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Audius occupies a unique niche as a decentralized music streaming protocol that was initially built on the POA network but now living on Solana. Inspired by the inefficiencies in the traditional music-streaming industry, Audius is notably living up to its promises as a hub that hosts music and artists and rewards them appropriately for their ingenuity. Audius $AUDIO has also announced integration with Snapchat, potentially the cause of its massive rally.~This episode is sponsored by GALA Games~Gala Games website ➜ https://bit.ly/GALAgamesGala Music website ➜ https://bit.ly/GALAmusicGala Film website ➜ https://bit.ly/GALAfilm
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SMB Online Advertising Opportunities from TikTok, Snapchat and even Hulu - August 3, 2020 Find the original archive of the video here: SMB Online Advertising Opportunities from TikTok, Snapchat and even Hulu. This week, Ray discussed: Starbucks just revealed the truly disturbing effect of working from home | ZDNet Target and Walmart May Have Just Killed Black Friday as We Know It - Slashdot With Federal Unemployment Benefits Set to Expire, Businesses Face a Lose-Lose Scenario | Inc.com Local Chambers of Commerce Are Failing. Small Businesses Nationwide Could Suffer | Inc.com Small businesses affected by coronavirus can apply for aid from Lowe's Microsoft Says It'll Continue Pursuit of TikTok - The New York Times Get your business discovered on TikTok Advertising on Snapchat | Snapchat for Business Hulu Ad Manager – Hulu Advertising Introducing Hulu Ad Manager: A Self-Service Advertising Solution for Streaming TV – Hulu Advertising From Minecraft Tricks to Twitter Hack: A Florida Teen's Troubled Online Path - The New York Times Each week, President of W3 Consulting and Managing Director of W3C Web Services Ray Sidney-Smith broadcasts live to update you on the latest small business digital marketing, productivity and security technology updates you need to be effective. Come with your Small Business digital marketing and related questions! For future Web and Beyond Live streams, use https://webandbeyondlive.com to find the latest, upcoming event! --- Send in a voice message: https://anchor.fm/webandbeyondlive/message
Published Feb 8, 2016 GoPro is integrating with Periscope - TechCrunch.com Periscope broadcasts live on Twitter - Twitter Periscope now drops live video into your Twitter timeline - Wired Facebook takes on Periscope by giving - TechCrunch.com Snapchat makes adding people way easier with profile URLs - TechCrunch.com Snapchat's new ad platforms and stats - Snapchat Snapchat's new sponsored lenses turn your selfies into ads - TechCrunch.com Please subscribe to Get Fact Up newsletter using the form on this page.
eicker.TV - Soziale Medien im Marketing, Google Maps Local Guides, Snapchat - Frisch aus dem Netz. Soziale Medien im Marketing: "Warum erkennen Gründer nicht die Chance von Social Media? - Wer ein Unternehmen gründet, sollte vom ersten Tag an über Social Media auf sich aufmerksam machen und eine Marke aufbauen. Doch viele erkennen das nicht. ... Die Ergebnisse der aktuellen PwC Markenstudie 2019 sprechen eine ganz klare Sprache: 89 Prozent der Unternehmen bescheinigen, dass Marken einen hohen Einfluss auf den Unternehmenserfolg haben und 72 Prozent den Einfluss der sozialen Medien auf den Markenwert als positiv einstufen." - https://www.faz.net/aktuell/wirtschaft/diginomics/warum-erkennen-gruender-nicht-die-chance-von-social-media-16492797.html Google Maps Local Guides: "Google Maps tests a social networking feature with the ability to 'follow' Local Guides - Google Maps will soon begin testing a new feature that's more common to social networks like Facebook, rather than a maps app: the ability to find and follow other users. In Google Maps' case, it's specifically rolling out the ability to follow top 'Local Guides' - its community members who actively review business and share to Google Maps photos and other knowledge as part of a larger rewards