Podcasts about Perplexity

Get our 10 Prompts to Fix What AI Broke: https://clickhubspot.com/eph Ep. 379 Did you know that more than 74% of the new web pages online today contain some form of AI-generated content? Recording from GROW Europe, Kipp and Kieran dive into how AI is fundamentally disrupting marketing, shifting it from the era of volume to the era of value. Learn more on why trust is moving from brands to individuals and creators, the seismic changes in search and the rise of AI-first answer engines, and how granular data and AI-powered personalization are reshaping paid advertising and email prospecting. Mentions GROW Europe https://www.hubspot.com/grow-2025 Perplexity https://www.perplexity.ai/ Claude https://claude.ai/ Reddit https://www.reddit.com/ My First Million https://www.mfmpod.com/ XFunnel https://www.xfunnel.ai/ VO3 https://www.vo3ai.com/ Sora 2 https://openai.com/index/sora-2/ Get our guide to build your own Custom GPT: https://clickhubspot.com/customgpt We're creating our next round of content and want to ensure it tackles the challenges you're facing at work or in your business. To understand your biggest challenges we've put together a survey and we'd love to hear from you! https://bit.ly/matg-research Resource [Free] Steal our favorite AI Prompts featured on the show! Grab them here: https://clickhubspot.com/aip We're on Social Media! Follow us for everyday marketing wisdom straight to your feed YouTube: ​​https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg  Twitter: https://twitter.com/matgpod  TikTok: https://www.tiktok.com/@matgpod  Join our community https://landing.connect.com/matg Thank you for tuning into Marketing Against The Grain! Don't forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934   If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends. We really appreciate your support. Host Links: Kipp Bodnar, https://twitter.com/kippbodnar   Kieran Flanagan, https://twitter.com/searchbrat  ‘Marketing Against The Grain' is a HubSpot Original Podcast // Brought to you by Hubspot Media // Produced by Darren Clarke.

In this hands-on labs episode of This Week in NoCode + AI, JJ sits down with David — CEO & founder of GPTrends — for a practical, interactive walkthrough of the future of AI search, AI visibility, and next-gen SEO.If you want to learn by doing, this episode is for you. JJ and David dig directly into the GPTrends platform, show real visibility metrics, analyze prompts, review what AI sees when it scans your brand, and cover the exact on-page and off-page systems you need to appear in ChatGPT, Perplexity, Claude, Google AI Overviews, and other AI-powered search engines.David also shares his journey from data science to AI search founder, breaks down why citations matter more than ever, and explains how agent analytics will shape the future of web traffic. Plus… exclusive 20% off for viewers.Links & Resources

So können wir Dir helfenUnsere Software für KI Sichtbarkeit ist (fast) fertig. Die Software zeigt Dir, wo und wie Du in ChatGPT & Co. erwähnt wirst. Hier kannst Du Deine Website einmal überprüfen lassen. Das erhältst Du mit der AI Report Software konkret:Die klassische Google Suche verändert sich. Statt einen einzelnen Suchbegriff wählen, ein halbes Dutzend blaue Links klicken und unterschiedliche Inhalte vergleichen zu müssen, lässt sich heute per Chatfunktion eine personalisierte Empfehlung aussprechen. Diese Empfehlungen sind in der Regel sehr persönlich und spezifisch. “Wir sind ein Hersteller mit 38 Mitarbeitern und richten uns an Elektrotechnikunternehmen. Kannst Du mir eine Marketing-Agentur empfehlen?” Möglich ist, dass die absolute Anzahl der Website Klicks sinkt, der einzelne Klick dafür umso wertvoller wird.Fakt ist: Wer in ChatGPT, Perplexity & Co. nicht auftaucht, hat es perspektivisch deutlich schwieriger.Über die Software erfährst Du, wie sichtbar Du derzeit für gängige Prompts Deiner Zielgruppe bist. Gleichzeitig erfährst Du, ob KI-Agenten den Wert Eures Angebots auch wiedergeben können.Da Deine Website letztendlich jedoch Menschen überzeugen soll, schauen wir uns ebenfalls an, ob diese alles hat, was sie aus verkaufspsychologischer Sicht braucht, um für Anfragen zu sorgen.Hier ist nochmal der Link.

In this episode, we explore Perplexity's strategic move to pay $400 million for integration into Snapchat's chat interface, potentially reaching millions of users. We also delve into the legal dispute with Amazon, highlighting the challenges and implications for the future of AI-driven shopping experiences.Get the top 40+ AI Models for $20 at AI Box: https://aibox.aiConor's AI Course: https://www.ai-mindset.ai/coursesConor's AI Newsletter: https://www.ai-mindset.ai/Jaeden's AI Hustle Community: https://www.skool.com/aihustle

Adam Carolla is a comic, actor, author, and host of “The Adam Carolla Show” podcast. His latest special, “Adam Carolla Comes Cleaner,” is available exclusively on Dry Bar Comedy Plus, the Angel app, and Angel.com. www.adamcarolla.com https://www.angel.com/watch/adam-carolla-comes-cleanerwww.youtube.com/@TheAdamCarollaShow1 Perplexity: Download the app or ask Perplexity anything at https://pplx.ai/rogan. Buy 1 Get 1 Free Trucker Hat with code ROGAN at https://happydad.com Go to https://roka.com for Black Friday deals. Learn more about your ad choices. Visit podcastchoices.com/adchoices

Today on the show, we have Kevin White, Head of Marketing at Scrunch AI, a platform helping brands stay discoverable in the era of AI-powered search. Kevin brings experience from leading go-to-market and marketing teams at Segment, Retool, and Common Room, as well as advising fast-growing startups like Ashby, Deepnote, and Gretel.ai. In this episode, we explore how the rise of answer engines like ChatGPT and Perplexity is reshaping how people find information online—and what it means for marketers. We discuss how Scrunch helps brands optimize their sites for large language models (LLMs), why bots are becoming the new audience, and how AI-driven search is redefining visibility and discovery. We also delve into lessons from Segment and Retool on balancing self-serve and enterprise growth, how activation-first onboarding drives retention, and why doing “white-glove at scale” can triple user success. We wrap up by unpacking Kevin's biggest learnings on churn and growth—from Reforge's “don't fill a leaky bucket” principle to why something as simple as naming conventions can make or break a company's ability to scale.Churn FM is sponsored by Vitally, the all-in-one Customer Success Platform.

