Podcasts about Perplexity

Timestamps: 0:00 conservation, as a principle 0:12 "new" Intel Core i5-110 is actually old 1:30 Nepal selects interim PM via Discord 3:08 Nintendo Direct: Virtual Boy, Super Mario Galaxy Movie 4:53 Micro Center! 5:42 QUICK BITS INTRO 5:58 iPhone 17 models can disable PWM 6:38 Perplexity sued again, FTC investigates AI 7:37 Hyte Thicc Q80 Trio recall 8:10 Genetically enhanced plants NEWS SOURCES: https://linustechtips.com/topic/1622646-intel-recycles-14nm-nepals-discord-election-virtual-boy-revived-more-techlinked-september-12-2025/ Learn more about your ad choices. Visit megaphone.fm/adchoices

Money flood - insane revenue and valuation growth, AI impacting every industry, Open AI and Microsoft deal, new time compute records are changing the game, the first AI government member, and more important AI news for the week ending on September 12 2025Is AI on the verge of world domination… or an economic meltdown?This week's AI headlines weren't about shiny new model releases and that's a good thing. It gave us time to zoom out and examine the billion-dollar chess game shaping our future.From OpenAI's $115B spend-fest to the first AI government cabinet member, and from Replit's code-writing agents to copyright lawsuits with a twist — this episode is a crash course in just how *wild* and *wide* AI's reach has become.Here's your witty but grounded executive summary of the week's most impactful AI news — handpicked and broken down by your host, Isar Meitis, with direct implications for how business leaders should think, adapt, and move.In this session, you'll discover:- OpenAI's capital-intensive moonshot and why it may still not be profitable in 2030- Microsoft's unexpected pivot: From exclusive OpenAI integration to paying AWS for Claude- The first AI cabinet member in Albania here's why it might be brilliant (or backfire)- AI-made movies & TV are no longer a fantasy, OpenAI is backing a full-length feature- Funding frenzy decoded: Databricks, Replit, Perplexity, and others are raising billions- "Thinking" AI that works for hours: How new models are pushing past past limitations- 5,000 AI podcasts a week for $1 each?! The scary-fascinating rise of mass-produced audio- FTC probes AI's influence on kids and what it means for regulation & trust- AI-powered AR glasses from Amazon — coming to delivery drivers and consumers near you- Duke gives GPT-4o to all students what this means for the future of higher education- Why Apple is strangely silent on AI this year, and what it could cost themGoogle Cloud AI Agent Handbook (PDF) - https://services.google.com/fh/files/misc/ai_agents_handbook.pdfAbout Leveraging AI The Ultimate AI Course for Business People: https://multiplai.ai/ai-course/ YouTube Full Episodes: https://www.youtube.com/@Multiplai_AI/ Connect with Isar Meitis: https://www.linkedin.com/in/isarmeitis/ Join our Live Sessions, AI Hangouts and newsletter: https://services.multiplai.ai/events If you've enjoyed or benefited from some of the insights of this episode, leave us a five-star review on your favorite podcast platform, and let us know what you learned, found helpful, or liked most about this show!

Mary welcomes back Bible teacher Chris Quintana to get a grip on the times. When people say, "get a grip", what do they mean? Getting a grip on reality in 2025 includes really pausing to see things for what they are. The waves of the sea tossing, with a side of perplexity suggests that God is backing the world into a corner and they are not seeing a way out. What does this look like then? We talk about the chaos that leads to global change, in a number of categories. When Dickens had his beloved Scrooge say, "I'll retire to bedlam", what did that mean? Back in the 13th century, there was a hospital in London for the insane called Bethlehem Hospital, shortened to "Bedlam". When Scrooge was talking to Bob Cratchit about Christmas and the "insanity" of celebrating anything, being merry, when he didn't have two shillings to rub together - that was "insanity". Scrooge further implied that if he were to do that, find himself happy outside of his wealth, he would willingly have himself committed - "retire to Bedlam". This showed his priorities over everything, including people.  The craziness in this world, it is not going anywhere. We talk about the technocrats, rich tech engineers who do see the chaos in the world's systems, and believe that the order that tech brings, and control over everything and everyone, will bring order. We look at various other crises and the answers the world gives to the chaos. A fascinating hour with an articulate man.   Stand Up For The Truth Videos: https://rumble.com/user/CTRNOnline & https://www.youtube.com/channel/UCgQQSvKiMcglId7oGc5c46A

On this week's show, Shane and Stan talk about their latest videogame obsessions. Shane slashes through a maze of bugs in Silksong while Stan takes pictures of planes for Sky Cards. We also read off some our recent Perplexity prompts, review a new attachment for handheld gaming, and go over router extenders to stream games in bed. Become a citizen of The Dive Down Nation!: http://www.patreon.com/thedivedown Show the world that you're a proud citizen of The Dive Down Nation with some merch from the store: https://www.thedivedown.com/store Upgrade your gameplay and your gameday with Heavy Play accessories. Use code THEDIVEDOWN2025 for 10% off your first order at https://www.heavyplay.com Get 25% Cashback after 3 months of service with ManaTraders! https://www.manatraders.com/?medium=thedivedown and use coupon code THEDIVEDOWN And now receive 8% off your order of paper cards from Nerd Rage Gaming with code DIVE8 at https://www.nerdragegaming.com/ Timestamps: 0:01 - Stan did a punch 2:35 - The economics of movies 9:31 - This week's episode 13:35 - Silksong first impressions, the glory of the Steam Deck, and our relationships with Metroidvanias 28:53 - Hard games 35:06 - SkyCards: The Millennial urge to collect them all 46:35 - A Perplexity digression 50:21 - Handheld hardware - The Retroid Dual-Screen add-on, the Odin 3, and the PS Portal 1:04:12 - Wrapping up Links from this week's episode: https://skycards.app/ Our opening music is Nowhere - You Never Knew, and our closing music is Space Blood - Goro? Is That Your Christian Name? email us: thedivedown@gmail.com (mailto:thedivedown@gmail.com)

Join me as I chat with Cody Schneider about AI Search. Cody explains that while AI search (GEO) is generating buzz, it currently represents a small portion of overall search volume compared to traditional search engines. The value lies in highly qualified leads, with conversion rates of 10-40% from AI search traffic. To optimize for AI search, businesses need to identify which URLs are being referenced by AI for relevant queries and work to get their brand mentioned on those pages. Timestamps: 00:00 - Intro 00:51 - What is GEO/AI search? 02:18 - Who GEO is most effective for? 08:16 - How AI search actually functions 12:31 - Tools and strategies for optimizing for AI search 16:45 - Why are people obsessed with GEO 19:56 - Discussion of available tracking tools 22:41 - Final Thoughts on AI Search and GEO Key Points: • GEO (AI Search) refers to search queries through AI platforms like Perplexity, ChatGPT, and Gemini • AI search works by expanding user queries into multiple derivative searches, then scraping top Google results • Most effective for businesses with long purchasing decision timelines (SaaS, local service businesses) • Success requires getting your brand mentioned on multiple high-ranking pages that AI references The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ Boringmarketing - Vibe Marketing for Companies: boringmarketing.com  The Vibe Marketer - Join the Community and Learn: thevibemarketer.com Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.skool.com/startupempire/about FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg  Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND CODY ON SOCIAL Cody's startup: https://www.graphed.com  X/Twitter: https://x.com/codyschneiderxx  Youtube: https://www.youtube.com/@codyschneiderx

Dave Burnett is the CEO and Founder of AOK Marketing, a digital marketing agency specializing in AI-driven SEO, paid media, and lead generation. AOK Marketing helps companies grow by optimizing their online presence through modern tools and strategies. Dave is a digital transformation expert who has mentored over 1,000 businesses and trained professionals through the Canadian Marketing Association. He previously co-founded Achievers.com, which was acquired for $110 million, and has started multiple other ventures, including PromotionalProducts.com. In this episode… Google's dominance in search is being questioned in the age of AI. With new tools like ChatGPT, Claude, and Perplexity changing how people find information, is traditional SEO becoming obsolete? And how can companies ensure they're still discoverable when clicks are disappearing? Online marketing and AI expert Dave Burnett unpacks the changing landscape of online search and explains why businesses need to look beyond backlinks and keywords. Dave emphasizes that entity authority — how consistently your business is represented online — is now crucial for visibility in AI-driven search. He shares strategies for optimizing websites, tracking prompts, and maintaining your brand's visibility in both traditional and AI-powered search results. Tune in to this episode of the Smart Business Revolution Podcast as John Corcoran interviews Dave Burnett, CEO of AOK Marketing, about the intersection of SEO, AI, and digital marketing strategy. Dave shares insights on entity optimization, tracking AI search performance, and the tools that help him scale faster. The conversation also touches on ABM campaigns, technical SEO, and building AI-friendly web infrastructure.

Today's $3 trillion investment in AI is not only rational and beyond inevitable - it's “predestined”. At least according to That Was The Week newletter publisher and techno-determinist Keith Teare. Exuberance is not only required, Keith argues, but absolutely essential in today's AI mad gold rush. And he's particularly critical of all skeptics - from traditional tech naysayers (like myself) to mainstream publications like The Economist - which are all a touch questioning of today's unprecedented boom. What if the $3 trillion AI investment tsunami goes wrong? The Economist asks. But for Keith, it can't possibly go wrong. The investment has already been made, he argues, and the resultant technology will inevitably benefit humanity. He envisions a world where AI adds $20 trillion to global GDP by 2035, where a kid in rural Africa with an Android phone can access the world's best AI, and where economic growth hits an unprecedented 20% annually. I think this type of teleological argument adds up to about $3 trillion worth of madness. But what do I know?1. The Scale Defense: $3 Trillion is Actually Small Teare argues the massive AI investment looks rational when measured against projected returns - $20 trillion added to global GDP by 2035, potentially creating $400 trillion in company value (at 20x multiples). His math: even if the investment seems huge, the predicted gains are exponentially bigger.2. AI's Business Model Advantage Over Previous Tech Booms Unlike the internet (which relied on advertising and attention-grabbing) or early TV (which devolved into reality shows), AI operates on subscriptions and API usage. Teare believes this model doesn't require undermining human outcomes to generate profit - making it fundamentally different from past transformative technologies.3. Individual Failures Don't Equal Systemic Collapse While specific companies (like Perplexity at $20B valuation) might fail, Teare argues the overall AI ecosystem is "failure-proof" because trained models retain their value even if companies go bankrupt. He compares it to the Channel Tunnel - the infrastructure survived financial collapse and eventually thrived.4. The "Western Suicide Wish" Cultural Diagnosis Echoing Elon Musk and Alex Karp, Teare sees Western civilization as increasingly "ashamed" of Enlightenment values - viewing humans as problems rather than solutions. He argues AI represents a return to human agency and innovation as answers to global challenges.5. Content Creators Face a Reckoning The decline of web traffic (8% this year) signals the end of advertising-based content monetization. Creators must either embrace quality/subscription models or find ways to integrate with AI systems through attribution and linking - but the traffic-based economy is dying.Keen On America is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit keenon.substack.com/subscribe

