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Damon Burton is the Founder and President of SEO National, a company specializing in strategic search engine optimization, where he leverages over 17 years of experience. Throughout his career, Damon has achieved notable success, working with high-profile clients such as Tony Robbins, Russell Brunson, and Rockwell Watches, while also being a Forbes contributor. He is the author of Outrank, where he shares his knowledge and strategies about SEO. His approach emphasizes integrity, maintaining quality control through rigorous SOPs, and establishing a strong personal brand that resonates with both clients and followers. In this episode… In a world where digital presence can make or break a business, how does one successfully navigate the complex landscape of search engine optimization while avoiding common pitfalls? The journey from obscurity to high visibility on Google is fraught with challenges, but for those who master the art, the rewards can be significant. What if there was a way to bypass the noise and effectively outrank even billion-dollar companies? Damon Burton has done just that, leveraging his expertise to help businesses scale through innovative SEO strategies. Damon shares insights into how he has crafted SEO National into a powerhouse consultancy by focusing on client success stories and maintaining a lean, SOP-driven operation. His personal strategy emphasizes the importance of setting clear expectations and nurturing relationships, both in business and with his family, showcasing a blend of professional acumen and personal authenticity. In this episode of the Inspired Insider Podcast, Dr. Jeremy Weisz interviews Damon Burton, the Founder and President of SEO National, about the intricacies of SEO and personal branding. He shares his strategies for client acquisition and retention, which have been crucial to his success. By weaving his life values into his professional story, Damon demonstrates how aligning business objectives with personal ethics can foster sustainable growth.
In today's episode of the Wealthy Woman Lawyer® podcast, I chat with Marilyn Jenkins, Founder of MJ Media Group and Law Marketing Zone. Marilyn is a seasoned digital growth strategist specializing in all aspects of digital marketing for law firms, including paid advertising, SEO, Google Business Profile Optimization, Reviews Management, and Database Reactivation.With a proven track record of helping law firms achieve remarkable growth, Marilyn has crafted strategic marketing plans that have led many clients to exceed seven-figure revenues, with some realizing returns on investment as high as 14x. She also hosts the popular podcast Leadership in Law and is the author of several books, including Profit Driven Digital Marketing and the Google Business Profile Training Guide.Listen in as Marilyn and I discuss:The importance of a comprehensive approach to digital marketing for law firms, combining SEO, ads, and local outreach.How Google Business Profiles can be optimized to dominate local search results and attract new clients.The differences between Local Service Ads and Google Ads, and when to use each for maximum ROI.Strategies for managing online reviews effectively and addressing negative feedback constructively.Why attorneys need to shift their focus from complex, academic content to client-focused, SEO-friendly materials.Marilyn's innovative services, such as Maps Power Boost, which help law firms achieve higher rankings in Google Maps.LINKS TO LOVE:To learn more about Marilyn and connect with her, visit her website at lawmarketingzone.com or book a call.You can also purchase her books, including Profit Driven Digital Marketing and the Google Business Profile Training Guide, on Amazon. Grab her brand-new book, The 2025 Local SEO Playbook for Law Firms, Outrank, Outshine, Outperform! here. Looking for help scaling your law firm business?***Book a Practice Growth Assessment call with me.***
Dr. Yishai welcomes Damon Burton, President of SEO National, who shares his journey from outranking billion-dollar companies to helping clients achieve life-changing results. Damon reveals the keys to mastering SEO, building long-term client relationships, and navigating the evolving seasons of entrepreneurship with intentionality and focus.Welcome to Think Mastery with Dr Yishai. Hosted by Doctor of Psychology, entrepreneur, and executive coach Dr. Yishai Barkhordari. On this podcast, you'll hear real talk about life and business. Plus, how to use psychology to create more mastery and success in both. Feel free to learn more about Dr. Yishai at www.DrYishai.com/ Connect with me on LinkedIn: https://www.linkedin.com/in/dryishai/ Disclaimer: The information contained in this publication is for general informational purposes only and shall not be relied on or construed as coaching advice or therapy. © 2024 Yishai Barkhordari, Psychologist, PLLC. All rights reserved.
Welcome to episode 247 of the Grow Your Law Firm podcast, hosted by Ken Hardison. In this episode, Ken sits down with Tanner Jones, VP of Business Development at Consultwebs. Tanner Jones is a seasoned expert in online marketing for law firms, particularly personal injury firms, with over 20 years of experience at Consultwebs. He is known for his valuable insights and practical strategies that help law firms enhance their online presence and maximize their marketing efforts. Tanner's approach focuses on building strong brand identities, optimizing phone answering processes, and creating efficient website designs to generate leads and establish credibility in the legal industry. What you'll learn about in this episode: 1. Marketing Considerations: - Understanding your audience and your brand. - Who answers your phone and what does your sign-up process look like. 2. Your Website is your Virtual Office: - Quick-loading, mobile compatibility, consistency, content, etc considerations. - Building your trust, showcasing your brand, your assets, and your accomplishments. 3. Turning Potential Clients into Clients: - Recognizing the importance of providing clear conversion and contact opportunities on website pages. - Utilizing tools like Intaker to enhance user experience, increase engagement, and improve conversion rates. 4. Lead Generation and Brand Building: - Monitoring data metrics and leads generated through marketing efforts. - Benefits of combining brand building and lead generation to reach and retain clients. 5. Reaching a Wider Audience Online: - The importance of prompting clients to review your law firm on Google Business Profiles. - Strategic video content creation and leveraging platforms like YouTube, without relying too much on AI. Resources: https://www.consultwebs.com/ https://www.linkedin.com/in/tannerjonescw/ (877) 278-5590 Additional Resources: https://www.pilmma.org/aiworkshop https://www.pilmma.org/the-mastermind-effect https://www.pilmma.org/resources https://www.pilmma.org/mastermind
Send us a Text Message.In this episode of the Lean & Mean Academy, Aaron Parker is joined by Chris Lonergan from Footbridge Media to reveal the secrets to outranking 99% of your local competitors on Google. Whether you run a pressure washing, landscaping, or HVAC business, these actionable strategies will help you dominate your local market. From maximizing your Google Business Profile to mastering local citations and review management, Chris shares insider tips that will get your business noticed. Learn how to fill out your Google profile the right way, the importance of local citations, and how to leverage customer reviews with photos to stack the deck in your favor. Tune in to transform your online presence and start getting more calls today!Local Domination 0-7k Course Pressure Washing Resource Page Footbridge Media $199 Lean & Mean Deal Pressure Washing Customer Contract Chemicals & Equipment The Pros Use Instagram
Send us a Text Message.How annoying is it... your site is BETTER than your competitors, but they outrank you in Google. Why is it happening? Well, you can forgot most of the buzzwords in SEO. It probably comes down to your content and your authority. So thats what we've dug into this episode. Stay tuned to the end for a little hack on how to spy on your competitors to find the high authority links to go for.WANT US TO DO YOUR SEO? We can take a look at your site, your competitors and your market and give you a free proposal on what you need to do to hit your goals. Head to our website and submit your details. We'll get our nerd caps on and do some digging into the right SEO strategy for you. Stuff You Need To Know The SEO Show is released once a week so subscribe now wherever you get your podcasts and if you're feeling extra kind we'd love it if you leave us a review. Learn more about us at https://theseoshow.coCheck out our agency Local DigitalFollow Michael on Twitter @servicescalingFollow our agency Local Digital on Instagram @localdigitalcoCheck out our content on Youtube
Discover how we used AI to spike up our Google Shopping Ads until they outranked the biggest competitors.Regina Bellows sits down with Glen Wilson as he reveals how the AI tool called FeedGen achieved significant improvements in competitive visibility and ad performance for his clients' campaigns. FeedGen utilizes generative AI to optimize titles, descriptions, and attributes of products in shopping feeds, ultimately improving visibility in the auction and increasing exposure. This is a tool we're now going to integrate here in Solutions 8 and it's the same tool Google uses for their shopping ads! Learn more about it now by listening to this episode.GitHub link: https://github.com/google-marketing-s... Learn more about the new Solutions 8 Digital Marketing Services here: https://sol8.com/digital-marketing-se... 0:00 Intro0:32 Google Ads Strategy Using AI To Outrank The Biggest Competitors2:40 What is FeedGen?9:28 FeedGen updates and info12:20 FeedGen template sheet19:08 Success with FeedGen25:11 Checking spend, revenue, and MER28:13 Utilizing FeedGen for Solutions 8
Doing this key tip will make you outrank the competition!
The Pest Geek Podcast Worlds #1 Pest Control Training Podcast
Introduction to Domain Authority and AI in SEO Welcome to a compelling episode of the Pestgeek Podcast, where your host, Franklin 'The Pestgeek' Hernandez, delves into the increasingly relevant topic of domain authority and the integration of AI in SEO. As the digital landscape becomes more saturated with AI-driven content, understanding and implementing strategies to enhance your website's visibility on Google has never been more crucial. Understanding Domain Authority Domain authority is a metric developed by Moz that predicts how well a website will rank on search engine result pages (SERPs). A higher domain authority score suggests a greater potential for ranking, making it a critical focus for any business aiming to enhance its online presence. Franklin kicks off the discussion by explaining the fundamentals of domain authority and why it's a pivotal aspect of digital marketing strategy. The Surge of AI-Driven Content The advent of AI has revolutionized content creation, allowing for the production of high-volume, SEO-optimized content at an unprecedented scale. Franklin discusses how this surge in AI-driven content impacts your ability to rank and stand out among competitors. He emphasizes the importance of not just quantity but quality and relevance of content to your specific audience. Practical Strategies to Boost Your Domain Authority One of the highlights of this episode is Franklin's practical, actionable strategies that businesses can use to improve their domain authority. From enhancing internal linking structures to acquiring high-quality backlinks and optimizing on-page content, Franklin provides a comprehensive guide to the tactics that matter most in today's SEO landscape. Embracing AI to Propel Your Business Moving beyond traditional SEO, Franklin discusses how embracing AI can transform your business's approach to online marketing. He covers tools and technologies that assist in keyword research, content generation, and data analysis, explaining how these can lead not only to improved SEO performance but also to better customer engagement and conversion rates. Tackling the 'Chicken and the Egg' Challenge A significant part of the podcast is dedicated to addressing the 'chicken and the egg' dilemma many small businesses and startups face: the need for domain authority to attract visitors and the need for visitors to build domain authority. Franklin offers innovative solutions for new websites to gain traction quickly, such as participating in high-authority forums, leveraging social media platforms, and collaborating with established influencers in their niche. Conclusion: Leveraging AI for Business Success In the concluding segment, Franklin encourages businesses to view AI as a tool for growth rather than a challenge to overcome. With the right strategies, AI can provide a competitive edge in SEO, helping businesses to not only survive but thrive in a digital-first world. Connect with Us Don't miss out on more episodes packed with expert insights. Connect with the Pestgeek Podcast community and Franklin Hernandez for continuous learning and growth in the field of pest control and beyond: Join our Community: Facebook Group Follow us: PestGeek Podcast on Facebook Listen and Subscribe: PestGeek Podcast on iTunes Network with Franklin: on LinkedIn Explore More: Visit PestGeek Join us on this journey to mastering the digital domain and ensure your business not only adapts but excels in the era of AI and beyond. Subscribe to the Pestgeek Podcast for more invaluable insights and strategies for your business's online success. Hashtags for Engagement Boost your interaction on social platforms using these targeted hashtags: #DomainAuthority, #DigitalStrategy, #AICompetition, #SEO, #PestGeekPodcast, #BusinessGrowth, #OnlineMarketing, #TechSavvy, #WebPresence, #FranklinHernandez. Engage with us and share your thoughts on how AI is reshaping the ...
