PR in your pocket: get your business in the media with Jenna Farmer

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Journalist and PR Jenna Farmer shares her top tips for getting your business featured in the media in PR in your pocket (previously called The Bloglancer) Join Jenna's free facebook community for tips on getting in the press: https://www.facebook.com/groups/731957705019820/ Follow along on Instagram @jennafarmerpr

Jenna Farmer


    • May 15, 2025 LATEST EPISODE
    • monthly NEW EPISODES
    • 19m AVG DURATION
    • 87 EPISODES


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    Latest episodes from PR in your pocket: get your business in the media with Jenna Farmer

    The biggest PR shifts in 2025 I'm noticing for my clients- that you need to know about.

    Play Episode Listen Later May 15, 2025 17:26


    This week I'm sharing the shifts in PR I'm noticing when pitching my clients, and how you can move with the times too!Sign up for my free PR masterclass with Forbes contributor Alyssa and nationals journalist Michelle here: https://jennafarmerpr.kartra.com/page/journomasterclassFollow me on instagram @jennafarmerpr

    Journalist Michelle Morgan Davies on getting national coverage-answering your questions!

    Play Episode Listen Later May 7, 2025 30:51


    This week I'm joined by nationals journalist Michelle Morgan Davies to answer all your burning questions!Follow me on instagram: https://www.instagram.com/jennafarmerprFollow Michelle on instagram https://www.instagram.com/michellemorgandaviesJoin my free masterclass with 2 amazing journalists to get you in the press: https://jennafarmerpr.kartra.com/page/journomasterclass

    My honest thoughts on One to Many+how much I earned from it

    Play Episode Listen Later Mar 5, 2025 20:19


    This week I'm sharing my thoughts on One to Many, as an affiliate I can offer some amazing bonuses if you join One to Many through my link.PR bonuses-I'll guarantee media coverage for your new idea, https://jennafarmerpr.kartra.com/page/otmbonusesprBusiness bonuses-I'll coach you through One to Many and be on whatsapp throughout your launch, https://jennafarmerpr.kartra.com/page/otmbusiness2

    Behind the scenes of my launch: How much I made, what went wrong, what went well and more!

    Play Episode Listen Later Feb 10, 2025 32:55


    This week I'm talking business, by going behind the scenes of my last launch. I'm sharing how much I made, the ups and the downs, what went well, and what went wrong!Things I talk about in the episode:My free training on pitching the media:https://jennafarmerpr.kartra.com/page/perfectpitchAll my resources and ways to work with me:https://jennafarmerpr.co.uk/everything-page-start-here/The free Race to Recurring Revenue challenge to create your own course or programme: https://jenna_farmer--lisajohnsonstrategy.thrivecart.com/one-to-many-2025/Nic who I worked with on customer experience:https://www.instagram.com/the_customer_experience_pro/The Instagram course I did: The Business Secrets Club, (affiliate link)https://www.businesssecretsclub.com/a/2148004140/rSzUiz2LFollow me on Instagram: @jennafarmerpr

    How to work with influencers, UGC+turning PR into social content with Elisabeth Carley-Leonard

    Play Episode Listen Later Jan 13, 2025 46:18


    This week I'm joined by the amazing Elisabeth Carley-Leonard, founder of Vibes & Visibility, a social media agency helping entrepreneurs show up online. Elisabeth is also an influencer and UGC creator. Join Hit the Headlines-free PR bootcamp here: https://theleap.co/creator/VibesandVisibility/digital_download/your-next-month-s-social-media-strategy Follow Elisabeth on Instagram and Tiktok @elisabeth.carleyleonard and @vibesandvisibility Get Elisabeth's free training: https://theleap.co/creator/VibesandVisibility/digital_download/your-next-month-s-social-media-strategy Follow me on instagram @jennafarmerpr The guide to sharing your coverage without risking a fine:https://thecontentworks.uk/nla-media-press-coverage-without-breaking-the-law/

    5 quick actions to get in the media in January 2025

    Play Episode Listen Later Jan 1, 2025 19:07


    Welcome to the first podcast episode of 2025! Join in with the FREE Hit the Headlines January challenge, https://jennafarmerpr.kartra.com/page/hittheheadlines Join me in London to plan your PR for 2025: https://jennafarmerpr.kartra.com/page/in-person All my freebies and way to work with me: https://jennafarmerpr.co.uk/everything-page-start-here/

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    How to save time+money by upskilling your VA or business support in PR

