Podcast appearances and mentions of wiley publishing

In this episode, Amy Liz-Harrison welcomes back Lane Kennedy and Tamar Medford, co-hosts of the podcast "You're Sober, Now What?" and co-authors of "Sobriety for Dummies." The episode dives into their journey of creating a supportive community for those in sobriety, exploring creative endeavors, and finding joy and purpose in a life free from addiction. Key Points: Sobriety Stories:Lane and Tamar share their personal experiences with alcoholism and the journey to sobriety. Tamar discusses her background in a corporate environment where drinking was prevalent, while Lane reflects on 20 years of comfortable self-exposure and mindfulness exploration. Book Motivation:Tamar and Lane discuss their motivation for writing "Sobriety for Dummies," including the importance of sharing stories to help save lives and reduce stigma. Initially skeptical, they decided to collaborate with the "Dummies" brand after seeing the value in its recognizability. Creation Process:The book was developed in about nine months with structured guidance from Wiley Publishing, emphasizing simplicity and practicality. They highlight the importance of creating accessible, actionable content. Community Building:Both guests discuss their aspirations for creating supportive communities for sober individuals. Tamar focuses on helping others start podcasts and pursue their creative interests, while Lane emphasizes community and self-discovery through mindfulness, meditation, and holistic health. Complementary Partnership:Tamar and Lane explore their complementary working relationship, with Tamar generating ideas and Lane being more forward-facing, combining their strengths to impact lives positively. Future Projects:The duo discusses their upcoming workbook, practitioner guide, and workshop launching in January, aimed at navigating different stages in sobriety and fostering growth and comfort in recovery. Living Fulfilled Lives:The episode underscores the importance of understanding and customizing one's recovery experience, embracing a liberated life free from addiction, and exploring meaningful work and relationships. Hosted by Amy Liz-Harrison Buy Lane and Tamar's Book: "Sobriety for Dummies" on Amazon, Barnes & Noble, or order at your local bookstore. Access Lane and Tamar's Resources: "You're Sober Now What?" website Learn more about Amy Liz-Harrison's journey and resources: http://amylizharrison.com/ Subscribe on Apple Podcasts: https://apple.co/3Lgxy8F Subscribe on Spotify: https://spoti.fi/3vHHHoi #EternallyAmy #SobrietyForDummies #RecoveryJourney #PersonalGrowth #Alcoholism #Sobriety #CommunityBuilding #Mindfulness #HolisticHealth #Creativity #SelfDiscovery #EternallyAmy #Recover

— It is believed that humans have been using psychedelic drugs since the dawn of civilization. In Western culture, however, only recently has science begun to understand how psychedelics may aid trauma healing. Whenever something terrible happens to you or you're in a harmful place for a long time, you are traumatized. Trauma can occur when you experience something terrible. In some cases, trauma develops when you are subjected to an extended period of harmful circumstances. It affects both the mind and body. Traditionally, mental health treatment has focused on talk therapy and medication, interventions that are often quite effective at relieving psychological distress. However, many mental health practitioners are now working with psychedelics and transforming their perspective on healing trauma. As a result, psychedelic treatment may provide a less painful means of accessing the interface between the unconscious and the body.  Valeria interviews Megan Salar  — She is the author of  “EMDR For Dummies and The EMDR Workbook for Trauma and PTSD: Skills to Manage Triggers, Move Beyond Traumatic Memories, and Take Back Your Life. Megan Salar, MSW, ACADC, is an EMDR Clinician, Trainer and Author who earned her Master's Degree in Clinical Social Work from Northwest Nazarene University in 2011. She has extensively been trained on the use of EMDR and other trauma based interventions and specializes in the areas of trauma, abuse, attachment and substance abuse. Megan has trained thousands of clinicians across the U.S. as well as internationally to get the most out of EMDR, trauma and addiction-based skills and practices. Megan previously owned/operated an intensive outpatient treatment center that was voted best in practice in 2019. She currently owns and operates her own Coaching, Consulting, and Training Business and is passionate about genuinely changing the landscape of mental health and trauma treatment through an authentic hands-on perspective that is uniquely her own. Megan is the author of the EMDR Workbook for Trauma and PTSD: Skills to Manage Triggers, Move Beyond Traumatic Memories; and Take Back Your Life released by New Harbinger Publications in May of 2023 and EMDR for Dummies  with Wiley Publishing set to release in June 2024.  To learn more about Megan Salar and her work, please visit: https://thementalsurvivalist.com

Jonathan and James continue their engaging conversation with Michael Morales, Professor of Biblical Studies at Greenville Presbyterian Theological Seminary, about Volume 1 of his insightful commentary on the Book of Numbers. They kick off the discussion by exploring  the profound connections between the earthly and heavenly realms. The wondrous reality that's going on in those early chapters of Numbers is God is creating this earthly host, this entourage, among whom He's going to dwell and with whom He's going to sojourn. - Michael Morales They then touch on James' favorite topic of angels and cherubim, the significance of the wilderness sojourn, and the Old Testament motifs of prophet, priest, and king that culminate in the Lord Jesus Christ. Michael's Numbers Commentary will be an excellent and relevant resource for Bible students and pastors. Thanks to the generosity of Wiley Publishing, a division of Intervarsity Press, we are pleased to offer a copy of Numbers 1-19 (Apollos Old Testament Commentary) by L. Michael Morales to our listeners. Enter here.    Show Notes: https://www.alliancenet.org/giving-tuesday

Jonathan and James sit down with their friend, Michael Morales, Professor of Biblical Studies at Greenville Presbyterian Theological Seminary, to discuss Volume 1 of his recently released commentary on the Book of Numbers, which covers Chapters 1 through 19. Ten years in the making, this much-anticipated work sheds light on a part of the Bible often referenced yet rarely preached and explained. Those opening chapters are not simply packing up to go on a journey, it's really what the entire meeting with God at Sinai has been about. And so you get the creation of the covenant community – the first time in history God dwelling literally in the midst of His people…that became the linchpin. Then I realized the rest of the book is analyzing this thing that we call "covenant community." – Michael Morales Together, they discuss the concept of the covenant community, the significance of the Tabernacle, and how the structure of the camp reveals deeper theological truths about communion with God. Tune in to hear about the ongoing relevance of Numbers, its positive vision for life, and the surprising challenge it offers to contemporary Christians.  Thanks to the generosity of Wiley Publishing, a division of Intervarsity Press, we are pleased to offer a copy of Numbers 1-19 (Apollos Old Testament Commentary) by L. Michael Morales to our listeners. Enter here.    Show Notes: https://www.alliancenet.org/giving-tuesday

Tommy Thomas: [00:00:00] My guests today are Michael Marquardt and Bob Tiede. Michael is Professor Emeritus of Human and Organizational Learning at George Washington University, and the author of 27 books on the topics of leadership, global teams, and action learning. Bob Tiede is the CEO of leadingwithquestions.com, a blog followed by people in more than 190 countries. Tommy Thomas: He also serves on the U.S. leadership development team for Cru and is the author of five books, including Great Leaders Ask Questions. Some of our listeners will remember Bob from earlier episodes when we discussed leader development within Cru. Gentlemen, welcome to NextGen Nonprofit Leadership. Bob Tiede: Happy to be with you, Tommy. Tommy Thomas: Talking to the two of you today reminds me of an early experience with Nathan DiGesare, a musician and a videographer in Nashville.  Nathan has recorded probably 200 videos for my company, so I've been in his house and his studio on countless occasions, but early in the relationship, we were doing some voiceovers at his house.  We finished the work, and I noticed this Steinway Grand Piano sitting in the corner. So, I strolled over and sat down and did my best rendition of Bridge Over Troubled Water. And then I think I segued into Last Date by Floyd Kramer. Little did I know that Nathan had been trained at Indiana University and was a graduate of the Juilliard School of Music. And I'm not sure if I'd have known that if I'd have been so audacious to sit at his grand piano and play those songs. So, talking with you guys, yeah, I feel like here I am asking the questions and you two are the master of the great questions. So, this is going to be fun. Bob Tiede: We're looking forward to it. Tommy Thomas:  How did the two of you get to know each other and begin collaborating? Michael Marquardt: Bob, I think you can tell that story. Bob Tiede: I will. In 2006, my wife loves to go to bookstores. She goes all over the bookstore. She knows when she's done, she'll find me still in the leadership section. And what I usually do is try to find two, or three books I've never seen before, find a chair, sit down, and peruse them to see if I'm going to buy one of them. In 2006, I found this book, the first edition of Leading with Questions by Dr. Michael Marquardt. Perusing only a few pages, I said, this one's going home and it was a page-turner. I had no idea. I love books. I eat books for breakfast. Probably every leadership book I've ever read there's been a morsel in there. I had no idea that this would change my leadership forever. Actually, set me on a new path. I was already on the U.S. leadership development team for Cru. I began to teach out of it. The response was just amazing. Fast forward, to 2012, I start a blog and I'm thinking when I start the blog, I don't want to do just another leadership blog. I want to because there are so many good ones, I'd be a small fish in a big ocean. So I asked the question, was there a niche of leadership I could blog on? And as soon as I had that question, it was like, Oh, it'd be something with this leading with questions. So I go to WordPress. I've never blogged before and WordPress guides you through. The first thing they ask is what do you want the blog to be called. In other words, let's search and see if the URL is available. On a lark and I smiled as I did it, I typed in the title of the book, leading with questions, thinking that certainly the author or publisher may have tied it up already, but it was available. And at the cheapest price, like 29 a year, so I grab it. I'm saying I had a little queasy feeling wondering this guy, this author, Dr. Michael Marquardt, how would he feel when he finds out there's a blog by the same title of his book? So, I decided I'd blog for several months, and get some content. Then I crafted, I thought a very diplomatic email to Dr. Michael Marquardt, sharing that his book had changed my leadership, thanking him for writing it, sharing that I'd start this blog, and might I have his permission to excerpt from his book, we'd include a link to Amazon for purchase, and I sent it off wondering. How will he respond? And within 24 hours, I had the most gracious response giving me carte blanche permission. Several years later, Dr. Marquardt was doing the second edition and wrote me, asking if I'd do an endorsement and if he could list leadingwithquestions.com as a recommended resource. It's yes! And probably a year after that, we were taking a group to D.C. I reached out to Dr. Michael Marquardt ahead of time, asking if he might be in town, and if would he be willing to speak. And if he would, I'd buy the second edition for everyone. And then I invited him, could he come an hour early to sign the books? And I did that rather selfishly because It would give me an hour with him and during that time I'm calling him Dr. Marquardt. He quickly says, Bob, it's Mike. Just call me Mike and I said, okay Mike, and we've been friends ever since and about two years ago Bob calls and says, Bob, it's time for a third edition. Would you be willing to co-author it with me? And I said, oh my goodness. Of course. But Mike, you have a PhD, and you teach at George Washington University. I have a Bachelor's and Mike said, but Bob, your blog has now been out there for 10 years. We need about 30 percent new content in a new edition. And you've already done the research. Summer of 2022, we worked together for about six weeks. Mike is brilliant. He knew what from the second edition he wanted to delete. There are 10 chapters in the book. I would share with him 10 times as much content as he would need. So, he would have a bunch of things he could pick and choose. But Mike did the heavy lifting. He knew what he wanted to delete. He knew where he wanted to add. And this has been such a gift for me to be the co-author and I'm so grateful to Mike for the opportunity. Tommy Thomas: Mike, what'd you think when you got that first email? Michael Marquardt: I was happy that that someone was interested in adding a blog to the whole history of getting people to use questions and so I was delighted with that, and we've had a great relationship for many years, and as Bob indicated, with all of his blogs with hundreds of people who are leaders around the world, and getting them to talk about what kind of questions they asked, I thought was just, would be just a tremendous addition to the third edition to have all these new people, and so I'm very pleased that the third edition is out. Bob's a co-author, and we have probably another 15 or 20 leaders with their questions that were not in the first two editions of the book. 7:10:00 Tommy Thomas: Mike, how did you discover this Art of the Great Question? Is there a story there? Michael Marquardt: There's a story. I became a professor at George Washington University. In 1994, I had worked globally as a consultant in areas of leadership and organizational change, and team building, and in 1994 I became a professor at George Washington University in their executive doctoral program, so we trained leaders from all over the world, and as a professor, a new professor, you are asked to identify what's the research area of interest for you in which you begin publishing and writing and work with doctoral students. And my interest was leadership. Great leaders. That was my focus. Who are the great leaders around the world? What makes them great leaders? And over the first several years as a professor, I wrote a number of books and articles on great leaders. And the one thing I discovered is that all great leaders ask great questions. And they became great leaders by asking great questions. Whether these were people I interviewed, hundreds of people all over the world in my various research efforts I go into an organization, a great organization that was considered one of the tops in its field. And I said, who are the leaders in this company? And they would identify, two or three individuals and what makes them such good leaders, whether they're hierarchical leaders, CEO, or people within the organization. And inevitably, it always came down to, they ask great questions. And so that kind of moved my area of research to more focus on the qualities of great leaders and particularly the questions they ask. And so over the past 15, almost close to 20 years that's been my area of keen interest and research. And I do a lot of work in a field called action learning and the primary, right. The element of action learning in a way it solves problems is using questions, but questions is the way that leadership is developed in a way of becoming great leaders.  And so, I feel very fortunate that became my area of research as a professor and I met Bob Tiede along the way. Tommy Thomas: Litigators, journalists, and doctors are all taught to ask questions as part of their training. Why is it that business executives aren't taught that? I'll leave, I'll throw it to both of y'all. Michael Marquardt:   Yeah. I think, lawyers are taught to ask questions, but they never ask a question that they already do not know the answer to. So they are open and great questions. Those are, they're always leading questions. A lawyer is taking a task if he ever asks a question for which he does not know the answer that's poor lawyer, lawyerly. Doctors are not trained to ask questions. They're very poor at asking questions. Although it's a very important part of their work to do a prognosis and to ask for information about the patient. But many of them are very uncomfortable in asking questions, or they ask the wrong questions, or in an ineffective way, or a discomforting way, etc. So, I agree that medical doctors could greatly benefit from getting a course and asking questions, but my wife happens to be a medical doctor, and I do not recall that she took any course on how to ask questions. I don't know of any physician or school that does that. But I think you bring up not only lawyers and doctors, but we realize now that every person in life has to ask questions. Every parent, the better questions parents ask, the better parents they are. The better questions social workers ask, the better social workers they are. The better questions that interviewers or newscasters. So all of life is your status in life your quality and being a leader in that profession is dependent upon the questions. And we know that the great newscaster Walter Cronkite in the past, they were great at asking questions, not only the words they used, but the comfort, but they all listened carefully too. And because great questions come from listening. Your premise is that doctors and lawyers are important for them to ask questions, but I think what Bob and I have discovered is that every person in every sector, and every profession will be better if they ask questions. Bob Tiede: Whenever I speak, and I'm privileged to speak many times and love it. But I always start my talk with a confession. I get up and say, I need to start with a confession. And my confession is that for most of my career, I was a benevolent dictator. Because I thought the job of a leader was to tell staff what to do. The job of a leader was to give direction. And I did not have that paradigm out of evil intent. It was just, that's what I thought the job of a leader was. I did say benevolent. I grew up in a home where I was taught to say please and thank you. So Tommy, if you'd been on my team, I don't think I ever would have said, Tommy, go do this. It'd been more like, Hey, Tommy, this week we're working on this. It'd really be great if you could please do this. And when you did it, I would have said, thank you, Tommy, at a staff meeting, Tommy, stand up. You all need to hear what Tommy did. It wasn't until I found that first edition of Mike's book, the first edition of leading with questions and reading that. And it is filled with stories just like the third edition of leaders, literally from around the globe. And they're using and as I read that first edition, I had only one question. Why hasn't anyone ever shared this paradigm with me before? It immediately made sense. I immediately saw that a leader who leads with questions would be so much more effective. When I'm speaking, another illustration I use is I have a picture of a big canoe with room for 15 participants and they all have oars. And I asked someone in the audience I said, you're the leader of this group. And as you can see, there are oars for everyone on your team. And you want to get that canoe across the lake as quickly as possible. How many would you like to have row with you? Of course, the answer is all of them. And I say, now, I know that's a silly question, but I'm going somewhere. And I go to the next slide, and there's a picture of the same team, but now they're gathered around a conference table, and there's an opportunity on the table. And I say, now, listen to this question carefully. If you're a leader like I used to be, who thinks your job is to figure out how to take advantage of the opportunity and then you'll tell them what to do? How many mental oars are in the water trying to figure out how to take advantage of the opportunity? The answer is one. Only yours. But a leader who leads with questions, who leans forward, perhaps, makes eye contact with the whole team and then says, hey gang, here's this opportunity. What do you all think we might do? Now, how many mental oars might be in the water? Maybe all of them. And I ask whoever I'm interacting with, what are the chances that you might hear an idea better than anything you were thinking? And they always say hi, yeah, it's not a guarantee, but hearing all those ideas, it's highly probable. And I say, imagine across the table, it's Sarah. And she shares a brilliant idea, and you're thinking, wow, that's so much better than anything I was thinking. And so you say, Sarah, love your idea. Sarah, would you be willing to lead our team in executing that? And then I say, now, how hard will Sarah work? A leader who leads with questions can be so much more effective. They're hearing more ideas and now they're empowering and involving their staff in the solution. It's hard. Whose idea is she executing? Her own. That's just some of the reasons that a leader who leads with questions can be so much more effective. They're hearing more ideas and now they're empowering and involving their staff in the solution. So when it comes to executing, they're executing something that they participated in creating, it works. 15:17 Tommy Thomas: Let's get up to a hundred thousand or so feet and ask the big question, what makes a great question? Michael Marquardt: There's no single right answer. I think a great question is usually not the very first question that's asked. A great question usually emerges if you're in reflection or interaction with other people. And you ask the best question you can at that point, and then there's conversation, dialogue, and based upon what you hear, you ask another question. Many of us go through life never experiencing a great question, but if we use the ability to really trust and care about what other people are thinking and saying, ask them questions, and build upon what they say and what you've heard. I think it's possible to quite normally or regularly have great questions in a problem-setting situation or environment. But great questions generally are those that stretch people. They get you outside the box. They get you looking at things from a different perspective. And that's why all the time, great questions emerge in a group with diverse thinkers. You have an engineer and a marketing person and a religious minister or whatever. Have a great question merged in that group than if they are all engineers or they're all marketing people. So, you can conditions environments in a group setting as well as within yourself that they can emerge. And so, we've all had great questions in our life and they've changed our lives, but they've been very infrequent because we don't get asked as many great questions as are available or should be asked in our lives. Bob, you may have some other thoughts. Bob Tiede: I agree with everything Mike has shared. Something that I've discovered is that some of the best questions are so simple and whenever I'm speaking again, I ask who here would like to learn to lead with questions in 30 seconds. Every hand goes up. And, of course, I say the reason I'm asking this is I sense from my audience is they'd like to learn to lead with questions, but so many times they imagine they'll have to get a master's degree in questionology. It's a nice idea, it'd be nice to be a brain surgeon, and make that kind of money. But, there are no courses for brain surgeons in 30 seconds. So, every hand goes up, I invite somebody from the audience to come up and when they come up, I say, I think I selected, John here because he has a photographic memory and whoever I brought up always shakes their head like I don't. And I say all you have to do is memorize my four favorite questions. And I've got a second hand on my watch and I say, here we go. My first favorite question is, what do you think? Second, what else? Third, what else? Fourth, what else? And I say, do you have them memorized? They always do. I say, share them with us. And they always successfully do it. And then I say, now, some of you look a little skeptical. Like you can't ask somebody, what do you think? What else? What else? What else? And I say not in that rapid fashion. But first of all, you're going to add a topic to what do you think? What do you think we ought to do about? There's going to be some topic. And when you ask, they're going to answer. Now I used to look at this like I asked a question, and they answered, that's complete. What I discovered is that people, when they're asked to give opinions and input, they instinctively roll out a safe answer. Their first answer, they're testing the waters. Now [00:19:00] they're doing this instinctively. But just to see how it's treated. So, Tommy, if I asked you, hey, what do you think about it? And you give me that first answer. I said Tommy, that's stupid. Everyone knows that you're sorry you answered. But when I say, wow, Tommy, that's good. Say more. What else? You relax and you'll give me more and then again, instead of moving on, when you pause, I'm likely to grab a pen and say, Tommy, I've got to take notes. This is pure gold. Please say more. What else? And what I've discovered is actually on the third and fourth question that I get to their gold nugget, their very best thought. And I realized we've all heard the story of the proverbial gold miner, the guy who mined for gold all his life, looking for the gold vein, never found it, finally quits. Somebody came along later and discovered the old miner was within six inches of the gold vein when he quit.  Now, that's probably just a proverbial story, but I share, if you only ask people, what do you think? Get their first answer and move on. You're a bit like that gold miner. You got close, but it's what else is down there. And I'm not disagreeing with Mike at all. I'm saying another angle on asking a great question is the what else is where you hear more and discover that they've got some incredible things. You just had to help them dig a little to uncover some of those answers that you would not have gotten to if you only said, Hey, what do you think about. Get their first answer and then move on to just another technique to get their brilliance.  Michael Marquardt: I teach people how to ask questions. I have an activity in which they work in pairs, and you ask seven questions. You're allowed seven questions. I give them the first question. What are you most proud of? And then based on your response, you get six more questions. And I tell the people the question. I said you have the opportunity to change the other person's life. In seven questions, in maybe seven to ten minutes, you can change the other person's life, because if you listen carefully to each question, the response to each of your questions, by the seventh question, you're going to have a question that will cause that other person to see something they never saw before or understand something they'd never considered before. So, they put very high expectations, and they're amazed how, gee, here's something I never knew. And in 10 minutes, we're the best of friends because great questions always build friendships. This person understood something or made a decision or an understanding that never considered before.  Wow!  I love that. Tommy Thomas: Anybody who listens to my podcast with much regularity, they would as some have gently pointed out that the biggest weakness I have is the lack of follow-up questions. So this is convicting at too many levels, but I guess it's good to be convicted by two aces. I will be more deliberate about that. Changing gears for a minute. Earlier in the week, I was talking with Matt Randerson, the Vice President of Growth and Operations at Barna organization. And we're doing a podcast on generational influences on the nonprofit sector. And so, I guess the question I have is. Have you observed any differences in the kind of questions you might ask the generations or how you would frame a question between a baby boomer and a Gen X or a millennial? Michael Marquardt:   I have not. No, if you do, I've not noticed it. Of course, ask someone a question, a generation Z responds differently than a millennial or whatever age group, they are. And so, the first question may get a different response, but I think deep down, uh, a great question will have a positive, significant impact on any age person. Bob Tiede:  I totally agree that, as Mike said, the answers, and their response may be different. But what I've discovered is that all people, regardless of their age, love to be listened to. And another thing I've shared from time to time is that when you meet a new person if you do 80 percent of the talking, they most likely will mistrust you. But if you meet a new person and you let them do 80 percent of the talking. Almost always they will leave that time trusting you and you can think, how is this, we instinctively think if I can only tell them all the great things about myself, they will love me. But when you monopolize the conversation, they tend to think, who is this person? But when you inquire and ask them questions where they do the talking and you're listening, they feel affirmed. There's a quote I love and that is that being listened to and being loved are so close to each other that for the average person, they cannot distinguish the difference. And it's not that they analyze it, but when somebody is listened to it feels good to them. It's wow, I like this person who's showing interest. And I think that goes across all generations. 24:51 Tommy Thomas: I know both of you guys work a lot with teams in his book, How You Play the Game, the 12 Leadership Principles of Dean Smith. David Chadwick, one of his players who played on the Final Four team said the concept of team may be Coach Smith's greatest contribution to basketball, leadership, and society.  So y'all work with teams. How has the concept of a team impacted your life? Michael Marquardt: I think, organizations cannot succeed without teams, successful teams that work together. And unfortunately, most teams are dysfunctional. They're frustrating. People prefer not to be in that group. When they're in the group, they're looking at their phone, or they're cutting off people, or not listening, and so forth. And if they do participate, they participate to the extent that they can try to control what the group does. I know best what the problem is, and I know best what the strategy is. Most people who work in groups or teams, spend their energy trying to convince other people through statements and expertise and power that this is the problem. This is a strategy. This is what we should do. Great teams do just the opposite. Members of great teams do just the opposite. So, when I'm a member of a great team, I spend my energy trying to find out what you think. So, Tommy, what do you think? We should do this problem, or what are your experiences? Where should we be looking? What resources do you recommend? So, I spend my energy asking questions of other members of the group to give their perspectives. We tend, we hear what we ask for, and we reject or filter what we don't ask for. And so what do other members of the group do to me? If I've asked them questions, they say, Mike, what do you think? And so great teams are composed of individuals who spend their energy asking questions of other people. And that's a team. If you would stop worrying or wondering, did I recommend this? Or am I, do I have the power? You come up with something that no one, it's a team. And so great teams spend their time asking questions rather than making statements. Bob Tiede: I don't know what I could add to that. That is that is so well stated. They're not adding to it but one of the things I talk about the teams can do is question storming. We hear about brainstorming, but there's question-storming. And in one way to do question storming that's unique is you state here's the opportunity. Here's the problem. And I need everyone on the team to write down five questions that we should answer in order to know what to do about this. And the reason you have everybody write it down is generally on a team, you have your verbal processors who are the first to jump in, and then you sometimes have your more quiet people. Okay. It's already been said. I don't think I'll add to it. And you don't get input from them, but by having everybody write down their five questions, you get everybody involved. And then maybe you tell them ahead of time, as soon as everybody has their five, we're going to post them up here. And now the team gets up, looks at all the questions and you can. Put five check marks, five votes by the questions you think are most important to answer. And then once you've identified those, the leader says, okay, here's the first one. Who here will take responsibility to go find the answer to this? And the second one, the third one, but it's a way of creating a questioning culture that the way to find the best way forward is to ask questions. And then question storming is an activity, but having everybody write it to begin with is a way to involve some of your staff that might be quieter, who hesitate to give input after the verbal processors have jumped in and shared their thoughts. 29:17 Tommy Thomas: Good work. So, I want to close out with a little lightning round. I've tried to glean some questions from some of my favorite podcasters. And I listened to Alan Alda's podcast Clear and Vivid a lot. And one of his questions is if you're sitting beside a total stranger at a dinner party. How would you start a meaningful conversation? Michael Marquardt: As I indicated earlier, a great question to ask anyone is what are you most proud of? What is some great success you've had in life? To give people an opportunity, because that question will reveal many things about the stranger or the partner, because it shows what their values are, what they're proud of. It makes them feel good to talk about that. It may take a little while to reflect, but that's usually a great question does take some reflection. You don't, it's a great question. Don't respond right away. It's probably not a great question. It's almost a closed question. So, I have found that if I have the courage to do that and great questioners have courage, and that's why a lot of us don't ask questions. We no longer have, we don't have confidence in ourselves, or we're afraid of asking a tough question or a great question, so that's. That's one I might use. Bob, you might have a few others. Bob Tiede: Oh that's a brilliant one. I call these kind of questions platinum questions. And we all ask a lot of questions because we don't know the answer and there's nothing wrong with that. Which way to Walmart here? They know, and I need to know. And nothing wrong with that question, but a platinum question is a question that as they answer, they enjoy answering. It's not a gotcha question. [00:31:00] And they say, I've never thought about this before. And they enjoy answering. And one of my platinum questions I love to ask is, what would you say are the three to four events that have most shaped who you are today? And then, listening. And I'm sure there's more that in that category and another one, I'd love to hear just your story. And again, listening uh, it's important when you ask these kinds of questions. To follow with what I call the gift of silence. This isn't, when you ask this question they're not likely to begin talking at three seconds. And research shows the average person only waits three seconds after they ask a question for an answer. And if the other person doesn't answer, they just move on. But when you ask one of these questions, like Mike's question, keep comfortable eyesight, but give them time to think because it's likely going to take them 10, maybe [00:32:00] even 15 seconds before they start speaking, but then you're going to be the beneficiary of a great story. Tommy Thomas: If you could meet any historical figure and ask them one question, who would it be and what would you ask? Michael Marquardt: I'll answer that one first. I thought Bob would say Jesus. If you could have the opportunity of asking Jesus a question, that would be wonderful. I think any of the great religious leaders would be wonderful to ask questions and certainly some political leaders, some scientific leaders. Someone like Elon Musk. I wouldn't mind asking him a couple of questions right now. He's done some amazing things over the last few years so it would depend upon the person, and the type of question I'd ask, because I obviously would ask Jesus a very different question than I would ask Elon Musk or, President Macron from France, or whatever the case may be. But depending on where they're from, that's, because I try to say this person has some unique perspective or background, and I don't want to ask him a question that someone else could answer as well or better even what's unique about this person. If I ask that question, I'll get information I could get from nobody else. Bob Tiede: Yeah, that's not thinking that deeply. One of the questions I love to ask any leader that I meet is what are your favorite questions to ask and, learn from them in that way. Michael Marquardt: The question I often have is, have you ever been asked a great question? And if so, what was it and why was it a great question? And that again, we all have been asked great questions in our life and it changed their life. Those are great questions, but we don't recall those questions immediately, or sometimes you have to wait an hour a day. And that was like, I should have answered Tommy that way, but I didn't think of that. And I remember when my father asked me or my second-grade teacher or, someone along the line, but all of us have been asked great questions in our life. We don't maybe remember the question that was asked at the time, but it changed our career or changed our values, what we do, but what changed our lives was a question, not some person saying your dad or something, do this or that. Generally, all of us changed our lives significantly when we were asked a great question. Oftentimes when I signed my, signed our book, I say, may your life be filled with great questions. Because that's the greatest gift anyone could give to someone else is to ask that person a great question. So if your life has been filled with great questions, you have had a great life, no doubt about it. Bob Tiede: Mike's, what he just shared there reminds me of something. One of my books, I did an author, it says compiled by Bob, is 339 Questions Jesus Asked. I was sure that it was Matthew, Mark, Luke, and John who wrote those, I just compiled them. The thought was, Jesus wanted to see lives changed. But he knew, of course, he knew, he was God. But he knew that it would be far more powerful instead of saying, Tommy, let me tell you. Tommy, let me ask you. That then causes you to think. And you answered, he knew that your answer to his question had a greater chance of changing you than if him saying, let me tell you. And as I was hearing Mike there, just, share, it's yeah, asking, it's questions we've been asked that change us. Because as we were asked those questions, we focused on something that perhaps we, no other way would have focused or thought about, but then we answered, and we then thought it was our idea. And in some ways it was, but it was prompted by that question. Tommy Thomas: Last question. What do you understand about your life today that you didn't understand a year ago? Bob Tiede: Tommy, you do ask great questions. Michael Marquardt: I'm trying to think how my life has changed over the past year. And I'm retired. So, it doesn't change as much as others. But, my wife and I had a great trip to Norway a few months ago, and so I think the beauty of Norway and so it's raised a question. So I'm much more aware of and ask questions about nature and beauty and it happened to be a knitting cruise under the midnight sun was that and so I think that's maybe been one area that I have more questions about and am more appreciative of, and I spend being retired, I spend a couple hours every afternoon on our lake by our house and just enjoy the geese and the river and the water and so forth. Bob Tiede:   As I'm reflecting on it again, through Mike's gift to me, inviting me to be the co-author of the third edition, it was released in April. And it has, again, multiplied my opportunities to speak. It's a credential that has been a complete gift. Wiley Publishing publishes premier business books. I think if I knocked on the door all by myself, I might not have gotten in or even been considered, but because Mike had the relationship and they had already said yes, they would love the third edition. I rode along in the back of the car and got to this destination. But that's probably been just a used change to have another credential that is so well known in the business community and the privilege because of Mike of being a co-author of a Wiley-published book. Michael Marquardt: May I just share one more thing. I know we're ending it. A lot of people say I'm not able to ask good questions. I don't know how to ask great questions. I always say that we're all blessed at birth to ask great questions, all children from the moment they're born. They subconsciously ask great questions that enable them to walk and talk within a couple of years because great questions cause change. And then they, [00:39:00] when they start articulating, start asking questions, the adults around them, discourage them from asking questions. I'm too busy Johnny, or that's a stupid question or whatever. Michael Marquardt: From age three to some people for the rest of their lives until they die, they never get comfortable and confident asking questions because of what their parents and teachers have done to discourage questions because it's the joy of every child, every three-year-old child. They love to ask questions. They all ask great questions. And then, and so what we try to do and Bob and I are both grandfathers and we consider our most important job in life is to undo the damage that our children do to our grandchildren, because our children do the same thing we did, to encourage questions. So when we see our grandchildren, we say Grandpa loves questions. You can ask Grandpa any question you want. Because the most important thing I can do for my grandchildren [00:40:00] is to keep that spirit, that love of asking questions alive. When they go into four and five and go into the elementary school. Bob Tiede: As Mike has shared that thought, it reminds me of one of my granddaughters, Claire, when she was two, I discovered a  new way to connect with her. I would say, Claire, can I ask you a tough question? And that would draw her and she'd come sit on my lap and again, they were not tough questions, but they were fun questions. And then I'd say, now, Claire, it's your turn to ask Grandpa a tough question. And she would ask me questions and they were like, copycats sitting on a fence. If there are five copycats and one jumped off, how many are still there? And she would use that one over and over, but we would laugh. She is now a sophomore in high school. She is known by her teachers as the one who asks tough questions. They see her hand, okay. And she's not trying to get you a question, but they realized, wow, that is a powerful question. And she hopes now to become an attorney, but just something where, again, as Mike said, from little, we encouraged Claire to ask tough questions and affirmed her for asking questions. And I'm proud of all my grandkids for asking tough questions. Mike said, encouraging them to do some research showed that the average five-year-old asks almost 300 questions a day. The average college graduate only asks about 20. And it's a sad thing about our educational system that teachers will say to that five-year-old, Johnny, it's my job to ask the question. It's your job to answer. And so, they begin to realize school is about answering questions, not about asking. And where we could develop a skill that would change their lives forever by empowering them to ask questions.  Tommy Thomas: You guys must've been looking at my notes because I had one of the questions that I did not ask was if it's true, if it's true that leaders are better when they lead with questions, why is it that so few do so I think y'all have I think y'all have given a full a full response to that question. Thanks so much for being a guest today and I will include links to your books in the show notes and encourage people. Mike's book changed Bob's life. Take a look at these books and if you're alone, in the leadership journey I think you'll be greatly blessed. So, thanks to everyone for listening today. Thanks, Bob and Mike for being my guests.   Links & Resources JobfitMatters Website Next Gen Nonprofit Leadership with Tommy Thomas The Perfect Search – What every board needs to know about hiring their next CEO Michael Marquardt Leading with Questions: How Leaders Discover Powerful Answers by Knowing What and How to Ask by Michael J Marquardt & Bob Tiede Leading with Questions: How Leaders Find the Right Solutions by Knowing What to Ask by Michael J. Marquardt Now That's a Great Question by Bob Tiede   Connect tthomas@jobfitmatters.com Follow Tommy on LinkedIn Follow Bob Tiede on LinkedIn Follow Bob Tiede on Facebook   Listen to Next Gen Nonprofit Leadership with Tommy Thomas on: Apple Podcasts | Spotify | Stitcher | Google Podcasts    