We talked week to Lyrian Daniel, about a Survey Report revealing the impact of high temperatures and heatwaves on people in properties. Kate Ashton from Maryborough told us about the $350,000 median house price for first home buyers. Mick Dolphin about the abandoned mansion that has its own unique back story. What is fractional ownership and how low you can buy into this type of real estate investing. Antoinette Nido told us of a recent international property ranking that has Melbourne above New York city and others. Listen here: https://apple.co/3wub8Le ► Subscribe here to never miss an episode: https://www.podbean.com/user-xyelbri7gupo ► INSTAGRAM: https://www.instagram.com/therealestatepodcast/?hl=en ► Facebook: https://www.facebook.com/profile.php?id=100070592715418 ► Email: myrealestatepodcast@gmail.com The latest real estate news, trends and predictions for Brisbane, Adelaide, Canberra, Gold Coast, Sydney, Melbourne and Perth. We include home buying tips, commercial real estate, property market analysis and real estate investment strategies. Including real estate trends, finance and real estate agents and brokers. Plus real estate law and regulations, and real estate development insights. And real estate investing for first home buyers, real estate market reports and real estate negotiation skills. We include Hobart, Darwin, Hervey Bay, the Sunshine Coast, Newcastle, Central Coast, Wollongong, Geelong, Townsville, Cairns, Ballarat, Bendigo, Launceston, Mackay, Rockhampton, Coffs Harbour. #sydneyproperty #Melbourneproperty #brisbaneproperty #perthproperty
Mina Elias, backed by his vast experience, outlines a strategy to captivate customers and set apart offerings in Amazon's competitive market.He shares a blueprint for keyword optimization on Amazon, highlighting the need to start small and grow strategically based on performance results. His approach underlines the role of flexibility in advertising, where constant adjustments can lead to enhanced visibility and higher conversions.Additionally, Mina discusses how click-through and conversion rates dramatically affect a product's organic ranking on Amazon. He recommends driving branded traffic from external sources to Amazon pages to raise product visibility against fierce competition.Mina also shares a few tips on crafting effective product detail pages. He stresses the importance of each component—from images to reviews—working together to showcase the product's merits and convince shoppers to purchase. Episode brought to you by More StaffingJoin 15k founders and marketers & get our pod highlights delivered directly to your inbox with the DTC Pod Newsletter! On this episode of DTC Pod, we cover:1. Keyword Strategy and Budget Management2. Understanding Amazon's Sales Ecosystem3. Amazon Advertising Strategy4. Maximizing Amazon Product Visibility5. Amazon's Traffic and Conversion Funnel6. Product Listing and Conversion Improvement Strategies7. Review Acquisition Challenges and Strategies8. Amazon's Growing Platform and Optimization Challenges9. Market Trends and PredictionsTimestamps00:00 Scaling brands on Amazon05:38 Optimizing product detail page for better conversion08:15 Maximizing impressions, improving click-through rates, and increasing sales11:14 Systematic keyword testing for profitable ad campaigns18:12 The impact of customer behavior on Amazon organic sales24:32 The importance of reviews in driving customer choices26:59 Influencing reviews with reciprocity and community building35:53 Succeeding on Amazon in 202437:03 Profitable niches to sell products on Amazon in 2024Show notes powered by Castmagic Past guests & brands on DTC Pod include Gilt, PopSugar, Glossier, MadeIN, Prose, Bala, P.volve, Ritual, Bite, Oura, Levels, General Mills, Mid Day Squares, Prose, Arrae, Olipop, Ghia, Rosaluna, Form, Uncle Studios & many more. Additional episodes you might like:• #175 Ariel Vaisbort - How OLIPOP Runs Influencer, Community, & Affiliate Growth• #184 Jake Karls, Midday Squares - Turning Your Brand Into The Influencer With Content• #205 Kasey Stewart: Suckerz- - Powering Your Launch With 300 Million Organic Views• #219 JT Barnett: The TikTok Masterclass For Brands• #223 Lauren Kleinman: The PR & Affiliate Marketing Playbook• #243 Kian Golzari - Source & Develop Products Like The World's Best Brands-----Have any questions about the show or topics you'd like us to explore further?Shoot us a DM; we'd love to hear from you.Want the weekly TL;DR of tips delivered to your mailbox?Check out our newsletter here.Projects the DTC Pod team is working on:DTCetc - all our favorite brands on the internetOlivea - the extra virgin olive oil & hydroxytyrosol supplementCastmagic - AI Workspace for ContentFollow us for content, clips, giveaways, & updates!DTCPod InstagramDTCPod TwitterDTCPod TikTok -----Mina Elias - Founder of Trivium Group and Chief Executive Officer at MMA Nutrition LLCBlaine Bolus - Co-Founder of CastmagicRamon Berrios - Co-Founder of Castmagic
This is one of the most common questions.
Curious about the relevance of human-crafted content amidst the growing excitement around artificial intelligence?
Take Back Time: Time Management | Stress Management | Tug of War With Time
Advertising can be a powerful tool for promoting businesses and products, but it does not come without a downside. As a business owner, it's a smart move to build a successful business without paid ads, and that is possible! Today, Damon Burton, an SEO consultant, explores the area of Search Engine Optimization and how to harness it in building your business without any paid advertising. As the Author of Outrank, Damon shares his insights about structuring content for credibility and how that helps you outrank competitions. His success leaves footprints that you might want to follow. So, join Damon in this informative episode as he shares his key to success in building a business.
What does it take to outshine a billion-dollar giant on Google's search rankings? Where in the world should you start with building SEO for your brand? Damon Burton, a devoted husband and father of three, found himself at a crossroads over a decade ago. Armed with sheer determination, he took on a billion-dollar company and emerged victorious by outranking their website on Google. That pivotal moment ignited a fire within him, propelling him to establish an international search engine marketing empire. Along the way, Damon's company has partnered with Inc. 5000 and Shark Tank featured businesses, solidifying its reputation as a powerhouse in the industry. Want to take your brand to the next level? Let's dive into SEO and more with Damon! Highlights of the episode: • SEO Essentials: Structure, content, credibility. • DIY SEO Kickstart: Start with minimalistic design & effective value proposition. • Paid ads or organic leads to drive more traffic? • Any guarantee in marketing is a red flag. Additional resources: • DamonBurton.com • Damon's Gift to YOU: Free SEO Book • GTmetrix.com (Test your website's page speed) ------------------------------------------------------------------------ Subscribe to the show: • Apple Podcasts • EricRMueller.com • Spotify --- Support this podcast: https://podcasters.spotify.com/pod/show/ericmuellershow/support
“People follow me for advice, but when I get feedback, it's more about something business unrelated.” – Damon Burton If you don't know Damon, you may be wondering why over 32,000 people follow him for advice on LinkedIn or flock to read his book, “Outrank.” If you do know him, you'll know why seeking his advice is a no-brainer. This SEO expert has beat million-dollar companies at their own game & offers proven strategies for his audience to grow their companies. But good SEO advice isn't all. That “something” he speaks of makes being in his presence genuinely unique, & it's the absolute love, adoration, & praise he shares for his wife & children, mirrored in how he sees, commends, & nurtures his team. If you're encouraged by industry leaders who not only upset their industry but unabashedly honor their lives & the people in it, this is the episode for you.
Damon Burton is the founder of SEO National, a company that helps businesses improve their search engine rankings. He has been in the SEO industry for over 17 years and has worked with clients such as NBA Utah Jazz and Shark Tank. Damon is passionate about helping businesses grow and has written a book called "Outrank" to share his knowledge and expertise.Summary:Damon Burton is an SEO expert and the founder of SEO National. In this episode, he discusses the importance of having a business mindset and how it evolves over time. He shares his experience of starting his business during the credit crunch and how he navigated through difficult economic times. Damon also explains the advantages and disadvantages of SEO and paid ads, and why both strategies can be beneficial for businesses. He emphasizes the importance of building relationships with clients and employees, and how this can lead to long-term success. Damon also talks about the significance of documenting processes and the role it plays in scaling a business. He shares his insights on measuring success and the impact of legacy in his business.Key Takeaways:The business mindset evolves from a focus on financial incentive to freedom of time and impact.The credit crunch can be an opportunity for growth and success in business.SEO and paid ads both have advantages and disadvantages, and both strategies can be effective depending on the circumstances.Building relationships with clients and employees is crucial for long-term success.Documenting processes is essential for scaling a business and maintaining quality control.Legacy is about making a positive impact and passing on knowledge and values to future generations.X-Health.show - meet the future of healthcareKill your pain once& for all, program human cells to cure cancer, mitigate dementia & moreListen on: Apple Podcasts SpotifySupport the showDo you want to be a guest on multiple podcasts as a service go to:www.podcastintroduction.comFind more details about the podcast and my coaching business on:www.absolutebusinessmindset.comDo you want to be a podcaster? Sign up onwww.abmpodcastcourse.co.ukFind me onLinkedIn - https://www.linkedin.com/in/mark-hayw...Facebook - https://www.facebook.com/markjhayward
Welcome to the SEO Vault podcast, where we keep you ahead of the game in the ever-evolving world of search engine optimization. From Google algorithm updates to the latest industry trends, we bring you the knowledge and strategies you need to stay ahead of the competition. Join our team of SEO experts as we share our experiences, challenges, and insights to help you achieve higher search engine rankings and drive more traffic to your website. So tune in, take notes, and start dominating the SEO game today! This Week's Podcast features Victor Perez and Damon Burton, a special guest. Highlights From The Episode: We had a special guest Damon Burton, a prominent figure in the SEO industry. With a journey that began as a freelancer and evolved into an entrepreneur, Damon shares his insights into the power of quality content in SEO that he used to outrank two billion-dollar businesses on their branded queries.Victor engages in a dynamic conversation with Damon Burton, diving deep into the world of problem-solving content. Discover how Damon's approach to addressing audience pain points through intentional content creation has been the cornerstone of his success.Victor and Damon dive into the allure of storytelling in building brand loyalty and crafting resonant content. The conversation also highlights the meticulous attention Damon's team pays to detail, and how this approach sets them apart in the realm of SEO. SEO Discussion 0:46 How Damon got started with SEO. He started with two accounts that were in automotive retail and electronics manufacturing. 4:23 How he outranked two billion-dollar businesses, i.e. The Bachelor and SEMA show, on their branded queries. 10:15 How he and his team provide a value proposition to their clients by having quality content. 14:31 How to choose and pay SEO writers 21:47 Damon's process for writing his book “Outrank”. You can get a free version of this book at https://www.freeseobook.com. 28:58 Damon's final takeaway on content marketing. Web 2.0 Ranker Weekly Update 26:31 Brand updates, deals, promotions, and news. Sign up now if you're not signed up for the Web 2.0 Ranker weekend update!The Labor Day SEO sale starts next week.Mad scientist CTR manipulation tests have now been concludedThere are updates to the Local SEO course 3.0. Join us weekly for the latest SEO news and Q&A session with Victor, with his panelists, where we try to answer all your SEO Questions. Also, Catch the recording on the Web 20 Ranker YouTube: https://www.youtube.com/channel/UCdddIHkRnbQJpSHxGKheokA. Don't Miss the recording every Wednesday on the Web 20 Ranker Facebook: https://www.facebook.com/web20ranker/.