    Play Episode Listen Later Oct 22, 2024 14:52


    This week I'm sharing how to upskill your VA, team member or business support in PR, to save you time and money. Sign up to my free masterclass to upskill your VA or team member in PR to get you in the press here: https://jennafarmerpr.kartra.com/page/va-masterclass

    How to get speaking opportunities to boost your PR with Amanda

    Play Episode Listen Later Oct 7, 2024 28:53


    This week I'm joined by Amanda Jane, who is a speaking and presentation expert. Join Amanda at her event, Power Up (https://www.amanda-jane.com/power-up-manchester/) Grab your PR freebies here: https://jennafarmerpr.co.uk/everything-page-start-here/ Get Amanda's freebies here: https://www.amanda-jane.com Follow me on instagram @jennafarmerpr Follow Amanda on instagram, https://www.instagram.com/amanda_jane_o/

    How to quickly get national news coverage by newsjacking.

    Play Episode Listen Later Sep 30, 2024 10:40


    This week we're chatting about newsjacking-and how you can get amazing media coverage. Get amazing PR freebies to get in the press: https://jennafarmerpr.co.uk/everything-page-start-here/ Follow me on instagram @jennafarmerpr Come into my facebook community, https://www.facebook.com/groups/731957705019820

    Here's why your PR coverage isn't make you any money

    Play Episode Listen Later Sep 19, 2024 13:51


    Started to get some PR coverage but it's not making you any money? Here's what you need to do! Connect with me on instagram @jennafarmerpr My facebook group, https://www.facebook.com/groups/731957705019820 Work with me (or grab my freebies!) to get in the press: https://jennafarmerpr.co.uk/everything-page-start-here/

    Why video podcasting should be part of your PR strategy with Kay Suthar

    Play Episode Listen Later Sep 11, 2024 20:52


    This week, I'm joined by an amazing video podcast strategist, Kay Suthar. We chat about how PR and video podcasting can go hand in hand, and how to get started. All my PR resources and freebies are here: https://jennafarmerpr.co.uk/everything-page-start-here/ Join Kay's new free video podcasting challenge: https://jennafarmer1--kaysuthar.thrivecart.com/podcast-authority-system-us/ Connect with Jenna on instagram: @jennafarmerpr Connect with Kay in her free facebook group PR Powerhouse.

    How to nail your PR messaging with Natalie Potts

    Play Episode Listen Later Aug 5, 2024 22:35


    This week I'm joined by Natalie Potts, a messaging strategist and corporate executive coach to discuss how to nail your PR messaging! Hit the headlines challenge https://jennafarmerpr.kartra.com/page/aug-challenge Get Natalie's free guide to change your messaging and make more money - www.nataliepotts.co.uk/message Follow Natalie on Instagram @nataliepottsstrategist. Follow Jenna on Instagram @jennafarmerpr

    A live media-story brainstorm with a brand new business.

    Play Episode Listen Later Jul 29, 2024 29:24


    This episode is for you if you're struggling to come up with story ideas- I'm joined by new business owner Emma Halliday. We live story brainstorm for her business, with practical steps and questions so you can brainstorm your own story too! Hit the headlines bootcamp https://jennafarmerpr.kartra.com/page/aug-challenge Follow Emma on instagram: https://www.instagram.com/emmahallidaycoach/ Follow me on instagram: https://www.instagram.com/jennafarmerpr

    Q+A on writing for Happiful magazine with their features editor.

    Play Episode Listen Later Jul 2, 2024 20:35


    This week I'm offering you a free sneak peek into The Momentum Media Club! Listen to this training with editor Kat Wheeler on writing for Happiful magazine. It's part of many trainings, tools and press ops to get in the media in The Momentum Media Club which is open again now until Sunday https://jennafarmerpr.kartra.com/page/momentummedia

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    How to build long-term relationships with journos to get more coverage

    Play Episode Listen Later Jun 21, 2024 16:56


    This week I share my top tips to build long-term relationships with journalists to get amazing press coverage! Ready to get national press coverage? Come along to next week's free masterclass! https://jennafarmerpr.kartra.com/page/nationals

    Do you get your money back from advertising? Some real-life case studies.

    Play Episode Listen Later Jun 7, 2024 26:12


    In this week's episode I chat all things advertising! I share some real life examples from clients who have done it, how much it cost and if they made their money back! Connect with me here https://jennafarmerpr.co.uk/everything-page-start-here/

    How PR changed my life-becoming an ‘influencer'branding myself as a go-to expert and more!