Microsoft and OpenAI have issued a joint statement to say that they have signed a non-binding memorandum of understanding for the "next phase" of their partnership. The companies are still finalizing the terms of agreement and haven't shared the details of what their future would look like exactly. In other tech news, Grok has once again been caught spreading blatant misinformation on X. In several bizarre exchanges, the chatbot repeatedly claimed that Charlie Kirk was "fine" and that gruesome videos of his assassination were a "meme edit." And, Merriam-Webster and its parent company Encyclopedia Britannica are the latest to take on AI in court. The plaintiffs have sued Perplexity, claiming that AI company's "answer engine" product unlawfully copies their copyrighted materials. Learn more about your ad choices. Visit podcastchoices.com/adchoices

In this episode of FYI, ARK's Brett Winton and Charlie Roberts speak with Dmitry Shevelenko, Chief Business Officer at Perplexity, about the company's evolving role in the future of the agentic internet. They discuss how Perplexity is carving out its place in the AI ecosystem—not as just a wrapper, but as a full-stack answer engine built for research, action, and trust. Dmitry outlines how Perplexity balances product excellence, model orchestration, and subscription alignment to serve both consumers and enterprises. He also highlights the team's bold vision for Comet, their AI-native web browser, and how it fits into a future shaped by AI agents and voice interfaces.Key Points From This Episode:00:00:00 How Perplexity positions itself within the AI assistant landscape—and what makes it stand out to ARK.00:02:37 Why the analyst team prefers Perplexity for researching earnings calls, transcripts, and filings.00:03:58 Dmitry explains why only a few agentic AI systems may dominate—and why productization still matters.00:06:10 The team discusses Perplexity's potential for rapid user growth and why context portability may remain limited.00:07:51 How the agentic internet could reshape browsing—and why half of current screen time may be up for automation.00:09:33 A breakdown of Perplexity's monetization strategy, centered on consumer and enterprise subscriptions.00:12:28 Why the company avoids ad-based business models in favor of long-term trust alignment with users.00:13:17 Introducing Pro Perks: how Perplexity returns affiliate value to users instead of monetizing with ads.00:14:28 The vision of a future where your personal agent negotiates on your behalf with merchants' AI agents.00:15:43 Why link-based performance advertising is vulnerable in an agentic world—and which ad models might persist.00:18:10 Charles on building trust and resisting “sycophantic” behavior in AI agents.00:19:47 Perplexity's view that the same AI assistant can serve both personal and professional needs.00:22:12 How Comet, the new Perplexity browser, lets agents perform real-world actions—like buying books and managing LinkedIn.00:26:00 The team explores how reduced friction leads to increased curiosity and new behaviors online.00:28:15 Brett asks how browser context, data, and distribution contribute to Perplexity's strategy and the Chrome bid.00:30:08 How voice interfaces may disrupt browsing—and how Perplexity is preparing for that shift.00:32:18 Why big companies struggle with probabilistic AI outputs—and how that limits speaker adoption.00:34:06 On mobile, Perplexity aims for deeper OS integration beyond just launching a mobile browser.00:35:18 When asked about BCI, Charles emphasizes staying agile over trying to predict distant tech horizons.00:37:04 Why Perplexity focuses on augmenting human curiosity—rather than chasing AGI or superintelligence.00:38:15 Perplexity's role in debugging and breaking through AI tool limitations—rather than generating code.00:40:01 Charles responds to “just a wrapper” critiques, explaining Perplexity's orchestration layer and search infra.00:43:13 Execution velocity as a cultural differentiator—and why adaptability is key to Perplexity's growth.

The ROI Power of SEO Blogging: Time, Money, and Energy Explained with Favour Obasi-Ike | Get exclusive SEO newsletters in your inbox.In this episode, we explain the Return on Investment (ROI) of blogging for businesses, emphasizing the long-term benefits in time, money, and energy highlighting that blogging, even using AI for content creation with human refinement, significantly boosts online visibility and authority by answering frequently asked questions. Key strategies include optimizing content with keywords for search engines, updating older posts, and repurposing existing content from platforms like Clubhouse as blog posts or podcast episodes to maximize reach. The conversation also touches on the importance of creating an author profile for credibility and using search operators to understand market positioning, ultimately asserting that consistent, relevant content creation is crucial for organic growth and sustained business presence.Next Steps for Digital Marketing + SEO Services:>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Need SEO Services? Book a Complimentary SEO Discovery Call with Favour Obasi-Ike⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> Need more information? Visit our Work and PLAY Entertainment website to learn about our digital marketing services.FAQs on Blogging ROI and Digital Authority in the AI Age1. What is the fundamental concept behind the ROI of blogging?The Return on Investment (ROI) of blogging is viewed through three core ingredients: time, money, and energy. While many associate ROI primarily with monetary gain, the discussion emphasizes the long-term benefits and efficiency blogging can bring to a business. The idea is that a focused investment of these three resources into blogging can lead to significant and sustained positive outcomes, even if the initial outlay seems small. The goal is to maximize the impact of content creation by strategically using these ingredients, ultimately leading to increased visibility, authority, and potential for passive income.2. How can I determine if blogging is a worthwhile strategy for my business or industry?A practical method to assess the relevance of blogging for your business is to use Google search operators. By typing "blog / [your topic]" (e.g., "blog / social media tips" or "blog / how to cook chicken") into Google, you can see existing blogs that cover your intended subject matter. This directly shows you what Google recognizes as relevant content in your niche, and whether your competitors are present. If you don't see your own website or content in these results, it indicates a missed opportunity and suggests that blogging could be a beneficial strategy to gain visibility and authority in your industry. Additionally, using "site:yourdomain.com [keyword]" can reveal if your existing content is being indexed for specific keywords.3. How does updating old blog content contribute to its ROI, especially in the context of AI?Updating older blog content is crucial for maintaining and enhancing its ROI. Search engines, particularly with the rise of AI, prioritize "last mod" (last modified) dates. This means that content that has been recently updated and republished is more likely to appear in search results. By updating existing blogs, you signal to search engines that your information is fresh and relevant, increasing its visibility and authority. This practice can double the efficiency of your initial time investment, as you're leveraging existing content to continue attracting traffic and engagement, rather than starting entirely from scratch with new articles.4. Can AI tools like ChatGPT be used to effectively create blog content, and what is the recommended best practice?Yes, AI tools like ChatGPT can be effectively used for blog content creation, but the best practice is to use them as a first draft or a starting point, rather than as the sole author. While AI can generate content, it's crucial for the blogger to "humanize" it, injecting their unique voice, insights, and brand personality. One participant even mentioned using AI to write content specifically for their local business and achieving top search rankings after humanizing it. The recommendation is to use AI to get content ideas, summaries, or even initial drafts, and then to personally refine and optimize it. This ensures that the content is not only informative but also authentic and engaging for the target audience.5. How can I leverage various online platforms (search engines, social media, AI answer engines) to maximize the reach of my blog content?To maximize the reach of your blog content across various platforms, a balanced strategy is recommended:Search Engines (Traditional): Use Google and Bing for traditional search visibility.Answer Engines (Voice Search): Consider how your content would be found via voice assistants like Siri, Alexa, or Google Assistant, which provide direct answers.AI Search Engines: Utilize platforms like ChatGPT, Perplexity, and Grok for AI-driven responses.By observing which brands consistently appear across all these platforms for a given topic, you can identify top authorities. Your goal is to become one such authority by consistently providing fresh, recent, and quick information. This involves writing extensive blog posts on your website (80% of your effort) and then leveraging social media (20% of your effort) to promote and build community around that content. People often discover information through search and then seek out the brand on social media, so a cohesive presence across all platforms is vital.6. What is the significance of an "author profile" in blogging for increasing online visibility and authority?An author profile attached to your blog posts significantly boosts your online visibility and authority. Most website platforms (WordPress, Wix, Squarespace, etc.) allow you to create an author profile for your published content. This profile typically includes links to your social media (LinkedIn, Facebook, X, etc.), creating a comprehensive digital footprint. Search engines and AI servers actively look for authors, profiles, and associated links, which helps them understand the context and credibility of your content. By presenting your blogs under a clear author profile (either your personal name or company name), you establish yourself or your brand as a recognized expert, increasing your chances of showing up for topical searches and building trust with your audience.7. How can I transform existing content, like podcast episodes or Clubhouse replays, into effective blog posts to drive traffic?Existing audio content, such as podcast episodes or Clubhouse replays, can be efficiently repurposed into blog posts to drive traffic. The process involves:Transcribing the audio: Use tools like Notebook LM (Google) or Descript to transcribe the audio into text.Extracting key information: From the transcription, identify frequently asked questions (FAQs) and summarize the main points.Humanizing and optimizing: Take the summary and use AI tools (like ChatGPT) to refine it into a comprehensive blog post. Crucially, humanize the AI-generated text to match your brand's voice.SEO Optimization: Incorporate relevant keywords into the blog post's title, body, and URL to improve searchability.Linking: Embed the audio (podcast or replay) within the blog post and link the blog post back to your website, social media, and any other relevant platforms.This strategy maximizes content that you've already invested time and energy into, effectively "killing two birds with one stone" by reaching both audio listeners and text readers, and creating a loop of traffic between different content formats.8. What is the "crawl budget" in relation to publishing multiple blog posts per day, and how does it affect content indexing?The "crawl budget" refers to the limit on how many new or updated links Google Search Console will process from your website each day. While you can publish an unlimited number of blogs on your own website (your "house"), Google has a quota, typically allowing you to submit around 10 links per day for indexing. This means that even if you publish 20 blogs in a day, only the first 10 submitted will likely be immediately logged and processed by Google's system within a 24-hour period. Each published post is logged with a precise date and time stamp (hours, minutes, seconds, milliseconds). Understanding the crawl budget is important for managing expectations regarding how quickly your new content will appear in search results and for strategically planning your publishing schedule if you aim for rapid indexing.Digital Marketing SEO Resources:>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Join our exclusive SEO Marketing community⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> Read SEO Articles>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Need SEO Services? Book a Complimentary SEO Discovery Call with Favour Obasi-Ike⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Subscribe to the We Don't PLAY Podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Brands We Love and SupportDiscover Vegan-based Luxury Experiences | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Loving Me Beauty Beauty ProductsSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Send us a textIn this episode of Imperfect Marketing, I share how I cut presentation prep time from two days to just twenty minutes by leveraging AI tools and workflows. What used to feel overwhelming and time-consuming has become streamlined, consistent, and—dare I say—fun.We explore the common mistakes most people make when creating presentations, why AI is a game-changer, and the exact five-step process I use to create polished, professional decks without losing days of productivity.The Problem with PresentationsWhy most people waste hours designing slides manuallyHow perfectionism and starting from scratch slows everything downThe pitfalls of relying only on minimal AI features in PowerPoint or Google SlidesThe Two Biggest Mistakes with AINot using AI at all, sticking to manual workNot giving AI enough content and context (remember—AI is not psychic!)My Five-Step Presentation WorkflowFeed AI everything you have: old decks, transcripts, blogs, emails, or even a quick brain dumpBuild and refine the outline: let AI create the structure, then adjust for audience and flowFormat in Markdown: create a clean hierarchy for importing into toolsImport to Gamma.app: edit slides, swap visuals, and customize to your styleExport to PowerPoint or Google Slides: finalize, add extras, and present offline with confidencePro Tips for Saving TimeUse dictation to brain-dump ideas into ChatGPT or Claude on the goAlways verify AI-sourced information (tools like Perplexity can help)Edit primarily in Gamma.app before exporting for the smoothest workflowRepurpose your presentations into worksheets, handouts, or future contentKey Takeaways for MarketersAI can turn presentation prep from days into minutesProviding enough context ensures authentic, tailored slidesConsistency across decks comes naturally when building on your own existing contentEfficiency doesn't mean sacrificing quality—you'll gain bothWhether you're a business owner, marketer, or professional who's tired of wasting days on slide decks, this episode shows how to reclaim your time and still deliver presentations that wow.Are you ready to stop spending days on presentations and start letting AI do the heavy lifting? Tune in and learn how to transform your workflow today. Looking to leverage AI? Want better results? Want to think about what you want to leverage?Check and see how I am using it for FREE on YouTube. From "Holy cow, it can do that?" to "Wait, how does this work again?" – I've got all your AI curiosities covered. It's the perfect after-podcast snack for your tech-hungry brain. Watch here