Todd Cochrane, CEO of Blueberry Podcasting, joins the show to discuss the podcasting industry and the Podcast Hall of Fame. Podcasting Hall of Fame and its criteria. 0:00 Tood Cochrane highlights the criteria for induction into the Hall of Fame, which include the quality of the show, groundbreaking contributions, and impact on the space. Podcasting, tools, and services. 3:10 The importance of providing valuable insights and tools for podcast creators, rather than just promoting their own services. The unique features of their platform, include integration with other tools and the ability to host true video podcasts. Podcasting growth and success strategies. 8:19 Podcasting has 4 million shows, but only 400,000 are active, with a huge opportunity for mavericks to rise. With fewer new episodes and a growing listening audience, every show has a chance to rise, and listeners are looking deeper into the stack for new discoveries. Todd shares their personal experience of building a podcast from scratch, highlighting the challenges and rewards of creating content on a consistent basis. Podcasting journey and growth. 14:00 The importance of engaging with listeners and treating them as individuals, rather than a large audience. In 2004, Todd was grounded from flying after an accident and discovered podcasting in his hotel room in Waco, Texas. He went on to become a successful podcaster and author, with a book deal from Wiley Publishing and sponsorship from GoDaddy. Podcasting, consistency, and audience engagement. 19:08 The importance of consistency and being the personality of the show, as audience members come for the host's unique perspective and value. Todd shares an analogy about being quiet and not talking too much when guests are present, as the medium is not about the guests but about the host's added value and personality. Podcasting and learning from others. 24:06 Todd wants to have meaningful conversations and offer value to listeners by bringing in experts like Matt Cundill to teach them something. Todd and his team surround themselves with intelligent people who can help them and others reach the next level and enjoy listening to their experiences. AI's impact on podcasting and content creation. 26:09 Todd's podcasting strategy includes listening to 100 new podcasts every 2 weeks and taking notes to find successful shows. AI will change podcasting by providing tools that aren't obsolete in 2 weeks and making show notes and episode titles more search engine-friendly. Original voices will win in content creation, as AI-generated content may lack trust and authenticity. Podcast show notes and AI assistance. 31:39 AI can help podcasters with show notes by listening to the show and writing summaries (27 words) Todd is interested in using AI to improve show notes, but acknowledges that it may not be enough to rely solely on AI for SEO purposes (26 words) Podcasting, storytelling, and diversity in the industry. 37:37 Todd Cochrane, CEO of blubrry podcasting, is on a mission to help people tell their stories through podcasting. Cochrane has been to Saudi Arabia to interview women and young people about their experiences, and podcasting has given them a platform to share their stories worldwide. Content creators should focus on unique stories told by unique individuals, as people come for the stories and demographics are attracted to specific shows based on the content. The content space is vast, from niche shows to mainstream topics, and it's important to understand the type of content that resonates with the target audience. Podcasting trends and growth opportunities with Todd Cochrane. 42:36 The growth of podcasting in Saudi Arabia and the Middle East, with Charitable ranking high in the region. Todd Cochrane, CEO of Blueberry Podcasting, shares insights on podcasting and content creation. Find Todd Cochran and Blueberry Podcasting here for free trial and support. Learn more about your ad choices. Visit megaphone.fm/adchoices

Jim Pouliopoulos, known to all as “Pouli” is a storyteller, professional speaker, author, and Senior Lecturer and Director of the Professional Sales Program at Bentley University. In July of 2020, his book, “How to be a WELL BEING: Unofficial Rules to LIVE Every Day”, was published by Wiley Publishing. It shares Pouli's insights on bringing a happiness-first approach to business, education, and life. In his three TEDx Talks, he explores similar concepts and the question of what drives inner motivation and professional success. He is also a certified trainer for “The Art of Brilliance,” a UK-based firm that specializes in training and development to increase workplace wellbeing and personal positivity. He is a currently a Facilitator at Force Management.He is a self-proclaimed "recovering engineer." After earning two engineering degrees and an MBA, he left the corporate world behind and found true happiness and success as an educator, speaker, facilitator, and author.Pouli holds an MBA in Marketing from Bentley University, a Master's degree in Electrical Engineering from RPI, and a Bachelor's degree in EE from WPI.In this conversation with John McMahon, Pouli discusses the importance of happiness in business and life. He explains that happiness is not dependent on external circumstances but rather on our mindset and daily habits. Pouli emphasizes the need to focus on the process rather than the outcome and shares insights on how to minimize the impact of negativity bias. He also introduces the career satisfaction matrix and highlights the importance of finding enjoyment in our work.HERE ARE SOME KEY SECTIONS TO CHECK OUT[00:03:23] The gap between expectations and reality affects happiness[00:09:53] External circumstances should not determine happiness[00:13:39] Many people dwell on regrets and don't learn from them[00:17:13] Recognizing when negativity bias impacts our viewpoint[00:21:33] Importance of empathy and trust in sales conversations[00:26:01] Burnout from doing something well but not enjoying it[00:39:21] Gaining knowledge quickly vs. developing skills through practice[00:49:56] The importance of getting enough sleep[00:50:58] Focusing on daily actions rather than the end goal[00:53:39] Solution to many problemsHIGHLIGHT QUOTES[00:13:39] "Regret has always sort of been this early warning system that you're doing something against what you truly care about." - Jim "Pouli" Pouliopoulos[00:20:47] "If you just focus on things that are positive on a daily basis, you will be happier." - Jim "Pouli" Pouliopoulos[00:25:42] "If you do something well, but you don't enjoy doing it, it becomes drudgery." - Jim "Pouli" Pouliopoulos[00:32:32] "Mastery never means you stop learning." - Jim "Pouli" PouliopoulosLearn more about Jim "Pouli" Pouliopoulos through this link.LinkedIn: https://www.linkedin.com/in/pouli/Check out John McMahon's book here: https://www.amazon.com/Qualified-Sales-Leader-Proven-Lessons/dp/0578895064