    Play Episode Listen Later May 29, 2024 17:11


    This week I'm sharing my own personal story! Did you know I used to be an ‘influencer?' Used PR to brand myself as a go-to expert? Here's how PR changed my life. I'd love to work with you to become a go-to expert and have a special offer of free PR months for packages starting in June and July, all the info is here: https://jennafarmerpr.co.uk/our-services/

    Done for you or DIY? How to figure out the right PR for you+when to start

    Play Episode Listen Later May 21, 2024 20:05


    This week I breakdown the common questions I get around PR. Not sure when to begin? Wondering about if to opt for done for you PR support where you outsource or choosing to upskill and do it yourself? Let's take a look at the difference and help you make the decision. Work with me (whether DFY or DIY!) to get in the press: https://jennafarmerpr.co.uk/everything-page-start-here/

    How to use facebook ads to make PR more profitable with Aggie Meroni

    Play Episode Listen Later May 10, 2024 31:49


    This week I'm joined by Aggie from White Bee Digital, we talk about the relationship between PR and facebook ads, how you can use them to make your PR work harder for you and more! Connect with Aggie and get her freebie: https://whitebeedigital.com/meta-ads-starter-kit. Connect with me to help get in the press: https://jennafarmerpr.co.uk/everything-page-start-here/ and @jennafarmerpr

    Journalist Q+A: How to get quoted as an expert

    Play Episode Listen Later May 4, 2024 28:49


    This week is a snapshot of a brilliant interview with journalist Lauren Potts, it's part of the many journalist interviews and resources that you can find in The Momentum Media Club and will give you some ideas on the practicalities of pitching, For more information on my new course 6 weeks to get media visible, click here https://subscribepage.io/6weekspr

    How to write your first media bio

    Play Episode Listen Later Apr 19, 2024 12:22


    What is a media bio and why do you need one? Let's get yours written today! Come into my free Pr bootcamp https://jennafarmerpr.kartra.com/page/PRBOOTCAMP

    How to redefine success as business owner with Emma Hine.

    Play Episode Listen Later Mar 28, 2024 24:00


    This week I am joined by the amazing Emma Hine, who I've been working with over the past few months to gain clarity in my business. We chat about finding a business that works for you, success, and setting goals and that time I was kind of an influencer then quit. MY NEW 7-DAY PR BOOTCAMP-https://jennafarmerpr.kartra.com/page/PRBOOTCAMP Connect with me on instagram @jennafarmerpr or find all my links here: https://jennafarmerpr.co.uk/everything-page-start-here/ Follow Emma on instagram @emmahine, or find out more about her new growth event, https://www.emmahine.co.uk/the-growth-event/

    4 quick+easy things to do when you don't know where to start with PR

    Play Episode Listen Later Mar 15, 2024 13:22


    Want to get in the press but just don't know where to begin? This week I'm sharing some quick wins that you can try when you just don't know where to start with your PR but know you need to get going! Links: My digital store: https://payhip.com/jennafarmerpr My pitch to the press templates (free until 23:59 on 15th March with code THANKYOU, https://payhip.com/b/RLHbN) Ways I can get you in the press: https://jennafarmerpr.co.uk/everything-page-start-here/ Other links mentioned in the episode: https://submit.nationalworld.com/ https://smebusinessnews.co.uk/ https://thecompetitionplatform.co.uk/

    An honest review of one to many from someone who has done it twice,

    Play Episode Listen Later Mar 5, 2024 14:15


    One to Many, my favourite business course, is now open again and I wanted to spend a podcast episode of breaking down my experiences of it, I'm an affiliate this year but as always you'll get my complete honesty, here's my affiliate link (which gets you some amazing Pr bonuses when you join!) https://bit.ly/49teXlg

    What to do when the media isn't interested in your story,

    Play Episode Listen Later Feb 19, 2024 11:58


    Feel like you're getting nowhere with your media pitches? Have a listen to this episode of the podcast! Follow me, find my freebies and more https://jennafarmerpr.co.uk/everything-page-start-here/ Come into Race to Recurring Revenue https://jenna_farmer--lisajohnsonstrategy.thrivecart.com/otm-2024/

    How I pivoted my business when things got really hard

    Play Episode Listen Later Feb 12, 2024 16:59


    In this week's episode, I talk about the business pivots I needed to make in 2023 when life got really tough! Learn how to diversify your income in the free Race to Recurring Revenue challenge- https://jenna_farmer--lisajohnsonstrategy.thrivecart.com/otm-2024/ Come into my free Facebook community: get your business in the media with Jenna farmer or connect on insta @jennafarmerpr

    How to use PR to get found on google with Jules White

    Play Episode Listen Later Feb 2, 2024 33:33


    Today I'm joined by an amazing SEO expert, Jules White. We chat about how to improve the SEO of your site to get those all-important Google rankings and how to use digital PR to drive more traffic and sales to your website. Find out more about Jules and how she can help you with SEO-https://creativa.org.uk/about How I can help you get in the media: https://jennafarmerpr.co.uk/everything-page-start-here/ Say hi on instagram @jennafarmerpr or come into my facebook community, Get your business in the media with Jenna Farmer.