i'm wall-e, welcoming you to today's tech briefing for thursday, september 11th. here's what's making headlines: oracle-openai cloud contract: oracle shares skyrocket as openai signs a potential $300 billion cloud computing contract, diversifying their partnerships with oracle's stargate project. perplexity's funding milestone: ai-powered search startup, perplexity, closes a $200 million funding round, reaching a $20 billion valuation and challenging google's search dominance. replit's growth surge: coding platform replit secures a $250 million funding, elevating its valuation to $3 billion, bolstered by strong partnerships with google cloud and offerings on microsoft azure. klarna's ipo success: klarna raises $1.4 billion on the new york stock exchange with a $15 billion valuation, a testament to the fintech's resilience and ambition. jaguar land rover cyberattack: a significant cyberattack forces jaguar land rover to halt production lines, leading to major disruptions and economic impact concerns. that's all for today. we'll see you back here tomorrow!

In this episode, Aydin chats with brothers Emil and Cassy—founders behind Hoppier (snack stipends for teams) and Postbeam (an AI-native LinkedIn content engine). They show how transcripts, voice interfaces, and AI browsers can 10× content output and product velocity for small teams. Demos include: turning transcripts into LinkedIn posts, Postbeam's “Marv” voice interview, Vercel v0 mockups, and Perplexity's Comet browser agent. The theme: tiny teams, mighty outcomes—when AI is baked into every workflow.Timeline & Timestamps01:08 – Hoppier origin: ~1,200 customers, profitable, still founder-run.03:57 – Why transcripts are gold for creating unlimited content.05:06 – Demo: pulling a podcast transcript into Claude → strong LinkedIn post hooks.08:55 – Volume matters: consistency wins; learning from creators like Pablo.11:15 – Remix vs. original insights: two formulas for content that works.14:38 – From process to product: Postbeam lands early paying customers.16:26 – Inside Postbeam: sources, remixing, images, and multi-team member voices.18:33 – Demo: Marv voice feature interviews you to capture authentic tone.24:21 – Building with AI: using Vercel v0 for rapid UI mockups and team feedback.29:16 – Aydin's day job plug: Fellow.ai meeting assistant.31:36 – Replit vs. V0 vs. Lovable: pros, cons, and caution for prod-grade apps.35:58 – Comet browser demo: finding Toyota RAV4s on Marketplace with AI.42:42 – Tiny but mighty: Postbeam (2 founders + Gen Z cousin) and Hoppier (7-figure biz with 4 ppl).Tools & Technologies MentionedClaude (Anthropic) — Generates LinkedIn posts from transcripts.ElevenLabs / YouTube Transcript Tools — For pulling transcripts.Postbeam — AI LinkedIn content engine.Marv (inside Postbeam) — Voice interview AI to capture tone.Vercel v0 — Natural language → React UI mockups.Replit / Lovable / Cursor — AI coding platforms, with tradeoffs.Perplexity's Comet Browser — Agentic browser for automated browsing.Whisper Flow — Voice-first workflow automation.Fellow.ai — AI meeting assistant.Subscribe at⁠ thisnewway.com⁠ to get the step-by-step playbooks, tools, and workflows.

Skift's latest Power Rankings spotlight bold leaders reshaping travel, from Airbnb's Brian Chesky relaunching Experiences, to Perplexity's Aravind Srinivas challenging Google's travel search with AI, and IndiGo's Pieter Elbers pushing long-haul expansion with new widebodies. Apple's new AirPods Pro 3 add live language translation for English, French, German, Portuguese, and Spanish. Meanwhile, United CEO Scott Kirby says airline demand is rebounding and the industry is stabilizing amid eased tariff worries and new tax provisions. The Leaders Making the Biggest Bets in Travel Apple Unveils Live Translation on AirPods United CEO Expresses Confidence About the Economy Connect with SkiftLinkedIn: https://www.linkedin.com/company/skift/WhatsApp: https://whatsapp.com/channel/0029VaAL375LikgIXmNPYQ0L/Facebook: https://facebook.com/skiftnewsInstagram: https://www.instagram.com/skiftnews/Threads: https://www.threads.net/@skiftnewsBluesky: https://bsky.app/profile/skiftnews.bsky.socialX: https://twitter.com/skiftSubscribe to @SkiftNews and never miss an update from the travel industry.

This episode is part of the AI Summary series covering the AI Search Manual chapter by chapter. Chapter 12 focuses on the “Measurement Chasm,” the gap between optimization efforts in Generative Engine Optimization (GEO) and the business results most teams track.The discussion explains why traditional analytics break down in generative search, where systems like AI Overviews, ChatGPT, and Perplexity retrieve and synthesize content without always sending clicks. We explore a three-tier framework for tracking GEO performance: input metrics (eligibility signals like passage relevance and bot activity), channel metrics (share of voice and citation prominence in generative results), and performance metrics (traffic, conversions, and brand lift).The episode also highlights practical ways to bridge the data gap, from server log analysis and clickstream modeling to direct monitoring of AI outputs. Instead of chasing a single “true” metric, Chapter 12 makes the case for layered, adaptive measurement systems that give teams enough visibility to make informed strategic choices.Read the full chapter at ipullrank.com/ai-search-manual

This episode is part of the AI Summary series covering the AI Search Manual chapter by chapter. Chapter 15 explores how simulation can give marketers an edge in Generative Engine Optimization by letting them test how AI-driven search systems retrieve, interpret, and present content before it goes live.The discussion covers practical approaches like building local retrieval simulations with tools such as LlamaIndex, running synthetic queries to mimic AI fan-out, and using LLM-based scoring pipelines to measure content readability, extractability, and semantic richness. It also looks at hallucination analysis through prompt templating and how feedback loops between simulation and production data can refine predictions over time.The episode makes the case that simulation is no longer an academic exercise but a strategic necessity for GEO, helping teams anticipate how systems like Google AI Overviews, Perplexity, and Copilot treat their content. By experimenting in controlled environments, brands can move faster, test more precisely, and reduce the guesswork that has long defined SEO.Read the full chapter at ipullrank.com/ai-search-manual

SED News is a monthly podcast from Software Engineering Daily where hosts Gregor Vand and Sean Falconer unpack the biggest stories shaping software engineering, Silicon Valley, and the broader tech industry. In this episode, they discuss Perplexity's headline-grabbing offer to buy Google Chrome, the U.S. government's large stake in Intel, Meta's abrupt pause on AI The post SED News: Perplexity's Chrome Play, Meta's AI Freeze, and Intel Becomes Too Big to Fail appeared first on Software Engineering Daily.

For decades, we've built personas around titles, demographics, and buyer journeys. But today, your most important persona doesn't have a job title—it has an algorithm. In this episode, Gini Dietrich explains why AI platforms like ChatGPT, Gemini, and Perplexity are no longer just tools—they're the gatekeepers shaping your category. You'll learn: Why AI personas are necessary today How these platforms “think” and what they reward What CMOs and comms leaders need to do differently Four practical steps you can run in 90 days to show up in AI results How to lock in your category narrative before competitors do If you're not influencing the machines, you're not influencing the people.