When trying to grow your property management business, have you ever thought to yourself, "Man, it would be great if I just had more leads?" In this episode of the #DoorGrowShow, property management growth experts Jason and Sarah Hull discuss the Leads Myth and how "just having more leads" will not actually help you grow your business. You'll Learn [02:06] The Myth of Needing More Leads [11:39] Leaks in Your Sales Pipeline [22:41] The Future of SEO with AI Quotables "Why do we call it the leads myth? Well, the myth is this lie that we believe that you just need more leads. And the assumption in that is that all leads are the same." "The more clarity you have, the less wrong stuff you're going to be doing." "Not all clients are equal, right? Which means not all leads you get are equal. You need to qualify them." Resources DoorGrow and Scale Mastermind DoorGrow Academy DoorGrow on YouTube DoorGrowClub DoorGrowLive Transcript Jason Hull (00:00) Most of the industry is trapped in a cycle of suck. This is why most property managers suck in most markets. Maybe even you that's listening. We are Jason and Sarah Hull, the owners of DoorGrow, the world's leading and most comprehensive coaching and consulting firm for long-term residential property management entrepreneurs. For over a decade and a half, we have brought innovative strategies and optimization to the property management industry. We help people grow their property management businesses quickly. And our mission is to transform property management business owners and their businesses. We want to transform the industry, eliminate the BS, build awareness, change perception, expand the market, and help the best property management entrepreneurs win. Now let's get into the show. All right. So today we're going to be chatting a little bit about the leads myth that a lot of people believe. So if you have ever thought to yourself, I just need more leads. If I just had more leads, everything else would be great in my business. What do you have to say about that? Well, I think that is not the case. Okay. It's definitely not the case. And I also think almost kind of be careful what you ask for a little bit. getting a whole bunch of leads was never really the best. strategy anyway, unless you have people who are just picking up the phone and calling you and saying hey, I Would love for you to just manage my property. I don't have any questions. Here's my money. I just had a contract Those are leads I want but cold leads that are Not ready to go that need to be warmed up that have a bajillion questions That might not even understand why they want to work with you Specifically, yeah, I'm just not interested in those leads. And the other thing I think we need to discuss on this episode specifically is the changes that we're seeing because of AI. So AI is really great and also it's changing things very rapidly and leads and SEO that's very effective by this too. Okay. So. Let's get into this. So a lot of people believe they just need more leads. And the danger in that is if you really just think you need more leads, you're going to go out to the marketplace and talk to marketers and they're going to go, cool, I'll give you leads. And they will sell you leads basically. So why do we call it the leads myth? Well, the myth is this lie that we believe that you just need more leads. And the assumption in that is that all leads are the same. And they're not, they're not even remotely the same. So there's a couple of different frameworks that we usually talk about to kind of destroy the leads myth. One is the four Ds to revenue. Another is the cycle of suck we talk about and how people get stuck in growth. We talk sometimes about the pipeline leaks that you have in your pipeline. And we talk about the myth of SEO or internet marketing. And then we often talk about any others warm versus cold leads and then David versus Goliath. Okay. So we can tackle these all really quickly and go through each of these and maybe some other things will pop up as we go. Cool. Let's talk about all of that and then we'll talk about why AI has changed all of, really all of those things. Okay. That'll be in conjunction with SEO. All right, so let's go through these. And so for those following along, if you stack all these concepts, each one compounds your speed of growth. They're all related. And so these are frameworks that I love to share with clients to help them understand so that they don't make the mistake of doing the wrong stuff. The more clarity you have, the less wrong stuff you're going to be doing. The less you're going to be experimenting, the less you're going to be wasting time. And if you really wanna collapse time, the easiest hack is reach out to us and we can help you with all of this. We've been doing this for over a decade and a half. We have had hundreds of guinea pigs to figure this all out and we have over 100. case studies and testimonials more than anyone else in the industry. All right. Let's get into this. let's talk about the four D's to revenue. So these are four numbers when multiplied equal the gross revenue in your business. And I sometimes call them the four doors to revenue. And I showed four doors with a little multiplication X next to each of them equals your money. Right? So not all leads are equal. So the, these D's are, if you want to write them down, they each start with a D. It is Deals, doors, duration, and dollars. Okay? So the first is like how many deals is this client going to bring you? Not all clients are equal, right? Which means not all leads you get are equal. You need to qualify them. And how many doors are they bringing to the table? Or how many doors per deal are they bringing? And then the third D is duration. How long are they going to stick around or be involved in property management? is are they an accidental investor that's going to stick around for maybe a year, or are they in the buy and hold game and they'll be around for 10? And then the last D is revenue or is dollars. And so are they a cheapo? Are they a premium buyer? Where do they kind of fit? Or are they somewhere in the middle, like the normals as I call them? So we've got these four Ds. So let's play a quick example. Let's take the accidental investor. They couldn't sell their property. They wanna get it rented out. How does this play out in the 4Ds? done one deal. They didn't mean to do a deal, but they did. And it's usually just one door. Maybe sometimes they have two, but very often we just see one door and they're not looking to... to do more deals because as soon as the market spikes and the market is hot, they're going to bail. They're going to sell, which means the duration is questionable. Let's say it's like one year, like if they can just get it rented. but it might be a few months because if the market spikes three months from now, they're probably going to dump that property pretty quick. And then. than the dollars, they're not your premium buyers. They're not looking to do a lot of improvements. They're not looking to spend a lot of money. They're the people who, they have this property, they aren't quite sure what to do with it. They figure, let's just see if I can get it rented. They want it well taken care of, but they're not generally looking to spend a lot of money or invest a lot of money in either the property or maintenance or repairs or improvements or a property manager. So they're just trying to... Do what they need to do. It's like the bare minimum in order to get a tenant. All right, so one, one, one, right? Like one deal, one door, one year duration, for example, if this is worst case scenario and you sign a one year agreement with them and they're a cheapo, right? Now let's take a really great scenario. What would be maybe an opposite scenario or a really great opportunity? Like my, I will say my second largest client. He had 42 doors I think was the right answer but I was looking to buy more. So when I took him on he had 42 by the time I sold the business he had 60 something. So he was always doing multiple deals. Yeah. The doors that he had came out of multiple deals. So since he did multiple deals he also had multiple doors. was consistently looking to grow. He didn't want to just stop, you know, at a certain point he was always looking. He also was a buy and hold investor. He wasn't trying to buy these things and then wait, you know, until the market spiked and then try to sell them and make a profit. He wasn't up for the long term. And he was not a cheapo. He wasn't trying to cut corners. He wasn't trying to cut costs. You he wanted to work with. a property manager, wanted to take care of the properties and make sure that they were being maintained properly. Yeah. Okay. So that's a great example that previous client that you had. So let's just say like on each of these fees, we use tens instead of ones, right? Like let's say they do 10 deals over the life of being with you. They've got 10 doors. Maybe sometimes it's 10 doors per deal if they're doing small multis or something like this, right? And then you've got a 10 year buy and hold duration. In this hypothetical example that I just threw out, it would be 10 times 10 times 10. This would be over a thousand times greater lifetime value than that accidental investor in our previous hypothetical. Does that make sense? So are these even remotely equal? No, not even remotely equal. Should you then spend the same amount of time trying to cultivate both of those type of leads? Probably not. Would you spend the same amount of time following up or giving them attention? Probably not. And the great investor clients probably are easier to deal with, less emotional, have a much higher margin and operational cost is lower, right? And so there's a lot of benefits. so this is, we're just talking about the revenue piece, but when we look at the cost side of things as well, everybody knows having a really bad owner that's really needy and difficult and emotional about the property. can be a big headache and a big challenge and you may be losing money on some of those doors. So, four D's to revenue, that's one concept. One quick thing I wanna add to that is where do you think these owners hang out? So, if you've got an accidental landlord and they are looking for a property manager, where might that lead come from? Versus where might the lead of a client that has 42 doors come from? There's a lot higher probability that an online lead is going to be an accidental landlord. It's not impossible to get an online lead that has 42 doors. It's just probably not your norm because the ones that have 42 doors, they aren't really dabbling. They aren't going, oh, geez, I wonder if I should get a property manager to maybe help me with these. They are just a little bit more savvy. A lot of times those aren't going to be the leads that you're getting if you're buying leads. Although those are the leads that you want, it's not going to be the norm that you get. All right, so we're 10 minutes into this. We're going to crank through some of the rest of these. So cycle of suck. Cycle of suck, real simple. If you take on any client, it leads to you having some bad clients. So if you take on bad clients, that leads to you having bad properties, which leads to having bad. Residents or tenants which leads to having a bad reputation or reviews which leads to you attracting more bad clients. So not all leads are good. You don't want to take on every client and you definitely don't want to attract or get more bad leads. And so this is a framework that if you understand you can reverse it and focus on a cycle of success where you're picky about the owners you take on, you're picky about the properties you take on, you're picky about the tenants which everybody tries to do anyway. but those first two steps are supremely important. And then you're going to have a methodology for getting more positive reviews. These are things we help our clients with. And so then you create a cycle of success. Most of the industry is trapped in a cycle of suck. This is why most property managers suck in most markets. Maybe even you that's listening. We want you to get out of the cycle of suck. All right, let's talk about the pipeline leaks. Okay. So usually if I were drawing, I would draw a spigot or a faucet or whatever you attach a hose to, and then I would draw a hose, and then I would draw a little plant or tree that you're trying to grow at the end of the yard that this hose is trying to get water to. Most of you listening think, I just need more leads. This is where the lead Smith becomes really obvious, trying to turn on that faucet even more. I just need more water flowing through the hose. That would make sense, that would be true unless there's a problem with the hose, right? Like the hose has some leaks. And if the hose has some major holes in it, there's not going to be a lot coming out the other end. Sometimes very little at all. And so it's not about how many leads you're getting, sometimes it's just how good is your pipeline? How tight is your product? And so we need to make sure that we get those leaks shored up. And we'll just mention what they are real quick, but. One of the earliest ones that affects you is just awareness. It's going to be your perception and reputation online. It's going to be your website. It's going to be your branding. So they can tell that you are in this industry and that it's clear that that's your focus and it's not real estate or something else. And what else? Your culture and purpose. This is the actual product that you sell. So that is another one. And there are two more. Pricing. Pricing, which everybody's trying to price the same way, 10 % or worse, pure percentage, or they're doing flat fee. We have a different innovative pricing model. If you're curious about that, set up a call with our team. We can tell you about it. That allows you to close more deals more easily at a higher price point. And the last is the pitch, right? Selling. And so if you can dial in each of these leaks, what we've noticed over the years is we can double a company's close rate without changing the amount of leads or lead sources that they're getting currently if we can get those things dialed in. And that's significant. Maybe you don't need more leads. Maybe you just need less leakage in your pipeline. Cool. All right, the next one, you had mentioned warm versus cold leads. Do you wanna explain the difference? Yeah, we can talk about warm versus cold. So when I had my property management business, Yeah. what is a cold lead? So cold lead is someone who really has almost zero, very little familiarity with who you are in your company and your brand and what you do. They don't. they should work with you. That's the big thing is why they should work with you. So they don't know you, trust you or like you. That's a cold lead. And a warm lead. Warm lead would be something like a referral or some sort of recommendation. hey, Sarah is the best, I work with her and you should too. Now they're coming in already feeling like, somebody that I know that I trust recommended this person, so therefore I should also trust this person. So those obviously have a much different close rate. And there are things that you can do to increase your close rate or to warm up deals, of course. But if you're spending all of your time trying to close a bunch of cold leads, which generally is going to be what happens when you're purchasing leads, you really don't get to buy warm leads. Right. They're all cold. I mean, that would be great if you could, but when you're buying leads, you're usually buying a lead that is very cold. They don't know you at all. And oftentimes that same lead is being sold to multiple different companies. There's a lot of blood in the water there. So warm leads versus cold leads, the close rate on warm leads will be really high, like 90 % or higher. Cold leads, like the opposite, 10 % or worse. And so I would rather a client get five warm leads and maybe close four of them than 10 cold leads and maybe get one. The hidden pain point or secret with warm versus cold lead generation. or cold lead strategies is time. Cold leads take a massive amount of time because you have to nurture them and warm them up and build the trust and create the relationship. And even after all of that, and all of sudden done, the conversion rate's really low. So all of you know how high the close rate is if you get a really great word of mouth referral. We love those, right? That's a warm lead. So we have strategies and methods that we focus on with clients to increase the warm leads. while avoiding and doing cold lead advertising and avoiding worrying about cold leads. Once you start getting some growth engines installed for your business that give you warm leads, you're not going to want the cold leads. They feel like garbage in comparison, and you're not going to have time for them. And you're not going to wanna waste time on those because those are often the worst owners. All right. What I would say is as far as getting leads in, if you give me three warm leads, I will take three warm leads over even 100 cold leads. Sure. don't, I don't, I'm not really interested because even if I close, let's say two out of the three warm leads, that's great. What's the close rate on 100 cold leads? If it's about 10%, you might close 10. And some of you might be going, Sarah, 10 is better than two. Yeah, you're right. But how much work did it take for me to close the two versus how much work? did it take for me to close the 10? I would rather close two very easy warmed up leads because I can do that again and again and again. So in the same amount of time, I can close way more warm leads than I can cold leads. So I would rather take three warm leads than a hundred cold leads any day of the week. We have a sponsor for this episode. Many of you tell me that maintenance is probably the least enjoyable part of being a property manager and definitely the most time consuming. But what if you could cut that workload by up to 85 %? That's exactly what Vendero has achieved. They've leveraged cutting edge AI technology to handle nearly all your maintenance tasks from initiating work orders and troubleshooting to coordinating with vendors and reporting. This AI doesn't just automate, it becomes your ideal employee, learning your preferences and executing tasks flawlessly, never needing a day off and never quitting. This frees you up to focus on the critical tasks that really move the needle for your business, whether that's refining operations, expanding your portfolio, or even just taking a well deserved break. Over half of the room last year at DoorGroad Live, our conference signed up with Vendero right there. And then a year later, they're not just satisfied, they're raving about how Vendero has transformed their business, don't let maintenance drag you down. Step up your property management game with Vendoroo. Visit Vendoroo.ai slash door grow today and make this the last maintenance hire you'll ever need. All right. I thought it was a good time because it was a good time. Waste of time and I don't like to waste time and maintenance coordination can be a huge waste of time. Yes. All right. Let's talk about David versus Goliath. So I'll give you an example. We've got a client. that has, so this is dumb David versus smart David, right? The story of David and Goliath, if you're not familiar with the Bible. David goes to fight Goliath. These two warring nations send out their best person and David decides he is not going to wear the armor, the sword, the shield, all the heavy stuff. He's just bringing out his slingshot. He's got his sling, he's got some rock and he goes out to fight Goliath and he's like, I don't need all that stuff. What most property managers do is David basically brought a superior technology. He brought a gun to a sword fight and he was good at this. He trusted himself. He had skill. He had a better tech to beat this giant. He flung the rock right into the guy's head. I had knocked him unconscious or killed him, I don't know. And then he chopped the guy's head off with his own sword. Right. And so that's the story of David and Goliath. So let's talk about the dumb version of David. Like if David wasn't smart. And he said, I'm going to do all the same stuff. I'm going to use the sword of SEO and the shield of pay per click and the helmet of content marketing and the breastplate of social media marketing. And I'm going to do all the same stuff, digital marketing that all the other big companies are doing that are spending two to $3,000 a month or greater. I'm going to go compete with them as a small startup or a small pro. two to 400 unit property management business and try and compete with these big companies that have thousands of doors. One of our clients, as an example, came to us has 6,000 doors. They were spending $30,000 a month doing these strategies to try to grow and it wasn't even working for them. So why would you go and do what the big guys are doing and lose the battle with them and it's not even working for them, right? So that's the idea of David and Goliath. Don't go do what the big guys are doing, find a better way to compete, especially if you're smaller than them. You don't wanna try to outspend them, because that's not going to be possible. right, myth of SEO. All right, and we'll talk a little bit about the future and AI, all right, to wrap things up. So, all of you can go check this out for yourself. This is not me making stuff up. You can go on trends.google.com. You can go look up property management. date it, the time period, to the current time back to 2004, to the present. And you can filter by the US if you want to. What you'll see is that property management search volume, the amount of people searching for property management on Google has not increased since they started tracking data back in 2004. What has increased? The Goliaths, right? The companies spending a lot of money on digital marketing trying to do all this stuff. And so it's created a lot more competition. So this is where we get into another framework that we share, which is the blue ocean versus the red ocean. There's this small little area of the ocean that's red bloody water where all the sharks are fighting over the worst fish, which are these terrible property management business owners that are at the end of the sales cycle. Basically the crappy scraps that fell off the word of mouth table that the warm lead stuff has captured. They're what's left over. And so there's these ugly gross fish and the sharks are all fighting over the worst stuff. And there's this huge ocean full of fish in the U.S. 60 % are self-managing. There's tons of business out there. And so the myth of SEO is basically this, that in order to win the game, you need to have the top spot on Google. Not true. You don't even have to show up on Google in order to go out and be able to create business. Because there aren't really people searching for property management. It's very small. So you don't need to be found on Google. You need to go find owners because the best clients are offline and they're not looking for you and they don't like doing property management and they need you, but they're not looking for property management actively right now. And you can figure out how to go make that happen and we can teach you, right? So let's talk about the future of AI. What are we noticing? Well, I don't think it's any surprise. messed up a lot of Yeah, it's changing everything. AI is going to change everything. And if you haven't noticed it yet, just hold on because you will. It's crazy if you haven't even seen it yet. But it's it's going to flip everything you know upside down, including SEO. Yeah, including SEO. So everyone that is like, no, I don't care. I'm still going to do SEO. That's the only way to go. Like we made a video about this. specifically for this reason, but even the ones who are still clinging to SEO and you just can't let it go and you don't know that there's another way and maybe you don't believe it and you're like, no, I'm no, this is the only thing I'm going to do and I'm going to do this and that's the only way I can grow the business. That is all right and SEO is going to force you to look at that. Okay, yeah, so what we're seeing is search volume on Google is going down. There's less people using Google. More people are now going to LLMs like ChatGPT, Clod, Perplexity, Google's Gemini. So people are using tools now, sometimes within software, and they're using these tools to ask questions, to figure things out, figure out who they should use or who they should choose or what they need. And so Is it still relevant to have good reviews? Yes. Is it still relevant to maybe have some SEO stuff going? Probably, but it's certainly on the down slope and it's certainly decreasing. The game is changing. Even if you search on Google now, the AI at the top will respond to your search request anyway. And a lot of people are just reading that and not really looking at the results below. And so this is the new future. It's changing very quickly. and some are calling it AEO, some are calling it LLM, SEO, there's all these different phrases that are coming out. If you want to do a quick experiment, open up one of these LLMs like ChatGBT. Don't be in your own. It's a large language model. It's basically all these different AI chat tools. So go into ChatGBT. Everybody should be familiar with that by now if you're not. and go to ChatGPT open that up, but make sure you're not logged in or you use a different account and just, or say don't use any of my previous data or open a private window and say don't use any of my previous information or data and say who's the best property manager or what property manager should I choose in X market, right? And see if it comes up. See if your business comes up and see what shows up. And so this is... how people are kind of doing some of their research, but all the stuff we just talked about still applies. Don't think your whole goal needs to be LLM SEO, where you need to start getting these chat tools to tell people. Why? Because most people are not looking for a property manager. They're not looking. They are not trying to find you. That's the mistake most people make. The majority of people that are self-managing, the potential business, are not looking for a property manager. It's really rare that somebody has a property manager that they're looking actively for a new one unless they've really done a bad job or stolen money or done something really obvious. The people that need your services are not looking for you. You need to be looking for them. And so this is where you can skip all of the cold lead marketing. You don't need to spend money on SEO or AI SEO or Google Ads or pay-per-click or any of these marketing agencies, you don't need to spend any money and you can actually grow faster if you use our strategies and it costs you nothing to do the strategies that we give you. It costs time and action, but it actually takes less time because warm leads and focusing on more effective strategies give you a much greater result in less time. So less time, less money, more results. And that's why we call it the Leadsmith. A lot of people think I just need leads. Cool. there's better ways. Not all leads are equal and we can help you out. Cool. Anything else we should add in wrapping up? I don't think so. I think we covered everything. Okay. I think we got it. So cool. Well, if you are wanting to figure out how do I grow this business? How do I finally get out of the rut that I've been in? How do I scale this? Maybe adding more doors is creating you grief and pain and you want freedom from your business. These are the things we help clients with. We'll help you figure out how to grow dramatically faster and we'll help you figure out how to make your business scalable while getting you out of the day to day and getting you to exit the business in various ways so that you get more freedom. So if you felt stuck or stagnant, you want to take it to the next level, reach out to us at doorgrow.com. Also join our free Facebook community just for property management business owners at doorgrowclub.com if you would like to get the best ideas in property management, join our newsletter at where? doorgrow.com/subscribe And if you found this even a little bit helpful, don't forget to subscribe and leave us a review. We'd really appreciate it. And until next time, remember the slowest path to growth is to do it alone. So let's grow together. Bye everyone.

