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Welcome back to Creator Science! In this special episode, host Jay Clouse takes listeners behind the scenes of the The Lab's vibrant community. Fresh off organizing The Lab's first-ever major in-person event in Boise, Jay shares a candid update about creating real-world connections among full-time creators and what these gatherings mean for the future of The Lab membership. But that's just the beginning. This episode is a front-row seat to the magic that happens during The Lab's monthly office hours. Jay and a panel of talented creators—including Tom Burden, Pat Gostek, Anna Reich, Travis Ference, Anais Cisneros, and David Fortin—engage in open, practical discussions about growing a creator business. They tackle real-world questions: how to think about the purpose behind each video, launching masterminds without losing focus, building community vs. courses vs. memberships, and the ever-elusive challenge of monetizing as a creator in today's landscape. Plus, you'll hear smart strategies for product validation, content creation during market research, and best practices for leveraging email marketing and CRM tools. Whether you're a growing creator or an established entrepreneur, this episode is packed with honest insights, actionable ideas, and a glimpse into the supportive space that makes the The Lab unique. If you've ever wondered what it's really like to be part of this community—or how to take your creator business to the next level—you won't want to miss this one. Join The Lab Full transcript and show notes *** TIMESTAMPS 00:00 Lab Membership Events and Opportunities 05:13 Tailoring Content for Specific Goals 06:47 YouTube Audience Engagement Strategy 11:08 Mastermind Group Pricing Dilemma 14:41 Done-for-You Video Expertise 17:55 Mastermind Group Launch Strategy 21:31 Pricing Strategy Gap Analysis 25:47 LinkedIn Posting Frequency Insights 29:17 Courses vs. Community: Balance Concerns 33:05 "Assessing Membership Value Elements" 36:28 Monetizing Creator Business Strategies 40:37 Marketing Community Value to Busy Clients 42:19 "Sell the Map Via Social Proof" 47:36 Email Marketing Tools Compared 49:40 Organizing Ideas with Purpose *** RECOMMENDED NEXT EPISODE → #246: Planning for a recession, my approach to email, increasing customers, and finding your partner [Ask Creator Science] *** ASK CREATOR SCIENCE → Submit your question here *** WHEN YOU'RE READY
Today I learnt: Ship’s Bells Ahoy thar maties. Eight bells and all’s well! (Spoken with an abysmal pirate accent). Alright, enough of me poorly impersonating a pirate. As you may or may not know, based on comments in one or more of my previous episodes, I dabble a bit in clock repair. Specifically, mechanical clocks, powered by springs or gravity. My grandfather was a clockmaker, and I remember sitting, as still and quietly as I could, in his shop watching him work. I was fascinated, but I could not ask any questions, make any noise, or touch anything at risk of being told to leave. So, I learned very little, but it did plant a seed deep inside me which would flourish many years after my grandfather passed away. I plan to do a series about mechanical clocks and some of my experiences with clock repair in upcoming months. This has been simmering on the back burner for quite a while as I debated if it would really be of interest to hackers. My mind creates stories of listeners shouting “Oh for crying out loud! First six episodes about plumbing and now clocks? Get to something interesting!” However, I am pressing on. If you like this episode and want more in the series, please leave a comment. If you would prefer other types of content on HPR, then skip the rest of this episode and record one more suited to your desires or detailing what you would like to hear and why. Also, you will probably hear the ticking (and maybe striking) of various different clocks in the background of this recording. My new home office space is also the home for close to a dozen clocks in various states of repair. It is challenging to remove their sounds from the recording, and given the subject matter of this series, I am not even going to try to remove them. Back to the topic. A couple of years ago, I purchased a very inexpensive box of assorted clocks and clock parts from a local seller. These were in various states of disrepair. One item in the advertisement for this box immediately caught my eye. It was a brass Urgos brand “Ship’s Bell” clock. This timepiece was literally dripping with oil, but seemed to be intact, and I started working on it. In a later podcast, I will describe my approach to items like this and what is involved in initially cleaning and evaluating