Podcasts about custexp

Today on SMACTalk Brian and Daniel welcome a new partner effort with IBM Call for Code welcoming David Clark, CEO of David Clark Cause and Angel Diaz, IBM Vice President.    It isn't often enough that developers are recognized for the work they do. Sure, they have built those pesky apps that help us order books, coffee and listen to our favorite music anywhere we have internet connectivity. However, too often we hear about the negatives of programmers and developers. Those that are building code to steal our data or use it maliciously to irritate us with ads we don't want ad interruptions to our experiences.   David Clark, who has worked on causes with the great Mohammid Ali and Nelson Mandela asked a different question. As a non-technical person, he wanted to know how could technology and code be used for good. With this, and a partnership with the UN, a large venture capital firm, and IBM, Call for Code was born.    In this episode of SMACTalk, David and Angel share with the community all about the Call for Code project. They discuss the current state of the project, the successes to date, the movement and how it is impacting society as a whole and then they peek into the future of the movement.   With early focus being on how code can be developed to help natural disasters, something that effects billions of people worldwide, the project is off to a great start. So far, there are code days aka hackathons going on in nearly 100 cities and interest that goes well beyond that for more. For those interested in learning more or participating as a developer or just as a social activist, there are ways for all to get involved. For more info:    www.callforcode.org   We hope that you will check out the movement, share the podcast and get involved. It's social good meets big tech at its best and we can't wait to see all the great ideas and projects that developers worldwide create in the coming months. 

In this episode, Daniel and Brian discuss the data from the 2018 Digital Transformation Index from Futurum Research.  This report goes in depth with over 1000 responses to understand how companies are adapting to new technologies but also explores leadership, innovation, and culture as it pertains to companies being prepared for digital transformation and shifting consumer demands.  Some specific topics covered in this episode include:  Leaders and Laggards of Digital Transformation Who in the organization is leading Digital Transformation  What are the biggest hurdles to companies achieving their Digital Transformation goals What technologies are companies most comfortable with today Which technologies will be the most important in the next 12-18 months And much much more.  Join us for this data-rich, hot stove topic AND if you want to connect more in-depth with the research, it is available free to our listeners.  https://futurumresearch.com/futurum-2018-digital-transformation-index/ -- S.M.A.C.talk the podcast launched in 2014 and over those 3 years hosts Daniel Newman and Brian Fanzo have covered topics that included Big Data, Digital Transformation, Social Selling, Data Center Migration, Millennial Marketing, Digital Marketing, live streaming video, customer experience and everything else impacting today's technology world. SMACtalk became much more than just a podcast as every episode is live streamed via Facebook Live and Periscope while also going live to technology events such as Mobile World Congress, IBM developer conference, CES, SXSW, HP Discovery, SAP Sapphire and other technology events.  Past sponsors of the podcast include IBM, SAP, SAP Store, Avnet, Adobe and currently Cisco.   Hosted by Brian Fanzo @iSocialFanz and Daniel Newman @DanielNewmanUV Visit Dan’s speaker page at: www.DanielNewmanSpeaks.com Visit Brian’s speaker page at: www.iSocialFanz.com/Speaker Host emails DNewman@broadsuite.com Brian@iSocialFanz.com

Cambridge Analytica situation.... Who controls our data? Is it a new problem or an old problem that people are just now making a fuss about? What impact will blockchain and other technology have on problems like this in the future?   "We have a responsibility to protect your data, and if we can't then we don't deserve to serve you." - Mark Zuckerberg!

What does our MOBILE future look like? Dan shares his thoughts from Mobile World Congress and Brian shares insights from this topic being discussed at Social Media Marketing World! For an audience looking for a business-centric multi­media experience on the topics of Social, Mobile, Analytics, and Cloud, they will have to look no further than to S.M.A.C.talk LIVE. Founded in 2014 as a weekly podcast by Brian Fanzo & Daniel Newman, S.M.A.C.talk was featured as an iTunes “Top 10 New and Noteworthy” for Technology and Social Media. With hard hitting conversations on not only the technology but how it relates to business and the future of work, listeners can count on this podcast for a straightforward analysis that makes the future of technology more accessible and a whole lot more fun.