    How to take amazing brand photos for PR with Amanda Hutchinson

    Play Episode Listen Later Jan 26, 2024 26:05


    This week I'm joined by Amanda Hutchinson of AKP Branding Stories to talk about brand photos for PR. Connect with Amanda on insta @akpbrandingstories. For information on my power hours and byline workshop visit-https://jennafarmerpr.co.uk/everything-page-start-here/ Follow me on Instagram @jennafarmerpr

    3 things I did to get my client into Forbes

    Play Episode Listen Later Jan 18, 2024 15:33


    A breakdown of my most recent press coverage and the steps I took to get it! My new freelance writing workshop

    How I made almost £6000 from freelance writing last year

    Play Episode Listen Later Jan 1, 2024 24:15


    Welcome to the first episode of 2024! This week I chat how I made a side income from freelance writing this year and the publications I wrote for! Want to do the same? Join my new masterclass https://subscribepage.io/byline. Get featured in the media. jennafarmerpr.co.uk/everything-page-start-here

    A year in PR: Forbes, Grazia and Red-what I learned+how I got the coverage

    Play Episode Listen Later Dec 18, 2023 29:30


    Welcome to the final episode of 2023! A break down of my year in PR-coverage highlights and how I made them happen! Ways I can help you with PR https://jennafarmerpr.co.uk/everything-page-start-here/ Connect on Instagram @jennafarmerpr

    How to start a substack and use it to get PR

    Play Episode Listen Later Nov 30, 2023 29:05


    This week I chat Substack with the amazing Sarah of https://www.therapistscorner.co.uk on TikTok. And I have started my own! https://prinyourpocket.substack.com so come follow along if you'd like more tips and tricks on getting media coverage! Get more PR help https://jennafarmerpr.co.uk/everything-page-start-here/ , join the momentum media club for just £10, https://jennafarmerpr.kartra.com/page/weektrial

    3 things to do if you're struggling to come up with story ideas to pitch the press.

    Play Episode Listen Later Nov 14, 2023 11:52


    Feel like your life just isn't that interesting? Want to be featured in the media but no idea why a journalist would want to speak to you? I share my 3 tips for overcoming this feeling when it comes to being stuck with your story. Come to the story stuck event: https://subscribepage.io/storystuck. My everything page with freebies and more: https://jennafarmerpr.co.uk/everything-page-start-here/

    5 reasons journalists delete your emails +how to avoid these!

    Play Episode Listen Later Oct 23, 2023 16:27


    This week we're talking about 5 mistakes people make when pitching journalists so you don't get your emails deleted! For more info on PR and the momentum media club, visit https://igli.me/thebloglancer

    What is a press release+do you actually need one?

    Play Episode Listen Later Oct 2, 2023 16:07


    In this week's episode I breakdown the basics of a press release and how to figure out if you need one. For more info on my free masterclass and the momentum media club, visit https://igli.me/thebloglancer

    The exact PR steps I took to get clients in Stylist, I News and more.

    Play Episode Listen Later Sep 20, 2023 25:04


    This week I'm sharing the exact steps I took to get clients featured in amazing publications this month-so you can do it too! For more tips and tricks to get in the media and to join my new FREE PR masterclass click here https://igli.me/thebloglancer

    How to get your Christmas PR sorted this month (+why you need to start now!)

    Play Episode Listen Later Aug 6, 2023 16:50


    Yes it's August but I promise you it is Christmas in the media world! Here's my top tips on getting PR over Christmas-starting now. For more Pr tips and info on my membership and Christmas Pr click here https://igli.me/thebloglancer

    How to get over imposter syndrome when pitching to the press

    Play Episode Listen Later Jul 24, 2023 28:04


    In this week's episode I'm joined by the amazing self-belief coach Claire Hill to chat self-belief and imposter syndrome when it comes to getting yourself media coverage. Follow Claire on Instagram @iamclairehill or listen to her podcast ‘No rest for the vivid'. Connect with me on Instagram @jennafarmerpr and for more information on helping you get in the media here, you can find my resources and membership here https://igli.me/thebloglancer

    Are you ready to get PR coverage? Do these 5 things first

    Play Episode Listen Later Jul 17, 2023 17:19


    In this week's episode we talk about the things you can do to make your business in PR ready! Join the momentum media club here: https://jennafarmerpr.kartra.com/page/msy1 say hello on Instagram @jennafarmerpr or join my free Facebook community, Get Your Business In The Media with Jenna Farmer

    5 things to do this week to get PR for your service biz.