program." - https://techcrunch.com/2019/11/18/google-maps-tests-a-social-networking-feature-with-the-ability-to-follow-local-guides/ Snapchat: "Snapchat fact-checks political ads, unlike Facebook, says CEO Evan Spiegel - Snap's policy represents a middle ground in a debate that has been largely defined by extremes as Facebook pushes for no regulation and Twitter grapples with removing political ads altogether." - https://www.cnbc.com/2019/11/18/snapchat-fact-checks-political-ads-unlike-facebook-ceo-evan-spiegel.html eicker.TV ist der Videokanal von Gerrit Eicker und eicker.digital zu Technews und Netzpolitik. Wir sprechen Online. Frisch aus dem Netz. https://eicker.digital Wir sprechen Online. http://eicker.TV Frisch aus dem Netz. - https://YouTube.com/eickerTV - https://TikTok.com/@eickerTV - https://Instagram.com/eickerTV - https://SoundCloud.com/eickerTV - https://Twitter.com/eickerTV #eickerTV #SozialeMedien #Onlinemarketing
It’s June 2018. Mark Zuckerberg is struggling and morale at the social media giant is low. Facebook has been battered by data breaches and there’s no end in sight. Meanwhile, Evan Spiegel has a chance to turn Snapchat around by refocusing on the teens who’ve abandoned Facebook. As Snapchat unveils new features, the startup begins its next battle: To become profitable. And in order to stay the course, Zuckerberg must earn back the trust of Facebook’s users — and regulators who want to break it up.Support us by supporting our sponsors!
Welcome to this relaunch episode of the Eggheads After Hours Podcast where the Eggheads--Aaron, Kate, and Jaime--get into the decline of Snapchat. Is it all an illusion or is the writing on the wall? We are so happy to crack these mics open again and relaunch this podcast for you fresher and better than ever. We're still all about the tech, of course. It's just now a monthly magazine show presented in more focused segments for your consuming pleasure. So, the three of us will each have our own segments and then gather around to talk about our joint topic--which today is Snapchat. Aaron also talks about Snapchat in his segment, which gives a great bookend to the group discussion. Kate talks live streaming, and my segment discusses a pretty "remarkable" new tech tool for writers. So, let's get this relaunch on and poppin'!! Eggheads After Hours is proudly part of the Flint Stone Media Podcast Network--a set of Florida-based shows aimed at inspiring you to be a mover-and-shaker. So, check them all out. You can find them at FSMPodcastNetwork.com. And, now enjoy this relaunch episode of the Eggheads--Snap, Crackle, Pop!! Mentioned in this episode: Snapchat: Snapchat.com Kate's guest, Jacqueline Botting of Wise Tribe: wisetribe.us ReMarkable video: https://youtu.be/x9UBEicoaYI Visit the Mystery Writers of America, Florida Chapter: mwaflorida.org Visit Diane Stuckart on Facebook: http://www.facebook.com/BlackCatBookshopMysteries Visit Laura Burke's site: authorlauraburke.blogspot.com Thanks, as always, for listening. Please send your show feedback to EggheadsAHP@gmail.com. We always want to hear from you on ways to improve the show, what topics you want us to cover, your own input, thoughts and opinions... whatever! Just let us know that you are out there listening and soaking up all this techie goodness. There's also an opportunity to get your brand featured by talking to us about how you use tech. And, please search and subscribe to us in iTunes! Thank you again for listening, from the Eggheads! Follow us as @EggheadsAHP: Twitter | Instagram | Facebook Use #ilovewpb to post what you love about West Palm Beach! Also, contact Aaron Wormus: Email: awormus@gmail.com Twitter | Instagram Or, as a Guy on Clematis: Twitter | Instagram | Facebook | on Snapchat as aguyonclematis: Contact Kate Volman!! Email: kate@KateVolman.com Twitter | Instagram | Facebook | on Snapchat as katevolman: Contact Jaime Legagneur!! Email: MediaFlintStone@gmail.com Twitter | Instagram | Facebook | on Snapchat as flintstonemedia: ---------------- The Eggheads After Hours Podcast is part of the Flint Stone Media Podcast Network. Copyright Flint Stone Media, LLC 2017.