Shopify store owners have a whirlwind of responsibilities like managing supply chains, keeping tabs on inventory levels, and staying ahead in a competitive market. It's no wonder that SEO often takes a backseat. In the race for quick results, many sellers lean towards paid advertising, but this week's guest believes that SEO is the real game-changer that will set the stage for skyrocketing sales.Benjamin Golden is the founder of GoldenWeb, an SEO agency focused on scaling Shopify brands through SEO. In this episode, Benjamin explains that while paid ads might offer instant gratification, they are no match for the steady and sustainable stream of traffic that SEO can bring to your Shopify store. He walks us through the first steps to kickstart a thriving Shopify SEO strategy, the crucial role the backlinks play in eCommerce SEO, and how to strike the perfect balance between paid ads and organic traffic.Benjamin also shares his views on how AI will affect the eCommerce and SEO industries, explaining, “I think AI will affect every single business, but not in the way that people think. I like to compare it to the gold rush. It wasn't everyone that was digging up and mining gold that got rich. It was the people selling the shovels. The same thing will happen with AI. Everyone is rushing into building the next AI tool, and some of those businesses will succeed and do well, but that's going to get very saturated, very fast. The people that will really benefit from AI are the ones that learn how to properly integrate AI into their business.' Finally, Benjamin explains the unique advantages of buying online businesses as an agency owner, using the resources, internal processes, and industry connections the agency has developed to fast-track growth. If you're an eCommerce store owner then listen up, because this episode is filled with actionable insights and expert tips that will supercharge your store's SEO and sales. Topics Discussed in This Episode: Benjamin's background and how he became involved in SEO (03:08) Why Benjamin chose to focus on SEO specifically for Shopify stores (05:27) How eCommerce SEO differs from affiliate SEO (09:38) The first steps of a successful Shopify SEO strategy (14:47) The crucial role backlinks play in eCommerce SEO (20:17) How to allocate your marketing budget between paid ads and SEO (27:34) Common SEO mistakes that eCommerce store owners make (32:37) Why Benjamin believes AI is like the gold rush (37:48) The reason Benjamin decided to diversify his income by buying a SaaS business (46:55) The benefits of buying online businesses as an agency owner (50:37) Mentions: Empire Flippers Podcasts Empire Flippers Marketplace Schedule a call with our expert sales advisors Create an Empire Flippers account Subscribe to the This Week in M&A newsletter GoldenWeb Ahrefs Sit back, grab a coffee, and learn how to propel your Shopify store to unparalleled heights using the power of SEO!
Shopify store owners have a whirlwind of responsibilities like managing supply chains, keeping tabs on inventory levels, and staying ahead in a competitive market. It's no wonder that SEO often takes a backseat. In the race for quick results, many sellers lean towards paid advertising, but this week's guest believes that SEO is the real game-changer that will set the stage for skyrocketing sales.Benjamin Golden is the founder of GoldenWeb, an SEO agency focused on scaling Shopify brands through SEO. In this episode, Benjamin explains that while paid ads might offer instant gratification, they are no match for the steady and sustainable stream of traffic that SEO can bring to your Shopify store. He walks us through the first steps to kickstart a thriving Shopify SEO strategy, the crucial role the backlinks play in eCommerce SEO, and how to strike the perfect balance between paid ads and organic traffic.Benjamin also shares his views on how AI will affect the eCommerce and SEO industries, explaining, “I think AI will affect every single business, but not in the way that people think. I like to compare it to the gold rush. It wasn't everyone that was digging up and mining gold that got rich. It was the people selling the shovels. The same thing will happen with AI. Everyone is rushing into building the next AI tool, and some of those businesses will succeed and do well, but that's going to get very saturated, very fast. The people that will really benefit from AI are the ones that learn how to properly integrate AI into their business.' Finally, Benjamin explains the unique advantages of buying online businesses as an agency owner, using the resources, internal processes, and industry connections the agency has developed to fast-track growth. If you're an eCommerce store owner then listen up, because this episode is filled with actionable insights and expert tips that will supercharge your store's SEO and sales. Topics Discussed in This Episode: Benjamin's background and how he became involved in SEO (03:08) Why Benjamin chose to focus on SEO specifically for Shopify stores (05:27) How eCommerce SEO differs from affiliate SEO (09:38) The first steps of a successful Shopify SEO strategy (14:47) The crucial role backlinks play in eCommerce SEO (20:17) How to allocate your marketing budget between paid ads and SEO (27:34) Common SEO mistakes that eCommerce store owners make (32:37) Why Benjamin believes AI is like the gold rush (37:48) The reason Benjamin decided to diversify his income by buying a SaaS business (46:55) The benefits of buying online businesses as an agency owner (50:37) Mentions: Empire Flippers Podcasts Empire Flippers Marketplace Schedule a call with our expert sales advisors Create an Empire Flippers account Subscribe to the This Week in M&A newsletter GoldenWeb Ahrefs Sit back, grab a coffee, and learn how to propel your Shopify store to unparalleled heights using the power of SEO!
If you’re a small business owner trying to compete with larger companies in your area, it can be challenging to get your website to rank higher in search engine results. But with the right strategy, it’s possible to outrank even the most popular websites in local SEO. In this podcast, we’ll be talking with Daniel…
Let's talk about sleep! Sara knows that sleep is just as important for good health as diet and exercise. Caleigh just loves to sleep and has never really considered the importance of sleep as part of a healthy lifestyle. Either way, we agree that we love sleep! We walk you through what our nightly routines are for a good night's sleep including herbal tea, weighted blankets, possible subliminal advertising, and tape!Follow us...Instagram: @nachofitnesscoachTikTok: @nachofitnesscoachTwitter: @nachofitcoachWebsite: www.nachofitnesscoach.comArticles referenced in this episode:https://www.cnn.com/2022/10/26/health/mouth-taping-tiktok-dangers-sleep-wellness/index.htmlDisclaimer: We discuss a variety of health topics. You know your own situation best. Please visit with your personal health care team with any questions you may have about if something we discuss is right for your situation prior to implementing into your routine.
Scott Stouffer is the Co-Founder & CTO of Market Brew, an SEO Testing Platform helping Fortune 100 companies & SEO agencies predict search rankings & outrank their competition with machine learning. Him and his company have several patents that are cited by Google and other search engine companies. They raised millions in VC funding and scaled up to 64,000 paying customers... but then they decided to risk it all and change their entire business model. This episode is a gold mine of SEO knowledge and insights into the history of SEO. Listen and learn folks! Topics Covered: Scott's SEO Advice as a Search Engineer ChatGPT and how it affects SEO Reverse Engineering Search Engines vs Building a Search Engine Selling to investors vs selling to users Seed Round vs Series A Round Angel Investors vs VC Funding / Venture Capital Black Hat SEO vs White Hat SEO Particle Swarm Optimization Genetic Algorithms Content Marketing Internal Linking Link Graphs Growing up in Ohio Gaming & Programming as a kid The Dot Com Bubble in the 90s & early 2000s and a whole lot more! Follow Scott around the web: Website: https://marketbrew.ai/ LinkedIn: https://www.linkedin.com/in/scottstouffer/ Twitter: https://twitter.com/scott_stouffer --- Send in a voice message: https://anchor.fm/first-customers/message
On today's Lunch With Norm, we are with the Founder of House of AMZ, Mark Casey! We discuss how to outrank your competition on Amazon. Today, find out the new trends when it comes to Amazon, learn advice for sellers going into the New Year, and what brands “miss” when it comes to ranking. For the past 7 years, our guest has studied the Amazon algorithm to understand how it works and how we can work along with it to rank products. He has traveled the world to speak and share these techniques with the largest sellers worldwide. His personal background is marketing and branding, having brands of his own, along with his Amazon knowledge working under the 9 figure brand. Combining those together is how his House of AMZ was born. This episode is brought to you by Post Purchase Pro Post Purchase PRO specializes in helping Amazon sellers create more sales, ranking, and reviews through post purchase marketing. Finally your email marketing can be actively managed by professionals with over 30 years experience so you can focus on running your business. Increase repeat purchases, drive better organic search term ranking, get more reviews, and build a real asset. For more information visit https://www.postpurchasepro.com/lunch This episode is brought to you by Startup Club Startup Club is the largest club on Clubhouse supporting the Startup ecosystem. Startup Club offers an exciting sense of belonging to established and aspiring entrepreneurs, startup businesses, and companies wanting to Learn, Connect, and Grow. Join us for conversations with founders, entrepreneurs, angel investors, venture capitalists, subject matter experts, and more. For More information visit https://Startup.club In this episode, we are joined by Linkedin Influencer and entrepreneur, Cory Sanchez. Today, we learn how to drive millions of impressions to your brand using YouTube and Google Ads. Michael is the Founder of Mojo Global, an entrepreneur, investor, author and breakfast burrito aficionado. This episode is brought to you by Jeff Schick Legal Protect your business from legal threats that could severely disrupt your normal business operations. I designed my monthly retainer plan with the sellers in mind, because I've been in your shoes. For a very low, monthly retainer of $89, Get access to Amazon attorney Jeff Schick. Mention Lunch with Norm and receive 50% off the first 2 months. For more information visit https://jeffschick.com – drive online sales, increase conversions and help build your brand. This episode is brought to you by Clear Ads Clear Ads is a proudly unique Digital Advertising Agency, based in London, that helps Amazon Sellers advertise through Demand Side Platform & Seller/Vendor Central. ClearAds is proud to be a 100% Amazon agency. That means all of their account managers are entirely immersed in Amazon marketing services and Amazon DSP around the clock. They don't dabble in social media and they don't get distracted by content marketing. In fact, they guarantee that you won't find a more knowledgeable Amazon team than the ClearAds crew outside of Amazon itself. For more information visit https://www.clearads.co.uk/ In this episode, Founder of Business With Monica, Monica Sharma Patnekar is on the podcast. Today, learn how to get your one-time customer to forever fans. Monica's worked with Fortune 500 companies, across Brand Management, Strategy Consulting & Global Marketing and has been hired by Google to coach their premium partners. This episode is brought to you by Startup Club, Post Purchase Pro, Clear Ads, Jeff Schick Legal and HONU Worldwide.
► Wanna outrank HUGE competitors with SEO? ✔ Sam shares 5 SEO tips to make it happen! ⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹ ✔ Never miss an episode + get free marketing tips + guides + bonus resources to your inbox every Monday: http://businessgrowth.email Please check out our sponsors... ⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹ Chili Piper - Advanced scheduling software that helps B2B revenue teams double their conversion rates, increase customer satisfaction, and reach new levels of productivity - https://www.chilipiper.com/bgs ⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹ Web Choice - We Build Custom Websites & SEO Strategies That Generate Leads & Sales: https://www.webdesignchoice.co.uk/ ⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹
Jacob McMillen is a freelance copywriter who helps people use writing to build their careers and businesses. He also owns the #1 spot on Google for the highly-coveted keyword, ‘copywriter'. Jacob is here to talk about how he outranks 9-figure businesses on Google Search with a small budget and how you can do the same exact thing. Tune in to learn how Jacob grew his sales to $25k/month by using simple SEO strategies, a savvy mindset, understanding your search engine, and maximizing time spent on page. During this interview, we discuss: 2:15 – Jacob's journey to discovering SEO and copywriting 3:11 – What is copywriting? 3:38 – The Internet's Best Copywriting Course 4:12 – How long it took for Jacob to rank #1 for the keyword ‘copywriter' 6:01 – How to outrank large companies on Google 12:04 – The importance of being willing to invest your time in SEO research 13:30 – What happens when you rank high for a keyword + How many search inquiries per month does the keyword ‘copywriter' get? 14:49 – Using a mindset of teaching or instructing in your content + The ranking metric that is one of Jacob's keys to success 18:45 – Having multiple drafts and evolving your content as you get new ideas 20:41 – Don't assume the market is saturated with SEO… Google adjusts its algorithm frequently! 22:43 – Jacob's favorite growth tool + How it works 23:08 – His most recommended book 23:48 – How to connect with Jacob Plus, a whole lot more! Resources: Visit Jacob's website Write Bites The Internet's Best Copywriting Course Ahrefs Made to Stick by the Heath Brothers ————————- If you enjoyed this episode, please RATE / REVIEW and SUBSCRIBE to ensure you never miss an episode. Connect with Dennis Brown AskDennisBrown.com LinkedIn Twitter Instagram [Free Giveaways]
The most recent test scores from students in California's public schools are decisive and troubling. Closing our schools during the pandemic dealt a big blow to our children. Statewide, English test scores fell by 4 percentage points. Math test scores down by 7 percentage points from before the pandemic. But at one local school. A charter school in Vacaville, Kairos public school, it's a much different story...