In this episode of The Ross Simmonds Show, Ross breaks down why B2B marketers need to rethink their bottom-of-funnel strategies. Traditional review sites like G2, Capterra, and TrustRadius are losing ground in high-intent search queries—and Reddit is stepping up to take their place. Ross explores how Reddit outperforms review platforms in organic reach, how it's shaping AI results, and exactly how brands can build a strategic, valuable presence on the platform. If you're still spending five figures a quarter on legacy review listings, this episode is your wake-up call to adapt or fall behind. Key Takeaways and Insights: 1.  The Changing Buyer Landscape - The death of traditional review sites: G2, Capterra, and others are losing organic influence. - Buyer behavior has evolved: Reddit is becoming the go-to source for real, unfiltered reviews. 2. Reddit Is Now Dominating High-Intent Search - Keywords like “best X software” are now leading to Reddit threads. - Reddit is outperforming review sites on SERPs and AI-generated insights. 3. How AI Tools Are Using Reddit for Context - LLMs like ChatGPT, Gemini, Claude, and Perplexity reference Reddit threads for information. - Partnerships with Reddit make it a key AI content source. 4. Why Reddit Comments Are More Trustworthy - Real debates and discussions offer depth that polished reviews lack. - Even negative experiences can influence AI answers and user perception. 5. The New B2B Buyer Journey - Traditional buyer path (→ G2 → demo) is being replaced by Reddit-informed decisions.Example: Users choose tools based on multi-comment threads and user anecdotes. 6. The 3-Step Strategy for Brands to Navigate Reddit - Create a Brand Subreddit (or claim existing ones via moderators). - Establish an Official Reddit Account (use Reddit Pro). - Build a Branded Persona who engages in other subreddits as a real user. 7. Tactical Tips for Reddit Marketing - Repurpose content: Post blog entries in the subreddit with keyword-rich, helpful commentary. - Host conversations: Ask customers for Reddit reviews.  - Build a safe space with consistent value. 8. Balancing Risk & Authenticity - Reddit is not just SEO; it's a community with a low tolerance for corporate spin. - A well-managed presence drives pipeline—but failure to engage authentically can backfire. Resources & Tools:

HOUR 1 Hour 1 of Rush to Reason hits the ground running as John Rush welcomes Steve House, former Colorado GOP Chair and longtime health-care executive, for a rapid-fire look at the future of AI, medicine, and education. What happens when artificial intelligence reads your bloodwork better than your doctor? Could peptides disrupt Big Pharma the way streaming crushed cable? And why have drug launch prices jumped from $2,100 in 2008 to over $180,000 today? Steve breaks down the explosion of AI tools like ChatGPT, Perplexity, and Quarrio—platforms that can analyze symptoms, generate medical summaries, explain drug interactions, and even role-play ER physicians or comedians like Bill Burr. If AI can help people avoid unnecessary appointments, reduce anxiety, and make smarter decisions, will unions, bureaucracies, and giant health systems try to block it? John and Steve push further: Could AI slash labor costs, reinvent classrooms, and eliminate menial tasks across entire professions? Will institutions embrace it—or fight it? And are we heading toward a world where advanced expertise becomes accessible to everyone? This hour is provocative, funny, and packed with bold predictions. HOUR 2 Hour 2 explodes with political heat as John Rush breaks down the real story behind the government shutdown and the six Democrats who crossed party lines. Were they acting on principle—or trying to affect last week's elections? With 42 million Americans on SNAP, John asks: Why is dependency rising when jobs are everywhere? Should drug testing, tighter restrictions, and accountability be required before taxpayers foot the bill? Caller Dan pushes the discussion into health-care reform, HSAs, and free-market medicine, sharing shocking billing stories. John argues conservatives are missing a huge opportunity by refusing to use AI as a communication tool—while the Left embraces it. Caller Jeff raises the case for lifestyle-based insurance rates, while Brad from Lakewood unleashes a blistering critique of GOP messaging, low turnout, and Trump's reliance on Truth Social. If conservatives can't communicate their wins, how do they expect to win elections? This hour is fiery, blunt, and unapologetically honest. HOUR 3 Hour 3 delivers political fireworks, hard data, and eye-opening corruption. John Rush welcomes “Jerzee Joe,” (https://www.youtube.com/@jerzeejoe3145) who arrives with statistics showing how broken the system is. Why are only 0.25% of federal employees fired for cause when private industry averages 3–5%? Why do blue states like New Mexico and New York lead the nation in SNAP dependency, while Wyoming and Utah stay near 5%? And how can one man collect six sets of SNAP benefits across multiple states? Joe reveals massive NGO fraud, including a St. Louis nonprofit that burned $11 million on luxuries and a Minneapolis restaurant claiming to feed thousands—but feeding only 40 paying customers. He then exposes the Chicago Teachers Union for spending $173,000 on a “recording studio” with a pool in New Mexico. The hour shifts as market analyst Scott Garliss (https://cscottgarliss.substack.com) breaks down panic surrounding Michael Burry, AI stocks like NVIDIA and Palantir, and whether an “AI bubble” is looming. Are pessimists fueling fear while long-term investors reap the rewards? Fast, sharp, and packed with revelations—this hour pulls no punches.

HOUR 1 Hour 1 of Rush to Reason hits the ground running as John Rush welcomes Steve House, former Colorado GOP Chair and longtime health-care executive, for a rapid-fire look at the future of AI, medicine, and education. What happens when artificial intelligence reads your bloodwork better than your doctor? Could peptides disrupt Big Pharma the way streaming crushed cable? And why have drug launch prices jumped from $2,100 in 2008 to over $180,000 today? Steve breaks down the explosion of AI tools like ChatGPT, Perplexity, and Quarrio—platforms that can analyze symptoms, generate medical summaries, explain drug interactions, and even role-play ER physicians or comedians like Bill Burr. If AI can help people avoid unnecessary appointments, reduce anxiety, and make smarter decisions, will unions, bureaucracies, and giant health systems try to block it? John and Steve push further: Could AI slash labor costs, reinvent classrooms, and eliminate menial tasks across entire professions? Will institutions embrace it—or fight it? And are we heading toward a world where advanced expertise becomes accessible to everyone? This hour is provocative, funny, and packed with bold predictions. HOUR 2 Hour 2 explodes with political heat as John Rush breaks down the real story behind the government shutdown and the six Democrats who crossed party lines. Were they acting on principle—or trying to affect last week's elections? With 42 million Americans on SNAP, John asks: Why is dependency rising when jobs are everywhere? Should drug testing, tighter restrictions, and accountability be required before taxpayers foot the bill? Caller Dan pushes the discussion into health-care reform, HSAs, and free-market medicine, sharing shocking billing stories. John argues conservatives are missing a huge opportunity by refusing to use AI as a communication tool—while the Left embraces it. Caller Jeff raises the case for lifestyle-based insurance rates, while Brad from Lakewood unleashes a blistering critique of GOP messaging, low turnout, and Trump's reliance on Truth Social. If conservatives can't communicate their wins, how do they expect to win elections? This hour is fiery, blunt, and unapologetically honest. HOUR 3 Hour 3 delivers political fireworks, hard data, and eye-opening corruption. John Rush welcomes “Jerzee Joe,” (https://www.youtube.com/@jerzeejoe3145) who arrives with statistics showing how broken the system is. Why are only 0.25% of federal employees fired for cause when private industry averages 3–5%? Why do blue states like New Mexico and New York lead the nation in SNAP dependency, while Wyoming and Utah stay near 5%? And how can one man collect six sets of SNAP benefits across multiple states? Joe reveals massive NGO fraud, including a St. Louis nonprofit that burned $11 million on luxuries and a Minneapolis restaurant claiming to feed thousands—but feeding only 40 paying customers. He then exposes the Chicago Teachers Union for spending $173,000 on a “recording studio” with a pool in New Mexico. The hour shifts as market analyst Scott Garliss (https://cscottgarliss.substack.com) breaks down panic surrounding Michael Burry, AI stocks like NVIDIA and Palantir, and whether an “AI bubble” is looming. Are pessimists fueling fear while long-term investors reap the rewards? Fast, sharp, and packed with revelations—this hour pulls no punches.

HOUR 1 Hour 1 of Rush to Reason hits the ground running as John Rush welcomes Steve House, former Colorado GOP Chair and longtime health-care executive, for a rapid-fire look at the future of AI, medicine, and education. What happens when artificial intelligence reads your bloodwork better than your doctor? Could peptides disrupt Big Pharma the way streaming crushed cable? And why have drug launch prices jumped from $2,100 in 2008 to over $180,000 today? Steve breaks down the explosion of AI tools like ChatGPT, Perplexity, and Quarrio—platforms that can analyze symptoms, generate medical summaries, explain drug interactions, and even role-play ER physicians or comedians like Bill Burr. If AI can help people avoid unnecessary appointments, reduce anxiety, and make smarter decisions, will unions, bureaucracies, and giant health systems try to block it? John and Steve push further: Could AI slash labor costs, reinvent classrooms, and eliminate menial tasks across entire professions? Will institutions embrace it—or fight it? And are we heading toward a world where advanced expertise becomes accessible to everyone? This hour is provocative, funny, and packed with bold predictions. HOUR 2 Hour 2 explodes with political heat as John Rush breaks down the real story behind the government shutdown and the six Democrats who crossed party lines. Were they acting on principle—or trying to affect last week's elections? With 42 million Americans on SNAP, John asks: Why is dependency rising when jobs are everywhere? Should drug testing, tighter restrictions, and accountability be required before taxpayers foot the bill? Caller Dan pushes the discussion into health-care reform, HSAs, and free-market medicine, sharing shocking billing stories. John argues conservatives are missing a huge opportunity by refusing to use AI as a communication tool—while the Left embraces it. Caller Jeff raises the case for lifestyle-based insurance rates, while Brad from Lakewood unleashes a blistering critique of GOP messaging, low turnout, and Trump's reliance on Truth Social. If conservatives can't communicate their wins, how do they expect to win elections? This hour is fiery, blunt, and unapologetically honest. HOUR 3 Hour 3 delivers political fireworks, hard data, and eye-opening corruption. John Rush welcomes “Jerzee Joe,” (https://www.youtube.com/@jerzeejoe3145) who arrives with statistics showing how broken the system is. Why are only 0.25% of federal employees fired for cause when private industry averages 3–5%? Why do blue states like New Mexico and New York lead the nation in SNAP dependency, while Wyoming and Utah stay near 5%? And how can one man collect six sets of SNAP benefits across multiple states? Joe reveals massive NGO fraud, including a St. Louis nonprofit that burned $11 million on luxuries and a Minneapolis restaurant claiming to feed thousands—but feeding only 40 paying customers. He then exposes the Chicago Teachers Union for spending $173,000 on a “recording studio” with a pool in New Mexico. The hour shifts as market analyst Scott Garliss (https://cscottgarliss.substack.com) breaks down panic surrounding Michael Burry, AI stocks like NVIDIA and Palantir, and whether an “AI bubble” is looming. Are pessimists fueling fear while long-term investors reap the rewards? Fast, sharp, and packed with revelations—this hour pulls no punches.

Culture Numérique, c'est le podcast qui décrypte pour vous le meilleur de l'actu tech, chaque semaine ! Au programme de cet épisode :Microsoft et Google misent massivement sur l'Europe avec des investissements records dans l'IA et les data centers.Meta met fin au bouton J'aime sur les sites web, symbole d'une époque révolue du Web social.Le PDG de Perplexity alerte sur les dangers émotionnels et psychologiques des compagnons IA.Tim Berners-Lee s'inquiète : l'IA menace l'économie du Web et son modèle fondé sur le clic.Enquête explosive : Meta aurait généré 16 milliards de dollars grâce à des publicités illégales en 2024.LinkedIn lance une offensive contre les pods d'engagement et les faux likes pour assainir son algorithme.Suivez toute l'actualité du numérique sur Siècle Digital et abonnez-vous au podcast Culture Numérique pour ne manquer aucun épisode ! Hébergé par Acast. Visitez acast.com/privacy pour plus d'informations.