Forrest Brazeal, Head of Developer Media at Google Cloud, joins Corey on Screaming in the Cloud to discuss how AI, current job markets, and more are impacting software engineers. Forrest and Corey explore whether AI helps or hurts developers, and what impact it has on the role of a junior developer and the rest of the development team. Forrest also shares his viewpoints on how he feels AI affects people in creative roles. Corey and Forrest discuss the pitfalls of a long career as a software developer, and how people can break into a career in cloud as well as the necessary pivots you may need to make along the way. Forrest then describes why he feels workers are currently staying put where they work, and how he predicts a major shift will happen when the markets shift.About ForrestForrest is a cloud educator, cartoonist, author, and Pwnie Award-winning songwriter. He currently leads the content marketing team at Google Cloud. You can buy his book, The Read Aloud Cloud, from Wiley Publishing or attend his talks at public and private events around the world.Links Referenced: Personal Website: https://goodtechthings.com Newsletter signup: https://cloud.google.com/innovators TranscriptAnnouncer: Hello, and welcome to Screaming in the Cloud with your host, Chief Cloud Economist at The Duckbill Group, Corey Quinn. This weekly show features conversations with people doing interesting work in the world of cloud, thoughtful commentary on the state of the technical world, and ridiculous titles for which Corey refuses to apologize. This is Screaming in the Cloud.Corey: Welcome to Screaming in the Cloud. I'm Corey Quinn and I am thrilled to have a returning guest on, who has been some would almost say suspiciously quiet over the past year or so. Forrest Brazeal is the Head of Developer Media over at Google Cloud, and everyone sort of sits there and cocks their head, like, “What does that mean?” And then he says, “Oh, I'm the cloud bard.” And everyone's, “Oh, right. Get it: the song guy.” Forrest, welcome back.Forrest: Thanks, Corey. As always, it's great to be here.Corey: So, what have you been up to over the past, oh let's call it, I don't know, a year, since I think, is probably the last time you're on the show.Forrest: Well, gosh, I mean, for one thing, it seems like I can't call myself the cloud bard anymore because Google rolled out this thing called Bard and I've started to get some DMs from people asking for, you know, tech support on Bard. So, I need to make that a little bit clearer that I do not work on Bard. I am a lowercase bard, but I was here first, so if anything, you know, Google has deprecated me.Corey: Honestly, this feels on some level like it's more cloudy if we define cloudy as what, you know, Amazon does because they launched a quantum computing service about six months after they launched some unrelated nonsense that they called [QuantumDB 00:01:44], which you'd think if you're launching quantum stuff, you'd reserve the word quantum for that. But no, they're going to launch things that stomp all over other service names as well internally, so customers just wind up remarkably confused. So, if you find a good name, just we're going to slap it on everything, seems to be the way of cloud.Forrest: Yeah, naming things has proven to be harder than either quantum computing or generative AI at this point, I think.Corey: And in fairness, I will point out that naming things is super hard; making fun of names is not. So, that is—everyone's like, “Wow, you're so good at making fun of names. Can you name something well?” [laugh]. Absolutely not.Forrest: Yeah, well, one of the things you know, that I have been up to over the past year or so is just, you know, getting to learn more about what it's like to have an impact in a very, very large organizational context, right? I mean, I've worked in large companies before, but Google is a different size and scale of things and it takes some time honestly, to, you know, figure out how you can do the best for the community in an environment like that. And sometimes that comes down to the level of, like, what are things called? How do we express things in a way that makes sense to everyone and takes into account people's different communication styles and different preferences, different geographies, regions? And that's something that I'm still learning.But you know, hopefully, we're getting to a point where you're going to start hearing some things come out of Google Cloud that answer your questions and makes sense to you. That's supposed to be part of my job, anyway.Corey: So, I want to talk a bit about the idea of generative AI because there has been an awful lot of hype in the space, but you have never given me a bum steer. You have always been a level-headed, reasonable voice. You are not—to my understanding—a VC trying desperately to prop up an industry that you may or may not believe in, but you are financially invested into. What is your take on the last, let's call it, year of generative AI enhancements?Forrest: So, to be clear, while I do have a master's degree in interactive intelligence, which is kind of AI adjacent, this is not something that I build with day-to-day professionally. But I have spent a lot of time over the last year working with the people who do that and trying to understand what is the value that gen AI can bring to the domains that I do care about and have a lot of interest in, which of course, are cloud developers and folks trying to build meaningful enterprise applications, take established workloads and make them better, and as well work with folks who are new to their careers and trying to figure out, you know, what's the most appropriate technology for me to bet on? What's going to help me versus what's going to hurt me?And I think one of the things that I have been telling people most frequently—because I talk to a lot of, like, new cloud learners, and they're saying, “Should I just drop what I'm doing? Should I stop building the projects I'm working on and should I instead just go and get really good at generating code through something like a Bard or a ChatGPT or what have you?” And I went down a rabbit hole with this, Corey, for a long time and spent time building with these tools. And I see the value there. I don't think there's any question.But what has come very, very clearly to the forefront is, the better you already are at writing code, the more help a generative AI coding assistant is going to give you, like a Bard or a ChatGPT, what have you. So, that means the way to get better at using these tools is to get better at not using these tools, right? The more time you spend learning to code without AI input, the better you'll be at coding with AI input.Corey: I'm not sure I entirely agree because for me, the wake-up call that I had was a singular moment using I want to say it was either Chat-Gippity—yes, that's how it's pronounced—or else it was Gif-Ub Copilot—yes, also how it's pronounced—and the problem that I was having was, I wanted to query probably the worst API in the known universe—which is, of course, the AWS pricing API: it returns JSON, that kind of isn't, it returns really weird structures where you have to correlate between a bunch of different random strings to get actual data out of it, and it was nightmarish and of course, it's not consistent. So, I asked it to write me a Python script that would contrast the hourly cost of a Managed NAT gateway in all AWS regions and return a table sorted by the most to least expensive. And it worked.Now, this is something that I could have done myself in probably half a day because my two programming languages of choice remain brute force and enthusiasm, but it wound up taking away so much of the iterative stuff that doesn't work of oh, that's not quite how you'd handle that data structure. Oh, you think it's a dict, but no, it just looks like one. It's a string first; now you have to convert it, or all kinds of other weird stuff like that. Like, this is not senior engineering work, but it really wound up as a massive accelerator to get the answer I was after. It was almost an interface to a bad API. Or rather, an interface to a program—to a small script that became an interface itself to a bad API.Forrest: Well, that's right. But think for a minute, Corey, about what's implicit in that statement though. Think about all the things you had to know to get that value out of ChatGPT, right? You had to know, A, what you were looking for: how these prices worked, what the right price [style 00:06:52] was to look for, right, why NAT gateway is something you needed to be caring about in the first place. There's a pretty deep stack of things—actually, it's what we call a context window, right, that you needed to know to make this query take a half-day of work away from you.And all that stuff that you've built up through years and years of being very hands-on with this technology, you put that same sentence-level task in the hands of someone who doesn't have that background and they're not going to have the same results. So, I think there's still tremendous value in expanding your personal mental context window. The more of that you have, the better and faster results you're going to get.Corey: Oh, absolutely. I do want to steer away from this idea that there needs to be this massive level of subject matter expertise because I don't disagree with it, but you're right, the question I asked was highly contextual to the area of expertise that I have. But everyone tends to have something like that. If you're a marketer for example, and you wind up with an enormous pile of entrants on a feedback form, great. Can you just dump it all in and say, can you give me a sentiment analysis on this?I don't know how to run a sentiment analysis myself, but I'm betting that a lot of these generative AI models do, or being able to direct me in the right area on this. The question I have is—it can even be distilled down into simple language of, “Here's a bunch of comments. Do people love the thing or hate the thing?” There are ways to get there that apply, even if you don't have familiarity with the computer science aspects of it, you definitely have aspect to the problem in which you are trying to solve.Forrest: Oh, yeah, I don't think we're disagreeing at all. Domain expertise seems to produce great results when you apply it to something that's tangential to your domain expertise. But you know, I was at an event a month or two ago, and I was talking to a bunch of IT executives about ChatGPT and these other services, and it was interesting. I heard two responses when we were talking about this. The first thing that was very common was I did not hear any one of these extremely, let's say, a little bit skeptical—I don't want to say jaded—technical leaders—like, they've been around a long time; they've seen a lot of technologies come and go—I didn't hear a single person say, “This is something that's not useful to me.”Every single one of them immediately was grasping the value of having a service that can connect some of those dots, can in-between a little bit, if you will. But the second thing that all of them said was, “I can't use this inside my company right now because I don't have legal approval.” Right? And then that's the second round of challenges is, what does it look like to actually take these services and make them safe and effective to use in a business context where they're load-bearing?Corey: Depending upon what is being done with them, I am either sympathetic or dismissive of that concern. For example, yesterday, I wound up having fun with it, and—because I saw a query, a prompt that someone had put in of, “Create a table of the US presidents ranked by years that they were in office.” And it's like, “Okay, that's great.” Like, I understand the value here. But if you have a magic robot voice from the future in a box that you can ask it any question and as basically a person, why not have more fun with it?So, I put to it the question of, “Rank the US presidents by absorbency.” And it's like, “Well, that's not a valid way of rating presidential performance.” I said, “It is if I have a spill and I'm attempting to select the US president with which to mop up the spill.” Like, “Oh, in that case, here you go.” And it spat out a bunch of stuff.That was fun and exciting. But one example he gave was it ranked Theodore Roosevelt very highly. Teddy Roosevelt was famous for having a mustache. That might be useful to mop up a spill. Now, I never would have come up in isolation with the idea of using a president's mustache to mop something up explicitly, but that's a perfect writer's room style Yes, And approach that I could then springboard off of to continue iterating on if I'm using that as part of something larger. That is a far cry from copying and pasting whatever it is to say into an email, whacking send before realizing it makes no sense.Forrest: Yeah, that's right. And of course, you can play with what we call the temperatures on these models, right, to get those very creative, off-the-wall kind of answers, or to make them very, kind of, dry and factual on the other end. And Google Cloud has been doing some interesting things there with Generative AI Studio and some of the new features that have come to Vertex AI. But it's just—it's going to be a delicate dance, honestly, to figure out how you tune those things to work in the enterprise.Corey: Oh, absolutely. I feel like the temperature dial should instead be instead relabeled as ‘corporate voice.' Like, do you want a lot of it or a little of it? And of course, they have to invert it. But yeah, the idea is that, for some things, yeah, you definitely just want a just-the-facts style of approach.Another demo that I saw, for example, that I thought showed a lack of imagination was, “Here's a transcript of a meeting. Extract all the to-do items.” Okay. Yeah, I suppose that works, but what about, here's a transcript of the meeting. Identify who the most unpleasant, passive-aggressive person in this meeting is to work with.And to its credit—because of course this came from something corporate, none of the systems that I wound up running that particular query through could identify anyone because of course the transcript was very bland and dry and not actually how human beings talk, other than in imagined corporate training videos.Forrest: Yes, well again, I think that gets us into the realm of just because you can doesn't mean you should use it for this.Corey: Oh, I honestly, most of what I use this stuff for—or use anything for—should be considered a cautionary tale as opposed to guidance for the future. You write parody songs a fair bit. So do I, and I've had an attempt to write versions of, like, write parody lyrics for some random song about this theme. And it's not bad, but for a lot of that stuff, it's not great, either. It is a starting point.Forrest: Now, hang on, Corey. You know, as well as I do that I don't write parody songs. We've had this conversation before. A parody is using existing music and adding new lyrics to it. I write my own music and my own lyrics and I'll have you know, that's an important distinction. But—Corey: True.Forrest: I think you're right on that, you know, having these services give you creative output. What you're getting is an average of a lot of other creative output, right, which is—could give you a perfectly average result, but it's difficult to get a first pass that gives you something that really stands out. I do also find, as a creative, that starting with something that's very average oftentimes locks me into a place where I don't really want to be. In other words, I'm not going to potentially come up with something as interesting if I'm starting with a baseline like that. It's almost a little bit polluting to the creative process.I know there's a lot of other creatives that feel that way as well, but you've also got people that have found ways to use generative AI to stimulate some really interesting creative things. And I think maybe the example you gave of the president's rank by absorbency is a great way to do that. Now, in that case, the initial creativity, a lot of it resided in the prompt, Corey. I mean, you're giving it a fantastically creative, unusual, off-the-wall place to start from. And just about any average of five presidents that come out of that is going to be pretty funny and weird because of just how funny and weird the idea was to begin with. That's where I think AI can give you that great writer's room feel.Corey: It really does. It's a Yes, And approach where there's a significant way that it can build on top of stuff. I've been looking for a, I guess, a writer's room style of approach for a while, but it's hard to find the right people who don't already have their own platform and voice to do this. And again, it's not a matter of payment. I'm thrilled to basically pay any reasonable out of money to build a writer's room here of people who get the cloud industry to work with me and workshops on some of the bigger jokes.The challenge is that those people are very hard to find and/or are conflicted out. Having just a robot who, with infinite patience for tomfoolery—because the writing process can look kind of dull and crappy until you find the right thing—has been awesome. There's also a sense of psychological safety in not poisoning people. Like, “I thought you were supposed to be funny, but this stuff is all terrible. What's the deal here?” I've already poisoned that well with my business partner, for example.Forrest: Yeah, there's only so many chances you get to make that first impression, so why not go with AI that never remembers you or any of your past mistakes?Corey: Exactly. Although the weird thing is that I found out that when they first launched Chat-Gippity, it already knew who I was. So, it is in fact familiar, so at least my early work of my entire—I guess my entire life. So that's—Forrest: Yes.Corey: —kind of worrisome.Forrest: Well, I know it credited to me books I hadn't written and universities I hadn't attended and all kinds of good stuff, so it made me look better than I was.Corey: So, what have you been up to lately in the context of, well I said generative AI is a good way to start, but I guess we can also call it at Google Cloud. Because I have it on good authority that, marketing to the contrary, all of the cloud providers do other things in addition to AI and ML work. It's just that's what's getting in the headline these days. But I have noticed a disturbing number of virtual machines living in a bunch of customer environments relative to the amount of AI workloads that are actually running. So, there might be one or two other things afoot.Forrest: That's right. And when you go and talk to folks that are actively building on cloud services right now, and you ask them, “Hey, what is the business telling you right now? What is the thing that you have to fix? What's the thing that you have to improve?” AI isn't always in the conversation.Sometimes it is, but very often, those modernization conversations are about, “Hey, we've got to port some of these services to a language that the people that work here now actually know how to write code in. We've got to find a way to make this thing a little faster. Or maybe more specifically, we've got to figure out how to make it run at the same speed while using less or less expensive resources.” Which is a big conversation right now. And those are things that they are conversations as old as time. They're not going away, and so it's up to the cloud providers to continue to provide services and features that help make that possible.And so, you're seeing that, like, with Cloud Run, where they've just announced this CPU Boost feature, right, that gives you kind of an additional—it's like a boost going downhill or a push on the swing as you're getting started to help you get over that cold-start penalty. Where you're seeing the session affinity features for Cloud Run now where you have the sticky session ability that might allow you to use something like, you know, a container-backed service like that, instead of a more traditional load balancer service that you'd be using in the past. So, you know, just, you take your eye off the ball for a minute, as you know, and 10 or 20, more of these feature releases come out, but they're all kind of in service of making that experience better, broadening the surface area of applications and workloads that are able to be moved to cloud and able to be run more effectively on cloud than anywhere else.Corey: There's been a lot of talk lately about how the idea of generative AI might wind up causing problems for people, taking jobs away, et cetera, et cetera. You almost certainly have a borderline unique perspective on this because of your work with, honestly, one of the most laudable things I've ever seen come out of anywhere which is The Cloud Resume Challenge, which is a build a portfolio site, then go ahead and roll that out into how you interview. And it teaches people how to use cloud, step-by-step, you have multi-cloud versions, you have them for specific clouds. It's nothing short of astonishing. So, you find yourself talking to an awful lot of very early career folks, folks who are transitioning into tech from other places, and you're seeing an awful lot of these different perspectives and AI plays come to the forefront. How do you wind up, I guess, making sense of all this? What guidance are you giving people who are worried about that?Forrest: Yeah, I mean, I, you know—look, for years now, when I get questions from these, let's call them career changers, non-traditional learners who tend to be a large percentage, if not a plurality, of the people that are working on The Cloud Resume Challenge, for years now, the questions that they've come to me with are always, like, you know, “What is the one thing I need to know that will be the magic technology, the magic thing that will unlock the doors and give me the inside track to a junior position?” And what I've always told them—and it continues to be true—is, there is no magic thing to know other than magically going and getting two years of experience, right? The way we hire juniors in this industry is broken, it's been broken for a long time, it's broken not because of any one person's choice, but because of this sort of tragedy of the commons situation where everybody's competing over a dwindling pool of senior staff level talent and hopes that the next person will, you know, train the next generation for them so they don't have to expend their energy and interview cycles and everything else on it. And as long as that remains true, it's just going to be a challenge to stand out.Now, you'll hear a lot of people saying that, “Well, I mean, if I have generative AI, I'm not going to need to hire a junior developer.” But if you're saying that as a hiring manager, as a team member, then I think you always had the wrong expectation for what a junior developer should be doing. A junior developer is not your mini me who sits there and takes the little challenges, you know, the little scripts and things like that are beneath you to write. And if that's how you treat your junior engineers, then you're not creating an environment for them to thrive, right? A junior engineer is someone who comes in who, in a perfect world, is someone who should be able to come in almost in more of an apprentice context, and somebody should be able to sit alongside you learning what you know, right, and having education integrated into their actual job experience so that at the end of that time, they're able to step back and actually be a full-fledged member of your team rather than just someone that you kind of throw tasks over the wall to, and they don't have any career advancement potential out of that.So, if anything, I think the advancement of generative AI, in a just world, ought to give people a wake-up call that, hey, training the next generation of engineers is something that we're actually going to have to actively create programs around, now. It's not something that we can just, you know, give them the scraps that fall off of our desks. Unfortunately, I do think that in some cases, the gen AI narrative more than the reality is being used to help people put off the idea of trying to do that. And I don't believe that that's going to be true long-term. I think that if anything, generative AI is going to open up more need for developers.I mean, it's generating a lot of code, right, and as we know, Jevons paradox says that when you make it easier to use something and there's elastic demand for that thing, the amount of creation of that thing goes up. And that's going to be true for code just like it was for electricity and for code and for GPUs and who knows what all else. So, you're going to have all this code that has a much lower barrier of entry to creating it, right, and you're going to need people to harden that stuff and operate it in production, be on call for it at three in the morning, debug it. Someone's going to have to do all that, you know? And what I tell these junior developers is, “It could be you, and probably the best thing for you to do right now is to, like I said before, get good at coding on your own. Build as much of that personal strength around development as you can so that when you do have the opportunity to use generative AI tools on the job, that you have the maximum amount of mental context to put around them to be successful.”Corey: I want to further point out that there are a number of folks whose initial reaction to a lot of this is defensiveness. I showed that script that wound up spitting out the Managed NAT gateway ranked-by-region table to one of our contract engineers, who's very senior. And the initial response I got from them was almost defensive, were, “Okay, yeah. That'll wind up taking over, like, a $20 an hour Upwork coder, but it's not going to replace a senior engineer.” And I felt like that was an interesting response psychologically because it felt defensive for one, and two, not for nothing, but senior developers don't generally spring fully formed from the forehead of some ancient God. They start off as—dare I say it—junior developers who learn and improve as they go.So, I wonder what this means. If we want to get into a point where generative AI takes care of all the quote-unquote, “Easy programming problems,” and getting the easy scripts out, what does that mean for the evolution and development of future developers?Forrest: Well, keep in mind—Corey: And that might be a far future question.Forrest: Right. That's an argument as old as time, right, or a concern is old as time and we hear it anew with each new level of automation. So, people were saying this a few years ago about the cloud or about virtual machines, right? Well, how are people going to, you know, learn how to do the things that sit on top of that if they haven't taken the time to configure what's below the surface? And I'm sympathetic to that argument to some extent, but at the same time, I think it's more important to deal with the reality we have now than try to create an artificial version of realities' past.So, here's the reality right now: a lot of these simple programming tasks can be done by AI. Okay, that's not likely to change anytime soon. That's the new reality. So now, what does it look like to bring on juniors in that context? And again, I think that comes down to don't look at them as someone who's there just to, you know, be a pair of hands on a keyboard, spitting out tiny bits of low-level code.You need to look at them as someone who needs to be, you know, an effective user of general AI services, but also someone who is being trained and given access to the things they'll need to do on top of that, so the architectural decisions, the operational decisions that they'll need to make in order to be effective as a senior. And again, that takes buy-in from a team, right, to make that happen. That is not going to happen automatically. So, we'll see. That's one of those things that's very hard to automate the interactions between people and the growth of people. It takes people that are willing to be mentors.Corey: I'm also curious as to how you see the guidance shifting as computers get better. Because right now, one of my biggest problems that I see is that if I have an idea for a company I want to start or a product I want to build that involves software, step one is, learn to write a bunch of code. And I feel like there's a massive opportunity for skipping aspects of that, whereas effectively have the robot build me the MVP that I describe. Think drag-and-drop to build a web app style of approach.And the obvious response to that is, well, that's not going to go to hyperscale. That's going to break in a bunch of different ways. Well, sure, but I can get an MVP out the door to show someone without having to spend a year building it myself by learning the programming languages first, just to throw away as soon as I hire someone who can actually write code. It cuts down that cycle time massively, and I can't shake the feeling that needs to happen.Forrest: I think it does. And I think, you know, you were talking about your senior engineer that had this kind of default defensive reaction to the idea that something like that could meaningfully intrude on their responsibilities. And I think if you're listening to this and you are that senior engineer, you're five or more years into the industry and you've built your employability on the fact that you're the only person who can rough out these stacks, I would take a very, very hard look at yourself and the value that you're providing. And you say, you know—let's say that I joined a startup and the POC was built out by this technical—or possibly the not-that-technical co-founder, right—they made it work and that thing went from, you know, not existing to having users in the span of a week, which we're seeing more now and we're going to see more and more of. Okay, what does my job look like in that world? What am I actually coming on to help with?Am I—I'm coming on probably to figure out how to scale that thing and make it maintainable, right, operate it in a way that is not going to cause significant legal and financial problems for the company down the road. So, your role becomes less about being the person that comes in and does this totally greenfield thing from scratch and becomes more about being the person who comes in as the adult in the room, technically speaking. And I think that role is not going away. Like I said, there's going to be more of those opportunities rather than less. But it might change your conception of yourself a little bit, how you think about yourself, the value that you provide, now's the time to get ahead of that.Corey: I think that it is myopic and dangerous to view what you do as an engineer purely through the lens of writing code because it is a near certainty that if you are learning to write code today and build systems involving technology today, that you will have multiple careers between now and retirement. And in fact, if you're entering the workforce now, the job that you have today will not exist in anything remotely approaching the same way by the time you leave the field. And the job you have then looks borderline unrecognizable, if it even exists at all today. That is the overwhelming theme that I've got on this ar—the tech industry moves quickly and is not solidified like a number of other industries have. Like, accountants: they existed a generation ago and will exist in largely the same form a generation from now.But software engineering in particular—and cloud, of course, as well, tied to that—have been iterating so rapidly, with such sweepingly vast changes, that that is something that I think we're going to have a lot of challenge with, just wrestling with. If you want a job that doesn't involve change, this is the wrong field.Forrest: Is it the wrong field. And honestly, software engineering is, has been, and will continue to be a difficult business to make a 40-year career in. And this came home to me really strongly. I was talking to somebody a couple of months ago who, if I were to say the name—which I won't—you and I would both know it, and a lot of people listening to this would know as well. This is someone who's very senior, very well respected is, by name, identified in large part with the creation of a significant movement in technology. So, someone who you would never think of would be having a problem getting a job.Corey: Is it me? And is it Route 53 as a database, as the movement?Forrest: No, but good guess.Corey: Excellent.Forrest: This is someone I was talking to because I had just given a talk where I was pleading with IT leaders to take more responsibility for building on-ramps for non-traditional learners, career changers, people that are doing something a little different with their career. And I was mainly thinking of it as people that had come from a completely non-technical background or maybe people that were you know, like, I don't know, IT service managers with skills 20 years out of date, something like that. But this is a person who you and I would think of as someone at the forefront, the cutting edge, an incredibly employable person. And this person was a little bit farther on in their career and they came up to me and said, “Thank you so much for giving that talk because this is the problem I have. Every interview that I go into, I get told, ‘Oh, we probably can't afford you,' or, ‘Oh well, you say you want to do AI stuff now, but we see that all your experience is doing this other thing, and we're just not interested in taking a chance on someone like that at the salary you need to be at.'” and this person's, like, “What am I going to do? I don't see the roadmap in front of me anymore like I did 10, 15, or 20 years ago.”And I was so sobered to hear that coming from, again, someone who you and I would consider to be a luminary, a leading light at the top of the, let's just broadly say IT field. And I had to go back and sit with that. And all I could come up with was, if you're looking ahead and you say I want to be in this industry for 30 years, you may reach a point where you have to take a tremendous amount of personal control over where you end up. You may reach a point where there is not going to be a job out there for you, right, that has the salary and the options that you need. You may need to look at building your own path at some point. It's just it gets really rough out there unless you want to continue to stagnate and stay in the same place. And I don't have a good piece of advice for that other than just you're going to have to find a path that's unique to you. There is not a blueprint once you get beyond that stage.Corey: I get asked questions around this periodically. The problem that I have with it is that I can't take my own advice anymore. I wish I could. But what I used to love doing was, every quarter or so, I'd make it a point to go on at least one job interview somewhere else. This wound up having a few great features.One, interviewing is a skill that atrophies if you don't use it. Two, it gives me a finger on the pulse of what the market is doing, what the industry cares about. I dismissed Docker the first time I heard about it, but after the fourth interview where people were asking about Docker, okay, this is clearly a thing. And it forced me to keep my resume current because I've known too many people who spend seven years at a company and then wind up forgetting what they did years three, four, and five, where okay, then what was the value of being there? It also forces you to keep an eye on how you're evolving and growing or whether you're getting stagnant.I don't ever want to find myself in the position of the person who's been at a company for 20 years and gets laid off and discovers to their chagrin that they don't have 20 years of experience; they have one year of experience repeated 20 times. Because that is a horrifying and scary position to be in.Forrest: It is horrifying and scary. And I think people broadly understand that that's not a position they want to be in, hence why we do see people that are seeking out this continuing education, they're trying to find—you know, trying to reinvent themselves. I see a lot of great initiative from people that are doing that. But it tends to be more on the company side where, you know, they get pigeonholed into a position and the company that they're at says, “Yeah, no. We're not going to give you this opportunity to do something else.”So, we say, “Okay. Well, I'm going to go and interview other places.” And then other companies say, “No, I'm not going to take a chance on someone that's mid-career to learn something brand new. I'm going to go get someone that's fresh out of school.” And so again, that comes back to, you know, where are we as an industry on making space for non-traditional learners and career changers to take the maturity that they have, right, even if it's not specific familiarity with this technology right now, and let them do their thing, let them get untracked.You know, there's tremendous potential being untapped there and wasted, I would say. So, if you're listening to this and you have the opportunity to hire people, I would just strongly encourage you to think outside the box and consider people that are farther on in their careers, even if their technical skill set doesn't exactly line up with the five pieces of technology that are on your job req, look for people that have demonstrated success and ability to learn at whatever [laugh] the things are that they've done in the past, people that are tremendously highly motivated to succeed, and let them go win on your behalf. There's—you have no idea the amount of talent that you're leaving on the table if you don't do that.Corey: I'd also encourage people to remember that job descriptions are inherently aspirational. If you take a job where you know how to do every single item on the list because you've done it before, how is that not going to be boring? I love being given problems. And maybe I'm weird like this, but I love being given a problem where people say, “Okay, so how are you going to solve this?” And the answer is, “I have no idea yet, but I can't wait to find out.” Because at some level, being able to figure out what the right answer is, pick up the skill sets I don't need, the best way to learn something that I've ever found, at least for me.Forrest: Oh, I hear that. And what I found, you know, working with a lot of new learners that I've given that advice to is, typically the ones that advice works best for, unfortunately, are the ones who have a little bit of baked-in privilege, people that tend to skate by more on the benefit of the doubt. That is a tough piece of advice to fulfill if you're, you know, someone who's historically underrepresented or doesn't often get the chance to prove that you can do things that you don't already have a testament to doing successfully. So again, takes it back to the hiring side. Be willing to bet on people, right, and not just to kind of look at their resume and go from there.Corey: So, I'm curious to see what you've noticed in the community because I have a certain perspective on these things, and a year ago, everyone was constantly grousing about dissatisfaction with their employers in a bunch of ways. And that seems to have largely vanished. I know, there have been a bunch of layoffs and those are tragic on both sides, let's be very clear. No one is happy when a layoff hits. But I'm also seeing a lot more of people keeping their concerns to either private channels or to themselves, and I'm seeing what seems to be less mobility between companies than I saw previously. Is that because people are just now grateful to have a job and don't want to rock the boat, or is it still happening and I'm just not seeing it in the same way?Forrest: No, I think the vibe has shifted, for sure. You've got, you know, less opportunities that are available, you know that if you do lose your job that you're potentially going to have fewer places to go to. I liken it to like if you bought a house with a sub-3% mortgage and 2021, let's say, and now you want to move. Even though the housing market may have gone down a little bit, those interest rates are so high that you're going to be paying more, so you kind of are stuck where you are until the market stabilizes a little bit. And I think there's a lot of people in that situation with their jobs, too.They locked in salaries at '21, '22 prices and now here we are in 2023 and those [laugh] those opportunities are just not open. So, I think you're seeing a lot of people staying put—rationally, I would say—and waiting for the market to shift. But I think that at the point that you do see that shift, then yes, you're going to see an exodus; you're going to see a wave and there will be a whole bunch of new think pieces about the great resignation or something, but all it is just that pent up demand as people that are unhappy in their roles finally feel like they have the mobility to shift.Corey: I really want to thank you for taking the time to speak with me. If people want to learn more, where's the best place for them to find you?Forrest: You can always find me at goodtechthings.com. I have a newsletter there, and I like to post cartoons and videos and other fun things there as well. If you want to hear my weekly take on Google Cloud, go to cloud.google.com/innovators and sign up there. You will get my weekly newsletter The Overwhelmed Person's Guide to Google Cloud where I try to share just the Google Cloud news and community links that are most interesting and relevant in a given week. So, I would love to connect with you there.Corey: I have known you for years, Forrest, and both of those links are new to me. So, this is the problem with being active in a bunch of different places. It's always difficult to—“Where should I find you?” “Here's a list of 15 places,” and some slipped through the cracks. I'll be signing up for both of those, so thank you.Forrest: Yeah. I used to say just follow my Twitter, but now there's, like, five Twitters, so I don't even know what to tell you.Corey: Yes. The balkanization of this is becoming very interesting. Thanks [laugh] again for taking the time to chat with me and I look forward to the next time.Forrest: All right. As always, Corey, thanks.Corey: Forrest Brazeal, Head of Developer Media at Google Cloud, and of course the Cloud Bard. I'm Cloud Economist Corey Quinn, and this is Screaming in the Cloud. If you've enjoyed this podcast, please leave a five-star review on your podcast platform of choice, whereas if you've hated this podcast, please leave a five-star review on your podcast platform of choice, along with an insulting comment that you undoubtedly had a generative AI model write for you and then failed to proofread it.Corey: If your AWS bill keeps rising and your blood pressure is doing the same, then you need The Duckbill Group. We help companies fix their AWS bill by making it smaller and less horrifying. The Duckbill Group works for you, not AWS. We tailor recommendations to your business and we get to the point. Visit duckbillgroup.com to get started.