In this conversation, Mike Petrella, Managing Director of Strategic Partnerships at Kinective Media by United Airlines, discusses his journey in the advertising and media industry, the establishment of Kinective Media, and its role in transforming traveler commerce. He highlights the importance of partnerships, customer choice, and the use of data and AI to enhance the travel experience. The discussion also covers the unique aspects of the commerce media network and how it engages with affluent travelers. Takeaways Mike Petrella has a rich background in media and advertising.Connective Media is the first traveler media network. The network aims to enrich traveler journeys through personalized experiences. Partnerships are crucial for expanding the offerings of Mileage Plus. Data privacy is a top priority in handling traveler information. AI is being utilized to enhance customer interactions and experiences. The average traveler spends significant time engaging with content during their journey. Kinective Media targets affluent individuals with tailored advertising The platform offers omnichannel access to travelers across various touchpoints. Creating a personalized journey is essential for customer loyalty. Chapters 00:00 Introduction to Kinective Media and Mike Petrella 02:03 Mike's Journey to United Airlines 04:55 Building Kinective Media from Scratch 06:09 Understanding the Commerce Media Network 08:43 Engaging Advertisers and Brands 11:21 Partnerships and Customer Choice 13:56 Loyalty Programs and Consumer Journey 15:10 Utilizing Data for Targeting 18:39 The Role of AI in Enhancing Travel Experience The Refresh News: September 8:Google's Antitrust “Win,” Epsilon SSP Backlash, and Perplexity Pauses Ads This episode of The Refresh breaks down the week's biggest stories in advertising and tech regulation. Google escaped the harshest remedies in its long-running search antitrust trial, with the court declining to force a Chrome or Android spinoff or ban payments to partners like Apple and Samsung. Meanwhile, media buyers are taking a closer look at Publicis-owned Epsilon SSP, with some blocking it entirely due to transparency concerns. And in the AI space, Perplexity has pulled back on its ad experiments, raising bigger questions about how generative search can—or should—be monetized. Judge Mehta's ruling spared Google from structural breakups or bans on partner payments, requiring only limited data sharing and oversight for six years. Generative AI competition from OpenAI, Microsoft, Meta, and Perplexity influenced the court's belief that search competition is evolving without harsher remedies. Google maintains dominance with 65–70% of global browser share and around 40% of ad spend coming from paid search. Media buyers discovered they were funneling spend through Publicis-owned Epsilon SSP via reselling, sparking data leakage and conflict-of-interest concerns. Perplexity scaled back its ads after advertiser pushback, highlighting the lack of clear value, measurement, and final product structure in AI-driven ad formats. Learn more about your ad choices. Visit megaphone.fm/adchoices

SED News is a monthly podcast from Software Engineering Daily where hosts Gregor Vand and Sean Falconer unpack the biggest stories shaping software engineering, Silicon Valley, and the broader tech industry. In this episode, they discuss Perplexity's headline-grabbing offer to buy Google Chrome, the U.S. government’s large stake in Intel, Meta's abrupt pause on AI The post SED News: Perplexity's Chrome Play, Meta's AI Freeze, and Intel Becomes Too Big to Fail appeared first on Software Engineering Daily.

As a new academic year begins, journalism schools face a defining challenge: how to prepare students for a profession being reshaped by AI.At Stanford University, Djordje Padejski is leading the way. A veteran investigative journalist and now associate director of the John S. Knight Journalism Fellowships at Stanford, he created one of the earliest AI-focused journalism courses at Arizona State University before bringing it to Stanford last year. His classroom is less lecture hall and more lab, where students test AI tools and also learn to examine them.On Newsroom Robots, Djordje shared how he structures his course and what journalism schools must do to prepare the next generation of journalists.Key topics include:Why journalism education must move beyond teaching AI as just a tool and instead frame it as a socio-technical phenomenon.How to embed AI literacy in classrooms by separating hype from reality, contextualizing the history of AI, and examining its cultural and ethical limits.Practical strategies Djordje uses to structure his Stanford course, from lab-style experimentation to peer-led discussions that uncover both opportunities and pitfalls of tools like ChatGPT, Perplexity, and NotebookLM.The importance of teaching students not just how to use AI but how to critically assess its strengths, biases, and limitations.What a future journalism curriculum or degree built around AI might look like, and how educators across disciplines can prepare the next generation of reporters.Sign up for the Newsroom Robots newsletter for episode summaries and insights from host Nikita Roy. Hosted on Acast. See acast.com/privacy for more information.

Mallory Willsea welcomes Fran Zablocki, Head of Strategy at Fastspot, to explore how artificial intelligence is transforming workflows—not by replacing human expertise, but by enhancing it. Drawing on two decades of experience in digital strategy, Fran shares how tools like Perplexity, Notion, and Claude are being integrated into agency workflows and what higher ed leaders can learn from past waves of technological disruption. If you're curious about practical AI adoption in higher education, this episode delivers fresh perspective grounded in strategy. - - - -Connect With Our Host:Mallory Willsea https://www.linkedin.com/in/mallorywillsea/https://twitter.com/mallorywillseaAbout The Enrollify Podcast Network:The Higher Ed Pulse is a part of the Enrollify Podcast Network. If you like this podcast, chances are you'll like other Enrollify shows too!Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com.

AI's Impact on Search, Big Tech and Trump, and Microsoft's Nostalgic Open Source Release In this episode of Hashtag Trending, host Jim Love discusses the evolving role of AI in search, highlighting Google's integration of AI overviews at the top of search results and the growing use of ChatGPT and Perplexity as search engines. The episode also covers Big Tech's support for President Trump amid his base's growing hostility towards tech, including discussions from the National Conservatism Conference. Additionally, the release of Microsoft's original BASIC code from 1976 is explored, celebrating its historical significance. Finally, the episode examines the current stock market dynamics driven by major tech companies and addresses concerns about a potential AI bubble. 00:00 Introduction to AI in Search 00:24 The Evolution of AI in Search Engines 02:17 Google's AI Advancements and Challenges 04:20 Trump's Relationship with Big Tech 06:37 Microsoft's Open Source Milestone 08:01 The AI Bubble Debate 09:20 Conclusion and Sign Off

In this AI Quick Take episode, I explore the critical concept of prompt engineering. This skill is fundamental in transforming how you use AI tools like ChatGPT, Claude, and Perplexity in your professional work. Most people are using these robust AI systems like glorified search engines, but to unlock their full potential for marketing, sales enablement, and content creation, mastering prompt engineering is essential.AI systems are competent, but they need context, constraints, and clear objectives to deliver truly valuable results. In the episode, I will review the Five Layer Framework for crafting effective prompts: Define the role and contextSet specific objectivesClarify audience and use caseEstablish format and constraintsDefine success criteriaI also walk through practical examples in market research, campaign planning, and sales enablement, showing how this structured approach can save 20-30 hours of manual work while delivering superior results.Key Topics Covered:"(00:00:00) - Episode Introduction""(00:03:00) - What is Prompt Engineering?""(00:06:00) - Basic vs. Engineered Prompt Example""(00:07:00) - The Five Layer Framework""(00:11:00) - Using AI to Help Create Better Prompts""(00:12:00) - Market Research and Analysis Applications""(00:14:00) - Campaign Strategy and Planning""(00:15:00) - Sales Enablement Applications""(00:16:00) - Advanced Prompt Engineering Techniques""(00:20:00) - Common Mistakes to Avoid""(00:21:00) - Closing and Resources"For a detailed walkthrough of AI prompt engineering, ⁠check out our "How To" guide.⁠If you are interested in discussing this or any other topic, let's have a chat.  ⁠Reach out to me directly⁠ to schedule a no-obligation discussion. This isn't a sales call, but rather an opportunity to talk through your LinkedIn questions and challenges.⁠Follow me on LinkedIn⁠.Subscribe to The HealthTech Marketing Show on ⁠Spotify⁠ or watch us on ⁠YouTube⁠ for more insights into marketing, AI, ABM, buyer journeys, and beyond!Thank you to our presenting sponsors, ⁠HIMSS⁠, a leader in advancing health equity, digital innovation, and data-driven care through technology, policy, and community collaboration. And also ⁠HealthcareNOW⁠, 24/7 expert shows, interviews, and podcasts, powering healthcare leaders with innovation, policy, and strategy insights.

Episode IntroductionPodcasters today face a huge challenge: how do you get your show discovered in the new AI-driven world? It's not enough to rely on traditional SEO or social sharing anymore—AI engines like ChatGPT, Perplexity, and others are increasingly where people go to get answers. The problem is, if your podcast isn't structured properly, AI won't suggest your episodes when people are searching for solutions. This episode shows exactly how to make your podcast titles, show notes, and transcripts AI-friendly so you get recommended more often and increase downloads.Previous EpisodeUse ChatGPT to Create Your Podcast Show Notes FAST in MINUTES | S4 E15SummaryIn this episode of Become A Successful Podcaster, Bruce Chamoff breaks down how to align your podcast with AI discovery. With millions now asking AI tools for solutions, Bruce focuses on three levers: (1) optimize titles and show notes under ~55 characters and ~4,000 characters respectively; (2) publish your transcripts in show notes and on your blog; (3) build authority with E-A-T—expertise, authoritativeness, and trustworthiness. He also previews deeper dives on authority building and interlinking episodes for binge listening and long-tail discovery.Sample Transcript“…You want to get suggestions, so I'm going to give you three tips to make that happen. It's all about your episode titles and your show notes. Max out those show notes—usually ~4,000 characters is the limit. Put your transcript into a blog post so ChatGPT can find it, and become an authority. If you're an authority, ChatGPT will show you to more people and you'll get more downloads.”Related Podcast EpisodesOne Secret To More Podcast Downloads | S4 E14Shari Gives Her Opinion on AI In Podcasting | S4 E13Playing Podsafe Music on Your Podcast in 2025 with Shari Post | S4 E12Comparison of 7 Podcast Mics – My favorite podcast mic revealed | S4 E11The RIGHT Social Network For Your Podcast | S3 E17About Bruce ChamoffBruce Chamoff is a podcaster, musician, entrepreneur, and public speaker with decades of creative and business experience. He founded the Long Island Podcast Network in 2005, rebranded it to the World Podcast Network in 2023, and has helped thousands of podcasters grow audiences worldwide. Bruce has spoken at WordCamps across the U.S. and Canada, teaches podcasting on Udemy, and presented at Podcast Movement 2025 in Grapevine, Texas. His mission is to help podcasters—from beginners to veterans—build authority, gain exposure, and monetize effectively.

Today we sit down with educator and tech thinker Matt Esterman to unpack the current and future role of AI in education. From low-risk ways to explore AI tools to fostering student AI literacy, they dive deep into how teachers can harness AI for planning, differentiation, admin support, and more. Together, we tackle big-picture topics like ethics, privacy, and school-wide policies, while keeping things grounded in practical classroom strategies. Whether you're AI-curious or already experimenting, this episode offers inspiration and tools to confidently explore AI in your teaching practice.Key points we discuss in this episode:Easy and safe ways to experiment with AI in your planning and classroomRecommended tools: Perplexity, Diffit, and Brisk for teacher efficiencyHow to guide students in using AI responsiblyTips for maintaining privacy with AIThe importance of critical thinking and AI literacy for future-ready learnersCreative uses for AIAI is here to stay and Matt Easterman is leading the way when it comes to opening up the discussion in our we can use it successfully in our classroom as teachers and for our students.Rainbows ahead,Alisha and AshleighResources mentioned in this episode:Connect with Matt on Linkedin or check out his websiteAI Tools Matt spoke about: Perplexity, Diffit, and BriskAPPLE PODCAST | SPOTIFY  | AMAZONLet's hear from you! Text us!