Gavin de Becker is a security expert and the founder of Gavin de Becker & Associates, a firm specializing in threat assessment and protective services. He is the author of several books, including his most recent, "Forbidden Facts: Government Deceit & Suppression About Brain Damage from Childhood Vaccines."www.gdba.com www.skyhorsepublishing.com/9781510785953/forbidden-facts/ Perplexity: Download the app or ask Perplexity anything at https://pplx.ai/rogan. Get a free welcome kit with your first subscription of AG1 at https://drinkag1.com/joerogan Visit https://blackriflecoffee.com/joe-rogan and use code ROGAN for 30% Off Learn more about your ad choices. Visit podcastchoices.com/adchoices

Amazon is suing Perplexity AI over its Comet shopping agent, claiming it "covertly accesses Amazon customer accounts" and interferes with the curated shopping experience Amazon built over decades. But is this defensive move from the e-commerce giant actually a sign of things to come? Waqas Khan from A&M breaks down the technology protocols at stake, why this feels like a classic incumbent vs. disruptor battle, and how advertising revenue is driving Amazon's aggressive response. Chris argues this is Amazon playing the role of the 1990s brick-and-mortar retailer fighting e-commerce, while the panel debates whether this lawsuit is a negotiation tactic or the first salvo in a long legal war over agentic commerce. Sponsored A&M Consumer and Retail Group, Mirakl, Ocampo Capital, Infios, and Quorso. For the full episode head here: https://youtu.be/j0UulTYE5_8 #Amazon #Perplexity #AgenticAI #RetailLawsuit #ShoppingAgents #RetailTech

As AI changes how people search, marketers face a new challenge: getting their brand seen in AI-generated results. Learn how SEO expert Jason Khoo says you can appear in ChatGPT, Perplexity, Google's AI Overviews, and more. In this episode Wendy Covey and Jason Koo, founder and CEO of  SEO agency Zupo, discuss the evolving landscape of SEO in the age of AI especially as more searchers turn to AI platforms for their answers, how can marketers ensure their brands appear across AI Overviews, ChatGPT results, Perplexity results, and beyond?Wendy and Jason emphasize that the fundamentals of PR and traditional SEO remain the foundation for success in AI visibility. Getting featured in trusted publications and earning backlinks from those sources continue to be essential strategies.They also discuss users and their changing search behaviors. Are more users going straight to ChatGPT for their searches? Are they starting with Perplexity and then completing a secondary search on Google? As these habits evolve, marketing attribution becomes more complex. How do these changes affect referral, organic, and direct traffic attribution?Currently, there's no perfect way to measure AI-driven traffic and visibility. Jason shared that his team uses PEECAI to track AI visibility, while platforms like HubSpot are developing their own AI measurement tools. Even without a universal metric, understanding how your content performs in AI results is becoming a crucial part of marketing analytics.But one of the most important questions on marketers' minds is how to rank on AI. Jason walked us through his top three strategies:Appear on the first page of Google's Search Engine Results Page Research shows a strong correlation between ranking on Google's first page and appearing in AI-generated answers. Jason cited several studies, including a ChatOptic report that found a 67% overlap between top-ranking pages and AI answers. A Seer Interactive study found that Google organic keywords were the top correlating factor for appearing in AI answers. In other words, if you rank well for specific keywords, you have a better chance of appearing in AI answers for those topics.Appear in listicles Jason also highlighted that brands featured in listicles like “Top 10” articles on review or ranking sites are more likely to appear in AI results. However, he cautioned that only high-quality listicles (those ranking on the first page of Google) are effective. Creating your own “Top 10” list and ranking yourself at the top can appear disingenuous, so aim to earn placement organically.Answer topics from AI's "Query Fan Out" Jason explains that when LLMs try to answer questions, they will often seek answers to related questions simultaneously in order to be able to serve a more in depth answer. If your brand has the best answers for the primary question of an AI user AND the answers to the related questions, you're more likely to appear in the AI answer.  How do you know this list of questions in an AI's "query fan out"? Most AI tools will not tell you even if you ask, but Perplexity does! Run through some questions with Perplexity and ask it what it's related questions are - now you have a roadmap to all the related topics that align with AI's logic. The "Query Fan Out" strategy is likely to evolve over time but this is great tactic to know.     So, where should you begin? The first step is to measure. Get familiar with how AI traffic is being tracked in your analytics tools, whether that's Google Analytics, HubSpot, or another platform. From there, examine how much traffic is coming from AI-driven so

Send us a textIn this episode of Imperfect Marketing, host Kendra Corman sits down with Amir Elion, founder of Think Big Leaders and a global expert on innovation and AI strategy. Together, they unpack how artificial intelligence is transforming innovation, marketing, and the way businesses think about creativity and efficiency.Amir shares his journey from leading innovation initiatives at Amazon Web Services to helping organizations around the world use AI to scale ideas faster and smarter.

Ross sits down with Josh Spilker, Content Marketing & SEO Lead at AirOps, to unpack the rise of the content engineer — what it means, why it matters, and how it's reshaping SEO and content operations. They dive into Ryan Law's critique, hybrid-AI workflows, org-chart ownership, automation opportunities, and why Josh believes AI doesn't kill content — it rewires strategy. Plus: the “context librarian” concept, content refresh automation, spotting slipping queries, using multiple models together, and avoiding low-quality AI traps. Show Notes: 0:08 – What is a “content engineer” and why the role is emerging 1:17 – How content engineering evolved from early UX concepts 2:13 – Who fits best in this role: writers, SEOs, or automation pros? 3:39 – Ryan Law's critique: “I wouldn't hire a content engineer” 4:51 – Internal linking as a powerful semi-automated workflow 5:56 – From manual outlines to AI-assisted research and briefs 6:48 – Balancing AI workflows and human-led quality control 7:24 – Why “Director of Automation” might better describe the role 8:35 – Who should lead content automation inside organizations 9:15 – AI text generation vs. hybrid workflows: what's really working 10:38 – The limits of pure AI content and why oversight matters 11:19 – How AirOps customers use hybrid models for scale 12:01 – Using multiple models (ChatGPT, Claude, Perplexity) together 13:02 – The “7% of AI pages” debate and Patrick Stox's counter-data 14:19 – How editorial standards and compliance shape AI adoption 15:23 – “AI doesn't kill content — it rewires strategy” 16:15 – Refresh workflows: detecting pages and queries that slip 17:18 – Where content engineers fit in the org chart today 18:16 – The rise of the “context librarian” for brand knowledge bases 19:19 – Combining brand governance with AI-driven workflows 20:21 – How automation can unify voice and style across teams 21:32 – Why AI helps close the creative gap faster, not replace writers 22:29 – Teaching non-engineers to think like product builders 23:19 – Breaking down creative processes into repeatable systems 24:07 – Turning everyday editorial routines into structured workflows 25:08 – Automating meeting summaries and reporting emails 26:12 – Using AI to surface key quotes and podcast clip highlights 27:17 – “Transformation content”: repurposing, summarizing, clipping 28:13 – AirOps' content strategy: optimization, refresh, iteration 29:04 – Refresh workflows tied to GSC data and ranking drops 30:33 – Risks of shallow “freshness updates” and engagement metrics 31:47 – How informed SEOs make the best use of AirOps workflows 32:07 – Why fundamentals matter before scaling with AI tools 33:02 – Barry Bonds analogy: AI only helps pros with solid foundations 34:15 – Automating backlink outreach with contextual relevance 35:34 – Why personalization still wins over high-volume outreach 36:17 – The balance between automation and editorial craft 37:11 – Where to find Josh's webinars, reports, and AirOps resources Josh Spilker on LinkedIn: https://www.linkedin.com/in/joshspilker AirOps: https://www.airops.com AirOps Webinars: https://www.airops.com/categories/events Ahrefs Post (Ryan Law): https://ahrefs.com/blog/i-wouldnt-hire-a-content-engineer Patrick Stox Response: https://www.linkedin.com/posts/patrickstox_im-sure-youre-all-seeing-the-study-saying-activity-7385017156213788672-5srr Subscribe today for weekly tips: https://bit.ly/3dBM61f Listen on iTunes: https://podcasts.apple.com/us/podcast/content-and-conversation-seo-tips-from-siege-media/id1289467174 Listen on Spotify: https://open.spotify.com/show/1kiaFGXO5UcT2qXVRuXjsM Listen on Google: https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy5zaW1wbGVjYXN0LmNvbS9jT3NjUkdLeA Follow Siege on Twitter: http://twitter.com/siegemedia Follow Ross on Twitter: http://twitter.com/rosshudgens Directed by Cara Brown: https://twitter.com/cararbrown Email Ross: ross@siegemedia.com #seo | #contentmarketing

Le SEO entre dans une nouvelle ère. L'arrivée de ChatGPT, de Perplexity et du Search Generative Experience de Google bouleverse nos repères : la recherche devient conversationnelle, les clics disparaissent, les IA reformulent nos contenus. Alors, comment rester visible quand les moteurs répondent à la place des sites ?Dans cet épisode, nous décryptons le nouveau visage du référencement naturel et les leviers à activer pour exister dans les moteurs de confiance.Dans cet épisode, vous apprendrez1/ Comprendre la révolution de la recherche conversationnellePourquoi les internautes ne cherchent plus, mais dialoguent.Comment les IA conversationnelles redéfinissent la notion de visibilité.Les nouveaux acteurs : Google SGE, ChatGPT, Perplexity, Gemini.2/ Le SEO n'est pas mort, il se transformeLes nouveaux signaux de visibilité : expertise, autorité, fiabilité.Comment rendre un contenu “conversationnel-ready”.Pourquoi la clarté et la crédibilité comptent plus que les mots-clés.3/ Repenser sa stratégie de visibilitéDevenir la source que les IA citent : construire une réputation d'expertise.Le futur du SEO : vers un moteur de confiance.Comment bâtir une visibilité durable fondée sur la cohérence et la valeur.---------------

Gartner Download #1: https://spryker.com/recognitions/gartner-critical-capabilities Gartner Download #2: https://spryker.com/recognitions/gartner-magic-quadrant Amazon vs. Perplexity: https://www.aboutamazon.com/news/company-news/amazon-perplexity-comet-statement In dieser Episode des Kassenzone.de Podcasts diskutiere ich mit Florian Heinemann die aktuellen Herausforderungen und Entwicklungen, die sich in der digitalen Wirtschaft und insbesondere rund um Künstliche Intelligenz (KI) abzeichnen. Wir beginnen mit der Frage, ob wir uns in einer Blase befinden oder ob das, was wir erleben, Teil einer natürlichen Evolution der Technologie ist. Besonders interessant ist unsere Analyse zu den jüngsten Aktionen von Amazon, die offenbar auf den neuen Perplexity-Browser nervös reagieren. Wir beleuchten die Gründe, warum Amazon sich entschieden hat, bestimmte Browsing-Verhalten einzuschränken und welche Implikationen dies für die Zukunft des E-Commerce haben könnte. Ein weiteres zentrales Thema ist die Unabhängigkeit Europas in Bezug auf IT-Dienstleistungen. Wir sprechen darüber, wie europäische Anbieter im Wettbewerb mit den großen Hyperscalern aus den USA bestehen können. Hierbei gehe ich auf die Herausforderungen ein, die mit der Schaffung einer souveränen Cloud-Infrastruktur verbunden sind, und analysiere, was diese Anbieter tun müssen, um im globalen Kontext relevant zu bleiben. Besonders aufschlussreich ist unsere Diskussion über die Investitionsstrategien großer Unternehmen wie OpenAI, deren hohe Ausgaben und die angeschlagenen Marktbewertungen Anlass zur Skepsis geben. Wir reflektieren darüber, ob die Infrastruktur, die durch die Cloud- und KI-Entwicklung geschaffen wird, letztendlich der breiten Unternehmerlandschaft zugutekommen könnte, auch wenn dies gegenwärtig schwer vorstellbar scheint. Ein weiterer wichtiger Punkt ist die Rolle von Analystenfirmen wie Gartner. Ich hinterfrage, ob die Kosten für ihre Berichterstattung noch gerechtfertigt sind, nachdem viele Inhalte möglicherweise von KI generiert werden können. Dabei wirft die Diskussion Fragen zur Qualität und Validität der bereitgestellten Informationen auf und zeigt, warum der menschliche Input in komplexen Entscheidungsprozessen weiterhin wertvoll bleibt. Partner in der Folge: https://linktr.ee/kassenzone Community: https://kassenzone.de/discord Feedback zum Podcast? Mail an alex@kassenzone.de Disclaimer: https://www.kassenzone.de/disclaimer/ Kassenzone” wird vermarktet von Podstars by OMR. Du möchtest in “Kassenzone” werben? Dann https://podstars.de/kontakt/?utm_source=podcast&utm_campaign=shownotes_kassenzone Alexander Graf: https://www.linkedin.com/in/alexandergraf/ https://twitter.com/supergraf Youtube: https://www.youtube.com/c/KassenzoneDe/ Blog: https://www.kassenzone.de/ E-Commerce Buch 2019: https://amzn.eu/d/5Adc1ZH Plattformbuch 2024: https://amzn.eu/d/1tAk82E