Wiley Publishing the UK has generously given me a copy of "History of Climate Change: from Earth's origins to the Anthropocene" (pictured) to read and review. "To tackle climate change, we need peace – and also an accountable Defence department"; "Extreme Heat Is Already Straining the Mexican Power Grid"; "Gippsland's renewable energy transformation"; "How close are the Canadian wildfires that are causing the smoke in West Michigan?"; "Smoke From Canada Wildfires Reaches Spain"; "‘Heat dome' means Texas can't escape scorching hot temperatures"; "Canada sees record CO2 emissions from fires so far this year"; "Forest Pulse: The Latest on the World's Forests"; "UK has ‘lost' its status as a global climate leader, official report warns"; "Electric ferries the $60m winners in Auckland Transport budget"; "Armed militias in Brazil hold enormous sway over fate of Amazon – and the global climate"; "80 Million People in U.S. Under Air Quality Alerts as Canada's Wildfire Smoke Swings South Again"; "Wildfire Emissions in Canada for First Half of 2023 Are Already Worse Than Any Full Year on Record"; "The real cost of your chocolate habit: new research reveals the bittersweet truth of cocoa farming in Africa's forests"; "Push to save southern cassowary, Australia's 'living dinosaur', in federal draft recovery plan"; "We could need 6 times more of the minerals used for renewables and batteries. How can we avoid a huge increase in mining impacts?"; "Current heatwave across US south made five times more likely by climate crisis"; "Heat Pumps Key Weapon In Climate Fight";" "Contrary to popular belief, the cost of ditching fossil fuels may fall on those who can most afford it"; "You call that a winter? Sydney has driest June since Crocodile Dundee debuted"; "Why the Heat Dome Sizzling Texas Won't Budge"; "We're Building Things Based on a Climate We No Longer Live In"; "‘Whatever it takes': the activists who risk prison to shatter Australia's climate complacency". --- Send in a voice message: https://podcasters.spotify.com/pod/show/robert-mclean/message

I specialize in end-to-end video solutions and excel at optimizing production and delivery strategies to improve efficiency and quality. I am as a trusted advisor for tech startups, digital agencies, government institutions, and Fortune 500 companies.✅ My signature highlights are the following:➤ Contributing Editor for Streaming Media Magazine for nearly a decade, writing monthly columns as "The Video Doctor" for the print and online versions of the imprint.➤ Instructor for lynda.com, Art Center College of Design, Portland State University, Carleton University, and Wieden/Kennedy. Regular speaker and trainer at Streaming Media East and West.➤ Author of best-selling books for Wiley Publishing, Adobe Press, and Macromedia Press.✅ Below are some highlights of my professional experience:➤ What makes me stand out are my solid skills in high production value and end-to-end video processing from image acquisition to compression-storage-distribution-digital rights management (DRM) to PPV systems. ➤ I have a diversity and depth of experience with clients in a broad range of service sectors. I won't say I've seen it all, but I've seen enough to confidently say I can solve almost any problem and deliver customized video streaming experiences that create value for clients by matching business requirements with efficient technical strategy.➤ I am an innovative and creative professional, demonstrating strong organizational and prioritization skills with ability to manage multiple priorities and projects effectively.✪ My Technical Proficiencies ✪FFmpeg Custom BuildsBento4 SDK IntegrationWowza Streaming Engine Java API module development 2K / 4K Video GearAdobe Creative Cloud Applications VMix / Wirecast / OBS Applications✅ I am looking for new challenges and opportunities to employ my technical skills and experiences at a higher strategic level.☛ If you are interested in learning more about my skillset and experience, please contact me on LinkedIn or email me at robert@videorx.com.

Mary Wiley is the author of the Bible study, Everyday Theology, and serves as the associate publisher for B&H Publishing Group. She holds a BA in Christian studies and English from the University of Mobile and an MA in theological studies from The Southern Baptist Theological Seminary. She and her husband, John, have three children and live in the Nashville area. Through B&H Pubishing Group, Mary acted as the publishing editor for our book, Women & Work: Bearing God's Image and Joining in His Mission through our Work. In this episode, Mary discusses with Missie and Courtney: The small hometown connection she and Courtney share Her own call to ministry and how she fulfills that in her work now as a publisher How she began her career at Lifeway, which led to her current role What she actually does day-to-day as a publisher What aspiring authors need to think through as they consider writing a book How she images God in her work How the book, Women & Work, came to be Her hope for the readers of Women & Work What encouraged her most in reading and editing Women & Work How listeners can support the launch of the book   Connect with Mary on Twitter, Instagram, LinkedIn or visit her website, marycwiley.com.    Thank you for listening. If this content is helpful to you as you seek to live out your God-given calling to His glory, purchase Women & Work: Bearing God's Image and Joining in His Mission through our Work, or donate today to help us continue to produce more inspiring content!   RESOURCES MENTIONED: Everyday Theology: What You Believe Matters   

In this episode, myself and Anne Moss Rogers have a conversation around Suicide, losing a loved one to suicide and HOW to travel through the grief with the pain. Anne Moss shares her personal story of losing her younger son, Charles, to suicide and the aftermath for herself and her family… How she turned this Tragedy into a Triumphant Purpose in Living to Prevent Suicide. Anne Moss Rogers is an Emotionally Naked  TEDx storyteller, certified suicide prevention trainer, and author of the award-winning memoir, .  After her 20-year-old son, Charles died by suicide in 2015, Anne Moss chronicled her family's tragedy in a newspaper article that went viral, and her blog, Emotionally Naked, has reached millions.  Her second book, , with co-writer Dr. Kimberly O'Brien was published on August 24, 2021, through Wiley Publishing. She has been featured in the New York Times, , and was the first non-clinician invited to speak on youth suicide at the National Institute of Mental Health. She is one of the editors of the . A UNC-Chapel Hill alumna, Anne Moss currently lives in Richmond, VA with her husband. Her surviving son, Richard, is a filmmaker in LA. I am your host, Marci Nettles. I have had a lifetime of opportunities where I had the choice to Breakdown or Breakthrough… and like many of you, challenges rise up almost daily.  It is my hope this Podcast may become your light in the darkness, as you listen to the stories of people I consider “heroes.” Each one had a point where they too had to choose to either Breakdown or Breakthrough! Thank you for listening! Please connect with Anne Moss:  , Find Marci at marcinettles(.)com  

Dr. Jose Morey is a physician, media producer, and entrepreneur. He is the CEO of Ad Astra Media and is excited about the potential of augmented reality. He is working to make AR more accessible, especially to underserved communities. In this conversation, Dr. Jose discusses his background in medicine and computer science and how he has used his knowledge to create innovative applications in the healthcare industry. He also talks about his work with the UN World Food Programme and how he is working to inspire underrepresented communities to pursue careers in STEM. Who's The Guest? José Morey, M.D. is Chief Executive Officer and Founder of Ad Astra Media LLC, an Eisenhower Fellow, and a Co-Founder of Ever Medical Technologies. He is a health and technology keynote speaker, author, and consultant for NASA, Forbes, MIT, the United Nations World Food Programme, and the White House Office of Science and Technology Policy. He is considered the world's first Intergalactic Doctor and is often featured on Forbes, Univision, CNBC, and NASA360. He coined Puerto Rico as the future "Silicon Island” as appeared in Forbes, The Weekly Journal, Reddit, and Hispanic Executive. Additionally, along with Frank Carbajal, he is co-author of "LatinX Business Success" by Wiley Publishing – recently highlighted as #1 on Amazon. Episode Highlights The Intergalactic Doctor: Dr. Jose Morey The journey from Traditional Medicine to Technology Consulting The power of giving back The Flywheel Effect: How to create and sustain momentum for your business Bringing exposure to STEM and medicine in underserved communities Making AR more accessible than ever before Episode Resources Connect with Raul Hernandez Ochoa https://www.linkedin.com/in/dogoodwork/ https://twitter.com/rherochoa https://dogoodwork.io/ Connect with Dr. Jose Morey https://www.adastramedia.org/ https://www.drjosemorey.com/ https://www.linkedin.com/in/jos%C3%A9-morey-03942357 https://twitter.com/drmorey1 https://www.instagram.com/drintergalactic/  Review, Subscribe and Share If you like what you hear please leave a review by clicking here

Quit Lit Book ClubHere is the first Book Club for Quit Lit!Tired of Thinking About Drinking by Belle RobertsonThe Unexpected Joy of Being Sober by Catherine GrayQuit Like A Woman: The Radical Choice Not To Drink in a Society Obsessed with Alcohol, by Holly WhitakerCarry On Warrior; The Power of Embracing Your Messy Beautiful LifeA Happier Hour, Rebecca WellerThis Naked Mind: Control Alcohol, Find Freedom, Discover Happiness & Change Your LifeAnd the big news, my book on sobriety is in the works with Wiley Publishing. Working title Last Drinks, and to be published in 2023! Hosted on Acast. See acast.com/privacy for more information.

993 Todd is the CEO of RawVoice / Blubrry - a podcast media company that represents 105,000 Audio and Video podcasters in which his company provides advertising opportunities, media distribution/hosting, podcast media statistics and other services. Todd is a podcast advertising specialist. Executing podcast advertising deals with a variety of national vendors for the past 13 years. Todd was responsible for bringing GoDaddy into the Podcast Advertising Space as one of the first podcast advertisers in 2005. Todd founded the Tech Podcast Network in 2004. Todd is a visionary behind many innovations in the new media space, and speaks world wide. Todd's personal tech show Geek News Central, has been produced twice weekly since Oct 2004 and is the co-host of the New Media Show. Todd is a published author, "Podcasting The do it Yourself Guide" by Wiley Publishing. ________ Want your customers to talk about you to their friends and family? That's what we do! We get your customers to talk about you so that you get more referrals with video testimonials. Go to www.BusinessBros.biz to be a guest on the show or to find out more on how we can help you get more customers! #Businesspodcasts #smallbusinesspodcast #businessmarketingtips #businessgrowthtips #strategicthinking #businessmastery #successinbusiness #businesshacks #marketingstrategist #wealthcreators #businessstrategies #businesseducation #businesstools #businesspodcast #businessmodel #growthmarketing #businesshelp #businesssupport #salesfunnel #buildyourbusiness #podcastinglife #successgoals #wealthcreation #marketingcoach #smallbusinesstips #businessmarketing #marketingconsultant #entrepreneurtips #businessstrategy #growyourbusiness --- Support this podcast: https://anchor.fm/businessbrospod/support

Todd Cochrane is the CEO of Blubrry Podcasting - a podcast media company that represents 105,000 Audio and Video podcasters in which his company provides advertising opportunities, media distribution/hosting, podcast media statistics, and other services. He is a podcast advertising specialist. Executing podcast advertising deals with a variety of national vendors for the past 13 years. Todd was responsible for bringing GoDaddy into the Podcast Advertising Space as one of the first podcast advertisers in 2005. He founded the Tech Podcast Network in 2004. Todd is a visionary behind many innovations in the new media space and speaks worldwide. His personal tech show Geek News Central has been produced twice weekly since Oct 2004 and is the co-host of the New Media Show. He is also the published author of "Podcasting The do it Yourself Guide" by Wiley Publishing. Todd resides in Quincy, Michigan, having spent the majority of the past 25 years in Honolulu, Hawaii, with his family - much of it in bumper-to-bumper traffic ;-) Enjoy this engaging conversation with Lou Diamond on Thrive LouD. ***CONNECT WITH LOU DIAMOND & THRIVE LOUD***

Camille is a managing editor at Wiley Publishing  and lives in Indianapolis, IN with her daughter, Myla. She loves the outdoors and is an aspiring plant mom and writer. She's also one of the kindest and most sincere friends Mike has ever had the pleasure to know.Like the podcast? Please rate and subscribe!Web: mikeyopp.comTwitter: @coffintalkpod IG: @coffintalkpodcastFB: coffintalkpodcastSupport the show Get full access to The Casual Casuist at mikeyopp.substack.com/subscribe

Anne Moss Rogers is an emotionally naked® public speaker, TEDx storyteller, certified suicide prevention trainer, NAMI Virginia board member, and the award-winning author of Diary of a Broken Mind.    After her 20-year-old son, Charles died by suicide on June 5, 2015, Anne Moss chronicled her family's tragedy in a newspaper article that went viral, and her blog, Emotionally Naked, has reached millions.  Her second book, Emotionally Naked: A Teacher's Guide to Preventing Suicide and Recognizing Students at Risk, with co-writer Dr. Kimberly O'Brien was published August 24, 2021, through Wiley Publishing.   She has been featured in the New York Times and was the first non-clinician ever invited to speak to at the National Institute of Mental Health on suicide. A UNC-Chapel Hill alumna, Anne Moss currently lives in Richmond, VA with her husband. Her surviving son, Richard, is a filmmaker in LA.   You will love her vulnerability as she walks you through what she and her family have endured.  Anne Moss is a light in the souls of those who suffer.     … #suicide #depression #mentalhealth #anxiety #sad #suicideprevention #love #mentalhealthawareness #depressed #mentalillness #death #suicidal #help #alone #life #lonely #ptsd #broken #pain #mentalhealthmatters #healing #recovery #hope #beliefcast #toddinspires #tsinspires   .... You can connect with Anne Moss here: www.annemossrogers.com @annemossrogers   .......... Special thanks to our sponsors: Siegfried & Jensen @siegfriedandjensen Wasatch Recovery @wasatchrecovery Veracity Networks  iHeal Institute @rebeccadeaz Living Recovery Interventions @living_recovery_interventions

Did you realize there are 3 BIG MISTAKES probably being made, over and over, in a cycle that keeps you down?Are you aware that many of us "spend our possibilities on 7 OF THE MOST EXPENSIVE WORDS EVER USED TO GUIDE OUR ACTIONS & INACTIONS?Relax, and enjoy as Jeff Smith, "The most successful author in history" according to Wiley Publishing joins Patrick in a groundbreaking podversation on succeeding in spite of ourselves and our obstacles.  Want a roadmap to the 11 steps of success?We all do.  Jeff & Patrick give shape to the roadmap, and energize the potentials within each and every one of usThis Podversation will truly give you the competitive advantage you have been looking for.     Watch this 1 minute video to find out how For more of Jeff Smith, visit     www.Jeff-Smith.com Enjoy the passion &  wisdom that Patrick brings to this podcast, and make your expectations match your outcomes.Want more growth as a professional?  SCHEDULE YOUR FREE CONSULTATION WITH ME: https://calendly.com/pksolutionsgroupOr, just choose "SHOP" at https://www.pksolutionsgroup.com , and purchase your own individual edition of bonus content from any of our podversations.©2021 -2022 PK Solutions Group. All rights Reserved.Not to be distributed for commercial use without express permissionEnjoy the easy to understand, and practical approach to improving yourself, and therefore, the world around you, both personally and professionally.   Patrick gives you the support, now make hiring his team your next  priority to move toward the best results and most positive changes you could imagine.Support the show (https://www.patreon.com/patrickkagan)

From being told at the age of 11 that she has six months to live, to attempting suicide one year ago, Natasha Bowman embodies a courageous spirit. She has been a fighter, advocate for better workplaces, and now a superhero for mental health awareness. We are honored that Natasha shared her story with us. She discusses the highs of writing a vulnerable post on LinkedIn about her mental health issues to the lows of family members not speaking to her because of said post. Through all of that, Natasha is helping companies and individuals de-stigmatize mental health and shining her bright light on these issues. For nearly 20 years, Natasha  has labored to transform the American workplace from the inside out. As a champion for employees, she's worked with a broad range of organizations as a C-suite HR executive to create an engaging environment in which employees are respected, genuine leaders are cultivated, and top performance is achieved. Natasha is a modern-day pioneer of workplace equality, inspiring organizations to not just pay lip service to workplace rights but craft highly-engaged cultures where every employee is truly dignified and valued for their contribution. Because of her ability to diagnose workplace issues and provide proven solutions to organizations, she is often referred to as The Workplace Doctor.Natasha has developed a reputation as an expert consultant through her firm, Performance ReNEW and thought leader for organizations like 4A's, Translation LLC, Freeman Company, Wiley Publishing and Manhattan College. Apart from her rich expertise and cross-sector experience, she brings an ardent intellectual commitment to the field by serving as an adjunct professor of human resources for distinguished institutions such as Fordham University and Manhattan College. She is a sought after international keynote speaker having been invited to share her knowledge with the New York Police Department, The City of Detroit, Ford Motor Company, The Employers' Association, Temple University, Microsoft, and the Society for Human Resources Management just to name a few. Her expertise is frequently quoted in national publications such as Forbes, Business Insider, U.S. News and World Reports and Bloomberg BNA.  In 2017, her best-selling book, You Can't Do That at Work! 100 Legal Mistakes That Managers Make in the Workplace was published and has been adopted as a critical resource for managers in organizations across America.Connect with Natasha to learn more about her and her background:LinkedIn: https://www.linkedin.com/in/natashabowmanjd/Performance ReNEW: https://performance-renew.com/The Power of One TEDx Talk:  https://www.ted.com/talks/natasha_bowman_the_power_of_oneThe Power of One by Natasha Bowman: https://www.barnesandnoble.com/w/the-power-of-one-natasha-bowman/1140558981Sign up for our newsletter at https://abbraccigroup.com/. Please subscribe, leave a review and tell your friends about our podcast. Learn more about the CHARGE® model by purchasing the book, The Way of the HR Warrior. Let us know about the moments for you that changed your life trajectory. Drop us a note via our website. 

This week Charli and Bethany discuss trends and predictions for social media in 2022.Then Charli interviews  Robert X. Perez, Rotating Equipment Engineer and author.[Interview Starts @25:25]Robert Perez is a mechanical engineer with more than 40 years of rotating equipment experience in the petrochemical industry. He has worked in petroleum refineries, chemical facilities, and gas processing plants. He earned a BSME degree from Texas A&M University at College Station, an MSME degree from the University of Texas at Austin and holds a Texas PE license. Mr. Perez has authored numerous articles for magazines and conference proceedings, five books, and coauthored five books covering machinery reliability. He is also the technical editor of Kane's Rotating Machinery Dictionary.Pump Wisdom: Essential Centrifugal Pump Knowledge for Operators and Specialists, 2nd Edition; Wiley Publishing, 2022Rotating Machinery Fundamentals and Advances, Volume 1: Design, Modeling and Reliability in Rotating Machinery; Scrivener Publishing, 2022https://www.linkedin.com/in/robert-perez-43a1ba55/ Watch this episode on YouTubeResources and Links:Get the digital editionSign up for the NewsletterPerson of the WeekNominate an Industry Person of the WeekEmpowering Women Meetup - Wed. Feb. 9Empowering Brands Meetup - Tues, Feb. 15Empowering Women PodcastLunch & Learn with VinceSustainability SummitSocial Media ImplicationsABB Takes Action in Fight Against Climate Change“Flushable” Wipes Clogging Issues Solved by Removing the Wet WellSprout Social Webinarhttps://empoweringpumps.comhttps://empoweringwomeninindustry.comTwitter | Facebook | LinkedIn | Instagrampodcast@empoweringpumps.comhttp://creativecommons.org/licenses/by/4.0/

Perry and Stephanie Holmes discuss his prolific career and how being an Aspie has helped him be a voice to others on the Autism Spectrum in their workplace.Perry Carpenter, Author of "Transformational Security Awareness: What Neuroscientists, Storytellers, and Marketers Can Teach Us About Driving Secure Behaviors" from Wiley Publishing currently serves as Chief Evangelist and Strategy Officer for KnowBe4, the world's most popular security awareness and simulated phishing platform.Perry holds a Master of Science in Information Assurance (MSIA) from Norwich University in Vermont and is a Certified Chief Information Security Officer (C|CISO).Perry shares how he was diagnosed later in life with Asperger's Syndrome and will share how he uses his special interests and strengths for his career.Perry's Bio:Perry Carpenter currently serves as Chief Evangelist and Strategy Officer for KnowBe4, the world's most popular security awareness, and simulated phishing platform. He's an award-winning author, security researcher, and behavior science, enthusiast. Previously, Perry led security awareness, security culture management, and anti-phishing behavior management research at Gartner, in addition to covering areas of IAM strategy, CISO Program Management mentoring, and Technology Service Provider success strategies.Link to Perry's podcast: 8th Layer Insightshttps://thecyberwire.com/podcasts/8th-layer-insightsLink to DEFCON Conference Link:https://www.youtube.com/watch?v=5IraysvK38A&ab_channel=DEFCONConferenceDisclaimer:When we have guests on the ASR podcast they are recognized in their expertise on autism as an advocate, self-advocate, clinician, parent or other professional in the field. They may or may not be part of the faith community; having a guest on the broader topic of autism does not reflect complete agreement with the guest just as many guests may not agree with our faith perspective. Guests are chosen by topic for the chosen podcast discussion and not necessarily full agreement of all beliefs from the chosen guest(s).

Dear Life Warriors, I want to dispel the myths on mental illness! Meet my friend,  Natasha Bowman, President of Performance-Renew, Attorney, Tedx Speaker, Published Author, Professor and she has Bipolar Disorder. Natasha shared in a recent post on Linked In, "This is the face of someone with Bipolar Disorder. When most people think of someone with mental illness, they often think of someone who shows visible symptoms. Because of the stigma we don't get the support we need" Overcoming mental health stigma is only one part of a larger effort to foster an organizational culture of psychological safety. That stigma prevents us from talking openly about mental health issues and prevents those who need help the most from seeking it.I had the pleasure of interviewing Natasha where she shared a little bit of her story and why it was important to let people know of her diagnosis. Bipolar disorder, formerly called manic depression, is a mental health condition that causes extreme mood swings that include emotional highs (mania or hypomania) and lows (depression). You are not alone. Statistics shows that 1 in every 5 people suffer from this disorder and you do not have to suffer in silence.Subscribe to us on youtube: https://www.youtube.com/c/DearLifeWarriorsPurchase my mind cleansing journal: https://www.30daystoanewyoujournal.comAbout Natasha Bowman:https://performance-renew.com/Recognized as a Top 30 Global Guru for Management, Natasha Bowman, JD, SPHR has labored to transform the American workplace from the inside out for nearly 20 years. As a champion for employees, she's worked with a broad range of organizations as a c-suite HR executive to create an engaging environment in which employees are respected, genuine leaders are cultivated, and top performance is achieved. Natasha is an award winning, modern day pioneer of workplace equality, inspiring organizations to not just pay lip service to workplace rights but craft highly-engaged cultures where every employee is truly dignified and valued for their contribution. Because of her ability to diagnose workplace issues and provide proven solutions to organizations, she is often referred to as The Workplace Doctor.Natasha Bowman has developed a reputation as an expert workplace consultant through her firm, Performance ReNEW and as a labor and employment law attorney. Her clients include Forbes, Hearst Magazines,4A's, Anomaly, Redscout, Translation LLC, United Masters, Stashed, The Freeman Company, SmartBrief, Wiley Publishing, The Touch Foundation and Manhattan College to name a few. Apart from her rich expertise and cross-sector experience, she brings an ardent intellectual commitment to the field by serving as an adjunct professor of human resources for distinguished institutions such as Georgetown University, Fordham University, Manhattan College, and The Jack Welch Management Institute.She is a sought after TedX and international keynote speaker for conferences and organizations worldwide and has shared her passion for creating positive and engaging workplaces by speaking at the HR Congress in Nice, France, New York Police Department, The City of Detroit, Ford Motor Company, The Employers' Association, Temple University, Harvard University, Toledo Public Schools, Microsoft, and the Society for Human Resources Management just to name a few. Her expertise is frequently quoted in national publications such as Forbes, Business Insider, U.S. News and World Reports, Bloomberg BNA and HR Magazine.#dearlifewarriors #mentalhealthawareness #lifecoachingtips #mentalhealth #professionaldevelopment #softskillstraining #leadershipdevelopment #performancerenew #natashabowman #executivecoach #Tedxspeaker #laborlawattorney

Subscribe so you don't miss a single episode. Welcome to The Intentional Fundraiser, an original podcast by Fundraising Transformed. My name is Tammy Zonker, host of The Intentional Fundraiser podcast, and Founder and President of Fundraising Transformed, and contributing writer for NonProfit PRO. This is the podcast where I equip and empower amazing nonprofit fundraising pros just like you to transform your fundraising so you can transform the world. I'll be sharing fundraising insights, strategies, and inspiration you can use to skyrocket your fundraising results! We'll also share new, focused, highly relevant interviews about the trends, best practices, and questions that matter most right now. Oh, and be warned - you may hear a rant every now and then. Just say'n. So you don't miss a single episode, subscribe now and you'll be one of the first to know when I publish the newest episode. If you like my podcast and feel it would be helpful to others, please share it by forwarding this email to your friends! Take a listen and let me know what you think. And if you have a suggestion for a future topic, shoot me an email. I appreciate you, and what it takes to be an Intentional Fundraiser. Talk soon! Tammy P.S. If you like my podcast, please share it with someone who needs it! About Tammy Zonker Recognized as one of America's Top 20 Fundraising Experts, Tammy is an inspiring international speaker and trainer in the discipline of transformational philanthropy. She has led, trained, and coached nonprofit social service organizations, private schools, colleges and universities, and healthcare organizations to raise more than a half-billion dollars, including a single gift of $27.1M. Tammy is a masterful storyteller, major gifts strategist, and fundraising expert. She's also a certified AFP Master Trainer. Her passion for donor development and mission impact is contagious, inspiring, and transformational. She pours all of this expertise and passion into her training and speaking to equip and empower others to skyrocket their fundraising results. She and her partner, brand & marketing strategist R. Trent Thompson, were awarded the “Multichannel Campaign of the Year” and “Campaign of the Year” Gold Awards by Fundraising Success Magazine. She has served as adjunct faculty at Indiana University, technical editor for Wiley Publishing's “Fundraising for Dummies” third edition, and served on Nonprofit Quarterly's editorial advisory board. When Tammy is not speaking at conferences or fundraising, she's leading webinars, online masterclasses, board, and development team retreats or training, workshops, and coaching her online membership community of Fundraising Transformers. Subscribe Subscribe so you don't miss a single episode! And be sure to share it with someone who needs it! Write a review If you like this podcast, please write a review. Connect with Tammy Can connect with Tammy on Twitter and Instagram at @tammyzonker, and on LinkedIn. We want to hear from you Have a suggestion for a future episode? shoot us an email. Want LIVE training with Tammy Zonker each month? Want on-demand access to Tammy's growing library of fundraising CFRE-approved fundraising classes? Want to learn the same strategies and tools Tammy uses to help lead and train nonprofits around the world to collectively raise a half-billion dollars and counting? Want monthly help from Tammy, and other fundraising pros like you, with taking your fundraising results to the next level? Become a member of Fundraising Transformers!