them. Due to life challenges, it took me over a year to get this clock reassembled and working. With this clock, I learned that ship’s bells do not strike a normal hour count like traditional striking clocks. Instead, their strike directly relates to the time of an historic ship’s watch schedule. According to “The Ship’s Bell”, an article from Naval History and Heritage Command (https://www.history.navy.mil/browse-by-topic/heritage/customs-and-traditions0/the-ship-s-bell.html), early shipboard timekeeping was done through the use of a half-hour glass. The job for one of the ship’s boys was to watch the glass, turn it when it ran out, and then strike the ship’s bell so all onboard would be aware of the time every half hour. On sea vessels, various persons on duty “Keep watch” at, or around, their station. These include the “Lookout” who was constantly “watching” all around the ship to ensure there was no danger and to alert of any sightings of land or other vessels. (https://en.wikipedia.org/wiki/Watchkeeping ) The ship’s bell had many other uses beyond timekeeping, and those are described in detail in the previously mentioned Naval History article. With all this bell ringing, patterns were developed. For timekeeping, this basically broke down to a specific pattern of incrementing strikes every half hour, throughout the ship’s watch. Each watch is a 4 hour long shift, the first five of which are broken down as follows: First Watch, 8pm to Midnight (20:00 to 00:00 hours) Middle Watch, Midnight to 4am (00:00 to 04:00 hours) Morning Watch, 4am to 8am (04:00 to 08:00 hours) Forenoon Watch, 8am to Noon (08:00 to 12:00 hours) Afternoon Watch, Noon to 4pm (12:00 to 16:00 hours) The remaining 4 hours are broken up into two “Dog Watches”, but those are outside the scope of this discussion. You can learn more about these details in Tom Burden’s article titled “Ship’s Bell Time” and found at https://www.westmarine.com/west-advisor/Ships-Bell-Time.html Ship’s bell strikes increment every half hour. At the beginning/end of a 4-hour watch, the bell strikes 8 times, in groups of 2 strikes with a tiny pause in between. Here is an example from my (now working) ship’s bell clock. {ding}{ding} pause {ding}{ding} pause {ding}{ding} pause {ding}{ding} pause One half hour into the watch, the ship’s bell will sound a single strike One hour into the watch, the ship’s bell will sound two strikes An hour and an half into the watch, the ship’s bell will sound three strikes in the following pattern: {ding}{ding} {pause} {ding} At the two hour mark, there will be four strikes, following that same pattern: {ding}{ding} {pause} {ding}{ding} Etc… I will not list all of these, but you get the idea. Because the strikes are paired in groups of two, an even number of strikes denotes the top of the hour, and it is easy to count the number of pairs (1, 2, 3, or 4). If the bells end in a single strike (odd number total), you know it is the bottom of the hour. It seems strange at first, but it can be easily learned in a short amount of time. And now, the phrase I used at the beginning of this podcast, “Eight bells and all’s well” should make sense. Eight bells indicates the end of the watch, and an individual on watch duty is stating that their shift is finished and there was nothing to report. I hope that you have enjoyed this episode. Your feedback is encouraged, through comments and especially by recording your own HPR episode. Have an awesome day!
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Tom Burden noticed a problem during his experience as a fighter jet mechanic and turn it into a multi 7-figure business. In this episode we discuss his very creative marketing strategies as well as how he built a business that allows him to fulfill his true mission in life. Check out Season 9, Episode 10 […] The post EU216: Guerrilla Marketing with Tom Burden Part 2 appeared first on eCommerce Uncensored.
Tom Burden is a former Air Force mechanic turned entrepreneur after encountering a problem at his job – there wasn’t a good way to hold tools, especially when working on aircraft with a lot of different angles you might have to position yourself on. So he invented Grypmat – a heat-resistant, gripping tool mat that …
eCommerce Uncensored - Email Marketing | Facebook Ads | Social Media Marketing
Tom Burden noticed a problem during his experience as a fighter jet mechanic and turn it into a multi 7-figure business. In this episode we discuss his very creative marketing strategies as well as how he built a business that allows him to fulfill his true mission in life. Check out Season 9, Episode 10 […] The post EU215: Guerrilla Marketing with Tom Burden Part 1 appeared first on eCommerce Uncensored.
