) there are some banners there. Amazon is one. If you shop at Amazon, and everyone does, click on my banner first and then go do your shopping. It doesn't cost you anything more and gives me a little kickback. Also, if you are going to start a podcast, you need web hosting. Click my Bluehost banner and get hosting there (very good hosting for Wordpress sites). Let me know you did that and I will give you a free hour of consulting to help you setup your podcast website and RSS feed. Speaking of Consulting, if you have a problem with your podcast and need some one-on-one help,