Category: OT Prophets: Isaiah-Malachi -- Series: The Righteous shall Live by Faith Habakkuk 1:1-2:1 - The Perplexity the Righteous Often Have (Philip Copeland) (The Tron Church Glasgow)

Episode Summary:This inaugural episode of the WTF (Where's the Future?) podcast features Brandt Krueger and Will Curran discussing their transition from the Event Tech Podcast, exploring early experiments with AI agentic browsers like Comet and Dia, their frustrations and hopes for AI tools, and the evolving landscape of the open web amid new AI data challenges.They also discuss the approaching potential AI bubble and industry consolidation, as well as the democratization of app and tool creation through no-code platforms. Be sure to joint the WTF community to stay in touch between episodes! https://wtf.communityDiscussions Include: • Early experiences and challenges using AI agentic browsers to automate web tasks • Current concerns around web scraping, data privacy, and the open web's future • The outlook on the AI bubble, industry hype, and the need for specialization in AI tools • The rise of no-code app development and democratizing technology creation • Highlights from the WTF community on emerging tech like Apple Watch updates and smart home devicesQuotable Quotes (Should you choose to share): • “At first I was like- this is amazing! Then, my God, this is terrible. My God, you are so dumb! Wait, no, what? No. Actually? No. This is pretty cool? Nope, you're just dumb.” - Brandt Krueger • “We can see what it could be… It's kind of like glimpsing out a window and seeing all the kids playing outside and you know that you could be that kid playing outside, but Perplexity and Comet Daddy won't let you go out because you're grounded.” - Will Curran • “I think the opportunity is if we have leveled off on these Uber GPTs, that's good because now we can focus on specialty- on unitaskers that do one thing really well.” - Brandt Krueger • “The internet's becoming more like a city with complex rules and less like free land where you could build whatever you wanted.” - Will Curran • “The AI bubble means tons of money thrown at it, lots of people hired, then a collapse where the lower level people lose their jobs, but the big players get their guaranteed payouts.” - Brandt Krueger

Category: OT Prophets: Isaiah-Malachi -- Series: The Righteous shall Live by Faith Habakkuk 1:1-2:1 - The Perplexity the Righteous Often Have (Philip Copeland) (The Tron Church Glasgow)

SEO Services Edition: Is SEO "Dead" in 2025? Who Knows? (Case Studies, Testimonials, and Ultimate Guide with Favour Obasi-Ike) | Get exclusive SEO newsletters in your inbox.Favour Obasi-Ike presents an engaging and conversational discussion that emphatically argues for the continued relevance of Search Engine Optimization (SEO) in 2025 and beyond, directly refuting the idea that SEO is "dead."Favour Obasi-Ike, joined by other marketing professionals (with a guest LIVE! audio testimonial), highlights that SEO is foundational for online visibility across various platforms, including traditional search engines and AI-driven systems like ChatGPT. The dialogue stresses the importance of consistent content creation, strategic updates, and a holistic approach to online presence, emphasizing that SEO is not merely about keywords but about understanding user intent and providing valuable, well-structured information.Favour Obasi-Ike illustrates these points with practical examples and case studies, demonstrating how effective SEO can significantly boost website traffic, lead generation, and overall business growth by ensuring content is discoverable and impactful. The discussion ultimately positions SEO as a continuous, essential investment that underpins all successful digital marketing efforts.Next Steps for Digital Marketing + SEO Services:>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Need SEO Services? Book a Complimentary SEO Discovery Call with Favour Obasi-Ike⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> Need more information? Visit our Work and PLAY Entertainment website to learn about our digital marketing services.FAQs about the Is SEO "Dead" in 2025? Who Knows? Episode:1. Is SEO dead in 2025?No, SEO is not dead in 2025; in fact, it's more vital than ever. The perception that SEO might be obsolete often stems from a misunderstanding of what it truly encompasses. Search Engine Optimization (SEO) is fundamentally about being discoverable online. With 8.2 billion people in the world and 1.1 billion websites, and an astounding 8 to 16 billion daily searches on Google alone (with 15% being new searches every day), the act of searching for information is constant and growing.The conversation clarifies that "SEO" isn't limited to traditional search engines like Google. Platforms such as ChatGPT, Google, Reddit, TikTok, LinkedIn, Apple Podcasts, Spotify, and YouTube all function as "search engines" where content needs to be optimized to be found. Therefore, anything you do to increase your visibility on these platforms is a form of SEO. The speaker emphasizes that fancy new terms like GEO, AEO, AIO, or SXO are just "cosmetics" for the same underlying principle: making your content discoverable. The core idea is that if you're not focusing on SEO, you're missing out on crucial opportunities for people to find your website and business.2. How has AI impacted SEO, and does it replace traditional SEO efforts?AI does not replace traditional SEO; instead, it exposes and adds structure to it. AI tools and platforms like ChatGPT, Alexa, Siri, Grock, Deepseek, Meta AI, Cloud, Perplexity, and Gemini rely on information from existing traditional platforms and servers. This means that to be found by AI search engines, your content first needs to be optimized and present on these traditional sources (like Google, Bing, Yandex, etc.).The speaker highlights that AI search engines respond based on information given from a "source." If you are not optimizing your original content and website (the "source"), you cannot become a "resource" for AI. AI is looking for well-structured, authoritative content with clear brand citations and links. Having duplicate profiles or unverified business claims on platforms like LinkedIn, for example, can negatively impact how AI (and traditional search engines) perceive your online presence, making it harder for your business to be recognized and recommended. Essentially, AI leverages and amplifies the importance of a robust, well-optimized online foundation.3. What are the key elements for a strong online presence in 2025, beyond just keywords?In 2025, a strong online presence moves beyond solely focusing on keywords to prioritizing conversations, user experience, and a holistic, structured approach to content. Key elements include:Content with Purpose: Focus on "who are you talking to? Who are you serving? Why are you showing up?" Your content should address specific questions and needs, aiming for positive, neutral, or negative sentiment analysis from AI.Continuous Optimization: SEO is not a one-time fix. Websites and content need regular updates. Blogs, for instance, have a *24-month cycle*, meaning consistent updates are crucial to maintain visibility. The "last modified" timestamp is vital for algorithms.Structured Content: Turn unstructured content (like a simple blog post) into structured articles with headings, internal/external links, embedded scripts, iframes, tables, infographics, FAQs, quotes, images, alt text, and schema (microdata/rich snippets). This makes it more digestible for both humans and search engines.Platform Integration & Tokenization: Your website should be connected to all relevant online platforms (Instagram, LinkedIn, YouTube, podcasts, etc.). When a page is updated, it gets "tokenized" (duplicated) across various search engines and platforms (Google, Yahoo, DuckDuckGo, Brave, Bing, ChatGPT). This ensures wide distribution and recognition.Google Search Console: This is paramount. Connecting your website to Google Search Console is the "internet service provider of Google" and allows you to track impressions, clicks, and positions, providing crucial data on your marketing efforts.E-E-A-T (Experience, Expertise, Authoritativeness, Trustworthiness): Google's guideline emphasizes providing the best user experience. This means creating a well-structured, intentional, and high-quality online presence that builds trust and authority.4. Why is continuous content creation and updating crucial for SEO?Continuous content creation and updating are crucial because SEO is an ongoing process, not a one-time task. Websites need "oil changes" and "tire alignments" through new articles, blogs, and updates to remain healthy and high-performing for algorithms.Key reasons include:Content Decay: Blogs have a *24-month active cycle*. If content isn't updated within three years, its chances of sustaining visibility become slim, even with good initial content. The "last modified" timestamp on your content signals freshness and relevance to search engines.Algorithm Recognition: Search engines and AI prioritize active, recent, and updated information. Consistent updates help algorithms recognize your website as a continuously relevant and valuable source, leading to better rankings.Meeting Evolving Search Needs: Search volumes and user needs change with seasons, holidays, and emerging trends. Regularly updated content allows your business to align with these evolving search patterns.Increased Impressions and Authority: Consistently producing and updating 52 pieces of content a year can significantly boost your website's impressions and domain authority. This demonstrates expertise and a sustained commitment to providing value.Audience Retention: A continuous flow of valuable, updated content helps build an "attention map"that fosters a "retention curve," keeping your audience engaged and returning.5. How can businesses leverage diverse online platforms for SEO, and what's the role of podcasting?Businesses should leverage diverse online platforms by connecting their website as a central hub to all their social media, content, and directory listings. This creates a structured pathway for discovery and builds authority. The speaker emphasizes that platforms like LinkedIn, YouTube, Apple Podcasts, Spotify, and Reddit are all search engines in their own right.Podcasting is highlighted as an exceptionally powerful tool for several reasons:Know, Like, and Trust Factor: Podcasting is described as the fastest way for someone to "know, like, and trust" you, as it allows for a deeper, more personal connection through voice.Authoritative Content: Like blogs and books, podcasts have an author, contributing to your overall "dominant authority online."Wide Distribution and Citation: Podcasts are distributed across *30-40+ stations* (Spotify, Apple, Pandora, iHeart, Podcast Addict, Alexa), each acting as a resource. When AI (like ChatGPT) or other search engines cite a podcast link, it directly mentions your content and business.Content Repurposing: Turning podcast episodes into topical blogs (show notes with hypertext links) auto-indexes your content through servers, further increasing visibility across traditional and AI search engines.Organic Lead Generation: Podcasting can organically attract clients without needing paid ads. As demonstrated by a client who gained clients from Google and ChatGPT after starting a podcast, it builds authority that leads to organic discovery and trust.Niche-Based Search: Podcasting allows for highly niche-based content, meaning if you show up consistently, algorithms will rank and refer you to people specifically looking for your expertise.By integrating podcasts with other platforms (website, social media, email lists) and consistently producing valuable content, businesses can significantly expand their reach and establish strong online authority.6. What is the significance of "tokenization" and the "last modified" date for online content?"Tokenization" refers to the process where, every time you update or "last modify" a page on your website, that page is essentially duplicated or recognized as an individual entity that can be shown on various web platforms and search engines. For example, if your website is updated, that updated content can then appear on Google, Yahoo, DuckDuckGo, Brave, Bing, and even AI platforms like ChatGPT.The "last modified" date is a crucial signal to algorithms. Just like your phone updates its software regularly, your website content needs consistent updates. If a blog post, for instance, was published in 2022 and hasn't been updated by September 2025, the algorithm recognizes this lack of recent activity. While it might still appear online if there's no competition, its chances of sustaining visibility are slim. A recent "last modified" date indicates to search engines that the content is fresh, relevant, and actively maintained, increasing its likelihood of being found and ranked. This continuous "tokenization" of updated content across the web amplifies your digital footprint and authority.7. What is the speaker's definition of "future" and how does it relate to SEO?The speaker defines "future" based on its Latin origin, "futurist," meaning "to grow or become," and its dictionary definition as "the time or a period of time following the moment of speaking or writing; time regarded as still to come."This definition directly relates to SEO by emphasizing that every piece of content you create – whether speaking on a podcast or writing a blog post – is an act of "speaking or writing into the future." It's a proactive planning project where your current efforts manifest over time. Just as one plans to build a house with a blueprint, SEO involves strategic planning and consistent execution. Answering questions in the form of web links or podcast episodes serves as a long-term investment. The way you answer one question can lead to several more, creating a continuous flow of engagement and discovery. By actively creating content now, businesses are building an online presence that will continually attract users in the "time still to come," ensuring sustained growth and visibility.8. What essential steps should a business take to start or improve its SEO strategy, especially when seeking professional help?To effectively start or improve an SEO strategy, especially when seeking professional help, a business should take several essential steps:Establish a Foundational Online Presence: The absolute first step is to have a website, or at minimum, a domain name. A website acts as the "anchor" for your business online. Without one, you lack a central hub for discoverability and tracking.Connect to Google Search Console: This is non-negotiable. Google Search Console is the "internet service provider of Google" and allows you to track critical data like impressions, clicks, and positions, which are vital for understanding and proving SEO effectiveness.Define Goals and Strategy: Before engaging with an expert, have a clear understanding of your business goals. If you don't have an SEO strategy, bring your business plan, and a professional can help build one from there. This includes understanding who you are talking to, who you are serving, and why you are showing up.Understand Investment Levels: Be prepared for an investment. While specific figures are mentioned (starting around *$1,500/quarter*), the key is to recognize that SEO is a continuous investment, not a one-time expense, and it offers long-term gains.Prioritize Content Creation for Search Engines (and then humans): As advised, "write everything for search engines, not for you." Focus on creating content that aligns with how algorithms discover and present information. This indirectly means writing for humans as well, as search engines aim to serve relevant and valuable content to users.Embrace Multi-Platform Content: Create diverse content forms (blogs, podcasts, videos, social media posts) that answer common questions people are asking. Distribute this content across relevant platforms, ensuring interconnections (e.g., website links in podcast show notes).Be Intentional and Consistent: SEO requires active, consistent effort. Dedicate time weekly (e.g., 45 minutes a day for 45 days) or invest in professional management to consistently update and optimize your online presence. This consistency builds authority and ensures you're actively engaging with algorithms.Prepare for a Consultation: When booking a call with an SEO expert, be ready to discuss your website, business plan, and specific goals. Professionals will often audit your website, provide insights via Loom videos, and offer structured plans (quarterly, biannually, or annually) with clear communication (e.g., weekly recorded calls).Digital Marketing SEO Resources:>> Read SEO Articles>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Subscribe to the We Don't PLAY Podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