Nick and Tom discuss the creation of Grypmat, and why it was important that "he chase his rattlesnake". What inspired him to audition for Shark Tank, Molly his 90 year old friend. Listen to how things turned out for Tom in the Tank.
https://linktr.ee/Xpertdale We all have that potential and skills that need to be sharpen in order to get that most valuable life and to find our true self. Entrepreneurship and risk-taking qualities are the quality of a person which require strong determination and passionate perseverance. In todays episode we are learning How we each human being are special and have very short time to live our life with full of life in it. The rattle snake story from Tom will make you feel goosebumps. Why most of the people cannot start their journey because of Analysis Paralysis. Tom will deliver How he overcome and defeat his self-doubts, chaos, and disappointments by his special methods, that can help you in each moment of your life. Tom is the real entrepreneur who identify the problem, worked on it and solved it. His product ‘Grypmat' is now helping hundreds and thousands of common man in their daily life. Interesting part of the Podcast will lead you to his story at Shark Tank event and How the legendary Entrepreneurs ( Sharks) choose their candidates. Tom will help you to figure it out how can we get inspiration; How can we start our life and How can we progress from our current stage in very unique way that he developed in hi life. And also, liveliness is the meaning of life, His opinion for life, success, money, and entrepreneurship will teach you some phenomenal lessons of life that you will never forget. Guest Info. : Tom Burden https://www.instagram.com/tom26burden/ is the Former United States Airforce Jet Aircraft Mechanic. He is the Inventor, Innovator, Founder and CEO of Grypmat https://www.grypmat.com/ . He is also Forbes 30under30 entrepreneur https://www.forbes.com/profile/tom-burden/?sh=3bd8f20286ad . His product Grypmat is among the Best Innovation of 2018, feature on Cover of TIME Magazine. Tom has obtained 3 Sharks (Richard Branson, Marc Cuban, Lori ) from The Blockbuster show Shark Tank. Please Subscribe us on YouTube https://www.youtube.com/channel/UCcv_re005QEiDC55ZqcMUEg to get every update from ‘Xperts' at Xpertdale. Listen us on Apple Podcast https://podcasts.apple.com/us/podcast/xpertdale-podcast/id1524235043 , Google Podcast https://podcasts.google.com/feed/aHR0cHM6Ly9hbmNob3IuZm0vcy8yY2NiNWI1Yy9wb2RjYXN0L3Jzcw?sa=X&ved=2ahUKEwi-nfuOzKHsAhWvA50JHaCSDdEQ9sEGegQIARAC , Spotify https://open.spotify.com/show/3AX6uPt9tTqGwlOMVA5dN6?si=S3OJiz1MRoW9oPT9Z6BNxg , and Don't forget to join us on Facebook https://www.facebook.com/XpertdalePodcast and Instagram https://www.instagram.com/xpertdalepodcast/ . --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app --- Send in a voice message: https://anchor.fm/umangkumar-panchal8/message Support this podcast: https://anchor.fm/umangkumar-panchal8/support
On today’s episode, I’m chatting with founder and CEO of Grypmat, the multi purpose non-slip flexible tool tray. Coming from a small conservative farming town in Ohio, this week’s guest didn’t grow up in an area that encouraged becoming hugely successful. Struggling with imposter syndrome, he began his working life in the Airforce National Guard so he could go to college and study mechanical engineering. From his early days playing with lego, he’d always had a knack for innovation so it was no surprise that on identifying a big pain point in his job as a jet mechanic, he set about creating a solution. Tired of his tools sliding off the curved surface of the aircraft, he took inspiration from the non-slip phone mat in his mom’s car and Grypmat was born. Bringing the product to life is only the beginning of his incredible story as he quickly sold to the likes of NASA, the FBI, Disney and secured fans in the Shark Tank judges where he appeared to successfully pitch his idea. Named one of 2018’s best innovators by Time Magazine, here’s what it’s like to be Tom Burden. Shop Grypmat here and follow them on social media here @grypmat