In this show, Marcello Sukhdeo talks about Snapchat’s TV-like shows coming later in 2017, also cell phones have taken over landlines in the US and FBI director James Comey is calling for smartphone manufacturers to provide a way so they can our access data. Snapchat Snapchat is partnering with TV companies like NBC, ESPN, ABC, Turner, NFL, and others to create special shows for its millennial audience. Snapchat is getting a boost of original content through the deals it has made with these TV companies to bring three- to five-minute minisodes in Snapchat’s Stories section. The company is working with the TV producers to create interactive content to encourage audience engagement. This comes right after Twitter’s announcement that it would have 24/7 live video content —with the focus on news, sports, fashion, and celebrity events. But for Snapchat, it looks like it is going for more scripted or planned shows rather than live recorded events. We know that video is the main means of consuming content today, actually it is estimated that this year video content will represent 74 per cent of all internet traffic. By 2019, according to Cisco, the global internet traffic from videos will make up 80 per cent of the entire traffic on the internet. With these revealing statistics, it’s quite easy to see why this big push by companies to get more into video and Snapchat is one them that is sure to benefit from this. Cell phones have taken over landlines in the US According to a U.S. government study released on Thursday, 50.8 per cent of homes and apartments had only cellphone service in the latter half of 2016. This is the first time that cell phones are used in homes more than landlines. Today, 45.9 per cent of households still have landline phones. The rest 3 per cent or so of homes have no phone service at all. About 39 per cent of U.S. households have both landline and cellphone service. Renters and younger adults are more likely to have just a cellphone according to the study because it is easier to relocate without the hassle of calling up the landline company and because the younger generation is more into the newer technologies. But there is something else to this group: "Wireless-only adults are more likely to drink heavily, more likely to smoke and be uninsured," "There certainly is something about giving up a landline that appeals to the same people who may engage in risky behavior." The survey didn’t give the answers why this is so, but it obvious that this is a younger group that hasn’t encountered severe health issues yet so drinking and having fun are the things on the mind. Comey wants smartphone manufacturers to create a backdoor FBI director James Comey told a Senate oversight committee this week that the FBI has been unable to access almost half of the mobile devices it tried to examine in the first half of the fiscal year. Comey said the FBI had been unable to access the contents of more than 3,000 mobile devices in the first half of the fiscal year, using what he described as “appropriate and available technical tools, even though there was the legal authority to do so.” He said that represented “nearly half” of all the mobile devices it had attempted to access in that time frame. Comey made the statement in apparent support of the latest attempt at forcing phone manufacturers to provide backdoor access to the authorities. “I could imagine a world that ends up with legislation saying that if you’re going to make devices in the U.S. you figure out how to comply with court orders. Or maybe we don’t go there. But we are having productive conversations right now I think.” He appeared to be suggesting that manufacturers could somehow create a way in for law enforcement agencies without creating a backdoor. Techbites Bitcoin cleared the $1,600 level for the first time on Thursday. The cryptocurrency has pulled back a bit and now trades at $1,585.71 a coin but It's higher for the 14th time in 15 days, gaining more than 35% over that time. Google said it shut down an email spam campaign that impersonated its online file service, Google Docs. Earlier reports suggested the attack was a phishing scam potentially aimed at harvesting personal information and maybe even Google login credentials. But in a statement late Wednesday, Google said that while the campaign accessed and used contact information, no other data was apparently exposed. And finally, Facebook is closing in on 2 billion users. In its first quarterly earnings report for 2017, the company reported that it has 1.94 billion monthly active users as of March 31st, which is a nearly 300 million increase from this time last year.