How to Optimize Your Brand for AI Search: Expert Insights from Liudmila Kiseleva, Vertology AI FounderAI is transforming SEO, changing how brands are discovered and perceived online. In a recent episode, Josh Elledge interviewed Liudmila Kiseleva, Founder of Vertology AI, about strategies brands can use to thrive in AI-driven search. From updating digital footprints to leveraging AI visibility tools, Liudmila shared actionable tips to help businesses stay relevant and authoritative in this evolving landscape.The AI SEO Revolution: Key Strategies for BrandsLiudmila explains that AI-powered search is shifting from traditional keyword ranking to understanding brand authority and accuracy. Large language models (LLMs) like ChatGPT and Perplexity synthesize information from across the web, meaning outdated or inconsistent information can misrepresent your brand. Ensuring your digital footprint is unified and current is now more important than ever.Brands can improve AI visibility by prioritizing first-party, authoritative content such as podcasts, blog posts, and interviews. Liudmila also emphasizes auditing old or inaccurate content, maintaining consistency across platforms, and leveraging AI tools like Vertology AI to monitor how your brand is perceived by AI in real time. These steps help brands remain trustworthy and visible as AI search continues to evolve.For businesses ready to take action, Liudmila recommends focusing on measurable outcomes: track updates, review AI visibility audits, and continuously refine digital messaging. By approaching AI SEO strategically, companies can future-proof their online presence and gain a competitive edge.About Liudmila KiselevaLiudmila Kiseleva is the Founder of Vertology AI, a platform helping brands understand and optimize how AI models perceive their digital presence. With deep expertise in AI-driven search and digital marketing, she guides companies in becoming more visible, authoritative, and accurate in an AI-first world.About Vertology AIVertology AI is an AI-driven platform that provides brands with visibility audits and insights into how AI models “see” their online presence. It offers memory-based and live audits to identify gaps and inconsistencies, helping businesses maintain an authoritative and accurate digital footprint.Links Mentioned in this EpisodeLiudmila Kiseleva LinkedInVertology AIKey Episode HighlightsThe difference between AI-native and AI-enhanced searchHow LLMs synthesize brand information and why digital footprint mattersActionable tips: unify brand positioning, prioritize first-party content, and audit outdated informationTools like Vertology AI for monitoring AI visibilityThe urgency of optimizing for AI search nowConclusionAI-driven search is reshaping how brands are discovered and perceived online. By updating digital footprints, producing authoritative content, and leveraging AI visibility tools, brands can ensure they remain accurate, trustworthy, and competitive in this new SEO landscape. Liudmila Kiseleva's insights provide a clear roadmap for navigating the AI-first future of search.

This episode is sponsored by SearchMaster, the leader in next-generation AI Engine Optimization (AEO) for Large Language Models like ChatGPT, Claude, and Perplexity. Future-proof your SEO strategy. Sign up now for a 2 week free trial! Watch this episode on YouTube! In this episode of the Marketing x Analytics Podcast, host Alex Sofronas interviews George Swetlitz about his diverse career and current work with RightResponse AI. George explains how RightResponse AI handles review sentiment analysis and personalized responses at scale, improving business reputations and customer conversions. He also discusses the AI-driven processes behind the product, the importance of genuine review engagement, and future developments such as AI Integration for social media and personalized review requests. Follow Marketing x Analytics! X          |          LinkedIn Click Here for Transcribed Episodes of Marketing x Analytics All view are our own.

The latest In Touch With iOS. In Episode 385, Dave Ginsburg, Kelly Guimont, Jill McKinley, Ben Roethig, and Marty Jencius preview the September 9th Apple Event. They cover iOS 26 Beta 9 and visionOS updates, iPhone 17 rumors, Apple Watch Series 11 upgrades, and Apple Wallet's enhanced travel features. The panel also dives into AirPods Pro 3, HomePod, Apple TV speculation, Astropad's anti-reflective protector, and Apple's evolving AI strategy. A lively mix of insight, rumors, and humor for Apple fans. The show notes are at InTouchwithiOS.com  Direct Link to Audio  Links to our Show Give us a review on Apple Podcasts! CLICK HERE we would really appreciate it! Click this link Buy me a Coffee to support the show we would really appreciate it. intouchwithios.com/coffee  Another way to support the show is to become a Patreon member patreon.com/intouchwithios Website: In Touch With iOS YouTube Channel In Touch with iOS Magazine on Flipboard Facebook Page BlueSky Mastodon X Instagram Threads Summary In Episode 385 of In Touch With iOS, host Dave Ginsburg is joined by panelists Kelly Guimont, Jill McKinley, Ben Roethig, and Marty Jencius for an in-depth discussion on everything Apple ahead of the much-anticipated September 9th Apple Event. The panel kicks off with reactions to the iOS 26 Beta 9 and visionOS Beta 9 releases, highlighting improvements like 3D charting support for developers, enhanced accessibility ratings in the App Store, and visual refinements such as the updated liquid glass interface. While some bugs remain, overall performance feels crisper and more polished. Looking ahead to the event, the conversation centers on the iPhone 17 lineup — including rumors of a lighter iPhone 17 Air, spatial photography integration for Vision Pro, and whether the upgrades justify an annual refresh. Opinions are divided: some are eager to upgrade, while others remain skeptical about how compelling the changes will be. The panel also dives into expected updates for the Apple Watch Series 11 and Apple Watch Ultra 3, including a possible return of blood oxygen monitoring and other health features. Other Apple ecosystem topics include: Apple Wallet enhancements — digital boarding passes with live activities, airport maps, luggage tracking, and U.S. passport support. AirPods Pro 3 rumors — improved noise cancellation, redesigned stems, and heart rate monitoring integration. HomePod and AirTag updates — hopes for better battery life and a more seamless user experience. Apple TV speculation — possible Wi-Fi 7 support and potential gaming opportunities. In a lighter segment, the group discusses Astropad's new anti-reflective “Fresh Coat” screen protector, designed to reduce glare by 75% on the upcoming iPhone 17 Pro models. They also dive into Opera's revamped tab management on iOS, debating its potential to rival Safari and Chrome. Finally, the episode touches on Apple's AI ambitions, exploring reports of a planned answer engine integrated with Siri, leveraging deals with OpenAI, Perplexity, or even Google Gemini. While Apple's AI strategy sparks mixed opinions, the panel agrees that user privacy and energy efficiency will likely remain top priorities. This episode serves as the perfect primer before Apple's big event, balancing news, rumors, personal insights, and witty banter to prepare listeners for what's next in the Apple ecosystem. Topics and Links In Touch With Vision Pro this week.  visionOS 26 Beta 9 Release Notes | Apple Developer Documentation Beta this week. iOS26 Beta 9 was released this week.  Apple releases iOS 26 beta 9 for iPhone Apple releases beta 9 for iPadOS 26, tvOS 26, watchOS 26, more [U] iOS 26: Import and Export Markdown Files in Apple Notes Apple Wallet has three new features for boarding passes in iOS 26 - 9to5Mac In Touch With Mac this week macOS Tahoe 26 beta 9 now available Predictions for the Apple Event September 9th Beyond iPhone 17: Apple Rumored to Launch 10 Other Products in 2025 - MacRumors AirPods Pro 3 coming next week: Here's every rumored feature - 9to5Mac Five new Apple products are the biggest September 9 launch ‘maybes' - 9to5Mac iPhone 17 event promises to go beyond the usual yearly updates for each product - 9to5Mac AirPods Max get an elegant solution to their biggest design flaw - 9to5Mac - Marty's AirPodMax charger Other Topics Astropad's 'Fresh Coat' Screen Protector Cuts iPhone Reflections by 75% Without Color Loss/ Apple Patents Next-Generation Taptic Engine Apple's Shock-Resistant Haptic Engine Patent Signals Durability Leap for Future Devices Apple Plans AI-Powered Web Search Tool for Siri to Rival OpenAI, Perplexity   News New Opera Browser Features Aim to End Safari Tab Management Woes - MacRumors Ecobee's Smart Security System Now Works With Home App and Siri  flair.co Specific page for the vents: Smart Home HVAC Solutions for Central Heating and Cooling – Flair Flair + ecobee: Smart HVAC Control Made Simple Instagram Finally Comes to iPad Netflix Moments Feature Gets Major Update for Scene Sharing on iOS Announcements Macstock 9 has wrapped for 2025. Attendees will receive a link for the session recordings when  they're ready in 30-45 days. If you missed Macstock we missed you! Why not purchase a digital pass to relive all the amazing presentations? Click the link below to purchase the digital pass. Macstock X has already been announced July 10,11,12, 2026 hopeful you all can join us.  Macstock IX Digital Pass Our Host Dave Ginsburg is an IT professional supporting Mac, iOS and Windows users and shares his wealth of knowledge of iPhone, iPad, Apple Watch, Apple TV and related technologies. Visit the YouTube channel https://youtube.com/intouchwithios follow him on Mastodon @daveg65, , BlueSky @daveg65  and the show @intouchwithios   Our Regular Contributors Jeff Gamet is a podcaster, technology blogger, artist, and author. Previously, he was The Mac Observer's managing editor, and Smile's TextExpander Evangelist. You can find him on Mastadon @jgamet Pixelfed @jgamet@pixelfed.social and Bluesky @jgamet.bsky.social‬ Podcasts The Context Machine Podcast  Retro Rewatch Retro Rewatch His YouTube channel https://youtube.com/jgamet Marty Jencius, Ph.D., is a professor of counselor education at Kent State University, where he researches, writes, and trains about using technology in teaching and mental health practice. His podcasts include Vision Pro Files, The Tech Savvy Professor and Circular Firing Squad Podcast. Find him at jencius@mastodon.social  https://thepodtalk.net  Eric Bolden is into macOS, plants, sci-fi, food, and is a rural internet supporter. You can connect with him by email at eabolden@mac.com, on Mastodon at @eabolden@techhub.social, on his blog, Trending At Work, and as co-host on The Vision ProFiles podcast.   Jill McKinley works in enterprise software, server administration, and IT A lifelong tech enthusiast, she started her career with Windows but is now an avid Apple fan. Beyond technology, she shares her insights on nature, faith, and personal growth through her podcasts—Buzz Blossom & Squeak, Start with Small Steps, and The Bible in Small Steps. Watch her content on YouTube at @startwithsmallsteps and follow her on X @schmern. Chuck Joiner is the host of MacVoices and hosts video podcasts with influential members of the Apple community. Make sure to visit macvoices.com and subscribe to his podcast. You can follow him on Twitter @chuckjoiner and join his MacVoices Facebook group. Ben Roethig Former Associate Editor of GeekBeat.TV and host of the Tech Hangout and Deconstruct with Patrice  Mac user since the mid 90s. Tech support specialist. X @benroethig and all other social media @benroethig.   Website: https://roethigtech.com/