Tom Burden: "People often avoid adopting new solutions for fear of it leading to future hazards without understanding the hazards presented by the status quo." Tom is a former Air Force F-16 maintainer who went on to found the company Grypmat and pitch on the show Shark Tank. He's dedicated to developing innovative products that incorporate complexity and simplicity to increase efficiency and user friendliness. During this episode, Tom joins our hosts Kinsley "TRIGGER" Jordan and Daniel Hulter to discuss sharing ideas, remaining persistent and the importance of customer discovery. If you enjoy the show, we'd love for you to review The DisruptiveAF Podcasts on Apple Podcasts! This helps us reach new people who would love to hear from our guests every week. Plus, we love to hear your thoughts on the show. For more about the podcast, visit https://www.afwerx.af.mil/podcast.html Follow AFWERX: Twitter: twitter.com/afwerx Instagram: instagram.com/afwerx Facebook: facebook.com/afwerx
On today’s episode, Dooner and The Dude are talking about FreightWaves’ $37M funding raise, how to pitch on Shark Tank, tips on talking to shippers, freight coaching, and the viability of blockchain in transportation. They’re joined by special guests - Craig Fuller, CEO and founder at FreightWaves; Tom Burden, CEO and founder at Grypmat; Paul Stippich, traffic manager at TipTop Poultry; The Freight Coach Chris Jolly; and Bruno Silva, software engineer at BasicBlock Also, Good News Bad News concerning MLB’s Opening Day and Taylor Swift’s midnight release. WatchApple PodcastsSpotifyMore FreightWaves PodcastsVisit our sponsor
On today’s episode, Dooner and The Dude are talking about FreightWaves’ $37M funding raise, how to pitch on Shark Tank, tips on talking to shippers, freight coaching, and the viability of blockchain in transportation. They’re joined by special guests - Craig Fuller, CEO and founder at FreightWaves; Tom Burden, CEO and founder at Grypmat; Paul Stippich, traffic manager at TipTop Poultry; The Freight Coach Chris Jolly; and Bruno Silva, software engineer at BasicBlock Also, Good News Bad News concerning MLB’s Opening Day and Taylor Swift’s midnight release. WatchApple PodcastsSpotifyMore FreightWaves PodcastsVisit our sponsor
Today on the podcast I am joined by Tom Burden the founder and CEO of Grypmat a multi-purpose flexible tool tray that keeps your tools in place and organized while you work on cars, planes, or anywhere else that you might need tools. Tom came up with the idea for Grypmat after serving in the Air Force as a jet mechanic, and after leaving the Air Force he dove into the startup world and launched his company. The Grypmat is a favorite of mechanics and DIYers all over the country and even caught the eye of Marc Cuban, Richard Branson, and Lori Grenier who all invested in the company when Tom appeared on an episode of Shark Tank. During this episode, Tom and I discussed what it was like to start your own business after serving in the Air Force and if his military background was a pro or a con in starting a business, what he has learned from his Shark Tank investors and what appearing on the hit show was like, and we also got to talk about his experience running an eCommerce business with a partially remote team and how he plans to continue using remote work after COVID.
In the latest episode of The DL, Diesel Laptops Founder and CEO, Tyler Robertson, is joined by Tom Burden, the CEO and Founder of Grypmat. The innovative Grypmat product line is a flexible multi-purpose tool tray that keeps your tools in place. Grypmat has been featured on Good Morning America, Shark Tank, and even on the cover Time Magazine.
Tom Burden was an F-16 mechanic in the Air Force, and every day, one of the most painful parts of the job was having his tools slide off the aircraft. Lucky for the Air Force and all of the mechanics who came after him, this mechanical engineer made a decision: to solve that problem, no matter what. And, with some inspiration from his mom’s dashboard mount for her phone, he developed the Grypmat. Tom has become a frequent visitor to The PAST Foundation, and the kiddos just love hearing his story — because it’s awesome. We are constantly telling teachers, schools, and members of our community the same thing: tap into the thing that you're passionate about. But, for many, it’s hard to take action on this admittedly esoteric advice. However, when they hear Tom’s story, it makes the esoteric concrete; it makes the idea of finding and leveraging your passions and talents feel doable, no matter what age you are. So, we love that we’re now able to share his story on the podcast because we truly want everyone in the world to feel like they’re capable of finding their superpower and turning that into a career. Tom even has a great hack for finding something you’re passionate about if you have no idea where to start. To learn more, visit: pastfoundation.org (http://pastfoundation.org/) Resources: www.grypmat.com (https://www.grypmat.com/) LinkedIn: www.linkedin.com/in/toburden (https://www.linkedin.com/in/toburden/) Learning Unboxed is produced in part by (http://crate.media) Recorded by Eric French at (http://wosu.org) in Columbus, Ohio