Interview with Dan Shure - Owner, Evolving SEO & Host of Experts On The Wire Piano teacher turned SEO expert Dan Shure is an SEO consultant with more than 12 years in-depth experience. Dan has previously worked with clients like GBH (Boston's NPR), Harvard Business Review, NYTimes R&D, Gartner, Drift, Ring Doorbell and a lot more. He also runs a popular SEO podcast named Experts On The Wire and how it has grown over the years. In this episode Dan chats with us about SEO trends and topics and strategies you can implement to boost your business. On The Menu: 1. The 80-20 rule of marketing 2. How acquiring SEO knowledge can change your life 3. Why getting buy-in and support from web development for SEO is not that important 4. Is the new Google Helpful Content Update helpful at all? 5. Aging of platforms like Facebook and Instagram 6. On user data management audits
By the end of this episode, you'll have at least a dozen new backlinks for your website. For those who are new to SEO, quality backlinks will help you climb the ranks in Google — which means you're going to make more money. To talk through his best link-building quick wins and link-building tactics, I'm joined by Jeremy Poland. Jeremy is a long-time Side Hustle Show listener, he's a former Pastor and non-profit worker turned SEO pro, and he's gone from digital marketing freelancer to agency owner. Jeremy specializes in helping small businesses leapfrog the competition with easy SEO wins. The backbone of what Jeremy does is build backlinks, and best of all he does it without needing a huge marketing budget. Tune in to The Side Hustle Show interview to hear: some of the quickest and easiest ways you can pick up backlinks why industry-specific links are so important and how to build those some of Jeremy's best “special plays” backlinking tips Full show notes
Damon Burton is a guy who knows how to get results when it comes to driving traffic. He doesn't rely on paid ads or a big email list because he doesn't need to–he has more SEO customers than he knows what to do with. Tune in today on What's Working Now to learn alongside host Katie Richardson to use both your successes and your failures and your witness of what other people do wrong to guide you toward your goals. Whether it's in business, productivity, or family life, look for the opportunity to learn and level up. 3 Key TakeawaysHow Damon went from working for an employer who was later sentenced to 32 years in federal prison to becoming a successful entrepreneur himself. Life will teach you the things you need to learn if you will listen. Accept that everything is your fault in the sense that you control the direction you move in.The number one secret to being a successful entrepreneur (It may be simpler than you think!). ResourcesFreeseobook.com (Download his book, Outrank, instantly and get directed to the Facebook group!)Damon's FacebookWebsite: damonburton.comGtmetrix.comImageOptim app for MacsCaesium for WindowsAnswerthepublic.comNinja OutreachPitchboxAbout Damon BurtonOver a decade ago, this husband and father of three beat a billion dollar company by outranking their website on Google. Since then, he knew he was onto something and went on to build an international search engine marketing company that's worked with NBA teams and Inc 5000 & Shark Tank featured businesses.Since founding his company SEO National in 2007, he writes for Forbes, has been featured in publications including Entrepreneur Magazine, BuzzFeed and USA Weekly, and has helped high-profile clients make more in a month than they used to in a year.Not only does Burton bring an easy-to-follow approach to increasing your revenue and online visibility, he's a trusted educator on the subject and has literally written the book on how to “outrank” your competition. His new book, Outrank, serves as a guide to those who want to dominate Google's search results without paying for ads.
Established brands have a tendency to outrank newer pages and sites on Google. This is because they are more vested, tested, and aged. Evergreen content reigns supreme: Review your old articles and make sure they are factually correct before republishing them. Older websites and pages that have historically done well should be able to continue to do well in the future. An older web page has been around longer and generally has acquired more authoritative quality backlinks directed at the page. Newer sites can take the concepts expressed on older sites and create content that sheds new light and becomes more useful to search engines. Google uses signals to determine when a topic is hot or not. A hot topic will send off signals to Google that indicate fresh, new content is more desirable than older, established content. Older content also has its place in the world of search engine optimization. The long tail in search engine optimization practices is still an important aspect of any website's presence. Older pages can continue to rank highly if they appear on the front page. Google has been putting a higher priority on longer articles and articles that don't simply keyword stuff to get ahead. More info about why older web pages outrank new pages on google: https://seo.co/old-sites-outrank-new-pages-google/ Connect with us: SEO // PPC // DEV // WEBSITE DESIGN // RECRUITERS
In this audio i have shared a small yet effective technique that you can use to generate a better position in search engine that will eventually help you in getting more clicks and sales. If you want to grow your business you can connect with me on LinkedIn @: www.linkedin.com/in/digitalmohit95/
Mad Hatter Marketing LLC (352-280-3899) in West Palm Beach, FL offers affordable SEO services. We propel your brand to the next level using white hat SEO strategies. Learn more at https://madhattermrktng.com/affordable-seo-and-local-seo (https://madhattermrktng.com/affordable-seo-and-local-seo)
In the next five years, the top 100 companies on Google will be replaced by a new set of companies. The reason for this is that Google is constantly updating its algorithm. This means that if you want to outrank a billion-dollar company on Google, you need to focus on SEO and content marketing. This…
Today we're going to discuss some secrets to driving organic growth. Joining us is Damon Burton, who is the President of SEOnational, which is a search engine optimization company that helps websites rank higher on Google without paying for ads. In part 2 of our conversation, we discuss how to outrank a billion-dollar company. Show NotesConnect With:Damon Burton: Website // LinkedInThe MarTech Podcast: Email // Newsletter // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Revenue Generator Podcast: Sales + Marketing + Product + Customer Success = Revenue Growth
Today we're going to discuss some secrets to driving organic growth. Joining us is Damon Burton, who is the President of SEOnational, which is a search engine optimization company that helps websites rank higher on Google without paying for ads. In part 2 of our conversation, we discuss how to outrank a billion-dollar company. Show NotesConnect With:Damon Burton: Website // LinkedInThe MarTech Podcast: Email // Newsletter // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
In this episode, Elias has a chat with Skyler Reeves, Founder of Ardent Growth. We talk about keyword and content clustering. We talk about the use of intent data. Topics we discuss: SEO pitfalls What tools to use for keyword clustering How to find the right keyword clusters LinkedIn Skyler Reeves: https://www.linkedin.com/in/skylerreeves/ Website Ardent Growth: https://ardentgrowth.com/ The Marketing Technology Podcast is brought to you by Marketing Guys, the #1 Martech agency in Europe. If you want to be on this podcast or would like to know more about Marketing Technology, visit our website at marketingguys.com or contact Elias Crum at e.crum@marketingguys.nl
Vacation dreams are closer to becoming a reality, and consumers are already making moves to plan their next, long-awaited trips. Whether they're booking tickets or shopping for suitcases, the first stop on their travel agenda is Google. So, how do you ensure that your business is the one they're seeing first? Rachel Vandernick, Lead Consultant & Founder of The Vander Group, joined me on the SEJ Show to give you insights on positioning your brand to attract users from all angles and at every stage of the planning and traveling experience. Discover how to make your business visible and take advantage of hospitality and tourism re-emerging out of a post-covid world. This is the time to think about how you reimagine the customer experience.–Rachel Vandernick,13:19 That person might not be ready to book today, but they're interested enough to stay connected with your brand.–Rachel Vandernick, 24:57 Very little of travel is in the click-buy or the click-book, and if you are only trying to generate content and improve rankings when you're expecting people to book, you have missed an entire season of planning.–Rachel Vandernick, 19:23 00:00 - A little introduction on Rachel. 05:41 - Changes Rachel has observed in the travel search environment. 08:58 - Tips & techniques to a better market for local travelers. 15:55 - Ways to rank based on content. 20:31 - How difficult is it for travel & tourism companies to correctly attribute organic search? 30:01 - Tips for a yacht broker charter company. 36:48 - How important is it to get links from travel blogs or local guides? 39:24 - What are the differences in strategies between regular travel & luxury travel? 42:34 - Suggestions for small fledgling travel companies. 46:11 - A question on no-indexing individual tours for different sets of keywords. 53:18 - Experiences Rachel had on putting together topic clusters. For more on SEO for Tourism, check out Rachel's article that inspired this podcast: https://www.searchenginejournal.com/tourism-brands-seo/429346/ Resources mentioned: https://thevandergroup.com/ If you're writing content to sell your business just from a search perspective, I think you're missing the point of SEO.–Rachel Vandernick, 36:37 You want your consumer to have a good time. So make your content work hard for you, to nurture the customer experience, and to help lead them down the path to purchase.–Rachel Vandernick, 35:22 Whether you're a local restaurant, maybe a privately owned hotel, there's so much you can do to kind of get that jump on what the more significant corporate sites may be doing because you know what's going on in your neighborhood.–Loren Baker, 57:18 For more content like this, subscribe to our YouTube channel: https://www.youtube.com/user/searchenginejournal Are you looking to keep up with current and effective digital marketing today? Check out https://www.searchenginejournal.com for everything you need to know within the digital marketing space and improve your skills as an internet marketer. Connect with Rachel Vandernick: Rachel Vandernick is a growth marketing expert with ten years of experience in SEO, paid search, and influencer marketing. She has deep experience in ecommerce marketing within the beauty, lifestyle, and travel spaces. Rachel is also a writer for Search Engine Journal and has spoken at paid search conferences worldwide. Connect with Rachel on LinkedIn: https://www.linkedin.com/in/rachelvandernick/ Follow her on Twitter: https://twitter.com/VandernickR Connect with Loren Baker, Founder of Search Engine Journal: Follow him on Twitter: https://www.twitter.com/lorenbaker Connect with him on LinkedIn: https://www.linkedin.com/in/lorenbaker
Rank over Amazon? Yes you can. SEO expert Gert Mellak lets you in on Shopify SEO tips to beat the e-commerce giant that is Amazon.
Rank over Amazon? Yes you can. SEO expert Gert Mellak lets you in on Shopify SEO tips to beat the e-commerce giant that is Amazon.
There is much more to search engine optimization than link building and targeting the exact keywords your competitors do. In this Expert Insight Interview, we welcome Jon Lightfoot, founder, and CEO of Strategic SEO Solutions.
