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In this episode of the Top of Mind podcast, recorded live at HousingWire's The Gathering conference, Mike Simonsen sits down with Ginger Wilcox, President of Better Homes & Gardens Real Estate, to talk about her plans to grow the iconic international brokerage in a challenging market. Ginger shares insights into how they're preparing their agents for what the future holds, why their size and scale helps them weather storms in the market, and the recommendations they're giving home buyers to help them navigate and succeed. She also weighs in on AI and how technology is changing the consumer experience in real estate. About Ginger Wilcox Ginger Wilcox is the President of Better Homes and Gardens® Real Estate and is responsible for the strategic growth and operations for the BHGRE global network of more than 12,000 affiliated brokers and independent sales associates and approximately 420 offices across the United States, Canada, Jamaica, the Bahamas, Australia, and Turkey. Ginger has held prominent leadership roles spanning real estate technology, brokerage, and transaction services. She has a proven track record of developing and growing unique brands in the industry, having served as Head of Industry Marketing and Relations for Trulia, an online real estate marketplace, where she focused on go-to-market strategies, marketing innovation and digital engagement. Before stepping into her current role, Ginger served as CEO of RealSure, the joint venture between Anywhere and Home Partners of America that developed innovative solutions to reduce friction in residential real estate transactions. Before RealSure, Ginger was Chief Experience Officer at Homepoint, a leading mortgage lender that, under Ginger's strategic direction and brand building efforts, grew into the third largest wholesale mortgage lender and the tenth largest non-bank mortgage lender in the United States with over 400,000 customers. Resources mentioned in this episode: Ginger Wilcox on LinkedIn Better Homes & Gardens Real Estate Mike Simonsen on LinkedIn Altos Research Featuring Mike Simonsen, President of Altos Research A true data geek, Mike founded Altos Research in 2006 to bring data and insight on the U.S. housing market to those who need it most. The company now serves the largest Wall Street investment firms, banks, and tens of thousands of real estate professionals around the country. Mike's insights on the market have been featured in Forbes, New York Times, Bloomberg, Dallas Morning News, Seattle PI, and many other national media outlets. Follow us on Twitter for more data analysis and insights: Altos on Twitter Mike on Twitter About Altos Research The Top of Mind Podcast is produced by Altos Research. Each week, Altos tracks every home for sale in the country - all the pricing, and all the changes in pricing - and synthesizes those analytics to make them available before becoming visible through traditional channels. Schedule a demo to see Altos in action. You can also get a copy of our free eBook: How To Use Market Data to Build Your Real Estate Business.
Today's RealTrending features Better Homes and Gardens Real Estate's President Ginger Wilcox. With her extensive leadership experience in mortgage, real estate technology and more, Wilcox brings a fresh perspective to real estate brokerage. Wilcox discusses the changes that may come to the industry, the opportunities born out of a challenging market and recent commission lawsuit verdicts as well as some of the technology trends sure to impact how real estate professionals manage their businesses. Related to this episode: Connect with Ginger on LinkedIn 2022 Woman of Influence: Ginger Wilcox Better Homes and Gardens Real Estate HousingWire's YouTube Channel Enjoy the episode! The RealTrending podcast features the brightest minds in real estate. Every week, brokerage leaders, top agents, team leaders, and industry experts share their success secrets, trends, and lessons learned navigating this ever-changing industry. Hosted by Tracey Velt and produced by Elissa Branch. Learn more about your ad choices. Visit megaphone.fm/adchoices
