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If you're trying to market to everyone, you're reaching no one. Learn why narrowing your focus to your ideal audience leads to better leads, higher conversions, and real business growth. Listen and find out more at DelosInc.com/episode395.  

Struggling to find the perfect time to post on social media? Learn why consistency matters more, how to use your analytics smartly, and what really grows your audience over time.Listen and find out more at DelosInc.com/episode394.  

Learn how to use Instagram Trial Reels to safely test new video content, expand your reach, and grow your audience — without stressing over what your followers think. Listen and find out more at DelosInc.com/episode393.

Feeling overwhelmed by LinkedIn posting? Learn simple, actionable tips to create authentic posts, boost engagement, and build real connections — even when you're busy. Listen and find out more at DelosInc.com/episode392.  

AI agents are reshaping how people shop, making purchasing decisions on their behalf. Learn how businesses can adapt to this AI-driven future by optimizing their brand perception and marketing strategies. Listen and find out more at DelosInc.com/episode391.  

YouTube is now the biggest podcast platform, with over 1 billion monthly viewers. Learn why video is shaping the future of podcasting and how to adapt your strategy for more visibility and engagement. Listen and find out more at DelosInc.com/episode390.  

Instagram DMs just got a big upgrade with scheduled messages, pinned chats, message translations, and more. Learn how these new features can help businesses stay organized and connect with customers more efficiently. Listen and find out more at DelosInc.com/episode389.  

In this episode, we're talking about how Apple Maps is changing—paid search ads could be coming to maps soon! This means businesses may soon be able to pay to appear at the top of Apple Maps searches. With so many iPhone users relying on Apple Maps, this could be a big opportunity for local businesses to get found. Listen and find out more at DelosInc.com/episode387.  

Search intent is key to ranking in Google and attracting the right customers. Learn how to align your content with what people really want so you get more leads and sales. Listen and find out more at DelosInc.com/episode388.  

Digital Marketing LIVE! is back! Join this 3-day virtual event to get a step-by-step marketing plan, learn how to use AI to create content faster, and turn your digital marketing into a system that brings real results - more clients and better leads. Have a listen and join us. More info can be found at digitalmarketing.live.

Want more views on your YouTube videos in 2025? Learn how to optimize your content with better keywords, thumbnails, and engagement strategies to boost your organic reach. Listen and find out more at DelosInc.com/episode385.

Facebook Live videos will now be deleted after 30 days. Learn how to save, repurpose, and make the most of your past live content before it's gone for good. Listen and find out more at DelosInc.com/episode384.

Meta's algorithm for Instagram and Facebook has changed—over 50% of the content in your feed now comes from AI recommendations. To maximize visibility, businesses should focus on Reels, Stories, and engagement strategies. Learn how to make Meta's algorithm work for you. Listen and find out more at DelosInc.com/episode383.

B2B buyers are often 80% through their decision-making process before they ever contact you. To stay top of mind, your content must align with their research, evaluation, and decision stages. Learn how to create a clear, consistent content strategy that builds trust and converts prospects into customers.  Listen and find out more at DelosInc.com/episode382.  

The average American spends nearly six hours a day on their phone. If your website, emails, and communication options aren't optimized for mobile users, you're missing valuable engagement. Learn three simple ways to make your business more mobile-friendly. Listen and find out more at DelosInc.com/episode381.

Instagram has updated its profile grid, moving away from square images. Learn the new optimal sizes (1080x1350 for posts, 9:16 for reels) and how to optimize your content across Instagram, LinkedIn, Facebook, and Pinterest. Update your templates today!  Listen and find out more at DelosInc.com/episode380.  

In today's episode we're talking about how to make it happen—specifically, how to batch, schedule, and reuse your content. If you've been following along, you know the importance of strategy. Now, let's talk about how to put that strategy into action.  Listen and find out more at DelosInc.com/episode379.  