Viral Solutions: Your Chief Marketing Officer | Marketing and Business Strategy
As a business owner, you've likely felt discouraged when efforts to appear in Google's search results for a specific keyword didn't pan out. Even now, you may be wondering how to outrank your competition when large brands often dominate the top spots. It feels close to impossible, right? There has been a growing trend of smaller businesses getting nudged out of Google's top rankings by larger websites with 700X the monthly traffic. They seem to slide into the top spots without much effort. When you have a much smaller business, how can you compete? Should you even invest your money into outranking your competition? Here's the good news: It is possible to outrank some of these larger websites. In fact, you might have a slight advantage. The key is knowing exactly what to do and being willing to invest the time and effort. December 6, 2021 by Caitie
#45. Damon Burton is an SEO agency owner and author. He started SEO National in 2007, where he has worked with NBA teams, businesses featured on Shark Tank, and INC5000 companies. Damon has written features for various publications, including Forbes Magazine, Buzzfeed, and USA Weekly. He is a trusted educator in helping businesses increase online visibility and revenue and has helped many high-profile clients scale their profits. His book, Outrank, educates business owners and entrepreneurs on search engine marketing and outranking the competition. Visit https://Jasonlinett.com/45/ now to view the complete show notes, watch the video podcast, and access a complete transcription. Damon joins me to share the inspiration behind starting his SEO agency and how he can identify what businesses need to create SEO success. He reveals how he turned his side hustle into a successful business and what he focused on to scale the company. He shares what prompted him to leave his job and set out on his own. We discuss some of the common mistakes he sees people make when approaching SEO. Damon also shares strategies you can use to focus on improving your online visibility and why he decided to change his personal social media strategy. “You may run paid ads, and that gets you in front of the buyer, but SEO converts them.” - Damon Burton This week on Hypnotic Language Hacks Podcast: Damon's introduction into the online marketing industry How Damon identified what people needed to create SEO success Damon's transition from passion projects to establishing an SEO agency How Damon scaled his agency and what he focused on to make it work The catalyst that made Damon leave his job and develop his own business Common mistakes people make when approaching SEO How to interpret the value in SEO Recommendations on where to focus to help you get found online Why Damon changed his strategy around how he uses social media Why turning down clients that don't fit your values can lead to better prospects Dealing with negative pushback, or haters, on social media Connect with Damon Burton: SEO National SEO National on LinkedIn SEO National on Twitter Damon Burton's Website Book: Outrank Damon Burton on LinkedIn Damon Burton on Instagram Damon Burton on Facebook Damon Burton on Twitter Connect with Jason: Jason Linett's Website Subscribe on YouTube Jason Linett on Instagram Jason Linett on Twitter Jason Linett on Facebook Jason Linett on LinkedIn Continue the conversation in our FREE Business Influence & Persuasion Facebook Community. Inspire People to Take Action… Even BEFORE You Make an Offer. If you want to easily grab people's attention, naturally build authority, and organically have your prospects wanting more from you even before you make an offer, then I've created a step by step strategy to help you to do just that! I call it: BUSINESS INFLUENCE SYSTEMS This is your opportunity now to visit JasonLinett.com to get a free behind-the-scenes tour of the exact hypnotic persuasion strategies you can ethically use to better start-up or scale-up your business. If you want a proven framework to boost your confidence, attract premium clients, and inspire more people to do take action with you, get Business Influence Systems now at JasonLinett.com. Unlock the Secrets of Hypnotic Influence for your Business Thanks for tuning into this week's episode of Hypnotic Language Hacks Podcast. If you enjoyed this episode, please subscribe and leave a review wherever you get your podcasts. Apple Podcasts | TuneIn | GooglePlay | Stitcher | Spotify Share your favorite episodes on social media to help me reach more hypnosis professionals, like you. Join me in the Business Influence & Persuasion Facebook Group or follow me on Twitter, Instagram, YouTube, and LinkedIn. For more exclusive content and information, visit my website.
In our episode, let's familiarize ourselves with Search Engine Optimization. We have our guest, the founder of SEO National-Damon Burton. He works in the SEO industry for more than a decade and will be teaching us some valuable knowledge about this topic that will help with marketing strategies, especially if you run a website or business around keywords. Tune in on our "Finally, Marketing That Works" podcast and get you started! #SlaterStrategies #FinallyMarketingThatWorks Highlights of This Podcast: [01:12] A super duper beard [01:41] SEO National [02:31] We've never spent money on advertising. [02:42] billion dollar companies and NBA team [04:36] Shark Tank brands. [06:05] Kevin O'Leary [08:42] I wrote Outrank [10:10] I outranked these big international media brands [11:52] I give it away for free [14:08] you have to have realistic expectations [15:35] answerthepublic.com, it's a free tool, it's super cool [17:17] descript.com [18:03] we take on the entirety of an SEO strategy [19:30] you can only rank on search engines for what search engines can read. [19:47] we introduced podcasts as an SEO strategy. [20:32] Google My Business is really powerful for brick and mortar location [21:12] pick one thing [22:51] build the processes, figured out how to scale that, and then put it on repeat. [23:16] “don't drown in opportunity” [24:48] I just want to stay focused. [25:30] freeseobook.com YouTube Video Podcast Link: https://youtu.be/yjlrdQvd9Jg
Ted Lasso season finale continutes to inspire controversey on the show...Coach thinks Alabama should fall further...Who will win the NBA...Why are there so many dang Flying Finns? Slightly stale takes on MLB and Gruden...and finally: is BMOC being nostalgic or is he a guilt-wielding puppet master?
Have you ever wondered how companies get their websites right at the top of a Google Search Engine? Over a decade ago, Damon Burton beat a billion dollar company by outranking their website on Google. Since then, he has gone on to build an international search engine marketing company that has worked with NBA teams, and Inc 5000 & Shark Tank featured businesses. In the decade of running a global team, he's never met any of his team in person. Burton can speak on how to manage a remote team, as well as how he approaches dedicating time to family and balancing it all. Since founding his company SEO National in 2007, he writes for Forbes, has been featured in publications including Entrepreneur Magazine, BuzzFeed and USA Weekly, and has helped high-profile clients make more in a month than they used to in a year. IN THIS EPISODE, YOU WILL LEARN: 0:00 Introduction 2:43 What inspired Damon to write “Outrank” 4:18 The evolution of SEO 9:15 Are large companies buying into digital marketing 12:46 The difference between SEO and Paid Ads 23:01 Insights for running a company with a remote team 28:44 Strategic posting time to further your LinkedIn engagement 30:44 Community support by Damon Burton 39:20 Getting featured on Forbes magazine 43:54 How to decide whether an SEO company is good 46:46 How Damon got into giving back and community work
Have you ever wondered how companies get their websites right at the top of a Google Search Engine? Over a decade ago, Damon Burton beat a billion dollar company by outranking their website on Google. Since then, he has gone on to build an international search engine marketing company that has worked with NBA teams, and Inc 5000 & Shark Tank featured businesses. In the decade of running a global team, he's never met any of his team in person. Burton can speak on how to manage a remote team, as well as how he approaches dedicating time to family and balancing it all. Since founding his company SEO National in 2007, he writes for Forbes, has been featured in publications including Entrepreneur Magazine, BuzzFeed and USA Weekly, and has helped high-profile clients make more in a month than they used to in a year. IN THIS EPISODE, YOU WILL LEARN: 0:00 Introduction 2:43 What inspired Damon to write “Outrank” 4:18 The evolution of SEO 9:15 Are large companies buying into digital marketing 12:46 The difference between SEO and Paid Ads 23:01 Insights for running a company with a remote team 28:44 Strategic posting time to further your LinkedIn engagement 30:44 Community support by Damon Burton 39:20 Getting featured on Forbes magazine 43:54 How to decide whether an SEO company is good 46:46 How Damon got into giving back and community work
Welcome to our latest episode of the Dream Life is Real Life podcast! Today I'm talking to Damon Burton, a search engine marketing expert that has beaten billion dollar companies at their own game.Damon wants to share some proven marketing strategies to grow your business.Are you paying for ads on Facebook or Google? Spending tons of time creating social media posts?Are you happy with the results? Looking for other options?It's time to dig in!Search engines bring free (organic) traffic to your website. People actively searching for services or products you provide have instant access to what you have to offer–when they find you. Yep, it takes some SEO strategy…but it pays off!And…Effective social media marketing may not be what you expect. Spoiler alert: Sometimes the quietest on social media are most successful–when they market well. Get a framework for social media marketing posts that amplify your visibility and convert. Learn how Damon built up his skill set into a successful career in search engine marketing. He also shares some actionable steps to make your online marketing strategy more effective. Learn why you shouldn't sell to your audience–educate them! Find out why telling your customers the DISadvantages will bring you more sales. If you struggled with past clients, Damon also talks about setting boundaries with clients and shifting the perspective of your relationship with them.About Damon BurtonDamon grew his business, SEO National, without ever spending a dime on ads. He scaled his business during the 2008 and 2020 recessions. His company works with great clients that seek out his services like the Utah Jazz's Team Store, United Yacht, and Shark Tank featured businesses. Damon also writes for Forbes and is a Forbes Councils Member. His new book, Outrank, serves as a guide to those who want to dominate Google's search results without paying for ads. You could learn more about Damon and his book at https://www.damonburton.com/Be sure to subscribe to this show for weekly episodes with other “go-getters” and inspiring leaders, coaches, and entrepreneurs.You can find out more about Hanna at dreamlifeisreallife.com/show and connect with her on Instagram @hannahermanson_ABOUT HANNA HERMANSONHanna Hermanson, Certified Coach, International Speaker, Author, & Founder of Dream Life is Real Life Copywriting Agency, who has helped 100s of coaches build, scale, and enjoy their online businesses– essentially make their dream life their real life!You can find out more about Hanna at dreamlifeisreallife.com/show and connect with her on Instagram @hannahermanson_Join our network of entrepreneurs, business owners, and online coaches right here: https://www.facebook.com/groups/millennialslivingthedream/// J O I N T H E C O M M U N I T Y – Instagram: https://www.instagram.com/hannahermanson_/ – Web https://www.dreamlifeisreallife.com – Linkedin: https://www.linkedin.com/in/hannahermanson/ – Twitter: https://twitter.com/HannaHermanson/ – Facebook: https://www.facebook.com/dreamlifeisreallife/– Pinterest: https://www.pinterest.com.mx/HannaHermansonCoaching/Dream Life is Real Lifehttps://businessinnovatorsradio.com/dream-life-is-real-life/Source: https://businessinnovatorsradio.com/episode-109-develop-a-successful-marketing-strategy-while-saving-time-money-with-damon-burton-and-hanna-hermanson
Welcome to our latest episode of the Dream Life is Real Life podcast! Today I'm talking to Damon Burton, a search engine marketing expert that has beaten billion dollar companies at their own game.Damon wants to share some proven marketing strategies to grow your business.Are you paying for ads on Facebook or Google? Spending tons of time creating social media posts?Are you happy with the results? Looking for other options?It's time to dig in!Search engines bring free (organic) traffic to your website. People actively searching for services or products you provide have instant access to what you have to offer–when they find you. Yep, it takes some SEO strategy…but it pays off!And…Effective social media marketing may not be what you expect. Spoiler alert: Sometimes the quietest on social media are most successful–when they market well. Get a framework for social media marketing posts that amplify your visibility and convert. Learn how Damon built up his skill set into a successful career in search engine marketing. He also shares some actionable steps to make your online marketing strategy more effective. Learn why you shouldn't sell to your audience–educate them! Find out why telling your customers the DISadvantages will bring you more sales. If you struggled with past clients, Damon also talks about setting boundaries with clients and shifting the perspective of your relationship with them.About Damon BurtonDamon grew his business, SEO National, without ever spending a dime on ads. He scaled his business during the 2008 and 2020 recessions. His company works with great clients that seek out his services like the Utah Jazz's Team Store, United Yacht, and Shark Tank featured businesses. Damon also writes for Forbes and is a Forbes Councils Member. His new book, Outrank, serves as a guide to those who want to dominate Google's search results without paying for ads. You could learn more about Damon and his book at https://www.damonburton.com/Be sure to subscribe to this show for weekly episodes with other “go-getters” and inspiring leaders, coaches, and entrepreneurs.You can find out more about Hanna at dreamlifeisreallife.com/show and connect with her on Instagram @hannahermanson_ABOUT HANNA HERMANSONHanna Hermanson, Certified Coach, International Speaker, Author, & Founder of Dream Life is Real Life Copywriting Agency, who has helped 100s of coaches build, scale, and enjoy their online businesses– essentially make their dream life their real life!You can find out more about Hanna at dreamlifeisreallife.com/show and connect with her on Instagram @hannahermanson_Join our network of entrepreneurs, business owners, and online coaches right here: https://www.facebook.com/groups/millennialslivingthedream/// J O I N T H E C O M M U N I T Y – Instagram: https://www.instagram.com/hannahermanson_/ – Web https://www.dreamlifeisreallife.com – Linkedin: https://www.linkedin.com/in/hannahermanson/ – Twitter: https://twitter.com/HannaHermanson/ – Facebook: https://www.facebook.com/dreamlifeisreallife/– Pinterest: https://www.pinterest.com.mx/HannaHermansonCoaching/Dream Life is Real Lifehttps://businessinnovatorsradio.com/dream-life-is-real-life/Source: https://businessinnovatorsradio.com/episode-109-develop-a-successful-marketing-strategy-while-saving-time-money-with-damon-burton-and-hanna-hermanson