In this episode of the Marketecture Podcast, hosts Ari Paparo and Eric Franchi discuss the recent Google search remedies and their implications for the market. They delve into the antitrust issues surrounding Google, the upcoming ad tech trial, and the complexities of Epsilon's SSP. The conversation also touches on Perplexity's struggles in advertising, OpenAI's strategic acquisition, and emerging trends in ad tech and AI. Additionally, they explore insights from the CTV landscape, including Roku's growth and the NFL Red Zone's new commercial strategy, concluding with a discussion on Paramount's potential acquisition of The Free Press. Takeaways Chapters Learn more about your ad choices. Visit megaphone.fm/adchoices

September 3rd - Show 1083 The Chat Maf encountered issues with AI, specifically Perplexity, which took an excessive amount of time (24Hrs) to complete a task and provided inaccurate progress updates. After switching to the Labs feature, the task was completed in 8 minutes! T shared her experience [...]

This episode is part of the AI Summary series covering the AI Search Manual chapter by chapter. Chapter 7 takes a deep dive into the architecture of leading AI search platforms, breaking down how each system retrieves, ranks, and synthesizes information.We start with the core Retrieval-Augmented Generation (RAG) pattern, which grounds large language models in real-time data. The episode explains embedding-based indexing, hybrid pipelines that blend lexical and semantic retrieval, and why passage-level clarity and extractability are now as important as keyword targeting.We then compare Google AI Overviews and AI Mode, ChatGPT with browsing, Bing Copilot, and Perplexity AI. Each has its own approach to query understanding, reranking, and citation, which means the levers for visibility differ by platform. Google rewards breadth of coverage and multi-intent relevance, Bing favors hybrid SEO strength and clean passages, Perplexity emphasizes clarity and transparency, while ChatGPT depends on real-time accessibility.The discussion closes with a platform-by-platform GEO playbook, showing how retrievability, extractability, and trust signals form the consistent sequence of gates every brand must pass to appear in AI-generated answers.Read the full chapter at ipullrank.com/ai-search-manual

How big of trouble is Apple in when it comes to AI?It's so bad they're enlisting the help of their chief rival to do so: Google. What's that mean for Google, and will the world FINALLY have an AI-powered Siri after years of broken promises?Tune in and find out. Newsletter: Sign up for our free daily newsletterMore on this Episode: Episode PageJoin the discussion: Thoughts on this? Join the convo and connect with other AI leaders on LinkedIn.Upcoming Episodes: Check out the upcoming Everyday AI Livestream lineupWebsite: YourEverydayAI.comEmail The Show: info@youreverydayai.comConnect with Jordan on LinkedInTopics Covered in This Episode:Apple and Google Partnership for AIApple's Ongoing AI Strategy FailuresBloomberg Report: Gemini AI IntegrationSiri AI Overhaul With Google GeminiTechnical Details: Gemini on Apple ServersWorld Knowledge Answers Feature LaunchApple's AI Talent Exodus to CompetitorsLegal Risks and AI Feature LawsuitsImpact on Big Tech Competitive LandscapePotential Timeline for Smarter Siri ReleaseTimestamps:00:00 "Everyday AI: Daily Insights"04:35 Apple's Rivalry and AI Struggles09:03 Smart Assistants' Evolution and Apple's Challenge10:15 Apple's AI-Powered Answer Engine15:54 Apple's Private Cloud Security Architecture17:53 Apple Expands Siri with Google AI21:23 Apple's AI Ambitions and Challenges26:06 Apple's AI Talent Exodus30:49 Apple AI Team Exodus32:48 Apple's Reliance on Google Dominance35:04 "Siri's 2026 Update and Industry Impact"38:44 Support and Stay UpdatedKeywords:Apple, Google, Apple and Google partnership, Apple Intelligence, generative AI, Google Gemini, AI relevance, Siri, Siri failures, large language models, chief rival collaboration, Big Tech AI, market cap, AI-powered web search, AI search engine, Bloomberg report, AI features, AI partnership, AI summarizer, Apple AI delays, technological rivalry, OpenAI, Anthropic, Perplexity, AI foundation models, custom AI model, Private Cloud Compute, privacy architecture, AI talent exodus, machine learning, Apple lawsuits, false advertising, AI market competition, AI integration, hardware vs. software, ChatGPT alternative, Spotlight search, Safari AI integration, AI-driven device functionality, Meta, DeepMind, Microsoft AI, AI-powered summaries, web summarization, device intelligence, AI-powered assistants, smart assistant shortcomingsSend Everyday AI and Jordan a text message. (We can't reply back unless you leave contact info) Ready for ROI on GenAI? Go to youreverydayai.com/partner

Want our NEW Loop Marketing Prompt Library? Get it here: https://clickhubspot.com/lmp Ep. 359 Did you know that 60% of Google searches now end without a single click? Kipp and Aja Frost, Sr. Director of Global Growth at HubSpot, dive into why traditional marketing is broken and what the future of conversions looks like in a world dominated by AI. Learn more about how AI is upending search and website traffic, why the future belongs to marketers who can personalize experiences at scale, and the brand new Loop Framework that will transform how you drive results in 2024 and beyond. Mentions Aja Frost https://www.linkedin.com/in/ajafrost/ HubSpot Loop Marketing https://www.hubspot.com/loop-marketing ChatGPT https://chatgpt.com/ Claude https://claude.ai/ Perplexity https://www.perplexity.ai/ Quora https://www.quora.com/ Reddit https://www.reddit.com/ Discord https://discord.com/ Get our guide to build your own Custom GPT: https://clickhubspot.com/customgpt We're creating our next round of content and want to ensure it tackles the challenges you're facing at work or in your business. To understand your biggest challenges we've put together a survey and we'd love to hear from you! https://bit.ly/matg-research Resource [Free] Steal our favorite AI Prompts featured on the show! Grab them here: https://clickhubspot.com/aip We're on Social Media! Follow us for everyday marketing wisdom straight to your feed YouTube: ​​https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg  Twitter: https://twitter.com/matgpod  TikTok: https://www.tiktok.com/@matgpod  Join our community https://landing.connect.com/matg Thank you for tuning into Marketing Against The Grain! Don't forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934   If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends. We really appreciate your support. Host Links: Kipp Bodnar, https://twitter.com/kippbodnar   Kieran Flanagan, https://twitter.com/searchbrat  ‘Marketing Against The Grain' is a HubSpot Original Podcast // Brought to you by Hubspot Media // Produced by Darren Clarke.

Watch the YouTube version of this episode HEREAre you an attorney looking for strategies for content and AI? In this special LinkedIn Live episode of Law Subscribed, host Matthew Kerbis (“The Subscription Attorney”) welcomes Tyson Mutrux, co-founder of Maximum Lawyer and practicing injury attorney. They discuss the evolution of legal podcasting, the importance of delivering valuable content, and strategies for effective law firm branding.Matthew and Tyson talk about the importance of valuable content over production quality. Most people will value good content over the quality of how a video is produced. As time goes on, it is important to invest in good production equipment and tools to enhance your content. But, if your content is good and of use to people, they will listen or watch despite how it looks or sounds. As content creators and attorneys, it is important to listen to what your audience wants to learn so you can keep them engaged.As AI progresses, the types of tools will become more mainstream within law firms. Law firms are perfectly equipped to take on AI tools and integrate them into a system. Whether it be intake, case management, bookkeeping, invoicing or research, AI tools like Grammerly, Perplexity or Calendly are great for managing law firms. Matthew suggests utilizing a Roku system, where all of your favourite AI tools can be managed in one place.Take a listen to learn more!05:49 Content Value and Audience Engagement13:19 Law Firm Branding and Trade Names18:31 Geographic and Niche Branding Strategies24:42 Metaverse, Blockchain, and AI in Law36:00 Subscription Models and Tech Industry Shifts39:31 Legal AI Research Tools and Law School TrainingTune in to today's episode and checkout the full show notes here.Connect with Matthew Kerbis:Website

Microsoft's new Copilot mode in Edge takes its shot at the AI browser craze, but is it ready to rival more daring upstarts like Neo or Perplexity? Dive into what works, what's experimental, and why this early approach could shape your browsing habits. Host: Paul Thurrott Download or subscribe to Hands-On Windows at https://twit.tv/shows/hands-on-windows Want access to the ad-free video and exclusive features? Become a member of Club TWiT today! https://twit.tv/clubtwit Club TWiT members can discuss this episode and leave feedback in the Club TWiT Discord.