Get your 2026 sorted with 1:1 business coaching packages from a one-off session to 6-months of coaching. You'll Learn How To:• Recognise transformational moments when they happen in your business journey• Create genuine human connections with your customers and audience• Stop hiding your enthusiasm and show up with authentic passion• Build a business that supports a life full of meaning and purpose• Turn ordinary interactions into opportunities for real impact• Embrace vulnerability and authenticity in your business communications• Find clarity and perspective during challenging times as an entrepreneur• Use everyday experiences to fuel your business growth and personal developmentConnect with My Daily Business:Instagram: @mydailybusiness_TikTok: @mydailybusinessEmail: hello@mydailybusiness.comWebsite: mydailybusiness.comResources mentioned:How to Get Your Book Published course Join our AI Chat Group for small business ownersMy Daily Business courses - mydailybusiness.com/courses ⭐️ GET MORE TIME BACK with our fave AI tool that has saved us HOURS. Use Poppy AI and code FIONA for a discount ⭐️ Get your 2026 small business marketing, brand and AI systems sorted with 1:1 business coaching packages from a one-off session to 6-months of coaching. Build your personal brand and do something incredible for your small business with your own book. Learn how to land a publishing deal, write your book, launch and market it in our How to Get Your Book Published course and coaching program, kicking off soon. Need some inspiration and tips today? Check out our new book, Business to Brand: Moving from transaction to transformation now. Get started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuff Want to know more about AI and how to harness it for your small businesS? Join our new monthly AI chat for small business owners. You can join anytime at www.mydailybusiness.com/AIchat Try out my fave AI tool, Poppy AI here and use discount code FIONA. We also love Descript. Ever wanted to write your own book and build your brand authority or start your own podcast to connect with and grow your audience? Check out our How to Start a Podcast Course or How to Get Your Book Published Course at our courses page. Connect and get in touch with My Daily Business via our shop, freebies, award-winning books, Instagram and Tik Tok.

Jeff Dye is a comic, actor, broadcast personality, and host of the podcast "Dye Hard with Jeff Dye." His latest special, "The Last Cowboy in LA," is available to stream on YouTube.  www.jeffdye.com  www.youtube.com/@JeffDye https://youtu.be/lwRz8rvGizI?si=t2W7x_0-PKkV6QZb Perplexity: Download the app or ask Perplexity anything at https://pplx.ai/rogan. Buy 1 Get 1 Free Trucker Hat with code ROGAN at https://happydad.com This video is sponsored by BetterHelp. Visit https://BetterHelp.com/JRE Learn more about your ad choices. Visit podcastchoices.com/adchoices

Amazon is taking Perplexity AI to court over its agentic browser that shops on your behalf, raising urgent questions about who controls your online buying experience when bots do the heavy lifting. FFmpeg teaching assembly language for performance. The state of Nevada recovers after not paying ransom. A "rounding error" nets a clever attacker $128 million. Why would Chrome decide to start form-filling driver's licenses. The UK's six major telecom providers to block number spoofing. XSLT support being removed from browsers. Will anyone notice. Firefox introduced paid support options for organizations. Russia continues to fight against non-Russian Internet. Google acquires another Internet security company (Wiz). The EU to finally fix their cookie permission mistake. More countries drop Microsoft office for open choices. More countries question and examine Chinese made buses. Microsoft discovers some information leakage from LLMs. What does Amazon's lawsuit against Perplexity's agents mean for next-generation browsers Show Notes - https://www.grc.com/sn/SN-1051-Notes.pdf Hosts: Steve Gibson and Leo Laporte Download or subscribe to Security Now at https://twit.tv/shows/security-now. You can submit a question to Security Now at the GRC Feedback Page. For 16kbps versions, transcripts, and notes (including fixes), visit Steve's site: grc.com, also the home of the best disk maintenance and recovery utility ever written Spinrite 6. Join Club TWiT for Ad-Free Podcasts! Support what you love and get ad-free shows, a members-only Discord, and behind-the-scenes access. Join today: https://twit.tv/clubtwit Sponsors: veeam.com hoxhunt.com/securitynow zscaler.com/security zapier.com/securitynow vanta.com/SECURITYNOW

Amazon is taking Perplexity AI to court over its agentic browser that shops on your behalf, raising urgent questions about who controls your online buying experience when bots do the heavy lifting. FFmpeg teaching assembly language for performance. The state of Nevada recovers after not paying ransom. A "rounding error" nets a clever attacker $128 million. Why would Chrome decide to start form-filling driver's licenses. The UK's six major telecom providers to block number spoofing. XSLT support being removed from browsers. Will anyone notice. Firefox introduced paid support options for organizations. Russia continues to fight against non-Russian Internet. Google acquires another Internet security company (Wiz). The EU to finally fix their cookie permission mistake. More countries drop Microsoft office for open choices. More countries question and examine Chinese made buses. Microsoft discovers some information leakage from LLMs. What does Amazon's lawsuit against Perplexity's agents mean for next-generation browsers Show Notes - https://www.grc.com/sn/SN-1051-Notes.pdf Hosts: Steve Gibson and Leo Laporte Download or subscribe to Security Now at https://twit.tv/shows/security-now. You can submit a question to Security Now at the GRC Feedback Page. For 16kbps versions, transcripts, and notes (including fixes), visit Steve's site: grc.com, also the home of the best disk maintenance and recovery utility ever written Spinrite 6. Join Club TWiT for Ad-Free Podcasts! Support what you love and get ad-free shows, a members-only Discord, and behind-the-scenes access. Join today: https://twit.tv/clubtwit Sponsors: veeam.com hoxhunt.com/securitynow zscaler.com/security zapier.com/securitynow vanta.com/SECURITYNOW

Amazon is taking Perplexity AI to court over its agentic browser that shops on your behalf, raising urgent questions about who controls your online buying experience when bots do the heavy lifting. FFmpeg teaching assembly language for performance. The state of Nevada recovers after not paying ransom. A "rounding error" nets a clever attacker $128 million. Why would Chrome decide to start form-filling driver's licenses. The UK's six major telecom providers to block number spoofing. XSLT support being removed from browsers. Will anyone notice. Firefox introduced paid support options for organizations. Russia continues to fight against non-Russian Internet. Google acquires another Internet security company (Wiz). The EU to finally fix their cookie permission mistake. More countries drop Microsoft office for open choices. More countries question and examine Chinese made buses. Microsoft discovers some information leakage from LLMs. What does Amazon's lawsuit against Perplexity's agents mean for next-generation browsers Show Notes - https://www.grc.com/sn/SN-1051-Notes.pdf Hosts: Steve Gibson and Leo Laporte Download or subscribe to Security Now at https://twit.tv/shows/security-now. You can submit a question to Security Now at the GRC Feedback Page. For 16kbps versions, transcripts, and notes (including fixes), visit Steve's site: grc.com, also the home of the best disk maintenance and recovery utility ever written Spinrite 6. Join Club TWiT for Ad-Free Podcasts! Support what you love and get ad-free shows, a members-only Discord, and behind-the-scenes access. Join today: https://twit.tv/clubtwit Sponsors: veeam.com hoxhunt.com/securitynow zscaler.com/security zapier.com/securitynow vanta.com/SECURITYNOW

You saw “GEO” in the title and almost tuned out, didn't you? Hold that thought. If you work in communications, PR, media, or journalism, this episode might just change how you think about your job.GEO, or Generative Engine Optimization, is not another passing buzzword. It is the next major shift in how information is found, shared, and trusted. It shapes how AI tools like ChatGPT, Perplexity, and Gemini decide which stories and brands get surfaced.In this episode, Muck Rack's CEO and Co-Founder, Greg Gallant, joins me to explain how GEO is reshaping public relations. He walks through how Muck Rack evolved from the early social media boom to the frontlines of AI-driven communications. We dig into how data and generative tools can help communicators strengthen media relationships, measure real impact, and stay relevant in an industry that is changing fast.We talk about:How PR missed the SEO wave and what GEO means for catching upWhy journalists and AI platforms are now gatekeepers of reputationWhat Muck Rack's new Generative Pulse feature reveals about how AI “reads” the newsIf you work in PR, communications, or reputation management, this is not a someday conversation. It is happening right now.Want More Behind the Breakdown? Follow The PR Breakdown with Molly McPherson on Substack for early access to podcast episodes, exclusive member chats, weekly lives, and monthly workshops that go deeper than the mic. It's the insider's hub for communicators who want strategy with spine—and a little side-eye where it counts.Follow Molly on Substack Subscribe to Molly's Weekly Newsletter Subscribe to Molly's Live Events Calendar. Need a Keynote Speaker? Drawing from real-world PR battles, Molly delivers the same engaging stories and hard-won crisis insights from the podcast to your live audience. Click here to book Molly for your next meeting. This podcast is supported by Muck Rack, the PR management platform I use to monitor media coverage, track journalist activity, and inform high-stakes strategy with real-time data. Click here to try Muck Rack for yourself. Follow & Connect with Molly: https://www.youtube.com/mollymcpherson https://mollymc...

Amazon is taking Perplexity AI to court over its agentic browser that shops on your behalf, raising urgent questions about who controls your online buying experience when bots do the heavy lifting. FFmpeg teaching assembly language for performance. The state of Nevada recovers after not paying ransom. A "rounding error" nets a clever attacker $128 million. Why would Chrome decide to start form-filling driver's licenses. The UK's six major telecom providers to block number spoofing. XSLT support being removed from browsers. Will anyone notice. Firefox introduced paid support options for organizations. Russia continues to fight against non-Russian Internet. Google acquires another Internet security company (Wiz). The EU to finally fix their cookie permission mistake. More countries drop Microsoft office for open choices. More countries question and examine Chinese made buses. Microsoft discovers some information leakage from LLMs. What does Amazon's lawsuit against Perplexity's agents mean for next-generation browsers Show Notes - https://www.grc.com/sn/SN-1051-Notes.pdf Hosts: Steve Gibson and Leo Laporte Download or subscribe to Security Now at https://twit.tv/shows/security-now. You can submit a question to Security Now at the GRC Feedback Page. For 16kbps versions, transcripts, and notes (including fixes), visit Steve's site: grc.com, also the home of the best disk maintenance and recovery utility ever written Spinrite 6. Join Club TWiT for Ad-Free Podcasts! Support what you love and get ad-free shows, a members-only Discord, and behind-the-scenes access. Join today: https://twit.tv/clubtwit Sponsors: veeam.com hoxhunt.com/securitynow zscaler.com/security zapier.com/securitynow vanta.com/SECURITYNOW