In this episode, Aleka Shunk discusses her strategy for outranking bigger websites. She also shares the tools uses to improve SEO. READ MORE HERE
Damon Burton pulled a fascinating trick on me on LinkedIn, and it made me want to find out more about him. He's also an SEO expert and author of the book, Outrank.It just so happens that I have very little practical knowledge about SEO, so I took the opportunity to reach out to Damon to have him on the show so I can ask him about it, and find out what other tricks he had up his sleeve.Turns out, he's a master connector with a ton of great advice about SEO, relationship building, and how to scale a business. ENJOY!Connect with Damon:His BookHis WebsiteHis BusinessHis LinkedInConnect with ME! Also, I'd love it if you connected with me on LinkedIn or Instagram. Or shoot me an email at youshould@connectwithpablo.com with the "Heard CEC's Damon" in subject. This that's a genius email address? Me too, but I didn't come up with it. It was the idea of my good friend, and super talented web designer, Nathan Ruff. If you want your website redone, updated, and managed with unlimited updates for just $250/month (CRAZY GOOD DEAL RIGHT??), go to Manage My Website and hookup with one of the smartest, most talented guys I've ever met- THE Nathan Ruff.Support the show (https://connectwithpablo.com)
Sue and Jesse join you with another listener question about how to get the most out of your marketing investment towards SEO. The pair discuss the importance of identifying your own strengths and capabilities to know what you can effectively do yourself, and to know what to invest in handing over to someone else. SEO can be a lot like investing in home improvement, in that sometimes a task that seems small and easy to do yourself can turn out to be overwhelming, time consuming, and costly if done wrong! Questions for the team? Visit us online at localseotactics.com/questions! Chances are if you're wondering about something, other listeners are too, and we'd love to help provide insights and tips for everyone. Thanks for listening, and enjoy the program! What You'll Learn What we mean when we say there are no shortcuts to SEO, but there's also no set recipe either. Why it's important to understand that SEO will take an investment, be it money or time. How to identify your priorities by looking at your strengths and passions, and know where you can save by doing some parts of it yourself! View the show notes, resource links, episode transcript, and watch the video version at https://www.localseotactics.com/how-do-you-outrank-your-competition-without-spending-an-arm-and-a-leg/
Getting known, getting leads, and getting sales are all part of online marketing. But the popularity of paid ads shifted businesses to think of marketing as merely budget considerations. However, SEO pioneer Damon Burton believes that SEO is making a full circle as more entrepreneurs get burned out by paid ads. Damon has been in the SEO space for almost 15 years and has seen its evolution over the years. He has worked with a wide variety of businesses from mom and pop stores to multi-billion dollar companies and startups. Listen to him as he shares why SEO remains a strong choice for long-term online marketing efforts and how SEO should be done right over a period of time to experience its full benefits. We'll talk about: Damon as an early adopter of SEO [02:13] The evolution of SEO and paid ads [04:26] Why SEO is more stable and scalable than paid ads [05:38] Long term and short term objectives of SEO [09:17] Understand your audiences when doing paid ads [14:13] The difference between transactional item and emotional purchase [16:10] Why simplistic websites outperform the most visually amazing websites [17:43] Do the content you feel comfortable making [21:35] Audio content transcripts are pleasing to search engines [25:15] The role of schema in helping search engines understand your website [27:53] SEO has the biggest return on profit and better client retention [32:03] What to look for when outsourcing SEO work for your business [35:13] How social proof helps build your social media credibility [39:19] Figure out what format works for you [46:22] The one (actually two) thing that Damon recommends [52:23] Resource Links: Brett Trainor Website (https://bretttrainor.com/) Download Startup to Scaleup: A 4-Part Framework to Grow Your B2B Business to $10 Million (https://bretttrainor.com/resources/) Connect with Damon on LinkedIn (https://www.linkedin.com/in/damonburton/) Check out Damon's SEO Company (https://www.seonational.com/) Get a copy of Damon's book for free (https://trusting.clickfunnels.com/optin1589481029888) Read Damon's published articles in Forbes About Our Guest: Damon Burton has been in the Search Engine Optimization space for almost 15 years and is one of the early adopters of SEO. His company, SEO National, has optimized websites for INC5000 companies, NBA teams, and businesses featured on Shark Tank. Burton has published the SEO book, "Outrank: Your Guide to Making More Online By Showing Up Higher on Search Engines and Outranking Your Competition." He also has tons of published articles in Forbes, He is a husband and father of three and has been featured on Entrepreneur, BuzzFeed, USA Weekly, and has spoken at conferences. If you liked this episode, please don't forget to tune in, subscribe, and share this podcast. Connect with B2B Founder: Subscribe on Youtube: https://www.youtube.com/channel/UCySoKsETeKxu-Fnf2VfE7Gg/
Dane Saville, with Reunion Marketing and host of the KPI Cafe, stops by to discuss some of the ways in which local dealerships and businesses can rank above 3rd party sites in organic search. Understand, there is no one silver bullet, and it will take strategic thinking and work. Just take a listen, though. Dane has some great ideas to share.
Damon Burton helps companies grow and show up higher on Google for words that they can monetize. His clients and businesses have been featured on Shark Tank and recognized by Inc. I think seek magazine as well as a consultant for Dollar Shave Club and Dan Locke. This online marketing expert has beat billion-dollar companies at their own game and has proven strategies to grow your business. He has an amazing new book called out called Outrank.Damon Burton had been of stay in the lane of SEO for 14 years. He believes that SEO is needed to grow your business through organic reach, increase your sales, and eventually, sell this for a bazillion dollars.In our conversation, we discussed:What lights him up about being able to do for businesses and his clientsStrategies to help clients implement to rank higher on GoogleSteps that will help you succeed in your businessLove the show? Subscribe, rate, review, and share!Here’s How »Join the Capital Gains Tax Solutions Community today:capitalgainstaxsolutions.comCapital Gains Tax Solutions FacebookCapital Gains Tax Solutions Twitter
Ask Win: http://askwin.weebly.com. Please donate to Ask Win by going to Payment Venmo Win1195 at https://venmo.com/. Win Kelly Charles’ Books: https://www.amazon.com/Win-Kelly-Charles/e/B009VNJEKE/ref=dp_byline_cont_book_1. Win Kelly Charles' MONAT: https://wincharles.mymonat.com. On Ask Win today (Tuesday, September 22, 2020), Best-Selling Author, Win C welcomes Damon Burton. Damon making a difference in his community. Not only does Burton bring an easy-to-follow approach to increasing your revenue and online visibility, he’s a trusted educator on the subject and has literally written the book on how to “Outrank” your competition. His new book Outrank serves as a guide to those who want to dominate Google’s search results without paying for ads. Writing Outrank, Damon hopes to motivate business owners and educate them on search engine marketing while weaving real-life inspiring stories from his two decades of experience online. “Whether you are a beginner or an expert, when you read through the whole book, I am confident that you will walk away with new perspectives on how to increase your website’s traffic through search engine optimization,” he said. As the economy shifts to digital, his expertise is more important than ever in helping businesses thrive. To learn more about Damon visit https://www.damonburton.com.
How To Use SEO To Outrank Your Competition, Tips To Building Virtual Teams & The Right Social Media Followers Join Nick Lamagna on The A Game Podcast with guest Damon Burton, SEO expert and author of the book, "Outrank: Your Guide To making More Online By Showing Up Higher On Search Engines and Outranking Your Competition. Damon is a Forbes contributor and an Amazon best selling SEO book author that helps you show up higher on Google… without paying for ads. His clients include the Utah Jazz's Team Store and businesses that have been featured on Shark Tank and recognized by Inc. Topics on this episode include: The importance of a domain Do You Need A Website? Playing Nice With Google Building A Referral Based Business Using Proper Links & Why It Is Important Getting The Right Audience For Engagement On Social Media The Obsession with 'Vanity Likes" Forming and Training A Successful Virtual Team Creating SOP's Delegating Social Media Without Losing Your Authenticity And More! Check out Naked Warrior Recovery and please subscribe to the podcast. See show notes for all the ways to connect with Damon and contact Nick to start doing some real estate deals together! ~ Connect with Damon Burton: Website: www.seonational.com Website: www.Damonburton.com Instagram: Damon Burton on IG Damon Burton on LinkedIn Damon Burton on Facebook Get Damon's Book OUTRANK FREE Here Damon Burton On Twitter --- Connect with Nick Lamagna 630.384.9443 www.NickNickNick.com Click here discounted CBD from Naked Warrior Recovery!!! Subscribe and Share If you like what you hear please leave a review by clicking here Make sure you're subscribed to the podcast so you get the latest episodes on Platforms by Clicking Here To Subscribe Find all social media connections at Social media Links for Facebook, IG, Twitter, LinkedIn, etc. Rate and Review The A Game Podcast on Apple Click Here to Review
President of SEO National and Author of Outrank, Damon Burton joins this Special episode on Authenticity and talks about: The peace of mind of being authentic. Being intentionally authentic. The exhaustion of Social media. Being addicted to positive feedback. Showing up consistently to multiple parties and the 2 reasons to be consistent. Social media is really a business. Figuring out your audience. Being an Influencer isn't limited to Social media. What causes inauthenticity in business. The 3 types of Content consumers. The readers are the heroes. The power of asking. The weight of a false reputation. Connect with Damon on Linkedin, Facebook, Instagram, Twitter @EntrepenuerDB and at www.SEONational.com or www.freeSEObook.com Watch this episode on YouTube: https://youtu.be/mRj3-4QJIkU
Technology has enhanced the business world in innumerable ways, and it is largely because of technology that many businesses were able to stay afloat after the COVID-19 pandemic started. However, while technology can do good, it can also hold us hostage. Most people nowadays are constantly checking their email and social media. “Technology should be your servant, not your master” -Ludovic Tendron Damon Burton is the author of the book Outrank, which focuses on search engine optimization. Damon is the president of an SEO agency called SEO National that he has run for about 14 years. He writes for Forbes, where he serves on the Forbes Council. In today's episode, Damon Burton and I discuss how we can use systems and processes to our advantage by controlling technology and not letting technology control us. Managing a Business without Being a Slave to Technology Damon used to work for a man, who was pretty successful but not the best to work with. One Friday night around 7 pm, Damon was out to dinner with his wife, and his boss called him. Damon didn't answer, so his boss then texted him. Damon didn't respond. This was at the time when email was new on phones, and his boss also emailed him. Damon decided right then that this was never going to happen again. He deleted email from his phone and has never gone back. As technology and social media have evolved, Damon has made sure he limits what is on his phone. He is very active on LinkedIn and Facebook, but he only uses them on his desktop. He's also disabled automatic downloads and dock notifications on his desktop email, so the only time he gets emails is when he manually presses the button. This prevents him from getting distracted by the flood of notifications. So how does he manage a highly successful business and retain relationships without these forms of communication? Damon says it's simpler than we might think. From day one, Damon sets expectations with his team and with his clients. In client contracts, it says SEO National is not available after 5 pm on weekdays, they're not available on weekends, and they don't do launches on Fridays because if anything goes wrong they won't be working on the weekend. “I've made very clear, hard boundaries, and I've never had a problem with it because I set the expectations with the clients.” -Damon Burton Damon has set boundaries without having issues because he established the expectations with his clients, telling them, “we're not available at these times but that's okay because we're proactively doing other things to make sure everything works.” Because Damon has systems and processes for effective communication, he doesn't