Today's RealTrending features Better Homes and Gardens Real Estate's President Ginger Wilcox. With her extensive leadership experience in mortgage, real estate technology and more, Wilcox brings a fresh perspective to real estate brokerage. Wilcox discusses the changes that may come to the industry, the opportunities born out of a challenging market and recent commission lawsuit verdicts as well as some of the technology trends sure to impact how real estate professionals manage their businesses. Related to this episode: Connect with Ginger on LinkedIn 2022 Woman of Influence: Ginger Wilcox Better Homes and Gardens Real Estate HousingWire's YouTube Channel Enjoy the episode! The RealTrending podcast features the brightest minds in real estate. Every week, brokerage leaders, top agents, team leaders, and industry experts share their success secrets, trends, and lessons learned navigating this ever-changing industry. Hosted by Tracey Velt and produced by Elissa Branch. Learn more about your ad choices. Visit megaphone.fm/adchoices
In today's episode of RealTrending, we speak with Tom Wilkins, broker-owner of Better Homes and Gardens Real Estate Wilkins Associates in Pennsylvania. Wilkins was the first BHGRE affiliate. Find out from Wilkins, who has more than two decades worth of practical knowledge, how he found success in property management and relocation, along with residential real estate. Wilkins's company manages 5,000 doors in the Poconos. He'll discuss lessons learned, explain how he structured his business and how he found success. Related to this episode: Connect with Tom on LinkedIn Better Homes and Gardens Real Estate Wilkins & Associates HousingWire's YouTube Channel Enjoy the episode! HousingWire Annual is where the community from across the housing ecosystem comes together to share strategies, drive business, discover new technologies, discuss best practices, and meet industry leaders. Our agenda is power packed with content to propel your company to the next level and connect you with the industry playmakers. Click here to learn more! The RealTrending podcast features the brightest minds in real estate. Every week, brokerage leaders, top agents, team leaders, and industry experts share their success secrets, trends, and lessons learned navigating this ever-changing industry. Hosted by Tracey Velt and produced by Elissa Branch.
In today's episode of RealTrending, we speak with Tom Wilkins, broker-owner of Better Homes and Gardens Real Estate Wilkins Associates in Pennsylvania. Wilkins was the first BHGRE affiliate. Find out from Wilkins, who has more than two decades worth of practical knowledge, how he found success in property management and relocation, along with residential real estate. Wilkins's company manages 5,000 doors in the Poconos. He'll discuss lessons learned, explain how he structured his business and how he found success. Related to this episode: Connect with Tom on LinkedIn Better Homes and Gardens Real Estate Wilkins & Associates HousingWire's YouTube Channel Enjoy the episode! HousingWire Annual is where the community from across the housing ecosystem comes together to share strategies, drive business, discover new technologies, discuss best practices, and meet industry leaders. Our agenda is power packed with content to propel your company to the next level and connect you with the industry playmakers. Click here to learn more! The RealTrending podcast features the brightest minds in real estate. Every week, brokerage leaders, top agents, team leaders, and industry experts share their success secrets, trends, and lessons learned navigating this ever-changing industry. Hosted by Tracey Velt and produced by Elissa Branch.
On Episode 290, I chat with Sherry Chris, one of my favorite executives in real estate. I have seen her present numerous times at many different events, including every Inman Connect event since she discovered Inman News at a NAR Conference back in 1999. Sherry was born in Quebec and moved with her family to London, Ontario at a young age. Real estate became a career right out of university and Sherry spent a number of years with Royal LePage, a large Canadian franchise. Realogy came calling roughly 15 years ago and Sherry was instrumental in the launch of Better Homes and Garden Real Estate. She has since added ERA and runs the Expansion Brand Portfolio for Realogy. Time Log 02:10 - You are an Ontario native, right? What part of the province did you call home? 04:50 - What is the biggest misconception Americans have about Canada? 