Find bonus content and more on our Substack: https://designbetterpodcast.com/p/henry-modisett AI isn't just another layer in our digital toolkit—it's reshaping the tools themselves, and in the process, transforming how we work, think, and solve problems. Henry Modisett, VP of Design at Perplexity, is in a unique position to challenge many of the norms that have shaped tech for some time now. Perplexity just released a beautiful new browser called Comet that puts AI at the heart of the user experience. We have been thoroughly impressed with it all ready. As a designer with a computer science background, Henry takes a unique approach to his work. Rather than designing in Figma like most of us mortals, he and his team design in React, building working versions of interfaces so they can use it while they shape it. Henry shares how his team approaches the design of AI-native products, and why traditional UX patterns often fall short in this new landscape. We explore the role of curiosity in AI interaction, how transparency and trust are earned (not assumed), and why embracing ambiguity might just be the most human-centered design move of all. By the way, you may have heard that we just launched the Design Better Toolkit, a collection of resources we love and use regularly. The Toolkit gets you major discounts and free access to tools and courses that will help you unlock new skills, make your workflow more efficient, and take your creativity further. Perplexity just happens to be a part of this bundle. You'll get 6 months free of Perplexity Pro (an $180 value), as well as credits and discounts on tools like Airtable, Read AI, and other tools, and courses like Prototyping with Cursor and more. To get access you'll need to be a Design Better Premium member at the annual subscription level. Visit dbtr.co/toolkit to learn more.

In this episode, you will learn to spot the emerging trends that are influencing where people live and invest. The discussion covers:  

AI is changing sales, but most reps don't know where to start. Samuel Adeyinka sits down with sales strategist Katie Mullen to make AI practical, safe, and profitable for everyday medical sales work. Learn where AI saves you real hours right now: building 30-60-90 plans, market analyses, proposal summaries, email drafts, and meeting briefs. Katie walks through step-by-step prompts, how to upload docs, and when to switch tools instead of fighting the interface. Get a clear tool map. ChatGPT and Claude for strategy and writing, Perplexity and Storm for sourced research, plus what to watch for with hallucinations and security. Katie shares simple QA checks so you can ship accurate work with confidence. Turn AI into pipeline. Use it to mine forums and reviews, craft wedge questions that open stuck accounts, and blend economic value stories with clinical narratives for key stakeholders and supply chain. Go beyond hype. We cover custom models, Plus vs Pro vs Enterprise, what memory really means, and why AI agents are coming. Katie explains what AI can and cannot replace, and how top reps gain an edge without losing the human connection. If you want faster prep, sharper outreach, and smarter account strategy, this episode gives you the prompts, workflows, and guardrails to put AI to work today. Class on September 12th: https://www.eventbrite.com/e/1611758917309?aff=oddtdtcreator  Class on September 25th: https://www.eventbrite.com/e/1618595896899?aff=oddtdtcreator  Connect with Katie: LinkedIn Connect with Me: LinkedIn Love the show? Subscribe, rate, review, and share! Here's How » Want to connect with past guests and access exclusive Q&As? Join our EYS Skool Community today!

Welcome to episode 319 of The Cloud Pod, where the forecast is always cloudy! Justin, Matt, and Ryan are in the studio to bring you all the latest in cloud and AI news. AWS Cost MCP makes exploring your finops data as simple as english text. We've got a sunnier view for junior devs, a Microsoft open source development, tokens, and it's even Kubernetes' birthday – let's get into it!  Titles we almost went with this week: From Linux Hater to Open Source Darling: A Microsoft Love Story 20,000 Lines of Code and a Dream: Microsoft’s Open Source Glow-Up Ctrl+Alt+Delete Your Assumptions: Microsoft Goes Full Penguin Token and Esteem: Amazon Bedrock Gets a Counter CSI: Cloud Scene Investigation The Great SQL Migration: How AI Became the Universal Translator Token and Ye Shall Receive: Bedrock’s New Counting Feature The Count of Monte Token: A Bedrock Tale – mk Ctrl+Z for Your Database: Now with Built-in Lag Time IP Freely: GKE Takes the Pain Out of Address Management AWS CEO: AI Can’t Replace Junior Devs Because Someone Has to Fix the AI’s Code Better Late Than Never: RDS PostgreSQL Gets Time Travel The SQL Whisperer: Teaching AI to Speak Database DigitalOcean Goes Full Chatbot: Your Infrastructure Now Speaks Human Musk vs Cook: The App Store Wars Episode AI Firestore Goes Mongo: A Database Love Story GKE Turns 10: Now With More Candles and Less Complexity Prime Day Infrastructure: Now With 87,000 AI Chips and a Robot Army AWS Scales to Quadrillion Requests: Your Black Friday Traffic Looks Cute AWS billing now speaks human, thanks to MCPs The Bastion Holds: Azure’s New Gateway to Kubernetes Kingdoms The Surge Before the Merge: Azure’s New Upgrade Strategy CNI Overlay: Because Your Pods Deserve Their Own ZIP Code AI Is Going Great – or How ML Makes Money  00:46 Musk's xAI sues Apple, OpenAI alleging scheme that harmed X, Grok xAI filed a lawsuit against Apple and OpenAI, alleging anticompetitive practices in AI chatbot distribution, claiming Apple deprioritizes competing AI apps like Grok in the App Store while favoring ChatGPT through direct integration into iOS devices. The lawsuit highlights tensions in AI platform distribution models, where cloud-based AI services depend on mobile app stores for user access, potentially creating gatekeeping concerns for competing generative AI providers. Apple’s partnership with OpenAI to integrate ChatGPT into iPhone, iPad, and Mac products represents a shift toward native AI integration rather than app-based access, which could impact how cloud AI services reach end users. The dispute underscores growing competition in the generative AI market, where multiple players, including xAI’s Grok, OpenAI’s ChatGPT, DeepSeek, and Perplexity, are vying for market position through both cloud APIs and mobile distribution channels. For cloud developer

In this powerful continuation of the conversation with Heather Physioc, we explore how AI is reshaping the SEO landscape and why human-centered strategy still matters. Heather shares her framework for applying "Jobs to Be Done" thinking in SEO, especially for small businesses and creators. From empathy maps to AI content sourcing, this episode is a must-listen for anyone navigating modern discoverability. We also dive into how platforms like ChatGPT, Gemini, and Perplexity are sourcing content—and what it means for brands big and small.

Alphabet (GOOGL) rallied off a U.S. district court judge ruling that the company can keep its Google Chrome browser. Cory Johnson makes the case that it's bearish for Alphabet. He talks about the lost investment opportunity a divestment may have opened for investors and argues Google's search dominance is still monopolistic in the industry. Cory later talks about the role reports of a Perplexity bid into Chrome had for the development. He also notes a potential Mag 7 partnership that can blossom between Alphabet and Apple (AAPL).======== Schwab Network ========Empowering every investor and trader, every market day. Subscribe to the Market Minute newsletter - https://schwabnetwork.com/subscribeDownload the iOS app - https://apps.apple.com/us/app/schwab-network/id1460719185Download the Amazon Fire Tv App - https://www.amazon.com/TD-Ameritrade-Network/dp/B07KRD76C7Watch on Sling - https://watch.sling.com/1/asset/191928615bd8d47686f94682aefaa007/watchWatch on Vizio - https://www.vizio.com/en/watchfreeplus-exploreWatch on DistroTV - https://www.distro.tv/live/schwab-network/Follow us on X – https://twitter.com/schwabnetworkFollow us on Facebook – https://www.facebook.com/schwabnetworkFollow us on LinkedIn - https://www.linkedin.com/company/schwab-network/ About Schwab Network - https://schwabnetwork.com/about

When boutique furniture brand Kouboo embraced AI search optimization, they didn’t just tweak their SEO—they reimagined it. In a focused 7-day test, Kouboo achieved an impressive 53% visibility in ChatGPT and Perplexity results for high-intent prompts, ranking #1 among all competing brands. This rapid rise in AI-driven visibility showed how a targeted AI strategy can…

AI is transforming how speakers are discovered, trusted, and booked—and your content strategy needs to change with it. In this episode, Lethia Owens shares actionable insights on optimizing your digital footprint for both human and AI-driven search. How meeting planners and bureaus are using AI tools like ChatGPT and Perplexity to find speakers Strategies for creating “AI-friendly” content across your website and social platforms Why video and high-authority content (like definitive guides and white papers) boost your visibility The importance of niche expertise and authoritative frameworks to get noticed by AI engines Lethia's tips for consistent content creation, brand auditing, and becoming an “AI-first” speaker entrepreneur Want to future-proof your speaking business? Watch now and level up your digital presence for the age of AI. Learn more about your ad choices. Visit megaphone.fm/adchoices

New Alpha Pick at noon today and here are some ideas for surviving what might be a bad September. Don't miss the Trendspider sale - up to 52 training sessions per year - learn with weekly 1-1 zoom sessions. Here are the links to all the sales: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠SAVE BIG - HUGE LABOR DAY SALE ON TRENDSPIDER - GET THE ANNUAL SUBSCRIPTION TO GET MY 4 HOUR ALGORITHM OR TRY IT for $7 ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Cómo monitorear y aumentar la presencia de tu marca en los LLM Prueba Semrush gratis: https://borjagiron.com/semrush El episodio define y explora la visibilidad en IA, que se refiere a la frecuencia con la que una marca es mencionada o recomendada en las respuestas de herramientas de IA como ChatGPT. Destaca su creciente importancia para el descubrimiento de marcas y el tráfico cualificado, ya que los visitantes de IA a menudo están más informados. La optimización para la visibilidad en IA se diferencia del SEO tradicional, aunque algunos factores se superponen, enfatizando la calidad del contenido, las menciones de marca y la estructura para la comprensión de la IA. El artículo también proporciona métodos para medir esta visibilidad, incluyendo el análisis manual y el uso de herramientas específicas, y sugiere estrategias para mejorarla, como aumentar la autoridad de la marca, crear contenido original y estructurar la información para la descubribilidad de la IA. Artículo original en inglés: https://www.semrush.com/blog/ai-visibility/ Newsletter Marketing Radical: https://borjagiron.com/newsletterConviértete en un seguidor de este podcast: https://www.spreaker.com/podcast/seo-para-google--1693061/support.