About Forrest Forrest is a cloud educator, cartoonist, author, and Pwnie Award-winning songwriter. He currently leads the content marketing team at Google Cloud. You can buy his book, The Read Aloud Cloud, from Wiley Publishing or attend his talks at public and private events around the world.Links: The Cloud Bard Speaks: https://www.lastweekinaws.com/podcast/screaming-in-the-cloud/the-cloud-bard-speaks-with-forrest-brazeal/ The Read Aloud Cloud: https://www.amazon.com/Read-Aloud-Cloud-Innocents-Inside/dp/1119677629 The Cloud Resume Challenge Book: https://forrestbrazeal.gumroad.com/l/cloud-resume-challenge-book/launch-deal The Cloud Resume Challenge: https://cloudresumechallenge.dev Twitter: https://twitter.com/forrestbrazeal TranscriptAnnouncer: Hello, and welcome to Screaming in the Cloud with your host, Chief Cloud Economist at The Duckbill Group, Corey Quinn. This weekly show features conversations with people doing interesting work in the world of cloud, thoughtful commentary on the state of the technical world, and ridiculous titles for which Corey refuses to apologize. This is Screaming in the Cloud.Corey: This episode is sponsored in part my Cribl Logstream. Cirbl Logstream is an observability pipeline that lets you collect, reduce, transform, and route machine data from anywhere, to anywhere. Simple right? As a nice bonus it not only helps you improve visibility into what the hell is going on, but also helps you save money almost by accident. Kind of like not putting a whole bunch of vowels and other letters that would be easier to spell in a company name. To learn more visit: cribl.ioCorey: This episode is sponsored in part by Thinkst. This is going to take a minute to explain, so bear with me. I linked against an early version of their tool, canarytokens.org in the very early days of my newsletter, and what it does is relatively simple and straightforward. It winds up embedding credentials, files, that sort of thing in various parts of your environment, wherever you want to; it gives you fake AWS API credentials, for example. And the only thing that these things do is alert you whenever someone attempts to use those things. It's an awesome approach. I've used something similar for years. Check them out. But wait, there's more. They also have an enterprise option that you should be very much aware of canary.tools. You can take a look at this, but what it does is it provides an enterprise approach to drive these things throughout your entire environment. You can get a physical device that hangs out on your network and impersonates whatever you want to. When it gets Nmap scanned, or someone attempts to log into it, or access files on it, you get instant alerts. It's awesome. If you don't do something like this, you're likely to find out that you've gotten breached, the hard way. Take a look at this. It's one of those few things that I look at and say, “Wow, that is an amazing idea. I love it.” That's canarytokens.org and canary.tools. The first one is free. The second one is enterprise-y. Take a look. I'm a big fan of this. More from them in the coming weeks.Corey: Welcome to Screaming in the Cloud. I am Cloud Economist Corey Quinn, and as an industry, we stand on the precipice of change. There's an awful lot of movement lately. It feels like the real triggering event for this was when Andy Jassy ascended from being the CEO of AWS—the cloud computing division of Amazon—to being the CEO of all of Amazon, including things like not just AWS, but also the underpants store. Suddenly, we have people migrating between different cloud providers constantly.Today's guest is a change I would not have expected and didn't see coming. So, last year, on episode 127, called The Cloud Bard Speaks I had Forrest Brazeal from A Cloud Guru joining me. Forrest, welcome back.Forrest: Hey, thanks, Corey. Big fan of the show; always great to be here.Corey: At the time that we're recording this, you are unemployed, which is great because it's Screaming in the Cloud. Screaming at people on your day off is always fun. But by the time it airs, you'll have started your new job as the Head of Content for Google Cloud.Forrest: Yes. And of course, that's definitely a career change for me coming directly from A Cloud Guru, which was a wonderful place to be and it was exciting to be with them right up through their acquisition earlier this summer, but when it came time to make the next move, I ended up going to Google Cloud. I'll be starting there on Monday after this recording has been completed, and just really looking forward to helping tell the story of the cloud at a much bigger scale, something that I've been doing throughout my career with increasing levels of scale. It's exciting to do it at the level of an entire cloud provider.Corey: We'll get to the future in a minute, but I want to start by looking at the past. From my perspective, you were a consultant for a while at Trek10; we've talked about that before. You have an engineering background of building things with computers, at least presumably computers—you've been a big serverless advocate and I'm told that runs on computers somewhere, but I don't want to get into that particular debate—to the point where you were—I assume were, not are anymore—an AWS Serverless Hero?Forrest: Yes, that's right, and even going back prior to Trek10, my background is in enterprise software. I helped to migrate some of the world's largest enterprise applications from data centers to cloud when I was at Infor and continued to work on that kind of thing as a consultant later on. And in that time, I was working a lot with AWS, which was the only game in town for a lot of those years, right? You go back to 2014, 2015, I'm putting an enterprise app in the cloud, what am I going to put it on? Probably AWS if I'm serious about what I'm doing.But it's been amazing to see how the industry has grown and changed and the other options that have come along. And one of the cool things about my work in A Cloud Guru is that I really got a chance to branch out and expand, not just to AWS, but also to get a much better feel for the other cloud providers, for Azure and GCP, and even beyond to Oracle and some of the other vendors that are out there. And just to get a better understanding of how these different cloud providers thrive in different niches. So yes, it is absolutely a change for me; I obviously won't be an AWS Hero anymore, I'm having to close that chapter, sadly; I love those people and that program, but it is going to be a new and interesting change. I'm going to have to be back in learning mode, back in catch-up mode as I get busy on GCP.Corey: So, one thing that I think gets occluded with you because it definitely does with me is that you and I are both distinguishable personalities in the cloud community—historically AWS, let's be clear here—and you do your own custom songs; you write a newsletter that instead of snarky is insightful—of which I'm jealous—but it still has a personality that shines through; you wrote a children's book, The Read Aloud Cloud; you wound up having a new book that just came out last week for folks listening to this the day of release, called The Cloud Resume Challenge Book, if I'm getting the terms all in the right order?Forrest: Yeah, exactly.Corey: It's like naming cloud services only naming books instead? It's still challenging to keep all the words in the right order?Forrest: You know, I think it actually transcends industries; naming things is hard whether you're in computer science or not.Corey: Whereas making fun of things' names is a lot easier. It's something you did not do—to my understanding—as an employee of A Cloud Guru, The Cloud Resume Challenge, but it's something you did as a side project because it interested you. It's effectively, you want to get into tech, into cloud.Great. Here's a list of things I want you to do. And it ranges the gamut. And we talked about it before, but to my understanding it's, build a statically hosted website that winds up building your resume, and a blog post, and how to do all these things, CI/CD, frontend, backend, the works. It's a lot of work, but by the time you're done, you know a heck of a lot more about the cloud provider you're working with than you did when you started.Forrest: Yeah, not only do you know more than you did when you started, but quite frankly, you're going to know more than a lot of people who've even been doing this kind of thing for a couple of years. That's why we have people that take The Cloud Resume Challenge, who are not only aspiring cloud engineers but who have been doing this for a while, maybe even are hiring people, and they see this project and say, “Wow. That would look good on my resume. I've never actually sat down and plugged a frontend and a backend together on AWS,” and, “Maybe I've never had to actually sit down and think carefully about how I would build a CI/CD pipeline,” or, “I really want to get my hands dirty with Terraform,” or something like that. So, we see a whole range of people.I did a survey on this actually, and I found that about 40% of all the people who take The Cloud Resume Challenge have three years or more of professional IT experience. So, that should tell you how impressive it is, if you can figure this out as a brand new person to cloud. That's why we've seen so many of these folks change careers and go from things like plumbing, and working in a bank, and working in HR, and whatever else to starting roles, now, as cloud engineers and DevOps engineers. It's not entirely due to the challenge; not even mostly due to the challenge. These are folks who are self-motivated, quick learners, and are going to succeed no matter what, but The Cloud Resume Challenge was the thing that came on at the right time for them to build those skills and show what they had.Corey: And the fact that you put this together is incredibly uplifting for folks new to the field. And that's amazing, and it's great, and it's more content, the kind that I think that we need in this industry. You also launched a newsletter last week: the cloud jobs newsletter, which is fantastic. It's a pay-to-subscribe newsletter—which I've always debated experimenting with but never did—and lists curated jobs in the industry, sorted by level of experience required and things that you find personally interesting. You might have sponsored job listings in the future that you've already said would be clearly delineated from the others, which is the ethically right thing to do. You are seemingly everywhere in the cloud space.Forrest: Well, I mean look, I'm trying to give back. I've benefited from folks like yourself and others who have made time to help lift my career over the years, and I really want to be here to help others as well. The newsletter that you mentioned the Best Jobs in Cloud, it does have a small fee associated with it, but that's really just to help gate my [laugh] referrals so that they don't end up getting overwhelmed. You actually can get free access to the newsletter with the purchase of The Cloud Resume Challenge Book we talked about before. It's really intended to be a package deal where you prepare your resume by doing these projects, and there's a lot of other advice in that book about how to get yourself positioned for a great career in the cloud.And then you have this newsletter coming into your inbox every couple of weeks that lays out a list of jobs and they're broken down by, you know, these are jobs that are best for juniors, these are jobs where you're going to need some senior-level experience. Because what I found—and honestly, I've been kind of acting as a talent agent for a lot of engineers over the past several years as my network has grown, and I've tried to give back to others and help to connect folks who are eagerly trying to find great engineers for cool projects that are working on with folks who are eagerly looking for those opportunities. And what I've realized is whether you're a junior or whether you've been doing this for a long time, let's face it, most of us are not spending all of our time being those distinguishable personalities that you mentioned a minute ago. I like how you said distinguishable and not distinguished by the way; those are two very different words. But most of us are not spending our time doing that.You know, we're working engineers; we're working, right? We're not blogging and tweeting all the time and building these gigantic personal networks. So, it helps if you can have a trusted friend standing alongside you so that when you are thinking about maybe making a switch, or maybe you're not thinking about making a switch but you should be because of where the market is, that friend is coming alongside you and saying, “Hey, this is an awesome opportunity that I think you should consider checking out; why not just do the interview. Even if you're not really looking to move, it's always important to keep your skills fresh.” That's what this newsletter is designed to do. I hope that it'll be helpful for you, no matter where you are in your cloud career, as long as you're staying in the cloud space.Corey: And the fact that's how you view this is the answer to a question a lot of folks have asked me over drinks with theoretical conversations for years of, “Well, Corey, if you went to go work at one of these big cloud providers, it destroy everything you've built because how in the world could you be authentic while working for one of these companies?” And the answer is exactly what you're doing. It's, “Yeah, the people who pay you don't own you.” I cannot imagine that even Google could afford to buy your authenticity from you because once that's gone, you don't get it back, and you're one of those people in this space, that—I'm not entirely sure that you understand where you are in this space, so let me help enlighten you with that for a minute.Forrest: Oh, great. [laugh].Corey: Oh, yeah, like, the first thing I was starting to talk about that we have in common is that we do a lot of content, both of us and that sometimes occludes the very real fact that we have a distinct level of technical expertise, historically. You and I can both feel relatively deep technical questions about cloud services, but because our job doesn't have the word engineer in the title, it doesn't lead to the same type of recognition of that fact. But I want to be very clear: you are technically excellent at what you'll do. You also have a distinguished personality and brand in the space, and your authenticity is also unparalleled. When you say something is good, it is believed that it is because you say it, and the inverse is also true.You're also someone that is very clearly aligned with fighting for the user if you want to quote Tron. It's the, you're not here to shill for things that don't get people ahead in their careers; you're not here to prop things up just because that's where the money is blowing. Your position on this is unimpeachable. And I'm going to be clear here: I am more interested in Google Cloud now than I was before you made this announcement. That is the value of having someone like you aboard, and frankly, I'm astonished they managed to grab you. It shows a forward-looking ability that historically I have not associated with cloud marketing groups.Forrest: Yeah, well I mean, the space changes fast. And I think you've said this yourself as well, even with the services; you look away for six months and you look back and it's not the same industry you remember. And that actually is a challenge when you talk about that technical credibility because that can go away very, very quickly. So, it does require some constant effort to stay fresh on that, especially if you're not building every single day. But to your point about the forward-looking-ness of Google Cloud, I really am excited about that and that's honestly the biggest thing that attracted me to what they're doing.They clearly understand, I think, their position in the space. We know they're three out of three and trying to catch up, and because of that, they're able to [laugh] be really creative. They're able to make bold choices and try things that you might not try if you were trying to maintain a market-leading position. So, that's exciting to me. I'm a creative person, I like to do things that are outside the box and I think you can look forward to seeing some more outside-the-box things coming at Google Cloud here over the next couple of years.Corey: I'd be astounded if it were otherwise. The question I have for you is that ‘Head of Cloud' is not a junior role. That's not something entry-level that you're just going to pick some rando off of LinkedIn to fill. They're going to pick a different rando: you specifically as one of those randos. And to my understanding, you've never really touched Google Cloud in anger from a technical level before. Is that right? Am I dramatically misunderstanding, “Oh yeah, you don't remember the whole musical, and three-act stage play that you put on, and the music video, and the rock opera all about Google Cloud?” It's, “No, I must have been sick that week,” because that's the level of prolific you tend to be?Forrest: [laugh].Corey: What is your experience with it?Forrest: That's yet to come. So, check back on the Google Cloud rock opera; we'll see if that takes place. So no, I'm going to be learning about Google Cloud. This will be a chance for me to kind of start over a little bit from first principles. In another sense, I've been interacting with Google services for years.Keep in mind that Google Cloud is not just Google Cloud Platform, but it's G Suite as well, and there's a lot going on there. So, I definitely am going to be going back to being a beginner a little bit here. They do say if you can teach something to a beginner, you have to really understand it at an expert level. And I know that whether I'm doing this officially on behalf of Google or otherwise, I'm going to be continuing to try to help and educate folks wherever I can. So, it's going to be incumbent on me, if I want to keep doing that, to go deep quickly and continue to learn.I'm excited about that challenge. I've been doing a lot with AWS for a long time, I don't know everything. In fact, I know less every day with the amount that they're continuing to roll out, but this is a chance for me to expand, become a more well-rounded person to see how the other cloud lives. I'm taking that very seriously; I'm not going to be an expert overnight, but stick around, follow me. I'm going to be learning, I'm going to share what I learned, and maybe we'll all get a little better Google Cloud together.Corey: The thing I can't quite get past is that when you told me that you had resigned from A Cloud Guru, I want to be selfish here and say that there were two things that went through my mind. The first was, “Okay, it's probably AWS. I hope it's AWS,” because the alternative is you're going somewhere potentially independent, and I know you keep arguing with me on this point but you are one of the few people I could point out that could start something on the basis of cloud content with a personal brand that I would view as potentially being an audience split for what I do. And it's, “Oh, you're going to go work for a big cloud company. That's awesome. Is it AW—no, it's not.” And that one threw me for a different loop where it's, that is very odd because you have identified, clearly, publicly as the leading voice in AWS in many contexts. It just really surprised me. Did you consider looking at AWS as an alternative?Forrest: I mean first, I don't know that it's fair to say that I was a leading voice for AWS. There's many wonderful people that [crosstalk 00:14:13]—Corey: To be clear, Forrest, that was not a question. You are a leading voice in the community for AWS and understanding how it works. That is one of those things that no one knows their own reputation. This is one of those areas. Take it from me—a thought leader—that it's true. Please continue.Forrest: You have led my thoughts in that direction, so thanks for that, Corey. But to your question, Corey, regarding how did I decide what career move to make, and definitely was a challenge. And it was a struggle for me to say, well, I'm going to leave behind this warm, friendly AWS community that I know, and try something brand new. But it's not the first time I've done something like that in my career. You mentioned already that I spent a number of years as a very, very technical person and I identified strongly as an engineer.I had multiple degrees in computer science and I had worked as a frontend/backend software engineer, I'd worked as a database administrator, I'd worked as a cloud engineer, and a manager of cloud engineers, and I'd consulted for companies from startups all the way up to the Fortune 50, always on cloud and always very hands-on and writing code. I've never had a job where I didn't have an IDE open and wasn't writing code every day. And it was a tremendous shock to my system when I started moving away from that, moving a little bit more into the business side of cloud, learning more about marketing, learning how to impact the bottom line of a company in other ways. That was a real challenge, and I went through months where I kind of felt like I was having an identity crisis because if I'm not writing code if I didn't create YAML today, who am I? Can I call myself an engineer? What worth do I have? And I know a lot of folks have struggled with this, and a lot of times, I think that's what sometimes holds people back in their career, saying, “Well, I can only do what I've already done because I've identified myself so strongly with it.” So, I'm encouraging anyone who's listening, if you're at that point where you feel like, “I don't know if I can leave behind what I know because will I still be able to succeed?” I would encourage you to go ahead and take that step and commit to it if you really believe that you have an opportunity because growth is ultimately going to be a good thing for you. Getting outside your comfort zone and feeling those unpleasant cracks as you start to grow and change into a different person, that ultimately is a strength-building thing.If you're not growing, you're not struggling, you're not going to be the person that you want to be. So, tying all that back, I went through one round of that already, Corey, when I moved a little bit away from technical delivery. I'm about to go through a second round of that when I move away a little bit farther from the AWS community. I believe that's going to be a growth opportunity. But yeah, it's going to be hard.Corey: It really is. The idea of walking away from the thing that you've immersed yourself in is really an interesting thing to think about. Forgive me in advance for the next question; I have to ask it. As a part of your interview process at Google, do they make you write code in a Google Doc?Forrest: Not as a part of this interview process. I interviewed at Google years ago for a developer advocate position, actually, and made it all the way through their interview process, writing many lines of code in many Google Docs, but not this time.Corey: Yeah, I confess, I did the same with an SRE job many years ago at Google, and again, you are better at writing code than I am; I did not progress past this stage. But it was moot, honestly, because the way that the interview was conducted, the person I was talking to was so adversarial at the time and so, I got to be honest, condescending that I swore I would never put myself through that process again. But I was also under the impression that the ritualistic algorithmic hazing via whiteboarding code was sort of a requirement for every role at Google. So, things change, times change, people change. I'm gratified to know that was not a part of your interview process.Forrest: Well, I mean, I think it was more just about the role. My favorite whiteboard interview—Corey: Nonsense. Every accountant must be able to solve code on a whiteboard.Forrest: No, I don't think that's true. But my favorite whiteboard interview story and I'm sure you have a few, I remember being in an interview with someone—I won't say who it was or what company it was, but it wasn't not Google—it was some sort of problem where I was having to lay out, I don't know, a path for a robot to take through an environment or something like that. And I wrote the code, and it was fine. It was, like, iterative. It was what you would do if you had ten minutes to write something.And then the interviewer looked at the code, and he said, “Great, now write it again, but don't use any variables.” And I remember sitting there for a minute thinking, “In what professional context [laugh] would someone encourage you to do that in a pair programming situation?”Corey: Right. The response there is, “What the hell does your codebase in production look like?”Forrest: [laugh]. And of course, the answer is you're supposed to be using, like, the stack, and it's kind of like this thought exercise with the local stack. But even if you were to do that, the performance hit would be tremendous. It would not be a wise or logical way to actually write the code. So, it was a pure trivial, kind of like a just academic exercise that they were recommending. And I remember being really turned off by that. So, I guess if you're considering putting problems like that in your interview process, don't. They're not helpful.Corey: Yeah, I remember hearing at one point one of the Microsoft brain teasers which they've since done away with—credit where due—where someone was asked, “How would you go about finding out the weight of a Boeing 747?” And the person responded with the exact weight of a Boeing 747 because their previous job had been at Boeing for seven years. And that was apparently not what they were expecting to hear. But yeah, it's sort of an allegory as well for, first, this has no bearing on your ability to do the job, and two, expertise is important. There's a lot of ways I could try and Hacker News first principles my way through something like that, but the easier answer is for me to call someone at Boeing and ask them, or Google it, depending on exactly how precise I need to be and whether lives hang in the balance of the [laugh] answer to the question. That's a skill that seems lost somewhere, too.Forrest: Yeah, and this takes us all the way back to the conversation about The Cloud Resume Challenge, Corey. And why it works is it takes the burden of proof off of you in the interview, or the burden of proof off the interviewer to have to come up with some kind of trivial problem that you've done under time pressure, and instead, it lets the conversation flow naturally back to, “Well, what have you done? Tell me about a story about a problem that you have solved, a challenge you ran into, and how you got past it.” That's all work that has taken place prior to the interview that you've reflected on, that's built you as a person and as an engineer, even if you don't necessarily have professional experience. That's how I try to conduct interviews and I think it's a much healthier and more sustainable way to find people that you'll like to work with.Corey: Is this going to be your first outing at a giant multinational tech company?Forrest: No, although it will be my first time with a public company. When I worked at Infor, Infor was the largest privately owned software company in the world. I don't know if that's still technically true or not, but it'll be my first time with a publicly-traded company.Corey: Fantastic. The nice thing from my perspective is it gives me a little bit more context into what companies can and can't do, and how things are structured. It feels like your content—I mean, the music videos and things and whatnot that you do—I mean, you have something that I don't, which is commonly known as musical talent. And that's great. I can write funny lyrics, but you are not just able to write lyrics, you're able to perform, you're able to sing, the unanswered question for the entire interview right now is whether you can also dance. So, we're going to find that out at some point.Forrest: You would think that I could, Corey. I definitely seem like someone who should be able to tap dance. I regret to tell you that I can't, but I want to learn.Corey: For a lot of this, it's clearly you're doing this in front of your own piano with a microphone in front of you, doing it live, and having a—I don't know if it is a built-in webcam to a laptop that's sitting in front of you or something else, but—Forrest: I'm playing with that.Corey: Yeah, well don't take this the wrong way; it's not a high definition 4k camera, et cetera. It's the Lightning's—eh, it's your home office. You're comfortable there. It's not a studio. What I'm most excited about—from my perspective, I know what you're excited about—but you're now going to be producing content for Google and I checked the numbers in preparation for this interview.It's okay, can Google wind up affording a production house of some sort to work on your videos to upscale the production value of some of what you're doing? And I have checked; it is not the likeliest scenario—and I have no inside knowledge for those who are trying to trade on this—but yes, it turns out that Google could, in fact, shore up your content by buying you Disney.Forrest: I think that's technically true, and I do expect that to happen in the next three to six months, so that is completely inside information.Corey: Oh, exactly. Have reasonable expectations, but you could let it go as long as a year because that's when the first annual review cycle comes in and you want to give people time to let that clear through M&A and make sure that they are living up to their commitments to you, of course.Forrest: That's right, yeah. We're just about to go into the quiet period there. No, but kind of to that point, though, and you bring up the amateurish quality of a lot of these videos that I put together in terms of the lighting and the staging, and everything else. And I am doing a little bit to help with that. Like, it would be great if you could see—Corey: To be clear, that is not a criticism. I'm in the same boat as you are on this. It's—[laugh]—Forrest: So, far from a criticism, it's actually pretty deliberate. The fact of the matter is, there's something very raw, very authentic about just seeing someone sitting in their house, at their piano, playing and singing. There's no tricks, there's no edits, there's no glitz, there's no makeup team behind the scenes, there's no one who's involved with this other than just me caring a lot about something and sitting down and singing about it. And I think some of that is what helps come across to people and it helps these things travel. So yeah, I'm looking forward a lot to being able to collaborate with other fantastic people at Google, and I can't exactly promise what will come out of that, but I'm quite sure there will be more fun content to come.But I hope never to lose that, kind of, DIY sensibility. Because, again, my background is as an engineer, and the things I create, whether it's music, whether it's cartoons, whether it's books, or other things I write, I never want to lose that sense of just excitement about the technologies I'm working with and the fact that I get to use the tools that are available at my disposal to share them with you as directly and honestly and humanly as possible.Corey: Up next we've got the latest hits from Veem. Its climbing charts everywhere and soon its going to climb right into your heart. Here it is!Corey: No matter how hard you try, you're not able to hide the sheer joy you take from even talking about this sort of stuff, and I think that's a powerful lesson. For folks listening to this who want to expand into their own content story and approach things that they find interesting in a way that they enjoy, don't try and do what I do; don't try to do what Forrest does; do the thing that makes you happy. I would love to be able to sing, but I can't. I can write funny lyrics, but those don't do well in pure text form. I'm fortunate that I was able to construct a structure on my end where I can pay people who do know how to sing—like Adeem the Artist and many more—to participate in a lot of the things that I get to work on.But find the way that you want to express things and do you. You're only ever going to be second best at being Forrest or being Corey, but you're always going to be number one at being whoever you happen to be. I think that's a lesson that gets overlooked an awful lot.Forrest: Yeah, I've been playing with this thought for a while that the only real [moat 00:24:24] out there is originality, is your personality. Everything else can be cloned, but you are an individual. And I mean that to us specifically, Corey, and also the general ‘you' to anybody listening to this. So, find what makes you tick. It sounds like the most cliche device in the world, but another way, it's also the only useful advice that's out there.Corey: I want to be clear, you don't work there yet and I'm not here to effectively give undue praise to large companies, but I just want to say again how the sheer vision of hiring you is just astounding to me. That it makes perfect sense, don't get me wrong, but because I know that every large company, somewhere, at some point, internally has had a conversation of, “We really should hire Corey, except…” well, I've got to level with you, Corey without the except parts looks an awful lot like you.Forrest: Yeah, you know, you brought up earlier this idea that well, hopefully, Forrest doesn't lose his authenticity at Google. And one of the things that I appreciate about the team that I've talked to there so far, is that they really do understand the power of individuals and voices. And so that's not going to happen. You know, my authenticity is not for sale. And frankly, I'm useless without it, so it wouldn't be in anyone's best interest to buy it anyway. And that would be true for you as well, Corey. Whatever you end up doing, whether you someday ascend to the head of AWS Marketing, as is apparently your divine destiny, I know that—Corey: Well, I'm starting to worry that there's not too many people left in that org, so I'm worried people took me seriously and they think I've got this in hand or something.Forrest: You may be the last man standing for all we know. You may be able to go in and just, kind of, do this non-hostile takeover where there's just no one there to defend against you, anymore.Corey: Well, speaking about takeovers and whatnot, we talk about Google acquiring Disney so you now have a production studio on this. But let's talk about actual hard problems you're going to be solving there. Do you think you can bring back Google Reader?Forrest: That would be my dream. I have no inside knowledge of what would even be required to bring that off, but I think it's obvious that it's not just about that particular product that people like—because yes, you or I could go make a startup and create something that did what Google Reader did—but it's about what it represents. It's about the commitment that it would mean to Google's customers and to their products. So yeah, something like bring Google Reader back would be a wonderful thing for everyone that subscribes to Google but it would also be a fantastic storytelling element for Google as well. So yes, I'd be entirely in favor of something like that. I hope we can make it happen someday.Corey: Oh, as would I. YOu're in Brian Hall's org, correct?Forrest: Yes.Corey: Brian is a man who was the VP of Product Marketing over at AWS, went to Google for the same role, was sued by AWS under the auspices of a non-compete, which is just the most ridiculous thing in the world, and I want to be very clear here, you can say an awful lot about Brian Hall. I say an awful lot about Brian Hall. AWS says a lot about Brian Hall in very poorly conceived depositions and lawsuits that should never have been allowed to continue, and at least have an editor go over them, but that's a separate problem. But one thing you cannot say about Brian is that he is not incredibly intelligent. And the way that I find that manifesting is, I do not accept that he is someone with such a limited vision that he would be prepared to even entertain the idea of hiring you without giving you what amounts to effectively full creative control of the things you're going to be working on.You are not someone it would make any sense to hire and then try and shove into a box. That is my assessment of everything I've read on every conversation I've had with Googlers in the marketing org; it all speaks to something like this. Was that your impression during the interview? Specifically that you have carte blanche, not that Brian is smart. You're about to be in his org; you're obligated to say it. That's okay. We'll meet at the bar until the real Brian stories later but I'm talking about their remit here.Forrest: No, my authenticity is not for sale, but at the same time. I am a big fan of Brian's and have been since his AWS days, which was honestly one of the big reasons why I ended up joining his org. But yeah, to your question about what is that role going to look like, day to day, of course obviously, that remains to be seen, but it is my understanding that it will have a consultative element and that I will have some opportunity to help to drive some influence across some different teams. Something that I've learned as I've grown in my career a little bit and I've moved into more of management type of roles is that the people that report to you are such a small fraction of the overall influence that you should be having to be really successful in a role like that, any kind of leadership role, so much more of your leadership is going to happen indirectly and by influence, and it's going to happen slowly over time, as you build support for what you're doing and you start to show value and encourage other people to come around to your side. That's just the reality of making change in large organizations.And of course, this is by far the largest organization I've ever worked in, so I know it's going to take time. But my understanding is I do have a little bit of leeway to bring some of my ideas in, and I'm excited about that, and you can sort of judge for yourself, how successful I am, over time.Corey: My last question for you is that sort that has the potential to get you in trouble, except I think I'm going to agree with your answer to this. Do you believe that they're going to Google Reader Google Cloud?Forrest: If I believed that I wouldn't be joining? So obviously, no, I don't believe that.Corey: I have to confess that for the longest time, I was convinced that this was yet another Google misadventure, where they were going to dabble with it, sort of half-ass it, and then shut it down. Because that seems to be the fate of so many Google products out there. The first AWS service that entered beta was Simple Queuing Service. What is a queue but a messaging system, and we know how Google treats messaging products. Same problem; same story.I have to say over the last year or so, my perspective has evolved considerably. They are signing ten-year deals with very large banks; they are investing heavily in hiring, in R&D, in marketing clearly, in a bunch of different areas that are doing the right thing for the long-term. The financial analysts like to beat Google Cloud up because I think two quarters ago, they showed a $5 billion loss, either for the year or for the quarter, and, “It's not making money.” It's, “No. Given Google's position in the market, I'd be horrified if it were. The only way it shouldn't be turning a profit is if there's nowhere left to invest in the platform.”They're making the investments, they're doing the right things. And I have to say I've gone from, “I don't know if I would trust that without an exodus plan,” to, “Yeah, you should have a theoretical exodus plan the same way you should with any provider, but it's not the sort of thing that I feel the need to yank away on 30-days' notice.” I have crossed that bridge myself. In all sincerity, cheap, easy jokes aside, it's clear to me from what I've seen that Google Cloud is going to be around for the long term. Now, we are talking long-term in terms of tech companies, not 150-year-old companies based in Europe, but we can aspire to it. I expect it to outlive me, and not just because I have a big mouth and piss off large companies.Forrest: Yeah. Some of my closest friends and longest-tenured colleagues, people I've worked with for years are GCP engineers, people who are not working for GCP, but they're building on GCP services at various companies. And they always come to me and I've noticed a steady increase in this over the past, I would say 12 to 18 months where they say, “I love working on GCP. I love these services. I love the way the IAM is designed. I love the way the projects are put together. It just feels right. It feels natural to me. It scratches some sort of an itch in my engineering brain.”And then they pause and they say, “Why don't more people get this? Why don't more people understand this story?” That's a problem that I can help to solve. So, I'm really excited about helping to tell the story of Google Cloud. And yeah, that chapter is just about to be written.Corey: I can't wait to see what happens next. If people want to learn more about what you're up to, and how you're approaching these things, and sign up for your various newsletters, where's the entry point? Where can they find you?Forrest: I would say go to my Twitter. I'm on Twitter @forrestbrazeal and there'll be a link in my bio that has links to all the things we've mentioned: The Cloud Resume Challenge Book, my other extremely bizarre book about cloud which is called The Read Aloud Cloud. And there you can sign up for that Best Jobs in Cloud newsletter and all the other things we talked about. So, I'll see you there.Corey: I look forward to including those links in the [show notes 00:32:24]. That's how I wind up expressing my support for all of my guests' nonsense, but particularly yours. Forrest, thank you so much for taking the time to speak with me.Forrest: Much appreciated, Corey. Always a pleasure.Corey: Forrest Brazeal, currently unemployed, but by the time you listen to this, the Head of Content at Google Cloud. I am Cloud Economist Corey Quinn and this is Screaming in the Cloud. If you've enjoyed this podcast, please leave a five-star review on your podcast platform of choice, whereas if you've hated this podcast, please leave a five-star review on your podcast platform of choice along with a long, obnoxious, insulting comment, and then rewrite the entire insulting comment without using vowels.Corey: If your AWS bill keeps rising and your blood pressure is doing the same, then you need The Duckbill Group. We help companies fix their AWS bill by making it smaller and less horrifying. The Duckbill Group works for you, not AWS. We tailor recommendations to your business and we get to the point. Visit duckbillgroup.com to get started.Announcer: This has been a HumblePod production. Stay humble.