06:15 - You attend university and receive your MBA from Ivey. What were your career plans at this point? Is it safe to say real estate was not part of the plan? 07:35 - How did real estate enter the picture? 10:25 - Very early in your career, you keyed in on remaining humble. Can you share your thoughts on how important this is, especially in today's digital world? 14:10 - After a long run with Royal Le Page, you make the move to the US. What prompted this change in direction? 15:30 - You join Realogy in 2006 and by 2008 you are CEO and President of Better Homes and Garden Real Estate. This is right in the middle of the Great Recession. How did you overcome this challenge? 19:10 - I have seen you numerous times on stage at InmanConnect events. It appears you and Brad have a tight relationship. Is that right? 23:40 - In my research I discovered the values you implemented at BHGRE. theAcronym is PAIGE. Can you share these 5 values? 27:55 - You are now President and CEO of Expansion Brands Portfolio at Realogy Holdings Corporation. What part of this role excites you the most? 31:15 - You serve on the Advisory Board for New Story. This is a great organization. Can you share their mission? 35:40 - If you could give one piece of advice to a new agent, what would it be? Connect: Find | THE REAL ESTATE SESSIONS At https://tresonline.com/ (Tresonline.com) Find | Bill Risser At bill.risser@ratemyagent.com On https://twitter.com/billrisser (Twitter) On https://www.facebook.com/billrisser (Facebook) On https://www.youtube.com/user/billrisseraz (Youtube) Find | Sherry Chris On https://www.linkedin.com/in/sherrychris/ (LinkedIn) On https://www.facebook.com/sherryoneilchris (Facebook) On https://www.instagram.com/sherrychris/?hl=en (Instagram) On https://twitter.com/sherrychris (Twitter) https://newstorycharity.org/ (New Story) RATE & SUBSCRIBE At http://www.ratethispodcast.com/REsessions (Ratethispodcast.com/REsessions) On https://podcasts.apple.com/us/podcast/the-real-estate-sessions/id1025257682?ls=1&mt=2 (Apple Podcasts) On https://podcasts.google.com/?feed=aHR0cDovL2JpbGxyaXNzZXIubGlic3luLmNvbS9yc3M= (Google Podcasts) On http://www.stitcher.com/podcast/bill-risser/the-real-estate-sessions?refid=stpr (Stitcher )
On Episode 290, I chat with Sherry Chris, one of my favorite executives in real estate. I have seen her present numerous times at many different events, including every Inman Connect event since she discovered Inman News at a NAR Conference back in 1999. Sherry was born in Quebec and moved with her family to London, Ontario at a young age. Real estate became a career right out of university and Sherry spent a number of years with Royal LePage, a large Canadian franchise. Realogy came calling roughly 15 years ago and Sherry was instrumental in the launch of Better Homes and Garden Real Estate. She has since added ERA and runs the Expansion Brand Portfolio for Realogy. Time Log 02:10 - You are an Ontario native, right? What part of the province did you call home? 04:50 - What is the biggest misconception Americans have about Canada? 06:15 - You attend university and receive your MBA from Ivey. What were your career plans at this point? Is it safe to say real estate was not part of the plan? 07:35 - How did real estate enter the picture? 10:25 - Very early in your career, you keyed in on remaining humble. Can you share your thoughts on how important this is, especially in today's digital world? 14:10 - After a long run with Royal Le Page, you make the move to the US. What prompted this change in direction? 15:30 - You join Realogy in 2006 and by 2008 you are CEO and President of Better Homes and Garden Real Estate. This is right in the middle of the Great Recession. How did you overcome this challenge? 19:10 - I have seen you numerous times on stage at InmanConnect events. It appears you and Brad have a tight relationship. Is that right? 23:40 - In my research I discovered the values you implemented at BHGRE. theAcronym is PAIGE. Can you share these 5 values? 27:55 - You are now President and CEO of Expansion Brands Portfolio at Realogy Holdings Corporation. What part of this role excites you the most? 31:15 - You serve on the Advisory Board for New Story. This is a great organization. Can you share their mission? 