In today's episode we're talking about how to get organized by putting your marketing on a calendar. Having a clear schedule for your content is crucial to staying on track, so let's break down how to make that happen.  Listen and find out more at DelosInc.com/episode378.

In today's episode we're talking about where to put your content. We'll break down the essential platforms you need to be on to get your message in front of the right people, and keep your marketing running smoothly. Listen and find out more at DelosInc.com/episode377.  

In today's episode we're talking about and we're kicking off a four-part series called Creating a Clear Marketing Plan That Works. In this series of podcasts, we'll guide you step-by-step through building a marketing plan that brings in more business by focusing on the needs of your ideal client.  Listen and find out more at DelosInc.com/episode376.  

In today's episode we're talking about LinkedIn. If you think of it as just a place for resumes and job hunting, it's time to rethink. New research shows that LinkedIn is quickly becoming the go-to platform for business owners and professionals looking to expand their online presence and grow their influence. And it's not just for networking—it's shaping up to be a powerful marketing tool. Listen and find out more at DelosInc.com/episode375.  

In today's episode we're talking about content creation and how you can create content that resonates with your audience while keeping search engines happy. With the rise of AI tools like ChatGPT, it's easier than ever to produce content quickly, but that can lead to a lot of surface-level articles that prioritize speed and SEO over true value.Listen and find out more at DelosInc.com/episode374.  

In today's episode we're talking about a fascinating new report on consumer habits, especially in the world of search engines, social media, and AI tools. Listen and find out more at DelosInc.com/episode373.

In today's episode we're talking about powerful SEO tips that can help both service area businesses and brick-and-mortar businesses increase their local visibility and drive more traffic. Whether you're a service area business or a brick-and-mortar store, local SEO is all about connecting with your community. Tailoring your website, content, and Google listing to your specific location ensures that when potential customers are searching, you're the business they find. Listen and find out more at DelosInc.com/episode372.

In today's episode we're talking about something new in the world of AI-powered search. Specifically, ChatGPT's new search capabilities—and how that affects your visibility online. Listen and find out more at DelosInc.com/episode371.

In today's episode we're talking about the first thing someone sees on your homepage—the headline. Is it obvious to your ideal customer that they're in the right place? Your homepage headline should focus on them, not you, addressing their needs, concerns, or goals right from the start. Listen and find out more at DelosInc.com/episode370.  

In today's episode we're talking about Facebook's latest features designed to help you connect with your community in fresh and exciting ways. From new ways to discover local content to tools that enhance video experiences, plus some exciting updates to how you can build and grow communities, there's a lot to cover. Whether you're a business owner, a content creator, or just looking to better engage with your audience, these updates could have a big impact. Listen and find out more at DelosInc.com/episode369.

In today's episode we're talking about the secret to growing your email list by offering true value! We'll reveal what really gets people to subscribe—whether it's exclusive content, discounts, or educational insights. Tune in for tips on creating engaging, consistent emails that keep your audience connected and loyal. Listen and find out more at DelosInc.com/episode368.  

In today's episode, we're talking about the latest updates to LinkedIn and why short-form video is taking off on the platform. We'll discuss how LinkedIn is adapting to compete with other social media platforms, and what these changes mean for your content strategy. If you want to learn how to leverage LinkedIn's new features to connect with your audience and grow your professional presence, this episode is for you! Listen and find out more at DelosInc.com/episode367.

It's that scary and spooky time of year and in this episode, we're bringing back one of our old favorites: “Don't Be Scared of Video Marketing.” Video has become crucial in marketing, yet many of you are still hesitant to embrace it. We'll discuss how video consumption is skyrocketing, especially among Millennials and Gen Z, and why it's essential to meet your audience where they are. Listen and find out more at DelosInc.com/episode366.