What five words would you carry to motivate yourself, for the next 30 YEARS? How deeply do you struggle with self-doubt? Have you been trained how to fire, and not just how to hire?   In this episode, the former Senior Vice President of Sales at Wiley Publishing, Dean Karrel, is going to help you defeat doubt. Step outside your usual engineering department lens and learn from one of the most sincere coaches in the business.   Dean has carried the same note in his wallet for more than 30 years! A note that carried him through tough times, and served as the fuel he needed when motivation to do hard things was wearing thin. Discover what that note said, and why it matters for you today.   You don't need to be in sales to need what Dean has to offer. Every engineer I know will benefit from this conversation, and I want to see you win!   So press play and let's chat… maybe you will keep The Happy Engineer in your pocket for motivation the next 30 years?   Rate, Review, and Follow   “I love Zach and The Happy Engineer Podcast.” If that sounds like you, please consider rating and reviewing my show! This helps me support more engineers -- just like you -- take the next step toward the career and life that they desire. On Apple Podcasts, click our show, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode!   Remember, we only spread our message when you share this knowledge with others that need it. So if you enjoy this episode, please SHARE it on your social media and tag @OASISOFCOURAGE so I can say hi and thank you.    Also, if you haven't done so already, follow the podcast. I'll be releasing a lot of new content including bonus episodes to the feed and, if you're not subscribed, there's a good chance you'll miss out. Subscribe now!   For more information on Zach White and The Happy Engineer go to:   https://www.oasisofcourage.com

To stay updated with new episodes of the Job Hunting Podcast, click here and sign up for my weekly newsletter. You also receive valuable resources from me to help your career journey, and it is absolutely free! Podcast Episode Timestamps: 04:58 - Two ex-pats stuck in Australia: there are worst places to be, but it still hurts 08:22 - Renata explains The Job Hunting Podcast to Michelle 10:55 - Michelle's career story  14:37 - Michelle's career transition 17:53 - Studying for a career change 19:36 - The truth about sugar 27:36 - Renata shares her experience with food, bad nutrition, and what it did to her mental health 30:26 - Michele's recommendation: when you are grieving the loss of a job 34:52 - Michele's recommendation: to help you perform better 39:55 - Michele's #1 tip: the best diet 45:11 - How does healthy fat help you? 49:42 - The importance of sleep and the quad factor Links mentioned in this episode: Episode 54: The importance of staying healthy and positive while looking for a job - with wellbeing expert Susan Hunter Episode 74: The OG of career change: From Accountant to Mindfulness Consultant, plus a 10-min meditation for job-hunters - featuring Ilana Kosakiewicz Episode 47: Well-being, digital health, and startup jobs - With startup entrepreneur, Co-Founder & CEO of Mindset Health Alex Naoumidis Episode 26: Menopause and work: How menopause affects your career - Part 1 Episode 27: Menopause and work: How uncertainty and stress impact women's career - Part 2 (COVID Series) Episode 81: A career coach's top tip for job interview preparation to guarantee your best performance. About our guest, Michele Chevalley Hedge: Michele Chevalley Hedge was previously a marketing manager, so she truly understands the needs of time-poor corporate executives who, family or not, want health but not hassle. Health magazine editors often introduce her as “the modern-day nutritionist – the one who likes a bit of wine and coffee.” She is not Paleo Pete, or I Quit Sugar but perfectly placed somewhere in the healthy middle. Michele's clinical practice and experience allow her to share stories of patients and their nutritional transformation, which give the audience goosebumps – the kinds of stories that can only be heard if you are at the coal face with clients. Women who say their addiction to food caused their divorce; executives who say they don't like going to the boardroom without her five top tips; and politicians, and their families, who come to her wellness retreats. Recognizing her sensible approach to nutrition, four years ago, Wiley Publishing commissioned Michele to write Beating Sugar Addictions for Dummies.  Every week, Michele works with major banks in Australia – Westpac, CBA, ANZ, HSBC, and corporations like Apple, Dropbox, Dexus, News.com, MFAA, Women in Focus, ACCOR, Westfield, Department of Defence, Tourism Portfolio, Heart Research Australia, Cure Cancer, and schools and education events. She is the keynote speaker for the Heads of Schools of Australia and the Positive Schools Conference in Hong Kong. Michele is also an ambassador for Jamie Oliver's Food Revolution and the launch of THAT SUGAR FILM. Michele is the Nature Care College Ambassador, Cure Cancer Ambassador, and Heart Research Institute Ambassador and consults for 100's on international corporations. She recently sat alongside the Dalai Lama at a conference where she presented on ‘Vitality, Energy and Serotonin – It's all in Your Food.' Mental health and nutrition research is her passion, and she often declares, “It makes the New Yorker come out in her.” SPECIAL DISCOUNT CODE FOR LISTENERS: use the code: 25%offLSL when signing up to Michelle's Low Sugar Lifestyle Program Connect with Michele: Website Facebook Instagram LinkedIn Twitter Youtube Are you new to The Job Hunting Podcast? If so, here is a bit about your host: Hello, I'm Renata Bernarde, the Host of The Job Hunting Podcast. I'm also a virtual career coach, job hunting expert, and career strategist. I teach professionals in the corporate, non-profit, and public sectors the steps and frameworks to help them find great jobs, change, and advance their careers with confidence and less stress.  If you are 1) an ambitious professional who is keen to develop a robust career plan, 2) looking to find your next job or promotion, or 3) you want to keep a finger on the pulse of the job market so that when you ready and an opportunity arises, you can hit the ground running – then this podcast is for you. In addition to The Job Hunting Podcast, I have… Created a series of free tools and resources. Developed a range of courses and services for professionals in career or job transition. And, of course, I also... Coach private clients.  So there is no excuse – I'm determined to help you! I want you to feel empowered, nail your next job, and have the career you want. Book a time to discuss 1-1 coaching and achieve your goals faster Please email me at rb@renatabernarde.com.       Learn more: www.renatabernarde.com. Subscribe to the newsletter and access free tools to help you advance in your career. Please support The Job Hunting Podcast: Follow, subscribe, share, rate, and review: Thank you so much again for listening to the episode. If you enjoyed the content, please consider leaving a review of my show and giving it a 5-star rating if your platform has a review system in place. It's one of the best gifts one can be a podcaster, and I'll be so happy you wouldn't believe it! When you write a review and give it five stars, it helps the podcast reach more people like you who want guidance and support in job hunting and career advancement. To leave a review on iTunes, click here, scroll to the bottom, tap to rate with five stars, and select "Write a review." Then let me know in a few words what you think about the show and how it has helped you. And if you haven't already, don't forget to subscribe!  Other ways to enjoy this podcast: Read the full blog on the podcast website Download a transcript of this episode Enjoy the episode and ciao for now! RB Renata Bernarde | Job Hunting Expert | Founder, Pantala Academy Book a time to discuss 1-1 coaching and achieve your goals faster rb@renatabernarde.com      www.renatabernarde.com

jessica Care moore is the CEO of Moore Black Press, Executive Producer of Black WOMEN Rock!, and founder of the literacy-driven, Jess Care Moore Foundation. An internationally renowned poet, playwright, performance artist and producer, she is the 2013 Alain Locke Award Recipient from the Detroit Institute of Arts. moore is the author of The Words Don’t Fit in My Mouth, The Alphabet Verses The Ghetto, God is Not an American, Sunlight Through Bullet Holes, and a memoir, Love is Not The Enemy. Her poetry has been heard on stages like Carnegie Hall, Lincoln Center and the London Institute of Contemporary Arts. She has performed on every continent. jessica Care moore believes poems belong everywhere and to everyone.Born in Detroit, jessica Care moore first came to national prominence when she won on the legendary “It’s Showtime at the Apollo” competition a record breaking five times in a row. Her searing performance of the poem “Black Statue of Liberty” earned moore several meetings with high profile publishing companies, but in 1997, she paved her own path and launched a publishing company of her own, Moore Black Press. She released her first book, The Words Don’t Fit In My Mouth, and sold more than 20,000 copies. Along with her own work, she proudly published famed poets such Saul Williams, Shariff Simmons, Def Poetry Jam’s co-founder Danny Simmons, NBA player Etan Thomas, Ras Baraka and former Essence Magazine editor Asha Bandele.jessica Care moore’s work is not limited to her own publications. She has been published in several literary collections, including, 44 on 44, (Third World Press, 2011), A Different Image, (U of D Mercy Press, 2004), Abandon Automobile, (WSU Press, 2001), Listen Up! (Random House, 1999), Step Into A World, (Wiley Publishing, 2001), Role Call (Third World Press, 2002), Bum Rush The Page: A Def Poetry Jam (Crown Publishing, 2001). She is the youngest poet published in the Prentice Hall Anthology of African American Women’s Literature, by Valerie Lee, alongside literary greats such as Zora Neale Hurston, Alice Walker, Octavia Butler, Maya Angelou and many others.

Episode 44. Jeremy Petravicz is an editor at Wiley Publishing. Jeremy did his PhD in neuroscience at UNC Chapel Hill and a postdoc at MIT. 

In this episode of From Solid Ground to Resilient, I'm discussing how I got my book deal with Wiley Publishing. Resilient: How to Overcome Anything and Build a Million Dollar Business With or Without Capital is now available for pre-order here: https://www.amazon.com/Resilient-Overcome-Anything-Million-Business/dp/1119773873 I'm also bringing on a special guest and friend, Amber Cabral. Amber is an Inclusion Strategist, certified coach, speaker, and the author of Allies and Advocates: Creating an Inclusive and Equitable Culture which was released last November with Wiley. You can learn more about her work and order her book on her website https://www.ambercabral.com/ What to expect when you purchase my Resilient book: Resilient delivers an invaluable collection of private journal entries mapping out a path from bootstrapping a multi-million dollar business to raising millions in Series A funding for another. Entrepreneur and Resilia CEO Sevetri Wilson describe her journey from self-funding to venture capital success. Written for ambitious and aspiring entrepreneurs like herself, Wilson covers a wide variety of topics about the entrepreneurial journey:  How to go from idea to product The correct way to dive into the hiring process Preparing to raise money Building a tech company as a non-technical founder How to select the right accelerators, programs, and pitch competitions Creating wealth while building a business The author also shares her “Simple Agreement for Future Equity” (SAFE) agreement and first pitch deck. Perfect for entrepreneurs, startup enthusiasts, and founders, Resilient belongs on the bookshelves of anyone interested in the process of bootstrapping and/or raising capital to grow a business in any sector. Learn more about your ad choices. Visit megaphone.fm/adchoices

Entrepreneur Jeff Butler launched a successful speaking career and then wrote two books - The Authentic Workplace and The Key to The New You – to enhance his credibility as a speaker and grow his income.  Most entrepreneur-authors write a book and then begin speaking. Jeff did things in reverse. And while this approach might not work for everyone, it was the key to Jeff's success.   He fell in love with speaking after finding his career as a computer scientist in Silicon Valley limiting.   “The problem was I wanted more control,” explains Jeff. “And on top of that control aspect, I also wanted to do something that was going to push me to the brink . . . let's see what I can really squeeze out of this thing called life.”  Jeff soon found his passion. He gave a few talks and, despite his initial fear, got a massive buzz from the experience.   “I realized I wanted this for the next 10 to 20 years of my life. It hit me . . . The ability to convey an idea in a high-risk situation really appealed to me,” he says.   But there was one big problem. Jeff wasn't a great speaker.  But with help from Toastmasters, he worked hard and honed his skill, to the point where he gave impressive and persuasive talks, easily holding the attention of an audience. Today, Jeff's entire business is built around speaking.  TOP TAKEAWAY: SPEAKING AND BOOKS ARE A LUCRATIVE COMBINATION  Jeff decided to write a book when he realized that by becoming an author he would increase both his credibility and income. As an entrepreneur with a book, he knew he could land more speaking gigs and grow his business.  “I went into the corporate world, and I realized that I didn't have a book that really encompassed what I was talking about on stage. And I thought it could be an easy way of, let's say, mutual sell, where they book me, and they can also buy books as well. And that's when I wrote The Authentic Workplace”  While most authors need to spend time building an audience, Jeff already had a following from the dozens of talks he'd delivered over the years. With his books readily available at events, he realized strong book sales. And at corporate events, a dozen or more or his books would be bought in advance for execs and managers.  Jeff chose the self-publishing route after weighing out the pros and cons of the traditional route. He used a consultant to help him publish on Createspace, now Amazon KDP.   His combination of books and speaking has led to phenomenal success, to the point where he was actually contacted by Wiley Publishing to write a book with them. Wiley had researched Jeff's performance as a speaker and were impressed with the number of people he spoke to  in 2019. As excited as Jeff was about this opportunity, he calculated he'd be on the losing end of this deal and could earn more by self-publishing, and so in the end turned it down.   In this episode with host Josh Steimle, Jeff also goes into detail about how he develops his bullet-point book outlines and why the outlines mean he never has writer's block. He also explores the tools that help his creativity, and how he's been busy with other ventures since the pandemic hit.  LINKS  Twitter.com  Linkedin.com  Facebook.com  Instagram  JeffButler.com  Jeff Butler's books: The Authentic Workplace and The Key to The New You  Also mentioned in this episode:Desde el Exilio: A Collection of Poems from the Exile (Spanish Edition), by Arcaniam/Marianna Guédez Forgiarini  SUBSCRIBE TO PUBLISHED AUTHOR PODCAST  If you enjoyed this episode, don't forget to subscribe. And if you want to spread the word, please give us a five-star rating review and tell your friends to subscribe, too. We're available on Apple podcasts, Spotify, and everywhere else you listen to podcasts.   And if you're an entrepreneur interested in writing and publishing a nonfiction book to grow your business or make an impact, visit PublishedAuthor.com for show notes for this podcast and other free resources.  Twitter  Youtube  Facebook.com  Linkedin.com  Instagram.com  Josh Steimle  Josh Steimle - LinkedIn  Josh Steimle's book: CMO's At Work