Welcome to this new episode of the Real Fast Results podcast! Today’s episode features Brandon T. Adams. Brandon is the co-host and one of the executive producers of Ambitious Adventures, a reality television program. It focuses on the compelling stories of your entrepreneurs. Brandon is an entrepreneur himself, in addition to his television career. He owns or partly owns a number of different businesses, including Young Entrepreneur Convention, Keys to the Crowd, Arctic Stick, and an ice distributorship that serves three states. Brandon’s fascination with entrepreneurs has been present since birth. It kind of runs in his veins. He actually invented something called the Arctic Stick during his college years, and that wasn’t very long ago. He pushed through and got it designed, manufactured, and funded, and he is definitely a voice which is needed for aiding other young entrepreneurs and their dreams. This is part of what he does today as well. Plus, he’s the founder and host of the University of Young Entrepreneurs podcast, which takes place twice a week and shines light onto successful entrepreneurs. Brandon regularly delivers a unique brand of passion and motivation in his quest to impact a billion lives by the time he reaches 40 years old. What an incredible goal to have. Please welcome Brandon to the show… Promise: How to Make Money Using Social Media without Spending a Dime I’m going to show you that you can make money using social media without spending a dime. This is through Facebook Live, Snapchat, blogging, podcasting, and everything that I’ve done in the past couple of years. Download the Complete PDF Show Notes Free for this Episode [bctt tweet="Social media is the #1 outlet to get your name out there." username="danielhall"]As stated, I want to impact one billion lives by the time I turn 40, and I’m going to do that through the power of video and through the power of being online. By 2020, I want to reach one billion devices that connect to the Internet, and the more content that I put out now, the more I can exponentially grow and reach more people. That’s why Snapchat, Facebook Live, podcasting, blogging, and all of these different outlets, are where people can connect with me. I mean, the power of the Internet, it’s beautiful. It’s crazy what we can do, and just for me, the next 10 hours, all the meetings that I have and reaching a bunch of people. Download the Complete PDF Show Notes Free for this Episode Learn: How podcasting can build your audience Why you should have an audience Blogging Re-curating your podcast content into a blog You don't have to be a good writer to be a good blogger Snapchat Snapchat is a more personal platform How to build relationships and convert them to sales using Snapchat Facebook Live Talking about topics on Facebook Live Contact people that regularly like your posts Develop products you truly believe in Download the Complete PDF Show Notes Free for this Episode Connecting with Brandon My Snapchat is BTAdams18 because I’m Brandon, because of my middle name, Taylor, and Adams is my last name. And 18, I did it because I was 18 years old. So, BTAdams18. Find me on Snapchat, tell me who you are, and tell me what you do. Ask me some questions because I love reaching out. People from all over the world snap me, and I enjoy it. I really do. And, I love to see people’s visions, and dreams, and what they want to do in life. You can also find me at BrandonTAdams.com. That’s where all of my offerings are, my Accelerator program, my courses, and everything else. You can find my podcasts there. It’s the best way to interact with me and see what I’ve got going on. Resources Snapchat Smiletime BrandonTAdams.com Build Your Platform/List With Live Video Using Facebook Live & Periscope with Mike Stewart Real Fast Results Community If you are diggin’ on this stuff and really love what we’re doing here at Real Fast Results, would you please do me a favor? Head on over to iTunes, and make sure that you subscribe to this show, download it, and rate & review it. That would be an awesome thing. Of course, we also want to know your results. Please share those results with us at http://www.realfastresults.com/results. As always, go make results happen!
Un nouveau filtre Snapchat controversé a suscité l’indignation ...