Ep #42 - My guest this week is Tom Burden, a former Air Force F-16 weapons mechanic, that went on to create and sell Grypmat, a flexible, non-slip rubber mat he invented to hold tools. Tom raised $700,000 to build his business through Kickstarter and Shark Tank, where one of his backers included Sir Richard Branson. The Grypmat product has gone on to grace the cover of Time Magazine and led Tom to be featured in the Forbes 30 Under 30. The business has grown to doing $4 million in revenue in 2019, more than double what it brought in during 2018. Tom is now planning an expansion into retail, with a lower-priced, smaller-version of the Grypmat for home mechanics. LEARN MORE ABOUT TOM BURDEN AND GRYPMAT: Visit the Grypmat website at: https://www.grypmat.com/ Read Tom Burden's Profile in 'Forbes' at: https://www.forbes.com/profile/tom-burden/#4f33388d286a Send Tom an email at tom@grypmat.com Follow Tom Burden on LinkedIn at: https://www.linkedin.com/in/toburden/ Follow Tom Burden on Instagram: https://www.instagram.com/tom26burden/ Follow Tom Burden on Twitter at: https://twitter.com/tom26burden Also, please remember to subscribe, rate, and leave a written review for the show if you find value in it. Your reviews help this show to reach a wider audience and I appreciate everyone that has been leaving them. FOLLOW CHARLES GAUDET ON SOCIAL MEDIA: Follow Charles Gaudet on LinkedIn: https://linkedin.com/in/charlesgaudet Follow Charles Gaudet on Facebook: https://facebook.com/charlesgaudet Follow Charles Gaudet on Twitter: https://twitter.com/charlesgaudet VISIT THE PREDICTABLE PROFITS WEBSITE: https://PredictableProfits.com
Tom is the founder and creator of the company Grypmat that produces multi-purpose flexible trays to help keep your tools in one place and from slipping off surfaces. He talks to me about dating before and after being on the tv show Shark Tank. He's also honest about how entrepreneurs tend to put their company first before dating. Find out more on this episode!
Tire Talk is recorded live & off the cuff on Facebook on Thursdays at 7 pm CST, this may lead to some mild language and interesting stories. Tune in - https://www.facebook.com/atturotires/live Audio Only Archive - https://anchor.fm/atturotires Join us as we talk with Tom Burden, Founder, and CEO of Grypmat! Tom tells some interesting stories about the early days of his Grypmat journey, the behind the scenes of ABC's hit show Shark Tank, and what he thinks the future for Grypmat is! Order Grypmat: https://www.grypmat.com/ YouTube: https://www.youtube.com/channel/UCNJQjER2xV74F-rxGVQg0WA Facebook: https://www.facebook.com/grypmat Instagram: https://www.instagram.com/grypmat/ ➥ Submit Your Ride to our Gallery: http://atturo.com/gallery/ ➥ FIND A DEALER https://atturo.com/dealer-locator/ [INSTAGRAM] https://www.instagram.com/atturotires/ [FACEBOOK] https://www.facebook.com/atturotires/ [TWITTER] https://twitter.com/atturotire --- Atturo Tire stirs the rebel in us & empowers the “out-doers” to chase adventure with badass, high-quality Light Truck, SUV & Crossover tires that won't break the bank. #GoYourOwnWay
Tom Burden is a former F-16 weapons mechanic in the US Air Force. To solve a major problem in the aerospace community, he went all in on his invention, and is now Founder/CEO of Grypmat, a revolutionary tool containment solution for the aerospace, military, industrial, law enforcement, and automotive industries. Today, Grypmat is a rapidly growing, multi-million dollar business. Tom secured a 3-way deal on ABC's hit show Shark Tank, and has since landed on Forbes 30 Under 30 List in the Manufacturing sector. We talk about how he prepared to deliver the biggest presentation of his life, some of the major hurdles he faced since the invention of Grypmat, and how he has learned to turn crisis into opportunity.
Tom Burden, the founder of Grypmat, shares the inspiration behind his tool tray, which was named one of Time's Best Inventions of 2018, and his advice for finding your inner problem-solver.
Tom Burden, founder of Grypmat, shares the inspiration behind his tool tray, which was named one of Time's Best Inventions of 2018, and his advice on finding your inner problem-solver.