I am Leighanne, a Voiceover & Speaking Coach. I love talking all about the voice and I mainly record my voice for quotes, podcasts, explainer videos, eLearning courses, music videos, audiobooks, radio, promos and online courses. I love doing the Speaking Coach work where I have the pleasure of training women in the uniqueness of their voice by providing tips and hints on how to speak more effectively in business, at work, or social situations. This podcast shares speaking tips on the importance of: The 11 Core Delivery skills that make the foundation of a great presentation. What S.A.Y. represents in forming the basis for your preparation for a great presentation, how you can overcome 'nerves and the fear to speak' so you look and sound more confident, What are the 3 basic parts of a great presentation too. This is an incredible podcast and you will learn so much. A little bit about our special guest: George Hendley is “the coach” at The Speakers Academy. His focus is to work with business leaders who want to speak with confidence. The Speakers Academy draw from over 40 years of unique and varied work experience and have over 27 years of successful business ownership. They have been actively engaged in both the corporate and nonprofit arenas with a special focus in the financial services and healthcare industries. George has been a Diamond Award winner twice for Wiley Publishing selling and delivering workshops for over 25 years on DiSC and other personality assessments. Plus not forgetting he was also awarded the Mentor of the Year. How to get hold of this amazing guest: https://www.instagram.com/georgehendleyspeaks/ https://www.linkedin.com/in/georgehendleythespeakersacademy/ https://twitter.com/George_Hendley I am not telling you any more as I want you to listen to this amazing business expert so you can learn, laugh and go after your dreams. Please drop your thoughts & things you want me to talk about in the comments, it helps me ensure that I provide content that helps you improve your speaking. As always my Dear, subscribe and share it if you like. The Diamonds Gem listeners who screenshot the podcast and tag me on their social media page will win the exclusive free speaking tips gift of the month...if you want it then get sharing Honey. Let’s jump in here. MORE FREE ADVICE Grab the free sample course which is what I mention in the podcast by clicking the link below. linktr.ee/leighannesvoice_ VOICEOVER & SPEAKING COACH BOOKINGS: If you need to contact me for Voiceover or Speaking Coaching bookings then email me on: Email:leighanne@leighannesvoice.com FOLLOW ME, LIKE, SUBSCRIBE & COMMENT ON ANY ONES OF THESE: Web: www.leighannesvoice.com Linkedin: https://www.linkedin.com/in/leighanne-turner-40011119/ Facebook: https://www.facebook.com/Leighannes-Voice-667746426694132/ Twitter: @Leighthevoice https://twitter.com/leighthevoice Instagram: leighannesvoice_ https://www.instagram.com/leighannesvoice_/ Pinterest: Leighanne’s Voice Podcast on Spotify: https://open.spotify.com/show/2tfSGWzL8QzfVRN1GqYo2q?si=1kJUToSiQI634bBRhNGSig Podcast on Itunes: https://podcasts.apple.com/gb/podcast/leighannes-voice-speaking-tips/id1337723064 Youtube: https://www.youtube.com/channel/UCehL5ORpvJh4FJIWoRaIg2w Blog: http://leighannesvoice.com/news/

WHO IS MY GUEST? Maggie Childs is the CEO of Home Town Media and Publisher of Metropole. She was born and raised in New York and moved to Vienna with her family as a teenager. While studying Philosophy at the University of Vienna she worked as a journalist, editor and producer for TV, print and online media, her employers included Condé Nast Traveller, Wiley Publishing, and the Associated Press. Until 2015, she wrote about business and startup-related topics for the Austrian daily Die Presse. In the fall of 2015, she founded the cross-media publishing company Home Town Media and launched its central product, METROPOLE – Vienna in English, directed at the swiftly growing expat population. Since the summer of 2017, she has been on the board of the non-profit organization and think tank, AustrianStartups. ••• 3 BIGGEST GOLDEN NUGGETS (1) Rather than thinking what will the other person think about you, listen to them and ask yourself: what do I think about them? (2) Surprising people is the best way to gain power and to leave a lasting impression (3) There is never a good reason to pretend to be something you are not ••• SHOW NOTES 04:37 ▽ „You are the only CEO, all the responsibility is with you. Are you sure you want to do this?" 12:07 ▽ Boys are allowed to do all cool things... or not? 13:50 ▽ New found freedom: getting rid of all clothes that was not black, grey and white 18:20 ▽ Maggie's tip if you are afraid of what others think of you 19:00 ▽ Authentic networking and connecting 26:37 ▽ How covering Natascha Kampusch story marked the beginning our her journalism career 35:15 ▽ People who move abroad are courageous as f*ck 41:55 ▽ Diversity is key to a stronger, better and more innovating society 46:07 ▽ Death Reflections: If you die next week, what would you regret not sharing with your brothers and sisters across the globe? ••• CONNECT WITH MAGGIE Website: https://www.maggiechilds.com/ Website: https://metropole.at/ LinkedIn: https://www.linkedin.com/in/margaret-childs-53642475/ ••• Love, Alisa #IAMENOUGHPODCAST #FEMALELEADERS Questions? Wishes? Wanna connect? Write me at: info@alisaeresina.com or @AlisaEresina SUBSCRIBE

Perry and Stephanie Holmes discuss his prolific career and how being a high functioning Aspie has helped him be a voice to others on the Autism Spectrum in their workplace. Perry Carpenter, Author of "Transformational Security Awareness: What Neuroscientists, Storytellers, and Marketers Can Teach Us About Driving Secure Behaviors" from Wiley Publishing currently serves as Chief Evangelist and Strategy Officer for KnowBe4, the world's most popular security awareness and simulated phishing platform.Perry holds a Master of Science in Information Assurance (MSIA) from Norwich University in Vermont and is a Certified Chief Information Security Officer (C|CISO). Perry shares how he was diagnosed later in life with Asperger's Syndrome and will share how he uses his special interests and strengths for his career. www.knowbe4.com

Your story is a good one. It has the ability to connect and resonate. It's book worthy, but how do you make that leap? Imagine being able to write a book and knowing what pitfalls to avoid and what tricks will save you time. Amy Fandrei, publisher with Wiley Publishing, opens up to share what are the most effective tips and tricks to get your idea or story into a book. She'll also walk through both a success and a failure and disclose why publishing a book is a great idea.

A conversation with Helene Williams exploring why many health care organizations are embracing Reiki to facilitate relaxation and promote healing in the body, mind and spirit. She shares from her experience of 11 years providing Reiki sessions in a hospital setting. Helene is a registered nurse and Reiki Teacher/Practitioner.  She received her B.S.N. from Pennsylvania College of Health Sciences and is a graduate teacher of the International House of Reiki.  She has presented information on Reiki and holistic health care at two national nursing conferences, participated in a large-scale hospital-based Reiki research study, implemented and facilitated a hospital Reiki Volunteer Program and in 2013 established the Lancaster Community Reiki Clinic.  She recently co-authored an article for Wiley Publishing entitled Developing and Implementing Mindfulness Programs in Hospital and Healthcare Settings. Thank you Helene for sharing your passion for providing educational opportunities for health care organizations about the many benefits of Reiki for patients. families and staff. To find out more about Helene Williams, her classes and offerings go to www.helenewilliamsreiki.com. To find out more about the Be the Light Podcast or your host Maria Kammerer please go to www.attunecincinnati.com Grateful to Max Raphael of True Resonance, www.trueresonance.net, for co-producing this Podcast and for donating his beautiful music for the intro & outro.

Deb Terry is the Founder of Skillblenders. For over 17 years ago, Deb's focus has been to help people identify and leverage their skills, values, and experiences in their chosen areas. Deb shares about her work with individuals, organizations, and teams, to merge leadership coaching, team and leadership development. Deb introduces Randy and the listener to one of the key tools of her practice, the Everything DiSC Assessment by Wiley Publishing. The DiSC has been a key resource for a lot of her coaching success in helping to develop others.You can learn more about Deb and her work by visiting her website, https://skillblenders.comPlease visit https://successinsightpodcast.com to read the full transcript of this episode and to listen to more selections and read the transcripts from our podcast library.

Stephanie Ciccarelli is the Co-Founder and Chief Brand Officer at Voices.com. As the top champion of the brand, she oversees the creation and review of content, and leads the industry in conversation. For over 25 years, Stephanie has used her voice to communicate what is most important to her through the spoken word, written word, and song. Possessing a great love for imparting knowledge and empowering others, Stephanie has been a contributor to The Huffington Post, Backstage Magazine, and the Voices.com blog, which has a readership of over 30,000. She is also a popular public speaker and mentor, as well as the host of Sound Stories, a podcast series for creative professionals. With a Bachelor of Musical Arts from the Don Wright Faculty of Music at Western University (2006), Stephanie has special skills in vocal education and performance. Having studied music intensively at the conservatory and at the university level, Stephanie has won awards for academic achievement and vocal performance. When she’s not spending time with her husband David and their four children, Stephanie volunteers her time consulting local organizations on social media, singing and connecting with her community. Stephanie is the author of Voice Acting For Dummies (Wiley Publishing, 2013), The Podcasting Ebook: Your Complete Guide to Podcasting (2005), and The Definitive Guide To Voice-Over Success (2005). David Ciccarelli David is the co-founder and CEO of Voices.com.  The unique blending of his audio engineering background with self-taught business savvy and website development afforded David the creative freedom to pursue his passion for innovation during the first dot com boom, the result of which catapulted him onto the scene as a pioneer in his field in the early 2000s.  David is an honours graduate of the Ontario Institute of Audio Recording Technology and an alumni of the Entrepreneurship program hosted by the Ivey School of Business.  When he’s not spending time with his wife and four children, David serves as a volunteer for a number of local organizations.

2-Minute Tip: Make Eye Connection   Look them in the eye and make strong eye contact. It helps to make the audience feel more comfortable. To make that connection, though you need to hold the eye connection for 4-6 seconds. They will feel you are conversing with them rather than talking at them.   Pure Mind Magic   A few months back, German podcaster, magician, and mindset expert Victoria Mavis joined me to talk about the intersection between public speaking and magic. You can find that interview at 2MinuteTalkTips.com/magic.   During December, I had the pleasure of appearing on her show, Pure Mind Magic. We talked about speaking, sure, but much of the conversation was about my stroke story and the power of mindset in recovery. You can listen to it here or subscribe for free to Pure Mind Magic in your favorite podcast app.   Post Tip Discussion     I spoke with George Hendley from The Speakers Academy in Dallas. It was a great conversation about speaking, training, technology, and the way the field has changed over the years.   George founded George Hendley Presentations, a training/coaching/consulting firm in 1992. His first 19 years was focused primarily on serving corporate clients from coast to coast. From 1997 until 2003 he delivered the Zig Ziglar Effective Business Presentations course over 20 times during a six year period. George was in a Dallas Toastmasters club for over 3 years and achieved the Certified Toastmasters recognition. Currently, The Speakers Academy, which George founded over 7 years ago has multiple locations around Dallas, each one meeting twice a month for open enrollment training and professional development coaching.   He has had an active leadership role in the American Society for Training and Development for over 20 years. He was a member of the National Speakers Association for 10 years and the International Coach Federation for 5 years and has held numerous leadership positions in both organizations on the local level. He has been an adjunct college teacher for 5 different courses over a period of 10 years. He continues to enjoy speaking in church events and on mission trips abroad for over 40 years.   As an authorized partner for Wiley Publishing (formerly Inscape Publishing and Carlson Learning) George has a rich and very successful career. In the last 24 years he has earned the Diamond award twice putting him the top 2% of all distributors in the world for sales volume of the DiSC profile and other related programs. He has lead dozens of seminars and workshops across the country for a wide variety of companies (including Fortune 500 companies) and still serves a variety of clients who appreciate his wisdom and experience with the tool.   During the past 26 years George authored over 150 articles on a variety of important topics. Those topics include Presentation skills, Listening, leadership and understanding body language as a form of communication. He posts frequent tips and insights on his Speakers Academy Facebook and LinkedIn page that are clear, brief and practical.   His zeal for learning and the desire to teach and mentor others makes him a passionate, enthusiastic and competent presenter.   Links The  Speakers Academy The  Speakers Academy www.TheSpeakersAcademy.com The Speakers Academy on Facebook https://www.facebook.com/TheSpeakersAcademy/ George Hendley on LinkedIn https://www.linkedin.com/in/georgehendleythespeakersacademy/ George Hendley on Twitter https://twitter.com/George_Hendley George Hendley Email George@TheSpeakersAcademy.com George Hendley Phone 972.234.4377    The Speakers Academy on Meetup https://www.meetup.com/The-Speakers-Academy/ Bill on Pure Mind Magic https://victoriamavis.podbean.com/e/60-pmm-changing-your-brain-changing-your-body-wiht-bill-monroe/        Call to Action   Share your thoughts on George's perspective in the comments below Check out George's site, The Speakers Academy, at http://thepeakersacademy.com Share this episode with a friend, colleague, or relative with the link http://2minutetalktips.com/george Use strong eye connections Don't get best…get better

Tony Hawk was age 9 when his older brother gave him a blue fiberglass skateboard, chipped and scratched from years of use. The first time Tony stepped on it and rolled down an alley behind the family’s house in San Diego, there was no epiphany, no revelation … no foreshadowing whatsoever that he would go on to become the most famous skateboarder of all time. He reached the end driveway, looked back at his brother and shouted, “How do I turn?” Eventually, of course, Tony learned to do more than merely turn. Practicing at the now-defunct Oasis Skatepark, the undersized prodigy soon began to attract attention by performing maneuvers well beyond his years. At age 12 he was winning amateur contests throughout California, at 14 he turned pro, and at 16 he was widely regarded as the best competitive skateboarder in the world. By the time he was 25, he’d competed in 103 pro contests, winning 73 of them and placing second in 19—a record that will almost certainly never be matched. He was crowned vertical skating’s world champion 12 years in a row. As a 17-year old high school senior, Tony’s annual income surpassed that of his teachers, mostly as a result of royalties from his primary sponsor, Powell Peralta skateboards. He was able to buy his first home before he graduated. Through the late ‘80s, he traveled the world, skating demos and contests. Then, in 1991, the sport of skateboarding died a quiet but sudden death. Tony’s income shrank drastically; times were so lean that he survived on a $5-a-day Taco Bell allowance. But while many of his peers moved on to other, more traditional pursuits, Tony never gave up on the sport he loved. The next few years flew by in a blur of financial uncertainty. Confident that skating would rebound, Tony refinanced his first house and with a friend launched his own skateboard company, Birdhouse Projects. The first few years were rough: Birdhouse wasn’t making money, and Tony’s future was sketchy. But, almost as abruptly as it died, skating’s popularity surged skyward, and the Hawk became the Phoenix. Birdhouse grew into one of the biggest and best-known skate companies in the world, and Tony signed a wide range of endorsement deals. In 1998, he and his family started a children’s skate clothing company called Hawk Clothing. A year later, skating rocketed to unprecedented heights, from which it has yet to descend. Tony’s career came with it; in fact, he provided much of the fuel. In 1999, Tony teamed up with Activision to create the Tony Hawk’s Pro Skater video game franchise. The Tony Hawk video game series became one of the most popular game franchises in history (and has now surpassed $1.4 billion in sales). His life would never be the same. In a stroke of good timing, at the X Games that year, Tony also became the first skateboarder to ever land a 900, a maneuver that had eluded (and occasionally hobbled) him for 10 years . It was one of skating’s most gripping moments, playing out in front of a collection of his peers and fans, and on national TV. That exposure, along with his successful video game, helped establish Tony’s mainstream celebrity Soon after the 1999 X Games, Tony retired from competition, although he continues to put on demos and exhibitions all over the world. His Boom Boom HuckJam Tour featured some of the top skateboarders, BMXers and freestyle motocross riders in a giant tour that played in large arenas and theme parks across the country. Tony’s action sports exhibitions and shows continue to pack venues worldwide. Tony has won numerous awards, including Make-A-Wish’s Favorite Male Athlete, Teen Choice Awards’ Choice Male Athlete and Nickelodeon’s Kid’s Choice Awards’ Favorite Male Athlete, beating out such sports icons as Shaquille O’Neal, Tiger Woods, and Kobe Bryant. From video games to skateboards to online media to clothing to world tours, Tony has dominated the Action Sports market with his laid-back style. He is the most recognized Action Sports figure in the world and, according to some marketing surveys, one of the most recognizable athlete of any kind in the United States. Today, his business skills have helped create a Tony Hawk brand that includes a billion-dollar video game franchise, successful businesses such as Birdhouse Skateboards, Hawk Clothing, and the Tony Hawk Signature Series sporting goods and toys. Tony regularly appears on television and in films, as well as on Sirius XM radio. His autobiography, HAWK—Occupation: Skateboarder was a New York Times bestseller and is currently available in paperback. In 2010, Wiley Publishing released How Did I Get Here? The Ascent of an Unlikely CEO. During 2012, in partnership with Google, Inc. Tony’s film production company, 900 Films, launched RIDE Channel on YouTube, the world’s most popular video site, and has now teamed with Complex Media to take it to the next level with TheRideChannel.com. Tony is a role model for fans of all ages. His Tony Hawk Foundation has given away over $5.2 million to 556 skatepark projects throughout the United States. Tony’s foundation helps finance public skateparks in low-income areas in all 50 states, providing a safe place to skate, and helping to build the self-confidence of youths from Marathon, Florida to Sitka, Alaska. Skateparks that received financial assistance from the Tony Hawk Foundation currently serve over 4.8 million kids annually. Follow Tony & All the Things Website: http://www.tonyhawk.com/ Twitter: https://twitter.com/tonyhawk Instagram: https://instagram.com/tonyhawk  Facebook: http://www.facebook.com/tonyhawk Birdhouse Skateboards 900 Films YouTube: TheRideChannel.com Tony Hawk Foundation  ======================  Request to Join the FREE Meredith Atwood Community & Coaching https://meredith-atwood-coaching.mn.co/ ======================  Buy Meredith’s Books: The Year of No Nonsense https://amzn.to/3su5qWp Triathlon for the Every Woman: https://amzn.to/3nOkjiH =======================   Follow Meredith Atwood & The Podcast on Social: Web: http://www.swimbikemom.com Instagram: http://instagram.com/swimbikemom   =======================  Want to Connect?  Email: same24hourspodcast@gmail.com =======================  Credits: Host & Production: Meredith Atwood Intro: Carl Stover Music Copyright 2017-2020, 2021 All Rights Reserved, Meredith Atwood, LLC

Professor John Wanna has studied politics, policy, and public administration since the 1970s and has published over 50 books and supervised over 50 research students. He is the inaugural Sir John Bunting Chair in Public Administration at the Australia and New Zealand School of Government based at the Australian National University. He is a Fellow of the Academy of the Social Science in Australia and National Fellow of the Institute of Public Administration Australia (IPAA). He received IPAA's Meritorious Service Award in 2014 after serving for twenty years as the editor of the Australian Journal of Public Administration. John’s scholarly contribution is to be honoured with a Festschrift in September 2018, supported by ANZSOG, the ANU, and Wiley Publishing. In this podcast, I interview Professor Wanna and ask him to reflect on his career. I would like to thank the editorial team at the Australian Journal of Public Administration and Wiley Publishing for the encouragement to produce this podcast.

Dayna Leaman, Senior Account Manager at Wiley - Building a Sales Career Combining Passion and Talent Success is what happens when you combine your passion and your talent. Full show notes complete with shareable clips and links to items mentioned in the show available at: http://top1.fm/37 Dayna Leaman is a Senior Account Manager at Wiley Publishing with a consistently strong track record in sales. Dayna started of as a high school teacher, but eventually decided to pursue a different career path, and her job at Wiley allowed her to combine her passion for education and talent for selling. After almost 17 years at Wiley, she grown her territory from $2m to $4.7m and counts on constant consistent achievement as one of her strengths. Tune in to find out how Dayna achieved her level of success in a uniquely challenging field, and her tips for achieving sales success!

Ken Newhouse here ...the host of Get Clients Now.  Welcome back.  I’m very excited about today's show because we’re talking about a "Sweet Spot" topic of mine. Specifically, we're going to be talking about "How to 10X Your New Client Traffic Using Landing Pages, Paid Traffic and Social Media" Using the information you'll get from today's show will allow you to generate massive amounts of new client traffic for your business. And on today’s episode, I’ve brought along an expert on this particular subject.   As many of you know, it’s one of the hottest topics going in 2017. Now, you may have heard a lot about my guest lately because she’s super famous …and she’s been all over the internet …on every major network and cable TV network …and been featured in publications such as Forbes.  She’s a 7-Time International Bestselling Author: Including her book “31 Days to Millionaire Marketing Miracles” (from Wiley Publishing)  She’s been a featured expert in over 22 National and Local TV shows (as a trusted resource for technology, internet and social media) including ABC, NBC, CBS, FOX and appeared in 3 motivational movies.  She’s a Global leader serving thousands of clients around the world helping them to develop a fully branded (end to end website presence) so they can rise above the competition and reach millions with their message. If you want to get new clients super fast ...visit www.SuperFastClients.com today. For more information about Tracy and her company ...visit: http://innersurf.com/  

This episode is sponsored by the CIO Scoreboard My guest for this episode is Lisa Kay Solomon. If you are into Design Thinking, expanding you leadership skills, innovation, want to learn how to be agile, flexible, nimble and execute both personally and collaboratively with your teams as an IT Business leader, this conversation is for you. The reason that I asked Lisa onto the show is that she is one of the foremost experts in Design Thinking. We discuss: Why the study of Design Thinking is so important moving forward? The importance of the unique human ability to tell stories. MBA is now called the “Masters in Business Ambiguity”. The definition of Design Thinking. How do you answer the question, "Is it just drawing pictures?" Resistance, Hero's Journey, Corporate Anti-bodies:How to generate ideas and protect yourself against naysayers. What is the definition of a strategic conversation? When is the last time you felt comfortable not knowing the answers? Leading with Curiosity. Best Question on All: If things have gone well, what has happened? What makes for a great day? If you had a perfect ending to your day, what would it look like? Overcoming “yeah butts…” About Lisa Kay Solomon Lisa Kay Solomon is a well-known thought leader in design innovation with a focus on building the leadership skills required to ignite change and create lasting impact. Lisa is Principal Faculty and Managing Director of Transformational Practices at Singularity University a global community of smart, passionate, action-oriented leaders who want to use exponential technologies to positively impact the world. Lisa coauthored the Wall Street Journal bestseller, Moments of Impact: How to Design Strategic Conversations that Accelerate Change (Simon & Schuster), which Publisher's Weekly called a guide every frustrated meeting-goer should read, with advice they should all implement. In it, she provides leaders the tools and frameworks to create strategic conversations and design team meetings that shape the future of their organizations. Her new book, Design a Better Business: New Tools, Skills and Mindset for Strategy and Innovation, was just released with Wiley Publishing. She and her co-authors provide a full set of design tools, strategies and practices that allow individuals and organizations to be more flexible and resilient in the face of constant change. Lisa is a frequent keynote speaker on innovation, design thinking and leadership at global conferences. She has taught at the revolutionary Design MBA program at California College of the Arts and has developed and led popular classes for Stanford d. School such as Networking By Design and Design With the Brain in Mind. A passionate educator, Lisa works extensively with K12 educators and school leaders. She is the Executive Producer of the annual Inspired4Schools conference, a design leadership program for educators, and is on the planning committee for The Nueva School's Innovative Learning Conference, a biennial gathering for trends related to the future of education. Her articles and ideas have appeared in Forbes, Business Week, Medium, Inc., WSJ and the Huffington Post. Lisa earned a BA from Cornell University and an MBA from New York University - Stern School of Business. She resides in Menlo Park with her husband and two daughters. Join her and the conversation about leading innovation at LisaKaySolomon.com. Read full transcript here. How to get in touch with Lisa Kay Solomon Website Contact Form Twitter LinkedIn Website: http://lisakaysolomon.com/ Books: Moments of Impact: How to Design Strategic Conversations to Accelerate Change Design a Better Business: New Tools, Skills and Mindset for Strategy and Innovation The Hero’s Journey – Joseph Campbell and His Life and Work Value Proposition Design: How to Create Products and Services Customers Want (Strategyzer) Business Model Generation: A Handbook for Visionaries, Game Changers , and Challengers Other Resources: Singularity University Speaker Profile California College of the Arts Profile This episode is sponsored by the CIO Scoreboard, a powerful tool that helps you communicate the status of your IT Security program visually in just a few minutes. Credits: * Outro music provided by Ben’s Sound Other Ways To Listen to the Podcast iTunes | Libsyn | Soundcloud | RSS | LinkedIn Leave a Review If you enjoyed this episode, then please consider leaving an iTunes review here Click here for instructions on how to leave an iTunes review if you're doing this for the first time. About Bill Murphy Bill Murphy is a world renowned IT Security Expert dedicated to your success as an IT business leader. Follow Bill on LinkedIn and Twitter.