    Play Episode Listen Later Jun 21, 2023 18:11


    This week I'm sharing my top tips for getting PR for your service based business and sharing my new exciting offering, The Momentum Media Club, more info on that here: https://jennafarmerpr.kartra.com/page/msy1

    How to actually find journalist contacts to pitch to.

    Play Episode Listen Later Jun 9, 2023 18:07


    Nailed your dream publications but can't actually find the contact info for anyone who works there? This podcast will help! If you're wanting more support with this, join the waitlist for something super exciting I'm launching next week! https://jennafarmerpr.kartra.com/page/wait-list

    How to make every piece of press coverage work for you.

    Play Episode Listen Later May 24, 2023 16:15


    Let's talk about how we can make the most of every piece of press coverage you get by being strategic! For my freebies, Facebook group and in-person day click here https://igli.me/thebloglancer

    How to make money selling your product on Amazon

    Play Episode Listen Later May 17, 2023 25:54


    Today I'm joined by Amazon Expert Vicki Weinberg to learn all about selling on Amazon. For more about Vicki visit https://vickiweinberg.com or @vickiweinberguk . To connect with me visit https://igli.me/thebloglancer or @jennafamerpr on Instagram

    Behind the scenes: spend a day with me pitching clients and getting coverage

    Play Episode Listen Later May 9, 2023 13:08


    In this week's episode, I go behind the scenes and share my day in PR. I hope this gives you some idea as to the kind of things you can do to get yourself in the media. For more info on my Facebook group and PR resources https://igli.me/thebloglancer or say hi on Insta @jennafarmerpr

    How to get featured in Parenting Daily with editor Lizz Banks

    Play Episode Listen Later Apr 28, 2023 15:03


    Want to get your business featured in Parenting Daily? Join me and it's editor Lizz Banks to learn how you can do just that. Visit parenting daily: www.the parentingdaily.co.uk. Join me in Birmingham to plan your PR https://subscribepage.io/PAJiWT

    5 publications to pitch your business to with high success rates

    Play Episode Listen Later Apr 12, 2023 9:55


    Feeling like you're pitching is getting you nowhere? This is the episode for you! Useful links, including to my Facebook group and in-person Pr days https://igli.me/thebloglancer

    How I grew a six figure business on TikTok with Abby Louise

    Play Episode Listen Later Mar 30, 2023 30:05


    This week I'm joined by Aby from the amazing Efti Store on TikTok. She's one of TikTok's biggest sellers and shares how she has grown a six figure business own there. Find Aby on TikTok @eftistore and her site https://eftistore.co.uk. For more info about my in-person days; https://igli.me/thebloglancer say hi on Insta @jennafarmerpr

    The exact steps I used to get clients in Forbes, Liz Earle, OM Yoga and more!

    Play Episode Listen Later Mar 22, 2023 22:11


    In this week's episode, I share the exact steps I followed to secure five different pieces of press coverage. For more info on my group and in-person days visit https://igli.me/thebloglancer

    How to write your first press page for your site.

    Play Episode Listen Later Mar 10, 2023 8:36


    In this episode, I share the step by step process of writing your first press page. Join my free Facebook community https://www.facebook.com/groups/731957705019820/?ref=share_group_link. Join the waitlist for my in person PR strategy day https://subscribepage.io/VEpC7f

    Write your journalist pitch email with me: step by step

    Play Episode Listen Later Mar 1, 2023 9:55


    In this episode, I talk you through the step by step process of writing your first pitch email to a journalist! Say hello on Instagram @jennafarmerpr, join my free Facebook community https://www.facebook.com/groups/731957705019820/?ref=share_group_link. Digital resources shop https://payhip.com/thebloglancer

    5 ways PR will make you more money.

    Play Episode Listen Later Feb 8, 2023 19:43


    In today's episode, I breakdown 5 different ways investing your time or money in PR can really pay off. Join Master Your Media Coverage: https://subscribepage.io/5zzOjD. Say hi on Instagram @jennafarmeruksocial

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