Today's question comes from a conference I spoke at earlier this year: _Should my church use Snapchat?_ Snapchat... I've made it pretty clear that I'm not a big fan of this social media network. However, I know that Snapchat continues to grow at pretty rapid pace, so at some point it's worth looking at. So while, I'm not crazy about Snapchat, it's still worth discussing whether or not your church should being using Snapchat. We're now on iTunes! [Click here](https://itunes.apple.com/us/podcast/the-ask-darrel-podcast/id980727799?mt=2) to subscribe. --- Send in a voice message: https://anchor.fm/girardier/message
本期主要讨论了 Ian Parker 关于 Jony Ive 的报道 The Shape of Things to Come 以及李如一的文章《乔布斯(伪)的跨时空邮件》。其他话题包括 Pebble 出的新款智能手表 Pebble Time、Artemis 将在三藩市部署 pCell 商用网络、Google 停止支持 XMPP 通讯协议、微软的 Productivity Future Vision 视频等。IPN 播客网络开播了一档新节目 (Hi)story。 每月三十元,支持李如一和 Rio 把《IT 公论》做成最好的科技播客。请访问 itgonglun.com/member。 在本期节目里我们按照上期的承诺讨论了 Ian Parker 发表在《纽约客》的一万六千字 Jonathan Ive 特写。某位前《纽约客》特约作者曾经透露,按照合同规定,他一年要给《纽约客》写三万个英文单词,为此《纽约客》要付给他九万美元的稿费。虽然每位特约作者的薪酬未必相同,但这个数字依然可以帮助大家估算一下 Parker 本文的收益。 然后不妨想想为什么这样的重量级稿件新媒体网站做不出来。John Gruber、Ben Thompson 都是很好的作者,Gruber 一个月的广告收益就有三万五千美元,Thompson 的付费读者已经超过两千人,换算成收入就是每月两万美元。但需要实地一手采访的稿件——何况是像 Parker 这篇深入虎穴之作——目前还是非旧媒体记者不能为也。是钱的原因吗?BuzzFeed 这样的媒体并不缺钱。归根结底,还是读者的原因。你期待看到什么样的东西,就会得到什么样的东西。 还是先从听众反馈讲起。Olivia 通过电邮跟我们谈到了 SnapChat。在她看来,SnapChat 是为「那些保存在手机里会嫌占空间的东西」准备的。或许这确实是大部分用户使用 SnapChat 时的心态,但如我们上期所说,SnapChat 去年推出的 Stories 功能已经被传统媒体人和自媒体人发展成一种新的叙事形态。每一个 gal game(美少女游戏)玩家都会告诉你,用静态图片、压图文字和视频可以写出缠绵悱恻、让人欲罢不能的故事。我们都知道杀人的是人,不是刀,但经常忘记令某种内容显得无聊和低俗的同样是人,不是「平台」。 Apple Watch 发售在即,智能手表厂商 Pebble 开始在 Kickstarter 众筹自己的下一代手表「Pebble Time」。我们录制这期节目时,他们已经筹到了一千一百万美元(目标仅仅是五十万美元)。Rio 觉得 Pebble 这种规模的公司还搞众筹对于真正需要启动资金的小型公司不公平,李如一则认为让新人看到 Kickstarter 用户这么愿意花钱倒也是一种鼓舞。不管怎么说,不对尚未发布的产品妄加评论是我们的原则,可以评论的是 Pebble 在 Pebble Time 发布之前向用户传递的信息。