35:40 - If you could give one piece of advice to a new agent, what would it be? Connect: Find | THE REAL ESTATE SESSIONS At https://tresonline.com/ (Tresonline.com) Find | Bill Risser At bill.risser@ratemyagent.com On https://twitter.com/billrisser (Twitter) On https://www.facebook.com/billrisser (Facebook) On https://www.youtube.com/user/billrisseraz (Youtube) Find | Sherry Chris On https://www.linkedin.com/in/sherrychris/ (LinkedIn) On https://www.facebook.com/sherryoneilchris (Facebook) On https://www.instagram.com/sherrychris/?hl=en (Instagram) On https://twitter.com/sherrychris (Twitter) https://newstorycharity.org/ (New Story) RATE & SUBSCRIBE At http://www.ratethispodcast.com/REsessions (Ratethispodcast.com/REsessions) On https://podcasts.apple.com/us/podcast/the-real-estate-sessions/id1025257682?ls=1&mt=2 (Apple Podcasts) On https://podcasts.google.com/?feed=aHR0cDovL2JpbGxyaXNzZXIubGlic3luLmNvbS9yc3M= (Google Podcasts) On http://www.stitcher.com/podcast/bill-risser/the-real-estate-sessions?refid=stpr (Stitcher )
In a business where relationships and a good name are everything, presenting the world with your most genuine self, will help you attract the attention of only the best people in your life and repel the wrong ones. Authenticity can be difficult though, it requires a certain amount of self confidence in dealing with the potential for rejection. Today's pod guest is Chief Executive of Big Ideas and Broker|Owner of BHGRE Influence Partners Aaron Drussel. Discover how Aaron leans into building powerful relationships using his interests and unique hobbies to grow a successful real estate business, as well as to attract and develop other real estate leaders.
Sherry Chris is CEO of Realogy expansion brands ERA and BHGRE.
Building Wealth in Real Estate
Adding Value to Your Home With Dean Muller.
Is money the only factor when negotiating an offer? Listen in this week to see why having the right representation by your side can get you into a home, even if your offer is not the highest price! Guests Sam Morreale and Tricia Rae.
Prepare for a vigorous discussion on why the 585 is the place to live! We Live here, we work here we love here!
Ever thought about a career in Real Estate? Are you currently in Real Estate and considering a change? This is the episode for you! This week we dive into these topics and more! EXPECT BETTER BE BETTER!!!
First Impressions last forever: Are YOU making a lasting impression on your potential buyers? Dive in to learn how to make the most money on your home, using these two underutilized steps. Special guest: Teri Wilfeard
Dive in for a rigorous conversation about mortgages: PMI, credit scores, rates, closing costs, and more. Buyers, this one is for you! Guest: Robb Everhart & John Milano
If you’re wondering why you need an agent in a digital world with everything at your fingertips, don’t miss this discussion. It’s focused on buyers but we get into the truth about FSBOs as well. Guest: Jay Coddington & Mike D
Dive in for a rigorous conversation about taxes and how to appeal your tax assessment! This episode is geared towards sticking it to the man/woman and putting your hard earned money back in your pocket!
This episode evaluates why it matters to protect your investment and two specific ways a client can have peace of mind after close. Guest: Corey WildContractors: Sal LeChase from Liberty Mutual & Gabor Balazs of Advocate inspections
Episode 96 takes us back to North Carolina. More specifically, Pinehurst North Carolina. Golf fans reading this know all about Pinehurst No 2. Our guest also knows all about Pinehurst and a whole lot about technology/social in real estate. Laurie Weston Davis, one of the founders of The Geeky Girls, joins us to share her story about embracing real estate after raising 2 children. Enjoy Laurie's journey from Tar Heel to CEO/Co-Owner of a BHGRE franchise.
In Episode 57, we visit with Bret Calltharp of BHGRE in New Jersey. Bret is Director of Talent Attraction and he explains that title to us and more. After following his dream of being a rock star to South Florida, Bret discovers the world of real estate and has not looked back. 4:19 story of the band 7:00 real estate becomes the day job. 10:40 Re/max Vancouver comes calling 15:22 the move to BHGRE 22:30 ICSF2016 takeaways 27:00 Billy Ekokos story 30:30 Reading and movie locations 36:25 The Final Question @realestatejedi www.RealEstateJedi.com