Would you like access to our advanced agency training for FREE? https://www.agencymastery360.com/training How are you preparing your clients to start thinking about AI as part of their SEO strategy? Are you educating them on what they can expect now that the landscape is changing with AI optimization? As an agency, you should be starting these conversations because you can be sure your clients are already thinking about AI, even if they still don't understand its applications for how clients will get to their content. Artificial intelligence isn't just changing how people find information, it's rewriting the rules of search altogether. Today's featured guest is already running AI audits for his clients; he thinks all agency owners should be doing this. He'll unpack what AI optimization really means for agencies, marketers, and business owners who've lived and breathed SEO for decades. Vishal Mahida is the Director of Digital Marketing at E2M Solutions, where he helps over 100 agencies scale their SEO and digital marketing operations. With a 40+ person team specializing in SEO, PPC, and operations support, Vishal works directly with agencies on systems that drive measurable growth and keep them ahead of major shifts in the industry. In this episode, we'll discuss: SEO vs. AI Optimization No, SEO is not dead, so your website still matters. Preparing your agency and clients for AI search. Subscribe Apple | Spotify | iHeart Radio The Difference Between SEO and AI Optimization There's a lot of buzz around how AI has come to change and maybe even replace SEO. Vishal clarifies that AI optimization isn't replacing SEO, it's expanding it. Traditional SEO focused primarily on optimizing for Google rankings, keywords, and backlinks. The goal was to get traffic from search results. But as Vishal explains, the modern search landscape has fragmented. Users are now searching on multiple platforms including ChatGPT, Perplexity, and Claude, not just Google. This shift means brands must move beyond "ranking on Google" and focus on being visible wherever their audience searches for information. Whether someone asks ChatGPT for "the best roofers in Austin" or Google's AI mode for "running shoes under $5,000," AI systems are gathering and summarizing information across multiple sources in real time, including social platforms like Reddit, Quora, and LinkedIn. Think about it as building a multimedia visibility strategy and ensuring your brand, expertise, and answers exist across platforms that large language models (LLMs) pull from. "You're not optimizing for one search engine anymore," he says. "You're optimizing for how the internet talks about you." Why Your Website Still Matters in the AI Era Will websites become irrelevant if AI answers everything for users? According to Vishal, websites won't disappear, they'll evolve. Think of them as your source of truth rather than your traffic generator. When AI summarizes answers for users, it still references real content and authoritative sources. So, your website remains essential for credibility, events, and conversion, even if fewer users arrive there through traditional search. For instance, if someone asks ChatGPT about agency growth events in Austin, and you've mentioned your event across social media, your website, and podcasts, AI will likely include it in the results. "That's how people find you now," Vishal agrees. "Not just through search but through signals from every platform." Of course, you should still think about the content you're putting out on your website. Are you answering the questions that people are asking? Or you just optimizing for the keywords. Optimizing for the keywords won't work. People will ask LLMs questions and if you're already answering them on your content there are more chances that AI results will find you and list your website. Redefining Reporting and KPIs for Agencies One of the biggest challenges agencies face is explaining to clients why organic traffic might be dropping even as visibility increases. Why? Traditional SEO metrics no longer tell the whole story. So how to report back? Basically, you'll need to educate clients and start measuring mentions, citations, and referrals coming from AI platforms. Vishal suggests tracking LLM bot hits in server logs and monitoring whether AI crawlers are visiting key pages. These indicators reveal your brand's visibility in AI-generated results. While raw traffic might decline, the quality of leads and conversions often improves. "You might get fewer leads," he says, "but they'll be more qualified, because AI searchers are deeper in their intent." Leads from AI chats tend to be more serious buyers who have already researched their problems. The shift, then, isn't a loss but rather an opportunity to educate clients on new performance indicators that reflect where users actually search today. Preparing Your Agency and Clients for AI Search When it comes to optimizing for AI, Vishal recommends a hybrid approach: combine solid technical SEO fundamentals with a new layer of AI-readiness. This includes making sure your site is clean, crawlable, and structured properly, while also ensuring your brand has visibility across other platforms. At E2M, Vishal's team runs AI search audits to check how often their clients' brands appear in LLM answers. They even query ChatGPT and Perplexity directly to see what those systems say about them and their competitors. From there, they reverse-engineer visibility by identifying which platforms, podcasts, or publications help brands get cited more often by AI. Mentions on Reddit, Quora, and podcasts count, even if they're not linked, because they help build trust signals that LLMs detect. Agencies, Vishal says, can sell these as AI search audits, AI content audits, or full AI optimization packages — new recurring revenue streams that build on their SEO expertise. The Human Edge in an AI-Driven World Agencies can't afford to be "order takers" who wait for clients to bring up AI. If your clients are asking about AI before you bring it up, you're already behind. Instead, agencies should position themselves as trusted advisors who help clients navigate the shift confidently. So go to your clients and start those conversations, or you WILL be replaced by AI. At the end of the day, people still want connection, which is why both Jason and Vishal agree that AI will never replace the human element and the strategy, empathy, and creativity that come from real human connection. People will always want someone that can help guide them through the new marketing trends. As Vishal puts it, "Business owners don't have time to learn all this. They want someone they trust to handle it." AI might make average easier, but connection, data, and network will always be your edge. Do You Want to Transform Your Agency from a Liability to an Asset? Looking to dig deeper into your agency's potential? Check out our Agency Blueprint. Designed for agency owners like you, our Agency Blueprint helps you uncover growth opportunities, tackle obstacles, and craft a customized blueprint for your agency's success.

Amazon is taking Perplexity AI to court over its agentic browser that shops on your behalf, raising urgent questions about who controls your online buying experience when bots do the heavy lifting. FFmpeg teaching assembly language for performance. The state of Nevada recovers after not paying ransom. A "rounding error" nets a clever attacker $128 million. Why would Chrome decide to start form-filling driver's licenses. The UK's six major telecom providers to block number spoofing. XSLT support being removed from browsers. Will anyone notice. Firefox introduced paid support options for organizations. Russia continues to fight against non-Russian Internet. Google acquires another Internet security company (Wiz). The EU to finally fix their cookie permission mistake. More countries drop Microsoft office for open choices. More countries question and examine Chinese made buses. Microsoft discovers some information leakage from LLMs. What does Amazon's lawsuit against Perplexity's agents mean for next-generation browsers Show Notes - https://www.grc.com/sn/SN-1051-Notes.pdf Hosts: Steve Gibson and Leo Laporte Download or subscribe to Security Now at https://twit.tv/shows/security-now. You can submit a question to Security Now at the GRC Feedback Page. For 16kbps versions, transcripts, and notes (including fixes), visit Steve's site: grc.com, also the home of the best disk maintenance and recovery utility ever written Spinrite 6. Join Club TWiT for Ad-Free Podcasts! Support what you love and get ad-free shows, a members-only Discord, and behind-the-scenes access. Join today: https://twit.tv/clubtwit Sponsors: veeam.com hoxhunt.com/securitynow zscaler.com/security zapier.com/securitynow vanta.com/SECURITYNOW

In this Retail Fast Five episode, sponsored by the A&M Consumer and Retail Group, Mirakl, Ocampo Capital, Infios, and Quorso, Anne Mezzenga and Chris Walton are joined by the A&M Consumer and Retail Group's Managing Director Waqas Khan and Director Kelly Carey to unpack the biggest retail headlines of the week—from the AI commerce inflection point to Amazon's legal battle with Perplexity. With Adobe data revealing that AI-driven traffic now converts 16% better than traditional channels, the panel breaks down what this seismic shift means for retailers, why Amazon is fighting back against agentic shopping, and whether Target's new "10-4" service policy will actually work. Plus: Bath & Body Works' genius scent marketing play and the truth about Chief AI Officer roles.

Amazon is taking Perplexity AI to court over its agentic browser that shops on your behalf, raising urgent questions about who controls your online buying experience when bots do the heavy lifting. FFmpeg teaching assembly language for performance. The state of Nevada recovers after not paying ransom. A "rounding error" nets a clever attacker $128 million. Why would Chrome decide to start form-filling driver's licenses. The UK's six major telecom providers to block number spoofing. XSLT support being removed from browsers. Will anyone notice. Firefox introduced paid support options for organizations. Russia continues to fight against non-Russian Internet. Google acquires another Internet security company (Wiz). The EU to finally fix their cookie permission mistake. More countries drop Microsoft office for open choices. More countries question and examine Chinese made buses. Microsoft discovers some information leakage from LLMs. What does Amazon's lawsuit against Perplexity's agents mean for next-generation browsers Show Notes - https://www.grc.com/sn/SN-1051-Notes.pdf Hosts: Steve Gibson and Leo Laporte Download or subscribe to Security Now at https://twit.tv/shows/security-now. You can submit a question to Security Now at the GRC Feedback Page. For 16kbps versions, transcripts, and notes (including fixes), visit Steve's site: grc.com, also the home of the best disk maintenance and recovery utility ever written Spinrite 6. Join Club TWiT for Ad-Free Podcasts! Support what you love and get ad-free shows, a members-only Discord, and behind-the-scenes access. Join today: https://twit.tv/clubtwit Sponsors: veeam.com hoxhunt.com/securitynow zscaler.com/security zapier.com/securitynow vanta.com/SECURITYNOW

Search is changing fast. We're no longer just writing for algorithms; we're writing for AI. This week, I'm joined by Brian Piper, co-author of Epic Content Marketing and Director of Content Strategy at the University of Rochester, to talk about how discoverability works in the age of AI.Brian breaks down how search results are shifting toward AI answers and virtual assistants, what “AEO” (Answer Engine Optimization) means for creators, and why the days of relying solely on keywords and backlinks are behind us. We dig into how brands and creators can build real authority, the growing role of human experience, and what it takes to stay visible when algorithms are doing the curating.If you're creating content and wondering why views or traffic look different lately, this conversation will help you understand what's happening, what's coming next, and how to adapt without burning out or chasing every new trend.Key TakeawaysThink beyond Google: ChatGPT, Perplexity, and Gemini are shaping the next generation of discovery, make sure your content lives where they pull from.Don't block AI crawlers: Brian compared it to blocking Google. If AI tools can't crawl your site, your content won't appear in their answers or citations.Focus on trust and authority: Experience, expertise, and credibility (E-E-A-T) matter more than ever. AI tends to favor content from proven, trustworthy voices.Use AI for data and gap analysis: Let AI analyze your content performance and surface opportunities you might miss, from untapped questions to new topic clusters.Keep humans in the loop: AI is great at summarizing, but humans create the fresh ideas that move things forward.Diversify your discoverability: AI pulls from everywhere, social, blogs, video, and podcasts, so focus on visibility across platforms rather than ranking on one.ResourcesBrian Piper: brianwpiper.comBook: Epic Content Marketing by Joe Pulizzi and Brian PiperBrian's Podcast: AI for UFollow Brian on LinkedIn: linkedin.com/in/brianwpiper----------------------Ecamm - Your go-to solution for crafting outstanding live shows and podcasts. - Get 15% off your first payment with promo code JEFF15SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.Email - Subscribe and never miss a live show...

Amazon is taking Perplexity AI to court over its agentic browser that shops on your behalf, raising urgent questions about who controls your online buying experience when bots do the heavy lifting. FFmpeg teaching assembly language for performance. The state of Nevada recovers after not paying ransom. A "rounding error" nets a clever attacker $128 million. Why would Chrome decide to start form-filling driver's licenses. The UK's six major telecom providers to block number spoofing. XSLT support being removed from browsers. Will anyone notice. Firefox introduced paid support options for organizations. Russia continues to fight against non-Russian Internet. Google acquires another Internet security company (Wiz). The EU to finally fix their cookie permission mistake. More countries drop Microsoft office for open choices. More countries question and examine Chinese made buses. Microsoft discovers some information leakage from LLMs. What does Amazon's lawsuit against Perplexity's agents mean for next-generation browsers Show Notes - https://www.grc.com/sn/SN-1051-Notes.pdf Hosts: Steve Gibson and Leo Laporte Download or subscribe to Security Now at https://twit.tv/shows/security-now. You can submit a question to Security Now at the GRC Feedback Page. For 16kbps versions, transcripts, and notes (including fixes), visit Steve's site: grc.com, also the home of the best disk maintenance and recovery utility ever written Spinrite 6. Join Club TWiT for Ad-Free Podcasts! Support what you love and get ad-free shows, a members-only Discord, and behind-the-scenes access. Join today: https://twit.tv/clubtwit Sponsors: veeam.com hoxhunt.com/securitynow zscaler.com/security zapier.com/securitynow vanta.com/SECURITYNOW

Jason Howell and Jeff Jarvis discuss Yann LeCun's possible Meta exit, SoftBank unloading its Nvidia stake for an OpenAI investment, an AI-generated artist topping Billboard's country chart, OpenAI's talks with Washington over federal loan guarantees, Perplexity's stance on companion chat bots, Apple reportedly licensing Google's Gemini, Amazon launching Kindle Translate, and Google Photos expanding with Nano Banana features. CHAPTERS: 0:03:33: Meta chief AI scientist Yann LeCun plans to exit to launch startup, FT reports 0:09:03: Cambrian-S: Towards Spatial Supersensing in Video: by Li, LeCun, et al 0:10:11: Fei-Fei Li's World Labs speeds up the world model race with Marble, its first commercial product 0:16:45: SoftBank Sells Its Nvidia Stake for $5.8 Billion to Fund OpenAI Bet 0:20:10: Anthropic Is on Track to Turn a Profit Much Faster Than OpenAI 0:27:40: OpenAI discussed government loan guarantees for chip plants, not data centers, Altman says 0:29:19: @sama: I would like to clarify a few things. 0:38:51: Country's No. 1 Digital Song Is an AI Smash, But Who Is Breaking Rust? Jeff's Arxiv Showdown 0:47:13: How Similar Are Grokipedia and Wikipedia? 0:49:24: Brain Organoid Computing 0:49:45: What We Can Learn From Brain Organoids 0:51:18: LLM-Based Multi-Agent System for Simulating and Analyzing Marketing and Consumer Behavior 0:52:00: Shareholder Democracy with AI Representatives 0:53:00: No. 10's synthetic voters 0:55:03: Perplexity's CEO says he's worried about AI companionship apps: 'Your mind is manipulable very easily' 0:56:20: tangentially related; might not mention: Tim Wu and Cory Doctorow's NPCs: Non-Player Consumers 0:57:44: Apple Plans to Use 1.2 Trillion Parameter Google Gemini Model to Power New Siri - Bloomberg 0:59:05: Amazon launches an AI-powered Kindle Translate service for e-book authors 1:02:41: 6 new things you can do with AI in Google Photos 1:04:00: Remix makes sending photos to friends even more fun on Google Messages. 1:05:08: MotionStream AI Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of the Scaling Japan Podcast, we welcome Sam Bird, a marketing and communications executive with over two decades of experience in digital strategy, business development, and B2B marketing. He has served as COO of Custom Media and AIM B2B, and has trained executives and multinational teams across Japan.Sam breaks down how AI is transforming search behavior, and why traditional SEO tactics no longer guarantee visibility in AI-generated results from tools like ChatGPT, Bing Copilot, and Perplexity.He explains the growing importance of GEO (Generative Engine Optimization) and AEO (Answer Engine Optimization), what companies are getting wrong when adapting, and how businesses in Japan can take advantage of the current AI adoption gap.If you're a marketer, consultant, or content strategist looking to stay ahead of the AI curve, especially in Japan, this episode is your inside guide to the future of search.AIM B2B – Integrated Marketing & PR in Asia This episode is sponsored by Custom Media, Tokyo's leading integrated marketing and PR agency since 2008, helping global brands expand across Japan and APAC. They can help you with:Localized storytelling to build trust in Asian marketsStrategic performance marketing for measurable growthAccount‑based marketing (ABM), paid media, GEO, and SEOHubSpot‑certified CRM & marketing automationData‑driven implementation with cultural expertise⁠