「让生活更简单」是一句美好的口号,但随着它被越来越多的科技创业公司写到自己的使命里,我们不禁会想:无论产品的设计者如何绞尽脑汁地做减法,生活中少一个科技产品难道不是更简单吗? 如今的智能手表图景很像 iPhone 诞生之前的智能手机图景。你经常听到四面八方传来各种看上去似乎小有卖点的新品牌和新型号,但没有哪个能够击破所有假设,带来压倒性的跃进。由于和 iPhone 共享类似的操作系统以及众人熟稔的交互方式,Apple Watch 不可能在用户心中造成初代 iPhone 那样的波澜。但理性的科技迷应该早已将这一点作为既成事实接受下来了。石破天惊的变化可遇不可求,而且多屏幕/多设备时代原本就意味着各个设备处于一种相互补充而非相互取代的关系。然而在一个「智能手机 + 智能手表」不离身的语境里,当短信通知到来之际,我们以什么标准去决定到底应该抬起手腕还是掏出手机?作为视觉中心的生物,当视觉空间在智能设备上被压缩到极致时,我们究竟能在多大程度上调用触觉和听觉等感官?从生物角度说,我们在智能手机上做的大部分事情都可以概括为通过眼睛摄取信息,那么在智能手表上我们主要会做些什么? 尽管 Ian Parker 的文章指向的是 Apple Watch,但它并没有给我们带来多少关于这款产品的新信息。这是意料中事:《纽约客》并不是一本以爆料为己任的杂志。Parker 为我们展示的,是一个真正的「后乔布斯时代的苹果」。至此我们终于知道,从产品甚至精神层面定义今天的苹果的,不是 Tim Cook,而是 Jonathan Ive。 或许很多人没有意识到,设计了第一代 Mac OS X 的「Aqua」介面的不是別人,正是乔布斯的爱将,被苹果开除的 Scott Forstall。到了后 PC 时代,Forstall 在 iOS 1 到 iOS 6 里延续了始自 Aqua 的拟物化介面。但另一方面,Forstall 的主要身份又是一个软件工程师。换言之,在他掌控 iOS 命运的年代,软件设计和软件工程的最高领导人统一在了一个人身上。如今虽然 Ive 接管了苹果的所有软、硬件设计工作,但工程则交由 Craig Federighi 负责。无论是 iOS 还是 OS X,在软件的设计和工程的人员组织架构上,已经没有了 Forstall 时代的那种严丝合缝的统一性。 Ive 是什么人?Parker 文章给我们的答案是:一个喜欢奢侈品的工业设计师。虽然如今苹果的软硬件设计都已由他掌管,但他本质上仍然是一个擅长和摸得着的东西打交道的人。换言之,他对于硬件比对于软件在行。Ive 关心的是材质——不是 Google「材质设计」(Material Design)里的材质,而是铝合金、玻璃、塑料这些可以触摸的材质。他开宾利,对 Vertu 感到兴味盎然,他当然热衷于创造优雅的物件,但并不那么在乎物件在社会中扮演的角色。如果他创造的物件只能被 1% 的人拥有——没问题。他并没有改造世界的野心。 这就把我们带回了上周《好奇心日报》刊载的〈乔布斯(伪)的跨时空邮件〉一文。这是李如一应邀以乔布斯的口吻写的一封戏谑性文章。虽然信中对乔布斯的某些特征进行了夸大,但如果把刻薄的元素拿掉,李如一并不介意在这篇文章的观点背后署上自己的名字。无论他和 Rio 多么热爱那个继承了 1960 精神的苹果,号称「全球最大创业公司」的苹果,把电脑视为「心灵的自行车」的苹果,那个苹果都正在渐渐被 Jonathan Ive 时代的苹果所替代。 本周 IPN 播客网络有新节目 (Hi)story 上线。另外李如一正在旧金山参加 GDC 2015,有兴趣的朋友可以关注他本周在《好奇心日报》的报道。 