Account-based marketing (ABM) is a term that has gained a great deal of traction over the past twelve months, but many still aren’t familiar with what it is. Wiley Publishing has just released Account-Based Marketing for Dummies to help people understand how ABM can help drive more B2B sales. Sangram Vajre, CMO and cofounder of ABM platform Terminus, wrote the book and shares with us his thoughts on how ABM can help sales and marketing teams get on the same page in order to speed up the sales process and close more deals faster.

Today on the Cloud Stories podcast I’m talking with Bernadette Schwerdt. Bernadette is the author of Secrets of Online Entrepreneurs: How Australia's Online Mavericks, Innovators and Disruptors Built Their Businesses ... And How You Can Too. Bernadette and I are both authors with Wiley Publishing. We publish books with real pages! Every month Wiley sends authors a newsletter about what other authors are doing and I when I read Bernadette had written a book on the topic of successful entrepreneurs – I thought it would be of interest to listeners of this podcast. So I approached her and she kindly agreed. We then played calendar games for a few months and finally I’m excited to share with you that she’s on the show! What I learnt from my conversation with Bernadette is that you don’t need a team of expert in what your business does e.g. if you sell wine you don’t need a sommelier, what you need is a hacker and a hustler.  I’ve been thinking about this quite a lot. In episode 11 of Cloud Stories I spoke with Tejaswi Raghurama at Pipemonk and his job title was Growth Hacker. I need to speak with someone and explore the growth hacker phenomena. Bernadette also shared that she learnt through her interviews that businesses needed to operate quickly and on a bootstring. If they were to fail they needed to fail forward.  Failing forward essentially means you turn your mistakes into stepping stones that move you forward. I hope that hearing about how other successful entrepreneurs have succeeded may help you in your own business. Bernadette is the director of The Australian School of Copywriting, an online training company specialising in the science and art of content marketing. She is the author of the best-selling manual “Writing for Profit” and of the new book “Secrets of Online Entrepreneurs” by Wiley Publishing. She is a columnist with the magazine Inside Small Business, an Ambassador Blogger for Australia Post, a lecturer in marketing and communications at leading universities around Australia and is in demand as a speaker on leadership, entrepreneurship and marketing. When she’s not working in marketing, she moonlights as an actor and appears regularly on TV in iconic shows such as Neighbours, Winners and Losers, Jack Irish and others. In fact I was watching Jack Irish the other night and a lawyer appeared who sounded exactly like Bernadette and I checked the credits and it was her! Jack Irish is a great Australian drama on the ABC at the moment – if you have the chance to watch it. Bernadette’s business The Australian School of Copywriting was formed in 2001, and has trained thousands of students in the art of copywriting. Specialising in providing real-world, practical techniques, students learn how copywriting can not only benefit their small business, but how it can become a main source of income. Here’s an extract from Secrets of Online Entrepreneurs – that I read during the podcast: Morris’s top 10 trends to watch: Lawyers/accountants/service industry Statutory paperwork and routine regulatory forms will all be completed digitally by 2025, leaving service providers to earn their fees, by selling their wisdom, intuition and feelings. As the sea of data rises and possibilities exponentially grow, we will be crying out for wise people to make sense and purpose out of all of it for us. We’ll be searching for experts who can let us know – in advance of use even knowing we need to know it – what to do about it or with it. That’s tomorrow’s service industry’s goldmine. That’s all about understanding and accessing accurate timely big data interpret it, analyse it and communicate it. That’s one of the reasons I invited Geni Whitehouse to be a guest on the show – episode 36 of Cloud Stories – to speak about the importance of communicating in everyday language that small business people understand. Today’s episode is kindly sponsored by Spotlight Reporting. I wanted to share with you a conversation I had during the week. I was speaking with a bookkeeper who had many freelance professionals from the same industry all on Xero. I explained to her that she could use the Spotlight Multi product and she could suck in all of the Xero organisations, and doing that she could rank them, visualise them, benchmark and consolidate them. Breaking that down, she could see the comparisons between revenue earned against cost of sales whether they were in line with the other business and potentially whether there were exceptions that needed further investigation. Using a tool like Spotlight Multi can help you sell your wisdom, your intuition and your feelings. You can graphically look at something and quickly see exceptions that can lead you to understand and react to trends in the business. This in turns improves your ability to manage the business.   Laugh like a drain   In this episode I talk to Bernadette about: Mad Men television series What is copywriting E-books vs books with real pages Importance of all employees to have an online presence which incorporates what they want to be known for How to develop high quality content and re-purpose it across platforms When an online business needs a copywriter How should a business engage a copywriter 7 steps to create a successful online business: purpose, people, planning, profit, positioning, profile, promotion Critical to understand the actual business you are in How Malcolm Turnbull made his millions – it may surprise you! The two people every online business needs is a hacker and a hustler Don’t be obsessed with perfection Fast and quick, think fast and fail forward  Resources mentioned in this interview https://www.shoesofprey.com/ http://au.whogivesacrap.org/  Connect with Bernadette Schwerdt Info@copyschool.com copyschool.com bernadetteschwerdt.com.au     Connect with Heather Smith Click here to sign up to my newsletter http://bit.ly/SignUp4Newsletter Listen to my podcast : http://cloud-stories.com/  Read my latest blog post : http://www.heathersmithsmallbusiness.com/blog/ Visit my website : www.heathersmithsmallbusiness.com  Book time with me heathersmithau.gettimely.com/book   Subscribe to my YouTube channel : https://www.YouTube.com/ANISEConsulting Follow me on Twitter: https://www.twitter.com/HeatherSmithAU Join my FaceBook page : https://www.facebook.com/HeatherSmithAU  Connect with me on LinkedIn : http://www.linkedin.com/in/HeatherSmithAU Add me to your circle on Google + https://plus.google.com/+HeatherSmithAU/posts       

Nous discutons avec Jean-Luc David des vêtements connectés, mieux connus sous le nom de wearables.  Voici quelques exemples de vêtements connectés: Apple Watch, FitBit, Microsoft Band.  Jean-Luc is a senior software developer & technology executive, specializing in web, mobile, and wearable technologies such as Google Glass. He’s a team player, having worked at both small startups and large corporations such as Microsoft and Yellow Pages Group Canada.  Jean-Luc's work has been featured on TechCrunch, Engadget, CNN, BetaKit, TechVibes, Wired, Mashable, New York Observer, MSN, Facebook's Official Blog, CTV News, CBC News, and the Montreal Gazette. He's been a speaker at events around the world, and has written five technical books and dozens of articles for Wiley Publishing, CNET, TechRepublic, and Builder.com. Liens Le Prince Charles portant des Google Glass  Interview TechCrunch

Want to subscribe to the podcast at iTunes? Click here: https://itunes.apple.com/us/podcast/your-best-just-got-better/id427693120 Know someone who uses Stitcher? Click here: http://www.stitcher.com/podcast/your-best-just-got-better Here’s a quote by Lois McMaster Bujold “Experience suggests it doesn’t matter so much how you got here, as what you do after you arrive.” Isn’t it true that every now and then, a little luck is all you need. I know there are 2 things you can do to increase the likelihood good things will happen to you. Each one puts you in a better position to gain momentum and achieve your goals. In this episode, I’ll tell you all about how to be in the right place at the right time In the next episode of this series, I’ll tell you how important it is to get current; You’ve got to clean the slate because it’s hard to take on more when you’re already buried. Let me start with a story... During the winter of 2012 someone told me: “You’re so lucky, you got a book published.” I gotta tell you, it has stuck with me ever since. Whenever I work with a small business owner or a newly promoted manager, I think to myself, “How are they managing - and creating - their luck?” So in this podcast I want to tell you step by step how I created this “lucky” experience. And, it all starts from the cliche “ Be in the right place at the right time.” Take those two pieces of advice, one at a time... RIGHT PLACE: This means that you’re getting out, you’re putting yourself in a position to meet people, to see things, to do things. Here’s a question for you: Where do you need to be, that will increase the likelihood good luck will happen? Click pause on the podcast, and answer that question. Here it is again: Where do you need to be, that will increase the likelihood good luck will happen? RIGHT TIME: You’ve heard the saying, “Timing is everything,” right? Well, here’s what I know - and trust: Luck doesn’t happen EVERY time, but it could happen at ANY time... Just a few weeks ago, in New York City, I met a woman in the elevator as we were traveling down to the lobby. Between the 7th floor and the 1st floor, we shared a conversation. As the doors opened, she said, “Do you have a copy I can buy right now?” Yup, my “elevator pitch” worked that day! Was I lucky? Nope… right place…right time. Let me tell you the story of getting “lucky” and getting my book published. On March 12th, 2011… I was at a conference, it was rainy morning, and as I reviewed the conference schedule I saw a meeting titled, “From Blog to Book.” The breakout session was at a hotel a 1.2 mile walk away from where I was. So, I had a choice… The easy thing would have been to choose a different breakout, and skip that one. I mean it was cold, rainy and windy outside…not a great day for a walk. But, as the saying goes, “You’ve got to play to win.” So walk I did. At the end of the session I introduced myself to the three book publishers who were the panelists, and gave them my card. I had been writing a blog, I said, and now I wanted to write a book. They all smiled…one guy even said, “Good luck with that.” An hour later I was back near the main conference center, about to cross a street when I looked up to see Matt, one of the publishers on the panel. So, I reintroduced myself, told him again about my plan to publish a book, and even said, “I’ve started a book proposal, can I send it to you?” He gave me his card - again - and said he’d take a look. And that put me in to action. You see, over the previous 6 months, on again/off again, I’d been working on writing a book proposal. I’d even submitted a version of it to another publisher, and NEVER got a response. So, when Matt said he’d look it over, I knew I had to act fast… I called Jodi, said I’d catch up later that evening, went to the hotel room, and worked for 4 hours straight to finish a version of the proposal I could send to Wiley Publishing. I clicked send, and met Jodi for dinner - That was March 12th. On March 21st - I got a clarification email from Lauren, an editor at Wiley, asking me just a couple of questions. I received that email at 6pm while I was in Keene, New Hampshire. I changed my dinner plans and sent a revision of the proposal the next morning. On April 4th, I opened my email inbox to see an email titled, “Welcome to Wiley.” I was in Chicago that afternoon, getting ready for a seminar the next day with a world-wide organization named, the “Institute for Management Studies.” Can you guess what I put in my introduction THAT morning? For the next 4 months, I traveled to more than 20 cities, visited 4 countries, and presented 39 Leadership Workshops for Fortune 100 companies, universities and even a not-for-profit organization in New York City. Meanwhile, I wrote…and wrote…and wrote. On August 24th of 2011, I submitted the Final Draft of the book, Your Best Just Got Better and on February 7th of 2012, my book was published. In less than 10 months I went from, Blog to Book. And that…is how I got lucky…

Part one of this two part series comes out next Friday, September 26th! Subscribe here to make sure you don’t miss it! When it comes to making good things happen, have you ever found yourself waiting…hoping for that little bit of luck you’ll need? I gotta tell you, I love this quote by Ray Kroc, you know the guy who invented McDonalds... “Luck is a dividend of sweat. The more you sweat, the luckier you get.” So, in this episode of the podcast, you'll learn one of the two ways I know of to “step in to luck” a little more often. And, yes, by the way this is the SECOND in a series of two episodes…I recommend you try one of these for a week or two before you hold yourself accountable to the other way to “get lucky more." Before I share this tactic, I will ask: Have you rated the podcast yet? Please, take a moment when you’re done and visit iTunes or Stitcher and leave your comments. If you do, email to let me know. I’ll send you something special - no matter HOW many stars you give! My email address is Jason@WomackCompany.com So, if you want to get lucky more, you’ve got to put yourself in position to get lucky more. I hope you weren’t expecting me to give you some new, profound, amazing tool. No, you’re probably sitting there (or walking, or driving) thinking, “Yeah, I gotta put myself in a position to get lucky more.” But, the question is how? How do you do that? I’m going to tell you WHY to do it, and then HOW. Look, by the end of today you’ll either have moved the mission forward…Or not. You’ll be closer to your goals…Or not. And, it’s going to take a lot - a lot of work, a lot of chance, a lot of luck, and a lot of effort to achieve some of those goals that you’re chasing. In 2007, Jodi and I started our company. You may notice, when you visit the Web site www.WomackCompany.com that we did, indeed, name our company The Jason Womack Company. Look, it’s all we had back then. I mean, up until that point I was a high school teacher in Ojai, CA and a senior management consultant with David Allen and Company - you know, the guy who wrote the book called Getting Things Done for the 11 years before that. Let me tell you how lucky we’ve gotten over the past few years: Jodi and I started a company - a consulting firm, serving international and domestic clients, several of which are Fortune 100 companies. I’ve been on stage at the same conference where speakers such as Les Brown, Dick Cheney, Benjamin Zander. We have coordinated TED events in our home town of Ojai, CA. I published my book - with a New York City publisher - within 11 months of meeting the Vice President of Wiley Publishing. I’ve completed 5 half-ironman distance triathlons; and I’ve won a 5-miler running race in Homer, Alaska. Now, you’re probably wondering, HOW did you do all of that Jason? Well, first of all, I’ve just put a drop in to the bucket. I wanted to give you a sense of what happens when you DO what I’m about to teach you. But first, I have to ask: How bad do you want it? I mean it? If you’re thinking that things are fine, that you really DON’T need to change, here’s my advice. Stop listening to this episode of the podcast. I’m serious. Press stop, and move right along. Ok, you still here? That means you’re ready to take things up a level, so here’s my tactic - the one that I use EVERY. SINGLE. DAY. to get more lucky… Do what you say you’re going to do…In the time you say you’re going to do it. When you tell someone you’ll have something to them by Monday; do it. When you tell someone you’ll get back to them, do it. When you tell yourself you’ll do something, do it. Here’s my challenge to you, if you’re ready. Take out a blank piece of paper and on top write, “What have I said I was going to do…For who?” Over the next 5 days, I want you to continue adding to that list. Even if you DO one of them, add it to the list. I want you to see what happens, in the space of just 120 hours, when you move through the day-to-day of life. You say yes to a lot. If luck is defined as success or failure apparently brought by chance rather than through one's own actions… I encourage you to put a bit more of that success in your own two hands. Get read to get lucky, do what you say you’re going to do.

He played a major role in shaping one of the biggest selling albums of all-time, Rumours. Ken Caillat co-produced the classic Fleetwood Mac album with Richard Dashut. We know the stories of how the band members were breaking up, but what about creating the songs? Caillat gathers his recollections of the year spent in the studio in Making Rumours – the Inside Story of the Classic Fleetwood Mac Album from Wiley Publishing. Incidentally, Caillat is still working – recently helping to guide the career of his daughter, Colbie Caillat to several successful albums. He tells us the unbelievable stories behind many of the great songs on Rumours, and the advice he gave his daughter before she entered the music business.

Steve Sammartino's 'Startup Blog' attracts a monthly audience of over 30,000; he uses it to share his thoughts and ideas around topics including business and technology, entrepreneurship, marketing and digital culture.   In this interview with Trevor Young, Steve discusses how his blog forms a key part of his platform, how it has helped not only his speaking and consulting career but also was instrumental in him getting a book deal. Steve's new book - 'The Great Fragmentation: and why the future of business is small' - is out now through Wiley Publishing.

Join Catherine Johns and Michele Rempel on the Bizz Buzz Show as they interview business owners and leaders who create and generate Buzz!!   This week, Los Angeles executive matchmaker April Braswell will be their guest.  April is an author, professional speaker, workshop leader for singles and businesses, and coach to businesses and professionals. She's also a columnist for DatingAdvice.com and contributed to Wiley Publishing's latest edition of Dating for Dummies. This should be a fun interview!! 

In the second series of 2013, Franchise Today host, Paul Segreto welcomes as his guest, The Franchise King, Joel Libava. The series, "Voices of Franchising" kicks off with Paul and Joel discussing franchising from the franchise candidate's perspective. Based upon his work with candidates and his recent publication, "Become a Franchise Owner", Joel shares unique insight, truly from the outside looking in. About Our Guest The Franchise King®, Joel Libava, is the author of Become A Franchise Owner! (Wiley Publishing). He’s on a mission to create a new generation of super-successful franchise owners. Joel provides much-needed advice to individuals interested in franchise ownership with his top-notch advisory services and to the masses via his award-winning franchise blog- www.thefranchiseking.com/blog . In addition, he works with a select number of franchisors, helping them boost their marketing efforts. Joel's newest project is the Franchise Biz Directory.  He’s on Twitter, constantly @FranchiseKing .

One of these days I'll be in a situation to learn something by following someone else's example. Not that I'm bitter - just frustrated. --- Chain and the Gang - Interview with the Chain Gang Brian Eno  – Third Uncle Fun Boy Three & Bananarama - 'Taint What You Do It's the Way That You Do It Islets - Jasmine Jill Barber - Oh My My Panther Hands – Young, Gifted, and Brown Mother Mother - O My Heart Luther Russel - A World Unknown The Feelies - Crazy Rhythms Blockhead - The Music Scene The Pixies - Alec Eiffel Brasstronaut - Requiem for a Scene --- Image from: The very excellent short "Don't cry for me I'm already Dead" Currently digging: Young Liars by David Lapham Currently Reading: Short Protocols for Molecular Biology by Wiley Publishing (five stars!)

Himanshu Dwivedi's presentation will discuss the severe security issues that exist in the default implementations of iSCSI storage networks/products. The presentation will cover iSCSI storage as it pertains to the basic principals of security, including enumeration, authentication, authorization, and availability. The presentation will contain a short overview of iSCSI for security architects and basic security principals for storage administrators. The presentation will continue into a deep discussion of iSCSI attacks that are capable of compromising large volumes of data from iSCSI storage products/networks. The iSCSI attacks section will also show how simple attacks can make the storage network unavailable, creating a devastating problem for networks, servers, and applications. The presenter will also follow-up each discussion of iSCSI attacks with a demonstration of large data compromise. iSCSI attacks will show how a large volume of data can be compromised or simply made unavailable for long periods of time without a single root or administrator password. The presentation will concluded with existing solutions from responsible vendors that can protect iSCSI storage networks/products. Each iSCSI attack/defense described by the presenter will contain deep discussions and visual demonstrations, which will allow the audience to fully understand the security issues with iSCSI as well as the standard defenses. Himanshu Dwivedi is a founding partner of iSEC Partners, LLC. a strategic security organization. Himanshu has 11 years experience in security and information technology. Before forming iSEC, Himanshu was the Technical Director for @stake's bay area practice, the leading provider for digital security services. His professional experiences includes application programming, infrastructure security, secure product design, and is highlighted with deep research and testing on storage security for the past 5 years. Himanshu has focused his security experience towards storage security, specializing in SAN and NAS security. His research includes iSCSI and Fibre Channel (FC) Storage Area Networks as well as IP Network Attached Storage. Himanshu has given numerous presentations and workshops regarding the security in SAN and NAS networks, including conferences such as BlackHat 2004, BlackHat 2003, Storage Networking World, Storage World Conference, TechTarget, the Fibre Channel Conference, SAN-West, SAN-East, SNIA Security Summit, Syscan 2004, and Bellua 2005. Himanshu currently has a patent pending on a storage design architecture that he co-developed with other @stake professionals. The patent is for a storage security design that can be implemented on enterprise storage products deployed in Fibre Channel storage networks. Additionally, Himanshu has published three books, including "The Complete Storage Reference" - Chapter 25 Security Considerations (McGraw-Hill/Osborne), "Implementing SSH" (Wiley Publishing), and "Securing Storage" (Addison Wesley Publishing), which is due out in the fall of 2005. Furthermore, Himanshu has also published two white papers. The first white paper Himanshu wrote is titled "Securing Intellectual Property", which provides insight and recommendations on how to protect an organization's network from the inside out. Additionally, Himanshu has written a second white paper titled Storage Security, which provides the basic best practices and recommendations in order to secure a SAN or a NAS storage network.

Himanshu Dwivedi's presentation will discuss the severe security issues that exist in the default implementations of iSCSI storage networks/products. The presentation will cover iSCSI storage as it pertains to the basic principals of security, including enumeration, authentication, authorization, and availability. The presentation will contain a short overview of iSCSI for security architects and basic security principals for storage administrators. The presentation will continue into a deep discussion of iSCSI attacks that are capable of compromising large volumes of data from iSCSI storage products/networks. The iSCSI attacks section will also show how simple attacks can make the storage network unavailable, creating a devastating problem for networks, servers, and applications. The presenter will also follow-up each discussion of iSCSI attacks with a demonstration of large data compromise. iSCSI attacks will show how a large volume of data can be compromised or simply made unavailable for long periods of time without a single root or administrator password. The presentation will concluded with existing solutions from responsible vendors that can protect iSCSI storage networks/products. Each iSCSI attack/defense described by the presenter will contain deep discussions and visual demonstrations, which will allow the audience to fully understand the security issues with iSCSI as well as the standard defenses. Himanshu Dwivedi is a founding partner of iSEC Partners, LLC. a strategic security organization. Himanshu has 11 years experience in security and information technology. Before forming iSEC, Himanshu was the Technical Director for @stake's bay area practice, the leading provider for digital security services. His professional experiences includes application programming, infrastructure security, secure product design, and is highlighted with deep research and testing on storage security for the past 5 years. Himanshu has focused his security experience towards storage security, specializing in SAN and NAS security. His research includes iSCSI and Fibre Channel (FC) Storage Area Networks as well as IP Network Attached Storage. Himanshu has given numerous presentations and workshops regarding the security in SAN and NAS networks, including conferences such as BlackHat 2004, BlackHat 2003, Storage Networking World, Storage World Conference, TechTarget, the Fibre Channel Conference, SAN-West, SAN-East, SNIA Security Summit, Syscan 2004, and Bellua 2005. Himanshu currently has a patent pending on a storage design architecture that he co-developed with other @stake professionals. The patent is for a storage security design that can be implemented on enterprise storage products deployed in Fibre Channel storage networks. Additionally, Himanshu has published three books, including "The Complete Storage Reference" - Chapter 25 Security Considerations (McGraw-Hill/Osborne), "Implementing SSH" (Wiley Publishing), and "Securing Storage" (Addison Wesley Publishing), which is due out in the fall of 2005. Furthermore, Himanshu has also published two white papers. The first white paper Himanshu wrote is titled "Securing Intellectual Property", which provides insight and recommendations on how to protect an organization's network from the inside out. Additionally, Himanshu has written a second white paper titled Storage Security, which provides the basic best practices and recommendations in order to secure a SAN or a NAS storage network.