SMACtalk launched December 18th, 2014 as an anti-niche video podcast show where hosts Brian Fanzo & Daniel Newman shared their thoughts and interviewed experts on the massive technology trends: Social Media, Mobility, Analytics and Cloud computing.   Fast-forward to Jan 2018 for episode 100 and so much has changed around the platforms the hosts have used to push the podcast live not to mention the interviewing skills of the host while other things have stayed the same since the start. On this episode Brian and Daniel take a look back at the early days of the podcast and discuss some of the behind the scenes stories that happened when broadcasting this show live at Mobile World Congress Barcelona or the 20 hours of SMACtalk from the Superbowl.  They also discuss the impact S.M.A.C. technologies have had on new mega trends like artificial intelligence, blockchain, internet of things and wearables.   Everyone here at SMACtalk are beyond excited that we made it to episode 100 but as you’ll learn on this episode, we have only just begun and both Brian and Daniel have big plans and ideas including more guests, new brand sponsors, new live event broadcasting and if everything works out a more consistent publishing of the shows for you our audience. We want to thank you for coming on this journey with us for the first 100 episodes and we truly hope you’ll join us in talking SMAC for the next 100 episodes. Ideas for the show, sponsor requests? Email: DNewman@broadsuite.com or Fanzo@iSocialFanz.com Twitter: @DanielNewmanUV or @iSocialFanz You can watch the shows live at www.Facebook.com/SMACtalkLive

  In just the past few years we have seen extraordinary change in the connected vehicle space. Companies like Tesla are launching new vehicles that don’t only provide thrills to drivers with their incredible speed and efficient electric motors, but they are also more connected than ever before with their ability to create usable data that can connect drivers and passengers more closely with their surroundings. In the next year, we will see a tidal wave of change come as the launch of 5G nears and this new technology finds its way into new vehicles. This technology will enable data streams to flow between vehicles, roads, buildings, cities and those tasked with making all of the aforementioned more safe and efficient.  There are also massive opportunities for vehicle data to be used beyond just smart cities and infrastructure, but also to reshape industries like auto insurance by making concepts such as usage based insurance possible to deliver a more personalized program and price. This is just one of many ways that the data can be used in a world of intelligently connected vehicles.  On this week’s episode of SMACTalk, we had SAS Software’s Lonnie Miller join us. Lonnie is a Principal Industry Consultant and Connected Vehicle Guru at SAS. In this episode, some of the topics and questions we covered with Lonnie included: How does analytics really help automotive companies who want to exploit their connected vehicle platforms? There’s a lot of talk about UBI (usage-based insurance). What are some implications on auto insurance services with a growing # of connected vehicles? What analytically-oriented technologies help connected vehicle strategies?    Be sure to download and tune into this episode of SMACtalk brought to you in partnership with SAS Software (Link). We promise it is full of learnings that all business leaders can leverage in planning the future of their organizations. 

As digital transformation and innovation drastically shake up the technology and culture needs of today’s businesses, the question must be asked.  What does the CMO role of the future look like? Brian Fanzo and Daniel Newman discuss this and more on this episode of SMACtalk.   S.M.A.C.talk the podcast launched in 2014 and over those 3 years hosts Daniel Newman and Brian Fanzo have covered topics that included Big Data, Digital Transformation, Social Selling, Data Center Migration, Millennial Marketing, Digital Marketing, live streaming video, customer experience and everything else impacting today's technology world. SMACtalk became much more than just a podcast as every episode is live streamed via Facebook Live and Periscope while also going live to technology events such as Mobile World Congress, IBM developer conference, CES, SXSW, HP Discovery, SAP Sapphire and other technology events.  Past sponsors of the podcast include IBM, SAP, SAP Store, Avnet, Adobe and currently Cisco.   Hosted by Brian Fanzo @iSocialFanz and Daniel Newman @DanielNewmanUV Visit Dan’s speaker page at: www.DanielNewmanSpeaks.com Visit Brian’s speaker page at: www.iSocialFanz.com/Speaker If you want to have SMACtalk live at your event like Dan and Brian did at Superbowl 50, HP Discover, SAP Sapphire in 2016 email DNewman@broadsuite.com Brian@iSocialFanz.com

On this episode of SMACtalk hosts Brian Fanzo and Daniel Newman talk everything Amazon from retail competition to technology advantage to debating if Amazon is too big to fail.   This past week Amazon made two more big moves in retail by signing agreements with Nike and Sears to be able to sell their products online. For Amazon, the illusiveness of certain name brands has been one of their few achilles heels. People have long known that buying name brands from Amazon and their partners was often risky as everything from clothes to diapers were all potentially “knock-offs” given Amazon didn’t have direct brand relationships. This week the first domino fell as Nike reached an agreement to allow the sale of Nike products on Amazon. This will likely lead to more brands succumbing to the pressure and setting up similar sales agreements with Amazon. Given the way people shop and buy on Amazon, this wasn’t an if, but a when, and it appears the when is now. Every episode is recorded LIVE on Facebook Live: Facebook.com/SMACtalkLive WHAT IS SMACTalk? S.M.A.C. stands for Social Media, Mobility, Analytics and Cloud and over the two years Dan and Brian have covered topics that included Big Data, Digital Transformation, Social Selling, Data Center Migration, Millennial Marketing, Digital Marketing, live streaming video, customer experience and everything else impacting today's technology world.   Visit Dan’s speaker page at: www.DanielNewmanSpeaks.com Visit Brian’s speaker page at: www.iSocialFanz.com/Speaker If you want to have SMACtalk live at your event like Dan and Brian did at Superbowl 50, HP Discover, SAP Sapphire in 2016 visit http://SMACtalk.Live or email DNewman@broadsuite.com Brian@iSocialFanz.com