我们最近在玩的 app Hero Academy Calcbot TypeSnippets 最近我们读的一些文章 电脑的世界没有安全可言(之一) 电脑的世界没有安全可言(之二) 电脑的世界没有安全可言(之三) 电脑的世界没有安全可言(之四) Canada is also fucked for startups 相关链接 (Hi)story Google 买下 .app 顶级域名 Quora: What changed in how games are developed between the ’90s and today? Pebble Time Artemis 将在三藩市部署 pCell 商用网络 SpeedTest Google 正式停用 XMPP Microsoft Productivity Future Vision 2015 Isaac Asimov 《二零零一太空漫遊》) The Shape of Things to Come 《乔布斯(伪)的跨时空邮件》 Vertu 三岛由纪夫 横尾忠则 The Theory of Everything) Felicity Jones Hero Academy Calcbot TypeSnippets 人物简介 李如一:字节社创始人。 Rio: Apple4us 程序员。
本期主要讨论了 Ian Parker 关于 Jony Ive 的报道 The Shape of Things to Come 以及李如一的文章《乔布斯(伪)的跨时空邮件》。其他话题包括 Pebble 出的新款智能手表 Pebble Time、Artemis 将在三藩市部署 pCell 商用网络、Google 停止支持 XMPP 通讯协议、微软的 Productivity Future Vision 视频等。IPN 播客网络开播了一档新节目 (Hi)story。 每月三十元,支持李如一和 Rio 把《IT 公论》做成最好的科技播客。请访问 itgonglun.com/member。 在本期节目里我们按照上期的承诺讨论了 Ian Parker 发表在《纽约客》的一万六千字 Jonathan Ive 特写。某位前《纽约客》特约作者曾经透露,按照合同规定,他一年要给《纽约客》写三万个英文单词,为此《纽约客》要付给他九万美元的稿费。虽然每位特约作者的薪酬未必相同,但这个数字依然可以帮助大家估算一下 Parker 本文的收益。 然后不妨想想为什么这样的重量级稿件新媒体网站做不出来。John Gruber、Ben Thompson 都是很好的作者,Gruber 一个月的广告收益就有三万五千美元,Thompson 的付费读者已经超过两千人,换算成收入就是每月两万美元。但需要实地一手采访的稿件——何况是像 Parker 这篇深入虎穴之作——目前还是非旧媒体记者不能为也。是钱的原因吗?BuzzFeed 这样的媒体并不缺钱。归根结底,还是读者的原因。你期待看到什么样的东西,就会得到什么样的东西。 还是先从听众反馈讲起。Olivia 通过电邮跟我们谈到了 SnapChat。在她看来,SnapChat 是为「那些保存在手机里会嫌占空间的东西」准备的。或许这确实是大部分用户使用 SnapChat 时的心态,但如我们上期所说,SnapChat 去年推出的 Stories 功能已经被传统媒体人和自媒体人发展成一种新的叙事形态。每一个 gal game(美少女游戏)玩家都会告诉你,用静态图片、压图文字和视频可以写出缠绵悱恻、让人欲罢不能的故事。我们都知道杀人的是人,不是刀,但经常忘记令某种内容显得无聊和低俗的同样是人,不是「平台」。 Apple Watch 发售在即,智能手表厂商 Pebble 开始在 Kickstarter 众筹自己的下一代手表「Pebble Time」。我们录制这期节目时,他们已经筹到了一千一百万美元(目标仅仅是五十万美元)。Rio 觉得 Pebble 这种规模的公司还搞众筹对于真正需要启动资金的小型公司不公平,李如一则认为让新人看到 Kickstarter 用户这么愿意花钱倒也是一种鼓舞。不管怎么说,不对尚未发布的产品妄加评论是我们的原则,可以评论的是 Pebble 在 Pebble Time 发布之前向用户传递的信息。「让生活更简单」是一句美好的口号,但随着它被越来越多的科技创业公司写到自己的使命里,我们不禁会想:无论产品的设计者如何绞尽脑汁地做减法,生活中少一个科技产品难道不是更简单吗? 如今的智能手表图景很像 iPhone 诞生之前的智能手机图景。你经常听到四面八方传来各种看上去似乎小有卖点的新品牌和新型号,但没有哪个能够击破所有假设,带来压倒性的跃进。由于和 iPhone 共享类似的操作系统以及众人熟稔的交互方式,Apple Watch 不可能在用户心中造成初代 iPhone 那样的波澜。但理性的科技迷应该早已将这一点作为既成事实接受下来了。