Lt Col Clark talks with Tom Burden and Capt Steve Heptig. Tom is a former F-16 mechanic and the founder of Grypmat, a company he successfully pitched on Season 9 of Shark Tank. Steve is the Chief of the 305 AMW Innovation Office and JB MDL's Infinity Spark Cell.
Grypmat is a Veteran-founded company founded by former Air Force F-16 Mechanic, Tom Burden. Grypmat premiered on Season 9 of SharkTank when Burden landed a combo deal with Mark Cuban, Lori Grenier, and Richard Branson. Grypmat has since been named as a TIME 50 Best Inventions of 2018 and has received other awards such as the Edison award and a Core77 Design award. https://www.grypmat.com/ https://www.fsifulfillment.com https://www.tiffanykrumins.com/
Tom Burden, inventor of the Grypmat, talks about his year since his Shark Tank appearance and speaking at UT
Join Pierce as he interviews Grypmat Founder Tom Burden who appeared on Shark Tank Season Episode 10 and struck a deal with Sir Richard Branson, Mark Cuban and Lori Grenier. Go to Grypmat.com to get one of your own.
Today’s show is with Tom Burden, inventor of the GRYPMAT For those of you that need a clever place to put your tools while working on the car, this is the show you’ve been waiting for. If you’d like an A-Z lesson in taking an idea to market, winning SEMA Launch Pad, winning Shark Tank, and growing a business, this is still the show you’ve been waiting for! The post TMCP #369: Tom Burden of GRYPMAT; Inventing A Product, Winning Shark Tank, and Going to the Next Level! first appeared on The Muscle Car Place.
StartUps compete in pitch competitions across the globe. In the US, there is a Pitch Competition like no other- the reality show / pitch competition phenomenon that is SHARK TANK. We were fortunate enough to reach out to a BIG winner, just at the right time. Tom Burden is an engineer, mechanic, inventor, dreamer and visionary. The inventor of GRYPMAT, and one of the best-prepared presenters in the history of the show, Tom's presentation caught my attention , and I decided to reach out to him. he graciously agreed to be interviewed, and we are the true beneficiaries. Learn about his focus, routine, meditation practice, and how long it took him to win a spot on the show, and then... a DEAL with Sir Richard Branson, Lori Grenier, and Marc Cuban.
Entrepreneur Tom Burden joins Jordan on the eighteenth episode of the Dream On Podcast. In this episode, Tom shares his journey of becoming and inventor and entrepreneur and his most recent experience being on Shark Tank. You can listen below or also available through the Dream On Podcast in the iTunes store.More About Tom Burden’s Grypmathttps://www.grypmat.com/http://twitter.com/grypmatThe post Episode #18: Tom Burden from Shark Tank appeared first on Dream On: Global. See acast.com/privacy for privacy and opt-out information.
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Daniel from Entreprenerds and I sit down with inventor, Tom Burden and discuss his entrepreneurial journey to creating his amazing new product, the Grypmat. Tom has sold his product to companies like NASA and Google. You can buy your very own Grypmat and learn more about the company by checking out Grypshon.com This was recorded at The Vue in Columbus during Columbus Start Up Week! Thanks to everyone who made it possible and allowed us to record there! We’d love to find ways we can serve you better! Go to entreneato.com to hear archived episodes, connect with us on social media you can also fill out our contact form to submit comments and questions. Thank you! We are also pumped to be teaming up with Audible! Go to audibletrial.com/entreneato and sign up to get your FREE Audiobook and a 30 Day FREE Trial! No hassles and no gimmicks! If you would like to support the show you can send a one time gift or become a monthly supporter by visiting our Patreon Page.
Episode 57 - Grypmat is here and it's 2017. I'm crazy excited to kick off the New Year with this interview of Tom Burden from The Grypmat. As a special bonus, I also got to chat with Dmitry Dragilev from the amazing PR outreach tool, JUSTREACH.IO.
Episode 57 - Grypmat is here and it's 2017. I'm crazy excited to kick off the New Year with this interview of Tom Burden from The Grypmat. As a special bonus, I also got to chat with Dmitry Dragilev from the amazing PR outreach tool, JUSTREACH.IO.