In this week’s episode of SMACtalk, hosts Brian Fanzo and Daniel Newman had the opportunity to speak with Pega CEO, Alan Trefler. Known for his “Pull no punches” approach to business, Alan makes for the perfect “SMAC” guest because he’s going to take questions head on and leave the audience wanting more. At Pegaworld, we found out that Mr. Trefler isn’t only the CEO at Pega, he is also a chess master who can engage in 20 simultaneous chess matches while enjoying a beer and having a chat with his customer and partner community. Impressive Alan! In this show, we talked about a topic that Alan is uniquely passionate about, and that is the challenges of enterprise software. Knowing today’s importance on having tools that drive businesses forward, the Pega CEO believes that companies cannot risk investing and implementing software that is more hype than substance. We agree with this, but needed to make sure that this provocation from Alan wasn’t hype itself. This is where the interview came into play. During this episode, Alan provided insights on the following questions and a few bonus questions that you will have to tune into to learn more about: At PegaWorld, you mentioned the delusional behavior out there about software, specifically around cloud, AI, and bots. What is the industry getting wrong and how can it get back on the right track? How can organizations “get real” and cut through the hype when it comes to these technologies? You also discussed that many organizations aren’t getting it right when it comes to their end-to-end technology. How can organizations fully connect their organizations in a practical way? You have been quoted saying that software is being built “wrong” these days. What do you mean by that and what should companies be doing instead?  A lot of the recommendations you are making have as much to do with culture as they do with technology. How do you build a great culture to succeed with digital transformation and the shifting customer landscape?  What do you envision the future of software, apps, and CRM looking like? What will drive the biggest change to business (at Pega and beyond)? Throughout this episode of SMACtalk, Tom takes on the challenging questions that many of us are wondering about the role of the CMO in today’s enterprise as well as how that may change into the near future as Digital Transformation continues to shape industries. Following another successful #Pegaworld in Las Vegas, this show was a timely episode to learn more about the challenges and opportunities for software in your business and getting inside of the mind of CEO of one of the fastest growing software companies in the CRM and Customer Intelligence spac. Want to learn more?  Tune in, check it out and enjoy the episode! Disclaimer: This episode was sponsored in part by Pegasystems. To learn more about Pega, visit them at (www.pega.com)

When we picture authority or thought leadership or expertise, who is it that we picture?  In the digital world today does becoming an author or writing on Forbes or tweeting a bunch on a hashtag mean someone is an authority on that topic? On this episode hosts Daniel Newman and Brian Fanzo are fired up to talk about the short cuts and unicorn rainbow selling tricks that many have used to convey they have authority and why this has to be stopped.  Not only do they breakdown what is currently wrong with digital influence and self proclaimed thought leadership today. They share ideas and best practices to arm us the consumers so we can avoid being tricked by the fake news version of authority and thought leadership in today's digital world.  Every episode is recorded LIVE on Facebook Live: Facebook.com/SMACtalkLive WHAT IS SMACTalk? S.M.A.C. stands for Social Media, Mobility, Analytics and Cloud and over the two years Dan and Brian have covered topics that included Big Data, Digital Transformation, Social Selling, Data Center Migration, Millennial Marketing, Digital Marketing, live streaming video, customer experience and everything else impacting today's technology world.   Visit Dan’s speaker page at: www.DanielNewmanSpeaks.com Visit Brian’s speaker page at: www.iSocialFanz.com/Speaker If you want to have SMACtalk live at your event like Dan and Brian did at Superbowl 50, HP Discover, SAP Sapphire in 2016 visit http://SMACtalk.Live or email DNewman@broadsuite.com Brian@iSocialFanz.com