Amazon is taking Perplexity AI to court over its agentic browser that shops on your behalf, raising urgent questions about who controls your online buying experience when bots do the heavy lifting. FFmpeg teaching assembly language for performance. The state of Nevada recovers after not paying ransom. A "rounding error" nets a clever attacker $128 million. Why would Chrome decide to start form-filling driver's licenses. The UK's six major telecom providers to block number spoofing. XSLT support being removed from browsers. Will anyone notice. Firefox introduced paid support options for organizations. Russia continues to fight against non-Russian Internet. Google acquires another Internet security company (Wiz). The EU to finally fix their cookie permission mistake. More countries drop Microsoft office for open choices. More countries question and examine Chinese made buses. Microsoft discovers some information leakage from LLMs. What does Amazon's lawsuit against Perplexity's agents mean for next-generation browsers Show Notes - https://www.grc.com/sn/SN-1051-Notes.pdf Hosts: Steve Gibson and Leo Laporte Download or subscribe to Security Now at https://twit.tv/shows/security-now. You can submit a question to Security Now at the GRC Feedback Page. For 16kbps versions, transcripts, and notes (including fixes), visit Steve's site: grc.com, also the home of the best disk maintenance and recovery utility ever written Spinrite 6. Join Club TWiT for Ad-Free Podcasts! Support what you love and get ad-free shows, a members-only Discord, and behind-the-scenes access. Join today: https://twit.tv/clubtwit Sponsors: veeam.com hoxhunt.com/securitynow zscaler.com/security zapier.com/securitynow vanta.com/SECURITYNOW

The company fears AI agents may replace search-based shopping. Perplexity is at the center of the storm. This case will set a precedent for future retail tech. Get the top 40+ AI Models for $20 at AI Box: ⁠⁠https://aibox.ai AI Chat YouTube Channel: https://www.youtube.com/@JaedenSchafer Join my AI Hustle Community: https://www.skool.com/aihustle See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

AI platforms like Perplexity are redefining how clients find attorneys. MATCH10X, a content marketing agency, discusses the shift from keyword search to generative discovery and how law firms can stay visible.Visit https://mach10xmarketing.clientcabin.com/app/info MACH10X City: Southlake Address: 2600 E Southlake Blvd #120, Southlake, TX 76092 Website: https://mach10xmarketing.com/

Brian Redban is a stand-up comic, producer, co-host of the podcast and live-streaming YouTube show "Kill Tony," founder of the Deathsquad podcast network, and a co-owner of the Sunset Strip Comedy Club in Austin. www.deathsquad.tv Perplexity: Download the app or ask Perplexity anything at https://pplx.ai/rogan. Buy 1 Get 1 Free Trucker Hat with code ROGAN at https://happydad.com Don't miss out on all the action - Download the DraftKings app today! Sign-up at https://dkng.co/rogan or with my promo code ROGAN GAMBLING PROBLEM? CALL 1-800-GAMBLER, (800) 327-5050 or visit gamblinghelplinema.org (MA). Call 877-8-HOPENY/text HOPENY (467369) (NY). Please Gamble Responsibly. 888-789-7777/visit ccpg.org (CT), or visit www.mdgamblinghelp.org (MD). 21+ and present in most states. (18+ DC/KY/NH/WY). Void in NH/OR/ONT. Eligibility restrictions apply. Terms: draftkings.com/sportsbook. On behalf of Boot Hill Casino & Resort (KS). Fees may apply in IL. 1 per new customer. Must register new account to receive reward Token. Must select Token BEFORE placing min. $5 bet to receive $300 in Bonus Bets if your bet wins. Min. -500 odds req. Token and Bonus Bets are single-use and non-withdrawable. Token expires 11/23/25. Bonus Bets expire in 7 days (168 hours). Stake removed from payout. Terms: sportsbook.draftkings.com/promos. Ends 11/16/25 at 11:59 PM ET. Sponsored by DK. Learn more about your ad choices. Visit podcastchoices.com/adchoices

Send Jackie A Message!Have you noticed your website traffic dropping even though you're still doing SEO? You're not alone, and it's not your fault. In this episode, Jackie Murphy breaks down the massive shift that happened in 2024-2025: the rise of AI search tools and why traditional SEO alone isn't enough anymore.You'll learn:Why more than 50% of Google searches now end without a single clickHow AI Overviews are hiding your website even if you rank on page oneWhat AEO (AI Engine Optimization) is and why it matters for studio ownersHow to test if AI tools can even see your businessThree simple steps to start optimizing for AI search this weekThis episode is pure problem awareness—no overwhelm, no complicated tech talk. Just clarity on what changed and what to do about it.Listen now to stop losing visibility and start showing up where your ideal clients are actually searching.What You'll Learn in This Episode[00:00] Intro: The Traffic Drop Nobody's Talking AboutWhy studio owners everywhere are watching their website traffic plummetThe panicked message from a client doing "everything right"What changed in 2024-2025 that shifted the entire search landscape[03:00] Why This Matters More Than You ThinkThe rise of zero-click searches on GoogleHow AI Overviews are replacing traditional search resultsWhy people are bypassing Google entirely for ChatGPT and Perplexity[07:00] What Changed: The Rise of AI SearchHow search results looked in 2019 vs. 2025What Google AI Overviews are and why they're killing your trafficHow ChatGPT and Perplexity are recommending businesses without showing traditional search results[13:00] What Is AEO and How It WorksThe difference between SEO (Search Engine Optimization) and AEO (AI Engine Optimization)The 6 signals AI tools use to decide who to recommendWhy clarity and structure matter more than keywords[17:00] What This Means for You and Where to StartHow to test your AI visibility in under 5 minutesThree actionable steps you can take this weekWhy you don't have to rebuild your website—just modernize how it communicatesKey Takeaways✅ Zero-click searches now make up more than 50% of all Google searches—people get their answer from AI Overviews and never click your site✅ Traditional SEO isn't dead, but it's no longer enough. You need AEO (AI Engine Optimization) to stay visible.✅ AI tools like ChatGPT and Perplexity are replacing Google for millions of people. If you're not in their recommendations, you're invisible.✅ You can test your visibility right now by asking ChatGPT or Perplexity about studios in your area and seeing if you show up.✅ Three quick wins this week: Test your visibility, add structure to your content, and implement schema markup on your website.About the Studio CEO PodcastThe Studio CEO Podcast helps yoga, Pilates, barre, and boutique fitness studio owners build sustaiWork with Jackie Murphy Say Hi on Instagram @studioceoofficial Level up your Marketing Skills in the Free Marketing Training:https://www.jackiegmurphy.com/3-marketing-mistakes Learn more about The Studio CEO Program: https://www.jackiegmurphy.com/studioceo

ChatGPT and Microsoft CoPilot are leading the enterprise AI adoption race, with 67% and 58% of businesses utilizing these tools, respectively, according to a study by the Wharton Human AI Research Program. This trend highlights a significant gap between these dominant players and competitors like Claude, Perplexity, and DeepSeek, which have much lower adoption rates. Despite the rapid integration of generative AI into corporate environments, a report from Salesforce indicates that 63% of business leaders consider their organizations data-driven, yet many express uncertainty about their data's reliability and the ability to generate actionable insights.Further complicating the landscape, a report from Ernst & Young reveals that while 75% of UK CEOs recognize the urgency of adopting generative AI, 68% admit to lacking a clear understanding of the technology. This disconnect poses risks for organizations as they navigate AI implementation, particularly in terms of data governance and the potential for costly mistakes in acquisitions and partnerships. The report emphasizes the need for IT providers to assist clients in validating vendors and ensuring responsible AI usage.In addition to enterprise AI developments, the episode discusses the shortcomings of current AI benchmarking practices, with only 16% of evaluated benchmarks employing rigorous scientific methods. This raises concerns about the reliability of claims made by AI vendors regarding their models' capabilities. The episode also highlights the cautious approach of small and medium-sized businesses towards AI in cybersecurity, with only 12% trusting AI to operate autonomously, primarily due to concerns over accuracy and data privacy.For Managed Service Providers (MSPs) and IT service leaders, the key takeaway is the importance of building trust in AI technologies. As the market sees an influx of new models, such as China's KimiK2, which claims to outperform established models at a fraction of the cost, the focus should be on validating these tools and ensuring they meet organizational needs. By prioritizing data governance and compliance, MSPs can position themselves as essential partners in helping clients navigate the complexities of AI adoption and implementation. Four things to know today 00:00 AI Goes Corporate: ChatGPT and Copilot Dominate Adoption as Leaders Struggle With Data Trust and Strategy04:53 Faulty AI Tests and Failing Trust: Oxford Study and Kaseya Report Expose the Gap Between Hype and Reality07:46 From Newsrooms to Courtrooms, AI Adoption Exposes a Trust Gap — and a New Opportunity for IT Providers11:11 AI Divide Widens: China's Free Kimi K2 Model Challenges GPT-5 While Google Locks Users Into a Data-Driven Ecosystem This is the Business of Tech.    Supported by:  https://try.auvik.com/dave-switchhttps://timezest.com/mspradio/

A CMO Confidential Interview with Andy Sack and Adam Brotman, Co-Founders and Co-CEO's of Forum 3, authors of the book AI First, previously at Microsoft and Starbucks. Adam and Andy discuss the exponential growth of LLM's in the 3 years since the Chat GPT launch, the rapid pace of consumer adoption and "why there's never been a bigger prize in capitalism." Key topics include: why the circular tie-ups between the models and chip providers may make sense, their belief that only 5% of companies are well underway; why you should use AI at least 10 times a day; and how the "current way of doing business" is the biggest blocker to progress. Tune in to hear 2026 predictions, why you should have a "family password," and how an AI Zoom scam resulted in a $20 million loss for the company. AI: The Year That Changed Marketing | Andy Sack & Adam Brotman on CMO ConfidentialFormer Starbucks Chief Digital Officer Adam Brotman and investor/operator Andy Sack return to break down AI's wild 2025—and what's next for marketers and the C-suite in 2026. We cover the rise of reasoning models and agents, chip-and-model tie-ups, who's winning (and who's falling behind), why only ~5% of companies are truly “underway,” and how consumer behavior is racing ahead of most enterprises. Adam and Andy deliver pragmatic guidance for boards, CEOs, and CMOs: where to lean in, how to organize, and what to build now.What you'll learn:• The real story on model advances, agents, and the chip/energy bottlenecks• Why supply-lock deals aren't “circular nonsense” and how they'll shape winners/losers• Enterprise reality check: 5% vs. 95%, and why CEO/board sponsorship determines lift-off• Consumer adoption, zero-click search, and how discovery is shifting under your feet• Marketing beyond efficiency: ideation, synthetic testing, and creative at production speed• 2026 predictions: Apple's big AI move, the year of consumer agents, and new AI devices• Risk & resilience: deepfake fraud, the “family password,” and change management that sticksActionable takeaways:• Use AI 10×/day; turn on voice and select a “thinking/reasoning” model for complex work• Treat AI as a company-wide transformation, not an IT pilot; pick a few high-value use cases and own them from the top• Experiment with agentic workflows and AI video to compress cycle time from storyboard to launchSponsored by @typefaceai Typeface helps the world's biggest brands go from brief to fully personalized, on-brand campaigns in hours—not months. Their agentic AI marketing platform automates workflows across ads, email, and video, integrates with your MarTech stack, and includes enterprise-grade security. Adweek named Typeface “AI Company of the Year,” TIME listed it among the Best Inventions, and Fast Company called it the next big thing in tech. See how brands like @ASICSGlobal and @Microsoft are transforming marketing with Typeface: typeface.ai/cmoAbout CMO ConfidentialHosted by five-time CMO Mike Linton, CMO Confidential goes inside the decisions, politics, and trade-offs of one of the most scrutinized jobs in the C-suite. New episodes every Tuesday on Spotify, Apple, and YouTube.00:00 Intro & Sponsor: Typeface02:00 Topic & Guests — Adam Brotman and Andy Sack03:00 Three-year AI surge: usage, video, geopolitics06:00 Reasoning models, long-duration agents, chip/energy demand10:00 Midroll: Typeface12:00 Capital tie-ups: supply lock vs. “circular money”15:00 Winners & losers: the AGI race and consolidation16:00 Enterprise adoption: board/CEO-led change vs. IT pilots18:50 Reality check: 5% “well underway,” 95% early22:00 Consumer adoption: everyday use, underutilization25:00 Can companies keep up? Why most are lagging27:00 Search is shifting: AI overviews, assistants everywhere29:00 Marketing beyond efficiency: ideation, automation, CX31:00 AI video examples to study (Kalshi ad, IAm8)33:30 Agencies & consultancies adapting (Accenture, BCG, McKinsey)34:30 2026 predictions: Apple's big move, year of agents, new devices36:00 2026 tensions: labor disruption, backlash, “bumpy” progress38:00 Practical tips: use AI 10×/day, voice mode, “thinking” models41:00 Tools & safety: @lovable family/business passwords42:00 Deepfake/Zoom heist cautionary tale44:00 Wrap-up: subscribe & episode library44:30 Closing Sponsor: Typeface —CMO Confidential,Mike Linton,Adam Brotman,Andy Sack,Typeface,agentic AI,AI marketing,marketing strategy,chief marketing officer,CMO,CEO,board strategy,enterprise AI,reasoning models,AI agents,AGI,LLMs,generative AI,Claude,Gemini,ChatGPT,NVIDIA,semiconductors,MarTech,creative automation,personalization,zero click search,search disruption,media buying,advertising,brand vs performance,organizational design,change management,digital transformation,customer experience,synthetic personas,AI video,SOA,Sora,Replit Agent,Apple AI,Perplexity,security,deepfakes,family password,go to market,content at scale,ASICSSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