石破天惊的变化可遇不可求,而且多屏幕/多设备时代原本就意味着各个设备处于一种相互补充而非相互取代的关系。然而在一个「智能手机 + 智能手表」不离身的语境里,当短信通知到来之际,我们以什么标准去决定到底应该抬起手腕还是掏出手机?作为视觉中心的生物,当视觉空间在智能设备上被压缩到极致时,我们究竟能在多大程度上调用触觉和听觉等感官?从生物角度说,我们在智能手机上做的大部分事情都可以概括为通过眼睛摄取信息,那么在智能手表上我们主要会做些什么? 尽管 Ian Parker 的文章指向的是 Apple Watch,但它并没有给我们带来多少关于这款产品的新信息。这是意料中事:《纽约客》并不是一本以爆料为己任的杂志。Parker 为我们展示的,是一个真正的「后乔布斯时代的苹果」。至此我们终于知道,从产品甚至精神层面定义今天的苹果的,不是 Tim Cook,而是 Jonathan Ive。 或许很多人没有意识到,设计了第一代 Mac OS X 的「Aqua」介面的不是別人,正是乔布斯的爱将,被苹果开除的 Scott Forstall。到了后 PC 时代,Forstall 在 iOS 1 到 iOS 6 里延续了始自 Aqua 的拟物化介面。但另一方面,Forstall 的主要身份又是一个软件工程师。换言之,在他掌控 iOS 命运的年代,软件设计和软件工程的最高领导人统一在了一个人身上。如今虽然 Ive 接管了苹果的所有软、硬件设计工作,但工程则交由 Craig Federighi 负责。无论是 iOS 还是 OS X,在软件的设计和工程的人员组织架构上,已经没有了 Forstall 时代的那种严丝合缝的统一性。 Ive 是什么人?Parker 文章给我们的答案是:一个喜欢奢侈品的工业设计师。虽然如今苹果的软硬件设计都已由他掌管,但他本质上仍然是一个擅长和摸得着的东西打交道的人。换言之,他对于硬件比对于软件在行。Ive 关心的是材质——不是 Google「材质设计」(Material Design)里的材质,而是铝合金、玻璃、塑料这些可以触摸的材质。他开宾利,对 Vertu 感到兴味盎然,他当然热衷于创造优雅的物件,但并不那么在乎物件在社会中扮演的角色。如果他创造的物件只能被 1% 的人拥有——没问题。他并没有改造世界的野心。 这就把我们带回了上周《好奇心日报》刊载的〈乔布斯(伪)的跨时空邮件〉一文。这是李如一应邀以乔布斯的口吻写的一封戏谑性文章。虽然信中对乔布斯的某些特征进行了夸大,但如果把刻薄的元素拿掉,李如一并不介意在这篇文章的观点背后署上自己的名字。无论他和 Rio 多么热爱那个继承了 1960 精神的苹果,号称「全球最大创业公司」的苹果,把电脑视为「心灵的自行车」的苹果,那个苹果都正在渐渐被 Jonathan Ive 时代的苹果所替代。 本周 IPN 播客网络有新节目 (Hi)story 上线。另外李如一正在旧金山参加 GDC 2015,有兴趣的朋友可以关注他本周在《好奇心日报》的报道。 我们最近在玩的 app Hero Academy Calcbot TypeSnippets 最近我们读的一些文章 电脑的世界没有安全可言(之一) 电脑的世界没有安全可言(之二) 电脑的世界没有安全可言(之三) 电脑的世界没有安全可言(之四) Canada is also fucked for startups 相关链接 (Hi)story Google 买下 .app 顶级域名 Quora: What changed in how games are developed between the ’90s and today? Pebble Time Artemis 将在三藩市部署 pCell 商用网络 SpeedTest Google 正式停用 XMPP Microsoft Productivity Future Vision 2015 Isaac Asimov 《二零零一太空漫遊》) The Shape of Things to Come 《乔布斯(伪)的跨时空邮件》 Vertu 三岛由纪夫 横尾忠则 The Theory of Everything) Felicity Jones Hero Academy Calcbot TypeSnippets 人物简介 李如一:字节社创始人。 Rio: Apple4us 程序员。