In this week’s episode of SMACtalk, hosts Brian Fanzo and Daniel Newman had the opportunity to speak with Pegasystems CMO, Tom Libretto. Joining Pega just under a year ago, Tom is a seasoned marketing executive with a strong track record in driving results for the enterprise market. Tom has a strong background in driving fast moving marketing teams within the agile workplace to help tie together sales and marketing teams to meet the objectives of rapidly growing enterprises.    A topic near and dear to our heart, not only did we talk about the shifting CMO, but really the entire shift within the C-Suite to accommodate new roles like the Chief Digital Officer and the Chief Customer Officer as well as the challenge of a large number of CEOs that are still not prioritizing digital transformation.   During this episode, Tom provided insights on the following questions and a few bonus questions that you will have to tune into to learn more about:     Nowadays, there are many buzzwords to describe the shifting workplace, but this has happened because the rate of change has become so fast. Explain: What is an “Agile Enterprise,” and why must companies become one?     CMOs, more and more are taking the reins of digital transformation inside the enterprise. Do you as a CMO agree with this? What happens to the CMO/CIO partnership?     Yet, still nearly half of CEOs do not see Digital Transformation as a board level concern. How can this impact digital transformation inside of a company from hiring to customer experience?     Let’s talk B2B and Enterprise versus B2C. Is there still a line? As a CMO how different is the role of an enterprise CMO from the CMO of a consumer brand?     CMO Tenure has continued to shorten, what do you attribute that to and how do we reverse that trend?     Do you believe that the CDO role will continue to grow and how does that align with the CMO in the age of Digital Transformation? Throughout this episode of SMACtalk, Tom takes on the challenging questions that many of us are wondering about the role of the CMO in today’s enterprise as well as how that may change into the near future as Digital Transformation continues to shape industries.  With just one week until #Pegaworld in Las Vegas, this is a great time to learn more about Pega and the future of the CMO. Still interested? Tune in, check it out and enjoy the episode! Disclaimer: This episode was sponsored in part by Pegasystems. To learn more about Pega, visit them at www.Pega.Com

In this week’s episode of SMACtalk, hosts Brian Fanzo and Daniel Newman had the opportunity to speak with Pegasystems CTO, Don Schuerman, part of Pega Systems leadership team. During this show we explored Robotics and Automation in the workplace. Perhaps one of the most discussed topics in business today is the role that automation will have on jobs. There is an increasing concern that automation and robots will replace the workforce. We wanted to know if this was the case so this is exactly what was discussed with Don’s interview on SMACtalk.   During this episode, Don provided insights on the following questions: Give an overview on what is "Robotics Automation"  Explain robotics process automation and robotics desktop automation How will work change due to RPA and RDA? Can this be positive for people? (fear of automation etc.) How advanced is Robotics Automation today and when do you think we will see this make a big leap into our day to day life? What are some specific ways Robotics Process Automation is helping lead digital transformation? What are your big predictions for the future of work in the next 1, 3, 5 years? Some highlights include Don explaining the difference in some of the automation terminology such as Robotics Process Automation versus Robotics Desktop Automation. Don did a particularly good job of helping provide clarity as to what robotics and automation really mean, versus what many perceive. This may seem a bit funny, but many people who think about robotics, think about cyborgs that are sharing their work environment. Don helped clarify that this is not the case! Want to know more? Throughout this episode of SMACtalk, Don continually answers the challenging questions that are thrown his way while providing useful insights for anyone interested in learning more about Automoation, Robotics and the future of work. Tune in, check it out and enjoy the episode! Disclaimer: This episode was sponsored in part by Pegasystems. To learn more about Pega, visit them at www.PEGA.com

This episode is a must-listen for any bank, insurance or retail executive that wants to learn how to market to millennials and Generation Z via mobile apps! On this episode Mirza chats with Chaim Sajnovsky, Founder of B7Dev - a mobile app development firm on his view with regards to customer experience on a mobile device and mobile app; the differences between UI and UX; plus the topic of in-house IT security and data assurance. Finally, Chaim elaborates on new emerging technologies on the horizon, in particular: machine intelligence, the new field of AI which blends big data, machine learning and artificial intelligence.

SMACtalk has been taken on the road around the world in some of the coolest venue's and technology events but episode 74 is without question the coolest experience yet!  Hosts Daniel Newman and Brian Fanzo are working with the Adobe Insiders team at the Adobe Summit event in Las Vegas.  For this episode the Adobe team let them jump in a giant glass box with a full production team referred to as the Think Tank. On this episode Daniel and Brian breakdown a wide range of trends including some hot topics that are being discussed at the Adobe Summit including: What is an Experience Business? What is the future of Design, Delivery and Data? Do we need marketers anymore if everyone in the company are responsible for creating experiences? What is the role of privacy today and is privacy something that actually exists. What role does Trust play with new technologies such as Chatbots, Artificial Intelligence, machine learning and cognitive computing.  You can watch the live stream of the recording here: https://youtu.be/dT39Dd0am_4 *Adobe is a sponsor of SMACtalk Podcast and both Brian and Daniel were paid to attend AdobeSummit but opinions are their own.