have emergency communications at undesirable times. Damon's Start with Technology Damon grew up in a lower, middle-class family, and they didn't have many luxuries. So, when Damon took a typing class in junior high, he loved having access to a computer. He embraced all the opportunities he could to learn about technology. When Damon was in 9th grade, he was in an “exclusive class” with just six or seven other students. Graphic design and website builder technology had started to come out, and the class was able to use it to design things such as the school lunch menu. In high school, Damon was learning HTML for the first time, and he loved it. He had the opportunity, with half a dozen other students who all knew HTML, to do the school district's website. Using a Passion to Build a Successful Website In college, Damon took a communications class that had a project where students had to build an HTML website. Damon didn't want to work hard on this website only to have it deleted off the school's server later. He asked his professor if he could buy a domain and do the project there. Damon's professor said that was fine, so Damon set to work creating this website. At the time, he was a big car enthusiast, so he would stop nice cars he saw while driving and keep a little info sheet in his car. He'd ask the owners about the car, the make, model, and what modifications they'd made. Then on his website, Damon created little bios for the cars. The site started to pick up traction, especially when he added a message board. Damon wanted to make it better, and that's when he took an intentional interest in design. As the site continued to grow, the movie The Fast and the Furious came out, which grew the market more. Damon thought. “how do I monetize this” and that's what led him to marketing. Documented Processes For the next couple of years, Damon began building websites on the side. He got better and better at it, to the point where he was spending about 20% of his time on it, while it brought in 50% of his income. He decided to leave his day job and start doing websites full time. Within 3 months of devoting all his time to websites, he was able to make more than he had made in his previous job. Damon grew the business, bringing on an employee. A company asked him if he would consider consolidating with their company, and Damon learned that if he wanted to sell, buyers wanted a business with documented processes to take the keys and drive. He declined the offer and spent the next year documenting everything. After that, his company was immediately scalable, as it brought on more people and signed bigger contracts. Damon's Next Step For Damon, being an entrepreneur is what he's passionate about. He has other interests, but entrepreneurship is what he truly loves. Because of this, he is able to divide his time between his family and his work. He puts his family first, setting aside time for them. Now, it's been about 14 years since Damon started his business. He is at the point where he could leave the business, but he doesn't know if he wants to. He is still passionate about the business he's built. He loves networking, building relationships, and finding opportunities. However, part of him wants to take a break to find himself again. Entrepreneurs can often lose themselves a little bit in the process, and Damon wants to reconnect with himself. Another part of him wants to try something totally different, a new adventure. Three of Damon's Biggest Home Runs 1. Having the Freedom to Block Off Family Time One of the things Damon is most proud of in his career is that he can separate his work and family life and not feel like he is missing out on one while he is doing the other. He is able to block time out from about 7:30 to 8:45 every morning to eat breakfast with his kids or walk them to school, depending on the weather. He is also able to do the same thing from 3:00 to 4:00 in the afternoon when he walks or drives to school to pick them up. 2. Working with the Utah Jazz's Team Store Damon was able to work with the Utah Jazz team store and help the NBA team increase their merchandise sales. This was special for him because when Damon was a kid he was a part of the Junior Jazz, a youth basketball league. He also remembers going to his first Utah Jazz game when he was young. 3. Damon's First 5-Figure Recurring Monthly Retainer Shortly after Damon finished his process documentation, the company got its first 5-figure monthly recurring retainer. Damon wouldn't have been confident bidding on that client if he hadn't done his process documentation. Because he had done that, he could confidently bid on it, knowing he would be able to fulfill that promise and build a good reputation. Key Takeaways Thank you so much Damon for sharing your stories and knowledge with us today. Here are some of my key takeaways from this episode: We can be the masters of our technology instead of allowing it to master us. Take advantage of opportunities in school and other places to learn about your passions. Process documentation is a key to being able to scale the business. Process documentation can save you time and make your business more appealing when you are ready to sell. Build your life to make time for the things you love as Damon has done with his family and business. Connect with Damon If you enjoyed this interview and want to learn more about Damon or connect with him or his business, you can find him on LinkedIn at https://www.linkedin.com/in/damonburton// and SEOnational.com. Want to be a Better Digital Monetizer? Did you like today's episode? Then please follow these channels to receive free digital monetization content: Get a free Monetization Assessment of your business Subscribe to the free Monetization eMagazine. Subscribe to the Monetization Nation YouTube channel. Subscribe to the Monetization Nation podcast on Apple Podcast, Google Podcasts, Spotify, or Stitcher. Follow Monetization Nation on Instagram and Twitter. Share Your Story How have you used systems and processes to effectively manage your business? Please join our private Monetization Nation Facebook group and share your insights with other digital monetizers.
Damon Burton joins us to talk about practical medical SEO strategies that you can use to grow your functional medicine practice. Hear insights about: How to build a content strategy that drives traffic to your practice How to create email blasts that resonate with your target audience The top medical SEO strategies for increasing your practice's visibility online Understanding the internal/external factors that affect your website's ranking Why your content is the most important component of your SEO strategy How to pick a good vendor that will help you achieve your SEO objectives Tips for lead generation Medical SEO Strategies Since founding SEO National in 2007, Damon Burton has become one of our industry's leading medical SEO experts. He is a Forbes contributor with additional features in publications such as Entrepreneur Magazine, BuzzFeed, and USA Weekly. Damon has helped numerous high-profile clients make more in a month than they used to in a year, and in this episode of The FM Shift, he joins us to share his expertise. Damon discusses many practical SEO strategies that you can use to grow your functional medicine practice. Build a Content Strategy Now more than ever, functional medicine providers need to be savvy marketers. The marketplace is more competitive than ever, and it is critical that we achieve maximum visibility within our target audience. The problem, however, is that many FM providers struggle with building their content, and technical, medical SEO is not even an afterthought. You need a structured content strategy that includes everything from email blasts and scheduled social media posts to educational videos and blog posts. Once you have a content strategy in place, you can begin to optimize your content so that it outranks your competitors' pages and drives traffic to your practice. Capitalize on Your Content In order to increase your practice's visibility online, you need to implement cutting-edge medical SEO strategies that will rank you higher than your competitors. Your content is the first place you want to start. There are a lot of technical aspects to SEO, but as a practitioner, learning them can be more trouble than it's worth. When it comes to content, you are already an expert in your field who knows everything about your business; content will come naturally to you. When you create content that adds value and provides a solution to people's search inquiries, Google will reward you for making them look good. In addition, this can be bolstered by building the external credibility of your website based on what pages are talking about/linking to your content. It may sound simple, but content is king. This is a simple change that many of us can make with ease. About Damon Burton This search engine marketing expert has beat billion-dollar companies at their own game and has proven strategies to grow your business. Over a decade ago he beat a billion-dollar company by outranking their website on Google. Since then, he knew he was onto something and has gone on to build an international search engine marketing company that's worked with NBA teams, and Inc 5000 & Shark Tank featured businesses. In the decade+ of running a global team, surprisingly, he's never met ANY of his team in person. Burton can speak on how to manage a remote team, as well as how he approaches dedicating time to family and balancing it all. Having started his business right before the 2008 recession, Damon is familiar with navigating and growing a business through times like today. Never before has there been so many people needing something to focus their attention on…AND the time to do it. Since founding his company SEO National in 2007, he writes for Forbes, has been featured in publications including Entrepreneur Magazine, BuzzFeed and USA Weekly, and has helped high-profile clients make more in a month than they used to in a year. Not only does Burton bring an easy-to-follow approach to increasing your revenue and online visibility, but he's also a trusted educator on the subject and has literally written the book on how to “Outrank” your competition. His new book Outrank serves as a guide to those who want to dominate Google's search results without paying for ads. Writing Outrank, Damon hopes to motivate business owners and educate them on search engine marketing while weaving real-life inspiring stories from his two decades of experience online. “Whether you are a beginner or an expert, when you read through the whole book, I am confident that you will walk away with new perspectives on how to increase your website's traffic through search engine optimization,” he said. As the economy shifts to digital, his expertise is more important than ever in helping businesses thrive. Plus, he has a beard! How to Connect with Damon Burton Book: www.freeseobook.com Website: https://www.damonburton.com/damon-burton/ Blog: https://www.damonburton.com/blog/ LinkedIn: https://www.linkedin.com/in/damonburton/ https://www.linkedin.com/company/seo-national/ Facebook: https://www.facebook.com/damon.burton/videos_by Twitter: @entrepreneurdb
Know how to improve your SEO on Google? Aware of how Google ranks Web sites in search? This episode is also available as a multimedia blog post: https://evansonmarketing.com/2020/10/01/tips-to-outrank-competitors-on-google/
This week, Eric Dickmann interviews Liam Carnahan. Liam is a content strategist, SEO expert, and writer. He owns Inkwell Content and helps subject matter experts develop search engine optimization driven content strategies to increase organic traffic and drive more leads. He's also the founder of Invisible Ink Editing, a fiction editing company for authors on the road to publication. Liam currently lives on a beautiful lake in Maine and is looking forward to returning to a digital-nomad lifestyle when such things are possible again.Liam's advice for blog writers on LinkedIn: https://inkwellcontent.com/blog/advice-for-freelance-writers/linkedin-for-writers/ Eric Dickmann can be found on Twitter @EDickmann and LinkedIn at https://www.linkedin.com/in/edickmann and my website https://ericdickmann.comLiam Carnahan can be found online on LinkedIn at https://www.linkedin.com/in/liamcarnahan/, on Twitter @liamcarnahan and his website https://inkwellcontent.com/Episode Summary: The episode summary can be found at If you'd like to contact us with feedback or guest inquiries, please visit:https://fiveechelon.com/podcastFor more information about Virtual CMO strategic marketing consulting services, visit The Five Echelon Group at https://fiveechelon.com Episode #49Buzzsprout - Let's get your podcast launched! Start for FREEMarketing Automation with HubSpot Try HubSpot's all-in-one marketing software to simplify campaign management and drive new leads.Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
If you want to gain or retain a competitive advantage in 2021, you can't ignore the critical importance of outperforming your competitors on search engine result pages. This week, our panellists summarise the most effective link building strategies to help you secure relevant top-ranking positions. They also reveal the tactics to avoid that may have a negative impact on your organic visibility.
Business Therapist and Owner of A Better Place Consulting Bunny Young joins this BONUS episode to talk about our mutual friend, Damon Burton and a hat tip to his book, Outrank; the shift of Business coaching of focusing on the well-being of people instead of metrics; the toughest thing a business has to do; the power fulfillment and immediate gratification release Social media has on people and its true detriment; using Social media to unload internal toxicity on others and the things we deal with that the Bible doesn't talk about.
Malcolm Mackerras ranks Australia's PMs and analyses the upcoming elections in Queensland and the US, plus ACCC chairman Rod Sims discusses the $8.5 million penalty for iSelect and Maureen Jordan shares stories from Tilly Money.
When you own a local business, you need to get familiar with Google. This search engine is the go-to resource for local shoppers who are seeking your products or services—and even better, shoppers who are ready to buy within one day. Making sure your brand shows up on Google and Google Maps searches first requires you to get on Google My Business (GMB) and optimize your listing. Stephanie Erickson—an SEO professional and the owner of Erickson Built—will guide you through “How to Optimize Your GMB Listing & Outrank Your Competition,” one step at a time.