In today's episode, we're talking about some exciting updates from YouTube that are set to transform the platform for content creators and viewers alike. With new features like the ability to organize videos into seasons, a “Hype” button for boosting video visibility, and innovative AI tools to help you brainstorm and engage with their audiences, YouTube is making it easier than ever to create and consume content. Find out how these changes can benefit your channel and enhance the viewing experience. Listen and find out more at DelosInc.com/episode365.  

In today's episode, we're talking about the benefits of using internal links on your website. Internal links do more than just connect one page to another—they can boost your SEO, help search engines understand your site structure, and keep your visitors engaged longer. But how exactly do they work, and why should you make them a priority? Listen and find out more at DelosInc.com/episode364.

In today's episode we're talking about changes from Apple in iOS 18 that could impact how your marketing emails land in your audience's inbox. Listen and find out more at DelosInc.com/episode363.  

In today's episode we're talking about some actionable tips and trends to help you get digital marketing results. And we're focusing on a crucial topic for any business with an online presence—how to improve your website's performance. Listen and find out more at DelosInc.com/episode362.  

In today's episode we're talking about some exciting new features on Instagram that are sure to enhance your social media game. Listen and find out more at DelosInc.com/episode361.

In today's episode we're talking about Google's new AI Overviews feature and how you can leverage automation and AI while still maintaining authentic connections with your clients and customers. Listen and find out more at DelosInc.com/episode360.  

In today's episode we're talking about the Federal Trade Commission's new rules on online reviews. If you rely on online reviews to promote your business, you'll want to pay close attention to these changes. Listen and find out more at DelosInc.com/episode359.  

In today's episode we're diving into the shorter holiday shopping season and how to connect with Gen Z shoppers. Listen and find out more at DelosInc.com/episode358.  

In today's episode we're talking about how you can improve your engagement on social media using power words and some quick ways to enhance your ads. Power words can transform your posts from mundane to compelling, driving more clicks, engagement, and conversions. Listen and find out more at DelosInc.com/episode357.  

In today's episode we're talking about tracking cookies, the new experience in Chrome, and why it matters to you. Listen and find out more at DelosInc.com/episode356.  

In today's episode we're talking about tracking cookies, the new experience in Chrome, and why it matters to you. Listen and find out more at DelosInc.com/episode356.

In today's episode we're talking about making the most of local Google traffic and the key fields to focus on in your Google Business Profile. Listen and find out more at DelosInc.com/episode355.  

In today's episode we're talking about a new development from Instagram and Meta, the ability to create AI versions of yourself for social media interaction. Listen and find out more at DelosInc.com/episode354.

In today's episode we're talking about creating engaging social media posts. We'll talk strategies for LinkedIn, including understanding your audience's pain points, using captivating visuals, hashtags, and emojis, and leveraging analytics to enhance your content. Listen and find out more at DelosInc.com/episode353.

In today's episode we're talking about the social media platform Pinterest. We'll talk about some exciting new features, how you can sell products, and how to use Pinterest to share your blog and website content effectively. Listen and find out more at DelosInc.com/episode352.  

In today's episode we're talking about the importance of landing pages and what makes a good one that works to get conversions. Listen and find out more at DelosInc.com/episode351.  

In today's episode, we're talking about the latest updates from Meta, focusing on Facebook's shift to attract young adults, Instagram's testing of unskippable ads, and the platform's push for more algorithm-driven content.  Listen and find out more at DelosInc.com/episode350.  

In today's episode we're talking about how social media platforms have become essential tools for searching and shopping, far beyond their original social interaction purpose. Listen and find out more at DelosInc.com/episode349.  

In today's episode we're talking about social selling and how it's reshaping online shopping. Listen and find out more at DelosInc.com/episode348.  

In today's episode we're talking about the latest updates to ChatGPT and how they can help your business. Listen and find out more at DelosInc.com/episode347.

In today's episode we're talking about how to create content that gets noticed. In today's digital landscape, it's not just about having a presence online; it's about standing out and connecting with your community.  Listen and find out more at DelosInc.com/episode346.