On this episode both Daniel and Brian were a little sad that they were broadcasting from their home offices not at Mobile World Congress in Barcelona missing #MWC17 as they’ve been broadcasting live from that event the last couple years.   This conversation started as Daniel brought up the most innovative tech coming out of Mobile World Congress was the Nokia Snake Game and Nokia throwback phone.  The conversation took some interesting turns discussing a wide range of topics and questions Questions and Topics discussed on this episode: What makes people so in love with old school technology and is there a link to people wanting to live in the past or is it to slow down technology change? Are Smartphones just boring now? What does mobile innovation look like over the next 2-5 years? Augmented Reality and Virtual Reality are exciting innovation but are today’s consumers looking for a new reality or want to hold on to the reality of today? What features and benefits with the technology we use today get’s us truly excited? What role does security and privacy play in many looking at old technology being a reminder of simpler times? What technology was your favorite growing up? Fun nostalgic technologies mentioned: Oregan Trail, T81 Calculators, Napster, Gateway Computer, CD Burners and Pagers Every episode is recorded LIVE on Facebook Live: Facebook.com/SMACtalkLive WHAT IS SMACTalk? S.M.A.C. stands for Social Media, Mobility, Analytics and Cloud and over the two years Dan and Brian have covered topics that included Big Data, Digital Transformation, Social Selling, Data Center Migration, Millennial Marketing, Digital Marketing, live streaming video, customer experience and everything else impacting today's technology world.   Visit Dan’s speaker page at: www.DanielNewmanSpeaks.com Visit Brian’s speaker page at: www.iSocialFanz.com/Speaker If you want to have SMACtalk live at your event like Dan and Brian did at Superbowl 50, HP Discover, SAP Sapphire in 2016 visit http://SMACtalk.Live or email DNewman@broadsuite.com Brian@iSocialFanz.com

At the center of SMAC talk, is the A, and the A is for Analytics and all the other topics like Big Data and Insights that encompass the world of analytics. Nowadays, data is core to getting closer to the consumer and brands have figured that out. With the best data, companies are able to offer the right products and services at the right time, and this is a powerful tool for growth. However, when you are leveraging, and especially when you are collecting and storing customer data, you also have a responsibility to protect that information. This shift has turned companies from mom and pop restaurants to hotels to service companies of all kinds into modern tech companies with a fountain of valuable data that helps them market and could potentially be valuable to cyber attackers, meaning these small companies now are in the business of security.   In this week's episode of SMACtalk, cohosts Brian Fanzo and Daniel Newman explore the importance of companies recognizing their responsibility when they collect and leverage data to improve their sales, marketing and overall digital transformation offerings.    In this episode some of the topics covered:   * Why all companies need to pay attention to what data they collect and how they secure that data. * The impact of a data breach on customer sentiment and satisfaction. * What industries are collecting the most data and which are at the greatest risk? * Who should companies look to in order to protect sensitive customer data. * Why it's important to have a technology and PR plan in the event a breach takes place.  WHAT IS SMACTalk? S.M.A.C. stands for Social Media, Mobility, Analytics and Cloud and over the two years Dan and Brian have covered topics that included Big Data, Digital Transformation, Social Selling, Data Center Migration, Millennial Marketing, Digital Marketing, live streaming video, customer experience and everything else impacting today's technology world.   Visit Dan’s speaker page at: www.DanielNewmanSpeaks.com Visit Brian’s speaker page at: www.iSocialFanz.com/Speaker If you want to have SMACtalk live at your event like Dan and Brian did at Superbowl 50, HP Discover, SAP Sapphire in 2016 visit http://SMACtalk.Live or email DNewman@broadsuite.com Brian@iSocialFanz.com

The days of a website just being a brochure are long gone for those businesses who understand the hidden value of tracking customer behavior on a website.  There is gold to be mined when you understand the basics of website analytics. Our guest, Justin Christianson of Conversion Fanatics explains the simple 'musts' to identify the lost opportunity costs. Follow this link to download Justin's 24-Point Conversion Analysis 

Do you hear that dripping? It's the sound of money leaking out of your business. Special guest, branding expert Patty Dominguez shares with us best practices from her experience in marketing with a Fortune 50 company so that you understand your brands super hero power, and how to understand the roots of your brand promise. For more information on Patty's work with businesses of all sizes, visit her website at www.PattyDominguez.com or subscribe to her awesome podcast, Boss Free Society.