OpenAI is drawing fire after its CFO hinted the company might want a government "backstop" for its massive infrastructure costs. And Microsoft has published a new manifesto pledging to build "humanist superintelligence" that keeps humans in control. This week, Paul and Mike talk about those stories and more, including Google's new paper on the future of AI in learning, new data that shows AI is driving layoffs, and the backlash against Coca-Cola's latest AI-generated holiday ad. This week's episode also covers a feud between Amazon and Perplexity over AI shopping agents, a shocking deposition from Ilya Sutskever about OpenAI's internal power struggles, and much more. Show Notes: Access the show notes and show links here Click here to take this week's AI Pulse. Timestamps:  00:00:00 — Intro 00:09:09 — OpenAI Draws Fire for Comments About Government Backstop 00:23:02 — Microsoft's Humanist AI Manifesto 00:38:36 — Google AI and the Future of Learning 00:48:28 — Data Shows AI Is Driving Layoffs 00:52:43 — Coca-Cola's AI Christmas Ad Generates Controversy 00:57:46 — Amazon and Perplexity Feud Over Agent 01:03:18 — Ilya Sutskever Deposition 01:08:48 — Apple Nears Google Deal 01:11:56 — AI Companies Are Going on the PR Offensive This episode is brought to you by MAICON On-Demand.  This year's top breakout sessions and keynotes are now available on-demand. If you missed MAICON 2025 or want to relive some of your favorite sessions, now you can watch them on-demand at any time. Use code AISHOW50 to save $50. Learn more here. Visit our website Receive our weekly newsletter Join our community: Slack LinkedIn Twitter Instagram Facebook Looking for content and resources? Register for a free webinar Come to our next Marketing AI Conference Enroll in our AI Academy 

Today, I'm talking with a very special guest: Sir Tim Berners-Lee, the inventor of the World Wide Web. Tim is a legend in the history of the internet. He created HTML and HTTP. It doesn't really get more foundational than that — Tim was there at the very very beginning of the modern internet. He also has a new memoir out called This Is For Everyone: The Unfinished Story of the World Wide Web. So Tim joined the show to talk about the state of the web, as well as his current work at the decentralization startup Inrupt, and, of course, where AI fits into the conversation.  Links:  This Is For Everyone | Macmillan The Semantic Web | W3C Tim Berners-Lee invented the web, now wants to save it | The New Yorker Why I gave the world wide web away for free | The Guardian Amazon, Perplexity kick off the great AI web browser fight | The Verge Web War III | The Verge Google admits the open web is in ‘rapid decline' | The Verge Cloudflare will now block AI crawlers by default | The Verge Subscribe to The Verge⁠ to access the ad-free version of Decoder! Credits: Decoder is a production of The Verge and part of the Vox Media Podcast Network. Decoder is produced by Kate Cox and Nick Statt and edited by Ursa Wright. Our editorial director is Kevin McShane.  The Decoder music is by Breakmaster Cylinder. Learn more about your ad choices. Visit podcastchoices.com/adchoices

Dan Nathan and Deirdre Bosa discuss recent developments in the tech and AI sectors on the Risk Reversal podcast. Deirdre returns after a three-month maternity leave to a significantly changed market landscape, with the NASDAQ up 14% and the S&P 500 up 10%. The conversation focuses on the rapid growth and potential bubbles in the AI market, including emerging threats from Chinese AI models and the competition between leading tech companies like Nvidia, Google, AMD, and OpenAI. They also explore specific deals, such as Apple's new arrangement with Google to power Siri and Snap's collaboration with Perplexity. The episode touches on the economic impact of AI, the ongoing US-China AI race, and investor sentiments. The upcoming challenges and opportunities in the AI sector, both in the US and China, are considered in-depth, alongside broader market implications. After the break, Dan and Guy are joined by Shanon Murphy, Head of Research at iConnections. Shanon shares her journey from academia to Wall Street, and eventually to iConnections, discussing her unique background in theology and its impact on her approach to behavioral finance. The conversation delves into the iConnections platform, which facilitates connections between asset allocators and capital seekers through innovative technologies, including AI. Shanon provides insights into the significant capital flows observed within the platform, driven by evolving market conditions and strategies. The episode also highlights the platform's global reach and growing interest in diverse investment opportunities across various regions. Show Notes Deutsche Bank explores hedges for data centre exposure as AI lending booms (FT) —FOLLOW USYouTube: @RiskReversalMediaInstagram: @riskreversalmediaTwitter: @RiskReversalLinkedIn: RiskReversal Media

Bret Weinstein, PhD, is an evolutionary biologist, author, and co-host of “The DarkHorse Podcast” with his wife, biologist Heather Heying. They are the co-authors of “A Hunter-Gatherer's Guide to the 21st Century: Evolution and the Challenges of Modern Life.”www.bretweinstein.netwww.youtube.com/@DarkHorsePodwww.penguinrandomhouse.com/books/618153/a-hunter-gatherers-guide-to-the-21st-century-by-heather-heying-and-bret-weinstein/ Perplexity: Download the app or ask Perplexity anything at https://pplx.ai/rogan. Buy 1 Get 1 Free Trucker Hat with code ROGAN at https://happydad.com Visit https://tractorsupply.com/hometownheroes Learn more about your ad choices. Visit podcastchoices.com/adchoices

A major new study from Wharton finds that three out of four enterprises are already getting positive ROI from their AI investments — a far cry from the doom-and-gloom narratives of failed adoption. NLW breaks down the findings: how GenAI has moved from curiosity to core workflow, what use cases are driving measurable returns, and why 2026 may be the year of “performance at scale.” Plus: the latest on Anthropic's $70B forecast, Michael Burry's AI short, and Amazon's lawsuit against Perplexity.Brought to you by:KPMG – Discover how AI is transforming possibility into reality. Tune into the new KPMG 'You Can with AI' podcast and unlock insights that will inform smarter decisions inside your enterprise. Listen now and start shaping your future with every episode. ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.kpmg.us/AIpodcasts⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Rovo - Unleash the potential of your team with AI-powered Search, Chat and Agents - ⁠⁠⁠https://rovo.com/⁠⁠⁠AssemblyAI - The best way to build Voice AI apps - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.assemblyai.com/brief⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Blitzy.com - Go to ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://blitzy.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ to build enterprise software in days, not months Robots & Pencils - Cloud-native AI solutions that power results ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://robotsandpencils.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠The Agent Readiness Audit from Superintelligent - Go to ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://besuper.ai/ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠to request your company's agent readiness score.The AI Daily Brief helps you understand the most important news and discussions in AI. Subscribe to the podcast version of The AI Daily Brief wherever you listen: https://pod.link/1680633614Interested in sponsoring the show? sponsors@aidailybrief.ai

Billy Bob Thornton is an Academy Award–winning actor, filmmaker, and musician. He currently stars as Tommy Norris in the Paramount+ series “Landman” and is the lead singer of The Boxmasters. Season two of “Landman” premieres on November 16. “Pepper Tree Hill,” the latest album from The Boxmasters, is available now.www.paramountplus.com/shows/landman/www.theboxmasters.com Perplexity: Download the app or ask Perplexity anything at https://pplx.ai/rogan. Get a free welcome kit with your first subscription of AG1 at https://drinkag1.com/joerogan Take 50% off a SimpliSafe system at https://simplisafe.com/ROGAN Learn more about your ad choices. Visit podcastchoices.com/adchoices

The DoorDash problem just became Amazon's problem. Perplexity's Comet browser is allegedly stealthily shopping on the internet's largest mall, and the folks in Seattle want it to stop. It's just one example of the fast-moving power dynamics on the internet, as AI companies try to change the way we search, shop, and do everything else. Lots of companies are not going to settle for being dumb databases, and Nilay and David discuss how this fight might play out. After that, the hosts talk about the reports of an impending cheaper Mac with an iPhone chip, and whether that might mark Apple's true return to consumer laptops — or be something else entirely. Finally, in the lightning round, they talk Brendan Carr, late-night shows, party speakers, and sonic logos. Lots and lots of sonic logos. Further reading: Amazon and Perplexity have kicked off the great AI web browser fight  WEB WAR III  Apple is planning to use a custom version of Google Gemini for Apple Intelligence  OpenAI launches its Sora app on Android  Perplexity is going to power AI search in Snapchat.  Easier access to AI Mode, if that's your thing.  Google Gemini's Deep Research can look into your emails, drive, and chats  Google Maps taps Gemini AI to transform into an ‘all-knowing copilot'  Amazon is building Alexa Plus into its Music app  The AI industry is running on FOMO  Apple is reportedly working on a cheaper Mac laptop with an iPhone chip  iOS 26.1 lets you tweak Liquid Glass, and it's out now  YouTube wants a piece of the late-night TV pie.  Apple TV's new name now comes with a new sound  Brendan Carr votes to eliminate cybersecurity requirements Epic and Google agree to settle their lawsuit and change Android's fate globally  I'm amused by how Google is complying with the Epic injunction.  xAI used employee biometric data to train Elon Musk's AI girlfriend  Into the Huluverse: The sonic evolution of Hulu Subscribe to The Verge for unlimited access to theverge.com, subscriber-exclusive newsletters, and our ad-free podcast feed.We love hearing from you! Email your questions and thoughts to vergecast@theverge.com or call us at 866-VERGE11. Learn more about your ad choices. Visit podcastchoices.com/adchoices

Russell Crowe is an Academy Award–winning actor, director, and vocalist of the band Indoor Garden Party. His latest film role is that of Nazi war criminal Hermann Göring in the historical drama “Nuremberg,” which premieres in theaters on November 7. https://www.sonyclassics.com/film/nuremberg/www.indoorgardenparty.com Perplexity: Download the app or ask Perplexity anything at https://pplx.ai/rogan. Try ZipRecruiter FOR FREE at https://ziprecruiter.com/rogan Get Gameday Deals all season long only on Uber Eats. Order Now. Learn more about your ad choices. Visit podcastchoices.com/adchoices

Luis J. Gomez and Big Jay Oakerson are comics and podcasters. Together, they host “Story Warz” and “Legion of Skanks” with Dave Smith. Luis also hosts “Real Ass Podcast” with Zac Amico, and Big Jay hosts “The Bonfire” on SiriusXM with Robert Kelly. Big Jay's two-part crowdwork special, “Them/They,” is available on YouTube and vinyl, and Luis's new special, “You're Making This Worse,” premieres on YouTube on November 2.www.luisofskanks.comwww.youtube.com/@LuisJGomezComedywww.bigjaycomedy.comwww.youtube.com/@bigjayoakerson https://800poundgorillamedia.com/pages/bigjay Perplexity: Download the app or ask Perplexity anything at https://pplx.ai/rogan. Don't miss out on all the action - Download the DraftKings app today! Sign-up at https://dkng.co/rogan or with my promo code ROGAN GAMBLING PROBLEM? CALL 1-800-GAMBLER, (800) 327-5050 or visit gamblinghelplinema.org (MA). Call 877-8-HOPENY/text HOPENY (467369) (NY). Please Gamble Responsibly. 888-789-7777/visit ccpg.org (CT), or visit www.mdgamblinghelp.org (MD). 21+ and present in most states. (18+ DC/KY/NH/WY). Void in NH/OR/ONT. Eligibility restrictions apply. Terms: draftkings.com/sportsbook. On behalf of Boot Hill Casino & Resort (KS). Fees may apply in IL. 1 per new DraftKings customer. Must register new DraftKings account to receive reward Token. Must select Token BEFORE placing min. $5 bet to get 1 promo code to redeem complimentary 3-month NBA League Pass subscription, and max. $300 in Bonus Bets if your bet wins. Min. -500 odds req. Token and Bonus Bets are single-use and non-withdrawable. Bonus Bet expires in 7 days (168 hours) and stake removed from payout. Token expires 11/23/25. Terms: sportsbook.draftkings.com/promos. NBA League Pass: Subscription auto-renews monthly at then-current price (currently $16.99/mo); cancel anytime. Terms, restrictions, and eligibility requirements apply. Redeem League Pass by 12/19/25 This video is sponsored by BetterHelp. Visit https://BetterHelp.com/JRE Learn more about your ad choices. Visit podcastchoices.com/adchoices