Revenue Generator Podcast: Sales + Marketing + Product + Customer Success = Revenue Growth
Today we're going to discuss some secrets to driving organic growth. Joining us is Damon Burton, who is the President of SEOnational, which is a search engine optimization company that helps websites rank higher on Google without paying for ads. In part 2 of our conversation, we discuss how to outrank a billion-dollar company. Show NotesConnect With:Damon Burton: Website // LinkedInThe MarTech Podcast: Email // Newsletter // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Damon Burton is an international search engine marketing expert and the founder and president of SEO National, a search engine marketing company that works with everyone from NBA teams to Inc 5000 and Shark Tank featured businesses. Damon also writes for Forbes and has been featured in publications like Entrepreneur Magazine, BuzzFeed, and Us Weekly. Damon recently wrote a book on search engine optimization titled Outrank, which serves as a guide for those who want to dominate the Google search engine without paying for ads. In full disclosure, Damon has worked on multiple online properties owned by Buy Box Experts. In this episode… For brands that haven't yet invested in SEO, it may seem like the key to overnight success. However, search engine marketing experts, such as Damon Burton, know that it takes time to successfully build a trustworthy reputation and relationship with Google. The Google algorithms are intended to send people to websites that provide quality content about their searches. Therefore, for brands to drive traffic to their websites, they need to create content that is helpful and user-friendly for their customers. The same applies when it comes to the Amazon marketplace. In this episode, James Thomson interviews Damon Burton, founder and president of SEO National, about how to drive traffic to your Amazon pages and website with minimal paid Ads. Damon explains why social media has very little influence on SEO, how backlinks work, and why you should invest in long-term search engine marketing efforts. Stay tuned.
Hi all, Welcome back to another episode on the MindCep Podcast and in today's episode we have a very special guest named Damon Burton joining us today. This episode is brought to you by Radioguestlist.com, the #1 free radio, guest, podcast, and talk show guest expert interview booking service. Never before have there been so many people needing something to focus their attention on… AND the time to do it. As the economy shifts to digital, his expertise is more important than ever in helping businesses thrive, your customers on either their phone or laptop 24/7. Simply having a website isn't enough, and no one knows this better than search engine marketing expert Damon Burton. Since founding his company SEO National in 2007, he writes for Forbes, has been featured in publications including Entrepreneur Magazine, BuzzFeed and USA Weekly, and has helped high-profile clients make more in a month than they used to in a year. Not only does Burton bring an easy-to-follow approach to increasing your revenue and online visibility, he literally wrote the book on how to “Outrank” your competition. His new book Outrank serves as a guide to those who want to dominate Google's search results without paying for ads. I hope you all enjoy this episode as much as I did and let me know of additional types of interviews/content you would like to hear in the near future. Damon Burton SOCIAL MEDIA & WEBSITE: Website: https://www.damonburton.com/ SEO National Website: https://www.seonational.com/ Linkedin: https://www.linkedin.com/in/damonburton/ Instagram: https://www.instagram.com/entrepreneurdamon/ Facebook Page: https://www.facebook.com/seonational/ Content Schedule: Podcast Episodes- Mon each week Cheers, Alex Blog: https://alexandermuir.com/blog/ Podcast: https://anchor.fm/alex-muir757 Find Me on Social: https://www.facebook.com/Alex-Muir-Marketing-521328441531919/ https://www.instagram.com/a.muir757/?hl=en https://www.linkedin.com/in/alex-muir-b55a44149/ https://www.youtube.com/channel/UCkW1z-RObDp8VPJ0NWego-Q?view_as=subscriber DISCLAIMER: All information provided by Alex Muir is of a general nature and is spoken from Alex Muir's personal experiences, and personal opinions on the topics related to fitness, health, and education only. No information is to be taken as medical or other health advice pertaining to any specific health or medical condition. You agree that use of this information is at your own risk and hold Alex Muir harmless from any and all losses, liabilities, injuries, or damages resulting from any and all claims.
We all know about the importance of ranking well on Google. A potential customer goes onto the trusted search engine to find a solution to their problem… and you want the honor of being that solution for them. So what do you do? You build an effective SEO plan for your content to drive more traffic to your site. Welcome to Gaetano DiNardi's world over at Nextiva where he's the director of demand generation for the Arizona-based cloud communications company. Gaetano is a seasoned professional when it comes to ranking well on Google; in fact, his 4-part framework helped him outrank Wikipedia. That's why we were so pumped when he sat down with us to walk us through his trusted framework. Following these four steps can help any company improve the flow of organic traffic to their site.
Having a Google Ads campaign isn't enough – you have to make sure it's working for you to accomplish your marketing goals. And if you want your practice to stay ahead of the competition, you need to know how to use Google Ads to be more attractive to patients than your competitors down the street. Show notes: https://messenger.md/podcast/episode-15
We all know about the importance of ranking well on Google. A potential customer goes onto the trusted search engine to find a solution to their problem… and you want the honor of being that solution for them. So what do you do? You build an effective SEO plan for your content to drive more traffic to your site. Welcome to Gaetano DiNardi's world over at Nextiva where he's the director of demand generation for the Arizona-based cloud communications company. Gaetano is a seasoned professional when it comes to ranking well on Google; in fact, his 4-part framework helped him outrank Wikipedia. That's why we were so pumped when he sat down with us to walk us through his trusted framework. Following these four steps can help any company improve the flow of organic traffic to their site.
Marketing School - Digital Marketing and Online Marketing Tips
In episode #993 , we discuss how you can outrank your YouTube competitors. Tune in to hear our secrets to ranking on YouTube. We have committed to throwing a FREE Marketing School Live Event in Los Angeles, once Marketing School reaches 1M downloads in a 30 day period. Take action: Rate, review, subscribe, and SHARE. Check the progress here! TIME-STAMPED SHOW NOTES: [00:27] Today's Topic: How to Outrank Your Competition on YouTube [00:50] Ideally, you want to rank #1 for keywords. [01:05] VidIQ helps you track your ranking for various keywords. [01:59] YouTube will look at what happens to your video within the first 24 hours. If it doesn't do well in that time frame, you won't get promoted. [02:40] When Neil first made YouTube videos, he did well because his viewers had a high watch time. [03:10] Neil used to run paid promotions, but it didn't do much for him. [03:30] He doesn't optimize for subscriptions. [03:45] Push your videos in the first 24 hours of posting. [04:10] Neil has a lot of traffic from other countries. [04:20] So, he will send emails at times that work for other countries. [05:06] That's it for today! [05:36] We hit our goal of 1 Million downloads! So, we will be throwing a free event in Los Angeles this June. Check out this website if you would like to attend. Remember: we are capping the event at 500 people, so sign up now, if you're interested! DM Eric if you would like to participate in the VIP dinner. Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu
Marketing School - Digital Marketing and Online Marketing Tips
In episode #609, Eric and Neil discuss whether you really need more backlinks to outrank your competition. Tune in to hear what you can do to improve your ranking. TIME-STAMPED SHOW NOTES: [00:27] Today's Topic: Do You Really Need More Backlinks to Outrank Your Competition? [00:34] Eric doesn't think you need more backlinks. [00:54] Sometimes, a wikipedia post will rank higher than others because they have domain authority. [01:15] However, Eric and Neil don't even check their domain authority anymore. [01:21] When you're starting off, this is something you need to check, but once you are more established, it doesn't matter. [01:41] Neither Eric or Neil even knows how many backlinks they have. [02:15] To win business, Eric's company will show companies how many backlinks they have as compared to their competitors. [02:30] Once you've been working with a customer for a year or two, you produce good content, build natural links, create videos, create podcasts, and you no longer check on backlinks. [03:00] The simplest way to outrank your competitors: go to Google Search Console, check your URL's with a lot of impressions, but low clicks, then re-write it by fleshing it out and adding in pertinent keywords. You will find that your ranking for those keywords will increase and you will outrank your competitors without having to build more links. [03:30] Sometimes, checking backlinks is based merely on ego, as nothing annoys people more than their competitors having more backlinks and higher domain authority. [03:55] Clickflow is a great tool that shows you when your impression count is too low. This means you should improve the title or meta-description. [04:16] Sometimes, adding popular keywords to your title will help boost your ranking. [04:42] That's it for today! [04:46] Go to Singlegrain.com/Giveway for a special marketing tool giveaway! Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu
Marketing School - Digital Marketing and Online Marketing Tips
In episode #606, Eric and Neil discuss how you can outrank your competitors simply by copying them. Tune in to hear how and what you should be copying. TIME-STAMPED SHOW NOTES: [00:27] Today's Topic: How to Outrank Your Competitors by Copying [00:53] Single Grain went from 4000 visitors/month to 100,000 visitors/month by copying great ideas from his competitors. [01:20] Take the best techniques, posts, podcasts and spin it to make it more useful. [01:36] Dr. Axe is a website that crushed the competition. [01:58] Dr. Axe checked which of their competitors' URLS were getting the most traffic, had the fewest backlinks, and then wrote better versions of those pages. [02:57] This got them to 20 Million visitors per month. [03:34] AHREFS is one of Eric and Neil's favorite tools. It can do a content gap analysis, which will help you see where others are failing. Fill in that gap! [04:25] Neil wrote The Beginners' Guide to Online Marketing. It cost him around $20,000 or $30,000. [04:51] It was a combination of the strongest pieces out there; he made it more detailed, easier to digest, and combined text with infographics to make it more appealing. [05:05] A lot of people are doing 10x or 100x content. [05:20] Think how you can apply Neil's techniques to your product or service in your industry. [05:52] If you continually create new content on the same topic, Google won't know which page to rank higher, so they won't rank them well at all. [06:07] Make sure your pages are more detailed and don't repeat content. [06:11] That's all for today! [06:13] Go to Singlegrain.com/Giveway for a special marketing tool giveaway! Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu
Marketing School - Digital Marketing and Online Marketing Tips
In Episode #162, Eric and Neil discuss how to outrank your competition when you have fewer links. Link building is an essential part of ranking your website; however, Neil and Eric teach us that it is possible to outrank your competitors thanks to Google Hummingbird. Tune in to find out how to maximize on Hummingbird's new update to increase search engine traffic to your website. Time Stamped Show Notes: 00:28 – Today's topic: How to Outrank Your Competition When You Have Less Links 00:42 – Links have a lot of impact in Google ranking 00:50 – The “Hummingbird Update” had the biggest impact on search engine listings 01:02 – Hummingbird looks at everything in a topical sense 01:27 – The new update looks at topics and themes 01:29 – “Websites with the strongest themes tend to rank the best” 01:49 – The new algorithm looks for depth and detail 02:25 – Look at these blogs to learn more about Hummingbird: GetRichSlowly, MyMoneyBlog, PennyHoarder, and MagnifiedMoney 02:40 – GetRichSlowly is the oldest website among the 4, but PennyHoarder gets more traffic because of their thorough content 02:57 – More links does NOT mean a better website 03:32 – Hummingbird looks at the overall relevancy of a post, not just keywords like before 03:45 – Use tools like MarketMuse to tell you how topically relevant you are for phrases in that space 05:04 – UberSuggest will give you suggestions of what to incorporate into your content 05:17 – Don't forget about The Skyscraper Technique! 05:58 – Linking out too much can make your website look like a directory 06:15 – Neil shares what his team did for his website to get another 10% in traffic 07:28 – Remove default URL date structures 08:16 – That's it for today's episode! 3 Key Points: Google's Hummingbird update looks at the whole meaning of sentences as opposed to keywords. Having more links does NOT guarantee you a top spot – RELEVANCY is key. Use tools to help you plan and strategize your content for overall relevance. Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu